2010 Iowa DaIry PrIncess eager to sPreaD the - Swiss Valley Farms
2010 Iowa DaIry PrIncess eager to sPreaD the - Swiss Valley Farms
2010 Iowa DaIry PrIncess eager to sPreaD the - Swiss Valley Farms
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FM OEC AB TR OC UB H AE 2R Y 021 20 01 10<br />
0<br />
<strong>2010</strong> <strong>Iowa</strong> Dairy Princess <strong>eager</strong><br />
<strong>to</strong> spread <strong>the</strong> good news on dairy
Co-op Lost a Great Friend<br />
by Don Boelens<br />
Published Monthly by:<br />
<strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
Cooperative<br />
P.O. Box 4493<br />
Davenport, IA 52808<br />
563.468.6600 FAX 563.468.6616<br />
www.swissvalley.com<br />
Nancy Feeney<br />
Edi<strong>to</strong>r/ Member Relations Mgr.<br />
<strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong>, Co. will produce,<br />
distribute and sell value-added, quality<br />
products for our:<br />
Cus<strong>to</strong>mers & Consumers<br />
Owner/Members<br />
Workforce<br />
<strong>Swiss</strong> <strong>Valley</strong> Board Officers<br />
Chair<br />
Pam Bolin................................................Clarksville, IA<br />
Vice Chair<br />
Randy Schaefer....................................Blue Grass, IA<br />
Assistant Secretary<br />
Jeff Nimtz...............................................Monticello, WI<br />
Assistant Treasurer<br />
James Schmitt.............................................Sherrill, IA<br />
<strong>Swiss</strong> <strong>Valley</strong> Direc<strong>to</strong>rs<br />
Loyde M. Beers.......................................Eastman, WI<br />
Steve Klug.....................................Spring Grove, MN<br />
Dale Humpal.........................................Ridgeway, IA<br />
Francis Leibfried..................................Cuba City, WI<br />
G. Joe Lyon....................................................Toledo, IA<br />
Ken Schmitz..............................................Norwalk, WI<br />
Patrick Schroeder..............................Lancaster, WI<br />
Eugene Smith........................................Clin<strong>to</strong>n, WI<br />
page <br />
In late September, <strong>Swiss</strong> <strong>Valley</strong><br />
<strong>Farms</strong> lost a great supporter and<br />
wonderful friend.<br />
It is with great sadness that we<br />
announce <strong>the</strong> passing of William Strief,<br />
District 5 Board Member for <strong>Swiss</strong><br />
<strong>Valley</strong> <strong>Farms</strong> on Sunday, September<br />
26 th . Our deepest sympathies go out<br />
<strong>to</strong> his wife, Donna, and his children -<br />
Julie, Jolene, Janda, Jodi, Mark, Mike<br />
and Matt -- and 21 grandchildren.<br />
Bill served on <strong>the</strong> <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
Board of Direc<strong>to</strong>rs for 18 years, being<br />
seated in February of 1992. Bill worked<br />
hard <strong>to</strong> represent his dairy cooperative,<br />
serving on many committees during<br />
his tenure. His most recent duties as<br />
a Board Member involved serving on<br />
<strong>the</strong> Budget, Finance and Financial<br />
Standards Committee as well as <strong>the</strong><br />
Hauler Subcommittee. Bill also valued<br />
his District 5 district representatives,<br />
always holding an informative and<br />
informal fall meeting with <strong>the</strong>m.<br />
His love for <strong>the</strong> dairy industry was<br />
a huge part of Bill’s life. He was a long<br />
time member of <strong>the</strong> <strong>Iowa</strong> Holstein<br />
Association and <strong>the</strong> <strong>Iowa</strong> State Dairy<br />
Association Board, giving updates<br />
on <strong>the</strong>se meetings <strong>to</strong> <strong>the</strong> <strong>Swiss</strong> <strong>Valley</strong><br />
Board.<br />
Bill <strong>to</strong>ok great pride in his farm,<br />
located in Farley, <strong>Iowa</strong>, where he and<br />
his son Matt milked 240 Holsteins and<br />
raised <strong>the</strong>ir own heifers and feed.<br />
Pam Bolin, <strong>Swiss</strong> <strong>Valley</strong> Board<br />
President, had this <strong>to</strong> say about Bill.<br />
“All of us on <strong>the</strong> <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
Board send our deepest sympathy <strong>to</strong><br />
Donna and her family. When you serve<br />
on a board with someone and see <strong>the</strong>m<br />
every month for several years, <strong>the</strong>y and<br />
<strong>the</strong>ir family become a part of your life.<br />
Bill was a great guy <strong>to</strong> be around and<br />
was also a proud dad and grandpa!<br />
CEO Don Boelens<br />
We are all very grateful <strong>to</strong> <strong>the</strong> years of<br />
service Bill gave <strong>to</strong> <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong>.<br />
He will be greatly missed by so many.”<br />
Long time <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
CEO Carl Zurborg remembered Bill<br />
as a conscientious Board member. “He<br />
was a regular attendee at Board meetings.<br />
He was also a dedicated family<br />
man <strong>to</strong> Donna and <strong>the</strong>ir children and<br />
grandchildren.”<br />
Past Board Chairman Elmer Paper,<br />
S<strong>to</strong>ck<strong>to</strong>n, <strong>Iowa</strong>, said that while he did<br />
not serve very long as chairman when<br />
Bill was on <strong>the</strong> Board, he remembered<br />
him doing a good job of representing<br />
<strong>the</strong> members from his district.<br />
Board Vice Chairperson Randy<br />
Schaefer, Blue Grass, <strong>Iowa</strong>, remembers<br />
that he and Bill came on <strong>the</strong> <strong>Swiss</strong><br />
