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Introduction<br />
About Datamax<br />
Datamax,asubsidiaryofDoverCorporation(NYSE:DOV),specializesin<strong>the</strong>design,manufacture,and<br />
marketingofproductsforbarcodeandRFIDlabeling,including<strong>the</strong>rmaldemandprinters,label,ticket<br />
andtagmaterials,and<strong>the</strong>rmaltransferribbons.HeadquarteredinOrlando,Florida,Datamaxhas<br />
representativeofficesthroughout<strong>the</strong>UnitedStatesandinSingapore,China,and<strong>the</strong>UnitedKingdom,<br />
aswellaslabelconvertingandpreprintingfacilitiesinRobinson,Illinois.Datamaxmarketsitsproducts<br />
exclusivelythroughanetworkofresellersinmorethan65countriesworldwide.<br />
Product Introduction<br />
TheMPfamilyofcompact,easy-to-useandruggedlyreliableprinterscreatesapositiveworking<br />
experienceineven<strong>the</strong>mostchallengingenvironments.Theirversatilityanddeploymentflexibilityhave<br />
made<strong>the</strong>m<strong>the</strong>idealchoicefordiverseapplicationssuchaswarehousing,transportationandlogistics,<br />
healthcareandretail.TheMPfamilyiscomprisedoftwoprinterseries–<strong>the</strong>Compact4andNova.<br />
Novaseries:<br />
-compactprintersavailablein4”,6”and8”widths<br />
-designedforcustomerswhorequirehighspeed,highcapacitylabelrolls,reliability,andsuperior<br />
ease-of-use<br />
-all-metalcasingidealforharshindustrialenvironments<br />
-quietprintingidealforofficeorhospitaluse<br />
Compact4series:<br />
-smallfootprintandeasy-to-usecontrols<br />
-ruggedhardshellmetalexterior<br />
-versatilemountingconfigurations<br />
-vibration/shockisolationsystemperfectfor<strong>the</strong>mostchallengingenvironments,including<strong>the</strong><br />
warehouseandfactoryfloor,aswellastransportation,mobilestationsandforkliftoperations.<br />
-highperformanceandsuperiorprintqualitynecessaryforlaboratoryandmedicalapplications.<br />
ThisProductGuidefocusesonlyon<strong>the</strong>Novaprintersseries.Asimilarguideisavailablefor<strong>the</strong><br />
Compact4printerseries.<br />
Product History<br />
TheMPSeriesprinterswereoriginallydesignedandmanufacturedbyMarkPoint,aSwedishcompany<br />
specializinginsmallfootprint,ruggedandreliableprinterswithafocusonsimplifying<strong>the</strong>human<br />
experience.WhenMarkPointwasacquiredbyImaje,aDovercompanylikeDatamax,<strong>the</strong>MPproducts<br />
weretransferredtoDatamaxtotakeadvantageof<strong>the</strong>companyʼslongexperiencewith<strong>the</strong>rmalprintingin<br />
<strong>the</strong>Auto-IDindustry.Datamaxnowmanageseveryaspectof<strong>the</strong>MPprinterseries,including<br />
development,production,support,salesandmarketingactivities.<br />
MP Series: Nova4, Nova6, & Nova8 1