Silabus Mata Kuliah Kur.2003 Program Studi Desain Produk-ITB ...

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Silabus Mata Kuliah Kur.2003 Program Studi Desain Produk-ITB 

Course Description (2003 Curriculum) Industrial Design ITB 

DP10T1, Konsep Teknologi (2 SKS) 

DP10T1 Concepts of Technology (2 credits) 

Perspectives on various progress in science, technology and design since early human to present 

and future prediction based on human creativity in order to fulfill better quality of life. This 

course discusses applications of science, technology and science and strategies for developing 

industries closely related with invention and innovation. It also introduces the progressive 

survival ability of human through model, feedback systems, decision making and optimization. 

The aim of this course is to provide the students a comprehensive understanding on the synergy 

between science, technology and design and its conceptual implementation to accommodate the 

change of human needs in the future. 

Daftar Pustaka (References) 

1. Pugh, Stuart. 1991. Total Design - Integrated Methods for Successful Product Engineering. 

Addison-Wesley Pub. 

2. Purwasasmita, Mubiar. 1998. Konsep Teknologi. Penerbit ITB. 

3. Sparke, Penny. 1986. An Introductions to Design and Culture. Allen & Unwin Pub. 

DP1101, Pengantar Studi Desain Produk I (3 SKS) 

DP1101, Introduction to Industrial Design (3 credits) 

Perspectives on design in general, specifically on the discipline of industrial design. Relations 

between art, design and technology and its benefit for people are discussed. Beginning from 

this course the students are introduced with creative and innovative process to solve simple 

problems with the scope of design subject through practice. It is expected that the students are 

capable to understand the scope of the science of design as well as the profession of industrial 

design in depth. 

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Daftar Pustaka 

References 

1. Heskett, John. 1982. Industrial Design. Thames and Hudson. 

2. Sachari, Agus. 2003. Pengantar Desain I. Penerbit ITB. 

DP11T3, Rupa Dasar I (4 SKS) 

DP11T3 Basic Form (4 credits) 

Concepts and implementations of basic forms in 2 and 3 dimensions and basic form elements 

e.q. lines, spaces,colors,tones,textures,rhythms,planes,equilibrium,contrast,move and pressures. 

In this course those elements are implemented in geometric shapes practicing class using 

various materials based on their characteristics and structures. Students are expected to be 

able to understand the comcepts of the elements of basic forms and its implementation in 2 or 3 

dimension shapes. 

Silabus Ringkas Prodi/Jalur (Owner) : Desain Produk (175), Tgl. Print: 27 April 2005, Pukul: 17:31:01, Oleh: kurFSRD1

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References: 

1. Arnkil, Harald. 1995. Aspect of Colour. The University of Art and Design-Helsinki 

2. Nunn, Bob and Chris Locke. 1984. Art Related Topics. Related Studies for Art and Design 

Students. Longman. 

3. Wong, Wucius & Adjat Sakri. 1987. Beberapa Azas Merancang Nirmana Trimatra. Penerbit 

ITB. 

4. Wong, Wucius & Adjat Sakri. 1968. Beberapa Azas Merancang Nirmana Dwimatra. 

Penerbit ITB. 

DP1202, Pengantar Studi Desain Produk II (3 SKS) 

DP1202 Introduction to Industrial Design II (3 credits) 

Perspectives on design and its relation with national development. Figures of national as well 

international design are presented, progress of industrial design and its prospect in the future 

and startegies of design of industrial countries and their developed products. In this course 

students are given with opportunity to develop their critical thinking capabilities to solve design 

problems through creative and innovative approaches. Also from this course students are 

expected to be able to envision the conncetion between industrial design discipline with 

national long term development program and its progress worldwide. 


