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Universidad Catolica de Chile - Jorge Tarziján M.

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1<br />

Curriculum Vitae<br />

<strong>Jorge</strong> Tarziján M.<br />

Email: jtarzija@uc.cl, tarzijan@fas.harvard.edu<br />

Education:<br />

1996-1999: Ph.D. in Managerial Economics and Strategy. Kellogg Graduate School of<br />

Management. Northwestern University. USA.<br />

Concentration: Corporate Strategy, Industrial Organization and Regulation.<br />

1989-1991: MBA. Leuven University. Belgium.<br />

Concentration: Corporate Finance and Strategy.<br />

1982-1987: Commercial Engineer (Professional Degree). <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

1982-1986: Bachelor in Economics. <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

Aca<strong>de</strong>mic Activities<br />

Harvard University<br />

Summers 2011-2012: Professor of the course: Corporate Strategy. Graduate-level course.<br />

Summer Program. Stu<strong>de</strong>nts evaluation of Professor/Instructor* 2011: 4.7/5.0. 2012: 4.9/5.0.<br />

Summers 2010-2011-2012: Professor of the course: Strategic Management. Graduate-level<br />

course. Summer Program. Stu<strong>de</strong>nts evaluation of Professor/Instructor* 2010: 4.7/5.0. 2011:<br />

4.5/5.0. 2012: 4.9/5.0.<br />

August 2009-January 2011: Visiting Scholar.<br />

Fall 2010: Professor of the course: Strategic Management. Graduate-level course (Master<br />

in Liberal Arts in Management). Extension School. (4.7/5.0)*.<br />

*Ratings based on the question: Was the Professor effective overall?<br />

Babson College:<br />

Fall 2010: Professor of the In<strong>de</strong>pen<strong>de</strong>nt Research MBA Course: Platform Competition:<br />

Managerial and Antitrust Issues (ECN7580-01)<br />

<strong>Universidad</strong> <strong>Catolica</strong> <strong>de</strong> <strong>Chile</strong>


2<br />

2009-Present: Full Professor. School of Management (Escuela <strong>de</strong> Administración).<br />

<strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

2003-2009: Associate Professor. School of Management. <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

1999-2003: Assistant Professor. School of Management. <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

1992-1996: Instructor. School of Management. <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

Main Courses taught at <strong>Universidad</strong> <strong>Catolica</strong>:<br />

At graduate level:<br />

Corporate Strategy; Competitive Strategy; Mergers and Acquisition; Microeconomics for<br />

Business; Applied Economics; Corporate Finance.<br />

Un<strong>de</strong>rgraduate Level (Commercial Engineer)<br />

Topics of Competitive Strategy; Corporate Strategy, Finance.<br />

Different Teaching awards in elections ma<strong>de</strong> by stu<strong>de</strong>nts<br />

Other<br />

1997 – 1998: Teacher Assistant. MBA program. Kellogg G.S.M. Northwestern University.<br />

(courses: “Empirical methods in Strategy” and “Macroeconomics”).<br />

Main Directive Positions at <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong> (UC):<br />

2006 – August 2009: Director. School of Management. The Director is the head of the<br />

School.<br />

2002 – 2006: Board Member. School of Management.<br />

2003- 2005: Director of Development. School of Management.<br />

Executive Education:<br />

Professor in different Executive Education Programs, such as:<br />

Open enrollment programs:<br />

Advance Program in Management. Joint program: <strong>Universidad</strong> <strong>Catolica</strong> and Kellogg<br />

G.S.M. Northwestern University.<br />

Merger and Acquisitions. <strong>Universidad</strong> <strong>Catolica</strong> <strong>de</strong> <strong>Chile</strong>.


