The Communication Revolution - World View
The Communication Revolution - World View
The Communication Revolution - World View
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7. Form and content are closely related in<br />
media messages<br />
• As Marshal McLuhan noted, each medium has<br />
its own grammar and codifies reality in its own<br />
particular ways. Different media will report<br />
the same event, but create different<br />
impressions and messages.<br />
(Newspaper vs. tv)