22.01.2015 Views

PROCEEDINGS - Academia Oamenilor de Stiinta din Romania

PROCEEDINGS - Academia Oamenilor de Stiinta din Romania

PROCEEDINGS - Academia Oamenilor de Stiinta din Romania

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

ACADEMY OF ROMANIAN SCIENTISTS<br />

C O N F E R E N C E<br />

P R O C E E D I N G S<br />

O F T H E A C A D E M Y O F<br />

R O M A N I A N S C I E N T I S T S<br />

VOLUME 1 2009 NUMBER 2<br />

ISSN 2067 - 2160<br />

E d i t u r a<br />

ACADEMIEI OAMENILOR DE ȘTIINȚĂ DIN ROMÂNIA<br />

B u c u r e ş t i


Editori:<br />

Prof. Dr. Vasile CÂNDEA<br />

Prof. Dr. Doru Sabin DELION<br />

E D I TURA ACADEMIEI OAMENILOR DE ȘTIINȚĂ DIN ROMÂNIA<br />

Adresa: Splaiul In<strong>de</strong>pen<strong>de</strong>nței, nr. 54, sectorul 5, cod 050094, București, România<br />

Șef <strong>de</strong> serviciu:<br />

Redactor:<br />

Documentarist:<br />

Tehnoredactori:<br />

Liviu Mihai SIMA, ing., drd.<br />

Andrei D. PETRESCU, prof., drd.<br />

Ioan BALINT, ing.<br />

Mihail CĂRUȚAȘU, ing.<br />

Mihai SINDILE, ing.<br />

I S S N 2 0 6 7 - 2160<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, București, 2009


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists Spring – 2009 3<br />

FOREWORD<br />

Ladies and Gentleman,<br />

Dear Colleagues,<br />

I want to start by thanking our colleagues and friends in this old capital<br />

of Valachia for hosting the Spring Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n<br />

Scientists. I take this opportunity to express our appreciations for the activity of the<br />

Târgovişte branch of the ARS and our special thanks for Professor Florea Oprea for the<br />

way he coor<strong>din</strong>ates this activity. At the same time, we address our thanks to the University<br />

of Târgovişte lea<strong>de</strong>rs, first of all to Rector Ion Cucui for his constant support for the<br />

actions of the Aca<strong>de</strong>my, to professor doctor engineer Popescu and to all the professors of<br />

this university.<br />

The theme of our session is of a special interest and of great actuality.<br />

In<strong>de</strong>ed, technology and information science are characteristics at a higher and higher<br />

level for our contemporary society. Mo<strong>de</strong>rn technology is more and more present in<br />

scientific activities without limiting at it; it dominates with authority all the other fields of<br />

human presence and activity. Revolution in informatics and technology <strong>de</strong>termines fast<br />

and profound changes in the premises of our lives as individuals and species. They are at<br />

the basis of the globalization processes and, in their turn, owe globalization their dimensions<br />

and many of their characteristic.<br />

Un<strong>de</strong>r these circumstances, it is normal for science to give full attention to<br />

the way technology and informatics challenges the society. I have in view science<br />

in its unity and diversity at the same time. I say “science in its unity and diversity”<br />

because the object of human knowledge is simultaneous, unique and divers.<br />

The individual, through his features that make his nature is unique, but one the other hand<br />

multiplies himself by billions every generation. Human being, as a species, living in the<br />

society, is the result and at the same time the creator of the conditions that are mo<strong>de</strong>ling<br />

his live being reproduces, as a ten<strong>de</strong>ncy at least, everywhere. That is why, after having<br />

lived its moment of glory, in the age of Renaissance encyclopedic approach has progressively<br />

but surely given way to an increased specialization. A greater and greater number<br />

of domains and sub domains of the reality have become the object of distinct sciences.<br />

Because these domains of reality were not and are not isolated one against<br />

the other they became bor<strong>de</strong>r sciences. These bor<strong>de</strong>r sciences have <strong>de</strong>veloped<br />

in multidiscipline and interdisciplinary domains, capable to put together investigation<br />

methods and explanatory theories having the benefits of the results of related scientific<br />

disciplines. In other words, together with the increasing diversity of human preoccupations<br />

in knowledge, the ten<strong>de</strong>ncies towards the unity of knowledge, both at conceptual<br />

and practical level, have become a necessity.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


4 National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists Spring – 2009<br />

Such a multidisciplinary and interdisciplinary approach is a must in the case of<br />

the technological and informational society. I do not think that there a science or a group<br />

of sciences that can claim not the exclusive, but even the priority study of the contemporary<br />

society. On the contrary, such a study involves the necessity of joint, even common<br />

efforts of all branches and sub branches of human knowledge – from mathematic<br />

methods of mo<strong>de</strong>ling economic processes to the latest <strong>de</strong>velopments of the communication<br />

theory, from the historical to the futurist perspective, from technical to behaviorist<br />

sciences, from sociological investigation to philosophical dilemma interrogation, from<br />

theories on the evolution of nations and national states un<strong>de</strong>r the circumstances of integration<br />

and globalisation, to the concepts of peace and war.<br />

Certainly, we could carry on with this enumeration. I will stop here, being convinced<br />

that what I have already stated <strong>de</strong>monstrates that the contemporary technology and<br />

informatics society claims, even imposes, joint intellectual capacity and material efforts<br />

in the field of scientific research. Also, that they strongly point out how a<strong>de</strong>quate, how<br />

suitable our Aca<strong>de</strong>my is for such a multidisciplinary approach, first of all, not only by its<br />

structure but by its scientific potential as well. In<strong>de</strong>ed, the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

virtually covers all the fields of scientific knowledge. It expresses in a direct and<br />

convincing manner the i<strong>de</strong>a of unity and diversity of science. In this spirit, the present<br />

session, aims to analyze, with the help of specialists of various sections belonging to the<br />

Aca<strong>de</strong>my, the impact of technology on the environment and on the quality of life, the<br />

present and the future of informatics society, the problem of alternative energy, the effects<br />

of globalization on human condition. I want to highlight the fact that topics written<br />

in the programme do not avoid the stringent and serious problem of the world financial<br />

and economic crisis directly affecting <strong>Romania</strong> already.<br />

I hope that the works of the Sessions will be rich in scientific information,<br />

in pertinent analyses and bring new and fertile points of view. Equally, I hope that they<br />

prove the utility and efficiency of a multidisciplinary approach of such<br />

a complex and controversial topic.<br />

And I also hope that our Session, through its results, stimulates and encourages<br />

common preoccupations for several disciplines within the Aca<strong>de</strong>my. I am convinced that<br />

at the section level there are lots of topics that might need convergent attention and action<br />

materialized by <strong>de</strong>bates that can be put into value by the Annals and in the volumes<br />

edited by the Aca<strong>de</strong>my. I expect more initiative in this respect on behalf of the presi<strong>de</strong>nts<br />

of sections and branches, in general, on behalf of all those who are responsible for scheduling<br />

and preparing scientific activities in the Aca<strong>de</strong>my.<br />

With these thoughts, allow me to <strong>de</strong>clare the works of the Spring Session<br />

of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists open and to wish success to all<br />

the participants.<br />

Thank you.<br />

Prof. Dr. Vasile Cân<strong>de</strong>a<br />

Presi<strong>de</strong>nt of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists Spring – 2009 5<br />

TABLE OF CONTENTS<br />

Foreword 3<br />

Table of contents 5<br />

Papers - Section V Informatics society - present and future<br />

Mihai GOLU<br />

Factors of stress in the technological and information society ................ 7<br />

Marius Augustin DRĂGHICI, Oana VASILESCU<br />

La société <strong>de</strong> l’information – dimensions épistémologiques ..................... 13<br />

Cristea DUMITRU<br />

Information technology and communications – the progress toward<br />

the information society ............................................................................... 23<br />

Henrieta Anişoara ŞERBAN, Claudiu ŞERBAN<br />

Information society beyond pessimism and optimism ............................... 35<br />

Ioan Constantin DIMA, Leonardo BADEA<br />

L’utilisation <strong>de</strong> l’intelligence artificielle en management ........................ 49<br />

Virgil POPA<br />

Data aligning in a supply chain through global data synchronization standards<br />

and EPC global coor<strong>din</strong>ated by global commerce initiative .... 61<br />

Claudia IONESCU, Vasile DUMITRAŞ<br />

Current evolutions and impact of digital technologies ............................. 73<br />

Mariana MAN, Vergil CIUREA<br />

Systeme cybernetique utilise dans l’analyse du systeme national<br />

d’education ................................................................................................. 85<br />

