contents - S P Setia Berhad

CONTENTS _ 2
CONTENTS
page
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GMD’s Message
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CORPORATE
Cover Story
Tan Sri Liew Kee Sin -
A Visionary Leader and True Philanthropist
S P Setia Named Best Developer in Malaysia for
Third Straight Year
Setia Eco Park Voted World’s Best Master Plan Development
S P Setia Embarks On First Overseas Project In Vietnam
Duta Grande – Super Luxurious Trophy Homes Set to
Greet Kuala Lumpur
RM1.2 billion Setia Eco Villas Project in Cyberjaya
the team
CORPORATE NEWS
Ms Michelle Liew (editor)
Ms Ong Chia Lee
Ms Vanitha Nadarajah
HR NEWS
Mr Khor Eng Kiat
PROPERTY (CENTRAL)
Ms Dianne Chan
Ms Evon Yap
Ms Jocelyn Hoh
PROPERTY (SOUTH)
Ms Shirley Pang
Ms Hoe Mee Ling
Mr Chang Yin Siang
CONSTRUCTION NEWS
Pn Norjihan Kamarudin
En Jamallulai Abu Bakar
MANUFACTURING NEWS
Mr Joseph Chan
Ms Ding Siock Kee
GQM NEWS
Mr Charanjeet Singh
S P SETIA FOUNDATION
Ms Tang Dee Leng
ADVISOR
Mr Raymond Yap
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PROJECT
2,000 Guests Get Pure Entertainment at
“Night with Mawi” Concert
Site Shutdown to Mark World Environment Day
Isle of Conifer Inspires Your Living
Green Homes in Setia Eco Park
Flight of Fancy to Discover the Majestic Setia Eco Park
Setia Alam Club House Defines Your Lifestyle
Sally Yeh Live in S P Setia Thrills 100,000-Strong Crowd
S P Setia Ventures into Commercial Sector with Setia Walk
New Ministry of Home Affairs Complex in Setia Tropika
More than Just Homes With Centrex Service in Setia Tropika
New Modern Living in Johor Bahru
Setia Precast Supervisor Wins Putrajaya’s Best Safety
& Health Award
Setia Putrajaya Hands Over Keys to 958 Apartment
Home-owners
Cash for Trash at Setia Indah Recycling Campaign
SetiaBiz Signature Offices in Bukit Indah Johor
The Epitome of Eco Living in Setia Eco Gardens
Tropical Spavillas on the Hill
Fulfilling Towering Ambitions
LEISURE / CONSTRUCTION
Enjoy Togetherness with SSRC
Annual Outing Fosters Closer Ties
Fun-fair Carnival at Family Day 2007
LEISURE / FOUNDATION
Double Tournament Breeds Sports Stars of Tomorrow
Staff Wedding List and New Born List
Pictorial Book “Touching Hearts” Inspires Spirit of
Giving and Sharing
10 Computers for Multi Mutual Charity Association (MMCA)
Setia Alam Community Project Eases Burden of Poor Families
RM30,000 New Furniture and Fittings for Orphanage
Donations of Tables and Chairs
Another RM5.8 Million Raised at Annual Charity Dinner

