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CAREER COACH HANDBOOK - Summer Search

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2011 <strong>Summer</strong> <strong>Search</strong> Internship Program<br />

<strong>CAREER</strong> <strong>COACH</strong><br />

<strong>HANDBOOK</strong>


Dear Reader,<br />

Our Internship team hopes that you are able to reference this handbook often during your time<br />

as a Career Coach at <strong>Summer</strong> <strong>Search</strong>. Please note that this handbook is meant to be a general<br />

guide and not a set of rules, as each alumnus/a and each job hunt is unique. We trust that you<br />

have the experience, intellect, warmth, and common sense to incorporate the content here into<br />

your relationship with your <strong>Summer</strong> <strong>Search</strong> student.<br />

This handbook could not have been possible without the help and support of <strong>Summer</strong> <strong>Search</strong><br />

volunteers. Specifically we’d like to thank the following members of the Career Advisory<br />

Network Committee at <strong>Summer</strong> <strong>Search</strong> Boston:<br />

• Katie Munroe<br />

• Marla Felcher<br />

• Dennis LaRosee<br />

• Michelle LaFleur<br />

This handbook was also made possible by Ines Ariceta, <strong>Summer</strong> <strong>Search</strong> Boston Post-<br />

Secondary Program Coordinator, and Bay Area volunteer, Julie Brown. We are grateful for the<br />

input from all our contributors and are proud to present this resource for volunteers.<br />

In addition, the Internship Program could not be possible without your support! Thank you for<br />

giving your time to our students and for working to help guide the career paths of these inspiring<br />

young people.<br />

During your time as a Career Coach, we hope you will get to your know student, understand<br />

what it’s like to “walk in their shoes”, and feel proud of the impact you are making on their future.<br />

Please don’t hesitate to contact us at anytime and thank you again for your support of our<br />

<strong>Summer</strong> <strong>Search</strong> alumni!<br />

Sincerely,<br />

Melanie, Cristina, and Alicia<br />

Melanie Damm<br />

Volunteer and Career Manager, National Support Center<br />

T 415.362.5225 x136<br />

mdamm@summersearch.org<br />

Cristina Perez<br />

Bay Area Post-Secondary Coordinator<br />

T 415.362.0500 x135<br />

cristina@summersearch.org<br />

Alicia Reza<br />

Bay Area Development Manager<br />

T (415) 362-0500 x101<br />

alicia@summersearch.org


Table of Contents<br />

I. <strong>Summer</strong> <strong>Search</strong> Volunteer Forms<br />

a. <strong>Summer</strong> <strong>Search</strong> Volunteer Application…………………………..1<br />

b. <strong>Summer</strong> <strong>Search</strong> Volunteer Agreement………………………….2<br />

c. Career Coach Info Sheet…………………………………..………3<br />

II. Overview..…………………………………………………………………..4<br />

III. Getting Started: Building the Relationship………………………………7<br />

IV. Resume Preparation……………………………………………………..10<br />

V. Correspondence Preparation…………………………………………...13<br />

VI. Interview Preparation and Practice…………………………………….15<br />

VII.<br />

Coaching on Workplace Behavior………………………………..…16<br />

VIII. Appendix Table of Contents…………………………………………17


<strong>Summer</strong> <strong>Search</strong> Volunteer Application<br />

NAME ______________________________ EMAIL _______________________________<br />

ADDRESS _________________________________________________________________<br />

CITY, ST ZIP _______________________________________________________________<br />

DAYTIME/WORK PHONE ____________________ CELL PHONE ____________________<br />

PROFESSION/TITLE __________________________ EMPLOYER ____________________<br />

HOW DID YOU HEAR ABOUT SUMMER SEARCH<br />

WHY WOULD YOU LIKE TO VOLUNTEER WITH SUMMER SEARCH<br />

SPECIFIC SKILLS & EXPERIENCE. Please list any professional skills that might be<br />

transferable to our volunteer opportunities.<br />

WHICH VOLUNTEER OPPORTUNITES ARE YOU INTERESTED IN See next page for<br />

descriptions of volunteer opportunities and time commitments involved.<br />

[ ] Career Coaching [ ] Office Support with Students<br />

[ ] Sophomore Preparation [ ] Fall Event & Spring Event<br />

[ ] Spreading the Word [ ] Signature Fundraising Events<br />

Please complete and return to Alicia Reza, Bay Area Development Manager:<br />

alicia@summersearch.org ● T (415) 362-0500 x 101 ● F (415) 362-5274<br />

<strong>Summer</strong> <strong>Search</strong>, 500 Sansome Street, Suite 350, San Francisco, CA 94111<br />

<br />

1


<strong>Summer</strong> <strong>Search</strong> Volunteer Opportunities<br />

<strong>CAREER</strong> <strong>COACH</strong>ING<br />

Time commitment = Approx. 3--5 hours/month from Dec—May<br />

Work directly with <strong>Summer</strong> <strong>Search</strong> alumni around writing résumés and cover letters, applying<br />

for internships, and navigating the process of beginning a career. Help them understand and<br />

build the hard and soft skills necessary to succeed.<br />

SOPHOMORE PREPARATION<br />

Time commitment = Two Saturday mornings in the spring<br />

Help our sophomores prepare for the challenges of their wilderness trips! Volunteer to facilitate<br />

our Sophomore Orientation Workshop and support the 3-Mile Run as a running buddy or a<br />

start/finish line supporter.<br />

SPREADING THE WORD<br />

Time commitment = Three hours/event<br />

Partner with <strong>Summer</strong> <strong>Search</strong> staff, students and alumni to host a small event at your home or a<br />

lunch at your office to introduce <strong>Summer</strong> <strong>Search</strong> to your friends, family, and co-workers.<br />

OFFICE SUPPORT WITH STUDENTS<br />

Time commitment = Approx. 3--5 hours/project<br />

Work side-by-side with <strong>Summer</strong> <strong>Search</strong> students to provide administrative support in the<br />

<strong>Summer</strong> <strong>Search</strong> office. Help stuff envelopes for mailings, assemble care packages for alumni in<br />

their first year of college, and other occasional opportunities.<br />

FALL EVENT & SPRING EVENT<br />

Time commitment = Approx. 5 hours/event<br />

Assist with set-up, registration and the family potluck at our student celebration events in the<br />

fall and spring. Join our students and their families as we acknowledge the amazing<br />

accomplishments of all our <strong>Summer</strong> <strong>Search</strong>ers.<br />

SIGNATURE EVENT FUNDRAISING<br />

Time commitment = Approx. 4--8 hours/event<br />

Solicit your corporate and individual contacts to sponsor our signature fundraising events in the<br />

spring and fall in San Francisco, North San Francisco Bay, and Silicon Valley.<br />

<br />

2


<strong>Summer</strong> <strong>Search</strong> Volunteer Code of Conduct<br />

Thank you for joining the <strong>Summer</strong> <strong>Search</strong> family by offering your time and support to our staff and students.<br />

<strong>Summer</strong> <strong>Search</strong> strives to provide a fair, fun and impactful environment for our volunteers. This enables the<br />

community to continue supporting, promoting, and participating in organizational programming.<br />

Volunteers can expect the following from <strong>Summer</strong> <strong>Search</strong>:<br />

1. An orientation to the volunteer program which includes general information about <strong>Summer</strong> <strong>Search</strong> and its<br />

history as well as context about our volunteer opportunities and how these opportunities support and align with<br />

our programs.<br />

2. Clear instruction about responsibilities and expectations for each volunteer opportunity, including specific tasks<br />

or objectives to be achieved.<br />

3. An appointed <strong>Summer</strong> <strong>Search</strong> staff contact, as well as ongoing support from <strong>Summer</strong> <strong>Search</strong>’s Volunteer &<br />

Career Manager and Committee members when appropriate.<br />

4. An introduction to any students with whom they may interact.<br />

5. Opportunities for social interaction with <strong>Summer</strong> <strong>Search</strong> staff, committees and board members, students, and<br />

other volunteers whenever possible.<br />

6. Confidentiality of personal information, whether provided formally or informally.<br />

In turn, <strong>Summer</strong> <strong>Search</strong> will hold all volunteers accountable to the highest degree of professional<br />

decorum. We ask the following of each volunteer:<br />

1. Self-select a volunteer opportunity in-line with your abilities, interests, and time constraints.<br />

2. Be open to volunteer opportunities recommended to you by <strong>Summer</strong> <strong>Search</strong> based on our needs and volunteer<br />

allocation processes.<br />

3. Be upfront and direct with your staff contact about any task or activity that you are not comfortable performing<br />

or not capable of doing.<br />

4. Volunteer for the agreed amount of time on a schedule that works for you as well as <strong>Summer</strong> <strong>Search</strong> and/or<br />

students when applicable.<br />

5. Notify your staff contact as soon as possible if you cannot perform your volunteer duties because of extenuating<br />

circumstances.<br />

6. Conduct yourself in a professional, appropriate, and ethical manner at all times with students, staff,<br />

board/committee members, and other volunteers.<br />

7. Answer all <strong>Summer</strong> <strong>Search</strong> and/or student-related emails and phone calls within 1 – 2 business days.<br />

8. Enjoy your time with <strong>Summer</strong> <strong>Search</strong> and reflect upon the impact you’ve made.<br />

By my signature below, I declare that I have read, understand, and agree with all parts of the Volunteer<br />

Contract and will strive to fulfill all parts therein.<br />

Additionally, I understand that photographs may be taken of me during the course of my time spent on <strong>Summer</strong><br />

<strong>Search</strong> premises and/or at <strong>Summer</strong> <strong>Search</strong>-related events and activities, whether as a volunteer, guest and/or<br />

visitor. I understand that these photographs may be used by <strong>Summer</strong> <strong>Search</strong> for promotional, marketing, and<br />

educational purposes, and in a variety of media. By signing below, I authorize <strong>Summer</strong> <strong>Search</strong> to use my<br />

photograph along with my name and date taken for the purposes expressed above.<br />

