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Sound and Communications - February 2008 Issue

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Vol. 54 No. 2 <strong>February</strong> 18, <strong>2008</strong><br />

GRAND<br />

CENTRAL<br />

RAILWAY<br />

EUROPE’S LARGEST<br />

STATION COMMUNICATES<br />

TO KEEPLOCATIONS<br />

‘CONNECTED.’<br />

INFO ON THE<br />

FAST TRACK<br />

PUBLIC ADDRESS AND DIGITAL<br />

SIGNAGE KEEP VA PASSENGERS<br />

‘IN THE KNOW.’<br />

DIGITAL SIGNAGE EXPO NEW PRODUCT SHOWCASE<br />

FEATURING 40+ PRODUCT INTRODUCTIONS.


TPMC-8L<br />

Using Crestron<br />

RoomView ® Server<br />

Edition Software<br />

Microsoft ® chose Crestron as its exclusive partner to<br />

manage all AV <strong>and</strong> meeting room resources worldwide.<br />

Crestron delivers the only solution that can monitor <strong>and</strong> control all the technology, including<br />

audio, video <strong>and</strong> lighting, in thous<strong>and</strong>s of rooms around the globe on the Microsoft ® network.<br />

Microsoft ® uses the Crestron TPMC-8L <strong>and</strong> TPMC-8X touchpanels for room control <strong>and</strong><br />

scheduling, <strong>and</strong> connects all their rooms on the managed network with Crestron RoomView ®<br />

Server Edition software. RoomView enables room scheduling using Microsoft Outlook ® via<br />

Exchange Server directly from any Crestron touchpanel or any remote PC, <strong>and</strong> the ability to<br />

monitor <strong>and</strong> control all devices in all rooms throughout the enterprise.<br />

Crestron <strong>and</strong> Microsoft ® , two technology leaders, are working together to develop future digital<br />

media solutions to grow the AV industry. This exclusive partnership is the true convergence<br />

of two industries <strong>and</strong> two great companies that will create new opportunities, <strong>and</strong> make our<br />

industry the technology leader of tomorrow.<br />

800.237.2041 | www.crestron.com


Microsoft ® chose<br />

Crestron


Volume 54 Number 2 <strong>February</strong> 18, <strong>2008</strong><br />

FEATURES<br />

40 GRAND CENTRAL RAILWAY<br />

Europe’s largest station communicates to keep far-flung locations<br />

‘connected.’<br />

By R. David Read<br />

52 INFO ON THE FAST TRACK<br />

Public address <strong>and</strong> digital signage keep VA passengers ‘in the know.’<br />

By Jim Stokes<br />

60 ‘SIGNS’ OF SUCCESS<br />

Digital Signage Expo’s Vegas gathering promises massive growth.<br />

By Dan Ferrisi<br />

52<br />

64 DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

We preview some of the introductions planned at Digital Signage<br />

Expo in Las Vegas.<br />

78 MARKET BRIEF<br />

Government Facilities & Public Works: Putting our tax dollars to good use.<br />

By Dan Ferrisi<br />

DEPARTMENTS<br />

9 NEWSLETTER<br />

20 HOUSE OF WORSHIP: TECHNOLOGY<br />

Medium Matches Message: Ebenezer Baptist Church upgrades<br />

its experience.<br />

By Dan Ferrisi<br />

26 HOUSE OF WORSHIP: BUSINESS<br />

Communicating with Decision-Makers, Part 1: Breaking down titles, roles<br />

<strong>and</strong> responsibilities.<br />

By David Lee Jr., PhD<br />

40<br />

28 IN FOCUS<br />

AV: The Next Generation: Continuing our series profiling our industry’s<br />

up-<strong>and</strong>-comers.<br />

By Dan Ferrisi<br />

34 INTEGRATOR’S POV<br />

In The AV World, Educating Architects Benefits Everyone: Even when<br />

we do our best, the results could be even better.<br />

By Jerilyn Snider, CTS, <strong>and</strong> Alan High<br />

36 AV CAFÉ<br />

What Testing Others Has Taught Us: A CTS-D exam analysis.<br />

By Joseph Bocchiaro III, PhD, CTS-D, CTS-I<br />

80 NEWS<br />

COLUMNS<br />

81 CALENDAR<br />

6 WAVELENGTH<br />

84 PEOPLE<br />

By David A. Silverman<br />

85 PRODUCTS<br />

12 SIGHT LINES<br />

88 LITERATURE & MEDIA<br />

By Gary Kayye, CTS<br />

89 CENTERSTAGE<br />

14 SOUND ADVICE<br />

60<br />

92 MARKETPLACE<br />

By Peter Mapp, FASA<br />

98 DATA SCAN<br />

18 DOWN TO BUSINESS<br />

By Dan Ferrisi<br />

By David McNutt<br />

4 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 5


This month’s editorial package, with<br />

the theme of Government Facilities<br />

<strong>and</strong> Public Works, is a bit different<br />

from our typical <strong>February</strong> fare, <strong>and</strong><br />

it’s also one I can relate to on a<br />

personal level, in two divergent ways<br />

(more on that later). Here you have<br />

not one, but two approaches to<br />

integrating audio <strong>and</strong> video into digital<br />

signage for two railroad systems, in<br />

two different parts of the world!<br />

The first, the new Berlin, Germany,<br />

Central Railway Station, is<br />

monumental, reputed to be the<br />

largest structure of its kind in the<br />

world, <strong>and</strong> the first such from-theground-up<br />

venture in more than 70<br />

years. After all, moving train station<br />

hubs isn’t the simplest job to<br />

accomplish….do you think that<br />

would happen on the same scale in<br />

the US? Although we can’t, due to<br />

proprietary <strong>and</strong> security considerations,<br />

offer our typical extensive<br />

equipment list, you can still see the<br />

gr<strong>and</strong> application of AV <strong>and</strong> digital<br />

signage throughout this massive<br />

system. And can you imagine the<br />

challenges of creating effective<br />

audio <strong>and</strong> video communications<br />

systems within this $16.5 billion<br />

glass <strong>and</strong> steel structure? Our R.<br />

David Read offers a detailed report.<br />

On a much smaller scale, yet just<br />

as important for its rail system, we<br />

offer “Info On The Fast Track” by<br />

Jim Stokes, detailing installation of<br />

public address <strong>and</strong> digital signage to<br />

fulfill Americans with Disabilities Act<br />

(ADA) requirements <strong>and</strong> help keep<br />

17,000 daily riders at the Virginia<br />

Railway Express’ 18 commuter<br />

stations safe <strong>and</strong> informed. No easy<br />

task, when architecture at each<br />

station is different, <strong>and</strong> it’s all outdoors.<br />

(Don’t try this at home!)<br />

So, how do I relate to these on a<br />

personal level? Well, in my “formative<br />

years,” I spent 13 months<br />

stationed in<br />

Berlin (before<br />

the Wall came<br />

down), <strong>and</strong> rode<br />

the U-Bahn <strong>and</strong><br />

S-Bahn subway/<br />

train lines<br />

during my off<br />

hours. They<br />

David A. Silverman<br />

were efficiently run, <strong>and</strong> I was always<br />

fascinated by the pre-war cars on<br />

some of the runs that featured wood<br />

construction <strong>and</strong> padded seats (no<br />

graffiti, slashed seats or other types<br />

of typical urban damage).<br />

And, overall, these installation<br />

stories brought me back to NSCA’s<br />

March 2004 annual Expo. For<br />

medical reasons, I couldn’t fly from<br />

New York to Las Vegas to attend,<br />

yet I had to be there, so Amtrak it<br />

was. My three-day ride out <strong>and</strong> fourday<br />

return (due to a derailment in<br />

California <strong>and</strong> a stuck railroad<br />

trestle outside Chicago)—all for a<br />

three-day trade event!—certainly<br />

was an adventure I will never forget<br />

(<strong>and</strong> one, I dare say, I will never<br />

repeat!).<br />

Don’t forget to check out our<br />

Digital Signage Expo preview <strong>and</strong><br />

New Product Spotlight in this issue.<br />

As I mentioned in last month’s<br />

“Wavelength,” digital signage is one<br />

of the “hot spots” in our industry<br />

today, so we’ve exp<strong>and</strong>ed our<br />

coverage of the fast-growing Digital<br />

Signage Expo, being held this month<br />

in Las Vegas.<br />

And, don’t forget to check out our<br />

<strong>February</strong> VIEWpoint (www.sound<br />

<strong>and</strong>communications.com/viewpoint).<br />

Our David Lee speaks with Pastor<br />

Robb Hawks about the all-important<br />

Worship market. You can also check<br />

our archives for coverage of<br />

Videoconferencing <strong>and</strong> Digital<br />

Signage. Next month, we’ll tackle<br />

White Space issues.<br />

■<br />

Editor<br />

David A. Silverman<br />

dsilverman@testa.com<br />

Associate Editor<br />

Dan Ferrisi<br />

dferrisi@testa.com<br />

Editorial Assistant<br />

Michelle Loeb<br />

mloeb@testa.com<br />

Contributing Editors<br />

R. David Read<br />

Jim Stokes<br />

Contributors<br />

Joseph Bocchiaro III, PhD, CTS-D, CTS-I; Alan<br />

High; Gary Kayye, CTS; David Lee Jr., PhD;<br />

Peter Mapp, FASA; David McNutt; R. David<br />

Read; Jerilyn Snider, CTS; Jim Stokes<br />

Technical Council<br />

Gary Kayye, CTS, Kayye Consulting, Inc.<br />

David Lee Jr., PhD, Lee Communication Inc.<br />

Joel Lewitz, PE, Lewitz <strong>and</strong> Associates, Inc.<br />

David E. Marsh, FASA,<br />

Pelton Marsh Kinsella, LLC<br />

David McNutt, Consultant<br />

Thomas C. Rauscher, Archi-Technology<br />

Tony Warner, CTS-D, CSI CDT, RTKL<br />

Graphic Designers/Artists<br />

Danáe Messina Berrio<br />

Janice Pupelis<br />

Web Designer<br />

Othilia Kim<br />

Production Manager<br />

Steve Thorakos<br />

Sales Assistant/Ad Traffic<br />

Sam Mitrani<br />

smitrani@testa.com<br />

Advertising Manager<br />

Bob Beucler<br />

bbeucler@testa.com<br />

Classified Sales<br />

Linda Inglima<br />

linglima@testa.com<br />

Circulation<br />

Linda Emanuele<br />

circulation@testa.com<br />

Operations Manager<br />

Robin Hazan<br />

rhazan@testa.com<br />

Associate Publisher<br />

John Carr<br />

jcarr@testa.com<br />

President/Publisher<br />

Vincent P. Testa<br />

Editorial <strong>and</strong> Sales Office<br />

<strong>Sound</strong> & <strong>Communications</strong><br />

25 Willowdale Avenue<br />

Port Washington, New York 11050-3779<br />

(516) 767-2500<br />

FAX: (516) 767-9335<br />

SOUNDCOM@TESTA.COM<br />

<strong>Sound</strong> & <strong>Communications</strong> (ISSN 0038-1845) (USPS 943-140) is published monthly plus a special thirteenth issue<br />

(Blue Book), for $25 (US), $35 (Canada & Mexico), <strong>and</strong> $65 (all other countries), by <strong>Sound</strong> & <strong>Communications</strong><br />

Publications, Inc., 25 Willowdale Ave., Port Washington, NY 11050-3779. Periodicals postage paid at Port Washington,<br />

NY, <strong>and</strong> additional mailing offices.<br />

Copyright © <strong>2008</strong> SOUND & COMMUNICATIONS PUBLISHING, INC. Reprint of any part of contents without permission<br />

forbidden. Titles Registered in the U.S. Patent Office.<br />

POSTMASTER: Send U.S. address changes to <strong>Sound</strong> & <strong>Communications</strong>, PO Box 1767, Lowell, MA 01853-1767.<br />

Canada Post: Publications Mail Agreement #40612608. Canada Returns to be sent to Bleuchip International, P.O. Box<br />

25542, London, ON N6C 6B2.<br />

<strong>Sound</strong> & <strong>Communications</strong> • DJ Times<br />

<strong>Sound</strong> & <strong>Communications</strong> Blue Book<br />

The Music & <strong>Sound</strong> Retailer • International DJ Expo<br />

Club Systems International • IT/AV Report<br />

<strong>Sound</strong> & <strong>Communications</strong>’ VIEWpoint<br />

The Retailer’s Vnewsletter<br />

Convention TV @ NAMM • InfoCommTV News • VTTV Studios<br />

6 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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<strong>February</strong> <strong>2008</strong> 7


Bigscreen goes Widescreen!<br />

The new EIKI LC-W5 delivers 6,000 ANSI Lumens<br />

of High Definition imaging (1366 x 800) at a 2000:1<br />

contrast ratio, in eye-arresting 10-bit 3LCD color.<br />

Versatile, the LC-W5 features vertical & horizontal<br />

lens shift <strong>and</strong> a mechanical shutter, plus a full slate of<br />

easily-changed optional lenses & input modules.<br />

Built for performance, the LC-W5 boasts durable<br />

inorganic panels, <strong>and</strong> an automatic cartridge air filter<br />

system which reduces maintenance <strong>and</strong> prolongs life.<br />

The automatic filter cartridge system is one of a host<br />

of engineering developments found in the new LC-W5.<br />

To learn more about the LC-W5 Widescreen,<br />

or the complete line of EIKI ProAV Projectors,<br />

call 1-800-932-8703 or visit www.eiki.com.<br />

2345<br />

Projectors... <strong>and</strong> more!<br />

The LC-W5 - 6,000 Lumen WXGA<br />

Widescreen Powerhouse Projector<br />

Shown with optional lens.<br />

8 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


NEWSLETTER<br />

GIBSON GUITAR AND TC GROUP PLAN MERGER<br />

Gibson Guitar Corp. (Nashville TN) <strong>and</strong> TC Group (Risskov, Denmark) have a preliminary agreement to<br />

merge, Gibson Guitar chairman/CEO Henry Juszkiewicz <strong>and</strong> TC Group CEO Anders Fauerskov announced<br />

at the NAMM Show in Anaheim CA. Under the merger terms, Fauerskov will remain based in<br />

Europe <strong>and</strong> serve as COO of the new combined Gibson Guitar Corp. The two companies expect to finalize<br />

the deal by the end of <strong>February</strong>. Terms remain undisclosed.<br />

According to Juszkiewicz, “The synergy between the two companies will allow us an enormous advantage<br />

in the development of new audio technologies.” Visit www.gibson.com or www.tcgroup.tc for more.<br />

CHYRON ACQUIRES AXIS GRAPHICS, LAUNCHES ONLINE DIV.<br />

Chyron (Melville NY) has launched Chyron Online, a new division the foundation for which is the<br />

acquisition of AXIS Graphics (New York NY), a proprietary web-based graphics system involved with<br />

online graphics production. The combined organization provides the ability to produce higher quality<br />

graphics more quickly. “Chyron Online now significantly exp<strong>and</strong>s Chyron’s core addressable markets<br />

beyond the traditional broadcast arena, to include websites, newspapers, radio stations, mobile<br />

phones <strong>and</strong> digital signage globally,” commented Chyron CEO Michael Wellesley-Wesley. Chyron<br />

Online will provide an array of web-based services customized to each client’s br<strong>and</strong>.<br />

“The acquisition of AXIS Graphics will enhance Chyron’s business around the world. Not only does<br />

the AXIS technology integrate with our broadcast products, it instantly exp<strong>and</strong>s our reach to include<br />

non-broadcast clients like newspapers, radio stations, mobile phone <strong>and</strong> digital media producers, <strong>and</strong><br />

anyone producing content for the internet….I believe that, in the future, this will be viewed as a<br />

major milestone in the development of digital graphics creation <strong>and</strong> workflow. We launch our Online<br />

division with over 150 television station clients <strong>and</strong>, with AXIS, we are able to address a wide array<br />

of new growth markets around the world,” he added.<br />

FUJITSU DEPARTS PLASMA MARKET SPACE<br />

Japan’s Fujitsu group will halt plasma television production because of diminished profitability, despite<br />

the company being the first in the world to introduce the technology commercially. Sales of plasma<br />

models have not been keeping pace with LCD (liquid crystal display) sales. Fujitsu General Ltd., a<br />

subsidiary of Fujitsu Ltd., already has ceased most plasma TV production. At present, it only makes<br />

high-end models sold in limited outlets. In a statement, Fujitsu General noted, “During the past several<br />

years, the pricing <strong>and</strong> profitability of this segment has compressed beyond the point which our company<br />

could realize a satisfactory return on investment.” Intentions were announced to depart the<br />

business by March <strong>and</strong> focus on the Fujitsu unit’s heating <strong>and</strong> ventilation equipment business.<br />

Fujitsu General was the global pioneer in plasma TV sales in the early 1990s, following more than 20<br />

years of research. In 2005, Fujitsu surrendered its major plasma operation, turning over to Hitachi<br />

Ltd. control of a joint venture enterprise. For additional information, visit www.fujitsu.com.<br />

BARIX, DIGIGRAM PARTNER ON ETHERSOUND INITIATIVE<br />

Barix AG (Zurich, Switzerl<strong>and</strong>) is partnering with Digigram (Montbonnot, France) to bring<br />

Ether<strong>Sound</strong>, a digital audio transport technology, to new markets, including security, transportation<br />

<strong>and</strong> other public-address applications. Digigram has recognized Barix as a launch partner for the<br />

technology, with Barix implementing Digigram’s ES-100/spkr technology within its Exstreamer IP<br />

audio decoders <strong>and</strong> IPAM modules for OEM partnerships.<br />

The ES-100/spkr, a variant of the network audio st<strong>and</strong>ard Ether<strong>Sound</strong>, enables manufacturers to<br />

implement Ether<strong>Sound</strong> in new devices for less cost while keeping typical Ether<strong>Sound</strong> control <strong>and</strong><br />

administration features when a fully featured ES-100 or ES-Giga implementation is not required.<br />

Receive NEWSLETTER earlier, with hot links <strong>and</strong> info via email! Click on “Join Our Email<br />

NEWSLETTER” at www.sound<strong>and</strong>communications.com.<br />

<strong>February</strong> <strong>2008</strong><br />

9


NEWSLETTER<br />

“As a…player in the markets we target with ES-100/spkr, Barix was an ideal <strong>and</strong> obvious launch<br />

partner,” said Digigram president/CEO Philippe Delacroix. “We are confident that our joint efforts will<br />

speed up the proliferation of Ether<strong>Sound</strong> in markets where low-latency <strong>and</strong> other typically<br />

Ether<strong>Sound</strong> features were just a Holy Grail until now. That’s why we are really delighted to welcome<br />

Barix among our community of proactive Ether<strong>Sound</strong> licensees <strong>and</strong> to add a new Ether<strong>Sound</strong><br />

Implementer, allowing manufacturers to quickly integrate network audio connectivity in their products.”<br />

Digigram developed the ES-100/spkr solution to define a variant that could co-exist <strong>and</strong> interoperate<br />

with ES-100 or ES-Giga networks for markets with other priorities, including live paging <strong>and</strong> background<br />

music for public address systems. Visit www.barix.com or www.digigram.com for more.<br />

GROUP ONE, DIGICO REACH DISTRIBUTION AGREEMENT<br />

Group One Ltd. (Farmingdale NY), a US pro audio distributor led by president Jack Kelly, has reached<br />

an agreement with UK-based digital console manufacturer DiGiCo to distribute its products within the<br />

US <strong>and</strong> Puerto Rico. The agreement was inked January 14 <strong>and</strong> is retroactive beginning January 1.<br />

“DiGiCo has developed a strong br<strong>and</strong> in the US,” explained David Webster, marketing director. “Combining<br />

this, the established DiGiCo US team <strong>and</strong> the distribution know-how of Group One gives us the<br />

ideal marriage to further strengthen our position <strong>and</strong> fully implement the extensive plans we have<br />

for the not-too-distant future.”<br />

Kelly added, “I look forward to working with Allan Nichols [sales manager], Taidus Vall<strong>and</strong>i [technical<br />

sales] <strong>and</strong> Amy Vall<strong>and</strong>i [sales <strong>and</strong> service support], all of whom will join the Group One team.”<br />

For additional information, visit www.g1limited.com or www.digico.org.<br />

NSCA FORMALIZES TECHWEEK PLANS<br />

Beginning in Fall <strong>2008</strong>, NSCA will debut NSCA TechWeek, an educational conference designed for<br />

technicians, installers, design consultants <strong>and</strong> sales representatives, sponsored by InfoComm <strong>and</strong><br />

held in Dallas TX at the Hilton Anatole Hotel <strong>and</strong> Conference Center from October 27 to 31. Dedicated<br />

primarily to education <strong>and</strong> industry training, TechWeek will feature education <strong>and</strong> certification programs<br />

from both NSCA University <strong>and</strong> InfoComm Academy, along with manufacturer training <strong>and</strong> a<br />

limited number of tabletop exhibits. This trade-only event will be exclusive to the commercial AV<br />

channel <strong>and</strong> electronic systems integrators.<br />

Describing the exhibit portion of the TechWeek offering to <strong>Sound</strong> & <strong>Communications</strong>, NSCA executive<br />

director Chuck Wilson told us, “We’re returning to our roots, in a sense, in having very small-profile<br />

tabletop displays that are easy to set up, easy to tear down <strong>and</strong> just a couple of people would need to<br />

come from each company. It’ll be very engineering <strong>and</strong> technology focused.”<br />

For more information, go to www.nsca.org or www.infocomm.org.<br />

NCAST RECEIVES PATENT FOR MULTICAST VIDEOCONFERENCING<br />

NCast Corp. (Sunnyvale CA), involved with rich-media communications <strong>and</strong> telepresentation technology,<br />

has announced that the US Patent <strong>and</strong> Trademark Office has issued a patent (US Patent No.<br />

7,280,492) for NCast’s Telepresenter rich-media capture <strong>and</strong> production appliance. This invention<br />

relates to VTC <strong>and</strong>, specifically, to an improved technique of implementing a multicast VTC system.<br />

“This patent is an outshoot of NCast’s development work in the field of rich media collaboration,”<br />

commented Dr. Henry Magnuski, CEO. “NCast’s advanced technologies in Capture are already well<br />

known, but much of our emphasis throughout the past few years has been on the delivery mechanisms,<br />

<strong>and</strong> this patent is central to that research <strong>and</strong> development effort. As our patent portfolio<br />

continues to grow, it will further strengthen our position as a leading provider of next-generation<br />

rich media communication technologies.”<br />

The technologies embodied in the issued patent are a key part of NCast’s Telepresenter product<br />

family, which includes the flagship Telepresenter M3, its smaller cousin the Telepresenter S3 <strong>and</strong> the<br />

N-Way Server. For additional information, visit www.ncast.com.<br />

COMPILED BY DAN FERRISI AND DAVID A. SILVERMAN<br />

10<br />

<strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 11


Projector Specs Are Dead Part 2<br />

A follow-up to November 2007’s discussion.<br />

By Gary Kayye, CTS<br />

If you read my November 2007<br />

“Sight Lines,” entitled “Projector<br />

Specs Are Dead,” then you know<br />

that my hypothesis is that, no<br />

matter what projector manufacturers<br />

do <strong>and</strong> say with the marketing<br />

of their specifications, the only<br />

thing that matters today is service.<br />

The only differentiator in the<br />

future will be service.<br />

So, what is good service?<br />

When we take a look at bad<br />

service, I think that what’s good will<br />

be understood:<br />

• Field Sales: Ever wonder what<br />

the heck happened to field sales<br />

forces in the display industry? I’ll<br />

tell you what: Margins drove many<br />

projector manufacturers out of the<br />

support market. Most used to have<br />

field sales forces (mostly regionally<br />

based, some vertical market based)<br />

that were on the road 24/7/365<br />

calling on dealers <strong>and</strong> consultants<br />

making sure they had what they<br />

needed to support <strong>and</strong> specify their<br />

products. Now, only a h<strong>and</strong>ful of<br />

companies still have them.<br />

To be honest, you can’t totally<br />

blame the projector manufacturers<br />

for this. Ultimately, they forced<br />

their own demise by playing the<br />

“street price” game, but not all are<br />

at fault. Although one company may<br />

have started it, the fact that other<br />

Ever wonder<br />

what the heck happened<br />

to field sales forces in the<br />

display industry?<br />

Margins drove many<br />

projector manufacturers out<br />

of the support market.<br />

market leaders emulated that street<br />

price game meant that the pricing<br />

for all projectors was driven down.<br />

Remember, in reality, there are<br />

only a few manufacturers making<br />

all the projectors for all 40 or so<br />

br<strong>and</strong>s. As a result, pricing, market-wide,<br />

was driven down.<br />

So, a lack of field service personnel<br />

has driven down service among<br />

many of the projector manufacturers<br />

out there.<br />

• Product Support: What<br />

continues to amaze me, even now,<br />

is the lack of knowledge many of<br />

the manufacturers have about their<br />

own products. Just test this one<br />

out: R<strong>and</strong>omly call any projector<br />

manufacturer <strong>and</strong> ask, “What does<br />

HDMI 1.3a mean?” OK, that may<br />

not be fair because you probably<br />

don’t even know why you need to<br />

know that, so let’s try something<br />

they’ve been touting for years as a<br />

key buying decision factor: ANSI<br />

lumens. Call them <strong>and</strong> ask, “What<br />

exactly is ANSI lumens <strong>and</strong> what’s<br />

the st<strong>and</strong>ard for measuring it?” Now,<br />

that’s a fair question. They are<br />

touting ANSI lumens as a key<br />

specification for buying a projector<br />

so they should know that one—but<br />

most won’t.<br />

But, it doesn’t stop there. Do they<br />

know what accessories go with their<br />

projectors? Is a mount included or<br />

not? What’s the lens throw ratio?<br />

The list goes on <strong>and</strong> on.<br />

So, a lack of product knowledge<br />

has driven down service among<br />

many of the projector manufacturers<br />

out there.<br />

• Basic Service: Have you noticed<br />

how hard it is now to get basic<br />

service, install <strong>and</strong> even sales<br />

questions answered by some projector<br />

manufacturers? It’s like trying to<br />

get support from Microsoft...transfer<br />

after transfer after transfer. But,<br />

there are a few out there that are<br />

awesome, with humans answering<br />

the phone! That’s all it really takes.<br />

In this day <strong>and</strong> age of computerized<br />

everything, it’s nice to talk to a<br />

person, especially one who actually<br />

knows the product he’s getting paid<br />

to support, huh?<br />

So, as you decide whom to align<br />

yourself with in the future, as the<br />

market gets bigger <strong>and</strong> bigger,<br />

consider not considering specifications<br />

<strong>and</strong> consider service <strong>and</strong><br />

support well before anything else!<br />

With a good sales rep, you’ll be<br />

directed to the right specifications<br />

for the install anyway.<br />

■<br />

Gary Kayye, a member of <strong>Sound</strong> & <strong>Communications</strong>’ Technical Council, is principal of Kayye<br />

Consulting. He was InfoComm International’s 2003 Educator of the Year, <strong>and</strong> NSCA named<br />

him 2007 Instructor of the Year. Send comments to him at gkayye@testa.com.<br />

12 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 13


Do You Hear What I Hear?<br />

Why we need a reference when assessing sound systems.<br />

By Peter Mapp, FASA<br />

Just before Christmas, I received a<br />

call from a client who runs a venue<br />

with a 1000-seat auditorium, asking<br />

if I could take a look (listen) to his<br />

Christmas spectacular production<br />

because the producer <strong>and</strong> musical<br />

director were not happy with certain<br />

aspects of the sound. I arranged to<br />

visit the following Saturday so I<br />

could listen to two shows. After a<br />

two-minute briefing from the producer<br />

about the problem <strong>and</strong> a<br />

slightly longer (five minutes)<br />

discussion with the sound designer/<br />

operator, I was left to my own<br />

devices to discreetly w<strong>and</strong>er around<br />

the accessible parts of the auditorium<br />

during the three-hour show.<br />

Now, let me put this into perspective<br />

for you: The show had a 20-<br />

piece b<strong>and</strong> (orchestra) <strong>and</strong> some 40<br />

singers <strong>and</strong> dancers occupying a<br />

very wide stage, which gets completely<br />

reset during the interval. The<br />

halftime stage reset involves moving<br />

the orchestra <strong>and</strong> drum booth to the<br />

center of the stage <strong>and</strong> completely<br />

re-micing them.<br />

From the brief pre-show discussions,<br />

my underst<strong>and</strong>ing of the<br />

problem was that the MD <strong>and</strong><br />

producer were not happy with the<br />

sound in a particular seating area<br />

(call it “Area A”), but that the<br />

problem only manifested itself<br />

during certain numbers, where it<br />

particularly affected the sound of the<br />

cello <strong>and</strong> the organ—Oh! I forgot to<br />

mention the organ, didn’t I?—<br />

making them appear to go off tune<br />

<strong>and</strong> sound generally poor. This also<br />

apparently happened with some<br />

vocals, as well, but the problem did<br />

not happen all the time! Now you<br />

know as much as I did when the<br />

show started!<br />

Well, I w<strong>and</strong>ered <strong>and</strong> I listened, <strong>and</strong><br />

then I listened <strong>and</strong> w<strong>and</strong>ered, <strong>and</strong><br />

then I wondered <strong>and</strong> then I w<strong>and</strong>ered,<br />

wondered <strong>and</strong> listened; actually, at<br />

one point I managed to combine all<br />

three activities at once, which apparently<br />

is what happens when you call a<br />

top man in!). Luckily, I had been able<br />

to elicit from the producer that he was<br />

happy with the sound in another<br />

particular location where he <strong>and</strong> the<br />

MD did not hear the effect.<br />

So, it seemed a simple matter to<br />

me of listening in Area A <strong>and</strong> then<br />

w<strong>and</strong>ering round to Area B <strong>and</strong><br />

comparing what I heard. But that’s<br />

where the wonder of sound comes<br />

in: It just wasn’t that simple. Sure<br />

enough, I heard quite significant<br />

differences between the two locations<br />

<strong>and</strong>, indeed, between the<br />

problem area <strong>and</strong> other parts of the<br />

auditorium, but I didn’t hear an offtune,<br />

raspy cello note or out of tune,<br />

raspy vocalist come to that—despite<br />

the show’s Christmas party having<br />

been held the night before.<br />

Nor, to that matter, did I hear a<br />

raspy, off-tune organ note. But, part<br />

of the trouble was that I hadn’t<br />

heard the show before, so did not<br />

know what to expect or what I<br />

should hear. Agreed, I have a pretty<br />

good idea of what a cello (or organ)<br />

should sound like, but that cello,<br />

played by that musician, in that<br />

acoustic? Ditto the vocals. This<br />

drove home the reason why, as<br />

professional sound engineers/<br />

acousticians, we take some tried <strong>and</strong><br />

tested <strong>and</strong> well known (to us) CD<br />

tracks along when evaluating a<br />

system or problem—as we then<br />

have a reference. The problem is<br />

that I really did not have a baseline<br />

reference on which to judge the<br />

sound (apart from 30 years of<br />

professional listening experience).<br />

So what did I hear? Well, I did not<br />

hear any raspy cello or organ notes.<br />

What I did hear, however, was a<br />

high quality but generally “middy”<br />

sounding system. I also heard a<br />

marked difference in the D/R<br />

(Direct to Reverberant) ratio between<br />

the declared poor <strong>and</strong> good<br />

areas. I also noticed a distinct<br />

difference in the intelligibility of the<br />

vocals between the areas.<br />

During the show, I made a number<br />

of stereo recordings for alter playback<br />

to see if I could hear the problem when<br />

more familiar with the show/music/<br />

environment. I had my trusty (<strong>and</strong><br />

discrete) Ivie 35 with me <strong>and</strong> kept an<br />

eye on the real-time, 1/3 octave<br />

display. (So now that’s four things I<br />

could bill my client for: w<strong>and</strong>ering,<br />

wondering, listening <strong>and</strong> looking!).<br />

This proved to be very enlightening.<br />

Whereas, over a relatively short<br />

period of time, virtually all the 1/3<br />

octave b<strong>and</strong>s were excited <strong>and</strong><br />

jumped up <strong>and</strong> down, some seemed<br />

United Kingdom-based Peter Mapp, FASA, is principal of Peter Mapp Associates. A chartered<br />

engineer <strong>and</strong> physicist, he also is a Fellow of the Acoustical Society of America. Send<br />

comments to him at pmapp@testa.com.<br />

14 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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to move up <strong>and</strong> down slightly<br />