Posters - Section I Environment factors and world ecologic crisis<br />

Mariana NICOLAE-BĂLAN, Cornelia SCUTARU-UNGUREANU<br />

Some consi<strong>de</strong>rations about the impact of the introduction ICT in<br />

the <strong>Romania</strong>n education system ................................................................ 95<br />

Liliana Denisa MARICESCU, Dumitru GOLDBACH<br />

Education – essential element in humanity <strong>de</strong>velopment ......................... 107<br />

Posters - Section II Alternative energies<br />

Alexandru-Ionut CHIUŢA, Cristina STANCU<br />

Power line communication (PLC) overview ............................................. 113<br />

Posters - Section III Tehnological impact on environment and quality of life<br />

Ioan MUNTEANU, Gabriel M. LEŢ, Roxana VINTILĂ<br />

Using tele<strong>de</strong>tection in agriculture – method of optimization for<br />

technologies in agricultural and horticultural exploitations for current<br />

property conditions ..................................................................................... 123<br />

Zorica BACINSCHI, Dorin LEŢ, Andreea STANCU, Bogdan MOISĂ<br />

Social and ethical implications of micro and nanotechnologies .............. 131<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


6 National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists Spring – 2009<br />

Elena Janina VILCEA, Rodica Mariana ION<br />

Aspects of flame retardants and their role in society ................................ 141<br />

Irina DUMITRIU, Rodica Mariana ION,<br />

Radu Claudiu FIERASCU, Marian NEATA<br />

Support materials in archaeometallurgy. Coin analysis .......................... 151<br />

Posters - Section IV Globalisation and human condition<br />

Marian PUIESCU, Ştefan FLOREA<br />

Communication ethics. The sacrality of communication ......................... 159<br />

Ciulei TOMIŢĂ<br />

Scientific knowledge and education epistemology ........................... 167<br />

Rada POSTOLACHE<br />

The competences of the national bank of <strong>Romania</strong> regar<strong>din</strong>g<br />

the authorization of credit institutions ...................................................... 177<br />

Mihai GRIGORE<br />

The normative language ............................................................................ 189<br />

Ilioara GENOIU, Olivian MĂSTĂCAN<br />

Specific forms of consent in the field of liberalities .................................. 197<br />

Vergil CIUREA, George BĂICOIANU<br />

The cost of implementing the logistic study into the company ................. 207<br />

Dragoş PANAGOREŢ, Andreea COJOACĂ<br />

Systematic approach of company’s logistics ............................................. 213<br />

Gabriel CROITORU, Vasile CUMPĂNAŞU, Daniel MIHAI<br />

Social enterprise ......................................................................................... 221<br />

Ionuţ BARBU, Cosmin Mihai BUCUR<br />

Intercultural communication perfecting – harmonizing factor within<br />

globalization ............................................................................................... 227<br />

Gabriela-Elena MIHĂILĂ (PĂUNESCU), Gilda NICULESCU,<br />

Corina-Mihaela POPESCU<br />

The role of universities in integrating the corporate social responsibility<br />

concept ........................................................................................................ 237<br />

Nicoleta Valentina MĂRĂCINARU (FLOREA)<br />

Impact of globalization over the recruitment and selection processes of<br />

human resources ........................................................................................ 249<br />

Posters - Section V Informatics society - present and future<br />

Gabriel I. NĂSTASE, Dragoş Ionuţ NĂSTASE<br />

Interactiv role of information .................................................................... 259<br />

Authors’ In<strong>de</strong>x Volume 2 269<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 7<br />

FACTORS OF STRESS<br />

IN THE TECHNOLOGICAL AND INFORMATION SOCIETY<br />

Mihai GOLU 1<br />

Abstract: As a rule it is admitted that the progress of technology and of knowledge<br />

has a major benefit for man and for improvement of the quality of life. But an objective<br />

analysis shows us, that this generates also serious negative consequences. One of them,<br />

which appear, at the individual psychological level, is the growing of the stress<br />

of adaptation and re-adaptation. The changes produced till now hast lead already<br />

to the alarming rise of the cases of inadaptation and neurotic troubles.<br />

In the future it is expected, that simultaneously with the new technological and informatic<br />

progress will raise in complexity and difficulty the neuropshyic tasks, making more high<br />

the level of individuals who couldn’t cope with them. As main factors, which will<br />

contribute to such phenomenon in this paper are consi<strong>de</strong>red the follow: 1) the rapidity<br />

of changes in the professional structures; 2) the rapidity of changes in the structure<br />

and volume of scientific information; 3) the acceleration of pace of performing mental<br />

and motor operations; 4) the rise of the instability of work places; 5) the <strong>de</strong>terioration<br />

of interpersonal relations; 6) the compromising of equality of chances; 7) the growth<br />

of distances and differences between socio-economical as structures, inclu<strong>din</strong>g the rise<br />

of frustration.<br />

It is conclu<strong>de</strong>d, that for becoming really benefic the technological and scientific progress<br />

must integrate even in its logical structure an ethical dimension: „No science without<br />

conscience”<br />

Despite the great discoveries and creations, <strong>de</strong>spite the accumulation of a big<br />

amount of data about nature and man, at the end of first half of the XX-th century,<br />

the scientific knowledge was confronted with a serious inner crisis in its essence<br />

methodological. This crisis was caused by the limits of atomic <strong>de</strong>scriptive and<br />

rigid partitioning paradigm on which the science has foun<strong>de</strong>d and <strong>de</strong>veloped its<br />

attempts.<br />

Two main constations were ma<strong>de</strong> in the given context, namely:<br />

1. The methodological fabliness and general negative consequence<br />

of hermetically closed of particular disciplines in they self and of fragmental<br />

isolation, which attained a such level, that as N. Wiener said, we couldn’t more<br />

call „mathematician”, „physicist” or „biologist” etc. without supplementary<br />

specifications; although occupied neighbouring offices, a specialist in algebra<br />

did not communicate with a specialist in geometry, they being not interested<br />

in what is doing each other; so between the disciplines such separated remained<br />

big of nobody territories;<br />

1 Ph.D. univ. prof., titulary member of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


8 Mihai Golu<br />

2. The non-universal character of the explanatory mo<strong>de</strong>ls imposed by the classic<br />

mechanics and physics and of the procedures of atomic analysis element by<br />

element based only on the univoque causal connexions, which had lead to the<br />

minimization or even to <strong>de</strong>nial of the qualitative specificity of the whole in<br />

comparison with the parts and to the un<strong>de</strong>restimation of the importance of the<br />

domains, like socio/humanistic, where cannot be applied the principle of univoque<br />

linear causality, but only a <strong>de</strong>terminism based on the laws of probability.<br />

The way out from this crisis was not possible remaining insi<strong>de</strong> of the same<br />

paradigm, but, as N. Wiener stated, only by adopting a new paradigm those<br />

coor<strong>din</strong>ates were created by the general cybernetics and the General System<br />

Theory (L. von Bertanlaffy, J. von Neumann, R. Ashby, W. McCulloch,<br />

I. Prigogine etc.), and which is known as a system – cybernetics paradigm.<br />

Claiming that each concrete entity and the Universe as such must be consi<strong>de</strong>red<br />

and approached as systems, respectively, as a number of elements given in logic<br />

connexions each other, the new paradigm has <strong>de</strong>terminated a <strong>de</strong>ep restructuration<br />

of the future <strong>de</strong>velopment of scientific knowledge. This restructuration<br />

can be concretized in the follow sequences:<br />

1) the remove of the barriers between the particular sciences and the<br />

establishment of the ways of communication and connexion between them<br />

and of the rapports of complementarity;<br />

2) the recognition of the necessity to approach the bor<strong>de</strong>r's territories<br />

and to <strong>de</strong>velop the correspon<strong>din</strong>g disciplines on the basis of the principle of<br />

interdisciplinarity;<br />

3) the shifting of the center of attention during the process of analysis<br />

and interpretation from the elements consi<strong>de</strong>red separately to the connexions<br />

and interactions between them;<br />

4) the abstention to make the unilateral and categorical generalizations and the<br />

acceptance of the i<strong>de</strong>a, that the same object (system) may be approached from<br />

different directions (points of view), but no one of them cannot be consi<strong>de</strong>red<br />

as a final and absolute explanatory mo<strong>de</strong>l;<br />

5) the passing from the architectonic-anatomic <strong>de</strong>scription of the systems<br />

to the analysis of their functional and behavioural characteristics in relation with<br />

their environment, pointing out the mechanisms and regulatory processes<br />

mediated by information;<br />

6) the agreement, that the information is a objective dimension of the Universe<br />

and an essential factor of organization;<br />

7) the i<strong>de</strong>a, that the analogies and reductions as a necessary steps<br />

in the knowledge process do not lead to the establishment of i<strong>de</strong>ntities and to<br />

the ignoration of qualitative differences between real systems.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Factor of stress in the tehnological and information society 9<br />