__________________________________________________________________________<br />

Name (please print) Signature Date<br />

Please complete and return to Alicia Reza, Bay Area Development Manager:<br />

alicia@summersearch.org ● T (415) 362-0500 x 101 ● F (415) 362-5274<br />

<strong>Summer</strong> <strong>Search</strong>, 500 Sansome Street, Suite 350, San Francisco, CA 94111<br />

3


2011 <strong>Summer</strong> <strong>Search</strong> Internship Program: Career Coaches Needed!<br />

WHO WE ARE: <strong>Summer</strong> <strong>Search</strong> is a high-impact program that gives low-income students the<br />

opportunities and support they need to transform their lives, achieve their own potential, and<br />

create change as role models and everyday leaders. Learn more at www.summersearch.org. As a<br />

part of our continued efforts to support our students as they go on to pursue college and explore<br />

various career options, we leverage the support of professionals within their community to<br />

prepare these students with both the “soft skills” and “hard skills” they need to secure<br />

competitive internships.<br />

WHY VOLUNTEER AS A <strong>CAREER</strong> <strong>COACH</strong> As a Career Coach you’ll have the opportunity<br />

to work one-on-one with a <strong>Summer</strong> <strong>Search</strong> college student. These students are diverse, highachieving<br />

individuals who have proven themselves by being active participants in the <strong>Summer</strong><br />

<strong>Search</strong> program throughout high school and are continuing to leverage this network for<br />

academic and career advancement. By working with a student, you’ll have the opportunity to use<br />

your professional experience and knowledge to advise them on job searches, résumé and cover<br />

letter writing, interviewing, and more as they apply for summer internships.<br />

WHAT WE NEED FROM YOU:<br />

∗ A working knowledge of current job search and application methods, including<br />

résumé and cover letter writing, as well as many “soft skills” needed to acquire a job, and a<br />

comfort in advising others on these competencies. <strong>Summer</strong> <strong>Search</strong> will provide some tools<br />

and training materials on this.<br />

∗ An outgoing, friendly attitude that will enable you to create a lasting relationship with<br />

your student.<br />

∗ A commitment to attend a kickoff meeting on December 16, 2010 and to work with your<br />

student from January through May of 2011 at least 1 – 2 times per month, often virtually.<br />

INTERNSHIP TIMELINE: Please note the following dates that are relevant to intern hiring:<br />

October – December: Send completed volunteer application to <strong>Summer</strong> <strong>Search</strong><br />

December 16, 2010: Volunteer Orientation Workshop<br />

January – April: Help your student apply for internships, understand hiring processes, and<br />

prepare for interviews<br />

May: Wrap up career coaching as students prepare for their summer internships<br />

HOW TO APPLY: Please send the following to Alicia Reza at alicia@summersearch.org:<br />

1. Completed <strong>Summer</strong> <strong>Search</strong> Volunteer Application<br />

2. Signed Volunteer Code of Conduct form<br />

3. A copy of your most recent résumé<br />

Thank you for supporting <strong>Summer</strong> <strong>Search</strong> alumni!<br />

<br />

4


Overview<br />

A. What is <strong>Summer</strong> <strong>Search</strong><br />

The mission of <strong>Summer</strong> <strong>Search</strong> is to find resilient low-income high school students and<br />

inspire them to become responsible and altruistic leaders by providing year-round<br />

mentoring, life-changing summer experiences, college advising, and a lasting support<br />

network.<br />

<strong>Summer</strong> <strong>Search</strong> is maintains a unique commitment to providing ongoing and long-term<br />

support for low-income young people who show leadership potential. Founded in San<br />

Francisco in 1990, <strong>Summer</strong> <strong>Search</strong> now operates seven offices nationwide helping to<br />

place more than 1,100 high school students annually on a path of positive change.<br />

In <strong>Summer</strong> <strong>Search</strong> in the Bay Area in 2010:<br />

• 84% of students qualify for free or reduced federal lunch.<br />

• $26, 115 is the median income for a <strong>Summer</strong> <strong>Search</strong> family of four.<br />

• 92% of graduating seniors are the first in their family to go to college.<br />

B. What is the Career Coach Program<br />

The Career Coach Program provides an opportunity for volunteers to work directly with<br />

<strong>Summer</strong> <strong>Search</strong> students around career preparation and applying for summer<br />

internships. The Career Coach Program allows internship candidates (college-age<br />

<strong>Summer</strong> <strong>Search</strong> alumni) to benefit from the caring support, professional skills and<br />

experiences of our volunteers. Together, each Career Coach-Student pair will work to<br />

prepare the student for a summer internship, which is a vital experience in a competitive<br />

job market and often the student’s initial entry into a professional work environment.<br />

C. What do we hope to accomplish<br />

Our goal is for each Career Coach-Student pair to establish a productive and mutually<br />

rewarding mentor-mentee relationship, focused on preparing the student to become a<br />

strong candidate for a professional summer internship as well as a valued employee.<br />

There are several tasks each Career Coach-Student pair will work on between January<br />

and June. Specifically, each Career Coach will:<br />

• Help the student create a resume aimed at securing a summer internship.<br />

• Help the student write and customize cover letters.<br />

• Help the student learn and practice interviewing skills.<br />

• Help the student with written and verbal business communication as they<br />

interact with potential employers<br />

• Help the student learn and practice job search skills.<br />

<br />

5


• Help the student understand the importance of networking skills.<br />

• Help demystify the process of starting a career and prepare the student to<br />

enter the office environment.<br />

In addition to “hard” skills, it is expected that Career Coaches will work with students on<br />

“soft” skills such as professional conduct and expectations and the components of a<br />

good work ethic.<br />

At the end of the program, students should be well-prepared to apply and interview for<br />

internships, and to subsequently become exemplary employees.<br />

D. Ground Rules and Relationship Expectations<br />

Each volunteer is expected to submit a signed copy of the <strong>Summer</strong> <strong>Search</strong><br />

Volunteer Code of Conduct, which outlines the expectations of the volunteer role.<br />

E. Process: Program Components at a Glance<br />

1. Recruit <strong>Summer</strong> <strong>Search</strong> Students for internship program<br />

2. Recruit Career Coaches<br />

3. Match each student with a Career Coach<br />

4. Career Coach orientation meeting<br />

5. Career Coaches and students work together on resumes, cover letters,<br />

applications, hard and soft skills<br />

6. Students secure internship positions<br />

7. Students placed in and internships commence<br />

F. Timeline<br />

November<br />

• <strong>Summer</strong> <strong>Search</strong> begins student recruiting for internship program<br />

• <strong>Summer</strong> <strong>Search</strong> begins recruiting Career Coaches<br />

• <strong>Summer</strong> <strong>Search</strong> begins lining up internship opportunities with partner<br />

organizations (through spring)<br />

December<br />

• Career Coach Orientation<br />

January<br />

• <strong>Summer</strong> <strong>Search</strong> notifies Career Coaches and Students of their pairing<br />

• Career Coach and student meet ASAP at a mutually agreed upon location to get<br />

to know one another. Face-to-face meeting is strongly encouraged; if that is not<br />

possible, talk by phone. Goals:<br />

1) Career Coaches understand student’s career interests<br />

2) Student learns about Career Coach’s education and career path<br />

<br />

6


• Career Coaches begin coaching student on networking and job search skills<br />

February - March<br />

• Work on resume writing and formatting<br />

• Work on correspondence<br />

a. Prepare cover letters<br />

b. Prepare correspondence<br />

c. Phone etiquette<br />

d. E-mail etiquette<br />

• Students begin applying for summer internships<br />

April<br />

• Work on interview training and mock interviews<br />

May<br />

• Possible additional interviews<br />

• Employer decisions made<br />

June<br />

• Internships begin<br />

• Career Coach feedback survey<br />

<br />

<br />

7


Getting Started: Building the Relationship<br />

A. Goals<br />

Understand student’s career goals and help them leverage the resources<br />

they need to achieve those goals.<br />

Establish an engaged and productive working relationship between the<br />

<strong>Summer</strong> <strong>Search</strong> student and his/her Career Coach.<br />

Set expectations for communication and interaction.<br />

B. Ideas for Action<br />

• Soon after being matched, meet together (in person if possible) or over the<br />

telephone.<br />

• Establish ground rules for how the Career Coach-Student pair will work together,<br />

including timeliness of responses, consideration of schedules, etc.<br />

• Career Coach and student meet for a business style lunch. Career Coach to<br />

provide feedback on student’s business etiquette and behavior (e.g., arriving at<br />

meeting place on time, dressed appropriately). If needed, Career Coach to train<br />

student on business lunch etiquette.<br />

• Discuss importance of student sending a thank you note or e-mail after lunch.<br />

• Career Coach to instruct student to send a thank you e-mail. Career Coach to<br />

provide feedback on e-mail style (e.g., grammar, spelling, and tone) and content.<br />

