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relevance of knowledge process outsourcing in present scenario

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Asia Pacific Journal <strong>of</strong> Market<strong>in</strong>g & Management Review__________________________________________ ISSN 2319-2836<br />

Vol.2 (1), January (2013)<br />

Onl<strong>in</strong>e available at <strong>in</strong>dianresearchjournals.com<br />

Improve the credentials<br />

By secur<strong>in</strong>g the organization f<strong>in</strong>ancially and<br />

enrich<strong>in</strong>g the experience and qualification<br />

<strong>of</strong> directors and managers.<br />

8<br />

Multiyear Strategic Relationships<br />

for better assessment <strong>of</strong> the capabilities and<br />

build<strong>in</strong>g these capabilities on various<br />

parameters.<br />

8<br />

Improve SLAs (Service Level Agreements) to<br />

improve quality <strong>of</strong> services provided by proper<br />

def<strong>in</strong><strong>in</strong>g and document<strong>in</strong>g the outsourced<br />

contracts.<br />

Provid<strong>in</strong>g post-development support<br />

Leverage local <strong>in</strong>dustry <strong>of</strong>fsets by<br />

facilitat<strong>in</strong>g conducive bilateral relations by<br />

tak<strong>in</strong>g a structured approach to leverag<strong>in</strong>g<br />

<strong>in</strong>dustry.<br />

10<br />

Can help resolve any issues that might be<br />

hav<strong>in</strong>g after the completion <strong>of</strong> project.<br />

Focus on <strong>in</strong>frastructure creation by<br />

consider<strong>in</strong>g approach for physical<br />

<strong>in</strong>frastructure and consortium based<br />

approach.<br />

10<br />

Build Brand India to sell KPO services<br />

abroad and help<strong>in</strong>g it scale up to a<br />

global size. It can be done by<br />

establish<strong>in</strong>g specific <strong>in</strong>ternational trade<br />

bodies, conduct<strong>in</strong>g regular trade shows<br />

and leverag<strong>in</strong>g Indian consulates for<br />

educat<strong>in</strong>g local and <strong>in</strong>ternational<br />

governments on benefits <strong>of</strong> <strong>of</strong>fshor<strong>in</strong>g.<br />

CONCLUSION<br />

As the Knowledge Process Outsourc<strong>in</strong>g Industry is <strong>in</strong> its nascent stage it is very hard to predict<br />

how this new trend will evolve. But if this <strong>outsourc<strong>in</strong>g</strong> discipl<strong>in</strong>e is to cont<strong>in</strong>ue to grow over the<br />

next five to ten years, organizations need to produce better results with greater regularity and at<br />

lower costs. To achieve this it will take a stronger consideration <strong>of</strong> <strong>knowledge</strong> <strong>outsourc<strong>in</strong>g</strong> on<br />

the strategic level across the global community <strong>of</strong> <strong>outsourc<strong>in</strong>g</strong> pr<strong>of</strong>essionals, customers,<br />

providers and advisors alike. It becomes significant to overview and control the <strong>outsourc<strong>in</strong>g</strong><br />

<strong>process</strong> and to adequately communicate the <strong>outsourc<strong>in</strong>g</strong> strategy <strong>in</strong>ternally to all employees and<br />

externally to the public and <strong>in</strong>vestors. The entire organization from the strategic decisionmak<strong>in</strong>g<br />

unit, down to the operational level should be <strong>in</strong>volved <strong>in</strong> the <strong>process</strong>. The issues<br />

necessitate the attention and full commitment <strong>of</strong> the senior management. In the com<strong>in</strong>g years, we<br />

expect KPO to become a major target area for acquisitions. KPO acquisitions and mergers will<br />

form the growth strategy <strong>of</strong> already exist<strong>in</strong>g KPO companies which want to get benefited<br />

90

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