The result of approving this paradigm consisted in a strong impulse given to the<br />

science and technology those <strong>de</strong>velopment during the second half of XX-th<br />

century have (attained the rhythms and levels, which marked a revolutionary shift<br />

comparing with the prior period's, <strong>de</strong>termining profound changes in the life of the<br />

society, which have ma<strong>de</strong> necessary to characterize it, now the beginning of the<br />

third millennium, as a technological and information society.<br />

Concerning the scientific knowledge, it can be said, that it begun to <strong>de</strong>velope<br />

un<strong>de</strong>r the principle of integration, interdisciplinarity and globalization, it being<br />

realized not segmentarelly, individually, but on a large scale, by the basis<br />

of strategic programmes at national and international levels.<br />

As a distinct trait of such programmes may be mentioned that, besi<strong>de</strong>s the<br />

particular problems specific for one or other domain, they also inclu<strong>de</strong> global<br />

problems which confront today mankind, like: the global hitting, the energy<br />

resources, the genetic illnesses, the food and water reserves, the terrorism etc.<br />

Concerning technology, we can say, that its <strong>de</strong>velopment is characterized from<br />

one hand, by the incorporation and simulation in a more and more large measure<br />

of mental-cognitive functions of human brain making arise the role of the artificial<br />

intelligence in the economic processes and in the social activities, and on the other<br />

hand, by the improvement and sophistication of tools <strong>de</strong>stinated to the scientific<br />

research as such, amplified its capacity to approach and solve the more and more<br />

complex problems so in the field of physic Universe as in the field of life.<br />

The computerization, the automatization, the robotization, the informatization<br />

represent the dominant coor<strong>din</strong>ates of the society of XXI-st century.<br />

Is no doubt, that the recor<strong>de</strong>d until now achievements in the field of science and<br />

technology has a real positive effect in the life of individuals and of society: had<br />

significantly low the weight of the physic effort, very seriously reduced<br />

the durations of execution of the operations specific to different productive<br />

processes and socio-economical activities; were consi<strong>de</strong>rably reduced the times to<br />

cover the distances; were improved and perfected the medical technics and<br />

procedures; were diversified and enlarged the means and networks of<br />

communication, giving us the possibility to take part in real time in the events<br />

anywhere these happen in the world; has been diversified and refined the field of<br />

consumption products and services, rising accor<strong>din</strong>gly the <strong>de</strong>sires and<br />

temptations; has been created a new kind of culture – the T-culture; were<br />

produced positive changes in the classified list and structure of the professions<br />

(appeared new professions and disappeared others, has changed the structure of<br />

early still remained professions) etc. Despite all these benefits, the scientific and<br />

technological progress of second half of XX-th century was accompanied also<br />

with the negative effects, which will tend to be accentuated during the first half of<br />

XXI-st century.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


10 Mihai Golu<br />

Such effects are manifest both at the global-social level and at the individualpsychological<br />

one.<br />

The effect from the first category are concretized in the following forms:<br />

1. The rise of chemical, acoustic and radioactive pollution;<br />

2. The diminution of ozone-layer accompanied by the rise of global hitting;<br />

3. The rise of frequency and of area of manifestation of the extreme natural<br />

phenomena (prolonged and repeated droughts, catastrophic inundations, tornados,<br />

etc.);<br />

4. The diminution of the natural resources of energy and of food;<br />

5. The growth of economic, technological and information distance (difference)<br />

between the reach <strong>de</strong>veloped and poor un<strong>de</strong>veloped countries.<br />

It can be constated, that for the solving of these problems are not been yet<br />

elaborated the measures connected in a realistic and efficious programmes, the<br />

stay of things still remaining at the level of general statements.<br />

Therefore – we can admit, that respective problems would be transferred to the<br />

technological and information society, acting as serious factor of stress at the<br />

global level both upon the governments and upon the population as a whole.<br />

The effects from the second category are objectified in a paradoxical form: on the<br />

one hand, in the rise of span of life to an average of 75 years in the more<br />

<strong>de</strong>veloped countries, and on the other hand, in the weakening of the<br />

psychosomatic fiability, concomitant with the rise of the level of anxiety and of<br />

percentage of psychoneurotic disor<strong>de</strong>rs (the last being higher namely in the more<br />

<strong>de</strong>veloped countries-till 25% of population). It results, that the scientific and<br />

technological progress ma<strong>de</strong> till now permits us to live longer, but more<br />

tensioned, with more troubles and frustrations.<br />

The question is: the technological and information society will free us from these,<br />

will it eliminate the sources of stress Unfortunately the answer is not affirmative.<br />

First off all, as we already mentioned, the grave global unsolved problems will<br />

continue to act as stressors with amplified negative effects.<br />

Secondly, the changes and transformations which will be produced will generate<br />

new sources of stress at individual level.<br />

We will mention only some of them, with more serious psychological<br />

implications.<br />

1. The rapidity of changes in the professional structures. That gives to a rise for<br />

the individuals difficult tasks of perfection, adaptation and reconversion, which<br />

will caused the cares and tensions those magnitu<strong>de</strong> is proportional with the age.<br />

As the studies and researches show, as such tasks appears at the more advanced<br />

age (after 40-45 years, for example), as the caused psychic stress becomes<br />

stronger, lea<strong>din</strong>g often to psychosomatic disor<strong>de</strong>rs and to crisis of adaptation.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Factor of stress in the tehnological and information society 11<br />

2. The rise of complexity of the machines, installations and aggregates in the<br />

field of production and utilities (services). This factor amplifies the participation<br />

of high cognitive functions of interpretation, evaluation and <strong>de</strong>cision - reducing<br />

the possibility of access and handling them, and causing also the individual crises<br />

of professional adaptation and integration.<br />

3. The accelerated rhythm of growth of the information volume and scientific<br />

discoveries.<br />

By the time, that makes to over pas the capacity of more and more individuals to<br />

achieve them and to be in step with the new. We could expect, that the<br />

information stress will be amplified in the future, making imperious necessary<br />

both the reform of school curricula, and elaboration of coherent and a<strong>de</strong>quate<br />

programmes of permanent education.<br />

It becomes more and more obvious the fact, that in education the accent must be<br />

<strong>de</strong>placed from the storing of the information as such to the <strong>de</strong>velopment of mental<br />

capabilities and strategies to evaluate, to select and to use the know ledges<br />

accor<strong>din</strong>gly with the specific of situations and professional and social tasks.<br />

4. The technological improvement and refinement had and will lead in the future<br />

to the shortening of times and durations of execution of mental and motor<br />

operations and to the rise of level of vigilance (attention) of humans operators.<br />

That will act as a permanent stress at work, increasing the neuropsychic fatigue.<br />

5. The expansion of automation, informatization, and of the robots in the<br />

productive field will drastically reduce the work places especially of those with a<br />

lower level of qualification and with physical executive character, That will lead<br />

to the extension of the sphere of existential stress to find the sources to survive.<br />

6. The individuation and the isolation of the work places, associated with a hard<br />

competition will artifficilize the interpersonal relationships. That fact will<br />

generate and accentuate the feel of alienation and insecurity. The research data<br />

<strong>de</strong>monstrate even now, that the work in a isolated strictly <strong>de</strong>terminated place<br />

affect the neurophysigical rhythms, diminish the mental efficiency and work<br />

motivation.<br />

7. The compromising of the principle of equality of chances. As a consequence<br />

of the phenomenon of division into fragments and of polarization of economic –<br />

material base of society, will amplify the differences between the socioeconomical<br />

statuses of individuals and groups, in the same time will arise<br />

the number of persons to whom are limited the possibility of self realization<br />

and self affirmation.<br />

The globalization and integration only apparently enlarge the chances<br />

of professional and social fulfillment, because, in fact, these are restricted<br />

and maintained at a low level. To the citizens from the poor countries are offered,<br />

in the reach countries where they are emigrated, the less qualified jobs, physical<br />

in essence, which the own citizens refuse or accept with a low involvement.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


12 Mihai Golu<br />

8. The economic and financial egoism, which characterizes not only<br />

the individuals as such, but also the groups and even the states amplifies the<br />

ten<strong>de</strong>ncies to use the technology and information to obtain as much as possible<br />

profit to others <strong>de</strong>triment, ignoring the negative effects which could appears<br />

sooner or later.<br />

In the technological and information society arises in all its seriousness<br />

the problem of discrepancy between the progress of intellectual – cognitive<br />

capacity of man and the progress of his moral si<strong>de</strong>, which is much behind.<br />

