Our TUI brand book - TUI Travel Center
Our TUI brand book - TUI Travel Center
Our TUI brand book - TUI Travel Center
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22 OUR BRAND POSITIONING | OUR VaLUEs<br />
23<br />
<strong>TUI</strong> Aligned Brands are<br />
RELIaBLE,<br />
Quality<br />
Safety Delivery<br />
reliable<br />
responsible<br />
Values customers around the globe can trust in.<br />
We will not be able to meet our daily business demands without a distinct set of<br />
values. They guide us and define our common qualities.<br />
Values can be defined as a company<br />
basing its thoughts and actions on its<br />
underlying qualities.<br />
Variety Innovation Enabling<br />
inspiring<br />
VIsION<br />
Making travel experiences<br />
special<br />
MIssION<br />
VaLUEs<br />
Support respect Sustainability<br />
Let’s make people smile<br />
responsible
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