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Roadmap to Corporate Volunteering 2009 - UNDP Trinidad and ...

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Foreword<br />

This <strong>Roadmap</strong> intends <strong>to</strong> provide a basic start-up <strong>to</strong>ol kit for those companies in <strong>Trinidad</strong> <strong>and</strong><br />

Tobago that are interested in developing an employee volunteer programme. Over the past few<br />

years, many businesses have indicated their willingness <strong>to</strong> invest in<strong>to</strong> the creation of an internal<br />

volunteer programme that would enable them <strong>to</strong> go beyond the traditional CSR approach of<br />

charitable giving <strong>and</strong> <strong>to</strong> become actively involved in the social <strong>and</strong> environmental development of<br />

the communities in which they operate. At the same time managers have highlighted the fact that<br />

information about the necessary ‘ingredients’ for such a programme compiled <strong>and</strong> presented in a<br />

practical format remained sketchy.<br />

This guide is meant <strong>to</strong> fill this gap. Written for community relations, corporate communications<br />

<strong>and</strong> human resource managers, it is supposed <strong>to</strong> be a conceptual framework for programme<br />

development outlining six generic elements in the process of strategically aligning volunteerism<br />

with business objectives. As such, it is a direct contribution <strong>to</strong>wards the creation of inclusive<br />

business models that include poor people in<strong>to</strong> value chains as producers, employees <strong>and</strong><br />

consumers <strong>and</strong> <strong>to</strong>wards achieving the Millennium Development Goals (MDGs).<br />

Dr. Marcia de Castro<br />

<strong>UNDP</strong> Resident Representative <strong>and</strong><br />

UN Resident Coordina<strong>to</strong>r<br />

<strong>UNDP</strong> <strong>Trinidad</strong> <strong>and</strong> Tobago, Suriname,<br />

Aruba, Curaçao <strong>and</strong> Sint Maarten<br />

Dr. Jens-Ulrich Poppen<br />

UNV Programme Officer<br />

<strong>UNDP</strong> <strong>Trinidad</strong> <strong>and</strong> Tobago, Suriname,<br />

Aruba, Curaçao <strong>and</strong> Sint Maarten<br />

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