And namely this discrepancy makes possible that results of scientific knowledge<br />

to be utilized in case of the lack of control, against the man himself.<br />

In the given context becomes very actual the Einstein’s thought. He said:<br />

„There are two infinites: the infinite of the Universe and the infinite of stupidity.<br />

If in what concern the first we may still doubt, in what concern the second we<br />

must be sure, because we constate how every day <strong>de</strong>stroy our self.”<br />

Conclu<strong>din</strong>g, it must be said, that for really to be in the favor of man, the science<br />

and the technology must adopt and integrate an ethical dimension too. Not more<br />

science without conscience!<br />

REFERENCES<br />

[1] Ashby, R. (1973), Introducere în cibernetică, Editura Tehnică, Bucureşti;<br />

[2] Bertanlanffly L. Von (1966), General System Theory: Foundations, Development,<br />

Applications, George Brasiler Inc. New-York;<br />

[3] Derevenco, P., Anghel, I. Băban, A. (1990), Stresul în sănătate şi boală: <strong>de</strong> la teorie la<br />

practică, Dacia, Cluj-Napoca;<br />

[4] Golu, M., (1975), Principii <strong>de</strong> psihologie cibernetică, Editura Ştiinţifică şi Enciclopedică,<br />

Bucureşti;<br />

[5] Janis, I.L. (1958), Psychological stress, New-York, Wiley;<br />

[6] Lazaus, R.S. (1991), Emotion and stress, Oxford and New-York, Oxford University Press;<br />

[7] Miclea, M., (1997), Stres şi apărare psihică, Presa Universitară Clujeană, Cluj-Napoca;<br />

[8] Neuefeld, R.W. (1989), Advances in the investigation of psychological stress, John Wiley,<br />

New-York;<br />

[9] Selye, H. (1956), The stress of life, Mc Graw-Hill Book Company, New-York;<br />

[10] Trigg, R. (1982), The Shaping of Man, Basil Blackwell, Oxford;<br />

[11] Wiener, N. (1966), Cibernetica, Editura Ştiinţifică, Bucureşti.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 13<br />

LA SOCIÉTÉ DE L’INFORMATION<br />

– DIMENSIONS ÉPISTÉMOLOGIQUES<br />

Marius Augustin DRĂGHICI 1 , Oana VASILESCU 2<br />

Abstract. The study attempts to make a preliminary distinction between two different<br />

uses of the symtagma „Information Society” – the organization and what is usually<br />

un<strong>de</strong>rstood by IT, ICT, CMC, HCI, CSCW etc. – in or<strong>de</strong>r to avoid further equivocations.<br />

It also attempts to disclose and to analyse the claims, the assumptions and, more<br />

important, the presuppositions of both of them. The study focuses on the epistemologic<br />

presuppositions and emphasizes their pre-eminence on the ethic, ontological and<br />

metaphysical ones.<br />

Le syntagme “société <strong>de</strong> l’information” peut produire involontairement au moins<br />

une confusion. D’une part, il s’agit <strong>de</strong> l’organisation ayant le meme nom et dont le<br />

premier congrès a eu lieu a Genève en 2004 – où il a été ratifiée la déclaration <strong>de</strong><br />

principes pour la constitution <strong>de</strong> la „Société <strong>de</strong> l’information” (le sens a). D’autre<br />

part, il y a le sens b, qui envisage tout ce qu’on entend par HCI (Human –<br />

Computer – Interaction), CMC (Computer – Mediated – Communication), ICT<br />

(Information and Computer Technology – constituée par tout ce que la<br />

communication <strong>de</strong> l’information à travers les réseaux interconnectées à l’internet<br />

suppose), CSCW (Computer – supported – cooperative – Work), IT (Information<br />

Technology).<br />

Pour simplifier les choses, on va utiliser seulement le terme IT définissable en tant<br />

que technologie, constituée par la fusion <strong>de</strong> la transformation <strong>de</strong>s informations et<br />

<strong>de</strong>s télécommunications et surgie <strong>de</strong> la technologie électronique <strong>de</strong> l’information à<br />

travers les or<strong>din</strong>ateurs et la cybernétique. D’autres synonymes pour le IT: les<br />

systèmes <strong>de</strong> l’information, la technologie du média.<br />

Notre papier va traiter <strong>de</strong> tous les <strong>de</strong>ux contenus désignés par les sens mentionés<br />

en-haut. Tout comme l’indique, d’ailleurs, le titre, notre recherche s’inscrit dans<br />

une perspective épistémologique – cela parce que, paradoxalement, aujourd’hui<br />

plus que Jamais, la nécessité d’abor<strong>de</strong>r (dans tous les sens) d’une manière<br />

rigoureuse „l’information” est profondément grevée par l’absence <strong>de</strong>s critères et<br />

<strong>de</strong>s repères vraiment fonctionnels. Mais aussi parce que le phénomène IT en<br />

général, par son ampleur et ses influences extrêmement puissantes constatables<br />

dans le mon<strong>de</strong> actuel, exige <strong>de</strong>s considérations philosophiques – critiques.<br />

1 Researcher, Institute of Philosophy and Psychology „Constantin Rădulescu-Motru”<br />

of the <strong>Romania</strong>n Aca<strong>de</strong>my<br />

2 Researcher, Institute of Philosophy and Psychology „Constantin Rădulescu-Motru”<br />

of the <strong>Romania</strong>n Aca<strong>de</strong>my<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


14 Marius Augustin Drăghici, Oana Vasilescu<br />

La question peut être posée aussi d’une autre façon, plus simple: dans quelle<br />

mesure les sujets individuels peuvent être capables <strong>de</strong> se situer en connaissance <strong>de</strong><br />

cause par rapport à l’information (dans le sens le plus générique) potentiellement<br />

infinie à travers l’internet Comment peut – on discerner, en principe, la fidélité et<br />

la véridicité <strong>de</strong>s „informations” etant donnée la multiplicité sans précé<strong>de</strong>nt <strong>de</strong>s<br />

sources „garantes” Au-<strong>de</strong>là <strong>de</strong> l’utopie (au moins du point <strong>de</strong> vue technique)<br />

d’une police uneverselle <strong>de</strong> l’internet et d’autres moyens <strong>de</strong> communication <strong>de</strong><br />

l’information – ce qui a partiellement réussi, d’ailleurs – on considère que la<br />

démarche d’une approche critique <strong>de</strong> ce problème n’est pas seulement nécessaire,<br />

mais aussi désirable.<br />

Le point <strong>de</strong> vue sur ce thème doit etre épistémologique d’autant plus que – dans le<br />

coeur meme du sens b du concept <strong>de</strong> société <strong>de</strong> l’information – les dimensions<br />

reliées à la connaisance en général, à l’acces à l’information en tant que moyen <strong>de</strong><br />

surprasser <strong>de</strong>s limites propres et au pratique <strong>de</strong> la connaissance comme forme<br />

d’accomplissement <strong>de</strong> l’homme sur le plan culturel et humain soient évi<strong>de</strong>ntes.<br />

Ainsi, la manière dont ce phénomène, si complexe aujourd’hui, se produit exige<br />

une approche luci<strong>de</strong> et sérieuse autant que possible, car l’information, surtout<br />

maintenant, signifie pouvoir et la production, la communication, le<br />

répandissement et la manipulation <strong>de</strong> l’information (par <strong>de</strong>s moyens multiples)<br />

tiennent, d’une manière fondamentale, à tout ce que représente la société <strong>de</strong><br />

l’information (le sens b).<br />

Le rapport <strong>de</strong> l’homme avec tout ce que la société <strong>de</strong> l’information suppose<br />

aujourd’hui n’est que le niveau actuel d’une évolution historique <strong>de</strong> l’engagement<br />

humain face à la technologie en général. Au début, le caractère ambivalent <strong>de</strong> cet<br />

engagement n’a pas été évi<strong>de</strong>nt, mais à partir du siècle préce<strong>de</strong>nt la question s’est<br />

imposée telle quelle (on pense à la relation homme – machine ou mécanisme ou<br />

dispositif capable aussi <strong>de</strong> produire <strong>de</strong>s préjudices incommensurables pour<br />

l’humanité et l’environnement: par exemple, la bombe atomique).<br />

En ce qui concerne le concept d’information, on peut y discerner <strong>de</strong>ux sens 3 :<br />

le sens technique (restreint) et le sens sémantique (extensif). Le concept technique<br />

d’information est défini en tant que probabilité mathématiquement quantifiable <strong>de</strong><br />

la transmission d’un signal du dispositif A au dispositif B. Cette <strong>de</strong>finition a<br />

constituée le fon<strong>de</strong>ment pour la construction et l’analyse <strong>de</strong>s dispositifs digitaux<br />

