Year in Review - 2010 - GS1 Australia

2010
GS1 AUSTRALIA
YEAR IN REVIEW

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TABLE OF
CONTENTS
5
7
8
15
16
19
34
37
38
41
43
LOOKING FORWARD
TO THE NEXT DECADE
LETTER FROM THE
GS1 GLOBAL VICE CHAIRMAN
AND ACTING CHAIRMAN
2010 HIGHLIGHTS
GS1 AUSTRALIA’S BOARD
WE LOVE IMPROVING
THE WAY YOU DO BUSINESS
REAL PEOPLE,
REALSTORIES, REAL
SUPPLY CHAIN EFFICIENCIES
OUR
MEMBERSHIP
WORKING TO
CREATE SOLUTIONS
OUR PARTNERS
DELIVERING A
GS1 AUSTRALIA SERVICES
COLLABORATION ZONE
THE YEAR AHEAD

Year In Review
4

Looking forward
to the next decade
As this first decade of the 21st century draws to a close it is timely to reflect on what
GS1 Australia has achieved in the last 12 months. The year 2010 has been one of
milestones achieved through excellent team work and great partnerships with our
members, industry associations and our Alliance Partners.
GS1 Australia continued its drive to develop value-added
services based on our members’ requirements. We
launched GS1 Locatenet, a location directory service for
the healthcare sector that now is available to all users
of Global Location Numbers, across all industries. GS1
Recallnet also kicked off this year with GS1 Australia
signing an agreement with Hewlett Packard to build a
service to remove potentially harmful food, healthcare
and other products from the value chain. We refined the
GS1net data synchronisation service, implementing
usability enhancements following feedback from our
users, and launched a new service to assist suppliers
with logistics labelling.
This year our Industry Engagement team continued to
work with sectors such as healthcare, hardware and
food, grocery and liquor to implement the GS1 standards.
They also engaged with the office supplies, consumer
electronics and agribusiness sectors through industry
workgroups.
GS1 Australia had significant results from the Extended
Labelling pilots under the aegis of our Mobile Commerce
initiative. This marked a significant shift in our services
as for the first time we have become a trusted source of
data for consumers as well as industry.
At a global level members of the GS1 Australia team
continued to represent Australian industry in the
development of global standards and to mentor and
work with other GS1 Member Organisations in the
Asia-Pacific region.
In 2011 we will continue our work to ensure data accuracy
and to enable product recall, traceability and extended
labelling information. By working with Australian
business to implement the GS1 standards throughout
the value chain, we can make a real difference in
establishing safer and more secure systems and processes
for the benefit of all Australians. Here at GS1 Australia
we enter the next decade with a sense of excitement
at the opportunities and challenges that lie ahead.
Year In Review
5
RUSSELL STUCKI
Chairman
GS1 AUstralia Board
MARIA PALAZZOLO
CEO
GS1 Australia

Year In Review
6

LETTER FROM
THE GS1 GLOBAL
VICE CHAIRMAN AND
ACTING CHAIRMAN
In February every year, hundreds of team members from the global GS1 community
gather together at the annual event we call our Global Forum. This past year’s Forum
was held under the theme of “From vision to action, united for new opportunities”.
Actions and opportunities
That theme is an excellent description of the fine work
that has been accomplished at GS1 these last 12 months.
In a challenging economic context, GS1 continues to
transform its vision into concrete actions that benefit
businesses and improve peoples’ lives; and continues
to find new opportunities to allow information to move
efficiently and securely across the supply chain.
Making a difference
When I looked at the accomplishments of the year, I
quickly realised that there were far too many success
stories to be able to list them all. GS1 has made a real
difference in many industries. The teams that work with
the retail & consumer goods sector, for instance, made
great advances with food traceability, standards-based
identification for fresh food, electronic article surveillance
and extended packaging. Our ongoing efforts with the
global healthcare sector have led to the development
of AIDC Application Standards suitable for 90 per cent
of all healthcare products, as well as to the addition
of healthcare attributes enabling data synchronisation.
Our Global Data Synchronisation Network is being used in
more than 80 different countries, and now has 4.8 million
GTINs and over 23,000 GLNs in its Global Registry.
Furthermore, we’re seeing good progress with data
quality programs. The historical core of our other product,
Bar Codes and Identification, continues to be extremely
strong; and this year we saw real results in the alignment
of bar code and RFID specifications and standards. Our
eCom standards continue to have increased adoption.
EPCglobal also had a productive year of concrete actions,
requirement and a number of live implementations of
removable RFID tags for electronic article surveillance.
One million visits
In another sure sign of our success, the GS1 global
website at www.gs1.org had over 1 million visits in
2009. This figure is an increase over 20 per cent
compared to 2008. Visitors also spent more time
on the site than before.
Strategic alliances
Our collaborative work could not be as useful
without the joint efforts we make with other industry
associations and groups. In the past year, we have
strengthened our working relationships with many
such organisations, including The Consumer Goods
Forum, the GSMA, ISO, and the ITU, among others.
Transforming the vision
Many companies and organisations have a vision
statement; I am honoured to serve as Vice Chairman
to an organisation like GS1 that has taken its vision
and transformed it again and again into actions and
opportunities. I congratulate all GS1 teams around the
world on the fine year, and I look forward to seeing
the work they will accomplish in the year ahead.
JOSÉ LOPEZ
Executive Vice President Operations &
Globe Nestlé S.A. and Vice Chairman
and Acting Chairman GS1
Year In Review
7

