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The man behind bringing Leonard<br />

Cohen to Phnom Penh talks with<br />

<strong>AsiaLIFE</strong>’s Mark Bibby Jackson about<br />

the ground-breaking concert and clears<br />

the air on controversy surrounding the<br />

event. Photo by James Grant.<br />

What made you choose Leonard<br />

Cohen for the inaugural<br />

Mekong Sessions concert Or<br />

did Cohen choose you<br />

A little bit of both, actually. I<br />

personally approached Leonard<br />

Cohen after developing the<br />

concept of the Mekong Sessions<br />

not only because he is the acknowledged<br />

master of his genre<br />

but I also felt he would have an<br />

affinity with the country (being<br />

an ordained Buddhist monk),<br />

its struggles and its efforts to<br />

rejuvenate itself. However, the<br />

concert is only going ahead<br />

precisely because of Leonard<br />

Cohen’s exceptional generosity<br />

and vision.<br />

It’s very important to understand<br />

that this is not just another<br />

concert; there’s a level of passion<br />

and commitment from all<br />

the parties involved, including<br />

our sponsors, to ensure that the<br />

event is seamlessly organized<br />

and an unforgettable experience<br />

for everyone, including the<br />

artist, the band and the crew.<br />

Without these commitments<br />

and Leonard Cohen recognizing<br />

the potential of Cambodia, the<br />

concert wouldn’t be possible<br />

and I continue to be staggered<br />

and humbled by the privilege<br />

and the opportunity which his<br />

decision to perform here represents.<br />

We are all very lucky he<br />

is coming.<br />

You have stated previously in<br />

<strong>AsiaLIFE</strong> Cambodia that the<br />

Cohen show is a landmark concert<br />

and will rejuvenate Phnom<br />

Penh. What makes you feel that<br />

one concert can give the city<br />

such an uplift<br />

Leonard Cohen’s performance<br />

is a landmark event by virtue<br />

of being just the first in a long<br />

series of Mekong Sessions concerts.<br />

His concert is exclusive to<br />

Asia, the first time he has ever<br />

performed here, and will be the<br />

last live performance outside<br />

the U.S. These are enormous<br />

achievements for a city, which<br />

less than a decade ago had<br />

few paved streets. Establishing<br />

Phnom Penh as the Southeast<br />

Asian concert hub together with<br />

AEG Live is one of our primary<br />

aims, and Leonard Cohen agreeing<br />

to perform here has been a<br />

critical catalyst in building confidence<br />

that Cambodia not only<br />

has the potential to stand up as<br />

a recognized concert venue but<br />

can emerge as the most unique<br />

destination of choice for artists<br />

and fans alike.<br />

This has significant economic<br />

implications for Phnom Penh<br />

and Cambodia. As well as<br />

Cambodian residents, our target<br />

market is the affluent locals<br />

and expats in the region—there<br />

are over 11 million expats in<br />

Southeast Asia alone. This<br />

brings considerable revenue<br />

into the country from visa costs<br />

to hotels, hospitality and visits<br />

to places like Angkor Wat.<br />

Our mature regional media<br />

partnerships with <strong>AsiaLIFE</strong><br />

Phnom Penh/HCMC, the Bangkok<br />

Post, the Phnom Penh Post<br />

and F <strong>Magazine</strong> all contribute to<br />

promoting the region and fostering<br />

positive commercial co-<br />

operation. The partnership with<br />

the Bangkok Post in particular<br />

represents a historic development<br />

with businesses and media<br />

in Cambodia and Thailand<br />

cooperating to promote events<br />

in Phnom Penh.<br />

You have worked for 15 years<br />

in Cambodia with CNVLD,<br />

an NGO that develops sports<br />

programmes for disabled individuals.<br />

Can you explain how<br />

the disabled in Cambodia will<br />

benefit from the concert<br />

After 15 years, the CNVLD is<br />

still only touching the tip of<br />

the iceberg in terms of demographics.<br />

There are over 300,000<br />

persons with a disability in<br />

Cambodia, all of whom could<br />

benefit from access to sport<br />

and recreation programmes.<br />

With adequate resources we<br />

will be able to establish 20 or 30<br />

new volleyball and wheelchair<br />

racing clubs overnight, which<br />

would allow massive opportunities<br />

not only for persons with<br />

a disability at an individual<br />

level but also on the international<br />

competition level. Thanks<br />

to the input from the Mekong<br />

Sessions, the CNVLD’s current<br />

programmes will be able to<br />

strengthen and we’ll have the<br />

"Mekong<br />

Sessions is in<br />

the final stages<br />

of negotiation<br />

to see Bob<br />

Dylan perform<br />

here."<br />

capacity to expand the number<br />

of sports we offer. Just as importantly,<br />

the renovations to the<br />

Olympic Stadium will provide<br />

international standard facilities<br />

not only for athletes with a disability<br />

but all Cambodian and<br />

international athletes.<br />

You have informed me of your<br />

plans for future Mekong Sessions<br />

involving the greats of<br />

the music scene. Have you any<br />

fresh news<br />

We are exceptionally proud of<br />

our relationship with AEG Live,<br />

who manage some of the very<br />

best artists in the world and<br />

have singled out Cambodia as<br />

a key location in their global<br />

strategy. The Mekong Sessions is<br />

immediately focused on bringing<br />

legendary artists to Phnom<br />

Penh but is also exploring bringing<br />

big name contemporary acts<br />

to perform in the outdoor arena,<br />

as well as organizing regional<br />

concerts by homegrown talent.<br />

We are also working toward<br />

hosting large-scale cultural<br />

events. Fans can look forward to<br />

an anticipated three concerts a<br />

year here.<br />

I can also reveal for the<br />

first time to <strong>AsiaLIFE</strong> that the<br />

Mekong Sessions is in the final<br />

stages of negotiation to see Bob<br />

Dylan perform here in the first<br />

half of 2011 in a concert absolutely<br />

exclusive to Asia. That will be<br />

historic, no doubt about it.<br />

As you know there has been a<br />

fair amount of criticism over<br />

the pricing policy for the Cohen<br />

concert. What do you say to<br />

those who claim the tickets are<br />

too expensive<br />

To a large degree the size of<br />

the venue at just 3,500 seats—<br />

compared to other tour venues<br />

of 10 –15,000—has a considerable<br />

impact on ticket prices.<br />

Thanks to the exceptional personal<br />

generosity of Mr. Cohen,<br />

together with Robert Kory<br />

Management and AEG Live, the<br />

artist fees have been reduced. If<br />

this weren’t the case, given the<br />

size of the venue and the costs<br />

required to produce an event to<br />

the quality required by an artist<br />

of such calibre, the cheapest<br />

tickets would be US $600.<br />

Remember, this is a benefit<br />

concert with the specific aim of<br />

raising funds to assist persons<br />

with a disability in Cambodia, so<br />

all ticket buyers can be assured<br />

that their hard-earned money is<br />

not only providing them the opportunity<br />

to witness one of the<br />

world’s greatest performers in<br />

the most intimate venue, but is<br />

also making a significant contribution<br />

to support the aspirations<br />

of some of the most marginalized<br />

in Cambodian society.<br />

For more information about the<br />

Mekong Sessions, visit www.themekongsessions.com<br />

online<br />

asialife HCMC 17

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