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Cover photo: Jeff Rotman<br />

GLOBAL MPA CONFERENCE<br />

SAN FRANCISCO<br />

NOVEMBER 25–29<br />

welcome!<br />

It is my pleasure to welcome you to <strong>WildAid</strong>’s first ever global<br />

marine protected area enforcement conference in the city by<br />

the bay. We hope you are able to take advantage of the wealth of<br />

information and expertise presented in this conference and apply<br />

lessons learned in your respective field.<br />

We have gone to great lengths in order to ensure representation<br />

of a diverse sample of MPAs with differing complexities, resource<br />

levels, sizes, and management models among other characteristics<br />

from over 30 countries spanning six continents. We<br />

have targeted individuals from varying disciplines to enrich this<br />

experience. With us this week are fishery enforcement officials,<br />

Navies, scientists, lawyers, academics, technology firms, NGOs<br />

and foundation officers.<br />

Overall we aim to discuss the key components of the law enforcement<br />

chain and explore innovative strategies to overcome<br />

common obstacles to MPA enforcement. We encourage you to<br />

sit in on different tracks throughout the week and familiarize<br />

yourself with new disciplines and/or new regions of the world.<br />

We are confident that many models and mechanisms can be<br />

cross-pollinated with minor adjustments. Last, but not least,<br />

we encourage you to explore some of the unique sites and great<br />

cuisines that San Francisco has to offer.<br />

Sincerely,<br />

Marcel Bigue<br />

Marine Program Director<br />

<strong>WildAid</strong><br />

1


Special thanks to our supporters:<br />

Sponsors<br />

Partners & Presenters<br />

Special Thanks<br />

The Keith Campbell Foundation for the Environment<br />

Virgin Unite Foundation<br />

Marisla Foundation<br />

James H. Clark Charitable Foundation<br />

2


GLOBAL MPA CONFERENCE<br />

SAN FRANCISCO<br />

NOVEMBER 25–29<br />

Our Agenda:<br />

Sunday Nov 25: Registration and Reception<br />

3:00 pm—6:00 pm : Hotel Lobby<br />

REGISTRATION<br />

Check in at the Hotel Kabuki. Guests can collect welcome kit, check-in with hotel, and get settled.<br />

6:00 pm—8:00 pm : O Izakaya Lounge<br />

WELCOME COCKTAIL RECEPTION<br />

Mingle with other attendees over cocktails and catered hors d’ourves.<br />

Monday Nov 26: Welcome & MPA Enforcement<br />

9:00 am—9:20 am : Sakura Room<br />

Welcome & Conference Overview<br />

Speaker: Peter Knights, Executive Director – <strong>WildAid</strong><br />

KEYNOTE: YOUR MPA-WILL IT SUCCEED<br />

Graeme Kelleher is a civil engineer by trade and was the first Chairman and CEO of The Great Barrier<br />

Reef Marine Park Authority, as well as the first Marine Vice Chairman of IUCN's World Commission on<br />

Protected Areas. As a professor, an author, an Australian Officer of the Order, and project manager for<br />

various MPAs in many countries, Graeme is a pioneer in the field and still serves as an advisor to many of<br />

these organizations.<br />

Speaker: Graeme Kelleher<br />

9:20 am—10:00 am : Sakura Room<br />

BUILDING AN EFFECTIVE MPA LAW ENFORCEMENT PROGRAM<br />

Introduction by Marcel Bigue, Marine Program Director-<strong>WildAid</strong><br />