Year In Review
8
2010
HIGHLIGHTS
• This year GS1 Australia industry working groups have
been active in grocery, foodservice, agribusiness,
hardware, consumer electronics, healthcare, outdoor
and leisure and office products.
• In 2010 hardware sector activity was focused on data
synchronisation pilots, eCommerce strategy and
expanding supplier adoption of GS1 Australia
verification reports. GS1 Australia is also supporting
the Woolworths/Lowe’s Home Improvement joint
venture supplier engagement initiatives.
• Key players from the agribusiness sector have formed a
new group consisting of a steering committee and
specific work groups to drive the implementation
of the GS1 standards within that sector.
• GS1 Australia remains very active in healthcare globally.
Representatives from Abbott Australasia, the National
E-Health Transition Authority (NEHTA), CH2, CSL
Biotherapies and Allere Medical and GS1 Australia staff,
attended and presented at global GS1 healthcare
conferences.
• More than 300 companies are now using the National
Product Catalogue (NPC). Health Purchasing Victoria
(HPV) and New South Wales Health Services have
endorsed the use of the GS1net browser template for
pharmaceutical tenders. GS1 Australia and NEHTA have
worked closely to assist suppliers submitting tenders. All
state and territory health jurisdictions now have tender
and contract clauses relating to population of the NPC.
• We have had extensive collaboration with the Australian
Food and Grocery Council (AFGC) and Efficient
Consumer Response Australasia (ECRA) and Food
Standards Australia New Zealand (FSANZ) on the
development of a new recall portal – the GS1 Recallnet
service. GS1 Australia and HP signed an agreement
to develop the service on the HP cloud-computing
platform for manufacturing. An industry working group
pilot of the service was run in the last quarter of 2010.

• GS1 Australia also has worked closely with healthcare
stakeholders including health jurisdictions,
manufacturers, Medicines Australia, the Therapeutic
Goods Administration (TGA), NEHTA and the
Australian Competition and Consumer Commission
(ACCC) in gathering the requirements to extend the
GS1 Recallnet service to the healthcare sector.
• In 2010 GS1 Australia also collaborated with Victoria
University on a Smartphone application that scans
products’ bar codes and delivers nutritional information
to individual consumers.
• GS1 Australia furthered this work with Deakin
University and Nestlé Australia successfully piloting a
proof-of-concept iPhone application, called GoScan,
that scans products’ bar codes and delivers allergen
information to the consumer. The GoScan application
sources product data from a database linked to GS1net
which is sourced from the Nestlé Nutribank database.
• Working with Nestlé Australia, GS1 Australia expanded
the iPhone application (GS1 GoScan) to other types of
information, such as country of origin, nutritional data,
general product details and sustainability information.
• The GS1 GoScan application was piloted by Anaphylaxis
Australia and discussions are under way with the
Coeliac Society.
• This GoScan application is also the basis for work being
undertaken by the GS1/AFGC Extended Labelling work
group. This group, comprising the AFGC, manufacturers
and retailers, is collaborating to develop an industry-endorsed
version of GS1 GoScan to deliver trusted and approved
product compositional information to consumers. The
goal is to launch the application to the market in 2011.
• GS1 Australia participated in the GS1 MobileCom Day
in June 2010, which was one of 35 GS1 initiatives
presented from around the world.
• GS1 Australia and the AFGC started a joint program to
develop the next generation of the Product Information
Form (PIF). This program will see the launch of a web
version of the application together with XML standards
that will become the industry standard for product
information in the upstream sector.
• GS1 Australia became a full Associate Member of the
AFGC and a member of the Consumer Goods Forum.
• Based on the highly successful GS1 UK Grocery Data
Crunch (Data Quality) Report, GS1 Australia initiated
a similar project for both the grocery and hardware
sectors locally. Data analysis was completed this year
and a final report will be published in early 2011.
• This year GS1 Australia participated in an Efficient
Consumer Response Australasia (ECRA) working group
to investigate logistics labelling and related issues in
the retail sector. GS1 Australia worked closely with the
major grocery retailers to help suppliers improve their
pallet labelling using the GS1 standards and has worked
with industry to develop an ECRA industry toolkit. This
includes a state-of-the-art video tutorial on pallet label
location. GS1 Australia launched a logistics-labelling
assessment service to help members improve their
pallet-labelling processes.
• A total of more than 500 people attended GS1
Australia’s Supply Chain Week sessions in March
and September held in Sydney, Melbourne and
Brisbane. Speakers included representatives from
the hardware, rural, automotive, healthcare,
consumer electronics, grocery and liquor sectors.
Pallet labelling was a major focus of the sessions.
• The Electronic Meat Transfer Certificate (EMTC) for the
Australian red meat industry has been upgraded to
current GS1 eMessaging standards and made available
for industry use. This has the potential to introduce
savings of more $1 million to the industry.
• The consumer electronics sector has worked with
GS1 Australia to be ready for a data synchronisation
pilot using GS1net in the first quarter of 2011. The
Consumer Electronics Working Action Group (CEWAG)
has completed a GDSN-compliant data model to make
this possible.
• In 2010 the Office Supplies GS1 Action Group (OSGAG)
issued a call to action to all suppliers in the sector to
engage with GS1net. This followed a successful data
synchronisation pilot via GS1net by suppliers Australian
Office, Pelikan Artline, ACCO Australia and Dalton
Office and Officeworks.
• The Australian Defence Force (ADF) signed GS1 Australia’s
proposal to evaluate the ADF’s use of GS1net to
synchronise information with suppliers commencing
with their healthcare supply chain. The ADF is also
working with GS1 Australia to implement GS1 item
identification standards.
Year In Review
9