3<br />

Customs programs:<br />

Banco Santan<strong>de</strong>r, Banco <strong>Chile</strong>, BBVA, Mall Plaza, Mining Companies, etc.<br />

Main Publications<br />

Books:<br />

Organización Industrial para la Estrategia Empresarial (Industrial Organization for<br />

Business Strategy) (<strong>Jorge</strong> Tarziján and Ricardo Pare<strong>de</strong>s).Prentice Hall (Pearson).<br />

First edition: 2001. Second reprint: 2003.<br />

Second Edition: 2006. Reprint of second edition: 2007.<br />

Third edition: January: 2012.<br />

This book is wi<strong>de</strong>ly used in Latin America as a required textbook in courses related to<br />

Industrial Organization; Managerial Economics; and The Economics of the Firm.<br />

2. Fundamentos <strong>de</strong> Estrategia Empresarial. (Fundamentals of Business Strategy)<br />

Editorials: Ediciones <strong>Universidad</strong> <strong>Catolica</strong> <strong>de</strong> <strong>Chile</strong> (<strong>Chile</strong>) and Editorial Alfaomega<br />

(Mexico).<br />

First Edition: 2008.<br />

Second Edition: 2009.<br />

Third Edition: 2010.<br />

Fourth Edition: 2013 (un<strong>de</strong>r preparation)<br />

HBS Teaching Cases and Course Materials:<br />

Regulating Broadband in <strong>Chile</strong>: The Debate Over Open Access (with José Gómez-<br />

Ibañez). Kennedy School of Government. Case Program. Harvard University. 2012. Case<br />

Number: 1955.0<br />

Regulating Broadband in <strong>Chile</strong>: The Debate Over Open Access (with José Gómez-<br />

Ibañez). Teaching Note. Kennedy School of Government. Case Program. Harvard<br />

University. 2012. Case number: 1955.2<br />

Lan Airlines: Connecting the World to Latin America (with Ramón Casa<strong>de</strong>sus-<br />

Masanell and Jordan Mitchell). Harvard Business School. Case N° 9-709-410. 2009.<br />

LAN Airlines: Connecting the World to Latin America (B) (with Ramon Casa<strong>de</strong>sus).<br />

Harvard Business School Case. Case N° 9-711-461. 2010.


4<br />

Lan Airlines in 2008: Connecting the World to Latin America, Teaching Note (with<br />

Ramón Casa<strong>de</strong>sus-Masanell and Jordan Mitchell). Harvard Business School. Case N° 709-<br />

492. 2010.<br />

Arauco: Forward Integration or Horizontal Expansion? (with Ramón Casa<strong>de</strong>sus-<br />

Masanell and Jordan Mitchell). Harvard Business School. Case N° 705-474. 2009 (revised<br />

version, 2008). This case has a Spanish version. HBS Case No. 706-S35. This case is in the<br />

HBS Premier Case Collection (associated with bestselling cases).<br />

Arauco (B): “Papel” in Brazil (with Ramón Casa<strong>de</strong>sus-Manasell and Jordan Mitchell).<br />

Harvard Business School. Case N° 709-416. 2009.<br />

Arauco: Forward Integration or Horizontal Expansion? (with Ramón Casa<strong>de</strong>sus-<br />

Manasell). Harvard Business School. Teaching Note. N° 706-439. 2010.<br />

Two ways to fly south: Lan Airlines and Southwest Airlines (with Ramón Casa<strong>de</strong>sus-<br />

Masanell and Tarun Khanna). Harvard Business School. Case N° 9-704-414. 2009.<br />

Two ways to fly south: Lan Airlines and Southwest Airlines (with Ramón Casa<strong>de</strong>sus-<br />

Masanell). Harvard Business School. Teaching Note. Case 710-422. July, 2009.<br />

LAN Airlines Takes on the World: 2010 Acquisition of TAM (with Ramón Casa<strong>de</strong>sus-<br />

Masanell, Fernando Suarez and Greg Collier). Boston Unversity. Ibook case collection.<br />

2012.<br />

Articles in journals:<br />

“Transactional Hazards, Institutional Change, and Capabilities: Integrating the<br />

Theories of the Firm” (with Francisco Brahm). Strategic Management Journal.<br />

Forthcoming.<br />

"Boundary Choice Inter<strong>de</strong>pen<strong>de</strong>ncy: Evi<strong>de</strong>nce from the Construction Industry" (with<br />

Francisco Brahm). Forthcoming. Industrial and Corporate Change.<br />

The impact of complexity and managerial diseconomies on hierarchical governance<br />

