Customer service is a priority at Shutes Alignment & Frey Tire in ...
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RV/C<br />
Serv<strong>in</strong>g M<strong>is</strong>souri, Ill<strong>in</strong>o<strong>is</strong>, S. Indiana & W. Kentucky Volume 10 Number 5 May 2012<br />
PRSRT STD<br />
U.S. Postage<br />
PAID<br />
Columbia, MO<br />
Permit No. 353<br />
RIVER VALLEY EDITION<br />
<strong>Customer</strong> <strong>service</strong> <strong>is</strong> a <strong>priority</strong> <strong>at</strong><br />
<strong>Shutes</strong> <strong>Alignment</strong> & <strong>Frey</strong> <strong>Tire</strong> <strong>in</strong> Danville<br />
by Rick Wade<br />
Danville, Ill.—The key to<br />
success <strong>is</strong> simple, accord<strong>in</strong>g to<br />
Brian Reynolds, general manager<br />
of <strong>Shutes</strong> <strong>Alignment</strong> & <strong>Frey</strong> <strong>Tire</strong><br />
<strong>in</strong> Danville, Ill.<br />
“Take care of the people with<br />
quality parts, quality <strong>service</strong>, and<br />
honest repairs. Th<strong>at</strong>’s all it takes<br />
— it’s easy,” Reynolds said.<br />
“When we have our weekly<br />
meet<strong>in</strong>gs, I stress, ‘F<strong>in</strong>d a way to<br />
say yes.’ If somebody has<br />
gr<strong>in</strong>d<strong>in</strong>g brakes, you’ve got to<br />
f<strong>in</strong>d a way to get them <strong>in</strong> and get<br />
them done, right now,” he said,<br />
snapp<strong>in</strong>g h<strong>is</strong> f<strong>in</strong>gers to make h<strong>is</strong><br />
po<strong>in</strong>t.<br />
“Face it, car repair <strong>is</strong> like go<strong>in</strong>g to the<br />
doctor; there’s noth<strong>in</strong>g convenient about it.<br />
You have to f<strong>in</strong>d a ride, or get off work a<br />
couple of hours,” he said. “We take the pa<strong>in</strong><br />
out of th<strong>at</strong>. We pick up vehicles, deliver them<br />
when they’re done, offer shuttle <strong>service</strong>,<br />
wh<strong>at</strong>ever we can do. You have to.”<br />
Reynolds (who started t<strong>in</strong>ker<strong>in</strong>g with cars<br />
as a child grow<strong>in</strong>g up on a central Ill<strong>in</strong>o<strong>is</strong><br />
family farm) began work<strong>in</strong>g on vehicles for<br />
a liv<strong>in</strong>g <strong>in</strong> 1987, he said. In July 2005,<br />
Reynolds and h<strong>is</strong> wife, Parts Special<strong>is</strong>t<br />
Brian Reynolds (r.), general manager of <strong>Shutes</strong><br />
<strong>Alignment</strong> & <strong>Frey</strong> <strong>Tire</strong>, says tire sales are a big part of h<strong>is</strong><br />
bus<strong>in</strong>ess, account<strong>in</strong>g for 40 percent.<br />
M<strong>in</strong>dy, took over <strong>Shutes</strong> <strong>Alignment</strong> & <strong>Frey</strong><br />
<strong>Tire</strong>.<br />
The facility <strong>is</strong> approxim<strong>at</strong>ely 10,500<br />
square feet, with n<strong>in</strong>e <strong>service</strong> bays and two<br />
fl<strong>at</strong> stalls. He said he employs six full-time<br />
and one part-time technician, and everyone<br />
<strong>is</strong> ASE certified. <strong>Shutes</strong> <strong>is</strong> also part of the<br />
Coast to Coast N<strong>at</strong>ionwide Service Warranty<br />
system, Reynolds said.<br />
“We’re real big on scheduled<br />
ma<strong>in</strong>tenance, help<strong>in</strong>g customers protect their<br />
<strong>in</strong>vestment,” he said. “We do a lot of brakes,<br />
suspension, alignments, tires, and a fair<br />
Electronic Service Requested<br />
Automotive Counsel<strong>in</strong>g & Publ<strong>is</strong>h<strong>in</strong>g Co. Inc.<br />
899 Logan St., Suite 311<br />
Denver, CO 80203<br />
Automotive Counsel<strong>in</strong>g & Publ<strong>is</strong>h<strong>in</strong>g Co. Inc.<br />
3801 McKelvey Rd., Suite 106 • Bridgeton, MO 63044<br />
amount of electrical. We can tackle<br />
about any job th<strong>at</strong> comes <strong>in</strong> the door.<br />
We’re averag<strong>in</strong>g more than 30 cars<br />
and 11 alignments a day.”<br />
Reynolds said new and used tire sales<br />
<strong>at</strong> one time made up nearly 73 percent<br />
of h<strong>is</strong> bus<strong>in</strong>ess and <strong>is</strong> now about 40<br />
percent, though tires are still a big part of<br />
the bus<strong>in</strong>ess. “We have more than 500<br />
new tires on hand, and maybe 300-400<br />
used tires <strong>in</strong> storage,” he said, add<strong>in</strong>g<br />
th<strong>at</strong> h<strong>is</strong> suppliers are Community<br />
Wholesale <strong>Tire</strong> out of St. Lou<strong>is</strong> and U.S.<br />
AutoForce.<br />
“We’re on Michel<strong>in</strong> and B.F.<br />
Goodrich’s Uniroyal programs, too. We<br />
sell a lot of those, a lot of<br />
Firestone/Bridgestone, along with some<br />
Goodyear, Cont<strong>in</strong>ental, General, and even a<br />
few Kumho and Nexen tires” Reynolds said.<br />
“I have access to every make, model, and<br />
Onl<strong>in</strong>e Edition <strong>at</strong><br />
www.partsandpeople.com<br />
Cont<strong>in</strong>ued on page 20<br />
INSIDE Parts & People<br />
More than 9,800 circul<strong>at</strong>ed<br />
Axleboy offers ‘green’ reman products<br />
with <strong>in</strong>genuity and improvements . . . . 3<br />
Wh<strong>at</strong> <strong>is</strong> old <strong>is</strong> new aga<strong>in</strong> <strong>at</strong><br />
Axleboy Enterpr<strong>is</strong>es’<br />
remanufactur<strong>in</strong>g div<strong>is</strong>ion,<br />
which adds new life to endof-life<br />
components by mix<strong>in</strong>g<br />
big production ideas with<br />
small-bus<strong>in</strong>ess agility.<br />
New MATR officers weigh <strong>in</strong> on<br />
associ<strong>at</strong>ion goals and challenges . . . . 3<br />
Acquir<strong>in</strong>g quality salvage, cont<strong>in</strong>u<strong>in</strong>g to be<br />
proactive leg<strong>is</strong>l<strong>at</strong>ively, and build<strong>in</strong>g<br />
membership top the l<strong>is</strong>t of challenges and<br />
goals for newly elected M<strong>is</strong>souri Auto & Truck<br />
Recyclers Associ<strong>at</strong>ion (MATR) officers.<br />
Hi-Tech expands <strong>service</strong>s to meet<br />
customers’ demands and budgets . . . 7<br />
Adapt<strong>in</strong>g to customers’<br />
needs has diversified<br />
Hi-Tech Automotive’s<br />
<strong>service</strong>s, <strong>in</strong>clud<strong>in</strong>g eng<strong>in</strong>e<br />
and transm<strong>is</strong>sion rebuilds.<br />
Parts & People May 2012 Page 1<br />
Automotive Recycl<strong>in</strong>g & “Green” Practices / Undercar Ma<strong>in</strong>tenance & Repair Focus Issue<br />
COLLISION REPAIR<br />
Pages 15-19 C1-C4<br />
Certified Coll<strong>is</strong>ion expands, diversifies<br />
with mechanical repairs . . . . . . . . .15<br />
Owners Lance Sutton<br />
and Tim Dav<strong>is</strong> have<br />
expanded from one<br />
shop to five, the newest<br />
of which <strong>is</strong> loc<strong>at</strong>ed <strong>in</strong><br />
St. Clair.<br />
Coll<strong>is</strong>ion Repair Tra<strong>in</strong><strong>in</strong>g Notes . . .16<br />
Automakers <strong>in</strong>creas<strong>in</strong>gly turn to I-CAR<br />
for tra<strong>in</strong><strong>in</strong>g, certific<strong>at</strong>ion programs . C-2<br />
As automakers open up their coll<strong>is</strong>ion shop<br />
certific<strong>at</strong>ion programs to <strong>in</strong>dependent shops<br />
as well as dealers, they are <strong>in</strong>creas<strong>in</strong>gly<br />
mak<strong>in</strong>g I-CAR tra<strong>in</strong><strong>in</strong>g part of the program<br />
requirements.<br />
Essentials shops should understand<br />
about DRP contracts before sign<strong>in</strong>g . 17<br />
Wh<strong>at</strong> should shops be<br />
look<strong>in</strong>g for and th<strong>in</strong>k<strong>in</strong>g<br />
about when presented<br />
with a new or rev<strong>is</strong>ed<br />
direct repair agreement?<br />
And wh<strong>at</strong> are their<br />
options if they don’t like some of the terms<br />
be<strong>in</strong>g offered?<br />
ONLINE<br />
More photos and<br />
articles <strong>at</strong><br />
partsandpeople.com<br />
Auto Notes . . . . . . . . . . . . . . . . . . . . . 10<br />
Despite high fuel prices, almost every auto<br />
and truck manufacturer had an exceptional<br />
first quarter.<br />
Energy Suspension perfects polyurethane<br />
parts for cars and trucks . . . . . . . . . . . 11<br />
Rural JC Auto & Truck Parts concentr<strong>at</strong>es<br />
on wide wholesale d<strong>is</strong>tribution . . . . . . 13<br />
Monroe, Mo.,<br />
recycler and<br />
d<strong>is</strong>tributor delivers<br />
new and used<br />
parts to several<br />
large metropolitan<br />
areas.<br />
Mechanical Repair Tra<strong>in</strong><strong>in</strong>g Notes . . 22<br />
Know<strong>in</strong>g customer base, competition<br />
helps shops advert<strong>is</strong>e effectively . . . 23<br />
Cooper’s Keys to Auto Repair Profits . . 25<br />
People & Places . . . . . . . . . . . . . . . . . 26
Steer clear of suspect struts.<br />
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Page 2 May 2012 Parts & People www.partsandpeople.com
Automotive Recycl<strong>in</strong>g & “Green” Practices / Undercar Ma<strong>in</strong>tenance & Repair Focus Issue<br />
Axleboy’s reman bus<strong>in</strong>ess booms with products as good or better than orig<strong>in</strong>als<br />
by Steve Birm<strong>in</strong>gham<br />
St. Peters, Mo.—Wh<strong>at</strong> <strong>is</strong><br />
old <strong>is</strong> new aga<strong>in</strong> <strong>at</strong> Axleboy<br />
Enterpr<strong>is</strong>es’ remanufactur<strong>in</strong>g<br />
div<strong>is</strong>ion, which adds new life<br />
to end-of-life components by<br />
mix<strong>in</strong>g big production ideas<br />
with small-bus<strong>in</strong>ess agility,<br />
Owner Scott Carl<strong>in</strong>e said.<br />
As a successful full-<strong>service</strong><br />
and off-road shop, Carl<strong>in</strong>e<br />
said Axleboy searched for<br />
additional revenue streams<br />
when the economy began to<br />
sour and entered general auto<br />
and truck repair as a<br />
CARQUEST Tech-Net<br />
Professional Service Center. Axleboy<br />
Remanufactur<strong>in</strong>g soon followed, he said,<br />
which now refurb<strong>is</strong>hes steer<strong>in</strong>g, drive<br />
axles, and gear-driven components,<br />
specializ<strong>in</strong>g <strong>in</strong> light truck and airport<br />
ground <strong>service</strong>s equipment.<br />
“Remanufactur<strong>in</strong>g now represents 70<br />
percent of our bus<strong>in</strong>ess,” Carl<strong>in</strong>e said.<br />
He also stressed th<strong>at</strong> us<strong>in</strong>g<br />
remanufactured parts leads to a “greener”<br />
environment.<br />
“In the orig<strong>in</strong>al manufactur<strong>in</strong>g process,<br />
Owner Scott Carl<strong>in</strong>e (l.) and Service Manager Craig de<br />
Garcia sort out <strong>service</strong> appo<strong>in</strong>tment calls and customer<br />
questions. Remanufactur<strong>in</strong>g represents 70 percent of<br />
Axleboy Enterpr<strong>is</strong>es’ bus<strong>in</strong>ess, Carl<strong>in</strong>e says.<br />
it’s necessary to extract ore out of the<br />
ground, then it has to go to a foundry and<br />
be poured,” he said. “At Axleboy’s we<br />
recover 60 to 80 percent of th<strong>at</strong> energy<br />
used dur<strong>in</strong>g the cast<strong>in</strong>g process by<br />
remanufactur<strong>in</strong>g products.”<br />
Carl<strong>in</strong>e said h<strong>is</strong> customers realize<br />
sav<strong>in</strong>gs by purchas<strong>in</strong>g remanufactured<br />
parts because a remanufactured axle <strong>is</strong><br />
easier to <strong>in</strong>stall and a more complete<br />
product, compared to a new one th<strong>at</strong> has<br />
to be f<strong>in</strong>alized with all its necessary<br />
additional components to make it<br />
functional. Remanufactured parts can<br />
also be improved from the orig<strong>in</strong>al, he<br />
added.<br />
“Axleboy’s remanufactured cas<strong>in</strong>gs<br />
and parts are equal<br />
to, or better than,<br />
orig<strong>in</strong>al parts when<br />
they leave our<br />
shop,” said Carl<strong>in</strong>e,<br />
who cited the use<br />
of unseasoned<br />
cases as the cause<br />
of many bear<strong>in</strong>g<br />
failures he sees, even after a bear<strong>in</strong>g<br />
has been replaced <strong>in</strong> an orig<strong>in</strong>al<br />
hous<strong>in</strong>g.<br />
Lean manufactur<strong>in</strong>g and just-<strong>in</strong>-time<br />
manufactur<strong>in</strong>g has led to a reduced<br />
season<strong>in</strong>g time, whereas <strong>in</strong> the past, axle<br />
manufacturers would let assembled<br />
hous<strong>in</strong>gs age <strong>in</strong> a yard, he said. The ag<strong>in</strong>g<br />
process would allow the hous<strong>in</strong>gs to<br />
expand and contract and f<strong>in</strong>ally settle on<br />
a permanent set of dimensions, but with<br />
lean manufactur<strong>in</strong>g, the hous<strong>in</strong>gs can<br />
“practically come right out of weld<strong>in</strong>g to<br />
assembly and right onto the OEM for<br />
<strong>in</strong>stall, Carl<strong>in</strong>e said.<br />
“The field approach <strong>is</strong>n’t<br />
efficient, and we f<strong>in</strong>d it<br />
easier to do an exchange<br />
unit <strong>in</strong> our own environment<br />
than it <strong>is</strong> to do field repair.”<br />
New MATR officers weigh <strong>in</strong> on associ<strong>at</strong>ion goals and challenges<br />
by Rob Merw<strong>in</strong><br />
Jefferson City, Mo.—Acquir<strong>in</strong>g quality<br />
salvage, cont<strong>in</strong>u<strong>in</strong>g to be proactive<br />
leg<strong>is</strong>l<strong>at</strong>ively, and build<strong>in</strong>g membership<br />
top the l<strong>is</strong>t of challenges and goals for<br />
newly elected M<strong>is</strong>souri Auto & Truck<br />
Recyclers Associ<strong>at</strong>ion (MATR) officers.<br />
MATR Secretary Joseph Heiman, of<br />
Al’s Foreign Auto Salvage <strong>in</strong> St. Lou<strong>is</strong>,<br />
said there are a number of complic<strong>at</strong>ions<br />
<strong>in</strong> purchas<strong>in</strong>g quality salvage<br />
vehicles, <strong>in</strong>clud<strong>in</strong>g out-ofcountry<br />
buyers with larger<br />
budgets and unregul<strong>at</strong>ed usedcar<br />
buyers purchas<strong>in</strong>g salvage<br />
vehicles to repair and sell.<br />
“Many of these buyers<br />
d<strong>is</strong>pose of waste and biproducts<br />
improperly, which allows them<br />
to have lower production costs and,<br />
consequently, more to spend on salvage<br />
vehicles,” he said. “I th<strong>in</strong>k it’s important<br />
to report such viol<strong>at</strong>ions and have MATR<br />
work with enforcement to regul<strong>at</strong>e these<br />
buyers and level the play<strong>in</strong>g field. The<br />
chang<strong>in</strong>g rules of bi-product d<strong>is</strong>posal, the<br />
r<strong>is</strong><strong>in</strong>g cost of <strong>in</strong>ventory, and the constant<br />
b<strong>at</strong>tle for accur<strong>at</strong>e parts grad<strong>in</strong>g all<br />
present challenges we can help each other<br />
overcome.”<br />
Another challenge <strong>is</strong> adapt<strong>in</strong>g to a<br />
depressed economy, said MATR<br />
President Brad Schwartz, of Liberty Auto<br />
Salvage <strong>in</strong> St. Lou<strong>is</strong>, who assumed the<br />
office from Dan Richardson, now MATR<br />
past president, of Rich Industries <strong>in</strong> Kansas<br />
City. “The ripples affect us through<br />
changes with<strong>in</strong> the <strong>in</strong>surance companies,<br />
cost of salvage, competition from s<strong>is</strong>ter<br />
<strong>in</strong>dustries, and bills <strong>in</strong>troduced <strong>in</strong> the<br />
M<strong>is</strong>souri leg<strong>is</strong>l<strong>at</strong>ure,” Schwartz said.<br />
MATR has just begun a newsletter for members, which<br />
exam<strong>in</strong>es leg<strong>is</strong>l<strong>at</strong>ive concerns, as well as highlight<strong>in</strong>g<br />
current events and the st<strong>at</strong>e of the associ<strong>at</strong>ion.<br />
He said the global market now accounts<br />
for approxim<strong>at</strong>ely 40 percent of salvage<br />
sold <strong>at</strong> <strong>in</strong>surance auctions. Among the<br />
proposed bills th<strong>at</strong> often circul<strong>at</strong>e through<br />
the M<strong>is</strong>souri leg<strong>is</strong>l<strong>at</strong>ure, and which rel<strong>at</strong>e<br />
directly to the <strong>in</strong>dustry, are ones th<strong>at</strong><br />
<strong>in</strong>volve open<strong>in</strong>g the <strong>in</strong>surance auction<br />
pools to the public, restrictions or changes<br />
on titl<strong>in</strong>g vehicles, environmental <strong>is</strong>sues,<br />
and scrap metals, Schwartz said.<br />
MATR Treasurer Ron Smith, of<br />
Hillsdale Auto Parts <strong>in</strong> St. Lou<strong>is</strong>, said<br />
“st<strong>at</strong>e represent<strong>at</strong>ives and sen<strong>at</strong>ors need to<br />
be educ<strong>at</strong>ed on how the <strong>in</strong>dustry works,”<br />
and MATR members “need to be <strong>in</strong>formed<br />
on wh<strong>at</strong>’s go<strong>in</strong>g on <strong>at</strong> the st<strong>at</strong>e capitol.”<br />
Heiman said MATR has worked <strong>in</strong> the<br />
past to prevent <strong>in</strong>dividuals from purchas<strong>in</strong>g<br />
vehicles <strong>at</strong> salvage auctions. “I believe<br />
those actions have helped all our members<br />
on a day-to-day bas<strong>is</strong>,<br />
more than some would<br />
realize. I do, however,<br />
th<strong>in</strong>k the <strong>in</strong>surance<br />
auctions will aga<strong>in</strong><br />
push the <strong>is</strong>sue and I<br />
trust MATR will be<br />
ready.” He said he<br />
questions SB No. 633,<br />
which he said might<br />
lead to future<br />
complic<strong>at</strong>ions and “has me concerned<br />
ma<strong>in</strong>ly because it will allow the sale of a<br />
10-year-old scrap vehicle to a crusher<br />
without a title.”<br />
Smith added th<strong>at</strong> recyclers can also meet<br />
some of those challenges by adjust<strong>in</strong>g their<br />
bus<strong>in</strong>esses to m<strong>at</strong>ch the vehicles they can<br />
buy.<br />
MATR has just begun a newsletter for<br />
members, which exam<strong>in</strong>es leg<strong>is</strong>l<strong>at</strong>ive<br />
concerns, as well as highlight<strong>in</strong>g current<br />
events and the st<strong>at</strong>e of the associ<strong>at</strong>ion,<br />
Heiman said.<br />
As a result, the hous<strong>in</strong>gs get put <strong>in</strong>to<br />
<strong>service</strong> without ever settl<strong>in</strong>g on their f<strong>in</strong>al<br />
dimensions. “When we take a seasoned<br />
hous<strong>in</strong>g, it has undergone countless he<strong>at</strong>up<br />
and cool-down cycles, and the siz<strong>in</strong>g<br />
<strong>is</strong> locked and not<br />
likely to change.<br />
The result <strong>is</strong> a more<br />
permanent build<br />
with little<br />
fluctu<strong>at</strong>ion <strong>in</strong><br />
siz<strong>in</strong>g,” he said.<br />
Axleboy<br />
produced 800<br />
remanufactured axles <strong>in</strong> 2011 on<br />
equipment designed and built <strong>in</strong>-house,<br />
Carl<strong>in</strong>e said. The 9,000-square-foot shop<br />
also has a BrakeQuip brake hose mach<strong>in</strong>e<br />
th<strong>at</strong> allows them to build brake l<strong>in</strong>es from<br />
scr<strong>at</strong>ch <strong>at</strong> any length and of any m<strong>at</strong>erial,<br />
he said. The mach<strong>in</strong>e allows them to<br />
make a brake hose <strong>in</strong> a “m<strong>at</strong>ter of<br />
m<strong>in</strong>utes” and enables them to deliver<br />
remanufactured axles to its customers th<strong>at</strong><br />
are completely assembled and ready to<br />
<strong>in</strong>stall.<br />
“The sheer volume of our<br />
remanufactur<strong>in</strong>g makes us one of the<br />
Cont<strong>in</strong>ued on page 6<br />
The MATR board <strong>is</strong> also hold<strong>in</strong>g<br />
conference calls for board members once<br />
every two or three months to d<strong>is</strong>cuss the<br />
<strong>is</strong>sues affect<strong>in</strong>g the <strong>in</strong>dustry, Schwartz said.<br />
“Our most recent topic dealt with a<br />
proposed bill regard<strong>in</strong>g abandoned vehicles<br />
and their titl<strong>in</strong>g requirements.”<br />
All officers said<br />
<strong>in</strong>creased MATR<br />
membership was a<br />
shared goal.<br />
“I would love to<br />
be able to grow<br />
active<br />
membership,”<br />
Heiman said. “I<br />
th<strong>in</strong>k th<strong>at</strong> MATR<br />
was such a gre<strong>at</strong><br />
associ<strong>at</strong>ion and could be aga<strong>in</strong> when we<br />
motiv<strong>at</strong>e membership.”<br />
Smith said he hopes th<strong>at</strong> <strong>in</strong> h<strong>is</strong> new<br />
position he can <strong>in</strong>crease membership, both<br />
regular and associ<strong>at</strong>e, through the<br />
newsletter and <strong>in</strong>form<strong>in</strong>g salvage dealers<br />
of MATR benefits. n<br />
“ … The r<strong>is</strong><strong>in</strong>g cost of<br />
<strong>in</strong>ventory and the constant<br />
b<strong>at</strong>tle for accur<strong>at</strong>e parts<br />
grad<strong>in</strong>g all present<br />
challenges we can help each<br />
other overcome.”<br />
Editor’s note: MATR Vice President<br />
Dean Yancey was unavailable for<br />
comment.<br />
Parts & People May 2012 Page 3
Parts & People<br />
The Monthly Regional Public<strong>at</strong>ion<br />
for River Valley<br />
Automotive Special<strong>is</strong>ts<br />
Volume 10 / Number 5, May 2012<br />
Publ<strong>is</strong>her: Lance Buchner<br />
Associ<strong>at</strong>e Publ<strong>is</strong>her: Michael Anderson<br />
Manag<strong>in</strong>g Editor: Rob Merw<strong>in</strong><br />
Contributors:<br />
M<strong>at</strong>thew Sevart, Jerold B. Smith,<br />
John Yoswick, Dick DeLoach,<br />
Steve Birm<strong>in</strong>gham, Rick Wade’<br />
Joann Kuehl<br />
Graphic Arts Director: Mario Waller<br />
Pr<strong>in</strong>ter: Tribune Publ<strong>is</strong>h<strong>in</strong>g Co. Inc.<br />
Parts & People <strong>is</strong> publ<strong>is</strong>hed monthly by<br />
Automotive Counsel<strong>in</strong>g & Publ<strong>is</strong>h<strong>in</strong>g<br />
Company, Inc., a Colorado corpor<strong>at</strong>ion.<br />
ISSN 1083-771Z<br />
River Valley Edition offices<br />
3801 McKelvey Rd., Suite 106<br />
Bridgeton, MO 63044<br />
Phone: 314-637-5386<br />
Toll Free: 855-209-0988<br />
he<strong>at</strong>her.weber@partsandpeople.com<br />
Corpor<strong>at</strong>e Office<br />
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PO Box 18731, Denver, Colorado 80218-7310<br />
800-530-8557<br />
President/Publ<strong>is</strong>her: Lance Buchner<br />
N<strong>at</strong>ional Sales Director & Associ<strong>at</strong>e Publ<strong>is</strong>her:<br />
Michael Anderson<br />
Director of Sales Development and Market<strong>in</strong>g: Art Wolfe<br />
art.wolfe@partsandpeople.com<br />
Founded by Lance Buchner and Dave Lucia.<br />
www.partsandpeople.com<br />
Office Manager: Amanda Buchner<br />
Web and Production Manager: James Faust<br />
Circul<strong>at</strong>ion: Tracy Buchner, tracy@partsandpeople.com<br />
Subscriptions are free to all automotive-rel<strong>at</strong>ed River Valley<br />
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per edition to all others.<br />
For mail renewals or change of address, please <strong>in</strong>clude<br />
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Reproduction of any of the contents of th<strong>is</strong> public<strong>at</strong>ion by<br />
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Copyright 2012, Automotive Counsel<strong>in</strong>g & Publ<strong>is</strong>h<strong>in</strong>g<br />
Company, Inc. All rights reserved.<br />
<strong>is</strong> available <strong>at</strong>…<br />
Publ<strong>is</strong>her’s St<strong>at</strong>ement<br />
Supplier sentiments positive<br />
The Aftermarket Supplier Sentiment Index for the first quarter<br />
of 2012 reg<strong>is</strong>tered the most positive supplier sentiment s<strong>in</strong>ce<br />
2010, accord<strong>in</strong>g to the Automotive Aftermarket Suppliers<br />
Associ<strong>at</strong>ion (AASA) <strong>in</strong> its “Aftermarket Supplier Barometer.”<br />
The outlook for the future became significantly more positive <strong>in</strong><br />
the first quarter.<br />
“Sales <strong>in</strong>creased, gross marg<strong>in</strong>s improved slightly and hir<strong>in</strong>g<br />
was up,” said Steve Handschuh, president and COO of AASA.<br />
“Inventory and capacity additions were stable quarter-overquarter,<br />
firmly <strong>in</strong> the positive territory.”<br />
Surpr<strong>is</strong><strong>in</strong>gly, concerns regard<strong>in</strong>g raw m<strong>at</strong>erial costs and world<br />
economic conditions have decl<strong>in</strong>ed, accord<strong>in</strong>g to the report.<br />
Gas prices<br />
As gasol<strong>in</strong>e prices crossed the $4-per-gallon price <strong>in</strong> select<br />
st<strong>at</strong>es <strong>in</strong> early April, and AAA reported a n<strong>at</strong>ional average of<br />
gasol<strong>in</strong>e prices <strong>at</strong> $3.92 per gallon, many wonder wh<strong>at</strong> the<br />
effects will be. Consider<strong>in</strong>g how much the American consumer<br />
<strong>is</strong> affected by the cost of gas <strong>at</strong> the pump and how it affects the<br />
economy and the prices of goods and <strong>service</strong>s, it <strong>is</strong> troubl<strong>in</strong>g to<br />
witness such upward vol<strong>at</strong>ility.<br />