Year In Review
10
• GS1 Australia continued to work closely with the
Australian Logistics Council who published a White
Paper urging the transport and logistics sector to
increase productivity through increased use of
information and communication technology. This
document subsequently evolved into a Federal
Government policy paper.
• GS1 Australia supported the new NICTA (National ICT
Australia) Future Logistics Living Lab project to be built
in Sydney for launch in early 2011 as well as participating
in a review led by the Small Business Commissioner of
Victoria into Australia’s pallet-tracking system.
• The outdoor and leisure sector established a steering
committee and working groups to promote the use
of numbering and bar coding and master data
synchronisation in the sector.
• The Bar Code Verification Service turnaround for testing
products averaged two to three days in both Melbourne
and Sydney and tested more than 90,000 products over
the last twelve months.
• This year GS1 Australia launched a Dimension
Comparison service to verify product dimensions
and gross weight against supplier’s data in GS1net.
• Expanding use of GS1net by grocery and healthcare users
coupled with new sector growth has seen a substantial
increase in the use of GS1net. Usage is set to grow
exponentially as more healthcare suppliers begin to
synchronise their catalogues with multiple health
jurisdictions. More than 150,000 healthcare items are
registered in GS1net.
• GS1net successfully completed the Global Data
Synchronisation Network (GDSN) Maintenance Release 4
upgrade and an Improvement Project Phase 4 upgrade.
• More than 300 people attended GS1net User Groups in
both May and November with strong support from Coles,
Woolworths and Metcash. The user groups continue
to be a feedback forum to improve GS1net usability.
• GS1 Australia launched GS1 Locatenet, a central directory
of GS1 standard, unique Global Location Numbers (GLNs)
which identify physical locations or parties. The GS1
Locatenet service, which was initially developed with
NEHTA for healthcare, will now be rolled out to other
industries.
• In 2010 GS1 Australia introduced a membership specifically
for those businesses who only require GLNs.
• In 2010 GS1 Australia’s Professional Services team had
a successful year supporting GS1 members with more
than110 engagements and re-engagements.
• More than 3,700 people attended GS1 Australia training
courses and sessions in the Supply Chain Knowledge
centres in Sydney and Melbourne.
• GS1 Australia continued its commitment to training its
employees with staff attending more than 100 training
sessions covering every aspect of the GS1 System.

• GS1 Australia established an Asia-Pacific Standards
liaison group, led by GS1 Australia and GS1 Japan for
collaboration on the Global Standards Management
Process (GSMP). At the first meeting in November 10
countries from the Asia-Pacific region participated.
• GS1 global launched the new Global Standards
Development Process in April 2010.
• GS1 XML Messaging Standard continued to be a strong
standard for GS1 eCom with ongoing development
alongside existing EDI Messaging standards.
• This year a total of 30 students from RMIT and Deakin
universities completed the GS1 Certificate.
• GS1 Australia and the University of Melbourne were
awarded an Australian Research Council grant of
$220,000 over two years to identify and quantify
the factors influencing the adoption of supply chain
technology standards in Australia.
• GS1 Australia was actively involved in the formation of
the Alliance for Supply Chain Innovation, a consortium
of academic and research centres to benefit supply chain
and logistics research for industry and governments.
• In 2010 GS1 Australia continued to improve its
communications with members, producing more than
80 items of Marketing collateral to explain how the GS1
standards and services can be used by businesses. GS1
Australia also kept the media informed about new
services being developed using the GS1 standards resulting
in more than 150 media articles about GS1 Australia.
• GS1 Australia worked with the industry directories
Industry Search and Ferret.com to publish news and
information about GS1 Australia’s products and services
in an easily searchable online format.
• This year GS1 Australia continued to work closely with
small-to-medium enterprises (SMEs), establishing a SME
eNewsletter focused on issues and case
studies of interest to SMEs.
• GS1 Australia staff exhibited or addressed more than
70 events both overseas and in Australia.
• GS1 Australia staff volunteered their time with a range
of community organisations and charities throughout
the year. GS1 Australia continues to make available bar
code numbers and product descriptions free of charge
to the charity Visual Independence and raised funds
to donate five talking bar code scanners to blind and
vision-impaired Australians through the Visual
Independence grants program.
Year In Review
11

Year In Review
12

OUR VISION
To have the GS1 System implemented by Australian industry
for the benefit of all users
OUR MISSION
To enable Australian industry to implement the GS1 System
by building a quality organisation that provides relevant
global standards, solutions and services
Year In Review
13
OUR MEMBERSHIP VALUE
PROPOSITION
We enable organisations to improve their operational quality
and efficiency by providing effective GS1 System solutions

Year In Review
14
TOP ROW (From left to right)
BOTTOM ROW (From left to right)
GAVIN WILLIAMS
Council Officer
Chief Executive Officer,
Packaging Council of Australia Inc
Representing: Packaging
Council of Australia Inc
JOHN LAVACCA
Council Officer
Vice President & Partner
Growth Markets Distribution &
General Business Sector Leader,
IBM - Global Business Services
Representing: Australian
Information Industry Association
MATT SWINDELLS
Director
General Manager of Replenishment,
Coles Group
Representing: Australian National
Retailers’ Association
RUSSELL STUCKI
Chairman/Director
IAN DUNN
Special Director
Senior Business Manager,
Woolworths Limited
Representing: Australian National
Retailers’ Association
MICHAEL KILGARIFF
Council Officer
Chief Executive Officer,
Australian Logistics Council
Representing: Australian Logistics
Council
KATE CARNELL
Director
Chief Executive Officer,
Australian Food & Grocery Council
Representing: Australian Food
& Grocery Council
DAVID ROGER
Council Officer
National Chairman,
Supply Chain & Logistics
Association of Australia
Representing: The Supply Chain and
Logistics Association of Australia Ltd
MARIA PALAZZOLO
Chief Executive Officer
GS1 Australia
MICHAEL HAIRE
Director
General Manager – E Data
Administration, Metcash Trading Ltd
Representing: National Associated
Retail Grocers’ Australia