1. Mayall, John. 1986. Design Principles. Thames and Hudson. 

2. Sachari, Agus. 2003. Pengantar Desain II. Penerbit ITB. 

DP12T4, Rupa Dasar II (4 SKS) 

DPT12T4 Basic Form II 

Extension on the concepts and applications of 2 and 3 dimensional basic design. Depth 

observation and practice on various aspects of basic form and experiments with various 

methods to exercise the sensitivity to surface characteristics, color & tone and the artistic 

effects of etches, strokes, rip-off and folding. Observation over 3-D basic design is emphasized 

to develop sensitivity over spaces, shapes, surface properties and logical thinking ability in 

constructing compositions, either in geometrical or organic objects. The students are expected 

to be able to develop sensitivity upon differences of each element of form in geometrical and 

organic objects and its application in 2 and 3 dimensional shapes. 


1. Arnkil, Harald. 1995. Aspect of Colour. The University of Art and Design-Helsinki 

2. Nunn, Bob & Chris Locke. 1984. Art Related Topics. Related Studies for Art and Design 

Students. Longman. 

3. Wong, Wucius & Adjat Sakri. 1987. Beberapa Azas Merancang Nirmana Trimatra. Penerbit 

ITB. 

4. Wong, Wucius & Adjat Sakri. 1968. Beberapa Azas Merancang Nirmana Dwimatra. 



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DP2051, Desain Produk I (6 SKS) 

DP2051, Industrial Design I (6 credits) 

Industrial product design, with emphasis on the shape experimentation aspect and exploration 

over the esthetics of visual language: semantics, semiotics, expression, symbolic and 

physiogonomy. Objects of interest including handle, handheld products, seating facilities, or 

other similar products. Goal of this course is the students become capable of designing a 

product with emphasis on the form and esthetics of form language which must be implemented 

through various experiments and explorations 


1. Lawson, Bryan. 1990. How Designers Think. Butterworth Architecture. 

2. Roukes, Nicholas. 1988. Design Synectics, Stimulating Creativity in Design. Davis Pub. 

3. Vihma, Susan (ed.).1990. Semantic Vision in Design. UIAH-Helsinki. 

4. Wallschlaeger, Charles. 1992. Basic Visual Concepts and Principles. Brown Pub. 

DP2052, Desain Produk II (6 SKS) 

DP2052, Industrial Design II (6 credits) 

Industrial product design, with emphasis on the engineering creativity and scientific principles 

to yield a unique and new functionality. Extension of course scope including innovation, 

modification, inspiration, improvement on single or several creative products such as toys, 

household appliances, educational daily tools or other similar products. 

The course is aimed to enable the students to design a product based on application of scientific 

of engineering principles in creative way. 


1. Greenwood, Douglas. 1986. Product Engineering Design Manual. Mc Graw Hill. 

2. Pahl & Beitz. 1984. Engineering Design. The Design Council. 


Addison-Wesley Pub. Ltd. 

4. Tahkokallio, Paivi (ed.). 1995. Design-Pleasure or Responsibility ?. The University of Art 

and Design-Helsinki. 

DP2164, Semantika Produk I (2 SKS) 

DP2164, Product Semantics I (2 credits) 

Perspectives and understanding on various aspects pertinent to the semantic theory of visual 

language, including image, semiotics, meaning, symbolic elements, ideology and metaphors. 

Also discussed in this course the applications of the theories in product design process and their 

related cultural phenomena. It is expected at the end of course the student obtains a 

comprehensive understanding on fundamental theories on the semantics of visual language and 

how to apply it to a product design. 


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1. Vakeppa. 1990. Product Semantics. UIAH-Helsinki. 

2. Vihma, Susan (ed). 1995. Product as Representation. UIAH-Helsinki. 

3. Wallsschlaeger, Charles. 1992. Basic Visual Concept and Principles. Brown Pub. 

DP2183, Gambar Teknik (2 SKS) 

DP2183, Technical Drawing (2 credits) 

Introduction and basics of technical drawing, including concept of various projection methods, 

instrument and tools for drawing, standards on papers and working plan. The course also 

introduces drawings based on standards established by ISO and mastering the skills to realize 

design idea into standardized drawings. The aim of this course is to give understanding to the 

students on the principles of technical drawing and mastery of technical drawing process based 

on the established standards. 