The r<strong>is</strong>e <strong>in</strong> gas prices <strong>is</strong> no longer just a supply-and-demand<br />
determ<strong>in</strong><strong>at</strong>ion. World oil consumption <strong>is</strong> down <strong>in</strong> Europe,<br />
Ch<strong>in</strong>a, and the U.S. Domestic production reportedly covers 80<br />
percent of U.S. consumption as the U.S becomes an exporter of<br />
oil. When overly centralized <strong>in</strong>siders control two-thirds of oil<br />
futures, the pric<strong>in</strong>g <strong>is</strong> suspect. F<strong>in</strong>ancial specul<strong>at</strong>ors h<strong>is</strong>torically<br />
accounted for about 30 percent of oil contracts. Today,<br />
specul<strong>at</strong>ors account for 64 percent, accord<strong>in</strong>g to the<br />
Commodities Futures Trad<strong>in</strong>g Comm<strong>is</strong>sion.<br />
Beyond unregul<strong>at</strong>ed specul<strong>at</strong>ion, however, lies a new and<br />
unfamiliar concern. Are gas prices r<strong>is</strong><strong>in</strong>g because of our<br />
Some “need to know facts” about<br />
weaken<strong>in</strong>g currency <strong>in</strong> rel<strong>at</strong>ion to commodities and, more<br />
specifically, oil? When the dollar <strong>is</strong> proclaimed to be strong and<br />
strengthen<strong>in</strong>g, it <strong>is</strong> be<strong>in</strong>g compared to collaps<strong>in</strong>g currencies <strong>in</strong><br />
Europe and Japan, where <strong>in</strong>tern<strong>at</strong>ional f<strong>in</strong>ance and bank<strong>in</strong>g<br />
malfeasance also took its toll. Are we just be<strong>in</strong>g price-gouged?<br />
Fuel economy contributes to<br />
<strong>in</strong>creas<strong>in</strong>g pace of new car sales<br />
Higher gas prices are one reason why Americans are buy<strong>in</strong>g<br />
more fuel-efficient vehicles, accord<strong>in</strong>g to a study released by the<br />
University of Michigan Transport<strong>at</strong>ion Research Institute <strong>in</strong><br />
mid-April and reported upon by the Detroit Free Press. The<br />
report st<strong>at</strong>ed th<strong>at</strong> fuel economy estim<strong>at</strong>es of all new vehicles<br />
sold <strong>in</strong> the U.S. has topped 24 miles per gallon for the first time.<br />
The fuel efficiency of vehicles sold <strong>in</strong> March <strong>is</strong> now 20 percent<br />
— or 4 MPG — higher than <strong>in</strong> October 2007, when the<br />
University of Michigan began monitor<strong>in</strong>g and report<strong>in</strong>g.<br />
General Motors Co. reported th<strong>at</strong> its 12 vehicles gett<strong>in</strong>g 30<br />
MPG or better on the highway had comb<strong>in</strong>ed sales of 100,000<br />
for March, its highest monthly total of such vehicles ever sold.<br />
The economy <strong>is</strong> be<strong>in</strong>g rebuilt on the surg<strong>in</strong>g sales of the auto<br />
<strong>in</strong>dustry. Reports now <strong>in</strong>dic<strong>at</strong>e th<strong>at</strong> one <strong>in</strong> ten new jobs <strong>in</strong><br />
America are auto-<strong>in</strong>dustry-rel<strong>at</strong>ed.<br />
<strong>Tire</strong> back orders roll<strong>in</strong>g and filled<br />
Last year, back orders for popular tires soared as the<br />
percentage of fill dropped dram<strong>at</strong>ically. With <strong>in</strong>creased tire<br />
manufactur<strong>in</strong>g capacity comes a new and significant supply of<br />
tires to the U.S. th<strong>is</strong> year. Look for retail sales promotions and<br />
competitive pric<strong>in</strong>g to prolifer<strong>at</strong>e th<strong>is</strong> summer.<br />
With tire sales rebound<strong>in</strong>g, associ<strong>at</strong>ed parts and <strong>service</strong><br />
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Page 4 May 2012 Parts & People www.partsandpeople.com
Only 35 percent of hybrid owners buy<strong>in</strong>g hybrids aga<strong>in</strong>, accord<strong>in</strong>g to Polk<br />
Southfield, Mich.—While the selection<br />
of hybrid models <strong>in</strong> the U.S. has more than<br />
doubled s<strong>in</strong>ce 2007, only 35 percent of<br />
hybrid vehicle owners chose to purchase a<br />
hybrid aga<strong>in</strong> when return<strong>in</strong>g to market <strong>in</strong><br />
2011, accord<strong>in</strong>g to recent analys<strong>is</strong> by Polk.<br />
If repurchase behavior among the highvolume<br />
audience of Toyota Prius owners<br />
<strong>is</strong>n’t factored <strong>in</strong>, hybrid loyalty drops to<br />
less than 25 percent.<br />
However, hybrid owners appear to<br />
ma<strong>in</strong>ta<strong>in</strong> brand loyalty when return<strong>in</strong>g to<br />
the new-car market. For example, <strong>in</strong> 2011,<br />
60 percent of Toyota hybrid owners<br />
returned to the market to purchase another<br />
Toyota, accord<strong>in</strong>g to Polk, while 41 percent<br />
of them purchased another hybrid from any<br />
brand. In the case of Honda hybrid owners,<br />
more than 52 percent of them stayed with<br />
the Honda brand, while just less than 20<br />
percent of th<strong>is</strong> same owner group bought<br />
another hybrid vehicle from any brand.<br />
“Hav<strong>in</strong>g a hybrid <strong>in</strong> the product l<strong>in</strong>eup<br />
Aftermarket supplier<br />
sentiment <strong>is</strong> most<br />
positive s<strong>in</strong>ce 2010<br />
Research Triangle Park, N.C.—The<br />
Aftermarket Supplier Sentiment Index for<br />
the first quarter of 2012 reg<strong>is</strong>tered the most<br />
positive supplier sentiment s<strong>in</strong>ce 2010,<br />
accord<strong>in</strong>g to the Automotive Aftermarket<br />
Suppliers Associ<strong>at</strong>ion (AASA) <strong>in</strong> its<br />
“Aftermarket Supplier Barometer.”<br />
“Outlook for the future became<br />
significantly more positive <strong>in</strong> the first<br />
quarter,” said Steve Handschuh, president<br />
and COO of AASA. “Sales grew, gross<br />
marg<strong>in</strong> improved slightly, and hir<strong>in</strong>g was<br />
slightly up. Inventory and capacity<br />
additions were stable quarter-over-quarter,<br />
firmly <strong>in</strong> the positive territory.”<br />
Paul McCarthy, AASA vice president of<br />
<strong>in</strong>dustry analys<strong>is</strong>, plann<strong>in</strong>g and member<br />
<strong>service</strong>s, said th<strong>at</strong> although the ‘Top 10<br />
Concerns’ <strong>in</strong> the AASA Aftermarket<br />
Supplier Barometer have rema<strong>in</strong>ed the<br />
same over the past two years, it has seen the<br />
rel<strong>at</strong>ive importance of some <strong>is</strong>sues <strong>in</strong>crease<br />
and decrease. “Suppliers’ concerns<br />
regard<strong>in</strong>g raw m<strong>at</strong>erial costs and world<br />
economic conditions have decl<strong>in</strong>ed,” he<br />
said. “However, concern has <strong>in</strong>creased<br />
regard<strong>in</strong>g marg<strong>in</strong> erosion, lack of pric<strong>in</strong>g<br />
power and product returns.”<br />
The “AASA Aftermarket Supplier<br />
Barometer” <strong>is</strong> a quarterly survey of AASA<br />
full-<strong>service</strong> supplier members on key<br />
<strong>in</strong>dic<strong>at</strong>ors and market trends. The full<br />
survey report <strong>is</strong> an exclusive AASA<br />
member benefit and <strong>is</strong> available only to<br />
member companies th<strong>at</strong> particip<strong>at</strong>e <strong>in</strong> the<br />
survey. n<br />
can certa<strong>in</strong>ly give a brand a competitive<br />
edge when it comes to <strong>at</strong>tract<strong>in</strong>g new<br />
customers,” said Brad Smith, director of<br />
Polk’s Loyalty Management Practice. “The<br />
repurchase r<strong>at</strong>es of hybrid vehicles are an<br />
<strong>in</strong>dic<strong>at</strong>ion th<strong>at</strong> consumers are cont<strong>in</strong>u<strong>in</strong>g to<br />
seek altern<strong>at</strong>ive solutions to high fuel<br />
prices.”<br />
Onl<strong>in</strong>e cross-shopp<strong>in</strong>g d<strong>at</strong>a from<br />
Edmunds.com <strong>in</strong>dic<strong>at</strong>es th<strong>at</strong> consumers are<br />
do<strong>in</strong>g their due diligence to compare<br />
hybrids with similar gasol<strong>in</strong>e-powered<br />
vehicles. As an example, the Honda Civic<br />
<strong>is</strong> the second most cross-shopped vehicle<br />
among both Toyota Prius and Honda<br />
Insight shoppers.<br />
Hybrid vehicles represent just 2.4<br />
percent of the overall new-vehicle market<br />
<strong>in</strong> the U.S., accord<strong>in</strong>g to Polk, down from a<br />
high of 2.9 percent <strong>in</strong> 2008.<br />
“The l<strong>in</strong>eup of altern<strong>at</strong>e drive vehicles<br />
and their premium price po<strong>in</strong>ts just aren’t<br />
appeal<strong>in</strong>g enough to consumers to give the<br />
segment the momentum it once anticip<strong>at</strong>ed,<br />
especially given the grow<strong>in</strong>g strength of<br />
fuel economy among compact and midsize<br />
competitors,” accord<strong>in</strong>g to Lacey Plache,<br />
Edmunds.com chief econom<strong>is</strong>t. “For EVs<br />
and PHEVs <strong>in</strong> particular, certa<strong>in</strong> obstacles<br />
— <strong>in</strong>clud<strong>in</strong>g consumer unease with<br />
unfamiliar technology and the lack of an<br />
adequ<strong>at</strong>e recharg<strong>in</strong>g <strong>in</strong>frastructure — will<br />
need to be overcome before sales<br />
<strong>in</strong>crease.”<br />
Polk’s research also <strong>in</strong>dic<strong>at</strong>es th<strong>at</strong><br />
vol<strong>at</strong>ility <strong>in</strong> fuel prices between 2008 and<br />
2011, which ranged from just under<br />
$2.00/gallon to nearly $4.00/gallon, had<br />
little impact on hybrid segment loyalty. n<br />
Parts & People May 2012 Page 5
Axleboy’s reman bus<strong>in</strong>ess booms with products as good or better than orig<strong>in</strong>als<br />
Cont<strong>in</strong>ued from page 3<br />
largest bear<strong>in</strong>g and differential<br />
d<strong>is</strong>tributors <strong>in</strong> the area,” he said, “which<br />
gives us the ability to stock and resell<br />
differential and drivel<strong>in</strong>e parts more<br />
competitively than the average parts store<br />
or drivel<strong>in</strong>e vendor.<br />
“Wh<strong>at</strong> we’re do<strong>in</strong>g now <strong>in</strong> the<br />
remanufactur<strong>in</strong>g l<strong>in</strong>e <strong>is</strong> similar to some<br />
other remanufacturers, where we have<br />
products stocked th<strong>at</strong> we sell on an<br />
exchange bas<strong>is</strong>.”<br />
Axleboy employs 10 technicians, two<br />
Axleboy Enterpr<strong>is</strong>es Owner Scott Carl<strong>in</strong>e readies<br />
the BrakeQuip hose mach<strong>in</strong>e to assemble a<br />
custom-made brake hose.<br />
of whom work <strong>in</strong> general repair and the<br />
rema<strong>in</strong>der on the remanufactur<strong>in</strong>g side,<br />
he said. H<strong>is</strong> general repair technicians are<br />
ASE certified and all h<strong>is</strong> remanufactur<strong>in</strong>g<br />
technicians are Timken certified, said<br />
Carl<strong>in</strong>e, add<strong>in</strong>g th<strong>at</strong> he <strong>is</strong> a master auto,<br />
master medium/heavy truck, and master<br />
truck equipment special<strong>is</strong>t, as well as<br />
automotive L1, automotive <strong>service</strong><br />
adv<strong>is</strong>or, and parts special<strong>is</strong>t.<br />
Carl<strong>in</strong>e said he developed wh<strong>at</strong> he calls<br />
a “cellular recondition<strong>in</strong>g facility” to<br />
remanufacture drive axles and steer<strong>in</strong>g<br />
axles. The triangular-shaped cellular<br />
recondition<strong>in</strong>g facility <strong>in</strong>cludes a<br />
teardown area (or cell), a bear<strong>in</strong>g<br />
pull area, and an assembly area,<br />
each staffed by a technician, he<br />
said. A hold<strong>in</strong>g area <strong>is</strong> loc<strong>at</strong>ed <strong>in</strong><br />
the middle, where parts are<br />
placed once they’re torn down,<br />
taken for clean<strong>in</strong>g, and moved to<br />
the assembly area.<br />
“Th<strong>at</strong> way, with the hold<strong>in</strong>g<br />
area, the rear axles keep their<br />
identity, and all its parts go back<br />
<strong>in</strong>to it,” he said. “Unlike front<br />
axles, the rears have more<br />
prec<strong>is</strong>ion measurements, so we<br />
th<strong>in</strong>k it’s more important to keep<br />
those together.”<br />
Carl<strong>in</strong>e said Axleboy <strong>is</strong><br />
tak<strong>in</strong>g more of a<br />
manufacturer and<br />
recovery approach to<br />
wh<strong>at</strong> they are do<strong>in</strong>g,<br />
r<strong>at</strong>her than a field<br />
approach an average<br />
technician would be<br />
expected to perform. The<br />
difference <strong>is</strong><br />
considerable, he said.<br />
“The field approach<br />
<strong>is</strong>n’t efficient, and we<br />
f<strong>in</strong>d it easier to do an<br />
exchange unit <strong>in</strong> our own environment<br />
than it <strong>is</strong> to do field repair,” Carl<strong>in</strong>e said.<br />
“In the field, it would take days for a<br />
rebuild without the proper hold<strong>in</strong>g<br />
fixtures and equipment because the parts<br />
are so awkward and heavy to deal with —<br />
Technician Greg Tuepker starts the d<strong>is</strong>assembly process of<br />
replac<strong>in</strong>g a hub on a 2004 Ford F-350.<br />
there are time and cost sav<strong>in</strong>gs, as well as<br />
improved accuracy.”<br />
Carl<strong>in</strong>e said supply<strong>in</strong>g area parts<br />
houses with h<strong>is</strong> products and parts <strong>is</strong> <strong>in</strong><br />
the process of be<strong>in</strong>g implemented but <strong>is</strong><br />
not yet fully realized. n<br />
NTEA’s Green Truck Associ<strong>at</strong>ion<br />
announces technology councils<br />
Farm<strong>in</strong>gton Hills, Mich.—The Green<br />
Truck Associ<strong>at</strong>ion (GTA) announced the<br />
form<strong>at</strong>ion of three technology councils to<br />
better represent specific segments with<strong>in</strong><br />
the green truck <strong>in</strong>dustry. Technology<br />
Councils oper<strong>at</strong>e under the GTA<br />
umbrella. GTA <strong>is</strong> an affili<strong>at</strong>e div<strong>is</strong>ion of<br />
the NTEA – the associ<strong>at</strong>ion for the work<br />
truck <strong>in</strong>dustry.<br />
GTA Technology Councils and their<br />
purposes are:<br />
• Susta<strong>in</strong>able Integr<strong>at</strong>ion Technology<br />
Council – advances the <strong>in</strong>tegr<strong>at</strong>ion of,<br />
and resolves the technical<br />
communic<strong>at</strong>ions for, upfitters of green<br />
technologies with<strong>in</strong> the work truck<br />
<strong>in</strong>dustry.<br />
• Lightweight M<strong>at</strong>erials Technology<br />
Council – br<strong>in</strong>gs together work truck<br />
professionals, technical experts, and<br />
government represent<strong>at</strong>ives as a means<br />
to compile <strong>in</strong>form<strong>at</strong>ion about the<br />
development and usage of lightweight<br />
Daily deliveries to<br />
Sa<strong>in</strong>t Lou<strong>is</strong>, Jeff City,<br />
Spr<strong>in</strong>gfield, Columbia &<br />
all po<strong>in</strong>ts <strong>in</strong> between.<br />
m<strong>at</strong>erials <strong>in</strong> the manufacture,<br />
specific<strong>at</strong>ion, and oper<strong>at</strong>ion of truck<br />
equipment and rel<strong>at</strong>ed accessories for<br />
fuel efficiency; vehicle “right siz<strong>in</strong>g”;<br />
carbon reduction; oper<strong>at</strong>ional<br />
longevity; recycl<strong>in</strong>g; general masscompound<strong>in</strong>g;<br />
and <strong>in</strong>creased payload.<br />
• Vehicle Electrific<strong>at</strong>ion Technology<br />
Council (VETC) – explores potential<br />
efficiency and performance benefits of<br />
vehicle electrific<strong>at</strong>ion, and provides a<br />
mechan<strong>is</strong>m for identify<strong>in</strong>g and<br />
promot<strong>in</strong>g useful electrific<strong>at</strong>ion<br />
technologies with<strong>in</strong> the work truck<br />
market. To help facilit<strong>at</strong>e <strong>in</strong>creased<br />
adoption of work truck electrific<strong>at</strong>ion<br />
technologies, the VETC facilit<strong>at</strong>es<br />
educ<strong>at</strong>ion, works to remove road<br />
blocks, and resolves identified <strong>is</strong>sues.<br />
To learn more about GTA Technology<br />
Council <strong>in</strong>iti<strong>at</strong>ives as well as<br />
opportunities for <strong>in</strong>volvement, e-mail<br />
gta<strong>in</strong>fo@ntea.com. n<br />
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Page 6 May 2012 Parts & People www.partsandpeople.com
Hi-Tech expands <strong>service</strong>s to meet customers’ demands and budgets<br />
Hi-Tech Automotive Owner Tom Barrows<br />
uses AllD<strong>at</strong>a to f<strong>in</strong>d the fuel <strong>in</strong>jector fix for<br />
a Corvette.<br />
by Steve Birm<strong>in</strong>gham<br />
Cape Girardeau, Mo.—Adapt<strong>in</strong>g to<br />
customers’ needs has diversified Hi-Tech<br />
Automotives’ <strong>service</strong>s, <strong>in</strong>clud<strong>in</strong>g eng<strong>in</strong>e<br />
and transm<strong>is</strong>sion rebuilds, Owner Tom<br />
Barrows said.<br />
While the 27-year-old shop largely<br />
performs drivability <strong>service</strong>s, it has<br />
expanded its focus to meet the demands<br />
of today’s economy, he said.<br />
“People will just say, ‘Get it runn<strong>in</strong>g,’”<br />
he said, add<strong>in</strong>g th<strong>at</strong> Hi-Tech performs<br />
general mechanical repair, overhauls,<br />
rebuilds, eng<strong>in</strong>e swaps, differentials,<br />
transm<strong>is</strong>sions, and air-condition<strong>in</strong>g.<br />
Barrows said he <strong>in</strong>stalls Ford, Chrysler,<br />
and GM OE eng<strong>in</strong>es, as well as<br />
remanufactured units from Jasper<br />
Eng<strong>in</strong>es. Go<strong>in</strong>g green means rebuild<strong>in</strong>g<br />
<strong>in</strong>stead of just replac<strong>in</strong>g, he said, so even<br />
though most of the autom<strong>at</strong>ic<br />
transm<strong>is</strong>sions they deal with get replaced<br />
because of warranty factors, standard<br />
transm<strong>is</strong>sions, transfer cases, and<br />
differentials get rebuilt right <strong>in</strong> h<strong>is</strong> shop.<br />
When he replaces a transm<strong>is</strong>sion he<br />
“You never stop learn<strong>in</strong>g <strong>in</strong><br />
th<strong>is</strong> bus<strong>in</strong>ess and if you're not<br />
will<strong>in</strong>g to learn, you might as<br />
well go home.”<br />
said he uses OE from local dealerships<br />
<strong>in</strong>clud<strong>in</strong>g Ford Groves and VanM<strong>at</strong>re<br />
Buick GMC, and from Lou Fusz <strong>in</strong> St.<br />
Lou<strong>is</strong>. Recycled transm<strong>is</strong>sions come from<br />
Junior S<strong>in</strong>n Auto Parts and Johannes Auto<br />
Sales.<br />
When Hi-Tech <strong>in</strong>spects a vehicle for<br />
undercar <strong>service</strong>, Barrows said they look<br />
for broken CV jo<strong>in</strong>t boots, leak<strong>in</strong>g oil<br />
seals, or worn out front suspension parts.<br />
“If the customer <strong>is</strong> here I always br<strong>in</strong>g<br />
them <strong>in</strong>to the shop and show them,”<br />
Barrows said. “See<strong>in</strong>g <strong>is</strong> worth a<br />
thousand words. We try to make sure they<br />
have a good v<strong>is</strong>ual contact<br />
— we’ve shown them with<br />
photos, too.”<br />
In the past, Hi-Tech sublet<br />
out all exhaust work from<br />
the manifold back, Barrows<br />
said, but now has begun<br />
<strong>in</strong>stall<strong>in</strong>g more OE exhaust<br />
systems and c<strong>at</strong>alytic<br />
converters.<br />
Hi-Tech’s ma<strong>in</strong> supplier <strong>is</strong><br />
SEMO Automotive Parts, a<br />
Motorcraft, ACDelco, and<br />
Contact your<br />
local Kia dealer for<br />
ass<strong>is</strong>tance and<br />
delivery of your parts.<br />
Suntrup Kia<br />
3900 Lemay Ferry Rd.<br />
St. Lou<strong>is</strong>, MO 63125<br />
314-894-3900<br />
Fax: 314-894-0391<br />
Lou Fusz Kia<br />
10964 Page Ave.<br />
St. Lou<strong>is</strong>, MO 63132<br />
314-595-2962<br />
877-221-4151<br />
Auffenberg Kia<br />
of Cape Girardeau<br />
611 S. K<strong>in</strong>gshighway St.<br />
Cape Girardeau, MO 63701<br />
573-651-3071<br />
800-467-3071<br />
Ze<strong>is</strong>er Kia<br />
Wood River<br />
1911 E. Edwardsville Rd.<br />
Wood River, IL 62095<br />
618-216-8080<br />
Fax: 618-216-8032<br />
Ze<strong>is</strong>er Kia<br />
4955 Veteran’s Memorial Pkwy.<br />
St. Peters, MO 63376<br />
636-926-2110<br />
800-930-7218<br />
Mike Smith Kia<br />
2101 Irv<strong>in</strong> Cobb Dr.<br />
Paducah, KY 42003<br />
270-443-1745<br />
800-444-8609<br />
Paul Cerame Kia<br />
11655 New Halls Ferry<br />
Flor<strong>is</strong>sant, MO 63033<br />
314-262-7078<br />
Fax: 314-972-8890<br />
Suntrup Kia West<br />
14116 Manchester Rd.<br />
Manchester, MO 63111<br />
800-727-8496<br />
636-591-2900<br />
Fax: 636-591-2914<br />
PartsPlus d<strong>is</strong>tributor, because they hotshot<br />
parts, Barrows said. “We hardly<br />
stock anyth<strong>in</strong>g anymore.” He added th<strong>at</strong><br />
Hi-Tech also uses O’Reilly Auto Parts<br />
and F<strong>is</strong>her Auto Parts.<br />
Barrows said he employs three<br />
technicians, <strong>in</strong>clud<strong>in</strong>g himself; all are<br />
ASE certified except new hire Shane<br />
Bowen, who cont<strong>in</strong>ues to work toward<br />
h<strong>is</strong> certific<strong>at</strong>ion. Jason Coleman <strong>is</strong> the<br />
<strong>service</strong> manager, he said.<br />
Hi-Tech’s 4,000-square-foot shop<br />
houses seven bays, one four-post Rotary<br />
Kia Genu<strong>in</strong>e Parts.<br />
lift, one two-post Ben Pearson, and three<br />
Rotary s<strong>in</strong>gle-post <strong>in</strong>-ground lifts. Auto<br />
Eng<strong>in</strong>uity, Mastertech, Tech II, and Snapon<br />
Solus scan tools, are used for<br />
diagnostics, Barrows said, as well as<br />
Vetronics lab-scopes. Hi-Tech sublets<br />
wheel alignments to Rhyno Performance.<br />
“We have a rel<strong>at</strong>ionship with Rhyno<br />
because they send us a lot of mechanical<br />
work,” Barrows said. “So we, <strong>in</strong> turn, send<br />
them all our alignments and wheel<br />
balanc<strong>in</strong>g.”<br />
Cont<strong>in</strong>ued on page 8<br />
For genu<strong>in</strong>ely s<strong>at</strong><strong>is</strong>fied owners.<br />
Record-break<strong>in</strong>g vehicle sales <strong>in</strong> 2011 made Kia one of the fastest<br />
grow<strong>in</strong>g car companies <strong>in</strong> the United St<strong>at</strong>es. Specify<strong>in</strong>g Kia<br />
Genu<strong>in</strong>e repair parts assures you of the orig<strong>in</strong>al fit, f<strong>in</strong><strong>is</strong>h, and<br />
quality it takes to do the repairs right the first time, every time.<br />
Keep your Kia customers s<strong>at</strong><strong>is</strong>fied by ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g orig<strong>in</strong>al Kia<br />
standards with Kia Genu<strong>in</strong>e repair parts: The only parts with the<br />
Kia name and the Kia warranty.<br />
©2012 KIA Motors America Inc.<br />
Parts & People May 2012 Page 7
Hi-Tech expands <strong>service</strong>s to meet customers’ demands and budgets<br />
Cont<strong>in</strong>ued from page 7<br />
Barrows, who <strong>is</strong> president of the<br />
SEMO Chapter AASP-MO and vice<br />
president of the AASP-MO, said<br />
belong<strong>in</strong>g to organiz<strong>at</strong>ions such as<br />
Service Manager Jason Coleman books the repair jobs and<br />
takes care of Hi-Tech Automotive’s day-to-day oper<strong>at</strong>ions.<br />
AASP-MO, AAA, and Design<br />
Technologies <strong>in</strong> St. Lou<strong>is</strong> helps keep h<strong>is</strong><br />
technicians abreast of changes with<br />
tra<strong>in</strong><strong>in</strong>g. He added th<strong>at</strong> network<strong>in</strong>g with<br />
neighbor<strong>in</strong>g shop owners <strong>is</strong> also helpful.<br />
“We learn a lot more from one<br />
another,” Barrows said.<br />
“You never stop<br />
learn<strong>in</strong>g <strong>in</strong> th<strong>is</strong> bus<strong>in</strong>ess<br />
and if you’re not will<strong>in</strong>g<br />
to learn, you might as<br />
well go home, because<br />
it changes every day.<br />
There’s not a day or a<br />
week goes by th<strong>at</strong> you<br />
don’t see someth<strong>in</strong>g<br />
new.”<br />
Hi-Tech buys bulk oil<br />
and grease from Wall<strong>is</strong><br />
Lubricant <strong>in</strong> St. Lou<strong>is</strong>,<br />
and purchases new antifreeze<br />
and recycled<br />
anti-freeze from<br />
Products Plus, he said.<br />
The shop collects all<br />
waste oil and grease from its<br />
own repair work, and also<br />
serves as a collection center.<br />
Rhyno Performance accepts<br />
the waste oil for <strong>in</strong>c<strong>in</strong>er<strong>at</strong>ion<br />
<strong>in</strong> a waste oil furnace,<br />
Barrows said. Hi-Tech also<br />
uses Products Plus to d<strong>is</strong>pose<br />
of d<strong>is</strong>carded anti-freeze for<br />
l<strong>at</strong>er recycl<strong>in</strong>g. Barrows added<br />
th<strong>at</strong> he <strong>is</strong> work<strong>in</strong>g with an<br />
electrical contractor to add<br />
more efficient light<strong>in</strong>g to be<br />
more “green” and energy<br />
efficient.<br />
As a AAA Approved Auto<br />
Repair Facility, Barrows said<br />
Hi-Tech also takes part <strong>in</strong><br />
AAA’s annual Gre<strong>at</strong> American<br />
B<strong>at</strong>tery Roundup and<br />