• Have student identify 3-5 jobs or organizations of interest based on positions<br />

available through <strong>Summer</strong> <strong>Search</strong> or internet search. Career Coach discusses<br />

options with student and helps generate further search ideas based on student’s<br />

interests. Begin discussion with student about networking.<br />

C. Resources<br />

1. Guidelines and Discussion Topics for the Career Coach-Student Pair<br />

a. Career Coach should ask student questions to learn more about his/her<br />

interests and background, such as:<br />

• What is your major<br />

• What classes are you taking<br />

• What classes do you like Dislike<br />

• Have you thought about what you want to do after college<br />

• What’s your dream job<br />

• Have you had internships/jobs before What did you like/dislike about<br />

them<br />

• What else interests you (Music, art, dance, exercise, nature, animals,<br />

volunteering to help others, etc.). Explore any of those interests and<br />

<br />

8


the kinds of involvement/interest they have. Does it relate to career<br />

aspirations<br />

b. Career Coach should share information about their own background and<br />

career experience, such as:<br />

• College major<br />

• First job and how you got it<br />

• General career experience and areas of expertise<br />

• Helpful anecdotes relating to your own experience<br />

c. Guidelines on behaviors to assess and give feedback on during business<br />

lunch:<br />

i. Did the student arrive on time If not, did they communicate the<br />

delay to you<br />

ii. Was the student dressed appropriately<br />

iii. Did the student give a friendly, appropriate greeting Was the<br />

handshake firm Did the student make eye contact<br />

iv. How were the student’s table manners<br />

• Use of utensils<br />

• Did he or she wait for both of you to be served, or just start<br />

eating when served<br />

• How did he or she treat the wait staff<br />

v. Did the student use appropriate language and expressions Did he<br />

or she hold up his or her end of the conversation<br />

vi. How was the student’s posture<br />

vii. Did anything strike you as just simply “off the mark”<br />

viii. Did he or she say “Thank you”<br />

Note: Reinforcing positive behaviors by noticing and commenting can build confidence and<br />

increase the likelihood that the student will continue to behave in those ways. Did anything<br />

he/she did or said strike you as particularly nice Surprisingly mature<br />

2. On-Line Resources to Help Get the Career Exploration Process Started<br />

a. Encourage the student to explore internship and career options based on<br />

their interests and skills.<br />

‣ http://online.onetcenter.org/<br />

Students can keyword search a career/occupation title and get a<br />

thorough overview of what that job entails on a daily basis, as well as<br />

what tasks, duties, and responsibilities are part of the job. This site is<br />

useful when trying to think of the right “verbiage” for a resume (ex: they<br />

could look up “Waitress” or “Sales Associate” and find the most<br />

compelling way to describe their job at a restaurant or clothing store).<br />

<br />

9


‣ http://stats.bls.gov/oco/<br />

The “Occupational Outlook Handbook” provides a great overview of<br />

different career paths including job summaries, education<br />

requirements, work environment, salary, etc.<br />

‣ http://www.bridgew.edu/CareerServices/majors/default.html<br />

“What Can I Do with This Major/Degree” is a useful and powerful tool<br />

that allows students to view types of jobs/ industries/ opportunities<br />

available, based on their major. It really goes above and beyond the<br />

traditional ideas and helps students think outside the box based on<br />

transferable skill sets (ex: an English major doesn’t have to be a<br />

teacher; they could work in Publishing or Marketing).<br />

‣ http://typefocus.com/s_complimentary.html<br />

This free online personality assessment will help students analyze<br />

personality characteristics such as level of introversion and<br />

extroversion and discuss how that relates to certain career paths.<br />

Understanding personality will help students find a good fit for<br />

internships and future careers. Students can take this test for FREE –<br />

after they fill out the questionnaire it will give them feedback on your<br />

personality. Please make students aware that the site will also try to<br />

CHARGE them for a more comprehensive report--You do NOT have to<br />

pay! We are simply recommending that they fill out the personality<br />

questionnaire to get the FREE report.<br />

b. Places to Find Internships: <strong>Search</strong> Engines<br />

‣ http://college.monster.com<br />

‣ www.internqueen.com<br />

Note: When applying for internships on Internqueen, students should<br />

specify that they are a <strong>Summer</strong> <strong>Search</strong> student—site moderators will<br />

promote <strong>Summer</strong> <strong>Search</strong> students to hiring managers! Encourage<br />

students to watch the video, it’s right on target!<br />

‣ www.internships.com<br />

‣ www.internships4you.com<br />

‣ www.internshipprograms.com<br />

‣ www.idealist.org (For nonprofit positions)<br />

‣ www.careerbuilder.com/jobs/keyword/internships/<br />

‣ www.simplyhired.com<br />

‣ www.juju.com<br />

‣ www.craigslist.org<br />

<br />

10


Resume Preparation<br />

A. Goals<br />

Create a resume that best presents the student’s experiences, education,<br />

interests, work ethic and values.<br />

Educate the student about the elements and style of effective resumes.<br />

B. Ideas for Action<br />

• Have student list and describe education, work, volunteer, and other<br />

accomplishments (hobbies, music, art, etc.) that may contribute to the creation of<br />

a resume that speaks not only to the specific schools and jobs, but also to the<br />

student’s spirit, energy and work ethic.<br />

• Similarly, be sure that the student includes <strong>Summer</strong> <strong>Search</strong> involvement on their<br />

resume.<br />

• Have student write a first draft of the resume.<br />

• Career Coach reviews and comments, student revises resume.<br />

• Continue the cycle until both parties are satisfied with the result.<br />

• Have student investigate career center at his/her university if available and report<br />

back on center’s job-search process and/or specific jobs of interest.<br />

• Begin to educate student on relationship between resume and cover letter.<br />

C. Resources<br />

1. Guidelines and Discussion<br />

a. General Career Development Questions<br />

• What do you want to accomplish in life<br />

• What do you like to do in your free time<br />

• What were your favorite classes and academic subjects in school<br />

• What are you good at What skills do you like to use<br />

• What activities do you like to participate in on a daily basis<br />

• What issues are important to you What are your passions<br />

• What type of environment do you work best in<br />

• If you could have any job in the world, what would it be<br />

b. Resume Starter Questions<br />

• What degree are you pursuing in college What is your major, minor,<br />

concentration<br />

• What academic classes in your major have you completed<br />

• Have you done a study abroad or study tour<br />

• Have you held any jobs Part-time, temporary, full-time<br />

<br />

11


• Have you done an internship in related to your area of study<br />

• Have you completed a semester long project related to your major<br />

• Are you involved in your community<br />

• Have you volunteered for a one-time event or an ongoing<br />

commitment<br />

• Are you involved in any clubs/organizations or student leadership roles<br />

on campus<br />

• Have you attended any professional conferences or given a<br />

presentation before<br />

• Have you received any awards, scholarships, or honors for your<br />

accomplishments<br />

• Do you speak any other languages or have any strong technical skills<br />

c. Resume Critique Questions<br />

(source: Kim Isaacs, Monster Resume Expert, November 19, 2009)<br />

http://college.monster.com/benefits-entry-level-resume/articles/354-use-this-entry-levelresume-critique-checklist<br />

• Does the resume look original and not based on a template<br />

• Is the resume inviting to read, with clear sections and ample white<br />

space<br />

• Does the design look professional rather than like a simple typing job<br />

• Is the resume’s length and overall appearance appropriate for an<br />

internship<br />

• Does the resume provide a visually pleasing, polished presentation<br />

• Is the font an appropriate size and conservative style<br />

• Are there design elements such as bullets, bolding and lines to guide<br />

readers’ eyes through the document and highlight important content<br />

• Is there a good balance between text and white space<br />

• Are margins even on all sides<br />

• Are design elements like spacing and font size used consistently<br />

throughout the document<br />

• Are all resume sections clearly labeled<br />

• Is the work history listed in reverse chronological order (most recent<br />

job first)<br />

• Is the resume targeted to a specific career goal and not a one-size-fitsall<br />

document<br />

• Are bullets quantified by using numbers, percentages, dollar amounts<br />

or other concrete measures of success<br />

• Do the bullets or phrases begin with strong, varied action verbs<br />

• Is the resume written in an implied first-person voice with personal<br />

pronouns, such as I, me and my, avoided<br />

• Is the content flow logical and easy to understand<br />

• Is the resume as perfect as possible, with no careless typos or<br />

spelling, grammar or syntax errors<br />

<br />

12


2. On-line resources and videos<br />

‣ http://owl.english.purdue.edu/owl/resource/564/01/<br />

‣ http://careertv.com/career_videos.phpcategory=cv<br />

3. Sample Resumes: SEE APPENDIX<br />

<br />

13


Correspondence Preparation<br />

A. Goals<br />

Create a cover letter that best conveys the student’s interest in and<br />

suitability for a specific job opportunity that she/he has identified.<br />

Continue discussion about relationship between cover letter and resume.<br />

Teach student how to revise and customize cover letters for different job<br />

opportunities.<br />

Practice e-mail correspondence to plan and set up interviews, meetings,<br />

etc.<br />

Practice e-mail correspondence to follow up meetings or calls, such as<br />

thank you notes.<br />

Teach importance of correspondence timeliness and accuracy (e.g., correct<br />

grammar and spelling, no typos).<br />

B. Ideas for Action<br />

• Have student search on internet for a specific job opportunity that interests<br />

him/her. Then, have the student create the first draft of a cover letter for this job.<br />

• Career Coach works with student to revise the letter until both parties are<br />

satisfied with a final draft.<br />

• Career Coach to comment on spelling, grammar and content of letter.<br />

• Have student identify a second job that interests him/her. Then, have student<br />

revise the first cover letter to reflect his/her interest in the job. Career Coach to<br />

comment on spelling, grammar and content of letter.<br />

• Career Coach reinforces/reminds student to check on-line and with college<br />

career center for job postings.<br />

C. Resources<br />

1. Guidelines and Discussion<br />

a. A cover letter is simply a letter that introduces the information you are<br />

sending to another person. Basically, it explains why you are sending it, in<br />

general terms what it contains, and describes any action you are asking<br />

the other person to take upon receiving the information you are sending.<br />

The cover letter for the resume is a special, and critically important, kind of<br />

cover letter and should be given a lot of attention since it is also used to<br />

position you as a strong candidate for the internship or position. Some<br />

other instances when cover letters are appropriate include:<br />

i. When sending follow up information requested by an interviewer or<br />

their representative, sending unsolicited, but relevant, information<br />

related to a topic of discussion (for example, you and the other<br />

<br />

14


person found you were both interested in a particular event or topic<br />

and you are sending a relevant and interesting article that would be<br />

of interest).<br />

ii. In general, a brief a cover note is appropriate whenever sending an<br />

attached document to anyone. Why are you sending it Do you<br />

require a response or answer If so, let them know.<br />

b. Thank you notes are always important and should be sent after each<br />

meeting and/or each scheduled phone meeting. Also, thank you notes are<br />

important to send if the other person takes exceptional interest and does<br />

something beyond the usual (like sending information related to your<br />

favorite hobby).<br />

c. Correspondence is often necessary as you plan for meetings to clearly<br />

establish or confirm the meeting time and place. These should be brief<br />

and clearly relay the correct information (double check for correctness!).<br />

When others send you correspondence to set a time and place for a<br />

meeting, it is good to send a short reply so they know for sure you got it.<br />