Panel disussion on MPA management and the most common obstacles.<br />

Panelists<br />

Cap. Bob Farrell, CA Dept. Fish & Game<br />

Rich Arnold, Senior Vice President, Harkcon<br />

Joseph Johns, Chief, Environmental Crimes Section, US. DOJ<br />

Brian Day, Social Marking Director-Global Programs, Rare<br />

Rick McPherson, Conservation Programs Director, CORAL<br />

10:00 am—10:20 am : LOBBY<br />

Break<br />

Expertise<br />

Surveillance & Interdiction<br />

Systematic Training<br />

Prosecution & Sanction<br />

Education and Outreach<br />

Sustainable Finance<br />

MPA Governance, Role of Science, and Fisheries Enforcement<br />

10:20 am—10:50 am : Sakura Room<br />

Governing MPAs: Promoting Effectivness and RESILIENCE<br />

An analysis of 20 case studies from around the world, focusing on state, people and market based<br />

approaches in MPA governance.<br />

Speaker: Dr. Peter JS Jones, Senior Lecturer-Department of Geography, UCL<br />

10:50 am—11:20 am : Sakura Room<br />

The Vital Link between Enforcement, Management & Science<br />

Exploring the relationship between effective enforcement/compliance, MPA governance, and the underlying<br />

science.<br />

Speaker: Rodney Anderson, Senior Associate-North Sea Marine Cluster & former Director of Marine<br />

and Fisheries, UK<br />

3


11:20 am—11:50 am : Sakura Room<br />

Saving the World - One Fish at a Time<br />

Examples and lessons from United States Coast Guard's efforts to combat illegal fishing through<br />

international cooperation.<br />

Speaker: CDR Daniel Schaeffer, Chief of Living Marine Resources Enforcement-USCG<br />

11:50 am—12:20 pm : Sakura Room<br />

Panel Discussion and Q&A<br />

Panelists<br />

Dr. Jones Rodney Anderson CDR Schaeffer<br />

12:20 pm—1:20 pm : Spring Room<br />

Lunch<br />

An Exploration of MPA Enforcement: Perspectives by Model<br />

1:20 pm—2:00 pm : Sakura Room<br />

Balancing Security, Narcotraffic, and Marine Protection in Latin America<br />

Panel discussion on the complex role of Navies in marine enforcement and national security<br />

Panelists<br />

COL Martin Arias, Costarican Coast Guard National Service<br />

CAP Hugo Ricaurte, Vice Director of the Ecuadorian Directorate of Aquatic Spaces<br />

Rear ADM Juan Carlos del Alamo,Executive Director of the Peruvian Coast Guard<br />

Ms. Betsabe Hurtado-Scientific Advisor, Chilean Navy Directorate of Maritime Authority<br />

Facilitators: Marcel Bigue, Oswaldo Rosero, Rich Arnold<br />

2:00 pm—2:30 pm : Sakura Room<br />

A Holistic Approach to Managing Compliance in a Large MPA<br />

How the Great Barrier Reef Marine Park (GBRMP) developed their enforcement and compliance<br />

management model.<br />

Speaker: Reg Parsons, Compliance Manager -Great Barrier Reef Marine Park Authority<br />

2:30 pm—3:00pm : Sakura Room<br />

4<br />

Enforcing Remote Marine Protected Areas<br />

The unique challenges of protecting U.S. Marine National Monuments in the Pacific.<br />

Speaker: Mark Richardson, Specal Assistant to the Executive Director-Marine Mammal Commission<br />

3:00 pm—3:20 pm : Spring Room<br />

Break<br />

3:20 pm—3:50 pm : Sakura Room<br />

Enterprise Development: An Unlikely Partner for Resource Conservation<br />

How the development of South Africa’s small scale fisheries sector has helped preserve resources.<br />

Speaker: Chiboni Evans, Executive Director-Strataconsult South Africa<br />

3:50 pm—4:20 pm : Sakura Room<br />

Fishers as Enforcers – A Community Based Approach to Management<br />

How Mexico’s fishing cooperatives became the first MSC certified fisheries program in the developing world.<br />

Speaker: Martin Castillo, President of the Vigilance Council-FEDECOOP<br />

4:20 pm—5:00 pm : Sakura Room<br />

Panel Discussion and Q&A<br />

Panelists<br />

Reg Parsons Sandra Brooke, MCI Chiboni Evans Mario Ramade<br />

Facilitator: Rich Arnold<br />

(continued)<br />

4


GLOBAL MPA CONFERENCE<br />

SAN FRANCISCO<br />

NOVEMBER 25–29<br />

5:30 pm—6:30PM : O Izakaya Lounge<br />

Cocktail Reception<br />

TUESDAY NOV 27: TECHNOLOGY SUMMIT<br />

9:00 am—9:10 am : Sakura Room<br />

Technology Overview<br />

Introduction to a variety of technologies used in the surveillance and enforcement of MPAs.<br />

