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ecruitment and consulting services Association LIMITED<br />

Australia & New Zealand | <strong>June</strong> 2011<br />

INNOVATION:<br />

where do good<br />

ideas come from?<br />

In this issue<br />

Not long to go for the 2011 <strong>RCSA</strong><br />

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Contents<br />

201 1 <strong>RCSA</strong> INTERNATIONAL CONFERENCE<br />

THE RECRUITMENT AND CONSULTING<br />

SERVICES ASSOCIATION LIMITED<br />

The <strong>RCSA</strong> Journal is published by the<br />

Recruitment and Consulting Services<br />

Association Limited.<br />

<strong>RCSA</strong> AUSTRALIA & NEW ZEALAND<br />

PO Box 18028<br />

Collins Street East<br />

VIC 8003 Australia.<br />

T: +61 3 9663 0555<br />

Toll Free NZ: 0800 441 904<br />

F: +61 3 9663 5099<br />

E: info@rcsa.com.au<br />

www.rcsa.com.au<br />

<strong>RCSA</strong> JOURNAL<br />

EDITORIAL ENQUIRIES<br />

The Editor: Sally Matheson<br />

Matheson Publishing<br />

T: +61 3 9820 2676<br />

E: sally@mathesonpublishing.com.au<br />

<strong>RCSA</strong> JOURNAL<br />

ADVERTISING & SUPPORTER<br />

ENQUIRIES<br />

Julie Morrison<br />

<strong>RCSA</strong> Manager Marketing<br />

& Communications<br />

T: +61 3 9663 0555<br />

E: jmorrison@rcsa.com.au<br />

www.rcsa.com.au<br />

SUBSCRIPTION ENQUIRIES<br />

Bulk orders and subscriptions are<br />

available: contact the <strong>RCSA</strong> at the<br />

address details above.<br />

DESIGN<br />

Perry Watson Design<br />

+61 3 9596 0899<br />

PRINT<br />

GEON Impact Printing<br />

The <strong>RCSA</strong> Journal is printed in<br />

Australia on recycled paper.<br />

NOTE<br />

All material published in the <strong>RCSA</strong> Journal<br />

is subject to copyright and no part may be<br />

republished, photocopied or transmitted<br />

electronically in any form without written<br />

permission. Opinions expressed by<br />

contributors are their own and are not<br />

necessarily endorsed by the <strong>RCSA</strong> or<br />

the editor. Advertisers and contributors<br />

to the <strong>RCSA</strong> Journal should be aware of<br />

the provisions of the Anti-Discrimination<br />

Act 1977 and the Trade Practices Act<br />

1974 in relation to false and misleading<br />

advertisements or statements and other<br />

unfair practices. The <strong>RCSA</strong> and the editor<br />

accept no responsibility for such breaches.<br />

While every effort has been made to ensure<br />

the accuracy of the information in this<br />

publication, no responsi bility is accepted<br />

for errors or omissions.<br />

© Copyright <strong>RCSA</strong> 2011<br />

ISSN 1838-8736<br />

FOCUS: INNOVATION<br />

8INNOVATION: Where do good ideas<br />

25<br />

come from?<br />

4 President’s Report: Lincoln Crawley<br />

6 CEO’s Report: Steve Granland<br />

8 INNOVATION: Where do good ideas come from?<br />

12 Award winners at the <strong>RCSA</strong> Annual Gala Ball<br />

16 International Comment:<br />

Lessons from a maturing market<br />

17 A voice on the global stage: <strong>RCSA</strong> and Ciett<br />

18 AMRANZ Profile: world’s first national<br />

registration scheme protects Australian<br />

patients<br />

20 AANRA Survey results: member agencies<br />

delivering care<br />

19 <strong>RCSA</strong> PEARL Program – up and running!<br />

BUSINESS MANAGEMENT ISSUES<br />

22 Update: regulations and other matters<br />

affecting the recruitment sector<br />

24 Data quality – a key to recruitment genius?<br />

25 Last chance to register for the<br />

2011 <strong>RCSA</strong> Conference!<br />

26 Innovation, invention and ideas:<br />

what do we really want or need?<br />

28 Industry research – RIB Report third<br />

quarter results<br />

29 Protect your company’s future<br />

201 1 <strong>RCSA</strong> INTERNATIONAL CONFERENCE<br />

201 1 <strong>RCSA</strong> INTERNATIONAL CONFERENCE<br />

MARKETING<br />

30 Publish and educate to build profile,<br />

credibility and win new clients<br />

32 Book reviews<br />

ASSOCIATION NEWS<br />

33 Business Solutions resources<br />

34 The benefits of Corporate membership<br />

36 Professional Accreditation Framework<br />

(PAF) Excellence<br />

38 <strong>RCSA</strong> International Conference Program<br />

39 <strong>RCSA</strong>’s new Life Member<br />

40 The Professional Practice Council<br />

41 The <strong>RCSA</strong> Service Delivery Standard:<br />

42 New Zealand Outlook<br />

43 Communicating with you!<br />

43 Special Interest Groups: AANRA and AMRANZ<br />

44 <strong>RCSA</strong> Supporter Profiles<br />

45 <strong>RCSA</strong> Partners and Premium Supporters<br />

45 Member Benefits<br />

46 <strong>RCSA</strong> Board, Life Members and Fellows<br />

47 2011 <strong>RCSA</strong> CPE & Events Calendar<br />

The Recruitment and Consulting Services Association (<strong>RCSA</strong>) is the leading industry<br />

body for talent management and workforce solutions in Australia and New Zealand. With<br />

approximately 3,500 members, Corporate and Individual, the Association sets professional<br />

standards, conducts research, educates and develops members’ skills, monitors industry<br />

developments and lobbies state and federal governments on issues directly affecting<br />

members.<br />

Your last chance to book for the<br />

2011 <strong>RCSA</strong> International Conference<br />

<strong>June</strong> 2011 3


PRESIDENT’s REPORT<br />

Lincoln Crawley AP<strong>RCSA</strong><br />

Engaging with members<br />

and external stakeholders<br />

Since the Autumn <strong>RCSA</strong> Journal, the Board,<br />

the CEO and I have been focusing on some<br />

of the issues raised in my article: recognising<br />

the professionalism of our industry, engaging with<br />

our members and partnering more effectively<br />

with government and industry stakeholders.<br />

Firstly, in response to feedback and from a<br />

housekeeping perspective, there were a couple<br />

of things we needed to do quickly: launching the<br />

new website and returning to the print version<br />

of the <strong>RCSA</strong> Journal. I’m very pleased with<br />

feedback I’ve received about the quality of both.<br />

The website is easier to use and therefore, more<br />

of an asset. So we have improved communications<br />

by using both print and electronic media. They<br />

were both delivered on time and on budget<br />

and the response has been excellent.<br />

Looking at increasing professionalism, I’ve been<br />

exceptionally pleased with the launch of the PEARL<br />

Program (Professional Emerging and Aspiring<br />

Recruitment Leaders). I had the chance to talk<br />

with some of the people in Sydney who’d gone<br />

through the program and they were not only<br />

energised by it but were also very impressed that<br />

colleagues from the industry were willing to share<br />

so much of their valuable expertise. This underlines<br />

the fact that as long as we engage in the right<br />

way, we have exceptional talent who are willing<br />

to engage with the industry and are passionate<br />

about it.<br />

The launch of the <strong>RCSA</strong> Awards honouring<br />

significant achievements in OH&S, contribution<br />

to the industry and young achievers, highlights<br />

the importance of recognition within the industry.<br />

These awards also demonstrate outside the<br />

industry that OH&S is important to us: many<br />

of our members have huge workforces and we<br />

have shown that we recognise the importance<br />

of keeping those people safe.<br />

The awards also highlight that we are currently<br />

embarking on a change to the membership<br />

structure. In July, the <strong>RCSA</strong> is launching the new<br />

Professional Accreditation Framework for individual<br />

membership. This means that individuals will find<br />

it easier to join the Association. Organisations will<br />

also be able to use that program as part of their<br />

own rewards recognition program – certainly<br />

we will at Manpower. As part of that change, the<br />

opportunity to become a Fellow of the <strong>RCSA</strong> is<br />

going to become more practically available with<br />

changes to the Fellowship criteria recognising<br />

some of the talent we have in the industry.<br />

As part of our increasing professionalism,<br />

the <strong>RCSA</strong> is participating in the Ciett global study<br />

of our industry. I mentioned in my last column the<br />

need for empirical data. We will be aligning with<br />

the Ciett initiative and that will provide us with<br />

information about our market that we don’t have<br />

at the moment – and which will assist how our<br />

industry supports the productivity goals of<br />

Australia and New Zealand. Additionally, later<br />

this year we’ll be embarking on other surveys in<br />

which we encourage you to get actively involved.<br />

The survey will be done by a third party, with total<br />

anonymity and it will gather solid empirical data<br />

that will help us promote and add value to the<br />

industry in Australia and New Zealand.<br />

To date, we have held a number of meetings<br />

with the head of the ACTU, with Government and<br />

Opposition ministerial departments in education<br />

and employment – and there are other meetings<br />

planned. We are really “upping” the level of the<br />

meetings as well as the quality of the discussions.<br />

The good news is that this is giving us a real<br />

indication of what we need to focus on and,<br />

by creating these relationships, giving us the<br />

opportunity to provide them with our empirical<br />

data as it becomes available. Secondly, it will<br />

enable us to become involved in some of the<br />

taskforces reviewing critical issues that might<br />

be changing in the world of work.<br />

Finally, of course, the best way to increase<br />

professionalism is to engage in the 2011 <strong>RCSA</strong><br />

International Conference – I encourage you to<br />

book if you haven’t already done so and I look<br />

forward to seeing you all there.<br />

Lincoln Crawley AP<strong>RCSA</strong><br />

<strong>RCSA</strong> President, Australia and New Zealand<br />

Of course,<br />

the best way<br />

to increase<br />

professionalism<br />

is to engage in<br />

the 2011 <strong>RCSA</strong><br />

International<br />

Conference –<br />

I encourage you<br />

to book if you<br />

haven’t already<br />

done so and<br />

I look forward<br />

to seeing you<br />

all there.<br />

4<br />

<strong>RCSA</strong> JOURNAL


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CEO’s REPORT<br />

Steve Granland<br />

Welcome to the <strong>June</strong> edition of the <strong>RCSA</strong> Journal<br />

I<br />

would like to start my column by thanking<br />

all our readers for their positive feedback<br />

on the return of the <strong>RCSA</strong> Journal. The<br />

Journal will continue to evolve based on<br />

member feedback and I encourage you to<br />

send any suggestions you may have to our<br />

Manager, Marketing and Communications,<br />

Julie Morrison, jmorrison@rcsa.com.au.<br />

As featured in the first edition of the<br />

<strong>RCSA</strong> Journal the new <strong>RCSA</strong> website is<br />

now live. Feedback received to date has<br />

been overwhelmingly positive and includes:<br />

• 100 times better than the old one.<br />

• Much easier to find what you are looking for!<br />

• By George I think they’ve done it!<br />

I can actually navigate easily.<br />

• Great improvements.<br />

• It is fantastic! It looks really good and works!<br />

• Love the new website, much better than<br />

the old one. I can even find things on it!<br />

One of the key website improvements is<br />

the new <strong>RCSA</strong> Business Solutions webpage<br />

which is now an open book with great access<br />

to all resources. There are two key pages:<br />

the first page is for members only, so logon<br />

before you start, and provides a list of and<br />

access to free resources (more than 340<br />

including 46 templates). The second page<br />

provides a list of all titles available which is<br />

over four hundred titles – and continuing<br />

to grow on a weekly basis.<br />

The <strong>RCSA</strong> website will be a living site which<br />

we will continue to refine and adjust based<br />

on member feedback – any suggestions<br />

can again be forwarded to Julie Morrison.<br />

The <strong>RCSA</strong> Gala Ball was held at The Ivy in<br />

Sydney on 26 May and was a great success.<br />

We were confident the night was going to<br />

be a success when registrations closed four<br />

weeks prior to the Ball and we proudly put up<br />

the SOLD OUT sign. I can say everyone had a<br />

great night and interest is already building for<br />

2012. Congratulations to all award finalists<br />

and winners! You’ll find full details and<br />

photos on pages 12-15.<br />

I am pleased to report the number of<br />

registrations we have received for <strong>RCSA</strong><br />

events and education programs continues<br />

to be strong as our members look to invest<br />

in training and education. We are looking<br />

to ramp up activity across all regions with<br />

discussions underway with councils for the<br />

development of local keystone events. Keep<br />

your eye open also for “FREE” networking<br />

events which are planned for 2011/12.<br />

Over <strong>June</strong> 6-8, for the first time the<br />

<strong>RCSA</strong> had an exhibition stand at the Australian<br />

Human Resources National Convention. This<br />

represented a great opportunity to take key<br />

<strong>RCSA</strong> member messages to two thousand<br />

senior HR managers. We focused on ensuring<br />

HR managers are aware that <strong>RCSA</strong> members<br />

must abide by a Code and when looking at<br />

using a recruitment firm, they should be<br />

insisting on <strong>RCSA</strong> member organisations.<br />

It was a very positive experience for <strong>RCSA</strong><br />

members and we will be ramping up all<br />

activity focused on raising the profile of<br />

the <strong>RCSA</strong> and its members over 2011/12.<br />

We have been very active over the last<br />

three months on the lobbying and advocacy<br />

front with key meetings with politicians from<br />

both sides at both a national and state level.<br />

Meetings have also been held with the ACTU,<br />

FWA and industry groups including AIG and<br />

COSBOA. Additionally a number of new<br />

working groups have been formed, including<br />

Independent Contracting and Immigration<br />

(I encourage any member with an interest in<br />

these areas to contact the <strong>RCSA</strong> for information<br />

on how to become involved). Stakeholder<br />

communications, lobbying and advocacy<br />

and working group activity will continue to<br />

be ramped up further over the next 12 months.<br />

As noted in the Journal (page 39) we will<br />

be undertaking a member communications<br />

survey in the next few months. I encourage<br />

you to take part in this survey to ensure your<br />

views regarding <strong>RCSA</strong> member communications<br />

are considered as we look to refine for<br />

2011/12 and beyond.<br />

As featured in the article on page 36, the<br />

<strong>RCSA</strong> Board has approved the new <strong>RCSA</strong><br />

Professional Accreditation Framework for<br />

implementation from 1 July 2011. This new<br />

individual membership model has been<br />

introduced to encourage and build individual<br />

membership and continue the journey to<br />

build and recognise professionalism in our<br />

industry. The <strong>RCSA</strong> Professional Accreditation<br />

Framework (PAF) aligns individuals with<br />

recruitment career paths and provides public<br />

recognition of a member’s knowledge, skills,<br />

experience and commitment to continuing<br />

professional education. <strong>RCSA</strong> Corporate<br />

members who support the <strong>RCSA</strong> PAF are<br />

actively advancing the recruitment industry<br />

and building its standing as a true profession<br />

and have a competitive edge and credibility<br />

that clients look for in today’s professional<br />

market.<br />

To launch the <strong>RCSA</strong> PAF and ensure it has<br />

impact in raising industry profile and standards,<br />

the <strong>RCSA</strong> is providing a unique and exclusive<br />

opportunity to <strong>RCSA</strong> Corporate Members.<br />

All of your staff can receive complimentary<br />

12 month individual <strong>RCSA</strong> membership if they<br />

apply by 31 December 2011 – yes, everyone!<br />

I would like to take this opportunity to<br />

thank RecruitmentSuper for renewing their<br />

Principal Partner commitment to the <strong>RCSA</strong><br />

for the next three years and OAMPS who have<br />

renewed their Business Partner relationship<br />

with the <strong>RCSA</strong> for the next three years. Without<br />

the support of both these significant partners<br />

we would not be able to invest in quality<br />

events and education programs. I encourage<br />

you to support both RecruitmentSuper and<br />

OAMPS.<br />

My congratulations and sincere thanks to<br />

our former <strong>RCSA</strong> President Steve Shepherd<br />

who was awarded Life Membership at the<br />

Gala Ball on 26 May. His contribution over<br />

many years has been remarkable and we<br />

look forward to his involvement for many<br />

years to come.<br />

In closing, I encourage anyone considering<br />

attending the <strong>RCSA</strong> International Conference<br />

(Sheraton Mirage Port Douglas August 31<br />

– September 2) to book early. We have a<br />

great program of speakers and networking<br />

events planned. Don’t be disappointed, book<br />

early and hopefully, I will see you there.<br />

Steve Granland<br />

Chief Executive Officer<br />

6<br />

<strong>RCSA</strong> JOURNAL


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international conference 2011<br />