encourages customers to br<strong>in</strong>g<br />
<strong>in</strong> their old b<strong>at</strong>teries.<br />
The most enjoyable th<strong>in</strong>g<br />
about be<strong>in</strong>g <strong>in</strong> the auto repair<br />
bus<strong>in</strong>ess <strong>is</strong> develop<strong>in</strong>g<br />
rel<strong>at</strong>ionships with customers,<br />
Barrows said. “They’ll say,<br />
‘Tom, we trust you, just fix it.<br />
You don’t have to bother to<br />
call us about the price.’ Th<strong>at</strong>’s<br />
a good feel<strong>in</strong>g.” n<br />
Technician Jim We<strong>is</strong>brod changes the fuel <strong>in</strong>jector on<br />
a 1990 Chevrolet Corvette <strong>at</strong> Hi-Tech Automotive.<br />
Newly hired Technician Shane Bowen works on<br />
chang<strong>in</strong>g a valve cover gasket on a 1995 Chevrolet<br />
Lum<strong>in</strong>a <strong>at</strong> Hi-Tech Automotive.<br />
Page 8 May 2012 Parts & People www.partsandpeople.com
Parts & People May 2012 Page 9
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lockable storage boxes (Ram Box<br />
Cargo Management System),<br />
ergonomics, fuel economy,<br />
fit/f<strong>in</strong><strong>is</strong>h, and utility. The Ram<br />
won numerous 2011 awards,<br />
<strong>in</strong>clud<strong>in</strong>g Manufacturer of the<br />
Year from Off-Road Adventures and the<br />
2011 All-Star Award from Automobile<br />
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The Ram 1500 has an exceptional<br />
Electronic Stability Control (ESC) system<br />
th<strong>at</strong> allows all-season front-wheel-drive<br />
(FWD) with the performance of rear-wheeldrive<br />
(RWD). The ESC comb<strong>in</strong>es ABS and<br />
traction control systems and determ<strong>in</strong>es<br />
when to apply one or more brakes and<br />
reduce eng<strong>in</strong>e torque <strong>in</strong> critical conditions.<br />
The smooth ride quality and handl<strong>in</strong>g <strong>is</strong><br />
<strong>at</strong>tributable <strong>in</strong> part to a multi-coil rear<br />
suspension, Consumers Digest said. Both<br />
front and rear have heavy-duty shock<br />
absorbers and there <strong>is</strong> a front stabilizer bar.<br />
Tow<strong>in</strong>g capacities on the Ram 1500<br />
range from 6,250 pounds on the SLT with<br />
the 4.7L V-8 eng<strong>in</strong>e to 8,900 pounds on two<br />
Check out MoparRepairConnection.com for resources, promotions and technical <strong>in</strong>form<strong>at</strong>ion.<br />
© 2012, Chrysler Group LLC. All rights reserved. Chrysler, Jeep, Dodge, Ram and Mopar are reg<strong>is</strong>tered trademarks of Chrysler Group LLC. Pr<strong>in</strong>ted <strong>in</strong> U.S.A.<br />
Auto Notes compiled by Jerold B. Smith<br />
ORDER HOT LINE:<br />
(800) 325-9584 or<br />
(636) 442-8168<br />
M–F 7:00 a.m.–6:00 p.m.<br />
S<strong>at</strong>. 7:30 a.m.–4:00 p.m.<br />
The Dodge Ram 1500, shown here with the Ram<br />
box option, <strong>is</strong> an award w<strong>in</strong>ner based on several<br />
elements of its design and utility.<br />
models equipped with the 5.7L Hemi V-8.<br />
Payloads range from 1,344 to 1,484 pounds.<br />
Global anniversaries. The founder of<br />
Toyota Motor Corp., Sakichi Toyoda,<br />
was born <strong>in</strong> Japan<br />
145 years ago, <strong>in</strong><br />
1867. From a<br />
company th<strong>at</strong> started<br />
out manufactur<strong>in</strong>g<br />
textile looms <strong>in</strong> 1926,<br />
Toyoda’s son began<br />
build<strong>in</strong>g cars <strong>in</strong> 1936<br />
(the “d” <strong>in</strong> the brand<br />
name became a “t”),<br />
and for two years<br />
beg<strong>in</strong>n<strong>in</strong>g <strong>in</strong> 2008,<br />
Toyota was the<br />
largest automaker <strong>in</strong><br />
Sakichi Toyoda<br />
was one of Japan’s<br />
most prolific<br />
<strong>in</strong>ventors and laid<br />
the found<strong>at</strong>ion for<br />
Toyota Motor<br />
Corp.<br />
the world. The company’s first car was the<br />
Model AA.<br />
Hyundai Motor America recently<br />
celebr<strong>at</strong>ed its 25th anniversary <strong>in</strong> the U.S.<br />
Its first car sold <strong>in</strong> the American market was<br />
the Excel (frankly, not one of our favorites<br />
ever tested). S<strong>in</strong>ce 1987, Hyundai has sold<br />
more than 6,600,000 vehicles <strong>in</strong> the U.S.,<br />
with more than 4,350,000 still on the road.<br />
Son<strong>at</strong>a, Elantra, and Santa Fe models are<br />
produced <strong>at</strong> plants <strong>in</strong> Alabama and Georgia.<br />
From entry-level cars 25 years ago,<br />
Hyundai today produces high-quality<br />
coupes, sedans, crossovers, and very<br />
competitive luxury models such as the<br />
Equus and Genes<strong>is</strong>.<br />
German automaker Opel marks its 150th<br />
anniversary th<strong>is</strong> year. A company th<strong>at</strong><br />
started out build<strong>in</strong>g sew<strong>in</strong>g mach<strong>in</strong>es and<br />
The 2012 Mitsub<strong>is</strong>hi Outlander sold well <strong>in</strong><br />
March and the new model was viewed <strong>at</strong> the<br />
New York Auto Show as the first to be<br />
manufactured <strong>at</strong> Mitsub<strong>is</strong>hi’s plant <strong>in</strong> Ill<strong>in</strong>o<strong>is</strong>.<br />
bicycles, Adam Opel AG was the first<br />
German carmaker to use an autom<strong>at</strong>ed<br />
assembly l<strong>in</strong>e, <strong>in</strong> 1928. The firm designed<br />
the Rocket Car, which <strong>at</strong> one po<strong>in</strong>t set the<br />
world land-speed record. Opel has been a<br />
wholly owned company of General Motors<br />
s<strong>in</strong>ce 1931 and today, along with its Brit<strong>is</strong>h<br />
s<strong>is</strong>ter car, Vauxhall, <strong>is</strong> sold <strong>in</strong> more than 40<br />
countries.<br />
Vehicle sales boom<strong>in</strong>g. Despite high<br />
fuel prices, almost every auto and truck<br />
manufacturer had an exceptional first<br />
quarter of 2012 <strong>in</strong> the U.S. Strong March<br />
sales were driven by the demand for small<br />
cars and crossovers. Honda was the only<br />
U.S. brand th<strong>at</strong> had a sales decrease,<br />
show<strong>in</strong>g a 5-percent drop, but the Civic was<br />
the 10th-best-sell<strong>in</strong>g vehicle for the month<br />
and the CR-V crossover had record sales.<br />
Chrysler’s sales jumped 34 percent <strong>in</strong><br />
March with hot Fi<strong>at</strong> and Chrysler sedan<br />
sales; Dodge Ram pickup sales were up 23<br />
percent over 2011.<br />
Ford posted its best March sales <strong>in</strong> five<br />
years with br<strong>is</strong>k sales of Fusion, Focus, and<br />
Edge models th<strong>at</strong> all set March sales<br />
records. Even the F-Series pickups were up<br />
9 percent as the demand for commercial<br />
vehicles improves.<br />
General Motors’ March sales of cars<br />
and light trucks rose 12 percent, with sales<br />
of its 12 vehicles th<strong>at</strong> get 30 MPG or better<br />
fuel economy reach<strong>in</strong>g an all-time high of<br />
more than 100,000 units sold.<br />
Kia had its best-ever March sales record<br />
of 57,505 units sold and <strong>is</strong> up 31.8 percent<br />
on YTD sales. Kia’s affili<strong>at</strong>e company,<br />
Hyundai, also had a record March on sales<br />
of 69,728, up 13 percent.<br />
Audi posted its 15th consecutive<br />
monthly sales record <strong>in</strong> March and its thirdbest<br />
month ever <strong>in</strong> the U.S. German<br />
automakers BMW and Mercedes-Benz<br />
both posted positive sales <strong>in</strong> March, with<br />
BMW sales up 17 percent for the first<br />
quarter.<br />
Mitsub<strong>is</strong>hi Motors North America<br />
reported sales of its Outlander Sport CUV<br />
<strong>at</strong> 1,634 units <strong>in</strong> March, the best s<strong>in</strong>gle<br />
month s<strong>in</strong>ce the model was <strong>in</strong>troduced <strong>in</strong><br />
October 2010. At the New York Auto<br />
Show <strong>in</strong> early April, media and<br />
consumers viewed the first Outlander<br />
Sport manufactured <strong>in</strong> Normal, Ill.<br />
N<strong>is</strong>san had its best-ever sales month<br />
<strong>in</strong> March, up 12.5 percent on sales of<br />
more than 136,300 vehicles. Subaru had<br />
another record month and Toyota had its<br />
best March s<strong>in</strong>ce 2008 on sales of more<br />
than 200,000 vehicles. And<br />
Volkswagen was also a w<strong>in</strong>ner, with<br />
<strong>in</strong>creased sales of 35 percent, the<br />
company’s best March sales s<strong>in</strong>ce 1973. n<br />
Page 10 May 2012 Parts & People www.partsandpeople.com
Energy Suspension cont<strong>in</strong>ues to perfect<br />
polyurethane parts for cars and trucks<br />
by Dick DeLoach<br />
San Clemente, Calif.—Nearly 30 years<br />
ago, lifelong car enthusiast and <strong>in</strong>ventor<br />
Don Bunker founded Energy Suspension<br />
(ES), makers of polyurethane bush<strong>in</strong>gs and<br />
suspension components, but h<strong>is</strong><br />
<strong>in</strong>volvement <strong>in</strong> the automobile <strong>in</strong>dustry<br />
goes back long before th<strong>at</strong>.<br />
“When I was five years old,<br />
I was work<strong>in</strong>g <strong>at</strong> my dad<br />
Paul’s repair <strong>service</strong> garage <strong>in</strong><br />
Cedar Rapids, Iowa,” Bunker<br />
said. “I remember th<strong>in</strong>k<strong>in</strong>g <strong>at</strong><br />
the time th<strong>at</strong> I was just like my<br />
dad. I had a rag <strong>in</strong> my back<br />
pocket and the dirtier my<br />
hands would get, the happier I<br />
was. So cars and trucks have<br />
been <strong>in</strong> my life ever s<strong>in</strong>ce.” An<br />
avid sk<strong>at</strong>eboarder <strong>in</strong> h<strong>is</strong> youth,<br />
Bunker said he began mak<strong>in</strong>g<br />
polyurethane wheels and the<br />
first polyurethane “truck”<br />
cushions (pads) for<br />
sk<strong>at</strong>eboards <strong>in</strong> 1968. “But my<br />
love for fast cars has always been with me,<br />
so I <strong>in</strong>vestig<strong>at</strong>ed mak<strong>in</strong>g polyurethane for<br />
the auto <strong>in</strong>dustry to replace the rubber<br />
components with<br />
specially formul<strong>at</strong>ed<br />
polyurethane,” he<br />
said. “Th<strong>at</strong> was 29<br />
years ago, when<br />
Energy Suspension<br />
was born.”<br />
Mike Papazian,<br />
n<strong>at</strong>ional sales<br />
manager/performance<br />
div<strong>is</strong>ion <strong>at</strong> ES, said if you mention<br />
polyurethane <strong>in</strong> an automotive-aftermarket<br />
context today, the company th<strong>at</strong> will most<br />
likely come to m<strong>in</strong>d <strong>is</strong> Energy Suspension.<br />
“If a vehicle <strong>is</strong> equipped with performance<br />
suspension bush<strong>in</strong>gs, chances are good th<strong>at</strong><br />
the bush<strong>in</strong>gs have our logo stamped on<br />
them,” he said.<br />
Energy Suspension<br />
founder Don Bunker,<br />
whose company<br />
makes automotive<br />
suspension bush<strong>in</strong>gs<br />
and components,<br />
says he started out<br />
mak<strong>in</strong>g polyurethane<br />
sk<strong>at</strong>eboard truck<br />
pads <strong>in</strong> 1968.<br />
“Our policy of<br />
manufactur<strong>in</strong>g<br />
<strong>in</strong>-house ... gives us control<br />
of every aspect of the<br />
manufactur<strong>in</strong>g process.”<br />
Bunker’s <strong>in</strong>itial dec<strong>is</strong>ion to specialize<br />
exclusively <strong>in</strong> polyurethane has establ<strong>is</strong>hed<br />
ES as the most asked-for name <strong>in</strong><br />
performance polyurethane components<br />
today, Papazian said.<br />
“Our Hyper-Flex bush<strong>in</strong>gs are made<br />
from a polyurethane formula th<strong>at</strong> has been<br />
tweaked to perfection over the<br />
years,” Papazian said.<br />
“Urethane <strong>is</strong> stronger and<br />
stiffer than rubber, plus it <strong>is</strong><br />
res<strong>is</strong>tant to petroleum products<br />
like smog, ozone, gas, and oil.<br />
So it won’t break down and<br />
crack like rubber components.”<br />
Kev<strong>in</strong> Taeger, ES’ sales<br />
manager/OE div<strong>is</strong>ion, said<br />
polyurethane cont<strong>in</strong>ues to<br />
amaze even the people who<br />
work with it every day, add<strong>in</strong>g<br />
th<strong>at</strong> “it’s as much an art as it <strong>is</strong><br />
a science.”<br />
Taeger said the complex and<br />
diverse n<strong>at</strong>ure of Energy<br />
Suspension’s proprietary<br />
m<strong>at</strong>erial requires its chem<strong>is</strong>ts to constantly<br />
dedic<strong>at</strong>e their <strong>at</strong>tention to development.<br />
“Th<strong>is</strong> devotion has produced the quality<br />
components th<strong>at</strong> our<br />
customers cont<strong>in</strong>ue to<br />
demand,” he said. “Our<br />
policy of manufactur<strong>in</strong>g<br />
<strong>in</strong>-house from the <strong>in</strong>itial<br />
R&D stages to chemical<br />
formul<strong>at</strong>ion, mold<strong>in</strong>g,<br />
and f<strong>in</strong>al packag<strong>in</strong>g<br />
gives us control of every<br />
aspect of the<br />
manufactur<strong>in</strong>g process,” Taeger said. “Th<strong>is</strong><br />
gives us the ability to produce a genu<strong>in</strong>e<br />
American-made product and gives our<br />
customers absolute confidence <strong>in</strong> the<br />
Energy Suspension name.”<br />
The company’s <strong>in</strong>volvement doesn’t<br />
stop when the order <strong>is</strong> shipped, Papazian<br />
Cont<strong>in</strong>ued on page 12<br />
The Energy Suspension management team <strong>in</strong>cludes, from l., Aust<strong>in</strong> Squires, Kev<strong>in</strong><br />
Taeger, Mike Papazian, Paul<strong>in</strong>e Babic, and Mike Santa Cruz.<br />
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Parts & People May 2012 Page 11
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Faulty Brake Hoses are<br />
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Some Facts about brake hoses:<br />
1. Average life of a brake hose <strong>is</strong> six years.<br />
2. Brake hoses deterior<strong>at</strong>e from the <strong>in</strong>side as well<br />
as the outside.<br />
3. Mo<strong>is</strong>ture <strong>is</strong> absorbed <strong>in</strong>to brake fluid systems<br />
through brake hoses.<br />
4. Contam<strong>in</strong>ants <strong>in</strong> brake fluid act abrasively<br />
on the <strong>in</strong>ner wall of brake hoses.<br />
5. Brake hose re<strong>in</strong>forc<strong>in</strong>g fabric deterior<strong>at</strong>es<br />
through expansion and mo<strong>is</strong>ture.<br />
6. High oper<strong>at</strong><strong>in</strong>g temper<strong>at</strong>ures <strong>in</strong> brake<br />
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Energy Suspension cont<strong>in</strong>ues to perfect<br />
polyurethane parts for cars and trucks<br />
Cont<strong>in</strong>ued from page 11<br />
said. “Our sales staff and sales reps do<br />
product <strong>in</strong>form<strong>at</strong>ion tra<strong>in</strong><strong>in</strong>g <strong>at</strong> our<br />
warehouse d<strong>is</strong>tributors’ loc<strong>at</strong>ions with the<br />
people who answer their<br />
phones,” he said. “It <strong>in</strong>cludes<br />
the fe<strong>at</strong>ures and benefits of our<br />
products, <strong>in</strong>stall<strong>at</strong>ion tips,<br />
warranty, product support, and<br />
we’re look<strong>in</strong>g <strong>in</strong>to add<strong>in</strong>g<br />
video and onl<strong>in</strong>e tra<strong>in</strong><strong>in</strong>g.”<br />
Shops are faced with the<br />
obvious challenge of cop<strong>in</strong>g<br />
with the economy and<br />
competition, Papazian said, as<br />
well as keep<strong>in</strong>g up with<br />
technological advancements <strong>in</strong><br />
today’s vehicles.<br />
“The undercar repair market<br />
has a choice to offer an<br />
affordable, differenti<strong>at</strong>ed l<strong>in</strong>e of<br />
polyurethane products to repair the part as<br />
an altern<strong>at</strong>ive to a costly dealer<br />
replacement part,” Papazian said. “Also,<br />
the parts and labor costs are more<br />
reasonable for the repair shop to offer a<br />
more affordable option to the consumer.”<br />
Papazian said dealerships are forc<strong>in</strong>g<br />
consumers and <strong>in</strong>stallers to buy complete<br />
control arms and steer<strong>in</strong>g racks when only<br />
the bush<strong>in</strong>gs are needed, which<br />
exponentially drives up repair costs.<br />
“Energy Suspension comes to the<br />
rescue with a simple solution by offer<strong>in</strong>g<br />
better than OE rubber with polyurethane<br />
replacement bush<strong>in</strong>gs for a fraction of the<br />
cost to replace the complete part,” Taeger<br />
said.<br />
ES <strong>is</strong> known worldwide as the premier<br />
manufacturer of performance<br />
polyurethane suspension components for<br />
street and off-road applic<strong>at</strong>ions, Taeger<br />
said, but the company also makes priv<strong>at</strong>elabel<br />
products for a number of companies.<br />
“Th<strong>at</strong>’s where I come <strong>in</strong>,” he said.<br />
“We do a lot of priv<strong>at</strong>e-label products<br />
for other companies us<strong>in</strong>g their draw<strong>in</strong>gs<br />
and specs, so we don’t test them,” Taeger<br />
Energy Suspension now offers a complete<br />
polyurethane suspension and body mount kit for<br />
1998-2011 Ford Ranger 2WD and 4WD pickups.<br />
said. “We do a lot of sway bar bush<strong>in</strong>gs<br />
and other products like th<strong>at</strong>.”<br />
In 1991 the company started a heavyduty<br />
div<strong>is</strong>ion, which Taeger said has done<br />
well. “One of our first heavy-duty<br />
One of Energy Suspension’s new products for 2012 <strong>is</strong><br />
th<strong>is</strong> Chrysler LX polyurethane bush<strong>in</strong>g kit for 2005-<br />
2010 Chrysler 300, Dodge Charger, Dodge Magnum,<br />
and Dodge Challenger.<br />
products was our red-and-blue Glad Hand<br />
Seals, which replace the rubber seals for<br />
big-rig air brakes,” he said. “Now we also<br />
offer torque rod bush<strong>in</strong>gs, motor mounts,<br />
and hood rests.”<br />
Papazian said ES has applic<strong>at</strong>ions to fit<br />
most popular vehicles, but new ones are<br />
be<strong>in</strong>g added constantly. “S<strong>in</strong>ce 2011 we<br />
have added more than 80 new part<br />
numbers, <strong>in</strong>clud<strong>in</strong>g products for the 5th<br />
gener<strong>at</strong>ion Camaro, Dodge LX pl<strong>at</strong>form,<br />
N<strong>is</strong>san 350Z, Jeep Wrangler JK, and the<br />
Ford Ranger. We have also developed<br />
several new part numbers <strong>in</strong> our heavyduty<br />
div<strong>is</strong>ion, which have been well<br />
received.”<br />
ES has also embarked on a new l<strong>in</strong>e of<br />
motorcycle products known as Energy<br />
Suspension Moto div<strong>is</strong>ion, said Aust<strong>in</strong><br />
Squires, head of new product<br />
development, motorcycle and mar<strong>in</strong>e<br />
div<strong>is</strong>ions.<br />
The company <strong>is</strong> also <strong>in</strong>volved <strong>in</strong> many<br />
community and <strong>in</strong>dustry programs,<br />
Papazian said. “ES supports Voc<strong>at</strong>ional<br />
V<strong>is</strong>ions, a nonprofit workplace center for<br />
d<strong>is</strong>abled and mentally challenged<br />
<strong>in</strong>dividuals, as well as an adult educ<strong>at</strong>ion<br />
program for Saddleback School<br />
D<strong>is</strong>trict.”<br />
“Due to st<strong>at</strong>e-funded cutbacks<br />
<strong>in</strong> the educ<strong>at</strong>ion system, Energy<br />
Suspension has always<br />
supported many educ<strong>at</strong>ional<br />
programs,” Taeger said. “ES<br />
sponsors the Hot Rodders of<br />
Tomorrow program, which gets<br />
high school kids more <strong>in</strong>volved<br />
with the automotive <strong>in</strong>dustry,<br />
and ES has hired SEMA <strong>in</strong>terns<br />
through their <strong>in</strong>ternship<br />
program.” n<br />
Page 12 May 2012 Parts & People www.partsandpeople.com
Rural JC Auto & Truck Parts concentr<strong>at</strong>es on wide wholesale d<strong>is</strong>tribution<br />
by Rick Wade<br />
Monroe City, Mo.—When you<br />
v<strong>is</strong>it JC Auto & Truck Parts, there<br />
are no stand<strong>in</strong>g pools of used oil, no<br />
dangerously piled heaps of tangled<br />
wreckage from America’s highways<br />
— and no junkyard dogs.<br />
“Our junkyard dogs are our<br />
cameras th<strong>at</strong> we have everywhere<br />
and alarm systems,” founder and<br />
Owner J.C. Shoemyer said. “We got<br />
rid of the dogs years ago.”<br />
As for the 30-acre salvage yard’s<br />
appearance, the first words th<strong>at</strong><br />
come to m<strong>in</strong>d are “clean,” “ne<strong>at</strong>,”<br />
and “organized.”<br />
End-of-life vehicles stand parked <strong>in</strong><br />
straight rows. All the white-with-red-trim<br />
build<strong>in</strong>gs appear freshly pa<strong>in</strong>ted and are<br />
surrounded by sta<strong>in</strong>-free concrete and white<br />
gravel. Inside the warehouses are tower<strong>in</strong>g<br />
racks of eng<strong>in</strong>es, transm<strong>is</strong>sions, wheels,<br />
rims, and more.<br />
After beg<strong>in</strong>n<strong>in</strong>g as a body shop <strong>in</strong> 1960,<br />
Shoemyer said he decided he wanted to be <strong>in</strong><br />
the parts bus<strong>in</strong>ess and now JC Auto & Truck<br />
Parts <strong>in</strong>cludes the salvage yard, JC Parts<br />
City, JC Automotive Repair, and JC<br />
Coll<strong>is</strong>ion Repair.<br />
General Manager Brian Dean said the<br />
bus<strong>in</strong>ess has approxim<strong>at</strong>ely 2,800 cars <strong>in</strong><br />
Dav<strong>is</strong> & Sons Oil Co., Inc. Sievek<strong>in</strong>g, Inc.<br />
Fairfield, Ill<strong>in</strong>o<strong>is</strong> 62837 St. Lou<strong>is</strong>, M<strong>is</strong>souri 63049<br />
800.349.1087 800.290.7719<br />
Owner J.C. Shoemyer (l.) and General Manager<br />
Brian Dean say 14 delivery trucks are loaded daily<br />
for d<strong>is</strong>tribution.<br />
<strong>in</strong>ventory, 1,200 of which are processed a<br />
year; five dedic<strong>at</strong>ed sales people for the<br />
salvage yard along with three outside sales<br />
staff; and 38 of the company’s nearly 70<br />
employees work <strong>in</strong> the salvage yard div<strong>is</strong>ion.<br />
“We load 14 delivery trucks with parts<br />
almost every day,” he said. “While one <strong>is</strong> out<br />
on a delivery, another truck <strong>is</strong> be<strong>in</strong>g loaded<br />
for the next day.”<br />
Dean said 90 percent of its bus<strong>in</strong>ess <strong>is</strong><br />
wholesale, and has the capacity to d<strong>is</strong>mantle<br />
over 100 cars a month.<br />
“For us, our primary market for recycled<br />
parts <strong>is</strong> the coll<strong>is</strong>ion <strong>in</strong>dustry. We also sell a<br />
lot of the mechanical parts, eng<strong>in</strong>es,<br />
transm<strong>is</strong>sions,” Dean said. “We’re <strong>in</strong> a rural<br />
area, but our market d<strong>is</strong>tribution allows us to<br />
be <strong>in</strong> several large metropolitan areas. We<br />
deliver to Kansas City, St. Lou<strong>is</strong>, as far east<br />
as Spr<strong>in</strong>gfield and Peoria Ill<strong>in</strong>o<strong>is</strong>, all of<br />
Northeast and Central M<strong>is</strong>souri, and<br />
southeast Iowa.”<br />
The company recently added an<br />
aftermarket crash parts div<strong>is</strong>ion, and<br />
d<strong>is</strong>tributes remanufactured eng<strong>in</strong>es and<br />
transm<strong>is</strong>sions, Dean said.<br />
Dean said the company uses a d<strong>at</strong>a and<br />
yard management system to determ<strong>in</strong>e wh<strong>at</strong><br />
<strong>is</strong> needed based on<br />
demand and activity.<br />
“Other than the major<br />
drive tra<strong>in</strong> components,<br />
we only warehouse the<br />
parts th<strong>at</strong> have high<br />
enough demand to sell,”<br />
he said. “Lower demand<br />
parts stay with the<br />
vehicle.”<br />
Dean said the company <strong>is</strong> a member of<br />
Team PRP (Premium Recycled Parts), a<br />
network of <strong>in</strong>dependent recyclers who<br />
oper<strong>at</strong>e with the same standards for quality<br />
and warranties.<br />
“The network allows us to supply more<br />
quality parts <strong>in</strong> a faster cycle time,”<br />
Shoemyer said. “Team PRP gives us an<br />
advantage because we can supply more<br />
“We’re <strong>in</strong> a rural area,<br />
but our market<br />
d<strong>is</strong>tribution allows us<br />
to be <strong>in</strong> several large<br />
metropolitan areas.”<br />
product faster than we could if we were not<br />
part of it.”<br />
Shoemyer and Dean said they are also<br />
members of the Automotive Recycl<strong>in</strong>g<br />
Associ<strong>at</strong>ion (ARA), United Recycl<strong>in</strong>g<br />
Group (URG), and M<strong>is</strong>souri Auto and Truck<br />
Recyclers (MATR), as well as be<strong>in</strong>g Gold<br />
Seal certified.<br />
Dean said JC Auto & Truck Parts has a<br />
production control system <strong>in</strong> place when a<br />
work order <strong>is</strong> cre<strong>at</strong>ed so th<strong>at</strong> they can track a<br />
part from the po<strong>in</strong>t of sale through delivery.<br />
“We know who pulled the<br />
part, who prepped the part,<br />
who shipped the part, who<br />
delivered the part, and<br />
who re-stocked the part if<br />
it’s returned to us. The<br />
system tracks our cycle<br />
time on every part th<strong>at</strong> we<br />
ship.”<br />
F<strong>in</strong>d<strong>in</strong>g quality salvage <strong>is</strong> one of the<br />
