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Business Plan - Access Bank

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<strong>Business</strong> <strong>Plan</strong><br />

[<strong>Business</strong> Name]<br />

Contact:<br />

Telephone:<br />

Email:<br />

Address:


CONTENTS<br />

<strong>Business</strong> Description<br />

Personal Objectives<br />

Project Objectives<br />

Short/Medium/Long Term<br />

Sales & Marketing<br />

Customers & Consumers<br />

Competitors<br />

Market Research<br />

Marketing Mix<br />

Operational Details<br />

Premises<br />

Legal Structure & Requirements<br />

Human Resources<br />

Personal SWOT Analysis<br />

<strong>Business</strong> SWOT Analysis<br />

Staffing<br />

Personal Development <strong>Plan</strong><br />

Financial Information<br />

Overview<br />

Funding/Grants<br />

Equipment<br />

Cash Flow Forecast & Assumptions<br />

Profit & Loss<br />

Breakeven<br />

<strong>Business</strong> Contingency <strong>Plan</strong><br />

Appendices


A. <strong>Business</strong> Description<br />

B. Personal Objectives<br />

C. Project Objectives<br />

1. Short term<br />

2. Medium term<br />

3. Long term<br />

Turnover<br />

Net profit<br />

Legal structure<br />

Premises<br />

No of employees<br />

Marketplace<br />

Short (Yrs 1) Medium (Yrs 2-3) Long ( Yrs 5 plus)<br />

4. Vision<br />

5. Mission Statement<br />

D. Sales and Marketing<br />

1. Customer/Consumer<br />

2. Target Segments<br />

3. Products/Service<br />

o What service are you providing?<br />

o Production<br />

o Quality control<br />

o Returns policy<br />

o Packaging<br />

o Delivery<br />

o Pricing<br />

o Methods of payment<br />

o Credit control<br />

o Promotion<br />

o Unique selling proposition<br />

o Suppliers<br />

Stationery Supplier Min. order Other info


4. Market Research/Competitor Analysis<br />

5. Marketing Mix<br />

E. Operational Details<br />

1. Premises<br />

2. Legal Issues<br />

3. Legal structure<br />

4. Relevant legislation inclusive of tax, VAT, etc<br />

5. Insurance<br />

• Motor vehicle<br />

• Stock insurance<br />

• Premises & equipment<br />

• Goods in Transit<br />

• Commercial Vehicle Policy<br />

• Other insurance policies arising from regulations<br />

6. Employment requirements<br />

7. <strong>Business</strong> SWOT<br />

Strengths<br />

Weaknesses<br />

Opportunities<br />

Threats<br />

8. Personal SWOT<br />

Strengths<br />

Weaknesses<br />

Opportunities<br />

Threats<br />

9. Intellectual Property<br />

• Patents<br />

• Copyright<br />

• Designs<br />

• Logos


10. Competitors:<br />

Name Strengths Weaknesses<br />

F. Market Research<br />

G. Financials<br />

1. Overview<br />

2. Sources of funding<br />

3. Start up requirements<br />

Equipments Owned<br />

Value N<br />

Equipments Needed<br />

Value N<br />

4. Sales Forecast<br />

5. Cash Flow Forecast<br />

6. Breakeven Analysis<br />

7. P & L Forecast<br />

8. Balance Sheet<br />

H. <strong>Business</strong> Contingency <strong>Plan</strong><br />

I. Appendices

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