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Chowdhury et al (2011); PDF file - Prolinnova

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Downloaded By: [KEMÖ (Kooperation E-Medien Österreich ) - KEMO Austrian Consortium - (BOTH SSH/S&T) Parent Collections Library Account] At: 12:18 11 April <strong>2011</strong><br />

Journ<strong>al</strong> of Sustainable Agriculture, 35:408–435, <strong>2011</strong><br />

Copyright © Taylor & Francis Group, LLC<br />

ISSN: 1044-0046 print/1540-7578 online<br />

DOI: 10.1080/10440046.<strong>2011</strong>.562059<br />

Contribution of Farmer-to-Farmer Video<br />

to Capit<strong>al</strong> Ass<strong>et</strong>s Building: Evidence<br />

from Bangladesh<br />

ATAHARUL HUQ CHOWDHURY 1 , PAUL VAN MELE 2 ,and<br />

MICHAEL HAUSER 1<br />

1 Centre for Development Research, University of Natur<strong>al</strong> Resources and<br />

Life Sciences, Vienna, Austria<br />

2 Agro–Insight, Ghent, Belgium (formerly Africa Rice Center, Benin)<br />

Sustainable agriculture requires suitable group learning approaches<br />

that trigger capit<strong>al</strong> ass<strong>et</strong>s building. Drawing mainly on<br />

face-to-face extension, m<strong>et</strong>hods and approaches used in sustainable<br />

agricultur<strong>al</strong> projects aim at triggering learning and capit<strong>al</strong><br />

ass<strong>et</strong>s building. To targ<strong>et</strong> and to reach out to a large number of<br />

resource-poor households the potenti<strong>al</strong> role of media, such as video,<br />

has received less attention. In Bangladesh, videos on sustainable<br />

rice seed practices were developed with farmers and then shown in<br />

multiple villages. This study reports on the contribution of farmer–<br />

to-farmer video-mediated group learning to capit<strong>al</strong> ass<strong>et</strong>s building<br />

of women in resource-poor households. Data were collected using<br />

structured interviews with 140 randomly selected women in 28<br />

video villages and 40 women in four control villages in north-west<br />

Bangladesh. Video-mediated group learning enhanced women’s<br />

ability to apply and experiment with seed technologies. It <strong>al</strong>so stimulated<br />

reciproc<strong>al</strong> sharing of new knowledge and skills b<strong>et</strong>ween<br />

them, other farmers and service providers. Rice yields increased<br />

by 15%, which improved the women’s soci<strong>al</strong> and economic status<br />

and intra-household decision-making. Over 20% of the households<br />

attained rice self-sufficiency, with no changes observed in control<br />

villages. This study has provided insights into the potenti<strong>al</strong> use<br />

Address correspondence to Ataharul Huq <strong>Chowdhury</strong>, Centre for Development Research,<br />

University of Natur<strong>al</strong> Resources and Life Sciences, Vienna, Austria. E-mail: atahar77@ yahoo.<br />

com and ataharulhuq.chowdhury@boku.ac.at<br />

408

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