<strong>Valley</strong> Board <strong>the</strong> same year, 1992. “Bill<br />
always had a quick wit with a ready<br />
smile. He always put <strong>the</strong> co-op’s best<br />
interests at heart. Bill was also a great<br />
friend and I will truly miss him.”<br />
I know that everyone on our Board<br />
is deeply saddened by Bill’s sudden<br />
passing. Bill’s positive outlook and<br />
contributions will be missed by our<br />
cooperative.<br />
SWISS VALLEY FARMS DAIRYMAN
B i l l S t r i e f 1 9 4 2 - 2 0 1 0<br />
He Loved His Family & His Co-op<br />
Co-op NEWS<br />
Clockwise from <strong>to</strong>p<br />
left: Bill and his wife<br />
Donna at <strong>the</strong> NMPF<br />
meeting in Dallas, TX<br />
last year. Bill enjoyed<br />
working in <strong>the</strong><br />
dairy with his son<br />
Matt. Fa<strong>the</strong>r and<br />
son flank <strong>the</strong>ir long<br />
time milk hauler<br />
Lyle Wulfekuhle<br />
beside his milk truck.<br />
Bill stands with<br />
CEO Don Boelens,<br />
Procurement V.P.<br />
Chris Hoeger and<br />
fellow direc<strong>to</strong>r Jeff<br />
Nimtz behind <strong>the</strong><br />
<strong>Swiss</strong> <strong>Valley</strong> cheese<br />
table at an NMPF<br />
Dairy Summit. Bill<br />
and Donna in 1992<br />
in a Dairyman<br />
pho<strong>to</strong> marking<br />
Bill’s election <strong>to</strong> <strong>the</strong><br />
Board.<br />
OCTOBER <strong>2010</strong><br />
page
plan now <strong>to</strong> attend your<br />
<strong>2010</strong> DISTRICT MEETING<br />
Tues<br />
november 30<br />
WED<br />
december 1<br />
THUR<br />
december 2<br />
FRI<br />
december 3<br />
mon<br />
december 6<br />
TUES<br />
december 7<br />
WED<br />
december 8<br />
thur<br />
december 9<br />
FRI<br />
december 10<br />
page <br />
Noon<br />
District 21 – Pam Bolin<br />
Doc’s<br />
Clarksville, IA<br />
Noon<br />
District 5 –<br />
KC Hall<br />
Cascade, IA<br />
Noon<br />
District 17 – Dale Humpal<br />
Community Presbyterian Church<br />
Postville, IA<br />
Noon<br />
District 15 – Loyde Beers<br />
Fa<strong>the</strong>r Baer Hall<br />
Eastman, WI<br />
Noon<br />
District 23 – Jeff Nimtz<br />
Cardinal Country Inn<br />
Brodhead, WI<br />
Noon<br />
District 19 – Eugene Smith<br />
Ponderosa Restaurant<br />
Beaver Dam, WI<br />
Noon<br />
District 6 – G. Joe Lyon<br />
Reinig Center<br />
Toledo, IA<br />
Noon<br />
District 16 – Ken Schmitz<br />
Club 16<br />
Sparta, WI<br />
Noon<br />
District 13 – Randy Schaefer<br />
Fairview Mennonite Church<br />
Kalona, IA<br />
7:30 p.m.<br />
District 4 – Jim Schmitt<br />
New Vienna Community Hall<br />
New Vienna, IA<br />
(Note: There will be an election at this meeting<br />
<strong>to</strong> serve out Bill Strief’s 2-year term.)<br />
8:00 p.m.<br />
District 20 – Steve Klug<br />
St. Mary’s Catholic Church<br />
Caledonia, MN<br />
December is not that far away!<br />
Mark your calendars now with<br />
your District Meeting Date!<br />
7:30 p.m.<br />
District 2 – Francis Leibfried<br />
Banfield’s <strong>Swiss</strong> Haus<br />
Cuba City, WI<br />
7:30 p.m.<br />
District 1 – Pat Schroeder<br />
Happy Joe’s<br />
Lancaster, WI<br />
SWISS VALLEY FARMS DAIRYMAN
Perfect survey scores in co-op<br />
Jeremy Lucky, Cuba City, Wis<br />
Co-op NEWS<br />
Jeremy Lucky, Cuba City, Wis. received a perfect<br />
survey score earlier in <strong>the</strong> year on <strong>the</strong> first inspection<br />
on his new farm. Jeremy, who is 25 and single, has<br />
been milking his 65 Holsteins for six months on<br />
this farm. He says he has been milking cows his<br />
whole life. “I’m <strong>to</strong>o young <strong>to</strong> know what I’m doing<br />
yet. But I like working with animals.” He raises all<br />
his young s<strong>to</strong>ck and replacement heifers, selling <strong>the</strong><br />
bulls and steers. He buys all his feed. Keep up <strong>the</strong><br />
good work, Jeremy!<br />
Highview <strong>Farms</strong>, Hamburg, Minn<br />
Jim and Jody Oelfke, in<br />
back row, recently received a<br />
perfect survey score on <strong>the</strong>ir<br />
farm, Highview <strong>Farms</strong> of<br />
Hamburg, Minn. The Oelfke’s<br />
milk 200 Jerseys and have a<br />
rolling herd average of 17,464<br />
pounds. They get lots of help<br />
from <strong>the</strong>ir children, Jacob,<br />
Janet, Jessica and Jennifer.<br />
Jim’s fa<strong>the</strong>r, Howard, in center,<br />
also enjoys working with his<br />
son in <strong>the</strong> dairy. Jim says <strong>the</strong><br />
way <strong>to</strong> achieve a perfect score<br />
is <strong>to</strong> pay attention <strong>to</strong> details in<br />
<strong>the</strong> dairy. “It also helps <strong>to</strong> work<br />
and cooperate with your field<br />
reps and state inspec<strong>to</strong>rs,” Jim<br />
says.<br />
OCTOBER <strong>2010</strong><br />
page
2 0 1 0 I o w a D a i r y P r i n c e s s<br />
Kendra Ready for Princess Duties<br />
Despite her busy freshman schedule at Lu<strong>the</strong>r College,<br />
<strong>the</strong> newest <strong>Iowa</strong> Dairy Princess is <strong>eager</strong> <strong>to</strong> start<br />
spreading <strong>the</strong> good news about dairy producers and,<br />
of course, nutritious milk.<br />
Kendra Moser of Colesburg won <strong>the</strong> state princess title in<br />
August at <strong>the</strong> <strong>2010</strong> <strong>Iowa</strong> State Fair. The fair itself added drama<br />
<strong>to</strong> an already stressful competition. At fair time, it was flooding<br />
in Des Moines and <strong>the</strong> surrounding area. “It rained and rained<br />
and rained,” Kendra recalls. “They closed every major highway<br />