differently from others. In particular,<br />

the 250Hz bar graph seemed to be<br />

quite predominant <strong>and</strong> did not<br />

appear to decay as fast as its neighbors.<br />

The question was, however,<br />

was this as it should have been (i.e.,<br />

was the display just following the<br />

music?) or was this an indicator of<br />

the potential problem?<br />

Now, as any self respecting<br />

acoustic consultant, sound operator<br />

or musician with a physics degree<br />

will immediately know, there is a<br />

note (B) at 247Hz that it could have<br />

been that I was seeing, but I don’t<br />

think so. Of course, also within the<br />

limits of the 250Hz 1/3 octave b<strong>and</strong><br />

are “A” at 220Hz <strong>and</strong> “C” at 262Hz.<br />

So, without a reference, in this case<br />

the musical score, I could not tell if I<br />

should be hearing/seeing a note or<br />

not. Clearly, there was a need for<br />

some objectivity <strong>and</strong>/or a defined<br />

reference to work with.<br />

Between shows, there was a 15-<br />

minute window when I could make<br />

some quick measurements after the<br />

cleaners (<strong>and</strong> vacuum cleaners) had<br />

departed <strong>and</strong> before the next audience<br />

arrived. Time, therefore, for a<br />

blast of one of my favorite references:<br />

pink noise. This, indeed,<br />

showed that the overall response<br />

was rather “middy,” <strong>and</strong> that a peak,<br />

indeed, did occur in the 250Hz 1/3<br />

octave: at 233Hz, to be precise.<br />

The problem was that it didn’t quite<br />

happen physically where it should<br />

have, but pretty close by. With five<br />

minutes to go, but with the audience<br />

already starting to enter, time for<br />

another reference sonic delight: a<br />

STIPA signal that enabled me to verify<br />

on the spot the potential intelligibility<br />

at two of my observation positions.<br />

This immediately showed that,<br />

indeed, there was potentially a<br />

noticeable difference in intelligibility<br />

between the positions as subjectively<br />

experienced.<br />

The other test that I really didn’t<br />

have time to do (but did anyway<br />

despite a chorus of protests from the<br />

ushers <strong>and</strong> audience) was to record<br />

a reference sine sweep at two of the<br />

identified locations. This was then<br />

later deconvolved (signal processing<br />

technique to extract time domain<br />

(impulse response) information from<br />

the frequency sweep) to extract the<br />

impulse response <strong>and</strong> detailed<br />

frequency response information.<br />

Now, of course, it would have<br />

been nice to have been able to take<br />

a complete measurement rig with<br />

me <strong>and</strong> make extensive, non-invasive<br />

measurements during the show.<br />

Nice idea in theory, but not a<br />

practical proposition for a first-time<br />

visit to look at a vague, ill-defined<br />

problem of unknown prominence.<br />

However, the brief w<strong>and</strong>er with<br />

the real-time analyzer <strong>and</strong> real-time<br />

assessment of the STI gave me an<br />

immediate h<strong>and</strong>le on the problem.<br />

As the audience filed in, I got the<br />

sound operator to apply a narrow,<br />

233Hz, 5dB cut to all of the front of<br />

house main speakers.<br />

So, did I hear the problem during<br />

the second show? No—but then I am<br />

not sure if I heard it during the first<br />

one, either! Was the sound still<br />

generally middy? Yes. Was I happy<br />

that I had cracked the problem? No.<br />

Did I think I now knew what the<br />

problem was? Yes. Did I know what<br />

was causing it? No. Did I know how<br />

to cure the problem? No.<br />

The next step was to return the<br />

following day, when I could have the<br />

auditorium to myself for several<br />

hours <strong>and</strong> “measure the heck out of<br />

it.” That enabled me to find the<br />

problem, after several hours <strong>and</strong><br />

with the assistance of three different<br />

acoustic analysis software platforms<br />

<strong>and</strong> 30 years of experience.<br />

What did I learn? Quite a lot,<br />

actually, but, primarily, it reinforced<br />

my never-ceasing wonderment of the<br />

vagaries <strong>and</strong> infinite variety of problems<br />

associated with sound <strong>and</strong>, of<br />

course, the need for a reference,<br />

whether music, speech, pink noise or<br />

a modulated STIPA signal. It also<br />

provided me with a new consulting/<br />

problem-solving acronym, WWLL:<br />

W<strong>and</strong>er, Wonder, Look <strong>and</strong> Listen!<br />

But what was the cause of the problem<br />

you ask? Well, that’s another<br />

story, but I blame the architect; but,<br />

then, I would say that wouldn’t I? ■<br />

16 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 17


Personal Productivity<br />

Gaining control of interruptions in the workplace.<br />

By David McNutt<br />

I love my spam filter. Without it, I<br />

would lose so much time either<br />

deleting, or deciding whether or not<br />

to delete, the hundreds of useless<br />

emails I receive. Even though the<br />

software automatically deletes<br />

captured spam that is older than 15<br />

days, usually there are 400 to 500<br />

emails in my junk box at any one<br />

time; this means the spam rate is<br />

about 35 per day.<br />

Nearly 80% of emails sent worldwide<br />

are spam. A survey commissioned<br />

by McAfee found that 49% of<br />

Americans spend more than 40<br />

minutes per week deleting them.<br />

The time employees spend deleting<br />

junk email costs companies billions<br />

of dollars every year. This single<br />

issue is but a small part of the<br />

productivity loss that occurs every<br />

day in business.<br />

Productivity, of course, is something<br />

you determine by comparing<br />

the measured input of an activity to<br />

its measured output: Count the<br />

number of widgets produced <strong>and</strong><br />

divide by the time or cost it took to<br />

produce them. But it’s not so easy to<br />

measure the output of knowledge for<br />

workers, such as information<br />

developers, designers <strong>and</strong> producers,<br />

because we can’t accurately<br />

measure the output. The same is<br />

true with managers <strong>and</strong> CEOs. Still,<br />

[Following] an interruption,<br />

it takes 20 minutes to get<br />

back to the prior level of<br />

concentration.<br />

the concept of increased productivity<br />

is high on my agenda for <strong>2008</strong>.<br />

And, for me, it has a lot to do with<br />

interruptions.<br />

In a professional work environment,<br />

productivity sometimes is<br />

measured by momentum. Just as our<br />

automobiles work harder to accelerate<br />

from a complete stop, so does<br />

our work after an interruption.<br />

Although interruptions are part of<br />

our normal work life, they cause a<br />

decelerating effect, reducing momentum<br />

<strong>and</strong> destroying our personal<br />

gas mileage.<br />

The average office worker is<br />

interrupted 73 times a day <strong>and</strong> the<br />

average manager is interrupted<br />

every eight minutes. These come in<br />

the form of telephone calls, incoming<br />

email messages, interruptions by<br />

colleagues <strong>and</strong>, of course, crises.<br />

Once there is an interruption, it<br />

takes 20 minutes to get back to the<br />

prior level of concentration. There<br />

are times we can easily spend our<br />

entire day on interruptions <strong>and</strong><br />

crises, <strong>and</strong> get nothing done that we<br />

planned to accomplish. We can’t<br />

eliminate all interruptions, but we<br />

can reduce them <strong>and</strong> take control of<br />

our time more effectively. I’m<br />

starting with email.<br />

A few weeks ago, I began the<br />

arduous task of sifting <strong>and</strong> sorting<br />

through the good email I received in<br />

2007. I was surprised at how much<br />

information I had to sift; not because<br />

it was spam, but because of the<br />

sheer number of emails. Like you, I<br />

filter an email based on who it’s<br />

from, the subject line, <strong>and</strong> its<br />

immediate importance to what I am<br />

doing <strong>and</strong> what I need. But I discovered<br />

that it was not email volume<br />

that was the problem, but how I<br />

dealt with them. After some reading<br />

<strong>and</strong> coaching, I’m making some<br />

changes in my email life.<br />

First, I’m going to start sending<br />

better emails. Based on the type I<br />

hate to receive myself, I promise not<br />

to send one of these to you. This<br />

promise includes copying fewer<br />

people (<strong>and</strong> only when necessary);<br />

making action requests clear <strong>and</strong> to<br />

the point; <strong>and</strong> editing forwarded<br />

messages to highlight the simple<br />

morsel of an issue. As an ancillary<br />

action, I’m also going to start using<br />

the telephone again.<br />

Second, I’m going to start checking<br />

email at defined times each day.<br />

Not only that, I also will not respond<br />

immediately. When I check email, I<br />

will be making a list of response<br />

priorities, <strong>and</strong> answering them at a<br />

defined email response time. If<br />

anyone has to contact me instanta-<br />

(continued on page 90)<br />

A member of <strong>Sound</strong> & <strong>Communications</strong>’ Technical Council, David McNutt has 35 years of<br />

experience, covering live sound engineering, marketing for well-known manufacturers, audio<br />

system design <strong>and</strong> consultation, <strong>and</strong> fixed installation contracting. McNutt holds a Masters<br />

in Telecommunications <strong>and</strong> an MBA in Marketing <strong>and</strong> Strategy. He can be reached at<br />

dmcnutt@testa.com.<br />

18 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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Medium Matches Message<br />

Ebenezer Baptist Church upgrades its experience.<br />

By Dan Ferrisi<br />

Dr. Martin Luther King Jr. is a<br />

civil rights icon perhaps best encapsulated<br />

as a convergence of two<br />

critical elements: a man with ideas<br />

whose time had come, <strong>and</strong> an<br />

individual able to articulate those<br />

ideas in a way that inspired millions<br />

<strong>and</strong> changed a nation. Such an<br />

individual deserves a lasting legacy<br />

<strong>and</strong>, in his case, one piece of it is<br />

the Martin Luther King Jr. National<br />

Historic Site in Atlanta GA. Established<br />

in October 1980, some 12<br />

years after Dr. King’s death, it<br />

encompasses numerous buildings in<br />

the vicinity of his childhood home.<br />

Ebenezer Baptist Church is part of<br />

the site, <strong>and</strong> is the church at which<br />

Dr. King <strong>and</strong> his father pastored <strong>and</strong><br />

spread their message.<br />

Ebenezer Baptist Church has<br />

roots extending back to 1886, when<br />

it was founded during the South’s<br />

reconstruction period. Although<br />

always holding fast to its proud<br />

heritage, the church erected the<br />

new Horizon Sanctuary in 1999.<br />

(The former facility is now open to<br />

the public for tours <strong>and</strong>, on special<br />

occasions, might be used for services.)<br />

The sanctuary accommodates<br />

about 1200, <strong>and</strong> is presided over by<br />

Dr. Raphael G. Warnock, senior<br />

pastor. Dr. Warnock <strong>and</strong> his team<br />

realized that the church’s distributed<br />

loudspeaker system was not<br />

Ebenezer<br />

Baptist<br />

Church,<br />

Atlanta GA,<br />

part of the<br />

Martin<br />

Luther King<br />

Jr. National<br />

Historic<br />

Site.<br />

sufficient for Ebenezer’s needs, <strong>and</strong><br />

moved forward with a phased technology<br />

upgrade that, in fact, is still<br />

ongoing: audio is completed, lighting<br />

is being done at this writing <strong>and</strong><br />

video is scheduled for the future.<br />

The two firms responsible for the<br />

sound-system component of the job<br />

are Design 2020 Church Media<br />

Consultants (Harrisburg NC), acting<br />

as the system designers, <strong>and</strong> Pace<br />

Communication Group (Easley SC),<br />

which h<strong>and</strong>led the installation. From<br />

Design 2020, our primary point of<br />

contact is Paul Henderson, principal<br />

acoustician; also adding insight is<br />

Arm<strong>and</strong>o Fullwood, principal. Meanwhile,<br />

from Pace Communication,<br />

Terry Rhodes, who managed the<br />

project, provides additional perspectives.<br />

Design commenced in July<br />

2007 <strong>and</strong> the systems installation was<br />

finished in the first week of October,<br />

with a budget close to $250,000.<br />

Before delving into the project, a<br />

question: What inspired Ebenezer to<br />

put its faith in these firms?<br />

The house of worship segment is<br />

different from many other audiovisual<br />

vertical markets in its focus on<br />

word-of-mouth business. To secure a<br />

contract with a well-known church<br />

such as Ebenezer, a firm must<br />

possess an excellent reputation.<br />

According to Fullwood, “I would say<br />

85% of our work is referral-based.<br />

That’s how we were introduced to<br />

Ebenezer…because pastors talk to<br />

each other. When you’re a pastor of<br />

prominence in a high-profile building,<br />

you’re going to talk to other<br />

high-profile churches <strong>and</strong> ask, ‘Who<br />

did your building <strong>and</strong> are you happy<br />

with the results?’ Ebenezer’s representatives<br />

had spoken with three of<br />

our clients, who all gave us a strong<br />

recommendation.” Pace Communication,<br />

a firm with which Design 2020<br />

works regularly, also has an enviable<br />

reputation in the market.<br />

The evolution of the Ebenezer<br />

worship experience prompted the<br />

need for enhanced technology.<br />

Originally, traditional choir, piano<br />

<strong>and</strong> organ defined the church’s<br />

sound of worship. Resultantly,<br />

architectural firm Stanley Love-<br />

Stanley (Atlanta GA) concepted <strong>and</strong><br />

acoustically sculpted the space for<br />

pipe organ-type sound. However, in<br />

Dan Ferrisi is <strong>Sound</strong> & <strong>Communications</strong>’ Associate Editor.<br />

20 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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<strong>February</strong> <strong>2008</strong> 21


The stereo<br />

line arrays fill<br />

the sanctuary<br />

with clear,<br />

intelligible<br />

sound,<br />

whether the<br />

church is<br />

following a<br />

traditional or<br />

contemporary<br />

worship style.<br />

ever, it was dictated that acoustics<br />

should not be affected, given the<br />

space’s suitability for the pipe organ.<br />

“After analyzing the space,” said<br />

Henderson, “we took the approach<br />

of minimizing the number of loudspeakers<br />

throughout the space to<br />

clean up the visual footprint of the<br />

system. That’s what led us to the<br />

line-array approach.” Design 2020<br />

the ensuing years, a more blended<br />

worship style has evolved. According<br />

to Henderson, “The church<br />

might hold a contemporary service<br />

on one Sunday <strong>and</strong> a traditional<br />

service on the next.” The aforementioned<br />

distributed speakers simply<br />

could not support the high-energy<br />

worship events, <strong>and</strong> so, a new sound<br />

system was commissioned. Howspecified<br />

a pair of Nexo arrays (14 of<br />

the GEOS1210 10-degree modules<br />

<strong>and</strong> two of the GEOS1230 30-degree<br />

modules) suspended in a stereo<br />

configuration. Added Henderson,<br />

“We’re using the line arrays to cover<br />

from the first row all the way to the<br />

top row of the balcony. The boxes are<br />

splayed so we avoid high-frequency<br />

coverage of the front edge of the<br />

balcony <strong>and</strong> the underbalcony ceiling<br />

to minimize late reflections in the<br />

pulpit. We keep the energy focused<br />

on just the seating areas.”<br />

For the downfill modules installed,<br />

four GEOS12-FLG 120-degree horn<br />

flanges widen the coverage of the<br />

Nexo arrays. This helps to keep the<br />

energy fitting to the seating area.<br />

Design 2020 specified there be two<br />

Nexo CD18 subwoofers per side<br />

beside the stage. They are cardioid<br />

subwoofers, which keeps the energy<br />

pushed away from the stage <strong>and</strong> out<br />

into the room. This helped the<br />

church avoid potential feedback<br />

Follow the Leader<br />

22 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


issues. A pair of Yamaha IF2112/64<br />

sidefill speakers round out the<br />

loudspeaker complement. The only<br />

fill speakers in the system, they sit<br />

on top of the subwoofers, covering<br />

only the very far left <strong>and</strong> right edges<br />

of the seating area. The arrays are<br />

all-purpose, whether the pastor is<br />

speaking, music is being played on<br />

CDs, the choir is singing or instruments<br />

are being played. There is no<br />

“division” in the system <strong>and</strong> there<br />

are no specially purposed speakers.<br />

In the highly competitive professional<br />

audio environment, there are<br />

always tough technological choices<br />

to be made. So, why was Nexo the<br />

best choice for this application?<br />

According to Henderson, weight was<br />

a leading factor. “We had a limited<br />

structural load capacity that the roof<br />

could support,” he explained. “So,<br />

we had to do something that could<br />

achieve reasonably high SPLs but<br />

that, at the same time, was very<br />

light. That’s what led us to the Nexo<br />

S12 system.” The arrays enabled the<br />

church to get clear, intelligible<br />

sound while still meeting the structural<br />

goals for overhead support.<br />

The Nexo speakers’ sound quality<br />

permitted the church’s system to be<br />

streamlined. Rhodes commented<br />

that balcony speakers were disconnected<br />

because, given the coverage<br />

of the line arrays, they were no<br />

The pulpit,<br />

viewed from the<br />

church’s newly<br />

relocated mix<br />

position at the<br />

front edge of<br />

the balcony.<br />

longer needed. “We found that, upon<br />

the actual tuning of the system, we<br />

had smooth <strong>and</strong> even coverage for<br />

the main seating area as well as the<br />

balcony,” he noted.<br />

Another change vis-à-vis the<br />

church’s original design is the front<br />

of house mix position. A sound<br />

booth had been constructed behind<br />

glass at the back of the balcony.<br />

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<strong>February</strong> <strong>2008</strong> 23


According to Henderson, “The<br />

operators couldn’t hear to mix frontof-house<br />

from behind the glass. So,<br />

we built a new custom booth at the<br />

front of the balcony for the audio<br />

console <strong>and</strong> all the controls for<br />

audio.”<br />

The board is a Yamaha M7CL-48<br />

digital FOH console, which provides<br />

48 channels. Rhodes noted that<br />

source material players are<br />

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Henderson noted, “We built an<br />

Ether<strong>Sound</strong> backbone through the<br />

system. This allowed us to maintain<br />

digital signal transport straight from<br />

the console through the signal<br />

processors <strong>and</strong> up to the point right<br />

before the amplifiers. So, our Nexo<br />

processor <strong>and</strong> the Ether<strong>Sound</strong> card<br />

for the processor were key for<br />

making that happen. We’re also<br />

using the Yamaha DME satellite<br />

devices, in their Ether<strong>Sound</strong> variety.”<br />

With respect to amplification,<br />

there are eight Yamaha T5n mains<br />

amplifiers as well as a T5n front-fill<br />

amp. Infrastructure-wise, a pair of<br />

Middle Atlantic WRK-44-32 amp<br />

racks keeps things neat, orderly <strong>and</strong><br />

secure.<br />

The previously mentioned console<br />

was key for Ebenezer, because it<br />

has quite a few operators <strong>and</strong> not all<br />

of them are technology professionals<br />

or highly trained in the audio<br />

field. Having the console itself<br />

h<strong>and</strong>le all the stage patching <strong>and</strong><br />

have total recall of every parameter<br />

for the system helps achieve consistency<br />

from Sunday to Sunday. In<br />

essence, Ebenezer frequently calls<br />

upon presets for specific events. “It<br />

allows them simply to call up the<br />

application <strong>and</strong> just do minor<br />

tweaking for whatever the needs of<br />

the day are,” confirmed Rhodes.<br />

The final piece of the main audio<br />

puzzle is micing, which is ably<br />

h<strong>and</strong>led by a blend of several<br />

manufacturers’ products. According<br />

to Rhodes, “We brought in Shure for<br />

all the vocals, <strong>and</strong> we used Audix for<br />

staging: the SCX25A on piano <strong>and</strong><br />

the DP7 drum mic kit for percussion.”<br />

The vocal system comprises<br />

six Shure ULXP24/BETA87A<br />

h<strong>and</strong>held wireless systems. The<br />

church employs several sets of<br />

Whirlwind MK25 25-foot mic cables,<br />

for those units requiring cabling.<br />

DPA, AKG <strong>and</strong> Countryman are<br />

used to varying extents in other<br />

circumstances.<br />

Rhodes remarked on a positive<br />

trait that sets Design 2020 apart.<br />

“Unlike some other consultants I’ve<br />

worked with, once Design 2020 puts<br />

it out for bid <strong>and</strong> it is secured by an<br />

integrator, they actually forge a<br />

partnership to execute the project.”<br />

The firm worked cooperatively with<br />

Pace Communication to ensure that<br />

the church’s vision was actualized<br />

within the project’s tight timeframe.<br />

Afterward, Fullwood <strong>and</strong> Henderson<br />

took the lead on tuning, commissioning<br />

<strong>and</strong> training, observing the<br />

first few services along with Rhodes<br />

<strong>and</strong> his team. Both companies<br />

(continued on page 90)<br />

24 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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<strong>February</strong> <strong>2008</strong> 25


Communicating with Decision-Makers Part 1<br />

Breaking down titles, roles <strong>and</strong> responsibilities.<br />

By David Lee Jr., PhD<br />

Successful house of worship<br />

business hinges on communicating<br />

effectively with key decision-makers.<br />

Today, a house of worship’s decision-making<br />

team has more members<br />

than in past eras. There are<br />

many new ministries <strong>and</strong> job titles<br />

that we should underst<strong>and</strong> in order<br />

to conduct good business. So, in<br />

Part 1 of this series, we will focus, in<br />

general terms, on the Protestant<br />

Christian faith. We will point out<br />

some of the new decision-makers,<br />

their titles, their roles <strong>and</strong> how they<br />

impact church business.<br />

Historically, Protestant church<br />

business has been conducted by the<br />

“pastor” with guidance from a<br />

church board. In many Protestant<br />

churches, this model is still in<br />

operation. In the 1980s <strong>and</strong> 1990s,<br />

we needed only to find out who the<br />

pastor was <strong>and</strong> make our pitch to<br />

him (or her, in a few cases). Today,<br />

“pastor” no longer adequately<br />

describes the church leader. Rarely<br />

does one pastor work with adults,<br />

youth <strong>and</strong> children. In medium- <strong>and</strong><br />

large-size churches, the creation of<br />

multiple ministry departments has<br />

led to adding specialized ministers.<br />

In large churches, <strong>and</strong> across<br />

numerous denominations, this list of<br />

new titles can be long. So, we will<br />

limit our discussion to people who<br />

most likely will be part of the<br />

decision-making club that selects<br />

There are many<br />

new ministries <strong>and</strong> job titles<br />

that we should<br />

underst<strong>and</strong> in order<br />

to conduct<br />

good business.<br />

vendors to provide media designs<br />

<strong>and</strong> communication technologies to<br />

their church.<br />

My short list includes the senior<br />

pastor, executive pastor, music<br />

pastor <strong>and</strong> the media pastor. Senior<br />

pastor is the title most used to<br />

define the highest human authority<br />

in a church. Be careful not to<br />

confuse the senior pastor with the<br />

“senior’s pastor,” one who ministers<br />

specifically to senior citizens. The<br />

vote of the senior pastor often<br />

largely influences other members of<br />

the decision-making team. The<br />

senior pastor most likely does not<br />

have much, if any, technical expertise,<br />

<strong>and</strong> usually votes for a product<br />

that was recommended by staff or a<br />

trusted vendor.<br />

The executive pastor is charged<br />

with overseeing the complex management<br />

of church money in a busy<br />

church setting. Because the executive<br />

pastor controls the purse strings<br />

(for better or, sometimes, worse),<br />

he/she has a potent voice in the<br />

decision-making club. The executive<br />

pastor usually looks at value before<br />

vendor, <strong>and</strong> wants to know, “Will the<br />

cost provide an observable return?”<br />

(i.e., will expensive electronic drums<br />

lower the overall stage volume?).<br />

The music pastor currently plays a<br />

leading role in the decision-making<br />

process regarding new gear. His<br />

vote often is supported by the senior<br />

pastor. The music pastor often is<br />

responsible for everything that<br />

occurs during a church service:<br />

music, musicians, singers, choir,<br />

quality <strong>and</strong> volume of the live sound,<br />

lighting <strong>and</strong>, in most cases, the<br />

information that is projected onto<br />

large screens. In many churches,<br />

the music pastor is also referred to<br />

as the “worship leader.” This term<br />

can be confusing <strong>and</strong> is used in<br />

various ways, depending on denomination.<br />

The music pastor typically<br />

initiates the primary consultations<br />

with systems integrators, narrows<br />

down the proposals, <strong>and</strong> then<br />

presents the finalists to members of<br />

the decision-making team. Keep in<br />

mind that the music pastor is an<br />

artist, not a technician. Nonetheless,<br />

he underst<strong>and</strong>s the need to have<br />

quality gear <strong>and</strong> professional operators.<br />

Therefore, a music pastor is<br />

most apt to recommend a vendor<br />

that he feels is trustworthy <strong>and</strong> has<br />

his best interest in mind.<br />

Larger churches are hiring a<br />

media pastor to oversee the growing<br />

number of communication technologies<br />

that are being used in worship<br />

settings. The media pastor is emerging<br />

as the go-to person for determining<br />

the technologies that can best<br />

address the church’s communication<br />

(continued on page 90)<br />

David Lee Jr., PhD, CEO of Lee Communication Inc., Orl<strong>and</strong>o FL, is a licensed minister<br />

<strong>and</strong> has more than 25 years of experience as a systems integrator. He is a member of<br />

<strong>Sound</strong> & <strong>Communications</strong>’ Technical Council. Send comments to dlee@testa.com.<br />

26 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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<strong>February</strong> <strong>2008</strong> 27


AV: The Next Generation<br />

Continuing our series profiling our industry’s up-<strong>and</strong>-comers.<br />

By Dan Ferrisi<br />

In January <strong>and</strong> <strong>February</strong> 2007, “In<br />

Focus” profiled younger professionals<br />

in the audio, video, acoustics <strong>and</strong><br />

engineering industries who are<br />

making an impact <strong>and</strong> shaping our<br />

collective future. This time, we feature<br />

three more industry members whose<br />

success belies their age. If you would<br />

like to nominate somebody for future<br />

consideration, please contact<br />

dferrisi@testa.com with the relevant<br />

details.<br />

• Robin Glosemeyer, most recently<br />

principal, acoustics, with JaffeHolden<br />

in Santa Monica CA, has scaled the<br />

ladder of success at a remarkably<br />

fast clip <strong>and</strong>, in the process, has<br />

worked on prestigious venues in farflung<br />

locales. Glosemeyer’s rapid<br />

ascension (she was graduated from<br />

college in 1999 <strong>and</strong>, by Fall 2006, had<br />

become a principal with JaffeHolden)<br />

is all the more noteworthy considering<br />

the persistent rarity of females in<br />

the acoustics field. However, for the<br />

31-year-old Glosemeyer, being in an<br />

industry traditionally dominated by<br />

males has been an invigorating<br />

challenge.<br />

In her youth, Glosemeyer had two<br />

scholastic passions: math <strong>and</strong><br />

science. Complementing those was a<br />

yearning to perform. From a young<br />

age, she was involved with different<br />

styles of dance, joining the ballet<br />

company in St. Louis at the age of<br />

‘The hardest time I ever have is<br />

walking onto the construction<br />

site....you have to prove yourself<br />

as a female <strong>and</strong> as a consultant.’<br />

—Robin Glosemeyer<br />

11. Her performance history also<br />

includes theater <strong>and</strong> speech. She<br />

attended the University of Kansas,<br />

working toward a Bachelor of<br />

Science in Architectural Engineering<br />

with an emphasis in Acoustics.<br />

Glosemeyer completed a couple of<br />

internships, with Acoustical Design<br />

Group (Mission KS) as well as with<br />

JaffeHolden. A study abroad program<br />

enabled her to visit Germany,<br />

giving her new insight into the<br />

worlds of architecture <strong>and</strong> engineering.<br />

The trip provided Glosemeyer<br />

with a defining moment, which made<br />

an impression on her both personally<br />

<strong>and</strong> professionally. She explained,<br />

“I had my ‘light bulb flashing’<br />

moment when I was in Germany<br />

<strong>and</strong> attending a performance of<br />

Verdi’s Requiem at a gothic cathedral.<br />

I was just moved beyond words<br />

with what I was hearing. I thought,<br />

‘If music, when the sound is that<br />

great, can create such an amazing<br />

feeling, that’s what I want to do. I<br />

want to create that’.”<br />

And that is exactly what<br />

Glosemeyer, who rejoined<br />

JaffeHolden in November 2000, has<br />

done in the ensuing years. The<br />

project in which she takes the most<br />

pride is The Kennedy Center’s opera<br />

house in Washington DC. Coincidentally,<br />

it was the first project she<br />

started on as project manager <strong>and</strong><br />

saw all the way through to completion.<br />

The acoustical challenges were<br />

formidable. The Kennedy Center’s<br />

then-operator, along with renowned<br />

vocalist Placido Domingo, was<br />

adamant that the acoustics should<br />

stay as they were. A renovation was<br />

being done to increase Americans<br />

with Disabilities Act-m<strong>and</strong>ated<br />

seating; resultantly, more space was<br />

needed in the opera house. All the<br />

rear walls had to be moved back <strong>and</strong><br />

the shape of the theater modified,<br />

but the sound was supposed to be<br />

identical. Glosemeyer added,<br />

proudly, that Domingo himself was<br />

thrilled with the acoustics she<br />

helped actualize.<br />

Glosemeyer has been proving<br />

herself in the field for years, but still<br />

sometimes faces gender-based<br />

skepticism. “The hardest time I ever<br />

have is walking onto the construction<br />

site. When I go to a design<br />

meeting, there’s not as much of a<br />

feel that you have to prove yourself<br />

the moment you walk into the room.<br />

But, the moment you step onto the<br />

site, you have to prove yourself as a<br />

female <strong>and</strong> as a consultant.” She<br />

commented that having a poker face,<br />

no matter how one might feel inside,<br />

is crucial to comm<strong>and</strong>ing respect on<br />

the site, as, of course, is being<br />

conversant in <strong>and</strong> knowledgeable<br />

about the technology.<br />

Dan Ferrisi is <strong>Sound</strong> & <strong>Communications</strong>’ Associate Editor.<br />

28 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 29


A young woman who has already<br />

been a principal with a well-respected<br />

acoustics firm, the future is bright for<br />

Glosemeyer, whose dedication to<br />

creating superior sound is inspirational,<br />

regardless of gender.<br />

• Christopher Neto, CTS, senior<br />

AV specialist at a large New Jerseybased<br />

pharmaceutical corporation, is<br />

perhaps best characterized as a<br />

hybrid, possessing a broad range of<br />

AV experience that gives him a<br />

unique perspective on our developing<br />

industry. Quite often, upon<br />

entering the audiovisual field,<br />

individuals specialize in a single role;<br />

for example, some people are specifically<br />

project managers, installers,<br />

designers, salespersons or consultants,<br />

to the exclusion of the others.<br />

For Neto, this never was the case.<br />

“I’ve always tried to position myself<br />

as a generalist,” he said.<br />

Neto was graduated from William<br />

Patterson University in 1998 with a<br />

Bachelor of Arts degree in communications.<br />

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as gofers during their internships,<br />

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Neto was lucky enough to secure a<br />

spot with the New York Giants video<br />

department. He was involved with<br />

managing video used exclusively by<br />

the team, for training <strong>and</strong> other<br />

purposes. He characterized the<br />

experience as intensive <strong>and</strong> h<strong>and</strong>s<br />

on, commenting, “In college, I did<br />

some broadcast here <strong>and</strong> there: point<br />

<strong>and</strong> shoot with cameras in a studio.<br />

[With the Giants], we were actually<br />

taking things apart, <strong>and</strong> it was a<br />

mobile operation. So, you’re setting<br />

things up on the field, breaking it<br />

down <strong>and</strong> transporting it.”<br />

Over the next several years, Neto<br />

worked for numerous companies in<br />

diverse roles. He was hired as a<br />

technician by a videoconferencing<br />

company. Along with two others in the<br />

same role, he flew all over the country<br />

doing system installations. After<br />

working in that role for about 18<br />

months, he shifted into sales. More<br />

than a year later, he changed companies<br />

<strong>and</strong> became an accounts manager,<br />

<strong>and</strong> then transitioned to project<br />

management at another firm. Following<br />

a couple of additional moves, Neto,<br />

now with a wealth of industry knowledge,<br />

ended up in his present position,<br />

working as part of the in-house team<br />

that manages the pharmaceutical<br />

corporation’s audiovisual needs.<br />

On a daily basis, this technical<br />

team is responsible for keeping the<br />

company’s tech-centric conference<br />

rooms up <strong>and</strong> running, with functional<br />

equipment <strong>and</strong> up-to-date<br />

software. Much more than simply<br />

fixing equipment, this also involves<br />

extensive preventive maintenance,<br />

which sometimes extends to a<br />

complete dis- <strong>and</strong> reassembly of a<br />

room. Neto <strong>and</strong> his team are also<br />

responsible for troubleshooting.<br />

During our conversation, he<br />

routinely referred to his colleagues at<br />

the company as his “clients.” When<br />

asked why, he explained, “They may<br />

be my coworkers but, for all intents<br />

<strong>and</strong> purposes, my job is to serve them,<br />

because we are a service organization.”<br />

This type of dedication, he<br />

added, is part of the ethos of the AV<br />

Services department.<br />

Service, however, extends beyond<br />

30 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 31


troubleshooting. “Another of my<br />

team’s responsibilities,” he explained,<br />

“involves meeting with the<br />

clients when there is a request for<br />

upgrades or renovations. And then<br />

we act as advocates for them when<br />

it’s time to meet the vendors. So, we<br />

have a well-developed needs-analysis<br />

in place before we even get to the<br />

design phase.” Having AV experts<br />

interface with vendors has ensured<br />

that the firm’s facilities have excellent<br />

quality to suit all requirements.<br />

Neto <strong>and</strong> his onsite team work<br />

diligently to improve the quality <strong>and</strong><br />

reliability of the conference facilities<br />

they manage. He constantly is<br />

developing new <strong>and</strong> creative ways to<br />

deliver the best services possible to<br />

his colleagues on site so their<br />

meeting experience is as good as it<br />

can be. Given his passion <strong>and</strong><br />

dedication to his team’s mission, one<br />

can expect continued excellence from<br />

Neto <strong>and</strong> the AV group in the future.<br />

• Andrew Turchick describes<br />

himself as a people person, <strong>and</strong> that<br />

trait has guided his career in the<br />

audiovisual field. An alumnus of<br />

Penn State, where he earned a<br />

Bachelor of Arts in Telecommunications,<br />

Turchick tried out a series of<br />

roles following graduation, securing<br />

positions as field technician, lead<br />

field technician, hybrid roles combining<br />

installation <strong>and</strong> management,<br />

<strong>and</strong> project manager. He found the<br />

final role to be the best fit, <strong>and</strong> it is<br />

the one in which his career is<br />

currently flourishing.<br />

“Being project manager, for me, is<br />

about dealing with every aspect of a<br />

job,” he explained. “It’s not the same<br />

thing over <strong>and</strong> over again, <strong>and</strong><br />

‘They may be my coworkers but, for all intents<br />

<strong>and</strong> purposes, my job is to serve them.’<br />

—Christopher Neto<br />

variety is important to me.”<br />

Turchick works for Kenilworth NJbased<br />

Diversified Systems, where he<br />

has been given the privilege of<br />

managing projects ranging from the<br />

fun to the emotionally rewarding.<br />

It often seems as if project management<br />

is amorphous <strong>and</strong> illdefined<br />

for people outside the<br />

profession. Turchick explained that<br />

his responsibilities include everything<br />

from ensuring that wires are<br />

made <strong>and</strong> components are ordered,<br />

to adhering to budgets <strong>and</strong> schedules,<br />

to coordinating onsite issues<br />

with other contractors <strong>and</strong> the<br />

‘There is no reason for me to stop<br />

moving up the ladder.’<br />

—Andrew Turchick<br />

client. Although he has the greatest<br />

respect for the more technical side<br />

of the business, Turchick thrives as<br />

a PM due to the role’s unpredictability:<br />

dealing with new people <strong>and</strong><br />

entirely different venues, ranging<br />

from hospitals <strong>and</strong> schools to<br />

corporate facilities <strong>and</strong> stadiums, on<br />

a daily basis.<br />

The very venues on which<br />

Turchick has worked might be key<br />

to underst<strong>and</strong>ing why he feels so<br />

satisfied in his career. “I’ve done<br />

jobs with Memorial Sloan-Kettering<br />

Cancer Center, where we’ve worked<br />

on radiation treatment rooms. Those<br />

kinds of jobs make me feel as<br />

though I’m contributing to society,”<br />

he said. “To help somebody to get<br />

better from cancer—to provide<br />

something for that—means a lot to<br />

me.” He emphasized that he gets<br />

particular satisfaction when he helps<br />

actualize schools’ <strong>and</strong> hospitals’<br />

technological vision.<br />

Not as emotionally fulfilling, of<br />

course, but nevertheless fun <strong>and</strong><br />

stimulating, the Diversified team<br />

also has worked on Howard Stern’s<br />

Sirius studio <strong>and</strong> SportsNet New<br />

York’s studio for Mets coverage.<br />

Another of Turchick’s major clients<br />

is MTV. “It’s cool to walk into the<br />

building <strong>and</strong> see 10 rooms, all of<br />

which are completely different, that<br />

I helped install there, that these<br />

guys use on a daily basis,” he<br />

commented. “Each room is a different<br />

challenge.” He describes himself<br />

as someone who thrives under<br />

pressure, which must be a requisite<br />

quality of anybody delving into the<br />

project management profession.<br />

We asked Turchick about his<br />

ambitions for the future <strong>and</strong>, clearly,<br />

he is reaching for the brass ring. In<br />

five years, he envisages himself as a<br />

senior project manager, perhaps<br />

running the department of which he<br />

is part. In 10 years, he would like to<br />

transition into an operations role.<br />

Two decades from now, he imagines<br />

he might run the company. “There<br />

is no reason for me to stop moving<br />

up the ladder,” he declared.<br />

It seems that, no matter how far<br />

Turchick projects into the future,<br />

Diversified is part of the equation.<br />

There is a tinge of irony in that,<br />

even though his most recent run<br />

with the company commenced in<br />

January 2004, Turchick had a<br />

relationship with Diversified during<br />

his college years <strong>and</strong> worked there<br />

immediately afterward. “Anybody<br />

you talk to in AV will tell you that, in<br />

most places, it’s a revolving door,”<br />

he said. “But, honestly, I think I’ve<br />

found the place for me. In a sense,<br />

I’ve come home—back to where I<br />

started.”<br />

■<br />

32 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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<strong>February</strong> <strong>2008</strong> 33


