view Chapter-2 Assignment - Csmaster

CHAPTER-2:
CASE (2-1):
Salesforce.com was one of the companies to leverage the power of the cloud. Discuss the
features salesforce.com provides that are well suited for companies large and small.
Features of salesforce.com to small and large companies:
Desk.com: This team will be provides the service engage and keep the customers satisfied.
Universal Inbox: Customer rep will easily access with customers. This desk.com will placed all
organization customers into one pace. Whenever customers need help they will be available
Case Management: Tracking results for customer, status updates of every customer
Mobile access: Desk.com app will available for the mobile. So customer access the mobile app
for item status.
Self-Service: FAQ forums will serve service to customer as self-service.
Knowledge base: online support service it was fully automated response.
Business insights: agent performance could be calculated based on support volume, key
performance, agent resolution time.
Multilingual support: Desk.com manages the translation of internal knowledge base, can create
track translations.
Desk.com for salesforce: Customer issues could be seen open case directly. Salesforce
information visible to both side like support rep and sales team.
I mentioned Salesforce service and how it works in 1 st chapter case studies.
Case (2-2):
For a SaaS solution to be successful, the solution must be disruptive. Discuss whether or
not you consider the Taleo Cloud based solution disruptive.
There are 7 reasons we could say SaaS Solution is successful.
1. Make leaders accountable: Any major project or initiative depends on executive sponsorship
for success, and the SaaS world is no different. Whether you’re a pure-play SaaS startup or an
established traditional ISV, there is no substitute for the vision and unifying force an executive
leader can provide. Given the advantages of the SaaS model, supporting the vision of a SaaS
initiative is easy. What’s harder is defining the particular characteristics such an initiative needs
to be successful and selecting those metrics that can track success

2. Deliver Apps your users will love: With the SaaS model, software is delivered completely
via a Web browser. For application developers, this approach is a double-edged sword: Although
they can develop more quickly for a single platform and version, they also must meet the high
user expectations created by consumer applications such as Amazon.com and Google. When
users interact with SaaS applications, they expect constant availability, an intuitive interface they
can customize, and automatic upgrades that leave all their customizations intact. In addition, they
are constantly on the lookout for new and improved features
3.Create 24/7 Demand –Generation Machine: SaaS vendors are finding innovative ways to
generate leads without spending lots of money on traditional marketing and advertising. And
because it’s possible to closely monitor how customers use SaaS applications, it’s easy to design
add-on solutions and upgrades based on first-hand knowledge of user behavior.
4. Sell a service, Not a Product: As a SaaS provider, you’re not just selling a software product,
but a complete service that includes delivery, support, and ongoing maintenance. This approach
impacts how your sales team interacts with customers before, during, and after a sale and
presents special challenges related to pricing, fulfillment, and customer loyalty
5. Make Customer Success a Religion: Because renewals are critical, there’s nothing more
important than customer service, customer satisfaction, and customer success. This fact of life
forces SaaS vendors to behave less like product companies and more like service companies such
as restaurants or phone companies. In addition, SaaS companies must continually drive up- and
cross-sell opportunities to keep users coming back and—hopefully—to get them “addicted” to
their service.
6. Develop highly Disciplined Financial Processes: Because revenue is collected over the
course of the contract instead of in up-front fees, SaaS companies must manage their finances
differently. In contrast to traditional software companies that can use large upticks in revenue to
mask lax accounting practices, the recurring revenue model affords no such luxury. As a result,
success is more dependent on back-office teams such as Finance and Accounting providing
stable financial processes rather than on Sales closing large deals.
7. Take your Place in Mashup universe: Many of the best opportunities to enter new or
vertical markets come from technology relationships with other companies that offer SaaS Web
services. Because these solutions can use the Web as a platform to “mash up” two or more
existing applications via their APIs (Application programming interface), new and often unusual
partnerships are becoming common.
Taleo is SaaS provider, Taleo stands for talent Management solutions company oracle but this
company. No other company had this much transactions as Taleo. The stats the company
revealed to me about its 2011 are staggering. The Taleo talent and recruitment solution helped
enterprises hire 3.1 million people, roughly 15% of the year’s US hires. It had 50 to 60 million
visitors to the job listing sites and other services it powers. Bootstrapped but now publicly

