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2012 CX - Litespeed

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<strong>2012</strong> <strong>CX</strong><br />

• Tapered, cold worked 3AL-2.5V Ti tubing<br />

• Post-mount disc compatible<br />

• Cross-specific tube set and 44mm head tube<br />

• PressFit 30 bottom bracket system<br />

• Pro-grade, cross-specific race geometry<br />

• Legendary <strong>Litespeed</strong> craftsmanship<br />

Available as frame only<br />

$2,500 .00 MSRP<br />

<strong>Litespeed</strong> Tech Feed: <strong>2012</strong> <strong>CX</strong><br />

How do you become a cyclocross fanatic? Likely by accident. How do<br />

you put an entirely new cyclocross bike underneath an industry filled<br />

with wannabes but still starving for the real thing? Deliberately.<br />

Just add <strong>Litespeed</strong> ingenuity and know-how to titanium durability.<br />

The sport of cyclocross has come a long way from the days of bikes<br />

cobbled together from the abandoned parts bin and the old touring<br />

frames. The competition and courses are more demanding, the available<br />

components more thoughtful and selection more robust. Expectations<br />

are, indeed, higher and <strong>Litespeed</strong> does not disappoint with their <strong>2012</strong> <strong>CX</strong><br />

entry, the ultimate upgrade for the serious <strong>CX</strong> athlete.<br />

To begin, <strong>Litespeed</strong> builds the <strong>CX</strong> with a cross-specific titanium tube<br />

set for the absolute best in combined value, dependability, and prograde<br />

performance rather than re-purposing tubes developed for<br />

mountain bikes as might be found in bikes from other manufacturers.<br />

The 44mm head tube and the larger diameter PressFit 30<br />

bottom bracket provide a foundation of increased strength and<br />

performance on the course with the flexibility to run your rig as a<br />

single speed using an eccentric bottom bracket. And, no doubt<br />

about it, the <strong>CX</strong> is designed with a geometry to race: this is no sport<br />

utility bike or touring bike with additional wheelbase tacked on.<br />

Still handcrafted in the USA by the best titanium craftsmen in the world, the<br />

<strong>CX</strong> was designed and engineered with direct feedback by elite athletes<br />

and survived a punishing maiden test drive on the <strong>2012</strong> Tour de Afrique<br />

covering over 7,500 miles from Egypt to South Africa. Design features<br />

include 135mm spacing to accommodate the array of cross-specific wheels<br />

offered by Reynolds, Zipp, and SRAM and post-mount compatibility<br />

alongside built-in legendary <strong>Litespeed</strong> quality and durability.<br />

Rider Profile: Brent Evans<br />

Two-time Ohio Master’s Elite Cyclocross<br />

Champion Brent Evans of Cleveland proudly<br />

recalls a time when he raced his <strong>Litespeed</strong><br />

bike professionally in a foreign place: “I went<br />

to Europe in 1994 and I was riding a <strong>Litespeed</strong><br />

– American frame, American pedals, and<br />

American rims on that bike. It was interesting<br />

to be a member of a pro French team, riding<br />

a fully decked out, true-blue American bike.”<br />

Evans’ first off-road <strong>Litespeed</strong> was a<br />

mountain bike, of course, but he would soon<br />

need something much more specific when<br />

he joined the cyclocross revolution; and this<br />

racer was at the top of <strong>Litespeed</strong>’s list: “I<br />

was the fifth person in the United States to<br />

have a <strong>Litespeed</strong> racing cyclocross bike. It<br />

is my favorite bike of all time. I’ve had some<br />

elegant Italian bikes and all that, but I would<br />

ride my 2007 <strong>CX</strong> <strong>Litespeed</strong> from California to<br />

