0409 April 2009.pdf - Pacific San Diego Magazine

THINK
T.G.I.F.
The upside of a down economy:
When you don’t have a job, even
Mondays can feel like vacation DAYS
By Brian Brunkow
A wise man, I believe it was Gandhi or Mayor Jerry Sanders, once said that a bad day
in San Diego is waking up to rain and a bad day in Detroit is waking up… in Detroit.
Sure, unemployment ain’t fun, but it should be 70 degrees in America’s Finest City
by the weekend! So here’s to the lighter side of job loss in this kooky economy.
Selfless Profile Updates: You’ll have plenty of time
now to update that Facebook page. And who wouldn’t
want to know how you spent the last 15 minutes?
Classy New Roommate: What could
possibly go wrong finding a roomy online?
{ Job market’s down... surf’s up! }
International Travel: Hop the trolley on down to ‘ol Tijuana for a relaxing day trip. On second thought...
Wine & Cheese Party: Bottle of Two-Buck Chuck, block of government cheese
and you’re in business… for a Tuesday afternoon party. Call it “Networking.”
Dumpster Diving: Call it performance art.
Sand Castle: Design it, build it and move in. Arrange a short-sale… now RUN.
Educational Daytime TV: The Tyra Banks Show apparently “gives young women the
girlfriend they want to hang out with and the role model they need.” Uh-huh.
Create an Alter-Ego: Pair of rollerblades, transistor radio and cruise the boardwalk
in animated slow-motion for happy tourists. Or has that been done?
New Hobby: Nothing says High Rolla like sweeping the beach with a metal detector.
Must wear those giant foam headphones from 1978 held together with duct tape and a dream.
Be Thankful: We do live in San Diego after all.
Brian Brunkow is the creative director of Mind Venue, a San Diego-based copywriting and creative development firm.
brian@mindvenue.com » mindvenue.com
50 | APRIL 2009 « PACIFICsandiego.com