INNOVATION: where do<br />

8<br />

<strong>RCSA</strong> JOURNAL


201 1 <strong>RCSA</strong> INTERNATIONAL CONFERENCE<br />

good ideas come from?<br />

How do you as an individual<br />

or you as part of an<br />

organisation “target<br />

innovation for productivity”?<br />

This is the theme of the<br />

2011 <strong>RCSA</strong> International<br />

Conference so the <strong>RCSA</strong><br />

Journal asked three of the<br />

major speakers to share<br />

their ideas with readers.<br />

Amanda Gome, Peter<br />

Sheahan and Dr Tom<br />

McKaskill have some<br />

brilliant ideas to help you<br />

and your organisation<br />

target innovation.<br />

Where does innovation come from?<br />

And how can organisations create<br />

an environment to encourage<br />

innovation? Answer these questions and<br />

you have the key to a successfully creative<br />

and innovative life as well as the key to future<br />

growth for your organisation. However,<br />

coming up with innovative ideas is only the<br />

first step. The tricky part is implementing<br />

innovations into the organisation’s culture.<br />

Our speakers have ideas for achieving that too.<br />

Where does innovation come from?<br />

Is innovation best developed or nurtured in<br />

isolation or with other people? Do your best<br />

ideas come to you as a result of reading and<br />

research or while you’re doing something<br />

else – sailing, for instance?<br />

“The best ideas come from responding<br />

to a problem,” says Amanda Gome, keynote<br />

speaker and CEO of online publishing company<br />

Private Media which owns Smart Company.<br />

com.au, StartupSmart and Crikey. “You can<br />

respond to a problem anywhere you think<br />

about it. I always find the gym or a walk a<br />

very good place for ideas to surface.”<br />

Dr Tom McKaskill, entrepreneur, educator<br />

and author, believes we all react differently.<br />

“Some people are innately creative and will<br />

come up with novel ideas in almost any<br />

environment. Some people are best stimulated<br />

by discussion around a topic or problem.<br />

They let ideas drift around them and then<br />

latch on to two or three disjointed comments<br />

and suddenly have a breakthrough. Others,<br />

generally those who are less creative,<br />

need some form of process whether<br />

that is brainstorming, “six hats thinking”,<br />

mind mapping and so on.<br />

“In the end, it is a combination of all<br />

of them which you would use to engage<br />

as many people as possible” he says.<br />

Peter Sheahan, keynote speaker and<br />

expert in workforce trends and generational<br />

change, says that in the last few years there<br />

has been a plethora of outstanding work<br />

done in this field. He says that ideas come<br />

from four places and summarises the research,<br />

providing examples of each method:<br />

1. Focus: digging deep in an area of expertise,<br />

and staying very narrow in your areas of<br />

exploration.<br />

2. Fringe: ideas that sit just outside the<br />

current capability, scope or market for<br />

a company.<br />

3. Fused: bringing two distinct ideas together,<br />

where one-plus-one equals three or more.<br />

4. Folded: when a platform, metaphor or<br />

organising model from one industry is applied<br />

to another.<br />

How can organisations create<br />

an environment to encourage<br />

innovation?<br />

Amanda Gome said that although she finds<br />

going to the gym or for a walk a great way<br />

for ideas to surface, she acknowledges that<br />

it is a bit expensive for most companies to<br />

Peter Sheahan<br />

Amanda Gome<br />

Dr Tom McKaskill<br />

<strong>June</strong> 2011 9


international conference 2011<br />

People must be<br />

able to recite the<br />

company’s vision<br />

and goals in their<br />

sleep. That way<br />

they know whether<br />

their solution to a<br />

problem fits into<br />

the short and long<br />

term goals of the<br />

organisation.<br />

– Amanda Gome<br />

install a gym. However, she says, “What they can<br />

do is ask their people to always be thinking of<br />

solutions and never punish or ridicule ideas.“<br />

Amanda also says we should have a lot of<br />

meetings. “Sounds silly, but at those meetings<br />

the problem is articulated and then people over<br />

the course of the day or week can think on it<br />

in a place they find inspiring.<br />

“And always encourage people to think about<br />

how things are changing by sending articles and<br />

information to each other. This means that the<br />

company has a strong culture of reading, thinking,<br />

commenting and doing.”<br />

Amanda has another critical point: “People<br />

must be able to recite the company’s vision and<br />

goals in their sleep. That way they know whether<br />

their solution to a problem fits into the short and<br />

long term goals of the organisation”.<br />

Dr Tom McKaskill believes that we need<br />

to create both a culture and a process. “The<br />

culture encourages and recognises ideas and<br />

rewards those who have a go. It treats failure<br />

as lessons learned rather than something to<br />

be penalised for.<br />

“The process is a series of steps which generates<br />

ideas, evaluates them, puts them in a trial to gather<br />

further evidence and then funds the good ones,”<br />

he says.<br />

Peter Sheahan says asking how organisations<br />

can create an innovative environment is an<br />

impossible question to answer in a small space,<br />

and has been the subject of hundreds of books.<br />

However he says we could consider the<br />

following points:<br />

Practices: do you have repeatable processes/<br />

events which are designed to generate new<br />

ideas and to question assumptions?<br />

Questions: great leaders always have a set of<br />

questions that force them and their teams to go<br />

deeper. Questions such as What if the opposite<br />

were true? What assumptions are you basing<br />

your conclusions on? Is there a third alternative?<br />

If we were to start this project again from<br />

scratch, how would we do it differently?<br />

Consider embedding a set of these questions<br />

in every meeting.<br />

Time: do you actually allow people to explore<br />

new possibilities? Do you give them the time?<br />

Incentives: people will often do what they are<br />

rewarded for both financially and culturally. Do<br />

you celebrate salespeople who hit their numbers?<br />

Do you pay people for doing so? Of course.<br />

Well, this is what you will get more of: innovation<br />

requires mistakes. It requires that we go against<br />

the grain, that we do things differently. How many<br />

failures have you celebrated lately? When someone<br />

tries something new and it falls short of expectations,<br />

do you kill it, or learn, adapt and try again?<br />

Space: connections, networks and serendipity are<br />

crucial in the generation of new ideas. Does your<br />

physical environment facilitate these interactions?<br />

Do you have shared kitchens? What about stairs<br />

connecting floors? Do you still have offices? Are<br />

there plenty of options when it comes to meeting<br />

rooms to generate different kinds of discussions?<br />

Space is increasingly being leveraged to create<br />

greater connection.<br />

Peter has some further suggestions for creating<br />

environments which encourage innovation:<br />

he says organisations need to embed practices<br />

which do the following five things, to better<br />

exploit the opportunities in the white space:<br />

1. Elevation: leaders must regularly get above<br />

the chaos and operations and see not just the<br />

business, but the entire value chain from a gestalt<br />

perspective. This allows them to see the gaps,<br />

consider how it works together, and ask the<br />

fundamental questions such as, is there a better<br />

way? Bill Gates is famous for his Think Weeks.<br />

2. Focus: serendipity plays a part in breakthrough<br />

thinking, but rarely in isolation. Far more often,<br />

breakthroughs are created when a network of<br />

people (not necessarily a team) are focused on<br />

a specific opportunity or outcome. 3M invents<br />

the next one thousand small things every year<br />

in its pursuit of twenty per cent of revenue from<br />

products that did not exist five years before.<br />

3. Connected exploration: people need space<br />

to explore new ideas and possibilities, and people<br />

to bounce their thoughts off. This can be through<br />

the allocation of time, through the reordering of<br />

physical space, the planning and review systems<br />

(time horizons, acceptable rates of failure) and<br />

through cultural permission such as the<br />

celebration of novelty, failure and un-exploited<br />

progress or, by simply turning a blind eye.<br />

10<br />

<strong>RCSA</strong> JOURNAL


201 1 <strong>RCSA</strong> INTERNATIONAL CONFERENCE<br />

4. Open contribution: counter-intuitively,<br />

studies of the one thousand greatest<br />

innovations of all time reveal a startling fact.<br />

Non-market networks outperform (six to<br />

one) incentivised groups and individuals<br />

(both incentivised and not) in the creation<br />

of breakthrough ideas which lead to genuine<br />

innovation in business and society. In other<br />

words, letting go of control and bringing more<br />

people into the development and exploration<br />

process. The explosion of things like open<br />

source development communities and so<br />

forth are further evidence of this. At the<br />

very least this suggests organisations should<br />

rethink their closed door approach to R&D,<br />

and at the extreme, consider collaborating<br />

beyond their four walls in areas previously<br />

secret and protected by patents.<br />

5. Manufactured visibility: organisations exist<br />

primarily to scale. In doing so, they inevitably<br />

create distance from the work itself, through<br />

hierarchies, through geographical spread and<br />

so forth. As such it is crucial that organisations<br />

manufacture opportunities for those with<br />

disproportionate power to gain access to<br />

new ideas and perspectives.<br />

6. Parallel development: finally, we must not<br />

apply existing business processes, metrics,<br />

planning and review processes to new ideas<br />

and opportunities. Measuring performance<br />

in a mature segment, with critical mass and<br />

scale has a completely different set of<br />

criteria, and should not be applied to new<br />

ideas. Incubator style models in organisations<br />

are models of parallel development. Rather<br />

than incorporating new ideas into the existing<br />

business, let them develop alongside.<br />

Three steps to implementing<br />

innovation?<br />

Now that you have innovative ideas happening,<br />

in your organisation and in your own life,<br />

how can you make sure the ideas are not<br />

filed and forgotten as so many good ideas<br />

can be? The <strong>RCSA</strong> Journal asked each of<br />

the speakers for three steps organisations<br />

can take to make sure these innovative<br />

ideas are captured and put to work.<br />

Peter Sheahan‘s three steps:<br />

1. Establish a dedicated team responsible<br />

for executing the ideas. With the immense<br />

pressure we are all under in our day jobs,<br />

assuming innovation will just happen or<br />

execution of new ideas will just happen is<br />

a delusion at best. Hitting your quarterly<br />

numbers with existing services and products<br />

will always take priority.<br />

2. Develop new metrics for measuring<br />

success that are not borrowed from the<br />

more traditional business. Start with “speed of<br />

learning” as opposed to return on investment,<br />

and quarterly growth. Incubating a new idea<br />

is as much art as it is science. With no history<br />

to benchmark against, with no real evidence<br />

of the likely market success, it is more essential<br />

that you learn, and learn quickly, than it is<br />

that you deliver sales results immediately.<br />

3. Never elevate the status of the<br />

dedicated team above that of the more<br />

traditional business. If the traditional business<br />

feels as though it missed out on an invitation<br />

to the cool kids’ table they will sabotage its<br />

progress. It is crucial to leverage the assets of<br />

the traditional business: animosity between<br />

the dedicated innovation team and the<br />

traditional business will kill any chance of<br />

progress. A leader can ensure this happens<br />

by ensuring they don’t talk too much about<br />

the new project, that they continue to<br />

celebrate and reward those executing against<br />

existing plans and strategies, and applying<br />

equal accountability to the dedicated team<br />

(though most likely for learning than for their<br />

numbers, as per number 2).<br />

Dr Tom McKaskill says it’s best to start<br />

small and then work up. His three steps are:<br />

1. Start with a suggestion scheme.<br />

2. Introduce a quality program so that<br />

people get the idea that small incremental<br />

ideas and improvements all help.<br />

3. Find a champion who is senior in the<br />

organisation who will take responsibility for<br />

the promotion and management of a<br />

program. The champion will need resources<br />

to drive it and will need permission to allow<br />

people to take time out from their regular<br />

duties to participate.<br />

Amanda Gome’s three steps are:<br />

1. Make sure you have the team in place<br />

to execute ideas. Form them into a hub and<br />

give them a name like Project Tomorrow.<br />

2. Set times for presentations, assessment<br />

and delivery dates so the project doesn’t get<br />

lost in day-to-day activities.<br />

3. Make sure the leadership team make<br />

a big song and dance about the innovation.<br />

Always refer to the person who came up<br />

with the solution as the innovator and make<br />

sure they are rewarded well.<br />

Amanda Gome, Peter Sheahan and<br />

Dr Tom McGaskill are speaking at the<br />

2011 <strong>RCSA</strong> International Conference<br />

in Port Douglas in August. Go to:<br />

www.rcsa.com.au/conference2011<br />

for information about these speakers<br />

and their presentations.<br />

<strong>June</strong> 2011 11


FOCUS: INNOVATION<br />

Award winners at<br />

the <strong>RCSA</strong> Gala Ball<br />

<strong>RCSA</strong> Award winners<br />

were announced at<br />

the sell-out Gala Ball<br />

held at The Ivy in<br />

Sydney in May. The<br />

Principal Event and<br />

Awards sponsor was<br />

RecruitmentSuper.<br />

Lincoln Crawley AP<strong>RCSA</strong>, <strong>RCSA</strong> President<br />

Almost three hundred attendees representing<br />

68 organisations enjoyed the evening’s<br />

festivities. Attendees were mostly from<br />

New South Wales, Victoria and Queensland<br />

with people from Perth and New Zealand.<br />

<strong>RCSA</strong> President Lincoln Crawley AP<strong>RCSA</strong><br />

welcomed guests and outlined his plans for the<br />

Association before the award presentations began.<br />

<strong>RCSA</strong> CEO Steve Granland said, “I’d like to<br />

congratulate the winners and finalists for their<br />

outstanding submissions. It was a fantastic night<br />

of achievement and celebration for the winners,<br />

their organisations, the recruitment sector and<br />

<strong>RCSA</strong>. And there was a great sense of camaraderie<br />

and entertainment as members caught up with<br />

colleagues and friends”.<br />

Award sponsors were MyCareer, SEEK and<br />

WorkPro.<br />

The award winners are:<br />

Young Recruitment Professional Award<br />

The winner of the Young Recruitment<br />

Professional Award was Peter Bateson of Robert<br />

Walters NSW. Peter is Associate Director IT and<br />

took the lead over a very tight field of five other<br />

finalists.<br />

The Young Recruitment Professional Award<br />

was proudly sponsored by MyCareer.<br />

The Young Recruitment Professional Award<br />

finalists were:<br />

Peter Bateson – Robert Walters NSW<br />

Marc Denholm – Manpower NZ<br />

Kurt Gillam AP<strong>RCSA</strong>- Alliance Recruitment WA<br />

Nathan Hannigan – Manpower ACT<br />

Leah Moule AP<strong>RCSA</strong>- Manpower Australia QLD<br />

Courtney Rowe AP<strong>RCSA</strong>- Fusion Workforce VIC<br />

.<br />

Outstanding Contribution Award<br />

The Outstanding Contribution Award was won<br />

by Greg Savage M<strong>RCSA</strong> (LIfe), CEO of Firebrand<br />

Talent Search. Greg was also MC at the Gala Ball.<br />

The Outstanding Contribution Award was<br />

proudly sponsored by SEEK.<br />

The Outstanding Contribution Award finalists<br />

were:<br />

Ross Clennett AP<strong>RCSA</strong><br />

Bob Olivier AP<strong>RCSA</strong> and<br />

Greg Savage M<strong>RCSA</strong> (LIfe).<br />

McLean Award for Workplace Safety<br />

There was a very tight finish for the McLean<br />

Award for Workplace Safety with WorkPac named<br />

as Award winner.<br />

The McLean Award for Workplace Safety<br />

is proudly sponsored by WorkPro.<br />

The McLean Award for Workplace Safety<br />

finalists were:<br />

Chandler Macleod<br />

Manpower<br />

WorkPac.<br />

The call for nominations for the 2012 <strong>RCSA</strong><br />

Awards will open in February 2012.<br />

Megan Bolton, RecruitmentSuper CEO<br />

12<br />

<strong>RCSA</strong> JOURNAL


FOCUS: INNOVATION<br />

McLean Award winning team WorkPac. Third from left Phil Smart Managing Director<br />

with Nan Carroll F<strong>RCSA</strong> (Life) and Cameron Hockaday<br />

Young Recruitment Professional Award winner Peter Bateson received<br />

his award from Lincoln Crawley AP<strong>RCSA</strong> and Nicola Kahui, Category<br />

Manager Employment, MyCareer<br />

Congratulations to the<br />

winners and finalists<br />

for their outstanding<br />

submissions.<br />

McLean Award for Workplace Safety winner Cameron Hockaday from WorkPac receives<br />

his award from Lincoln Crawley AP<strong>RCSA</strong>, and Tania Evans, Workpro<br />

Outstanding Contribution Award winner Greg Savage M<strong>RCSA</strong> (Life)<br />

receives his award from Lincoln Crawley AP<strong>RCSA</strong><br />

The RecruitmentSuper team: Calvin Lake, Justin McMinn, Glenda Garmey, Bobby Khalah, Gil Sebbag, Mark Ashburn,<br />

Megan Bolton CEO, Ruth Ross, Matt Ball, Nick Chew, Ross Fisher F<strong>RCSA</strong> (Life), Chair


FOCUS: INNOVATION<br />

<strong>RCSA</strong> Life Members enjoying the Gala Ball, L-R: Paul Veith M<strong>RCSA</strong> (Life), Matthew McArthur M<strong>RCSA</strong> (Life), Graham Jenkins M<strong>RCSA</strong> (Life), Greg Savage M<strong>RCSA</strong> (Life),<br />

Sue Healy M<strong>RCSA</strong> (Life), Ross Fisher F<strong>RCSA</strong> (Life), Kaye Strain M<strong>RCSA</strong> (Life), Janet Vallino F<strong>RCSA</strong> (Life), Robert Blanche M<strong>RCSA</strong> (Life), Nan Carroll F<strong>RCSA</strong> (Life),<br />

Rodney Troian M<strong>RCSA</strong> (Life), Rosemary Scott F<strong>RCSA</strong> (Life), Kris Hope-Cross M<strong>RCSA</strong> (Life)<br />

<strong>RCSA</strong> President Steve Granland congratulates Steve Shepherd M<strong>RCSA</strong><br />

(Life) on being appointed an <strong>RCSA</strong> Life Member<br />

Kathryn O’Brien, General Manager Jobserve and from MyCareer, Nicola Kahui Category<br />

Manager Employment, Michael O’Donnell, Aaron de Ruiter and Maria Kamberidis<br />

Danial Mullin and Matesh Patel from OAMPS<br />

Nick Murray, Sales Director, SEEK<br />

14<br />

<strong>RCSA</strong> JOURNAL


FOCUS: INNOVATION<br />

Jan Spriggs – retiring director<br />

Jan Spriggs AP<strong>RCSA</strong> has recently retired<br />

from the <strong>RCSA</strong> Board after six years’<br />

service to the Association. She has also<br />

been Chair of the <strong>RCSA</strong> Standards<br />

Committee. Jan has more than 25 years’<br />

recruitment experience and has owned<br />

and managed businesses successfully for<br />

more than 15 years. Jan is the owner of<br />

Placer Management Group. She will<br />

remain on the WA Council. The <strong>RCSA</strong><br />

is very grateful for Jan’s involvement and passion since she<br />

was appointed to the National Board in 2005 and is delighted<br />

that she has chosen to remain on the WA Council.<br />

Clare Carpenter, Sharon Henderson and Kellie Rigg from Randstad<br />

Matt Hodges, Fred van der Tang, CEO Randstad and Christine Curphey<br />

Carolyn Hyams, Bronwyn Savage, Jenny Gottlieb from Firebrand<br />

Jellybean Jam<br />

Meet the <strong>RCSA</strong> team: George Lambrou, Miranda Vickis, Julie Morrison,<br />

Claudia Gray, Steve Granland, Pam Iverson and Christina Pargeter<br />

<strong>June</strong> 2011 15


FOCUS: INNOVATION<br />

International Comment<br />

Lessons from a Maturing Market<br />

Kevin Green, Chief Executive of the Recruitment and Employment Confederation<br />

(REC) reports on the situation in the UK. REC is the representative body for the<br />