(con Francisco Brahm). Journal of Economic Behavior and Organization 84 (2012) 586–<br />

599. 2012.<br />

When One Business Mo<strong>de</strong>l Isn’t Enough (with Ramon Casa<strong>de</strong>sus-Masanell). Harvard<br />

Business Review (USA). Vol. 90 (1). 2012.<br />

The emergence of world-class companies in <strong>Chile</strong>: Analysis of cases and a framework<br />

to analyze integration <strong>de</strong>cisions. Forthcoming. Journal of Business Research.<br />

Limit pricing with complementary goods. Journal of Mo<strong>de</strong>ling in Management, Vol.


5<br />

6 Issue: 2, pages.215 – 224. 2011.<br />

Firm, industry and corporation effects revisited: A mixed multi-level analysis for<br />

<strong>Chile</strong>an companies (with Cristian Ramirez). American Economic Journal: Applied<br />

Economic Letters, Volume 18, Issue 1 , pages 95 – 100. 2011<br />

Persistence of profitability: Explaining the differences among countries and industries<br />

(with Ingrid Eyleerts). Aca<strong>de</strong>mia: Revista Latinoamericana <strong>de</strong> Administración. Vol. 44.<br />

May, 2010.<br />

Determinants of Entrepreneurial Profitability and its Persistence: The Case of <strong>Chile</strong><br />

versus US (with Francisco Brahm and Felipe Daiber). Journal of Business Research. Vol.<br />

61, Number 6, June 2008. pp. 599-608.<br />

Capital Structure and Entry Deterrence with Multiple Incumbents. The B.E. Journal<br />

of Economic Analysis & Policy. Vol. 7. N° 1. 2007.<br />

Should National Brand Manufacturers Produce Private Labels? Journal of Mo<strong>de</strong>ling in<br />

Management. Vol. 2 N° 1, 2007.<br />

Planes <strong>de</strong> precio por permanencia y la competencia en el mercado <strong>de</strong> las AFP: una<br />

evaluación, Journal of Financial Issues (Revista <strong>de</strong> Temas Financieros). Vol 3, N°1, 2006.<br />

Jurispru<strong>de</strong>ncia sobre precios predatorios en <strong>Chile</strong> ¿Han sido uniformes los criterios<br />

aplicados? (with José Hevia). Abante, Studies in Business Management. Vol.8 N° 2.<br />

October, 2005.<br />

Strategic Effects of Private Labels and Horizontal Integration. International Review of<br />

Retail, Distribution and Consumer Research, Vol. 14, N° 3, 321-335. July, 2004.<br />

Regulación: Objetivos, Problemas y Opciones que se abren en el Mercado <strong>de</strong> la<br />

Telefonía Fija Local (coauthor Fernando Coloma). Abante: Studies in Business<br />

Management. Vol. 7, Octubre, 2004.<br />

Explicando la Rentabilidad <strong>de</strong> la Empresa y su Sustentación (with Francisco Brahm<br />

and Felipe Daiber). Abante: Studies in Business Management. 2004.<br />

Private Labels and Retail Market Concentration. Abante: Studies in Business<br />

Management). Vol. 6, N° 1, Abril 2003.<br />

Revisando la Teoría <strong>de</strong> la Firma. Abante: Studies in Business Management. Vol. 6, N° 2,<br />

Octubre, 2003.<br />

La ventaja competitiva <strong>de</strong> la empresa revisada. Abante: Studies in Business<br />

Management. Vol. 5. 2001.


