TAMIL NADU OPEN UNIVERSITY
TAMIL NADU OPEN UNIVERSITY
TAMIL NADU OPEN UNIVERSITY
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<strong>TAMIL</strong> <strong>NADU</strong> <strong>OPEN</strong> <strong>UNIVERSITY</strong><br />
Chennai - 15<br />
School of Social Sciences<br />
SPOT ASSIGNMENT<br />
COURSE – B.COM COURSE CODE AY 2010-2011 &<br />
CY 2011<br />
Marketing BCO – 25<br />
Time: 1 Hour Total Marks: 25<br />
Answer any two of the following:<br />
1. Explain the functions of warehouse and discuss the kinds of warehouses.<br />
gz;lff; fhg;gq;fspd; gzpfisAk;> tiffisAk; gl;baypLf.<br />
2. Discuss the advantages and disadvantages of labeling.<br />
nghUs; tptur; rPl;bd; ed;ik> jPikfis tpthpf;f.<br />
3. Explain the channel of distribution for industrial and consumer goods by using<br />
diagrams.<br />
njhopw;rhiy kw;Wk; Efh;Nthh; nghUl;fSf;fhd toq;fy; topfis tiuglk; %yk;<br />
tpsf;Ff.<br />
4 What is press advertising? What are its forms? Describe its advantages and<br />
disadvantages.<br />
gj;jphpf;if tpsk;guk; vd;why; vd;d? mjd; tbtq;fs; ahit? mjd; ed;ik><br />
jPikfis tpsf;Ff.
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