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Determinants of Demand Activity Answer Key

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Fall 2010 <strong>Determinants</strong> <strong>of</strong> <strong>Demand</strong> Exercise CIA 4U1<br />

Situation Market Determinant Relationship Effect on<br />

<strong>Demand</strong><br />

The price <strong>of</strong> DVD players decreases DVD’s Related<br />

Products<br />

complimentary<br />

Consumers expect this winter that the prices<br />

<strong>of</strong> snow shovels will increase as a result <strong>of</strong> a<br />

harsh winter forecast<br />

Consumers expect that their net incomes<br />

will increase this year as governments<br />

promise a reduction in income taxes<br />

The Canadian government introduces a<br />

“cash for clunkers” program for consumers<br />

to trade in their old vehicles for newer, fuel<br />

efficient models<br />

A study suggests that genetically modified<br />

foods may pose a threat to consumer health<br />

Snow<br />

Shovels<br />

Retail<br />

Market<br />

New car<br />

market<br />

Genetically<br />

Modified<br />

Food<br />

Consumer<br />

Expectations<br />

Consumer<br />

Expectations<br />

Shift in the<br />

<strong>Demand</strong><br />

Curve<br />

Indirect Increase Shift to the<br />

right<br />

Direct Increase Shift to the<br />

right<br />

Direct Increase Shift Right<br />

Income Direct Increase Shift to the<br />

right<br />

Consumer<br />

Preference<br />

Direct Decrease Shift Left

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