30.07.2014 Views

Tarkett Activity Report 2012

Tarkett Activity Report 2012

Tarkett Activity Report 2012

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

MARKET SEGMENTs / Retail & Hospitality<br />

Ginger Bay Salon and Spa, St. Louis,<br />

Missouri – USA<br />

The Ginger Bay Salon and Spa had a clear<br />

plan for renovation, including striking design,<br />

long durability, and sustainability. In addition,<br />

the flooring needed to hold up to chemicals<br />

and products like nail polish and dyes used<br />

in a salon environment, whilst not sacrificing<br />

design aesthetics.<br />

Centiva’s vinyl planks in contrasting colors<br />

were chosen to create designated areas within<br />

the salon and lead customers throughout the<br />

space. A vast selection of plank styles as well as<br />

choices for surface textures and custom cutting<br />

made the difference. Centiva’s environmental<br />

certifications ensured the flooring met all the<br />

sustainable requirements needed to create a<br />

safe environment for customers and employees.<br />

M Video, leading electronics and household appliances retailer – Russia<br />

M Video, one of the largest Russian<br />

retail chains, operates 260 stores in 115<br />

cities across the country. Specializing<br />

in consumer electronics and household<br />

appliances, all M Video stores have<br />

been designed following a set of clearly<br />

defined corporate guidelines.<br />

Besides its capacity to transform retail<br />

environments into attractive experience<br />

spaces, the flooring chosen for M Video<br />

also had to respond to tough technical requirements,<br />

catering to heavy traffic and providing for low<br />

maintenance costs. To address design and functional<br />

specifications, <strong>Tarkett</strong> proposed a tailor-made concept<br />

solution that could be easily reproduced in all 260 M<br />

Video stores. The format involved 43,000 m 2 of the<br />

Acczent Terra Heterogeneous Collection with two<br />

exclusive color solutions and technical features that<br />

were perfectly adapted to requirements for longevity<br />

and easy maintenance.<br />

Ginger Bay – St-Louis, USA<br />

<strong>Tarkett</strong>’s Ambienta LVT flooring at Lupo retail stores present<br />

across most Brazilian cities.<br />

Built by the architect Robert Krawietz, a former student<br />

of Richard Meyer, the Vierjahreszeiten complex<br />

in Offenbach, Germany incorporates various universes<br />

of hospitality, health, art and culture on 2.800 m 2<br />

of iD Premier “Boathouse” flooring.<br />

One of 260 MVideo stores - Russia<br />

A leader in its market for over 20 years, this 2,800 m 2<br />

Total Wine concept store was fitted with Centiva LVT planks<br />

to give it the authentic feeling of a traditional wine cellar.<br />

Floorcraft is <strong>Tarkett</strong>’s most sophisticated flooring design<br />

program capable to translate any creative complexity<br />

into stunning flooring design.<br />

<strong>Tarkett</strong> <strong>2012</strong> <strong>Activity</strong> <strong>Report</strong> 30

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!