6<br />

Reasons for Conglomeration: Empirical Analysis of Management Responses in <strong>Chile</strong><br />

(with José Rivera). Abante: Studies in Business Management. Vol.3 Nº 2, pp.203-226.<br />

(October, 2000).<br />

Internal Capital Markets and Multimarket Contact as Explanations for<br />

Conglomerates in Emerging Markets. Abante: Studies in Business Management, 1999,<br />

Vol. 2, Nº 1.<br />

Aca<strong>de</strong>mic Articles un<strong>de</strong>r review:<br />

Boundary choices in project management firms (with Francisco Brahm): Un<strong>de</strong>r review.<br />

Aca<strong>de</strong>mic Work in Progress:<br />

Governance and Business Mo<strong>de</strong>ls: A new approach to vertical integration. Mimeo.<br />

Interactions between corporate and competitive <strong>de</strong>cisions (with Ramon Cassa<strong>de</strong>sus-<br />

Masanell). Module note. Harvard Business School.<br />

Business mo<strong>de</strong>l interactions and holistic synergies (with Joan Enric Ricart and Ramon<br />

Casa<strong>de</strong>sus-Masanell).<br />

Other publications:<br />

The success of <strong>de</strong>partment stores in <strong>Chile</strong>: Regulation or good management? (with Juan<br />

Pablo Montero). Working Paper N 565. Central Bank of <strong>Chile</strong>. 2010.<br />

Un Enfoque Multinivel a los Efectos Corporación, Industria y Empresa (with Cristián<br />

Ramirez). Revista Administración y Economía UC. 2010.<br />

Determinantes <strong>de</strong> la Rentabilidad Empresarial y <strong>de</strong> su Persistencia: Revista Administración<br />

y Economía UC. N° 65, 2008.<br />

Competencia en el Mercado <strong>de</strong> AFP. Revista Administración y Economía UC. Nº 61, 2006.<br />

I<strong>de</strong>as para aumentar la competencia en el mercado <strong>de</strong> AFP (Pension Fund Administrators).<br />

Expansiva. En Foco. ISSN 0717-9987. 2006.<br />

Clínicas Baratas y Remedios Caros ¿Cuasi monopolios <strong>de</strong> información? Department of<br />

Industrial and Systems Engineering. PUC. Working Paper N° 179. 2005.


7<br />

Evaluación <strong>de</strong> la Autorización <strong>de</strong> Planes <strong>de</strong> Precio por Permanencia a las AFP. Document<br />

N° 10. Superinten<strong>de</strong>ncy of AFPs. 2005<br />

Análisis <strong>de</strong> la Sustitución entre la Telefonía Fija Local y la Telefonía Móvil en <strong>Chile</strong> y<br />

alguna Evi<strong>de</strong>ncia Internacional (with Fernando Coloma). Working Paper N°. 233. Institute<br />

of Economics. PUC. December 2003.<br />

Regulación: Objetivos, Problemas y Opciones que se abren en el Mercado <strong>de</strong> la Telefonía<br />

Fija Local (with Fernando Coloma). Working Paper N° 232. Institute of Economics. PUC.<br />

December 2003.<br />

Fusiones Horizontales y Regulación. Revista Administración y Economía UC. Nº 42. Año<br />

2000.<br />

Fusiones entre bancos ¿Concentración excesiva? Revista Administración y Economía UC.<br />

Winter, 1999.<br />

Diversificación Internacional <strong>de</strong> Portfolios: Una metodología <strong>de</strong> análisis y medición<br />

empírica para un inversionista chileno”. Cla<strong>de</strong>a. 1995.<br />

Reflexiones sobre la rentabilidad mínima exigida a las AFP. Revista Administración y<br />

Economía UC. Summer, 1995.<br />

Evasión y déficit fiscal en el sistema previsional <strong>de</strong> capitalización individual: El caso<br />

<strong>Chile</strong>no. Published by Cepal. 1994 (with Osvaldo Macías).<br />

Book Chapters:<br />

Operaciones <strong>de</strong> concentración horizontal. Chapter in: “La Libre Competencia en el <strong>Chile</strong><br />

<strong>de</strong>l Bicentenario” (pp 285-323) (con Maria <strong>de</strong> la Luz Domper). Court for the Defense of<br />

Free Competition (Tribunal <strong>de</strong> Defensa <strong>de</strong> la Libre Competencia <strong>de</strong> <strong>Chile</strong>). 2011. ISBN<br />

978-956-337-066-9<br />

Concentración Bancaria. In “Regulación <strong>de</strong>l Mercado <strong>de</strong> Capitales”. Edited by Arthur<br />

An<strong>de</strong>rsen. 2000.<br />

Referee:<br />

Journal of Business Research, Journal of Economics&Management Strategy, The B.E.<br />

Journal of Economic Analysis and Policy, Revista Latinoamericana <strong>de</strong> Administración,<br />

Abante: Studies in Business Management, Cua<strong>de</strong>rnos <strong>de</strong> Economía.