United Kingdom’s £19.7 billion private recruitment and staffing industry.<br />

Here in the UK, as in most parts of<br />

the world, the recruitment market<br />

has had a very tough time. In the<br />

period from April 2008 to March 2010, the<br />

recruitment and staffing market declined by<br />

thirty per cent, dropping from £27 billion to<br />

£19.7 billion. This decline was disproportionate<br />

as the whole UK economy only shrunk by<br />

6.6 per cent in the same period. The reason<br />

for such a significant decline was the double<br />

whammy of the jobs market going into<br />

decline and fluidity in the labour market<br />

also drying up. The global staffing market,<br />

according to Ciett, showed a similar decline<br />

(21 per cent) reducing from €256 billion to<br />

€203 billion between 2007 and 2009.<br />

Kevin Green, Chief Executive of<br />

the Recruitment and Employment<br />

Confederation<br />

However, as the world’s third largest market,<br />

the headlines don’t tell the whole story. This<br />

market decline has caused a major shake out<br />

with clients wanting more for less and margins<br />

coming under significant pressure. The clients<br />

have also been active in implementing new<br />

supplier models, often via intermediaries.<br />

These managed service type organisations<br />

have been supplemented by a growth in<br />

Recruitment Process Outsourcing (RPOs).<br />

We gather that this is also a growing trend<br />

in Australia and New Zealand.<br />

As an ex-HR Director, I know the value of<br />

consolidating your resourcing supply chain<br />

with one invoice, one set of management<br />

information and one set of processes which<br />

can be audited, all adding value in themselves.<br />

However, if you add in the potential to reduce<br />

costs as well, it’s no great surprise that these<br />

models are being pursued by clients.<br />

What does this mean for small niche<br />

recruiters who now find themselves as<br />

second and sometimes third tier suppliers,<br />

who often aren’t allowed to talk directly<br />

to the end user and supply CVs through a<br />

portal? Well, it radically diminishes the value<br />

they traditionally provided to clients and<br />

candidates by undertaking the matching<br />

activity.<br />

For us, the real worry is that these models,<br />

if they continue to reduce the value recruiters<br />

provide, will commoditise our industry, where<br />

price becomes the only differentiator. Also,<br />

some of these intermediaries have introduced<br />

contractual terms such as pay-when-paid,<br />

which are making it more difficult for smaller<br />

agencies to get access to finance.<br />

So what’s the role of the trade Association<br />

as these fundamental shifts take place in our<br />

market? Firstly, it is to educate all parties in<br />

the process that only a sustainable model will<br />

work for all in the long term. We have created<br />

a special group of these intermediaries so we<br />

can have a dialogue and we are working with<br />

them on a specific code of conduct. Many<br />

have also removed the worst contractual<br />

terms. We are also spending a growing<br />

amount of our time talking to HR and<br />

procurement professionals so that we<br />

can get our message across that while we<br />

can all see some of the benefits for them,<br />

they need to ensure that the good smaller<br />

agencies are nurtured and supported. We<br />

have also researched the managed service<br />

provider market and trends so we can track<br />

the changes and again use this to educate<br />

and influence.<br />

Here in the UK, we have greater use of<br />

flexible working than anywhere else in the<br />

world. Nearly five per cent (over 1.3 million<br />

temps every single week) of all employment<br />

is temporary. This has greatly contributed to<br />

unemployment only peaking at 2.5 million<br />

or eight per cent – over a million less than<br />

was predicted by all forecasters. The REC<br />

highlights that the depth and breadth of the<br />

recruitment industry with a high density of<br />

niche professional recruiters is a significant<br />

factor in our flexible labour market working<br />

so well.<br />

Hence the need to work with all parties<br />

concerned so that we don’t damage one<br />

of our few huge international competitive<br />

advantages by being too short termist.<br />

There may be a few lessons in here for<br />

the <strong>RCSA</strong> and your market. I would be<br />

keen to hear from you at my email address<br />

which is kevin.green@rec.uk.com.<br />

16<br />

<strong>RCSA</strong> JOURNAL


FOCUS: INNOVATION<br />

A voice on the global stage<br />

Steve Shepherd M<strong>RCSA</strong><br />

(Life) and Immediate Past<br />

President, is the <strong>RCSA</strong>’s<br />

representative with Ciett<br />

and a member of the<br />

Ciett Board. He explains<br />

the importance of the<br />

relationship.<br />

I<br />

first met with the President of the<br />

International Confederation of Employment<br />

Agents (Ciett) while on a business trip to<br />

Europe in 2009. The aim of the meeting was<br />

to establish dialogue between <strong>RCSA</strong> and<br />

Ciett and learn from their experience in<br />

establishing a position of strong political<br />

influence within the European community.<br />

Ciett was founded in 1967 with the aim<br />

of representing the interests of private<br />

employment agents around the world.<br />

Headquartered in Brussels, Ciett is recognised<br />

by international bodies such as the European<br />

Union and the International Labour<br />

Organisation (ILO) and is regularly consulted in<br />

relation to issues that impact on employment.<br />

Ciett’s mission is to seek greater recognition<br />

for the contribution private employment<br />

agencies make to a fully functioning labour<br />

market in the areas of job creation, access,<br />

and integration into the labour market of<br />

diverse groups of workers and economic<br />

growth and as a result they have been very<br />

effective in gaining recognition for our<br />

industry with legislators and key political<br />

decision makers.<br />

Through our meeting I was able to share<br />

the experiences of the <strong>RCSA</strong> in Australia and<br />

New Zealand and hear about the tactics they<br />

had deployed to establish their position.<br />

In May 2010, I was invited to join the Ciett<br />

Board to represent the interests of our members<br />

in Australia and New Zealand. Through this<br />

Association the <strong>RCSA</strong> has been able to gain<br />

valuable insight in to strategy and tactics that<br />

have helped shape our thinking and our<br />

position in relation to our strategic plan.<br />

It has also been extremely useful as we<br />

develop our tactical approach to political<br />

position to gain insights and learn from the<br />

experiences of Ciett Board Members from<br />

Europe, North and South America and Asia.<br />

Another key benefit arising from our<br />

association with Ciett has been the access<br />

we have gained to comprehensive research<br />

they have conducted around the world and<br />

more recently we have also had the<br />

opportunity to participate in global research<br />

being undertaken by Boston Consulting<br />

on behalf of Ciett to create an international<br />

fact base on the positive impact of staffing<br />

agency work. The aim of this research is<br />

to provide a view of the global temporary<br />

employment market and the contribution<br />

our members market to a functioning<br />

labour market, our role as labour market<br />

intermediaries and developers, our impact<br />

on national economies and compare the<br />

benefits gained by temporary workers when<br />

compared to other forms of employment.<br />

This research will be released later this<br />

year. Our participation in this will enable<br />

us to benchmark Australia and New Zealand<br />

against the leading economies around the<br />

world and be able to show clear comparisons<br />

that will support our conversations with<br />

governments, employer and employee<br />

organisations in the region.<br />

Our involvement with Ciett has not<br />

all been one way: many of the member<br />

countries are keen to learn about our<br />

experiences in working directly with and in<br />

the public sector – particularly as a number<br />

of these countries are now looking more<br />

closely at these issues as they look to ways<br />

to reduce unemployment while maintaining<br />

employment flexibility.<br />

I look forward to sharing the results of the<br />

global research with you later in the year.<br />

<strong>June</strong> 2011 17


FOCUS: INNOVATION<br />

AMRANZ PROFILE:<br />

World’s first national registration<br />

scheme protects Australian patients<br />

One in twenty Australian<br />

workers is a registered<br />

health practitioner and is<br />

directly affected by AHPRA<br />

– the Australian Health<br />

Practitioner Regulation<br />

Agency. AHPRA CEO<br />

Martin Fletcher explains<br />

the importance of the<br />

new scheme.<br />

Martin Fletcher, AHPRA CEO<br />

Australia has introduced the world’s first<br />

national registration scheme regulating<br />

health practitioners in ten professions,<br />

underpinned by a nationally consistent law.<br />

This scheme came into effect on 1 July 2010.<br />

The National Registration and Accreditation<br />

Scheme (the National Scheme) has patient<br />

safety at its heart and regulates the practice<br />

of more than 528,000 health practitioners in<br />

eight jurisdictions. The scope and ambition<br />

of the National Scheme is wide-reaching.<br />

One in forty Australians (or one in twenty<br />

Australian workers) are registered health<br />

practitioners and are directly affected. All of<br />

us are indirectly affected through consistent<br />

national standards for health practitioners<br />

with patient and public safety at their heart<br />

and greater transparency and accountability<br />

in health practitioner regulation.<br />

The vision of national registration began<br />

with a 2005 Council of Australian Government<br />

(COAG) initiative to examine issues affecting<br />

the health workforce, including supply and<br />

demand. In 2008, COAG signed an intergovernmental<br />

agreement to establish the<br />

National Scheme, with a start date of July<br />

2010.<br />

The National Scheme aims to maintain<br />

professional standards and patient safety<br />

while addressing workforce pressures<br />

faced by the Australian health system.<br />

The underpinning principles are flexibility,<br />

responsiveness, sustainability, mobility and<br />

administrative efficiency. These are all crucial<br />

factors to working effectively in Australia,<br />

with its geographic spread, urban/rural mix<br />

and multicultural population.<br />

The National Scheme promises benefits<br />

to the community, practitioners and the<br />

profession including:<br />

1. Mobility: practitioners with general and<br />

specialist registration can register once and<br />

practise in any state or territory in Australia.<br />

2. Uniformity: there are consistent, national<br />

standards in registration and professional<br />

practice for each profession.<br />

3. Efficiency: before national registration<br />

was introduced, registration of health<br />

practitioners in Australia involved 85<br />

separate health practitioner boards, more<br />

than 65 different pieces of legislation, eight<br />

separate state and territory regulatory<br />

systems and more than one million names<br />

and addresses spread across 42 databases.<br />

The new National Scheme meant “red<br />

tape” associated with registration and<br />

notifications will be reduced over time,<br />

processes will be streamlined and there<br />

will be considerable efficiencies of scale.<br />

4. Collaboration: professions can share, learn<br />

and understand innovation and good<br />

regulatory practice.<br />

5. Transparency: the National Registers<br />

of Practitioners provide online, publiclyavailable<br />

information about all registered<br />

health practitioners, including current<br />

conditions on practice (except healthrelated<br />

conditions).<br />

The National Law established ten National<br />

Boards regulating practice in the professions<br />

of chiropractic, dental, medicine, nursing and<br />

midwifery, optometry, osteopathy, pharmacy,<br />

physiotherapy, podiatry and psychology.<br />

The role of the National Boards is to<br />

protect the public by:<br />

• registering health practitioners and<br />

students<br />

• developing standards, codes and<br />

guidelines for the health professions<br />

• investigating notifications and complaints,<br />

noting that NSW has retained its own<br />

system for dealing with notifications.<br />

• conducting panel hearings and referring<br />

serious matters to Tribunal hearings<br />

• assessing health practitioners who trained<br />

overseas and who wish to practise in<br />

Australia (in conjunction with accredited<br />

authorities also recognised under the<br />

National Scheme) and<br />

• approving accreditation standards<br />

and accredited courses of study (in<br />

conjunction with accreditation authorities).<br />

The National Law established the Australian<br />

Health Practitioner Regulation Agency (AHPRA),<br />

which supports the National Boards in<br />

protecting the public. The Boards and AHPRA<br />

work together to implement the National<br />

Scheme.<br />

18<br />

<strong>RCSA</strong> JOURNAL


FOCUS: INNOVATION<br />

AHPRA transferred close to half a million<br />

registered health practitioners to the National<br />

Registers of Practitioners which were published<br />

online at www.ahpra.gov.au on 1 July 2010.<br />

This involved consolidating more than one<br />

million names and addresses across 42 state<br />

and territory databases into a single, national,<br />

publicly-available Register which is now<br />

available for patients, practitioners, employers<br />

and educators.<br />

Since the start of the scheme, AHPRA<br />

has renewed the registration of more than<br />

370,000 health practitioners, more than<br />

seventy per cent of them online. This is a<br />

considerable efficiency on previous paperbased<br />

systems. Further uptake of online<br />

services is expected over time as practitioners<br />

increasingly take advantage of the benefits of<br />

online services.<br />

AHPRA has registered almost 38,000<br />

health practitioners new to practice in<br />

Australia since 1 July 2010 and there has<br />

been an increase of almost 13,000 in the<br />

Australian health workforce. AHPRA has<br />

also established a Register of Students in<br />

March 2011, with 75,000 students registered<br />

nationally for the first time.<br />

Implementing such ambitious and<br />

complex change has required AHPRA and<br />

health practitioners to adapt swiftly<br />

to a new environment by:<br />

• New ways of doing things: encouraging<br />

registrants to change from often paperbased<br />

registration processes to online<br />

practices – at the same time as significant<br />

new registration requirements have been<br />

introduced – has required significant<br />

communications and information support.<br />

• Better response systems: an overwhelming<br />

response to the introduction of the<br />

National Scheme triggered AHPRA to<br />

review its centralised customer service<br />

model and instead embed local customer<br />

service teams in each state and territory –<br />

resulting in ninety per cent of calls answered<br />

within four minutes and between seventy<br />

per cent and ninety per cent of email<br />

inquiries answered within 48 hours,<br />

in line with sector benchmarks.<br />

• Mobilising employers: increased services<br />

for employers enables them to bulk-check<br />

employees’ registration status online and<br />

• Harnessing the web: increasing uptake<br />

of online capacity supported expanding<br />

services, including the ability for practitioners<br />

to check their applications to renew<br />

registration had been received, allowing<br />

them to continue practising while<br />

applications are processed. This service will<br />

soon be expanded to allow new applicants<br />

to track progress of their application for<br />

registration to practise in Australia for the<br />

first time.<br />

AHPRA will continue to improve the<br />

services it provides to Australia’s half-millionplus<br />

health practitioners. Through these<br />

services, Australians will continue to enjoy<br />

the benefits of a mobile, efficient and<br />

collaborative health workforce, which<br />

meets uniform and transparent standards<br />

of practice. These benefits will continue<br />

to assure all Australians that their safety is<br />

at the heart of the national registration and<br />

accreditation scheme. AHPRA is committed<br />

to realising the full potential of the National<br />

Registration and Accreditation Scheme.<br />

I believe the best way to unlock the benefits<br />

of national registration is to work closely in<br />

partnership with our stakeholders such as<br />

recruitment consultants towards this<br />

common goal. I look forward to ongoing<br />

collaboration and partnership.<br />

For more information, visit www.ahpra.gov.au.<br />

To lodge an online enquiry form, go to Contact Us.<br />

For registration enquiries: 1300 419 495 (within<br />

Australia) +61 7 3666 4911 (overseas callers).<br />

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<strong>June</strong> 2011 19


FOCUS: INNOVATION<br />

AANRA Member Survey results<br />

– member agencies delivering care<br />

The first AANRA Member<br />

survey has found that<br />

AANRA Member agencies<br />

deliver in excess of 180,000<br />

hours of care per week in<br />

healthcare facilities across<br />

Australia.<br />

Alan Bell AP<strong>RCSA</strong>,<br />

AANRA Chair<br />

The survey was completed by fifty<br />

Members of the Australian Association<br />

of Nursing Recruitment Agencies<br />

(AANRA), a special member group of the<br />

<strong>RCSA</strong>, which represents the interests of<br />

nursing recruitment agencies in Australia<br />

and New Zealand.<br />

“This survey is significant as it is the first<br />

time AANRA has taken a snapshot of the<br />

nursing recruitment industry through its<br />

Members,” said AANRA Chair Alan Bell.<br />

“Nursing accounts for approximately 65 per<br />

cent of those hours of care with Aged Care<br />

and Home and Community Care representing<br />

a further 46,000 hours of care per week.”<br />

In providing context to the survey results,<br />

AANRA Deputy Chair Graham Bower noted<br />

that in the case of the Aged and Home and<br />

Community Care sectors (45,000 hours of<br />

care) an average assignment is one to two<br />

hours in duration meaning agency staff and<br />

AANRA member agencies co-ordinate and<br />

deliver on average 30,000 contacts per week<br />

to home based clients 1 .<br />

Healthcare staff continue to be in high<br />

demand due to an increasing demand for<br />

healthcare services from an ageing society<br />

and a healthcare workforce of qualified<br />

nursing staff in acute and specialist areas that<br />

is growing slower than the demand for services.<br />

Other key findings from the survey include:<br />

1 AANRA Members Survey 2011<br />

(based on average 1.5 hours per client contact)<br />

Hon David Davis, Victorian Minister for Health<br />

and Ageing, addresses members at the AANRA<br />

Professional Development Series<br />

• AANRA member agencies employ over<br />

3,000 FTE staff as allocators, recruitment<br />

consultants and in administrative duties<br />

within agencies.<br />

• A majority of respondents come from a<br />

nursing background having trained as a<br />

registered or enrolled nurse.<br />

• Aged Care and Disability Care are identified<br />

by respondents as two areas they consider<br />

will experience the most growth in the<br />

coming two years.<br />

AANRA Council has determined to<br />

conduct future Member Surveys on an<br />

annual basis.<br />

Advertise in the <strong>RCSA</strong> Journal<br />

You can reach owners, managers and consultants in the recruitment industry across Australia<br />

and New Zealand through the <strong>RCSA</strong> Journal.<br />

Contact Julie Morrison, <strong>RCSA</strong> Manager Marketing & Communications for information:<br />

jmorrison@rcsa.com.au or call 1300 727 504<br />

20<br />

<strong>RCSA</strong> JOURNAL


FOCUS: INNOVATION<br />

<strong>RCSA</strong> PEARL Program<br />

– up and running!<br />

Professional Emerging & Aspiring Recruitment Leaders<br />

The recently-launched <strong>RCSA</strong> PEARL<br />

program has been a huge success<br />

with the inaugural Emerging and<br />

Aspiring Recruitment Leader Award<br />

presented to Peter Bateson of Robert<br />

Walters NSW at the Gala Ball last month<br />

(see page 12).<br />

The PEARL Program (Program for<br />

Emerging and Aspiring Recruitment<br />

Leaders) is being developed to help young<br />

professionals connect with the <strong>RCSA</strong>, each<br />

other, and collectively to further develop<br />

the skills that will help them be more<br />

successful and valuable to their employers<br />

and ultimately themselves.<br />

Reactions have been extremely positive<br />

and committees have now been formed in<br />

Victoria, New South Wales, Queensland<br />

and Western Australia with other states<br />

forming soon. Committee members are<br />

all either Accredited Professional Recruiters<br />

(APR) or work for a member company and<br />

they have provided advice and expertise<br />

on appropriate workshops, programs and<br />

events relevant to this sector. To date,<br />

programs are in place with Northern<br />

Melbourne Institute of TAFE (NMIT), the<br />

Australian Institute of Management and<br />

the Maura Fay Group.<br />

Mentoring<br />

“We’re also delighted to announce that<br />

PEARL is launching a national Mentoring<br />

Program in July,” says Co-ordinator of the<br />

PEARL Program, Claudia Gray.<br />

Are you interested in being an<br />

industry MENTOR?<br />

• Are you keen to be an advisor and facilitator?<br />

• Are you prepared to support and act as<br />

a safety net?<br />

• Would you like to learn the skills of a coach?<br />

• Are you a <strong>RCSA</strong> Member?<br />

Do you want to be a MENTEE?<br />

• Would you like to gain a different<br />

Professional Emerging & Aspiring Recruitment Leaders<br />

and objective view on issues?<br />

• Are you interested in having an<br />

experienced sounding board?<br />

• And to learn from others from<br />

within the industry?<br />

For more information, go to the<br />

<strong>RCSA</strong> website or contact Claudia Gray<br />

cgray@rcsa.com.au.<br />

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<strong>June</strong> 2011 21