In The AV World, Educating Architects Benefits Everyone<br />

Even when we do our best, the results could be even better.<br />

By Jerilyn Snider, CTS, <strong>and</strong> Alan High<br />

Telaid is committed to following<br />

Audio Visual Best Practices. One of<br />

the frustrations in striving for the<br />

best is realizing that, even when we<br />

do our best, the results could be<br />

even better. In order to achieve the<br />

best out of an integrated AV system,<br />

it has to be installed into an environment<br />

that was designed for AV.<br />

• Did you ever get to the final two<br />

weeks of a new construction job <strong>and</strong><br />

realize that, even though your<br />

design package clearly specified the<br />

height of the racks, the racks<br />

weren’t going to fit in the credenza<br />

provided?<br />

• How many times have you asked<br />

for an RCP to locate a projector <strong>and</strong><br />

found HVAC or sprinkler systems<br />

running through the middle of the<br />

room? Have you ever found a bank<br />

of can lights shining down directly<br />

in front of your projection screen?<br />

• How many times have you had to<br />

explain why we require a certain<br />

size conduit?<br />

These are just a few of the items<br />

about which architects need to be<br />

educated. The only way to make<br />

spaces more AV friendly is to teach<br />

architects how to design rooms to<br />

be AV ready.<br />

In a perfect world, an AV designer<br />

would be a part of the team that<br />

does the initial design for a space.<br />

Long before the first architectural<br />

drawing was created, we’d be there<br />

The only way to<br />

make spaces more<br />

AV friendly is to teach<br />

architects how to design<br />

rooms to be AV ready.<br />

discussing options with the client<br />

<strong>and</strong> making sure that the space<br />

would be suitable for AV integrated<br />

systems.<br />

Call us pragmatists, but perfect<br />

worlds seldom get that way without<br />

help. We believe that we can make<br />

progress toward that perfect world by<br />

educating architects about the world<br />

of AV. Architects don’t know what we<br />

do. They don’t realize the impact their<br />

design decisions have on AV systems.<br />

It’s up to us to teach them.<br />

Telaid has undertaken a new<br />

initiative to create partnerships with<br />

architects. We believe that creating<br />

a partnership between architects<br />

<strong>and</strong> AV designers will be beneficial<br />

to all, <strong>and</strong> will present a better<br />

solution to the client. To this end,<br />

Telaid has become an AIA Registered<br />

Provider <strong>and</strong> has developed<br />

seminars that give architects the<br />

information they need to prepare AV<br />

ready environments successfully.<br />

As a Registered Provider of<br />

seminars, Telaid can provide the<br />

Learning Units architects need to<br />

maintain their industry certifications.<br />

Because architects need these<br />

learning units, it is easy to gain an<br />

audience for the seminars, if you are<br />

willing to teach them in their own<br />

conference room.<br />

Now that we have the (captive)<br />

audience, what do we want them to<br />

know? The first impulse is try to<br />

solve every problem that we have<br />

ever had with an architect. We want<br />

to go in there with guns blazing <strong>and</strong><br />

teach them a thing or two. Luckily,<br />

reason prevails <strong>and</strong> we stop <strong>and</strong><br />

think before we act. The real problem<br />

is that they don’t know what<br />

they don’t know.<br />

We have created a total of seven<br />

60-minute seminars, which teach<br />

architects how they can make our<br />

lives easier <strong>and</strong>, in the process,<br />

provide a better solution to the<br />

customer. We want them to learn<br />

that they need us, not how to live<br />

without us. Architects routinely rely<br />

on lighting experts, acousticians <strong>and</strong><br />

mill workers. We want them to think<br />

of us as part of their extended team.<br />

What we have learned is that<br />

architects are hungry for this<br />

information. They ask great questions<br />

based on situations they have<br />

encountered <strong>and</strong> are open to learn<br />

(continued on page 91)<br />

Jerilyn Snider, CTS, was one of the first Certified Distance Learner Instructors. While<br />

with PictureTel, she helped the newly formed Integration Services, <strong>and</strong> was a room<br />

design consultant when the company was purchased by Polycom. She then started her<br />

own training <strong>and</strong> consulting company, followed by a period with Telaid, most recently<br />

writing <strong>and</strong> delivering training to architects about the AV world. Snider is currently<br />

with bkm in East Hartford CT.<br />

Alan High has been with Telaid Industries since 1998, <strong>and</strong> was promoted to operations<br />

production manger when the company moved into AV integration. High doubles<br />

as the training coordinator for Telaid’s Multi-Media division.<br />

34 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


InfoComm, recognized as the world leader in<br />

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The CTS designation already represents the quality<br />

clients expect <strong>and</strong> the objective testing the industry needs.<br />

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<strong>February</strong> <strong>2008</strong> 35


What Testing Others Has Taught Us<br />

A CTS-D exam analysis.<br />

By Joseph Bocchiaro III, PhD, CTS-D, CTS-I<br />

In the InfoComm Academy classroom<br />

<strong>and</strong> in the AV Café, students<br />

often trade stories about how they<br />

have been “winging it” for years in<br />

their AV projects. People are willing<br />

to reveal these secrets when they<br />

are around fellow professionals, <strong>and</strong><br />

when they know they are in school<br />

to learn how to rectify their mistakes.<br />

Developers of the InfoComm<br />

Academy curriculum have attempted<br />

from the beginning to address the<br />

most important issues, <strong>and</strong> these<br />

issues often unfold by analyzing<br />

common mistakes.<br />

Despite years of experience <strong>and</strong><br />

many days of training, however,<br />

designers often continue to perpetuate<br />

these shortcomings as witnessed<br />

on their CTS-D exam submissions.<br />

Because many hundreds of these<br />

exams have been taken around the<br />

world, there is a wealth of information<br />

available about what we have to<br />

do better as designers. What follows<br />

is a “Top 10” list (with one extra!) of<br />

things we are “winging.”<br />

1. DSP Matrix Representation:<br />

The industry’s transformation from<br />

analog to digital has been so rapid,<br />

<strong>and</strong> so proprietary from one manufacturer<br />

to the next, that there has<br />

been no uniformity of how audio <strong>and</strong><br />

video matrix routing should be<br />

represented. The feature sets of<br />

different pieces of equipment, the<br />

nomenclature <strong>and</strong> the GUIs are so<br />

different from one another that it is<br />

confusing to technicians <strong>and</strong> engineers.<br />

This most critical component<br />

of a design is misunderstood <strong>and</strong><br />

often is merely avoided.<br />

2. Architectural Integration: The<br />

mechanical interfacing of AV components<br />

to architectural elements is a<br />

matter of both safety <strong>and</strong> aesthetics,<br />

<strong>and</strong> these must be addressed<br />

simultaneously. Lack of coordination<br />

with architects <strong>and</strong> engineers leaves<br />

us with unsightly <strong>and</strong> unsafe installs.<br />

There are many reasons for this, but<br />

the responsibility lies with designers<br />

who must learn how to communicate<br />

their needs to other professionals on<br />

the design team.<br />

3. Power Switching: In this time of<br />

energy efficiency, it is remarkable<br />

how few systems have any type of<br />

power switching mechanisms. A great<br />

variety of devices, from simple to<br />

complex, is available for this purpose,<br />

including sequential switching devices<br />

that provide additional benefits.<br />

However, we continue to leave tens of<br />

thous<strong>and</strong>s of pieces of equipment on<br />

all the time, unnecessarily wasting<br />

energy <strong>and</strong> our clients’ money. Yes,<br />

there are components that have to<br />

stay on, such as control system<br />

processors, but even these are now<br />

being designed with low-power<br />

st<strong>and</strong>by modes.<br />

4. Power <strong>and</strong> Grounding: There is<br />

confusion about how to ground AV<br />

systems <strong>and</strong> how to provide power to<br />

them. This confusion is accelerating<br />

as we continue to “converge” with IT<br />

networks. Our industry has to clarify<br />

<strong>and</strong> simplify exactly what has to be<br />

accomplished, in order to create safe,<br />

quiet systems.<br />

5. Connections to Other Systems:<br />

AV systems always have been<br />

connected to other systems, such as<br />

lighting, window treatments, LANs,<br />

telephony, security, etc. AV designers<br />

continue to forget these connections,<br />

ignore them or wrongly<br />

assume that someone else will be<br />

responsible. We must all remember<br />

that we usually are the only ones on<br />

a design team that underst<strong>and</strong> the<br />

“big picture” of how all of these<br />

systems work together.<br />

6. Electrical Infrastructure: The<br />

preparation of pathways for cabling<br />

is one of a designer’s most important<br />

tasks, yet we still are providing<br />

inadequate information to electrical<br />

engineers, electricians <strong>and</strong> communications<br />

workers. Audio electrical<br />

plans <strong>and</strong> riser diagrams, when<br />

prepared early in a project, can be<br />

passed on to the rest of the project<br />

team <strong>and</strong> incorporated into the<br />

overall design. Designers must learn<br />

<strong>and</strong> adopt the techniques of these<br />

other professionals. Everyone<br />

should know by now that it is far<br />

more efficient <strong>and</strong> cost effective to<br />

build electrical infrastructure before<br />

the construction is completed.<br />

AV Café is the breakfast, lunch, break, <strong>and</strong> study room at InfoComm Academy, where students<br />

from all over the world come to learn <strong>and</strong> meet other professionals. Joseph Bocchiaro III, Ph.D.,<br />

CTS-D, CTS-I, is director of Performance St<strong>and</strong>ards with InfoComm International, <strong>and</strong> enjoys<br />

participating in the conversations in the Café. Bocchiaro’s professional experience includes positions<br />

at AV integration companies, independent design consultancies, educational institutions<br />

<strong>and</strong> as an instructor in the Academy. A frequent contributor to <strong>Sound</strong> & <strong>Communications</strong>, he<br />

can be reached at jbocchiaro@infocomm.org.<br />

36 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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37


7. Calculations: The math involved<br />

in the vast majority of audiovisual<br />

design is not very advanced,<br />

<strong>and</strong> none of it requires an education<br />

past sophomore year of high school<br />

in the US, or 8 th grade in most other<br />

countries. Yet, many design professionals<br />

shy away from this math, or<br />

merely memorize the basic formulae<br />

without underst<strong>and</strong>ing them. Orders<br />

of magnitude, units of measurement<br />

<strong>and</strong> the representation of the<br />

thought process behind the solution<br />

of an equation are basic elements of<br />

AV math. Arithmetic, simple algebra,<br />

elementary geometry, basic<br />

trigonometry <strong>and</strong> logarithms are the<br />

only types of problems involved for<br />

98% of what we have to accomplish.<br />

8. Symbology: The representation<br />

of devices <strong>and</strong> fixtures in the architectural,<br />

mechanical, electrical, IT<br />

<strong>and</strong> l<strong>and</strong>scaping trades is clearly<br />

defined <strong>and</strong> broadly published. Yet,<br />

after decades of implementing<br />

audiovisual systems, designers<br />

continue to misuse symbols from<br />

other trades for audiovisual devices.<br />

We simply have no uniform symbology<br />

for our work. This problem<br />

causes confusion for our design <strong>and</strong><br />

installation professionals, <strong>and</strong> makes<br />

our industry appear unprofessional<br />

<strong>and</strong> disorganized in the eyes of<br />

architects <strong>and</strong> engineers, <strong>and</strong> in<br />

meetings with our clients.<br />

9. Control System Connectivity:<br />

Designers continue to treat control<br />

systems quite differently from other<br />

types of systems in their line drawings.<br />

L-R signal flow conventions,<br />

identification of device locations,<br />

connections through wall <strong>and</strong> floor<br />

boxes, <strong>and</strong> cable types are usually<br />

lacking from these drawings. This<br />

causes a lack of coordination with<br />

wall <strong>and</strong> floor plates <strong>and</strong> boxes, <strong>and</strong><br />

the rest of the AV design.<br />

10. LAN Connectivity: Designers<br />

must continue to learn more about the<br />

IT aspects of their systems. The<br />

representation of what is needed for an<br />

AV system must be addressed. Many<br />

designers create separate drawings for<br />

this purpose, with the intention of<br />

clarifying their needs to the IT professionals.<br />

Audiovisual IT connections<br />

appear in many unlikely places <strong>and</strong> we<br />

must communicate this better.<br />

11. Design Criteria: As an industry,<br />

we do not have a consistent<br />

story to tell our clients. How bright<br />

will their image be? What contrast<br />

ratio will it have? How loud? How<br />

intelligible? How will it work? These<br />

are all issues that must be addressed,<br />

yet designers often have no<br />

clear <strong>and</strong> st<strong>and</strong>ardized “targets” on<br />

which to base their designs.<br />

Students in the AV Café are serious<br />

about their professions, <strong>and</strong> often<br />

have much experience. However,<br />

they carry the baggage of years of<br />

doing things one way, or the way<br />

their company does it. Often this<br />

involves “winging it.” AV design<br />

requires a holistic <strong>and</strong> iterative<br />

approach to integrate all aspects of<br />

technology, physiology, architecture<br />

<strong>and</strong> the infrastructure to support<br />

these. We must continue to move<br />

people from “the way we always did<br />

it” to “best practices,” <strong>and</strong> the<br />

InfoComm Academy will continue to<br />

lead. No more winging it! ■<br />

38 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Harmonious House<br />

Recently installed in the Brooklyn Tabernacle Church<br />

in Brooklyn, New York, Yamaha’s DME Series of DSP processors<br />

have provided consistent sound quality, processing power,<br />

flexibility <strong>and</strong> networking options.<br />

Speaking with Harold Rubens, system provider, we take<br />

a closer look at the challenges that led up to the decision to<br />

install the DME Series into this house of worship.<br />

“When the Brooklyn Tabernacle said they needed to replace the<br />

existing failing DSP system, it was no easy task. 6 time Grammy<br />

winning choir, best-selling author <strong>and</strong> Pastor Jim Cymbala, 4000<br />

seat venue, multiple zones, 64 outputs, redundancy <strong>and</strong> only<br />

4 days to take the existing system out, install the new one,<br />

<strong>and</strong> program <strong>and</strong> tune it all without affecting any services.<br />

Out of all the systems we looked at to fill this tall order,<br />

Yamaha’s DME Series was the one logical choice.”<br />

Harold Rubens<br />

Consultant/Installer/FOH Touring Engineer<br />

for the Brooklyn Tabernacle Choir<br />

Photo Courtesy – CM Photos<br />

When you need help, time zones shouldn’t matter. Yamaha provides coast-to-coast<br />

24/7 technical support. With dedicated staff <strong>and</strong> regional service centers, assistance<br />

is around the corner. If we can’t fix it over the phone, we’ll put a part or a person<br />

on the next plane out. It’s that simple.<br />

Yamaha Commercial Audio Systems, Inc. • P. O. Box 6600, Buena Park, CA 90620-6600<br />

©<strong>2008</strong> Yamaha Commercial Audio Systems, Inc.<br />

<strong>February</strong> <strong>2008</strong> 39


The IBA Control<br />

Console is the heart<br />

of the new Berlin<br />

rail systems’<br />

communications.<br />

All photos: Bernd Noack<br />

GRAND CENTRAL RAILWAY<br />

Europe’s largest station communicates to keep far-flung locations ‘connected.’<br />

BY R. DAVID READ<br />

The recently completed Berlin (Germany)<br />

Hauptbahnhof (Central Railway<br />

Station) is, in terms of acoustical design,<br />

noise/vibration control <strong>and</strong> AV-<br />

IT technology, a sterling example of<br />

technology put to work. This installation<br />

is reputed to be, in terms of physical<br />

size, the largest structure of its<br />

kind in the world. As our ICE (Inter-<br />

City Express) from Amsterdam glided<br />

to a stop in the station, it was apparent<br />

from first encounter that the new<br />

station—the first of its kind to be built<br />

from scratch in more than 70 years—<br />

has some unique architectural attributes,<br />

which are enhanced by the<br />

deployment of the latest concepts in<br />

electro-acoustic, visual <strong>and</strong> communication<br />

technologies.<br />

Background<br />

After the collapse of the Berlin Wall<br />

<strong>and</strong> the reunification of Germany, the<br />

previously fragmented German railroad<br />

network once again was vested<br />

in a single, unified entity. Deutsche<br />

Bahn (DB), the German National Railway<br />

System, was tasked with the<br />

chore of re-establishing rail transit<br />

both within the country <strong>and</strong> restoring<br />

connections to other European destinations.<br />

DB realized that north-south<br />

(Sc<strong>and</strong>ia to the Aegean <strong>and</strong> Berlin-<br />

Paris-Iberia) <strong>and</strong> east-west (Amsterdam-Hamburg<br />

to Warsaw-Moscow)<br />

were essential. Once implemented,<br />

these routes would make Berlin the<br />

major “crossing station” on the European<br />

continent. These gr<strong>and</strong>iose plans<br />

did not come without difficulties.<br />

Establishing such a major “crossing<br />

station” necessitated planning to accommodate<br />

more than 1100 trains <strong>and</strong> the<br />

orderly h<strong>and</strong>ling of more than 300,000<br />

passengers daily. Not only would the<br />

Contributing Editor R. David Read, a keen observer of transportation issues, frequently travels on European rail to cover<br />

architectural-acoustic subjects.<br />

40 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


At night, the lights of<br />

the Berlin Hauptbahnhof<br />

are a beacon in what<br />

previously was a desolate<br />

no-man’s l<strong>and</strong>.<br />

new Hauptbahnhof (Hbf) be expected<br />

to h<strong>and</strong>le intercity transferring passengers,<br />

but it also had to be designed to<br />

h<strong>and</strong>le the multitudes of Berlin commuters<br />

on the S-Bahn (suburban) <strong>and</strong><br />

U-Bahn (subway) lines. The new Hbf<br />

essentially would consolidate four previous<br />

rail terminals in the Berlin area<br />

<strong>and</strong> eliminate cross-town transfers<br />

from one station to another.<br />

Architectural<br />

Considerations<br />

In 1993, DB engaged the services<br />

of the Hamburg, Germany-based architectural<br />

firm of Gerkan, Marg &<br />

Partners to commence planning for<br />

the new facility. The site selected was<br />

the once-busy Lehrter-Bahn station<br />

that had been inaugurated in 1871.<br />

The vintage station, having been<br />

largely destroyed during World War<br />

II, <strong>and</strong> on l<strong>and</strong> near the Br<strong>and</strong>enburg<br />

Gate that had been a part of the militarily<br />

guarded “no-man’s l<strong>and</strong>” between<br />

East <strong>and</strong> West Berlin, was chosen<br />

for the new construction.<br />

Given their criteria, the architects<br />

set about designing a multi-level<br />

structure whose east-west lines<br />

would occupy a sweeping 963-footlong<br />

train-shed some 138 feet above<br />

grade; an intermediate level waiting/<br />

transfer-passenger accommodation<br />

space; <strong>and</strong> a subterranean concourse<br />

some 46 feet below grade to accommodate<br />

north-south intercity trains<br />

<strong>and</strong> S-Bahn/U-Bahn commuter services.<br />

All of this would fulfill the requirements:<br />

openness, airy spaces,<br />

functional passenger conveniences<br />

<strong>and</strong> the utmost in efficiency. Acoustical<br />

<strong>and</strong> noise/vibration control were<br />

primary considerations from the very<br />

beginning.<br />

Construction Challenges<br />

Overall cost estimates for the entire<br />

project, including l<strong>and</strong> acquisition, infrastructure<br />

improvements, tunnel<br />

construction, track/signal realignment<br />

<strong>and</strong> building construction would approach<br />

10 billion ($16.5 billion USD).<br />

Deutsche Bahn <strong>and</strong> the German government<br />

forged onward.<br />

The first order of business was to<br />

cofferdam the Spree River to permit the<br />

boring of four 1¼-mile tunnels beneath<br />

the river <strong>and</strong> the adjacent TierGarten<br />

Park. Hundreds of thous<strong>and</strong>s of tons of<br />

debris <strong>and</strong> excavation material were<br />

loaded on barges for disposal.<br />

Due to the sweeping radius of the<br />

east-west concourse, every 6.8-foot<br />

piece of structural steel <strong>and</strong> glass for<br />

the walls <strong>and</strong> ceilings had to be<br />

formed individually <strong>and</strong> precision cast<br />

to accommodate the building’s curvature.<br />

Complicating the matter was the<br />

inclusion of photovoltaic sensors in<br />

the glass that ultimately would provide<br />

at least 2% of the building’s electrical<br />

consumption<br />

Acoustical<br />

Considerations<br />

The architects appointed the Berlinbased<br />

architectural-acoustical consulting<br />

firms ADA (Acoustic Design<br />

Ahnert) <strong>and</strong> GENEST (Werner<br />

Genest <strong>and</strong> Partners Co. Ltd) to augment<br />

plans for the acoustical, electroacoustic<br />

<strong>and</strong> noise/vibration aspects.<br />

Dr. [Prof.] Wolfgang Ahnert <strong>and</strong> his<br />

colleagues sprung into action. It was<br />

decided that ADA would h<strong>and</strong>le the<br />

electro-acoustic aspects, <strong>and</strong> the wellrespected<br />

acousticians at GENEST<br />

would assume responsibility for the<br />

building acoustics <strong>and</strong> noise/vibration<br />

control concerns. The architects<br />

h<strong>and</strong>ed the acoustical team a formidable<br />

challenge.<br />

As the accompanying photos show,<br />

the entire structure is comprised primarily<br />

of glass walls <strong>and</strong> roofs in a<br />

steel grid. Most of the flooring, likewise,<br />

is constructed of hard surfaces.<br />

The dem<strong>and</strong> that the building display<br />

an “airy” feeling necessitated that<br />

<strong>February</strong> <strong>2008</strong> 41


Attention to<br />

acoustical<br />

considerations<br />

allows trains to<br />

pass above the<br />

station’s occupants<br />

with a minimum of<br />

disturbance. Note<br />

the videowall<br />

advertising in the<br />

background.<br />

open air-wells <strong>and</strong> glass ceilings be<br />

similarly utilized. The frequent passing<br />

of both elevated <strong>and</strong> subterranean<br />

trains added to the potential noise/vibration<br />

characteristics. This was an<br />

acoustical nightmare in the making.<br />

GENEST was charged with the task<br />

of mitigating the noise/vibration concerns<br />

<strong>and</strong> taming the reverberation<br />

characteristics to a satisfactory level.<br />

ADA was expected to come up with a<br />

design that would provide speech intelligibility<br />

as dem<strong>and</strong>ed by prevailing<br />

codes within this 28,821,430-cubic-foot<br />

building, while still being unobtrusive<br />

to the architect’s visual aesthetic.<br />

Vibration Control<br />

In terms of noise/vibration control,<br />

GENEST specified that all rail tracks<br />

be laid in concrete with spring suspension<br />

<strong>and</strong> be lined with noise-absorbent<br />

materials to mitigate the rumble occasioned<br />

by train movements. Wall construction<br />

would take the form of perforated<br />

metal <strong>and</strong> concrete with layers<br />

of noise absorption materials installed<br />

behind the perforated walls.<br />

Station platforms, whenever possible,<br />

would be isolated from the main<br />

structure <strong>and</strong> be shock absorptive to<br />

reduce vibration effects. Those areas<br />

IBA Centralized Communication System Operation<br />

As implemented, the IBA system<br />

operates (in a somewhat simplified<br />

version) as follows:<br />

Note: For the following example,<br />

we will use Hbf; it being understood<br />

that similar conditions apply at all<br />

other stations.<br />

• When a train approaches Hbf,<br />

operators at the IBA Control Center<br />

are notified through an interface with<br />

the railway signaling systems that the<br />

train’s arrival is imminent. This<br />

information is displayed on the<br />

appropriate GUI by the responsible<br />

personnel. Status of the train movement<br />

on a minute-to-minute basis is<br />

essential.<br />

• When the train stops to de-train<br />

passengers, an announcement is<br />

keyed to advise passengers, “Welcome<br />

to Berlin…descend to<br />

level….For information,<br />

consult….Passengers with foreign<br />

passports proceed to….,” etc.<br />

• Waiting passengers are likewise<br />

advised, “The Berlin-Warsaw ICE is<br />

available for boarding on<br />

track….Departure time….The train<br />

will depart in five minutes….”<br />

• In the event of delays or other<br />

unusual circumstances, the operators<br />

at the IBA control center can<br />

override prerecorded messages <strong>and</strong><br />

provide timely information <strong>and</strong><br />

instructions.<br />

• The system is under constant<br />

supervision, <strong>and</strong> any equipment<br />

defaults (right down to loudspeaker<br />

line impedance) will appear as a<br />

default on the IBA system’s GUI<br />

consoles.<br />

• Trackside control stations for use<br />

by train operating personnel are<br />

available for communicating with the<br />

IBA operators when unusual circumstances<br />

dictate.<br />

• All functions are logged on<br />

control computers for analysis <strong>and</strong>/<br />

or response to specific complaints.<br />

At first glance, these sequences<br />

appear fairly uncomplicated, but<br />

multiply this one example by 1100<br />

daily arrivals/departures (one train<br />

every 30 seconds within a 24-hour<br />

time frame), <strong>and</strong> the need to route<br />

both audible <strong>and</strong> visual data to 16<br />

track zones <strong>and</strong> upward of 50 public<br />

space zones, <strong>and</strong> it becomes rather<br />

complicated.<br />

42 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Unobtrusive design, functional form, elegant appearance together with bespoke hardware: the modest d&b<br />

systems E8, E12, E12-D <strong>and</strong> E15X-SUB are far from unsightly.<br />

Tel. 828-681-5405 www.dbaudio.com<br />

Even. And. As well. The new E-Series systems.<br />

<strong>February</strong> <strong>2008</strong> 43


EASE mapping simulation of the structure’s south entrance.<br />

Information kiosks with constantly updated video monitors are placed at strategic<br />

spots throughout the station.<br />

with low-lying, perforated, metal ceilings<br />

(where conceivable), would be<br />

backed with suitable absorption material<br />

to offset the adverse acoustical<br />

conditions of the structure.<br />

In the lower- <strong>and</strong> mid-levels (subterranean<br />

sectors <strong>and</strong> low-ceiling areas<br />

in the public spaces), their results<br />

were, indeed, commendable. Reverberation<br />

(in the mid-frequencies) was<br />

held to ~1.6 seconds.<br />

In the upper E-W concourse, results<br />

were not quite as satisfactory. Considering<br />

the sheer volume of the upper<br />

concourse (16,301,670 cubic feet) <strong>and</strong><br />

a construction consisting primarily of<br />

glass, concrete <strong>and</strong> metal, an anticipated<br />

reverberation at mid-frequencies<br />

of 4.6 seconds was not unexpected.<br />

The noise/vibration characteristics<br />

had been mitigated satisfactorily;<br />

however, prospects for projecting<br />

speech intelligibility into this relatively<br />

high-reverberance space were severely<br />

questionable.<br />

Electro-Acoustics<br />

The acousticians’ design work basically<br />

completed, it fell to ADA to perfect<br />

electro-acoustic solutions that<br />

would perform satisfactorily in the<br />

spaces provided.<br />

Each of the eight rail track platforms<br />

on the upper <strong>and</strong> subterranean<br />

levels required a zoned voice announcement<br />

system to address the<br />

concerns of passengers on the respective<br />

platforms, without disturbance to,<br />

or interference from, announcements<br />

placed to adjacent platforms.<br />

Adding to the dilemma was the requirement<br />

to make the announcements<br />

in multi-lingual format; announcements<br />

had to be underst<strong>and</strong>able<br />

in various languages. Obviously,<br />

a high degree of loudspeaker directivity<br />

with corresponding narrow beam<br />

angles would have to be employed to<br />

meet such criteria. In the 963-foot-long<br />

enclosed E-W upper concourse, this<br />

was a formidable undertaking.<br />

ADA worked closely with both<br />

Duran Audio BV <strong>and</strong> Dynacord 1 to perfect<br />

loudspeaker products that would<br />

be suitable for the tasks at h<strong>and</strong>.<br />

In the subterranean level, <strong>and</strong> in<br />

public space areas where lower elevation,<br />

perforated-metal ceilings were<br />

employed, electro-acoustic EASE mapping<br />

<strong>and</strong> auralization indicated that<br />

specially designed Dynacord ceiling<br />

loudspeaker assemblies could be used<br />

to advantage. More than a thous<strong>and</strong><br />

of these units were mounted above the<br />

ceiling lines, with strict attention to<br />

mechanical mounting to avoid resonance<br />

of the metal ceiling panels.<br />

Cavernous Spaces<br />

The cavernous spaces of the waiting<br />

area, with elevations reaching some<br />

105 feet, necessitated an entirely different<br />

solution. Again, ADA’s mapping<br />

<strong>and</strong> auralization procedures indicated<br />

that a series of beam-steering, selfpowered,<br />

DSP-controlled, column-type<br />

assemblies would provide the desired<br />

performance. Depending on the placement,<br />

two different types of units of<br />

this nature were to be located within<br />

the public spaces. Back in 1996, when<br />

these designs were underway, beamsteering<br />

arrays were in their early<br />

stages of development. Consequently,<br />

ADA turned to Duran Audio for development<br />

of arrays that would be suitable<br />

for the purpose.<br />

44 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


The upper level, E-W, 1440-foot-long<br />

train platforms presented an entirely<br />

different acoustical environment. The<br />

enclosed ceiling elevation of 48 feet,<br />

basically a glass <strong>and</strong> metal structural<br />

construction, <strong>and</strong> the aforementioned<br />

4.6-second reverberation time, as well<br />

as extended outdoor platforms, represented<br />

a challenge. To be effective,<br />

this presented the necessity for an<br />

entirely different solution. Mapping<br />

indicated that even the narrow, controlled-beam,<br />

umbrella-shaped disper-<br />

The new D6: the little D12. Dual channel amplifier with AES / EBU<br />

digital inputs. Bye E-PAC. Buy D6.<br />

www.dbaudio.com<br />

Acoustic Design<br />

Ahnert (ADA)<br />

Dr. (Professor) Ahnert <strong>and</strong> his colleagues<br />

at Acoustic Design Ahnert<br />

(ADA) are best known in North<br />

America as the developers of the architectural-acoustic<br />

modeling <strong>and</strong><br />

auralization program known as EASE.<br />

That program is employed extensively<br />

by designers <strong>and</strong> systems integrators<br />

to predict the coverage <strong>and</strong> intelligibility<br />

of sound systems accurately<br />

within a given architectural space.<br />

Dr. Ahnert founded his firm in November<br />

1990, initially concentrating<br />

its efforts on “traditional” architectural-acoustic<br />

matters. Always striving<br />

to perfect its efforts, the company began<br />

exploring how improvements to<br />

computer-assisted design concepts<br />

could be employed to better predict<br />

how electro-acoustic (loudspeakers)<br />

would perform in real spaces.<br />

As an outgrowth of ADA’s endeavors,<br />

the company introduced the EASE<br />

system worldwide <strong>and</strong> the concept<br />

was adopted by designers <strong>and</strong> integrators.<br />

It has become almost the de<br />

facto process for predicting system<br />

performance. The concept is distributed<br />

in North America by Renkus-<br />

Heinz.<br />

ADA maintains a thriving practice in<br />

the field of architectural-acoustics,<br />

electro-acoustics <strong>and</strong> audiovisual<br />

technologies, with satellite offices <strong>and</strong><br />

numerous clients in far-flung regions<br />

of the world.<br />

For more information, go to<br />

www.ada-acousticdesign.de.<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

(continued on page 38)<br />

<strong>February</strong> <strong>2008</strong> 45


Höermann Funkwerk-Kölleda<br />

The firm now known as Funkwerk AG was founded in 1945 in the small East German town of Kölleda. Initially, it<br />

designed <strong>and</strong> manufactured consumer electronic goods <strong>and</strong> small electrical lighting products <strong>and</strong> appliances. Branching<br />

out, the company began concentrating on railway communication <strong>and</strong> signaling systems. During the Soviet Bloc<br />

Era, it provided systems of that nature to railroads in many of the Eastern Bloc countries.<br />

In 1992, Funkwerk was acquired by the Hörmann Group, <strong>and</strong> in 2000 it became Funkwerk AG; today, it is a publicly<br />

traded company. Since then, it began an aggressive acquisition of operations that would complement <strong>and</strong> exp<strong>and</strong> its<br />

position in the rail-oriented marketplace. One of its notable corporate maneuvers revolved around the acquisition of<br />

the communications technology group from the German firm Vossloh AG. In turn, Vossloh had acquired its expertise<br />

in that regard from Siemens <strong>and</strong> Bombardier.<br />

Although not a household name in North America, Funkwerk AG is a multi-national concern with sales <strong>and</strong> engineering<br />

offices throughout the world. With its position in the marketplace reasonably well consolidated, Funkwerk AG was<br />

in a position to become a prime designer <strong>and</strong> manufacturer of communication <strong>and</strong> electronic switching systems; it<br />

also allowed the company to establish a project management/installation division that could provide “turnkey” systems<br />

for its clients. 3<br />

It was subsidiary Funkwerk-Kölleda/csm that would take on the role of providing the installation for the AV/IT network<br />

as it pertained to the Deutsche Bahn Berlin rail systems. Acting as a systems integrator, in the true sense of the<br />

term, Funkwerk incorporated some of its in-house designed/manufactured items <strong>and</strong> purchased various components<br />

for the communications network from outside vendors, thus integrating the various audiovisual/control component portions<br />

<strong>and</strong> delivering a functional, turnkey system to Deutsche Bahn.<br />