traded, Taleo serves 5,000 customers including half of the Fortune 100. When companies need to
hire huge numbers of employees, they come to Taleo. So Taleo cloud based solutions are not
disruptive, instead of that it hiring3.1million people per year.
Salesforce.com is disruptive:
Salesforce.com offers IT an alternative to traditional application management, simplifying
deployment, patching and licensing. It also helped user in the era of cloud computing, which is
changing how IT develops and delivers applications, distributes computing power and stores
data.
The individual accounts available through Salesforce.com are disruptive as well. They let
salespeople run CRM systems independently of their employers, keeping IT and management
out of the loop when it comes to controlling corporate data. When those employees leave the
company, they can take their contacts with them.
Taleo company is on oracle based: ORACLE owned this taleo based systems.
Oracle engineers hardware and software to work together in the cloud and in your data center–
from servers and storage, to database and middleware, through applications.
Oracle systems: It Provide better performance, reliability, security, and flexibility
And Lower the cost and complexity of IT implementation and management, Deliver greater
productivity, agility, and better business intelligence
For customers needing modular solutions, Oracle's open architecture and multiple operatingsystem
options also give customers unmatched benefits from best-of-breed products in every
layer of the stack, allowing them to build the best infrastructure for their enterprise.
Taleo Services:
Provide business solutions, cloud solutions, Industry solutions, for midsize companies and oracle
optimized solutions, technical solutions.
Case (2-3):
Market Potential for ADP products payroll service:
This ADP is similar to the QuickBooks basic payroll.
For small businesses ADP providing 3 packages such as:

1. Compliance
2. Compliance with Pay Convenience
3. Compliance with Pay Convenience and Reporting
1. Compliance: ADP will supply printed paychecks or make direct deposit. But not filed or paid.
2. Compliance with pay Convenience: Includes making payroll by paycheck or direct deposit
and paying/filing all payroll taxes.
3. Compliance with pay convenience and reporting: This is most expensive of all. And it is
cost is for additional reporting, and it could be useful in certain environments (Ex: unionized
workplace)
ADP: ADP offers a wide range of human resources, tax, payroll and benefits administration
solutions from a single source. ADP's easy-to-use solutions for employers provide superior value
to companies of all types and sizes. ADP is also a leading provider of integrated computing
solutions to auto, truck, motorcycle, marine, recreational vehicle and heavy equipment dealers
throughout the world.
ADP services:
Payroll Services, Human Resource Management, Talent Management, Benefits administration,
Time and Attendance, Human Capital Management solutions for multinational business, HR
business process outsourcing, Professional employer organization, and Pre employment services,
insurance services, retirement services.
Case (2-4):
Assume that your company must invite 500 employees into the corporate office from states
across the country (an average airline ticket cost of 350$).Using the WebEx calculator,
determine the potential company savings by hosting the meeting online.
Employees -500
Origin –Buffalo, New York
Destination- Chico, California

Mode of transport = Flight.
Travel Per year = 9 times
Estimated roundtrip travel time = 44,633 hours, 48mins
Estimated Co2 emissions: 11973346.3 lbs./5431.02 metric tons
Estimated Cost to go there: $2410215
WEBEX: Collaborate with colleague’s user organization, Meet online and share files,
information, and expertise. WebEx solutions increase productivity and keep user connected.
WEBEX Services:
Top rated mobile apps, not only for meeting but also present dynamic online events and
webinars. Deliver online training and eLearning experiences. Provide outstanding remote
technical support. Build stronger relationships with in-person telepresence experiences delivered
over the cloud. Share knowledge, experience and ideas across user organization.
Less travel, more greenery.
Case (2-5):
Calculate potential cost to integrate Cloud based back up operation through the
Carbonite?
Potential cost if cloud based back up integrated with the Carbonite

229$ -250GB for 1 year – And this cost for unlimited computers onsite and remote locations. It
works for unlimited Computers onsite and remote computers. Unlimited number of computers,
external drives and Network attached storage devices could be used for 250GB back up service.
If subscriber need more they can add it any time. This is best for businesses.
Automatic back up: it keeps backing up, continually, whenever the computer is connected to
the Internet, allowing you (and your employees) to stay focused on your business. NAS (network
attached storage) devices and external drives, Email, Documents, presentation, spreadsheets,
Financial accounting, CRM files, Point of sale files and so on.
Alternative backup solution with low cost:
Backblaze 2.0: This backup service is online backup service.
Price: 50$/year, 95$/two years, 5$/month
Work with: windows, Mac OSX
Pros: Unlimited storage space, can help locate lost or stolen notebook, relatively inexpensive,
will send DVDs or hard drive backups, fast restoration
Cons: Can’t backup entire system, no Smartphone apps, cannot share file online.
Providing services: Unlimited Data, External Drive Support, Military-Grade Encryption,
Continuous Backup, Automatically Finds Files, Automatic Throttle, Locate Computer, Free Web
Restore, Restore to USB Hard Drive, Restore to Flash Drive, File versioning,11 Languages
Anybody can subscribe online blaze service is cost 3.96$ per month for unlimited data.
Carbonite backup: This is useful for small businesses Carbonite backs up user files
automatically, so user don't have to anything. Rest easy knowing user files are encrypted and
backed up safely offsite. Protect all of user’s irreplaceable computer files for as little as $59/year.
Carbonite Backup services:
Home for plan MAC/Windows
Home Plus plan for Windows only.
Home Premier plan for Windows
Business plan for MAC and Windows.
Business Premier for Mac and windows
Carbonite backup calculation screen shot from my laptop.

