Spring 2009 - National Association of Professional Pet Sitters
Spring 2009 - National Association of Professional Pet Sitters
Spring 2009 - National Association of Professional Pet Sitters
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The New NAPPS Certification<br />
By: Christi Fries<br />
The year <strong>2009</strong> brings pet sitters a series <strong>of</strong><br />
unfamiliar challenges. How will we market in<br />
this new economy? How can we increase pr<strong>of</strong>its<br />
and maximize value from operational<br />
expenses? Many answers can be found by utilizing<br />
existing NAPPS member benefits, including<br />
the benefit <strong>of</strong> pr<strong>of</strong>essional certification.<br />
Gain the Edge<br />
Certification will let you gain the edge and<br />
draw more pet-parent attention to your business.<br />
Clients will choose a certified pr<strong>of</strong>essional<br />
first when researching a service provider. In<br />
our unregulated industry, obtaining your NAPPS<br />
certification will give you recognition as a serious<br />
pr<strong>of</strong>essional who has obtained a high level<br />
<strong>of</strong> expertise through personal study. With the<br />
“NAPPS Certified” banner, you gain a competitive<br />
advantage in the areas you service.<br />
Now Available: The New<br />
Certification Program<br />
In 2005, the Member Benefits Committee started<br />
work on creating an improved certification<br />
course. As the scope <strong>of</strong> the project grew, a new<br />
Certification Committee was formed; 10 member<br />
volunteers donated thousands <strong>of</strong> hours performing<br />
research, writing articles and questions,<br />
data entry, pro<strong>of</strong>reading, and systems<br />
testing.<br />
Through the efforts <strong>of</strong> NAPPS members, the<br />
design and implementation <strong>of</strong> the new NAPPS<br />
Certification Course was launched in January<br />
<strong>2009</strong>. This new program was designed by pet<br />
sitters for pet sitters; an Advisory Board comprised<br />
<strong>of</strong> pet industry leaders reviewed and<br />
contributed material to this unrivaled educational<br />
tool.<br />
Now is the time to become a leader and obtain<br />
your NAPPS Certification. By taking your pet<br />
sitting career to the next level, you can reap<br />
the benefits <strong>of</strong> increased revenues and market<br />
share, and for less than $6 per month. The<br />
course is online, portable, and designed to<br />
allow you to study on your schedule.<br />
The Benefits <strong>of</strong> Certification<br />
The American Certification Institute states that<br />
certified pr<strong>of</strong>essionals earn “…salaries that are<br />
25 percent to 40 percent higher than those<br />
who are not certified.” In obtaining certification,<br />
the $10,000 you made in 2008 could be<br />
$14,000 in <strong>2009</strong>. If your revenues last year<br />
were $30,000, becoming certified could take<br />
you to $42,000 this year. Many NAPPS members<br />
who have already earned their certification<br />
gross more than $200,000 per year!<br />
Other benefits <strong>of</strong> certification include:<br />
• being perceived as a business that maintains<br />
a higher code <strong>of</strong> ethics<br />
• knowledge and skills at a higher level <strong>of</strong><br />
safety and effectiveness, without close<br />
supervision<br />
• the ability to charge higher rates<br />
• an increase <strong>of</strong> your value in your market,<br />
with instant credibility<br />
• being perceived as having a greater level<br />
<strong>of</strong> human resources through certified<br />
supervision <strong>of</strong> staff<br />
• recognition <strong>of</strong> your higher level <strong>of</strong> knowledge<br />
and accomplishments<br />
• an awareness <strong>of</strong> your dedication to continuous<br />
improvement and education<br />
• a discount on insurance renewal with<br />
Business Insurers <strong>of</strong> the Carolinas<br />
• a possible IRS tax deduction under “Self<br />
Employment Education”<br />
• more opportunities for volunteering and<br />
networking in the pet care field<br />
If you believe in your pr<strong>of</strong>essional identity, you<br />
can easily sell your higher level <strong>of</strong> competence!<br />
Getting Started<br />
The new NAPPS Certification Course is the<br />
equivalent <strong>of</strong> a college semester in time: 16<br />
weeks. When broken down into 60 to 90<br />
minute sessions, three to four times a week,<br />
you can easily complete the course in the six<br />
months allowed.<br />
The course <strong>of</strong> study includes pet nutrition,<br />
health, and behavior <strong>of</strong> rabbits, cats, dogs,<br />
birds, and exotics. An extensive section on<br />
business development and management will<br />
give you the education you need to start, maintain,<br />
and grow your pet sitting business at a<br />
pr<strong>of</strong>essional level. The pet first aid section<br />
expands beyond the variety <strong>of</strong> American Red<br />
Cross (ARC) courses <strong>of</strong>fered in many areas; if<br />
you’ve completed the ARC program it will be <strong>of</strong><br />
value in completing this section <strong>of</strong> NAPPS certification<br />
and earning recertification.<br />
Getting started is easy; you can begin the<br />
course the minute you purchase it at the<br />
NAPPS store. <strong>Pet</strong> first aid materials will be<br />
mailed to you while you begin on the pet or<br />
business sections <strong>of</strong> the course; you choose<br />
where to start. The program is designed so you<br />
can easily focus and the exam questions are in<br />
a logical order with no random scrambling.<br />
Course material can be printed, but it is not<br />
necessary, as it will remain updated in the<br />
NAPPS Virtual Library. You’ll save your work as<br />
you complete the exam, learning at your own<br />
pace.<br />
Instant Results =<br />
Instant Recognition<br />
When you submit your complete exam online,<br />
your final score will appear almost instantaneously!<br />
No waiting for weeks or months for<br />
the results to arrive in the mail. A score <strong>of</strong> 75<br />
percent is required to pass, and your certification<br />
is valid for three years.<br />
In addition, you will immediately have access to<br />
a downloadable certificate to print and a certified<br />
logo for display and use in your marketing<br />
materials. You can instantly add it to your own<br />
Web site, and a new “NAPPS Certified” banner<br />
will be added to your NAPPS locator listing.<br />
Continuing Education<br />
and Recertification<br />
The new NAPPS certification course is a sustainable<br />
investment; the Certification<br />
Committee will continue to update and expand<br />
information as the industry, and pet-care practices,<br />
change. During the three-year period you<br />
hold certification, you will have many opportunities<br />
to earn Continuing Education Units (CEU).<br />
Most are low or no cost.<br />
CEU activities are assigned a point value, with<br />
30 points needed over the three-year period to<br />
become recertified. Members will track and<br />
submit evaluation requests, available in the<br />
member center.<br />
The NAPPS Network • 16