erin malone - User Interface Engineering

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You Tube switched to Thumbs up/down March 2010 types of ratings multi-faceted 5 star thumbs up / down vote to promote image: Sarah Reid http://www.flickr.com/photos/sarahreido/3120877348
Page 1 and 2: designing ratings & reviews erin ma
Page 3 and 4: 2. make sure there is a “there”
Page 5 and 6: 5. let the community elevate people
Page 7 and 8: where do ratings & reviews fit? ima
Page 10 and 11: 83.8% said they would trust user re
Page 12 and 13: 11-20% 1/3 of retailers 2007reporte
Page 14 and 15: atings & reviews need to be part of
Page 16 and 17: from your users reward good content
Page 18 and 19: from the system from the system fea
Page 20 and 21: from the system adapt & personalize
Page 22 and 23: make sure people are sufficiently i
Page 24 and 25: find the sensical moment find the s
Page 26 and 27: ate the object not the person defin
Page 28 and 29: principles summary sufficiently inv
Page 30: types of ratings multi-faceted 5 st
Page 34 and 35: types of ratings multi-faceted 5 st
Page 36: travelocity
Page 39: Autos Custom 1 2 3 4 5 types of rat
Page 44 and 45: deep dive: reviews http://xkcd.com/
Page 46 and 47: pair with ratings don’t forget to
Page 48 and 49: anatomy of a review Image of the it
Page 50 and 51: anatomy of a review Image of the it
Page 56: allow rebuttal allow rebuttal
Page 64: 2 contextually placed
Page 73: examples examples
Page 84: 5 gently moderate
Page 90 and 91: surface simplicity business implica
Page 92:
questions ? thanks! erin malone @em
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erin malone - User Interface Engineering

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