largest challenges, so the cost of goods has<br />
gone up, Shoemyer said. “We use our own<br />
demand d<strong>at</strong>a and sales d<strong>at</strong>a, and if you have<br />
the right d<strong>at</strong>a, you can pay more for a car if<br />
you know you can get a lot out of it. You<br />
have to make sure you are buy<strong>in</strong>g the right<br />
cars.”<br />
Dean said hybrid cars are go<strong>in</strong>g to be a<br />
Cont<strong>in</strong>ued on page 14<br />
Midwest Term<strong>in</strong>al Interst<strong>at</strong>e Petroleum<br />
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Automotive, Heavy Duty, And Premium Rac<strong>in</strong>g Oils<br />
Parts & People May 2012 Page 13
More than five decades pioneer eng<strong>in</strong>eer<strong>in</strong>g <strong>in</strong> the balanc<strong>in</strong>g <strong>in</strong>dustry<br />
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S<strong>in</strong>ce<br />
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Certified<br />
Mach<strong>in</strong><strong>is</strong>ts<br />
Rural JC Auto & Truck Parts focuses<br />
on wide wholesale d<strong>is</strong>tribution<br />
Cont<strong>in</strong>ued from page 13<br />
challenge <strong>in</strong> the future. “The vehicles even<br />
five years from now are go<strong>in</strong>g to be vastly<br />
different than the ones we are d<strong>is</strong>mantl<strong>in</strong>g<br />
today,” he said. “It’s not so much us stay<strong>in</strong>g<br />
up with the compliance <strong>at</strong> our company as it<br />
<strong>is</strong> stay<strong>in</strong>g up with the tra<strong>in</strong><strong>in</strong>g.”<br />
Dean and Shoemyer said they have never<br />
had <strong>is</strong>sues with environmental regul<strong>at</strong>ion of<br />
their profession. “It’s never been a problem<br />
for us, because s<strong>in</strong>ce the beg<strong>in</strong>n<strong>in</strong>g, we<br />
started follow<strong>in</strong>g the rules before we had to,”<br />
Shoemyer said. “We’ve always been<br />
proactive. Some <strong>in</strong>spectors have commented<br />
how it’s one of the cleanest facility around —<br />
and safety conscious, too.”<br />
He said JC Auto & Truck Parts recycles<br />
oil, burn<strong>in</strong>g it for he<strong>at</strong>, and has someone who<br />
collects antifreeze for recycl<strong>in</strong>g. “The Freon<br />
we reclaim <strong>is</strong> used <strong>in</strong> our own shops, and if<br />
we have an excess amount of it we make<br />
available to our repair shop customers,”<br />
Shoemyer said. n<br />
Metal exposure from laundered shop<br />
towels may exceed perm<strong>is</strong>sible levels<br />
San Franc<strong>is</strong>co—Gradient, an<br />
environmental and r<strong>is</strong>k science consult<strong>in</strong>g<br />
firm, has presented new d<strong>at</strong>a th<strong>at</strong> shows<br />
metal exposure from use of laundered<br />
shop towels may exceed the perm<strong>is</strong>sible<br />
levels allowed <strong>in</strong> dr<strong>in</strong>k<strong>in</strong>g w<strong>at</strong>er.<br />
Gradient presented a poster describ<strong>in</strong>g<br />
its f<strong>in</strong>d<strong>in</strong>gs <strong>at</strong> the annual Society of<br />
Toxicology Annual Meet<strong>in</strong>g and<br />
ToxExpo, March 11-15, <strong>in</strong> San Franc<strong>is</strong>co.<br />
The poster describes exposure to metals<br />
on shop towels and compares the<br />
exposure to toxicity criteria establ<strong>is</strong>hed<br />
by governmental agencies. Millions of<br />
manufactur<strong>in</strong>g workers rout<strong>in</strong>ely use shop<br />
towels on the job.<br />
Accord<strong>in</strong>g to the new research,<br />
manufactur<strong>in</strong>g workers us<strong>in</strong>g a typical<br />
number of shop towels may be exposed to<br />
metals such as lead, chromium, cadmium,<br />
and antimony <strong>at</strong> levels many times above<br />
those allowed by the maximum<br />
contam<strong>in</strong>ant levels (MCLs) or, <strong>in</strong> the case<br />
of lead, the action level (AL) for dr<strong>in</strong>k<strong>in</strong>g<br />
w<strong>at</strong>er.<br />
The EPA promulg<strong>at</strong>es dr<strong>in</strong>k<strong>in</strong>g w<strong>at</strong>er<br />
standards under the Safe W<strong>at</strong>er Dr<strong>in</strong>k<strong>in</strong>g<br />
Act to protect public health. An MCL, or<br />
AL for lead, <strong>is</strong> a legally enforceable limit<br />
th<strong>at</strong> dr<strong>in</strong>k<strong>in</strong>g w<strong>at</strong>er must meet.<br />
Suppliers of dr<strong>in</strong>k<strong>in</strong>g w<strong>at</strong>er such as<br />
municipalities must address exceedances<br />
of MCLs, or the AL for lead, by tak<strong>in</strong>g<br />
corrective action and <strong>in</strong>form<strong>in</strong>g<br />
consumers.<br />
“Our analys<strong>is</strong> <strong>in</strong>dic<strong>at</strong>es th<strong>at</strong> shop towel<br />
users may unknow<strong>in</strong>gly <strong>in</strong>gest higher<br />
amounts of metals than wh<strong>at</strong> <strong>is</strong> allowed <strong>in</strong><br />
dr<strong>in</strong>k<strong>in</strong>g w<strong>at</strong>er,” said Barbara Beck,<br />
Ph.D., DABT, pr<strong>in</strong>cipal <strong>at</strong> Gradient. “It <strong>is</strong><br />
Production Manager Josh Myers prepares<br />
a part for delivery. The company added an<br />
aftermarket crash parts div<strong>is</strong>ion, and also<br />
d<strong>is</strong>tributes remanufactured eng<strong>in</strong>es and<br />
transm<strong>is</strong>sions.<br />
important for safety managers and plant<br />
workers to understand metal<br />
contam<strong>in</strong><strong>at</strong>ion levels <strong>in</strong> laundered shop<br />
towels so they can make <strong>in</strong>formed<br />
dec<strong>is</strong>ions about their use.”<br />
Workers might <strong>in</strong>gest metals<br />
from contam<strong>in</strong><strong>at</strong>ed shop towels<br />
As recognized by multiple federal<br />
agencies such as the EPA, people can<br />
transfer contam<strong>in</strong>ants from their hands to<br />
their mouths and ultim<strong>at</strong>ely <strong>in</strong>gest the<br />
<strong>in</strong>v<strong>is</strong>ible residues. The new Gradient<br />
analys<strong>is</strong> presented <strong>at</strong> the Society of<br />
Toxicology meet<strong>in</strong>g compares the<br />
potential for heavy metal <strong>in</strong>gestion from<br />
shop towels to levels th<strong>at</strong> may be<br />
consumed <strong>in</strong> w<strong>at</strong>er <strong>at</strong> dr<strong>in</strong>k<strong>in</strong>g-w<strong>at</strong>er<br />
limits. In the case of lead, daily <strong>in</strong>take<br />
from shop towels may be up to 21 times<br />
higher than the <strong>in</strong>take th<strong>at</strong> would be<br />
associ<strong>at</strong>ed with the lead action level.<br />
Freshly laundered shop towels have<br />
been shown to be contam<strong>in</strong><strong>at</strong>ed with<br />
metal residues, which may transfer to the<br />
hand dur<strong>in</strong>g common usage, and can<br />
migr<strong>at</strong>e to the mouth and be <strong>in</strong>gested <strong>at</strong><br />
levels th<strong>at</strong> exceed those allowed <strong>in</strong><br />
dr<strong>in</strong>k<strong>in</strong>g w<strong>at</strong>er.<br />
The MCL and AL analys<strong>is</strong> advances<br />
Gradient’s research, which has been<br />
ongo<strong>in</strong>g s<strong>in</strong>ce 2003.<br />
Gradient has found th<strong>at</strong> workers us<strong>in</strong>g<br />
the typical number of shop towels daily<br />
were exposed to seven metals —<br />
antimony, beryllium, cadmium, cobalt,<br />
copper, lead, and molybdenum — th<strong>at</strong><br />
may exceed health-based limits. The same<br />
study found heavy-metal residues <strong>in</strong> all of<br />
the laundered shop towels tested. n<br />
Page 14 May 2012 Parts & People www.partsandpeople.com
Coll<strong>is</strong>ion Repair<br />
Certified Coll<strong>is</strong>ion expands and <strong>in</strong>cludes mechanical repairs <strong>at</strong> new loc<strong>at</strong>ion<br />
From l., Mechanical Service Manager Denn<strong>is</strong> Miller and Owners<br />
Lance Sutton and Tim Dav<strong>is</strong> head the Certified Coll<strong>is</strong>ion team <strong>at</strong><br />
the newest loc<strong>at</strong>ion <strong>in</strong> St. Clair. Sutton and Dav<strong>is</strong> say personal<br />
touches <strong>in</strong> the new shop help cre<strong>at</strong>e a comfortable <strong>at</strong>mosphere.<br />
by Joann Kuehl<br />
St. Clair, Mo.—In the past 11 years,<br />
Lance Sutton and Tim Dav<strong>is</strong>, owners of<br />
Certified Coll<strong>is</strong>ion, have expanded from<br />
one shop to five, the newest of which <strong>is</strong><br />
loc<strong>at</strong>ed <strong>in</strong> St. Clair.<br />
“We saw an <strong>in</strong>crease <strong>in</strong> customers<br />
com<strong>in</strong>g <strong>in</strong>to our Pacific store from the St.<br />
Clair area,” Sutton said. Open<strong>in</strong>g a shop<br />
<strong>in</strong> St. Clair, Dav<strong>is</strong>’ hometown, fills a need<br />
for both coll<strong>is</strong>ion and mechanical repairs,<br />
he said.<br />
In open<strong>in</strong>g the new loc<strong>at</strong>ion <strong>in</strong><br />
February 2011, they decided th<strong>at</strong> th<strong>is</strong> was<br />
go<strong>in</strong>g to be their dream shop, Sutton said.<br />
Add<strong>in</strong>g personal touches to the<br />
showroom, such as a 1933 Ford with<br />
custom pa<strong>in</strong>t or v<strong>in</strong>tage gas pumps,<br />
helped to cre<strong>at</strong>e a comfortable<br />
<strong>at</strong>mosphere filled with th<strong>in</strong>gs they enjoy,<br />
he said.<br />
“When the <strong>in</strong>surance<br />
company sees th<strong>at</strong> you<br />
are try<strong>in</strong>g to do the right<br />
th<strong>in</strong>g for the customer, they<br />
will work with you ... ”<br />
Other shops owned by the pair had<br />
already ex<strong>is</strong>ted as body shops when they<br />
took them over, Sutton said, and the St.<br />
Clair facility was the first shop they were<br />
able to build their own way.<br />
Both had a background <strong>in</strong> the<br />
automotive <strong>in</strong>dustry — Dav<strong>is</strong> as a body<br />
technician, pa<strong>in</strong>ter, and manager, and<br />
Sutton as an estim<strong>at</strong>or <strong>at</strong> a dealership and<br />
l<strong>at</strong>er with <strong>in</strong>surance companies. “Tim was<br />
geared toward the work <strong>in</strong> the shop and I<br />
gravit<strong>at</strong>ed toward estim<strong>at</strong><strong>in</strong>g and gett<strong>in</strong>g<br />
work <strong>in</strong> the door,”<br />
Sutton said.<br />
Mak<strong>in</strong>g the move<br />
from jobs <strong>at</strong><br />
dealerships to<br />
start<strong>in</strong>g up their first<br />
shop <strong>in</strong> 2000 was a<br />
scary move, he said.<br />
Both had families<br />
to support, and<br />
leav<strong>in</strong>g a steady<br />
<strong>in</strong>come for an<br />
uncerta<strong>in</strong> future was<br />
not a dec<strong>is</strong>ion th<strong>at</strong><br />
was taken lightly.<br />
Nevertheless, a<br />
year l<strong>at</strong>er, Sutton<br />
and Dav<strong>is</strong> opened a<br />
second shop th<strong>at</strong> was<br />
twice the size of the first, and <strong>in</strong> 2002,<br />
added another shop, <strong>in</strong> Bridgeton, they<br />
said.<br />
In 2005,<br />
opportunity<br />
knocked aga<strong>in</strong>. “We<br />
were approached<br />
about do<strong>in</strong>g work<br />
for a dealership,<br />
and two months<br />
l<strong>at</strong>er we opened our<br />
fourth loc<strong>at</strong>ion on a<br />
dealership lot <strong>in</strong><br />
Sullivan,” he said.<br />
“We knew th<strong>at</strong><br />
corpor<strong>at</strong>e accounts<br />
would be an asset<br />
to our bus<strong>in</strong>ess.”<br />
W<strong>at</strong>ch<strong>in</strong>g<br />
<strong>in</strong>dustry trends,<br />
Sutton said they<br />
saw a curve com<strong>in</strong>g <strong>in</strong> the economy, and<br />
began restructur<strong>in</strong>g their clientele. “We<br />
knew we had to change gears to stay<br />
alive,” he said. “If you can’t change the<br />
way you do bus<strong>in</strong>ess, you won’t be <strong>in</strong><br />
bus<strong>in</strong>ess.”<br />
The expansion from one shop to five<br />
has been a challenge, he said. Each store<br />
has a manager, allow<strong>in</strong>g Sutton and Dav<strong>is</strong><br />
to flo<strong>at</strong> where needed, make policies and<br />
procedures, and handle customer<br />
concerns as they arose. “Our roles have<br />
changed, putt<strong>in</strong>g more of a focus on the<br />
big picture and build<strong>in</strong>g rel<strong>at</strong>ionships,” he<br />
said.<br />
Build<strong>in</strong>g a rel<strong>at</strong>ionship with Larry<br />
Kelso, owner of Performance Auto Color,<br />
was “one of the best th<strong>in</strong>gs we’ve ever<br />
done,” Sutton said. “We’ve never<br />
regretted the switch to De Beer. It <strong>is</strong> a<br />
quality, cost-effective product th<strong>at</strong> <strong>is</strong><br />
second to none. Larry provides a gre<strong>at</strong><br />
Pa<strong>in</strong>ter Bob Mueller, who has worked <strong>at</strong> Certified Coll<strong>is</strong>ion for<br />
12 years, ref<strong>in</strong><strong>is</strong>hes parts <strong>in</strong> the Blowtherm booth with De Beer<br />
ref<strong>in</strong><strong>is</strong>h<strong>in</strong>g products.<br />
Coll<strong>is</strong>ion Parts Wholesale Hotl<strong>in</strong>e<br />
314-892-7790<br />
800-727-8496<br />
product with <strong>in</strong>credible vendor support.”<br />
The addition of Denn<strong>is</strong> Miller as<br />
mechanical <strong>service</strong> manager superv<strong>is</strong><strong>in</strong>g<br />
five technicians has been key to the<br />
success of the new store, Dav<strong>is</strong> said.<br />
Cont<strong>in</strong>ued on page 16<br />
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Parts & People May 2012 Page 15
Certified Coll<strong>is</strong>ion adds new loc<strong>at</strong>ion<br />
Cont<strong>in</strong>ued from page 15<br />
Miller’s previous<br />
experience as a dealership<br />
<strong>service</strong> manager has kept the<br />
mechanical shop full s<strong>in</strong>ce<br />
open<strong>in</strong>g last year, he said.<br />
Sutton said he doesn’t<br />
micromanage h<strong>is</strong> shops. “We<br />
did our homework when we<br />
hired our staff, and we have<br />
very little turnover,” he said.<br />
All employees, regardless of<br />
their position, are seen as<br />
equally important to the<br />
oper<strong>at</strong>ion, he said, add<strong>in</strong>g<br />
th<strong>at</strong> he <strong>is</strong> never too proud to<br />
step <strong>in</strong> the shoes of the<br />
detailer and wash a car.<br />
“We allow each shop to<br />
have its own personality to<br />
live and bre<strong>at</strong>he,” Dav<strong>is</strong><br />
said.<br />
“At the end of the day, it <strong>is</strong> the quality<br />
of the repair th<strong>at</strong> <strong>is</strong> important. Employees<br />
put our product out and are vital to the<br />
company. Our success comes from them,”<br />
he said.<br />
Gett<strong>in</strong>g past the mentality th<strong>at</strong> the<br />
<strong>in</strong>surance company <strong>is</strong> the enemy was a<br />
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314.727.8877<br />
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Technician M<strong>at</strong>t Hannon (l.) and Body Technician Tom<br />
Monehan, complete repairs <strong>in</strong> the busy mechanical<br />
shop <strong>at</strong> Certified Coll<strong>is</strong>ion. The new St. Clair loc<strong>at</strong>ion<br />
fills a need for both coll<strong>is</strong>ion and mechanical repairs.<br />
huge step forward, Sutton said. “There <strong>is</strong><br />
really only one way to fix a car — the<br />
right way. When the <strong>in</strong>surance company<br />
sees th<strong>at</strong> you are try<strong>in</strong>g to do the right<br />
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In other words: With Orig<strong>in</strong>al BMW Parts, wh<strong>at</strong> you see <strong>is</strong> exactly wh<strong>at</strong> you get.<br />
®2010 BMW of North America, LLC. The BMW name, model names and logos are reg<strong>is</strong>tered trademarks.<br />
PPG launches Web-based Pa<strong>in</strong>t It<br />
Strongsville, Ohio—PPG Automotive<br />
Ref<strong>in</strong><strong>is</strong>h has <strong>in</strong>troduced Pa<strong>in</strong>t It, a Webbased<br />
applic<strong>at</strong>ion to help coll<strong>is</strong>ion centers<br />
f<strong>in</strong>d the most current automotive color<br />
<strong>in</strong>form<strong>at</strong>ion for domestic and import<br />
vehicles.<br />
“Pa<strong>in</strong>t It <strong>is</strong> a departure from past methods<br />
for f<strong>in</strong>d<strong>in</strong>g the right color for a given<br />
vehicle. It’s designed to be <strong>in</strong>tuitive for auto<br />
<strong>in</strong>dustry professionals who typically use a<br />
variety of color identific<strong>at</strong>ion tools,” said<br />
Mary Kimbro, PPG global color director.<br />
“D<strong>is</strong>tributors, coll<strong>is</strong>ion shop owners, pa<strong>in</strong>t<br />
technicians, and even hobby<strong>is</strong>ts look<strong>in</strong>g to<br />
identify a vehicle’s color can use th<strong>is</strong> tool by<br />
simply go<strong>in</strong>g to the Pa<strong>in</strong>t It applic<strong>at</strong>ion and<br />
do<strong>in</strong>g an easy search. F<strong>in</strong>d<strong>in</strong>g the right color<br />
<strong>is</strong> now straightforward and the ref<strong>in</strong><strong>is</strong>h<br />
process <strong>is</strong> much simpler and faster.”<br />
Pa<strong>in</strong>t It <strong>is</strong> accessible through<br />
www.ppgpa<strong>in</strong>tit.com. Users can search for a<br />
Coll<strong>is</strong>ion Repair Tra<strong>in</strong><strong>in</strong>g Notes<br />
Sherw<strong>in</strong>-Williams<br />
Automotive F<strong>in</strong><strong>is</strong>hes<br />
Tra<strong>in</strong><strong>in</strong>g<br />
Sherw<strong>in</strong>-Williams A-Plus Network<br />
University and Summit Software and<br />
Market<strong>in</strong>g offers its Digital Market<strong>in</strong>g<br />
Advanced Bus<strong>in</strong>ess Class. Facilit<strong>at</strong>ed by<br />
Frank Terlep of Summit Software and<br />
Market<strong>in</strong>g Solutions. The workshop <strong>is</strong><br />
recommended for all coll<strong>is</strong>ion shop<br />
owners and managers, and those <strong>in</strong>volved<br />
with market<strong>in</strong>g shop <strong>service</strong>s to their<br />
customer and prospect base. For more<br />
<strong>in</strong>form<strong>at</strong>ion, v<strong>is</strong>it<br />
www.sherw<strong>in</strong>-automotive.com.<br />
Double Tree Hotel-Oak Brook, Ill.<br />
• May 2-Digital Market<strong>in</strong>g<br />
Advanced Bus<strong>in</strong>ess Class<br />
I-CAR Tra<strong>in</strong><strong>in</strong>g<br />
For more <strong>in</strong>form<strong>at</strong>ion on reg<strong>is</strong>tr<strong>at</strong>ion<br />
and class times, call 800-422-7872 or<br />
v<strong>is</strong>it www.i-car.com.<br />
Enterpr<strong>is</strong>e Fleet Services-St. Lou<strong>is</strong><br />
• May 7-Automotive Foams<br />
• May 16-Plastic and Composite Repair<br />
• June 25-Light<strong>in</strong>g, Start<strong>in</strong>g, and<br />
Charg<strong>in</strong>g Systems<br />
Ranken Technical College-St. Lou<strong>is</strong><br />
• May 9-He<strong>at</strong><strong>in</strong>g and Cool<strong>in</strong>g Systems<br />
• May 14-Measur<strong>in</strong>g<br />
• May 15-Condition<strong>in</strong>g<br />
• May 21-Squeeze-Type Res<strong>is</strong>tance Spot<br />
Weld<strong>in</strong>g<br />
• May 23-Fundamentals of Coll<strong>is</strong>ion<br />
Repair<br />
• May 29-Structural Straighten<strong>in</strong>g Steel<br />
• June 4-Steel Unibody, A, B, C,<br />
D-Pillars, and Rocker Panels<br />
vehicle’s color <strong>in</strong>form<strong>at</strong>ion by year, model,<br />
color family, f<strong>in</strong><strong>is</strong>h effect, or usage. Digital<br />
represent<strong>at</strong>ions of body and non-body<br />
colors are d<strong>is</strong>played onscreen to aid <strong>in</strong> the<br />
color v<strong>is</strong>ualiz<strong>at</strong>ion process, with images<br />
and d<strong>at</strong>a l<strong>in</strong>ked together for quick search<br />
results. The range of graphical views allow<br />
the user to sort and organize <strong>in</strong>form<strong>at</strong>ion<br />
with ease.<br />
In addition to exterior colors, Pa<strong>in</strong>t It also<br />
identifies accent, <strong>in</strong>terior, underhood, wheel,<br />
and trim colors, allow<strong>in</strong>g pa<strong>in</strong>t technicians<br />
to verify all the necessary color components<br />
<strong>at</strong> one time prior to beg<strong>in</strong>n<strong>in</strong>g the repair.<br />
Once the correct color <strong>is</strong> identified, users are<br />
a click away from formula retrieval via the<br />
PPG Onl<strong>in</strong>e Color Formul<strong>at</strong>ion tool.<br />
“<strong>Customer</strong>s are tell<strong>in</strong>g us Pa<strong>in</strong>t It <strong>is</strong> very<br />
easy to use and extremely helpful,” she says.<br />
“Pa<strong>in</strong>t It proves f<strong>in</strong>d<strong>in</strong>g accur<strong>at</strong>e <strong>in</strong>form<strong>at</strong>ion<br />
quickly doesn’t have to be th<strong>at</strong> hard.” n<br />
• June 6-W<strong>in</strong>d No<strong>is</strong>e and W<strong>at</strong>er Leaks<br />
The Library St<strong>at</strong>ion-Spr<strong>in</strong>gfield, Mo.<br />
• May 16-Overview of Cycle Time<br />
Improvements for the Coll<strong>is</strong>ion Repair<br />
• May 23-Coll<strong>is</strong>ion Repair for Select<br />
High Volume Vehicles<br />
The Library Center-Spr<strong>in</strong>gfield, Mo.<br />
• May 30-Coll<strong>is</strong>ion Repair for Toyota,<br />
Lexus, and Scion Vehicles<br />
• June 13-Coll<strong>is</strong>ion Repair for Honda<br />
and Acura Vehicles<br />
• June 20-Best Practices for<br />
High-Strength Steel Repairs<br />
Downtown Body & Glass Tra<strong>in</strong><strong>in</strong>g<br />
Center-Evansville, Ind.<br />
• May 8-Adhesive Bond<strong>in</strong>g<br />
• May 17-Movable Glass<br />
• May 22-Hazardous M<strong>at</strong>erials, Personal<br />
Safety, and Ref<strong>in</strong><strong>is</strong>h Safety<br />
• May 31-Plastic and Composite Repair<br />
• June 12-Overview of Cycle Time<br />
Improvements for the Coll<strong>is</strong>ion Repair<br />
• June 21-Surface Prepar<strong>at</strong>ion and<br />
Mask<strong>in</strong>g<br />
• June 26-Detail<strong>in</strong>g<br />
Moorehouse Body Shop Inc.-<br />
Indianapol<strong>is</strong><br />
• May 9-Hazardous M<strong>at</strong>erials, Personal<br />
Safety, and Ref<strong>in</strong><strong>is</strong>h Safety<br />
Church Brothers Coll<strong>is</strong>ion-<br />
Shadeland/Indianapol<strong>is</strong><br />
• May 17-Bolted-On Part Replacement<br />
• June 7-Suspension Systems<br />
Hubler Express Coll<strong>is</strong>ion-<br />
Greenwood/Indianapol<strong>is</strong><br />
• May 22-Electrical Circuits and DVOM<br />
Usage n<br />
Page 16 May 2012 Parts & People www.partsandpeople.com
I’m A Convert<br />
To PPG W<strong>at</strong>erborne<br />
Convert with Confi dence<br />
©2012 PPG Industries All rights reserved. www.ppgref<strong>in</strong><strong>is</strong>h.com<br />
“At Penske Rac<strong>in</strong>g, we’re all about speed<br />
and performance. Given its fast throughput<br />
and excellent color accuracy, mak<strong>in</strong>g<br />
the move to PPG w<strong>at</strong>erborne was a really<br />
good fi t.”<br />
Cesar Bustos<br />
Pa<strong>in</strong>t Department Manager<br />
Penske Rac<strong>in</strong>g<br />
Parts & People May 2012 Page C-1
Automakers <strong>in</strong>creas<strong>in</strong>gly turn to I-CAR for tra<strong>in</strong><strong>in</strong>g, certific<strong>at</strong>ion programs<br />
by John Yoswick<br />
As automakers open up their coll<strong>is</strong>ion<br />
shop certific<strong>at</strong>ion programs to<br />
<strong>in</strong>dependent shops and dealers, they are<br />
<strong>in</strong>creas<strong>in</strong>gly mak<strong>in</strong>g I-CAR tra<strong>in</strong><strong>in</strong>g part<br />
of the program requirements.<br />
In l<strong>at</strong>e March, for example, Chrysler<br />
launched its Chrysler Recognized<br />
Certified Coll<strong>is</strong>ion Repair Facility<br />
program. Certific<strong>at</strong>ion requires meet<strong>in</strong>g<br />
more than 40 standards <strong>in</strong>clud<strong>in</strong>g us<strong>in</strong>g<br />
squeeze-type res<strong>is</strong>tance spot weld<strong>in</strong>g<br />
equipment and ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g I-CAR Gold<br />
Class st<strong>at</strong>us. For more <strong>in</strong>form<strong>at</strong>ion about<br />
the Chrysler shop certific<strong>at</strong>ion program,<br />
v<strong>is</strong>it www.certifymyshop.com/chrysler.<br />
S<strong>in</strong>ce 2010, Chrysler has <strong>in</strong>corpor<strong>at</strong>ed<br />
14 I-CAR classes <strong>in</strong>to its tra<strong>in</strong><strong>in</strong>g<br />
requirements for all Chrysler, Dodge, and<br />
Jeep coll<strong>is</strong>ion repair and ref<strong>in</strong><strong>is</strong>h<strong>in</strong>g<br />
technicians. A l<strong>is</strong>t of those courses <strong>is</strong><br />
available under the OEM Tra<strong>in</strong><strong>in</strong>g section<br />
of the I-CAR website (www.i-car.com),<br />
which also describes I-CAR’s tra<strong>in</strong><strong>in</strong>g<br />
rel<strong>at</strong>ionships with more than a dozen other<br />
automakers.<br />
Also <strong>in</strong> March, Inf<strong>in</strong>iti announced th<strong>at</strong><br />
