THE HALFORDS 'FRIEND OF THE MOTORIST' STUDY

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HALFORDS FRIEND OF THE MOTORIST STUDY The following study touches upon the UK’s dependency on cars; the general cost of motoring and the impact this has on UK families. Our research shows that Britain’s motorists are really feeling the pinch as the average family’s dependency on their car is forcing economies across the household budget. Over four in five (84%) of British families admit to relying on their car more than ever, with nearly two in three (63%) families driving every single day. The biggest problem facing the family car owner in 2012 is the affordability of motoring, with some making serious lifestyle sacrifices and car maintenance cutbacks to reduce costs. In summary, motorists are making uncomfortable and potentially dangerous compromises as they struggle to find enough disposable income to keep their vehicles on the road.
HALFORDS FRIEND OF THE MOTORIST STUDY Car-dependent Britain Britain’s 50 million regular car users - that’s drivers and their adult and child passengers – are feeling the pinch. Cars are still considered to be an ‘essential part of everyday family life’ for the majority (84%) of the population. As the public transport system struggles to cope and with a lack of it in many parts of the country, just 3% of respondents say the car is “not a necessity”. What’s more, as public transport becomes prohibitively expensive the family’s reliance on the car is likely to increase rather than decrease in the months and years ahead. Despite ever increasing fuel costs and soaring insurance premiums, the car is the preferred mode of transport for the vast majority of families in Britain: 63+37 63% Two in three (63%) families are in their cars every day, with a further 28% relying on them at least 2-3 times a week 42+58 42% Nearly half (42%) drive for two hours or longer each day These figures highlight that motoring is a necessity, not a luxury, for the overwhelming majority of families in Britain. Most popular uses for the car are day-to-day activities, whereas excursions such as holidays and weekends away come towards the bottom of the list. 1. 44% 2. 3. 4. 5. 9% 3% 24% 20% 1. Driving to and from work (44%) 2. Family weekly shop (24%) 3. Visiting family and friends (20%) 4. Parental taxi duties, e.g. the school run (9%) 5. Driving holidays and weekends away in the UK (3%)
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THE HALFORDS 'FRIEND OF THE MOTORIST' STUDY

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