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MBA Syllabus III & IV Semester 2013-14

MBA Syllabus III & IV Semester 2013-14

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MB IT 02: KNOWLEDGE MANAGEMENT and BUSINESS INTELLIGENCE<br />

Unit - I (10 sessions)<br />

Overview of Knowledge Management: Data, Information and Knowledge; History of Knowledge<br />

Management, Demystifying and Importance of Knowledge Management, Information Management Vs<br />

Knowledge Management; Knowledge Management’s Value Proposition, Users Vs Knowledge<br />

Workers, Role of Consultant in Knowledge Management Strategic Dimensions of KM: Knowledge<br />

Management Strategies, Strategic Drivers, Impact of Business Strategy on Knowledge Strategy,<br />

Porter’s Five forces Model, Resource Strategy Model, Strategic Advantage, Knowledge Maps,<br />

Strategic Knowledge Resources, Balanced Scorecard and Knowledge Strategy<br />

Unit - II (10 sessions)<br />

Knowledge Management System: Knowledge Management Processes; Knowledge Management<br />

Systems: Types of Knowledge Systems, Knowledge Management Architecture, Knowledge<br />

Management System Implementation, Knowledge Discovery in Database; Knowledge Management<br />

Infrastructure;Tools & Techniques in KM: Knowledge Management Mechanisms & Technologies,<br />

Role of IT in KM, Knowledge Portals and Knowledge Management Tools, Communities and<br />

Collaborations, Intelligent Techniques in Building KMS, Data Mining in KM; Scope, Cost Efficiency<br />

and Reliability of Technologies to Support Knowledge work; Measurement Systems for KM,<br />

Knowledge Audit, Knowledge Divestiture, IP Protection, KM Certifications; Practices of Knowledge<br />

Management in Modern Global Organizations<br />

Unit - <strong>III</strong> (6 sessions)<br />

Business Intelligence and Business Decisions: Decision Support Systems; Group Decision<br />

Support and Groupware Technologies, Expert Systems.<br />

Unit - <strong>IV</strong> (8 sessions)<br />

SQL Server and Data Warehousing: - Features, System Databases, Creating Databases and Tables,<br />

Constraints, Data Manipulation Language, OLTP & OLAP, Data Marts, Data Warehousing, Data<br />

Warehouse Architecture.<br />

Unit - V (6 sessions )<br />

Data Mining and Knowledge Discovery: Data Mining Techniques; Applications of Data Mining.<br />

Knowledge Management: Knowledge Assets, Knowledge Generation, Knowledge Storage, Knowledge<br />

Utilization, Knowledge Management Technologies.<br />

SUGGESTED READINGS (In Alphabetical order )<br />

1. Anahory, Data Warehousing in the Real World,Pearson<br />

2. Awad - Knowledge Management,Pearson.<br />

3. Fernandez-Knowledge Management-an evolutionary view, PHI<br />

4. Jawadekar – Knowledge Management, McGrawhill<br />

5. Paulraj Ponniah - Data Warehousing fundamentals, Wiley.<br />

6. Turban - Decision Support Systems and Business Intelligence Systems, 9e,Pearson

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