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Consumer Class Actions in New York - New York City Bar Association

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ecause reliance is not an element of a §349 claim.@ Id. at 30; Anotably, even after<br />

Oswego, the Appellate Division has occasionally applied an <strong>in</strong>correct standard <strong>in</strong> section<br />

349 cases, impos<strong>in</strong>g a reliance requirement when <strong>in</strong> fact there is none. Id. See, e.g.,<br />

Gershon v. Hertz Corp., 215 A.D.2d 202, 202-203 (no §349 claim where pla<strong>in</strong>tiff=s<br />

>allegations do not show materially deceptive conduct on which pla<strong>in</strong>tiff relied to his<br />

detriment=). The Court of Appeals cont<strong>in</strong>ued,<br />

95 N.Y.2d at 30.<br />

[n]or did the Appellate Division merely apply the causation<br />

standard <strong>in</strong> the guise of reliance. The Appellate Division=s<br />

rul<strong>in</strong>g clearly imposed a reliance requirement that pla<strong>in</strong>tiffs<br />

made the decision to take the loan <strong>in</strong> reliance on their belief<br />

that the $275 fee would not apply. In contrast to section 349<br />

claims, that is precisely the type of reliance that must be shown<br />

<strong>in</strong> order to state a common law fraud claim.<br />

The Court of Appeals used the Stutman facts to illustrate the difference between<br />

reliance and causation, stat<strong>in</strong>g<br />

Id. at 30.<br />

pla<strong>in</strong>tiffs alleged that because of defendant=s deceptive act,<br />

they were forced to pay a $275 fee that they had been led to<br />

believe was not required. In other words, pla<strong>in</strong>tiffs alleged that<br />

defendant=s material deception caused them to suffer a $275<br />

loss. This allegation satisfies the causation requirement.<br />

Pla<strong>in</strong>tiffs need not additionally allege that they would not<br />

otherwise have entered <strong>in</strong>to the transaction. Noth<strong>in</strong>g more is<br />

required.<br />

The court likened the issue to cases <strong>in</strong> the securities context where Aproof of<br />

reliance is not required where a duty to disclose material <strong>in</strong>formation has been breached or<br />

19

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