Chief-Procurement-officer-purchasing-officer
Chief-Procurement-officer-purchasing-officer
Chief-Procurement-officer-purchasing-officer
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CPOs<br />
in the<br />
C-suite<br />
The chief<br />
procurement<br />
<strong>officer</strong> has<br />
achieved strategic<br />
importance and<br />
more visibility.<br />
What comes next<br />
www.kornferryinstitute.com
1<br />
Introduction<br />
Across industries—including technology, manufacturing,<br />
health care, and retail—the supply chain is far more than just<br />
the purchase and movement of materials and components.<br />
Increasingly, the supply chain offers distinct competitive<br />
advantages, including but not limited to cost-effectiveness and<br />
the social responsibility and environmental impact of material<br />
sourcing.<br />
With greater strategic importance placed on the supply chain, the<br />
CPO—the chief <strong>purchasing</strong> <strong>officer</strong> or chief procurement <strong>officer</strong>—<br />
is moving from a behind-the-scenes role into the spotlight.<br />
Although not a universally adopted role, CPOs are becoming<br />
more common in organizations—and they are increasingly near<br />
the top of the leadership pyramid. The CAPS Research 2014 <strong>Chief</strong><br />
Purchasing Officers’ Mobility and Compensation Study, a survey<br />
of more than 100 Fortune 500 CPOs, reported that 82% have<br />
direct access to the CEO, an increase from 60% in 1999.<br />
This increased visibility raises important questions: What are the<br />
qualities and attributes of a best in class CPO What comes next<br />
for the CPO Can this strategic position pave a career path to the<br />
top of the organization, such as chief operating <strong>officer</strong> or CEO
CPOS IN THE C-SUITE<br />
2<br />
The best in class CPO.<br />
In planning a career, an individual typically focuses on the<br />
experiences, skills, and behaviors necessary to move into broader<br />
roles. Workplace evaluations focus on past and present job<br />
performance, but often skimp on examining a person’s potential<br />
and preparedness for new and different roles. It is crucial to<br />
understand all three areas—performance, potential, and readiness—<br />
to determine how to develop oneself most effectively.<br />
Using Korn Ferry’s proprietary methodology, we developed a best<br />
in class profile of a CPO representing the aggregate assessment<br />
results of those who are most effective in that position. Below,<br />
we have plotted its leadership style, thinking style, and emotional<br />
competencies to illustrate what it takes to be successful in this role.<br />
Additionally, by comparing this CPO profile with that of a COO and<br />
CEO, we can also understand any gaps in potential and readiness.<br />
In other words, what needs to be different before an individual can<br />
pursue greater leadership opportunities, such as moving up to COO<br />
or even CEO<br />
In leadership style (i.e., how a person outwardly influences and leads<br />
others) the best in class CPO exhibits a highly social and participative<br />
style, a quality commonly seen in CEOs as well. Simply stated, the<br />
most effective CPOs know how to connect people by creating<br />
an environment that fosters the development of trust. They are<br />
inclusive and have highly developed interpersonal skills. Best in class<br />
CPOs do not tend to be task-focused micromanagers or rely on an<br />
authoritarian, command-and-control style. Rather, they leverage their<br />
interpersonal abilities to influence others and skillfully build credibility<br />
with stakeholders.
3<br />
Best in class CPOs…<br />
are strong at<br />
developing highperforming<br />
and<br />
collaborative teams,<br />
and enhancing<br />
cross-functional<br />
relationships.<br />
Figure 1<br />
How best in class CPOs lead compared with COOs and CEOs.<br />
Usage score<br />
7<br />
6<br />
5<br />
4<br />
CEO<br />
COO<br />
3<br />
CPO<br />
2<br />
1<br />
Task<br />
Social<br />
Intellectual<br />
Participative<br />
Leadership style<br />
The leadership style of best in class CPOs (see Figure 1) also reveals<br />
that they are strong at developing high-performing and collaborative<br />
teams, and enhancing cross-functional relationships. They build bridges<br />
internally with peers and externally with supply partners. They empower<br />
direct reports to function as “mini-CPOs” within specific spending<br />
categories (e.g., chemicals or electronic assemblies). The result is a team<br />
of people who are strategically focused on what they are buying and how,<br />
and they demonstrate an in-depth understanding of the economic, social,<br />
and environmental impacts. This team approach contributes to a strong<br />
talent pipeline of CPO successors with similar leadership profiles.<br />
Although the CPO profile is similar to that of the COO and CEO, the<br />
CPO’s slightly lower use of social and participative leadership can be<br />
attributed to the sheer diversity of relationships each role must cultivate.<br />
The CPO is a bit closer to the action, while the CEO and COO rely on<br />
others to execute plans and strategies. Their increased breadth of<br />
responsibility drives the need for more varied relationships.