Year In Review
15
GS1 AUSTRALIA’S BOARD
JEFF MAGUIRE
Director
General Manager of Operations,
Coca-Cola Amatil (Aust) Pty Ltd
Representing: Australian Food
& Grocery Council
PENNY DAVISON
Council Officer
Baxter Healthcare Pty Ltd
Representing: Medicine Australia
TIM PIPER
Director
Victorian Director, Aust Industry Group
Representing: Australian Industry Group
BRUCE VAN TWEST
Director
Director Operations AU/NZ, Kraft Foods
Representing: Australian Industry Group
IAN KING
Council Officer
Chief Executive Officer, Aus-Meat Ltd
Representing: Australian Meat
and Livestock Industry
SANDRA PRZIBILLA
Council Officer
Managing Director, Liquor
Merchants Association of Australia
Representing: Liquor Merchants
Association of Australia
LEN AUGUSTINE
Council Officer
Director, Large Enterprise/Value
Marketing, Asia Pacific Japan,
SAP Australia Pty Limited
Representing: Australian
Information Industry Association
RICHARD ZIMMERMAN
Council Officer
Executive Director,
Australian Retailers’ Association
Representing: Australian
Retailers’ Association

WE LOVE IMPROVING
THE WAY YOU DO BUSINESS
Year In Review
16
FROM LEFT TO RIGHT
MARK FULLER
Chief Operating Officer
& Deputy Chief Executive Officer
RICHARD JONES
General Manager -
Industry Engagement
JOHN HEARN
General Manager -
GS1 Australia Services Group
PETER CHAMBERS
General Manager -
Customer Service
SUE SCHMID
General Manager -
Standards Development

It’s what drives us every day to deliver value chain
standards and services to more than 16,400 members.
We work with businesses of all sizes from those that
require a single bar code number to global companies
with thousands of products.In consultation with industry,
the team at GS1 Australia helps develop global, open,
user-driven, multi-sector standards and assists industry
to implement the GS1 standards. Our aim is to help
businesses be more efficient and drive costs out of
their value chain. By talking to our members about
their requirements, we develop value-added services.
The administration of the GS1 Identification Numbers and
bar codes is the core business of GS1. Developed over
40 years ago, the bar code is the most commonly used
and easily recognised identification system in the world.
However, the GS1 System is also used in many other ways
to uniquely identify individual products, shipments, assets,
services, locations, documents and more.
In 2010 we invite you to meet some of the people who use
our standards in their jobs every day and hear from them
how the standards made a difference.
Year In Review
17
COLIN BARNES
Chief Financial Officer
& Company Secretary
MARIA PALAZZOLO
Chief Executive Officer
STEVEN PEREIRA
Chief Information Officer
MARCEL SIEIRA
General Manager -
Sales & Business Development
NEALE AUSTEN
General Manager -
Business Solutions

Year In Review
18

REAL PEOPLE,
REALSTORIES,
REAL SUPPLY CHAIN
EFFICIENCIES
VINCE ALOI
DIRECTOR,
VETRO DESIGN
“
The packaging design process basically evolves from the client’s brief and essentially
we are looking to answer a problem for them. In this case the issue was packaging grapes to
avoid produce spoilage at the retail end but also the ability to scan the product at point of
sale without having to weigh it…meaning a faster check-out. It’s also great for the consumer
because they get a product that has had minimal handling. When it came to the label we
had to include a lot of information in a small area as well as having adequate space for the
bar code. When the package was sent to GS1 Australia for testing we got feedback that
the bar code was too close to the edge to be compliant so we had to make minor revisions
and resubmit the package.
Year In Review
19
We get clients who have got their bar code numbers from GS1 Australia but then are not sure
what to do with them. As part of the packaging process we create the bar codes for our clients
using their licensed numbers and our bar code software. We strongly encourage all our clients
to have their packaging tested by GS1 Australia’s Testing Service to make sure it is 100 per cent
compliant. As a designer it is fantastic to see the end result in the retail environment.
”

WENG LEI
DIRECTOR
RANGEHOOD
RANGE PTY LTD
“
My business specialises in kitchen rangehoods
and canopy hoods. At the moment I am selling directly
to consumers so there is no immediate need to label
products with bar codes. However, in the near future I
will be supplying hardware stores with my products so
in preparation for this I obtained bar code numbers
from GS1 Australia using Barcode Express
(www.gs1express.com.au).
Year In Review
20
“Barcode Express was very easy to use and I obtained
1,000 bar code numbers through the website. This is
the right way to start my business by bar coding
my products.
”

ANTHONY FENELEY
DIRECTOR SOURCING
ASIA, GENERAL MANAGER
LOGISTICS AND
SOURCING SCA
HYGIENE AUSTRALASIA
“
The SCA supply chain has been bar code enabled for more
than a decade and, while it feels like yesterday’s technology,
there is no doubt that for a high-volume manufacturer there is
no other way to efficiently manage our business. We move
approximately 35 million cases of product through our supply
chain each year. The electronic enablement in our business
is inherent from our packaging design and new product
origination right through our manufacturing processes, the
bar coding of our shipper or trade packs, the material flow
of our products from our manufacturing machines through
to our palletising. From our major factory in Australasia our
product is automatically scanned onto vehicles with an
automatic truck-loading process and read up into our
systems. The reverse happens when the product reaches
our major distribution centre.
Year In Review
21
“While electronic enablement through bar coding and
pallet labelling has been a feature of our physical supply
chain for a decade, more recently we have embraced
electronic enablement with our customer base through
data synchronisation. We have more than 600 active SKUs
on GS1net with data on product dimensions, pricing and
availability. This elimination of manual processes has resulted in
a 95 per cent reduction in errors which means orders are fulfilled
without error and on time and there is a flow of benefits to accounts
receivable, including improved management of debtors. When we get our
data right there is a halo effect for all our customers and a flow-on benefit
upstream in our supply chain through improved data accuracy.
”