around Des Moines. All of <strong>the</strong> candidates were worried if <strong>the</strong>ir<br />
parents and grandparents would be able <strong>to</strong> get <strong>to</strong> <strong>the</strong> coronation<br />
ceremonies. People had <strong>to</strong> drive 80 or 90 miles out of <strong>the</strong>ir way<br />
<strong>to</strong> get <strong>to</strong> <strong>the</strong> fair.”<br />
Kendra parents, <strong>Swiss</strong> <strong>Valley</strong> members Todd and Lynn<br />
Moser, did manage <strong>to</strong> get <strong>the</strong>re and were in <strong>the</strong> audience when<br />
Kendra’s name was called as <strong>the</strong> new <strong>Iowa</strong> Dairy Princess.<br />
Todd’s first thought was, “Oh, that’s cool!” Todd says, “Lynn<br />
and I high-fived each o<strong>the</strong>r. There were a lot of people <strong>the</strong>re<br />
rooting for Kendra who jumped up and cheered.”<br />
Lynn says, “Earlier that day, Kendra had won <strong>the</strong><br />
presentation portion of <strong>the</strong> competition and several people<br />
<strong>to</strong>ld me that <strong>the</strong> girls who win that don’t go on <strong>to</strong> win <strong>the</strong> title.<br />
They were wrong!”<br />
Kendra’s mom has many good reasons <strong>to</strong> be excited. “I<br />
will be getting out of lots of chores this year while I travel<br />
around <strong>the</strong> state with Kendra. I can’t wait! It will be our<br />
‘catch up’ time traveling <strong>to</strong>ge<strong>the</strong>r.” Kendra has an upcoming<br />
princess orientation program in Ankeny at <strong>the</strong> Midwest Dairy<br />
Association headquarters. “My schedule of activities kicks off<br />
in January when <strong>the</strong> county dairy banquets begin. It just rolls<br />
on from <strong>the</strong>re.”<br />
Kendra is a freshman at Lu<strong>the</strong>r College in Decorah<br />
majoring in biology with plans <strong>to</strong> go in<strong>to</strong> medicine. She wants<br />
<strong>to</strong> become a pediatrician, where she thinks she can influence<br />
young mo<strong>the</strong>rs <strong>to</strong> make sure <strong>the</strong>ir children get <strong>the</strong>ir dairy every<br />
day and all <strong>the</strong> nutrients it provides.<br />
“I would like <strong>to</strong> change some people’s minds about dairy,”<br />
Kendra says. “I want people <strong>to</strong> know about how well <strong>Iowa</strong><br />
dairy producers take care of <strong>the</strong>ir cows.” In <strong>the</strong> coming months,<br />
Kendra hopes <strong>to</strong> reach out <strong>to</strong> <strong>the</strong> public and spread <strong>the</strong> good<br />
word about dairy. “I want <strong>to</strong> influence as many people as<br />
possible about <strong>the</strong> benefits of dairy and <strong>the</strong> wonderful people<br />
who stand behind <strong>the</strong> product.”<br />
In her award-winning princess presentation, Kendra<br />
came out dressed as an old woman hunched over, wearing a<br />
gray wig and glasses with pillows tucked under a bathrobe. “I<br />
page <br />
Being selected <strong>Iowa</strong> State Dairy Princess is a dream come<br />
true for this country girl who grew up working on her<br />
family’s farm in Colesburg, <strong>Iowa</strong>.<br />
represented an old woman with many health problems,” she<br />
says. “I <strong>to</strong>ld <strong>the</strong> crowd, ‘I used <strong>to</strong> look like you pretty girls. But<br />
I didn’t get my three servings a day of dairy.’ Then I explained<br />
all of milk’s nutrients and how <strong>the</strong>y each help our body.” As <strong>the</strong><br />
talk progressed, layer by layer of bad things began <strong>to</strong> fall away<br />
from Kendra. Gradually, she looked pretty. “Now that I feel<br />
better, I can exercise and lose weight. Look what dairy products<br />
can do for you!” Then, <strong>the</strong> bathrobe dropped away and she was<br />
dressed in an evening gown, looking healthy again. “The crowd<br />
started clapping and hooting. They loved it,” Todd says.<br />
Kendra was raised in a true family dairy operation. The<br />
Moser’s milk 51 Holsteins on <strong>the</strong> farm where Todd grew up.<br />
They also raise beef, sheep and chickens. With help from<br />
Kendra and her bro<strong>the</strong>rs, Kirk, 17, and Kohl, 10, Todd and<br />
Lynn produce quality milk and will be receiving <strong>the</strong>ir 25-year<br />
milk Quality Award at <strong>the</strong>ir <strong>Swiss</strong> <strong>Valley</strong> district meeting in<br />
SWISS VALLEY FARMS DAIRYMAN
“I want <strong>to</strong> influence as many people as possible about <strong>the</strong><br />
benefits of dairy and <strong>the</strong> wonderful people who stand behind<br />
<strong>the</strong> product.” --- Kendra Moser<br />
Member NEWS<br />
Clockwise from <strong>to</strong>p left: Kendra<br />
poses with her family, bro<strong>the</strong>rs Kirk<br />
and Kohl and parents Todd and<br />
Lynn. She accepts her <strong>Iowa</strong> Dairy<br />
Princess crown at <strong>the</strong> state fair. The<br />
dairy princess drives around with<br />
her claim <strong>to</strong> fame on <strong>the</strong> door of<br />
her car. Kendra won <strong>the</strong> presentation<br />
program at <strong>the</strong> pageant, posing<br />
as a sickly woman who didn’t<br />
get her three servings of dairy<br />
every day.<br />
December. The family looks forward <strong>to</strong> enjoying Kendra’s busy<br />
year, which will be full of media interviews, dairy events and<br />
farm <strong>to</strong>urs.<br />
Lynn remembered that Kirk hit <strong>the</strong> nail on <strong>the</strong> head when<br />