Speaker: Oswaldo Rosero, Operations Director Ecuador – <strong>WildAid</strong><br />

9:10 am—9:30 am : Sakura Room<br />

Sustainable Equipment and Maintenance<br />

Performance driven equipment acqusition and life-cycle planning.<br />

Speaker: Rich Arnold, Senior Vice President-Harkcon<br />

Electronic Monitoring/Surveillance Technologies<br />

9:30 am—9:50 am : Sakura Room<br />

IMIS Global: Marine Software Integration<br />

AIS technology and its implementation in artisanal fishing and MPA management<br />

Speaker: Ernie Batty, Technical Director – IMIS Global Limited<br />

9:50 am—10:10 am : Sakura Room<br />

ORBCOMM: Satellite AIS Use in Marine Protection<br />

A look into the many uses of AIS data in the EU, the shores off West Africa, the Chilean EEZ, and more.<br />

Speaker: Andrew Loretta, Director, Maritime Business Development-ORBCOMM<br />

10:10 am—10:30 am : Sakura Room<br />

CLS: Satelite Vessel Monitoring Systems (SVMS)<br />

Exploring the scientific and marine enforcement applications of this technology.<br />

Speaker: Michael Kelly, Vice President, Sustainable Marine Resources-CLS America Inc.<br />

10:30 am—10:50 am : LOBBY<br />

Break<br />

10:50 am—11:10 am : SAKURA ROOM<br />

IMIS Global-A Practical ExamplE<br />

An implementation of small vessel management in Turkey<br />

Speaker: Ernie Batty, Technical Director-IMIS Global Limited<br />

11:10 am—11:30 am: SAKURA ROOM<br />

Google Ocean Project<br />

Applying Google's free mapping technology to enforcement and how NOAA successfully uses it to track<br />

fishing operations in Hawaii.<br />

Speaker: Jenifer Foulkes, Ocean Manager & Kurt Schwer, Head of Ocean Engineering and Data AIS<br />

Engineer-Google Oceans<br />

11:30 am—12:30 pm<br />

Lunch<br />

Unmanned Surveillance Technologies<br />

5<br />

12:30 pm—12:45 pm : SAKURA ROOM<br />

Association for Unmanned Vehicle Systems International (AUVSI)<br />

Connecting the Unmanned Systems Community Across the Globe<br />

Speaker: Gretchen West, Executive Vice President-AUVSI


12:45 pm—1:00 pm : SAKURA ROOM<br />

Liquid Robotics-Marine Wave Glider:<br />

Wide Scale Persistant MPA Monitoring<br />

Speaker: Edward Lu, Chief of Innovative Applications-Liquid Robotics<br />

1:00 pm—2:00pm : SAKURA ROOM<br />

Panel Discussion: Innovative Enforcement Systems for MPAs<br />

Panelists<br />

Ernie Batty Gretchen West Dave Sliwa, Director of Business Development, Insitu<br />