<strong>de</strong>s or<strong>din</strong>ateurs et <strong>de</strong> tout un domaine <strong>de</strong>s technologies <strong>de</strong> l’information et <strong>de</strong> la<br />

communication (par exemple: téléphonie, télévison, internet). Le concept<br />

sémantique d’information suppose une relation non seulement entre <strong>de</strong>ux termes,<br />

mais entre trois termes, étant défini comme signal transmis entre <strong>de</strong>ux dispositifs<br />

A et B qui communique quelque chose a quelqu’un (C). Le concept d’information<br />

3 C. Mitcham, „Philosophy of Information Technology”, en The Blackwell Gui<strong>de</strong> to the<br />

Philosophy of Computing and Information, 2004, p. 327 – 336.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


La société <strong>de</strong> l’information – dimensions épistémologiques 15<br />

peut être cité seulement entre quillemets, parce qu’il s’agit d’un concept<br />

problématique dans le contexte (qui est toujours le nôtre) <strong>de</strong> la façon dont on<br />

présente l’information et <strong>de</strong>s moyens par lesquels on la transmet, et, par<br />

conséquence, on va s’en occuper <strong>de</strong> la sorte.<br />

Dans le domaine <strong>de</strong> la technologique, la relfexion philosophique dévoile<br />

l’existence d’une tension entre <strong>de</strong>ux traditions 4 . La première est celle technique,<br />

c’est– à–dire la perspective expansionniste, qui soutient l’idée que la technologie<br />

soit profondément humaine et, donc, justement étendue dans tous les champs <strong>de</strong><br />

l’activité humaine. De ce point <strong>de</strong> vue, on considère que la technologie se<br />

constitue <strong>de</strong> l’étu<strong>de</strong> et du pratique systématiques <strong>de</strong> la production et <strong>de</strong><br />

l’utilisation <strong>de</strong>s artéfacts et, dans une certaine mesure, <strong>de</strong>s artéfacts physiques<br />

mêmes (<strong>de</strong>s marteaux aux machines et aux or<strong>din</strong>ateurs). En concernant la<br />

technologie <strong>de</strong> l’information, le théoriciens sont en faveur d’une extension<br />

critique.<br />

La <strong>de</strong>uxième tradition est celle humaniste qui envisage la tecnologie comme une<br />

dimension strictement circonscrite <strong>de</strong> l’humain. Dans cette perspective, le concept<br />

<strong>de</strong> technologie couvre en même temps la technique prémo<strong>de</strong>rne – qui consiste<br />

dans une production (et une utilisation) intuitive et à petite échelle <strong>de</strong>s artéfacts –<br />

et aussi la technolgie mo<strong>de</strong>rne – qui consiste dans un production (et une<br />

utilisation) scientifique et à gran<strong>de</strong> échelle <strong>de</strong>s artefacts. Dans ce <strong>de</strong>rnier sens, la<br />

technologie se présente aussi en tant que connaissance, artéfact, activité, initiative.<br />

Les partisans <strong>de</strong> cette vision désirent une délimitation rigoureuse et une<br />

subor<strong>din</strong>ation pru<strong>de</strong>nte <strong>de</strong> la technologie <strong>de</strong> l’information.<br />

Pour la défense d’une position ou <strong>de</strong> l’autre, mais aussi pour la tentative <strong>de</strong><br />

réaliser <strong>de</strong>s liaisons entre les <strong>de</strong>ux ont été utilisés <strong>de</strong>s arguments <strong>de</strong> toute sorte:<br />

<strong>de</strong>s arguments métaphysiques, épistémologiques, éthiques etc.<br />

L’ambivalence du rapport homme-artéfacts (outil, premièrement, et technologie, à<br />

la suite) peut être vue tout au long <strong>de</strong> l’histoire <strong>de</strong> l’humanité, par l’intermédiaire<br />

<strong>de</strong>s mythes – tels que le mythe <strong>de</strong> Prométhée, le mythe d’Icare, le mythe <strong>de</strong> la<br />

Tour <strong>de</strong> Babel (qui montre les répercussions linguistiques <strong>de</strong>structives d’une<br />

poursuite excessive et insensée du pouvoir technologique) – mais aussi dans la<br />

philosophie.<br />

Par exemple, Platon 5 rejette la valeur <strong>de</strong> l’invention <strong>de</strong> l’écriture et, en même<br />

temps, <strong>de</strong> ses prétentions d’agrandissement et <strong>de</strong> stimulation <strong>de</strong> la capacité<br />

cognitive et <strong>de</strong> la mémoire humaines. Ce rejet trouve son fon<strong>de</strong>ment dans le<br />

modèle platonicien <strong>de</strong> chercher la vérité – modèle qui suppose nécessairement la<br />

voie ascensionnelle et intérieure (vers la véritè qui existe déja en nous, mais qu’on<br />

4 C. Mitcham, Thinking through Technology: The Path between Engineerign and Philosophy,<br />

Chicago, Unviersity of Chicago Press, 1994.<br />

5 Platon, Phaidros, 274 b – 277 a (le mythe <strong>de</strong> Théuth).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


16 Marius Augustin Drăghici, Oana Vasilescu<br />

ignore) et la relation maïeutique (dialogique) entre le maître et le disciple (chacun<br />

qui veut s’engager sur la voie <strong>de</strong> la connaissance et <strong>de</strong> la recherche systématique<br />

<strong>de</strong> la véritè – dans un mot, sur la voie <strong>de</strong> la philosophie).<br />

Pendant le Moyen Âge, l’épanouissement <strong>de</strong>s étu<strong>de</strong>s sémantiques et le<br />

développement <strong>de</strong>s technologies (inventions <strong>de</strong> toute sorte) ont été <strong>de</strong>s processus<br />

paralèles. À l’époque, la relation entre les <strong>de</strong>ux paraissait pleine <strong>de</strong> sens grâce aux<br />

ouvertures formidables occasionnées par le développement du côté herméneutique<br />

<strong>de</strong> l’homme, dont l’épicentre se trouvait dans les difficiles essais herméneutiques<br />

et sémantiques élaborés autour <strong>de</strong>s textes sacrés.<br />

Le mon<strong>de</strong> mo<strong>de</strong>rne s’ouvre, paradoxalement, sur une lutte que le progrès<br />

scientifique mène contre la créativité poétique. On assiste au rejet <strong>de</strong>s métaphores<br />

au nom <strong>de</strong>s choses réelles et <strong>de</strong>s technologies <strong>de</strong> plus en plus puissantes et,<br />

simultanément, à la transformation <strong>de</strong> l’exégèse en criticisme et <strong>de</strong> l’analyse<br />

sémantique en recherche <strong>de</strong> clarté conceptuelle et en réforme <strong>de</strong>s techniques <strong>de</strong><br />

communication. L’invention du typographe produit une démocratisation <strong>de</strong> la<br />

lecture reliée a une multitu<strong>de</strong> <strong>de</strong>s transformations <strong>de</strong> toute sorte dans tous les<br />

domaines.<br />

D’après un point <strong>de</strong> vue assez répandu la philosophie linguistique aurait été<br />

<strong>de</strong>venue prépondérante au sein <strong>de</strong> l’espace même <strong>de</strong> la philosophie. D’une part,<br />

en Europe, en tant que herméneutique (rédéfinie par Schleiermacher comme<br />

interprétation non seulement <strong>de</strong>s textes sacrés, mais <strong>de</strong> tous les textes),<br />

Geisteswissenschaften (domaine délimité par W. Dilthey), philosophie<br />

hei<strong>de</strong>ggerienne, science <strong>de</strong> la linguistique (langue envisagée par Saussure comme<br />

système <strong>de</strong>s signes qui se définissent réciproquement par l’intermédiaire <strong>de</strong> leurs<br />

relations internes). Et d’autre part, dans l’espace anglo-saxone, en tant que<br />

philosophie du langage – sous l’influence <strong>de</strong> L. Wittgenstein, pour lequel le sens<br />

<strong>de</strong>s mots se constiuie par l’usage et se dévoile dans <strong>de</strong>s contextes multiples <strong>de</strong><br />

communication (les „mo<strong>de</strong>s <strong>de</strong> vie”).<br />

La limitation – ou, au moins, la perception qu’il s’agit d’une telle limitation – <strong>de</strong><br />

l’objet <strong>de</strong> la philosophie n’est pas déterminée seulement par le fait que toute une<br />

série <strong>de</strong> disciplines est sortie du corpus <strong>de</strong> la philosophie, à la suite du succès <strong>de</strong><br />

l’experiment scientifique et <strong>de</strong>s instrumentaires théoriques (<strong>de</strong>s programmes <strong>de</strong><br />

recherche qui se développaient tout en envahissant <strong>de</strong>s différents domaines <strong>de</strong> la<br />