DAVID MELBOURNE
SENIOR BUSINESS ANALYST
HEALTH CORPORATE
NETWORK (HCN)
“
HCN deliver shared services to the WA Department of Health
including supply. After the formation of HCN it was identified that
there was an increasing trend in the volume of paper transactions,
which was placing a significant burden on procurement staff.
A business improvement decision was made to implement
eProcurement to automate some of the manual processing.
A further driver was the recent government budget cuts and
subsequent restructuring where automation could free
up employees to focus on value-added tasks.
Year In Review
22
To implement eProcurement we had to cleanse
a lot of our own data which helped us get our
house in order. However, this focus on data
now means that suppliers are required to
have published their data on the National
Product Catalogue (NPC) as a prerequisite
to implementing eProcurement with us.
The consequence of this is that eMessaging
data is more accurate and issues are
decreased. This eliminates phone calls
and delays in the purchasing process.
The basis for eProcurement was the
Message Implementation Guideline
(MIG) which we developed with NEHTA
and GS1 Australia. This helped us to
refine and document our processes and
provided a standard for suppliers to follow.
We have developed a baseline for the
jurisdiction which we hope will provide a
foundation Australia-wide. Our ultimate
aim is to send and receive as many
procurement transactions electronically
as possible. Standards are crucial to this.
If we are all talking the same language,
it is a one-size-fits-all solution.
”

KATE CARNELL
CEO, AUSTRALIAN
FOOD & GROCERY
COUNCIL
“
The Australian Food & Grocery Council’s (AFGC) role is to represent
our members and work to improve the efficiency of the industry. The work
we do with GS1 Australia is fundamental to achieve whole-of-industry
efficiency. It is in our members’ best interests to have a single set of
supply chain standards to work with.
We work together to find solutions to industry issues that an
individual company cannot solve alone. For example, to establish
a single standard for the labelling of pallets we worked with
GS1 Australia and Efficient Consumer Response Australasia
(ECRA) and everyone was a winner.
We have been actively involved in the development of GS1
Recallnet as from our members’ perspective a safe and
efficient product recall system is fundamental to their
business. While the current recall system works, it doesn’t
have the levels of safeguards of a consistent, coordinated
approach. It is all about managing risk more efficiently
for the industry generally for the benefit of consumers.
Year In Review
23
At the AFGC we are also very excited by
the extended labelling initiative as
it shows the value-add that the
AFGC and GS1 Australia can bring
to the market place. It is clearly
the game changer in delivering
information to consumers in the
supermarket. Ultimately, what we
do benefits the consumer.
”

ERROL KENNEDY
NATIONAL VENDOR
RELATIONS MANAGER
JOHN DANKS & SON
“
Three years ago, when I was first introduced to GS1 Australia,
I had no idea who they were. I was aware that bar coding was
important but did not appreciate how effective and
important it is.
Year In Review
24
We previously had 99 per cent of all retail items
bar coded but less than 50 per cent at carton
level. With the help of the Hardware GS1
Action Group we now have a 87+ per cent
carton level of bar coding within all
our DCs. This allows our warehouse
personnel to put away products
more efficiently and accurately
resulting in higher service
levels and more improved
data accuracy. Without the
Hardware GS1 Action Group,
I don’t think that we could
have achieved this level of
improvement on our own.
We would like to get to as
close to 100 per cent of all
items and all levels of packaging
bar coded. We will continue to
work with our suppliers and help them
to get across the line to achieve this.
This work will lay a strong foundation
for the hardware sector to drive and
support the adoption of electronic
product-data synchronisation via
GS1net. Once we have good data in
the system, we can then expand
our eCommerce initiatives.
”

ANNE HODGSON
SENIOR BUSINESS
MANAGER ORPHAN
AUSTRALIA
“
It was two years ago when Orphan Australia was about to
commence submitting products for State Government Tenders that
we first learned of the National Product Catalogue (NPC). We had
previously enlisted the bar-coding services of GS1 Australia for all
of our products and were already GS1 Australia members; we now
enlisted their assistance for the NPC.
We then commenced the process of populating the NPC via browser
templates in conjunction with a very large state tender that was
running simultaneously. The assistance and support given
to me by the GS1 Australia Client Services Support
Advisor continues to be absolutely invaluable
throughout this entire process.
Year In Review
Item, price and product information was
collected and transferred to the browser
template for each product and
presentation, information which
forms the basis of the NPC – a single
source repository of almost all
pharmaceutical products in Australia.
Information can now be easily
downloaded for my purpose into
tender documents. The data is easily
maintained and updated where
required for an accurate
reflection of our products.
25
Orphan Australia is now
a fully NPC-compliant
company, with thanks
again for all the support
offered to us during this
process from the outset
by GS1 Australia.
”

IAN DUNN
SENIOR BUSINESS MANAGER
WOOLWORTHS LTD
AUSTRALIAN NATIONAL
RETAILERS ASSOCIATION (ANRA)
“
From ANRA’s perspective there are established common retailing
standards we are keen to see maintained effectively. Retailing is a
high-volume, low-margin business where efficient administration is
key to the delivery of goods to customers at the best possible prices.
Constant vigilance is required to ensure the business flows smoothly,
and GS1 Australia provides a consistent operating platform for
the industry.
Year In Review
26
Customers ultimately benefit from the GS1 base standards which
are common to all major retailers and manufacturers. Bar codes,
for instance, provide a minimum common standard to which
everyone subscribes. Retailers usually also require suppliers’
products to undergo GS1 Australia Bar Code Verification
Testing, and may request higher than minimum scanning
standards. This is because in the busy atmosphere of
the checkout some bar codes can be more difficult to
scan than in a static test.
For example, Woolworths sells over 8 billion consumer
items and dispatches 745 cartons, 9.3 million pallets
and 7 million trucks each year. For every 1 per cent
non-scan rate at store, Woolworths will have 82 million
failures. In theory the impact of this on our customers
would be 245,000 hours of delay at checkouts.
However, even this calculation does not include items
that take two or three attempts before scanning –
these items are another major cost to retailers and a
source of frustration for the customer who has to wait.
For business there is the additional cost of having to
remove products once they are in national distribution
if they do not scan properly. This can cost tens
of thousands of dollars just in administration
costs, and risk the future of the product
from being out of stock on the shelf for an
extended period. It is in everyone’s interest
to have products that reach minimum or
higher standards and have undergone GS1
Australia Bar Code Verification Testing.
”