1. Gieseche, Prederick E., dkk. 2000. Gambar Teknik. Jilid I dan II. Penerbit Erlangga. 

2. Goetsch, David L & John A. Nelson. 1986. Technical Drawing and Design. Delmar Pub. 

3. Sato, G. Takeshi. 1994. Menggambar Mesin Menurut standar ISO. Pradnya Paramita. 

DP2186, Teknik Presentasi I (2 SKS) 

DP2186, Presentation Technique (2 credits) 

Introduction and concepts on fundamental of drawing techniques required for presentation. The 

course introduces various media (soft pastel, air brush, marker, color pencils, poster paint, 

etc). Also introduced in this course the verbal and descriptive presentation techniques to 

prepare proposal and design portofolio. The goal of this course is to enable the students to 

perform presentation and prepare the supporting items including written and pictorial 

description. 


1. Arnkil, Harald (ed.). 1995. Aspect of Colour. The University of Art and Design-Helsinki. 

2. Gill, Robert W. 1991. Basic Rendering. Thames and Hudson. 

3. Vickers, Graham. 1994. Style in Product Design. Design Council. 

DP2182, Bahan dan Proses Produksi (2 SKS) 

DP2182, Material and Production Process (2 credits) 

Perspectives and introduction to various materials, either natural or synthetic and composite 

commonly used for product manufacturing. Also introduced in this course application of 

materials for a product based on their physical and chemical properties. Process of forming 

and shaping the material by cutting, abrating, fondry, stamping, coating, etc are also given. At 

the end of this course students are expected to be able to understand the physical and chemcal 

properties of a material and the related processing and forming stage as the consideration 

when they are about to apply them in a product design 


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1. Cornish, E.H. 1987. Materials and the Designer. Cambridge University Press. 

2. De Gramo. 1980. Material and Process in Manufacturing. Collier Mc Milan. 

3. Vlack. 1986. Ilmu Teknologi Bahan. Penerbit Erlangga. 

DP2265, Semantika Produk II (2 SKS) 

DP2265, Product Semantics II (2 credits) 

Further exploration of perspectives and understanding on various aspects pertinent to the 

semantic theory of form language as continuation of theories discussed in Product Semantics I 

with additional material on symbolic elements, communication, grouping and their application. 

Also discussed in this course how to implement those theories in product design process as 

well as the related cultural phenomena. By the end of this course students are expected to be 

capable of implementing semantic theories of form language and performing experiments of 

design through creative application of the discussed theories 


1. Vakeppa. 1990. Product Semantics. UIAH-Helsinki. 

2. Vihma, Susan (ed.). 1995. Product as Representation. UIAH-Helsinki. 

3. Vihma, Susan (ed.).1990. Semantic Vision in Design. UIAH-Helsinki. 

4. Wallsschlaeger, Charles. 1992. Basic Visual Concept and Principles. Brown Pub. 

DP2281, Prinsip Rekayasa (2 SKS) 

DP2281, Basic Engineering in Design (2 credits) 

Perspectives and concepts of principles in engineering, including structure and construction, 

mechanical equipments, aerodynamics of vehicle, hydrodynamics of ships, electronic circuits 

and their principles of operation, working principles of mechatronics equipments, automation, 

basic principles of optics, instrumentation, network system, principles of artificial brain , 

introduction to control, etc. Also discussed several cases of innovative products which 

implementing engineering principles both experimentally or its their application concepts. The 

students are expected by the end of this course to be capable of understanding various 

principles in engineering and implementing them in a product design stage. 


1. Cornish, E.H. 1987. Materials and the Designer. Cambridge University Press. 

2. Flurscheim, Charles H. (ed.). 1983. Industrial Design in Engineering, A Marriage of 

Technique. The Design Council. 