BUSINESS MANAGEMENT ISSUES<br />

Update: Regulations and other matters<br />

affecting the recruitment sector<br />

The Fair Work Act and Modern Award<br />

system has now been in place for<br />

almost 18 months, Division 2B State<br />

Awards are phasing out, a new national<br />

model Health and Safety Act is to<br />

be introduced, equal remuneration<br />

cases for the Social, Community and<br />

Disability Services (SACS) industry are<br />

being heard, casual to permanent<br />

conversion confusion and cases are<br />

continuing to hit the courts, changing<br />

how businesses employ and terminate<br />

staff – the following update aims to<br />

summarise what is affecting the<br />

industry.<br />

Annual Wage Review 2010-2011<br />

The 2010-2011 review is due for consideration<br />

in the coming weeks. There is a number of<br />

submissions which have been presented by<br />

both union and employer groups outlining<br />

their particular view and any specific industry<br />

based considerations that should be made<br />

during the hearing. These are available to view<br />

at www.fwa.gov.au. There are also statistical<br />

reports available which will also be used in<br />

determining if and by how much a wage<br />

increment will be.<br />

Equal Remuneration Case<br />

A hearing on May 16 2011, focused<br />

predominately on the SACS industry<br />

throughout Australia. The hearing discussed<br />

if, due to the female domination and<br />

generally female characterisation of work<br />

in this industry, whether the inequality in<br />

remuneration was due to gender inequality<br />

or other industry-based factors. No<br />

determination was made and a further<br />

hearing will take place in August 2011.<br />

Model Work Health and Safety Act<br />

The Australian government has developed a<br />

model Work, Health and Safety Act through<br />

its national health and safety body WorkSafe<br />

Australia, to oversee one of its priority areas<br />

for reform – that is, moving towards one set<br />

of health and safety laws throughout Australia.<br />

Although there are many similarities between<br />

how the states create and monitor safety, the<br />

new model Act, Regulations and Codes of<br />

Practice for Work, Health and Safety, requires<br />

each state and territory to pass its own laws<br />

that mirror the model’s laws and adopt them<br />

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22<br />

<strong>RCSA</strong> JOURNAL


y December 2011. Transition principles have<br />

also been outlined and further information<br />

is available at www.worksafeaustralia.gov.au.<br />

Modern Award Resources<br />

The Shared Industry Assistance Projects<br />

(SIAP) grant program has developed a range<br />

of modern award resources aimed at providing<br />

some clarity around specific industry awards.<br />

These resources have been jointly developed<br />

by the Fair Work Ombudsman and employer<br />

organisations. Access to the guides and<br />

resources is available at www.fairwork.gov.au.<br />

Division 2B State Awards Transition<br />

to the Modern Award System<br />

On 1 January 2010 all states (except Victoria<br />

– who had already done so – and WA, who<br />

have not agreed to), referred their workplace<br />

relations powers to the federal government.<br />

State-based awards which were in place at<br />

the time were referred to as Division 2B State<br />

Awards and continued to exist despite the<br />

introduction of the modern award system.<br />

From 1 February 2011, those employers still<br />

acting under a Division 2B State Award are<br />

now required to comply with all pay and<br />

conditions within the modern award<br />

including any transitional provisions.<br />

Sham contracting<br />

The Fair Work Ombudsman is continuing<br />

to target industries to uncover incidents<br />

of “sham contracting” – that is, when an<br />

independent contractor relationship is<br />

entered into (rather than an employee/<br />

employer relationship) as a means of<br />

avoiding pay and/or condition requirements<br />

under an award or the Fair Work Act. The<br />

cleaning, building and construction and<br />

hospitality (particularly fast food) industries<br />

have already been targeted.<br />

Termination, Unfair Dismissal<br />

and Adverse Action<br />

Termination of employment and unfair<br />

dismissal claims continue to appear in courts.<br />

Success and/or mitigation of costs often<br />

seems to be around documentation and<br />

procedural fairness. There is also an<br />

increasing appearance of Adverse Action<br />

claims in the courts and businesses should<br />

be very aware of the differences between<br />

unfair dismissal and Adverse Action,<br />

particularly due to a greater group of<br />

personnel being able to claim, including<br />

probationary staff and even contractors.<br />

If you would like to read the ABCC<br />

inquiry discussion paper and provide input<br />

into the <strong>RCSA</strong> submission, you are invited<br />

to contact <strong>RCSA</strong> Business Solutions at<br />

bussolutions@rcsa.com.au.<br />

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BUSINESS MANAGEMENT ISSUES<br />

Data quality – a key to<br />

recruitment genius?<br />

Privacy requirements in<br />

Australia and New Zealand<br />

provide a very valuable<br />

means of ensuring you<br />

are protected against<br />

many of the risks that might<br />

arise from the collection,<br />

use or disclosure of poor<br />

candidate data. Andrew<br />

Wood Hon M<strong>RCSA</strong> (Life)<br />

looks at the pitfalls.<br />

Andrew Wood Hon M<strong>RCSA</strong> (Life),<br />

Barrister<br />

You could probably consider yourself to<br />

be a “recruitment genius” if most of the<br />

time you could be reasonably certain<br />

that the information that you collected, used<br />

or disclosed about your candidates was sound!<br />

Privacy requirements in Australia and New<br />

Zealand cast quite a heavy onus on you to<br />

achieve that very result; but in doing so, they<br />

also provide a very valuable means of ensuring<br />

that you are protected against many of the<br />

risks that might arise from the collection,<br />

use or disclosure of poor candidate data.<br />

Legal risks could include risks of unlawful<br />

discrimination, negligence, defamation,<br />

misleading conduct, breach of contract<br />

or breach of consumer guarantee.<br />

Business and professional risks arising from<br />

poor quality service and or unprofessional<br />

conduct might also be avoided by diligent<br />

attention to quality of the data that you<br />

collect, use or disclose.<br />

Let’s have a look at how the NPPs and NZ<br />

Privacy Principles address these requirements 1 .<br />

A comparison is set out in the table below.<br />

Australia<br />

An organisation must take reasonable steps<br />

to make sure that the personal information<br />

it collects, uses or discloses is accurate,<br />

complete and up-to-date.<br />

New Zealand<br />

An agency that holds personal information<br />

shall not use that information without taking<br />

such steps (if any) as are, in the circumstances,<br />

reasonable to ensure that, having regard to the<br />

purpose for which the information is proposed<br />

to be used, the information is accurate, up to<br />

date, complete, relevant, and not misleading.<br />

You can see that there are some subtle<br />

differences. In Australia, the data quality<br />

principle applies to any information that you<br />

collect, use or disclose; whereas in New<br />

Zealand, it relates to information that you<br />

hold and use. That might not make a great<br />

difference; because, presumably, if you hold<br />

information – that implies that you have<br />

collected it; and, if you disclose information,<br />

you do so for a purpose – and that implies<br />

that you make some use of it.<br />

If you only collect information that is<br />

necessary for the proper performance of<br />

your tasks and functions (a requirement<br />

in both Australia and New Zealand), it is<br />

probably going to be “relevant”; and if it<br />

is “accurate, complete and up-to-date”,<br />

it is probably not going to be misleading.<br />

So, for all practical purposes, you can<br />

see that the data quality principles in<br />

Australia and New Zealand are very similar.<br />

Careful attention to the data quality<br />

principle in Australia and New Zealand, we<br />

think, is one of the keys to professional and<br />

ethical recruitment practice. Think about<br />

what it entails.<br />

The requirements of accuracy, currency,<br />

completeness, relevance and contextual<br />

truth (“not misleading”) must involve a degree<br />

of diligence on the part of the recruiter with<br />

regard to both the processes of collection<br />

(selection, filtering, validating, and assessing)<br />

and the processes of use and disclosure<br />

(evaluation, application, judgment).<br />

Diligence to that degree is one of the<br />

hallmarks of what it is to be professional.<br />

Where the imperative for it arises from an<br />

appreciation that the dignity and interests of<br />

candidates and clients are to be valued and<br />

preserved, we discover, perhaps, the basis<br />

of a respect for persons, which lies at the<br />

very core of the <strong>RCSA</strong> Code for Professional<br />

Conduct’s insistence that Members observe<br />

“… a high standard of ethics, probity and<br />

professional conduct which … extends<br />

to honesty, equity, integrity, [and] social …<br />

responsibility in all dealings”.<br />

So what can we say about data quality?<br />

A key to recruitment genius – possibly; a key<br />

to recruitment professionalism and ethical<br />

practice – certainly!<br />

1. Australia NPP-3; New Zealand NZPP-8.<br />

24<br />

<strong>RCSA</strong> JOURNAL


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Wed, 31 August –<br />

Fri, 2 September, 2011<br />

Principal Event Partner<br />

<strong>June</strong> 2011 25


BUSINESS MANAGEMENT ISSUES<br />

Innovation, invention and ideas:<br />

what do we really want or need?<br />

What drives us to innovate?<br />

Is it our needs? And if needs<br />

are what drive us to innovate,<br />

then the key to business<br />

success is to keep identifying<br />

those needs, understanding<br />

them, and then responding<br />

to them, writes Dzu Huynh,<br />

Marketing and Communications<br />

Manager of RecruitmentSuper.<br />

According to the proverb, necessity<br />

is the mother of all invention. The<br />

saying is believed to come from<br />

Greek philosopher Plato, but there was<br />

no recorded publication of it until the<br />

17th century. Since then, however, we have<br />

been enthusiastic about inventing things.<br />

In fact, in today’s hyper-fast world, it<br />

seems that new inventions and ideas appear<br />

on a daily basis. As a result, we are changing<br />

the way we consume and interact all the<br />

time. Just think, ten years ago, we’d never<br />

heard of “friending” someone on a website.<br />

In fact, the verb didn’t even exist. However,<br />

it’s just one more dimension to a very old<br />

concept – personal relationships.<br />

For inventions to stick they need to meet<br />

a particular need – or want. Sometimes<br />

no one (except the inventor) realised they<br />

needed it. Did you ever think, “Gee, I’d like<br />

a 140-word update on what my favourite<br />

celebrity is doing at this moment”? Well,<br />

the Twitter guys guessed that you might.<br />

New technologies have also changed<br />

how we satisfy our needs – for example,<br />

how we search for, process and use<br />

information. The internet means we now<br />

have access to lots of different things, and<br />

can look them up at any time. In fact, there<br />

are almost 3.7 million topics covered in<br />

Wikipedia – and that’s just in English.<br />

However, it doesn’t mean we know anything<br />

about those things in any great detail. We<br />

like headlines and soundbites – but dig<br />

deeper, and very few Australians could<br />

provide an in-depth explanation of a carbon<br />

tax versus an emissions trading scheme.<br />

Necessity is an interesting word in itself,<br />

when it comes to inventions. What’s “needed”,<br />

and what is simply “nice-to-have”? Nowhere<br />

is this confusion between needs and wants<br />

more apparent than in the humble<br />

automobile. In simpler days, the cigarette<br />

lighter was an innovation to suit a particular<br />

need. Then we wanted a vanity mirror for<br />

the passenger, and next came the ubiquitous<br />

cup holder. Now, the ever-more-mobile<br />

modern driver needs heated massage<br />

seats, in cars that work by voice command<br />

– what will we “need” next?<br />

Recruitment has not been immune to this<br />

ever-flowing tide of innovation, and these<br />

changes have fundamentally transformed<br />

our needs, wants and expectations. Job ads<br />

in newspapers have given way to online job<br />

boards, index cards have been replaced by<br />

CRM databases, and a Google search is now<br />

the ultimate reference-checking tool – for<br />

both candidates and employers.<br />

In theory, these inventions make life<br />

easier, but have also created the vehicle for<br />

all parties to find, research and apply faster,<br />

and at a greater volume. It’s up to every<br />

consultant to find a balance between using<br />

technology and nurturing relationships the<br />

old-fashioned way.<br />

If needs are what drive us to innovate,<br />

then the key to business success is to keep<br />

identifying those needs, understanding<br />

them, and then responding to them. It’s no<br />

different for super funds. RecruitmentSuper<br />

is always looking for new ways to connect<br />

with members and make their lives a little<br />

easier.<br />

We do this by talking to members,<br />

conducting research and ensuring we are up<br />

to date with industry best practice. But even<br />

when we focus on new initiatives, such as<br />

our revamped website, we know that it’s not<br />

all about the technology or the gadgets. We<br />

will always be committed to personal service<br />

and strong relationships.<br />

And that’s the thing about invention.<br />

No matter how shiny and new some things<br />

look, there are always things we want to<br />

hold onto. Some people will always prefer a<br />

phone call over an email, or a real book over<br />

an e-book. But I can’t think of anyone who<br />

doesn’t love a good cup holder in their car.<br />

26<br />

<strong>RCSA</strong> JOURNAL


BUSINESS MANAGEMENT ISSUES<br />

Seek your<br />

ideal<br />

candidate.<br />

Why wait for your ideal candidate to apply? Jump onto the SEEK<br />

advertiser centre and log in to search Jobseeker Profiles for<br />

your roles. It’s free to access and as an introductory offer, the<br />

first 10 Jobseeker Profiles for each job ad are free! Check it out<br />

at advertiser.seek.com.au.<br />

Search Jobseeker Profiles


BUSINESS MANAGEMENT ISSUES<br />

RIB third quarter results: perm<br />

placements equal to pre-GFC peak<br />

Reporting the facts. Each quarter the <strong>RCSA</strong> Journal provides current<br />

facts and figures from the Recruitment Industry Benchmark Report<br />

(RIB Report). Selecting from their “Top 20 Business Performance<br />

Indicators”, we’ll share factual data on what’s being achieved. Tracking<br />

trends in real time, the benchmark report processes data from 100+<br />

recruitment firms each month, measuring a range of performance<br />

indicators, with the combined results determining the monthly RIB<br />

Average. This issue puts the focus on Temp and Perm performance<br />

activity during the July 2010 to March 2011 period compared to the<br />

same period in 2009-10. Insert your data in the table to find out how<br />

your results compare.<br />

Rib Report – Average<br />

(of 102 Firms)<br />

What is the RIB Average?<br />

The RIB Average is the absolute<br />

average of the performance of<br />

firms participating in the<br />

benchmark report.<br />

July 2010 to March 2011<br />

• Strong improvements in the<br />

Perm market continue with<br />

record high placements in March<br />

2011 with growth of 144% on the<br />

last year to date.<br />

• Record volume of Temp &<br />

Contract Hours processed for a<br />

review period with growth of<br />

116% on previous year to date.<br />

• RIB participant Gross Profit for<br />

the nine months sets a new RIB<br />

record high for any nine – month<br />

period since the commencement<br />

of the RIB Report.<br />

Ordinary Great Outstanding<br />

What defines<br />

Ordinary performers?<br />

An Ordinary result is achieved by<br />

the majority. Ordinary performers<br />

usually meet expectations but<br />

rarely exceed them.<br />

July 2010 to March 2011<br />

• The RIB Average Perm Fee<br />

is $6,800 year to date, down<br />

from $7,300 last year.<br />

Year to date Perm Sales<br />

are up 134% on last year.<br />

• Year to date Temp Avg GP Per<br />

Hour has fallen in value by 5%<br />

compared to the prior year.<br />

• Temp GP as a % of Sales has<br />

slipped from 16.2% last year to<br />

14.4% year to date.<br />

What defines<br />

Great performers?<br />

They recognise what they’re good<br />

at and keep refining the niche and<br />

their specialisations.<br />

July 2010 to March 2011<br />

• Great performers have lifted Perm<br />

Placements by 191% to 240%.<br />

These results are a strong<br />

indicator that market conditions<br />

are continuing to improve.<br />

• The RIB Average Total Gross Profit<br />

(for Temp + Perm) is up 121% on<br />

last year.<br />

• Firms that are having a great year<br />

were able to achieve Total Gross<br />

Profit growth of 143% to 175%.<br />

What defines<br />

Outstanding performers?<br />

Outstanding performers are the top<br />

10% of participants. They achieve the<br />

best results in most RIB sectors.<br />

July 2010 to March 2011<br />

• Outstanding performers grew Perm<br />

Placements by 241% or more on<br />

the year to date.<br />

• They also achieved 196% or more<br />

increase in Temp/ Contract Sales<br />

year to date.<br />

• Their Total Gross Profit year to date<br />

is up by more than 176% and<br />

• Year to date Gross Profit Per Person<br />

(in the business) is in excess of<br />

$251K.<br />

Benchmark Performance Ranges<br />

July 2010 to March 2011 results compared to July 2009 to March 2010 – how do you compare?<br />

Compared to 2009<br />

RIB Average<br />

Actual<br />

Ordinary<br />

Performance<br />

Great<br />

Performance<br />

Outstanding<br />

Performance<br />

Temp/Contract Sales Up 127% 100% to 155% 156% to 195% 196% Plus<br />

Temp/Contract<br />

Hours Processed<br />

Up 119% 100% to 138% 139% to 165% 166% Plus<br />

Temp/Contract<br />

GP as a % of Sales<br />

14.4% Ytd down from<br />

16.2% in 09/10<br />

10% to 18% 19% to 23% 24% Plus<br />

Perm Placements<br />

Number Invoiced<br />

Up 144% 100% to 190% 191% to 240% 241% Plus<br />

Perm Sales Volume Up 134% 100% to 170% 171% to 200% 201% Plus<br />

Perm Average<br />

Placement Fee<br />

Down 7%<br />

at $6,800<br />

$4,000 to $9,600 $9,700 to $14,000 $14,000 Plus<br />

RIB Report comment by Nigel Harse, email: info@ribreport.com.au, www.ribreport.com.au.<br />