SUSAN
CHRISTIE
CONSUMER
“
When you have a small child finding the
time to get to the shopping done can be a real
challenge. If you have a full shopping trolley
and an item doesn’t scan at the checkout, you
have to wait while the person on the checkout
gets someone else to look up the price or
a code and it can be very frustrating.
Year In Review
27
It would be great if Australian stores had those
trolleys that automatically scan your groceries
as you put them in and by the time you get to
the checkout all you have to do is pay.
”

Year In Review
28
TOM LUCK
FORKLIFT DRIVER
SUPPLY-LINQ
“
To put away pallets in the warehouse I use an RF
scanner to scan the bar code on the pallet and then the
location bar code. This goes directly into our computer
system, so when that pallet needs to be picked we know
exactly where to find it. The whole process is paperless.
When you have to write things down on paper, you can
get errors and can’t find pallets, plus it takes more time.
This system works perfectly.
”

KERRIE REYNOLDS
WAREHOUSE PICKER
SUPPLY-LINQ
“
I use an RF scanner which connects into our warehouse
management system. It gives me an order to pick and against each
bar code number there is a location so I know where to find the
items. I go to that location and scan the product’s bar code and
pick the item for the order. You can’t get anything wrong with
a bar code and a scanner 99.9 per cent of the time.
”
29
Year In Review

ANGELA HARIOHOEDOJO
CEO, LEADTEC
GS1 AUSTRALIA STRATEGIC
ALLIANCE PARTNER
“
Leadtec is a leading business-to-business solutions
provider, specialising in EDI messaging, data synchronisation
and scan packing. As a strategic alliance partner of GS1
Australia for more than eight years, we are proud to support
the organisation in its role as the central governing body
for industry standards, including helping to raise awareness
of the importance of standards and collaborating on projects
that aim to strengthen the GS1 mission.
We are a strong supporter of standards and believe they
make a difference to Australian businesses by assisting
them to work more effectively together. We continuously
work to ensure that Leadtec’s messaging, data synchronisation
and bar coding solutions comply with GS1 industry
standards and help our clients to do the same.
In 2007 Leadtec was selected by GS1 Australia to develop
and host the online GS1net Validator, which provides
complete validation of more than 300 retail and industry
business rules required by the GS1net platform through
a web-based portal. The tool has been a great industry
success.
The GS1net Validator has helped Australian industry to
meet the increasing requirements for data accuracy and
is an excellent example of how Leadtec and GS1 Australia
have worked together to create industry trading solutions
for successful supply chains.
We are continuing to invest in our strong partnership with
GS1 Australia and look forward to implementing improved
global standards as they are developed. The GS1 System
allows Australian organisations to adopt world’s best
practice supply chain management techniques and we are
pleased to be a part of that.
”

RAVI SHARMA
PARTS & ACCESSORIES
BUYER
TOYOTA MOTOR
CORPORATION
AUSTRALIA LIMITED
“
When I was a student at Deakin University studying for
a Masters in Information Systems, my professor referred to
GS1 Australia and suggested that I visit their Supply Chain
Knowledge Centre. At university I was specialising in
supply chain management and attended a lecture by a
GS1 Australia staff member. She suggested I undertake
the GS1 Certificate course that was being offered
to all students. I was very pleased when I was
awarded a high distinction after completing the
course and felt the knowledge I gained gave me
greater depth in the study of my course.
Year In Review
31
During my last semester I was offered
an internship at GS1 Australia and the
comprehensive program that I undertook
has certainly helped me in my current
role. I was able to appreciate the
bigger picture and, because I could
see things in the broader context,
I was able to identify a problem
in the supply chain and come up
with a solution to rectify it.
I can better visualise supply chain
infrastructures and their driving
mechanisms in my business. It’s because
of this broader understanding that I can
identify, investigate and develop counter
measures on range of issues across our
business, within my scope.
”

JOAN ANDREWS
RECIPIENT OF A
TALKING BAR CODE
SCANNER DONATED
BY GS1 AUSTRALIA
AND OUR EMPLOYEES
“
The ID Mate Omni Scanner is magic. It gives so much
independence in the kitchen not having to stress out asking so
many questions when people visit to make sure I have identified
everything I want to use in cooking for the next week or so.
Year In Review
It is also so useful for my CDs, DVDs, clothing,
frozen meals and also the memo facility. It is
such a very handy tool to have and I very much
appreciate it being made available to me.
32
I never thought I would be able to afford this
technology so just got on with things. My son
used to take me shopping every couple of
months and I would have all these tins in
my home and I was driving myself silly not
being able to identify what was in them.
Now it’s wonderful because I can tell
exactly what’s in each tin I open.
”

