Business Management - Jaico Publishing House

Business Management
Business Biographies 90
Business Etiquette 79
Communication 79
Co-operatives Management 89
Corporate Governance 96
Cost & Accounting 86
Creativity 95
Economics 86
Electronic Commerce 93
Encyclopedias 96
Energy Management 93
Entrepreneurship 95
Environmental Management 95
Ethics 95
Family Business 95
Finance 85
Maury Fertig 87
General Management 78
Brilliant Business Series 74
Vineet Bajpai 73
Robert Kiyosaki 78
John C. Maxwell 77
Radhakrishnan Pillai 71
Zig Ziglar 76
Human Resource Management 81
Coaching 84
Employee Relations 82
Leadership 82
Motivation 83
NLP 85
Organizational Behaviour 82
People Management 81
Performance Management 84
Recruitment & Retention 82
Spiritual Management 83
Teamwork 84
Training 85
Library Science 96
Management Skills 78
Emotional Intelligence 79
People Skills 78
Management Control Systems 93
Management Information Systems 93
Marketing 88
Brand Management
Customer Relationship Management
Customer Service
Industrial Marketing
Marketing Management
Marketing Research
Marketing Strategy
Product Development
Retail Management
Retail Marketing
Rural Marketing
Mass Media 89
Outsourcing & Offshoring 96
Production & Operations Management 93
Project Management 94
PR & Advertising 89
Quality Management 94
Risk Management 86
Sales 88
Services Management 95
Hospitality & Tourism 95
Statistics/Mathematics 96
Strategy 89
Supply Chain Management 94
Time Management 96
International Business 93
Learning 96

The Steve Jobs Way
Jay Elliot with William L. Simon
“I’ve known and worked with the leaders of IBM and Intel;
I’ve met great leaders and thinkers, including Jack Welch,
and Joseph Campbell, and discussed the next paradigm
change in organizational structure with Peter Drucker.
Steve is in a class by himself.”
—Jay Elliot, former Senior Vice President, Apple
Computer
IN THIS BOOK JAY ELLIOT gives the reader the opportunity
of seeing Steve Jobs as only his closest associates have
ever seen him, and to learn what has made him—and the
mystique of his management style—capable of creating
tools so extraordinary that they have remade three
industries and have transformed the way we create,
consume, and communicate with each other.
Jay Elliot worked side by side with Steve as Senior Vice
President of Apple and brings us his deep insider
perspective of Steve’s singular iLeadership style—which
encompasses four major principles: product, talent,
organization, marketing.
Jay Elliot served as the Senior Vice President of Apple
Computer, reporting directly to Steve Jobs, Chairman of the
Board. He helped Jobs develop the Macintosh computer from
development to introduction.
70 NEW IN BUSINESS/LEADERSHIP
William L. Simon is the award-winning author of more than
20 books.
J-1709 ` 275 256p
ISBN 978-81-7992-768-7
14 cm x 21.6 cm
For sale in the Indian sub-continent only

Corporate Chanakya
Radhakrishnan Pillai
National
Bestseller
CHANAKYA, WHO LIVED IN the 3rd century BC,
was a leadership guru par excellence. His ideas on
how to identify leaders and groom them to govern a
country has been well documented in his book the
Arthashastra. This book contains 6000 aphorisms or
sutras. In the present book the author simplifies these
age-old formulae for success for leaders of the corporate
world.
Includes Audiobook
read by
Tom Alter
“He’s hit the bull’s eye with his very first book.”
—The Times of India
Call it your guide for corporate success or a book that gives
you ancient Indian management wisdom in a modern
format—you just cannot let go Chanakya’s wisdom
contained on each page.
Radhakrishnan Pillai studied the Arthashastra at Chinmaya
International Foundation, Kerala, under the guidance of Dr.
Gangadharan Nair. Director of SPM Foundation and part of the
University of Mumbai team, he designs various leadership
programs. He is the recipient of the Sardar Patel International
Award, 2009.
“Age-Old Formulae for New-Age Businesses.”
—The Hindu
“Connecting spirituality and management… this is a
modern Arthashastra.”
—Deccan Chronicle
CD Edition: J-2163 CD ISBN 978-81-8495-307-7 Forthcoming
Standard Edition: J-2039 ` 295 340p ISBN 978-81-8495-133-2
14 cm x 21.6 cm
World Rights Available
Also available in 4 regional languages
NEW IN BUSINESS/SELF-HELP
71