28<br />

<strong>RCSA</strong> JOURNAL


BUSINESS MANAGEMENT ISSUES<br />

Protect your company’s future<br />

Professional indemnity<br />

insurance protects<br />

professionals and their<br />

personal assets by providing<br />

cover against potential<br />

threats, such as claims for<br />

alleged negligence and<br />

error in the performance<br />

of professional services.<br />

Under the Australian Trade<br />

Practices Act, a professional<br />

may also be held liable for<br />

a mistake, even if the act<br />

was not negligent.<br />

Professional indemnity insurance is<br />

available for professionals across a<br />

range of industries and covers the<br />

costs and expenses of investigating, defending<br />

and settling a legal claim, as well as any<br />

damages payable. Losing a claim against you<br />

can result in enormous costs and expenses.<br />

Some claims take more than five years to<br />

settle, leaving a large bill for court costs<br />

and legal expenses. Even when successful,<br />

defending a claim can be costly.<br />

General liability policies specifically<br />

exclude claims arising for breach of professional<br />

duty, particularly when there is a fee paid for<br />

such advice or service. Pure financial loss<br />

liabilities are generally insurable only under<br />

a specialist professional indemnity insurance<br />

policy.<br />

Many professional indemnity claims come<br />

many months or even years after a service<br />

has been provided to a client. As professional<br />

indemnity policies expire when they are<br />

cancelled you may not be covered if the<br />

claim is made after you cancel the policy.<br />

You may have to keep your professional<br />

indemnity insurance current for several<br />

years after you retire.<br />

This same issue also arises if you change<br />

insurers. If you change insurers and someone<br />

makes a claim against you from a time when<br />

you were with your old insurance company,<br />

your new insurance company will not protect<br />

you. Your old insurance company will also<br />

not protect you as your insurance will have<br />

expired. Be mindful of this when changing<br />

insurance companies and ask your new<br />

insurer what provisions they have in the<br />

event of this occurring.<br />

If your immediate employee fails to<br />

perform a proper qualification check on a<br />

candidate for permanent placement and that<br />

candidate makes a mistake, or for example,<br />

misappropriates funds, you could be sued by<br />

the client for negligence.<br />

Losing a claim<br />

against you can<br />

result in enormous<br />

costs and expenses.<br />

OAMPS Professional indemnity insurance<br />

not only protects you and your immediate<br />

employees but also your on-hired employees<br />

or contractors. The policy wording is broad<br />

giving you a greater cover. OAMPS is endorsed<br />

by the <strong>RCSA</strong> and has an outstanding claims<br />

service.<br />

Contact an OAMPS broker today on<br />

1800 552 551, recruit@oamps.com.au or<br />

visit oamps.com.au/rcsa<br />

<strong>June</strong> 2011 29


MARKETING<br />

Publish and educate to build profile,<br />

credibility and win new clients<br />

Why do so few recruiters<br />

self-publish and demonstrate<br />

their knowledge and views<br />

about their market? Why<br />

do clients call you and not<br />

someone else, asks Ross<br />

Clennett. Do the clients’<br />

demands and price drive<br />

the transaction, or does<br />

your known expertise,<br />

excellent service and quality<br />

outcomes, ensure your<br />

clients choose you first?<br />

Ross Clennett AP<strong>RCSA</strong><br />

I recently completed hosting duties for the<br />

<strong>RCSA</strong> May 2011 breakfast series that launched<br />

Nicholas Beames’s book Different Thinking.<br />

Breakfasts were held in Perth, Melbourne,<br />

Sydney and Brisbane and in each city I had<br />

the chance to chat to a number of recruiters<br />

about a range of topics.<br />

In each city there was one topic raised with<br />

me constantly; my free weekly newsletter/<br />

blog, InSight. The general feedback was<br />

consistent: recruiters appreciated the range<br />

of information I provide each week and my<br />

willingness to take a stand on issues of<br />

importance to them. I produce this newsletter/<br />

blog with a self-serving goal: to demonstrate<br />

my knowledge, make my views and<br />

philosophies about recruitment and the<br />

recruitment industry well known, be viewed<br />

as credible and, consequently to generate<br />

greater demand for my paid services, both<br />

live and online. No doubt my approach<br />

generates the opposite response in some<br />

recruiters (“Now I know the way Ross sees<br />

recruitment I would never use him.”) but<br />

overall, after 180-plus articles and blogs,<br />

it’s an approach that is working for me.<br />

Why don’t more recruiters do the same?<br />

I mean why do so few recruiters selfpublish<br />

and demonstrate their knowledge<br />

and views about their market?<br />

Jonathan Rice, of New Zealand rec-to-rec<br />

firm, Rice Consulting, is an excellent example<br />

of how it can be done really well. His weekly<br />

blog The Whiteboard is compulsory reading<br />

for me.<br />

Recruiters often lose sight of how much<br />

knowledge and expertise they actually possess<br />

about talent in their niche market, and<br />

recruitment, generally. The value a client<br />

places on this expertise depends upon<br />

whether they see the recruiter as a McDonald’s<br />

recruiter (order taker) or a McKinsey recruiter<br />

(consultant)<br />

In other words, do the clients’ demands<br />

and price drive the transaction, or does<br />

your known expertise, excellent service and<br />

quality outcomes, ensure you are chosen<br />

first by clients?<br />

Effectively educating clients provides<br />

two major benefits to the recruiter:<br />

• communicating and establishing your<br />

expertise, ahead of any competitors<br />

• assisting with the management of<br />

client expectations.<br />

Recruiters are in the market for talent<br />

every minute of every working day (and<br />

many non-working days) and very quickly<br />

gain significant, valuable, knowledge.<br />

A matter of experience?<br />

What holds many recruiters back from<br />

being more confident in displaying and<br />

communicating their knowledge, is that they<br />

perceive themselves to be inexperienced and<br />

therefore lacking knowledge and credibility.<br />

Consider this, with only six months<br />

recruitment experience (approximately one<br />

thousand hours at the recruitment coalface),<br />

a recruiter has more relevant recruitment<br />

experience than a client who spends half a<br />

day per week, every week for five years, on<br />

recruitment.<br />

Also consider that clients have the<br />

disadvantage of only having a view of the<br />

market from inside their own organisation.<br />

They have no capacity to have an independent,<br />

objective view. In other words, they are<br />

inside looking out, whereas a recruiter is<br />

outside, looking in.<br />

Critically, this market knowledge the<br />

recruiter possesses makes little difference<br />

to the recruiter/client relationship unless<br />

this knowledge is used to effectively educate<br />

clients.<br />

Carol Mahoney, Vice-President of Talent<br />

Acquisition at Yahoo! in California, said at the<br />

Australasian Talent Conference in April 2008,<br />

that the market information (about such<br />

things as salaries and benefits, jobs on offer,<br />

candidate supply, competitor plans re growth<br />

or down-sizing) that her recruitment team<br />

gained through their daily activities was<br />

recognised by the Yahoo! Executive Leadership<br />

Team (ELT) as so valuable that the ELT<br />

requested weekly updates.<br />

In his closing presentation at the same<br />

30<br />

<strong>RCSA</strong> JOURNAL


marketing<br />

Australasian Talent Conference, US recruitment<br />

expert, Kevin Wheeler, said that as recruiters,<br />

we risk being left behind if we pigeon-hole<br />

ourselves solely as recruitment experts.<br />

We have an opportunity and a need<br />

to extend our expertise more broadly.<br />

The areas of expert knowledge that<br />

clients are most interested in are:<br />

1. the availability of relevant talent<br />

2. what remuneration and benefits are<br />

necessary to recruit the best talent<br />

3. what strategies are most effective in<br />

retaining the best talent<br />

4. what competitors (of the client) are doing<br />

in the area of talent attraction, recruitment<br />

and retention<br />

5. articles or books on relevant talent issues.<br />

Your expertise and more critically, the way<br />

you communicate this expertise, has the<br />

potential to create a clear difference between<br />

you and your competitors and give the client<br />

a genuine reason not to select a recruiter<br />

based on the lowest fee, as is too often the<br />

case.<br />

Modern branding, a sharp website, the<br />

latest you-beaut database and slick business<br />

cards, might be impressive on the surface<br />

but what makes a real impact with a client is<br />

expert market knowledge that is directly<br />

relevant to the talent issues they are grappling<br />

with right now.<br />

How valuable is your independent expert<br />

knowledge? More importantly, how effectively<br />

are you using it to educate your clients?<br />

Ross Clennett AP<strong>RCSA</strong>, has been a regular<br />

contributor to <strong>RCSA</strong> publications and professional<br />

development events since 2005. He runs Australia’s<br />

only online training and professional development<br />

membership site for recruitment company owners,<br />

managers and recruiters. For more information or<br />

to subscribe to Ross’ weekly newsletter, InSight,<br />

please visit www.rossclennett.com<br />

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<strong>June</strong> 2011 31


marketing<br />

Book reviews<br />

Different Thinking: 20 Inspirational Leaders<br />

By Nicholas Beames<br />

Published by Astute Corporation Pty Ltd.<br />

RRP: $32.95 Inc. GST<br />

Nicholas Beames’ new book provides “lessons, tips and<br />

inspiration from twenty of our most successful, inspiring and<br />

astute recruiters”. The first book of this type, First Interview by<br />

Tony Hall, was published 11 years ago and now Different<br />

Thinking provides and fresh and timely update of advice from<br />

industry leaders and rising stars.<br />

As you’d expect, the people Nicholas interviewed are a<br />

formidable galaxy of industry luminaries: Andrew Aston, Andrew<br />

Banks, Andrew Staite, Luke Henningsen, Dalia Klien, Giles Keay,<br />

David Marriot, Graham Jenkins M<strong>RCSA</strong> (Life), Greg Savage<br />

M<strong>RCSA</strong> (Life), Ian Hamilton F<strong>RCSA</strong>, Jo Burston, John McCluskey,<br />

Mary Dowrick AP<strong>RCSA</strong>, Natalie Piro, Neil Colquhoun, Nick<br />

Waterworth, Paul Lyons, Rebecca Wallace, Rosemary Scott<br />

F<strong>RCSA</strong> (Life), Sally Mlikota AP<strong>RCSA</strong>, Sam De Longis, Sean Blanche<br />

and Tony Cooke.<br />

Nicholas himself came from a background in finance<br />

recruitment, building his first business into Astute People which<br />

is “an award-winning provider of business critical HR software<br />

and outsourced payroll services for the recruitment industry”.<br />

He says that through Different Thinking he hopes to help<br />

people through the industry find their own particular path and<br />

way of understanding what their future in the industry could be.<br />

Different Thinking has featured at <strong>RCSA</strong> Breakfast events in<br />

Sydney and Melbourne.<br />

The book is available through www.differentthinking.com.au<br />

A Faster Future: The Future of Broadband:<br />

What it Means for Business, Society and You<br />

By Brad Howarth and Janelle Ledwidge<br />

RRP: $33 Inc. GST<br />

A Faster Future gathers the wisdom of many of the world’s<br />

leading thinkers on broadband applications and services and<br />

explores the impact these services will have on business, society<br />

and individuals.<br />

Australian authors Brad Howarth and Janelle Ledwidge spent<br />

18 months researching the future evolution of broadband<br />

services. A Faster Future interviews more than one hundred of<br />

the world’s thought leaders, business executives, researchers and<br />

entrepreneurs, including Vint Cerf – Father of the Internet and<br />

Chief Internet Evangelist at Google, Seth Godin – bestselling<br />

author and marketing guru, Marc Benioff – Founder and Chief<br />

Executive Officer of Salesforce.com, Håkan Eriksson – Chief<br />

Technology Officer of Ericsson and Hugh Bradlow – Chief<br />

Technology Officer at Telstra.<br />

The book has been written to be accessible to a broad range<br />

of readers, and will appeal even to a novice Internet user.<br />

Brad Howarth is a freelance journalist, author and speaker<br />

covering the technology and marketing industries. Brad has<br />

been IT editor and marketing editor for BRW and is also the<br />

author of Innovation and Emerging Markets, a study of the<br />

path to commercialisation for Australian technology start-ups.<br />

Janelle Ledwidge is a professional coach, communications<br />

practitioner and digital media industry specialist.<br />

A Faster Future has featured at <strong>RCSA</strong> Events in both Sydney<br />

and Melbourne. The book is available through the website<br />

www.afasterfuture.com<br />

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authority, expertise and knowledge.<br />

The People, The Products, The Capacity.<br />

www.liuaustralia.com.au<br />

32<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

Business Solutions resources<br />

<strong>RCSA</strong> Business Solutions has been<br />

developed for Corporate Members<br />

as an ongoing commitment to<br />

assist members with business best<br />

practice. There is a comprehensive<br />

range of resource materials available<br />

on the web page and also via our<br />

rapid response free email service.<br />

• There are 47 free templates for Corporate<br />

Members, 26 Australian and 21 New<br />

Zealand.<br />

• There are 304 free guidance notes and<br />

memos for Corporate Members, 284<br />

Australian and 13 New Zealand.<br />

• These are heavily discounted for members:<br />

47 templates, and seven Modern Award<br />

files and WebinRs.<br />

In a dynamic table on the Business Solutions<br />

web page you can search on these categories<br />

for your business needs:<br />

• business management (43 files)<br />

• immigration (16)<br />

• occupational health & safety (55)<br />

• professional practice compliance (79)<br />

• taxation (five)<br />

• workplace relations (18).<br />

Formats include templates and forms (95),<br />

guidance notes and memos (311) and include<br />

professional knowledge, references, readings,<br />

policy, procedures, legislative requirements,<br />

awards, contracts and agreements, letters<br />

and notices, checklists and questionnaires,<br />

and WebinRs (real time).<br />

Sub categories include:<br />

• checklists (4 files)<br />

• contract management and client service<br />

agreements (33)<br />

• EEO including discrimination and<br />

harassment (44)<br />

• employment (56)<br />

• Fair Work Australia (62)<br />

• hold harmless (1)<br />

• immigration (18)<br />

• independent contracting (5)<br />

• insurance (9)<br />

• IT, health and engineering (1)<br />

• legislation – including licencing (5)<br />

• modern awards (28)<br />

• payroll tax (3)<br />

• privacy and confidentiality (15)<br />

• professional practice (28)<br />

• record keeping (4)<br />

• reference checking (7)<br />

• superannuation (6)<br />

• taxation (1)<br />

• work health and safety (formerly OHS) (62)<br />

• workers’ compensation (10).<br />

How to access Business Solutions<br />

resources:<br />

For member access to free files<br />

1. Go to www.rcsa.com.au<br />

2. log on in the top right hand corner<br />

3. go to Tools and Resources<br />

4. <strong>RCSA</strong> Business Solutions<br />

5. Free Templates and Business Resources<br />

6. Search as per instructions on that page<br />

7. Click on FREE hyperlink to access that file.<br />

For a list of all files – free and ones to<br />

purchase:<br />

1. Got to www.rcsa.com.au<br />

2. Tools and Resources<br />

3. <strong>RCSA</strong> Business Solutions<br />

4. All Templates and Business Resources<br />

5. Search as per instructions on that page<br />

– you can export the whole list if you like<br />

6. Download a form on the same page to<br />

order ones that have to be purchased.<br />

Rapid response email support<br />

<strong>RCSA</strong> has a team of Business Solutions<br />

supporters who assist with answering<br />

questions. Corporate Members have access<br />

to FREE basic email advice on most legislative,<br />

compliance and business issues and can also<br />

access the services of the Business Solutions<br />

providers at special rates. Email bussolutions@<br />

rcsa.com.au and your question will be<br />

forwarded to the most appropriate provider.<br />

This is an email service only – same day,<br />

within 24 hours!<br />

Do you have a suggestion for a new<br />

Business Solutions template?<br />

Please let us know if there is something<br />

missing and we will get our team of experts<br />

to develop a solution to your problem.<br />

For any Business Solutions enquiries please<br />

contact bussolutions@rcsa.com.au<br />

And there’s more…<br />

Code related resources<br />

Did you know there are 29 free Code related<br />

templates, WebinRs and training files on the<br />

Code Resources page?<br />

Learning Centre resources<br />

On the Learning Centre page you will find<br />

49 heavily discounted WebinR recordings<br />

on various topics.<br />

Tel: 02 9279 4415<br />

Web: www.voyager-software.com.au<br />

Email: sales@voyager-software.com.au<br />

<strong>June</strong> 2011 33


Association news<br />

The benefits of<br />

Corporate membership<br />

<strong>RCSA</strong> Corporate membership<br />

is your commitment to<br />

professionalism. Here are<br />

some of the many benefits.<br />

<strong>RCSA</strong> Corporate membership:<br />

• demonstrates your company’s commitment<br />

to professional standards and accountability<br />

• tells clients, candidates and stakeholders<br />

that the company is bound by the Code<br />

for Professional Conduct and subject to<br />

disciplinary procedures if it should breach<br />

the Code<br />

• solidifies your brand and increases your<br />

company’s credibility with clients, so you<br />

can retain business and win new accounts<br />

• signals that you are committed to excellence<br />

for everyone in your organisation<br />

• builds customer confidence in your people<br />

• assists with training and qualifications for your<br />

staff to add extra credibility – a workforce<br />

committed to learning wins business and<br />

creates the competitive edge<br />

• helps you to attract and retain the best talent<br />

when integrated into your own human<br />

resources strategy<br />

• helps your staff members to grow<br />

and develop their careers<br />

• provides an opportunity to be<br />

recognised as a profession<br />

• opens doors to success.<br />

1. Demonstrate your commitment to<br />

ethical practice and industry standards<br />

The Code for Professional Conduct.<br />

Authorised by the ACCC in Australia and<br />

recognised by the Commerce Commission<br />

in New Zealand, the Code demonstrates<br />

<strong>RCSA</strong> members’ commitment to the highest<br />

professional standards. <strong>RCSA</strong> provides free<br />

online Code training for members with<br />

Certificates provided on completion.<br />

Ethics Management. The <strong>RCSA</strong> Code<br />

is supported by the Disciplinary & Dispute<br />

Resolution Procedures and an Ethics<br />

Management system which is robust<br />

and respected.<br />

<strong>RCSA</strong> Service Delivery Standard.<br />

A rigorous benchmark for delivering excellent<br />

service to clients and candidates.<br />

<strong>RCSA</strong> Professional Accreditation<br />

Framework (PAF). <strong>RCSA</strong>’s individual<br />

membership framework supports industry<br />

professionalism and provides corporate<br />

members with a marketing edge. Corporate<br />

members can have their in-house training<br />

approved by <strong>RCSA</strong> and receive one year’s<br />

complimentary inaugural <strong>RCSA</strong> Individual<br />

Membership for your staff.<br />

2. Access to business tools and<br />

resources through <strong>RCSA</strong> Business<br />

Solutions<br />

Free Templates and Business Resources.<br />

Approximately sixty Australian and New<br />

Zealand free templates for members only<br />

in the areas of business management,<br />

immigration, occupational health and safety,<br />

professional practice compliance, taxation<br />

and workplace relations. This number<br />

continues to grow as we develop solutions<br />

according to legislative and operational<br />

needs of our members.<br />

Discounted Templates and Business<br />

Resources. Approximately 340 heavily<br />

discounted templates, guidance notes<br />

and memos, categorised as per the above<br />

paragraph. These resources include policies,<br />

procedures, forms, contracts, management<br />

guides and checklists covering a wide range<br />

of workforce management and compliance<br />

practices that impact organisations operating<br />

in the recruitment sector.<br />

<strong>RCSA</strong> Business Solutions. Rapid response<br />

free email service Free quick answers to<br />

your questions, relating to any industry<br />

matter, answered within one business day<br />

or a phone call to ensure your concerns are<br />

addressed. Some past sample questions<br />

include: client service agreements, indemnity<br />

clauses, EBA coverage for on hire workers,<br />

terms of business, casual conversion clauses,<br />

award coverage, on hire contracts, and offer<br />

of employment. Do you have a question?<br />

<strong>RCSA</strong> Business Solutions has an answer.<br />

3. Keep up to date with the latest news<br />

and information<br />

<strong>RCSA</strong> Journal. The premier quarterly<br />

recruitment industry publication.<br />

<strong>RCSA</strong> Newshub. Monitor a wide range of<br />

sources to keep up to date with compliance,<br />

legislative, business and recruitment industry<br />

news. Receive the latest release of templates,<br />

guidance notes and memos from <strong>RCSA</strong><br />

Business Solutions.<br />

Research and Statistics. Access to<br />

industry research and statistics.<br />

4. Lobbying and advocacy<br />

Have your voice heard as <strong>RCSA</strong>’s lobbying<br />

team represents its members when policy<br />

decisions are being made by governments:<br />

• highlighting and solving industry and<br />

collective member problems by putting<br />

them on the agenda, confirming policy,<br />

recommending solutions and building<br />

support for action on both the problems<br />

and solutions<br />

• influencing the public interest through<br />

organised, systematic and intentional<br />

action to influence a particular process<br />

or outcome<br />

• influencing government policy and<br />

legislation by way of actions aimed at<br />

changing the policies, laws, positions<br />

and programs of the government and<br />

other institutions.<br />

5. Build your member profile<br />

Member Directory Listing. Be listed in<br />

the members’ online directory on the web<br />

page as a <strong>RCSA</strong> Corporate Member. Declare<br />

your membership and ethical standards for<br />

all to see.<br />

Corporate member logo. Usage of the<br />

<strong>RCSA</strong> Corporate member logo: improve your<br />

reputation in the marketplace through your<br />

entitlement to use the <strong>RCSA</strong> member icon<br />

on your promotional and business collateral.<br />

6. Education and events<br />

<strong>RCSA</strong> Learning Centre. Programs,<br />

workshops, seminars, events, conferences,<br />

networking, interactive webinRs (including<br />

free online Code training), e-learning,<br />

business briefings, leaders luncheons –<br />

professional development for all staff members.<br />

Members attend approximately 200 <strong>RCSA</strong><br />

34<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

Learning Centre and networking events<br />

per annum with up to 10,000 participants.<br />

Consultant Forum. For consultants<br />

looking to change the way they do business<br />

and implement new recruiting skills for<br />

maximum growth.<br />

<strong>RCSA</strong> Professional Emerging & Aspiring<br />

Recuitment Leaders Program (PEARL)<br />

Mentoring, networking and education programs<br />

designed to help build future industry leaders.<br />

Awards Program. Owned and run by the<br />

recruitment profession. The Awards provide<br />

an opportunity to celebrate achievements<br />

and significant contributions to the industry.<br />

Gala Ball. A night of networking with<br />

colleagues and friends, celebration and<br />

announcement of <strong>RCSA</strong> Awards winners.<br />

International Conference and<br />

Exhibition. Outstanding presenters and<br />

program to develop your managers and<br />

leadership team, network with peers, refresh<br />

your thinking and re-energise staff.<br />

7. Get your organisation connected<br />

and involved<br />

Join Specialist Member Groups.<br />

Opportunity to join specialist groups such as<br />

AMRANZ (Association of Medical Recruiters<br />

of Australia and New Zealand) and AANRA<br />

(Australian Association of Nursing Recruitment<br />

Agencies).<br />

Join Working Groups. Opportunity to<br />

join specialist working groups such as Safety<br />

& Risk Working Group, Workplace Relations<br />

Working Group and Independent<br />

Contracting Working Group<br />

Join Councils, Committees or Board.<br />

Opportunity to be part of a <strong>RCSA</strong> Council,<br />

Committee or Board.<br />

8. <strong>RCSA</strong> business and lifestyle benefits<br />

RecruitmentSuper Strives to make<br />

your super payments hassle-free, while also<br />

providing services to your employees. We<br />

provide a number of services to employers<br />

including dedicated relationship managers,<br />

workplace education sessions, easy account<br />

access via employer/member online<br />

services, email newsletters and access to a<br />

clearing house facility for RecruitmentSuper<br />

default employers.<br />

OAMPS insurance provides a broad range<br />

of recruitment industry insurance solutions at<br />

discounted prices.<br />

Member Benefits Program. Travel,<br />

accommodation, box office, clothes, wine,<br />

flowers, gym, motor vehicles, finance and<br />

plenty more.<br />

Integrity<br />

assured.<br />

We’re passionate about recruitment.<br />

Everything we do is focussed on enabling<br />

recruiters to raise the quality of the recruitment<br />

process – with less effort than ever.<br />

It’s not about technology. It’s about people.<br />

And the more people use TRIS, the more<br />

the recruitment industry will thrive.<br />

Find out more on facilitating excellence at<br />

www.recruitmentsystems.com<br />

Recruitment Systems Global Headquarters<br />

Canberra, Australia<br />

Phone: +61 2 6296 7777<br />

Fax: +61 2 6296 7177<br />

Email: info@recruitmentsystems.com.au<br />

10702B_RS_pressAd_125hx190w_2.indd 1<br />

17/06/11 <strong>June</strong> 3:19 2011 PM 35


Association news<br />

Introduction: Professional Accreditation Framework<br />

The <strong>RCSA</strong> Professional Accreditation Framework (PAF) aligns individuals<br />