Andrew Loretta Ed Lu Alfredo Sfeir, Founder & CEO, Shellcatch<br />

Facilitator: Rich Arnold, Senior Vice President-Harkcon<br />

2:00 pm—2:20 pm : LOBBY<br />

Break<br />

Simultaneous Afternoon tracks<br />

MPA Experiences from the Field<br />

TRACK<br />

A<br />

Technology Expo<br />

TRACK<br />

B<br />

Practitioners from around the world discuss the<br />

successes and challenges in enforcing their MPAs.<br />

2:00 pm—2:45 pm : SAKURA ROOM<br />

Latin America MPAs<br />

• Mexico-Niparaja: Meredith de la Garza<br />

• Columbia-Seaflower: Jenny Bowie & Fanny Howard<br />

• Ecuador-Galapagos National Park: Oswaldo Rosero<br />

2:45 pm—4:00 pm : SAKURA ROOM<br />

Western Pacific MPAs<br />

• Palau-Helen Reef: Delegate Wayne Andrew<br />

• Indonesia-Ayau Besar: Meity Mongdong and<br />

Dr.Chrissy Huffard<br />

• Indonesia-Kawe: Mark Erdman & Kris Thebu<br />

• Kiribati-Phoenix Island Protected Area: Tom Redfern<br />

4:00 pm—4:45 pm : SAKURA ROOM<br />

Africa MPAs<br />

• Namibia: Heidi Currie Potgeiter<br />

• Madagascar: Alasdair Harris<br />

• Tanzania-Chumbe Island: Sibylle Riedmiller<br />

4:45 pm—5:30 pm : SAKURA ROOM<br />

North America/Europe MPAs<br />

• Canada-Gully MPA: Tanya Koropatnik<br />

• U.S.-Northwest: Deputy Chief Mike Cenci &<br />

Cap Bob Farrell<br />

• U.S.-Florida Keys: Ole' Varmer<br />

An opportunity to engage with the<br />

speakers from the morning session and<br />

learn more about how their equipment<br />

applies to your MPA.<br />

2:00 pm—5:00 pm : LOBBY<br />

TECHNOLOGY EXHIBIT<br />

This room will be open from 2-5pm,<br />

with representatives available to answer<br />

questions and interactive exhibits<br />

to explore.<br />

6


GLOBAL MPA CONFERENCE<br />

SAN FRANCISCO<br />

NOVEMBER 25–29<br />

Wednesday Nov 28<br />

Simultaneous Morning tracks<br />

Changing Behaviors of Fishers<br />

for MPA Compliance Faciliated by RARE<br />

TRACK<br />

A<br />

Creating an Effective MPA<br />

Training System Faciliated by HARKON<br />

TRACK<br />

B<br />

Increasing compliance and developing enforcement<br />

partnerships with stakeholders by educating<br />

them about the benefits of conservation.<br />

9:00 am—9:30 am<br />

Social Marketing and Communications<br />

as a Tool for Behavior Change<br />

Utilizing social marketing for behavior change<br />

and Rare's "Theory of Change".<br />

Speaker: Brian Day, Social Marketing Director,<br />

Global Programs-Rare<br />

9:30 am—10:00 am<br />

The Relationship Between Social<br />

Marketing, Behavior Change and<br />

Enforcement<br />

Engaging communities in patrols, enforcement,<br />

and surveillance operations through social<br />

marketing (including examples from the field).<br />

Speaker: Eleanor Carter, Marine Program<br />

Director-Rare<br />

10:00 am—10:30 am<br />

Case Study from Raja Ampat,<br />

Papua, Indonesia<br />

How social marketing was used to build and<br />

promote community patrols.<br />

Speaker:Meity Mongdong, Capacity Building<br />

Manager-Conservation International<br />

10:30 am—10:50 am:<br />

Break<br />

10:50 am—12:00 pm<br />

Breakout Sessions:<br />

Changing fisher behavior in Rafiki<br />

and Teman Communities<br />

How do you tailor your education and outreach<br />

approaches to the different sizes, structures, and<br />

resources of each MPA Attendees will apply<br />

lessons learned to two very different communities<br />

and work together to find what communication<br />

tools are successful in each case.<br />

12:00 pm—1:00 pm<br />

Lunch<br />

What elements are required within an effective<br />

MPA training system to instill and sustain<br />

improved operational law enforcement and<br />

resource protection capability<br />

9:00 am—10:30 am<br />

The Core Phases of Developing an<br />

Effective Training System<br />

A discussion of the key elements that foster and<br />

