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Who's Who in Logistics and Supply Chain Management - Armstrong ...

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COUNTRIES with OFFICES<br />

Countries served through owned offices or agents<br />

Africa/Middle East Asia/Pacific Australia/New Zeal<strong>and</strong> Europe North America Lat<strong>in</strong>/South America<br />

Ch<strong>in</strong>a<br />

S<strong>in</strong>gapore<br />

France<br />

Germany<br />

Irel<strong>and</strong><br />

Italy<br />

Romania<br />

United K<strong>in</strong>gdom<br />

Canada<br />

Mexico<br />

United States<br />

Argent<strong>in</strong>a<br />

Brazil<br />

Chile<br />

EDITOR'S COMMENTS<br />

Ryder, one of the most recognizable 3PL br<strong>and</strong> names, is a big-5 logistics 3PL. It has a state-of-the-art<br />

logistics optimization center near Lans<strong>in</strong>g, Michigan to serve General Motors’ new style plants. Ryder is a lead<br />

logistics provider for most GM plants, services DaimlerChrysler, Toyota <strong>and</strong> Honda plus a multitude of Tier 1<br />

suppliers. Ryder runs top notch <strong>in</strong>bound supply cha<strong>in</strong> management, sequenc<strong>in</strong>g centers, just-<strong>in</strong>-time <strong>and</strong> dedicated<br />

contract carriage operations.<br />

In recent years, Ryder has grown substantially <strong>in</strong>to the High-Tech <strong>and</strong> Consumer Goods verticals, <strong>in</strong> large part<br />

due to its advanced outbound capabilities managed through the Dallas-Ft. Worth TMC. Tom Jones, president of<br />

U.S. SCS will push this expansion <strong>and</strong> marg<strong>in</strong> improvement. These operations grew significantly <strong>in</strong> 2006 <strong>and</strong><br />

2007, contribut<strong>in</strong>g to Ryder SCS’ 16% <strong>and</strong> 11% net revenue growth (respectively).<br />

Throughout 2007, Ryder added two key top managers – Todd Carter to drive profitability <strong>in</strong> the rapidly grow<strong>in</strong>g<br />

Transportation <strong>Management</strong> arena <strong>and</strong> Rosario Rizzo to run <strong>and</strong> <strong>in</strong>vigorate its DCC operations.<br />

Provider's Strengths<br />

Ryder has LLP supply cha<strong>in</strong> management. Dedicated contract carriage <strong>and</strong> transportation management are<br />

strong. Distribution center operations are capable.<br />

Provider's Weaknesses<br />

Increas<strong>in</strong>g flexibility <strong>and</strong> central control.<br />

CASES & NEWS<br />

Ryder's Lat<strong>in</strong> American Operations [To view <strong>in</strong> full html format, follow this l<strong>in</strong>k:<br />

http://www.3plogistics.com/Ryder_Lat<strong>in</strong>America_2007.htm]<br />

Among its Best<br />

Monterrey, Mexico & Santiago, Chile – Site Visits<br />

October 17-20, 2007<br />

Key Personnel:<br />

Eugenio Sevilla-Sacasa, VP & Manag<strong>in</strong>g Director<br />

David Contreras Munguia, Director of Operations<br />

Ernesto Donnadieu, Director of Operations<br />

Ruben Elias, Manag<strong>in</strong>g Director<br />

Matias Bernasconi, Manager of Operations<br />

Carlos Bellavigna, Manager of Operations<br />

Jose Gonzalez, Transportation Manager<br />

Ryder<br />

Ryder made an important decision 10 years ago when its Lat<strong>in</strong> American operations were less than $10 million. It put Gene Sevilla <strong>in</strong><br />

charge of the operation. He surrounded himself with good people <strong>and</strong> built the Lat<strong>in</strong> America operation <strong>in</strong>to one of Ryder’s best. The ball<br />

really got roll<strong>in</strong>g after the meltdown of Argent<strong>in</strong>a’s economy <strong>in</strong> 2002. Revenues for that year were $92 million. We estimate that 2007 year<br />

end revenues will be $310 million. Revenues have <strong>in</strong>creased 327%. The compound annual growth rate is 27.5%. Mexico <strong>and</strong> Brazil are<br />

paramount. Each has over $100 million <strong>in</strong> revenue.<br />

As a result of Sevilla <strong>and</strong> his team’s efforts, Ryder is now one of the three largest third-party logistics providers (3PLs) <strong>in</strong> Lat<strong>in</strong> America<br />

<strong>and</strong> is the fastest grow<strong>in</strong>g. Services offered are value-added warehous<strong>in</strong>g <strong>and</strong> distribution (VAWD) <strong>in</strong>clud<strong>in</strong>g manufactur<strong>in</strong>g support, nifty<br />

variations of dedicated contract carriage (DCC), transportation management, <strong>and</strong> some returns management.<br />

A Sevilla trademark is design<strong>in</strong>g operations to match up with customer requirements. As seasoned observers know when third-party<br />

logistics is done right, profitability <strong>in</strong>creases. Not surpris<strong>in</strong>gly, Ryder’s Lat<strong>in</strong> American operations are among its most profitable. The home<br />

office for Lat<strong>in</strong> America is <strong>in</strong> Miami.<br />

Ryder's Lat<strong>in</strong> American Operations - Basic Facts:<br />

• Employees = 3,825<br />

• Dedicated Contract Carriage Units = 1,110<br />

• Other Trucks Under Contract = 2,350<br />

• Locations = 75<br />

• Warehous<strong>in</strong>g = 5 Million Square Feet<br />

Mexico<br />

Ryder has been especially successful <strong>in</strong> Mexico. When Sevilla took over, revenues were about $10 million. This year we estimate revenue to<br />

be $150 million. Major customers <strong>in</strong>clude: Carrier, Hewlett-Packard (HP), Philips, General Motors (GM) <strong>and</strong> Toyota. Most operations are <strong>in</strong><br />

16th Edition<br />

©Copyright 2008 <strong>Armstrong</strong> & Associates, Inc., Stoughton, WI 53589 USA<br />

Page 615 of 833

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