The Holy CEO
Christian Fabre
FABRE’S LIFE WAS NOTHING LESS THAN a roller-coaster ride. The
evolution of Swami Pranavananda Brahmendra Avadhuta from the
down-on-his-luck French entrepreneur who had witnessed several
ups and downs in his business and personal life, is an inspiring story.
Ironically, the very name that he renounced has become famous all
over India today, as more and more Christian Fabre stores open up in
numerous cities.
Successfully straddling the seemingly opposing worlds of spirituality
and international fashion wear, the Press calls him the ‘Anti-Trump’
or the ‘Naked Emperor of Ready-to-Wear’.
This is his story, in his words...
Christian R. Fabre a.k.a. Swami Pranavananda Brahmendra Avadhuta
(SPBA) is one of the two directors of a garment export company, and of
the fast-growing new ‘Christian Fabre’ brand of fashionable casual wear.
J-2085 ` 275 256p
ISBN 978-81-8495-198-1
14 cm x 21.6 cm
World Rights Available
All I Know about
Management I Learned
from My Dog
Martin P. Levin
72 NEW IN BUSINESS/AUTOBIOGRAPHY
THIS BOOK BEGINS WITH THE AUTHOR, Martin Levin,
adopting an aging Golden Retriever named Angel after
his wife’s death. Angel inspires Levin to find an easier
and more efficient way to make their lives more
productive—the ultimate goal of management.
Martin P. Levin has decades of experience in law and
publishing. As a lawyer, he represents sellers and buyers
of businesses, and authors. He also teaches publishing law
at New York Law School.
J-2154 ` 150 128p
ISBN 978-81-8495-296-4
14 cm X 21.6 cm
For sale in the Indian sub-continent only

Build from Scratch
Vineet Bajpai
EXPERT ADVICE ON BUSINESS START-UPS is provided in
this introduction to business development for aspiring
entrepreneurs. From idea generation, market research,
and business planning to budget requirements,
infrastructure, employee management and growth
strategies, these step-by-step instructions facilitate
decision-making for the first month, first year, and first
100 years of a company’s lifespan.
Vineet Bajpai is one of the finest entrepreneurs and
management thinkers in India today. His companies are
among the largest interactive media agencies in the country
and have been ranked among the top 25 Internet companies
in India. He has been featured by CNBC TV in their popular
program ‘Young Turks’.
J-2149 Forthcoming
ISBN 978-81-8495-291-9
14 cm x 21.6 cm
World Rights Available
The Street to the Highway
THIS BOOK SHATTERS THE MYTH that corporate success is a
matter of destiny for a few chosen business barons. It shows that
business growth is not the result of some supernormal
capabilities of a few super-individuals but is an outcome of a
systematic and well planned construct of strategies and actions.
Written in an uncomplicated style this book would appeal to
corporate managers, students, academia, young executives,
entrepreneurs, CEOs and most of all to millions of small business
owners.
J-2092 ` 295 292p
ISBN 978-81-8495-205-6
14 cm x 21.6 cm
World Rights Available
NEW IN BUSINESS
73

Successful Finance
for Non-Accountants
Brian Brown
MAKE FINANCE WORK FOR YOU. Do you feel
overwhelmed by complex financial spreadsheets and
reports This book is designed to help you find out how to
effectively track costs and manage budgets as well as
read and even create financial reports. In plain language
and using practical examples, the author helps you make
sense of your organisation’s finances—helping you
progress in your career.
Brian Brown after many years of working in the finance
industry and training finance managers is now a full-time
writer and editor of books about business and money.
J-2108 ` 250 224p
ISBN 978-81-8495-237-7
14 cm x 21.6 cm
Successful Time Management
Frank Atkinson
NEW BRILLIANT BUSINESS SERIES
74
WORK SMARTER, NOT HARDER. Do you often wonder where
your time went Are you stressed about having too much to do
Join the club: today it is harder than ever to get everything done,
with emails and mobile communication leading to greater
pressure to respond immediately.
Frank Atkinson has trained people in time management for many
years, including sales people, senior managers and directors. He has
worked with large and small companies across the world including
Mercedes, Games Workshop, Toyota, and Prontaprint.
J-2111 ` 250 216p
ISBN 978-81-8495-240-7
14 cm x 21.6 cm