CPOS IN THE C-SUITE<br />
4<br />
Figure 2<br />
CPO thinking style compared with COOs and CEOs.<br />
7<br />
6<br />
Usage score<br />
5<br />
4<br />
3<br />
CEO<br />
COO<br />
CPO<br />
2<br />
1<br />
Action<br />
Flexible<br />
Complex<br />
Creative<br />
Thinking style<br />
In thinking style (i.e., how a person solves complicated problems<br />
on his/her own), best in class CPOs, like other C-suite leaders,<br />
are at ease with complex situations and are reasonably creative<br />
thinkers (see Figure 2). Highly effective CPOs see the links between<br />
all elements of a situation, gaining a “helicopter view.” Their<br />
creativity manifests as exploration of innovative solutions, while<br />
also addressing interconnected issues. They are equally adept at<br />
working with the details of implementing a solution, developing<br />
thorough plans, and ensuring that all activity drives toward a longterm<br />
goal.<br />
Best in class CPOs, however, are notably less action oriented than<br />
CEOs or COOs, both of whom make rapid decisions based on best<br />
available information. In contrast, the CPOs are more analytical<br />
and methodical in their problem solving and long-term strategic<br />
planning, and are less likely to make snap decisions. In addition,<br />
they are unlikely to act on intuition, but prefer to maintain a clear<br />
direction based on careful analysis of risks and opportunities.
5<br />
A best in class<br />
CPO demonstrates<br />
a mental tenacity<br />
in the face of<br />
complex and<br />
persistent<br />
problems, but also<br />
remains calm and<br />
professional under<br />
pressure.<br />
Figure 3<br />
CPO emotional competencies compared with COO and CEO.<br />
Usage score<br />
7<br />
6<br />
5<br />
CEO<br />
4<br />
COO<br />
CPO<br />
3<br />
2<br />
1<br />
Ambiguity Composure Empathy Energy Humility Confidence<br />
Emotional competencies<br />
In emotional competencies (i.e., how a person handles difficult interpersonal<br />
situations), the best in class CPO displays a profile of moderately high intensity<br />
on all six competencies: dealing with ambiguity, composure, empathy, energy,<br />
humility, and confidence (see Figure 3). This reveals a well-balanced executive<br />
who accepts and enjoys the changing demands of the business environment.<br />
A best in class CPO demonstrates a mental tenacity in the face of complex and<br />
persistent problems, but also remains calm and professional under pressure.<br />
He or she is generally an effective and reassuring role model during crises,<br />
while also being able to adapt or modify an approach when necessary.<br />
The best in class CPO is highly capable of understanding the motives,<br />
aspirations, and likes/dislikes of others. Combined with a CPO’s social and<br />
participative leadership style, this emotional competency bolsters the ability to<br />
“read” a room quickly and intuitively, and connect with others and make them<br />
feel heard. In addition, by perceiving the skills, strengths, and perspectives<br />
of others, highly effective CPOs are able to facilitate mutually beneficial<br />
outcomes. They also share credit with others when the moment demands it.<br />
In contrast with the levelness of emotional competencies of the CPO, COOs<br />
and CEOs score higher on empathy, energy, and confidence, and lower in<br />
humility. This lower humility/higher confidence combination suggests greater<br />
comfort in taking large, visible risks, and the ability to withstand the pressure.
