EVALUATION OF HYPERTENSION POSTER ON THE VISITORS OF ...

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Center visitors and key informants were the Head of Health Promotion of
Majalengka District, Head of health center and staff of health promotion in
Talaga Health Center.
Data was collected through in-depth interviews to 11 visitors, focus
group discussions (FGD) to 14 individuals consisting of two visitor groups.
The first group of visitors was as many as seven people who did not suffer
from hypertension and the second group was seven people visitors who
suffered or had once suffered hypertension. Observations were carried out
to find a situation where posters on hypertension and posters visitor
interacted.
RESULT AND DISCUSSION
1. Visitors’ interest
Visitors’ interest to the poster on hypertension could be seen
from several aspects:
a. Design
Interest in hypertension poster of the design elements were
grouped again in a few things, namely:
1) Color
Based on the survey results, it was revealed that poster in
Sundanese version received more attention and was read by
the visitors. The visitors were interested in the poster on
hypertension because of its bright, contrast and varied colors.
Bright colors attracted the eye, so that the visitors took a look
at and read the poster on hypertension.
The results were consistent with previous study that showed
that the most preferred selection of basic colors in a medium
was white, green or red. (10) Another study reinforced the
results of this study where the preferred and interesting color
was the neutral colors such as green. (11) A poster should be
eye-catching in order to make people stop and read it. (12)