Poetz and Schreier the value of crowdsourcing wp

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Sawhney, Mohanbir, Gianmario Verona, and Emanuela Prandelli (2005). Collaborating to create: The Internet as a platform for customer engagement in product innovation. Journal of Interactive Marketing 19(4), 4-17. Schreier, Martin and Reinhard Prügl (2008). Extending lead-user theory: Antecedents and consequences of consumers' lead userness. Journal of Product Innovation Management 25(4), 331-346. Schulze, Anja and Martin Hoegl (2008). Organizational knowledge creation and the generation of new product ideas: A behavioral approach. Research Policy 37(10), 1742-1750. Stuart, Toby E. and Joel Podolny (1996). Local search and the evolution of technological capabilities. Strategic Management Journal 17(1), 21-38. Surowiecki, James (2004). The Wisdom of Crowds. New York: Random House Large Print and Doubleday. Toubia, Oliver and Laurent Florés (2007). Adaptive idea screening using consumers. Marketing Science 26(3), 342-360. Ulrich, Karl T. (2007). Design: Creation of Artefacts in Society. Pontifica Press. Ulrich, Karl T. and Steven D. Eppinger (2008). Product Design and Development (4th edition). New Jersey: McGraw-Hill. Urban, Glen L. and Eric von Hippel (1988). Lead user analyses for the development of new industrial products. Management Science 34(5), 569-582. Urban, Glen L. and John R. Hauser (1993). Design and Marketing of New Products (2nd edition). Englewood Cliffs, NJ: Prentice Hall. 32
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Page 1 and 2: The value of crowdsourcing: Can use
Page 3 and 4: Introduction Consider the following
Page 5 and 6: form of an open call. Such initiati
Page 7 and 8: 2002, Griffin and Hauser 1993) or Q
Page 9 and 10: Ahuja (2002) also find that the ext
Page 11 and 12: outperform traditionally developed
Page 13 and 14: provide insights on the sample char
Page 15 and 16: analysis, the two experts’ scores
Page 17 and 18: and using new feeding products, I a
Page 19 and 20: interactions are explored on a desc
Page 21 and 22: Generalizability and future researc
Page 23 and 24: and Mühlbacher 2007). Thus, it mig
Page 25 and 26: References Agerfalk, Pär J. and Br
Page 27 and 28: Franke, Nikolaus and Katharina Klau
Page 29 and 30: Krippendorff, Klaus (2004). Content
Page 31: Moreau, Page C. and Darren W. Dahl
Page 35 and 36: Table 2 “Best versus the rest”
Page 37: Biographical sketches Marion Poetz

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