„réalité” et tout en esquissant, en même temps, le cadre <strong>de</strong>s disciplines qui eurent<br />

été connues sous le nom <strong>de</strong> „sciences”). Ce n’est que le grand essor <strong>de</strong>s sciences<br />

<strong>de</strong> la nature pendant le 19 ème siècle, en particulier le développement <strong>de</strong>s<br />

mathématiques, et (aussi) l’augmentation d’une confiance sans le moindre doute<br />

dans les pouvoirs illimités <strong>de</strong> la science (le scientisme) qui ont vraiment fourni le<br />

fon<strong>de</strong>ment d’une telle limitation.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


La société <strong>de</strong> l’information – dimensions épistémologiques 17<br />

On trouve <strong>de</strong>s dimensions épistémologiques non pas seulement dans le cadre<br />

d’une analyse telle quelle du problème <strong>de</strong> la société <strong>de</strong> l’information. Car le<br />

problème fondamental <strong>de</strong> l’éthique est relié à la façon dont il faut agir en accord<br />

avec la réalité, il y a <strong>de</strong>s raisons sérieuses poru questionner la réalité et la<br />

correctitu<strong>de</strong> épistémologique dévoilées par les technologies <strong>de</strong> l’information. Au<br />

<strong>de</strong>la <strong>de</strong> ou <strong>de</strong>rrière les questions d’ordre éthique, ontologique ou métaphysique<br />

surgissent les questions d’ordre épistémologique: quelles sont les structures<br />

fondamentales du phénomène IT; qu’est-ce qu’il y a <strong>de</strong> réel et qu’est-ce qu’il y a<br />

<strong>de</strong> virtuel dans l’espace <strong>de</strong>s technologies <strong>de</strong> l’information; mais surtout, quel est<br />

le contexte propice dans lequel l’information transmise par l’intermédiaire du IT<br />

gar<strong>de</strong> son statut d’objectivité et sa valeur spécifiques.<br />

Albert Borgmann 6 fait une distinction entre trois types d’information:<br />

a) l’information naturelle (il s’agit <strong>de</strong> l’information sur la réalité);<br />

b) l’information culturelle (c’est-à-dire l’information utilisée pour la<br />

construction <strong>de</strong> la réalité);<br />

c) l’information technologique (ce type d’information qui <strong>de</strong>vient une<br />

alternative à la réalité telle quelle et, en même temps, reste une réalité en<br />

soi, circonscrite par ses propres termes).<br />

Dans ce sens, la société <strong>de</strong> l’information est liée à la technologie <strong>de</strong> l’information,<br />

parce qu’elle fait partie intégrante <strong>de</strong> la communication <strong>de</strong> l’information par<br />

l’intermédiaire <strong>de</strong>s technologies.<br />

Dans ce contexte qui regar<strong>de</strong> la nature et le sens <strong>de</strong> la technologie <strong>de</strong><br />

l’information, on peut découvrir la meme différence entre les <strong>de</strong>ux perspectives<br />

analysées en-haut (la perspective expansionniste et ce qu’on pourrait appeler la<br />

perspective „limitationniste”). L’origine <strong>de</strong> la perspective expansionniste se<br />

trouve dans la manière technique <strong>de</strong> concevoir les technologies <strong>de</strong> l’information.<br />

Au moins après 1948, que Norbert Wiener ait placé l’information, à côté <strong>de</strong> la<br />

matière et <strong>de</strong> l’énergie, parmi les constituants fondamentaux <strong>de</strong> la réalité, sont<br />

apparues <strong>de</strong>s questions concernant le statut métaphysique <strong>de</strong> l’information.<br />

À partir <strong>de</strong> l’analyse <strong>de</strong> Wiener, on pourrait faire une distinction entre trois types<br />

fondamentaux <strong>de</strong> technologie:<br />

a) les technologies qui transforment la matière (<strong>de</strong>s marteaux et <strong>de</strong>s lignes<br />

d’assemblage);<br />

b) les technologies qui produisent et transforment l’énergie (<strong>de</strong>s installations<br />

productrices d’énergie et <strong>de</strong>s moteurs);<br />

6 Hol<strong>din</strong>g On To Reality: The Nature of Information at the Turn of the Millenium, Chicago,<br />

Unviersity of Chicago Press, 1999.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


18 Marius Augustin Drăghici, Oana Vasilescu<br />

c) les technologies qui transforment l’information (<strong>de</strong>s systèmes <strong>de</strong><br />

communication et <strong>de</strong>s or<strong>din</strong>ateurs).<br />

Une phénoménologie <strong>de</strong>s relations homme – technologies (outils, machines, IT)<br />

montrerait que, si les outils sont dépendants <strong>de</strong> l’homme, les technologies <strong>de</strong> plus<br />

en plus sophistiquées sont <strong>de</strong> plus en plus indépendantes par rapport à l’homme.<br />

Les machines prennent <strong>de</strong> l’énergie <strong>de</strong>s sources non-humaines, mais ont toujours<br />

besoin du guidage <strong>de</strong> l’homme. Par rapport aux machines, les technologies <strong>de</strong><br />

l’information sont auto-régulatrices et indépendantes <strong>de</strong> l’homme en ce qui<br />

concerne l’énergie et le guidage – qui se réalise d’une manière indirecte, par la<br />

programmation. À ce point, les questions légitimes sont les suivantes: quel type<br />

d’intelligence est l’intelligence artificielle Est-ce que les or<strong>din</strong>ateurs pensent<br />

Les différentes formes d’intelligence artificielle (algorithmique, heuristique,<br />

„connexionniste” et incorporée) sont-elles <strong>de</strong>s formes différentes d’intelligenge<br />

Cette succession <strong>de</strong>s questions envoie a une autre qui concerne la possibilité<br />

meme d’établir une distinction entre les artéfacts HiTech (les cyborgs etc.) et les<br />

organismes vivants, mais aussi d’établir le statut <strong>de</strong> la biotechnologie - qui<br />

transcend la distinction classique d’Aristote entre né (l’arbre naturel, par exemple)<br />

et fait (le lit artificiel construit par l’artisan) – ou celui <strong>de</strong>s agents artificiels<br />

autonomes capables <strong>de</strong> se reproduire tous seuls.<br />

De point <strong>de</strong> vue technique, l’information se trouve simultanément dans le mon<strong>de</strong><br />

artificiel et dans le mon<strong>de</strong> réel. Mais, el mur qui existe entre les <strong>de</strong>ux mon<strong>de</strong>s<br />

disparaît au moment où le concept technique d’information <strong>de</strong>vient une catégorie<br />

explicative dans le domaine <strong>de</strong> la biolgie.<br />

La perspective qu’on appèle „limitationniste” trouve ses origines dans l’attitu<strong>de</strong><br />

sceptique-critique <strong>de</strong> type socratique qui vise à questionner la nature et le sens <strong>de</strong><br />

l’IT. Cette interrogation préssuppose quatre approches possibles.<br />

1) L’approche <strong>de</strong> nature éthique: est-elle réelle la menace <strong>de</strong> la vie privée; estce<br />

que le phénomène IT attente à l’assignation standard <strong>de</strong> la responsabilité<br />

qui s’établit en fonction <strong>de</strong>s attitu<strong>de</strong>s et <strong>de</strong>s gestes moraux <strong>de</strong>s gens<br />

2) L’approche <strong>de</strong> nature politique: l’internet est-il structuré d’une manière qui<br />

favorise la justice sociale par l’intermèdiaire <strong>de</strong> l’équite <strong>de</strong> l’accès; est-il<br />

compatible avec une démocratie réelle; tenant compte du fait que les<br />

technologies <strong>de</strong> l’information sont soutenues par une industrie massive qui,<br />

à son tour, s’appuye sur une exploitation insoutenable <strong>de</strong>s resources et <strong>de</strong><br />

l’envirronement, on doit se <strong>de</strong>man<strong>de</strong>r si l’équité et le bénéfice promis ne<br />

sont-ils pas définitivement compromis<br />

3) L’approche <strong>de</strong> nature psychologique (ou bien, anthropologique) –<br />

concernant les implications sociaux du fait <strong>de</strong> vivre une vie virtuelle;<br />

4) L’approche <strong>de</strong> nature épistémologique: l’augmentation exponentielle (non<br />

seulement) <strong>de</strong> l’accessibilité <strong>de</strong> l’information n’est-elle responsable d’une<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


La société <strong>de</strong> l’information – dimensions épistémologiques 19<br />

très forte distorsion <strong>de</strong>s possibilités humaines memes <strong>de</strong> donner un sens à la<br />

réalité environnante<br />

M. Hei<strong>de</strong>gger 7 - l’un <strong>de</strong>s plus importants représentants <strong>de</strong> cette perspective –<br />

considérait que l’abondance impossible d’arreter <strong>de</strong> l’information trasmise par les<br />

technologies produit, en effet, une illusion qui cache encore plus la réalité,<br />