sustain improved operational law enforcement<br />

and resource protection capability, including:<br />

• Phase 1: Planning and Conducting a Training<br />

Needs Analysis<br />

• Phase 2: Designing and Developing Program<br />

Pieces<br />

• Phase 3: Delivery and Implementation<br />

• Phase 4: Evaluation and Measurement<br />

Speaker: Rich Arnold, Senior Vice<br />

President-Harkcon<br />

Kevin Harkins, CEO-Harkcon<br />

Laurie Mosier, Senior Vice President-Harkcon<br />

Dave Gulko, Director-Coral Reef CSI Field<br />

Training Program<br />

10:30 am—10:50 aM<br />

Break<br />

10:50 am—12:00 pm<br />

Breakout Sessions<br />

Interactive Breakout Session: Participants will<br />

interact with training system development<br />

experts to identify practical approaches to their<br />

performance and training needs. Come equipped<br />

with problems for our team to help solve!<br />

12:00 pm—1:00 pm<br />

Lunch<br />

7


Simultaneous afternoon tracks<br />

Sustainable Financing<br />

Mechanisms Faciliated by the CORAL reef alliance<br />

TRACK<br />

A<br />

Prosecution & Sanction<br />

Faciliated by CASE<br />

TRACK<br />

B<br />

Exploring various traditional and non-traditional<br />

funding mechanisms used to finance marine<br />

enforcement plans around the world.<br />

1:00 pm—1:15 pm<br />

Introductions and Framing of<br />

Session<br />

Speakers: Rick MacPherson & Jason Vasquez-<br />

The Coral Reef Alliance<br />

1:15 pm—2:05 pm<br />

Panel Discussion on the Current<br />

Sustainable Financing Landscape<br />

Economic Valuation of Ecosystem Services<br />

Lauretta Burke : Senior Associate-World<br />

Resources Institute<br />

Using Conservation Agreements to Leverage<br />

Conservation Investments<br />

Chris LaFranchi : Founder & CEO-OneReef<br />

The Business of MPAs: User Fees, Business Plans,<br />

and Private Sector Partnerships<br />

Rick MacPherson : Conservation Programs<br />

Director-Coral Reef Alliance<br />

Towards a Common Language in Economics and<br />

Sustainable Financing<br />

John Reid : Founder & President-Conservation<br />

Strategy Fund<br />

Case Studies in Sustainable Financing from Brazil<br />

Marcos Amend : Director-Conservation<br />

Strategy Fund Brazil<br />

2:05 pm—2:30 pm<br />

Cross Panel Discussion and Q&A<br />

2:30 pm—2:50 pm<br />

Break<br />

2:50 pm—4:15 pm<br />

BreakOut Sessions<br />

Participants will work together in small groups<br />

discussing a set of nested questions that get<br />

to the heart of financial planning for MPA<br />

operation and sustainability. Each group will<br />

explore questions independently and then bring<br />

findings back to plenary to distill common<br />

themes, novel ideas, and potential opportunities<br />

for further exploration.<br />

Integrating traditional and non-traditional<br />

disciplinary models as a means of enabling<br />

compliance, deterring repeat offenders, and<br />

strengthening the law enforcement chain.<br />

1:00 pm—1:30 pm<br />

Designing Environmental<br />

Taskforces<br />

A breakdown of key elements for success. Case<br />

samples will include: US-Mexico international<br />

fishing violations, domestic fishery law & the<br />

tactics of commercial fishers.<br />

Joseph Johns, Chief, Environmental Crimes<br />

Section-U.S. Department of Justice<br />

1:30pm - 2:00pm<br />

Rewards and Challenges of<br />

Enforcement in the Pacific<br />

Includes a discussion of agency partnerships and<br />

the advent of new technologies to aid enforcement,<br />

the application of various sanction models,<br />

and the overall effectiveness of NOAA’s enforcement<br />

efforts in various types of MPAs.<br />

Paul Ortiz, Senior Enforcement Attorney for<br />

NOAA's Office of General Counsel<br />

2:00 pm—2:30 pm<br />

An International Panel on<br />

Prosecution and Sanction<br />

Maria del Carmen : Director of Natural Reserve<br />