For example, “Thank you. I look forward to seeing you then.” would be<br />

appropriate.<br />

d. Most correspondence is done by e-mail these days. However, in matters<br />

of business, e-mail IS business correspondence and should use<br />

appropriate language, full sentences, and appropriate punctuation and<br />

grammar, just as if you were writing a letter (except it does not need some<br />

of the formal formatting that a letter would require). The exception to this is<br />

that a cover letter should be created and formatted as a letter in a<br />

separate document that is attached to an e-mail.<br />

2. On-line resources<br />

‣ http://www.bu.edu/careers/pdfs/cover-letter-book.pdf<br />

http://internships.about.com/od/coverlettertipssamples/a/CLTemplate.htm<br />

‣ http://jobsearch.about.com/lr/sample_internship_cover_letters/79318/1/<br />

‣ http://www.vault.com/wps/portal/usa/articles/resumescover<br />

‣ http://careertv.com/career_videos.phpcategory=letter<br />

3. Examples of good and bad cover letters: SEE APPENDIX<br />

<br />

15


Interview Preparation and Practice<br />

A. Goal<br />

Prepare the student to schedule, plan, participate in, and follow up on<br />

interviews in a manner that demonstrates high professional standards and<br />

presents the student as a strong job candidate.<br />

B. Ideas for Action<br />

• Career Coach to discuss with students how to interview effectively.<br />

• Discuss typical steps leading up to an interview, including:<br />

a. Telephone etiquette<br />

b. Managing the calendar<br />

c. Getting the necessary logistics right (time, place, directions, etc.).<br />

d. Travel planning and timeliness<br />

• Career Coach to conduct a practice interview with student over the phone, and<br />

provide feedback on student’s performance.<br />

• Career Coach to conduct a practice interview at his/her place of business (if<br />

possible), and provide feedback on student’s performance.<br />

• <strong>Summer</strong> <strong>Search</strong> staff to arrange a “coach swap,” in which students will conduct<br />

interviews with a Career Coach other than the one they’ve been working with.<br />

The “new” Career Coach will provide feedback on student’s performance.<br />

• Student to send follow-up thank you e-mail to “new” Career Coach. Career<br />

Coach to provide feedback on note’s style (e.g., grammar, spelling, tone) and<br />

content.<br />

• Career Coach to discuss typical follow up steps: thank you note, keeping track of<br />

any promised follow up tasks, etc.<br />

C. Resources<br />

1. Guide questions for Career Coach to ask students during practice interviews:<br />

SEE APPENDIX.<br />

2. On-line resources<br />

‣ http://careertv.com/career_videos.phpcategory=interview<br />

‣ http://internships.about.com/od/interviewing/tp/InterviewingTip.htm<br />

‣ http://www.youtube.com/watchv=S1ucmfPOBV8andfeature=related<br />

http://www.youtube.com/watchv=3eHsUBP0ceI<br />

<br />

16


Coaching on Workplace Behavior<br />

A. Goals<br />

To help student understand the importance and value of acting in a<br />

professional manner.<br />

To teach student how to act in a professional manner.<br />

B. Ideas for Action<br />

• Career Coach will outline workplace basics, such as:<br />

• What to expect in an office environment.<br />

• How offices are typically set up.<br />

• How to navigate lunchtime and breaks.<br />

• Career Coach will coach student on good professional practices, such as:<br />

• Arriving at work on time or early, without exception and with no excuses.<br />

• Providing professional e-mail and voicemail communication.<br />

• Appropriate e-mail and personal cell phone use in the office.<br />

• Proper attire.<br />

• Appropriate language.<br />

• Appropriate socialization with co-workers outside of the office (please<br />

keep in mind some students are under the legal drinking age).<br />

C. Resources<br />

1. On-line resources<br />

‣ http://www.quintcareers.com/first_days_working.html<br />

<br />

17


Appendix<br />

I. Career Toolkit (Source: Katie Munroe, Volunteer)<br />

a. Sample resumes<br />

i. Poor quality resume………………………………………..18<br />

ii. Average quality resume……………………………………19<br />

iii. Excellent quality resume…………………………………..21<br />

b. Sample cover letters<br />

i. Poor quality cover letter……………………………………23<br />

ii. Average quality cover letter……………………………….24<br />

iii. Excellent quality cover letter………………………………25<br />

c. Interview preparation<br />

i. Mock interview questions………………………………….26<br />

ii. Interview questions for employers………………………..27<br />

II. Resume Building Toolkit, (Source: Julie Brown, Volunteer)<br />

a. Overview……………………………………………………………28<br />

b. Body of a Resume: Definitions and Descriptions……………...28<br />

c. Resume Formatting Guidelines………………………………….31<br />

d. Researching a Job and Modifying Your Resume……………...32<br />

e. Cover Letters………………………………………………………33<br />

<br />

18


POOR QUALITY RESUME<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

Cally Counselor<br />

Education<br />

UMass Boston, Boston MA<br />

Bachelor’s degree, Psychology, September 2008-Present<br />

Charlestown High School, Charlestown, MA<br />

High School Diploma, September 2004-June 2008<br />

Honors<br />

• Dean’s List<br />

• Psi Chi Honors Society<br />

123 Broad Street, Boston, MA<br />

Callygirl@aol.com 617-617-6171<br />

Related Coursework<br />

• Psychology of Personality, Child Psychology, Social Psychology, Research Methods, Criminal<br />

Psychology, Biopsychology, Neuropsychology, Psychology of Learning, Social Psychology,<br />

Clinical Psychology, Adolescent Psychology.<br />

Comment [c1]: Unprofessional e-mail<br />

Comment [c2]: Spell out University of<br />

Massachusetts, Boston<br />

Comment [c3]: Bachelor of Arts or<br />

Science<br />

Comment [c4]: You do not need to list<br />

the dates you’re attending college, just<br />

your intended graduation date, May 2012.<br />

Comment [c5]: Once you get to<br />

college, you do not need to list anything<br />

from High School unless it’s<br />

ABSOLUTELY related to your career path.<br />

Employment<br />

Waitress, TGIFridays, Sept 2009-present<br />

• Served tables of guests.<br />

• Took orders and efficiently relayed them to the kitchen.<br />

• Multitasked while serving tables<br />

Sales, Old Navy Sept 2008-present<br />

• Helped customers with clothing choice.<br />

• Assisted with cleaning the dressing rooms.<br />

• Worked the register.<br />

Camp Counselor, Camp Sunshine, Maine, <strong>Summer</strong> 2008 and 2009<br />

• Responsible for campers daily activities<br />

• Supervised arts and crafts as well as field games.<br />

Skills<br />

• Microsoft Word, Microsoft PowerPoint, Microsoft Excel, Internet<br />

Comment [c6]: Must include the<br />

location of the job including the city and<br />

state.<br />

Comment [c7]: All of the verbs should<br />

be present tense rather than past tense<br />

since Cally is still working here.<br />

Comment [c8]: How many guests<br />

Give a range of people per table or<br />

number of tables you work within an hour<br />

or a shift.<br />

Comment [c9]: What did you<br />

multitask<br />

Comment [c10]: Use a stronger action<br />

verb such as Operated the register during<br />

customer transactions and handled money<br />

efficiently and securely.<br />

Comment [c11]: This should be<br />

italicized to be consistent with all the other<br />

job titles.<br />

Comment [c12]: Never use the term<br />

“responsible for”, instead explain what that<br />

means.<br />

Comment [c13]: You do not need to list<br />

Microsoft three times if they are all from<br />

the same Office software.<br />

<br />

19


AVERAGE QUALITY RESUME<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

John Johnson<br />

11 Long Road • Boston, MA 02222 • 617-617-6171 • jjohnson@yahoo.com<br />

EDUCATION<br />

Babson College, Bridgewater, MA Graduation date: May 2011<br />

Bachelor of Science, Accounting<br />

Overall GPA: 3.418<br />

HONORS and AWARDS<br />

Dean’s List, 5 semesters<br />

Academic Merit Scholarship<br />

National Honors Society<br />

RELEVANT COURSEWORK<br />

Managerial Accounting, Managerial Finance, Marketing Principles, Human Resource<br />

Management, Computer Applications, Statistics Economics, Business Law<br />

Comment [c14]: Keep the GPA to 1<br />

decimal point not 3<br />

Comment [c15]: Who gave you the<br />

scholarship and when did you receive it<br />

Comment [c16]: Do not include items<br />

from High School unless they are directly<br />

related to your career interest.<br />

WORK EXPERIENCE<br />

Office Assistant, September 2007 - Present<br />

College of Management, Babson College<br />

• Perform general administrative tasks around the office and deliver documents<br />

around campus<br />

• Participate in open houses<br />

Laborer, June 2006 – Present<br />

Smith and Bros. Landscaping, Lynn, MA<br />

• Lay out lawn seeding<br />

• Trim grass, bushes and shrubbery by safely using machinery<br />

• Manage soil, mulch, and overall landscape for appropriate plant life<br />

Intern, <strong>Summer</strong>s 2008 and 2010<br />

Treasurer’s Office, Boston City Hall, Boston, MA<br />

• Assisted within preparing spreadsheets for Treasurer meetings<br />

• Conducted research on the perception of government spending in the media<br />

• Compiled written report and presented results to management<br />

EXTRACURRICULAR ACTIVITIES<br />

President, Fall 2010-present<br />

Comment [c17]: Even when you list a<br />

college, you must include the city and<br />

state of its location.<br />

Comment [c18]: Too general. Discuss<br />

what those tasks are such as filing,<br />

photocopying, answering phones.<br />

Comment [c19]: Needs more detail,<br />

what do you do at the open houses<br />

Comment [c20]: The bullets here are<br />

too focused on the labor and not as much<br />

on the customer service side. Include<br />

details of working with customers, filling<br />

out billing information, and reporting back<br />

to company.<br />

Comment [c21]: What kind of<br />

spreadsheets Excel Put the name of<br />

software you use in the bullets.<br />

Comment [c22]: Where did you get<br />

your information from The internet,<br />

newspapers, reports, etc<br />

<br />

20


AVERAGE QUALITY RESUME cont’d.<br />

Source: Source: Katie Katie Munroe, Munroe, Career Career Counselor, December 2010 2010<br />