3. Greenwood, Douglas. Mechanical Detail for Product Design. Mc Graw-Hill. 


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DP2284, Pemodelan Digital I (3 SKS) 

DP2284, Digital Modelling I (3 credits) 

Practical session of introduction and the mastery on fundamental of computer softwares for 

modeling and simulation applications, including principles of CAD softwares such as 

AutoCAD, 3D Studio, 3D Max, Alias, Pro-Eng, etc. In parallel with theories the students also 

exercise the basics of drawing and its special effects as well as the principles of rapid 

prototyping. At the end of the course students should be able to master the basic applications of 

softwares for digitally producing model and simple simulation of a product 


1. Negroponte, Nicholas. 1998. Being Digital., Penerbit Mizan. 

2. Pipes, Alan. 1990. Drawing for 3 Dimensional Design : Concepts-Illustration-Presentation. 

John Calman and King. 

3. Sriwarno, Andar Bagus, dkk.1999. Pengantar Studi Pemodelan Digital. Penerbit ITB. 

DP2287, Teknik Presentasi II (3 SKS) 

DP2287, Presentation Techniques II (3 credits) 

Introduction and exploration on fundamentals of model making for presentation purpose. 

Exploration over various materials for constructing models (clay model, plastik maket, rigid 

foam, dsb), forming & making the models as well several pertinent finishing techniques and 

scaling the model required for the presentation. It is expected at the end of the course the 

students have the ability to make reprsentative model of a product to support effective 

presentation needs. 


1. Powell, Dick. 1995. Presentation Technique. Orbis. 

2. Vickers, Graham. 1994. Style in Product Design. Design Council. 

DP2288, Praktik Bengkel Kerja (4 SKS) 

DP2288, Workshop Practice (4 credits) 

Practical session in a workshop to create a product made from solid wood material based on 

technical drawing previously prepared. Also introduced in this course various types of manual 

or semi-mechanical machines and tools, characteristics of material, types of joins and 

constructions, and finishing techniques. After completing this course the students are expected 

to be able to operate various manual or semi-machinal to create various components connected 

with certain types of joint systems to be assembled later as a product. 


1. Hall, Mike. 1988. Design and Plastics. Hodder and Stoughton. 

2. Love, George. 1996. Teori dan Praktek Kerja Logam. Penerbit Erlangga. 

3. Sriwarno, Andar Bagus. 1999. Suplemen Kuliah Workshop Kayu dan Metal. Penerbit ITB. 


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DP3053, Desain Produk III (6 SKS) 

DP3053, Industrial Design III (6 credits) 

Industrial product design based on innovation aspects of industrial manufacturing and the 

related marketing issues: industrial capacities and capabilities associated with characteristics, 

segmentation, trend and marketing strategic of the products as well as their global issues. 

Design observation will be carried out in the environment of pertinent industry and its various 

market survey. The object of design may vary but should be within the scope of industrial 

design. At the end of the course the students are expected to be able to design a creative and 

innovative product based on the characteristics of the industry where the case study takes place 

along with the related target market. 


1. Bruce, Margaret. 1995. Product Development. John Wiley & Sons. 

2. Hollins, Bill. 1990. Succesfull Product Design. Butterworths & Co. 

3. Kotler, Philips. 1996. Manajemen Pemasaran, Jilid I dan II. Penerbit Erlangga 

DP3054, Desain Produk IV (6 SKS) 

DP3054, Industrial Design IV (6 credits) 

Industrial product design based on social aspects within the following scope: the use of 

alternative technology, poverty elimination, job opening, adding product values, informal sector 

empowerment, participatory design, design for the underdeveloped societies, gender issues, 

environmental issues, local culture initiatives and problems in developed countries. At the end 

of the course it is expected that the students develop ability to design an innovative and creative 

product based on the social and cultural approaches and the related issues comprehensively. 


