Four Major Drivers Boosting Inverter-Based White Goods ... - iSuppli
Four Major Drivers Boosting Inverter-Based White Goods ... - iSuppli
Four Major Drivers Boosting Inverter-Based White Goods ... - iSuppli
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TOPICAL REPORT | China Research | Q2 2011<br />
<strong>Four</strong> <strong>Major</strong> <strong>Drivers</strong> <strong>Boosting</strong> <strong>Inverter</strong>-<strong>Based</strong><br />
<strong>White</strong> <strong>Goods</strong> Market<br />
Report Author<br />
Horse Liu<br />
Manager, China Research<br />
Copyright © 2011 <strong>iSuppli</strong> Corporation, a Company which was acquired by IHS Inc. All Worldwide Rights Reserved. Confidential. Patents Pending | 1700 E. Walnut Avenue El Segundo CA 90245 | Telephone: + 1.310.524.4007 | Email: info@isuppli.com
TOPICAL REPORT | China Research | Q2 2011<br />
<strong>Four</strong> <strong>Major</strong> <strong>Drivers</strong> <strong>Boosting</strong> <strong>Inverter</strong>-<strong>Based</strong> <strong>White</strong> <strong>Goods</strong> Market<br />
Table of Contents<br />
Executive Summary ......................................................................................................................1<br />
Findings and Implications ..............................................................................................................1<br />
Market Driver Analysis for <strong>Inverter</strong>-based <strong>White</strong> <strong>Goods</strong> ...............................................................4<br />
<strong>Inverter</strong> Air Conditioner Market .....................................................................................................6<br />
Other <strong>Inverter</strong>-based <strong>White</strong> <strong>Goods</strong> Markets ................................................................................10<br />
<strong>White</strong> <strong>Goods</strong> Market Outlook ......................................................................................................13<br />
Air Conditioner Market .............................................................................................................14<br />
Washing Machine Market ........................................................................................................15<br />
Refrigerator Market ..................................................................................................................18<br />
Microwave Oven Market ..........................................................................................................19<br />
MCU Market for <strong>White</strong> <strong>Goods</strong> .....................................................................................................20<br />
FIGURES<br />
Figure 1: China’s <strong>Inverter</strong> Air Conditioner Market Total Shipment Forecast, 2011-2015 ..............6<br />
Figure 2: China's <strong>Inverter</strong> Air Conditioner Total Shipment Forecast - Domestic and Export<br />
Markets, 2011-2015 ...........................................................................................................7<br />
Figure 3: China's Domestic Air Conditioner Shipment Forecast by Technology, 2011-2015 ........7<br />
Figure 4: China’s Leading <strong>Inverter</strong> Air Conditioner Manufacturer Market Share by Unit<br />
Shipments, 2010 ................................................................................................................8<br />
Figure 5: China's IPM Market Share for Domestically Designed <strong>Inverter</strong> Air Conditioners by<br />
Unit Shipments, 2010 ........................................................................................................9<br />
Figure 6: China's <strong>Inverter</strong> Washing Machine Total Shipment Forecast, 2011-2015 ...................10<br />
Figure 7: China's <strong>Inverter</strong> Refrigerator Total Shipment Forecast, 2011-2015 .............................11<br />
Figure 8: China's <strong>Inverter</strong> Microwave Oven Total Shipment Forecast, 2011-2015 .....................12<br />
Figure 9: China Air Conditioner Total Shipment Forecast - Domestic and Export Markets,<br />
2011-2015 ........................................................................................................................14<br />
Figure 10: China’s Impeller Washing Machine Shipment Forecast - Domestic and Export<br />
Markets, 2011-2015 .........................................................................................................15<br />
Figure 11: China’s Front Loading Washing Machine Shipment Forecast - Domestic and<br />
Export Markets, 2011-2015 .............................................................................................16<br />
Figure 12: China’s Electromechanically-Controlled Washing Machine Shipment Forecast -<br />
Domestic and Export Markets, 2011-2015 ......................................................................16<br />
Figure 13: China’s Refrigerator Shipment Forecast by Product and Market, 2011-2015 ............18<br />
Figure 14: China’s Microwave Oven Shipment Forecast by Product and Market, 2011-2015 ....19<br />
Figure 15: Strategic Priority Analysis of MCU Suppliers in China’s <strong>White</strong> <strong>Goods</strong> Market ...........21<br />
Copyright © 2011 <strong>iSuppli</strong> Corporation, a Company which was acquired by IHS Inc. All Worldwide Rights Reserved. Confidential. Patents Pending | 1700 E. Walnut Avenue El Segundo CA 90245 | Telephone: + 1.310.524.4007 | Email: info@isuppli.com Page 1
TOPICAL REPORT | China Research | Q2 2011<br />
<strong>Four</strong> <strong>Major</strong> <strong>Drivers</strong> <strong>Boosting</strong> <strong>Inverter</strong>-<strong>Based</strong> <strong>White</strong> <strong>Goods</strong> Market<br />
TABLES<br />
Table 1: Analysis of Government Allowances for Gree and Midea, 2009-2010 (¥M) .................. 4<br />
Table 2: <strong>White</strong> <strong>Goods</strong> Units per 100 Households in Rural Populations, 2008- 2009 ................. 13<br />
Table 3: <strong>White</strong> <strong>Goods</strong> Units per 100 Households in Urban Populations, 2008- 2009 ................ 13<br />
Table 4: China’s Leading Air Conditioner Manufacturer Market Share by Unit Shipments,<br />
2010 ............................................................................................................................. 15<br />
Table 5: China’s Leading Impeller Washing Machine Manufacturer Market Share by Unit<br />
Shipments, 2010 .......................................................................................................... 17<br />
Table 6: China’s Leading Front Loading Washing Machine Manufacturer Market Share by<br />
Unit Shipments, 2010 .................................................................................................. 17<br />
Table 7: China’s Leading Electromechanically-controlled Washing Machine Manufacturer<br />
Market Share by Unit Shipments, 2010 ....................................................................... 18<br />
Table 8: China’s Leading Refrigerator Manufacturer Market Share by Unit Shipments, 2010 ... 19<br />
Table 9: China’s Leading Microwave Oven Manufacturer Market Share by Unit Shipments,<br />
2010 ............................................................................................................................. 20<br />
Table 10: China MCU Total Available Market Forecast for <strong>White</strong> <strong>Goods</strong> by Product Type,<br />
2011-2015 ................................................................................................................... 20<br />
COMPANIES MENTIONED<br />
Bosch-Siemens Chigo Dakin<br />
Embraco Emerson Fairchild<br />
Fujitsu Galanz GE<br />
Gree Hisense Hitachi<br />
Homa IR Jiaxipera<br />
LG LS Midea<br />
Mitsubishi ON Panasonic<br />
Renesas Rongshida Sanyo Samsung<br />
Sanyo Semiconductor TI Toshiba<br />
Copyright © 2011 <strong>iSuppli</strong> Corporation, a Company which was acquired by IHS Inc. All Worldwide Rights Reserved. Confidential. Patents Pending | 1700 E. Walnut Avenue El Segundo CA 90245 | Telephone: + 1.310.524.4007 | Email: info@isuppli.com Page 2