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Dave Ramsey Says...<br />
q<br />
I own a small business,<br />
and I’m having trouble<br />
scaling up while keeping<br />
expenses down. Do you<br />
have any advice for me?<br />
AThere are two types of expenses: fixed and<br />
variable. Variable expenses rise as the volume and<br />
size of your business grows. A good example of<br />
this would be shipping. The more stuff you move,<br />
the higher your shipping bill. Fixed expenses are<br />
there regardless of your income. Rent is a fixed expense.<br />
The amount doesn’t change, and you have to pay it whether<br />
you’re making money or not.<br />
The best advice I can give you in a scenario like this is<br />
to take a deep breath, and accept the fact that you need to<br />
slow down and grow slowly and steadily. If you let expenses<br />
get out of hand you’ll be chasing them and playing catch up<br />
for the life of your business. Overhead kills businesses, Josh.<br />
It’s the death knell.<br />
qI’m thinking about starting<br />
an auto detailing business.<br />
Do you have any advice on<br />
how to start something like<br />
this, and what to consider<br />
first?<br />
AWhen you’re running your own business, you’ll find<br />
out quickly that your boss is a jerk who works you<br />
like an animal. Working for yourself is one of the<br />
toughest things you can do for a career, and you<br />
better make sure you’re doing something you love,<br />
because it’ll take years of blood, sweat and tears<br />
to be successful. If you don’t absolutely love auto detailing,<br />
and if you’re thinking about it simply because it’s plausible or<br />
you think you can make money doing it, I’d advise giving up<br />
on the idea. If that’s your stance, it’s really more of a side job<br />
than a business.<br />
Think about something you’d want to be doing every<br />
day five years from now, and have anywhere from 20 to 200<br />
people doing it with you. You’ll always do a better job and<br />
have more fun when you’re involved with something you<br />
love. And when it comes to running the business, pay cash,<br />
have a written game plan and don’t be afraid to grow slowly.<br />
Lay out a smart business plan ahead of time, and know<br />
everything from your marketing strategies and cost of startup<br />
equipment and supplies to what your projected revenues<br />
are and the per unit charges for all your little widgets. Lay<br />
this all out like you had to prepare a report for a college<br />
class, and that’s what a business plan looks like.<br />
I’m excited for you, Justin, because you have lots of<br />
entrepreneurial spirit. You might not make $100,000 your first<br />
year, but who does? Just take your time. Be patient, be smart,<br />
and give people a quality product and professional service. If<br />
you’ll do those things, chances are you’ll be a success!<br />
ABOUT DAVE:<br />
Dave Ramsey is America’s trusted voice on money and business. He’s authored four New York Times best-selling books:<br />
Financial Peace, More Than Enough, The Total Money Makeover and EntreLeadership. The Dave Ramsey Show is heard<br />
by more than 6 million listeners each week on more than 500 radio stations. Follow Dave on Twitter at @DaveRamsey and<br />
on the web at daveramsey.com<br />
8 onthetown onthetowntexas.com<br />
OTT Texas JanFeb Issue.indd 8<br />
1/28/2014 1:23:12 PM