CPOS IN THE C-SUITE<br />
6<br />
Career development for CPOs.<br />
Recent research into CPOs reveals a position with significant<br />
mobility; among CAPS Research survey respondents, 64% had been<br />
in their job less than four years. In addition, 51% had been at their<br />
current employer less than six years.<br />
Reflecting the newness of this position, 41% of CAPS Research<br />
survey respondents were the first person in their company to<br />
hold that specific title. When there is a predecessor in the role, in<br />
28% of cases the individual left the firm (quite possibly recruited<br />
away), and 17% of the time the predecessor retired. Two interesting<br />
statistics are that nearly 9% of predecessors were “reassigned” and<br />
nearly 4% were “promoted,” both of which suggest internal careerpath<br />
possibilities for current CPOs.<br />
The question, then, is where did these executives go What roles<br />
can current CPOs evolve to meet<br />
CPOs who have their sights on becoming CEOs one day need to be<br />
deliberate about their career development. A CPO’s potential and<br />
readiness to make such a move will require focus on closing specific<br />
gaps in order to match the CEO profile. As previously noted, these<br />
gaps include:<br />
© Leadership style. Increase use of social and participative styles of<br />
leading. CEOs spend a great deal of time cultivating relationships<br />
(social) with diverse parties, including investors, analysts, and<br />
customers; exposure to this greater diversity of people instills<br />
confidence. Best in class CEOs are also skilled at getting other<br />
people’s input and listening (participative) to find solutions to<br />
problems.<br />
© Thinking style. Increase action orientation. CEOs have a<br />
deliberate action focus and are not bothered by making a move<br />
before they have all the information.<br />
© Emotional competencies. Increase empathy, energy, and<br />
confidence. Build upon existing strengths in understanding<br />
others and reading the room (empathy) and handling complex<br />
issues, as well as the complexity of multiple issues (energy), while<br />
expanding one’s comfort level with taking risks (confidence).
7<br />
How can a CPO bridge gaps<br />
CPOs’ traditional ambit involved sourcing and procurement of goods<br />
and services. They are now strategic partners on CEOs’ leadership team.<br />
Over the past decade, the role expanded—driven by the need for<br />
improved cost control, response to increasing competition, and<br />
market demand for innovation. CPOs are now involved in supply risk<br />
management, accounts payable, contingent workforce management,<br />
new product development, M&A due diligence, compliance with the<br />
Foreign Corrupt Practices Act and ethical sourcing, sales force training,<br />
the make/buy decision, as well as other responsibilities.<br />
The expanding scope of the CPO’s responsibilities leads naturally to a<br />
wider set of relationships within the organization and among external<br />
supply partners. Thus, some style gaps may close organically, as a selfaware<br />
CPO evolves with the job, taking on broader responsibilities and<br />
developing his or her leadership, thinking, and emotional styles.<br />
Getting to the next level.<br />
Career conversations among CPOs frequently center on what’s next and<br />
how to get there, particularly as succession plans for CEOs are developed<br />
and the competencies of candidates are assessed. In order for CPOs to<br />
be considered for the CEO position, they must demonstrate potential and<br />
readiness, as well as performance. The differences are important: High<br />
performance means a person is good at his or her current job. Readiness<br />
suggests that he or she is prepared for the next promotion. High potential<br />
means there are indications that he or she will succeed at the highest<br />
levels of leadership. According to research, only about 29% of high<br />
performers are also high potentials, whereas 93% of high potentials are<br />
also high performers (Corporate Leadership Council 2005). To advance<br />
upward, CPOs need to show they are in the latter group.
