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rwanda national export strategy - minicom

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RWANDA NATIONAL EXPORT STRATEGY<br />

Finally, NES presents seven guiding principles: 20<br />

1. Increase <strong>export</strong> revenues through quantity and value addition, as well as <strong>export</strong> diversification.<br />

2. Create a favourable business environment that encourages the formalization of <strong>export</strong> – related<br />

industries and increases the number of <strong>export</strong> firms.<br />

3. Improve the understanding of inter<strong>national</strong> standards, requirements, and opportunities.<br />

4. Encourage institutional and public - private coordination around key market - led <strong>export</strong><br />

initiatives, while maintaining a flexible <strong>export</strong> <strong>strategy</strong>, based on continued monitoring and<br />

evaluation.<br />

5. Increase the <strong>export</strong>-related number of jobs, particularly with high living standards.<br />

6. Improve and leverage human capital, innovation, and technology investments, including the<br />

development of competitive mindsets across key <strong>export</strong> sectors.<br />

7. Support broader areas of social development such as gender equality, youth development,<br />

environmental sustainability, and inclusion of vulnerable groups.<br />

These guiding principles should be adopted by all stakeholders, but it will be necessary to have a strong<br />

institutional arrangement to oversee their inclusion as part of agenda-setting, prioritisation, resource<br />

allocation, coordination and implementation.<br />

4.2 CROSS-CUTTING ISSUES<br />

Cross-cutting initiatives support all trade sectors. Export activities that strengthen cross-cutting issues<br />

such as improvements in the incentive framework, finance, human capital and innovation can improve a<br />

country‘s competitiveness, reduce economic risk and enable underestimated sectors to become winners.<br />

For example, Chile‘s cross-cutting successes are particularly illustrative. 21 The Chilean government did<br />

not support wine as an <strong>export</strong> industry, and pursued an economic policy that favoured ―strategic sectors‖<br />

such as copper. However, the Chilean government adopted liberalized economic policies beginning in the<br />

1970‘s to encourage FDI investments, provide incentives <strong>export</strong>s, and improve cross-cutting issues that<br />

accelerate innovation. This included a competitive exchange rate after 1982, a low and uniform tariff<br />

(that today is about 4%), and limited targeted subsidies and tax expenditures. This allowed importation of<br />

new machinery, and Chilean wineries rapidly adopted new technologies. The competitive exchange rate<br />

allowed Chilean wines to get a foothold in foreign markets. Local boutiques formed an association to<br />

compete globally, and in the ten years up to 1996, Chilean wine <strong>export</strong>s rose from US$10M to US$290M,<br />

and quadrupled by 2009 to $1.4B.<br />

The following sections introduce cross-cutting issues, challenges, and strategic actions for <strong>export</strong> growth.<br />

4.2.1 MARKET OPPORTUNITIES<br />

Rwanda has preferential market access to a number of inter<strong>national</strong> markets as a member of the WTO.<br />

Rwanda also benefits from preferential market access schemes to many countries through initiatives such<br />

as the EU‘s ‗Everything But Arms‘ program and the United States of America‘s Africa Growth and<br />

Opportunity Act (AGOA). Rwanda has negotiated and is negotiating a number of bilateral and regional<br />

20 These principles were developed over the course of a three day workshop organized by the RDB‘s Trade and Manufacturing department, which<br />

include key stakeholders from key areas of the government, including RDB (Trade & Manufacturing, Tourism & Conservation, Information<br />

Technology, Human Capital & Institutional Development, Investment Promotion and Implementation, Ministry of Trade and Industry, Ministry<br />

of EAC affairs, Gender Monitoring Office, Private Sector Federation, Ministry of Agriculture and Animal Resources, Rwanda Bureau of<br />

Standards, and the Ministry of Finance and Economic Planning.<br />

21<br />

Manuel Agosin, ―Export Performance in Chile: Lessons for Africa,‖ World Institute for Development Economics Research, Working Papers<br />

No. 144, October 1997 (ISBN 0782-8233); and Bordeu, E. (1995), 'Exportaciones de Vino: La Importancia del Mejoramiento de la Calidad', in P.<br />

Meller and R. E. Saez (eds.), Auge Exportador Chileno - Lecciones y Desafios Futuros, CIEPLAN/Domen Editores, Santiago.<br />

Page 14

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