<strong>de</strong>venant dangereuse pour l’etre humain. Dans la vision philosophique<br />

hei<strong>de</strong>ggerienne, l’information est comprise comme occultation <strong>de</strong> l’etre, <strong>de</strong> la<br />

nature fondamentale <strong>de</strong> la réalité et <strong>de</strong> la relation particuière entre l’homme et<br />

cette réalité. Le processus <strong>de</strong> l’oubli <strong>de</strong> l’etre – processus qui a commencé avec la<br />

métaphysique <strong>de</strong> Platon – continue et s’accomplit par l’apparition <strong>de</strong>s<br />

technologies <strong>de</strong> l’information. Hei<strong>de</strong>gger fait une distinction entre la pensée<br />

calculatoire – qui tient à tout ce que les technologies mo<strong>de</strong>rnes peuvent imiter – et<br />

la pensée relfexive, contemplative par rapport au sens présent dans tout ce qu’il<br />

existe. La menace principale, fondamentale (et, par conséquence, la plus<br />

dangereuse) que apportent les technologies <strong>de</strong> l’information est justement la<br />

menace à la nature essentielle <strong>de</strong> l’homme, qui se réalise à travers l’occultation <strong>de</strong><br />

la pensée contemplative.<br />

À partir <strong>de</strong> l’idée hei<strong>de</strong>ggerienne <strong>de</strong> la simultanéité du dévoilement et <strong>de</strong><br />

l’ocultation, J. Derrida propose une déconstruction <strong>de</strong>s concepts, <strong>de</strong>s métho<strong>de</strong>s et<br />

<strong>de</strong>s disciplines – y compris <strong>de</strong> ceux <strong>de</strong>s technologies <strong>de</strong> l’information – surtout<br />

pour révéler les aspects ignorés dont ils dépen<strong>de</strong>nt implicitement. Sur le<br />

fon<strong>de</strong>ment <strong>de</strong> la pensée <strong>de</strong> Derrida, R. Coyne 8 construit une justification<br />

théorique pour l’abandon <strong>de</strong> la métho<strong>de</strong> rationnelle dans le domaine <strong>de</strong> la<br />

projection <strong>de</strong>s technologies <strong>de</strong> l’information en faveur d’un renouvellement <strong>de</strong> la<br />

liaison avec la métaphore. En s’appuyant sur la conception <strong>de</strong> Hei<strong>de</strong>gger et <strong>de</strong><br />

Derrida, Coyne revali<strong>de</strong> la signification créative <strong>de</strong> la métaphore. Dans ce<br />

contexte, on peut citer à titre d’exemple la facon <strong>de</strong> concevoir les systèmes<br />

opérationnels <strong>de</strong>s or<strong>din</strong>ateurs comme <strong>de</strong>s fenetres (windows) ou l’esprit humain<br />

comme un or<strong>din</strong>ateur.<br />

Revenant au sens a <strong>de</strong> notre syntagme, on va analyser seulement trois points <strong>de</strong> la<br />

conception commune <strong>de</strong> la société <strong>de</strong> l’information <strong>de</strong>s signataires <strong>de</strong> la<br />

déclaration <strong>de</strong>s principes <strong>de</strong> Genève (2004). Il s’agit <strong>de</strong>s principes 1, 2 et 15:<br />

1). Nous, représentants <strong>de</strong>s peuples du mon<strong>de</strong>, réunis à Genève du 10 au 12<br />

décembre 2003 pour la première phase du Sommet mondial sur la société <strong>de</strong><br />

l'information, proclamons notre volonté et notre détermination communes<br />

d'édifier une société <strong>de</strong> l’information à dimension humaine, inclusive et<br />

7 “The question concerning technology”, cité par C. Mitcham, “Philosophy of Information<br />

Technology”, p. 333.<br />

8 Designing Information Technology in the Postmo<strong>de</strong>rn Age: From Method to Metaphor,<br />

Cambridge, MIT Press, 1995.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


20 Marius Augustin Drăghici, Oana Vasilescu<br />

privilégiant le développement, une société <strong>de</strong> l'information, dans laquelle chacun<br />

ait la possibilité <strong>de</strong> créer, d'obtenir, d'utiliser et <strong>de</strong> partager l'information et le<br />

savoir et dans laquelle les individus, les communautés et les peuples puissent ainsi<br />

mettre en œuvre toutes leurs potentialités en favorisant leur développement<br />

durable et en améliorant leur qualité <strong>de</strong> vie, conformément aux buts et aux<br />

principes <strong>de</strong> la Charte <strong>de</strong>s Nations Unies ainsi qu'en respectant pleinement et en<br />

mettant en oeuvre la Déclaration universelle <strong>de</strong>s droits <strong>de</strong> l'homme.<br />

2). L'enjeu consiste pour nous à tirer parti <strong>de</strong>s possibilités qu’offrent les<br />

technologies <strong>de</strong> l'information et <strong>de</strong> la communication (TIC) en faveur <strong>de</strong>s<br />

objectifs <strong>de</strong> développement énoncés dans la Déclaration du Millénaire, à savoir<br />

éliminer l'extrême pauvreté et la faim, dispenser à tous un enseignement primaire ,<br />

favoriser l'égalité entre hommes et femmes et rendre les femmes autonomes, lutter<br />

contre la mortalité infantile, améliorer la santé <strong>de</strong>s mères, lutter contre le<br />

VIH/sida, le paludisme et d'autres maladies, assurer un environnement durable et<br />

élaborer <strong>de</strong>s partenariats mondiaux pour parvenir à un développement propice à<br />

l'instauration d'un mon<strong>de</strong> plus pacifique, plus juste et plus prospère. Nous<br />

renouvelons également notre engagement à parvenir à un développement durable<br />

et à atteindre les objectifs <strong>de</strong> développement définis dans la Déclaration <strong>de</strong><br />

Johannesburg et son plan d'application et dans le consensus <strong>de</strong> Monterrey, ainsi<br />

que dans d'autres textes issus <strong>de</strong> sommets appropriés <strong>de</strong>s Nations Unies.<br />

3). Dans l'évolution <strong>de</strong> la société <strong>de</strong> l'information, une attention particulière doit<br />

être accordée à la situation spéciale <strong>de</strong>s peuples autochtones, ainsi qu'à la<br />

préservation <strong>de</strong> leur héritage et <strong>de</strong> leur patrimoine culturel.<br />

Au-<strong>de</strong>lla <strong>de</strong>s visions optimistes ou pessimistes sur les objectifs généreux <strong>de</strong><br />

l’organisation, les problèmes qui surgissent <strong>de</strong>s principes mentionnés en-haut<br />

apparaissent clairement dans leur forme réelle par rapport aux questions<br />

(antérieurement analysés) qui regar<strong>de</strong>nt le sens b du syntagme ’’société <strong>de</strong><br />

l’information”. La nécessité <strong>de</strong> discerner les dimensions épistémologiques quand<br />

on parle <strong>de</strong> la société <strong>de</strong> l’information est cruciale justement parce qu’elle peut<br />

soutenir une analyse sans aucun intérêt (théorique!) et, en meme temps, dévoiler<br />

le sens authentique du rapport homme-mon<strong>de</strong> a travers la connaissance. Il s’agit<br />

<strong>de</strong> l’inclination naturelle <strong>de</strong> l’homme vers connaissance telle quelle. Dans ce<br />

contexte, l’invention et l’innovation ont, primordialement, le sens exclusif<br />

d’élargissement <strong>de</strong>s frontières <strong>de</strong> la connissance humaine. Par exemple, le premier<br />

télé, le premier or<strong>din</strong>ateur etc. représentent <strong>de</strong>s actes <strong>de</strong> culture au sens le plus<br />

propre du terme, car ils expriment le dépassement <strong>de</strong>s frontières <strong>de</strong> la<br />

connaissance grâce à l’accomplissement et la finissage <strong>de</strong> l’expériment théorique<br />

novatoire.<br />

On trouve que cette perspective est correcte d’autant plus que la société <strong>de</strong><br />

l’information (le sens b) est strictement reliée non pas seulement à la<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


La société <strong>de</strong> l’information – dimensions épistémologiques 21<br />

concentration <strong>de</strong>s connaissances et <strong>de</strong>s années <strong>de</strong> recherche <strong>de</strong> ceux engagés dans<br />

ce processus <strong>de</strong> recherche et d’innovation <strong>de</strong> tous les temps, mais aussi au<br />

message subliminal extremement puissant qu’implique espécialement le<br />

phénomène <strong>de</strong>s technologies <strong>de</strong> l’information: la garantie <strong>de</strong> la correctitu<strong>de</strong> du<br />

message, <strong>de</strong> l’information émise en vue d’etre réceptionnée, assimilée et assumée.<br />

