ALEXA: ON THE FRONTIER - ARRI Lighting Rental
ALEXA: ON THE FRONTIER - ARRI Lighting Rental
ALEXA: ON THE FRONTIER - ARRI Lighting Rental
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
<strong>ALEXA</strong> PLUS 4:3 FOR<br />
ANAMORPHIC<br />
ANAMORPHIC<br />
True CinemaScope® with the<br />
<strong>ALEXA</strong> family of cameras<br />
Shooting with anamorphic lenses for 2.39:1 widescreen<br />
distribution, a process often referred to as CinemaScope (trademark<br />
20th Century Fox), results in unique images that have long been<br />
appreciated by cinematographers, directors and the viewing public<br />
alike. The fundamentals of the process apply to digital acquisition<br />
in exactly the same way as they always have done to film, so long<br />
as one has a sensor that is about the same size and shape as a<br />
film frame, and a viewfinder that can de-squeeze the compressed<br />
image. The <strong>ALEXA</strong> system ticks both of these boxes.<br />
At NAB 2012 <strong>ARRI</strong> is announcing the <strong>ALEXA</strong> Plus 4:3, a new<br />
<strong>ALEXA</strong> model that has similar functionality to the <strong>ALEXA</strong> Plus but<br />
features a 4:3 Super 35 sensor, the ability to switch from 16:9<br />
sensor mode to 4:3 sensor mode, and built-in licenses for high speed<br />
shooting, DNxHD recording and anamorphic de-squeeze.<br />
The <strong>ALEXA</strong> Plus 4:3 joins the <strong>ALEXA</strong> Studio and <strong>ALEXA</strong> M, which<br />
already have 4:3 sensors, rounding out a line-up that now represents<br />
the perfect solution for anamorphic productions. The Studio might<br />
typically function as an A-camera, the Plus 4:3 as a B-camera and<br />
the M as a compact, versatile C-camera.<br />
8 <strong>ARRI</strong>NEWS<br />
Anamorphic lenses squeeze the image by a factor of two, thus<br />
projecting a 1.195:1 aspect ratio image onto the sensor. When<br />
using sensors that are natively 16:9 or even wider, it is necessary<br />
to crop the sides, resulting in a much smaller used sensor area<br />
and a different angle of view for the lens.<br />
With the <strong>ALEXA</strong> 4:3 cameras, the full area of the sensor is used<br />
and a much higher image quality retained. In addition, the unique<br />
optical characteristics of anamorphic lenses – the magic at the<br />
heart of anamorphic cinematography – are rendered faithfully and<br />
fully in the digital image.<br />
4:3<br />
Sensor