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Figurative Language

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The recognition problem<br />

One possibility – Is the literal<br />

interpretation true or false?<br />

Deb’s a real tiger<br />

?<br />

The recognition problem<br />

BUT… many literally true expressions are<br />

assigned a non-literal meaning<br />

John is a real Marine<br />

My wife is an animal<br />

The recognition problem<br />

Reject the literal meaning based on<br />

pragmatics? (Grice, 1989)<br />

Pragmatics = the social rules underlying<br />

language use<br />

Can you get me a beer?<br />

Rules of Conversation<br />

Grice’s Cooperative Principle:<br />

What we say in conversation should further<br />

the purposes of the conversation<br />

Kim: How are you today?<br />

Sandy: Oh, Harrisburg is the capital of<br />

Pennsylvania.<br />

Kim: Really? I though the weather would be<br />

warmer.<br />

Sandy: Well, in my opinion, the soup could<br />

use a little more salt.<br />

Felicitous or infelicitous?<br />

What do you do for a living?<br />

I’m a psychology professor at Iowa State<br />

What do you do for a living?<br />

#I have a job<br />

What do you do for a living?<br />

#My favorite color is purple, too!<br />

Grice’s Maxims<br />

Rules of Conversation<br />

The Maxims of Quality:<br />

Do not say what you believe to be false.<br />

Do not say that for which you lack adequate evidence.<br />

The venom of the purple-toothed spider isn’t<br />

strong enough to kill people.<br />

2

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