it was launch<strong>in</strong>g the Inf<strong>in</strong>iti Certified<br />
Coll<strong>is</strong>ion Repair Network <strong>in</strong> conjunction<br />
with DuPont and I-CAR. The<br />
requirements, <strong>in</strong>clud<strong>in</strong>g I-CAR Gold<br />
Class Professionals st<strong>at</strong>us, closely m<strong>at</strong>ch<br />
those of the N<strong>is</strong>san shop certific<strong>at</strong>ion<br />
program launched last fall. Gold Class<br />
shops receive a $1,000 d<strong>is</strong>count on the<br />
$5,950 <strong>in</strong>itial enrollment fee for the<br />
Inf<strong>in</strong>iti shop certific<strong>at</strong>ion program.<br />
For more <strong>in</strong>form<strong>at</strong>ion on the Inf<strong>in</strong>iti or<br />
N<strong>is</strong>san shop certific<strong>at</strong>ion programs, v<strong>is</strong>it<br />
www.performanceg<strong>at</strong>eway.com/N<strong>is</strong>san or<br />
www.performanceg<strong>at</strong>eway.com/Inf<strong>in</strong>iti.<br />
Inform<strong>at</strong>ion on how to become an<br />
DanAm Air <strong>is</strong><br />
Advanced Air Pip<strong>in</strong>g System<br />
for compressed air.<br />
I-CAR Gold Class Professionals bus<strong>in</strong>ess<br />
<strong>is</strong> available on the I-CAR website.<br />
Though the Volkswagen coll<strong>is</strong>ion repair<br />
shop certific<strong>at</strong>ion program doesn’t require<br />
Gold Class st<strong>at</strong>us, it does require body<br />
technicians to have completed 11 specific<br />
I-CAR courses and either the steel MIG<br />
weld<strong>in</strong>g or structural steel parts weld<strong>in</strong>g<br />
qualific<strong>at</strong>ion test.<br />
I-CAR’s ability to offer<br />
shorter, more targeted<br />
tra<strong>in</strong><strong>in</strong>g through its onl<strong>in</strong>e<br />
offer<strong>in</strong>gs has made it<br />
an ideal way to convey<br />
automaker- or vehiclespecific<br />
tra<strong>in</strong><strong>in</strong>g on a<br />
24/7 bas<strong>is</strong>.<br />
Audi requires two technicians from<br />
shops particip<strong>at</strong><strong>in</strong>g <strong>in</strong> the Audi Coll<strong>is</strong>ion<br />
Repair Network to complete a dozen<br />
specific I-CAR courses and either the<br />
steel MIG weld<strong>in</strong>g or structural steel parts<br />
weld<strong>in</strong>g qualific<strong>at</strong>ion test, as well.<br />
Audi also offers its two-week Audi A8<br />
tra<strong>in</strong><strong>in</strong>g <strong>at</strong> I-CAR’s Tech Centre <strong>in</strong><br />
Appleton, W<strong>is</strong>. Previously, technicians<br />
had to travel to Germany for hands-on A8<br />
weld<strong>in</strong>g and structural tra<strong>in</strong><strong>in</strong>g. For more<br />
<strong>in</strong>form<strong>at</strong>ion about th<strong>is</strong> tra<strong>in</strong><strong>in</strong>g, e-mail<br />
Audi’s Mark Allen <strong>at</strong><br />
mark.allen@audi.com.<br />
As part of the Volvo Body and Pa<strong>in</strong>t<br />
Certific<strong>at</strong>ion Program, Volvo requires all<br />
technicians <strong>at</strong> particip<strong>at</strong><strong>in</strong>g shops to<br />
complete four specific I-CAR courses. A<br />
percentage (or m<strong>in</strong>imum number) of<br />
technicians <strong>at</strong> a shop must then complete<br />
DanAm Air‘s benefi ts;<br />
• Energy effi cient<br />
• Lower <strong>in</strong>stall<strong>at</strong>ion costs<br />
• Push-to-connect technology<br />
• Immedi<strong>at</strong>e pressuriz<strong>at</strong>ion<br />
• Removable and reusable<br />
• Modular design<br />
• No corrosion<br />
• Leak-free guarantee<br />
• Full bore design<br />
• 1/2” - 4” pipe sizes<br />
MEASURE & CUT • PUSH TO CONNECT<br />
additional specified classes, spelled out<br />
on the Volvo section of the OEM Tra<strong>in</strong><strong>in</strong>g<br />
tab on the I-CAR website.<br />
The Porsche Approved Coll<strong>is</strong>ion<br />
Center Program requires shops to have <strong>at</strong><br />
least one I-CAR Pl<strong>at</strong><strong>in</strong>um Individual<br />
Estim<strong>at</strong>or and Ref<strong>in</strong><strong>is</strong>h Technician, and<br />
two I-CAR Pl<strong>at</strong><strong>in</strong>um Individual Steel<br />
Structural Technicians. The requirements<br />
for obta<strong>in</strong><strong>in</strong>g Pl<strong>at</strong><strong>in</strong>um Individual st<strong>at</strong>us<br />
are l<strong>is</strong>ted on the Tra<strong>in</strong><strong>in</strong>g Recognition<br />
section of the I-CAR website.<br />
General Motors (GM) was one of the<br />
first automakers to form a tra<strong>in</strong><strong>in</strong>g<br />
rel<strong>at</strong>ionship with I-CAR <strong>in</strong> 2004. GM<br />
requires its coll<strong>is</strong>ion technicians to<br />
complete seven specific I-CAR courses,<br />
and structural technicians to complete the<br />
steel weld<strong>in</strong>g qualific<strong>at</strong>ion test.<br />
I-CAR also worked with GM to<br />
develop specific tra<strong>in</strong><strong>in</strong>g for the 2006<br />
Chevrolet Corvette Z06, available<br />
exclusively through I-CAR. I-CAR’s<br />
alum<strong>in</strong>um weld<strong>in</strong>g qualific<strong>at</strong>ion test <strong>is</strong><br />
also required for Z06 certific<strong>at</strong>ion by GM.<br />
Though Ford Motor Co.’s shop<br />
certific<strong>at</strong>ion program <strong>is</strong> open only to Ford<br />
dealers, the automaker has made specific<br />
I-CAR tra<strong>in</strong><strong>in</strong>g and weld<strong>in</strong>g qualific<strong>at</strong>ion<br />
test<strong>in</strong>g an option for its coll<strong>is</strong>ion repair<br />
and ref<strong>in</strong><strong>is</strong>h<strong>in</strong>g technicians <strong>in</strong>terested <strong>in</strong><br />
meet<strong>in</strong>g program’s tra<strong>in</strong><strong>in</strong>g requirements.<br />
Toyota and Lexus also l<strong>is</strong>t 14 I-CAR<br />
courses and the steel MIG weld<strong>in</strong>g<br />
qualific<strong>at</strong>ion test as part of their<br />
technician certific<strong>at</strong>ion program.<br />
I-CAR’s ability to offer shorter, more<br />
targeted tra<strong>in</strong><strong>in</strong>g through its onl<strong>in</strong>e<br />
offer<strong>in</strong>gs has made it an ideal way to<br />
convey automaker- or vehicle-specific<br />
tra<strong>in</strong><strong>in</strong>g on a 24/7 bas<strong>is</strong>. The grow<strong>in</strong>g l<strong>is</strong>t<br />
of I-CAR onl<strong>in</strong>e classes <strong>in</strong>cludes Mazda<br />
626 Roof Panel Replacement, Ford<br />
Mustang Lower Rail Replacement, and<br />
Dodge Durango Rear Frame Tip<br />
Replacement. For the complete l<strong>is</strong>t of<br />
onl<strong>in</strong>e courses, v<strong>is</strong>it the I-CAR website. n<br />
1-800 Radi<strong>at</strong>or & A/C jo<strong>in</strong>s<br />
Sherw<strong>in</strong>-Williams A-Plus Network<br />
Warrensville Heights, Ohio—Sherw<strong>in</strong>-<br />
Williams Automotive F<strong>in</strong><strong>is</strong>hes A-Plus<br />
Network announces a new affili<strong>at</strong>ion with<br />
1-800 Radi<strong>at</strong>or & A/C, headquartered <strong>in</strong><br />
Benicia, Calif. As a member of the<br />
network, A-Plus members will now be<br />
eligible to receive A-Plus Reward po<strong>in</strong>ts<br />
when they purchase direct from 1-800<br />
Radi<strong>at</strong>or & A/C.<br />
For more than 25 years, 1-800-Radi<strong>at</strong>or<br />
& A/C has been supply<strong>in</strong>g coll<strong>is</strong>ion repair<br />
shops with a variety of Tier 1 OE and OE<br />
quality parts <strong>in</strong>clud<strong>in</strong>g radi<strong>at</strong>ors,<br />
www.DanAmAir.com<br />
1-800-533-8016<br />
condensers, cool<strong>in</strong>g fans, complete A/C<br />
kits, and automotive light<strong>in</strong>g <strong>in</strong> select<br />
markets. 1-800 Radi<strong>at</strong>or & A/C <strong>is</strong> a<br />
committed partner to the coll<strong>is</strong>ion repair<br />
<strong>in</strong>dustry and a dedic<strong>at</strong>ed corpor<strong>at</strong>e sponsor<br />
of the SCRS, NABC, and many other st<strong>at</strong>e<br />
and local <strong>in</strong>dustry associ<strong>at</strong>ions.<br />
“We are pleased to team with 1-800-<br />
Radi<strong>at</strong>or & A/C <strong>in</strong> cont<strong>in</strong>u<strong>in</strong>g to provide<br />
our A-Plus Network members more valueadded<br />
products and <strong>service</strong>s to their<br />
respective coll<strong>is</strong>ion repair facilities,” said<br />
Troy Neuerburg, manager of Market<strong>in</strong>g<br />
Bus<strong>in</strong>ess Services <strong>at</strong> Sherw<strong>in</strong>-Williams<br />
Automotive F<strong>in</strong><strong>is</strong>hes. “Like the many<br />
partnerships we’ve establ<strong>is</strong>hed with other<br />
coll<strong>is</strong>ion repair <strong>in</strong>dustry suppliers, we are<br />
always look<strong>in</strong>g for ways to add beneficial<br />
<strong>service</strong>s to the A-Plus membership.”<br />
The A-Plus Network <strong>is</strong> made up of an<br />
exclusive group of coll<strong>is</strong>ion repair<br />
special<strong>is</strong>ts who reflect the <strong>in</strong>dustry’s<br />
highest standards. Members have benefited<br />
from the program’s many bus<strong>in</strong>essbuild<strong>in</strong>g<br />
opportunities <strong>in</strong>clud<strong>in</strong>g: bus<strong>in</strong>ess<br />
management tra<strong>in</strong><strong>in</strong>g through A-Plus<br />
University workshops; build<strong>in</strong>g <strong>in</strong>surance<br />
rel<strong>at</strong>ionships through cont<strong>in</strong>u<strong>in</strong>g educ<strong>at</strong>ion<br />
tra<strong>in</strong><strong>in</strong>g to <strong>in</strong>surance agents; loyalty<br />
rewards po<strong>in</strong>ts; market<strong>in</strong>g programs, and<br />
V<strong>is</strong>ion Group particip<strong>at</strong>ion.<br />
For more <strong>in</strong>form<strong>at</strong>ion about the<br />
Sherw<strong>in</strong>-Williams Automotive F<strong>in</strong><strong>is</strong>hes A-<br />
Plus Network, v<strong>is</strong>it<br />
www.a-plusnetwork.com. n<br />
Page C-2 May 2012 Parts & People www.partsandpeople.com
Parts & People May 2012 Page C-3
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requir<strong>in</strong>g less effort to help keep your oper<strong>at</strong>ion lean. We apply th<strong>at</strong> tradition to all of our product l<strong>in</strong>es,<br />
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For more <strong>in</strong>form<strong>at</strong>ion, please v<strong>is</strong>it<br />
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OEM Lamps • OE Replacement Lamps • Performance Lamps • Door Handles • W<strong>in</strong>dow Regul<strong>at</strong>ors • Cool<strong>in</strong>g Fan Assemblies<br />
Page C-4 May 2012 Parts & People www.partsandpeople.com
Industry professionals offer advice for shops before they sign DRP contracts<br />
by John Yoswick<br />
Farmers Insurance ra<strong>is</strong>ed<br />
some eyebrows last spr<strong>in</strong>g – and<br />
blood pressure – <strong>in</strong> the <strong>in</strong>dustry<br />
when it rolled out a rev<strong>is</strong>ed<br />
agreement for shops<br />
particip<strong>at</strong><strong>in</strong>g <strong>in</strong> its direct repair<br />
program (DRP).<br />
In order to particip<strong>at</strong>e <strong>in</strong> the<br />
“Circle of Dependability”<br />
program, shops must sign a<br />
contract th<strong>at</strong> says they will,<br />
among other th<strong>in</strong>gs, perform<br />
crim<strong>in</strong>al background checks of<br />
employees and not employ<br />
anyone who has been convicted<br />
of a felony; purchase and use<br />
CSI <strong>service</strong>s and an electronic estim<strong>at</strong>e<br />
audit<strong>in</strong>g tool approved by Farmers; and<br />
charge Farmers based on the most<br />
favorable r<strong>at</strong>es offered to any other<br />
<strong>in</strong>surer.<br />
Farmers’ requirement th<strong>at</strong> the shop must<br />
<strong>at</strong> any time allow the <strong>in</strong>surer to <strong>in</strong>spect and<br />
audit the company’s books and records,<br />
<strong>in</strong>clud<strong>in</strong>g balance sheets and <strong>in</strong>come and<br />
cash flow st<strong>at</strong>ements, <strong>is</strong> “especially gall<strong>in</strong>g,”<br />
one multi-shop oper<strong>at</strong>or (MSO) said.<br />
In a press release last June, the Society of<br />
Coll<strong>is</strong>ion Repair Special<strong>is</strong>ts (SCRS) noted<br />
th<strong>at</strong> one element of the Farmers agreement<br />
rel<strong>at</strong>ed to “d<strong>is</strong>puted amounts” appears to<br />
give the <strong>in</strong>surer the right to d<strong>is</strong>pute shop<br />
charges up to 30 days after be<strong>in</strong>g <strong>in</strong>voiced.<br />
If the <strong>in</strong>surer d<strong>is</strong>putes a charge, th<strong>at</strong> section<br />
of the agreement also prohibits the shop<br />
from term<strong>in</strong><strong>at</strong><strong>in</strong>g the agreement for breach<br />
of contract unless the d<strong>is</strong>puted amount<br />
exceeds $25,000.<br />
So wh<strong>at</strong> should shops be look<strong>in</strong>g for and<br />
th<strong>in</strong>k<strong>in</strong>g about when presented with a new<br />
or rev<strong>is</strong>ed DRP agreement? And wh<strong>at</strong> are<br />
Andrew Rodenhouse, an <strong>at</strong>torney whose family oper<strong>at</strong>es a<br />
coll<strong>is</strong>ion repair bus<strong>in</strong>ess, says he encourages shops to have all<br />
DRP agreements reviewed by a local <strong>at</strong>torney.<br />
their options if they don’t like some of the<br />
terms be<strong>in</strong>g offered?<br />
The need to read<br />
Stacy Bartnik, director of field <strong>service</strong>s<br />
for the Carstar franch<strong>is</strong>e network, said she<br />
<strong>is</strong> concerned th<strong>at</strong> many shop owners sign<br />
the agreements without fully read<strong>in</strong>g them<br />
– and hav<strong>in</strong>g their managers<br />
and estim<strong>at</strong><strong>in</strong>g staff read<br />
them as well.<br />
“They need to be equally<br />
<strong>in</strong>formed,” she said.<br />
Bartnik recommends th<strong>at</strong><br />
shops pay particular <strong>at</strong>tention<br />
to tra<strong>in</strong><strong>in</strong>g or vendor<br />
requirements <strong>in</strong> the contracts<br />
th<strong>at</strong> could result <strong>in</strong> mand<strong>at</strong>ed<br />
expenses or use of particular<br />
suppliers for some products<br />
or <strong>service</strong>s.<br />
George Avery, a claims<br />
consultant with St<strong>at</strong>e Farm,<br />
acknowledged th<strong>at</strong> DRP<br />
agreements can be confus<strong>in</strong>g.<br />
Th<strong>at</strong>’s why he encourages shops<br />
to d<strong>is</strong>cuss any questions they<br />
have about the agreement with<br />
local claims personnel, and if<br />
their questions aren’t answered<br />
to their s<strong>at</strong><strong>is</strong>faction, he<br />
encourages shops to br<strong>in</strong>g those<br />
questions to the regional level or<br />
higher with<strong>in</strong> the company.<br />
“You’re not go<strong>in</strong>g over<br />
anyone’s head,” Avery said. “Go<br />
up the ladder to get the answers.<br />
I really encourage th<strong>at</strong>.”<br />
He also said an <strong>in</strong>surer might<br />
be able to provide more detail<br />
about its policies and<br />
procedures th<strong>at</strong> aren’t fully<br />
spelled out <strong>in</strong> the agreement. As an<br />
example, Avery said, the contracts usually<br />
have terms rel<strong>at</strong>ed to repair quality, but<br />
they may not spell out wh<strong>at</strong> happens if a<br />
quality <strong>is</strong>sue ar<strong>is</strong>es. Th<strong>at</strong>’s someth<strong>in</strong>g<br />
shops may want to ask about. St<strong>at</strong>e Farm,<br />
for one, Avery said, has a written policy<br />
rel<strong>at</strong>ed to quality <strong>is</strong>sues, though it’s not<br />
Stacy Bartnik, director of field <strong>service</strong>s for the Carstar<br />
franch<strong>is</strong>e network, says many shop owners sign DRP<br />
agreements without fully read<strong>in</strong>g them.<br />
Weir Parts Center <strong>is</strong> all about <strong>service</strong> excellence. We have a knowledgeable and personable staff<br />
to ass<strong>is</strong>t <strong>in</strong>dividual needs, and a large <strong>in</strong>ventory to fill your orders quickly. With over 90<br />
employees, and 45 delivery trucks on the road, we strive to be the best Parts Department <strong>in</strong> the<br />
region, by offer<strong>in</strong>g quality orig<strong>in</strong>al equipment parts, outstand<strong>in</strong>g <strong>service</strong>, and daily delivery to<br />
give you the ultim<strong>at</strong>e customer experience.<br />
spelled out as part of the DRP agreement.<br />
Andrew Rodenhouse, an <strong>at</strong>torney<br />
whose family oper<strong>at</strong>es a coll<strong>is</strong>ion repair<br />
bus<strong>in</strong>ess <strong>in</strong> Grand Rapids, Mich., said he<br />
encourages shops to have all DRP<br />
agreements reviewed by a local <strong>at</strong>torney.<br />
He cautioned th<strong>at</strong> if anyth<strong>in</strong>g an <strong>in</strong>surance<br />
Cont<strong>in</strong>ued on page 18<br />
WEIR PARTS CENTER<br />
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St. Peters, MO<br />
www.mid-niteautosupply.com<br />
PHONE: 800.334.1379 www.weirparts.com FAX: 866.678.4894 Red Bud, IL<br />
Parts & People May 2012 Page 17
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Industry professionals offer advice for<br />
shops before they sign DRP contracts<br />
Cont<strong>in</strong>ued from page 17<br />
company represent<strong>at</strong>ive tells you<br />
contradicts someth<strong>in</strong>g <strong>in</strong> the<br />
agreement, the written terms will<br />
be wh<strong>at</strong> gets upheld <strong>in</strong> any<br />
d<strong>is</strong>pute.<br />
Bartnik and Avery agree th<strong>at</strong><br />
<strong>in</strong>surers have made repairersuggested<br />
changes to their DRP<br />
agreements – not for <strong>in</strong>dividual<br />
shops but for all on the program.<br />
Bartnik said Carstar has been able<br />
to work with <strong>in</strong>surers on some<br />
contract terms before offer<strong>in</strong>g th<strong>at</strong><br />
DRP to its franch<strong>is</strong>es, and Avery<br />
said changes to St<strong>at</strong>e Farm’s<br />
agreement have resulted both<br />
from the <strong>in</strong>surer’s repairer<br />
adv<strong>is</strong>ory council and from<br />
feedback he’s received <strong>at</strong> <strong>in</strong>dustry<br />
g<strong>at</strong>her<strong>in</strong>gs.<br />
“You know when an <strong>in</strong>surer’s<br />
agreement gets changed the quickest?”<br />
Rodenhouse said. “When you don’t sign<br />
them. If the contract <strong>is</strong> so horrible and no<br />
one will sign it, they still have to get their<br />
customers <strong>service</strong>d, so they then have a<br />
real problem. So yeah, they do change<br />
them.”<br />
Understand<strong>in</strong>g the changes<br />
Avery, Bartnik, and Rodenhouse agreed<br />
th<strong>at</strong> it can be frustr<strong>at</strong><strong>in</strong>g to be asked to<br />
sign a rev<strong>is</strong>ed agreement without be<strong>in</strong>g<br />
told wh<strong>at</strong> has changed. Avery compared<br />
th<strong>at</strong> to when Apple’s iTunes users are<br />
periodically asked to re-<br />
agree to its terms of<br />
use.<br />
“I feel like they’re<br />
say<strong>in</strong>g, ‘There’s a<br />
change <strong>in</strong> there<br />
somewhere. You f<strong>in</strong>d<br />
it,’” Avery said.<br />
In such cases,<br />
Rodenhouse said, the<br />
terms regard<strong>in</strong>g pric<strong>in</strong>g<br />
are often a good first place to look for<br />
changes. But he cautioned th<strong>at</strong> the change<br />
could be seem<strong>in</strong>gly more mundane, such<br />
as the jur<strong>is</strong>diction <strong>in</strong> which any conflicts<br />
ar<strong>is</strong><strong>in</strong>g under the contract will be handled.<br />
But, he said, such a change can be<br />
potentially huge if it means a shop<br />
elsewhere <strong>in</strong> the country would be required<br />
to go to court <strong>in</strong> California (and f<strong>in</strong>d a<br />
California <strong>at</strong>torney) if a d<strong>is</strong>pute ar<strong>is</strong>es.<br />
“Th<strong>at</strong>’s why it’s important to get<br />
someone who understands the ‘legalese,’<br />
the boilerpl<strong>at</strong>e section, to expla<strong>in</strong> to you<br />
wh<strong>at</strong> it means,” Rodenhouse said. “The<br />
St<strong>at</strong>e Farm <strong>in</strong>demnific<strong>at</strong>ion clause, for<br />
George Avery of St<strong>at</strong>e Farm encourages shops to<br />
move up the cha<strong>in</strong> of command <strong>at</strong> an <strong>in</strong>surer if<br />
local claims personnel can’t answer questions<br />
about a DRP agreement.<br />
“You just need to<br />
understand th<strong>at</strong> based<br />
on your bus<strong>in</strong>ess model,<br />
some may work gre<strong>at</strong><br />
for you and others may<br />
not fit <strong>in</strong> well.”<br />
example, <strong>is</strong> completely different from any<br />
other <strong>in</strong>demnific<strong>at</strong>ion clauses I’ve seen<br />
out there. So these contracts are all<br />
<strong>in</strong>dividual and unique.”<br />
Rodenhouse was asked wh<strong>at</strong> a shop can<br />
do if an <strong>in</strong>surer changes the key<br />
performance <strong>in</strong>dic<strong>at</strong>ors (KPIs) it <strong>is</strong><br />
look<strong>in</strong>g for after the shop <strong>is</strong> already on<br />
th<strong>at</strong> <strong>in</strong>surer’s DRP. If the changes aren’t<br />
acceptable, he said, the shop’s only option<br />
may be to drop the program.<br />
“If you don’t like wh<strong>at</strong> they are ask<strong>in</strong>g<br />
you to do, don’t do it,” he said. “It’s th<strong>at</strong><br />
simple.”<br />
Rodenhouse d<strong>is</strong>agrees with those who<br />
compla<strong>in</strong> about <strong>in</strong>surers’ requir<strong>in</strong>g shops<br />
to conduct employee background checks<br />
and to make some shop<br />
f<strong>in</strong>ancial d<strong>at</strong>a available<br />
for review by the<br />
<strong>in</strong>surer. He said <strong>in</strong> many<br />
professions, th<strong>at</strong> <strong>is</strong> a<br />
common contract<br />
prov<strong>is</strong>ion to protect<br />
those you are do<strong>in</strong>g<br />
bus<strong>in</strong>ess with.<br />
“I don’t th<strong>in</strong>k th<strong>at</strong>’s<br />
unreasonable <strong>at</strong> all,” he<br />
said. “It may be go<strong>in</strong>g a little too far if<br />
they want you to provide bank account<br />
st<strong>at</strong>ements. But maybe a credit report <strong>is</strong><br />
sufficient.”<br />
The bottom l<strong>in</strong>e on DRP contracts,<br />
Bartnik said, <strong>is</strong> th<strong>at</strong> shops need to look <strong>at</strong><br />
each one they are consider<strong>in</strong>g r<strong>at</strong>her than<br />
see<strong>in</strong>g them all as good or bad for their<br />
bus<strong>in</strong>ess.<br />
“You just need to understand th<strong>at</strong> based<br />
on your bus<strong>in</strong>ess model, some may work<br />
gre<strong>at</strong> for you and others may not fit <strong>in</strong><br />
well,” she said. “Th<strong>at</strong>’s why it’s really<br />
important to read them. You really have to<br />
look <strong>at</strong> them <strong>in</strong>dividually.” n<br />
Page 18 May 2012 Parts & People www.partsandpeople.com
SCRS <strong>in</strong>troduces GreenSweep energy and pollution performance program<br />
Prosser, Wash.—Effectively practic<strong>in</strong>g<br />
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coll<strong>is</strong>ion repairers.<br />
To make it easier for<br />
body shops to manage<br />
and improve their<br />
environmental<br />
performance, the Society<br />
of Coll<strong>is</strong>ion Repair<br />
Special<strong>is</strong>ts (SCRS) has<br />
teamed with GRC-Pirk<br />
Management Co., an<br />
EPA-recognized,<br />
reg<strong>is</strong>tered professional<br />
eng<strong>in</strong>eer<strong>in</strong>g firm, to<br />
provide GreenSweep, an<br />
energy and pollution<br />
performance program<br />
tailored to the needs of<br />
the SCRS membership.<br />
GreenSweep <strong>is</strong><br />
designed specifically for<br />
the coll<strong>is</strong>ion repair<br />
<strong>in</strong>dustry, an important and rare d<strong>is</strong>t<strong>in</strong>ction<br />
for environmental tra<strong>in</strong><strong>in</strong>g and<br />
consult<strong>at</strong>ion.<br />
“The coll<strong>is</strong>ion repair <strong>in</strong>dustry faces<br />
unique challenges <strong>in</strong> reduc<strong>in</strong>g its carbon<br />
footpr<strong>in</strong>t,” GRC-Pirk President Steven<br />
GRC-Pirk President Steven<br />
Schill<strong>in</strong>ger says GreenSweep’s<br />
goal “<strong>is</strong> not to establ<strong>is</strong>h a<br />
one-shot susta<strong>in</strong>ability,<br />
but to d<strong>is</strong>play cons<strong>is</strong>tent<br />
performance improvement<br />
over time.”<br />
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Schill<strong>in</strong>ger said. “Not only do they have<br />
to manage energy output, they have to<br />
deal with chemical em<strong>is</strong>sions from their<br />
ref<strong>in</strong><strong>is</strong>h<strong>in</strong>g departments.<br />
“The SCRS-sponsored<br />
program handles both<br />
requirements, mak<strong>in</strong>g it of<br />
special <strong>in</strong>terest to body<br />
shops.”<br />
GreenSweep offers<br />
repairers a complementary<br />