ADRIAN
HAMILTON
CHIEF
INFORMATION
OFFICER
PEERLESS
HOLDINGS
“
For Peerless Holdings stocktakes are a thing of the
past. By assigning GTINs to all levels of packaging in our
ERP system, we have been able to automate every aspect of
the company’s business processes – from forecasting and
ordering, to production, packaging, and distribution –
to enable a just-in-time manufacturing process. We have
real-time inventory with our forklift pick-up system
delivering visibility to our customer service team so
that if a customer places an order we know exactly
what stock is available and what production is
being planned.
Year In Review
33
This has enabled us to have 100 per cent data
accuracy, which allows us to seamlessly trade
electronically with our big retail customers.
”

Our
Membership
GS1 Australia has more than 16,000 members ranging from multinational corporations
with thousands of products to small, family-owned businesses that require only one
bar code number. We are committed to providing each and every member with the
highest level of customer service and support in using
the GS1 standards in their business.
Members & Customers
DESCRIPTION TOTAL %
A Strategic Alliance Partner 13 0.08%
B Business Alliance Partner 20 0.12%
C Associate Alliance Partner 38 0.23%
A
B
C
D GLN Only 121 0.74%
E Corporate No Turnover Declared 7 0.04%
D
F Corporate $50M - $100M 308 1.87%
G Corporate $100M - $500M 374 2.27%
H Corporate $500M - $1B 109 0.66%
E
I Corporate $1B - $10B 156 0.95%
J Corporate $10B+ 12 0.07%
K Member Turnover not Specified 953 5.79%
F
G
L Member < $1M 6,287 38.20%
M Member $1M - $5M 3402 20.67%
N Member $5M - $10M 1133 6.88%
H
O Member $1OM - $50M 1,507 9.16%
P PNG 59 0.36%
Q Single Number Non Renew 214 1.30%
R IBN 1,268 7.70%
S Not For Profit 20 0.12%
T Charity 168 1.02%
U Book 288 1.75%
TOTAL 16, 457
I
J
K
L
M
N
O

Members by
Industry Sector
Australian
Members by State
INDUSTRY GROUP TOTAL
A Miscellaneous 1,293
B Rural 365
A
B
C
STATE
TOTAL
A Tasmania 272
B South Australia 1,522
A
B
C
C Auto / OEM 302
D Food & Grocery 3,954
D
C Queensland 2,337
D Western Australia 1,589
D
E
F
G
E Publishing & Media 879
E Northern Territory 54
F Hardware 1,734
E
F ACT 89
G Electrical Appliances 303
F
G Victoria 5,229
H General Merchandise 3,243
G
H New South Wales 5,281
H
I Fresh / Meat / Seafood 1,085
J Healthcare 1,088
H
TOTAL 16,373
K Liquor 1,760
L Metal / Steel 136
M Office Products 165
N T & L 56
O Printing & Packaging 94
TOTAL 16, 457
I
J
K
L
M
N
O
Membership
Help Desk Accounts
CALL
A
TOTAL
Help Desk Support
(inc Membership Support) 31,924
A
B New Member Calls 26,603
C Other 5,321
B
C

Year In Review
36

Working to
create solutions
GS1 Australia works with the following industry bodies, associations and
government departments to understand the needs of different industry sectors
and to help them implement solutions to create an efficient value chain.
• ACT Health
• Australian Automotive Aftermarket Association
• Australian Booksellers Association
• Australian Competition and Consumer Commission
• Australian Electrical and Electronics
Manufacturing Association
• Australian Food and Grocery Council
• Australian Industry Group
• Australian Information Industry Association
• Australian ISBN Agency
• Australian Logistics Council
• AUS-MEAT Ltd
• Australian Meat Industry Council
• Australian Pork Ltd
• Australian National Retailers Association
• Australian Retailers Association
• Australian Vegetable and Potato Growers Federation
• Australian Wine and Brandy Corporation
• Consumer Electronics Service Association
• Copyright Agency Limited
• Commonwealth Department of Health and Ageing
• Department of Health (South Australia)
• Department of Health & Human Services (Tasmania)
• Department of Health (Victoria)
• Efficient Consumer Response Australasia
• Food Standards Australia New Zealand
• Health Corporate Network (Western Australia)
• HL7
• Health Support Services (NSW)
• Horticulture Australia Ltd
• Liquor Merchants Association of Australia
• Logistics Association of Australia
• Meat and Livestock Australia
• Medical Technology Association of Australia
• Medicines Australia
• National Association of Retail Grocers Australia
• National Blood Authority
• National eHealth Transition Authority (NEHTA)
• National Retail Association
• Northern Territory Government
• Packaging Council of Australia
• Queensland Health
• RFID Action Australia Ltd
• Supply Chain and Logistics Association of Australia
• Therapeutic Goods Administration
• Tradegate ECA
• Victorian Government Department of Innovation,
Industry and Regional Development
• Victorian Freight and Logistics Council
• Victorian Transport Association
• Winemakers’ Federation of Australia
Year In Review
37

Our
Partners
GS1 Australia works with more than 80 international and Australian businesses that
supply information, communication and technology (ICT) solutions and supply chain
services. These businesses support the GS1 standards. The GS1 Australia Alliances
and Partnership Program offers our members access to the world’s best supply chain
solution providers.
Year In Review
38

Strategic
Alliance Partners
Business
Alliance Partners
Associate
Alliance Partners
• Datanet
• GXS
• IBM
• insignia
• IPT
• Leadtec
• Matthews
• Peacock Bros
• SAP
• Telstra
• ABML
• Avery Dennison
• Bar Code Data Systems (BCDS)
• Bizcaps
• Dy-Mark
• IBS
• Innovit
• Intermec
• Mincom
• Neller Connect
• Nortech
• Pacific Commerce
• Pronto Software
• PULSE Logistics Systems
• SATO
• Sterling Commerce
• Supply-Linq
• TIBCO
• Barcodes4u
• Bas-X Business
Management Services
• B2BE
• B&DCS (Barcoding & Data
Collections Systems)
• Business Driven Systems
• Cobra Systems
• Datalogic
• Datamax-O’neil
• Denso
• Dexion
• Eclipse Computing
• Electro-com
• eVision
• Existco
• Gamma Solutions
• GBD Technology Solutions
• Goodson Imports
• HTRAK
• Ingram Micro
• Intermax
• iSOFT
• Label Power
• Magellan Technology
• Motorola
• MYOB Australia
• NICHOL Industries
• Peercore IT Pty. Ltd.
• PSION Teklogix
• Secura Shield
• Stratix Australia Pty. Ltd.
• TechnoSource Australia
• Toshiba
• Transacta
• Unique Micro Design
• Uniware
• Zebra Technologies
Year In Review
39