------------------------------------------------------------------------------<br />

<br />

Student Government Association, Babson College<br />

• Serve as the liaison to the undergraduate student body<br />

• Manage the executive board committees<br />

• Oversee a budget of $175,000 and determine how to allocate funds to students<br />

COMPUTER SKILLS<br />

Proficient in Microsoft Word, PowerPoint, Excel, Access<br />

Comment [c23]: This position,<br />

although volunteer, is clearly very related<br />

to John’s major and career interest. Rather<br />

than having it at the bottom, he should<br />

make a Related Experience category and<br />

place the Office Assistant, Intern, and<br />

President positions under it, and put the<br />

Laborer position in a new category called<br />

Additional Work Experience because it’s<br />

least relevant.<br />

<br />

21


EXCELLENT QUALITY RESUME<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

Maria Media<br />

22 General St. Apt. 1 Boston, MA. 02222, (617) 617-6171, mmedia@student.bridgew.edu<br />

EDUCATION<br />

Bridgewater State University, Bridgewater, MA<br />

May 2010<br />

Bachelors of Arts in Communication, Minor in Public Relations<br />

GPA: 3.2 Dean’s List, spring 2008; spring 2009<br />

London Study Tour, Communication Studies Department<br />

January 2010<br />

Studied the cultural differences in media communication while visiting several large advertising<br />

firms in London<br />

RELEVANT EXPERIENCE<br />

Institutional Communications Department, Bridgewater State University, Bridgewater, MA<br />

February 2010 - Present<br />

Media Intern<br />

• Assist the Director of News and Media Outreach through social networking sites,<br />

press releases, news logs.<br />

Conference and Events Service Office, Bridgewater State University, Bridgewater, MA<br />

August 2007 - Present<br />

Senior Event Planner<br />

• Plan 50+ annual University events ranging from small staff meetings to Winter<br />

Commencements.<br />

• Collaborate with a variety of on campus service providers from catering, and<br />

operations to Information Technology to ensure the success of each individual event.<br />

Hill Holliday, Boston, MA<br />

June 2010 - August 2010<br />

Media Intern<br />

• Budgeted clients’ time slots for commercials in order to reach a specific target<br />

audience.<br />

• Analyzed four different clients and learned about their particular markets and<br />

competitors to develop appropriate advertising strategies.<br />

• Developed a mock campaign for the Chili’s restaurant brand and presented to<br />

company executives.<br />

Comment [c24]: She right justifies all<br />

of her dates to balance out the page and<br />

alleviate the resume from looking too “left<br />

heavy”.<br />

Comment [c25]: Discusses the focus<br />

of the study tour which is related to her<br />

career interests.<br />

Comment [c26]: She explains here<br />

how she assists the Director and<br />

capitalized it because it is a job title.<br />

Comment [c27]: Quantifies the number<br />

of events<br />

Comment [c28]: She gives the reason<br />

why she is doing this task. It is results<br />

oriented.<br />

La Sociedad Latina, Bridgewater State University, Bridgewater, MA<br />

September 2007 - May 2010<br />

<br />

22


EXCELLENT QUALITY RESUME cont’d.<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

Vice President; Public Relations Officer<br />

• Served as Vice President and assisted with the planning and finalization of event<br />

details.<br />

• Served as Public Relations officer from 2007 to 2009, helped to market LSL<br />

upcoming events through flyers, student announcements, facebook, and other social<br />

networking sites.<br />

Comment [c29]: She includes her<br />

student leadership experience in this<br />

category because it includes marketing<br />

and communications skills necessary for<br />

her career interest.<br />

OTHER EXPERIENCE<br />

Spirit of Boston, Boston, MA<br />

May 2008 - December 2008<br />

Hostess<br />

Comment [c30]: She has created this<br />

category to show that she has held other<br />

employment but they are not as important<br />

to her communications career and that is<br />

why they are simply listed with no<br />

descriptions.<br />

Crossroads for Kids, Duxbury, MA<br />

2006 - August 2007<br />

<strong>Summer</strong> Camp Counselor<br />

June<br />

PROFESSIONAL DEVELOPMENT<br />

• Color Magazine All Inclusive Awards, Volunteer Planner, Boston, December, 2009<br />

• Leadership Summit, Participant, Bridgewater State College, October, 2009<br />

• Fenway Comcast Latino Festival, Volunteer Planner, Boston, August, 2009<br />

• PR Advanced Conference, Participant, Boston University, 2009<br />

• Public Relations Student Society of America (PRSSA), Member, BSU, Spring, 2009<br />

• Latino Leadership Conference, Participant, Boston University, 2007<br />

SKILLS<br />

Computer: Microsoft Windows, Internet Explorer, Adobe Premiere, Adobe Photoshop<br />

Language: Fluent in English and Spanish, intermediate proficiency in American Sign Language<br />

Comment [c31]: She has created a<br />

category to include some of her volunteer<br />

work and conference attendances which<br />

show that she is motivated to learn about<br />

the industry and grow as a professional.<br />

Comment [c32]: She has qualified her<br />

level of understanding for these<br />

languages, fluent vs. proficient..<br />

<br />

23


POOR QUALITY COVER LETTER<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

Nancy Nonprofit<br />

600 Eastern Ave<br />

Boston, MA 02222<br />

January 20, 2010<br />

Adrienne Kimmell<br />

Political Director / Foundation Director<br />

Lee Family Office<br />

131 Mt. Auburn St., Suite 3<br />

Cambridge, MA 02138<br />

Dear Adrienne:<br />

I would like to apply for the communications associate job at the Barbara Lee Family<br />

Foundation and Barbara Lee Political Office. I am the ideal candidate for this position<br />

and really would like to work at an organization that is geared towards enhancing<br />

women’s place in society.<br />

I am currently seeking a position that will match my passions and provide me with<br />

experience for my future career. Currently, I am taking several classes related towards<br />

social justice issues including Gender in Everyday Life, Psychology of Women, and<br />

Women in the Media. I have several transferable skills including communication and<br />

people skills. I have learned these from writing press releases for my local newspaper<br />

and interning at WBUR 90.9fm Boston. I have also volunteered in the development<br />

department at Planned Parenthood League of Massachusetts.<br />

Overall, I am a very hard worker and remain persistent in achieving my goal. I feel<br />

strongly that I would do an excellent job in this position and could bring a lot to the table.<br />

I am prepared to roll up my sleeves and work as hard as I can for such a well-respected<br />

woman and her organization.<br />

Attached, please see my resume that details my work experience. I will call you within a<br />

week’s time to schedule an interview and to discuss this position further. Thank you for<br />

your time.<br />

Sincerely,<br />

Nancy Nonprofit<br />

<br />

Comment [c33]: Never address them<br />

by their first name, it’s too informal.<br />

Comment [c34]: Every job title should<br />

be capitalized.<br />

Comment [c35]: This can come off as<br />

arrogant to employers, instead she should<br />

focus on her skills and interests.<br />

Comment [c36]: Too “me” focused.<br />

She wants the company to see that she<br />

can contribute as well, not just take.<br />

Comment [c37]: What did she learn in<br />

these classes, why is this important<br />

Comment [c38]: Why is this important<br />

She must detail what she does there and<br />

the skills she has learned and relate them<br />

back to the position she’s applying for.<br />

Comment [c39]: This paragraph is too<br />

focused on “soft” skills. She is only<br />

mentioning her personal characteristics<br />

rather than her concrete, measurable<br />

skills. She should go into more detail as to<br />

why she’d be a good fit for this<br />

organization and talk about why she is<br />

drawn to it and interested.<br />

Comment [c40]: This is too forward.<br />

She should mention the opportunity for an<br />

interview but never assume that she will<br />

automatically get one and schedule it on<br />

her own.<br />

<br />

24


AVERAGE QUALITY COVER LETTER<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

June 26, 2010<br />

MARK MEDICINE<br />

25 Open Road ▪ Boston, MA 06222 ▪ (617) 617 - 6171 ▪ mmedicine@yahoo.com<br />

Comment [c41]: Good use of contact<br />

info format from resume, it will look<br />

consistent on both documents.<br />

Ryan Sherman<br />

Boston Medical Center<br />

Cardiac Rehabilitation<br />

Preston Family Building<br />

3 rd and 4 th Floor<br />

732 Harrison Avenue<br />

Boston, MA 02118<br />

Dear Mr. Sherman,<br />

I am writing you to inquire about an internship at Boston Medical Center in the Cardiovascular<br />

Center dealing with Cardiac Rehab. Currently, I am a sophomore at Boston University and I will<br />

be receiving my Bachelor of Science in Exercise Science with a concentration in Health Fitness.<br />

My Interest in helping and educating people about the importance of exercise and healthy living<br />

habits has really prompted my desire to attain this position.<br />

All my life, I have always been very involved and active in a variety of sports. In my high school<br />

career, I was a 5 th place All-American in Judo and a State Wrestling Champion. In my collegiate<br />

career, I was a three-year Varsity Wrestler and a place winner in the New England<br />

Championship. My love for sports and my competitive nature really made me fall in love with the<br />