For more information, go to www.funkwerk.com/de.<br />

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46 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Highly directive column loudspeakers<br />

were used extensively to minimize<br />

reflective sound.<br />

sion of a column-type loudspeaker<br />

would not provide the performance<br />

desired.<br />

ADA again turned to Duran for development<br />

of a device that would work<br />

satisfactorily in this difficult acoustical<br />

environment. The resultant product<br />

took the form of an assembly whose<br />

appearance was inspired by the clocks<br />

that would be used throughout the<br />

building. Essentially, the 30-inch-diameter<br />

device would be a circular enclosure,<br />

self-powered, multi-driver-type<br />

loudspeaker assembly with DSP-controlled<br />

dispersion characteristics.<br />

These would be spaced at approximately<br />

124 feet along each of the E-<br />

W station platforms.<br />

Life/Safety<br />

The PA system for the building is<br />

also used as the primary means of<br />

evacuation notification for life-safety<br />

purposes. It, therefore, had to be designed<br />

in accordance with Deutsche<br />

Bahn regulations that, in general, conform<br />

to ECO-established codes to<br />

meet stringent levels of STI 2 . Furthermore,<br />

the system would have to be<br />

equipped with continuous monitoring<br />

of transmission lines <strong>and</strong> devices, with<br />

fault notification in the event of equipment<br />

malfunction. Due to the extended<br />

length of the cable runs, a constant<br />

voltage (100 volt) distribution<br />

system was specified to minimize<br />

cable losses.<br />

The impedance of the lines connected<br />

to loudspeakers would be<br />

monitored <strong>and</strong> any deviation from normal<br />

would be logged as a fault condition.<br />

To provide additional redundancy,<br />

loudspeakers were wired in A-<br />

B configuration, <strong>and</strong> the signal amplifiers<br />

that are part of the Variodyn 3000<br />

assembly were matrixed with spare<br />

units that are switched in automatically<br />

in case of failure to any primary<br />

unit(s). The system is powered from<br />

emergency power sources <strong>and</strong> further<br />

protected by UPS units.<br />

Also, provisions had to be made for<br />

<strong>February</strong> <strong>2008</strong> 47


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Informational Signage<br />

European transit facilities are renowned<br />

for their excellent <strong>and</strong> informative<br />

visual displays. The Berlin<br />

Hauptbahnhof raises the bar in this<br />

respect. Europe, as a whole, is a<br />

multi-lingual community; hence, transit<br />

announcement systems, both audible<br />

<strong>and</strong> visual, have to cater to a<br />

variety of languages.<br />

European trains, overall, operate<br />

on split-second regularity; in a station<br />

with 16 tracks on two different levels,<br />

it is imperative that passengers be<br />

kept informed on a continuous basis<br />

regarding the status of train movements.<br />

Also, because of extremely<br />

short dwell times in stations, passengers<br />

must position themselves in a<br />

way that will allow them to board<br />

their respective train cars in a prompt<br />

<strong>and</strong> efficient manner.<br />

To address these issues, a carefully<br />

designed <strong>and</strong> highly visible network<br />

of video monitors <strong>and</strong> digital display<br />

boards is used in coordination with<br />

the public address system, in order<br />

that there be a minimum of confusion<br />

as to which track is being used at<br />

specific times <strong>and</strong> where each car on<br />

each train will be located.<br />

And, as noted, these announcements<br />

<strong>and</strong> visual display devices<br />

must be arranged to provide information<br />

in a multilingual manner. Much<br />

of this is automated <strong>and</strong> controlled<br />

from a central information control<br />

center; however, glitches do occur<br />

<strong>and</strong> manual override was deemed<br />

essential.<br />

The design of the visual signage<br />

system was placed in the h<strong>and</strong>s of<br />

DE-Consulting <strong>and</strong> was implemented<br />

by Hörmann Funkwerk-Kölleda AG.<br />

Centralized<br />

Information Control<br />

In the interest of efficiency <strong>and</strong><br />

overall management control of the information<br />

system, it was decided that<br />

all of the major control functions<br />

48 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


would be located to allow a centralized<br />

point to communicate with all of<br />

the various stations in <strong>and</strong> around<br />

the Berlin area. The site selected for<br />

this operation would be located at<br />

Sp<strong>and</strong>au, one of the former terminal<br />

stations in Berlin. This, in itself, presented<br />

an interesting communications<br />

problem, inasmuch as Sp<strong>and</strong>au<br />

is located some 15 miles from the<br />

new Hbf, <strong>and</strong> even farther from some<br />

of the other, more remote stations in<br />

the area.<br />

The IBA (Centralized Automated<br />

Information Announcement System)<br />

obviously would have to be kept notified<br />

of the arrival/departure of<br />

trains at each station <strong>and</strong> on what<br />

tracks the trains would be operating;<br />

strict monitoring of system performance<br />

also would be essential. Given<br />

the sheer volume of train movements,<br />

h<strong>and</strong>ling of traffic conditions<br />

over a typical verbal communication<br />

system would be impossible. And,<br />

provision for emergency conditions<br />

had to be considered.<br />

System Description<br />

To alleviate the necessity of installing<br />

miles upon miles of multi-cable<br />

communication circuits between all of<br />

the various stations involved, the bi-directional<br />

transfer of data between the<br />

Sp<strong>and</strong>au control point <strong>and</strong> the outlying<br />

stations was implemented using<br />

Ethernet/fiber transmission circuits<br />

employing TCP/IP (LAN) <strong>and</strong>/or<br />

ISDN protocol, a choice that required<br />

even more fault surveillance considerations.<br />

When the presence of a train is detected,<br />

a signal is transmitted to the<br />

IBA Control Center <strong>and</strong> displayed on<br />

the operator’s GUI. With a “mouseclick,”<br />

an appropriate response signal<br />

is transmitted to the DIKOS Communication/Translator<br />

hub assemblies<br />

at the associated station(s). The<br />

DIKOS units, in turn, communicate<br />

with an ASAG (Automated Signal<br />

Generator server) <strong>and</strong> the Deutsche<br />

Bahn FIA (Passenger Information<br />

Systems) server. Receipt of the control<br />

signal keys the ASAG to commence<br />

initiation of the appropriate<br />

audio playback, <strong>and</strong> comm<strong>and</strong>s the<br />

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<strong>February</strong> <strong>2008</strong> 49


The circular loudspeaker enclosures house a high-directivity unit.<br />

corresponding stored visual displays<br />

to activate.<br />

Simultaneously, the DIKOS instructs<br />

the Variodyn routers to initialize<br />

audio <strong>and</strong> visual paths to the appropriate<br />

locations, e.g., the affected<br />

train platforms <strong>and</strong> on visual display<br />

boards in the public areas.<br />

In the event of transmission line or<br />

device failure to units connected to the<br />

Variodyn, a “fault” is logged to a Phoenix<br />

fault detector <strong>and</strong> subsequently to<br />

an SSR (PC), <strong>and</strong> a visual signal is<br />

transmitted back to the IBA Control<br />

Center. Actually, the SSR logs all<br />

events, not just faults, <strong>and</strong> can be interrogated<br />

for overall system performance<br />

conditions.<br />

As noted, the volume of communication<br />

traffic dem<strong>and</strong>s an extremely<br />

robust network <strong>and</strong> a high degree of<br />

redundancy.<br />

Integrating<br />

The Functions<br />

The systems integrator for the AV/<br />

IT portion of the project was Höermann<br />

Funkwerk-Kölleda/csm.<br />

The head-end system for the project<br />

consists of a number of components,<br />

including products from Funkwerk AG<br />

<strong>and</strong> those of other suppliers that were<br />

integrated into two on-site Hbf equipbeen<br />

in progress, Höermann Funkwerk-Kölleda/csm<br />

was given a scant<br />

six months to finalize the installation.<br />

For political <strong>and</strong> publicity purposes, it<br />

was deemed essential that the new<br />

Hbf be made operational in time for<br />

the 2006 World Cup games. The pace<br />

became frantic.<br />

Within this time frame, the systems<br />

integrator was expected to perform<br />

the following functions:<br />

• Install the IBA control center at<br />

Sp<strong>and</strong>au.<br />

• Install the necessary interface<br />

equipment at the Hbf <strong>and</strong> other outlying<br />

stations.<br />

• Complete the installation of the AV<br />

equipment at the Hbf.<br />

• Complete the IT connections between<br />

the Hbf <strong>and</strong> other stations to<br />

permit bidirectional voice-data transmission.<br />

• Interface the AV/IT equipment<br />

ment rooms. Similar systems were with the Railway Signaling apparatus.<br />

provided <strong>and</strong> installed at other Area • Test <strong>and</strong> commission all necessary<br />

Stations. Likewise, the Centralized system components.<br />

Control (IBA) consoles were fabricated<br />

by Funkwerk AG for installation Conclusion<br />

at the Sp<strong>and</strong>au Control Center. Today, Berlin Hauptbahnhof is functioning<br />

admirably. Inter-City <strong>and</strong> S-<br />

Although planning had taken the<br />

better part of 14 years (1992 through Bahn, U-Bahn connections are expe-<br />

2006) <strong>and</strong> prefabrication had long (continued on page 91)<br />

Equipment *<br />

8 AV-Digital Variodyn 3000 communication systems router speaker<br />

distribution network controllers<br />

30 Duran Audio BV IntelliDisc DS-90 platform speaker assemblies<br />

10 Duran Audio BV Intellivox DS-180 beam-pattern speaker arrays<br />

4 Duran Audio BV Intellivox DS-280 beam-pattern speaker arrays<br />

1064 Dynacord/EVI GH-70 DBC ceiling speaker assemblies<br />

8 Funkwerk AG ASAG automatic signal event generator server assemblies<br />

* Funkwerk AG DIKOS TCP/IC system communications interface units<br />

* Funkwerk AG fabricated to spec emergency response reporting/<br />

communication stations<br />

* Funkwerk AG fabricated to spec fire/emergency brigade control centers<br />

2 Funkwerk AG fabricated to spec Hbf head-end communication systems<br />

1 Funkwerk AG fabricated to spec IBA centralized information control<br />

center console<br />

6 Funkwerk AG fabricated to spec other Berlin area stations head-end<br />

communication systems<br />

32 Funkwerk AG fabricated to spec trackside communications stations<br />

8 Phoenix ILC-30 fault detector/communicators<br />

List is edited from information provided by ADA, DB Intl. <strong>and</strong> Funkwerk AG.<br />

* Due to proprietary considerations <strong>and</strong> DB-imposed security considerations, not all components<br />

can be fully disclosed.<br />

50 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 51


AV systems help VRE provide the necessary information to keep people moving, safely <strong>and</strong> efficiently.<br />

INFO ON THE FAST TRACK<br />

Public address <strong>and</strong> digital signage keep VA passengers ‘in the know.’<br />

BY JIM STOKES<br />

For an average daily ridership of<br />

17,000, the Virginia Railway Express<br />

(VRE) provides train information for<br />

all passengers, including those with<br />

sight <strong>and</strong> hearing disabilities, in compliance<br />

with Americans with Disabilities<br />

Act (ADA) requirements. Accordingly,<br />

International Displays Systems<br />

(IDS), Dayton OH, installed a new<br />

Variable Message Sign System (VMS)<br />

at the railway’s Operation Control<br />

Center in Alex<strong>and</strong>ria VA, <strong>and</strong> at 18<br />

commuter stations in Northern Virginia<br />

<strong>and</strong> Washington DC. The VMS<br />

provides current train status information<br />

<strong>and</strong> passenger information via<br />

synchronized video display <strong>and</strong> audio<br />

announcements.<br />

Historic Road<br />

We’ll be traveling down the install<br />

road after we get a perspective of the<br />

railroad territory. Although Virginia<br />

was one of the original 13 colonies,<br />

we’ll not be going back that far. However,<br />

the key cities of Manassas,<br />

Fredericksburg <strong>and</strong> Alex<strong>and</strong>ria figure<br />

significantly in the Civil War. For instance,<br />

the Manassas junction of two<br />

railroads was strategic to the two<br />

Battles of Bull Run. And the Fredericksburg<br />

rail line suffered a lot of<br />

damage but was also key for Union<br />

<strong>and</strong> Confederate war strategies. Those<br />

former hotbed areas of battle activity<br />

are now part of a peaceful l<strong>and</strong>scape.<br />

On VRE’s map today, Manassas rep-<br />

resents the blue line <strong>and</strong> Fredericksburg<br />

indicates the red line. Their rail<br />

paths parallel at Alex<strong>and</strong>ria <strong>and</strong> continue<br />

on into the country’s capital.<br />

Most of the passengers are businesspeople,<br />

including government contractors<br />

<strong>and</strong> subcontractors, as well as<br />

those in private enterprise in the<br />

greater Washington DC area. Furthermore,<br />

the VRE is rightly touted as an<br />

efficient <strong>and</strong> cost-saving way to commute.<br />

For example, VRE can get from<br />

Fredericksburg to DC in an hour <strong>and</strong><br />

15 minutes. It’s an alternative to driving<br />

along Route 95, where traffic<br />

might slow to a crawl.<br />

Three notable restored passenger<br />

train stops that serve Amtrak <strong>and</strong> VRE<br />

<strong>Sound</strong> & <strong>Communications</strong> Contributing Editor Jim Stokes has been involved in the AV industry for more than 30 years<br />

as an AV technician <strong>and</strong> writer.<br />

52 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


include Alex<strong>and</strong>ria’s vintage Union<br />

Station, the Manassas stop housed in<br />

a brick station built by the old Southern<br />

railroad, <strong>and</strong> the Washington DC<br />

Union Station. Union Station functions<br />

as the southern hub for VRE, Amtrak<br />

<strong>and</strong> MARC (Maryl<strong>and</strong>) trains in a vast<br />

complex that houses stores, eateries<br />

<strong>and</strong> movie theaters. (See “Virginia<br />

Railway Express (VRE)” for additional<br />

information.)<br />

Credits<br />

Our interviewees are Rob Keelor,<br />

IDS vice president, <strong>and</strong> Lou Woolner,<br />

project manager at VRE. The VRE<br />

operations board initially authorized<br />

DMJM Harris consulting engineers,<br />

Baltimore MD, for technical support<br />

regarding Train Information Provider<br />

(TRIP) software integration for new<br />

Variable Message Signs (VMS).<br />

The board stated that the “existing<br />

VMS date back to 1992 <strong>and</strong> have become<br />

technologically obsolete.”<br />

Guided by its president Rich Doyle,<br />

Turnkey Technology Corp., Mount<br />

Airy MD, had been authorized by the<br />

board to upgrade the older Orbital<br />

Science Corp. (OSC) TRIP system, as<br />

well (see sidebar, “Upgrading to TRIP<br />

II, Thanks to Rich Doyle”). In turn,<br />

IDS provided the equipment list <strong>and</strong><br />

systems integration for the new<br />

project.<br />

From LEDs To LCDs<br />

VRE’s Woolner <strong>and</strong> IDS’ Keelor discussed<br />

the passenger signage<br />

changes. “What I like best about the<br />

system is that it’s very well done in<br />

that we have state-of-the-art LCD<br />

signs,” affirmed Woolner. “And, as far<br />

as I know, we’re the first to have them<br />

in the transit industry, on a commuter<br />

rail service. It’s been batted about for<br />

a long time that one of the restraints<br />

we have on our system is that we don’t<br />

have full canopies. But we’re going to<br />

be adding full canopies. And, subsequently,<br />

we would add more signs, as<br />

necessary.”<br />

Keelor discussed <strong>and</strong> defined the<br />

design concept, working with DMJM<br />

Harris, which was under contract with<br />

VRE: “So they had assistance in putting<br />

together the design. In concept,<br />

A map of Virginia<br />

Railway Express’<br />

two lines <strong>and</strong><br />

their stations.<br />

Each station featured<br />

different construction,<br />

so the mounts had to<br />

be customized as<br />

needed. This mount is<br />

hung from an existing<br />

structure. The open<br />

frame shows how the<br />

climate-controlled unit<br />

seals, keeping the<br />

elements—moisture,<br />

dust, etc.—out.<br />

they knew that they wanted LCDs.<br />

They wanted them mounted overhead.<br />

And they knew they wanted them<br />

‘talking’ to their existing system.<br />

Then, when we [IDS] talked about<br />

detail design, we were talking about<br />

how the software interface would really<br />

work <strong>and</strong> what it would look like.<br />

Many of the changes that appeared at<br />

the stations were placements of the<br />

displays.”<br />

Keelor’s display placement concerns<br />

came down to a series of practical<br />

“where” questions: “Where does the<br />

sun rise <strong>and</strong> set?” “Where’s it hot?”<br />

“Where’s it cold?” “Where’s it bright?”<br />

“Where’s it dim?” “Where’s it high or<br />

low?” “Where’s the structural integrity?”<br />

Had To Answer<br />

The Questions<br />

“So we had to travel to each train<br />

station, confirming power availability,<br />

data availability, best pathways: all of<br />

these elements,” Keelor said. “And<br />

then we came in with a recommended<br />

design on a station-by-station basis<br />

that would meet the minimal functional<br />

requirements that were in the<br />

specifications.”<br />

The existing system had a series of<br />

LED signs, installed in 1992, that were<br />

in various states of operation, disrepair<br />

or repair. “For LEDs to work over<br />

10 years is pretty doggone good,”<br />

stated Keelor. He explained that the<br />

old system displayed a single line of<br />

<strong>February</strong> <strong>2008</strong> 53


The top two lines<br />

on the monitor<br />

feature the largest<br />

characters, <strong>and</strong><br />

indicate the next<br />

two trains coming<br />

into the station,<br />

especially important<br />

for a commuter rail<br />

system. Below that,<br />

any other kind of<br />

information can be<br />

displayed, such as<br />

for emergency or<br />

weather details.<br />

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two-inch-high text comprised of 20 characters, in red<br />

only. Although it was a reliable method of communication,<br />

the system had exceeded its lifespan <strong>and</strong> had<br />

to be replaced <strong>and</strong> upgraded. “The new system built<br />

around an LCD screen would allow VRE to present<br />

[train information], both graphically <strong>and</strong> in text. They<br />

can vary the text format <strong>and</strong> the font size, change colors<br />

<strong>and</strong> have a lot more flexibility than the previous<br />

[LED] system,” he said.<br />

Keelor explained that the 40-inch NEC LCD screens<br />

provide a much larger viewing area, going from only<br />

one line of 20 characters on an LED to as much as six<br />

lines comprised of 20 to 24 characters via an LCD. The<br />

top third of the LCD display is reserved<br />

for the next two trains <strong>and</strong> their statuses,<br />

with the earliest train on top <strong>and</strong><br />

the following train on the bottom. So,<br />

now the customers can see what’s happening<br />

two trains out. And, in the event<br />

more information is needed, the screen<br />

can rotate to additional frames. However,<br />

Keelor cautioned, “You don’t<br />

want to put too many frames on because<br />

people don’t want to sit there <strong>and</strong><br />

wait: (viz) turn the frame, turn the<br />

page, wait; turn the frame, turn the<br />

page (etc.).”<br />

Woolner gave an example of VRE’s<br />

inner stations “where we have both<br />

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Upgrading To TRIP II,<br />

Thanks To Rich Doyle<br />

VRE’s Woolner pointed out that<br />

Turnkey Technology president Rich<br />

Doyle was instrumental to the upgrade<br />

because the railway had an<br />

existing TRIP system. In turn, Doyle<br />

made TRIP II <strong>and</strong> modified the<br />

system’s program source code in<br />

order to identify the messages coming<br />

from TRIP for IDS’ use. “IDS<br />

was then able to pull those off <strong>and</strong><br />

push the message out into the sign<br />

[display] <strong>and</strong> also give us a status<br />

that confirmed everything was working<br />

<strong>and</strong> reporting back to TRIP<br />

again.<br />

“Doyle was the interface between<br />

IDS <strong>and</strong> our TRIP system. He’s the<br />

one who made it work for us. TRIP<br />

is one key area we were very concerned<br />

about. If we didn’t get that<br />

right, we wouldn’t be able to make<br />

the system work.”<br />

54 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 55


the Fredericksburg <strong>and</strong> Manassas<br />

lines running together, from Alex<strong>and</strong>ria<br />

to DC’s Union Station; we could<br />

put both of those as being delayed <strong>and</strong><br />

detail messages for each delay. Or, we<br />

could put specific events for each one<br />

of those lines. For example, we have<br />

‘Manassas Day’.” Similarly, Fredericksburg<br />

<strong>and</strong> Quantico might have<br />

events displayed.<br />

“Given that flexibility, we anticipate<br />

trying to have our Global Positioning<br />

System [GPS] installed by mid-year<br />

<strong>2008</strong>, so passengers can actually follow<br />

the train movement on the<br />

Manassas <strong>and</strong> Fredericksburg lines.<br />

Of course, our Variable Message Sign<br />

[VMS] would give visual messages<br />

accompanied by audio because of<br />

ADA requirements.” However, GPS<br />

tracking is now in use within VRE for<br />

train personnel. We’ll cover that aspect<br />

later.<br />

Keelor emphasized that one of the<br />

concerns going into the project was<br />

that “the LCD [screens] are very high<br />

International Display Systems (IDS)<br />

International Display Systems, Inc.<br />

(IDS), Dayton OH, is a systems-house<br />

integration corporation, which was<br />

founded in early 1982. IDS’ primary<br />

business is the engineering, installation<br />

<strong>and</strong> maintenance of flight information<br />

display systems (FIDS) <strong>and</strong> other<br />

transportation industry-related information<br />

display systems. IDS does not<br />

manufacture its own equipment but,<br />

instead, acts as a systems integrator.<br />

As a result, IDS works with the customer<br />

more as a consulting partner<br />

than solely as a supplier.<br />

The integration corporation provides<br />

the best solution for each client’s information<br />

display requirements by not<br />

being forced to compromise each<br />

system’s functional integrity to fit<br />

within the limited capabilities of a<br />

single manufacturer. Rather, IDS selects<br />

the best hardware <strong>and</strong> software<br />

products to provide the optimum system<br />

for each client.<br />

According to the company, “IDS’<br />

success in this competitive industry<br />

is due to our ability to competently<br />

design <strong>and</strong> engineer the very best system<br />

solution unique to each customer’s<br />

needs. IDS has generated a<br />

long list of satisfied customers by taking<br />

care of our customers. Our objective<br />

is to enter into a long-term business<br />

relationship founded on a simple<br />

life <strong>and</strong> business principle: Treat others<br />

the way we expect to be treated<br />

when engaging in a business relationship<br />

or transaction.”<br />

For additional information, go to<br />

www.ids-fids.com.<br />

56 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Virginia Railway Express (VRE)<br />

Virginia Railway Express (VRE), headquartered in Alex<strong>and</strong>ria, is a transportation<br />

partnership of the Northern Virginia Transportation Commission (NVTC)<br />

<strong>and</strong> the Potomac <strong>and</strong> Rappanhannock Transportation Commission (PRTC). VRE<br />

provides commuter rail service from Northern Virginia suburbs along the I-<br />

95 corridor, with Fredericksburg as one end <strong>and</strong> Manassas as the end on the<br />

I-66 corridor.<br />

VRE, which began service in 1992, serves Alex<strong>and</strong>ria, Crystal City <strong>and</strong> Union<br />

Station in downtown DC. It is headed by an Operations Board consisting of<br />

seven members. A VRE Operations Group oversees the daily operations, which<br />

includes many innovative programs designed to make VRE a state of the art<br />

commuter railroad.<br />

VRE serves the following areas: Arlington County, Fairfax County, Prince William<br />

County, Spotsylvania County, Stafford County, Quantico (Prince William<br />

Co.), Alex<strong>and</strong>ria, Falls Church <strong>and</strong> Fredericksburg.<br />

For more information, go to www.vre.org.<br />

end electronics that a lot of people put<br />

in their homes. A lot of retail locations<br />

have them. They’re indoors, everywhere.”<br />

In contrast, on the VRE lines,<br />

they’re put outside amid tough environmental<br />

conditions where it would<br />

be very hot, very cold or very wet.<br />

“Obviously, those displays weren’t<br />

designed to thrive in that environment<br />

[on their own]. So, one of our challenges<br />

was to create environmental<br />

enclosures that were rated to [withst<strong>and</strong>]<br />

the elements,” said Keelor. IDS<br />

visited the Integration Technologies<br />

Systems (ITS) Enclosures facility at<br />

Mt Pleasant PA in search of the right<br />

environmentally secure display enclosure.<br />

“We reviewed the mockups<br />

they’d built, looked at their design<br />

floor <strong>and</strong> worked with their engineers.<br />

We were very pleased on the front<br />

end <strong>and</strong> back end. [The enclosures]<br />

are h<strong>and</strong>some cases. They do the job<br />

they’re supposed to do.”<br />

Every Station<br />

Was Different<br />

As can be surmised, every train station<br />

was different. And we’ve already<br />

alluded to <strong>and</strong> emphasized that the<br />

optimum display mounting point is<br />

critical. Obviously, that applied to the<br />

display enclosures, as well. “So there<br />

was quite a bit of custom ceiling or<br />

wall-mount metal structure made,” said<br />

Keelor. “We had quite a bit of drafting<br />

in CADD to get it just right. And I think<br />

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<strong>February</strong> <strong>2008</strong> 57


The VRE’s stations are unmanned, so<br />

electronic equipment had to be hung<br />

about eight feet high, to make it more<br />

difficult for v<strong>and</strong>als to reach. This is a<br />

typical station: IDS wanted to hang the<br />

monitors from the center truss here, but<br />

the client didn’t like the viewing angle; as<br />

a result, they hang over the weather<br />

shields. Frame positioning also had to<br />

allow for servicing of their contents.<br />

they’re sitting eight feet in the air.”<br />

the professionalism shows.”<br />

Thus, IDS provided VRE with ITS<br />

enclosures in NEMA4-rated cabinets<br />

that have both cooling <strong>and</strong> heating on<br />

board. “They’re drip free. They can<br />

[withst<strong>and</strong>] rain up <strong>and</strong> down. And the<br />

dust can blow. The outside cabinet is<br />

sealed from the outside elements. And<br />

the inside climate is within operating<br />

range of the LCD,” said Keelor. Furthermore,<br />

to thwart v<strong>and</strong>alism, the<br />

enclosed displays are well within ADA<br />

<strong>and</strong> VRE specifications, so that the<br />

base of a unit would not go beneath<br />

eight feet over a person’s head. “We<br />

built a 20-degree tilt into the metal<br />

framework [of the enclosures] to optimize<br />

the viewing angle because<br />

Integrating TRIP II<br />

Now let’s look into the technology<br />

behind the LCDs. “One of the challenges<br />

we had was to write a custom<br />

interface with the existing LEDs that<br />

VRE used in its head-end, called TRIP<br />

II.” It’s the database <strong>and</strong> data entry<br />

port at the railway’s control center in<br />

Alex<strong>and</strong>ria that allows operators to<br />

update train status <strong>and</strong> general messages.<br />

And, again, this harkens back<br />

to the limitations of the LEDs, which<br />

would work well within the parameters<br />

of just one, 20-character line to<br />

identify a train number, its destination<br />

<strong>and</strong> its time: noted as delayed or 10<br />

minutes out, for instance.<br />

But adding the condition that identified<br />

“why” the train was late, putting<br />

Equipment *<br />

1 APC Rack PDU, basic, 1RU, 15A, 120V, NEMA 5-15 (rackmount power distribution)<br />

1 Bogen ANS1R ambient noise sensor module<br />

1 Bogen MAX1R auxiliary input module (link to existing laptop audio out)<br />

1 Bogen Power Vector modular amp V250, 250W (replacement/upgrade station amp)<br />

2 Bogen SPT15A horn speakers<br />

1 Bogen TEL1S telephone interface module (existing POTS line interface)<br />

1 Extron DA4 distribution amp<br />

3 Extron MTP R 15HD A video receiver/extenders over Cat5e<br />

1 Extron MTP T 15HD A video transmitter/extender over Cat5e<br />

3 Extron under desk mounting kits (¼ rack at display mount)<br />

1 IDS custom ASP browser-based application software<br />

ITS Enclosures anti-reflective glass for Viewstation<br />

ITS Enclosures Viewstation, outdoors, 42", power strip (single-sided, double-sided environmental enclosure)<br />

Magenta Research transmission extender (as needed at other station installs)<br />

McLean Thermal T20 series NEMA 4 rated, 2000 BTU AC unit w/500W heater/thermostat<br />

3 NEC LCD4010BK-IT 40" MultiSync large screen LCD monitors<br />

Peerless SF640 wall mount <strong>and</strong> custom ceiling mount for Viewstation<br />

1 Roxtec RG M63/4 cable seal<br />

1 Seifert NEMA 4 rated, 1700 BTU AC unit w/400W heater/thermostat<br />

*According to IDS’ Rob Keelor, this is a “typical” list of materials for VRE’s Alex<strong>and</strong>ria Station, which is one of 18 VRE stations. Although<br />

each station is not identical, each is similar in construct.<br />

List is edited from information supplied by International Display Systems, Inc.<br />

58 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


on an emergency message, a cancellation<br />

or anything of length surely<br />

would test the patience of expectant<br />

passengers. “Imagine getting your<br />

newscast on a ticker you’d see on Wall<br />

Street or in Times Square,” declared<br />

Keelor. “It gets trying after awhile:<br />

reading this traveling text, trying to<br />

keep up with it, or wait for an update.”<br />

He explained that IDS had to interface<br />

with the existing LED system so<br />

all their existing functionality would<br />

remain intact, but would also enhance<br />

all the displays’ presentation. “We<br />

were able to go in on a station-by-station<br />

basis to do that. And the way it<br />

was organized in our contract is that<br />

we had pilot stations identified that<br />

served as the test ground for the<br />

mockup for the rest of the stations.<br />

Once we established a mockup of a<br />

working pilot station, we were able to<br />

replicate that <strong>and</strong> put it in with the<br />

smoothest of transitions without any<br />

interruption.”<br />

ADA Compliance<br />

In order to be ADA compliant, part<br />

of the challenge in making it all work<br />

was that there’s not only a visual display<br />

at each station but there’s also an<br />

audio component that’s heard via a<br />

public address system for the hearing<br />

impaired. Thus, when the TRIP II<br />

would initialize a text message, it would<br />

also trigger an audio message. “A function<br />

called ‘text speech’ takes the text<br />

<strong>and</strong> creates a Wav file that’s played<br />

back at the station. It’s critical to synchronize<br />

what appears on the screen<br />

with what audio is playing overhead, so<br />

it makes sense,” said Keelor.<br />

VRE’s Woolner hastened to add that<br />

another function of the TRIP system<br />

is that it enables GPS to talk to the<br />

trains. Thus, VRE can track its trains<br />

with GPS “<strong>and</strong> have constant communications<br />

back <strong>and</strong> forth [with train<br />

personnel] on certain way points that<br />

we picked along each of the routes.<br />

That includes the Fredericksburg run<br />

to DC’s Union Station, as well as the<br />

Manassas run.” And, as to how the<br />

signage information gets to the monitors<br />

at the stations, he explained that<br />

the display messaging is sent via a<br />

(continued on page 91)<br />

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<strong>February</strong> <strong>2008</strong> 59


‘SIGNS’ OF SUCCESS<br />

DSE’s Vegas gathering<br />

promises massive<br />

growth.<br />

BY DAN FERRISI<br />

The growth of, <strong>and</strong> excitement<br />

about, digital signage has reached<br />

new proportions each year, as technology<br />

improves <strong>and</strong> industry pros learn<br />

how best to market this vibrant, unconventional<br />

technology. Although<br />

myriad trade expositions touch on<br />

digital signage to varying degrees,<br />

only one dedicates itself specifically to<br />

it: Digital Signage Expo (DSE). Taking<br />

place <strong>February</strong> 27 <strong>and</strong> 28 at the<br />

Las Vegas Convention Center, this<br />

exposition is a must to attend for<br />

manufacturers, integrators <strong>and</strong> consultants<br />

who wish to keep ahead of the<br />

curve in this rapidly evolving market.<br />

The show, which itself is growing at<br />

a remarkable rate, blends education,<br />

technology <strong>and</strong> networking, all in service<br />

of the industry for which it is<br />

named.<br />

Fifty Percent Growth<br />

We spoke to Chris Gibbs, executive<br />

VP, ExpoNation LLC, the organization<br />

producing the show, to pin down the<br />

details. At the time this was written (in<br />

late December), he revealed, “We<br />

have 158 exhibitors, while last year we<br />

had 103. It’s over 50% growth, which<br />

is really incredible.” The show-floor<br />

square footage will jump substantially<br />

this year, as compared to 2007’s offering<br />

in Chicago at the Navy Pier Exhibition<br />

Center. At this writing, the<br />

show floor is 48,285 square feet. According<br />

to Gibbs, last year’s exposition<br />

encompassed 31,000 square feet.<br />

“It’s not just numbers of exhibitors,”<br />

he emphasized. “The size of the event<br />

is just enormous, compared to our<br />

previous effort.”<br />

This year’s Digital Signage Expo is expected to be much larger than ever before.<br />

Although Gibbs declined to speculate<br />

on numbers of attendees, he was<br />

confident the figure would grow in<br />

relation to the Chicago event, which<br />

drew about 2020 people. “[The show’s<br />

attendees encompass] both systems<br />

integrators <strong>and</strong> end users,” he confirmed,<br />

estimating that 60% of attendees<br />

are those actually using the technology<br />

<strong>and</strong> 40% are technology professionals<br />

or integrators. From an enduser<br />

perspective, the show attracts a<br />

wide breadth of verticals: retail, transportation,<br />

hospitality, corporate, museums<br />

<strong>and</strong> others.<br />

Exclusive Segment<br />

As might be expected, given the<br />

show’s moniker, exhibitors target<br />

their wares specifically for the digital<br />

signage market; peripheral offerings<br />

are kept to a minimum. Traversing the<br />

show floor, one will find flat-screen<br />

displays, content-creation software,<br />

metric <strong>and</strong> measurement technology,<br />

<strong>and</strong> means of distributing content, as<br />

well as a healthy dose of h<strong>and</strong>s-on interaction.<br />

[Be sure to check out <strong>Sound</strong><br />

& <strong>Communications</strong>’ Digital Signage<br />

Expo New Product Spotlight, beginning<br />

on page 64.]<br />

Indeed, DSE is co-locating with the<br />

Interactive Technology Expo, which is<br />

being treated as a show within the<br />

show <strong>and</strong> is the place for attendees to<br />

peruse the wares of companies that<br />

serve up interactivity.<br />

Referencing the presence of kiosks,<br />

touchscreens <strong>and</strong> self-service technology,<br />

Gibbs noted, “When somebody<br />

walks into that area on the floor, they<br />

know they can touch <strong>and</strong> interact with<br />

the technology.”<br />

Exp<strong>and</strong>ed Focus<br />

DSE used to limit its focus more<br />

heavily, concentrating on the retail<br />

aspect of the digital signage market.<br />

In fact, from 2004 through 2006, the<br />

show was titled Digital Retailing Expo.<br />

Dan Ferrisi is <strong>Sound</strong> & <strong>Communications</strong>’ Associate Editor.<br />

