Annual Report 1997 (1.5 MB PDF) - adidas Group
Annual Report 1997 (1.5 MB PDF) - adidas Group
Annual Report 1997 (1.5 MB PDF) - adidas Group
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The Many Faces of <strong>adidas</strong><br />
Page<br />
<strong>adidas</strong>-Salomon: a great fit 16<br />
In the sports arena: racing with the heartbeat of champions 18<br />
Feet You Wear: helping nature take its course 22<br />
R&D: the challenge to match the athlete’s quest for perfection 24<br />
Advertising: a crucial role in the rejuvenation of the <strong>adidas</strong> brand 26<br />
<strong>1997</strong>: a landmark year for <strong>adidas</strong> North America 28<br />
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