DKNY HEART - Starboard Specialist Training

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a drop of vanilla a soft floral
introducing a drop of verbena a citrus green floral
Page 3 and 4: pureDKNY verbena
Page 5 and 6: a revolutionary fragrance that brok
Page 7 and 8: a story that touched consumers thro
Page 9 and 10: a new fragrance model that was stra
Page 11: consistent messaging throughout the
Page 14 and 15: the story
Page 16 and 17: and became one of the most creative
Page 18 and 19: the consumer today is more connecte
Page 20 and 21: it’s an expectation for herself,
Page 22 and 23: the first designer fragrance with a
Page 24 and 25: from the naturally derived vanilla
Page 26 and 27: + + + + + + + + environmentally res
Page 28 and 29: Angela Lindvall the eco-maker
Page 30 and 31: pure and simple
Page 32 and 33: pureDKNY is building for the future
Page 36 and 37: the fragrance
Page 42 and 43: a drop of goodwill
Page 44 and 45: we work with Togoloese verbena basi
Page 46 and 47: the purchase of pureDKNY creates mo
Page 48: continuing our partnership with CAR
Page 57: and continues to make a difference
Page 62: it started with a drop and it makes
Page 75: NEW YORK LONDON MADRID AMSTERDAM ST
Page 80 and 81: Tart Key Lime Sweet Delicious Tart
Page 82: Creamy Meringue Sweet Delicious Cre
Page 91 and 92:
The sun glistens brightly and the c
Page 93 and 94:
top notes CLEMENTINE
Page 95 and 96:
top notes GREEN PAPAYA
Page 97 and 98:
middle notes ORANGE FLOWER
Page 99 and 100:
middle notes LINDEN LEAVES
Page 101 and 102:
ottom notes MUSK
Page 104 and 105:
The vibrant energy of summer in New
Page 106 and 107:
top notes YUZU
Page 108 and 109:
top notes WHITE PEPPERCORN
Page 110 and 111:
middle notes GERANIUM
Page 112 and 113:
middle notes SEAMOSS
Page 114 and 115:
ottom notes LABDANUM
Page 116:
ottom notes CEDAR
Page 119:
THE STORY
Page 123 and 124:
DKNY LOVES PARIS, THE COSMOPOLITAN
Page 125 and 126:
DKNY LOVES RIO SOUTH AMERICA’S LE
Page 127 and 128:
DKNY HEART NEW YORK BE DELICIOUS
Page 129 and 130:
TR Exclusive I Heart Coffret TR Exc
Page 131 and 132:
A COLLECTION OF FRESH SCENTS CREATE
Page 133 and 134:
DKNY HEART PARIS ADDS THE SOPHISTIC
Page 135 and 136:
DKNY HEART RIO ADDS THE REFRESHING
Page 138:
ADVERTISING
Page 141 and 142:
A GOLDEN STORY EXECUTED ACROSS THE
Page 144 and 145:
IN THE GOLDEN CITY… GROWS A REGAL
Page 146 and 147:
THE PERFECT GOLDEN APPLE.
Page 149:
GOLDEN DELICIOUS VIDEO
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A REFLECTION OF THE MODERN WOMAN. T
Page 164 and 165:
It starts with the unique signature
Page 166 and 167:
Glorious White Rose and Casablanca
Page 169 and 170:
This breathtaking vibrant fragrance
Page 171 and 172:
An incandescent floral swirl captur
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DKNY HEART - Starboard Specialist Training

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