Successful Marketing
Pauline Rowson
MARKET YOUR BUSINESS TO THE TOP. Marketing is at the
core of every great business. Whether you want to get
closer to your customers, increase sales, generate
publicity or establish beneficial business relationships, a
successful marketing strategy is vital.
Pauline Rowson, an accomplished conference speaker, ran
her own Marketing, Training and PR Company, and publishing
business before becoming an author.
J-2109 ` 250 224p
ISBN 978-81-8495-238-4
14 cm x 21.6 cm
Successful Sales
Pauline Rowson
SELL WITH CONFIDENCE. Selling is critical to most businesses and
numerous jobs but many people lack confidence in their selling
skills. In this book the author explains the steps to successful
selling and shows you how to develop your own personal style to
become a great sales person.
J-2110 ` 250 192p
ISBN 978-81-8495-239-1
14 cm x 21.6 cm
This series is for sale in the Indian sub-continent only
ALSO AVAILABLE IN BRILLIANT BUSINESS SERIES
75

Over the Top
Zig Ziglar
DRAWING ON HIS 40-PLUS years as a world-class
motivational speaker, Ziglar identifies and shows precisely
how to achieve what people desire most from life—to be
happy, healthy, reasonably prosperous, and secure, and to
have friends, peace of mind, good family relationships,
and—most important—hope.
Zig Ziglar is chairman of Zig Ziglar Corporation, which is
committed to helping people more fully utilize their physical,
mental, and spiritual resources. Ziglar has written nine
international bestsellers and is one of the most sought-after
motivational speakers in the world.
J-2086 ` 275 336p
ISBN 978-81-8495-199-8
14 cm x 21.6 cm
ALSO AVAILABLE
The Art of Selling
J-2095 ` 175 140p ISBN 978-81-8495-210-0
Staying Up, Up, Up in a Down, Down World
J-2090 ` 250 284p ISBN 978-81-8495-203-2
Daily Insights
J-2057 ` 295 384p ISBN 978-81-8495-154-7
Better than Good
J-1978 ` 250 260p ISBN 978-81-8495-059-5
Great Quotes to Rise to the Top
J-1650 ` 125 92p ISBN 978-81-7992-702-1
76 NEW IN BUSINESS
Ziglar on Selling
J-1556 ` 275 368p ISBN 81-7992-587-0
Raising Positive Kids in a Negative
World
J-1979 ` 295 256p ISBN 978-81-8495-060-1
All titles for sale in the Indian sub-continent only

Developing the Leaders
Around You
John C. Maxwell
DEVELOPING LEADERSHIP QUALITIES in others is the way
to ensure success in today’s competitive world, because
the one asset that truly appreciates within any
organization is people. Systems become dated. Buildings
deteriorate. Machinery wears. But people can grow,
develop, and become more effective if they have a leader
who understands their potential value.
John C. Maxwell is an internationally recognized leadership
expert, and speaker. His books have sold over 18 million
copies. His organizations have trained more than five million
leaders worldwide. Dr. Maxwell is the founder of EQUIP and
INJOY Stewardship Services.
J-2081 ` 225 220p
ISBN 978-81-8495-194-3
14 cm x 21.6 cm
ALSO AVAILABLE
Success
J-2050 `150 168p ISBN 978-81-8495-147-9
Leadership
J-2051 `150 156p ISBN 978-81-8495-148-6
Teamwork
J-2053 ` 150 160p ISBN 978-81-8495-150-9
Attitude
J-2052 ` 150 152p ISBN 978-81-8495-149-3
Becoming a Person of Influence
J-2099 ISBN 978-81-8495-223-0
Forthcoming
Everyone Communicates Few Connect
J-2037 ` 275 256p ISBN 978-81-8495-131-8
Be All You Can Be
J-1728 ` 250 192p ISBN 978-81-7992-788-5
Put Your Dream to the Test
J-1976 ` 275 260p ISBN 978-81-8495-057-1
Be a People Person
J-1977 ` 250 192p ISBN 978-81-8495-058-8
All titles for sale in the Indian sub-continent only
NEW IN BUSINESS
Titles published by Pearson & exclusively distributed by Jaico
The 21 Indispensable Qualities of a Leader
Talent is Never Enough
o
The 360 Leader
` 299 176p ISBN 978-81-317-1973-2
` 450 490p ISBN 978-81-317-1975-6
` 450 326p ISBN 978-81-317-0430-1
77