GMD’S
MESSAGE
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SHARE YOUR THOUGHTS WITH US If you have had a good
experience we would like to hear about it. If you have had a bad experience
we need to hear about it.
Simple way to give your feedback – fill out our Customer Service form and
drop it into our little wooden house. It is available at all our sales offices.
The year has flown by in a blink of an eye! Here we are with the
year end festivities just around the corner. As we reflect on the
past few months, I must say it has been a very eventful period.
GMD’S
MESSAGE
Personally, I am deeply honoured to be named the Property Man of the Year 2007 in
FIABCI Malaysia Property Award 2007. To me this is a team effort and I want to thank
and share this award with my entire staff force who have stood behind me all these
years. I hope they will continue to keep up the good work support my aim to make
S P Setia an even better developer.
I am also gratified that S P Setia has maintained our lead as the No. 1 developer in
Malaysia for the third consecutive year as voted by Malaysia’s weekly financial
magazine – The Edge and the UK-based financial publication – Euromoney. For this,
I must thank our loyal customers for it is their continuous faith and patronage that
has enabled us to excel.
As always, we believe in rewarding our customers by organising free concerts that
are ideal for the whole family and neighbours to get together for healthy and
wholesome fun. In August, we presented the sensational “Sally Yeh Live in S P Setia”
free concerts in three states while during the recent Hari Raya celebration, we
invited local heartthrob Mawi for a mini concert. We are encouraged to see that
each events attracted huge crowds that truly enjoyed themselves in the spirit of
community-living and fostering neighbourly ties.
On the corporate front, S P Setia is pursuing a dual-prong strategy to continue to
deliver enhanced value to stakeholders, especially shareholders and customers.
S P Setia is diversifying its product portfolio and geographical concentration. With
the recent launch of Setia Walk, our first commercial project, S P Setia has evolved
into a fully integrated developer with a complete suite of products, spanning the
residential to commercial spectrum. Next on the cards to complete this transformation
is the first luxury condominium named Setia Sky Residences in the heart of Kuala
Lumpur, slated for launch in 2008.
Leveraging on our proven expertise, the Group has also ventured abroad to expand
our future earnings stream. Vietnam is our first stop with the EcoLakes project
which will be developed jointly with Becamex IDC Corp, a state-owned
conglomerate. We are positive that this cross-border investment will be the start of
an accelerated phase of growth for S P Setia.
Look out for more exciting lifestyle products from S P Setia!
Tan Sri Dato’ Sri Liew Kee Sin

CORPORATE
_ 4
TAN SRI LIEW KEE SIN -
A VISIONARY LEADER AND
TRUE PHILANTHROPIST

CORPORATE _ 5
S P Setia Group Managing ng Director and Chief Executive Officer, Tan
Sri Liew
Kee Sin
was voted the Property Man of the Year 2007 during the glittering FIABCI Malaysia
Property Award 2007 ceremony held at the One World Hotel on 27 October 2007.
Tan Sri Liew received the coveted award from the Guest of Honour, His Royal Highness The Sultan of Selangor, Sultan
Sharafuddin Idris Shah. The FIABCI Malaysia Property Award, which is into its 15th year, annually honours outstanding
developments in various categories that exemplify a strong force for engineering excellence and maturity.
The prestigious Property Man of the Year Award is the yearly highlight, bestowed upon leaders of the property fraternity who
have demonstrated outstanding achievements in developing the industry and made a remarkable difference in enhancing
the overall welfare of the community.
In his acceptance speech after receiving the award, Tan Sri Liew credited the success to the entire team of S P Setia employees
for their dedication, perseverance and loyalty, which has brought S P Setia to where it is today.
“To me, this is not an individual achievement but a team success. Thank you Team Setia,” he said to thundering applause from
the floor. Tan Sri Liew also urged industry players to collectively raise industry standards to compete with international names
and put Malaysia on the world map as a favourite real estate investment destination.
He also paid tribute to his mentor, Mr Wong Chee Kooi, the former CEO of S P Setia for laying the strong foundation for the
company and having faith in his ability to lead the company to greater heights.
Tan Sri Liew ventured into property development after being a banker for five years upon graduating from University Malaya
with an economics degree. He started his own company, Syarikat Kemajuan Jerai Sdn Bhd in 1989, which was eventually
bought over by S P Setia Bhd through a reverse take-over exercise in 1996.
Following that, Tan Sri Liew was appointed the CEO and GMD of S P Setia. Under his visionary leadership, S P Setia has grown
exponentially into a RM5 billion real estate company within a decade. Tan Sri Liew has recently spearheaded the Group’s
international ambition with the first foreign venture in Vietnam.
A true philanthropist at heart, Tan Sri Liew has also mooted the establishment of the S P Setia Foundation chaired by
prominent social activist, Tan Sri Lee Lam Thye to reach out to those less fortunate in society. Since 2000, the S P Setia
Foundation has raised some RM35 million to support various needy individuals and charitable causes.

