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on the challenges ahead - Roof & Facade

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COVER STORY: INTERVIEW<br />

Q. 1. The Government has, in recent times, announced<br />

several initiatives aimed at getting<br />

businesses and big users of energy to think<br />

more ‘green’ – from property developers to<br />

owners of car fleets.<br />

Do you think:<br />

i) <strong>the</strong>se are being taken up enthusiastically<br />

and,<br />

ii) can more can be d<strong>on</strong>e to encourage businesses,<br />

both big and small, to go ‘green’?<br />

2. How else can <strong>the</strong> sustainable message be<br />

driven home to <strong>the</strong> business community?<br />

A. Businesses and big users of energy are starting to<br />

think more ‘green’ as people become increasingly<br />

aware of <strong>the</strong> damage that we are doing to <strong>the</strong> envir<strong>on</strong>ment<br />

and <strong>the</strong> l<strong>on</strong>g term cost this will inflict <strong>on</strong> us. With<br />

this increasing awareness and educati<strong>on</strong>, we are getting<br />

more support from business and energy c<strong>on</strong>sumers.<br />

However as with all things, more can always be<br />

d<strong>on</strong>e. With regard to what we are doing to drive <strong>the</strong><br />

“message home “ NEA is trying to tackle this <strong>on</strong> several<br />

fr<strong>on</strong>ts with various programmes.<br />

One programme is <strong>the</strong> Corporate Envir<strong>on</strong>ment<br />

Champi<strong>on</strong>s (EC) programme, which aims to create a<br />

pool of envir<strong>on</strong>mentally-proactive individuals in <strong>the</strong><br />

corporate sector. These Envir<strong>on</strong>ment Champi<strong>on</strong>s <strong>the</strong>n<br />

partner NEA in driving green initiatives in <strong>the</strong>ir companies.<br />

The network of Corporate ECs also learn from each<br />

o<strong>the</strong>r through <strong>the</strong> sharing of best practices. As more<br />

companies realise that being envir<strong>on</strong>mentally friendly<br />

can help <strong>the</strong>ir bottomline, <strong>the</strong> green movement gains<br />

momentum in businesses.<br />

Some of our current projects to promote energy efficiency<br />

am<strong>on</strong>g businesses are still being assessed and<br />

fine tuned. We have noticed some initial successes in<br />

projects such as EASe (http://www.e2singapore.gov.sg/<br />

ease-success-stories.html) and labeling programmes.<br />

Ano<strong>the</strong>r project we are working <strong>on</strong> is a scheme<br />

to provide grants for energy efficient technologies<br />

(GREET) to fur<strong>the</strong>r bridge <strong>the</strong> gap in energy efficiency<br />

investment to dem<strong>on</strong>strate its low-risk, high-reward nature.<br />

Ano<strong>the</strong>r programme is <strong>the</strong> Corporate And School<br />

Partnership (CASP) programme, which matches coporate<br />

partners with schools to work <strong>on</strong> envir<strong>on</strong>mental<br />

projects. Students are encouraged to look for innova-<br />

G+ BEYOND GREEN • NOV/DEC 2008 15

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