General Management
Top Class Management
Graham & Singer
JH-160 ` 395 284p
ISBN 81-7224-387-1
What Smart People Do
When Dumb Things
Happen at Work
Charles E. Watson
J-1090 ` 250 256p
ISBN 81-7224-947-0
Canakya on Management
Ashok R. Garde
J-1530 ` 295 264p
ISBN 81-7992-408-4
World Rights Available
Also available in
2 regional languages
Message for Managers
K. Nagarajan
J-1547 ` 175 128p
ISBN 81-7992-578-1
World Rights Available
Was Your Boss
Raised by Wolves
Gerald M. Groe, PhD
J-1622 ` 175 224p
ISBN 81-7992-659-1
Power and Protocol
for Getting to the Top
Your Inner CEO
Allan Cox
60 Tips to
Organize Your Life
How to Deal with
Your Boss
Gandhian Management
Ram Pratap
Jeffrey P. Davidson
J-1644 ` 295 256p
ISBN 978-81-7992-692-5
J-1781 ` 295 240p
ISBN 978-81-7992-845-5
Jeff Davidson
J-1802 ` 295 176p
ISBN 978-81-7992-869-1
Jill Walker
J-1849 ` 295 236p
ISBN 978-81-7992-916-2
J-1892 ` 195 152p
ISBN 978-81-7992-959-9
World Rights Available
Robert T. Kiyosaki
Management Skills
Business Essentials
78 GENERAL MANAGEMENT/MANAGEMENT SKILLS
23 Reasons Why Businesses
Fail and what you can do
about it
Barry Thomsen
J-2005 ` 295 288p
ISBN 978-81-8495-087-8
Peter Drucker
Managing in a Time
of Great Change
` 395 328p
ISBN 978-81-312-1580-7
Be Rich and Happy
Robert T. Kiyosaki
J-2079 CD ` 295 272p
ISBN 978-81-8495-189-9
Standard Edition: J-1986 ` 195
ISBN 978-81-8495-067-0
Also available in Marathi
Managing for Results
` 295 240p
ISBN 978-81-8147-380-6
All titles are published by Elsevier & exclusively distributed by Jaico
The New Managerial Grid
Robert R. Blake &
Jane S. Mouton
J-718 ` 350 384p
ISBN 81-7224-270-0
People Skills
9 Most Powerful Ways to
Improve Your People Skills
George W. Fotis
J-860 ` 150 116p
ISBN 81-7224-604-8
50 Essential
Management Techniques
Michael Ward
J-1027 ` 295 234p
ISBN 81-7992-239-1
How to Deal with People
Problems & Problem People
Ken Lloyd
J-1260 ` 350 256p
ISBN 81-7992-215-4
Peak Performers
Board of Editors –
National Press
J-1247 ` 175 128p
ISBN 81-7992-203-0
60 Tips to
Motivate Yourself
Jeff Davidson
J-1801 ` 295 160p
ISBN 978-81-7992-868-4