CORPORATE _ 6
S P SETIA NAMED
BEST DEVELOPER IN MALAYSIA
FOR THIRD STRAIGHT YEAR
S P Setia has scored a hat-trick by being ranked Malaysia’s No. 1 real estate developer for the
third straight year in business weekly “The Edge Malaysia Top Property Developers Awards 2007”
and UK-based globally distributed “Euromoney’s Liquid Real Estate Awards 2007”.
The Edge’s award surveys all developers listed on the Malaysian Bourse from the quantitative and
qualitative perspectives. For the very first time, S P Setia also took the top spot in qualitative attributes
which cover product quality, expertise, innovation, creativity, image and value creation. In the
quantitative aspect which evaluates the developer’s financial strength, S P Setia came in second.
Meanwhile, the annual award by Euromoney assesses real estate firms’ yearly performances and
achievements in over 50 countries to identify the best firms in six categories covering developers,
lenders, advisory firms, investment banks, investment managers and property management. The ranking
is determined by worldwide nominations from industry players such as investment managers, investment
banks, commercial bankers, developers, property managers and real estate advisory firms.
“We are deeply gratified to win these double prestigious awards for three consecutive years from 2005 to
2007 as the results are voted by the local and global real estate fraternity,” said Tan Sri Liew Kee Sin, CEO
and GMD of S P Setia.
Tan Sri Liew said the honours reaffirmed S P Setia’s industry leadership in Malaysia and served to inspire
the company to continue to push the limits of imagination and introduce more standard-setting and
trend-driven developments.

SETIA ECO PARK VOTED
WORLD’S BEST MASTER
PLAN DEVELOPMENT
Malaysia’s first and foremost eco-themed township,
Setia Eco Park was voted the World’s Best Master Plan
Development by the Paris-headquartered Federation of
International Real Estate (FIABCI) in its international Prix
d’Excellence Award, the most prestigious of global
real estate accolades.
CORPORATE _ 7
This latest triumph follows Setia Eco Park’s win as World’s Best
Master Plan Development in the FIABCI Malaysia Property Awards
in 2006. The national win qualified Setia Eco Park to compete for
the coveted FIABCI International Prix d’Excellence Award 2007.
With the latest recognition, Setia Eco Park has achieved the rare
honour of being ranked amongst other global real estate gems
such as the Twin Waters on the Sunshine Coast in Australia, Trump
World Tower in New York, Gardenville in Singapore and Tokyo
Bayfront East in Japan.
S P Setia Berhad CEO and GMD, Tan Sri Liew Kee Sin received the
award from Mr Owen Gwyn, FIABCI World President 2006 – 2007
during the awards ceremony held in conjunction with FIABCI’s
58th Annual World Congress themed "Finance and Information
Technology in Global Real Estate” in Barcelona, Spain, in May.
“We are greatly honoured that our ground-breaking Setia Eco Park
development has won worldwide acclaim. When we first embarked
on this project we aimed to redefine the Malaysian residential
landscape by weaving the development theme around an eco-rich
concept. It is indeed gratifying that our efforts have also been
recognized globally,” said Tan Sri Liew.
Sprawling over nearly 800 acres of gently undulating terrain next
to the Bukit Cahaya Agricultural Park in Shah Alam, Setia Eco Park
is a unique showcase of the integration between the built and
natural environment.
The eco sanctuary is anchored by 94 acres of waterways, lakes,
creeks, landscape themed parks, lush streetscapes and a forest park
to encourage residents to re-connect with nature.
FIABCI annually awards the prestigious Prix d’Excellence Award to
global real estate projects deemed outstanding in design and
construction. It illustrates concretely the FIABCI ideal of “providing
society with the optimal solution to its property needs”.
Projects are judged according to various criteria such as architecture
and technical innovation, marketing and financial success, benefits to
the community and environmental impact.
This year, the FIABCI awards saw a crowded field with entries from
20 countries vying for top honours in six categories comprising
master plan, residential, hotel, retail, office or industrial and public
or specialised projects.