60 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


During this period, “retailing” was intended<br />

to encompass all applications,<br />

from department stores to banking<br />

<strong>and</strong> beyond.<br />

Speaking of the name change to<br />

Digital Signage Expo in 2007, Gibbs<br />

explained, “The reason was just to<br />

more fully encompass where digital<br />

signage is going. Initially, the big opportunity<br />

was seen on the retail side.<br />

And, obviously, it has become much,<br />

much more than that over the years.<br />

So, we decided that, [with the former<br />

name], we weren’t serving the industry<br />

as fully as we should.”<br />

Many Not Niched<br />

He noted that many of the exhibitors<br />

who do business at the show are<br />

not niched in retail, <strong>and</strong> added, “their<br />

technology can span over basically<br />

any industry vertical that could put up<br />

a digital sign or screen.” With the new<br />

title, the show presents a comprehensive<br />

value proposition <strong>and</strong>, resultantly,<br />

has enjoyed growth.<br />

Although ExpoNation has taken<br />

pains to ensure that the show is organized<br />

in a logical, coherent manner,<br />

DSE does not follow the pavilion<br />

route. According to Gibbs, manufacturers<br />

in the market simply do not<br />

limit themselves to one or two categories<br />

of product. “I’ve tried doing<br />

wayfinding stations where somebody<br />

could ask to see all the screen manufacturers,<br />

content providers or mediaplayer<br />

vendors. And, when I sent out<br />

the request to exhibitors, a lot of them<br />

marked every single category.” This<br />

speaks to extensive partnerships<br />

forged in the industry, <strong>and</strong> the desire<br />

of many firms to be “one-stop shops.”<br />

According to Gibbs, if the exhibitors<br />

are resistant to the pavilion idea, it is<br />

not his place to impose it.<br />

Lest one think DSE is only about<br />

Education/<br />

training is<br />

central<br />

to DSE’s<br />

mission,<br />

as it seeks<br />

to broaden<br />

digital signage<br />

implementation.<br />

<strong>February</strong> <strong>2008</strong> 61


technology <strong>and</strong> making sales, the<br />

show’s robust education component is<br />

its largest in history. There will be 30<br />

seminars (featuring about 90 presenters)<br />

covering six tracks, including<br />

retail, advertising <strong>and</strong> marketing, hospitality,<br />

public spaces, digital signage<br />

101 <strong>and</strong> the br<strong>and</strong> new Tech Track.<br />

The education has been reorganized,<br />

in order to focus on the vertical markets<br />

best suited for implementation. “I<br />

think attendees are going to be better<br />

served because, say I’m a hotelier, I<br />

can go to the hospitality track <strong>and</strong><br />

there’s five courses focused on what<br />

I need to do,” explained Gibbs.<br />

Attending trade shows in this industry,<br />

a substantial extracurricular component<br />

has come to be expected. On<br />

this count, DSE will not disappoint. On<br />

<strong>February</strong> 26, the day before the show,<br />

a guided Digital Signage Tour will<br />

take to the streets of Sin City. It is set<br />

to run from 9:00am until 1:00pm <strong>and</strong><br />

costs $150 per person (availability is<br />

limited).<br />

Although, at this writing, the list of<br />

venues had not been finalized, Gibbs<br />

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Production of Bizet’s Opera “Carmen”<br />

at Las Ventas Bull Ring in Madrid, Spain<br />

with 60 Channels of Sabine 2.4 GHz Wireless<br />

mentioned that the Steve Wyrick Theater<br />

at Planet Hollywood, the Las Vegas<br />

Convention Center <strong>and</strong> a Verizon<br />

store were on the itinerary. This tour<br />

presents a rare opportunity to see the<br />

benefits of digital signage up close <strong>and</strong><br />

in a broad range of elegant environs.<br />

Additionally, that afternoon, there will<br />

be the Global Virtual Tour, running<br />

from 2:00pm to 5:00pm, also costing<br />

$150 per person. This presentation<br />

brings some of the planet’s most innovative<br />

digital signage <strong>and</strong> interactive<br />

applications to attendees.<br />

Awards Reception<br />

During the evening of the show’s<br />

first day, the Digital Signage Expo<br />

Awards Reception will be held. The<br />

awards, which are decided by respected<br />

editors from industry magazines<br />

(including David A. Silverman,<br />

editor of <strong>Sound</strong> & <strong>Communications</strong>),<br />

spotlight some of the most effective,<br />

successful uses of digital signage technology,<br />

setting a benchmark for which<br />

all industry members can strive.<br />

Asked why it is critical that industry<br />

members attend DSE, Gibbs returned<br />

to the event’s size <strong>and</strong> scope.<br />

“This is where the industry really<br />

comes together on an annual basis,”<br />

he declared. “With the growth we’ve<br />

had this year, we’re by far the largest<br />

event out there that focuses specifically<br />

on this type of technology.”<br />

He noted that, although other<br />

events have pavilions <strong>and</strong> offshoots for<br />

digital signage, DSE has a “laser focus”<br />

on the technology, its applications<br />

<strong>and</strong> educational outreach. He<br />

concluded, “The exhibit hall is fantastic.<br />

The sessions are fantastic. But, it’s<br />

truly also the industry itself coming<br />

together, networking, learning from<br />

one another. We can help steer the<br />

ship in the path in which it needs to<br />

be steered.”<br />

As AV’s course is charted for an<br />

exciting <strong>2008</strong>, one can be certain digital<br />

signage will factor in heavily. And,<br />

just as sure, Digital Signage Expo will<br />

be a catalyst for continued evolution,<br />

improvement <strong>and</strong> success.<br />

For additional information, visit<br />

www.digitalsignageexpo.net. ■<br />

62 <strong>Sound</strong> & <strong>Communications</strong> Circle 123 on Reader Response Card<br />

www.sound<strong>and</strong>communications.com


In <strong>February</strong>’s VIEWpoint, David Lee Jr., PhD, a systems integrator<br />

<strong>and</strong> licensed minister, <strong>and</strong> Pastor Robb Hawks, a tech-savvy worship<br />

leader currently involved with a 300,000-square-foot church campus<br />

construction, discuss the unique challenges, opportunities <strong>and</strong> issues<br />

associated with Houses of Worship.<br />

The broadcasts are emailed twice monthly directly to over 15,000 already-opted-in <strong>Sound</strong> & <strong>Communications</strong><br />

readers’ desktops. Broadcasts are streamed in the popular FLASH Video format with downloads available for<br />

Apple iPod (H.263) <strong>and</strong> 3G video-enabled mobile devices (carrier restrictions apply).<br />

<br />

For more information, contact Vinny Testa (x505), John Carr (x509), Bob Beucler (x508) or Sam Mitrani (x514) at 516-767-2500.<br />

<strong>February</strong> <strong>2008</strong> 63


DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

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Philips’ BDL3231C 32" LCD Monitor BroadSign Suite 6.0<br />

COMPILED BY DAN FERRISI<br />

<strong>Sound</strong> & <strong>Communications</strong>’ Digital Signage Expo New Product Spotlight <strong>2008</strong> presents descriptions<br />

of products that manufacturers report are being introduced to our industry at the<br />

Digital Signage Expo in Las Vegas this month (see related story, “‘Signs’ of Success: DSE’s<br />

Vegas gathering promises massive growth,” beginning on page 60). Product information received<br />

after our production deadline will be featured in the Digital Signage Expo New Product<br />

Wrap-Up in April, <strong>and</strong> future issues. (All specifications are supplied by manufacturers or<br />

distributors.)<br />

ADFLOW Networks’<br />

Dynamic Messaging<br />

System 7th Generation<br />

Technology Release<br />

Provision’s 3D<br />

<strong>Communications</strong> System<br />

Provision Interactive Technologies’<br />

HL40 Diamond joins the HoloVision<br />

product family. An interactive communications<br />

system targeted for retailing<br />

<strong>and</strong> advertising, it is smaller<br />

<strong>and</strong> lighter than its predecessor, the<br />

HL40C. The 3D holographic displays<br />

are interactive <strong>and</strong> feature moving<br />

images that float in space without the<br />

need for glasses or other depth-enhancing<br />

devices. HoloVision, a<br />

st<strong>and</strong>alone 3D holographic display<br />

for retail stores, kiosks <strong>and</strong> shopping<br />

centers, is also being offered as a<br />

networked display system that provides<br />

streaming media of 3D holographic<br />

images to the individual displays.<br />

Provision Interactive<br />

Technologies, Inc.<br />

(818) 775-1624<br />

www.provision.tv<br />

Booth #553<br />

Philips’ 32" LCD Monitor<br />

Whether used in a network or as<br />

a single public display, Philips’<br />

BDL3231C 32" LCD monitor is well<br />

suited for harsh public environments,<br />

appropriate for digital signage applications<br />

that must st<strong>and</strong> up to heavy<br />

usage. It is optimized for public viewing<br />

with 1366x768 resolution,<br />

3000:1 dynamic contrast ratio <strong>and</strong><br />

HDMI inputs for a full digital high<br />

definition connection, <strong>and</strong> features an<br />

integrated SmartCard Xpress Slot,<br />

providing added functionality when<br />

coupled with optional card solutions.<br />

To keep operational costs low, it uses<br />

SmartPower technology, which enables<br />

control of backlight intensity by<br />

up to 50%. Its Wireless SmartLoader<br />

allows for copying of menu settings<br />

from display to display, ensuring display<br />

uniformity <strong>and</strong> diminishing installation<br />

costs.<br />

Philips Professional &<br />

Business Solutions<br />

(770) 821-3622<br />

www.philips.com/professional<br />

Booth #423<br />

BroadSign’s Hosted<br />

Software Solution<br />

BroadSign Suite 6.0, a hosted software<br />

solution for managing digital<br />

signage networks, resolves the chal-<br />

lenges facing operators of digital<br />

signage networks: the need for full<br />

campaign execution functionality, accountability<br />

<strong>and</strong> scalability. The software<br />

enables media specialists to target,<br />

sell or purchase network airtime<br />

<strong>and</strong> account for campaign performance.<br />

BroadSign International, Inc.<br />

(877) 399-1184<br />

www.broadsign.com<br />

Booth #505<br />

ADFLOW Networks’ 7 th<br />

Generation Technology<br />

ADFLOW Networks’ Dynamic Messaging<br />

System 7 th generation technology<br />

release, with a focus on providing<br />

increased functionality <strong>and</strong> flexibility,<br />

delivers additional features that<br />

reflect growing kiosk <strong>and</strong> menu board<br />

requirements. It includes On-line<br />

Kiosk Management, Menu Board<br />

Management <strong>and</strong> Content Creation<br />

Templates for customers to make<br />

simplified, immediate changes as required.<br />

A suite of data mining tools<br />

provide easy access to information<br />

related to their network. “Live Map”<br />

functionality gives customers a<br />

bird’s-eye view of all of their digital<br />

signage <strong>and</strong> kiosk locations. The strategically<br />

planned changes, coupled<br />

with the backend application<br />

changes, translate into increased organization,<br />

navigation <strong>and</strong> improved<br />

usability.<br />

ADFLOW Networks<br />

(905) 333-0200<br />

www.adflownetworks.com<br />

Booth #170<br />

SVSi’s Digital<br />

Signage System<br />

Southern Vision Systems’ digital<br />

signage voLANte-DVIe (Video Over<br />

LAN Technology) system permits hires<br />

HD video or computer graphics to<br />

be transmitted point-to-point or<br />

point-to-multipoint to remote displays<br />

over a gigabit Ethernet network.<br />

Offering good video <strong>and</strong> stereo audio<br />

quality in addition to real-time diagnostics<br />

at source <strong>and</strong> destination,<br />

voLANte-DVIe does not require special<br />

software or operating system<br />

support <strong>and</strong> eliminates the requirement<br />

for expensive PCs or thin clients<br />

at each display location. Implementation<br />

consists of a PC transmitter card<br />

Readers may see older products included due to inaccurate information supplied by manufacturers or suppliers. Although we try<br />

64 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


DA Tech’s PIDIS Series<br />

Aerva’s Pic2Screen Digital Signage Application<br />

Southern Vision Systems’ voLANte-DVIe<br />

Digital Signage System<br />

VIA Technologies’ VIA vm7700 VESA Mounted PC (vmpc)<br />

DT Research’s WebDT Mobile Tablet<br />

Cables To Go’s TRULINK 4-Port VGA Over UTP<br />

Extender Base Unit<br />

connected to the host PC’s graphics<br />

adapter’s DVI output <strong>and</strong> 1 or more<br />

remote receiver units attached to suitable<br />

displays. HDTV formats up to<br />

720p <strong>and</strong> CG formats up to<br />

1280x720 are transmitted without<br />

loss over the voLANte LAN to an unlimited<br />

number of receivers.<br />

Southern Vision Systems, Inc.<br />

(256) 461-7143<br />

www.southernvisionsystems.com<br />

Booth #265<br />

VIA Technologies’<br />

VESA Mounted PC (vmpc)<br />

VIA Technologies’ VIA vm7700<br />

VESA mounted PC (vmpc) turns a<br />

st<strong>and</strong>ard display panel into a fully<br />

functional PC for signage, kiosk <strong>and</strong><br />

other intelligent display applications,<br />

providing an alternative to traditional<br />

panel PCs that offers improved space<br />

management <strong>and</strong> flexibility. From<br />

small desktop LCD monitors to larger<br />

flat panel displays, the VIA vmpc<br />

vm7700 leverages the Video Electronics<br />

St<strong>and</strong>ards Association (VESA)<br />

10cm x 10cm mounting specification<br />

for simple attachment behind the<br />

customer’s screen of choice, <strong>and</strong> offers<br />

cost savings when upgrading or<br />

replacing screens. Through-chassis<br />

mounting allows the VIA vm7700 to<br />

be secured behind a flat screen display<br />

in seconds, or firmly mounted<br />

on walls or under desks, while dualview<br />

support extends display utility.<br />

VIA Technologies<br />

(510) 687-4667<br />

www.viaembedded.com<br />

Booth #683<br />

Aerva’s Digital<br />

Signage Application<br />

Aerva’s Pic2Screen, a digital<br />

signage application for uploading pictures<br />

from camera-phones to any<br />

digital screen, was first used at a<br />

42’x28' outdoor LED at Fountain<br />

Square to take pictures of people in<br />

the square <strong>and</strong> have them displayed<br />

on the giant screen in seconds. Aerva<br />

is helping sponsors connect their<br />

br<strong>and</strong>s with end users via engaging<br />

wireless applications such as<br />

Pic2Screen. At Fountain Square,<br />

Pic2Screen was sponsored by Head<br />

& Shoulders, a P&G br<strong>and</strong>. Pic2-<br />

Screen joins a portfolio of interactive<br />

applications, voting, polling,<br />

Text2Screen, Quiz <strong>and</strong> other games.<br />

Aerva, Inc.<br />

(877) 777-9910<br />

www.aerva.com<br />

Booth #456<br />

DA Tech’s PIDIS Series<br />

DA Tech’s PIDIS series, aimed at<br />

the fiberoptic digital market, consists<br />

of a transmitter (PIDIS DFT-2000)<br />

<strong>and</strong> LCD or PDP screens with builtin<br />

receiver (PIDIS DFL/DFP series).<br />

Various sizes of screens are available—especially<br />

suitable for larger<br />

sized ones. The company offers HD<br />

quality of video <strong>and</strong> audio. PIDIS is<br />

for a long distance transmission over<br />

fiber. Most notably, it enables the<br />

user to distribute the same content at<br />

multiple locations at same time. Low<br />

cost for maintenance <strong>and</strong> repair.<br />

DA Tech Co., Ltd.<br />

+82 32 868 0844<br />

www.pidisplay.com<br />

Booth #682<br />

DT Research’s Mobile<br />

Tablet POS Options<br />

DT Research has released 3 hardware<br />

applications for the WebDT<br />

Mobile Tablet line. The WebDT 310<br />

<strong>and</strong> 360 are the first Mobile Tablets<br />

that can be ordered with an integrated<br />

barcode scanner, Magnetic Stripe<br />

Reader (MSR) <strong>and</strong>/or camera. The 3<br />

integrated hardware options deliver a<br />

point-of-service mobile device that<br />

improves customer service, increases<br />

the accuracy of data entry <strong>and</strong> speeds<br />

access to information from any location.<br />

WebDT Mobile Tablets are lightweight<br />

<strong>and</strong> slim, as well as durable<br />

for commercial use, with 4' drop protection.<br />

Available in 8.4" <strong>and</strong> 10.4"<br />

touchscreen displays that feature<br />

flash-based storage <strong>and</strong> extendable,<br />

hot-swappable batteries <strong>and</strong> support<br />

Microsoft Windows XP Embedded,<br />

CE .NET <strong>and</strong> Windows Tablet PC operating<br />

systems.<br />

DT Research<br />

(408) 934-6220<br />

www.dtresearch.com<br />

Booth #442<br />

Cables To Go’s<br />

Extender Base Unit<br />

Cables To Go’s TRULINK 4-port<br />

VGA over UTP extender base unit<br />

permits extension of a VGA signal up<br />

to 300 meters over Cat5e. It is a good<br />

solution for applications requiring<br />

splitting of a signal to multiple displays<br />

while allowing for placement of<br />

a monitor further than 100' (the average<br />

VGA cable limitation).<br />

Cables To Go<br />

(937) 224-8646<br />

www.cablestogo.com<br />

Booth #676<br />

to check every product, a few may have slipped through due to the volume of information. We apologize in advance for any errors.<br />

<strong>February</strong> <strong>2008</strong> 65


DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

Kramer’s BC-XTP<br />

Twisted Pair<br />

Cables<br />

ET Media’s Middleware WDA1000<br />

NEC Display Solutions’ 65"<br />

MultiSync LCD6520 LCD Panel<br />

Peerless’ SmartMount Articulating Arm Wall Mount<br />

NEC Display<br />

Solutions’ LCD<br />

NEC Display Solutions of America’s<br />

largest LCD yet, the 65" NEC<br />

MultiSync LCD6520, is embedded<br />

with the company’s Digital Signage<br />

Technology Suite (DSTS), which includes<br />

more than 20 features <strong>and</strong><br />

functions developed for digital<br />

signage, making the display suitable<br />

for the transportation, corporate,<br />

medical, retail <strong>and</strong> hospitality markets.<br />

These features eliminate the<br />

need for additional, <strong>and</strong> sometimes<br />

expensive, third-party components.<br />

With the addition of an expansion slot<br />

that provides the option for additional<br />

technology components, the LCD-<br />

6520 provides future-proofing flexibility.<br />

It features 1920x1080 full HD<br />

resolution with 2000:1 contrast ratio,<br />

6-millisecond response time <strong>and</strong><br />

Ambix+ Technology.<br />

NEC Display Solutions of America<br />

(630) 467-3000<br />

www.necdisplay.com<br />

Booth #113<br />

Kramer’s Twisted<br />

Pair Cables<br />

Kramer’s BC-XTP <strong>and</strong> BCP-XTP<br />

XGA twisted pair cables eliminate<br />

skew. Both resemble typical Cat5e<br />

cable, but with internal components<br />

optimized for transmission of video/<br />

audio signals rather than high-speed<br />

data. This is accomplished by twisting<br />

all 4 pairs of wire at the same ratio<br />

so the length of all 4 pairs is identical.<br />

In a video/audio application,<br />

each of the RGB color signals now<br />

arrives at the destination at the same<br />

time. The result is a good image at<br />

the end of a long run with no color<br />

shift or “skew.” A good companion to<br />

Kramer twisted pair transmitter-receiver<br />

sets, these flexible cables offer<br />

hi-res, long distance transmission of<br />

RGB/VGA signals to a variety of display<br />

devices. The BCP-XTP is a plenum-rated<br />

version of the BC-XTP<br />

cable.<br />

Kramer Electronics<br />

(908) 735-0018<br />

www.kramerus.com<br />

Booth #247<br />

ET Media’s Middleware<br />

ET Media’s middleware WDA1000<br />

is usable as the backbone of CMS<br />

(Content Management Systems) in<br />

various digital signage applications.<br />

Capable of delivering the media contents<br />

over open internet/intranet in<br />

encrypted form <strong>and</strong> real time,<br />

WDA1000 is an easy-to-integrate<br />

middleware for content management<br />

systems in digital signage applications.<br />

Its cluster-enabled scalability<br />

<strong>and</strong> running time installation without<br />

shutting down the existing service<br />

make it a good system module for<br />

CMS of all sizes. It can control remote<br />

media players in real time, track different<br />

system-wide events, <strong>and</strong> support<br />

multi-layers of user management,<br />

remote hardware management<br />

<strong>and</strong> content management.<br />

ET Media<br />

(888) 285-5206<br />

www.etmedia.net<br />

Booth #155<br />

Peerless’<br />

Articulating Arms<br />

Peerless Mounts’ series of articulating<br />

arms brings aesthetics, easy<br />

<strong>and</strong> fast installation, <strong>and</strong> provides 1"<br />

of cable management with its U-<br />

groove cable management system.<br />

The SmartMount Articulating Arm<br />

Wall Mounts support screens from<br />

32"-71", along with delivering up to<br />

30" of extension <strong>and</strong> 180° of swivel<br />

<strong>and</strong> tilt features for virtually limitless<br />

viewing positions. Placing the screen<br />

in its ideal location is enhanced by the<br />

arm’s 10¾" of horizontal positioning<br />

adjustment.<br />

Peerless Industries<br />

(708) 865-8870<br />

www.peerlessmounts.com<br />

Booth #329<br />

AGNPRO’s Digital<br />

Signage Appliance<br />

AGNPRO’s next-generation oneBox<br />

HD is a self-contained digital signage<br />

appliance that allows users to combine<br />

text, graphics, movies, animations,<br />

Flash, PowerPoint, RSS feeds<br />

<strong>and</strong> live TV/video by using a simple<br />

browser-based interface. The system<br />

is enhanced by using Ajax programming<br />

techniques to provide a richer<br />

user experience. Built on open web<br />

st<strong>and</strong>ards, oneBox HD is seamlessly<br />

compatible with web technologies.<br />

Google Maps, Google Gadgets,<br />

YouTube videos, Flikr photos <strong>and</strong><br />

other types of popular web 2.0 content<br />

can be integrated easily into<br />

oneBox HD’s hi-res, multi-zone layouts.<br />

RS232 comm<strong>and</strong>s can be issued<br />

from oneBox HD to interface<br />

with display comm<strong>and</strong> sets <strong>and</strong> AV<br />

control system. More than 50 page<br />

transitions provide visual interest.<br />

AGNPRO<br />

(212) 647-9080<br />

www.agnpro.com<br />

Booth #151<br />

Corn Digital’s<br />

LCD Media System<br />

Corn Digital’s CERES 171R is a 17"<br />

LCD media system with interchange-<br />

66 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


able br<strong>and</strong>ed screen front <strong>and</strong> br<strong>and</strong><br />

building capabilities for a retail location.<br />

An open frame LCD, it features<br />

640x480 resolution, multi-scheduled<br />

auto on/off function, remote control,<br />

continuous looping or repeat video<br />

<strong>and</strong> photo selection, auto start, SD<br />

<strong>and</strong> compact flash card inputs, 5W<br />

speakers. Its polycarbonate screen<br />

front can be customized with colorful<br />

visuals, attracting customers looking<br />

for more information at retail.<br />

These screen fronts can be changed<br />

out easily using Corn Digital’s bracket<br />

securing system. Additional interactive<br />

options include motion sensors<br />

<strong>and</strong> customizable push buttons on<br />

screen front or added below for interactive<br />

kiosks <strong>and</strong> displays.<br />

Corn Digital<br />

(626) 581-8299<br />

www.corndigital.com<br />

Booth #273<br />

LG’s LCD Monitor<br />

LG Electronics’ model M4210N 42"<br />

widescreen LCD HDTV monitor with<br />

AGNPRO’s Next-Generation oneBox HD<br />

built-in controller technology is optimized for digital<br />

signage applications. Capable of portrait or l<strong>and</strong>scape<br />

orientation, it has a narrow 29mm bezel that enhances<br />

the use of a 4x4 videowall application. Viewing angle<br />

<strong>and</strong> long-term performance are improved in portrait<br />

mode, to enhance longevity <strong>and</strong> address the digital<br />

signage industry’s need for maximizing space, flexibility<br />

<strong>and</strong> customization. It boasts a Super IPS viewing angle<br />

of 178°, allowing the screen display to be seen from<br />

nearly any angle. The 1366x768 WXGA display resolution<br />

<strong>and</strong> 1600:1 contrast ratio create a clear, bright<br />

HD picture.<br />

LG Commercial Products<br />

(847) 941-8000<br />

www.lgcommercial.com<br />

Booth #723<br />

LG Electronics’ M4210N LCD Monitor<br />

Corn Digital’s CERES 171R 17" LCD<br />

Media System<br />

<strong>February</strong> <strong>2008</strong> 67


DIGITAL SIGNAGE EXPO <strong>2008</strong><br />

Display utilizing Shanghai Goodview Electronic’s NDSP<br />

Avocent’s Emerge EMS2100 Series Model<br />

Avocent’s VGA Over Cat5 Solutions<br />

Avocent’s Emerge EMS2100 series comprises<br />

VGA over Cat5 solutions. The audio video extenders<br />

deliver high resolution <strong>and</strong> clear video, <strong>and</strong><br />

CD-quality digital stereo audio across installations<br />

up to 1000' away. With full RS232 support, video<br />

display panels can be controlled <strong>and</strong> interrogated<br />

remotely, making the EMS2100 series a suitable<br />

professional digital signage solution. The<br />

EMS2100 series delivers bright, accurate video<br />

with full saturation <strong>and</strong> crisp digital audio up to<br />

1000' from the signal source.<br />

Avocent Corp.<br />

(800) 275-3500<br />

www.avocent.com<br />

Booth #529<br />

Teq Digital’s Turnkey Solution<br />

Teq Digital’s QikSign VPW130 is a turnkey solution<br />

of pro-grade digital signage/info-communication<br />

system players bundled with digital<br />

signage software. This versatile, all-in-one Windows-based<br />

mini player allows deployment of up<br />

to 6-zone digital signage nearly anywhere. The<br />

digital signage message is displayed through a<br />

directly connected LCD, plasma or projector. With<br />

Signage One or Net or Enterprise software solution,<br />

VPW130 can be flexible for a st<strong>and</strong>alone to<br />

networked installation over LAN/WAN. Suitable<br />

for applications in education, retail, corporate,<br />

hospitality, transportation hubs, facilities, banks<br />

<strong>and</strong> public places. Can display multiple zones with<br />

industry-st<strong>and</strong>ard graphics <strong>and</strong> video format, <strong>and</strong><br />

allows the addition of personalized custom scrolling<br />

message or RSS/XML feed.<br />

Teq AV/IT<br />

(949) 709-4040<br />

www.teqdigital.com<br />

Booth #124<br />

Shanghai Goodview’s<br />

Digital Media Player<br />

Shanghai Goodview Electronic’s NDSP is a<br />

digital media player with LAN function. A group<br />

of displays installed in supermarkets, elevators,<br />

cafés, stations, hospitals, etc., can be connected<br />

with a router to compose a LAN. Each NDSP can<br />

be controlled by a media server that has been<br />

connected with all AD Displays in one LAN. The<br />

media server can provide AD Displays with various<br />

kinds of short advertisement programs for<br />

downloading, <strong>and</strong> edit a playlist delivered to AD<br />

Displays in the same network. Then, the AD Display<br />

will show programs according to the playlist<br />

sent by the server. AD Displays can be remotely<br />

controlled through software dubbed CAT (Client<br />

Administration Tool). All routine functions can<br />

be done with remote control.<br />

Shanghai Goodview Electronic<br />

86-21-51698511<br />

www.goodview-digital.com<br />

Booth #755<br />

DT Research’s<br />

Digital Signage System<br />

DT Research has exp<strong>and</strong>ed the WebDT Digital<br />

Signage System to include 15" <strong>and</strong> 17" interactive<br />

displays with widely used point-of-service<br />

hardware applications. The DS1500 <strong>and</strong> DS1700<br />

feature a display-integrated media player with a<br />

hi-res touchscreen LCD <strong>and</strong> options for a fully integrated<br />

magnetic stripe reader <strong>and</strong> barcode scanner.<br />

Businesses can simultaneously manage a<br />

variety of self-service, kiosk <strong>and</strong> point-of-service<br />

applications that run advertisements, directory assistance,<br />

news <strong>and</strong> emergency communications<br />

from a single system. Retailers, hotels/resorts, casinos,<br />

restaurants, schools/universities, corporations<br />

<strong>and</strong> transportation facilities have a broader<br />

set of display sizes <strong>and</strong> POS hardware applications<br />

to address their business needs better.<br />

DT Research<br />

(408) 934-6220<br />

www.dtresearch.com<br />

Booth #442<br />

68 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Plan now to attend<br />

THE<br />

ONE<br />

SHOW!<br />

InfoComm 08 is THE ONE SHOW for<br />

information, solutions <strong>and</strong> networking in the<br />

Audiovisual, Information <strong>Communications</strong> <strong>and</strong><br />

Systems Integration industries.<br />

The premier event for<br />

innovative ideas, essential<br />

learning, unparalleled<br />

networking <strong>and</strong> your best<br />

opportunity to:<br />

Preview 10,000+ products <strong>and</strong> services<br />

from over 950 leading manufacturers<br />

Learn new techniques <strong>and</strong> solutions<br />

from industry experts with over 350<br />

educational courses<br />

Connect with over 30,000 colleagues,<br />

friends <strong>and</strong> peers at the hottest<br />

networking events<br />

Get up-close <strong>and</strong> h<strong>and</strong>s-on with the latest<br />

technology applications <strong>and</strong> solutions at<br />

many dedicated events:<br />

| LARGE VENUE DISPLAY GALLERY | SYSTEM<br />

PROGRAMMING AND GUI DESIGN GALLERY<br />

| DIGITAL SIGNAGE APPLICATIONS SHOWCASE<br />

| IMMERSIVE AUDIO EXPERIENCE | HD CON-<br />

FERENCING SHOWCASE | AV SYSTEMS RACK<br />

INTEGRATION CHALLENGE | EDUCOMM’S<br />

TOMORROW’S CLASSROOM TODAY PAVILION<br />

| TECHNOLOGIES FOR WORSHIP PAVILION<br />

| AUDIO DEMO ROOMS AND MANY MORE!<br />

InfoComm Conference June 14-20<br />

InfoComm Exhibition June 18-20<br />

NSCA Conference June 16-20<br />

NSCA EXPO on the InfoComm Show Floor June 18-20<br />

NXTcomm Exhibition June 17-19<br />

Incorporating<br />

Co-locating with<br />

<strong>February</strong> <strong>2008</strong> 69<br />

INFOCOMM 08 | LAS VEGAS CONVENTION CENTER, LAS VEGAS, NV | WWW.INFOCOMM.ORG


DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

AccuWeather.com’s Hi-Res Weather And News Graphics<br />

ZipCast’s MyZipCast<br />

ZipCast’s<br />

Advertising Software<br />

ZipCast’s MyZipCast, powered by<br />

MediaBookie, is advanced advertising/media<br />

software with a powerful<br />

search engine feature that allows targeting<br />

of a message to specific<br />

screens at precise times to reach an<br />

exact audience. Creative can be<br />

changed in an instant when users<br />

manage their campaigns on the<br />

company’s easy-to-use web-based<br />

server. Target <strong>and</strong> manage customizable<br />

campaigns by location, demo,<br />

day part, content <strong>and</strong> networks.<br />

ZipCast provides strategic advertising<br />

screen placements in restaurants,<br />

taxis, banks, supermarkets <strong>and</strong> other<br />

high-traffic locations. It enables clients<br />

to target <strong>and</strong> reach their customers<br />

<strong>and</strong> improve br<strong>and</strong> equity.<br />

ZipCast<br />

(713) 953-7200<br />

www.zip-cast.com<br />

Booth #749<br />

Peerless’ Flat Panel St<strong>and</strong><br />

Peerless Mounts’ FPZ600 flat panel<br />

st<strong>and</strong> supports screens from 32"-60".<br />

Whether using 1 screen or 4 screens,<br />

this st<strong>and</strong> delivers good final results.<br />

Use 1 st<strong>and</strong> <strong>and</strong> mount up to 4<br />

screens (2 on each side); use 2<br />

st<strong>and</strong>s <strong>and</strong> create a digital signage<br />

display. Creativity is limitless. The<br />

st<strong>and</strong> provides the ability to mount<br />

Peerless’ FPZ600 Flat Panel St<strong>and</strong><br />

flat panel displays in l<strong>and</strong>scape <strong>and</strong><br />

portrait orientation, creating the potential<br />

for digital works of art.<br />

Peerless Industries<br />

(708) 865-8870<br />

www.peerlessmounts.com<br />

Booth #329<br />

Hall Research’s<br />

Extension Kit<br />

Hall Research Technologies’ Model<br />

UVB1-CP component video (YPbPr)<br />

active extension kit is for SD or HDTV.<br />

For the Balun market, it is for extending<br />

SD or HDTV video <strong>and</strong> power signals.<br />

It is used to boost <strong>and</strong> extend SD<br />

or analog HDTV component (YPbPr)<br />

video on Cat5 cable up to 1000'. The<br />

kit includes both the sender <strong>and</strong> the<br />

receiver together with high-quality<br />

cables for each end. A single power<br />

supply is provided that can be plugged<br />

to either end. Unlike other passive<br />

Baluns, this device is active <strong>and</strong> boosts<br />

the signal using wide b<strong>and</strong>width<br />

(450MHz) differential (balanced) amps<br />

for sharp, clean image. The unit provides<br />

Ground-Loop Isolation (GLI)<br />

<strong>and</strong> Radio Frequency Interference<br />

(RFI) immunity to prevent 60-cycle<br />

video hum or distortion.<br />

Hall Research Technologies<br />

(714) 641-6607<br />

www.hallresearch.com<br />

Booth #843<br />

AccuWeather.com’s<br />

Weather, News Graphics<br />

AccuWeather.com has released hires<br />

weather <strong>and</strong> news graphics for<br />

digital signage content. The graphics<br />

attract additional attention <strong>and</strong> increase<br />

viewership at digital signage<br />

displays. Digital signage has become<br />

a popular way to reach captive, outof-home<br />

audiences but, without relevant<br />

content, viewers might lose interest<br />

in these displays over time. The<br />

audience-building power of weather<br />

is well known, from TV to wireless<br />

<strong>and</strong> the internet, <strong>and</strong> eye-catching, hires,<br />

dynamic weather information in<br />

digital signage content loops can help<br />

to combat viewer fatigue <strong>and</strong> draw<br />

audiences to screens. AccuWeather.<br />

com offers accurate, reliable, localized<br />

<strong>and</strong> quality-controlled weather graphics<br />

<strong>and</strong> videos, fully licensed content<br />

for any application, to help digital<br />

signage companies enhance value.<br />

AccuWeather.com<br />

(814) 235-8600<br />

www.accuweather.com<br />

Booth #339<br />

3M Touch Systems’<br />

Touchscreens<br />

3M Touch Systems’ MicroTouch<br />

Dispersive Signal Technology (DST)<br />

touchscreens, in 32", 40", 42" <strong>and</strong><br />

46", offer a solution for large-format<br />

interactive applications requiring fast,<br />

accurate, reliable touch response.<br />

Features: operation unaffected by<br />

surface contaminants <strong>and</strong> “dynamic<br />

touch,” which ignores static objects<br />

on the screen <strong>and</strong> allows for multiuser<br />

touch capabilities. Dispersive<br />

Signal Technology recognizes touch<br />

by interpreting bending waves within<br />

the glass substrate created by the<br />

contact of a finger or stylus on the<br />

glass. Because bending waves are<br />

unaffected by onscreen contaminants<br />

<strong>and</strong> moderate surface damage, DST<br />

touchscreens work reliably for most<br />

public environments <strong>and</strong> applications.<br />

3M Touch Systems<br />

(888) 364-3577<br />

http://solutions.3m.com/wps/<br />

portal/3m/en_us/3mtouchsystems/ts<br />

Booth #438<br />

Texas Digital’s LCD<br />

Outdoor Display<br />

Digital signage is brought outdoors<br />

with the OmniVUE 46" LCD<br />

outdoor display from Texas Digital.<br />

An outdoor-readable, environmentally<br />

sealed display for permanent use in<br />

outdoor venues, the OmniVUE incorporates<br />

LCD technology to deliver<br />

eye-catching information, including<br />

dynamic digital advertising messages,<br />

static images, video files, television<br />

<strong>and</strong> cable feeds. Good visibility in<br />

both daytime <strong>and</strong> nighttime conditions.<br />

Typical applications: bank <strong>and</strong><br />

credit union drive-up lanes, convenience<br />

stores, gas stations, outdoor<br />

concert venues, retail stores, cinemas,<br />

automobile dealerships, restaurants,<br />

theme parks, museums <strong>and</strong><br />

zoos. Usable to distribute information,<br />

deliver marketing messages or<br />

70 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Texas Digital’s OmniVUE 46" LCD<br />