CPOS IN THE C-SUITE<br />
8<br />
Potential is directly linked to another essential attribute: learning<br />
agility. Korn Ferry defines learning agility as the willingness and<br />
ability to learn from experience and then apply those lessons<br />
to succeed in new situations. Learning agile leaders are known<br />
for seeking challenges, soliciting feedback, and being selfreflective<br />
and resourceful. The desire to continuously learn and<br />
do something new or different is a challenging characteristic<br />
to develop; yet, it is also the most essential to leadership<br />
success. In fact, research shows that learning agility is the most<br />
significant predictor of success, more so than IQ, education, or<br />
emotional intelligence (De Meuse 2011).<br />
Even for CPOs with true high potential, rising to the top is more<br />
likely to be realized in organizations that consider procurement<br />
to be strategic and in which CPOs have a direct link to CEOs.<br />
This level of visibility and reputation makes them attractive<br />
as CEO candidates. It is not enough for CPOs to develop a<br />
slate of skills if others are not aware of their strengths and<br />
competencies.<br />
The career development path for CPOs often involves taking on<br />
additional responsibilities in order to make a bigger contribution<br />
to the organization. That might involve a title expansion or a<br />
new role that comes with a bigger purview and higher profile.<br />
A logical advancement is from CPO to COO, which may increase<br />
one’s chances of becoming a candidate for CEO.<br />
The bottom line for CPOs is to ask for more. And also do<br />
more. CPOs with greater aspirations need to actively manage<br />
their careers and seek to gain visibility on the senior team<br />
and recognition as a strategic contributor. At the same time,<br />
they need to attend to their personal skills and attributes,<br />
by developing the qualities that will make them attractive<br />
candidates when the next opportunity arises.<br />
Pressing questions<br />
for the CPO.<br />
© How do I accelerate my<br />
procurement strategy<br />
with the talent on my<br />
team<br />
© Are my senior leaders<br />
achieving their full<br />
potential<br />
© Am I ready with<br />
leadership succession<br />
plans<br />
© How can I jump-start<br />
my new executives to<br />
lead well now<br />
© How can I find the<br />
perfect executive and<br />
the top talent we need<br />
© Is our “branding”<br />
attracting and retaining<br />
the right talent<br />
© Am I optimizing my<br />
leaders and the human<br />
potential on my team
9<br />
References<br />
CAPS Research. 2014. <strong>Chief</strong> Purchasing Officers’ Mobility and<br />
Compensation Study 2014. Tempe, Ariz.: CAPS Research.<br />
Corporate Leadership Council. 2005. Realizing the Full Potential of Rising<br />
Talent (Volume I&II). Washington, DC: Corporate Executive Board.<br />
De Meuse, Kenneth P. 2011. What’s Smarter Than IQ Learning Agility.<br />
Los Angeles: The Korn Ferry Institute, Proof Point, October 2011.<br />
Hoffman, Heidi, and Rachel Johnson. 2013. “Your Secret Weapon in the<br />
War for Talent.” White paper. Los Angeles: The Korn Ferry Institute.<br />
Available by request.
CPOS IN THE C-SUITE<br />
10<br />
About the authors<br />
Heidi A. Hoffman<br />
Heidi is a senior client partner with Korn Ferry and head of the firm’s<br />
Supply Chain Management Center of Expertise, North America.<br />
heidi.hoffman@kornferry.com<br />
Karen H.C. Huang, PhD<br />
Karen is the manager of Assessment Services based in the Korn Ferry<br />
Washington, DC, office.<br />
karen.huang@kornferry.com
About Korn Ferry<br />
At Korn Ferry, we design, build, attract and ignite talent. Since our<br />
inception, clients have trusted us to help recruit world-class leadership.<br />
Today, we are a single source for leadership and talent consulting<br />
services to empower businesses and leaders to reach their goals. Our<br />
solutions range from executive recruitment and leadership development<br />
programmes, to enterprise learning, succession planning and recruitment<br />
process outsourcing (RPO).<br />
About The Korn Ferry Institute<br />
The Korn Ferry Institute, our research and analytics arm, was established<br />
to share intelligence and expert points of view on talent and leadership.<br />
Through studies, books and a quarterly magazine, Briefings, we aim to<br />
increase understanding of how strategic talent decisions contribute to<br />
competitive advantage, growth and success.<br />
Visit www.kornferry.com for more information on Korn Ferry,<br />
and www.kornferryinstitute.com for articles, research and insights.<br />
www.kornferry.com<br />
© Korn Ferry 2014. All rights reserved.<br />
CPOCS2014