he <strong>to</strong>ld his parents before Kendra’s princess competition, “She’s<br />
OCTOBER <strong>2010</strong><br />
going <strong>to</strong> win this because she wins everything she goes for.”<br />
One thing is for certain. This new <strong>Iowa</strong> Dairy Princess is<br />
looking forward in<strong>to</strong> turning her energy and enthusiasm in<strong>to</strong> a<br />
winning season for <strong>Iowa</strong> dairy producers.<br />
page
W o r l d D a i r y E x p o C o m p e t i t i o n & A u c t i o n<br />
swiss valley products excel!<br />
The judges have spoken—<strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
received three first place honors and two second<br />
and third place wins in <strong>the</strong> <strong>2010</strong> World Dairy<br />
Expo Championship Dairy Product Contest, hosted by<br />
<strong>the</strong> Wisconsin Dairy Products Association (WDPA). The<br />
judging, which <strong>to</strong>ok place in August at <strong>the</strong> Madison Area<br />
Technical College, produced five awards for <strong>Swiss</strong> <strong>Valley</strong>.<br />
<strong>Swiss</strong> <strong>Valley</strong>’s<br />
first place wins<br />
were recognized<br />
on stage during<br />
a trophy<br />
presentation on<br />
September 28 th ,<br />
<strong>the</strong> first night of<br />
<strong>the</strong> World Dairy<br />
Expo in Madison,<br />
WI. Second<br />
and third place<br />
wins were also recognized. Following <strong>the</strong> reception, first<br />
place wins in all categories of <strong>the</strong> contest were auctioned<br />
off. A portion of those proceeds went <strong>to</strong> <strong>the</strong> Dr. Robert<br />
Bradley Scholarship Fund, which grants a scholarship <strong>to</strong> a<br />
promising student pursuing a career in <strong>the</strong> dairy industry.<br />
Congratulations <strong>to</strong> our plants for your excellence in<br />
manufacturing and congratulations <strong>to</strong> our farmers who<br />
supply <strong>the</strong> quality milk that goes in<strong>to</strong> <strong>the</strong>se products!<br />
More about <strong>the</strong> World Dairy Expo: The <strong>2010</strong> World<br />
Dairy Expo was held September 28 – Oc<strong>to</strong>ber 2 in<br />
1 st Place – Blue cheese from Mindoro, WI<br />
1 st Place – Neufchatel from Luana, IA<br />
1 st Place – Whey powder from Luana, IA<br />
2 nd Place – Gorgonzola from Mindoro, WI<br />
3 rd Place – <strong>Swiss</strong> cheese from Luana, IA<br />
Madison, WI.<br />
This year’s <strong>the</strong>me<br />
was “Crowning<br />
Achievements<br />
– Golden<br />
Opportunities.”<br />
Attended by<br />
more than<br />
65,000 dairy<br />
enthusiasts, <strong>the</strong><br />
show features a<br />
variety of exhibits,<br />
contests and seminars. Next year’s expo is scheduled for<br />
Oc<strong>to</strong>ber 4-8, 2011.<br />
To find out more, visit www.world-dairy-expo.com.<br />
page <br />
SWISS VALLEY FARMS DAIRYMAN
Expo Cheese Auction Pho<strong>to</strong>s<br />
Co-op NEWS<br />
ABOVE: <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong> Senior Sales<br />
Consultant Tony Anderson served as <strong>the</strong> Master<br />
of Ceremonies at <strong>the</strong> World Dairy Expo First Place<br />
Cheese Auction and award presentation.<br />
ABOVE: Auctioneer Doug Wilson, left,<br />
recognizes ano<strong>the</strong>r bid from <strong>the</strong> crowd for<br />
Mindoro Blue as Robert Martin, Supervisor at <strong>the</strong><br />
Mindoro plant, patiently waits with his cheese.<br />
OCTOBER <strong>2010</strong><br />
ACCEPTING AWARDS: Representatives from <strong>the</strong> Mindoro and<br />
Luana plants proudly receive <strong>the</strong>ir first place trophies. Above, from<br />
<strong>to</strong>p; Robert Martin, Mindoro Blue; Chuck Brainard, Neufchatel, Luana;<br />
Chris Schmidt, Whey powder, Luana.<br />
page
A m b e r H e i n r i c h , M a q u o k e t a , I o w a<br />
Dairy intern experiences busy summer<br />
Clockwise from <strong>to</strong>p:<br />
During June Dairy<br />
Month, Amber<br />
greeted grocery s<strong>to</strong>re<br />
cus<strong>to</strong>mers as a local<br />
dairy farmer.<br />
Amber used a golf<br />
cart <strong>to</strong> round up<br />
some volunteers <strong>to</strong><br />
work in <strong>the</strong> Dairy<br />
Building at <strong>the</strong> Illinois<br />
State Fair. This was<br />
<strong>the</strong> display Amber set<br />
up at <strong>the</strong> Illinois State<br />
FFA convention. She<br />
had <strong>the</strong> FFA members<br />
play <strong>the</strong> cow racing<br />
game on a Wii.<br />
page 10<br />
From <strong>the</strong> first day Amber<br />
Heinrich stepped in<strong>to</strong> her<br />
summer internship with<br />
<strong>the</strong> Illinois branch of <strong>the</strong> Midwest<br />
Dairy Association in Blooming<strong>to</strong>n,<br />
it seemed <strong>to</strong> be one dairy event<br />
after ano<strong>the</strong>r. Amber, <strong>the</strong> daughter<br />
of <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong> members Joe<br />
and Shelley Heinrich of Maquoketa,<br />
<strong>Iowa</strong>, began her internship in late<br />
May and jumped right in<strong>to</strong> planning<br />
June Dairy Month activities.<br />
“Among <strong>the</strong> many great activities<br />
happening in Illinois for June<br />
Dairy Month, my favorite was going<br />
<strong>to</strong> two Jewel-Osco grocery s<strong>to</strong>res<br />
and passing out string cheese <strong>to</strong> <strong>the</strong><br />
cus<strong>to</strong>mers. They all seemed <strong>to</strong> love<br />
