Open Innovation and Open Business Models - Conference of ...
Open Innovation and Open Business Models - Conference of ...
Open Innovation and Open Business Models - Conference of ...
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Setting the Stage<br />
• In 2004 Restructured IP management at Berkeley<br />
• Created IPIRA, goal <strong>of</strong> streamlining processes & increasing<br />
corporate sponsored research<br />
• IP Management Strategies<br />
to Maximize Research Impact, Collaboration & Translation<br />
• Relationship model: collaborations, partnerships are key<br />
• Networks are key<br />
• Logo reflects the vitality <strong>and</strong> interconnectivity <strong>of</strong> the Industry-<br />
University interface<br />
© 2010 Henry Chesbrough<br />
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