Download PDF - Zeitgeist

More documents

Recommendations

Info

What makes the Nespresso boutiques so unique and how do they reflect the core of the brand (How does Nespresso succeed in emotionally communicating the brand’s lifestyle philosophy at POS) The core of the brand is a combination of quality, lifestyle and service. The boutique is a reflection of these attributes. Perfect windows create a synergy with the in-store harmony. Lifestyle all the way, so to speak. The service is also no coincidence, but instead a visible result of excellent training at the Nespresso Academy. It enables us to provide competent advice and service. The result is a common thread that runs between the visual and tangible product presentations.
Kazaar Limited Edition, 2010
Page 1: INTERVIEW with Dirk Dirschedl Flags
Page 5 and 6: Pixie, 2011
Page 7 and 8: N’Art, Manish Arora, 2010
Page 9 and 10: Dhjana, AAA Limited Edition Coffee
Page 11: Dhjana, 2011 - Nespresso Boutique M

Download PDF - Zeitgeist

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?