hearing from a true dairy farmer,”<br />
Amber says.<br />
She also began preparing for<br />
<strong>the</strong> annual Chicago Division and<br />
St. Louis Division board meetings.<br />
The biggest task of her internship<br />
was <strong>to</strong> help out at <strong>the</strong> <strong>2010</strong> Illinois<br />
State Fair. This turned out <strong>to</strong> be<br />
Amber’s favorite part of <strong>the</strong> entire<br />
internship. The dairy farmers in<br />
Illinois rent <strong>the</strong> Dairy Building at<br />
<strong>the</strong> Illinois State Fair and this year<br />
<strong>the</strong> Dairy Building underwent a<br />
huge renovation for food safety.<br />
“The renovation was a big<br />
undertaking, but in <strong>the</strong> end every<br />
fairgoer loved it,” Heinrich said. At<br />
<strong>the</strong> Dairy Building, fairgoers are<br />
able <strong>to</strong> see <strong>the</strong> judged dairy products<br />
on display, watch as <strong>the</strong> butter<br />
cow rotates in its refrigerated glass<br />
case, play educational games and<br />
purchase delicious and nutritious<br />
dairy treats, including homemade<br />
SWISS VALLEY FARMS DAIRYMAN
cream puffs, which are a favored<br />
tradition at this fair.<br />
“I got <strong>to</strong> learn everything from<br />
how <strong>to</strong> fix ice cream machines and<br />
cash registers <strong>to</strong> making ice cream<br />
cones and cream puffs,” Amber<br />
says. The state fair was a huge<br />
undertaking, much bigger <strong>the</strong>n<br />
she imagined. But with <strong>the</strong> help<br />
of many great people, it was a big<br />
success. “The dairy building was all<br />
about dairy promotion,” Amber says.<br />
“The messages for dairy promotion<br />
throughout my internship, no<br />
matter where we were, were always<br />
very well received.”<br />
Amber is a junior at <strong>Iowa</strong> State<br />
University majoring in Animal<br />
Science and Dairy Science/Pre-<br />
Vet. Upon graduation she plans<br />
<strong>to</strong> pursue her dream of becoming a<br />
large animal veterinarian practicing<br />
in rural <strong>Iowa</strong>.<br />
“Growing up on a dairy farm,<br />
I always saw <strong>the</strong> production side<br />
of <strong>the</strong> dairy process,” Amber says.<br />
“Being <strong>the</strong> Jackson/Clin<strong>to</strong>n County<br />
Dairy Princess, I was able <strong>to</strong> see a<br />
small portion of <strong>the</strong> promotional<br />
side. This sparked an interest in me<br />
<strong>to</strong> one day intern for Midwest Dairy<br />
Association.”<br />
Amber says <strong>the</strong> internship<br />
application process was not<br />
hard at all. “All you do is go <strong>to</strong><br />
midwestdairycheckoff.com and find<br />
<strong>the</strong> ‘About Us’ tab and scroll down <strong>to</strong><br />
‘Internships’.” This year’s deadline is<br />
January 1, 2011. “I would definitely<br />
encourage o<strong>the</strong>r people <strong>to</strong> apply for<br />
this internship. It was overall a great<br />
experience.”<br />
drug testing scrutiny<br />
likely <strong>to</strong> increase<br />
By Tim Gen<strong>the</strong>, Lab & Safety Manager, Procurement Division<br />
It has been in <strong>the</strong> news lately<br />
that <strong>the</strong> Food and Drug<br />
Administration continues <strong>to</strong> find<br />
antibiotic residue in an increased<br />
number of beef cows at <strong>the</strong> packing<br />
houses, with <strong>the</strong> majority of <strong>the</strong>se<br />
cows being dairy cull cows. As a result,<br />
<strong>the</strong> FDA is beginning <strong>to</strong> step up its<br />
testing pro<strong>to</strong>cols in meat processing<br />
plants <strong>to</strong> ensure that antibiotic meat<br />
products do not make <strong>the</strong>ir way <strong>to</strong><br />
our dinner tables.<br />
Consumers expect <strong>the</strong> food <strong>the</strong>y<br />
purchase <strong>to</strong> be a wholesome product,<br />
and <strong>the</strong>y are in <strong>the</strong> marketplace asking<br />
<strong>the</strong> question, “What assurances do<br />
we have that <strong>the</strong> food we consume is<br />
free of antibiotics?”<br />
<strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong> Cooperative<br />
can assure <strong>the</strong> consumer that we<br />
have a vigorous testing program for<br />
<strong>the</strong> milk that is received at our plants<br />
that turn our members’ milk in<strong>to</strong> <strong>the</strong><br />
products that are sold on <strong>the</strong> grocery<br />
s<strong>to</strong>re shelf. The plants test every load<br />
of milk for beta-lactam drugs before<br />
<strong>the</strong> milk is accepted at <strong>the</strong> plant. The<br />
<strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong> field staff and<br />
veterinarians work with our members<br />
<strong>to</strong> educate <strong>the</strong>m on <strong>the</strong> proper<br />
s<strong>to</strong>rage and usage of all antibiotics.<br />
We encourage our members <strong>to</strong> have<br />
<strong>the</strong>ir cows’ milk tested for <strong>the</strong> specific<br />
antibiotic used before putting <strong>the</strong><br />
milk in<strong>to</strong> <strong>the</strong> bulk tank. These are<br />
good practices that ensure antibioticfree<br />
and wholesome dairy products.<br />
Recently, some consumers have<br />
begun <strong>to</strong> ask more of our regula<strong>to</strong>ry<br />
agencies, and <strong>the</strong> agencies are<br />
responding. Regula<strong>to</strong>ry agencies are<br />
Tim Gen<strong>the</strong><br />
looking at implementing additional<br />