Exercise Science program. However, my main motivation to pursue my degree in this field and<br />

to pursue a career in Cardiac Rehab is my passion to help and work with people. I come from a<br />

family where hypertension, high blood pressure, and myocardial infarction are very prevalent<br />

and I want to help individuals and their families in the same situation. In addition to my<br />

academic knowledge of the field, I have also volunteered at a Cardiologist/Cardiac Rehab clinic<br />

in Brazil. The clinic had a phenomenal facility and I got a first hand glimpse of how to assist<br />

patients. The cardiologist would review the ECG reading with me and I found their dedication to<br />

help their patients carry on healthier and longer lives fascinating. My experience with them really<br />

solidified my desire to pursue an internship and further my education in this field.<br />

I believe this internship will give me the necessary experience to market myself to a potential<br />

employer upon graduation and to help direct my decision on what to pursue my graduate<br />

degree in. I would welcome the opportunity to schedule an interview at your earliest<br />

convenience. Feel free to contact me at: (617) 617-6171 or e-mail at mmedicine@yahoo.com.<br />

Sincerely,<br />

Mark Medicine<br />

Comment [c42]: It’s more formal to use<br />

a colon : rather than a comma ,<br />

Comment [c43]: This information is on<br />

his resume and doesn’t need to be<br />

repeated in the cover letter unless he is<br />

focusing on the courses he’s taken in the<br />

major.<br />

Comment [c44]: Does not need to be<br />

capitalized.<br />

Comment [c45]: It’s ok to bring in a<br />

personal note as to why you’re interested<br />

in this field, but do not harp on it and focus<br />

2/3 of the paragraph on your past. Instead,<br />

move forward using your personal touch<br />

as an introduction. He does not need to<br />

explain his awards and accomplishments<br />

in each sport.<br />

Comment [c46]: Again, a bit too<br />

focused on his story and the personal<br />

side.<br />

Comment [c47]: Great closing<br />

sentence for that piece. However, he did<br />

not focus on what skills HE learned.<br />

Rather he focused on what he observed.<br />

Concrete skills that are measurable and<br />

provided with examples are the most<br />

important.<br />

Comment [c48]: Too focused on what<br />

he is going to get out of the internship than<br />

what he can bring to the table and offer to<br />

the employer.<br />

<br />

25


EXCELLENT QUALITY COVER LETTER<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

----------------------------------------------------------------------------------------------------<br />

Tinisha Teacher<br />

520 Pine Street Boston, MA 02222 ▪ 617-617-6171 ▪ Tinisha.Teacher@gmail.com<br />

September 14, 2009<br />

Dr. Robert Tyrell<br />

Headmaster<br />

The English High School<br />

144 McBride Street<br />

Jamaica Plain, MA 02130<br />

Dear Dr. Tyrell:<br />

I am writing in regards to the English Language Arts Teacher position I saw posted on the Boston Public<br />

Schools’ website. I strongly believe that I am qualified for the position and would be a good asset to the<br />

staff and school community based on my leadership and teaching experiences.<br />

Over the past two years, I have engaged in teaching classrooms at three different schools within urban<br />

and suburban environments. During my student teaching at Brockton High School, I was exposed to the<br />

unique population of students that an urban setting provides along with the challenges. From this<br />

experience, I gained a widespread understanding of different cultures and learned how to adapt my<br />

teaching techniques according to different learning styles. Beyond my classroom teaching experience, I<br />

have also served as a Resident Assistant in a first year and upper classmen residence hall. One of my<br />

many RA responsibilities included conflict resolution. I received very thorough training, including<br />

mediation, policy enforcement, and roommate issues and helped my residents work through problems<br />

using various strategies. I also worked on conflict resolution within my staff by encouraging open<br />

communication and team building activities. Programming was another large part of my job. I completed<br />

different educational and social programs and bulletin boards, which required thorough planning. At least<br />

two weeks in advance, I had to submit a program proposal that listed my learning outcomes for the<br />

program, a description, and a fund request. Each month I created a bulletin board on my floor that taught<br />

my residents something new or helped build community. My experiences in conflict resolution will help me<br />

with classroom management and facilitating programs will help with planning lessons and carrying them<br />

out.<br />

I am especially excited to teach in the Boston Public School system. As a Boston Public High School<br />

graduate, I am eager to give back to the school system that gave me so much. I really believe in your<br />

learning communities and think they are a great way to get students involved in their learning and<br />

becoming more familiar with their peers and school staff. It is a strong reason why I am interested in<br />

working at English High School.<br />

I am eager to discuss with you the kind of contributions I can make to the English High School<br />

community. I would appreciate the opportunity to meet with you in person and I plan to follow up with you<br />

next week about my candidacy. Feel free to contact me at 617-617-6171 or<br />

Tinisha.Teacher@gmail.com. Thank you for your kind attention to my application.<br />

Sincerely,<br />

Tinisha Teacher<br />

Comment [c49]: She briefly explains<br />

WHY she would be a good asset rather<br />

than just claiming that she would be.<br />

Comment [c50]: She quantifies her<br />

experience and shows that it is related<br />

right from the start.<br />

Comment [c51]: Here she discusses<br />

what she learned and is explaining how<br />

this will be important because she’s<br />

applying for a job at an urban school.<br />

Comment [c52]: This shows she has<br />

great interpersonal and conflict skills which<br />

are important in a classroom setting.<br />

Comment [c53]: Here she gives<br />

specific details about the tasks and<br />

projects she did.<br />

Comment [c54]: This is the perfect way<br />

to bring it back to the job she’s applying<br />

for. You must explain why the skills or<br />

experiences you have are related to the<br />

job.<br />

Comment [c55]: This proves she has<br />

done her research about the school and<br />

knows the environment.<br />

Comment [c56]: This is focused on<br />

what she can do for the school and not<br />

what the school can do for her, perfect!<br />

Comment [c57]: Appropriate<br />

mentioning of an interview, not direct and<br />

pushy.<br />

<br />

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INTERVIEW PREP<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

Sample Mock Interview Questions<br />

• Tell me about yourself and why you are interested in this position.<br />

• What excites you about working in this career/field/profession<br />

• How have your educational and work experiences prepared you for this position<br />

• Tell me about how you perceive your strengths. Your weaknesses. How do you<br />

evaluate yourself<br />

• What characteristics do you think are important for this position<br />

• What can you contribute to this company, organization or school<br />

• What goals would you set for yourself in this position How are you planning to<br />

achieve them<br />

• Take me through a project where you demonstrated leadership skills.<br />

• Give an example of a problem you have solved and the process you used.<br />

• What type of technical/computer skills do you have<br />

• Can you describe you organizational style<br />

• What types of situations put you under pressure, and how do you deal with the<br />

pressure<br />

• Describe a situation where you had a conflict with another individual, and how<br />

you dealt with it.<br />

• What are your team-player qualities Give examples.<br />

• Give an example of a situation in which you failed and how you handled it.<br />

• Tell me about a situation when you had to persuade another person to your point<br />

of view.<br />

• What two or three accomplishments have given you the most satisfaction<br />

• What challenges are you looking for in a position<br />

• What are your expectations of your future employer/supervisor/coworkers<br />

• How would your friends describe you Your professors<br />

• What else should I know about you<br />

27


INTERVIEW PREP cont’d.<br />

Source: Katie Munroe, Career Counselor, December 2010<br />

------------------------------------------------------------------------------<br />

Interview Questions to Ask the Employer<br />

At the end of your interview, it’s important to have questions prepared to ask your interviewer.<br />

This shows that you have researched the company, examined the job description, and you are<br />

sincerely interested in the position. This is your time to ask the employer some thoughtful<br />

questions and also make sure the position is a good fit for your values, interests, personality,<br />

and skills. Your questions may be centered on the company, department, position, supervisor,<br />

or the selection process for example. See which questions apply to the position you are<br />

pursuing and have them prepared to ask the day of your interview!<br />

Company:<br />

• How does the company support and<br />

promote personal and professional<br />

growth<br />

• What type of experiences do you<br />

believe are most important in shaping a<br />

successful career at this company<br />

• Could you explain the company’s<br />

organizational structure<br />

• Is there a structured career path at the<br />

company<br />

• What do you consider to be the<br />

company's strengths and weaknesses<br />

• What are some of the skills/abilities you<br />

see as necessary for someone to<br />

succeed in this job<br />

• Could you give me an example of a new<br />

assignment I could take on in the first<br />

month<br />

• What challenges might I encounter if I<br />

take on this position<br />

• Can you tell me more about my day-today<br />

responsibilities<br />

• Assuming I was hired and performed<br />

well for a period of time, what additional<br />

opportunities might this job lead to<br />

• Will I receive any formal training for this<br />

position<br />

Department/Supervisor<br />

• Could you describe to me your typical<br />

management style and the type of<br />

employee who works well with you<br />

• What are the department’s goals, and<br />

how do they align with the company’s<br />

mission<br />

• How will my leadership responsibilities<br />

and performance be measured By<br />

whom<br />

• What personal qualities or<br />

characteristics do you most value in a<br />

co-worker<br />

• How would you describe this<br />

department’s work environment<br />

• Are there any weaknesses in the<br />

department that you are particularly<br />

looking to improve<br />

• How soon are you looking to fill this<br />

position<br />

• I really enjoyed meeting with you and<br />

am very interested in this opportunity. I<br />

feel that my skills and experience would<br />

be a good fit for this position. What is<br />

the next step in your selection process<br />

• Are there any additional company<br />

resources you suggest I review while<br />

waiting to hear about your decision<br />

• May I contact you next week to followup<br />

28


RESUME BUILDING TOOLKIT<br />

SUMMER SEARCH RESUME WORKSHOP CONTENT (edited)<br />

Source: Julie Brown, Volunteer<br />

------------------------------------------------------------------------------<br />