Year In Review
40

Delivering a GS1
Australia Services
Collaboration Zone
GS1 Australia has embarked on a three-year Information and Communication
Technology (ICT) program to put in place the infrastructure for a webbased
GS1 Collaboration Zone. This will be a gateway to the full suite
of GS1 Australia services with a single point of entry and a secure,
single-sign-on facility which will include access to GS1 Recallnet and
GS1 Locatenet.
Year In Review
41
All services will be hosted on GS1’s private cloud infrastructure platform
and will offer high availability of services to GS1 Australia members.
In 2010 GS1 Australia’s Business Solutions team undertook an enterprise
architecture review to determine the overall scope of the project. In 2011 it
will transition GS1 Locatenet and GS1 Recallnet to the cloud infrastructure
and implement an authentication service for the GS1 Collaboration Zone.
This will be followed by the implementation of the Product Information Form
(PIF) service for industry and the development of an information security
framework and an operational management framework to ISO standards.
Once this is in place, each GS1 member will have access to the portal to
maintain their own profile and to access services.

Year In Review
42

The Year
Ahead
• GS1 Australia will be working closely with the
Australian Defence Force (ADF) to assess the
use of GS1 Identification Keys and data
synchronisation in the Defence supply chain.
• Our Industry Engagement team will explore
opportunities in the resources and utilities sector
in the areas of asset identification and tracking as
well as continuing to support active sectors to
expand their use of the GS1 System and
GS1 Australia services.
• GS1 Australia will assist suppliers in meeting new
retailer requirements for numbering and bar coding
in the hardware sector.
• GS1 Australia will be working to assist suppliers
and retailers to prepare for the 1 January 2014
introduction of GS1 DataBar.
• In the office supplies sector there will be a full
roll-out of GS1net to suppliers.
• GS1 Australia will assist Woolworths’ suppliers
with data synchronisation via GS1net from
February 2011.
• GS1 Australia will launch a new, more user-friendly
portal to access GS1net in July 2011. This initiative
is targeted at small-to-medium businesses currently
accessing GS1net via the internet or through the
Browser Template.
• GS1 Australia will conduct research into the use
of social networks and is looking to implement
a Social Media strategy in 2011.
• During 2011 GS1 Australia will conduct research into
consumers’ views of trusted product information and
what sort of data consumers would want when making
healthy lifestyle choices when purchasing supermarket
items as part of the MobileCom B2C initiative.
• 2011 will see the launch of the first industry-endorsed
iPhone based application to deliver trusted product
information to consumers in real time. GS1 GoScan
will revolutionise the way product compositional
information is accessed by consumers in Australia.
• GS1 Australia and Victoria University will undertake
the second phase of a study in assistance of the
management of chronic disease via a mobile-phoneaccessed
nutritional database.
• The Product Information Form solution will be
launched in 2011 in collaboration with the AFGC.
This new solution will deliver an industry standard
for the exchange of detail product compositional
data between raw material suppliers and food
manufacturing businesses, removing duplication
and delivering great benefits to the industry
• GS1 Recallnet – Australia’s whole-of-industry recall
and withdrawal notification management solution will
be launched to the industry in 2011. This standardsbased
notification system will streamline product recall
notifications and is endorsed by all major retailers,
leading manufactures, the AFGC and is also supported
by Food Standards Australia and New Zealand and the
Australian Competition and Consumer Commission.
• Work will continue with the healthcare sector in
defining recall process and data requirements and
piloting GS1 Recallnet within this sector with a launch
planned in late 2011.
• In 2011 GS1 Australia will introduce a services-only
membership for users of GS1 Recallnet and
GS1 Locatenet to assist industry adoption.
• In the year ahead GS1 Australia will offer more flexible
training to enable time-poor members to attend half-day
sessions instead of having to commit a full day to
training.
• In February 2011 GS1 Australia will launch GS1 Works,
a state-of-the-art multimedia learning platform located
with the GS1 Supply Chain Knowledge Centre.
• GS1 Australia’s Professional Services team faces a period
of exciting growth as GS1 Australia launches new
services, including data quality and traceability, and
engages with exisiting and emerging industry sectors.
• GS1 Australia will continue to work closely with
small-to-medium enterprises (SMEs) to provide useful
information, tips, ideas and advice from leading SME
experts through one of Australia’s leading small
business TV shows.
• GS1 Australia will continue to actively participate at all
levels in GS1 Global initiatives, in particular visibility,
data quality and mobile commerce.
• GS1 Australia will initiate an online project looking to
offer members self-service and improved online access
to information.
Year In Review
43

Head Office
Axxess Corporate Park
Unit 100/45 Gilby Rd
Mt Waverley VIC 3149
Locked Bag 2
Mt Waverley VIC 3149
T +61 3 9558 9559
F +61 3 9558 9551
Sydney Office
Lakes Business Park
Building 4B, 2-4 Lord St
Botany NSW 2019
Locked Bag 7002
Botany DC NSW 2019
T +61 2 9700 0933
F +61 2 9700 0820
National Number: 1300 366 033
ABN: 67 005 529 920
www.gs1au.org