8<br />

Other projects<br />

2009-2010: Consultant to the Central Bank of <strong>Chile</strong>. Project: “The success of the store<br />

credit in <strong>Chile</strong>: Regulation or Efficiency?” (With Juan Pablo Montero).<br />

1999-2008: Advisor to different governmental agencies in countries such as: Dominican<br />

Republic, El Salvador, Nicaragua, Peru and Bolivia. Main topics: Private Pension Funds<br />

and Capital Markets (market structure and investment allocation).<br />

1991-1996: Advisor to government institutions of Mexico, Argentina and Bolivia:<br />

Consultant in various issues related with market structure and investment allocation, with<br />

particular emphasis on the analysis of the market for securities and pension funds.<br />

1991–1996: Government of <strong>Chile</strong>. Superinten<strong>de</strong>ncy of Pension Funds (Superinten<strong>de</strong>ncia <strong>de</strong><br />

AFP): Consultant in areas related with financial regulation and market structure (different<br />

projects).<br />

1995-1996: Government of <strong>Chile</strong>. Superinten<strong>de</strong>ncy of Securities and Insurance: Analysis<br />

of new investment alternatives for insurance companies.<br />

1995-1996: Government of Peru. Responsible for the regulation to allow the investment<br />

of pension fund resources in international securities.<br />

Economic Analysis of Markets, Practices and Industry Structure<br />

2000-Present: Different studies related to competition, strategy and antitrust in markets<br />

such as healthcare services, telecommunications, electricity, dairy products, pharmacies,<br />

pension funds and retail, among others. Several of these studies have been presented to the<br />

antitrust authorities whereas others have served to assess the regulatory and competitive<br />

position of companies:<br />

Examples of these studies are:<br />

Analysis of the organization and risks of the <strong>Chile</strong>an Stock Exchanges. Study<br />

commissioned by the Bolsa <strong>de</strong> Santiago and Bolsa Electrónica (with Salvador<br />

Zurita).<br />

Impact of the entry of banks into the private pension system: An economic analysis.<br />

Study presented to the Congress of the Republic of <strong>Chile</strong> and other institutions.<br />

Exclusive <strong>de</strong>aling in the beer market: An analysis of the beer market. Study<br />

commissioned by CCU (the largest beer company in <strong>Chile</strong>).<br />

The telecommunications market in <strong>Chile</strong> and the suitability of end consumer’s<br />

regulation. Study commissioned by Telefonica <strong>de</strong>l Sur.


9<br />

Asymmetric regulation: The case of fixed telephony in <strong>Chile</strong> (with Fernando<br />

Coloma). Study commissioned by VTR Global Com.<br />

Economic analysis of exclusive <strong>de</strong>aling in the cigarette market. Study<br />

Commissioned by P. Morris to be submitted to the Court for the Defense of Free<br />

Competition<br />

Economic analysis of the effects of market imperfections in the health care industry.<br />

Study commissioned by the Health Care Association.<br />

Structural separation of businesses in telecommunications: an economic analysis.<br />

Study commissioned by VTR to be submitted to the Court for the Defense of Free<br />

Competition.<br />

Predatory pricing strategies: An Economic Review. The case of James Hardie.<br />

Study commissioned by James Hardie to be presented to the Court for the Defense<br />

of Free Competition.<br />

Economic analysis of the requirement of the National Economic Prosecutor's Office<br />

against Bank Santan<strong>de</strong>r <strong>Chile</strong> and other. Study to be presented to the Antitrust<br />

Commission. Merger between Santan<strong>de</strong>r bank and Santiago bank (this has been the<br />

biggest merger in the <strong>Chile</strong>an banking industry).<br />

Alternatives to increase competition in the private pension system. Different studies<br />

commissioned by the Association of AFP and other public and private institutions.<br />