<strong>Summer</strong> <strong>Search</strong> Resume Workshop<br />

By Julie Brown<br />

Overview<br />

There is no one perfect way to write a resume. Experience, education, skills and goals will vary<br />

greatly from person to person and year to year. All of these will impact your resume and effect the<br />

best way to present yourself to prospective employers. However, there are standard guidelines<br />

and best practices available to help individuals put their best foot forward. This seminar is<br />

designed to introduce you to those standards and help answer questions that are specific to you<br />

and the jobs you are pursuing.<br />

The volunteers have over 140 years of working experience in fields as varied as accounting,<br />

marketing, architecture and retail merchandising. In organizing this seminar, we have raised<br />

many questions ourselves about the validity of alternative approaches and options. We expect to<br />

continue to learn as we work with you to help you in your pursuit of employment after college. We<br />

applaud your dedication to being here and are pleased to be able to offer our guidance.<br />

Mentors: Julie Brown, Susan Mukaeda, Laura Kelly, Gina Lambright, Anne Morrisey, Ann<br />

Trunko and Nancy Kalsched<br />

Agenda/Packet Contents<br />

1. Body of a resume- descriptions and definitions<br />

2. Formatting Guidelines<br />

3. Researching a job and modifying your resume<br />

4. Cover letter guidelines<br />

1. Body of a Resume: Descriptions and Definitions<br />

Body of a Resume: Objective Statement<br />

• The purpose of an Objective Statement is to quickly and concisely tell the potential<br />

employer what type of work you are pursuing and to target your resume for a specific<br />

position.<br />

• Your Objective Statement should be brief – ideally no more than one to two lines.<br />

• Taylor your statement for each new job or position for which you are applying. If the<br />

statement works for more than a few very similar jobs, then it is probably too general and<br />

needs to be better targeted. The statement must be specific.<br />

• Objective Statements should answer questions like: what is your goal, what qualifications<br />

do you have, what position are you seeking, and within what type of<br />

organization/industry.<br />

• If you include a statement, place it directly underneath your name and contact<br />

information.<br />

Examples:<br />

OBJECTIVE<br />

To secure an entry-level laboratory position utilizing my scientific research and laboratory<br />

skills in the oncology research department at Genetech.<br />

To obtain a governmental affairs position utilizing my Dutch and German language skills in<br />

<br />

29


an international capacity.<br />

To contribute my strong background in tax law to US and Japan tax-summer internship<br />

position at White and Case LLP, Tokyo office.<br />

Body of a Resume: Education<br />

• The purpose of this section is to convey your educational degrees/credentials,<br />

background, accomplishments, awards and honors.<br />

• Information should include: school name, school location (city, state), date of<br />

diploma/graduation, degree achieved (undergrad and above), honors or awards and any<br />

brief description of key activities (save more in-depth descriptions for later).<br />

• Educational history should be listed chronologically with the most recent/current school<br />

at the top.<br />

Example:<br />

EDUCATION<br />

University of California at Davis, Davis, CA June 2010<br />

B.S. in Chemistry<br />

Deans List achieved in 6 out of 8 semesters.<br />

El Camino High School, Fremont, CA June 2006<br />

Cumulative GPA: 3.85 with honors classes in English, Math and Latin<br />

Senior Class President, Varsity Soccer and Track, and President of Science Club<br />

Body of a Resume: Experience<br />

• The purpose of this section is to communicate your work history: describe your work<br />

responsibilities and duties, and highlight any effective projects and achievements you<br />

accomplished on the job.<br />

• Information should include: employer, location of employer (city and state), dates of<br />

employment, job title, and then the description.<br />

• This section may include full-time, part-time, internships, related volunteer work or<br />

relevant campus activities. Experience does not mean it must be paid - unpaid<br />

internships and volunteer work qualify.<br />

• It is best to use action words to describe your experience and skills. Be as thorough as<br />

possible.<br />

• Experience should also be listed chronologically with the most recent/current position at<br />

the top of this section.<br />

• Full sentences are not required; use phrases to keep experience succinct.<br />

Examples:<br />

EXPERIENCE<br />

Peet’s Coffee, Davis, CA April 2008 - Present<br />

Retail Salesperson and Barista<br />

Responsible for opening Peet’s Covell Street store on Mondays and Wednesdays at 5:30 am.<br />

Worked<br />

with team of 3 to satisfy each customer’s needs with sales of product/drinks or by providing<br />

information on offerings. Made suggestion to management to structure and merchandise whole<br />

bean<br />

offerings differently in front of store which resulted in 10% increase in sales for fiscal year 2008.<br />

Genetech, South San Francisco, CA June 2007 - August 2007<br />

Intern - Product Marketing Department<br />

Collaborated with other student intern on market-expansion research project. Responsibilities<br />

included reviewing third-party research, analyzing surveys, communicating with research team,<br />

observing focus groups and writing up observations, creating market recommendations, and<br />

presenting recommendations to senior product marketing team. Work resulted in two<br />

recommendations presented to senior Genetech management team<br />

<br />

30


Body of a Resume: <strong>Summer</strong> <strong>Search</strong><br />

• The purpose of this section is to describe the <strong>Summer</strong> <strong>Search</strong> program and make it appropriately<br />

stand out on your resume.<br />

Example:<br />

MERIT SCHOLARSHIP<br />

<strong>Summer</strong> <strong>Search</strong> Leadership Development Program 2007-Present<br />

North San Francisco Bay Area Office<br />

Selective 3-year leadership development program comprised of intensive mentoring, college<br />

and<br />

financial aid advising, and two scholarship experiential learning opportunities; <strong>Summer</strong> <strong>Search</strong><br />

expects its students to successfully graduate from college and be civically engaged, giving back<br />

to<br />

their communities.<br />

Body of a Resume: Activities<br />

• The purpose of the “Activities” section should be to highlight organized/structured athletics,<br />

clubs, organizations and other college or outside activities.<br />

• It is best to focus on activities that demonstrate some skill, trait or experience that is relevant to<br />

the job posting/opening.<br />

• This section should be structured chronologically with the most recent/current activities<br />

at the top.<br />

Example:<br />

ACTIVITIES<br />

Sonoma County 4-H Member, Sonoma, CA 2004 - Present<br />

Joined 4-H to become more experienced in handling animals and animal care. Trained with a<br />

team to<br />

plan, organize, and host events, orientations and trips. 4-H Club Vice President from 2006-<br />

2008.<br />

Was awarded the 2006-2007 4-H All Star Award and Outstanding Member Award in 2008.<br />

Outward Bound Wilderness, White Fish, MT <strong>Summer</strong> 2007<br />

Participated in a 3-element course with rock climbing, kayaking and backpacking over a twentyfour<br />

day trip. Was awarded “Most Courageous” medal of the team.<br />

Body of a Resume: Skills<br />

• The purpose of the “Skills” sections should be to showcase your skills that relate to the<br />

position/career field that you are applying for: computer skills, office skills, technical skills,<br />

language skills, etc. For computer skills, even if it is only word processing skills, list familiarity<br />

with computer systems, applications and programs. For languages, state the degree of your<br />

proficiency in reading/writing and speaking.<br />

Example:<br />

SKILLS<br />

Personal: Strong customer service, public speaking, and communication skills<br />

Computer: Microsoft Office (Word, Excel, Power Point) and EAMS/WCAB systems<br />

Languages: Danish: fluent in reading/writing and speaking, French: proficient in speaking<br />

Body of a Resume: Interests (optional)<br />

• The purpose of the optional “Interests” section is to let the potential employer gain some<br />

insightful information about what makes you special/unique, and can be a plus on your resume<br />

by helping decision-makers remember you over another candidate.<br />

Example:<br />

<br />

31


INTERESTS<br />

Biking, gourmet cooking, trekking and reading books on politics and history.<br />

Additional Resources:<br />

Skill Set Descriptive Examples<br />

Computer Skills: Microsoft Powerpoint, Microsoft Excel, Microsoft Word, Microsoft Access,<br />

Quickbooks, Photoshop, website development, social media websites proficiency (twitter,<br />

facebook, etc.)<br />

Personal Skills: Highly organized, detail oriented, excellent people and communication skill,<br />

self starter, foreign language fluency exceptional attention to detail, ability to effectively multitask<br />

in a deadline driven atmosphere. Outstanding written and verbal skills as well as<br />

interpersonal skills, superior analytical, critical thinking and problem solving skills, selfmotivated<br />

go-getter who is driven to achieve results creatively<br />

Links to good websites:<br />

http://www.collegegrad.com/jobsearch/Best-College-Resumes/Sample-Resume/<br />

http://www.eresumes.com/entry-level-resume.html<br />

http://jobsearch.about.com/od/teenstudentgrad/a/studentresume.htm<br />

Links for lists of action words:<br />

http://www.bc.edu/offices/careers/skills/resumes/verbs.html<br />

http://www.professional-resume-example.com/resume-keywords.html<br />

Proofreading Checklist<br />

1. Spelling - use your word processor but read it yourself carefully. Ask two people who are not<br />

familiar with your resume proofread it for spelling and grammar.<br />

2. Punctuation - Read your resume backwards several times while looking for any missing or<br />

incorrect punctuation. Also check that you are using punctuation consistently.<br />

3. Layout and Spacing - make sure your use of margins, type fonts, type styles, space between<br />

sections, etc. is consistent and pleasing to the eye. Make sure it has white space and does not look<br />

too dense.<br />

4. Numbers and Facts - double-check all of your dates, numbers and figures for consistency.<br />

5. Clarity and Content - read your resume out loud to several different people to check for any<br />

awkward, missing or extra words. Ask yourself, is this communicating what I had hoped<br />

6. Confirm Contact Information - make sure you verify that your name, address, zip code and any<br />

other personal contact information is correct and current.<br />

2. Resume Formatting Guidelines<br />

Formatting a Resume<br />

• Stick to traditional format - Creative work for professions such as graphic arts,<br />

architecture and advertising can be shown in portfolios or books and should not interfere<br />

with the resume format.<br />

• Use a common word processing program - Resumes are often updated and<br />

modified. Use a program that is easily accessed such as MS Word.<br />

• Aim for a one-page resume - Multiple pages can be lost or separated. Use the<br />

following tools to keep information concise: font size, phrasing alternatives and editing.<br />