1. Kartasasmita, Ginanjar. 1996. Pembangunan Untuk Rakyat. CIDES. 

2. Papanek, Victor. 1995. The Green Imperative. Thames and Hudson. 

3. Sachari, Agus. 2003. Desain dan Permasalahan Pembangunan. Penerbit ITB. 

DP3163, Metode Desain Produk (2 SKS) 

DP3163, Industrial Design Method (2 SKS) 

Introduction and concepts of various theoretical backgrounds and understanding of design and 

the procedures to solve design problem methodologically. The course is aimed to construct a 

systematic yet creative structure of thinking by exposing illustrations on general design process. 

The goal of this course is to enable the student to apply various alternatives of design process 

systematically and creatively in order to particularly solve or offer solution of industrial design 

problems. 


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3. Roozenburg, N.F.M. & J. Eekels. 1995. Product Design: Fundamentals and Methods. John 

Wiley & Sons. 

DP3171, Ergonomi Desain I (2 SKS) 

DP3171, Ergonomics Design I (2 credits) 

Introduction and concept of the science, research and standardization of ergonomy in relation 

with design problems in Inodonesia. Understanding on the application of anthropometric 

standards (human body measurements, reference percentile, eye reference point, seat reference 

point, finger reference point, reach, position,etc) ergonomic consideration on design process 

(safety factor, safety,comfort, health,communication,operability, work oprimization,etc). Also 

introduced in this course several ergonomy test methods applied to various product cases, 

working surface and working space. It is expected from this course that the students have 

understanding on various ergonomic realibilities and capable to apply them on a product 

design process. 


1. Pasaribu, Martinus Y. 1997. Pengantar Ergonomi, Jilid I dan II. Penerbit ITB. 

2. Sanders, Mark & Ernest Mc Cormick. 1993. Human Factors in Engineering And Design. Mc 

Graw Hill. 

3. Woodson, Wesley E. 1993. Human Factor Design Handbook. Mc Graw Hill. 

DP3173, Manajemen Pemasaran Produk (2 SKS) 

DP3173, Marketing Management (2 credits) 


1. Engel, James F. 1993. Consumer Behavior. The Dryden Press. 

2. Kotler, Philips. 1996. Manajemen Pemasaran, jilid I dan II. Penerbit Erlangga. 

3. Ramli, Rizal, dkk. 1997. Liberalisasi Ekonomi dan Politik Indonesia. PPM FE-UI. 

DP31HC, Sejarah Desain I (2 SKS) 

DP31HC, Design History I (2 credits) 

Perspectives on the progress of modern design in Indonesia from socio-historical point of view 

since the 19th and 20th centuries, both on product culture and artefacts. Exposition incluing 

various phenomena on the growth consumer society and progressive life style particularly in the 

colonial era, the establishment of “Ethics Politics”, the independence era (1945), synergic 

between the modernization program and modernism, the fall of “Orde Lama” (1965) and “Orde 

Baru” (1998), crisis in Indonesia in the end of 20th century and the western strategy of culture 

for developing countries with its infiltration. It is expected that at the end of the course the 

students are capable of understanding various backgrounds on socio-historic design progress in 

Indonesia in the past as the basis to ancipate the future progress. 


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1. Sachari, Agus & Yanyan Sunarya. 2002. Sejarah dan Perkembangan Desain Indonesia. 


2. Siahaan, Bisuk. 1996. Industrialisasi di Indonesia. Pustaka Data. 

DP3272, Ergonomi Desain II (2 SKS) 

DP3272, Ergonomics Design II (2 credits) 

Introduction and concepts of the theories and discussions on ergonomic cognitive, humancentered 

design, dan ergonomic total quality in particular for several industrial cases of both 

complex systems (cockpit design, vehicle design, emergency equipments,etc) and simple 

products (household appliances). This course also analyzes problems related to human errors 

in using the products, the impacts and various solution approaches. It is expected that the 

students by the end of this course will be able to perform analytical exploration over ergonomy 

aspects and apply it to a product design. 