set of environmental<br />
products and <strong>service</strong>s.<br />
It ass<strong>is</strong>ts shops <strong>in</strong><br />
measur<strong>in</strong>g, track<strong>in</strong>g, and<br />
record<strong>in</strong>g the<br />
environmental<br />
performance of their<br />
facility, <strong>in</strong>clud<strong>in</strong>g the<br />
measurement of basel<strong>in</strong>e<br />
and ongo<strong>in</strong>g bus<strong>in</strong>ess<br />
em<strong>is</strong>sions.<br />
It also helps the shop<br />
develop and implement a<br />
plan for rema<strong>in</strong><strong>in</strong>g compliant with the<br />
EPA and U.S. Department of Energy’s<br />
Energy Star energy management<br />
guidel<strong>in</strong>es. “The goal <strong>is</strong> not to establ<strong>is</strong>h a<br />
one-shot susta<strong>in</strong>ability,” Schill<strong>in</strong>ger said,<br />
“but to d<strong>is</strong>play cons<strong>is</strong>tent performance<br />
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improvement over time.”<br />
In addition, GreenSweep offers<br />
enrollment <strong>in</strong> the SCRS-recognized<br />
Green Susta<strong>in</strong>ability School, a free,<br />
ongo<strong>in</strong>g monthly tra<strong>in</strong><strong>in</strong>g <strong>service</strong> for<br />
coll<strong>is</strong>ion repair managers and employees<br />
with curriculum designed to keep body<br />
shop professionals up<br />
to d<strong>at</strong>e on green<br />
practices and<br />
technology.<br />
Once a shop <strong>is</strong><br />
certified (a <strong>service</strong><br />
managed and<br />
provided by EPArecognized<br />
third-party GRC-Pirk), it <strong>is</strong> then l<strong>is</strong>ted on<br />
www.f<strong>in</strong>dgreengarage.com, a valid<strong>at</strong>ion<br />
th<strong>at</strong> the bus<strong>in</strong>ess <strong>is</strong> officially recognized<br />
as “green” by federal, st<strong>at</strong>e, and local<br />
authorities.<br />
Th<strong>is</strong> authentic<strong>at</strong>ion, and the<br />
document<strong>at</strong>ion rel<strong>at</strong>ed to it, serve as<br />
effective market differenti<strong>at</strong>ors.<br />
Consumers are com<strong>in</strong>g to understand the<br />
“The coll<strong>is</strong>ion repair<br />
<strong>in</strong>dustry faces unique<br />
challenges <strong>in</strong> reduc<strong>in</strong>g its<br />
carbon footpr<strong>in</strong>t.”<br />
advantages of do<strong>in</strong>g bus<strong>in</strong>ess with green<br />
companies and are actively seek<strong>in</strong>g them<br />
out us<strong>in</strong>g the Internet and other<br />
<strong>in</strong>form<strong>at</strong>ion channels.<br />
The opportunity to cre<strong>at</strong>e an effective,<br />
localized market<strong>in</strong>g campaign around<br />
environmental practices — the SCRSrecognized<br />
GreenSweep program<br />
also <strong>in</strong>cludes market<strong>in</strong>g<br />
coll<strong>at</strong>eral — <strong>is</strong> only one<br />
of the advantages for<br />
repairers enroll<strong>in</strong>g <strong>in</strong><br />
the program, which<br />
more than pays back its<br />
<strong>service</strong> fee.<br />
Improved energy efficiencies reduce<br />
utility expense and oper<strong>at</strong><strong>in</strong>g costs. Green<br />
oper<strong>at</strong>ors benefit from tax credits and<br />
deductions as well as city reb<strong>at</strong>es and<br />
subsidies.<br />
Some shop-liability <strong>in</strong>surance providers<br />
even offer d<strong>is</strong>counts to environmentally<br />
responsible policyholders. n<br />
DE BEER<br />
900+<br />
High quality<br />
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Parts & People May 2012 Page 19<br />
®
<strong>Customer</strong> <strong>service</strong> <strong>is</strong> a <strong>priority</strong> <strong>at</strong> <strong>Shutes</strong> <strong>Alignment</strong> & <strong>Frey</strong> <strong>Tire</strong><br />
Cont<strong>in</strong>ued from page 1<br />
supplier of tires. We want to<br />
determ<strong>in</strong>e wh<strong>at</strong> <strong>is</strong> best for<br />
customers’ driv<strong>in</strong>g habits with<br />
their particular vehicles. Much of<br />
our clientele <strong>is</strong> not pric<strong>in</strong>g the<br />
cheapest tires. They want wh<strong>at</strong> <strong>is</strong><br />
best suited for their vehicle.”<br />
As for parts, about 15 to 18<br />
percent are OE, Reynolds said.<br />
Otherw<strong>is</strong>e, the shop deals with<br />
the local NAPA Auto Parts and<br />
Bumper to Bumper stores.<br />
“They have a good grasp on<br />
our market, the top movers,” he<br />
said. “Both have gre<strong>at</strong> quality<br />
parts and their <strong>service</strong> <strong>is</strong> fantastic. And<br />
they’re just right around the corner. If I can<br />
keep my <strong>in</strong>ventory down, I can keep my<br />
overall expense and bottom l<strong>in</strong>e for the<br />
customer low and give them the pros and<br />
cons; you educ<strong>at</strong>e the customer. If there’s an<br />
option, they should have some say <strong>in</strong> wh<strong>at</strong><br />
they are spend<strong>in</strong>g. You’re there to fix their<br />
car. Give them the same respect they are<br />
giv<strong>in</strong>g you.”<br />
Reynolds said he <strong>is</strong> a “die-hard Monroe<br />
and Moog fan. Their quality <strong>is</strong> above and<br />
beyond everybody. They’re the <strong>in</strong>dustry<br />
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Whenever Reynolds talks about h<strong>is</strong><br />
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ma<strong>in</strong>tenance <strong>at</strong> <strong>Shutes</strong> <strong>Alignment</strong> & <strong>Frey</strong> <strong>Tire</strong>. General<br />
Manager Brian Reynolds says he recently <strong>in</strong>vested <strong>in</strong> a<br />
Hunter Eng<strong>in</strong>eer<strong>in</strong>g Hawkeye Elite alignment system.<br />
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to review scheduled ma<strong>in</strong>tenance<br />
periods. “Th<strong>at</strong> way, the customer can<br />
see wh<strong>at</strong> the manufacturer<br />
recommends, and maybe break it up<br />
over two or three v<strong>is</strong>its, budget it <strong>in</strong>,”<br />
he said.<br />
Reynolds said he recently purchased<br />
a Hunter Eng<strong>in</strong>eer<strong>in</strong>g<br />
Hawkeye Elite<br />
alignment system.<br />
“We’re tak<strong>in</strong>g<br />
alignment times out<br />
from 35 m<strong>in</strong>utes per car<br />
to 15 to 16 m<strong>in</strong>utes per<br />
car, <strong>in</strong>clud<strong>in</strong>g<br />
adjustments. We’re<br />
go<strong>in</strong>g to quarter reduced tolerance over<br />
manufacturer’s specs,” he said. “It’s a large<br />
<strong>in</strong>vestment but worth the expense.”<br />
Other equipment <strong>in</strong> the <strong>Shutes</strong> shop<br />
<strong>in</strong>cludes some Snap-on scan tools, though<br />
he said he primarily uses OTC Gen<strong>is</strong>ys and<br />
Peg<strong>is</strong>ys, Road Force tire balancers, and<br />
Rob<strong>in</strong>air A/C equipment.<br />
Reynolds said th<strong>at</strong> eventually he will have<br />
Ow<strong>at</strong>onna, M<strong>in</strong>n.—F<strong>in</strong>d the leak. Clear<br />
the code. Smoke the test. At least 80<br />
percent of the top em<strong>is</strong>sion codes on<br />
vehicles today orig<strong>in</strong><strong>at</strong>e from the EVAP<br />
system and can be diagnosed faster and<br />
more accur<strong>at</strong>ely with smoke technology.<br />
“Technicians proficient with eng<strong>in</strong>e<br />
ma<strong>in</strong>tenance, vacuum, gaskets, and seals,<br />
<strong>in</strong>clud<strong>in</strong>g EVAP systems, have a multitude<br />
of problem-f<strong>in</strong>d<strong>in</strong>g opportunities us<strong>in</strong>g the<br />
smoke-based leak detection offered by<br />
OTC’s LeakTamer,” said Andy Forsberg,<br />
product manager of Electronics <strong>at</strong> OTC.<br />
“And when work<strong>in</strong>g on EVAP systems,<br />
you need more than just a scan tool. The<br />
LeakTamer <strong>is</strong> less than half the size of its<br />
predecessor model, offer<strong>in</strong>g improved<br />
portability <strong>in</strong> your shop and more<br />
powerful diagnostics <strong>in</strong> a smaller<br />
package.”<br />
General repair and body shop<br />
technicians can use th<strong>is</strong> tool to solve<br />
problems <strong>in</strong>clud<strong>in</strong>g w<strong>in</strong>d no<strong>is</strong>e and<br />
he<strong>at</strong><strong>in</strong>g, ventil<strong>at</strong>ion and A/C (HVAC)<br />
performance, or to loc<strong>at</strong>e and repair w<strong>at</strong>er<br />
dra<strong>in</strong>age <strong>is</strong>sues. The OTC LeakTamer<br />
<strong>in</strong>corpor<strong>at</strong>es p<strong>at</strong>ented technology by<br />
<strong>in</strong>troduc<strong>in</strong>g an OEM-approved smoke<br />
compound with UltraTraceUV dye to<br />
loc<strong>at</strong>e nearly any k<strong>in</strong>d of leak quickly and<br />
easily. The tool also helps technicians and<br />
shop owners save money by elim<strong>in</strong><strong>at</strong><strong>in</strong>g<br />
wasted time.<br />
A leak as small as 0.020 <strong>in</strong>ch <strong>in</strong> diameter<br />
can allow more than 30 times the amount<br />
to purchase new A/C equipment and tra<strong>in</strong><br />
h<strong>is</strong> staff to make the switch from R-134a<br />
refrigerant to R-1234yf. But so far, h<strong>is</strong> shop<br />
has not seen vehicles with the new<br />
refrigerant.<br />
“We’ll take th<strong>at</strong> <strong>in</strong> stride, just like we did<br />
when we went to R-134a,” he said.<br />
Reynolds said he sees<br />
“We consider a<br />
customer’s needs,<br />
budget, wants, but<br />
keep safety and<br />
function <strong>in</strong> m<strong>in</strong>d.”<br />
similar changes tak<strong>in</strong>g<br />
place every day <strong>in</strong> the<br />
automotive <strong>in</strong>dustry.<br />
“We’re see<strong>in</strong>g more<br />
and more hybrids. We<br />
went to Schaumburg for a<br />
three-day tra<strong>in</strong><strong>in</strong>g sem<strong>in</strong>ar<br />
recently. I was awed by<br />
everyth<strong>in</strong>g, and I thought I was on top of the<br />
market,” he said.<br />
To keep up with those changes, Reynolds<br />
said, cont<strong>in</strong>u<strong>in</strong>g educ<strong>at</strong>ion for h<strong>is</strong><br />
technicians <strong>is</strong> imper<strong>at</strong>ive. “If you don’t<br />
allow your technicians to do th<strong>at</strong>, if you<br />
don’t reward them for do<strong>in</strong>g th<strong>at</strong>, you’re<br />
gonna be a mom-and-pop gas st<strong>at</strong>ion and<br />
out of bus<strong>in</strong>ess <strong>in</strong> five years.” n<br />
OTC’s LeakTamer with UltraTraceUV<br />
Technology smokes out microleaks<br />
The LeakTamer comes with the<br />
UltraTraceUV smoke solution and <strong>in</strong>cludes<br />
a standard accessory package with<br />
exhaust cone, <strong>service</strong> port adapter,<br />
Schrader removal tool, assorted cap plugs<br />
kit, and three-<strong>in</strong>-one flashlight with<br />
ultraviolet (UV) light to highlight the<br />
fluorescent dye deposited <strong>at</strong> the exact<br />
loc<strong>at</strong>ion of a leak.<br />
of hydrocarbons <strong>in</strong>to the <strong>at</strong>mosphere than<br />
<strong>is</strong> currently acceptable through the exhaust.<br />
The LeakTamer can detect microleaks<br />
down to and below 0.010 <strong>in</strong>ch with its<br />
large, easy-to-read flow meter. The unit<br />
also <strong>in</strong>cludes prec<strong>is</strong>e flow control, which <strong>is</strong><br />
a powerful new fe<strong>at</strong>ure th<strong>at</strong> allows the<br />
oper<strong>at</strong>or to adjust the amount of smoke the<br />
LeakTamer puts out. Th<strong>is</strong> helps p<strong>in</strong>po<strong>in</strong>t<br />
leaks faster and more efficiently,<br />
m<strong>in</strong>imiz<strong>in</strong>g customer comebacks and<br />
improv<strong>in</strong>g <strong>service</strong> bay productivity. n<br />
Page 20 May 2012 Parts & People www.partsandpeople.com
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Parts & People May 2012 Page 21
Mechanical Repair Tra<strong>in</strong><strong>in</strong>g Notes<br />
CARQUEST Technical<br />
Institute<br />
To reg<strong>is</strong>ter, contact your local CARQUEST<br />
store or v<strong>is</strong>it http://carquest.com/carquest/<br />
proCTIclassSchedule.html.<br />
Loc<strong>at</strong>ion TBD-Columbia, Mo.<br />
• May 7-New Vehicle Technologies:<br />
Fluids & Lubricants<br />
Loc<strong>at</strong>ion TBD-Jefferson City/<br />
Columbia, Mo.<br />
• May 8-New Vehicle Technologies:<br />
Fluids & Lubricants<br />
• June 18-19-Supplement Restra<strong>in</strong>t System<br />
Diagnos<strong>is</strong> & Repair<br />
Loc<strong>at</strong>ion TBD-St. Joseph, Mo.<br />
• June 6-7-Vehicle D<strong>at</strong>a Network<br />
Diagnos<strong>is</strong><br />
Loc<strong>at</strong>ion TBD-Bloom<strong>in</strong>gton, Ill.<br />
• May 9-New Vehicle Technologies:<br />
Fluids & Lubricants<br />
Loc<strong>at</strong>ion TBD-Mol<strong>in</strong>e, Ill.<br />
• May 21-22-Import Computer Controlled<br />
Charg<strong>in</strong>g Systems<br />
Belleville East High School-<br />
Belleville/Coll<strong>in</strong>sville, Ill.<br />
• June 13-New Vehicle Technologies<br />
Loc<strong>at</strong>ion TBD-Champaign, Ill.<br />
• June 25-26-DSL-500 Ford 6.0 & 6.4<br />
Power Stroke Diagnos<strong>is</strong><br />
Loc<strong>at</strong>ion TBD-Richmond, Ind.<br />
• May 23-24-Gasol<strong>in</strong>e Direct Injection<br />
Diagnos<strong>is</strong><br />
Loc<strong>at</strong>ion TBD-Indianapol<strong>is</strong><br />
• June 6-Essential Lab-scope Usage<br />
• June 7-Essential Lab-scope Diagnos<strong>is</strong><br />
Loc<strong>at</strong>ion TBD-Columbus, Ind.<br />
• June 11-12-Gasol<strong>in</strong>e Direct Injection<br />
Diagnos<strong>is</strong><br />
Federal Mogul Tra<strong>in</strong><strong>in</strong>g<br />
For more <strong>in</strong>form<strong>at</strong>ion, call 888-771-6005<br />
or v<strong>is</strong>it www.federal-mogul.com/tra<strong>in</strong><strong>in</strong>g.<br />
Federal Mogul Technical Educ<strong>at</strong>ion<br />
Center-St. Lou<strong>is</strong><br />
• May 7-9-Ignition System<br />
Diagnostics<br />
• May 9-11-Eng<strong>in</strong>e Performance and<br />
Driveability II<br />
• May 14-15-Advanced Steer<strong>in</strong>g &<br />
Suspension Diagnostics<br />
• May 16-17-ABS/Stability and Traction<br />
Control Diagnostics<br />
• June 18-20-Steer<strong>in</strong>g &<br />
Suspension Service<br />
• June 20-22-Brake Diagnostics & Intro to<br />
ABS<br />
• June 25-26-Advanced Steer<strong>in</strong>g &<br />
Suspension Diagnostics<br />
• June 27-28-ABS/Stability and Traction<br />
Control Diagnostics<br />
ACDelco Tra<strong>in</strong><strong>in</strong>g<br />
For more <strong>in</strong>form<strong>at</strong>ion, v<strong>is</strong>it<br />
www.acdelcotechconnect.com.<br />
St. Lou<strong>is</strong> Tra<strong>in</strong><strong>in</strong>g Center-St. Lou<strong>is</strong><br />
• May 8-Duramax Diesel Oper<strong>at</strong>ion and<br />
Diagnos<strong>is</strong><br />
• May 9-10-Hybrid Technology and<br />
Service<br />
• June 12-Computer Controls and Ignition<br />
System Diagnostics<br />
• June 13-Advanced Refrigerant System<br />
Diagnostics<br />
• June 14-HVAC Control System Oper<strong>at</strong>ion<br />
and Diagnostics<br />
Ivy Tech Community College-<br />
Evansville, Ind.<br />
• May 15-Enhanced Automotive Circuit<br />
Diagnos<strong>is</strong><br />
• May 16-Electrical Power Management<br />
• May 17-Advanced Refrigerant System<br />
Diagnostics<br />
Automotive Research<br />
and Design<br />
For more <strong>in</strong>form<strong>at</strong>ion and to reg<strong>is</strong>ter,<br />
v<strong>is</strong>it www.go2hev.com, e-mail<br />
tra<strong>in</strong><strong>in</strong>g@go2hev.com. All times are EDT.<br />
Web<strong>in</strong>ars<br />
• May 14, 30-Second and third of three<br />
part series-Diagnos<strong>in</strong>g Hybrid Vehicle<br />
Electric Mach<strong>in</strong>e (transm<strong>is</strong>sion<br />
failures) us<strong>in</strong>g the AT33EV, 7-8 p.m.<br />
• May 21-Used Hybrid Parts: Wh<strong>at</strong> to<br />
look for <strong>in</strong> used and/or reconditioned<br />
components. 7-8 p.m.<br />
Autom<strong>at</strong>ic Transm<strong>is</strong>sion<br />
Service Group (ATSG)<br />
Sem<strong>in</strong>ar<br />
Th<strong>is</strong> sem<strong>in</strong>ar <strong>in</strong>cludes the l<strong>at</strong>est upd<strong>at</strong>e<br />
<strong>in</strong>form<strong>at</strong>ion along with the current fixes<br />
and the most common transm<strong>is</strong>sion<br />
problems on GM, Ford, Chrysler, and<br />
import vehicles. For more <strong>in</strong>form<strong>at</strong>ion,<br />
call 305-670-4161 or v<strong>is</strong>it www.<strong>at</strong>sg.biz.<br />
Crown Plaza Indianapol<strong>is</strong> Airport-<br />
Indianapol<strong>is</strong><br />
• May 19-Current transm<strong>is</strong>sion problems<br />
and fixes<br />
Automotive Tra<strong>in</strong><strong>in</strong>g<br />
Institute<br />
For more <strong>in</strong>form<strong>at</strong>ion or to reg<strong>is</strong>ter,<br />
call 888-471-5800 or v<strong>is</strong>it<br />
www.autotra<strong>in</strong><strong>in</strong>g.net.<br />
Loc<strong>at</strong>ion TBD-Indianapol<strong>is</strong><br />
• June 9-Th<strong>in</strong>k Like a CEO n<br />
Page 22 May 2012 Parts & People www.partsandpeople.com
Know<strong>in</strong>g customer base and competition helps shops advert<strong>is</strong>e effectively<br />
by Rob Merw<strong>in</strong><br />
Overland Park, Kan.—Wh<strong>at</strong> does it take<br />
for an <strong>in</strong>dependent shop to successfully<br />
market its bus<strong>in</strong>ess <strong>in</strong> the automotive repair<br />
<strong>in</strong>dustry today and compete with dealers and<br />
cha<strong>in</strong>s?<br />
It requires<br />
understand<strong>in</strong>g<br />
th<strong>at</strong> today’s<br />
customers are<br />
<strong>in</strong>creas<strong>in</strong>gly<br />
value-driven, but<br />
th<strong>at</strong> doesn’t mean<br />
just offer<strong>in</strong>g the<br />
lowest price, said<br />
Dan Gilley,<br />
director and<br />
tra<strong>in</strong>er for RLO<br />
Tra<strong>in</strong><strong>in</strong>g, dur<strong>in</strong>g<br />
h<strong>is</strong> educ<strong>at</strong>ional<br />
session,<br />
“Maximiz<strong>in</strong>g<br />
Your Market<strong>in</strong>g,”<br />
PHOTO BY MATTHEW SEVART<br />
Track<strong>in</strong>g and<br />
evalu<strong>at</strong><strong>in</strong>g advert<strong>is</strong><strong>in</strong>g<br />
responses and other<br />
market<strong>in</strong>g efforts <strong>is</strong><br />
important, RLO<br />
Tra<strong>in</strong><strong>in</strong>g Director Dan<br />
Gilley says. “If you<br />
can’t measure the<br />
success of a particular<br />
advert<strong>is</strong><strong>in</strong>g, then don’t<br />
use it.”<br />
<strong>at</strong> the V<strong>is</strong>ion Hi-Tech Tra<strong>in</strong><strong>in</strong>g & Expo held<br />
recently <strong>in</strong> Overland Park, Kan.<br />
“<strong>Customer</strong>s want value with a mix of<br />
benefits,” he said. “Smaller companies have<br />
a choice: they can present quality or price,<br />
and if they can’t compete with price —<br />
which often they can’t — they’re left with<br />
quality.”<br />
For <strong>in</strong>dependent shops, th<strong>at</strong> transl<strong>at</strong>es to<br />
provid<strong>in</strong>g a quality facility, staff, and <strong>service</strong><br />
along with good warranties on everyth<strong>in</strong>g<br />
sold. “The shops th<strong>at</strong> survive are the ones<br />
th<strong>at</strong> market those qualities the best,” said<br />
Gilley, to nearly 100 shop owners <strong>in</strong><br />
<strong>at</strong>tendance. “If you’re not bragg<strong>in</strong>g about<br />
your shop, who <strong>is</strong>?”<br />
In order to “brag” those qualities, shop<br />
owners should research their market area,<br />
which will provide important d<strong>at</strong>a for<br />
develop<strong>in</strong>g a market<strong>in</strong>g plan. “Exam<strong>in</strong>e<br />
demographics to f<strong>in</strong>d out where your<br />
customers are com<strong>in</strong>g from. They either<br />
work or live near you — look <strong>at</strong> your<br />
customer d<strong>at</strong>abase and ZIP codes,” Gilley<br />
said, add<strong>in</strong>g th<strong>at</strong> additional <strong>in</strong>form<strong>at</strong>ion <strong>is</strong><br />
available <strong>at</strong> chambers of commerce and<br />
census bureaus.<br />
A major consider<strong>at</strong>ion regard<strong>in</strong>g the<br />
economics of a shop’s market area <strong>is</strong><br />
whether there are any significant future<br />
developments th<strong>at</strong> might affect its<br />
marketplace, he said. “Be aware of wh<strong>at</strong>’s<br />
go<strong>in</strong>g on <strong>in</strong> your market area such as new<br />
shopp<strong>in</strong>g malls, hous<strong>in</strong>g, and large<br />
<strong>in</strong>dustries. Ask yourself, ‘Wh<strong>at</strong> would<br />
these do for my bus<strong>in</strong>ess?’”<br />
A shop’s ma<strong>in</strong> market<strong>in</strong>g focus, however,<br />
should be ex<strong>is</strong>t<strong>in</strong>g customers, as opposed to<br />
the potential costly expense of acquir<strong>in</strong>g<br />
new ones, Gilley said. The customer<br />
d<strong>at</strong>abase, if used to its potential, can also<br />
determ<strong>in</strong>e active and <strong>in</strong>active customers, as<br />
well as how much they spend per v<strong>is</strong>it and<br />
how many vehicles they regularly have<br />
<strong>service</strong>d. “The average hour per RO has the<br />
gre<strong>at</strong>est potential for improvement, and<br />
well-tra<strong>in</strong>ed <strong>service</strong> adv<strong>is</strong>ors will go a long<br />
way to mak<strong>in</strong>g th<strong>at</strong> happen,” he said.<br />
“Educ<strong>at</strong><strong>in</strong>g the customer <strong>is</strong> more costefficient,<br />
and make sure you charge for all<br />
work performed.”<br />
Understand<strong>in</strong>g customers’ needs <strong>is</strong> critical<br />
<strong>in</strong> the development of a market<strong>in</strong>g plan, he<br />
said, and <strong>in</strong>form<strong>at</strong>ion derived from a<br />
customer-<strong>service</strong> survey, by handouts,<br />
mailers, or onl<strong>in</strong>e, will improve a shop<br />
owner’s awareness of consumer <strong>in</strong>terests.<br />
“Get the customers <strong>in</strong>volved by giv<strong>in</strong>g you<br />
feedback and it’ll benefit them and the shop<br />
by promot<strong>in</strong>g two-way convers<strong>at</strong>ion,”<br />
Gilley said.<br />
A well-written customer-<strong>service</strong> survey<br />
will provide d<strong>at</strong>a for shops to focus on wh<strong>at</strong><br />
<strong>service</strong>s are important to their customers and<br />
additional <strong>service</strong>s th<strong>at</strong> could be provided.<br />
“The more <strong>in</strong>form<strong>at</strong>ion you g<strong>at</strong>her, the<br />
better chance you have of meet<strong>in</strong>g or<br />
exceed<strong>in</strong>g expect<strong>at</strong>ions,” he said.<br />
Equally important are “competitive<br />
<strong>service</strong> surveys,” he said. They will reveal<br />
which competitors offer the same <strong>service</strong>s<br />
and prices, <strong>service</strong>s they offer th<strong>at</strong> the shop<br />
owner doesn’t, and <strong>in</strong>sight <strong>in</strong>to their<br />
<strong>at</strong>titudes about certa<strong>in</strong> conveniences and<br />
<strong>service</strong>s, Gilley said. “The more <strong>in</strong>side<br />
knowledge you have, the better market<strong>in</strong>g<br />
plan you will have,” he said.<br />
Once a shop determ<strong>in</strong>es its customer base<br />
and needs, evalu<strong>at</strong>es its own strengths and<br />
weaknesses, and looks <strong>at</strong> the strengths and<br />
Cont<strong>in</strong>ued on page 24<br />
Parts & People May 2012 Page 23
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Jasper remanufactur<strong>in</strong>g facility<br />
earns VPP Star Safety Certific<strong>at</strong>ion<br />
The Safety Committee Associ<strong>at</strong>es from Jasper d<strong>is</strong>play their VPP Star Certific<strong>at</strong>ion.<br />
Jasper, Ind.—The Indiana Department<br />
of Labor announced the Star Certific<strong>at</strong>ion<br />
of Jasper Eng<strong>in</strong>es and Transm<strong>is</strong>sions’<br />
remanufactur<strong>in</strong>g facility <strong>in</strong> Indiana’s<br />
Voluntary Protection Program (VPP).<br />
An April 12 ceremony <strong>at</strong> the Jasper<br />
facility provided an opportunity for<br />
associ<strong>at</strong>es, staff, and management to<br />
showcase their exemplary safety st<strong>at</strong>us to<br />
st<strong>at</strong>e elected and labor officials.<br />
Jasper Safety Director Jason Pieper told<br />
associ<strong>at</strong>es th<strong>at</strong> VPP <strong>is</strong> all about<br />
management commitment and associ<strong>at</strong>e<br />
<strong>in</strong>volvement. “Thank you for the safety<br />
practices you have put <strong>in</strong>to Jasper Eng<strong>in</strong>es<br />
and Transm<strong>is</strong>sions. You were able to reduce<br />
<strong>in</strong>juries 50 percent <strong>in</strong> 2011 along with<br />
ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g production and quality goals.”<br />
VPP was establ<strong>is</strong>hed to recognize and<br />
promote safety and health management<br />
programs throughout the st<strong>at</strong>e. All<br />
companies, regardless of size or bus<strong>in</strong>ess,<br />
can particip<strong>at</strong>e <strong>in</strong> VPP, where management<br />
