academic calendar academic calendar - Associated Colleges of the ...

FACULTY OF
BUSINESS
Option/Elective/GEC (9)
Semester 8
MKT444 Research Project (4)
MKT410 Marketing Management and
Strategy (3)
MGT 303 Entrepreneurship and New Business
Development (3)
GEC/Option/Elective
Optional Courses
Students can take any of the under-listed
optional courses at levels 2, 3 or 4. The number
of optional courses offered shall depend on
availability of staff.
MGT 201 Purchasing and Materials
Management (3)
BIS205 Information Technology (3), GEC 121,
GEC 122
MGT200 Organizational Design &
Development (3)
MGT203 Quantitative Methods for Business (3)
ECO211 Intermediate Microeconomics For
Business (3)
MKT303 Strategic Sales Management (3)
MKT304 Advertising Management
(3, pre-req. MKT200)
MKT305 Public Relations (3, pre-req. MKT200)
MKT306 Business-to-Business Marketing (3)
MKT307 Retail Management
(3, pre-req. MKT202)
MKT308 Services Marketing (3)
MKT309 Internet Marketing (3)
MKT 311 Strategic Retail Management (3)
MKT 312 Public Relations Strategy (3)
MKT 313 Services Marketing Theory and
Practice (3)
MKT 314 Business to Business Marketing
Practice (3)
MKT402 Applied Marketing Research
(3, pre-req. MKT302)
MKT403 International Business (3)
MKT404 Social marketing (3)
MKT405 Tourism and Hospitality Marketing (3)
MKT406 Marketing Ethics (3)
MKT407 Relationship Marketing (3)
MKT408 Contemporary Issues in Marketing (3)
MKT409 Contemporary Issues in Marketing (3)
MKT 411 Global Business Strategy (3)
MKT412 Managing Marketing
Relationships (3)
MKT413 Applied Marketing Research (3)
MKT 414 Social Marketing (3)
MKT 415 Tourism and Hospitality
36