with recruitment career paths and provides public recognition of a<br />

member’s knowledge, skills, experience and commitment to continuing<br />

professional education. Individuals can apply for any level of<br />

membership, provided they meet the minimum criteria.<br />

<strong>RCSA</strong> Corporate members who support the <strong>RCSA</strong> PAF are actively<br />

advancing the recruitment industry and building its standing as a true<br />

profession. The <strong>RCSA</strong> PAF provides a professional identity, competitive<br />

edge and credibility that clients look for in today’s professional market.<br />

Levels and Criteria of Professional Membership<br />

Accredited Professional (AP<strong>RCSA</strong>) Criteria<br />

There are 4 possible entry points to AP<strong>RCSA</strong>:<br />

• Minimum 2 years’ recruitment industry experience (assessable via submission of CV); OR<br />

• Completion of a <strong>RCSA</strong> approved training/education program (list to be maintained by <strong>RCSA</strong>,<br />

external providers including corporate members can apply to have a course approved) (proof of<br />

completion of the course will be required); OR<br />

• Completion of a relevant minimum diploma qualification (eg business, human resources,<br />

psychology, law, health (proof of completion of the qualification will be required); OR<br />

• Completion of a minimum 25 <strong>RCSA</strong> CPE points over the previous 12 months. Points can come<br />

from the 6 learning activity types including: formal education, learning activities, conferences and<br />

seminars, presentations of papers, service to the profession and informal learning (assessed via<br />

submission of proof). (See CPE Guide for additional information)<br />

Member (M<strong>RCSA</strong>) Criteria<br />

• Minimum 3 years’ recruitment industry experience (assessed via submission of CV) and<br />

completion of a relevant undergraduate qualification (eg business, human resources, psychology,<br />

law, health) (proof of completion of qualification will be required); OR<br />

• Minimum 7 years’ relevant recruitment industry experience (assessed via submission of a CV).<br />

Fellow (F<strong>RCSA</strong>) Criteria<br />

• 7 years’ recruitment experience with a minimum of 2 years in a senior management/leadership<br />

role (assessable via submission of CV) and completion of a relevant postgraduate qualification<br />

(eg business, human resources, psychology, law, health) (proof of completion of qualification will<br />

be required) OR<br />

• minimum 10 years’ recruitment industry experience with a minimum of 2 years in a senior<br />

management/leadership role (assessed via submission of CV); AND<br />

• Demonstrated contribution to the recruitment profession (examples include presenting at<br />

conferences, seminars, schools and universities, formal lecturing and tutoring, involvement with<br />

local, state, national and international business groups in which expertise is utilised, involvement<br />

with research projects, volunteering with <strong>RCSA</strong>, writing and contributing to academic papers,<br />

journals and other publications)<br />

Note – applicants are required to provide with their application two written references/testimonials from<br />

appropriately senior people, specifically supporting the application for Fellow.<br />

Life Member (F<strong>RCSA</strong> Life or M<strong>RCSA</strong> Life) Criteria<br />

• Nominees must be existing members (either at Member or Fellow level)<br />

• Life Membership is the most distinguished award the Association makes<br />

• Life Membership is by invitation (not self nomination)<br />

• Nominations in writing for the award of Life Membership may come from a Region Council<br />

or the <strong>RCSA</strong> Board.<br />

36<br />

<strong>RCSA</strong> JOURNAL


Professional Accreditation Framework<br />

<strong>RCSA</strong> PAF = Excellence<br />

Why should <strong>RCSA</strong> Corporate Members<br />

support the <strong>RCSA</strong> PAF?<br />

When your staff members commit to high standards:<br />

»»<br />

you advance the recruitment profession<br />

»»<br />

you attract and retain the best talent<br />

»»<br />

your reputation and brand is reinforced<br />

»»<br />

client loyalty increases<br />

»»<br />

new business is generated<br />

»»<br />

you commit your staff to excellence<br />

»»<br />

your clients have confidence in your staff<br />

»»<br />

commitment to continuing professional education<br />

creates a competitive edge<br />

»»<br />

you are better positioned as an employer of choice<br />

»»<br />

it signifies you have standards, you encourage staff excellence,<br />

and tells clients that their business is in safe hands.<br />

What’s in it for individuals?<br />

<strong>RCSA</strong> Professional Membership clearly indicates to your peers,<br />

clients and candidates that you:<br />

»»<br />

are serious about your profession and identify yourself<br />

as a professional<br />

»»<br />

adhere to the industry’s code<br />

»»<br />

are committed to maintaining your knowledge and skills<br />

»»<br />

have a professional identity, competitive edge and credibility<br />

»»<br />

are intent on developing and enhancing your career<br />

»»<br />

are personally committed to excellence and best practice.<br />

What’s the great offer?<br />

All staff of <strong>RCSA</strong> members who are not existing<br />

‘Individual’ members can receive complimentary<br />

12 month <strong>RCSA</strong> membership if they apply by<br />

31 December 2011 – yes, everyone!<br />

Together, we are on a mission to<br />

build professionalism, increase<br />

credibility, enhance status, and<br />

create a powerful voice.<br />

How does my organisation take this up?<br />

Individual staff members are required to:<br />

Complete the application form in full<br />

Tick the complimentary membership<br />

box in the payment section<br />

Email, fax or mail to <strong>RCSA</strong>.<br />

<strong>June</strong> 2011 37


Association news<br />

<strong>RCSA</strong> International Conference 2011 Program<br />

Wednesday, 31 August<br />

1330 Registration Open<br />

16:05 – 17:05<br />

Fight or Adapt – What Should On-Hire Look Like in<br />

20 Years? – Panel Session.<br />

Facilitated by Charles Cameron<br />

14:00 – 18:00<br />

Choice of 9 or 18 holes Golf Afternoon<br />

(Sea Temple Golf Course)<br />

16:40 – 17:25<br />

Immortality: Lessons from the Lives and Deaths of<br />

Innovative Leaders. David Rendall<br />

15:00 – 17:00<br />

18:30 – 20:30<br />

1: The Innovative<br />

Organization: Creating<br />

a Culture that Fosters<br />

Creativity, Capability<br />

and Change. David<br />

Rendall<br />

MASTERCLASSES<br />

Poolside Welcome Reception BBQ<br />

Sponsored by SEEK<br />

2: Planning, Establishing<br />

and Managing Offshore<br />

Outsourcing for<br />

Recruitment Agencies.<br />

Amit Somaiya, CEO,<br />

Interactive<br />

19:30 – 23:30<br />

08:00 – 09:00 Registration<br />

09:00 – 09:45<br />

Conference Mystery Dinner<br />

Sponsored by RecruitmentSuper<br />

Friday, 2 September<br />

Achieving Success Through Innovation.<br />

Amanda Gome – Sponsored by SEEK<br />

Managed Service Providers Panel<br />

Thursday, 1 September<br />

07:30 – 17:45 Registration Open<br />

08:30 – 08:45 Welcome & Opening<br />

08:45 – 10:00<br />

10:00 – 11:00<br />

FL!P: Creative Strategies for Turning Challenge into<br />

Opportunity and Change into Competitive Advantage.<br />

Peter Sheahan – Sponsored by CareerOne<br />

Dare to be Innovative – Panel Session.<br />

Facilitated by Ross Clennett AP<strong>RCSA</strong><br />

09:45 – 10:45<br />

This session is aimed at giving delegates a better<br />

understanding of why customers are looking to these<br />

programs and how they can work with MSP providers.<br />

Faciliated by Steve Shepherd M<strong>RCSA</strong> (Life),<br />

Group Director, Randstad<br />

John Rawlinson, Ceo Talent2 International Limited<br />

John W. Healy, Vice President, Enterprise<br />

Workforce Solutions<br />

Robert Brimm, Executive Vice President,<br />

Worldwide Sales Fieldglass Inc<br />

CONCURRENT SESSIONS<br />

11:00 – 11:25 Morning Tea – Sponsored by Oxford Funding<br />

11:25 – 12:10<br />

Retention and Innovation – Two for the Price of One.<br />

Neer Korn<br />

12:10 – 12:55 Build an Innovation Process. Dr Tom Mckaskill<br />

12:55 – 13:45 Buffet Lunch – Sponsored by Oxford Funding<br />

13:45 – 14:30<br />

14:30 – 15:15<br />

Global Strategies: The Future of Talent, a Global<br />

Perspective. David Arkless – President – Corporate<br />

and Government Affairs – ManpowerGroup.<br />

Sponsored by RecruitmentSuper<br />

CONCURRENT SESSIONS<br />

• Do you have a high performance culture?<br />

(And how to build one if you don’t).<br />

Ross Clennett AP<strong>RCSA</strong><br />

• Keys to Engaging Innovative Leadership<br />

& Productivity. Vanessa Fudge<br />

• Build Value for Growth and Succession.<br />

Dr Tom Mckaskill<br />

• Understanding, Maximising and Leveraging<br />

Innovative Social Media Practices in Recruitment<br />

and Employer Branding. Mariah Gillespie<br />

15:15–15:40 Afternoon Tea – Sponsored by Oxford Funding<br />

11:10 – 12:05<br />

12:05 – 13:30<br />

13:30 – 14:15<br />

14:40 – 15:25<br />

15:25 – 16:10<br />

• Outsourcing for Recruitment Agencies –<br />

The Strategic Benefit. Rod Hore<br />

• Is Collaboration Useful in our Business?<br />

Cath Lawrence<br />

• Fresh Thinking, New Ideas and Useful Tools.<br />

Graham Jenkins M<strong>RCSA</strong> (Life)<br />

• Focusing on Resilience (in Management and<br />

People). Rob Collins<br />

Knowledge Exchange Lunch Discussion –<br />

Sponsored by CareerOne<br />

Embrace Technology: Create an Environment<br />

of Urgency and Innovation.<br />

Joris Luijke Global Director Human<br />

Resources/Talent – Atlassian<br />

Key to Productivity Growth Locked in the Mindsets<br />

of Australian Organisational Leaders and Managers.<br />

Steve Vamos – Sponsored by RecruitmentSuper<br />

16:10 – 16:30 Conference Close<br />

17:30 – 19:30<br />

Unleashing the Collaborative Potential of Your Workforce.<br />

Dom Thurbon – Sponsored by OAMPS<br />

Sunset Cocktail Close Party – On the Inlet<br />

Restaurant. Sponsored by OAMPS<br />

38<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

<strong>RCSA</strong>’s new Life Member<br />

Immediate Past President Steve<br />

Shepherd M<strong>RCSA</strong> (Life) was awarded<br />

Life Membership at the recent<br />

<strong>RCSA</strong> Gala Ball in honour of his<br />

services to the industry and the<br />

Association.<br />

“It is an incredible honour to receive Life<br />

Membership and one I hardly feel worthy of.<br />

When I read the list of industry luminaries that<br />

have been given this recognition before me<br />

and have done so much to get us to where<br />

we are today, I am very proud of the Association,”<br />

Steve says.<br />

“It hardly seems possible that I was on the<br />

<strong>RCSA</strong> Board for ten years – the time really did fly<br />

past. During that time I have had the opportunity<br />

to work with some truly great people and to build<br />

on the legacy created by previous Boards. The<br />

depth of passion that exists in our profession and<br />

the willingness to work together to create a better<br />

environment never ceases to amaze me.<br />

“I still remember quite vividly one of my early<br />

Board meetings when Malcolm Jackman was<br />

President and we were focusing on developing a<br />

strategic plan. At the time, many of our aspirations<br />

seemed like wild dreams but ten years later many<br />

of them have been surpassed and we now have<br />

an Association that is recognised by governments<br />

and employers as setting the standards and<br />

leading the way in ethical business practice,”<br />

he adds.<br />

Steve is Group Director, Randstad and joined<br />

the recruitment industry 21 years ago after arriving<br />

in Australia from the UK on a working holiday.<br />

He joined the <strong>RCSA</strong> in 1998 and was elected to<br />

<strong>RCSA</strong> Past-President Steve Shepherd M<strong>RCSA</strong> (Life) and<br />