• Keep it Visually Simple - Limit indentations and italics. Limit font sizes to 10 pts to 12<br />

pts; 12 pts is best; do not use smaller than 10 pts. Do not use more than 2 types of fonts<br />

and 2 font sizes.<br />

• Ink Colors - Use black ink.<br />

• Paper Format - Use 8.5” x 11” high quality, heavy weight bond paper in conservative<br />

<br />

32


colors – white, ivory, light grey. Keep margins no less than 1” and no more than 1.5”<br />

• Computer Format - Print a copy before sending out to ensure format is consistent with<br />

screen image. Use locked Word files or pdf format to ensure your resume is not modified<br />

after sending. http://www.labnol.org/software/adobe-pdf-guide-tutorial/6296/<br />

Fonts<br />

Sans Serif fonts are block letters and tend to look better online. Use for headings and captions.<br />

Good choices are:<br />

Arial<br />

Geneva<br />

Helvetica<br />

Verdana<br />

Serif fonts are more traditional and tend to look better in print. Some computer scanners<br />

cannot read Serif fonts well. Use for body of text. Good choices are:<br />

Times New Roman<br />

Garamond<br />

Georgia<br />

Century Old Style (used in banking, brokerage industry)<br />

3. Researching a Job and Modifying Your Resume<br />

Example Entry Level Position Examples<br />

Associate Web Content Editor<br />

We are seeking a hands-on Associate Web Content Editor who will work closely with Product<br />

Management, Design, Engineering and Marketing to build scalable and innovative consumer<br />

portals. (can collaborate on projects, follows through, works well with others, self starter,)<br />

Write, edit, manage, produce and source site content (excellent proficiency of the English<br />

language and grammar, website design)<br />

Improve site engagement through user management and guerilla marketing (creative)<br />

Content, page and document creation, basic HTML coding, QA and testing of new functionality,<br />

routine site maintenance tasks (Detail oriented)<br />

Utilize external visitor traffic reporting tool to analyze, report out on and make game<br />

changing recommendations (Analytical, multi-task,)<br />

Beginning-to-end completion of specific projects as required (follow-through, works<br />

independently, can meet deadlines)<br />

Help Desk/Entry Level Systems Administrator<br />

Exponential growth has hastened our need for help desk/entry level system administrators. This<br />

position is ideal for people who are:<br />

curious about technology and ready to be challenged by real world applications<br />

eager to get started on their system administration career (self starter)<br />

looking to be rewarded for their hard work with good pay, rapid promotions, and lots of perks<br />

support leading edge IT systems that will allow you to expand your experience and skill set.<br />

(proficiency with computers)<br />

work with advanced network and service management systems and tools. (proficient in<br />

computers)<br />

work with an outstanding group of I.T. Professionals. (work well in group, collaborate)<br />

Entry-Level Pharmaceutical Sales (Base + Commission)<br />

All candidates should possess strong communication skills, demonstrate an ability to quickly<br />

learn new information and be able to verbally communicate a pattern of success. The required<br />

background varies but a 4-year degree is a MUST.<br />

Individuals have been from a variety of industries including: recent graduates, account<br />

representatives, real estate agents, mortgage brokers, customer service representatives, industrial<br />

sales executives and nurses. This industry will often hire people from a variety of academic and/or<br />

professional backgrounds. In some cases relocation may apply.(self starter, positive attitude, able<br />

<br />

33


to work independently, Isn’t discouraged by “no”, motivated)<br />

4. Cover Letters<br />

A cover letter is invaluable for entry-level professionals. A thoughtfully written cover letter can<br />

distinguish you from the crowd by allowing you to go into greater detail about your unique skills<br />

and qualifications that make you the best fit for the role.<br />

Make sure you do your homework, as the effort put forth in your cover letter can be critical.<br />

There are several types of cover letters that can be sent to employers and contacts. Be sure to<br />

choose a type of cover letter that reflects how you are applying for the job or the type of job search<br />

assistance you are requesting. Your cover letter should be designed specifically for the purpose you<br />

are writing and customized for each position you seek.<br />

Cover letters can be sent via e-mail as an attachment or in the body of your e-mail message.<br />

Types of Cover Letters<br />

Resume Cover Letters<br />

When you’re writing a cover letter to apply for an advertised job, you will be sending a traditional<br />

cover letter with your resume. Your cover letter should be customized for the job you are applying<br />

for, so the reader can see, at a glance, why you are a top candidate for the jobs.<br />

Prospecting Letters<br />

Prospecting letters are letters inquiring about open positions at a company, rather than letters<br />

applying for a specific job opening. This letters should also be customized so the reader knows<br />

you have an understanding of the company and its mission. When sending prospecting letters,<br />

include a copy of your resume.<br />

Networking Letters<br />

Networking letters are letters written to contacts requesting job search assistance or career<br />

advice. Referral letters are used to write to a mutual connection asking them to refer you to a job<br />

opportunity or requesting assistance with a job search. Letters of introduction are used to refer a<br />

candidate to a prospective employer. There are also general networking letters you can use to ask<br />

for job search help. Again, send your resume with your networking letter so the reader can see<br />

your background and experience.<br />

Guidelines For Cover Letters<br />

When well crafted and targeted to the opportunity and employer, a cover letter can give you a<br />

significant edge over the competition. If you’re searching for your first job or looking to take your<br />

career in a new direction, don’t miss this chance to make a strong first impression and set yourself<br />

apart from other contenders. Here are some guidelines:<br />

Avoid a generic salutation. If possible, don’t start your note with “To whom it may<br />

concern” or “Dear sir or madam.” Instead, call the company to ask the hiring manager’s name<br />

(as well as the correct spelling) and title if it’s not apparent in the job posting. Addressing the<br />

letter to a specific individual will demonstrate both motivation and resourcefulness.<br />

Keep it focused. Hiring managers don’t want to read a novel, so limit your note to two or<br />

three short paragraphs. Explain why the job interests you and what qualities you can bring to<br />

the position. Your interest in rock climbing isn’t applicable unless you are applying to a firm<br />

that caters to sports enthusiasts, for example.<br />

Customize the content. It’s important to target each letter to the actual job opening. You<br />

can determine which professional accomplishments to focus on by looking at the job posting.<br />

For example, if you are applying for a position that involves managing a small team, play up<br />

your interpersonal skills and previous experience overseeing small groups. Expand upon one or<br />

two key points from your résumé—perhaps how you oversaw a successful product launch—to<br />

better key into the potential employer’s needs.<br />

Showcase your top assets. There is a fine line between confidence and cockiness. Saying<br />

you are the best “Web designer west of the Rockies” is less effective than explaining how your<br />

redesign of a client’s Web site increased sales for the company by 10 percent or noting that you<br />

<br />

32


won a prestigious award for your work.<br />

Address any concerns. The cover letter also is a place to address any issues that may give a<br />

hiring manager pause, such as gaps in employment. Briefly explain why you were out of work<br />

and, more important, what you have been doing since then to keep your skills up-to-date.<br />

Don’t make demands. Avoid asking for a specific salary or making other work-related<br />

demands (“I prefer working from home every Friday”). The purpose of your letter is to explain<br />

what you can do for the company, not vice versa.<br />

Be honest. Don’t stretch the truth about your accomplishments. Even seemingly minor<br />

misrepresentations—saying you managed the daily operations of a firm’s help desk when you<br />

actually co-managed it, for example—can come back to haunt you during the reference or<br />

background check process.<br />

Check for errors. A sure way to take yourself out of the running for a job is to have a typo or<br />

grammatical mistake in your cover letter. Ask a trusted friend or family member to review the<br />

document before you send it out. Seventy-six percent of executives we interviewed said just one<br />

or two typos in a résumé would remove applicants from consideration for a job; 40 percent said<br />

it takes only one typo to rule candidates out.<br />

Find a place. When applying for a position electronically, paste your cover letter into the<br />

body of the e-mail message you send to the hiring manager or into the appropriate space on an<br />

online application, if possible. Keep in mind that not all online job services will allow you to<br />

take this step.<br />

Cover Letter Templates<br />

Contact Information<br />

The first section of your cover letter should include information on how the employer can contact<br />

you. If you have contact information for the employer, include that. Otherwise, just list your<br />

information.<br />

Your Contact Information<br />

Your Name Your Address Your City, State, Zip Code Your Phone Number Your E-mail Address<br />

Date<br />

Employer Contact Information<br />

Name Title Company Address City, State, Zip Code<br />

Salutation Dear Mr./Ms. Last Name:<br />

Body of Cover Letter: The body of your cover letter lets the employer know what position you<br />

are applying for, why the employer should select you for an interview, and how you will follow-up.<br />

First Paragraph: The first paragraph of your letter should include information on why you are<br />

writing. Mention the position you are applying for. Include the name of a mutual contact, if you<br />

have one. Be clear and concise regarding your request. Convince the reader that they should grant<br />

the interview or appointment you requested in the first paragraph.<br />

Middle Paragraphs: The next section of your cover letter should describe what you have to<br />

offer the employer. Make strong connections between your abilities and their needs. Mention<br />

specifically how your skills and experience match the job you are applying for. Remember, you are<br />

interpreting your resume, not repeating it. Try to support each statement you make with a piece<br />

of evidence. Use several shorter paragraphs or bullets rather than one large block of text.<br />

Final Paragraph: Conclude your cover letter by thanking the employer for considering you for<br />

the position. Include information on how you will follow-up. State that you will do so and indicate<br />

when (one week's time is typical). You may want to reduce the time between sending out your<br />

resume and follow up if you fax or e-mail it.<br />

Complimentary Close: Respectfully yours,<br />

Signature:<br />

Handwritten Signature (for a mailed letter)<br />

Typed Signature<br />

<br />

33

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