CORPORATE _ 8
S P SETIA EMBARKS ON
FIRST OVERSEAS
PROJECT IN VIETNAM
S P Setia has joined forces with Vietnam’s top state-owned conglomerate, Becamex IDC Corp (Becamex) to
develop its first overseas residential project in Vietnam.
Spread across 226 ha in the heart of the 4,200 ha MyPhuoc Industrial Park (MPIP) in
the booming Binh Duong Province just 40 km north of Ho Chi Minh City, the project
named EcoLakes carries an estimated gross development value (GDV) of RM2.1
billion with the development of a host of residential properties such as link houses,
semi-Ds, villas, apartments and condominiums.
The historic partnership was sealed during a signing ceremony to formalise the
joint venture entity - SetiaBecamex Joint Stock Company. The occasion was
witnessed by the Minister of Housing and Local Government Malaysia, YBhg Dato’
Seri Ong Ka Ting, Mr Mai The Trung, Chief Secretary of People Committee of Binh
Duong Province and Mr Nguyen Hoang Son, Chairman of People Committee of
Binh Duong Province.
S P Setia was represented by its CEO and GMD, Tan Sri
Liew Kee Sin while Becamex was represented by its
Chairman and Chief Executive Officer, Mr Nguyen
Van Hung.
The coming together of two corporate giants with
impeccable credentials in residential and
infrastructure development heralds the dawn of new
standards in master-planned townships in Vietnam.
“The signing today also marks the beginning of a
new chapter in the history of S P Setia. Having
established a dominant presence in the Malaysian
property market over the past decade, we are now
ready to export our expertise to foreign markets in
tandem with our global expansion exercise.
“We have chosen Vietnam as our first overseas stop
due to compelling factors such as strong economic
growth, sizeable population and stable socio-political
climate,” said Tan Sri Liew.
Tan Sri Liew said that S P Setia will bring to the
partnership its international award-winning
expertise in developing eco-themed projects as
seen in Setia Eco Park’s success in garnering the
Fiabci Prix d’Excellence Award 2007 for Best Master
Plan Development.
The strategic location of EcoLakes in MPIP, one of the
most prominent industrial development zones in
Binh Duong Province with a 200,000 population in
the vicinity, provides a ready pool of potential
purchasers for the upcoming project.

DUTA GRANDE –
SUPER LUXURIOUS
TROPHY HOMES
SET TO GREET
KUALA LUMPUR
CORPORATE _ 9
S P Setia will soon unveil an ultra-luxury enclave located in the upscale Bukit Tunku
neighbourhood, one of the most elite addresses in the country to ride on the robust demand
for high-end properties.
On 30 May 2007, S P Setia via its subsidiary, Sendiman Sdn Bhd has entered into a conditional Sale and Purchase Agreement with
Tenaga Nasional Berhad to acquire 6.2 acres of freehold land in Bukit Tunku for RM73.9 million.
The land is just 5km from the Kuala Lumpur City Centre and is easily accessible via Jalan Bukit Tunku and Jalan Girdle. Surrounding
developments comprise mainly bungalows and a low-density condominium named Villa Bukit Tunku.
Called Duta Grandé with the tagline “The White House in Kenny Hills”, the project will build on the sold-out successes of S P Setia’s
award-winning high-end enclaves such as Duta Nusantara and Duta Tropika in Sri Hartamas, Kuala Lumpur.
“With Duta Grandé we aim to set a new price benchmark for super luxurious homes in the city center. In the years to come, we want
S P Setia to be known as the property brand that re-invented the luxury living experience,” commented Tan Sri Liew Kee Sin, CEO and
GMD of S P Setia .
RM1.2 BILLION SETIA ECO VILLAS
PROJECT IN CYBERJAYA
Buoyed by the recent success of its Setia Eco Park project in being named the World’s Best Master Plan
Development in the FIABCI Prix d’Excellence Award 2007, S P Setia aims to develop more similar
projects to capitalise on the global penchant for green-themed developments.
Hence, S P Setia Berhad has proposed the purchase of 156.38 acres
of net developable freehold land in Cyberjaya for cash RM190.6
million to develop an eco-themed project named Setia Eco Villas
with an estimated gross development value (GDV) of RM1.2 billion.
Slated for launch in 2008, Setia Eco Villas is positioned as a mid to high-end
gated and guarded development comprising bungalows, semi-detached
homes and commercial components.
At the land deal signing ceremony, S P Setia CEO and GMD Tan Sri Liew Kee Sin
inked the conditional Sale and Purchase Agreement with Cyberjaya’s
master developer, Setia Haruman Sdn Bhd which was represented by its
Chief Operating Officer, Mr CK Lao.
“With the Cyberjaya township coming into its own, we believe this is an
opportune time for us to develop a unique project that will seamlessly
blend the built space with the natural environment to serve the housing
needs of the growing expatriate and neighbouring communities here,”
said Tan Sri Liew.
Accessibility to Setia Eco Villas will be further enhanced with the expected
completion of the Putrajaya Kuala Lumpur Expressway in early 2008.
Setia Eco Villa is also connected by Putrajaya ERL link and is within traveling
distance of 17 minutes from KL Sentral and 18 minutes from Kuala Lumpur
International Airport via the ERL.