testing for loads of milk before <strong>the</strong>y<br />
are accepted at <strong>the</strong> processing plants.<br />
This may include, but is not limited<br />
<strong>to</strong>, testing for Sulfonamide drugs and<br />
Tetracycline drugs.<br />
Remember, all families of<br />
antibiotics have a specific withholding<br />
time when selling <strong>the</strong> meat for<br />
processing. If you are unsure of<br />
how long <strong>the</strong> milk or meat needs <strong>to</strong><br />
be withheld from <strong>the</strong> marketplace,<br />
you will need <strong>to</strong> consult with your<br />
veterinarian.<br />
A safe, wholesome food product<br />
needs <strong>to</strong> be <strong>the</strong> concern of everyone<br />
from <strong>the</strong> dairy producer <strong>to</strong> <strong>the</strong> food<br />
processor <strong>to</strong> <strong>the</strong> consumer.<br />
If <strong>the</strong> consumer ever loses faith<br />
in <strong>the</strong> food production process,<br />
<strong>the</strong>n every one loses. Let’s be extra<br />
vigilant <strong>to</strong> keep antibiotics out of <strong>the</strong><br />
marketplace.<br />
OCTOBER <strong>2010</strong> page 11<br />
Co-op NEWS
member-only website updates<br />
Co-op members who have been using <strong>the</strong> produceronly<br />
log in site on www.swissvalley.com have been offering<br />
suggestions on additional features that would be of use <strong>to</strong><br />
<strong>the</strong>m in <strong>the</strong>ir dairy operation. As a result, <strong>Swiss</strong> <strong>Valley</strong><br />
IT personnel have been hard at work incorporating <strong>the</strong>se<br />
ideas in<strong>to</strong> this space.<br />
We are happy <strong>to</strong> announce that after Oc<strong>to</strong>ber 15th,<br />
you will be seeing some new features on <strong>the</strong> producer-only<br />
section that will deliver more useful <strong>to</strong>ols and information<br />
<strong>to</strong> you and your dairy. Here is a summary of what <strong>Swiss</strong><br />
<strong>Valley</strong> members will be able <strong>to</strong> access:<br />
Log-in, forgotten password<br />
<strong>Swiss</strong> <strong>Valley</strong> now has <strong>the</strong> ability <strong>to</strong> send you an e-mail<br />
containing your password if you’ve forgotten or misplaced<br />
it. To activate this, you will need <strong>to</strong> call <strong>the</strong> co-op’s main<br />
office and verify with Trish Horn or Julie Bredow that we<br />
have your current e-mail address as a producer. This may<br />
be different than <strong>the</strong> one we use for <strong>the</strong> farm, and <strong>the</strong>y<br />
need <strong>to</strong> make sure this is correct because this password<br />
will allow access <strong>to</strong> your financial information.<br />
When requesting <strong>the</strong> password, you will be asked<br />
<strong>to</strong> provide your farm number along with your producer<br />
number. Both <strong>the</strong>se numbers can be found on your milk<br />
check.<br />
New roll-over and drop-down menus<br />
All <strong>the</strong> drop-down menus displayed at <strong>the</strong> <strong>to</strong>p of <strong>the</strong><br />
screen have been updated. This allows us <strong>to</strong> include similar<br />
type displays under one menu heading. By holding <strong>the</strong><br />
mouse over a menu heading, you should see additional<br />
menu choices appear. Some of <strong>the</strong>se drop-down menus<br />
may also have even more additional choices available.<br />
Table #1 below shows some items listed under this new<br />
program menu.<br />
Equity reports<br />
A page has been added <strong>to</strong> display information about<br />
payments made through <strong>Swiss</strong> <strong>Valley</strong>’s equity program.<br />
This screen will show <strong>the</strong> date of your recent checks along<br />
with a description of <strong>the</strong> payout, check number, amount<br />
and check date.<br />
You will see even more useful improvements <strong>to</strong> this<br />
producer-only website in <strong>the</strong> coming months. If you have<br />
any thoughts on o<strong>the</strong>r improvements you would like <strong>to</strong><br />
see added <strong>to</strong> this site, let your field rep know.<br />
If you have never logged in<strong>to</strong> <strong>the</strong> producer-only<br />
section of www.swissvalley.com, you are missing out on a<br />
useful record-keeping <strong>to</strong>ol that could be of big help <strong>to</strong> you<br />
on your dairy. To log on <strong>to</strong> your information, you need a<br />
personal pin number that you can get by contacting your<br />
field rep. This pin will enable you <strong>to</strong> access all your herd lab<br />
information, check his<strong>to</strong>ry and future milk price contract<br />
information along with current futures’ milk prices and<br />
o<strong>the</strong>r <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong> premium program information.<br />
As always, <strong>Swiss</strong> <strong>Valley</strong> is interested in hearing any<br />
comments or suggestions on o<strong>the</strong>r useful applications of<br />
this producer-only log-in site. If you have any thoughts,<br />
please let us know ei<strong>the</strong>r by e-mail or passing <strong>the</strong>m on <strong>to</strong><br />
your field rep.<br />
Table 1<br />
page 12<br />
SWISS VALLEY FARMS DAIRYMAN
<strong>Swiss</strong> <strong>Valley</strong> Gals flock <strong>to</strong> Gerarda<br />
Beautiful fall wea<strong>the</strong>r combined with an exciting speaker<br />