1. Pasaribu, Martinus Y. 1997. Pengantar Ergonomi, jilid I dan II. PSDP-ITB. 

2. Sanders, Mark & Ernest Mc Cormick. 1993. Human Factors in Engineering And Design. Mc 

Graw Hill. 

3. Wilson, John (ed). 1990. Evaluation of Human Work. Taylor & Francis Inc. 

4. Woodson, Wesley E. 1993. Human Factors Design Handbooks. Mc Graw Hill. 

DP3274, Manajemen Desain (2 SKS) 

DP3274, Design Management(2 credits) 

Perspectives and concepts on design activities in industries with emphasis on the aspects of 

design organization, manipulating ideas, decision making techniques, design working 

procedures, design activities management, cost calculation, product competition, design 

strategy,etc. Also discussed in this course the international design business and their 

management. It is expected from this course that student will be able to understand the 

principles of desiogn activities and systematically and efficiently implement them in related 

industries. 


1. Amir, Sulfikar. 2001. Pengantar Manajemen Desain. Penerbit ITB. 

2. Mott, Richard. 1989. Managing a Design Practice. Architecture Design and Technology 

Press. 

3. Oakley, Mark. 1990. Design Management. A Hand Book of Issue and Methods. Blackwell. 

DP3277, Sosiologi Desain (2 SKS) 

DP3277, Sociology of Design (2 credits) 

Perspectives and concepts on various methods in sociology and thoughts in the theory of 

sociology. Also given in this course on synergic relations between design and social strata, 

dynamics and social change, mentality, social behavior, social-politics and relation of design 

with the society lifestyle. It is expected from this course that the student will be able to 

understand social facts and reality and various demands in the society, particular those 


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selected as consideration for designing a product. 


1. Sachari, Agus. 2002. Sosiologi Desain. Penerbit ITB. 

2. Soekanto, Soerjono. 1996. Sosiologi Suatu Pengantar. Rajawali Pers. 

3. Tomlinson, Alan. 1991. Consumption, Identity & Style. A Comedia Book. 

DP32HD, Sejarah Desain II (2 SKS) 

DP32HD, History of Design II (2 credits) 

Perspectives on the chronological progress of design especially in United States, Europe and 

other countries in the mid 19 th until the end of 20 th century. Also exposed the influence of the 

progress of technology and its socio-polical change background., modern thinking methodology 

and its influence in design, the emerge of Rationalism and Industrial Revolution in Europe, the 

birth of Art Noveau and Art Deco, the influence of Arts & Crafts movement, the emerge of 

modernism and the following movements up to the Post-modernsim era. It is expected from this 

course that the student wil be able to understand the socio-historical background of the design 

progress in Indonesia in the past as the basis to anticipate progress in the future. 


1. Pirovano, Carlo (ed.). 1990. History of Industrial Design. Volume I, II, III. Electa. 

2. Sachari, Agus. 2003. Sejarah Desain Modern. Penerbit ITB. 

3. Sachari, Agus & Yanyan S. 1998. Modernisme. Tinjauan Historis Desain Modern. Balai 

Pustaka. 

DP4055, Desain Produk V (6 SKS) 

DP4055, Industrial Design V (6 credits) 

Industrial product design based on the innovation of technology and system and various 

problems in the future. The design process is conducted in collaboration with other disciplines, 

with the scope of implementation may include the application of advanced tecchnolofy, new 

innovation, foreseeing the application of future technology or product development at certain 

degree of complexity. It is expected that by the end of the course the students will be able to 

design a creative and innovative product in multidisciplinary fashion with other subject. 