and employees work together to cre<strong>at</strong>e and<br />
ma<strong>in</strong>ta<strong>in</strong> a healthy work<strong>in</strong>g environment.<br />
“I just wanted to congr<strong>at</strong>ul<strong>at</strong>e each and<br />
every one of you on becom<strong>in</strong>g a Star<br />
Know<strong>in</strong>g customer base, competition<br />
helps shops advert<strong>is</strong>e effectively<br />
Cont<strong>in</strong>ued from page 23<br />
weaknesses of its competition, it should use<br />
advert<strong>is</strong><strong>in</strong>g to convey its advantages over<br />
the grow<strong>in</strong>g prom<strong>in</strong>ence of quick lube<br />
shops, auto parts stores, and dealerships, he<br />
said. “Talk about wh<strong>at</strong> you do better than<br />
the competition and set about 3 to 6 percent<br />
of your annual gross sales to be spent on<br />
advert<strong>is</strong><strong>in</strong>g — but make sure you spend it<br />
w<strong>is</strong>ely.”<br />
Gilley l<strong>is</strong>ted a number of advert<strong>is</strong><strong>in</strong>g<br />
devices th<strong>at</strong> can be budgeted, <strong>in</strong>clud<strong>in</strong>g onhold<br />
messag<strong>in</strong>g; direct mailers such as<br />
coupons, thank-you letters, and <strong>service</strong><br />
rem<strong>in</strong>ders; lifetime oil change programs;<br />
license pl<strong>at</strong>e frames; and newspaper ads<br />
promot<strong>in</strong>g a Car Care event. “A fl<strong>at</strong>-screen<br />
TV beh<strong>in</strong>d a <strong>service</strong> desk with a menu<br />
Participant <strong>in</strong> our Voluntary Protection<br />
Program,” said Lori Torres, comm<strong>is</strong>sioner<br />
of labor for the Indiana Department of<br />
Labor. “Wh<strong>at</strong> we have clearly seen with<br />
our VPP program <strong>is</strong> it’s the associ<strong>at</strong>es<br />
believ<strong>in</strong>g th<strong>at</strong> the program <strong>is</strong> for their<br />
benefit and their contributions to workplace<br />
safety.”<br />
“Though we should be very proud of our<br />
accompl<strong>is</strong>hment, we should not rest on our<br />
laurels,” Jasper Chairman and CEO Doug<br />
Bawel said. “Safety <strong>is</strong> everyone’s<br />
responsibility.”<br />
“We had more overtime hours last year<br />
than anytime I can remember,” Bawel said.<br />
“Look wh<strong>at</strong> we did ... a 50 percent<br />
reduction <strong>in</strong> <strong>in</strong>juries. But it takes focus, and<br />
it’s up to everyone to believe <strong>in</strong> the<br />
importance of oper<strong>at</strong><strong>in</strong>g <strong>in</strong> a safe<br />
environment.”<br />
The Jasper remanufactur<strong>in</strong>g facility<br />
earned its <strong>in</strong>itial Merit Certific<strong>at</strong>ion <strong>in</strong><br />
2008. Jasper’s second remanufactur<strong>in</strong>g<br />
facility <strong>in</strong> Crawford County, achieved VPP<br />
Merit Certific<strong>at</strong>ion <strong>in</strong> September 2010.<br />
There are only 58 Indiana companies to<br />
achieve VPP certific<strong>at</strong>ion <strong>at</strong> either level. n<br />
board also <strong>at</strong>tracts <strong>at</strong>tention,” he said.<br />
Gilley suggested shop owners pr<strong>in</strong>t an<br />
extra 50 to 100 copies of mailers with<br />
coupons so they can store them under their<br />
counters to be used as “closers.”<br />
Track<strong>in</strong>g and evalu<strong>at</strong><strong>in</strong>g advert<strong>is</strong><strong>in</strong>g<br />
responses and other market<strong>in</strong>g efforts <strong>is</strong><br />
important, and he said shop owners should<br />
establ<strong>is</strong>h reference codes. “If you can’t<br />
measure the success of a particular<br />
advert<strong>is</strong><strong>in</strong>g, then don’t use it.”<br />
Gilley said major shifts <strong>in</strong> the global<br />
economy have given consumers the power<br />
to demand exactly “wh<strong>at</strong> they want, the<br />
way they want it, when they want it, and <strong>at</strong><br />
a price th<strong>at</strong> will be determ<strong>in</strong>ed by value.”<br />
“You have a choice,” he said, “either<br />
provide it or fail.” n<br />
Page 24 May 2012 Parts & People www.partsandpeople.com
Cooper’s Keys to Auto Repair Profits<br />
The right way to measure customer s<strong>at</strong><strong>is</strong>faction <strong>in</strong> your auto repair shop<br />
Far too many auto repair shop owners<br />
don’t measure customer s<strong>at</strong><strong>is</strong>faction. It’s<br />
not th<strong>at</strong> they’re not<br />
<strong>in</strong>terested <strong>in</strong> the results,<br />
but r<strong>at</strong>her th<strong>at</strong> they’re<br />
not exactly sure how to<br />
do it.<br />
Unfortun<strong>at</strong>ely, the<br />
price they pay for not<br />
measur<strong>in</strong>g their<br />
customer s<strong>at</strong><strong>is</strong>faction <strong>is</strong><br />
often stagger<strong>in</strong>g. To<br />
make m<strong>at</strong>ters worse, the Gallup<br />
Associ<strong>at</strong>ion has released a report<br />
Bob Cooper<br />
conclud<strong>in</strong>g th<strong>at</strong> most of the ways used to<br />
measure customer s<strong>at</strong><strong>is</strong>faction are beyond<br />
bad; they’re actually worthless.<br />
As a bus<strong>in</strong>ess owner, I am sure you will<br />
agree th<strong>at</strong> your <strong>Customer</strong> S<strong>at</strong><strong>is</strong>faction<br />
Index Goal (CSI) needs to be 100 percent.<br />
You also need to establ<strong>is</strong>h a m<strong>in</strong>imum<br />
level of acceptable performance with your<br />
team th<strong>at</strong> <strong>is</strong> set no lower than 95 percent<br />
(with the understand<strong>in</strong>g th<strong>at</strong> your<br />
employees can beg<strong>in</strong> to earn CSI rewards<br />
on an <strong>in</strong>cremental scale once they pass the<br />
threshold of 97 percent).<br />
Now here’s where most shop owners<br />
get <strong>in</strong>to trouble: they’re not sure wh<strong>at</strong><br />
counts as a po<strong>in</strong>t aga<strong>in</strong>st the CSI score. I<br />
realize th<strong>at</strong> there are many different ways<br />
to measure customer s<strong>at</strong><strong>is</strong>faction, and<br />
many of our clients have some rel<strong>at</strong>ively<br />
well-designed systems <strong>in</strong> place. But if<br />
you’re just look<strong>in</strong>g for a simple, easy-touse<br />
method, here it <strong>is</strong>.<br />
At Elite, we recommend th<strong>at</strong> you<br />
classify any comeback or customer<br />
compla<strong>in</strong>t as a “failure,” and you should<br />
count th<strong>at</strong> failure aga<strong>in</strong>st the car counts<br />
for the measured period. For example, if<br />
you process 100 vehicles, you should not<br />
<strong>in</strong>cur more than five compla<strong>in</strong>ts, <strong>in</strong>clud<strong>in</strong>g<br />
any comebacks due to mechanical<br />
problems th<strong>at</strong> were not solved dur<strong>in</strong>g the<br />
<strong>in</strong>itial v<strong>is</strong>it, were m<strong>is</strong>diagnosed, or were<br />
simply overlooked. If the vehicle was<br />
repaired six months ago, and it fails today,<br />
it still needs to be considered as a failure<br />
for the current period, even though your<br />
ex<strong>is</strong>t<strong>in</strong>g employees may not have had any<br />
control <strong>at</strong> the time the <strong>service</strong> was<br />
orig<strong>in</strong>ally provided.<br />
The r<strong>at</strong>ionale <strong>is</strong> twofold. One, the<br />
failure will be offset by any poor work<br />
done today th<strong>at</strong> may not fail for months to<br />
come. The second reason it should be<br />
considered a failure for the current period<br />
<strong>is</strong> th<strong>at</strong> your <strong>in</strong>come st<strong>at</strong>ement <strong>is</strong> bl<strong>in</strong>d to<br />
wh<strong>at</strong>, where and when. All th<strong>at</strong> we do<br />
know <strong>is</strong> th<strong>at</strong> the comeback <strong>is</strong> a failure<br />
today. Part failures also need to be<br />
counted aga<strong>in</strong>st the CSI score. Not only <strong>is</strong><br />
your f<strong>in</strong>ancial st<strong>at</strong>ement bl<strong>in</strong>d to part<br />
failures, but your overall CSI score should<br />
take a reasonable percentage of part<br />
failures <strong>in</strong>to consider<strong>at</strong>ion. So warranty<br />
claims, mechanical failures th<strong>at</strong> <strong>in</strong>clude<br />
part failures, customer neglect (i.e., we<br />
failed to educ<strong>at</strong>e them on their<br />
responsibility) and so on are easy to<br />
classify as failures with th<strong>is</strong> type of CSI<br />
scor<strong>in</strong>g.<br />
Th<strong>in</strong>gs become more subjective when<br />
you are plac<strong>in</strong>g customer follow-up calls.<br />
I would highly recommend th<strong>at</strong> you ask<br />
every customer, “How did we do?” If the<br />
response <strong>is</strong> positive, and they have<br />
noth<strong>in</strong>g critical to say, it’s reasonably safe<br />
to conclude th<strong>at</strong> the customer <strong>is</strong> a happy<br />
customer. Otherw<strong>is</strong>e, it’s a failure.<br />
So wh<strong>at</strong> we need to strive for are fewer<br />
comebacks, zero compla<strong>in</strong>ts (customer<br />
returns with dirty carpet, upset the vehicle<br />
wasn’t done on time, felt your prices were<br />
too high, etc.) and follow-up calls th<strong>at</strong> end<br />
with your customers say<strong>in</strong>g they were<br />
pleased. Although you may have to<br />
massage the percentages and the criteria a<br />
bit, th<strong>is</strong> method <strong>is</strong> a gre<strong>at</strong> start<strong>in</strong>g po<strong>in</strong>t for<br />
you and your company, and <strong>is</strong> fair to both<br />
you and your employees.<br />
You should also ensure th<strong>at</strong> all of your<br />
employees know th<strong>at</strong> if there are any<br />
comebacks, or compla<strong>in</strong>ts th<strong>at</strong> are<br />
know<strong>in</strong>gly not reported, there will be a<br />
substantial penalty toward any reward<br />
they may be entitled to. If an employee <strong>is</strong><br />
guilty of not report<strong>in</strong>g a compla<strong>in</strong>t or<br />
comeback a second time, they go on<br />
report. A third failure to report should be<br />
considered grounds for immedi<strong>at</strong>e<br />
d<strong>is</strong>m<strong>is</strong>sal.<br />
You need to make sure all your people<br />
understand th<strong>at</strong> openness and honesty <strong>in</strong><br />
report<strong>in</strong>g are critical to improvement.<br />
Also let them know th<strong>at</strong> their <strong>in</strong>come,<br />
along with the success of your company,<br />
will always be predic<strong>at</strong>ed on cont<strong>in</strong>ual<br />
improvement.<br />
Lastly, I would like to leave you with a<br />
couple of thoughts. Far too many<br />
companies complic<strong>at</strong>e their methods of<br />
monitor<strong>in</strong>g and measur<strong>in</strong>g customer<br />
s<strong>at</strong><strong>is</strong>faction. They typically follow up with<br />
their customers, and they ask a series of<br />
predeterm<strong>in</strong>ed questions. R<strong>at</strong>her than<br />
ask<strong>in</strong>g customers questions th<strong>at</strong> are based<br />
on our <strong>in</strong>terests, we should let the<br />
customers share their thoughts <strong>in</strong> any way<br />
Genu<strong>in</strong>e Parts<br />
they would like, and they should be able<br />
to address any part of their customer<br />
experience.<br />
Many shops and dealerships feel th<strong>at</strong><br />
anyth<strong>in</strong>g less than 100 percent <strong>is</strong><br />
completely unacceptable, and I have to<br />
politely d<strong>is</strong>agree. Here’s why. First of all,<br />
the system I just outl<strong>in</strong>ed allows for a 4percent<br />
failure r<strong>at</strong>e th<strong>at</strong> takes part failures<br />
<strong>in</strong>to consider<strong>at</strong>ion. Until we have perfect<br />
parts and perfect people, we will always<br />
see <strong>at</strong> least some failures.<br />
In addition, we know th<strong>at</strong> no m<strong>at</strong>ter<br />
how hard we try, there will always be<br />
some customers whom we just can’t<br />
s<strong>at</strong><strong>is</strong>fy. No one put it better than Bob Lutz,<br />
the past vice president of GM’s European<br />
Div<strong>is</strong>ion and the past co-chairman of<br />
Chrysler, who once said, “It <strong>is</strong> our goal to<br />
s<strong>at</strong><strong>is</strong>fy 100 percent of the s<strong>at</strong><strong>is</strong>fiable<br />
customers.” Please note th<strong>at</strong> he said<br />
“s<strong>at</strong><strong>is</strong>fiable.”<br />
As your next step, take th<strong>is</strong> plan, put it<br />
<strong>in</strong>to place, and you will be on the road to<br />
build<strong>in</strong>g a more profitable, successful<br />
bus<strong>in</strong>ess, while gener<strong>at</strong><strong>in</strong>g happier<br />
customers <strong>at</strong> the same time. On th<strong>at</strong>, you<br />
have my prom<strong>is</strong>e.<br />
. . . . . . . . . . .<br />
For the last 20 years, Bob Cooper has<br />
been the president of Elite Worldwide Inc.,<br />
an ethics-based company th<strong>at</strong> offers shop<br />
owners sales, market<strong>in</strong>g, and management<br />
solutions <strong>in</strong> the form of downloadable<br />
audio tra<strong>in</strong><strong>in</strong>g courses, sem<strong>in</strong>ars, and<br />
web<strong>in</strong>ars, coach<strong>in</strong>g <strong>service</strong>s, and <strong>service</strong><br />
adv<strong>is</strong>or tra<strong>in</strong><strong>in</strong>g. You can contact Cooper<br />
<strong>at</strong> contact@eliteworldwidestore.com, or<br />
<strong>at</strong> 800-204-3548. n<br />
Call any of these dealerships for genu<strong>in</strong>e Subaru parts.<br />
Parts & People May 2012 Page 25
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People & Places compiled by James Faust<br />
ILLINOIS<br />
Vipar Heavy Duty has named James<br />
McGuire director of bus<strong>in</strong>ess<br />
development with responsibility for<br />
stockholder development <strong>in</strong> the central U.S.<br />
McGuire, who will be based out <strong>in</strong> the<br />
Indianapol<strong>is</strong> area, will be responsible for<br />
the development of new stockholders <strong>in</strong><br />
Arkansas, Ill<strong>in</strong>o<strong>is</strong>, Indiana, Iowa, Kansas,<br />
Michigan, M<strong>is</strong>souri, Nebraska, Ohio,<br />
Oklahoma, Texas, and W<strong>is</strong>cons<strong>in</strong>.<br />
One of McKay NAPA Auto Parts’<br />
2012 fundra<strong>is</strong>ers for Make-A-W<strong>is</strong>h<br />
Found<strong>at</strong>ion of Ill<strong>in</strong>o<strong>is</strong> has just been<br />
kicked off. The W<strong>is</strong>h<strong>in</strong>’ Golf Car Raffle<br />
fe<strong>at</strong>ures a custom four-se<strong>at</strong> Club Car with a<br />
flip-over se<strong>at</strong> for haul<strong>in</strong>g; highly<br />
customized pa<strong>in</strong>t job; lift kit; custom<br />
wheels and tires; sound system; plus many,<br />
many more fe<strong>at</strong>ures. Th<strong>is</strong> golf car would<br />
be gre<strong>at</strong> for the course, the backyard, or the<br />
farm. Don<strong>at</strong>ion tickets are $10 each, and<br />
are available <strong>at</strong> all 18 McKay NAPA Auto<br />
Parts stores loc<strong>at</strong>ed <strong>in</strong> Bethalto, Carl<strong>in</strong>ville,<br />
Carlyle, Centralia, Coll<strong>in</strong>sville,<br />
Edwardsville, Gillespie, Godfrey, Granite<br />
City, Greenville, Highland, Hillsboro,<br />
Jerseyville, Litchfield, Nokom<strong>is</strong>, Staunton,<br />
Virden and Wood River to benefit the<br />
Ill<strong>in</strong>o<strong>is</strong> Chapter of Make-A-W<strong>is</strong>h. The<br />
tickets will be sold through Oct. 1. The<br />
draw<strong>in</strong>g will be held on Oct. 4, <strong>at</strong> the<br />
Annual McKay NAPA Auto Parts Tool &<br />
Equipment Show.<br />
MISSOURI<br />
P<strong>in</strong>nacle/L<strong>in</strong>coln F<strong>in</strong>ancial Group<br />
has partnered with the Automotive<br />
Parts & Services Associ<strong>at</strong>ion<br />
(APSA) to provide APSA members with<br />
the opportunity to customize and offer<br />
401(k) packages for their employees. For<br />
more <strong>in</strong>form<strong>at</strong>ion on the program, contact<br />
Jim Qu<strong>in</strong>ten <strong>at</strong><br />
apsa@apsassoci<strong>at</strong>ion.com.<br />
Of the more than 759,000 automotive<br />
technicians work<strong>in</strong>g <strong>in</strong> the U.S., 20<br />
outstand<strong>in</strong>g <strong>in</strong>dividuals have qualified for<br />
the 2012 World Class Technician<br />
Award. The Automotive Aftermarket<br />
Industry Associ<strong>at</strong>ion (AAIA) and N<strong>at</strong>ional<br />
Institute for Automotive Service Excellence<br />
(ASE) work together to recognize<br />
professional technicians who have tested<br />
and obta<strong>in</strong>ed ASE certific<strong>at</strong>ion <strong>in</strong> 22<br />
specialty areas dur<strong>in</strong>g the 2011 test<br />
adm<strong>in</strong><strong>is</strong>tered by ASE. The 2012 World<br />
Class Technicians class <strong>in</strong>cluded David M.<br />
Utz of Villa Ridge, Mo.<br />
AMS Automotive LLC has acquired<br />
the assets of AMS Automotive Inc. and<br />
Ov<strong>is</strong> Sales LP of Fenton. Chr<strong>is</strong><br />
Jackson will serve as president and lead<br />
day-to-day oper<strong>at</strong>ions. Jackson has more<br />
than 23 years of experience <strong>in</strong> the<br />
Parts Manager Brian Noeth, with<br />
Countermen Ad<strong>is</strong> Konakovic and Arman<br />
Dzafic <strong>at</strong> Suntrup Hyundai <strong>in</strong> St. Lou<strong>is</strong>,<br />
says the restructur<strong>in</strong>g allows Suntrup<br />
Automotive Group to offer its customers<br />
the expert<strong>is</strong>e they have come to expect.<br />
automotive aftermarket, most recently as<br />
vice president of AMS Automotive Inc. and<br />
president of Ov<strong>is</strong> Sales LP. Work<strong>in</strong>g with<br />
h<strong>is</strong> f<strong>at</strong>her, Ron Jackson, and the AMS team,<br />
he has been <strong>in</strong>strumental <strong>in</strong> build<strong>in</strong>g the<br />
company <strong>in</strong>to a supplier to the automotive<br />
aftermarket. Jim Mannebach, serv<strong>in</strong>g as<br />
chief executive officer, will lead the<br />
company. Mannebach br<strong>in</strong>gs more than 25<br />
years of global leadership experience to<br />
AMS. Other key additions to the<br />
organiz<strong>at</strong>ion are Jeff Kyle and Joe<br />
Asfour. Kyle br<strong>in</strong>gs extensive oper<strong>at</strong><strong>in</strong>g<br />
and f<strong>in</strong>ance leadership and Asfour br<strong>in</strong>gs a<br />
wide range of market development and<br />
sales leadership experience to h<strong>is</strong> role.<br />
The Suntrup Automotive Group <strong>in</strong><br />
St. Lou<strong>is</strong> recently restructured some<br />
positions with<strong>in</strong> its parts departments, and<br />
also hired a new parts manager from<br />
outside the company. Shawn Hedrick,<br />
previously <strong>at</strong> Suntrup Hyundai West,<br />
has moved to parts manager of Suntrup<br />
Kia South. Parts Manager Chr<strong>is</strong> Barker<br />
stayed with<strong>in</strong> the Kia network, but<br />
transferred from Suntrup Kia South to<br />
Suntrup Kia West, and Andy Grygiel<br />
was hired as parts manager of Suntrup<br />
Hyundai West. Grygiel has previous parts<br />
experience <strong>at</strong> Plaza Motor Company <strong>in</strong> St.<br />
Lou<strong>is</strong> and Marty Cancila Kia <strong>in</strong> Flor<strong>is</strong>sant.<br />
Brian Noeth, parts manager <strong>at</strong> Suntrup<br />
Hyundai, says the restructur<strong>in</strong>g allows<br />
Suntrup Automotive Group to offer its<br />
customers the expert<strong>is</strong>e they have come to<br />
expect.<br />
Dave Mungenast<br />
Hyundai <strong>in</strong><br />
Hazelwood reloc<strong>at</strong>ed<br />
on March 1 to 649<br />
Dunn Rd. from its<br />
Dave Mungenast<br />
Hyundai <strong>in</strong><br />
Hazelwood has<br />
reloc<strong>at</strong>ed. Parts<br />
Manager John<br />
Boehme says<br />
the new loc<strong>at</strong>ion<br />
<strong>is</strong> an upgrade<br />
and allows more<br />
space for<br />
expand<strong>in</strong>g parts<br />
<strong>in</strong>ventory.<br />
previous loc<strong>at</strong>ion <strong>at</strong><br />
8917 Dunn Rd. The<br />
new loc<strong>at</strong>ion <strong>is</strong> an<br />
upgrade and allows<br />
more space for<br />
expand<strong>in</strong>g parts<br />
<strong>in</strong>ventory, Parts<br />
Manager John<br />
Boehme said.<br />
The recently held<br />
Cont<strong>in</strong>ued on page 28<br />
Page 26 May 2012 Parts & People www.partsandpeople.com
Parts & People May 2012 Page 27
People & Places<br />
Ethan Holterman, a student <strong>at</strong> L<strong>in</strong>n St<strong>at</strong>e<br />
Technical College, won second place <strong>in</strong><br />
the Automotive Ref<strong>in</strong><strong>is</strong>h<strong>in</strong>g Technology<br />
div<strong>is</strong>ion <strong>at</strong> the recent St<strong>at</strong>e SkillsUSA<br />
competition <strong>in</strong> L<strong>in</strong>n.<br />
Cont<strong>in</strong>ued from page 26<br />
M<strong>is</strong>souri SkillsUSA Leadership and<br />
Skills Conference, <strong>at</strong> L<strong>in</strong>n St<strong>at</strong>e<br />
Technical College <strong>in</strong> L<strong>in</strong>n, will send its<br />
w<strong>in</strong>ners to the N<strong>at</strong>ional SkillsUSA<br />
competition <strong>in</strong> Kansas City, Mo., <strong>in</strong> June.<br />
The first-place w<strong>in</strong>ners <strong>in</strong>clude the<br />
follow<strong>in</strong>g, by div<strong>is</strong>ion: Automotive<br />
Ref<strong>in</strong><strong>is</strong>h<strong>in</strong>g Technology — K<strong>at</strong>ie Beck<br />
of Ranken Technical College (post<br />
secondary), James Chesser of Lew<strong>is</strong><br />
& Clark Career Center (secondary);<br />
Automotive Service Technical Inform<strong>at</strong>ion<br />
— Lucas Kl<strong>in</strong>khardt of Ranken<br />
Technical College (post secondary),<br />
Quent<strong>in</strong> York of Four Rivers Career<br />
Center (secondary); Automotive Service<br />
Technology — Josh Meyers of<br />
Ranken Technical College (post<br />
secondary), Scott Mart<strong>in</strong> of Career<br />
and Technology Center <strong>at</strong> Ft.<br />
Osage (secondary); Coll<strong>is</strong>ion Repair<br />
Technical Inform<strong>at</strong>ion — Kev<strong>in</strong> Wiles of<br />
Lebanon Technology and Career<br />
Center (post secondary), Brian F<strong>in</strong>ney<br />
of Lebanon<br />
Technology and<br />
Career Center<br />
(secondary); Coll<strong>is</strong>ion<br />
Repair Technology —<br />
Jon<strong>at</strong>han Young of<br />
Ozarks Technical<br />
Community<br />
College (post<br />
secondary), Kelby<br />
Mart<strong>in</strong> of Lew<strong>is</strong> &<br />
Clark Career<br />
Center (secondary).<br />
KENTUCKY<br />
Toyo <strong>Tire</strong> U.S.A.<br />
Corp. has announced<br />
Lucas Kl<strong>in</strong>khardt,<br />
of Ranken<br />
Technical<br />
College, received<br />
first place <strong>in</strong> the<br />
Automotive<br />
Service Technical<br />
Inform<strong>at</strong>ion <strong>at</strong> the<br />
recent St<strong>at</strong>e<br />
SkillsUSA<br />
competition <strong>in</strong><br />
L<strong>in</strong>n.<br />
th<strong>at</strong> Scott Moberly of Berea, Ky.,<br />
drove off with the “ultim<strong>at</strong>e prize” <strong>in</strong> the<br />
Toyo <strong>Tire</strong>s Ultim<strong>at</strong>e Ride Sweepstakes —<br />
a custom 2011 Dodge Durango. The<br />
M<strong>in</strong>eral Gray Metallic Dodge Durango<br />
He<strong>at</strong> Edition 4x4 was outfitted with a set of<br />
Proxes ST II high-performance tires<br />
wrapped around 22-<strong>in</strong>ch Sav<strong>in</strong>i Forged<br />
SEMA has purchased Performance Rac<strong>in</strong>g<br />
Industry (PRI), producers of the<br />
motorsports bus<strong>in</strong>ess magaz<strong>in</strong>e and trade<br />
show. SEMA plans to ma<strong>in</strong>ta<strong>in</strong> the rac<strong>in</strong>g<br />
identity and heritage of PRI Trade Show<br />
and PRI Magaz<strong>in</strong>e.<br />
SV28c wheels. Other custom fe<strong>at</strong>ures<br />
<strong>in</strong>cluded a Magnaflow exhaust system, an<br />
upgraded Alp<strong>in</strong>e Audio enterta<strong>in</strong>ment<br />
system and a black le<strong>at</strong>her <strong>in</strong>terior with<br />
blue stitch<strong>in</strong>g. Complet<strong>in</strong>g the exterior<br />
appearance was a T-REX four-piece fl<strong>at</strong><br />
black mesh grill fitted with the UFC logo.<br />
Toyo <strong>is</strong> the official tire of the UFC and<br />
supports the sport of mixed martial arts.<br />
NATIONAL<br />
Performance Rac<strong>in</strong>g Industry<br />
(PRI), producers of the motorsports<br />
bus<strong>in</strong>ess magaz<strong>in</strong>e and trade show,<br />
f<strong>in</strong>alized plans to be purchased by the<br />
Specialty Equipment Market<br />
Associ<strong>at</strong>ion (SEMA). With more than<br />
20 years of publ<strong>is</strong>h<strong>in</strong>g and management<br />
experience <strong>at</strong> PRI, John Kilroy will serve<br />
as vice president/general manager of PRI<br />
and assume day-to-day oper<strong>at</strong>ions for the<br />
group. All the oper<strong>at</strong>ions, employees, and<br />
offices will rema<strong>in</strong> <strong>in</strong>tact <strong>at</strong> PRI's current<br />
loc<strong>at</strong>ion <strong>in</strong> Laguna Beach, Calif. The 25th<br />