resulted in an excellent crowd at this year’s <strong>Swiss</strong> <strong>Valley</strong> Gals<br />
meetings. Gerarda Lahey-Keppler from Epworth, <strong>Iowa</strong> delighted<br />
her audience with a fun presentation on “Simple Truths For a<br />
Simply Joyful Life.”<br />
Gerarda, who is a psychology instruc<strong>to</strong>r at NICC in Peosta,<br />
delivered a talk on what modern women can do <strong>to</strong> handle stress,<br />
delivered from a women’s point of view.<br />
Knowing she was speaking with dairy women, Gerarda<br />
added a little <strong>to</strong>uch of bovine humor <strong>to</strong> her outline.<br />
Among <strong>the</strong> points she made in her speech were:<br />
1. You are simply “mooooo-valous --- always have been<br />
and always will be. “Every day, you should get up excited that<br />
you are so honored <strong>to</strong> spend <strong>the</strong> day with YOU! Love yourself<br />
unconditionally, now and forever.”<br />
2. Keep your mind out of <strong>the</strong> gutter! Give up on negative<br />
thinking. Focusing on <strong>the</strong> positive side of life will yield better<br />
results.<br />
3. Manure happens . . . but you don’t have <strong>to</strong> keep<br />
stepping in it! “Cow pies come in all sizes and so does <strong>the</strong> crappy<br />
things that happen in our lives. You can’t change <strong>the</strong> past and it<br />
does you no good <strong>to</strong> dwell on wrongs that people did <strong>to</strong> you<br />
years ago.” She urged everyone <strong>to</strong> learn <strong>to</strong> forgive, heal yourself<br />
and move forward with your life.<br />
4. It is “utterly” impossible <strong>to</strong> do nothing . . . but do<br />
nothing often! Doing things you enjoy often makes you feel<br />
guilty. Nonsense! These are <strong>the</strong> things that regenerate you as a<br />
person. “Save <strong>the</strong> guilt for when you eat a whole pan of brownies<br />
in one day, but only feel guilty about that if it is your second pan<br />
in <strong>the</strong> same day!”<br />
5. Milk life for all it’s worth . . . because your life is a<br />
limited time offer. “Don’t focus on what isn’t, but what is. Don’t<br />
sweat <strong>the</strong> small stuff because you are here for a limited time.<br />
Laugh as much as you can . . . and <strong>the</strong>n laugh some more.”<br />
6. You are in “cowtrol” of your life. “Accept responsibility<br />
for <strong>the</strong> decisions you make. Don’t blame your unhappiness on<br />
o<strong>the</strong>rs . . . take responsibility for your life and your well-being. It<br />
is all under your control.”<br />
7. Lastly, not <strong>to</strong> sound cheesy, but share <strong>the</strong> wealth of<br />
you and love with all your heart! “Say ‘I love you’ every chance<br />
you get and when you give what you have <strong>to</strong> o<strong>the</strong>rs, all you need<br />
seems <strong>to</strong> come right back <strong>to</strong> you. And that is no bull!”<br />
Co-op NEWS<br />
OCTOBER <strong>2010</strong> page 13
s w i s s v a l l e y f a r m s<br />
Field personnel & Stats<br />
Field Department & Procurement Division Direc<strong>to</strong>ry<br />
Chris Hoeger VP, Procurement<br />
Eldridge, IA 52748<br />
Office 563.468.6628<br />
Mobile 563.340.7943<br />
Nancy Feeney Member Relations<br />
3855 Manchester Dr • Bettendorf, IA 52722<br />
Office 563.468.6640<br />
Mobile 563.320.4815<br />
Tim Gen<strong>the</strong> Lab & Safety Manager<br />
803 S. School St. • Cuba City, WI 53807<br />
Office 563.583.7669<br />
Home 608.744.3515<br />
Marv Thompson Raw Milk Sales<br />
617 Monroe St. • Sparta, WI 54656<br />
Office 608.366.1770<br />
Home 608.269.4850<br />
Ron Brenner Field Supervisor<br />
527 Jackie Lane • LaCrosse, WI 54603<br />
Office 608.366.1770<br />
Home 608.781.0535<br />
Thomas Tegeler Field Supervisor<br />
1320 1 1/2 St. SW • Dyersville, IA 52040<br />
Office 563.583.7669<br />
Home 563.875.2059<br />
Randy Heisel<br />
259 E. Lakeview Dr. • LaFarge, WI 54639<br />
Home 608.625.2045<br />
Mobile 608.386.6681<br />
Mike Howald<br />
7105 N. Freeport Rd. • Forres<strong>to</strong>n, IL 61030<br />
Office 815.938.2651<br />
Fax 815.938.9151<br />
Kara Koopmann<br />
6142 Roller Coaster Rd. • Epworth, IA 52045<br />
Plant 563.583.7669<br />
Home 563.876.3900<br />
Roger Lenius<br />
319 9th St. • Waverly, IA 50677<br />
Office 319.352.5463<br />
Home 319.352.5015<br />
Ken Ley<br />
225 S. Clif<strong>to</strong>n • Livings<strong>to</strong>n, WI 53554<br />
Plant 608.348.3932<br />
Home 608.943.6240<br />
Lynne Melchert<br />
117 Culver Rd. NE • Hopkin<strong>to</strong>n, IA 52237<br />
Office 563.926.2363<br />
Home 563.926.2794<br />
Jim Murphy<br />
430 Linden • West Union, IA 52175<br />
Office 563.422.5789<br />
Mobile 563.380.0393<br />
Jim Schmitz<br />
304 Dale Dr. • Montfort, WI 53569<br />
Office 608.943.1172<br />
Cell 563.599.2400<br />
Cheryl Zablocki-Wagner<br />
W 1919 Hofa Park Dr. • Seymour, WI 54165<br />
Office 920.822.2933<br />
Mobile 563.663.1306<br />
Bob Zielsdorf<br />
309 North St. • Sparta, WI 54656<br />
Office 608.366.1770<br />
Home 608.269.5452<br />
During <strong>the</strong> Month of August,<br />
<strong>the</strong>se <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
Members averaged below 100,000 for<br />
<strong>the</strong>ir Somatic Cell count.<br />
ALDINGER, ROGER 98,000<br />
BAUS, RON & MARY 79,000<br />
BENNETT, JOHN & CHARLENE 61,000<br />
FASSBENDER, PAUL G. 93,000<br />
GILBERTSON, LARRY 96,000<br />
HENDEL FARMS 72,000<br />
KETCHUM, ROBERT C & TERRI A 80,000<br />
KOOPMANN, BRENT 95,000<br />
KOOPMANN, CHAD 95,000<br />
MARTIN, CHERYL 99,000<br />
SCHMIDT, GLEN 99,000<br />