Chinchorro - Mexico<br />

Donna Cruz : Professor/Attorney from Guam<br />

Community College - Guam<br />

Dr.Toni Ruchimat : Director of of Marine Conservation<br />

Area & Fish Aqua-Indonesia Ministry<br />

of Marine Affairs & Fisheries<br />

Sangeeta Mangubhai : TNC Bird's Head Senior<br />

Technical Adivsor - Indonesia<br />

2:30 pm—2:50 pm<br />

Break<br />

(continued)<br />

8


GLOBAL MPA CONFERENCE<br />

SAN FRANCISCO<br />

NOVEMBER 25–29<br />

Simultaneous afternoon tracks continuous<br />

Sustainable Financing<br />

Mechanisms continued<br />

4:15 pm—5:00 pm<br />

Report Out in Plenary and<br />

Next Steps<br />

TRACK<br />

A<br />

Prosecution & Sanction<br />

continued<br />

2:50 pm—3:50 pm<br />

High Tech Solutions for MPA<br />

Enforcement<br />

Harnessing the power of crowd sourcing,<br />

predictve policing, and sophisticated monitoring<br />

to create a replicable model for all California<br />

MPAs and beyond.<br />

Speakers: John Fentis, CDAA Environmental<br />

Project Director & Gale Filter, CASE President<br />

& CEO<br />

3:50 pm—4:30 pm:<br />

BreakOut Sessions<br />

Interactive Breakout Session: We will explore<br />

various sanction models that include soft and<br />

hard measures as well as economic and noneconomic<br />

mechanisms to ensure compliance.<br />

TRACK<br />

B<br />

THURSDAY NOV 29: EXCURSION DAY<br />

12:00PM : KABUKI LOBBY<br />

Check out of Hotel Kabuki for all guests not attending the Sailing Excursion<br />

9:00 am—2:00 pm<br />

Networking on the Bay or Visit to the California Maritime Academy<br />

9


Conference Information<br />

Cell phones<br />

As a courtesy to all meeting attendees and speakers, cell phones and other electronic<br />

devices must be turned off or operated on silent mode during sessions.<br />

Internet Access<br />

Wireless Internet is available in meeting rooms using the login information listed below.<br />

Please limit use while conference is in session. The Business Center located on the Garden<br />

Level of the hotel has Mac computers that run both PC and Mac platforms for those who<br />

need computer access.<br />

Login: <strong>WildAid</strong>11-12<br />

Password: <strong>WildAid</strong>11-12<br />

Food and Beverage<br />

Coffee and tea will be available outside the Sakura main meeting room during morning and<br />

afternoon breaks.<br />

Breakfast is included for all attendees who are guests at Hotel Kabuki and will be served<br />

Monday-Thursday in the Spring Room from 7:30-8:30am<br />

Lunch is provided for ALL attendees and included in your registration fee.<br />

Contact Information<br />

For all hotel related inquiries, please contact the Hotel Kabuki front desk.<br />

Telephone: 415-922-3200<br />

For all conference and logistics related questions, please contact Amanda.<br />

Telephone:209-648-4775<br />

Email: globalmpaconference@wildaid.org<br />

For any emergencies, please call 911<br />

10


About <strong>WildAid</strong>:<br />

<strong>WildAid</strong>’s mission is to end the illegal wildlife trade in our lifetimes by<br />

reducing demand through public awareness campaigns and providing<br />

comprehensive marine protection. We have successfully developed a model<br />

that strengthens the key elements of the law enforcement chain: surveillance,<br />

interdiction, prosecution, and sanction in several MPAs throughout<br />

the developing world. We work with governments in the design of strategic<br />

control and vigilance strategies that use the power of technology to increase<br />

efficacy while lowering patrolling costs. Given weak judicial systems, we<br />

also work with partners to develop innovative fining mechanisms that<br />

ensure compliance.<br />

Learn more at wildaid.org.<br />

744 Montgomery St. #300 San Francisco, CA 94111 | Tel: 415-834-3174 | info@wildaid.org | www.wildaid.org

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