Maine and enjoy every mile.” (CONT )<br />

© <strong>2012</strong> American Bicycle Group | All Rights Reserved


2013 <strong>CX</strong><br />

Ready to Upgrade? The <strong>CX</strong> Eagerly Awaits.<br />

<strong>Litespeed</strong> built the <strong>CX</strong> with the future of cyclocross in mind so<br />

if you’re finally ready to make the leap from a cantilever bike<br />

to full disc set-up, this could be your big chance. <strong>Litespeed</strong>’s<br />

engineering team took direct athlete feedback and trending<br />

industry component choices into consideration when<br />

designing and committing to the post-mount disc set-up. The<br />

result? The perfect bike to build to your exact specifications to<br />

achieve a ride like you’ll never find in any off-the-shelf offering.<br />

And, durable? <strong>Litespeed</strong> wouldn’t have it any other way. The<br />

<strong>CX</strong> stands ready to resist kicks, bangs, and cleat punches like<br />

no other bike on the market and won’t wilt or scar at a power<br />

wash blast every two laps.<br />

Legendary <strong>Litespeed</strong> Titanium<br />

Evans explains his love for the bike<br />

that he’s been dragging through the<br />

mud of cyclocross for over four years:<br />

“Titanium is really good for cyclocross<br />

because with the rugged surfaces, you<br />

need a responsive bike that can function<br />

without beating you up – you need<br />

something that can dance the dance<br />

with you.”<br />

As a lifestyle, cycling itself has been<br />

able to dance the dance with Evans. He<br />

praises this sport, which has afforded<br />

him a rich family life: “My <strong>Litespeed</strong>s<br />

had to get written into my will. Cycling<br />

is something that my kids and wife have<br />

really been able to get into with me.”<br />

Evans continues to travel the country<br />

as the technical director for the helmet<br />

safety program “Color Me Safe” and,<br />

of course, as a racer. “I look for races<br />

that the communities embrace like the<br />

163 miles I’m doing in Ohio – the whole<br />

community is enthusiastic and that’s what<br />

gets me excited about a race.”<br />

Frequently Asked Questions<br />

<strong>Litespeed</strong> answers the hard and fast questions about the <strong>2012</strong> <strong>CX</strong><br />

Q. What’s so special about the <strong>CX</strong>’s geometry?<br />

A. This is not a touring frame geometry recycled and marketed to the cyclocross<br />

rider; it’s a dedicated race bike design with the agility necessary to maintain and<br />

advance your position within the pack. The comfortable cockpit sits upon angles<br />

and wheelbase that keep steering precise and a range of weight bias that keeps<br />

the wheels planted while carving the slippery course. Good traction coupled with a<br />

proper bottom bracket height also allows you to maximize pedal strokes. All of the<br />

finer details within the geometry are designed to allow you to shave your lap times.<br />

Q. Why are there is no option for cantilever bosses?<br />

A. As the industry trends toward the more reliable option of disc brakes, we decided<br />

to commit to disc mounts and 135 spacing for this bike. To put it bluntly, we didn’t<br />

reverse engineer this bike for yesterday’s technology. It’s purpose built, ready to race.<br />

Q. What are the advantages of a PF30 bottom bracket system on this bike?<br />

A. PF30 is compatible with every crankset known to man. Rather than thinking backwards<br />

compatibility, the advantages lie in looking at the progressive options we’ve<br />

been able to provide. By using a 24mm spindle crankset (Shimano, SRAM, FSA) mated<br />

with a 46mm eccentric bottom bracket, you have the ability to adjust bottom bracket<br />

height by a full centimeter. Or with the same crank setup, you can ditch derailleurs,<br />

shifters, the cogset, and a bit of extra chain for the simplicity of a single speed.<br />

This defending champion will return<br />

to the Ohio State Cyclocross<br />

Championships in October and also<br />

plans to compete at the U.S. National<br />

Cyclocross Championships early next<br />

year with the same mantra he’s claimed<br />

since 1991: “I bleed <strong>Litespeed</strong>.”<br />

© <strong>2012</strong> American Bicycle Group | All Rights Reserved

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