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3<br />

build a more complete personnel picture, fine tune research and tailor the CF MPRS to<br />

maintain a strong and stable future force.<br />

No one single factor drives CF attrition. Rather, a confluence of numerous small<br />

factors act in concert to dissatisfy CF personnel. Personnel perceive dissatisfiers<br />

differently <strong>de</strong>pending on their age and career stage, which necessitates that the CF target<br />

retention efforts individually or to small groups rather than apply them en masse in a ‘one<br />

size fits all’ manner. In many cases, the CF does not need to add benefits or pay to<br />

combat attrition, but rather reduce dissatisfaction with internal policies, employment<br />

quality or the CF as an organization. Much as a confluence of small factors can drive<br />

attrition, a confluence of small changes can combat it.<br />

Retention is an ongoing issue that the CF must continue to institutionalize,<br />

research and address as economic resurgence, <strong>de</strong>mographic and <strong>de</strong>fence priority changes<br />

create new retention challenges. 6<br />

their Sr NCO counterparts. The Canadian Navy uses naval-specific ranks such as Master Seaman for<br />

Master-Corporal, but in the interests of brevity and c<strong>la</strong>rity this paper will use only generic CF ranks and not<br />

their Naval equivalents. Finally, while the generic term “non-commissioned member” or “NCM” is used in<br />

some CF publications and communication, the author will use the term “NCO” for c<strong>la</strong>rity throughout this<br />

paper.<br />

6 These changes may be felt most strongly as Canada’s commitment to Afghanistan ends and new<br />

<strong>de</strong>fence priorities in the post-Afghanistan Canadian <strong>de</strong>fence and security sphere, such as the Arctic, emerge.

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