Economic Analysis of the Gaming Market in <strong>Chile</strong>. Study commissioned by Polla<br />

<strong>Chile</strong>na to be presented to the Court for the Defense of Free Competition.<br />

Economic analysis of the (possible) merger of Falabella and D&S. Study<br />

commissioned by Falabella and D&S.<br />

Self-regulation and Competition: Economic Analysis for public utilities. Studies for<br />

different <strong>Chile</strong>an companies.<br />

Economic Analysis of Business Practices in relations between suppliers and<br />

supermarket chains (with Fernando Coloma). Studies commissioned by AGIP.<br />

The Pharmacy market in <strong>Chile</strong>: A study from the perspective of Free Competition<br />

(with Salvador Val<strong>de</strong>s Prieto). Study commissioned by Socofar.<br />

Tying in telecommunications. An economic analysis. Study commissioned by VTR<br />

Broadband.<br />

Effect of possible overstatement in fixed - mobile access charges in the value of<br />

Telefonica <strong>de</strong>l Sur. Study commissioned by Telefonica <strong>de</strong>l Sur.


10<br />

2004 – Present: Economic expert in various cases. Some of them are:<br />

Economic expert and witness: Cases related to Mining, Retail and Energy<br />

companies.<br />

Cost Allocation of a joint facility: An analysis for the banking industry (with<br />

Fernando Coloma). 2007.<br />

Economic expert in the <strong>de</strong>termination of (regulated) prices in Telecommunications.<br />

2004-2005.<br />

Economic expert in the valuation of anticipated benefits. Soquimich versus Cigna<br />

Insurance Company.<br />

Economic expert in various disputes related to the valuation of companies and<br />

assets.<br />

Other professional activities:<br />

1996- 2004: Different seminars to officials of the Superinten<strong>de</strong>ncy of Pensions Funds and<br />

Insurance of Bolivia, Peru and El Salvador, among others. Main topics: investments,<br />

regulations and market structure.<br />

1995 - 1996: Member of the Commission that authorizes the investments of the pension<br />

funds in <strong>Chile</strong>.<br />

Internship (Summer, 1990): Center for International Financial Analysis & Research.<br />

Visiting Fellow. Princeton. USA.<br />

1987 – 1989: Superinten<strong>de</strong>ncy of Pension Funds. Analyst. Financial Division.<br />

1986-1987: Research Assistant. School of Management. UC.<br />

Participation in Seminars and Courses (examples)<br />

International Deans´ Program. Organized by the European Foundation of Management<br />

Development and the Business Schools Association. Three weeks during 2007 and 2008<br />

Invited as the speaker to the inauguration of the aca<strong>de</strong>mic year in: Facultad <strong>de</strong> Ciencias<br />

Económicas y Administrativas, Pontificia <strong>Universidad</strong> Católica <strong>de</strong> Valparaíso (2006) and<br />

Facultad <strong>de</strong> Ciencias Empresariales, <strong>Universidad</strong> <strong>de</strong>l Mar (2003).<br />

Director or Co-Director of different aca<strong>de</strong>mic seminars such as:


11<br />

-Regulación <strong>de</strong>l Mercado <strong>de</strong> las Telecomunicaciones. 2008. Organized by the Public Policy<br />

Department. Pontificia <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

-Reforma al Sistema Previsional: 2007 – 2008. Organized by the Public Policy Department.<br />

Pontificia <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

-Más competencia o más regulación en Telecomunicaciones. 2006. Organized by the Public<br />

Policy Department. Pontificia <strong>Universidad</strong> Católica <strong>de</strong> <strong>Chile</strong>.<br />

-Mergers and Acquitions. Organized by the school of Management. <strong>Universidad</strong> <strong>Catolica</strong>.<br />

Other:<br />

2010 and 2013: Selected for Who’s who in the world (Marquis).<br />

2010: Selected for Who's Who Legal: Specialist in the field of competition economics.<br />

2002 (summer): Participant in the CPCL program organized by Harvard Business School.<br />

1991: Diploma in Economic Analysis of the European Union. Program organized by the<br />

European Economic Commission and Leuven University (Belgium).

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