Outdoor Displays<br />

provide news <strong>and</strong> weather updates.<br />

Texas Digital<br />

(800) 693-2628<br />

www.txdigital.com<br />

Booth #656<br />

Minicom Advanced Systems’ Transmitter<br />

Minicom Advanced<br />

Systems’ Transmitter Unit<br />

Minicom Advanced Systems’ transmitter for its DS Vision<br />

3000 digital signage distribution system exp<strong>and</strong>s the<br />

DS Vision’s capabilities, enabling the system to support 1-<br />

to-1 extension in addition to 1-to-many distribution. The<br />

architecture reduces cable clutter. Suitable for distributing<br />

multimedia content to remote screen clusters in places such<br />

as shopping malls, where each store has its own cluster<br />

running separate content. Use the transmitter to connect<br />

a player to a line splitter that then distributes single content<br />

to multiple screens. In another store, do the same thing<br />

with different content. Due to the extension, all players can<br />

be placed together in a single central, secure location.<br />

Minicom Advanced Systems<br />

(908) 486-2100<br />

www.minicom.com<br />

Booth #831<br />

3M Touch Systems’ Dispersive Signal Technology (DST)<br />

Hall Research’s Model UVB1-CP Kit<br />

<strong>February</strong> <strong>2008</strong> 71


DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

AGNPRO’s<br />

miniBox HD<br />

Solo Edition<br />

Atdec’s Telehook<br />

TH-37-63-AWM<br />

Articulated Arm<br />

Wall Mount<br />

Stratacache’s ActiVia<br />

For Media 3.2 Digital<br />

Signage Software<br />

Atdec’s Wall Mount<br />

Atdec’s Telehook TH-37-63-AWM<br />

articulated arm wall mount offers a<br />

37" to 63" flat panel mounting solution.<br />

It allows for a vast range of motion,<br />

including lateral movement, a<br />

180° pan from the wall, an adjustable<br />

tilt of +/-15° <strong>and</strong> a low-profile design<br />

that folds flat against the wall. Its selfcentering<br />

universal mount interface<br />

allows quick <strong>and</strong> easy configuration<br />

of the bracket to match the display’s<br />

mounting hole pattern, saving installation<br />

time. It also features a springsupported<br />

tilting mechanism, making<br />

tilt adjustment a simple, hassle-free<br />

procedure, a strong die-cast aluminum<br />

construction capable of holding<br />

up to 200lb. <strong>and</strong> an integrated cable<br />

management system.<br />

Atdec Pty Ltd.<br />

(888) 718-3689<br />

www.atdec.com<br />

Booth #462<br />

Advantech’s<br />

Signage Player<br />

Adding functionality to its digital<br />

signage portfolio, Advantech’s DSA-<br />

2102V is an industrial-grade fanless<br />

player supporting output up to 720p<br />

resolution. This rugged, reliable<br />

player provides integration of AV content<br />

in single- or multi-zone displays<br />

for digital signage networks. It is not<br />

a PC; it utilizes a Sigma Design<br />

chipset that processes <strong>and</strong> manipulates<br />

video images. This chipset provides<br />

improved graphics performance<br />

in multiple display zones <strong>and</strong> has features<br />

to ensure smooth scrolling text.<br />

Software from multiple vendors is<br />

available for this player platform, including<br />

IAdea <strong>and</strong> Richsource Technology.<br />

Advantech<br />

(408) 519-3800<br />

www.advantech.com<br />

Booth #250<br />

Advantech’s DSA-2102V Fanless 720p Signage Player<br />

Stratacache’s Digital<br />

Signage Software<br />

Stratacache’s ActiVia for Media 3.2,<br />

an updated, more robust version of<br />

its digital signage solution, includes<br />

multi-layering capabilities for singleor<br />

multi-display players, which allows<br />

users to present multiple layers of<br />

digital media content within their digital<br />

displays across the entire network.<br />

ActiVia for Media is a highly optimized,<br />

web-accessible solution for<br />

digital marketing that combines<br />

Stratacache’s content delivery platform<br />

with digital broadcasting technology.<br />

With its multi-layering features,<br />

ActiVia 3.2 can manage the<br />

digital signage lifecycle for multi-layered<br />

playlist creation, distribution <strong>and</strong><br />

monitoring of digital signage networks<br />

containing up to 100,000 concurrent<br />

devices. The process for creating<br />

<strong>and</strong> managing digital media<br />

playlists is made easy. Digital objects<br />

are imported into a secure authenticated<br />

content manager.<br />

Stratacache<br />

(937) 224-0485<br />

www.stratacache.com<br />

Booth #813<br />

Aerva’s Digital<br />

Signage Platform<br />

Aerva’s AerChannel v4 is a scalable,<br />

secure <strong>and</strong> flexible digital<br />

signage platform. Ad Management allows<br />

customers to create their own<br />

advertising networks easily. SMS Security<br />

Alert Activation allows security<br />

officers to create visual alerts <strong>and</strong><br />

messaging during any security event,<br />

all in the field via a cell phone. Central<br />

Interactive Campaign Management<br />

means customers can manage,<br />

monitor <strong>and</strong> measure their interactive<br />

campaigns across their entire network.<br />

Email <strong>and</strong> SMS notification<br />

upon any event in the network. Content<br />

creators have lauded video<br />

podcast, data-driven directory/list<br />

management.<br />

Aerva, Inc.<br />

(877) 777-9910<br />

www.aerva.com<br />

Booth #456<br />

AGNPRO’s HD<br />

Media Player<br />

AGNPRO’s miniBox HD Solo Edition,<br />

a next generation solid-state<br />

media player, delivers full 1080p hidef<br />

video via HDMI, DVI, VGA <strong>and</strong><br />

component video outputs. Compatible<br />

file formats include MPEG1/2/4,<br />

WMV9, H.264 <strong>and</strong> JPEG. St<strong>and</strong>arddefinition<br />

<strong>and</strong> 720p content is also<br />

supported, as is stereo audio.<br />

Onboard Ethernet, USB <strong>and</strong> serial/<br />

RS232 ports provide connectivity.<br />

Weighing less than 2lb., it has no<br />

hard drive, fan or other moving parts,<br />

<strong>and</strong> is good for field reliability. All<br />

onboard software is embedded firmware,<br />

<strong>and</strong> media files are stored on<br />

a removable CompactFlash card in a<br />

secured slot. It has AGNPRO’s “out<br />

of the box” plug-in-<strong>and</strong>-deploy features,<br />

such as automatic looping <strong>and</strong><br />

a user-friendly, browser-based interface<br />

for configuration <strong>and</strong> file upload<br />

via LAN/WAN.<br />

AGNPRO<br />

(212) 647-9080<br />

www.agnpro.com<br />

Booth #151<br />

72 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


<strong>February</strong> <strong>2008</strong> 73


DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

Minicom’s DS Vision 3000 Receiver DCL<br />

Magenta Research’s 4Play Transmitter<br />

Atdec’s Telehook TH-31-55-TC<br />

Ceiling Mount<br />

Atdec’s Ceiling Mount<br />

Atdec’s ceiling mount Telehook<br />

TH-31-55-TC is can support 31"-55"<br />

LCD <strong>and</strong> plasma TVs <strong>and</strong> monitors<br />

up to 132lb. each. Targeted at commercial<br />

<strong>and</strong> professional installers,<br />

architects <strong>and</strong> interior designers looking<br />

for a solution to mount flat panel<br />

displays to a wall or ceiling, it is offered<br />

in a black or white powdercoat<br />

finish that effectively blends with<br />

most commercial interiors. It allows<br />

displays to rotate 360° <strong>and</strong> offers an<br />

adjustable tilt from -5° to +25° <strong>and</strong><br />

features horizontal adjustment of<br />

+/-5°. The telescopic pole allows minimum<br />

distance from ceiling to center<br />

of display 8-11/16" <strong>and</strong> maximum distance<br />

from ceiling of 78¾". Available<br />

in back-to-back configuration.<br />

Atdec Pty Ltd.<br />

(888) 718-3689<br />

www.atdec.com<br />

Booth #462<br />

Provision’s 3D Display<br />

Provision Interactive Technologies is<br />

commencing installation of 3DEO Rewards<br />

Centers in grocery stores. These<br />

become a destination for consumers<br />

where they can have an entertaining<br />

interactive experience in the store <strong>and</strong><br />

then be rewarded with promotions,<br />

sweepstakes <strong>and</strong> coupons for products<br />

<strong>and</strong> services. Using Provision’s Holo<br />

3D floating image display inside the<br />

3DEO Rewards Center, this technology<br />

will be used to advertise all types of<br />

products <strong>and</strong> services within the store.<br />

It comes in large <strong>and</strong> small versions.<br />

The large 3DEO Rewards Center has a<br />

40" holographic display with dual<br />

touchscreens; the small one has a 17"<br />

holographic display with 1 touchscreen.<br />

Holo 3D displays feature digital<br />

streaming images that float in space<br />

without the need for special glasses.<br />

Provision Interactive<br />

Technologies, Inc.<br />

(818) 775-1624<br />

www.provision.tv<br />

Booth #553<br />

Sharp’s Digital Signage<br />

Software Package<br />

Sharp’s Digital Signage Software<br />

Package comprises PN-SS01 digital<br />

signage software <strong>and</strong> optional PN-<br />

SV01 viewer software. The PN-SS01<br />

software enables content to be programmed,<br />

delivered <strong>and</strong> displayed;<br />

the complementary PN-SV01 viewer<br />

software stores content on a USB<br />

flash drive for remote playback on<br />

additional PCs <strong>and</strong> the Sharp “PN”<br />

series of pro LCD monitors. The PN-<br />

SS01 software programs digital posters,<br />

billboards, full-motion video information,<br />

animation, <strong>and</strong> real-time<br />

news <strong>and</strong> weather reports, <strong>and</strong> is<br />

compatible with many multimedia<br />

sources, including movies, flash animations,<br />

audio <strong>and</strong> still images. The<br />

software enables content to be displayed<br />

on a single screen; optional<br />

PN-SV01 viewer software exp<strong>and</strong>s<br />

the capability by displaying different<br />

content at different times <strong>and</strong> to different<br />

audiences.<br />

Sharp Electronics<br />

(201) 529-8200<br />

www.sharplcd.com<br />

Booth #643<br />

Magenta Research’s<br />

Transmitter<br />

Magenta Research’s 1080P/1080i/<br />

720p-ready DVI-D transmitter for DVI<br />

video distribution to between 2 <strong>and</strong><br />

8 DVI displays has 4 CatX outputs,<br />

<strong>and</strong> a Local Monitor Out port can be<br />

used to connect a second transmitter,<br />

providing a total of 8 DVI outputs.<br />

The 4Play transmitter sends the DVI-<br />

D signals via the multiple CatX cables<br />

to Magenta’s Cat’s i HDMI/DVI receivers<br />

up to 300' from the source. Another<br />

feature is the inclusion of<br />

Magenta’s mock-mode DDC functionality,<br />

which allows for a variety of<br />

DDC options for a trouble-free installation.<br />

The transmitter is compatible<br />

with all HD formats, plus VESA video<br />

formats including 1680x1050 <strong>and</strong><br />

1600x1200 resolutions.<br />

Magenta Research<br />

(860) 210-0546<br />

www.magenta-research.com<br />

Booth #429<br />

Philips’ 42" LCD Monitor<br />

Whether used in a network or as<br />

a single public display, the Philips<br />

BDL4231C 42" LCD monitor offers<br />

numerous features for digital signage<br />

applications that must withst<strong>and</strong> the<br />

rigors of heavy usage. Optimized for<br />

public viewing with 1366x768 resolution,<br />

3000:1 dynamic contrast ratio<br />

<strong>and</strong> HDMI inputs for a full digital hidef<br />

connection, it includes an integrated<br />

SmartCard Xpress Slot that<br />

provides added functionality when<br />

coupled with optional card solutions.<br />

To diminish operational costs, it uses<br />

SmartPower technology, which allows<br />

users to control backlight inten-<br />

Provision Interactive Technologies’<br />

3DEO Rewards Center<br />

sity by up to 50%. Wireless Smart-<br />

Loader adds the capability to copy<br />

menu settings from 1 display into<br />

additional displays, ensuring display<br />

uniformity.<br />

Philips Professional &<br />

Business Solutions<br />

(770) 821-3622<br />

www.philips.com/professional<br />

Booth #423<br />

Minicom’s Dual<br />

Cascade Receiver<br />

Minicom Advanced Systems’ Dual<br />

Cascade Receiver (DCL) exp<strong>and</strong>s the<br />

DS Vision 3000 digital signage distribution<br />

system’s capabilities by supporting<br />

star configurations as well as<br />

daisy chains. The DCL, allows cascading<br />

of up to 10 units in a row,<br />

enabling easier positioning of screens<br />

<strong>and</strong> reduced cable clutter. Additionally,<br />

it has 2x the power of a regular<br />

video receiver, allowing use of 2<br />

back-to-back screens on a single unit<br />

while still controlling each screen<br />

separately. The double-port feature<br />

simplifies installation. DS Vision 3000<br />

is a long-range Catx-based distribution<br />

system delivering HD video <strong>and</strong><br />

stereo-audio content to up to hundreds<br />

of plasma/LCD screens up to<br />

2000'.<br />

Minicom Advanced Systems<br />

(908) 486-2100<br />

www.minicom.com<br />

Booth #831<br />

74 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


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the perfect tools to create<br />

a competitive <strong>and</strong> robust<br />

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Your content solution comes to life here.<br />

Welcome to the place where creativity originates, inspiration comes<br />

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Conferences: April 11–17, <strong>2008</strong> Exhibits: April 14 –17, <strong>2008</strong> | Las Vegas Convention Center, Las Vegas, Nevada USA<br />

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Be our guest: use pass code A583 at www.nabshow.com/free<br />

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<strong>February</strong> <strong>2008</strong> 75


DIGITAL SIGNAGE EXPO <strong>2008</strong> NEW PRODUCT SPOTLIGHT<br />

ITSENCLOSURES’ ViewStation Array LG Electronics’ M5201C 52" LCD Monitor X2O Media’s Xpresenter Xe<br />

ITS’ Digital<br />

Signage Enclosure<br />

ITSENCLOSURES’ ViewStation Array<br />

houses up to 6 (3x2) 46" LCD displays.<br />

It can be used for larger<br />

signage needs (rental car garages,<br />

stadiums/arenas, airports, etc.). Built<br />

to appropriate NEMA st<strong>and</strong>ards, it is<br />

suitable for indoor or outdoor applications,<br />

<strong>and</strong> can be configured in a<br />

2x2 or 3x2 orientation to provide flexible<br />

digital signage solutions. It provides<br />

a clear, crisp image that can be<br />

viewed from 15' as well as it can from<br />

50' with hi-res LCD displays that provide<br />

good visibility.<br />

ITSENCLOSURES<br />

(800) 423-9911<br />

www.itsenclosures.com<br />

Booth #353<br />

LG Electronics’<br />

52" LCD Monitor<br />

LG Electronics’ M5201C 52"<br />

widescreen HDTV LCD monitor offers<br />

“Full HD” 1080p resolution for optimal<br />

display capability. With enhanced<br />

l<strong>and</strong>scape <strong>and</strong> portrait applications,<br />

the M5201C offers a variety of largescale<br />

installation options from videowalls<br />

to storefront advertising, providing<br />

a more intense, attention-grabbing<br />

experience. It incorporates a<br />

viewing angle of 178°, a 63mm bezel<br />

<strong>and</strong> features a Tile Mode setting<br />

for 4x4 videowall applications. Using<br />

XD Engine technology, which takes<br />

low-resolution analog signals to near<br />

HD levels, improving detail, enhancing<br />

color <strong>and</strong> reducing signal noise,<br />

the M5201C offers contrast ratios up<br />

to 1600:1, multiple HDMI <strong>and</strong> composite/component<br />

inputs, <strong>and</strong> LG’s<br />

IP-Cast internet-protocol control<br />

technology.<br />

LG Commercial Products<br />

(847) 941-8000<br />

www.lgcommercial.com<br />

Booth #723<br />

X2O Media’s Digital<br />

Signage System<br />

X2O Media’s pre-release version of<br />

the Xpresenter Xe includes everything<br />

required to produce a professional,<br />

single-channel digital signage project<br />

in an intuitive Windows environment.<br />

It diminishes the learning curve associated<br />

with digital signage creation<br />

<strong>and</strong> deployment with point-<strong>and</strong>-click<br />

content creation <strong>and</strong> management. It<br />

features ready-to-use, professionally<br />

designed, customizable “smart”<br />

graphics templates (plus an upgrade<br />

path for purchasing more templates)<br />

<strong>and</strong> multi-resolution, broadcast-quality<br />

video output for l<strong>and</strong>scape <strong>and</strong><br />

portrait displays. It supports near-instantaneous<br />

output, so users can go<br />

seamlessly from content creation to<br />

playout without saving to disk. Because<br />

the templates link to live data<br />

sources such as RSS feeds,<br />

Xpresenter Xe ensures the digital<br />

signage project is constantly <strong>and</strong> automatically<br />

updated.<br />

X2O Media<br />

(514) 987-7557<br />

www.x2omedia.com<br />

Booth #668<br />

Avocent’s<br />

Multipoint Extender<br />

Avocent’s MPX1500 hi-def (HD)<br />

multipoint extender is a new version<br />

of the Emerge MPX that wirelessly<br />

distributes HD content from a single<br />

source to multiple destinations. The<br />

Emerge MPX devices can be deployed<br />

for a variety of enterprise<br />

video applications, but are most commonly<br />

used for digital signage, providing<br />

panels of live information, entertainment<br />

<strong>and</strong> advertising in retail<br />

outlets, theaters, restaurants, airports,<br />

etc. The MPX1500 adds digital audio<br />

functionality as well as exp<strong>and</strong>ed capabilities<br />

for centrally managing these<br />

transmitting <strong>and</strong> receiving devices<br />

over the internet.<br />

Avocent Corp.<br />

(800) 275-3500<br />

www.avocent.com<br />

Booth #529<br />

Teq AV/IT’s Extender<br />

Teq AV/IT’s Twisted Pair Video extender<br />

for digital signage is capable<br />

of taking signals up to 300' of UTP<br />

Cat5 or Cat6 cable. Teq AV/IT offers<br />

numerous ready-to-install kits for<br />

VGA + Audio extension for digital<br />

signage or info-communication systems,<br />

including the basic Qik-Install<br />

Kits for up to 2000' that includes a<br />

transmitter, receiver <strong>and</strong> input cables.<br />

The kits offer an alternative to running<br />

bulky VGA/RGBHV coax cables to<br />

single or multiple plasma/LCD displays<br />

or projectors in applications<br />

such as media distribution, presentation,<br />

training <strong>and</strong> digital signage.<br />

Suitable for schools, universities, colleges,<br />

boardrooms, security, public<br />

places, museums <strong>and</strong> retail stores.<br />

Teq AV/IT<br />

(949) 709-4040<br />

www.teqavit.com<br />

Booth #124<br />

Triveni Digital’s<br />

St<strong>and</strong>alone System<br />

Triveni Digital’s new version of<br />

Ensignia Digital Signage Lobby is a<br />

st<strong>and</strong>alone, self-contained system for<br />

digital signage deployments requiring<br />

just 1 display screen. Integrated with<br />

LG Electronics’ M4210N flat-panel<br />

HDTV LCD display, the system is<br />

suited for installations in regional<br />

banks, convenience stores, wireless/<br />

telco stores, emergency network services<br />

<strong>and</strong> houses of worship, among<br />

others. Lobby supports ad insertion<br />

<strong>and</strong> multiple-quadrant viewing, with<br />

associated playlists for each to view<br />

on the LG monitor. The Media-<br />

Manager software integrated into the<br />

Ensignia suite manages <strong>and</strong> schedules<br />

the digital content over an<br />

Ethernet LAN connection to the<br />

Lobby system that, in turn, controls<br />

the display of digital content onscreen.<br />

The system can be configured<br />

to display live video via IP (digital)<br />

streaming or a set-top box.<br />

Triveni Digital<br />

(609) 716-3500<br />

www.trivenidigital.com<br />

Booth #819<br />

76 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Corn Digital’s Ceres-86V<br />

Network Digital Media Player<br />

Avocent’s MPX1500 High-Definition (HD)<br />

Multipoint Extender<br />

Triveni Digital’s Ensignia Digital Signage Lobby<br />

Omnivex’s Digital<br />

Signage Platform<br />

Omnivex’s Moxie digital signage<br />

platform, based on technologies from<br />

Microsoft, helps improve the process<br />

to develop <strong>and</strong> deploy digital signage<br />

networks. It enables content developers,<br />

network operators <strong>and</strong> marketing<br />

managers to take advantage of advances<br />

in Windows graphics capabilities<br />

<strong>and</strong> network management, <strong>and</strong><br />

tie them directly to real-time information.<br />

Moxie uses the same 3D graphics<br />

engine found in Microsoft Windows<br />

Vista <strong>and</strong> video games. It allows<br />

each display to target messages<br />

to individual viewers based on who<br />

they are, where they are, what they’re<br />

doing <strong>and</strong> what the location has to<br />

offer. Enhanced graphics capabilities<br />

give writers <strong>and</strong> designers additional<br />

latitude for creating content. With<br />

fully scalable graphics, one design fits<br />

many different screen resolutions.<br />

Omnivex Corp.<br />

(905) 761-6640<br />

www.omnivex.com<br />

Booth #649<br />

Hall Research’s<br />

Extension Products<br />

Hall Research Technologies’<br />

UV(X)-16X series routes 16 individual<br />

input signals through a 2RU enclosure<br />

<strong>and</strong> extends them over UTP<br />

cable up to 1000'. The UV1-S-16x<br />

transmits the receiver power <strong>and</strong><br />

video (VGA or component) over UTP;<br />

compatible receivers are required to<br />

convert the UTP signal back to VGA.<br />

The UVA-16x transmits the audio <strong>and</strong><br />

video (VGA or component) over UTP;<br />

compatible receivers are required to<br />

convert the UTP signal back to VGA<br />

<strong>and</strong> audio. Optionally, the transmission<br />

of audio can be replaced by serial<br />

(RS232) in the UV232-16x. Hall<br />

Research can build custom units with<br />

less than 16 outputs or a mix of capabilities,<br />

giving the end user flexibility.<br />

Suitable for digital signage applications<br />

as well as rental <strong>and</strong> staging<br />

venues.<br />

Hall Research Technologies<br />

(714) 641-6607<br />

www.hallresearch.com<br />

Booth #843<br />

Corn Digital’s<br />

Digital Media Player<br />

Corn Digital’s Ceres-86V, a network<br />

digital media player with video<br />

input <strong>and</strong> other graphic contents,<br />

gives end users more flexibility in<br />

their choices of external media inputs.<br />

Hi-def video <strong>and</strong> graphic content can<br />

be uploaded via the internet or<br />

streamed from DVD or other player<br />

devices through the Ceres-86V’s<br />

composite video input. No software<br />

installation is required, <strong>and</strong> there are<br />

no licensing fees for the first 3 years.<br />

Hall Research’s Model UV1-S-16X<br />

Scheduling/Uploading of content can<br />

be done remotely from any PC connected<br />

to the internet <strong>and</strong> at any time<br />

with the username <strong>and</strong> password.<br />

Setup is easy <strong>and</strong> it decodes most<br />

video formats, including MPEG1/2/4,<br />

DivX, WMV <strong>and</strong> AVI. Connection includes<br />

DVI/HDTV, St<strong>and</strong>ard VGA <strong>and</strong><br />

a 10/100 network interface.<br />

Corn Digital<br />

(626) 581-8299<br />

www.corndigital.com<br />

Booth #273<br />

■<br />

Wireless Transmission to Powered Companion System<br />

Phone: 800 . 588 . 0018<br />

Fax: 760 . 631 . 1283<br />

www.TeachLogic.com<br />

<strong>February</strong> <strong>2008</strong> 77


Government Facilities & Public Works<br />

Putting our tax dollars to good use.<br />

By Dan Ferrisi<br />

Although nobody enjoys paying<br />

taxes, we certainly would be lost without<br />

many of the government services<br />

for which those taxes pay. Setting<br />

aside police, firefighters <strong>and</strong> road construction<br />

for a moment, consider such<br />

government facilities <strong>and</strong> public works<br />

as town libraries, hospitals, airports,<br />

courthouses <strong>and</strong> jails. In addition to<br />

those facilities’ self-evident utility, it is<br />

prudent for us to consider the extent<br />

to which audiovisual equipment<br />

supplements the value proposition. As<br />

it turns out, AV usage is high <strong>and</strong> construction<br />

is booming.<br />

Undertaken A Drive<br />

In Davidson County NC, commissioners<br />

have approved a $115,000 expenditure<br />

to design an expansion of<br />

the Denton branch of the county library<br />

system. Last Summer, commissioners<br />

put in place more than $1 million<br />

for the library expansion. The<br />

project is expected to cost about $1.7<br />

million. The expansion will add some<br />

7000 square feet to the 4500-squarefoot<br />

facility. The project will exp<strong>and</strong><br />

the children’s section <strong>and</strong> provide<br />

space for additional computers, leisure<br />

reading <strong>and</strong> a section for teens. A<br />

meeting room also is planned, which<br />

is envisaged as hosting civic clubs,<br />

artists <strong>and</strong> musicians.<br />

In Elkton OR, the Elkton Community<br />

Education Center library, which,<br />

at this writing, is only a shell of a<br />

building, soon will be a state-of-the-art<br />

community gathering place. Construction<br />

commenced in late September<br />

<strong>and</strong> currently st<strong>and</strong>s at 60% complete.<br />

The new building will boast a commercial<br />

kitchen, a media center, a storage<br />

room <strong>and</strong> a patio. The facility will have<br />

a full technological complement, not<br />

currently available at the center.<br />

There will be a row of computers for<br />

public use, a large drop-down screen<br />

<strong>and</strong> projector, new TVs on the walls,<br />

an electric fireplace, a small stage <strong>and</strong><br />

an audio system. The library also will<br />

offer wireless internet access for those<br />

with their own laptops.<br />

The 4200-square-foot structure’s construction<br />

has been funded largely by donations<br />

<strong>and</strong> grants. The project will cost<br />

nearly $400,000 at the end of the day.<br />

It is up to the people of Saugeen<br />

Shores, Ontario, Canada, to help pay<br />

for the expansion project at the Port<br />

Elgin branch of the Bruce County Library.<br />

A fundraising campaign officially<br />

has been launched. The $1.2<br />

million project encompasses a 3500-<br />

square-foot addition west of the current<br />

library, a fully independent elevator,<br />

multi-purpose room <strong>and</strong> streetlevel<br />

access. The town already has a<br />

$731,000 grant. Added to money<br />

raised to date, the project committee<br />

has about $850,000, with a goal to<br />

raise the remaining $350,000 via individual<br />

<strong>and</strong> corporate donations. The<br />

intention is to start construction by<br />

Spring <strong>2008</strong>.<br />

‘World-Class Library’<br />

In Park County WY, ground has<br />

been broken for a nearly $6 million<br />

library project. Brief speeches commemorated<br />

the commencement of<br />

a remodeling project that will bring to<br />

the area what has been called a<br />

“world-class library,” expected to open<br />

in August <strong>2008</strong>.<br />

In Pennsylvania, ground has been<br />

broken for construction of a new<br />

Scottdale Library. Fundraising for the<br />

building started in 2005. The new<br />

building will cost more than $1 million.<br />

The expense of furnishings <strong>and</strong><br />

the l<strong>and</strong>scaping will be added. Construction<br />

will persist for eight months.<br />

Envisioned as a community hub, the<br />

facility will have meeting rooms.<br />

In Columbus OH, Nationwide Children’s<br />

Hospital has a brighter, <strong>and</strong> bigger,<br />

future. The cornerstone of the plan<br />

is a new 12-floor main hospital building,<br />

encompassing 700,000 square feet<br />

(a 200,000-square-foot increase from<br />

original plans). Construction is scheduled<br />

to begin this year, with completion<br />

in 2012. When completed, Nationwide<br />

Children’s Hospital is expected to be<br />

the second largest pediatric hospital<br />

<strong>and</strong> research center in the US. The<br />

campus master plan <strong>and</strong> new main hospital,<br />

currently valued at more than<br />

$800 million, will add more than one<br />

million square feet of clinical <strong>and</strong> research<br />

space to the existing two-mil-<br />

78 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


lion-square-foot downtown campus.<br />

Current plans for the new hospital<br />

include private patient rooms, designed<br />

with a family zone that includes<br />

enhanced sleeping accommodations<br />

for parents, exp<strong>and</strong>ed personal space,<br />

private showers <strong>and</strong> internet access;<br />

a patient zone with hidden medical<br />

equipment, individual room temperature<br />

control <strong>and</strong> patient entertainment<br />

systems; <strong>and</strong> a care-giver zone with<br />

electronic medical records, state-ofthe-art<br />

monitoring <strong>and</strong> access to all<br />

necessary patient-care technology.<br />

When combined with renovation of<br />

existing facilities, the new main hospital<br />

will create a total estimated capacity<br />

of 460 beds.<br />

Moves To Consolidate<br />

In Gainesville GA, Northeast Georgia<br />

Health System is making moves to<br />

consolidate nearly the entirety of its<br />

outpatient testing into one location.<br />

Ground has been broken on an imaging<br />

center, <strong>and</strong> completion is anticipated<br />

in <strong>February</strong> 2009. The $23 million<br />

project has grown broader in<br />

scope compared to original plans.<br />

“Medical Park 1” will be a three-story<br />

facility, with the first floor (30,000<br />

square feet) outfitted for imaging services<br />

<strong>and</strong> the other two floors, comprising<br />

56,000 square feet, rentable as<br />

medical office space. The medical<br />

center’s central campus is undergoing<br />

a substantial expansion, with the<br />

nearly $200 million North Patient<br />

Tower <strong>and</strong> $50 million Women &<br />

Children’s Pavilion currently undergoing<br />

work.<br />

In Tucson AZ, University Medical<br />

Center (UMC) will open the city’s first<br />

children’s hospital, seeded from a $15<br />

million donation. The facility, to be<br />

dubbed Diamond Children’s Medical<br />

Center, will take up the top three<br />

floors (roughly 100,000 square feet) of<br />

a six-floor structure being built at<br />

UMC. The facility also will house<br />

UMC’s new emergency department<br />

<strong>and</strong> trauma center. The children’s<br />

hospital comes with a price tag of $55<br />

million <strong>and</strong> will open in Spring 2010.<br />

In Houston TX, the largest medical<br />

center in the world is looking to exp<strong>and</strong>!<br />

The Texas Medical Center is<br />

undergoing the most substantial construction<br />

in its history, with scheduled<br />

projects through 2014 to cost in excess<br />

of $7 billion. Most of the new<br />

construction will be for patient-care<br />

facilities, with the balance dedicated<br />

to research <strong>and</strong> office space. Amazingly,<br />

the medical center’s square footage<br />

already exceeds the total square<br />

footage of downtown buildings in El<br />

Paso, Ft. Worth <strong>and</strong> San Antonio combined.<br />

Erecting new hospitals, research<br />

labs, clinics <strong>and</strong> other facilities<br />

will lead to more jobs, exp<strong>and</strong>ing the<br />

current 73,000-person work force by<br />

more than 30,000 by 2014.<br />

Finally Unveiled<br />

In Exeter NH, Exeter Hospital has<br />

unveiled a new space connected to its<br />

expansion as the new cardiology unit<br />

opened. The hospital has moved all<br />

cardiology services to a new space on<br />

the second floor. The unit houses the<br />

Cath Lab, Echo cardiology, cardiac<br />

stress testing, EKG, Vascular ultrasound<br />

<strong>and</strong> Nuclear medicine.<br />

In Big Spring TX, Howard County<br />

officials are hoping to get proceeds<br />

from more than $11.5 million in bonds<br />

to finance a new jail, for which construction<br />

would commence in March.<br />

A construction firm has told the<br />

county it could be done in nine<br />

months, if all goes well. The county’s<br />

1950s-era vintage jail was under threat<br />

of closure by the Texas Commission<br />

on Jail St<strong>and</strong>ards.<br />

Open-Space Premium<br />

In Indianapolis IN, construction<br />

workers have finished placing glass<br />

panels on the new Indianapolis Airport<br />

terminal’s entrance. The more than $1<br />

billion airport terminal is scheduled to<br />

open in about a year. In the interior,<br />

the ticketing area is coming into form.<br />

Behind the ticket area, a large open<br />

space, dubbed civic plaza, a 200-foot<br />

diameter circle, will serve as a meeting<br />

place for the public <strong>and</strong> travelers.<br />

A premium was placed on open space,<br />

with the 100-foot-wide concourses<br />

boasting moving walkways.<br />

In Springfield MO, construction of<br />

Springfield-Branson National Airport’s<br />

new terminal is progressing as<br />

planned. If everything continues to go<br />

well, the Midfield Terminal on the<br />

west side of the main runway should<br />

be operational in early 2009. The new<br />

terminal will have 10 gates; however,<br />

there is room to have as many as 60<br />

gates, if needed.<br />

Top-Down Redesign<br />

In Shawnee Mission KS, the<br />

Leawood Pioneer Library’s size will be<br />

nearly doubled. Plans encompass completely<br />

redesigning the interior <strong>and</strong> an<br />

additional 8000 square feet made with<br />

“green” building supplies. In 2006, the<br />

library had slightly more than $5 million<br />

approved to exp<strong>and</strong> its 11,000<br />

square feet of space. The project was<br />

scheduled to commence in Fall <strong>2008</strong>.<br />

However, inflation has boosted the<br />

price tag by $625,000. The added<br />

square footage will be on the building’s<br />

east side, providing space for a meeting<br />

room. The current building will get<br />

an overhaul, as well. The library will<br />

close this year in the Fall in preparation<br />

for a Fall 2009 reopening.<br />

In Carlinville IL, officials with<br />

Carlinville Area Hospital, a 25-bed,<br />

critical-access facility that provides<br />

myriad inpatient <strong>and</strong> outpatient services,<br />

want to commence construction<br />

this year on a new hospital costing<br />

about $27 million to replace the current<br />

space. The hospital was erected<br />

in the early 1950s <strong>and</strong> would require<br />

thorough renovation to stay operational;<br />

this, it turns out, would be only<br />

marginally less expensive than constructing<br />

a new facility.<br />

Remember some of these facilities<br />

as you head to the post office on April<br />

15, <strong>and</strong> enjoy the technical complement<br />

sure to accompany public works<br />

of the present <strong>and</strong> future. ■<br />

<strong>February</strong> <strong>2008</strong> 79


COMPILED BY DAN FERRISI<br />

Rio Vista Goes With Electro-Voice<br />

The Rio Vista Recreation Center (Peoria AZ) is a new complex combining<br />

modern architecture with contemporary AV technology. The center<br />

includes meeting rooms, high-tech classrooms, a child-care facility <strong>and</strong><br />

an adventure center filled with computers <strong>and</strong> video games. Active adults<br />

<strong>and</strong> children can choose from a variety of fitness activities. The center<br />

also boasts a rock-climbing wall, two racquetball courts, a gymnasium,<br />

a basketball court, weight room, aerobics <strong>and</strong> dance rooms, <strong>and</strong> a large,<br />

convertible multi-purpose room.<br />

The level of AV performance is high, due to the fully integrated systems<br />

designed <strong>and</strong> installed by Level 3 Audio Visual (Mesa AZ). Its system<br />

specs feature a variety of Electro-Voice EVID loudspeakers, along with<br />

CDP series paging horns. “The EVID family’s streamlined styling was a<br />

perfect fit for the center’s contemporary look, helping to maintain the<br />

architectural vision while delivering superior quality audio throughout the<br />

complex,” commented Level 3’s Jeremy Elsesser.<br />

Drawing from an extensive range of professional-grade install speakers,<br />

Level 3 selected EVID 4.2T <strong>and</strong> 6.2T surface-mounted speakers, whose<br />

architecture-friendly lines have made them popular, <strong>and</strong> EVID C8.2LP<br />

(low profile) <strong>and</strong> C8.2HC (high ceiling) recessed ceiling speakers.<br />

Surface-mounted EVID 4.2Ts are positioned throughout the facility, including<br />