Annual Performance Rac<strong>in</strong>g Industry<br />
Trade Show will take place Nov. 29-Dec. 1<br />
<strong>in</strong> the North/South Build<strong>in</strong>g of the Orange<br />
County Convention Center <strong>in</strong> Orlando, Fla.<br />
It will fe<strong>at</strong>ure exhibits by 1,100 rac<strong>in</strong>g<br />
companies <strong>in</strong> 3,100 booths, requir<strong>in</strong>g<br />
700,000 square feet to house the event.<br />
Some 38,000 buyers will <strong>at</strong>tend from<br />
across the U.S. and 72 countries. SEMA<br />
plans to ma<strong>in</strong>ta<strong>in</strong> the rac<strong>in</strong>g identity and<br />
heritage of PRI Trade Show and PRI<br />
Magaz<strong>in</strong>e.<br />
Transtar Industries, Inc. announced<br />
th<strong>at</strong> it has acquired the assets of Cadco<br />
Products, a supplier of orig<strong>in</strong>al<br />
equipment (OE) and high-performance<br />
transm<strong>is</strong>sion parts. The addition of the<br />
Cadco loc<strong>at</strong>ion <strong>in</strong> Columbia, S.C.,<br />
<strong>in</strong>creases the number of Transtar loc<strong>at</strong>ions<br />
<strong>in</strong> North America to more than 75.<br />
Transtar has also recently acquired the<br />
assets of D&E Automotive, a supplier of<br />
orig<strong>in</strong>al equipment (OE) and aftermarket<br />
transm<strong>is</strong>sion replacement parts. D&E has<br />
Cont<strong>in</strong>ued on page 29<br />
Page 28 May 2012 Parts & People www.partsandpeople.com
Cont<strong>in</strong>ued from page 28<br />
six loc<strong>at</strong>ions throughout the Midwest.<br />
Volkswagen of America has broke<br />
ground on a new $40 million, 400,000square-foot<br />
parts d<strong>is</strong>tribution center<br />
<strong>in</strong> the Roane Regional Bus<strong>in</strong>ess and<br />
Technology Park <strong>in</strong> Roane County,<br />
Tenn., add<strong>in</strong>g dozens of jobs and millions<br />
of dollars <strong>in</strong> economic impact to the<br />
Knoxville-Oak Ridge Innov<strong>at</strong>ion Valley.<br />
The automaker will have a 55-acre<br />
presence <strong>in</strong> the City of K<strong>in</strong>gston. The<br />
facility, which <strong>is</strong> expected to employ nearly<br />
50 people, will beg<strong>in</strong> as a red<strong>is</strong>tribution<br />
center to <strong>service</strong> warehouses and will l<strong>at</strong>er<br />
expand to <strong>in</strong>clude a parts d<strong>is</strong>tribution<br />
center. The parts d<strong>is</strong>tribution center will<br />
serve more than 100 dealers <strong>in</strong> the<br />
surround<strong>in</strong>g regions, as well as throughout<br />
the U.S., Canada, and Mexico. The Roane<br />
County center <strong>is</strong> expected to start<br />
d<strong>is</strong>tribut<strong>in</strong>g domestic auto parts for the<br />
Ch<strong>at</strong>tanooga-made Pass<strong>at</strong> and other<br />
vehicles by early 2013.<br />
OEConnection LLC, the parts ecommerce<br />
technology leader for OEM<br />
d<strong>is</strong>tribution networks, has announced th<strong>at</strong> it<br />
has been chosen by Volkswagen of<br />
America Inc. (VWoA) to support its<br />
ongo<strong>in</strong>g coll<strong>is</strong>ion programs. Under the<br />
agreement, OEConnection will conduct<br />
field v<strong>is</strong>its to thousands of coll<strong>is</strong>ion repair<br />
facilities and hundreds of Volkswagen<br />
dealers throughout the U.S. to promote the<br />
VW Genu<strong>in</strong>e Advantage Parts Program.<br />
OEConnection field consultants will<br />
educ<strong>at</strong>e and tra<strong>in</strong> Volkswagen dealers and<br />
their wholesale body shop accounts on<br />
Coll<strong>is</strong>ionL<strong>in</strong>k, the onl<strong>in</strong>e parts order<strong>in</strong>g<br />
and fulfillment solution from<br />
OEConnection, which was selected by VW<br />
<strong>in</strong> 2010 to autom<strong>at</strong>e its d<strong>is</strong>count parts<br />
program and help VW dealers compete<br />
with aftermarket parts suppliers.<br />
Magnum Gaskets <strong>is</strong> doubl<strong>in</strong>g its<br />
design, manufactur<strong>in</strong>g, and packag<strong>in</strong>g<br />
space by reloc<strong>at</strong><strong>in</strong>g to a new facility <strong>in</strong><br />
P<strong>in</strong>ellas Park, Fla., due to the success<br />
of its recently <strong>in</strong>troduced, premium-quality<br />
aftermarket gasket l<strong>in</strong>e. For almost 20<br />
years, Magnum’s parent company, Modern<br />
Silicone Technologies Inc. (MSI), has been<br />
manufactur<strong>in</strong>g valve cover, oil pan, and<br />
manifold gaskets for major aftermarket<br />
brands and OE <strong>service</strong> <strong>at</strong> its plant <strong>in</strong><br />
Clearw<strong>at</strong>er, Fla.<br />
The Motor & Equipment<br />
Remanufacturers Associ<strong>at</strong>ion<br />
(MERA) and its members have announced<br />
a new Remanufactur<strong>in</strong>g Section for<br />
the 2012 AAPEX Show, Oct. 30-Nov. 1, <strong>in</strong><br />
Las Vegas. The new section, centrally<br />
loc<strong>at</strong>ed on the ma<strong>in</strong> show floor, will be<br />
available to remanufacturer, supplier, and<br />
affili<strong>at</strong>e members of MERA. Exhibits will<br />
focus on the economic, environmental, and<br />
product performance benefits of<br />
remanufactured motor vehicle components.<br />
Mobile Air Condition<strong>in</strong>g Society<br />
(MACS) Worldwide has set a new<br />
direction for the annual MACS tra<strong>in</strong><strong>in</strong>g<br />
event and trade show, Feb. 7-9, 2013, <strong>at</strong> the<br />
Caribe Royale All Suite Resort and<br />
Convention Center <strong>in</strong> Orlando.<br />
Restructur<strong>in</strong>g of the MACS annual tra<strong>in</strong><strong>in</strong>g<br />
event <strong>is</strong> <strong>in</strong> response to chang<strong>in</strong>g market<br />
conditions <strong>in</strong> the mobile A/C aftermarket,<br />
and <strong>is</strong> an effort to deliver markedly<br />
PP0212S<br />
enhanced ROI for exhibitors, while<br />
cont<strong>in</strong>u<strong>in</strong>g to offer the annual tra<strong>in</strong><strong>in</strong>g and<br />
network<strong>in</strong>g opportunity for A/C special<strong>is</strong>ts<br />
from the U.S. and other countries.<br />
Bendix was recognized for product<br />
<strong>in</strong>nov<strong>at</strong>ion excellence by the Automotive<br />
D<strong>is</strong>tribution Network <strong>at</strong> its 2012<br />
Network N<strong>at</strong>ional Convention <strong>in</strong> Las Vegas.<br />
Dur<strong>in</strong>g the convention’s clos<strong>in</strong>g festivities,<br />
the Bendix team was presented with the<br />
award for exceptional <strong>in</strong>nov<strong>at</strong>ion for its<br />
“hardware <strong>in</strong> the box.” The <strong>in</strong>nov<strong>at</strong>ion,<br />
<strong>in</strong>spired by customer needs, conta<strong>in</strong>s<br />
Cont<strong>in</strong>ued on page 30<br />
The automotive aftermarket <strong>is</strong> a gre<strong>at</strong> <strong>in</strong>dustry. From small repair shops to world-class<br />
manufacturers, the <strong>in</strong>dustry comes <strong>in</strong> all sizes and shapes. The one th<strong>in</strong>g everyone shares <strong>in</strong> common <strong>is</strong><br />
the endless opportunities th<strong>at</strong> are available.<br />
Jo<strong>in</strong> us for the 2012 Global Automotive Aftermarket Symposium (GAAS) as we celebr<strong>at</strong>e th<strong>is</strong> gre<strong>at</strong> <strong>in</strong>dustry<br />
with an outstand<strong>in</strong>g educ<strong>at</strong>ional program and the opportunity to network with the leaders of our <strong>in</strong>dustry.<br />
You can save $200 when you reg<strong>is</strong>ter by April 13, 2012.<br />
Reg<strong>is</strong>ter <strong>at</strong> www.globalsymposium.org and review the l<strong>at</strong>est agenda for th<strong>is</strong> year�s event.<br />
Polk <strong>is</strong> the corpor<strong>at</strong>e sponsor<br />
of the Global Automotive<br />
Aftermarket Symposium<br />
From l., Mike Lambert, president of the<br />
Automotive D<strong>is</strong>tribution Network, presents<br />
the award for product <strong>in</strong>nov<strong>at</strong>ion<br />
excellence to Chr<strong>is</strong> Sumrell, manager of<br />
Group Sales for Honeywell Friction<br />
M<strong>at</strong>erials, and Jim Kelley, director of<br />
Sales, Americas, for Honeywell Friction<br />
M<strong>at</strong>erials.<br />
GAAS <strong>is</strong> made possible<br />
through the generous support<br />
of the University of the<br />
Aftemarket Found<strong>at</strong>ion<br />
Presented by:<br />
Media Partners:<br />
Media Supporters: Motor, Parts and People<br />
www.globalsymposium.org<br />
Parts & People May 2012 Page 29
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People & Places<br />
Cont<strong>in</strong>ued from page 29<br />
everyth<strong>in</strong>g necessary for a brake job –<br />
<strong>in</strong>clud<strong>in</strong>g clips, brake lube, no<strong>is</strong>e <strong>in</strong>sul<strong>at</strong>ors,<br />
wire sensors, and abutment kits — with<strong>in</strong><br />
each premium friction l<strong>in</strong>e product.<br />
Federal-Mogul recently announced<br />
th<strong>at</strong> its board of directors has decided to<br />
modify the company’s corpor<strong>at</strong>e structure<br />
to cre<strong>at</strong>e a separ<strong>at</strong>e and <strong>in</strong>dependent<br />
aftermarket div<strong>is</strong>ion and has engaged a<br />
search firm to fill the position of CEO of<br />
the div<strong>is</strong>ion, who will report directly to the<br />
company’s board of directors. Federal-<br />
Mogul’s aftermarket bus<strong>in</strong>ess unit <strong>is</strong> one of<br />
the largest <strong>in</strong>dependent global suppliers of<br />
premium-branded automotive parts, with<br />
global sales of $2.3 billion <strong>in</strong> 2011.<br />
The Timken Co. received the 2011<br />
Quality Award from the Automotive<br />
D<strong>is</strong>tribution Network. Timken supplies<br />
the group with a full l<strong>in</strong>e of automotive<br />
aftermarket products, <strong>in</strong>clud<strong>in</strong>g Timken<br />
hub units, bear<strong>in</strong>gs, grease, and seals. The<br />
award was presented <strong>at</strong> the clos<strong>in</strong>g<br />
ceremony of the 12th Automotive<br />
D<strong>is</strong>tribution Network N<strong>at</strong>ional Convention<br />
<strong>in</strong> Las Vegas.<br />
Cont<strong>in</strong>ental Automotive’s Chass<strong>is</strong><br />
and Safety Div<strong>is</strong>ion was recognized as an<br />
excellence award w<strong>in</strong>ner <strong>at</strong> Toyota<br />
Motor Eng<strong>in</strong>eer<strong>in</strong>g & Manufactur<strong>in</strong>g North<br />
America Inc.’s (TEMA) Annual Supplier<br />
Bus<strong>in</strong>ess Meet<strong>in</strong>g (ABM) on March 13.<br />
Held <strong>at</strong> the Northern Kentucky Convention<br />
Center <strong>in</strong> Cov<strong>in</strong>gton, Ky., ABM brought<br />
together approxim<strong>at</strong>ely 900 <strong>at</strong>tendees from<br />
across North America. ABM allows TEMA<br />
to d<strong>is</strong>cuss bus<strong>in</strong>ess objectives with direct<br />
and <strong>in</strong>direct suppliers <strong>in</strong> prepar<strong>at</strong>ion for its<br />
upcom<strong>in</strong>g f<strong>is</strong>cal year. Every year, TEMA<br />
recognizes suppliers who exceeded the<br />
company’s expect<strong>at</strong>ions <strong>in</strong> several<br />
c<strong>at</strong>egories.<br />
Bilste<strong>in</strong> has received the auto motor<br />
und sport “Best<br />
Brand” award aga<strong>in</strong><br />
th<strong>is</strong> year. The<br />
116,273 readers who<br />
voted <strong>in</strong> th<strong>is</strong> year’s<br />
rank<strong>in</strong>gs once aga<strong>in</strong><br />
put Bilste<strong>in</strong> <strong>at</strong> the top<br />
<strong>in</strong> the Sports<br />
Suspensions/<br />
Spr<strong>in</strong>gs/Shock<br />
Absorbers c<strong>at</strong>egory.<br />
Th<strong>is</strong> means th<strong>at</strong><br />
Bilste<strong>in</strong> has been the<br />
auto motor und sport<br />
w<strong>in</strong>ner <strong>in</strong> the sports<br />
suspension, sports<br />
The readers of the<br />
magaz<strong>in</strong>e auto<br />
motor und sport<br />
have cast their vote:<br />
Bilste<strong>in</strong> rema<strong>in</strong>s<br />
unbe<strong>at</strong>en <strong>in</strong> the<br />
Sports Suspension/<br />
Spr<strong>in</strong>gs/ Shock<br />
Absorbers c<strong>at</strong>egory.<br />
shock absorbers, and spr<strong>in</strong>gs section seven<br />
times <strong>in</strong> a row.<br />
The N<strong>at</strong>ional Automotive<br />
Technicians Educ<strong>at</strong>ion Found<strong>at</strong>ion<br />
(NATEF) has recognized the generous<br />
support from the automotive <strong>in</strong>dustry, as<br />
well as those organiz<strong>at</strong>ions whose<br />
contributions help to ensure the future<br />
supply of qualified, entry-level technicians.<br />
The l<strong>is</strong>t of <strong>in</strong>dustry donors <strong>in</strong>cludes:<br />
American Honda Motor Co.,<br />
Automotive Aftermarket Industry<br />
Associ<strong>at</strong>ion (AAIA), G<strong>at</strong>es Corp.,<br />
Hendrick Automotive Group, Motor<br />
and Equipment Manufacturers<br />
Associ<strong>at</strong>ion (MEMA), N<strong>at</strong>ional<br />
Automotive Parts Associ<strong>at</strong>ion<br />
(NAPA), N<strong>at</strong>ional Automotive<br />
Dealers Associ<strong>at</strong>ion (NADA),<br />
N<strong>at</strong>ional Institute for Automotive<br />
Service Excellence (ASE), Nav<strong>is</strong>tar,<br />
Inc., N<strong>is</strong>san North America, Inc.,<br />
and Toyota Motor Sales, USA.<br />
NATEF’s new accredit<strong>at</strong>ion logo.<br />
VehicleOwnersGuide.com has<br />
announced th<strong>at</strong> coll<strong>is</strong>ion repair users of its<br />
Estim<strong>at</strong>e Scrubber<br />
(www.Estim<strong>at</strong>eScrubber.com) portal can<br />
now receive a 5-percent d<strong>is</strong>count on any<br />
classroom auto course from Vale<br />
Tra<strong>in</strong><strong>in</strong>g Solutions. For more<br />
<strong>in</strong>form<strong>at</strong>ion, v<strong>is</strong>it<br />
www.estim<strong>at</strong>escrubber.com or<br />
www.valetra<strong>in</strong><strong>in</strong>gsolutions.com.<br />
Barrett-Jackson has announced th<strong>at</strong><br />
it has contracted collector car legend Rick<br />
Cole to serve as an Automotive Special<strong>is</strong>t.<br />
The announcement was made live on<br />
Speed from the auction block dur<strong>in</strong>g<br />
Barrett-Jackson’s Palm Beach event. Best<br />
known as the hobby’s “Auctioneer to the<br />
Stars,” Los Angelesbased<br />
Cole will utilize<br />
h<strong>is</strong> experience <strong>in</strong> the<br />
auction arena to help<br />
Barrett-Jackson source<br />
consignments for<br />
collector cars and add<br />
h<strong>is</strong> more than 35 years<br />
of expert<strong>is</strong>e and<br />
knowledge to f<strong>in</strong>d<br />
some of the most<br />
highly-collectible<br />
automobiles and<br />
automobile collections.<br />
Cole will work hand <strong>in</strong><br />
Rick Cole has<br />
jo<strong>in</strong>ed Barrett-<br />
Jackson as an<br />
Automotive<br />
Special<strong>is</strong>t to<br />
help consign<br />
collector cars<br />
and automobile<br />
collections.<br />
hand with Gary Bennett, vice president of<br />
Consignments.<br />
The Motor & Equipment<br />
Cont<strong>in</strong>ued on page 31<br />
Page 30 May 2012 Parts & People www.partsandpeople.com
Cont<strong>in</strong>ued from page 30<br />
Remanufacturers Associ<strong>at</strong>ion<br />
(MERA) has announced the appo<strong>in</strong>tments<br />
of Mark DiGiampietro, president, Flight<br />
Systems Electronics Group, and M<strong>at</strong>t<br />
Pohlman, vice president, global supply<br />
cha<strong>in</strong> management, Delphi Product &<br />
Service Solutions (DPSS), Delphi Corp., to<br />
the MERA Board of<br />
Directors. “On behalf<br />
of the membership of<br />
MERA, I would like to<br />
welcome Mark and<br />
M<strong>at</strong>t to the Board of<br />
Directors,” MERA<br />
President and COO<br />
John Chalifoux said. “I<br />
look forward to<br />
work<strong>in</strong>g closely with<br />
them and the other<br />
board members <strong>in</strong> 2012<br />
to advance the <strong>in</strong>terests<br />
of the remanufactur<strong>in</strong>g<br />
<strong>in</strong>dustry.”<br />
Delphi Automotive has announced<br />
changes to its aftermarket sales leadership<br />
team. Ray Swetman has jo<strong>in</strong>ed Delphi<br />
Product & Service<br />
Solutions (DPSS) as<br />
vice president, sales,<br />
<strong>in</strong>dependent<br />
aftermarket, North<br />
America. Swetman<br />
will be responsible for<br />
Malcolm<br />
S<strong>is</strong>smore <strong>is</strong> now<br />
country director<br />
for DPSS<br />
Canada, lead<strong>in</strong>g<br />
Delphi’s effort to<br />
acceler<strong>at</strong>e growth<br />
and expand its<br />
share of the<br />
automotive<br />
aftermarket <strong>in</strong><br />
Canada.<br />
Ray Swetman<br />
jo<strong>in</strong>s Delphi<br />
Product &<br />
Service Solutions<br />
(DPSS) as vice<br />
president, sales,<br />
<strong>in</strong>dependent<br />
aftermarket,<br />
North America.<br />
direct<strong>in</strong>g Delphi’s<br />
aftermarket sales<br />
efforts, and driv<strong>in</strong>g<br />
customer and channel<br />
expansion. In addition,<br />
Delphi announced th<strong>at</strong><br />
Malcolm S<strong>is</strong>smore,<br />
most recently vice<br />
president of<br />
<strong>in</strong>dependent<br />
aftermarket sales for<br />
North America, has become country<br />
director for DPSS Canada, lead<strong>in</strong>g the<br />
company’s effort to acceler<strong>at</strong>e growth and<br />
expand Delphi’s share of the automotive<br />
aftermarket <strong>in</strong> Canada.<br />
Schwartz Adv<strong>is</strong>ors LLC, a mergers<br />
and acqu<strong>is</strong>itions adv<strong>is</strong>ory and management<br />
consult<strong>in</strong>g firm focused on the automotive<br />
aftermarket, announced th<strong>at</strong> it has recently<br />
added two new partners, Denn<strong>is</strong><br />
Welvaert and Mitch Williams, who will<br />
work on merger and acqu<strong>is</strong>ition <strong>in</strong>iti<strong>at</strong>ives<br />
and str<strong>at</strong>egic consult<strong>in</strong>g projects.<br />
Meritor Inc. has appo<strong>in</strong>ted Doug<br />
Wolma as general manager of Global<br />
Aftermarket Oper<strong>at</strong>ions, and Craig<br />
Cartmill, vice president of Aftermarket<br />
Americas. Both report directly to Joe<br />
Mejaly, vice president and president of<br />
Aftermarket & Trailer. Wolma <strong>is</strong> now<br />
responsible for lead<strong>in</strong>g global oper<strong>at</strong>ions<br />
and str<strong>at</strong>egic deployment, <strong>in</strong>clud<strong>in</strong>g<br />
remanufactur<strong>in</strong>g, d<strong>is</strong>tribution, supply cha<strong>in</strong>,<br />
and the worldwide aftermarket footpr<strong>in</strong>t.<br />
The new position <strong>in</strong>cludes 20 facilities<br />
loc<strong>at</strong>ed <strong>in</strong> 12 countries around the world.<br />
In memoriam: Warren J. McEleney,<br />
90, president of the N<strong>at</strong>ional Automobile<br />
Dealers Associ<strong>at</strong>ion (NADA) <strong>in</strong> 1971, died<br />
March 23. McEleney, who served on<br />
NADA’s board of directors represent<strong>in</strong>g<br />
Iowa from 1966 to 1976, began h<strong>is</strong> career<br />
with McEleney Motors <strong>in</strong> Cl<strong>in</strong>ton, Iowa, <strong>in</strong><br />
1946. He was the f<strong>at</strong>her of John McEleney,<br />
who served as NADA chairman <strong>in</strong> 2009.<br />
The McEleneys were the first f<strong>at</strong>her and<br />
son to lead the associ<strong>at</strong>ion. “Warren<br />
McEleney was an exceptionally respected<br />
and beloved leader <strong>in</strong> the automobile<br />
<strong>in</strong>dustry and <strong>in</strong> h<strong>is</strong> community,” NADA<br />
President Phil Brady said. Memorials may<br />
be made to Jesus Chr<strong>is</strong>t, Pr<strong>in</strong>ce of Peace<br />
Par<strong>is</strong>h, 1105 LaMetta Wynn Dr., Cl<strong>in</strong>ton,<br />
Iowa 52732. Onl<strong>in</strong>e condolences may be<br />
left <strong>at</strong> www.papefh.com. Expressions of<br />
symp<strong>at</strong>hy may also be sent to John and<br />
G<strong>in</strong>ny McEleney, 1111 Melody Hills,<br />
Fulton, Ill. 61252.<br />
In memoriam: Ferd<strong>in</strong>and Alexander<br />
(F.A.) Porsche, 76, died April 5. M<strong>at</strong>thias<br />
Müller, president and CEO of Porsche AG,<br />
paid tribute to Ferd<strong>in</strong>and Alexander<br />
Porsche’s <strong>service</strong>s to the<br />
sports car manufacturer:<br />
“As the cre<strong>at</strong>or of the<br />
Porsche 911, he<br />
establ<strong>is</strong>hed a design<br />
culture <strong>in</strong> our company<br />
Ferd<strong>in</strong>and<br />
Alexander<br />
Porsche, the<br />
cre<strong>at</strong>or of the<br />
Porsche 911,<br />
died April 5.<br />
th<strong>at</strong> has shaped our sports<br />
cars to th<strong>is</strong> very day. H<strong>is</strong><br />
philosophy of good<br />
design <strong>is</strong> a legacy to us<br />
th<strong>at</strong> we will honor for all<br />
time.” H<strong>is</strong> childhood was<br />
shaped by cars, and he spent much of h<strong>is</strong><br />
time <strong>in</strong> the eng<strong>in</strong>eer<strong>in</strong>g offices and<br />
development workshops of h<strong>is</strong><br />
grandf<strong>at</strong>her, Ferd<strong>in</strong>and Porsche, before he<br />
enrolled <strong>at</strong> the Ulm School of Design.<br />
F.A. Porsche cre<strong>at</strong>ed the 911, now <strong>in</strong> its<br />
seventh gener<strong>at</strong>ion. In addition to<br />
passenger cars, F.A. Porsche also designed<br />
the sports cars of the 1960s. H<strong>is</strong> bestknown<br />
designs <strong>in</strong>clude the Type 804<br />
Formula One race car or the Porsche 904<br />
Carrera GTS, now considered to be one of<br />
the most beautiful rac<strong>in</strong>g cars ever. A<br />
strong and clear design concept typified<br />
all of h<strong>is</strong> product designs. H<strong>is</strong> conviction<br />
was: “Good design should be honest.”<br />
Ferd<strong>in</strong>and Alexander Porsche received<br />
numerous honors and awards both for h<strong>is</strong><br />
work as a designer and for <strong>in</strong>dividual<br />
designs. n<br />
WE DELIVER!<br />
Advert<strong>is</strong>ers’ Index<br />
ACDelco ............................................................9<br />
Autohaus BMW...............................................16<br />
Axle Boy Enterpr<strong>is</strong>es.......................................12<br />
Bommarito Ford..............................................30<br />
Bommarito Honda ..........................................30<br />
Bommarito N<strong>is</strong>san ..........................................30<br />
Bommarito Volkswagen of Hazelwood..........30<br />
CEMB USA......................................................14<br />
Community Wholesale <strong>Tire</strong>...............................8<br />
Crown Motors .................................................26<br />
Dean Team of Kirkwood .................................11<br />
Elite Worldwide ...............................................26<br />
Exedy Globalparts Corp. ..................................5<br />
F & C Truck Sales & Service .............................6<br />
Frank Leta Acura.............................................24<br />
Frank Leta Honda ...........................................24<br />
GAAS...............................................................29<br />
Hartog Oil Co. .................................................24<br />
Hicks Oils, Inc. ................................................13<br />
Jasper Eng<strong>in</strong>es & Transm<strong>is</strong>sions......................8<br />
JC Auto & Truck Parts ....................................31<br />
Kia Motors America ..........................................7<br />
New & Used Auto & Truck Parts<br />
Quality Used Eng<strong>in</strong>es<br />
Aftermarket Parts<br />
Lexus of Peoria ...............................................19<br />
LKQ Corp. .......................................................18<br />
Lou Fusz Automotive......................................32<br />
Lou Fusz Chrysler Jeep Dodge......................10<br />
Mac-Weld, Inc.................................................14<br />
Mercedes-Benz USA LLC ................................2<br />
Mid-Nite Auto Supply ...............................10, 17<br />
Mudlick Mail....................................................23<br />
NAPA Auto Parts.............................................12<br />
NAPA ProL<strong>in</strong>k..................................................28<br />
Parts Intern<strong>at</strong>ional...........................................15<br />
Performance Auto Color.................................19<br />
St. James Auto Salvage ...................................6<br />
Stone Wheel, Inc...............................................4<br />
Subaru of America dealerships ......................25<br />
Suntrup N<strong>is</strong>san Volkswagen Kia ....................15<br />
Suntrup Hyundai.............................................11<br />
Total Lubricants USA, Inc. ..............................27<br />
Weir Ford .........................................................22<br />
Weir Wholesale Parts......................................17<br />
Y-Yard Auto & Truck Salvage..........................20<br />
Zurich...............................................................21<br />
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Parts & People May 2012 Page 31
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