Case (2-6):
Online learning environment, Discuss how you expect this market to evolve over the next
ten years?
There are 5 types of implantations supposed to do in next few years by the institute of online
learning and educational resources implementations
Implementation 1: Build capacity of the faculty and staff to provide quality instruction and
services online through ongoing professional development opportunities. Facilitate development
of a Community of Practice (COP) for online teaching and learning that is centered on
information literacy, best-practices, peer-support, and faculty mentorship.
Implementation 2: Develop strategies to enhance faculty’s ability to engage with Open
Educational Resource (OER) initiatives and participate in national efforts to determine the
effectiveness of OER in higher education environments.
Implementation 3: Establish and publish standards for Academic Technology services and
infrastructure to support online learning through focused research and college-wide adoption
processes. New technology standards will be adopted on an annual basis.
Implementation 4: Continually scan the environment for evolving and emerging technologies
that will support instructional excellence. As newer technologies become feasible, on-going
efforts to adopt more effective instructional systems will be leveraged to allow for greater
effectiveness and expansion of course offerings and availability to students.
Implementation 5: Identify the essential support elements that students require to be successful
in current and future learning environments. Provide students with appropriate support, services,
training, and resources to ensure online learning that is successful and meaningful.

Case (2-7):
Analyze potential cost savings of using Microsoft office 365 over purchasing seat license for
each user? Analyze and calculate a company with 1000 employees.
Microsoft office 365 subscription price: 24$ per month
Employees (users): 1000 employees
Per year cost = 24$ X 1000(employees) X 12months = 2, 88,000$
Microsoft office licensed version cost = 499$ for 2pcs and 1 user for1year service.
Cost for seat licensed for Microsoft office 2010 = 499$ X 500employees (2pcs) X 12 = 29,
94,000$
Cost savings b/w Microsoft office 2010 Vs. Microsoft office 365 = 29, 94,000$ - 2, 88,000$ =
27, 06,000$
Microsoft office 365:
This is cloud based professional email and video conference and IM and it shares files inside and
outside user organization, easy and secure administration, financially backed reliability, Monthly
fee is affordable without up-front infrastructure cost.
Microsoft office 365 services:
Email, calendars, conferencing, files sharing, website, office web apps, mobility, trust and
security.
Case2-8:
Justify whether Facebook is a SaaS solution?
Yes Facebook is a SaaS, because Facebook is using web2.0 technology and no need install any
software and just we have to open an account and just user could share their photos, videos could
be published without using HTML language, but backside HTML will run.
Facebook: This Facebook is using web 2.0 structures, which user doesn’t need HTML language
to publish their contents, photos, videos; easily they could with their friends. User can find more
of what user is looking for through your friends and connections.
Facebook Services: Pages, Adds, Video chats, Videos and etc.

Case 2-9:
Compare and contrast the Google+ features with those of other social network as
Facebook
The Google+ has the potential tap into Google’s already vast market, Google is not to have
been dogged by problematic privacy issues as Face book has.
Google+ Features:
Circles – where you can make your own contacts, and group family, friends and work separately
Hangouts – live video with up to nine other people connecting on PC’s or phones
Huddles – a mobile chat feature that allows you to make plans with multiple people
Sparks – “an aggregate of all things you like and want to follow”, similar to Facebook, but this
feature allows the user more control over the content
Google has designed Google+ to allow the user screen who has access to your content, and it
streams allow the user to filter content that is accessed (a feature of Facebook)
Google is offering live feed for business accounts enabling the user to answer their customer
questions in real time as twitter. Offers pay per click for advertising companies. Variety of apps
designed for businesses.
Face book features:
Pages – where the user builds a business profile and identity
Ads – targeted advertising
Sponsored stories – allowing the user to see who of their ‘friends’ ‘likes’ the user’s company
Platforms – plug-ins and custom applications that enhance the social experience
Facebook has a partnership with Skype for one to one video conference.
Face book with recent changes:
A newsfeed that groups posts as top stories, based on what Facebook considers will be most
pertinent and interesting to the user Lists, a way to automatically update your content to selected
‘friends’ or viewers. A real-time ticker displays the most recent content, such as posts, photos
and other activities

Google+: It is kind of platform like Facebook, but more privacy rather than Facebook and user
can share their files, photos, videos in their circles. Circles could be created for friends, family,
colleagues and co-workers.
Google+ Services:
Circles, Games, Stream, Hangouts, Photos, Events.