12 units in the large, convertible multi-purpose room. Larger EVID<br />

6.2Ts are used for paging in the second floor common area. Paging was<br />

required in the gymnasium, so Level 3 installed EV CDP-848AT paging<br />

horns on a quad mount configuration, ensuring a full, balanced sound<br />

distribution in an acoustically challenging space. The racquetball court<br />

installation features music playback capability via four EVID 8.2HC highceiling<br />

speakers <strong>and</strong> a recessed control panel with volume control <strong>and</strong><br />

iPod input. C8.2LPs are installed in the classrooms <strong>and</strong> adventure center<br />

spaces.<br />

AirMedia, DT Research Partner At Airport<br />

AirMedia Group Inc., operator of the largest digital media network in China<br />

dedicated to air travel advertising, <strong>and</strong> DT Research, Inc., have deployed<br />

the WebDT Signage System in the Beijing Capital International Airport.<br />

[Editor David Silverman referenced this project in “Wavelength,” January.]<br />

Advertisers can purchase advertising time slots from AirMedia <strong>and</strong><br />

their advertisements will be shown to airport passengers <strong>and</strong> visitors on<br />

high-definition LCD screens through DT Research’s WebDT Signage<br />

System.<br />

The Beijing Capital International Airport is the ninth busiest airport in the<br />

world <strong>and</strong> served almost 50 million passengers in 2006. This year, the<br />

airport will accommodate travelers who come to Beijing for the <strong>2008</strong><br />

Summer Olympics. Five hundred thirty-eight digital frames powered by<br />

DT Research’s WebDT Signage System have been installed in the airport.<br />

AirMedia is installing additional WebDT-powered digital frames in<br />

other major airports.<br />

“With Beijing hosting the upcoming Olympic Games, the Beijing Capital<br />

International Airport will house one of the most desirable audience groups<br />

that advertisers desire to reach in <strong>2008</strong>,” said Xiaoya Zhang, director<br />

<strong>and</strong> president of AirMedia. “We want to ensure that our airport advertising<br />

is delivered through a state-of-the-art system that could effectively<br />

<strong>and</strong> securely manage dynamic content remotely….”<br />

“Our digital signage system allows AirMedia quickly <strong>and</strong> easily to change<br />

the content that is viewed on each digital frame,” said Dr. Daw Tsai,<br />

president of DT Research. “This gives advertisers the flexibility to promote<br />

different products or services each day <strong>and</strong> target specific audiences.<br />

This dynamic content management system, combined with the<br />

ability to reach an attractive audience group in a captive environment<br />

in the airport, provides advertisers with a powerful tool to reach targeted<br />

audiences.”<br />

Wlodek Sielski Dies<br />

Wlodek Sielski, of AuviTran SARL, died on<br />

December 29, following a seven-month<br />

battle with cancer. Born in Pol<strong>and</strong>, Sielski<br />

pursued a university education in electronics<br />

but, soon after, found himself as the<br />

touring sound engineer for the country’s top<br />

“communist-era” rock b<strong>and</strong>, traveling all<br />

over the Soviet Union, including being<br />

treated to such privileges as regular travel<br />

on the “Concordski.”<br />

With the relaxation in restrictions, Sielski<br />

later chose to settle in the Netherl<strong>and</strong>s <strong>and</strong><br />

began sound design <strong>and</strong> engineering for one of the country’s major theaters.<br />

In the late ’80s, he moved to the UK, where he engineered for<br />

national broadcasters including Sky TV.<br />

Choosing to capitalize on his broadcast experience, Sielski took a career<br />

shift from engineering to sales <strong>and</strong> began to distribute Digigram<br />

products in the UK. This was the start of a business relationship that,<br />

ultimately, saw Sielski head up business development at Digigram<br />

France, developing customers <strong>and</strong> opportunities for the br<strong>and</strong>, as well<br />

as becoming a director of its Asian subsidiary.<br />

It was at Digigram that Sielski met Yves Ansade <strong>and</strong> Jeremie Weber,<br />

with whom he created the spinout AuviTran. In addition to his work at<br />

AuviTran, Sielski consulted on development projects at Fostex Japan<br />

<strong>and</strong> K&H Germany.<br />

Sielski is survived by his wife, Fiona, <strong>and</strong> two children, Poppy <strong>and</strong> Liam.<br />

Steve Kusiciel Dies<br />

Steve Kusiciel, a long-time employee of<br />

Gepco International, has died. Kusiciel’s<br />

friendship with the founder of Gepco, Gary<br />

Geppert, started while both were employed<br />

at Paragon Studio.<br />

They worked together later at Streeterville<br />

Studios. In 1991, their friendship turned<br />

into a business relationship when Geppert<br />

asked Kusiciel to join the Gepco team on<br />

80 <strong>Sound</strong> & <strong>Communications</strong>For more information about these companies, go to www.bluebookonline.net www.sound<strong>and</strong>communications.com


Make Acoustics Part of Your Scope<br />

a full-time basis. As the company exp<strong>and</strong>ed <strong>and</strong> formed additional divisions,<br />

Kusiciel took on more responsibilities for the design, installation<br />

<strong>and</strong> maintenance of much of the factory’s manufacturing <strong>and</strong> processes.<br />

Kusiciel soon became a key component in Gepco’s operations, taking<br />

on lead responsibilities for the company’s IT <strong>and</strong> test <strong>and</strong> measurement<br />

systems.<br />

“Along with being a close friend, Steve was a part of the company’s foundation,<br />

a welcoming presence in the workplace <strong>and</strong> a knowledgeable<br />

asset to the team,” said Geppert. “Regardless of how busy he was, Steve<br />

always made time for friends <strong>and</strong> co-workers. He was a natural teacher,<br />

ready to share his knowledge with anyone who asked. Steve will be<br />

deeply missed by all who knew him.”<br />

Become an authorized RPG contractor<br />

Diffusion, Absorption, Optimized Canopies & Towers<br />

RPG Diffusor Systems, Inc.<br />

www.rpginc.com 301-249-0044<br />

DI Equips Technologically Savvy School<br />

Students at the University of Maryl<strong>and</strong> School of Pharmacy returned to<br />

a technologically savvy school this Fall. For two months, Design & Integration<br />

(DI) was busy upgrading the school’s audiovisual system in the<br />

Pharmacy Learning Center with new projectors, screens,<br />

videoconferencing, wireless microphone systems <strong>and</strong> more. The new<br />

systems were designed by Convergent Technologies Design Group, <strong>and</strong><br />

can be found in two lecture rooms <strong>and</strong> a master control room.<br />

The two lecture rooms are set up similarly <strong>and</strong> are used primarily by professors<br />

<strong>and</strong> faculty. Lecture room 108, located in the Distance Learning<br />

Center, features three Epson projectors, three motorized projection<br />

screens, two Panasonic 65-inch plasma displays <strong>and</strong> a Tannoy distributed<br />

loudspeaker system. There is also a T<strong>and</strong>berg videoconferencing<br />

system with three Sony cameras: two in the front of the room <strong>and</strong> one<br />

in the back. There are a variety of AV inputs, a wireless microphone system,<br />

a Williams assistive-listening system <strong>and</strong> a custom lectern housing<br />

a SMART Technologies 17-inch Sympodium display, an annotation<br />

device that allows digital ink to be placed on a computer screen with an<br />

interactive pen.<br />

Lecture room 120, in the Pharmacy Hall, contains one projector, a rear<br />

camera, <strong>and</strong> annotation capabilities similar to room 108. Both rooms are<br />

controlled by Crestron control panels, located in the lecterns.<br />

The master control room has the ability to control both rooms. Although<br />

the rooms are not in close proximity to the master control room, fiberoptic<br />

lines make sending <strong>and</strong> receiving audio, video <strong>and</strong> control information<br />

signals possible.<br />

CALENDAR<br />

March<br />

EHX Spring <strong>2008</strong><br />

March 11-15<br />

Orl<strong>and</strong>o FL<br />

EH Publishing, Inc.<br />

(508) 663-1500<br />

www.ehxweb.com<br />

MusikMesse Pro Light + <strong>Sound</strong><br />

March 12-15<br />

Frankfurt, Germany<br />

Messe Frankfurt, Inc.<br />

(770) 984-8016<br />

musik.messefrankfurt.com/<br />

frankfurt/en<br />

Telepresence World <strong>2008</strong><br />

March 18-19<br />

London, Engl<strong>and</strong><br />

Hemisphere Expo Services<br />

(970) 879-8140<br />

www.telepresenceworld.com/london<br />

GlobalShop <strong>2008</strong><br />

March 18-20<br />

Chicago IL<br />

Nielsen Business Media<br />

(770) 569-1540<br />

www.globalshop.org/<br />

globalshop/index.jsp<br />

April<br />

FOSE<br />

April 1-3<br />

Washington DC<br />

1105 Government Information Group<br />

(800) 791-3673<br />

www.fose.com<br />

ISC West <strong>2008</strong><br />

April 2-4<br />

Las Vegas NV<br />

Security Industry Association<br />

(866) 817-8888<br />

www.iscwest.com<br />

For more information about these companies, go to www.bluebookonline.net<br />

<strong>February</strong> <strong>2008</strong> 81


Verrex One Of NJ’s Top Family Businesses<br />

Verrex Corp. was honored<br />

as a top finalist at<br />

Fairleigh Dickinson<br />

University’s 2007 New<br />

Jersey Family Business<br />

of the Year<br />

Awards. The annual<br />

event, held since<br />

1992, recognizes the<br />

significant economic<br />

<strong>and</strong> community contributions<br />

made by New<br />

Jersey’s finest family<br />

businesses <strong>and</strong> honors<br />

those whose innovative<br />

strategies <strong>and</strong><br />

practices have made a<br />

positive impact on the<br />

state.<br />

From left: Glenn Berry; Thomas Berry, Jr.;<br />

Thomas Berry, Sr.<br />

Verrex was honored for the company’s contributions to various civic organizations,<br />

including the Boy Scouts of America. The company was also<br />

recognized for its role in New Jersey’s state history, including audiovisual<br />

projects completed for some of the Garden State’s most recognizable<br />

l<strong>and</strong>marks.<br />

emebaVet Installs 250-Location Veterinary Clinic Network<br />

We Three Multimedia, a Gnoasis, Inc., company, has contracted with<br />

emebaVet, LLC, a California-based digital signage network operator, to<br />

install a 250-location digital signage network in veterinary hospitals across<br />

the US. After closely researching every digital signage platform available,<br />

emebaVet chose We Three Multimedia, a Scala Certified Partner.<br />

The decision to choose Scala was based on a robust architecture that<br />

provides stability, versatility <strong>and</strong> scalability.<br />

The 250-veterinary-location contract includes a large NEC 1020 LCD in<br />

the lobby of each veterinary hospital. The content consists of entertainment,<br />

education, news <strong>and</strong> weather, public service <strong>and</strong> commercial announcements.<br />

In addition, each location runs custom, personalized content for the hospital.<br />

The most important feature to set emebaVet apart from others in<br />

the industry is the fact that it is running its network in high definition.<br />

Everything created for the network by emebaVet is produced in HD 720p<br />

resolution.<br />

Telex RTS Raises The Bar For EOC<br />

A new RTS ADAM (Advanced Digital Audio Matrix featuring RVON-8<br />

VOIP interface) matrix system installation at the City of Houston Emergency<br />

Operations Center has raised the bar for mission-critical communications<br />

in EOC applications.<br />

The heart of a flexible <strong>and</strong> user-friendly VOIP-based intercom system<br />

that links the Houston EOC with all appropriate city, regional <strong>and</strong> federal<br />

departments <strong>and</strong> agencies, the ADAM system was supplied <strong>and</strong> installed<br />

by Bill McKee of Broadcast Technical Services, with manufacturer<br />

support from Britt Bowers of Telex RTS. As Terry Moore, who manages<br />

the systems at Houston EOC, said, the one word that best describes<br />

this installation is “interoperability.”<br />

The City of Houston EOC h<strong>and</strong>les everything from local 911 dispatching<br />

to city, county, state <strong>and</strong> federal emergency services.<br />

Moore supervised the purchase of an ADAM 96x96 matrix with RJ12<br />

breakout panels, along with 45 RTS keypanels (primarily the KP-832)<br />

<strong>and</strong> PH88R5 lightweight single-sided headsets. Also interfaced to the<br />

system are 36 channels of two-way radios, audio from TV feeds <strong>and</strong> Telex<br />

RTS TIF-2000 analog to digital telephone interfaces. Now, users wearing<br />

a headset at their keypanel can answer <strong>and</strong> make phone calls, communicate<br />

with personnel in the field on two-way radios, <strong>and</strong> monitor local<br />

<strong>and</strong> national news feeds, from a single position, all while maintaining<br />

contact with other groups at the EOC.<br />

“ADAM-EDIT functionality allows us to reassign the position without<br />

moving any equipment,” Moore continued. “Because the nature of our<br />

business is dealing with the unexpected, this level of versatility <strong>and</strong> flexibility<br />

is a great advantage.”<br />

Harris Digital Signage’s Single-Vendor Approach<br />

Harris Digital Signage enables customers to work with a single vendor<br />

that can provide all the capabilities needed for creating, scheduling, distributing,<br />

playing <strong>and</strong> reporting of live video <strong>and</strong> graphical content. Users<br />

can acquire or create digital content <strong>and</strong> manage it throughout the<br />

entire delivery chain, from a central site, from remote locations or from<br />

within any site or store. Complex ad-based campaigns can be scheduled<br />

<strong>and</strong> managed, with reports automatically generated, as content from<br />

multiple sources is delivered to multiple displays. Harris Digital Signage<br />

solutions include InfoCaster Creation Station content development tools<br />

<strong>and</strong> InfoCaster Player content playback devices. Harris Digital Signage<br />

solutions support the same HDTV video <strong>and</strong> graphics technology, as well<br />

as media asset management, automation, scheduling, <strong>and</strong> traffic <strong>and</strong> billing<br />

systems, used daily to manage advertiser-supported broadcast operations.<br />

InfoComm Named Fastest-Growing Association Trade Show<br />

InfoComm International has the fastest-growing association-owned trade<br />

show, according to Tradeshow Week. The 2007 Fastest 50 Trade Shows<br />

are based on total net square footage growth <strong>and</strong> the percentage of<br />

growth from 2004 to 2006. In this timeframe, InfoComm grew from 647<br />

exhibitors in 319,680 net square feet of exhibit space in 2004, to 770<br />

exhibitors in more than 432,602 net square feet, reflecting a 35% increase<br />

in dem<strong>and</strong> for space <strong>and</strong> 19% more exhibitors. InfoComm ’07, held in<br />

82 <strong>Sound</strong> & <strong>Communications</strong>For more information about these companies, go to www.bluebookonline.net www.sound<strong>and</strong>communications.com


Anaheim CA, was the biggest trade show in the history of the industry,<br />

with 861 exhibitors occupying 496,000 net square feet of paid exhibits,<br />

special events <strong>and</strong> demo meeting space.<br />

Henderson State University Installs Technomad<br />

Henderson State University in Arkansas has installed eight Technomad<br />

weatherproof outdoor speakers at Carpenter-Haygood Stadium, home of<br />

the Henderson State Reddies, a Division II football team. The new loudspeakers,<br />

first used at the September 20 home opener, replaced an antiquated<br />

horn system <strong>and</strong> improved voice <strong>and</strong> music intelligibility at the<br />

10,000-seat stadium.<br />

The university purchased six Technomad Berlin 15/H Install loudspeakers<br />

<strong>and</strong> two Technomad Paris 616 loudspeakers. It also purchased two<br />

PA racks filled with new mixers, amplifiers, signal processors <strong>and</strong> other<br />

equipment. Four of the Berlin 15/H Install loudspeakers are installed on<br />

the press box above the home bleachers, with the other two on poles<br />

next to the visitor bleachers. The Paris 616 loudspeakers are installed<br />

lengthwise on the ceiling of the press box overhang to provide a direct<br />

audio source to the expensive alumni seats underneath. Henderson State<br />

University purchased all the equipment <strong>and</strong> products through Troxell <strong>Communications</strong>.<br />

“The Technomad Berlin <strong>and</strong> Paris loudspeakers blend exceptionally well,<br />

to the point that it sounds like one enormous loudspeaker covering the<br />

entire stadium,” said Jim Wilhelm, multimedia specialist for Henderson<br />

State University. “We positioned the four Berlins on the press box so<br />

the middle two are pointing straight ahead <strong>and</strong> the far left <strong>and</strong> right loudspeakers<br />

are at a 45-degree angle. I wanted to ensure that those seated<br />

in the far upper corners are hearing the same quality as those at dead<br />

center. And, while the Berlins are still audible from under the press box,<br />

the Paris loudspeakers provide a more personal audio source for the<br />

alumni who pay for those seats.”<br />

Hersheypark’s Boardwalk Experience Includes Community<br />

One of America’s oldest amusement parks, Hersheypark, turned 100 last<br />

year. Opened in 1907 by chocolatier <strong>and</strong> industrialist Milton Hershey,<br />

the original Hershey Park was built as a private park for his employees<br />

<strong>and</strong> their families. In the 1920s, the park began an expansion program<br />

that continues to this day, including a renovation <strong>and</strong> rechristening, with<br />

Hersheypark now offering more than 60 rides <strong>and</strong> attractions within its<br />

more than 110 acres.<br />

The latest addition is The Boardwalk, built in the style of classic oceanside<br />

boardwalks <strong>and</strong> offering something for everyone, from toddler pools <strong>and</strong><br />

placid swimming to a wave pool <strong>and</strong> high-adrenaline cyclone water slide.<br />

To enhance the beachside experience, several hundred tons of s<strong>and</strong> were<br />

trucked in to surround the Boardwalk, which me<strong>and</strong>ers through the site.<br />

<strong>Sound</strong>s of the 1950s, ’60s <strong>and</strong> ’70s entertain beachgoers, courtesy of a<br />

distributed audio system designed by Clair Brothers Systems of Lititz<br />

PA <strong>and</strong> featuring several Community Professional Loudspeakers R.5-66TZ<br />

two-way full range speakers, powered by QSC 70V amplification. A Biamp<br />

AudiaFlex system h<strong>and</strong>les loudspeaker processing <strong>and</strong> zoning tasks.<br />

As Clair Brothers’ Dean Wiltsie explained, “There are a number of very<br />

large areas that need coverage, <strong>and</strong> the Community loudspeakers are<br />

great for getting sound 40 or 50 yards away. And they can deliver intelligibility<br />

even over all the background noise, which is great for general<br />

announcements <strong>and</strong> critical in emergency situations.”<br />

TV Magic Engineers, Installs In Mission Viejo<br />

Broadcast systems integrator TV Magic is providing engineering <strong>and</strong> installation<br />

services for the 13,000-square-foot expansion of the Norman<br />

P. Murray Community <strong>and</strong> Senior Center in Mission Viejo CA, accommodating<br />

the community’s needs for meeting <strong>and</strong> event space. The new<br />

AV facilities installed by TV Magic within the community center’s new<br />

wing provide flexible multimedia display <strong>and</strong> presentation capabilities<br />

within the multipurpose <strong>and</strong> meeting rooms.<br />

“The expansion of the Norman P. Murray Community <strong>and</strong> Senior Center<br />

provides needed local space for meetings <strong>and</strong> business functions while<br />

also giving us the opportunity to increase the programming we offer to<br />

area residents,” said David Cendejas, senior management analyst at the<br />

city of Mission Viejo <strong>and</strong> project manager for the expansion. “TV Magic<br />

has been very involved throughout the process <strong>and</strong> has helped us to underst<strong>and</strong><br />

our options <strong>and</strong> what kind of equipment we would need to consider.<br />

The company has delivered quality work <strong>and</strong> equipment in previous<br />

installations for the city, <strong>and</strong> we’re very excited about seeing this<br />

project completed.”<br />

The community center’s multipurpose room features a stage for performances<br />

<strong>and</strong> concerts, <strong>and</strong> also is equipped with a large display screen<br />

for a variety of video <strong>and</strong> computer-generated presentations. The mul-<br />

For more information about these companies, go to www.bluebookonline.net<br />

<strong>February</strong> <strong>2008</strong> 83


COMPILED BY DAN FERRISI<br />

tipurpose space also can be split into two distinct areas to suit smaller<br />

events, <strong>and</strong> TV Magic is installing an audio system that enables use of<br />

the area in single- <strong>and</strong> independent split-room configurations. Each of the<br />

two additional meeting rooms is equipped with a display screen <strong>and</strong> audio<br />

system. Monitors are installed in the lobby to keep visitors current on<br />

city information <strong>and</strong> events, as well as programming at the facility.<br />

NSCA Breaks Down Business Trends<br />

Manufacturers, distributors <strong>and</strong> systems integrators all have their own<br />

ways of doing business. Each has its own “channel” to deliver goods<br />

<strong>and</strong> services. And each depends on other channels to pave the way for<br />

their own success. The sales force, though perhaps often overlooked,<br />

is a key player in this interconnected world of supply <strong>and</strong> dem<strong>and</strong>. The<br />

National System Contractors Association’s (NSCA) Q4 Market Intelligence<br />

Briefing (MIB) delivers key findings on channel trends <strong>and</strong> issues. The<br />

96-page report showcases the importance of sales in the systems contracting<br />

industry.<br />

Manufacturers report they employ a nearly equal combination of a direct<br />

sales force <strong>and</strong> independent sales representatives. Their three top<br />

channels for distribution include systems integrators/contractors, audiovisual<br />

integrators <strong>and</strong> audio/music retailers. In addition, manufacturers<br />

say they now have, or soon plan to add, headquarters-based sales <strong>and</strong><br />

marketing staffs <strong>and</strong> field support staff.<br />

Distributors say their top three channels are systems/integrators, audio<br />

<strong>and</strong> music retailers, <strong>and</strong> AV integrators. Representatives <strong>and</strong> distributors<br />

point to their product line expertise, their skill directing end-user<br />

questions to distributors <strong>and</strong> their experience providing marketing intelligence<br />

to their primary manufacturers.<br />

For their part, systems integrators prefer purchasing directly from<br />

manufacturer’s sales representatives or from independent sales reps who<br />

h<strong>and</strong>le multiple products. When making purchasing decisions, systems<br />

integrators home in on three questions: (1) Does the product meet my<br />

needs? (2) Is the product reliable? (3) Does the product deliver highperformance<br />

quality? ■<br />

<strong>Sound</strong> & <strong>Communications</strong>’<br />

The commercial systems integration industry’s first <strong>and</strong> only streaming<br />

video webcast.<br />

This month: “House of Worship AV Applications” featuring David Lee<br />

Jr., PhD, a systems integrator <strong>and</strong> licensed minister, along with Pastor<br />

Robb Hawks, a tech-savvy worship leader involved in constructing a<br />

300,000-square-foot church complex. Topics covered include assistivelistening<br />

options <strong>and</strong> how best to work with worship leaders.<br />

Next month: “White Space’s Future” defines the eponymous issue <strong>and</strong><br />

addresses how it might affect integrators’ businesses. Shure Inc.’s Chris<br />

Lyons, part of an industry group actively addressing “white spaces” on<br />

Capitol Hill, interacts with Mark Fritz, systems engineer with ESCO <strong>Communications</strong>,<br />

Inc. They also address related technologies <strong>and</strong> short- <strong>and</strong><br />

long-term consequences of the issue.<br />

To view these broadcasts, visit www.sound<strong>and</strong>communications.com <strong>and</strong><br />

click on the VIEWpoint link. New shows are uploaded twice monthly<br />

A. Jordan<br />

G. Schafer<br />

M. Yalamuri<br />

F. Sabella<br />

L. Rosen<br />

B. Langlois<br />

K. Horlbeck<br />

Renkus-Heinz has hired Art Acuna as assistant<br />

engineer…Eastern Acoustic Works has appointed<br />

Andy Jordan to the Application Support<br />

Group…Vicon Industries has appointed Dennis<br />

Martinez as territory manager for middle <strong>and</strong> southern<br />

California…Sam Losar has joined C-nario as general<br />

manager of the US operation…Gary Schafer has<br />

joined AMX as VP of regional sales for the central<br />

US…Manju Yalamuri has joined Dascom Systems<br />

Group as VP of engineering. Additionally, Frank<br />

Sabella has joined Dascom as eastern Wisconsin representative<br />

<strong>and</strong> Rich Egger h<strong>and</strong>les the Nebraska<br />

region…Dennis Manes, RCDD, has been selected as<br />

B. Mungo<br />

A. Armstrong<br />

F. Frombach<br />

B. Augsburger<br />

M. Rydell<br />

Leviton’s newest senior applications<br />

engineer…BOXLIGHT has added<br />

Cari Casteel as director of dealer<br />

sales <strong>and</strong> marketing…Panasonic<br />

Systems Integration Group has appointed<br />

Dr. Larry Rosen as education<br />

solutions manager…Meyer <strong>Sound</strong><br />

has appointed Bob Langlois to senior<br />

technical support representative…<br />

Liberty Wire & Cable has appointed<br />

Kirk Horlbeck as chairman of the<br />

Manufacturer’s Council of InfoComm<br />

International…Premier Mounts has<br />

exp<strong>and</strong>ed its sales team, adding Brian<br />

Mungo as north central district sales<br />

manager…Biamp Systems has appointed<br />

Dayna Lyons as human resources<br />

director. Additionally, the<br />

company has appointed Peter Owen<br />

as regional sales manager for Western<br />

Europe…Da-Lite Screen has<br />

named Adam Armstrong to fill the<br />

newly created position of architectural<br />

specialist, within the company’s sales<br />

organization…TASCAM has selected<br />

Frank Frombach as regional sales<br />

manager, covering the southeastern<br />

US. Additionally, Johnny DeLeon has<br />

been promoted to regional sales manager,<br />

managing independent rep firms<br />

for the western US region…Blake<br />

Augsburger, president <strong>and</strong> CEO of the<br />

Harman Pro Group, has exp<strong>and</strong>ed<br />

his responsibilities, assuming the position<br />

of country manager-Harman<br />

USA…Mediatech has appointed<br />

Michelle Rydell as VP of sales <strong>and</strong><br />

marketing. Additionally, the company<br />

has appointed Maurice Morissette as<br />

CFO <strong>and</strong> VP of operations…Christie<br />

has appointed two product managers<br />

to its Business Products division:<br />

Frank Anzures, product manager,<br />

LCD, <strong>and</strong> Joel St-Denis, value-add<br />

product manager....<br />

■<br />

84 <strong>Sound</strong> & <strong>Communications</strong>For more information about these companies, go to www.bluebookonline.net www.sound<strong>and</strong>communications.com


All specifications supplied by manufacturers <strong>and</strong>/or distributors.<br />