1. Bruce, Margareth. 1995. Product Development. John Wiley & Sons. 

2. Pugh, Stuart. 1995. Total Design. Integrated Methods for Successful Product Engineering. 


3. Sachari, Agus. 2003. Desain dan Teknologi. Penerbit ITB. 


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DP4056, Kolokium Desain Produk (3 SKS) 

DP4056, Colloquium of Industrial Design (3 credits) 

Preparatory course for Final Project of Industrial Design, administered in several meetings, 

seminars and presentation of the final project plan. The course scope is grouped into 4 

categories: (1) Investigation in design & technology- innovation of technology and its relation 

with the discipline of industrial design, (2)Investigation of Design and Lifestyle – varieties of 

the socio-cultural identities of product users, (3) Investigation of Design and Environment – 

spatial and system aspects in living environment and (4) Investigation of Design and Human 

Factor – operational aspects of a product in relation with ergonomy points of view and 

physical & physiological safety factor of the user. By the end of this course the students are 

expected to be able to systematically investigate and explain various problems in the field 

he/she has chosen in relation with the discipline of industrial design. 


1. PSDP-ITB. 1998. Pedoman Kolokium Desain Produk. Penerbit ITB 

2. Aneka pustaka yang relevan dengan bidang kajian dan topik Kolokium Desain Produk. 

DP40K0, Kerja Profesi Desain Produk (3 SKS) 

DP40K0, Industrial Design Professional Practice(3 credits) 

Professional practices which can be performed in the following: manufacturing industries, 

design firm, scientific or professional research & development centers/institutes/offices related 

to the field of industrial design, higher education institutes/universities or private or state 

industrial sectors both national or international. The scope of activities might include: the 

planning and design of product, production process, design policy or design management. It is 

expected by the end of this course the students will be able to widen his/her perspectives and 

improve the knowledge from professional point of view within the scope of the field of 

industrial design. 


References: 

1. PSDP-ITB. 2000. Pedoman Kerja Profesi Desain Produk. Penerbit ITB. 

2. Relevent references with the activities of Industrial Design Professional Practices 

DP40S0, Seminar Desain Produk (3 SKS) 

DP40S0, Seminar of Industrial Design (3 credits) 

This course is administered in several meetings, seminars and presentation of the final project 

plan. The scope includes various social phenomena pertinent to the progress of design 

particularly in Indonesia. The emphasis is on the systematical and analytical exposition 

methods based on specific concepts. It is expected by the end of this course the students will be 

able to systemtically and analytically observe and report the various influencing social and 

cultural phenomenain Indonesia both oral and written. 


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1. PSDP-ITB. 2003. Pedoman Seminar Desain Produk. 

2. Relevent references within the scope and topics in Seminar of Industrial Design. 

DP40Z0, Tugas Akhir/Skripsi Desain Produk (6 SKS) 

DP40Z0, Final Project of Industrial Design (6 credits) 

Industrial design product or research through comprehensive and innovative approaches based 

on theme, conceptual, experimental or scientific approaches. The scope is aspects on soci0- 

cultiral. Esthetics, ergonomy, production system, technology or the market opportunity. The 

output of final project and final report is a comprehensive design proposal/design portfolio 

and theoretical investigation of a conducted research in the form of written report presented in 

the final project/report defense session. It is expected that by the completion of this course the 

students will be able to perform various research activites and in particular to individually and 

professionally work in relevance with the field of discipline or profession of industrial design 


1. PSDP-ITB.2003, Pedoman Tugas Akhir Desain Produk. 

2. Various references in relevance within the scope and topics of Final Project/Report 

DP4185, Pemodelan Digital II (3 SKS) 

DP4185, Digital Modelling II (3 credits) 

Practical session on the advanced application of computer software for modeling and 

simulation of the design output product by means of various application softwares previously 

introduced in Digital Modelling I. Complexity degree of the product, the output simulation and 

the other material comprehension distinguish this course from the previous counterpart. The 

scope of this course includes the rendering capability of various technical drawing, 3D 

presentation drawing, shadow and material type effects, the concept of virtual reality, 

animation, compilation of several softwares and rapid prototyping. The students are expected 

by the end of this course to be able to use various application software to produce model, 

simulation and animation of a product with the related digital systems. 


