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Corporate responsibility report 2004 - Tata Steel

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Sustainable solutions<br />

Packaging<br />

We provide recyclable packaging solutions and we<br />

actively promote the recycling of our products.<br />

Taking a broad approach to<br />

recycling in the Netherlands<br />

A metal packaging recycling<br />

rate of 82% was achieved in the<br />

Netherlands in 2003, compared to<br />

the Dutch recycling target of 80%,<br />

which was required to be met by<br />

the end of 2005.<br />

In the Netherlands we are involved<br />

in a programme to reduce litter.<br />

Whilst some ascribe litter problems<br />

to packaging, and propose the<br />

introduction of deposits on one-way<br />

drinks containers, we believe that<br />

the problem is related to people’s<br />

behaviour. As a result, we support<br />

national campaigns managed by<br />

Nederland Schoon, an organisation<br />

which aims to prevent and combat<br />

litter. For example, together with<br />

Heineken, we have put can crushers<br />

on beaches and our delivery vehicles<br />

carry the national slogan of Nederland<br />

Schoon, promoting the anti-litter<br />

message Keep the Netherlands Clean.<br />

Packaging recycling in the UK<br />

Corus <strong>Steel</strong> Packaging Recycling<br />

has been helping to recover steel<br />

cans from household waste for<br />

recycling, with the result that 46%<br />

of steel packaging was recycled in<br />

<strong>2004</strong>, compared to 25% in 1998.<br />

During <strong>2004</strong>, we funded 35 local<br />

authority and community recycling<br />

schemes, investing in separation<br />

magnets, balers, can handling<br />

equipment, can banks and collection<br />

boxes for householders.<br />

Sustainable and food safe<br />

product development<br />

Protact ® consists of a steel substrate<br />

and a polymer coating. This polymer<br />

coating is VOC-free, substitutes<br />

traditional coatings and thereby<br />

eliminates VOC emissions. Protact<br />

is recyclable, meets or exceeds<br />

food safety standards and is the best<br />

available food safe packaging solution.<br />

Right: <strong>Steel</strong> can recycling in practice.<br />

32 <strong>Corporate</strong> <strong>responsibility</strong> <strong>report</strong>

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