CEO, Steve Granland at the <strong>RCSA</strong> Gala Ball 2011<br />

the Board of Directors in 2000 and appointed<br />

National President in 2005.<br />

In his broad-ranging career, Steve has had<br />

exposure to markets in the US, Singapore,<br />

Malaysia, India and New Zealand as well as<br />

Australia – and this experience has provided a<br />

backdrop to his role with Ciett (International<br />

Confederation of Private Employment Agents).<br />

He explains: “In the last year I have also had the<br />

opportunity to meet with representatives from<br />

recruitment industry associations around the<br />

world as part of my role on the Ciett Board and<br />

this has opened my eyes to how much we really<br />

have achieved with many countries in markets<br />

we considered to be more mature than ours,<br />

still struggling to achieve the goals we have and<br />

looking for guidance from us as to how they<br />

can do better (See page 17).<br />

“I would like to thank everyone I have worked<br />

with over the last 13 years that I have been<br />

involved with the Association for your contribution<br />

to our success and I hope to work with you for<br />

many more years to come,” he says.<br />

Innovative<br />

Social<br />

Media<br />

Practices<br />

Understanding,<br />

Maximising and<br />

Leveraging<br />

Innovative Social<br />

Media Practices in<br />

Recruitment and<br />

Employer Branding!<br />

Facebook, Twitter, LinkedIn,<br />

Foursquare, Yammer and Skype.<br />

The buzz words of 2011 are all<br />

social media, and everyone<br />

wants to know the who, what,<br />

where, why and when of these<br />

platforms. How do I establish a<br />

presence on Facebook? What’s<br />

the difference between a group<br />

and a page? What’s a hashtag<br />

on Twitter? Who do I follow?<br />

Are candidates really going to<br />

social media sites in their search<br />

for a job?<br />

Join Mariah Gillespie, JXT<br />

social media strategist, for<br />

an intensive and educational<br />

breakfast briefing.<br />

Did you know there are<br />

currently 67 programs<br />

and events on our<br />

calendar?<br />

Go to www.rcsa.com.au/<br />

events/eventscalendar<br />

Did you know there<br />

are 25 different free<br />

files to help with your<br />

understanding and<br />

application of Code<br />

Principles?<br />

Adelaide Wednesday<br />

10 August 2011<br />

Perth Thursday<br />

11 August 2011<br />

More information:<br />

www.rcsa.com.au<br />

<strong>June</strong> 2011 39


Association news<br />

The Professional Practice Council<br />

The <strong>RCSA</strong> Professional<br />

Practice Council was<br />

approved by the <strong>RCSA</strong><br />

Board of Directors to<br />

oversee the Professional<br />

Practice requirements<br />

of <strong>RCSA</strong> Members.<br />

This Council has a chair<br />

appointed by the <strong>RCSA</strong><br />

Board of Directors and<br />

nine Council Members<br />

who are <strong>RCSA</strong> Life Members.<br />

The Council’s role is to review the<br />

information and education provided to<br />

members with respect to professional<br />

practice, participate in the development of<br />

best practice models, determine additional<br />

schedules to be provided to enhance the<br />

<strong>RCSA</strong> Code for Professional Conduct and<br />

regularly review the Code and Disciplinary<br />

and Dispute Resolution Procedures, and<br />

make recommendations for amendments<br />

as required.<br />

The Professional Practice Council monitors<br />

ethics matters as they appear on the Ethics<br />

Register in order to provide advice on<br />

amendments to training and information<br />

materials and also as mentors to Ethics<br />

Committees to ensure procedures are duly<br />

followed and, when required, participate in<br />

Ethics Committees.<br />

The Professional Practice Council<br />

provides a report to the <strong>RCSA</strong> Board which<br />

is included in the Annual Report, reflecting<br />

matters addressed by the Ethics Committees<br />

during the year and any steps taken to<br />

address trends. (The Professional Practice<br />

Council will not represent itself as a<br />

replacement for an <strong>RCSA</strong> Ethics Committee.)<br />

Professional Practice Council Members<br />

Ross Fisher F<strong>RCSA</strong> (Life) – Chair<br />

Ross has been actively involved in the<br />

recruiting profession for more than forty<br />

years and is principal of Fisher Recruitment,<br />

professional recruitment specialists. He is<br />

Chairperson of RecruitmentSuper, the<br />

Industry Superannuation Fund. Ross is a<br />

past President and Director of the <strong>RCSA</strong><br />

and he has served as industry spokesman<br />

for industrial and government relations,<br />

taxation, superannuation and ethics. He was<br />

instrumental in the formulation of the Code<br />

for Professional Conduct and is the current<br />

Chairperson of the Professional Practice<br />

Council. Ross was elevated to Fellow (Life<br />

Member) Membership in 2000 in recognition<br />

of his outstanding contribution and services<br />

to the recruitment industry.<br />

Sylvia Moreno F<strong>RCSA</strong> (Life)<br />

Sylvia has spent more than thirty years<br />

in the recruitment profession, primarily<br />

with Riddells the Recruitment People and<br />

Centacom Staff. During her role as the State<br />

Manager, Victoria, for both companies, she<br />

was a Director of the NAPC (now <strong>RCSA</strong>) on<br />

both the National and Victorian Board and a<br />

Director of the IPC, the educational arm to<br />

the recruitment profession. The primary<br />

function of this Institute was to develop and<br />

conduct the recognised training course for<br />

consultants within the industry. Sylvia also<br />

held the position of Secretary-General for the<br />

International Personnel Services Associations.<br />

Following the sale of Centacom, Sylvia<br />

purchased the Riddells name and re-opened<br />

that brand, growing to three branches prior<br />

to its sale. Currently, Sylvia is a Trustee<br />

Director of RecruitmentSuper, the Industry<br />

Superannuation Fund. Sylvia was inducted as<br />

a Fellow (Life Member) of <strong>RCSA</strong> in 2006 in<br />

recognition of her outstanding contribution<br />

and services to the recruitment industry.<br />

Graham Jenkins M<strong>RCSA</strong> (Life)<br />

Graham has more than twenty years’<br />

experience as an executive search consultant<br />

and recruitment strategist. For the last five<br />

years he has been a Chair with TEC – The<br />

Executive Connection, and in this role<br />

mentors CEOs and other senior executives.<br />

He is also a non-executive Director of a<br />

large recruitment company called Beilby<br />

Corporation. Graham joined the executive<br />

search and selection field in 1987 and in 1991<br />

he established Trinity Group, an executive<br />

search and selection company and<br />

progressively built the reputation, expertise<br />

and size of the business. He sold that business<br />

in 2004 to a publicly-listed company, and<br />

then became a partner in the Sydney office<br />

of Boyden Global Executive Search,<br />

remaining until 2007. For five years Graham<br />

was NSW President of the <strong>RCSA</strong> and also sat<br />

on the National Board. He presided over a<br />

period of substantial growth for the Association<br />

and was heavily involved with government<br />

lobbying on behalf of the industry. In<br />

recognition of his achievements he was<br />

honoured with Life Membership in 2005.<br />

Nanette Carroll F<strong>RCSA</strong> (Life)<br />

Nan joined the Recruitment Industry in<br />

1981 and her career spanned 11 years with<br />

Slade Consulting. Nan mounted a management<br />

buyout of Brook Street Bureau Pty Ltd QLD<br />

with Kathryn Devine, following the sale of<br />

Slade Consulting to Blue Arrow. Over the next<br />

nine years, Brook Street QLD experienced<br />

spectacular growth winning some of the<br />

largest tenders until it was sold to TMP<br />

Worldwide Inc where Nan remained as<br />

Joint Managing Director. In 1996 Nan was<br />

awarded the QLD & Australian Telstra<br />

Business Woman of the Year (Business<br />

Owner Category). In February 2000 Nanette<br />

was appointed Joint Managing Director of<br />

Morgan & Banks Office Service Division for<br />

Australia & New Zealand incorporating<br />

Alectus, Lampen and Brook Street QLD,<br />

the position she held until her retirement in<br />

December 2001. Over the years Nan has<br />

served on a number of boards and as a tutor<br />

for the Institute of Personnel Consultants,<br />

and held various positions with the <strong>RCSA</strong>.<br />

She was instrumental in organising and<br />

assisting the first Owners & Managers<br />

Conference on the Gold Coast. Nan was<br />

inducted as a Fellow (Life Member) of <strong>RCSA</strong><br />

in 2002 and has been a member of the<br />

Professional Practice Council since its inception<br />

in 2003. Nan has and is currently on the<br />

board of Workpac, a role she has held since<br />

2007.<br />

Rodney Troian M<strong>RCSA</strong> (Life)<br />

Rodney has been in the recruitment<br />

industry since 1977 and has accumulated<br />

more than 34 years’ experience. In 1984<br />

he was a founding member and Managing<br />

Director of Accountancy Aid Australia which<br />

specialised mainly in accounting staff. The<br />

business developed into a multi branch<br />

organisation until he sold the company in<br />

2008 to McArthur Management Services and<br />

is currently employed as General Manager of<br />

their Accounting & Finance Division. Rodney<br />

has been involved in various areas within the<br />

40<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

<strong>RCSA</strong> serving as a NSW Region Councillor<br />

from 1985 and on various committees as<br />

Chair and/or a Member of the Ethics<br />

Committee, Professional Development<br />

and PR & Marketing. In 1987 he was elected<br />

President of NSW Region Council, holding<br />

this position until 1991. During this time he<br />

was also Chair of the National Conference<br />

“Towards the 21st Century”. In 1990 he<br />

was a State Councillor of The Employers<br />

Federation NSW and a National Board Member<br />

1988-1991. Rodney was elevated to Life<br />

Membership in 2002 in recognition of his<br />

outstanding contribution and services to the<br />

personnel recruitment industry. He has been<br />

a member of the Professional Practice<br />

Council since its inception.<br />

Julie Sattler OAM M<strong>RCSA</strong> (Life)<br />

Julie has been in the recruitment industry<br />

for 32 years, thirty of which was with HOBAN<br />

Recruitment. Julie is now retired and for<br />

last two years has been facilitating training<br />

courses for recruitment consultants. Julie<br />

served on the Institute of Personnel Consultants<br />

Victorian Committee for 15 years most of<br />

which as Secretary and an IPC Course Tutor.<br />

When <strong>RCSA</strong> was set up she was a member<br />

of the Victorian Council for five years where<br />

she was Chair of the Professional Development<br />

Committee for the majority of this time. She<br />

also spent two years on the <strong>RCSA</strong> National<br />

Board. Julie was elevated to Life Membership<br />

in 2002 and has been a member of the<br />

Professional Practice Council since its<br />

inception. Julie was awarded a Medal of the<br />

Order of Australia (OAM) in 2008 for “service<br />

to the personnel recruitment and consulting<br />

sectors, and to the community”.<br />

Kim Shearn M<strong>RCSA</strong> (Life)<br />

Kim was elevated to M<strong>RCSA</strong> (Life) in 2000<br />

and has been involved in recruitment since<br />

1975. He has only recently retired. While<br />

Kim was Managing Director of HORNER<br />

Recruitment he filled numerous roles on<br />

State Committees. He was NAPC National<br />

President when the board moved to approach<br />

the IPC and form the <strong>RCSA</strong>. Kim also served<br />

as Victorian President and has a long standing<br />

interest in creating Membership value and<br />

the promotion of professional practice within<br />

the industry. Apart from being a long time<br />

member of both State and National Ethics<br />

Committees, he is an inaugural member of<br />

the Professional Practice Council.<br />

Kaye Strain M<strong>RCSA</strong> (Life)<br />

Kaye commenced her career in the<br />

Recruitment Industry in 1984 and in 1990<br />

opened her own recruiting practice – Futures<br />

Recruitment which specialised in recruiting<br />

for the financial services sector in Sydney.<br />

Kaye has been involved with the <strong>RCSA</strong> since<br />

1988, as a NSW Council Member, Chairing<br />

the Membership and Office Support<br />

Committees for two years, three years<br />

as the NSW State President combined with<br />

four years as National Vice President and<br />

Treasurer. Kaye was elevated to M<strong>RCSA</strong> (Life)<br />

in 2003 and retired in <strong>June</strong> 2009 after selling<br />

her business. Kaye is currently a Council<br />

Member of the Professional Practice Council<br />

and still trains and mentors recruitment<br />

consultants on an ad hoc basis.<br />

Wendy Rae F<strong>RCSA</strong> (Life)<br />

Wendy joined the staff of Centacom in<br />

1978 after the change of ownership of the<br />

Centacom. Wendy left Centacom in July<br />

1992 and nine months later opened her own<br />

agency “Wendy Rae & Associates”, specialising<br />

as a boutique agency with a goal of achieving<br />

long term relationships with clients and<br />

candidates. Wendy was one of the first<br />

twenty recruiters in Australia in 2000 to be<br />

honoured by being made a “Life Fellow of<br />

the <strong>RCSA</strong>” in recognition of her input to the<br />

industry. Wendy was originally a Tutor with<br />

the Institute of Personnel Consultants: the<br />

then educational side of the industry which<br />

ran a nine month correspondence course,<br />

with monthly tutorials and examination –<br />

all run by volunteers within the recruitment<br />

industry. Wendy also served a number of<br />

years as a Director of IPA and is currently a<br />

Member of the Professional Practice Council.<br />

In 2006 Wendy retired from the industry after<br />

selling her company and now spends her<br />

time travelling and enjoying a lifestyle with<br />

minimal commitment after being on that<br />

merry-go-round for so long.<br />

The <strong>RCSA</strong> Service Delivery Standard<br />

– an introduction<br />

In the recruitment industry, the highest<br />

levels of ethics and professional conduct<br />

are vital to establish an atmosphere of<br />

trust with both clients and candidates.<br />

The <strong>RCSA</strong> Service Delivery Standard (SDS)<br />

has helped establish member organisations<br />

as the authority in recruitment practice,<br />

helping them create a sense of trust and<br />

credibility with both clients and candidates.<br />

The Standard sets a benchmark for the<br />

highest quality service and operational<br />

efficiency in the recruitment sector. The<br />

<strong>RCSA</strong> SDS is similar to and complements<br />

the ISO 9001:2008 Quality Management<br />

System Standard.<br />

The Standard starts with the <strong>RCSA</strong> Code<br />

for Professional Conduct to which all members<br />

of <strong>RCSA</strong> must adhere. Organisations which<br />

display the certification symbol can demonstrate<br />

their commitment to recruitment excellence.<br />

Since being launched in March 2005,<br />

many <strong>RCSA</strong> member companies have<br />

become certified, ranging in size from<br />

three-person to multinational businesses.<br />

The <strong>RCSA</strong> SDS is managed by Fathom<br />

Business Architects on behalf of the <strong>RCSA</strong>.<br />

Only <strong>RCSA</strong> Member companies can qualify<br />

for the <strong>RCSA</strong> Service Delivery Standard<br />

which focuses on constantly improving<br />

customer satisfaction.<br />

Check the <strong>RCSA</strong> website for more<br />

information including online Learning<br />

for SDS; Becoming Certified in <strong>RCSA</strong><br />

SDS; SDS Readiness Survey Form and SDS<br />

Certified Companies as well as Frequently<br />

Asked Questions or contact Dianne<br />

Gibert at Fathom Business Architects,<br />

email: Dianne@fathombusiness.com.au<br />

or call +61 3 9585 8241.<br />

<strong>June</strong> 2011 41


Association news<br />

New Zealand Outlook<br />

<strong>RCSA</strong> Director Jacqui<br />

Barratt AP<strong>RCSA</strong> reports<br />

from New Zealand.<br />

Proud <strong>RCSA</strong> Premium Supporter<br />

Proud <strong>RCSA</strong> Premium Supporter<br />

As a New Zealand council we took<br />

the show on the road and headed to<br />

Christchurch to have our first face to<br />

face meeting for the year and catch up with<br />

members to share what the <strong>RCSA</strong> has been<br />

doing and, equally importantly, simply to take<br />

time out with members in Christchurch who<br />

all had a story to tell.<br />

Our members were in great spirits and<br />

while many have been impacted professionally<br />

and personally it was wonderful to see the<br />

fighting spirit and camaraderie that clearly<br />

exists, not just within Christchurch but within<br />

our industry. The willingness to share the<br />

learning and support each other was second<br />

to none and the range of members we<br />

were able to connect with is always a great<br />

reinforcement of the fact that our industry<br />

really does represent every sector in the<br />

marketplace.<br />

As an industry body, we are committed to<br />

understanding what our role is when disaster<br />

strikes and how we can both proactively<br />

support our members and also be responsive<br />

when the need strikes. The Board has been<br />

researching what other associations do<br />

around the world and also talked to our<br />

members in Christchurch to understand<br />

what they need and what role they want<br />

the <strong>RCSA</strong> to play. It has been a great exercise<br />

and we are now charged with developing this<br />

further to provide a clear framework.<br />

The New Zealand council is focused on<br />

working with the board to deliver on the<br />

objectives of engaging with our members,<br />

raising the professionalism of our industry<br />

and ensuring we are the voice of the industry<br />

through working more effectively with<br />

government and related stakeholders.<br />

As a result we are looking to further our<br />

working relationship with Ministry of Social<br />

Development and in particular our work<br />

with WINZ and Immigration to shape the<br />

employment landscape. We are currently<br />

engaged in a number of discussions to drive<br />

this further and will share the outcomes and<br />

seek your further involvement as progress is<br />

made.<br />

I look forward to seeing you all at a <strong>RCSA</strong><br />

event soon.<br />

<strong>RCSA</strong> International Conference 2011 Sponsors<br />

PLATINUM SPONSOR GOLD SPONSOR SILVER SPONSOR<br />

INNOVATION SPONSOR BRONZE SPONSOR CATERING SPONSOR<br />

42<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

New Indigenous<br />

career-seekers report<br />

A report into Indigenous careers<br />

has been launched by national<br />

not-for-profit indigenous employment<br />

organisation, the Aboriginal<br />

Employment Strategy Ltd (AES). The<br />

independent research by Newspoll<br />

surveys three hundred Indigenous<br />

career seekers and placed candidates<br />

and portrays them as focused,<br />

motivated and ambitions with a<br />

deep-rooted commitment to<br />

education and training to further<br />

their career goals. The report calls<br />

for action from corporate Australia<br />

to harness this energy and<br />

determination and provide<br />

support and training for Indigenous<br />

Australians to secure careers.<br />

To see the report in full go to www.<br />

aes.org.au. It is also available on the<br />

<strong>RCSA</strong> website www.rcsa.com.au.<br />

Communicating with you!<br />

As a membership Association the <strong>RCSA</strong> has relationships with many<br />

stakeholders – the most important being with its members. Key to maintaining<br />

strong member relationships is providing quality member communications.<br />

As we have recently launched the new <strong>RCSA</strong> website and returned to a hard copy journal<br />

now is a good time to review how, what, why and when we communicate with you. As your<br />

Association, we want to communicate with you in an electronic way that suits you best,<br />

and to do that we need to find out what your needs are now.<br />

In the next few weeks we will be launching a member communications survey. It would<br />

be greatly appreciated if you could take approximately three minutes of your time to complete<br />

the survey to enable us to gather this important member data. The survey will be available on<br />

our home page and through direct email with you in the coming weeks. There will be tick box<br />

answers for those having a busy day and space to add comments if you have time.<br />

The results will be analysed and utilised in forming the <strong>RCSA</strong> member communications<br />

strategy for the next 24 months. We look forward to your feedback and thanks in advance<br />

for your time.<br />

Special Interest Groups<br />

AMRANZ NEWS<br />

Inquiry into Registration Processes<br />

and Support for Overseas Trained Doctors<br />

The medical newsletter<br />

6 minutes quoted the<br />

AMRANZ submission to<br />

the inquiry and asked for<br />

comment. You can find the<br />

submission on the <strong>RCSA</strong> website under Lobbying and Advocacy.<br />

National Registration and Accreditation Scheme<br />

On 1 July 2012 the following occupations will be added to the<br />

National Registration and Accreditation Scheme NRAS:<br />

• Medical Radiation Practitioners<br />

• Occupational Therapists<br />

• Aboriginal and Torres Strait Islander Health Practitioners<br />

• Chinese Medicine Practitioners<br />

For further details go to www.nras2012.ahpra.gov.au<br />

<strong>RCSA</strong> Service Delivery Standard<br />

Medic OnCall in Victoria, the first medical agency to receive<br />

certification, has been re-certified. Plexus Recruitment<br />

Melbourne and Ochre Recruitment Hobart have also attained<br />

the <strong>RCSA</strong> Service Delivery Standard. Congratulations!<br />

AMRANZ Council: Ron Crause AP<strong>RCSA</strong> – President,<br />

Corinne Taylor – Vice President, Alan Bell AP<strong>RCSA</strong>, Melissa<br />

Bennett AP<strong>RCSA</strong>, Shaun Hughston AP<strong>RCSA</strong>, Roslyn Melrose<br />

AP<strong>RCSA</strong>, Martina Stanley.<br />

AANRA NEWS<br />

AANRA Welcomes Victorian<br />

Minister for Health and Ageing<br />

AANRA Members welcomed the<br />

Hon David Davis, Victorian Minister<br />

for Health and Ageing who spoke to<br />

members in Melbourne on 27 May<br />

about planned reforms of the Victorian<br />

health system to meet the growing<br />

demand for healthcare services in the state.<br />

The Victorian Government’s Metropolitan Health Plan which<br />

calls for the development of greater private sector collaboration<br />

and expanding the services and capacity of the healthcare<br />

workforce in Victoria.<br />

Mr Davis noted the Framework calls for reform to address<br />

inconsistencies in data gathering and reporting which have<br />

hampered effective planning in the past. The Metropolitan<br />

Health Plan calls for a focus on building capacity for out-ofhospital<br />

care and improving access to primary medical and<br />

primary health care.<br />

The next AANRA Professional Development Series will be<br />

held in Brisbane in August.<br />

AANRA Council: Alan Bell AP<strong>RCSA</strong> – Chair, Graham Bower<br />

AP<strong>RCSA</strong> – Deputy Chair, Kim Estelle AP<strong>RCSA</strong>, Peter Hill<br />