1. Eppinger, Steven D. & Ulrich, Karl T. 1995. Product Design and Development. Mc Graw 

Hill. 

2. Negroponte, Nicholas. 1998. Being Digital. Penerbit Mizan. 

3. Pipes, Alan. 1990. Drawing for 3 Dimensional Design : Concepts-Illustration-Presentation. 

John Calman and King. 


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DP4275, Wirausaha Desain (2 SKS) 

DP4275, Design Entepreneurship (2 credits) 

Perspective and concepts of enterpreneurship in design. The course scope includes business ini 

design, design consultant, tactics and strategies in design and manufacturing products. Also 

introduced several models of successful design business striving in the crisis and business 

management models with competitive advantages. It is expected that the student by the end of 

this course will be able to understand the enterpreneurship in design and capable to 

recognizing the business opportunities. 


1. Faulkner, Davis. 1995. The Essence of Competitive Strategy. Prentice Hall Int. 

2. Kartajaya, Hermawan. 1997. Siasat Bisnis. Gramedia. 

3. Lydiate, Liz. 1992. Profesional Practical Design Consultancy. The Design Council. 

4. Peppard, Joe. 1995. The Essence of Bussines Process Re-Engineering. Prentice Hall Int. 

DP4276, Hak Kekayaan Intelektual Bidang Desain (2 SKS) 

DP4276, Intellectual Property on Design (2 credits) 

Perspectives and concepts on the relation of design and its pertinent legal aspects. The course 

material includes the bills of Intellectual rights, patents, brand, customer right protection and 

Industrial product design, Also exposed in this course the ethics of profession, product 

plagarism/copying cases, pirating and various aspects in relation with methods ofr project 

proposal preparation, contract, industrial ownership law, the establishment design consultancy 

business, etc. By the end of this course the students are expected to be able to understand the 

relation between design and related legal aspect, and its impelementation and implication in 

designing a product. 


1. Adiwilaga, Rizki. 2001. Pengantar HaKI Desain. Penerbit ITB. 

2. Kumpulan Makalah Desain Produk dan Perlindungan Hukum Secara Nasional dan 

Internasional. 1995. Yayasan Pengembangan Desain Kerajinan Indonesia. 

DP51HA, Metodologi Desain (2 SKS) 

DP51HA, Design Methodology (2 credits) 

Perspectives and concepts on various theoretical backgrounds in design and ways to achieve 

design target in methodological way. The course material includes the systematic and creative 

framework of thinking to solve design problems and appropriate approaches for particular 

design cases, such as the approaches of black box, glass box, block busting, visual aspect, 

lateral thinking, brainstorming, total design, model design by research, participatory model , 

hollistic model, interactive model, etc. By the end of this course it is expected that the students 

are able to appropriately apply various alternative methods in design process perfomed in 

systematic and creative way. 


14 


1. Cross, Nigel (ed). 1984. Development in Design Methodology. John Wiley & Sons. 

2. Jones, Christopher. 1981. Design Methods. John Wiley & Sons. 




DP51HB, Tinjauan Desain (2 SKS) 

DP51HB, Design Critics (2 credits) 

Perspectives and concepts on theories of design based on approaches from cultural 

transform,socio-historical, esthetic value semiotic, technological innovation, political strategy 

and policy and multidisclipinary point of view. The course material includes critical 

observation of design phenomena and the related affective factors taking place in industrial 

countries, new industrial countries and developed countries in general. By the end of this 

course it is expected that the students are able to develop their critcal perspective in observing 

various design phenomena and their pertinent aspects. 


1. Sachari, Agus. 2003. Pengantar Estetika. Penerbit ITB. 

2. Sachari, Agus. 2001. Pengantar Tinjauan Desain. Penerbit ITB 

3. Woodham, Jonathan M. 1997. Twentieth Century Design. Oxford University Press.

Silabus Mata Kuliah Kur.2003 Program Studi Desain Produk-ITB ...

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