People Skills
Emotional Intelligence
Business Etiquette
Communication
Who’s That Sitting
at My Desk
Communicate with
Emotional Intelligence
Increase Your Emotional
Intelligence
Indian Business Etiquette
Raghu Palat
How to Communicate
Under Pressure
Jan Yager
J-1624 ` 195 256p
ISBN 81-7992-661-3
John Eaton & Roy Johnson
J-1674 ` 195 140p
ISBN 978-81-7992-726-7
Geetu Bharwaney
J-1736 ` 275 216p
ISBN 978-81-7992-797-7
J-1871 ` 295 288p
ISBN 978-81-7992-938-4
World Rights Available
Marian K. Woodall
J-859 ` 175 110p
ISBN 81-7224-603-X
Public Speaking
Handbook of Practical
Communication Skills
The Art of Conversation
Godfrey Harris
Getting Heard
David Hill
1001 Ways to Improve Your
Conversation & Speeches
The Right Way to
Speak in Public
Editor – Chrissie Wright
J-976 ` 295 288p
ISBN 81-7224-777-X
J-1101 ` 175 96p
ISBN 81-7224-962-4
J-1505 ` 295 212p
ISBN 81-7992-530-7
Herbert V. Prochnow
J-192 ` 250 402p
ISBN 81-7224-330-8
A. G. Mears
J-783 ` 150 128p
ISBN 81-7224-461-4
Interviews
Master Public Speaking
Anne Nicholls
An Introduction to
Public Speaking
Power Quotes
Daniel B. Baker
Mastering Public Speaking
Dorothy Lynn & Jessica Selasky
Interview Answers
Ceri Roderick & Stephan Lucks
J-1080 ` 175 160p
ISBN 81-7224-937-3
Brent C. Oberg
J-1350 ` 195 168p
ISBN 81-7992-319-3
J-1354 ` 295 408p
ISBN 81-7992-323-1
J-1568 ` 250 192p
ISBN 81-7992-599-4
J-2121 ` 195 188p
ISBN 978-81-8495-250-6
S. K. Mandal
Conduct Effective
Interviews
Ann Dobson
J-914 ` 150 128p
ISBN 81-7224-691-9
Last Minute
Interview Tips
Brandon Toropov
J-941 ` 175 128p
ISBN 81-7224-719-2
Interview Tips
Raghu Palat
J-1212 ` 175 170p
ISBN 81-7992-130-1
World Rights Available
Management:
Principles and Practice
J-2096 ` 375 500p
ISBN 978-81-8495-220-9
World Rights Available
TEXTBOOK
How to Succeed in
Group Discussions &
Personal Interviews
J-1356 ` 175 188p
ISBN 81-7992-325-8
World Rights Available
Effective
Communication
& Public Speaking
J-1506 ` 195 244p
ISBN 81-7992-531-5
World Rights Available
79 COMMUNICATION

Interviews
Organizational Communication
TEXTBOOK
TEXTBOOK
Handling Tough Job
Interviews
Julie-Ann Amos
J-1368 ` 150 128p
ISBN 81-7992-337-1
Communication in
Organizations
Dalmar Fischer
J-980 ` 325 566p
ISBN 81-7224-781-8
Business Communication
Randolph H. Hudson
& Bernard J. Selzler
J-1603 ` 375 264p
ISBN 81-7992-468-8
Case Studies for
Organizational
Communication
Editors – Keyton & Zalabak
J-1686 ` 525 416p
ISBN 978-81-7992-740-3
Organisational
Communication
Paul Turner
J-1852 ` 350 200p
ISBN 978-81-7992-919-3
Skills Series
The Skills of
Interviewing
The Skills of
Communicating
The Skills of
Negotiating
How to Win Any
Negotiation
How to Win Any
Argument
Leslie Rae
Bill Scott
Bill Scott
Robert Mayer
Robert Mayer
J-797 ` 195 224p
ISBN 81-7224-479-7
J-798 ` 250 200p
ISBN 81-7224-480-0
J-799 ` 195 244p
ISBN 81-7224-481-9
J-1720 ` 295 288p
ISBN 978-81-7992-779-3
J-1721 ` 295 224p
ISBN 978-81-7992-780-9
Negotiation
Presentations
Writing Skills
Secrets of Power
Negotiating for the
21st Century
Roger Dawson
J-2117 ` 350 352p
ISBN 978-81-8495-246-9
You Can Negotiate
Anything
Herb Cohen
J-533 ` 250 256p
ISBN 81-7224-061-9
How to Negotiate
Better Deals
Jeremy G. Thorn
J-1302 ` 195 216p
ISBN 81-7992-259-6
How to Make
Winning Presentations
Paul R. Timm
J-1068 ` 175 94p
ISBN 81-7224-925-X
Essay Writing Made Easy
Brendan Hennessy
J-1711 ` 150 92p
ISBN 978-81-7992-770-0
Letter Writing
80 COMMUNICATION
Persuasive
Business Writing
Patrick Forsyth
J-1369 ` 150 128p
ISBN 81-7992-338-X
Improve Your
Written English
Marion Field
J-1413 ` 175 192p
ISBN 81-7992-379-7
Writing for the Web
(With CD)
Crawford Kilian
J-1850 CD ` 295 224p
ISBN 978-81-7992-917-9
Business Letters
for Busy People
Jim Dugger
J-939 ` 225 260p
ISBN 81-7224-717-6
Write Business Letters
Ann Dobson
J-916 ` 150 128p
ISBN 81-7224-693-5