AP<strong>RCSA</strong>, Jo Jakobs, Margaret Scott OAM, Danielle Wallace,<br />

Nigel Woolford.<br />

<strong>June</strong> 2011 43


Association news<br />

<strong>RCSA</strong> Supporter Profiles<br />

RecruitmentSuper<br />

Rcsa Principal Partner<br />

RecruitmentSuper – Australia’s leading<br />

industry super fund for the recruitment<br />

sector. With more than 400,000 members,<br />

RecruitmentSuper is one of the largest<br />

industry funds by membership, uniquely<br />

positioned to deliver competitive fees and<br />

benefits to members.<br />

As the Principal Partner to the <strong>RCSA</strong>,<br />

RecruitmentSuper maintains a close and<br />

collaborative relationship with the Association<br />

and supports the positive growth of the<br />

recruitment industry.<br />

RecruitmentSuper is dedicated to providing<br />

members with low cost super and high<br />

quality services. The size and focus of the<br />

fund enables RecruitmentSuper to deliver<br />

very competitive fee arrangements – with<br />

no application fees, no switching fees<br />

and no commissions to advisers.<br />

RecruitmentSuper offers the flexibility,<br />

options and services required to make super<br />

easy for members and their contributing<br />

employers.<br />

In September 2010, RecruitmentSuper<br />

SelectSuper product was awarded the<br />

highest accolade of five stars for outstanding<br />

value. RecruitmentSuper supports positive<br />

growth of the industry, offering education<br />

programs, seminars and roadshows.<br />

RecruitmentSuper is dedicated to making<br />

superannuation quick, simple and hassle-free.<br />

To learn more about RecruitmentSuper<br />

visit www.recruitmentsuper.com.au<br />

To contact the RecruitmentSuper team:<br />

Employers call: 1300 304 044. Email:<br />

employerservices@recruitmentsuper.com.au<br />

Members call: 1300 304 000. Email:<br />

memberservices@recruitmentsuper.com.au<br />

OAMPS Insurance Brokers<br />

Rcsa Business Partner<br />

As a Wesfarmers Company, OAMPS is one<br />

of Australia’s leading insurance brokers with<br />

strong relationships with all major insurers<br />

across Australia and overseas.<br />

OAMPS is the leading insurance broker for<br />

recruitment agencies and their contractors<br />

and have provided the industry with insurance<br />

and risk management solutions for over ten<br />

years. Understanding your industry risks: We<br />

have long enjoyed a reputation of working<br />

with some of Australia’s most professional<br />

associations, such as the <strong>RCSA</strong>.<br />

Our professional knowledge and access<br />

to a wide range of respected underwriters,<br />

combined with <strong>RCSA</strong>’s experience, has<br />

fostered a strong partnership to develop a<br />

professional insurance package that covers<br />

the specific risks relating to all recruitment<br />

and consulting agencies.<br />

Our ability to provide innovative products<br />

in local and global insurance markets is what<br />

sets us apart from our competitors.<br />

Not a <strong>RCSA</strong><br />

Member?<br />

To find out more about<br />

individual or corporate<br />

membership or becoming<br />

a Supporter, call<br />

+61 3 9663 0555<br />

Bank of Queensland<br />

Rcsa Premium Supporter<br />

Bank of Queensland is Australia’s fastest<br />

growing retail bank offering customers a<br />

full suite of consumer and business products<br />

and services. Bank of Queensland has opened<br />

82 of its full-service owner-managed Branches<br />

and ten Business Banking Centres in<br />

Queensland, New South Wales and Victoria<br />

over the past four years, almost doubling its<br />

network. Special <strong>RCSA</strong> Member Programs<br />

include home loans, personal loans and<br />

credit cards for employees of <strong>RCSA</strong> members<br />

including casuals; low rate home loans and<br />

debtor financing.<br />

Career One<br />

Rcsa Premium Supporter<br />

CareerOne, a joint venture between News<br />

Limited and Monster Worldwide, offers<br />

national reach through its website and across<br />

130 metropolitan, regional and local News<br />

Limited papers. Whether you’re looking for<br />

a single new employee or an entire team,<br />

CareerOne.com.au makes it easy to advertise<br />

online. With an audience of over 1.7 million 1<br />

searching for jobs on CareerOne.com.au<br />

every month, shouldn’t one of Australia’s<br />

leading online job boards be part of your<br />

recruitment strategy?<br />

1. Source: Nielsen Online, Market Intelligence,<br />

Domestic Unique Browsers, November 2010<br />

44<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

<strong>RCSA</strong> Partners and Premium Supporters<br />

The <strong>RCSA</strong> Supporters Program, launched in November 2010,<br />

provides a tangible and strong connection to the recruitment industry.<br />

Becoming an <strong>RCSA</strong> Supporter sends a message of commitment to<br />

the recruitment industry to your existing and prospective clients. You<br />

can use the <strong>RCSA</strong> Supporter program to expand your profile, grow<br />

networks and improve business opportunities with the recruitment,<br />

on-hire and workforce consulting sector.<br />

The <strong>RCSA</strong> is proud to welcome the organisations listed below to<br />

the Supporters Program, led by Principal Partner RecruitmentSuper<br />

and Business Partner OAMPS Insurance Brokers Ltd.<br />

<strong>RCSA</strong> Premium Supporter<br />

& Principal Partner<br />

RecruitmentSuper<br />

<strong>RCSA</strong> Premium Supporter<br />

& Business Partner<br />

OAMPS Insurance Brokers Ltd<br />

<strong>RCSA</strong> Premium Supporters<br />

Ad Logic Pty Ltd<br />

Bank of Queensland<br />

CareerOne<br />

Comscentre/Vodafone<br />

Craig Smith Business Services<br />

FastTrack Pty Ltd<br />

Liberty International Underwriters<br />

Recruitment Systems Pty Ltd<br />

SEEK Ltd<br />

Verify CV Pty Ltd<br />

WorkPro<br />

<strong>RCSA</strong> Supporters<br />

Advertiser Newspapers Pty Limited<br />

Allianz Finance Pty Limited<br />

Astute Payroll<br />

Australian Human Resources Institute<br />

Blaze Advertising<br />

BSRP Asia Pty Ltd<br />

BULLHORN<br />

Careers Multilist Pty Ltd<br />

Conference Action<br />

Cumberland Courier Newspapers<br />

CXC Global – Head Office<br />

David Penglase Seminars<br />

EASI Management Services<br />

Group Pty Ltd<br />

Fathom Business Architects<br />

First Advantage Australasia Pty Ltd<br />

Geoffrey Nathan Consulting Inc<br />

Hart Consulting Group<br />

HHMC Australia Pty Limited<br />

IPAR Rehabilitation Pty Ltd<br />

IProfile<br />

JobAdder<br />

Jobmart Australia Pty Ltd<br />

Job Capital<br />

JobServe Limited<br />

JXT Consulting<br />

Lander & Rogers Lawyers<br />

Liberty Financial Pty Ltd<br />

Lifestyle Careers<br />

LinkedIn<br />

LinkMe Pty Ltd<br />

Lipman James<br />

Matheson Publishing<br />

MemberBenefits Pty Ltd<br />

Microdec Plc<br />

Mindset Group<br />

NMIT – Preston Campus – BEC<br />

Oxford Funding Pty Ltd<br />

PayMe Australia Pty Ltd<br />

Pendragon Management<br />

Peninsula Partnerships<br />

Perry Watson Design<br />

Psylutions Pty Ltd<br />

QualSearch<br />

Quinntessential Marketing<br />

Consulting Pty Ltd<br />

RecruitAdvantage<br />

Recruitment Academy Pty Ltd<br />

Roskow Independent Advisory<br />

Pty Ltd<br />

Sage MicrOpay Pty Ltd<br />

Savage Seminars<br />

Saxton Corporation Pty Ltd<br />

Selectus Pty Ltd<br />

SGMC Australia Pty Ltd<br />

Shirlaws Pty Ltd<br />

Skillcheck Pacific Pty Ltd<br />

Southern Cross University School<br />

of Commerce & Management<br />

SRM Risk<br />

Stratecom Pty Ltd<br />

Synergy Business Centre<br />

TestLogistics Pty Ltd<br />

The Canberra Times<br />

The EI Group<br />

The RIB Report<br />

This Planet Pty Ltd<br />

Verify An ID Pty Ltd<br />

Voyager Software (Australia) Pty Ltd<br />

Work & Income, Ministry of<br />

Social Development<br />

Workdesk Recruitment Software<br />

NZ <strong>RCSA</strong> Supporters<br />

EEO Trust – Equal Employment<br />

Opportunities Trust<br />

Human Resources Institute of<br />

New Zealand – HRI<br />

SEEK Ltd<br />

The Dominion Post<br />

The Press<br />

For information about joining the <strong>RCSA</strong> Supporters Program, contact Julie Morrison, <strong>RCSA</strong> Manager<br />

Marketing & Communications, Telephone +61 3 9663 0555 or email jmorrison@rcsa.com.au<br />

<strong>RCSA</strong> Member Benefits<br />

Shopping for a new car?<br />

The Australasian Vehicle Buying Service<br />

will ensure the next new vehicle you<br />

purchase will be the easiest ever.<br />

They will take all the time, stress and effort<br />

out of buying your new car and save you<br />

money with the equivalent of fleet pricing on<br />

a range of brand new makes and models.<br />

They can also assist with trade-ins, vehicle<br />

disposals and after-market accessories.<br />

Visit your <strong>RCSA</strong> Member Benefits website<br />

for more information or contact the <strong>RCSA</strong><br />

Member Benefits Team on 1300 657 227 to<br />

be referred to an AVBS specialist.<br />

Accor Hotels<br />

Accor’s Away on Business Program offers<br />

you 10% off the best available unrestricted<br />

rate at 1600 participating hotels worldwide<br />

including Sofitel, Pullman, MGallery, Novotel<br />

and Mercure and 5% off the best available<br />

unrestricted rate at Ibis and All Seasons.<br />

Visit your <strong>RCSA</strong> Member Benefits website<br />

for more information and to book online or<br />

simply call Accor Reservations on 1300 65 65<br />

65 and quote company Accor ID code<br />

SC743602190.<br />

<strong>June</strong> 2011 45


<strong>RCSA</strong> DIRECTORY<br />

<strong>RCSA</strong> Board, Life Members and Fellows<br />

President<br />

<strong>RCSA</strong> Life Members (Fellows)<br />

<strong>RCSA</strong> Life Members<br />

<strong>RCSA</strong> Fellows<br />

Lincoln Crawley AP<strong>RCSA</strong><br />

Vice Presidents<br />

Robert van Stokrom AP<strong>RCSA</strong><br />

Helen Olivier AP<strong>RCSA</strong><br />

Directors<br />

Matthew McArthur M<strong>RCSA</strong> (Life)<br />

Jacqui Barratt AP<strong>RCSA</strong><br />

Denis Dadds AP<strong>RCSA</strong><br />

Peter Langford AP<strong>RCSA</strong><br />

Laura Mabikafola AP<strong>RCSA</strong><br />

Jim Bailey F<strong>RCSA</strong> (Life)<br />

Dorothy Caldicott F<strong>RCSA</strong> (Life)<br />

Mike Carroll F<strong>RCSA</strong> (Life)<br />

Nanette Carroll F<strong>RCSA</strong> (Life)<br />

Jane Fanselow F<strong>RCSA</strong> (Life)<br />

Ross Fisher F<strong>RCSA</strong> (Life)<br />

Dawne Kelleher F<strong>RCSA</strong> (Life)<br />

Barry T Knight F<strong>RCSA</strong> (Life)<br />

Roger Lampen F<strong>RCSA</strong> (Life)<br />

Reg Maxwell F<strong>RCSA</strong> (Life)<br />

John McArthur F<strong>RCSA</strong> (Life)<br />

Sylvia Moreno F<strong>RCSA</strong> (Life)<br />

E Leigh Olson F<strong>RCSA</strong> (Life)<br />

V John Plummer F<strong>RCSA</strong> (Life)<br />

Wendy Rae F<strong>RCSA</strong> (Life)<br />

Rosemary Scott F<strong>RCSA</strong> (Life)<br />

David Shave F<strong>RCSA</strong> (Life)<br />

Geoff Slade F<strong>RCSA</strong> (Life)<br />

Jean Tait F<strong>RCSA</strong> (Life)<br />

Janet Vallino F<strong>RCSA</strong> (Life)<br />

Hugh Whan F<strong>RCSA</strong> (Life)<br />

Pauline Ashleigh-Marum M<strong>RCSA</strong> (Life)<br />

Robert Blanche M<strong>RCSA</strong> (Life)<br />

Larry Grima M<strong>RCSA</strong> (Life)<br />

Michael Hall M<strong>RCSA</strong> (Life)<br />

Sue Healy M<strong>RCSA</strong> (Life)<br />

Kris Hope-Cross M<strong>RCSA</strong> (Life)<br />

Malcolm Jackman M<strong>RCSA</strong> (Life)<br />

Graham Jenkins M<strong>RCSA</strong> (Life)<br />

Ruth Levinsohn M<strong>RCSA</strong> (Life)<br />

Matthew McArthur M<strong>RCSA</strong> (Life)<br />

John Plummer M<strong>RCSA</strong> (Life)<br />

Beryl Rowan M<strong>RCSA</strong> (Life)<br />

Julie Sattler OAM M<strong>RCSA</strong> (Life)<br />

Greg Paul Savage M<strong>RCSA</strong> (Life)<br />

Kim Shearn M<strong>RCSA</strong> (Life)<br />

Stephen Shepherd M<strong>RCSA</strong> (Life)<br />

Kaye Strain M<strong>RCSA</strong> (Life)<br />

Rodney Troian M<strong>RCSA</strong> (Life)<br />

Paul Veith M<strong>RCSA</strong> (Life)<br />

John K Williams M<strong>RCSA</strong> (Life)<br />

George Zammit M<strong>RCSA</strong> (Life)<br />

Bill Dalby F<strong>RCSA</strong><br />

Ian Hamilton F<strong>RCSA</strong><br />

Michael Hannaford F<strong>RCSA</strong><br />

Rosemary Urbon F<strong>RCSA</strong><br />

John Wilson F<strong>RCSA</strong><br />

<strong>RCSA</strong> Honorary Members<br />

Hillard McMullen Hon M<strong>RCSA</strong><br />

Julie Mills Hon M<strong>RCSA</strong> (Life)<br />

Joan Page Hon M<strong>RCSA</strong><br />

Malcolm Riddell Hon F<strong>RCSA</strong> (Life)<br />

Reg Shields Hon M<strong>RCSA</strong><br />

Jill Skafer Hon M<strong>RCSA</strong><br />

Andrew Wood Hon M<strong>RCSA</strong> (Life)<br />

Rcsa Premium Supporter & Principal Partner<br />

Rcsa Premium Supporter & Business Partner<br />

rcsa Australia and New Zealand<br />

PO Box 18028, Collins Street East, VIC 8003 Australia<br />

Tel: 1300 727 504 | Toll Free NZ: 0800 448 299 | Fax: 61 3 9663 5099<br />

Email: info@rcsa.com.au Website: www.rcsa.com.au<br />

46<br />

<strong>RCSA</strong> JOURNAL


Association news<br />

2011 <strong>RCSA</strong> CPE & Events Calendar<br />

Date City Event Type Event Name<br />

All Year<br />

All Year<br />

All Year<br />

All Year<br />

Sydney,<br />

Melbourne,<br />

Brisbane<br />

Distance<br />

Learning<br />

Distance<br />

Learning<br />

Distance<br />

Learning<br />

Workshop<br />

Certificate<br />

Certificate<br />

Certificate<br />

5-Jul Auckland Breakfast<br />

6-Jul Wellington Breakfast<br />

7-Jul Christchurch Breakfast<br />

Certificate in Recruitment & Selection<br />

Certificate in Talent Management<br />

Certificate in Recruitment & Selection<br />

Certificate in OHS Risk Management<br />

(On-Hired Worker Services)<br />

How well do you really know your<br />

clients?<br />

How well do you really know your<br />

clients?<br />

How well do you really know your<br />

clients?<br />

8-Jul Brisbane Workshop Running a Profitable Temp Desk<br />

8-Jul Sydney Workshop Running a Profitable Temp Desk<br />

8-Jul Melbourne Workshop Running a Profitable Temp Desk<br />

21-Jul Sydney Workshop<br />

21-Jul<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

26-Jul Melbourne Workshop<br />

Dealing with Manipulation in the<br />

Workplace<br />

CPE WebinR, Creating a High<br />

Performance Culture<br />

The Induction – Melbourne Two Day<br />

Workshop<br />

29-Jul Brisbane Workshop Introduction to Recruitment<br />

29-Jul Sydney Workshop Introduction to Recruitment<br />

2-Aug<br />

4-Aug<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

10-Aug Adelaide Breakfast<br />

11-Aug Perth Breakfast<br />

Business Solutions WebinR, Introduction<br />

to Quality and Service Delivery<br />

Management<br />

CPE WebinR, How Leaders Inspire – the<br />

What, How, and When of Motivating<br />

Recruiters<br />

SOMO: Social Media and Mobile in the<br />

Recruitment Space<br />

SOMO: Social Media and Mobile in the<br />

Recruitment Space<br />

12-Aug Sydney Workshop Marketing from the Desk<br />

16-Aug<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

Business Solutions WebinR, Risk<br />

management – what is it, and why is it<br />

important?<br />

26-Aug Sydney Workshop Introduction to Recruitment<br />

30-Aug<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

Business Solutions WebinR, Document<br />

Control – some clever ways to make this<br />

simple and effective<br />

31-Aug Port Douglas Conference <strong>RCSA</strong> International Conference 2011<br />

6-Sep<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

Business Solutions WebinR, Drafting<br />

Policies and Procedures. Avoid the<br />

proverbial “rabbit hole”<br />

9-Sep Sydney Workshop Running a Profitable Temp Desk<br />

14-Sep Melbourne Breakfast<br />

15-Sep Sydney Breakfast<br />

Model Work Safety Law – Practical<br />

Implications for On-Hire Firms and their<br />

Safety Systems<br />

Model Work Safety Law – Practical<br />

Implications for On-Hire Firms and their<br />

Safety Systems<br />

Date City Event Type Event Name<br />

16-Sep Brisbane Breakfast<br />

19-Sep Perth Workshop<br />

20-Sep Adelaide Workshop<br />

20-Sep<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

21-Sep Adelaide Lunch<br />

21-Sep Melbourne Workshop<br />

22-Sep Perth Breakfast<br />

Model Work Safety Law – Practical<br />

Implications for On-Hire Firms and their<br />

Safety Systems<br />

The HOW-TO of Social Media<br />

Recruitment, a hands on (interactive)<br />

approach<br />

The HOW-TO of Social Media<br />

Recruitment, a hands on (interactive)<br />

approach<br />

Business Solutions WebinR, Introduction<br />

to Environmental Management<br />

Model Work Safety Law – Practical<br />

Implications for On-Hire Firms and their<br />

Safety Systems<br />

The HOW-TO of Social Media<br />

Recruitment, a hands on (interactive)<br />

approach<br />

Model Work Safety Law – Practical<br />

Implications for On-Hire Firms and their<br />

Safety Systems<br />

23-Sep Sydney Workshop Introduction to Recruitment<br />

27-Sep Brisbane Workshop<br />

28-Sep Sydney Workshop<br />

5-Oct<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

The HOW-TO of Social Media<br />

Recruitment, a hands on (interactive)<br />

approach<br />

The HOW-TO of Social Media<br />

Recruitment, a hands on (interactive<br />

approach<br />

Business Solutions WebinR, Keeping<br />

auditing simple – an easy introduction to<br />

conducting internal audits<br />

14-Oct Sydney Workshop Running a Profitable Temp Desk<br />

28-Oct Sydney Workshop Introduction to Recruitment<br />

9-Nov Sydney Certificate Certificate in Recruitment & Selection<br />

9-Nov Melbourne Certificate Certificate in Recruitment & Selection<br />

9-Nov Brisbane Certificate Certificate in Recruitment & Selection<br />

16-Nov Sydney Certificate<br />

16-Nov Melbourne Certificate<br />

16-Nov Brisbane Certificate<br />

Certificate in OHS Risk Management<br />

(On-Hired Worker Services)<br />

Certificate in OHS Risk Management<br />

(On-Hired Worker Services)<br />

Certificate in OHS Risk Management<br />

(On-Hired Worker Services)<br />

25-Nov Sydney Workshop Introduction to Recruitment<br />

30-Nov<br />

30-Nov<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

Certificate<br />

Certificate<br />

Certificate in OHS Risk Management<br />

(On-Hired Worker Services)<br />

Certificate in Talent Management<br />

9-Dec Sydney Workshop Interviewing Essentials<br />

31-Dec<br />

31-Dec<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

WebinR/<br />

Online<br />

Certificate<br />

Various E-Learning Opportunities<br />

Certificate in Recruitment & Selection<br />

For more information and to register for these events, go to the <strong>RCSA</strong> website: www.rcsa.com.au


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