OBERHAUS, THOMAS & JOAN 98,000<br />
PETERSON, PER K. 82,000<br />
SCHROEDER, CRAIG A. 95,000<br />
SMITH, EUGENE & SHAWN 96,000<br />
THOMPSON, LARRY & LIANE 95,000<br />
Somatic Cell Range -- Percentage<br />
listed is based on number of A<br />
<strong>Farms</strong><br />
0 - 100,000....................................................... 3 %<br />
100,001 - 200,000..................................... 16%<br />
200,001 - 300,000...................................... 27%<br />
300,001 - 400,000...................................... 23%<br />
400,001 - 500,000........................................ 14%<br />
500,001 and above................................... 17%<br />
page 14<br />
SWISS VALLEY FARMS DAIRYMAN
S w i s s V a l l e y G a l s F a l l M e e t i n g s<br />
Want <strong>to</strong> Get Your<br />
Component Tests Via E-mail?<br />
To fur<strong>the</strong>r assist our co-op<br />
members in getting <strong>the</strong>ir test results<br />
as quickly as possible, beginning Sept.<br />
1, members now can elect <strong>to</strong> have<br />
<strong>the</strong>ir pickup component test results<br />
e-mailed <strong>to</strong> <strong>the</strong>m each Monday<br />
through Saturday.<br />
If you want <strong>to</strong> get your test<br />
results over <strong>the</strong> Internet, you will<br />
need <strong>to</strong> supply <strong>Swiss</strong> <strong>Valley</strong> <strong>Farms</strong><br />
with a working e-mail address. To<br />
set this up, use <strong>the</strong> e-mail account<br />
you would like <strong>to</strong> have your tests<br />
EMILY PARKER<br />
Janesville, Wis.<br />
R & M DAIRY LLC<br />
Hillsboro, Wis.<br />
MERVIN H. ZIMMERMAN<br />
Orchard, <strong>Iowa</strong><br />
sent <strong>to</strong> and send an e-mail <strong>to</strong>:<br />
tim.gen<strong>the</strong>@swissvalley.com. Include<br />
in this e-mail both your farm name<br />
AND farm number, <strong>the</strong>n retype your<br />
e-mail address in <strong>the</strong> letter. <strong>Swiss</strong><br />
<strong>Valley</strong> <strong>Farms</strong> will discontinue sending<br />
your test result with your hauler and<br />
you will receive <strong>the</strong>m via this e-mail<br />
address.<br />
If you have any questions, please<br />
contact Tim Gen<strong>the</strong> at 563-583-<br />
7669 or contact your <strong>Swiss</strong> <strong>Valley</strong><br />
field representative.<br />
welcome<br />
NEW SWISS VALLEY FARMS MEMBERS<br />
DUANE R. RICE<br />
Black River Falls, Wis.<br />
NORMAN BEACHY<br />
St. Ansgar, <strong>Iowa</strong><br />
DARRELL WALSER<br />
Mazomanie, Wis.<br />
Just a Reminder:<br />
Adulterated Milk Will Be Rejected<br />
The Pasteurized Milk Ordinance defines Abnormalities of Milk as <strong>the</strong> following<br />
types of lacteal secretions that are not suitable for sale for Grade “A” purposes.<br />
1. Abnormal Milk: Milk that is visibly changed in color, odor and/or<br />
texture.<br />
2. Undesirable Milk: Milk that, prior <strong>to</strong> <strong>the</strong> milking of <strong>the</strong> animal, is<br />
expected <strong>to</strong> be unsuitable for sale, such as milk containing colostrum.<br />
3. Contaminated Milk: Milk that is un-saleable or unfit for human<br />
consumption following treatment of <strong>the</strong> animal with veterinary products, i.e.<br />
antibiotics, which have withhold requirements, or treatment with medicines or<br />
insecticides not approved for use on dairy animals by FDA or <strong>the</strong> Environmental<br />
Protection Agency (EPA).<br />
rapid milk<br />
test results<br />
Members who would like <strong>to</strong><br />
get <strong>the</strong>ir milk test results can<br />
call our <strong>to</strong>ll free number:<br />
800.397.7669<br />
Our Dubuque Procurement<br />
office is staffed with real people<br />
(no recordings) on Monday<br />
through Friday 7:30 a.m. <strong>to</strong> 4:30<br />
p.m. and on Saturday from 8:00<br />
a.m. <strong>to</strong> 12:00 Noon.<br />
Have You Logged On To<br />
The Producer-Only Section<br />
of www.swissvalley.com?<br />
There’s a world of information waiting<br />
for you when you use your personal PIN<br />
number <strong>to</strong> log in<strong>to</strong> <strong>the</strong> producer-only section<br />
of www.swsissvalley.com.<br />
• check his<strong>to</strong>ry<br />
• herd lab statistics<br />
• milk future contract prices<br />
• premium program details<br />
To get your personal PIN, contact<br />
your field representative.<br />
TURN TO PAGE 12 TO LEARN<br />
ABOUT EVEN MORE FEATURES<br />
THAT ARE NOW AVAILABLE ON THE<br />
PRODUCER-ONLY SITE.<br />
REFERENCE<br />
OCTOBER <strong>2010</strong> page 15
Your copy of<br />
Dairyman<br />
S w i s s V a l l e y F a r m s c o o p e r a t i v e<br />
Post Office Box 4493<br />
Davenport, IA 52808<br />
PRSRT STD<br />
U.S. POSTAGE<br />
PAID<br />
Permit No. 141<br />
Davenport, IA<br />
Address Service Requested<br />
Check Out <strong>Swiss</strong><br />
<strong>Valley</strong>’s <strong>2010</strong><br />
District Meeting<br />
Schedule<br />
December is not that far away and what does December<br />
mean besides Christmas? Why district meetings, of<br />
course! Turn <strong>to</strong> page 4 <strong>to</strong> see when and where your<br />
District Meeting will be held this winter. Put it down on<br />
your calendar now so you won’t miss attending yours.<br />
James and Denise Ostwinkle, Worthing<strong>to</strong>n, <strong>Iowa</strong>, left, collected <strong>the</strong>ir 20-year Quality<br />
Award at last year’s district meetings. Above, Wayne and Nancy Clemen, New Vienna,<br />
<strong>Iowa</strong>, picked up <strong>the</strong>ir 25-year Quality Award.