COMPILED BY DAN FERRISI<br />

Nexo’s NXAmp 4x1 High-Powered Amp<br />

Kramer’s 4x2 VS-42HDMI Matrix Switcher For HDMI Signals<br />

Da-Lite’s Advance PWM-AR1<br />

Articulating Flat Panel Wall Mount<br />

Belden’s Banana Peel Projector Cables<br />

Da-Lite’s Wall Mount<br />

Da-Lite Screen’s Advance PWM-<br />

AR1 Articulating Flat Panel Wall<br />

Mount, equipped with an articulating<br />

arm, can extend a flat panel<br />

monitor up to 29" from the wall. It<br />

has a distinctive rail mounting system<br />

to make installation simple for<br />

any plasma with mounting holes<br />

1½"-62" apart horizontally <strong>and</strong> up<br />

to 20½" apart vertically. The mount<br />

holds up to 130lb. <strong>and</strong> features 20°<br />

of tilt. With a black or gray powder<br />

coated finish, it includes a 5-year<br />

warranty.<br />

Da-Lite Screen Co.<br />

(574) 267-8101<br />

www.da-lite.com<br />

Nexo’s High-Powered Amp<br />

The Nexo NXAmp 4x4 <strong>and</strong> 4x1 are<br />

powerful amps, providing integration<br />

of comm<strong>and</strong>, control, protection<br />

<strong>and</strong> amplification of Nexo<br />

speaker systems. Using Yamaha<br />

EEEngine technology, they offer<br />

sonic purity of conventional class<br />

AB, but with a heat dissipation<br />

equaling class D technology. Both<br />

UL-certified NXAmp models feature<br />

4 amp channels that can be configured<br />

in 2x2 bridge mode, providing<br />

up to 4x4000W at 2 Ω per<br />

channel or 2x8000W at 4 Ω per<br />

channel on the NX 4x4 <strong>and</strong><br />

4x1300W per channel at 2 Ω or<br />

2x2600W per channel at 4 Ω on the<br />

NX 4x1. The NX 4x4 is 4RU high,<br />

contained in a 19" rack <strong>and</strong> weighs<br />

49lb.; the NX 4x1 is 3RU high, in<br />

a 19" rack <strong>and</strong> 33lb.<br />

Nexo distributed by Yamaha<br />

(714) 522-9011<br />

www.yamaha.com<br />

Belden’s Projector Cables<br />

Belden’s Banana Peel Projector<br />

Cables support high performance in<br />

inter-room audio/video installations.<br />

The extremely flexible cables feature<br />

Belden’s Banana Peel construction.<br />

Belden developed the<br />

dual-function Projector Cables to<br />

provide a faster, more efficient way<br />

to bring high quality AV into multiroom<br />

venues such as schools, universities,<br />

municipal buildings,<br />

houses of worship <strong>and</strong> commercial<br />

office spaces. Within the composite<br />

cables, the video components<br />

include 6 Belden RG-59 Type 75<br />

Ohm precision video mini coax<br />

cables (1281R-Riser <strong>and</strong> 1282P-<br />

Plenum) for analog <strong>and</strong> digital<br />

video. Audio components include 2<br />

Belden 22 AWG Shielded Twisted<br />

Pair (STP) audio cables featuring<br />

aluminum foil-bonded jackets for<br />

easy access to the positive, negative<br />

<strong>and</strong> shield drain wire. In this<br />

design, the individual cables are<br />

affixed to a central spline <strong>and</strong> are<br />

peeled off as needed for termination.<br />

Belden<br />

(765) 983-5200<br />

www.belden.com<br />

Kramer’s Matrix Switcher<br />

Kramer Electronics’ 4x2 VS-<br />

42HDMI matrix switcher for HDMI<br />

signals offers signal optimization<br />

<strong>and</strong> EDID data capabilities. Its feature<br />

set <strong>and</strong> small frame size make<br />

it suitable in HD-equipped conference,<br />

advertising, or rental <strong>and</strong><br />

staging environments. The switcher<br />

is compatible with all HDTV signal<br />

types <strong>and</strong> features Kramer re-<br />

Klocking <strong>and</strong> equalization technology<br />

that rebuilds the signal, allowing<br />

it to travel longer distances.<br />

The VS-42HDMI is able to route<br />

any or all inputs to any or all outputs<br />

simultaneously <strong>and</strong> supports<br />

HDCP (High Definition Digital Content<br />

Protection). The matrix<br />

switcher routes HDMI 1.1 signals<br />

up to 1.65Gbps b<strong>and</strong>width per<br />

graphic channel. Kramer uses an<br />

EDID h<strong>and</strong>ling mechanism to make<br />

installation <strong>and</strong> operation of HDMI<br />

devices a “plug <strong>and</strong> play” experience.<br />

EDID data allows the output<br />

device to describe its capabilities<br />

to the HDMI source.<br />

Kramer Electronics US<br />

(908) 735-0018<br />

www.kramerus.com<br />

Intelix’s DVI Over<br />

Twisted Pair Extenders<br />

Intelix US offers the DIGI-DVI series<br />

of DVI over twisted pair extenders.<br />

This system transmits hidef,<br />

1920x1080 resolution DVI-D<br />

signals up to 220' using a single<br />

shielded Cat6 cable. Built-in automatic<br />

EDID (extended display identification<br />

data) <strong>and</strong> DDC (display<br />

data channel) detection ensure the<br />

source <strong>and</strong> destination devices<br />

properly sync without the added<br />

expense of third-party detection<br />

hardware. Initial releases in the<br />

DIGI-DVI series include the DIGI-<br />

DVIT2R-F, a 1-input by 2-output<br />

system, <strong>and</strong> the DIGI-DVIT4R-F, a<br />

1-input by 4-output system. The<br />

DIGI-DVIT2R-F includes 1 dual<br />

output send balun, 1 receive balun<br />

<strong>and</strong> 2 power supplies. The DIGI-<br />

DVIT4R-F includes 1 quad output<br />

send balun, 1 receive balun <strong>and</strong> 2<br />

power supplies.<br />

Intelix US<br />

(608) 831-0880<br />

www.intelix.com<br />

<strong>February</strong> <strong>2008</strong> 85


Intelix’s DIGI-DVIT4R-F 1-Input By<br />

4-Output System<br />

IntraCom’s VCOM v2.0 All-Software Intercom<br />

Over Internet Protocol<br />

<strong>Sound</strong>sphere’s Q-CS Power1 Compact<br />

Powered Speaker<br />

Apollo Display Technologies’ Vitrine<br />

Multi-Display Unit<br />

Apollo’s Multi-Display Unit<br />

Vitrine, a plug-<strong>and</strong>-play digital<br />

signage solution from Apollo Display<br />

Technologies, is a st<strong>and</strong>alone or<br />

wall-mounted multi-display unit with<br />

up to 6 TFT LCDs for indoor advertising<br />

or customer information. It<br />

provides a slim solution for any indoor<br />

area where advertising or information<br />

has to be displayed in a<br />

single location on multiple monitors.<br />

Vitrine’s use of Apollo’s Windowsbased<br />

ArtistaControl-Center software<br />

in conjunction with Apollo’s<br />

ArtistaUSB or ArtistaNET (LAN)<br />

controllers makes Vitrine easy to<br />

use <strong>and</strong> program from any st<strong>and</strong>ard<br />

PC. 1 static image or a sequence<br />

of images as a slide show can be<br />

individually assigned to each display.<br />

The duration of each image on<br />

the screen is whatever the user decides,<br />

from 100ms to 24 hours.<br />

Apollo Display Technologies<br />

(631) 580-4360<br />

www.apollodisplays.com<br />

AMX’s HD-SDI Boards<br />

AMX has exp<strong>and</strong>ed its AutoPatch<br />

Epica Digital Generation (Epica<br />

DG) fiberoptic switcher line with the<br />

addition of HD-SDI input <strong>and</strong> output<br />

boards, which add support for<br />

HD-SDI <strong>and</strong> SD-SDI equipment to<br />

the Epica DG line. With these<br />

boards, the Epica DG platform can<br />

convert HD-SDI, DVI <strong>and</strong> RGBHV<br />

video signals inside the matrix<br />

switcher, allowing any video input<br />

to be routed to any combination of<br />

display outputs, irrespective of the<br />

signal type. This negates the need<br />

for the external video conversion<br />

boxes that are required for other<br />

switchers, which simplifies system<br />

design <strong>and</strong> installation. The boards<br />

conform with SMTPE 292M<br />

(1.485Gbit/s), 259M (143/270/<br />

360Mb/s) <strong>and</strong> 344M (540Mbit/s)<br />

frame rates <strong>and</strong> clocking speeds to<br />

any <strong>and</strong>/or all output signals.<br />

AMX<br />

(469) 624-8000<br />

www.amx.com<br />

PZtronics’ Vertical<br />

Array Speaker<br />

PZtronics’ VLA-2 line array speaker<br />

delivers good power h<strong>and</strong>ling <strong>and</strong><br />

improved bass response, providing<br />

listeners with higher quality sound.<br />

At 1000W, usable frequency is<br />

60Hz-20kHz <strong>and</strong> output is 100dBs<br />

at 100'. One VLA-2 pair will fill a<br />

medium-size church or club with<br />

1000-plus-person capacity, <strong>and</strong><br />

they can be stacked for larger venues<br />

or for rooms with a balcony. It<br />

uses a custom 3" high power, full<br />

range, neodymium driver. Capabilities<br />

include an X-mechanical of almost<br />

½". Each cabinet holds 20 of<br />

these drivers. The cabinet is aircraft-grade<br />

aluminum <strong>and</strong> highdensity<br />

durable plastic. It is 6' tall<br />

<strong>and</strong> 4.3" wide.<br />

PZtronics<br />

(716) 622-2000<br />

www.pztronics.com<br />

IntraCom’s Intercom<br />

Over Internet Protocol<br />

IntraCom Systems has released an<br />

all-software Intercom over internet<br />

protocol, VCOM version 2.0, which<br />

runs on st<strong>and</strong>ard computer <strong>and</strong><br />

network hardware <strong>and</strong> is based on<br />

a dedicated-server, multiple-client<br />

architecture. Its control panel GUI,<br />

available on PCs <strong>and</strong> h<strong>and</strong>helds,<br />

enables non-blocking, point-<strong>and</strong>click<br />

control to establish talk <strong>and</strong>/<br />

or listen voice paths. Multiple group<br />

<strong>and</strong> individual voice paths can be<br />

established simultaneously <strong>and</strong><br />

multiple conferences can be accommodated<br />

in any complexity. All<br />

basic paths are set up in advance<br />

<strong>and</strong> are “always on” for instant<br />

(multiple) channel access for talking<br />

<strong>and</strong> monitoring. VCOM v2.0 offers<br />

system administrators an intuitive<br />

system administration application<br />

to configure VCOM from any<br />

workstation dynamically.<br />

IntraCom Systems<br />

(424) 288-4184<br />

www.intracomsystem.com<br />

<strong>Sound</strong>sphere’s Compact<br />

Powered Speaker<br />

<strong>Sound</strong>sphere’s Q-CS Power1 compact<br />

powered speaker offers a<br />

built-in 15W amp for direct connection<br />

to projectors <strong>and</strong> computers,<br />

with no additional equipment required.<br />

It is for low-finished-ceiling<br />

installations requiring clear voice<br />

announcements <strong>and</strong> full-range music<br />

reproduction, even at background<br />

levels. The Power1 amp<br />

features 2 inputs that each accept<br />

L <strong>and</strong> R stereo signals, which are<br />

electronically summed internally,<br />

eliminating the need for external<br />

stereo to mono passive summing<br />

devices. Both inputs have gain trim,<br />

<strong>and</strong> there is a master gain control.<br />

It features a coaxial 8" driver. Like<br />

all <strong>Sound</strong>sphere speakers, the Q-<br />

CS offers 180°x360° dispersion. A<br />

single Q-CS Power1 can provide<br />

high quality sound over a large<br />

area in classrooms, meeting<br />

rooms, conference centers, boardrooms<br />

<strong>and</strong> lecture rooms.<br />

<strong>Sound</strong>sphere<br />

(203) 386-9200<br />

www.soundsphere.com<br />

86 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


Aviom’s MH10f Merger Hub With Fiber<br />

Chief Manufacturing’s CM7 Automated<br />

Swing Arm Mount<br />

WolfVision’s EYE-12<br />

Progressive Scan Live<br />

Image Camera<br />

Hitachi America’s CP-X308 3LCD Projector<br />

Aviom’s Merger Hub<br />

Aviom’s MH10f Merger Hub with<br />

Fiber merges <strong>and</strong> distributes A-Net<br />

data streams <strong>and</strong> provides numerous<br />

pro features to make audio<br />

networking with Pro64 Series products<br />

easy to set up <strong>and</strong> configure<br />

in multiple pro audio environments.<br />

It offers good flexibility <strong>and</strong> simplicity<br />

in system design, with features<br />

<strong>and</strong> performance created for networking<br />

<strong>and</strong> distributing audio. It<br />

holds 10 bidirectional A-Net ports.<br />

8 ports use EtherCon RJ45 connectors,<br />

while the remaining 2 hold<br />

SFP slots. The 10-port MH10f<br />

Merger Hub supports parallel connections<br />

in a Pro64 audio network<br />

with integrated fiberoptic connectivity.<br />

In Pro64 systems running in<br />

Auto Mode, the Merger Hub creates<br />

a single network stream,<br />

which is redistributed out all 10<br />

ports.<br />

Aviom, Inc.<br />

(610) 738-9005<br />

www.aviom.com<br />

WolfVision’s Live<br />

Image Camera<br />

The EYE-12, the third progressive<br />

scan live image camera from<br />

WolfVision, can be considered the<br />

“big brother” of the EYE-10 model,<br />

released in May 2006. It comes<br />

with the same eye-shaped, attractive<br />

outside design. Compared to<br />

the EYE-10, the EYE-12 comes<br />

with additional features, such as<br />

USB, LAN <strong>and</strong> DVI ports, as well<br />

as Power over Ethernet (PoE). Its<br />

heart is a CCD camera with<br />

1280x960 pixels at 30fps. It is native<br />

SXGA resolution with an aspect<br />

ratio of 4:3. The camera also<br />

outputs native 720p HD with<br />

1280x720 pixels in a widescreen<br />

aspect ratio of 16:9. Using a display<br />

device with 1280x960 (or<br />

more) pixels, a resolution of 820<br />

lines is visible.<br />

WolfVision, Inc.<br />

(650) 648-0002<br />

www.wolfvision.com<br />

Chief’s Swing Arm Mount<br />

Chief Manufacturing’s Cinematic<br />

Series CM7 Automated Swing Arm,<br />

backed by CLO Systems, provides<br />

automated positioning at the touch<br />

of a button. For 40"-63" flat panel<br />

monitors weighing up to 180lb., it<br />

provides ultra-smooth movements.<br />

Select a 40", 50" or 60" monitor<br />

size from the control box to limit<br />

movement of the arm, protecting<br />

the wall <strong>and</strong> the monitor. This lowprofile<br />

mounting solution extends<br />

up to 12" from the wall; swivels left<br />

<strong>and</strong> right; <strong>and</strong> provides automated<br />

tilt for a good viewing experience.<br />

Multiple preset buttons on the remote<br />

make it easy to program preferred<br />

screen positions. The CM7<br />

mounts directly to studs for easy,<br />

on-wall installation.<br />

Chief Manufacturing<br />

(952) 894-6280<br />

www.chiefmfg.com<br />

Hitachi’s 3LCD Projectors<br />

Hitachi America’s CP-A100 3LCD<br />

projector features a short throw<br />

distance of 60" at 1.4'. This prevents<br />

image obstruction <strong>and</strong> means<br />

there are no shadows interfering<br />

with the image <strong>and</strong> no light in the<br />

presenter’s face. It can be placed<br />

vertically <strong>and</strong> horizontally, as well<br />

as inverted for ceiling-mount applications.<br />

It offers 2500 lumen brightness,<br />

XGA resolution <strong>and</strong> a 400:1<br />

contrast ratio. The CP-X308, delivering<br />

2600 lumens <strong>and</strong> native XGA<br />

resolution at a weight of 8.8lb., features<br />

802.11 b/g connectivity, allowing<br />

up to 4 PCs to connect<br />

wirelessly. Connectivity options include<br />

component, composite <strong>and</strong><br />

S-video inputs, as well as 2 RGB<br />

inputs <strong>and</strong> 1 RGB output. The CP-<br />

X417 features built-in networking,<br />

allowing for the monitoring <strong>and</strong><br />

managing of 1 or more projectors<br />

from a remote location. With PJ<br />

Man software, users can monitor<br />

the status of the projector (or many<br />

projectors), as power on/off, input<br />

source, lamp/filter hours <strong>and</strong> condition<br />

all are on display.<br />

Hitachi America<br />

(800) 225-1741<br />

www.hitachi.us<br />

d&b audiotechnik’s Speakers<br />

d&b audiotechnik’s E12 <strong>and</strong> E12-<br />

D E-Series speakers are precisionmade,<br />

high-performance, 2-way<br />

multipurpose speakers employing a<br />

1.3" exit HF compression driver<br />

<strong>and</strong> constant directivity horn accommodated<br />

within the circumference<br />

of a 12" LF driver. The E12<br />

has an 80°x50° dispersion pattern,<br />

while the E12-D has a wider<br />

110°x50° pattern. If required, the<br />

horns in both speakers can be rotated<br />

through 90° without the use<br />

of tools. These produce significant<br />

output levels given size <strong>and</strong> weight,<br />

being 22.83"x13.77"x13.15" <strong>and</strong><br />

weighing 35.3lb. When powered by<br />

d&b D12 amps, the E12 can produce<br />

134dB SPL (linear weighting),<br />

while the wider dispersion E12-D<br />

can produce 133dB SPL (linear<br />

weighting).<br />

d&b audiotechnik<br />

(828) 681-5405<br />

www.dbaudio.com/en ■<br />

<strong>February</strong> <strong>2008</strong> 87


COMPILED BY DAN FERRISI<br />

Peerless’ MountFinder<br />

Advancement<br />

Auralex’s Product Catalog<br />

Speco’s FAQ Section<br />

Wainhouse Research’s Market Study<br />

Speco’s FAQ Section<br />

Speco Technologies’ Frequently<br />

Asked Questions section on its<br />

website answers with an online<br />

video demonstration. Speco’s<br />

Technical Group receives hundreds<br />

of calls daily, regarding how to use<br />

some of its diverse CCTV products.<br />

The company felt it would better<br />

serve customers if a video demonstration<br />

for FAQs was produced<br />

<strong>and</strong> placed on the website for easy<br />

access any time of day. This section<br />

has been initiated with FAQs<br />

about digital video recording <strong>and</strong><br />

will be exp<strong>and</strong>ed in the future. It is<br />

located at the top of the menu in<br />

the Reference section of the<br />

website.<br />

Speco Technologies<br />

(800) 645-5516<br />

www.specotech.com<br />

Middle Atlantic’s<br />

Software Enhancements<br />

Based on feedback from customers,<br />

Middle Atlantic Products has<br />

enhanced its RackTools system<br />

design <strong>and</strong> specification software,<br />

which now offers a new product<br />

search function, making it easier<br />

for users to locate products intended<br />

for use in their drawings. It<br />

also features improvements to its<br />

drawing tool, which can be locked<br />

in the horizontal or vertical plane<br />

for easier <strong>and</strong> more accurate measuring.<br />

RackTools resides locally<br />

without any requirement for thirdparty<br />

drawing software, <strong>and</strong> is updated<br />

seamlessly with these enhancements<br />

as well as new products<br />

each time the computer is<br />

connected to the web. RackTools<br />

has more than 10,000 registered<br />

users <strong>and</strong> is available as a free<br />

download from racktools.com.<br />

Middle Atlantic Products<br />

(973) 839-1011<br />

www.middleatlantic.com<br />

Peerless’ MountFinder<br />

Advancement<br />

Peerless Industries has achieved<br />

an advancement in its screen-tomount<br />

compatibility search functionality<br />

that is geared to increasing<br />

mount attachment rates.<br />

MountFinder is the only mount to<br />

flat panel compatibility tool that features<br />

a comprehensive database of<br />

TVs. Its capabilities include the forward-thinking<br />

“super search,”<br />

which enables users to find all<br />

available mounting options without<br />

knowing the screen manufacturer<br />

or model number. In addition to<br />

matching the TV to its compatible<br />

mount, this free tool also provides<br />

various mounting options for the<br />

particular screen. No downloads or<br />

software installations are required<br />

to use the MountFinder.<br />

Peerless Industries<br />

(708) 865-8870<br />

www.peerlessmounts.com<br />

Wainhouse<br />

Research’s Market Study<br />

Wainhouse Research (WR) has<br />

released a market study focusing<br />

on the intersection of synchronous<br />

tools <strong>and</strong> learning management<br />

system (LMS) platforms, the first in<br />

a three-volume series, The Distance<br />

Education <strong>and</strong> the e-Learning<br />

L<strong>and</strong>scape. Among the report’s<br />

conclusions is that there is a<br />

greater than 50% probability that<br />

many LMS platforms will include<br />

robust real-time audio, web<br />

conferencing, instant messaging,<br />

presence <strong>and</strong> videoconferencing<br />

capabilities within two years, <strong>and</strong> a<br />

95% probability these capabilities<br />

will be built-in within five years.<br />

Volume 1 forecasts total LMS market<br />

(combined educational <strong>and</strong> corporate<br />

markets) growth to reach<br />

$1.5 billion in 2011, at a compound<br />

annual growth rate of 13%, from<br />

$802.8 million in 2007. Volume 1 is<br />

available immediately <strong>and</strong> Volumes<br />

Middle Atlantic’s<br />

Software Enhancements<br />

2 <strong>and</strong> 3 will be available in Q1<br />

<strong>2008</strong>.<br />

Wainhouse Research<br />

(781) 934-6165<br />

www.wainhouse.com<br />

Auralex’s Product Catalog<br />

Auralex Acoustics’ exp<strong>and</strong>ed <strong>2008</strong><br />

Product Catalog features 52 pages<br />

of product <strong>and</strong> application-specific<br />

information with a revised, moreuser-friendly<br />

layout. It highlights<br />

Auralex’s acoustical treatments,<br />

<strong>and</strong> includes notes about recent<br />

projects, user spotlights <strong>and</strong> a<br />

wider array of installation photographs.<br />

It is available at all authorized<br />

Auralex dealers, on request<br />

from the company <strong>and</strong> as a download<br />

from its website.<br />

Auralex Acoustics<br />

(317) 842-2600<br />

www.auralex.com<br />

■<br />

88 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


AN ADVERTISING SUPPLEMENT TO SOUND & COMMUNICATIONS<br />

Astatic<br />

The GNVPD Integrated<br />

Gooseneck Microphone<br />

Astatic’s GNVPD integrated gooseneck microphone<br />

<strong>and</strong> desk st<strong>and</strong> offer the Systems<br />

Integrator many choices in one complete<br />

package. The infinitely variable pick-up pattern<br />

allows the integrator to set each<br />

microphone’s polar pattern for optimal gain<br />

before feedback. The base features a programmable<br />

momentary or latching mute/talk<br />

<strong>and</strong> an option to trigger a remote utilizing<br />

audio or control system logic. A LED indicator<br />

light signals the users to the<br />

microphone’s status; this can also be controlled<br />

by the logic circuitry if desired. The<br />

RF Resistant Architecture by Astatic protects<br />

the microphone from outside radio frequency<br />

interference caused by high frequency communication<br />

devices. The GNVPD can be set<br />

on a desk or permanently mounted with the<br />

option of a bottom or rear exit cable. The<br />

GNVPD is available in 15 or 20-inch lengths.<br />

WEB ADDRESS:<br />

www.astaticinstalled.com<br />

E-MAIL: jhayden@astatic.com<br />

Shure<br />

New Microflex Lines<br />

New Microflex microphones include MX405/MX410, 5” <strong>and</strong> 10” Goosenecks in<br />

wired <strong>and</strong> wireless versions; MX395 Low-Profile Boundary in black, white, or aluminum<br />

finish; MX396 Multi-Element Boundary in dual- or tri- element options;<br />

<strong>and</strong> the MX690 Wireless Boundary with a slim <strong>and</strong> stylish design. New accessory<br />

products include the MX890 Wireless Desktop Base Transmitter <strong>and</strong> the<br />

MX400SMP Surface Mount Preamplifier. The Microflex wireless models are built<br />

on the popular SLX wireless platform that features easy set up features for hasslefree<br />

installation <strong>and</strong> Shure’s patented Audio Reference Comp<strong>and</strong>ing circuitry for<br />

superior sound. All Microflex Microphones are equipped with CommShield<br />

Technology, which protects <strong>and</strong> shields against radio frequency interference for<br />

interruption-free communication. Additional enhancements include color options<br />

to match décor, LED bi-color status indicators, unobtrusive appearance, <strong>and</strong> easy<br />

to use mute/on buttons. The new Microflex products will be available March<br />

<strong>2008</strong>.<br />

WEB ADDRESS: www.shure.com/microflex<br />

SANYO<br />

New PDG-DWT50L DLP Projector<br />

SANYO exp<strong>and</strong>s their line of DLP projectors for professional <strong>and</strong> business applications<br />

with the PDG-DWT50L, a dual lamp projector with 1280x768 native<br />

resolution. It provides a super bright 4500 lumens with 2100:1 contrast ratio,<br />

featuring TI’s Dynamic Black for superior black level <strong>and</strong> their BrilliantColor<br />

for improved color performance. The PDG-DWT50L is compatible with five<br />

different lenses dependent on the required throw distance plus SANYO’s exclusive<br />

Up/Down/Left/Right lens shift that accommodates greater placement flexibility.<br />

Optional six-segment color wheel (RGBCMY) is interchangeable with the<br />

st<strong>and</strong>ard four-segment color wheel (RGBW) to maximize either color or brightness<br />

- depending on the customer’s needs <strong>and</strong>/or the environment. A variety of<br />

inputs are provided including DVI-D, RGB (D-Sub15 <strong>and</strong> BNC (x5)). The Easy<br />

Power Off function allows the PDG-DWT50L to be turned off (even when an<br />

image is being projected) using a power strip. The PDG-DWT50L has an MSRP<br />

of $6995.00.<br />

WEB ADDRESS: www.sanyoprojectors.com<br />

Crestron Electronics<br />

The CEN-RGBHV Switcher for Routing High-Res<br />

Video <strong>and</strong> Audio Signals<br />

Ideal for the most dem<strong>and</strong>ing presentation environments, including boardrooms,<br />

training centers <strong>and</strong> live staging events, CEN-RGBHV switchers give integrators<br />

a powerful <strong>and</strong> reliable solution for flexible routing of high-res video <strong>and</strong> audio<br />

signals. Crestron dealers will immediately appreciate the ease with which a CEN-<br />

RGBHV switcher can be installed in a Crestron control environment. The switcher<br />

can be quickly configured with all necessary control functionality via SIMPL or<br />

SystemBuilder, eliminating the need for additional programming or deciphering<br />

cryptic protocol. Integration with any 2-Series Control System also provides<br />

the gateway to Crestron’s RoomView® Asset Management Software <strong>and</strong> e-Control®2<br />

XPanel Solutions for remote monitoring <strong>and</strong> control. Available in 8x4,<br />

8x8, 12x4, 12x8, 16x16 models, CEN-RGBHV switchers are fully operable outof-the-box<br />

for use as st<strong>and</strong>alone units. Advanced setup is available through<br />

Crestron Toolbox software.<br />

WEB ADDRESS: www.crestron.com<br />

E-MAIL: Crestron@crestron.com<br />

<strong>February</strong> <strong>2008</strong> 89


AN ADVERTISING SUPPLEMENT TO SOUND & COMMUNICATIONS<br />

Elite Screens<br />

New Ceiling Installation Kits<br />

In Ceiling installation kits are now available. Elite’s new VMAX2 In-Ceiling Installation<br />

Kit allows users to easily complete a ceiling screen installation that is<br />

neat <strong>and</strong> discrete. The slotted plate attachment protects an Elite VMAX2 screen<br />

from beneath while cradling it securely in specialized fittings for a 84-inch to 150-<br />

inch sized screen in either 4:3 or 16:9 aspect ratios. Custom size options available.<br />

The framework is adjustable to US st<strong>and</strong>ard spacing requirements <strong>and</strong> secures<br />

easily to internal studding. The enameled sheet metal design is durable for<br />

long term use <strong>and</strong> provides easy access to the screen itself from the ceiling space.<br />

The suggested price of Elite Screen’s VMAX2 In-Ceiling Installation Kit is $199<br />

with the full screen <strong>and</strong> kit package starting at $499, includes 2-year warranty.<br />

WEB ADDRESS: www.elitescreens.com<br />

E-MAIL: eliteinfo@elitescreens.com<br />

<strong>Communications</strong> Specialties<br />

Extend DVI with Free Fiber<br />

CSI’s new multimode version of the Pure Digital Fiberlink 7500 delivers pure DVI<br />

<strong>and</strong> Stereo Audio to distances of 750 meters. No compression, no conversions,<br />

no frame dropping, no scaling… just pure performance. Unique triple EDID function<br />

allows for generating EDID internally, from the loop-through, or capture <strong>and</strong><br />

storage. For a limited time, CSI is providing 250 meters of multimode fiber for<br />

free with each pair of multimode 7500’s.<br />

WEB ADDRESS: www.commspecial.com<br />

DOWN TO BUSINESS<br />

(Continued from 18)<br />

neously, I can be reached on my<br />

telephone.<br />

Third, I’m going to change my<br />

e-writing style to be briefer. I plan<br />

to save both of us time by getting<br />

to the point more quickly. I’m a<br />

writer; I know how to do this. If it<br />

has a longer answer, I’ll write a<br />

white paper.<br />

I’ve come to the conclusion<br />

that taking action is the only way<br />

to gain control of normal interruptions<br />

<strong>and</strong> their decelerating effect<br />

on our productivity. By changing<br />

all of my incoming emails from an<br />

interruption to an organized task,<br />

I hope to become more productive<br />

<strong>and</strong>, at the same time, get<br />

more accomplished. It’s a gr<strong>and</strong><br />

goal, I know, but I think it’s one<br />

worth pursuing. Maybe some of<br />

you will join me. Drop me an<br />

email if you do.<br />

■<br />

HOW: TECHNOLOGY<br />

(Continued from 24)<br />

sage that has never lost its profundity—now<br />

with auditory delivery<br />

commensurate with its worth. ■<br />

HOW: BUSINESS<br />

(Continued from 26)<br />

characterized the partnership as<br />

fruitful.<br />

The congregation is said to be<br />

pleased with the new system. It<br />

delivers excellent sound <strong>and</strong><br />

h<strong>and</strong>les both traditional <strong>and</strong> contemporary<br />

programming. Additionally,<br />

it eliminates obtrusive boxes,<br />

thereby enhancing aesthetics, <strong>and</strong><br />

maintains the pristine acoustic environment<br />

that is so well suited to<br />

pipe organ <strong>and</strong> choral music.<br />

It might be said that Ebenezer’s<br />

technical complement is just another<br />

way it honors its rich history<br />

<strong>and</strong>, intrinsic to that, its most famous<br />

pastor. And so, it is apropos<br />

that the first service held with the<br />

new audio system was a celebration<br />

service for Christine King Farris,<br />

Dr. King’s sibling. Indeed, Ebenezer<br />

<strong>and</strong> its contemporary leadership<br />

continue to echo a decades-old mesneeds.<br />

In ideal cases, the media<br />

pastor forms a relationship with the<br />

music pastor so that, together, they<br />

can ensure that the lights, sound,<br />

video <strong>and</strong> so on appropriately enhance<br />

the church service. An experienced<br />

media pastor maintains an<br />

objective approach when evaluating<br />

equipment types, br<strong>and</strong>s, price,<br />

value, ease of use <strong>and</strong> vendor competency.<br />

The value of the media<br />

pastor’s role is still on the rise.<br />

Patterns suggest that, soon, media<br />

pastors will play a featured decision-making<br />

role in the majority<br />

of medium- to large-size churches.<br />

The safest way to address these<br />

pastors is to refer to them as Reverend<br />

Jones or Pastor Jones. “Reverend<br />

Jones” is a formal salutation,<br />

whereas “Pastor Jones” is more<br />

familiar but most used. I suggest<br />

that you research to learn if the<br />

individuals have Doctor, PhD,<br />

ThD, EdD, Dmin. or other types of<br />

salutations associated with their<br />

name/identity. If so, refer to them<br />

as “Dr. Jones” or “Sir.”<br />

They can then tell you how they<br />

prefer to be addressed (in my<br />

case, please call me David, <strong>and</strong><br />

please call me in time for dinner).<br />

This short list can help you<br />

navigate the ever-changing l<strong>and</strong>scape<br />

in local church settings.<br />

But, this is not definitive. Tell me<br />

what you think about my list, tell<br />

me who is on yours or tell me or<br />

ask me anything regarding house<br />

of worship business. I believe that<br />

<strong>2008</strong> will be great for you <strong>and</strong> our<br />

industry!<br />

■<br />

90 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


INFO ON THE FAST TRACK<br />

(Continued from 59)<br />

backbone system using EO (End Office)<br />

T1 lines from VRE’s Alex<strong>and</strong>ria<br />

headquarters. Specifically, it’s an<br />

IMA3 group comprised of T1 lines.<br />

This monitor is clamped onto<br />

a 4x4 steel tube in the<br />

overhead canopy area,<br />

allowing the screen to be<br />

pivoted <strong>and</strong> turned. This also<br />

added to required<br />

calculations for proper<br />

positioning of screens.<br />

Additional Improvements<br />

In further improvements <strong>and</strong> in addition<br />

to the text plus audio message<br />

feed from the Alex<strong>and</strong>ria control center,<br />

the IDS-upgraded Bogen V250<br />

250 watt power amplifiers at each station<br />

came equipped with a telephone<br />

interface module, which allowed VRE<br />

to continue to call into a POTS (plain<br />

old telephone service) line, if they<br />

wanted to make a separate call-in<br />

message at a specific station. Related,<br />

Keelor noted that the newly installed<br />

amplifiers also came equipped with an<br />

ambient noise sensor module not in<br />

the previous system. “With the new<br />

sensor added inside the station, we<br />

can separately adjust the audio output<br />

inside <strong>and</strong> outside the station,” said<br />

Keelor. The V250 drives a pair of<br />

Bogen horns, as well.<br />

According to Keelor, IDS has been<br />

using Extron products for video distribution<br />

for more than 20 years.<br />

“Over time, that has changed from a<br />

lot of coax <strong>and</strong> broadb<strong>and</strong> to accommodating<br />

the new fiber network Cat5e<br />

<strong>and</strong> Cat6 st<strong>and</strong>ards,” he stated. In this<br />

project, high-resolution transmission<br />

matrix devices included Extron <strong>and</strong><br />

Magenta Research. While Extron was<br />

used for distances up to 600 feet, Magenta<br />

Research was used for distances<br />

up to 1500 feet.<br />

No Glitches<br />

Woolner said he is pleased with the<br />

current upgraded system. “We’ve had<br />

Netting above the mounts protects them from<br />

birds nesting in the eves.<br />

no failures after each station was installed,<br />

tested <strong>and</strong> accepted. Right<br />

now, we’re under warranty until November<br />

15, <strong>2008</strong>. Even though we’ve<br />

gone through some seasonal changes<br />

since mid Summer [2007], there have<br />

been none of what everybody likes to<br />

call ‘glitches’.”<br />

With regard to taking the train, he<br />

quipped, “I have a little slogan here:<br />

‘If people don’t ride us, they have another<br />

job’!”<br />

■<br />

GRAND CENTRAL RAILWAY<br />

(Continued from 50)<br />

ditious. It is a testament to the forward<br />

planning on the part of the architectural-acoustical<br />

design team, the<br />

diligence exerted by Deutsche Bahn’s<br />

in-house designers <strong>and</strong> the endurance<br />

of the installation team in transforming<br />

what could have been an acoustical<br />

“nightmare” <strong>and</strong> a “botched” communication<br />

system into a fully functional<br />

space.<br />

As evidenced by the ongoing construction<br />

activity, <strong>and</strong> prognostications<br />

by officials, further enhancements<br />

are forthcoming. Additional<br />

high-speed rail lines are in the planning,<br />

a connection to what will become<br />

the new BBI airport is in the<br />

making <strong>and</strong> maglev lines to outlying<br />

destinations are under consideration.<br />

Berlin Hbf <strong>and</strong> the overall IBA communication<br />

network can anticipate fur-<br />

ther extensions <strong>and</strong> enhancements.<br />

Additional work, currently in<br />

progress, is scheduled for completion<br />

in 2012.<br />

A casual visitor to the scene, unless<br />

an observant student of architecturalacoustics<br />

<strong>and</strong> communication system<br />

operations, essentially is oblivious to<br />

how smoothly the facility really<br />

functions.<br />

■<br />

References<br />

1<br />

Dynacord subsequently became Dynacord/<br />

EVI, both of which are now divisions of Bosch<br />

<strong>Communications</strong>.<br />

2<br />

STI measurements as directed by DB regulations<br />

are established as RaSTI >=0.45 at 90% of<br />

the measured values.<br />

3<br />

In Europe, it is not uncommon for manufacturing<br />

firms to become prime contractors where<br />

complicated system implementation is concerned.<br />

INTEGRATOR’S POV<br />

(Continued from 34)<br />

ing new things.<br />

If we had the luxury of working<br />

exclusively with one architect for a<br />

long period of time, we would learn<br />

from each other eventually <strong>and</strong>,<br />

together, would provide the very<br />

best that the AV world has to offer.<br />

We have started to cultivate <strong>and</strong><br />

nurture the architectural firms that<br />

consistently deal with our biggest<br />

clients. We are providing them with<br />

Lunch <strong>and</strong> Learn seminars <strong>and</strong> our<br />

phone numbers, so they will call<br />

before they set pen to paper.<br />

You’ve heard it before: Don’t be a<br />

part of the problem; be a part of the<br />

solution. If you are frustrated by the<br />

architects that you have to deal with,<br />

get out there <strong>and</strong> do something<br />

about it. They’ll never learn unless<br />

we teach them.<br />

■<br />

<strong>February</strong> <strong>2008</strong> 91


FURNITURE, ROLLTOP DESKS AND RACKS<br />

SOUND CONTROL<br />

STAGE POCKETS<br />

THERMAL CONTROL<br />

SUPPLIERS<br />

92 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


SUPPLIERS<br />

Commercial Audio<br />

For Installers<br />

<strong>and</strong> Contractors<br />

<strong>February</strong> <strong>2008</strong> 93


EMPLOYMENT<br />

SPL Seeking Experienced AV Engineers <strong>and</strong> Account Executives<br />

SPL Integrated Solutions, the leading<br />

nationwide AV integration company,<br />

is seeking experienced audio <strong>and</strong><br />

video engineers <strong>and</strong> account<br />

executives to join our award-winning<br />

team. Hiring nationwide.<br />

Please send your resume to Jackie Green<br />

at jgreen@splis.com or call<br />

Jackie at (410) 992-0998<br />

Richard B Fisher Center Lelawi Theater Center for Disease Control NYC OEM<br />

2004 Winner 2005 Winner 2006 Winner 2007 Winner<br />

Best AV Projects Contest Best AV Projects Contest Best AV Project Contest Best AV Project Contest<br />

94 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


EMPLOYMENT<br />

<strong>February</strong> <strong>2008</strong> 95


AD INDEX<br />

Company Page #<br />

Astatic<br />

17<br />

Atlas <strong>Sound</strong><br />

C-lll<br />

Audio-Technica<br />

21<br />

Australian Monitor/Starin<br />

68<br />

Azden<br />

24<br />

Azden<br />

59<br />

Bittree<br />

59<br />

Cable Up/FDW<br />

16<br />

ClearOne <strong>Communications</strong><br />

30<br />

<strong>Communications</strong> Specialties<br />

7<br />

Contemporary Research<br />

67<br />

Crestron Electronics<br />

C-II/3<br />

d&b audiotechnik<br />

43<br />

d&b audiotechnik<br />

45<br />

Digital Projection<br />

19<br />

EIKI International<br />

8<br />

Epson<br />

25<br />

Extron Electronics<br />

46<br />

Extron Electronics<br />

C-IV<br />

Galaxy Audio<br />

47<br />

Holosonics/Audio Spotlight<br />

57<br />

InfoComm<br />

35<br />

InfoComm<br />

69<br />

Inter-M Americas<br />

29<br />

International Audio Visual<br />

38<br />

International Audio Visual<br />

51<br />

ITSENCLOSURES<br />

49<br />

Jupiter Systems<br />

45<br />

LG Electronics<br />

13<br />

Listen/Bosch<br />

54<br />

Magenta Research<br />

48<br />

NAB<br />

75<br />

NetStreams<br />

37<br />

Nexo/Yamaha Commercial Audio 27<br />

Omnivex<br />

56<br />

Panasonic Broadcast Systems 33<br />

Parts Express<br />

68<br />

Premier Mounts<br />

22/23<br />

QSC Audio<br />

15<br />

RPG Diffusor Systems<br />

81<br />

Sabine<br />

62<br />

Sanyo<br />

5<br />

Sencore<br />

71<br />

Speco Technologies<br />

31<br />

Stewart Filmscreen<br />

55<br />

TeachLogic<br />

77<br />

Video Furniture International<br />

11<br />

X2O Media<br />

61<br />

Yamaha Commercial Audio<br />

39<br />

SUPPLIERS<br />

Marketplace Ads WORK<br />

Call Linda Inglima<br />

516-767-2500 x510<br />

96 <strong>Sound</strong> & <strong>Communications</strong><br />

www.sound<strong>and</strong>communications.com


SUPPLIERS<br />

Marketplace Ads WORK<br />

Call Linda Inglima<br />

516-767-2500 x510<br />

EMPLOYMENT<br />

<strong>February</strong> <strong>2008</strong> 97


Government Facilities & Public Works<br />

By Dan Ferrisi<br />

“Data Scan” is our monthly analysis of information provided by respondents to our annual Commercial Systems Integration Survey<br />

(the 22 nd edition, published with the July 2007 issue) <strong>and</strong> the Worship Center Survey (the 11 th edition, to be published next month).<br />

Each month, we examine cross-referenced data culled from responses to specific questions from the surveys. This information is<br />

meant to supplement the published reports, not duplicate those efforts.<br />

To tie in with this month’s Government Facilities <strong>and</strong> Public<br />

Works theme, this time we are analyzing information provided<br />

by respondents to the 22 nd annual Commercial Systems<br />

Integration Survey who indicated in Question #18 (asking<br />

about venues <strong>and</strong> percentages of each company’s business)<br />

that 10% or more of their business relates to public/government<br />

building integration projects.<br />

Question #4 relates to business trends, specifically total<br />

dollar sales for one year compared to the previous year. For<br />

integrators working in this segment, the news is good: About<br />

two-thirds of respondent integrators reported a business<br />

increase, with the vast majority of them indicating 5% or<br />

more. Indeed, among all respondents, nearly half reported an<br />

increase of this magnitude. About a fifth of respondents<br />

reported no change, which, although not as propitious as a<br />

business bounce, still is indicative of stability in the marketplace.<br />

Finally, although only 14% of respondents reported a<br />

business decrease, most of those integrators suffered a<br />

decrease of 5% or more. Whether this is cause for concern<br />

remains to be seen.<br />

Question #7 asks about average dollar size of projects. This<br />

question’s chart indicates that the government <strong>and</strong> public<br />

space sector is not monolithic, because the values are spread<br />

comparatively evenly. Respondents most frequently selected<br />

$25,000 to $100,000, which garnered 38% of response. Also<br />

firmly in the middle range of values is $100,000 to $500,000,<br />

which itself got nearly 30% of the response. With respect to<br />

average project sizes exceeding $500,000, response dropped<br />

off sharply, with such categories garnering only 3% support.<br />

The lower end of the scale ($1,000,000 clearly was dominant, collecting 42% of<br />

integrators’ response. $100,000 to $500,000 <strong>and</strong> $500,000 to<br />

$1,000,000 tied for second place, each with 17%. Response for<br />

the other values was much lower, amounting to less than 25%.<br />

The message here seems to be that, although the largest<br />

projects might not be typical for integrators in this segment,<br />

such projects do come around at least a few times a year.<br />

And, as those who frequent government spaces dem<strong>and</strong><br />

audiovisual outfitting, such facilities’ alacritous adoption of<br />

AV seems sure to enhance this market’s future prospects. ■<br />

Based on responses to the 22 nd Annual Commercial Systems Integration<br />

Survey, published in the July 2007 issue, which polled 3912 <strong>Sound</strong> &<br />

<strong>Communications</strong> readers across the US. This survey report is sent to<br />

subscribers as part of their subscription to <strong>Sound</strong> & <strong>Communications</strong>.<br />

Additional copies of the survey are available for $2.95. To request<br />

Commercial Systems Integration Surveys, subscribe to the magazine<br />

<strong>and</strong> read select articles, visit www.sound<strong>and</strong>communications.com.


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