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“The special format of the Exposyum takes exhibitors by the hand
and does not leave them alone in unknown market,” says Urs Albert
Ingold, CEO of StarlingExpo AG and founder of this format, and
goes on to say: “We will kick off every day with keynote speeches
by experts that provide practical information on setting up a
business or entering into partnerships in Kenya and East Africa in
general. This gives the companies exhibiting at the Nairobi venue,
which is equipped with the latest presentation and network
technology the added option of showcasing solutions of relevance
to the African market. The exchange amongst participants at the
Exposyum is meant to focus on both demand-driven technologies
for local requirements and marketing and distribution strategies –
including a look beyond Kenya’s borders. The Food Processing &
Packaging Exposyum explicitly also addresses small and mediumsized
enterprises with the aim of enabling them to make targeted
contacts for building distribution and service networks in Eastern
Africa.
As part of the conference programme the Food and Agriculture
Organisation of the United Nations (FAO), the partner of Messe
Düsseldorf in the SAVE FOOD Initiative, jointly with the United
Nations Environment Programme (UNEP) will present their results
of a current on-going study on the extent of and reasons for losses
of maize, fish, banana and dairy products in Kenya. In this way
companies in the process and packaging technology are given
pointers for mitigating the problem of these food losses with the help
of their products and the corresponding know-how while developing
promising sales markets at the same time.
After the end of the daily agenda there is an exhibition lounge
available for exchange and networking for two more hours.
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