Letter Writing
Cover Letters & Resumes
Techniques of Writing
Business Letters,
Memos & Reports
Courtland L. Bovee
J-1442 ` 135 96p
ISBN 81-7992-436-X
Letter Writing Made Easy
Margaret McCarthy
J-1135 ` 175 114p
ISBN 81-7224-976-4
Letter Writing Made Simple
Margaret McCarthy
J-1136 ` 195 216p
ISBN 81-7224-977-2
101 Great Resumes
Career Press
J-1092 ` 295 216p
ISBN 81-7224-949-7
Resumes for Professionals
Marshall A. Brown &
Annabelle Reitman
J-1511 ` 295 240p
ISBN 81-7992-542-0
Grammar & Vocabulary
Better Grammar Series
Boost Your Vocabulary
J. G. Barton
The Right Way to
Improve Your English
Better Vocabulary
Edie Schwager
Better Spelling
Crosby & Emery
Better Sentence
Writing
J-776 ` 95 128p
ISBN 81-7224-454-1
J. E. Metcalfe
J-786 ` 150 188p
ISBN 81-7224-464-9
J-926 ` 195 192p
ISBN 81-7224-751-6
J-927 ` 195 186p
ISBN 81-7224-752-4
Dianna Campbell
J-928 ` 195 224p
ISBN 81-7224-753-2
Human Resource Management
TEXTBOOK
TEXTBOOK
TEXTBOOK
Improve Your
Grammar
and Punctuation
Marion Field
J-1440 ` 195 176p
ISBN 81-7992-434-3
English Language
& Composition
Maureen Lindner
J-1550 ` 295 352p
ISBN 81-7992-581-1
HR Forecasting and Planning
Paul Turner
JH-545 HB ` 975 300p
ISBN 81-7992-485-8
J-1685 PB ` 450 300p
ISBN 978-81-7992-739-7
Planning & Managing
Human Resources
William J. Rothwell &
H. C. Kazanas
J-1573 ` 495 600p
ISBN 81-7992-607-9
Human Resource
Management in an
International Context
Editors – Lucas, Lupton & Mathieson
J-1790 ` 395 400p
ISBN 978-81-7992-857-8
People Management
A Strategic Approach to
Human Resources
Management
J. Sadri, S. Sadri & N. Nayak
J-1925 ` 395 488p
ISBN 978-81-7992-999-5
World Rights Available
TEXTBOOK
Human Resource
Management:
A Case Study Approach
Muller-Camen, Croucher & Leigh
J-1866 ` 495 540p
ISBN 978-81-7992-933-9
TEXTBOOK
Strategic Human Resource
Management
The Aston Centre for Human
Resources
J-1867 ` 395 432p
ISBN 978-81-7992-934-6
TEXTBOOK
Mergers And Acquisitions:
An HR Perspective
Sue Cartwright & Cary Cooper
J-1960 ` 325 128p
ISBN 978-81-8495-034-2
TEXTBOOK
Handbook of
Personnel Practice
M. Martin & T. Jackson
JH-546 ` 795 208p
ISBN 81-7992-486-6
HUMAN RESOURCE MANAGEMENT
81