C’est facile d’observer la filiation scientiste (non)intentionnée, mais toujours<br />

présente et oferte à travers n’importe quel gadget <strong>de</strong> plus en plus sophistiqué et<br />

<strong>de</strong> plus en puls difficile à approcher d’une façon critique! Certainement, il ne<br />

s’agit que <strong>de</strong>s pas qu’il faut faire pour arriver à comprendre le nouveau<br />

„environnement” et à possé<strong>de</strong>r ce que tout le mon<strong>de</strong> considère être un impératif<br />

catégorique, un rapport correct et naturel avec aux autres et au mon<strong>de</strong>.<br />

Ainsi, en ce qui concerne le premier principe - ou l’accord à l’égard <strong>de</strong> la<br />

dimension humaine est unanime et le développement <strong>de</strong>s individus et <strong>de</strong>s<br />

communautés est privilégié – le phémomène <strong>de</strong>s technologies <strong>de</strong> l’information a<br />

aussi d’autres types <strong>de</strong> réponses. La communauté <strong>de</strong>s partisans radicaux <strong>de</strong><br />

l’intelligence artificielle vise la construction <strong>de</strong>s substitutifs supérieurs à l’esprit<br />

humain et minimailise le désaccord homme – or<strong>din</strong>ateur, qu’elle conçoit comme<br />

une étape seulement du processus <strong>de</strong> remplacement <strong>de</strong> l’homme par la machine.<br />

Le <strong>de</strong>uxième principe traite <strong>de</strong> l’utilisation <strong>de</strong>s possibilités offertes par les<br />

technologies <strong>de</strong> l’information et <strong>de</strong> la communication en faveur <strong>de</strong>s objectifs<br />

assumés. Parmi ces objectifs il y a le développement et l’éducation armonieuse et<br />

humaine <strong>de</strong>s individus, l’accomplissement du potentiel humain et professionnel <strong>de</strong><br />

l’être humain. Au quinzième point, il s’agit d’une attention particulière pour la<br />

situation spéciale <strong>de</strong>s peuples „autochtones”. Dans ce contexte, il faut souligner le<br />

fait que le cyberspace constitue un danger (potentiel) majeur qui peut envahir et<br />

détruire par ses conséquences impérialistes, le corpus <strong>de</strong> valeurs et <strong>de</strong>s traditions<br />

<strong>de</strong>s cultures „mineures”.<br />

La nouvelle forme d’impérialisme – qui pourrait s’appeler „colonialisme<br />

médiatisé par l’or<strong>din</strong>ateur” – consiste dans l’imposition <strong>de</strong>s valeurs et <strong>de</strong>s<br />

préférences <strong>de</strong> communication sur toute la terre par l’intermédiaire <strong>de</strong>s<br />

technologies CMC et CSCW. Des étu<strong>de</strong>s récentes montrent les différrentes<br />

manières d’agir <strong>de</strong>s cultures asiatiques en vue <strong>de</strong> préserver leur i<strong>de</strong>ntité et leurs<br />

valeurs culturelles propres. Par exemple, le Japon fait <strong>de</strong>s recherches pour réaliser<br />

ses propres technologies CMC et CSCW qui contiennent la majorité <strong>de</strong>s éléments<br />

spécifiques <strong>de</strong> communication non-verbale fondamentaux dans la culture<br />

japonnaise. Sy 9 , sous l’influence philosophique <strong>de</strong> Habermas, attire l’attention sur<br />

les risques <strong>de</strong> la globalisation qui peut avoir comme effet la <strong>de</strong>struction <strong>de</strong>s<br />

valeurs culturelles locaux.<br />

9 Cité par Ch. Ess, “Computer-mediated Communication and Human-Computer Interaction”, en<br />

The Blackwell Gui<strong>de</strong> to the Philosophy of Computing and Information, 2004, p. 83.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


22 Marius Augustin Drăghici, Oana Vasilescu<br />

Il y a une préoccupation pour le dialogue entre les technologies CMC et HCI<br />

d’une part et les soucis <strong>de</strong>s philosophes. La mise est justement notre conception<br />

fondamentale sur ce que signifie vraiment d’être individu humain! L’acceptation<br />

sans critique d’une conception déja donnée présuppose <strong>de</strong>s risques trop<br />

importants. Donc, par conséquence, il n’est pas admissible que la décision soit<br />

prise pour nous le plus souvent seulement sur le fon<strong>de</strong>ment d’une argumentation<br />

circulaire qu’à la suite d’une analyse philosophique.<br />

Les technologies CMC nous provoquent <strong>de</strong> formuler et, peut-etre, même <strong>de</strong><br />

changer <strong>de</strong>s éléments <strong>de</strong> base <strong>de</strong> notre vision sur le mon<strong>de</strong> – y compris nos<br />

présuppositions concernant l’i<strong>de</strong>ntité, l’ontologie et l’épistémologie. La<br />

communication a travers l’internet impose aux utilisateurs <strong>de</strong> formuler <strong>de</strong>s<br />

assomptions élémentaires à l’égard <strong>de</strong> l’i<strong>de</strong>ntité, du temps et <strong>de</strong> l’espace et, en<br />

meme temps elle les ai<strong>de</strong> à reconnaître le caractère tout-à-fait contingent <strong>de</strong> ces<br />

assomptions élémentaires.<br />

Ce type <strong>de</strong> communication implique une certaine mo<strong>de</strong>stie épistémologique.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 23<br />

INFORMATION TECHNOLOGY AND COMMUNICATIONS –<br />

THE PROGRESS TOWARD THE INFORMATION SOCIETY<br />

Cristea DUMITRU 1<br />

Abstract. Information Society is a concept with a dynamic evolution. All of us have<br />

different <strong>de</strong>grees of perception of the Information Society potential alongsi<strong>de</strong> with a<br />

continuous process of education accor<strong>din</strong>g to the manifestation of the information age<br />

at the individual and society level. The expression of the information age is represented<br />

by the certainty of the IT&C <strong>de</strong>velopment in all its forms and applications, conducting<br />

to the radical change of our lives by constantly creating new products and services, new<br />

ways of making business, new markets and new investments opportunities, new social<br />

and cultural expressions, as well as new channels of communications and interactions<br />

between citizens and governments.<br />

1. Introduction<br />

The Information Society is a collocation used by sociologists to <strong>de</strong>scribe<br />

the mo<strong>de</strong>rn society which is affected among other things by extraor<strong>din</strong>ary<br />

technological changes and the economical globalization. From our point of<br />

view, the Information Society is that kind of society wherein the information<br />

production and consumption are the most important types of activity, the<br />

information is recognized as main resource, information technology and<br />

communications (IT&C) are fundamental technologies, and the human living<br />

environment is ma<strong>de</strong> up of the information, the social and the ecological<br />

environments.<br />

We could assert that the Information Society being dominated by the technical<br />

and scientific paradigm has not the ability to i<strong>de</strong>ntify and <strong>de</strong>fine the changes<br />

surroun<strong>din</strong>g us. The technology represents, beyond any doubt, the main factor<br />

of change. To be more accurate, small IT&C innovations are consi<strong>de</strong>red to be<br />

responsible for the global transformations aroused in the economy, politics<br />

and culture structures. Most of the future prophecies are qualified by<br />

the technological <strong>de</strong>terminism and the evolutionary thinking as being related<br />

to the Information Society. Actually, the Information Society represents a new<br />

1 Prof. PhD, correspon<strong>din</strong>g member of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists, Section Military<br />

Sciences (e-mail: dumitru.cristea@computerland.ro), Lieutenant-General (r.), former chief of<br />

<strong>Romania</strong>n Directorate of Communications and Information / General Staff (J.6).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


24 Cristea Dumitru<br />

stage of the human society, a new and superior way of life, which implies<br />

an intensive use of information in every single field of human existence<br />

and activity, accompanied by a major social and economical impact.<br />

Attracted by the rhetoric of the IT&C potential in mol<strong>din</strong>g the society of<br />

the future, the governments all over the world invest substantial amounts<br />

of money in or<strong>de</strong>r to ensure the basic level for the universal access of their<br />

citizens to the benefits of the Information Society. Technology assimilation<br />

and implementation are <strong>de</strong>pen<strong>de</strong>nt in every society to the social, cultural,<br />

affective, cognitive and even psychological factors of the human communities.<br />

In our opinion, all these factors are presently less consi<strong>de</strong>red, and the priority<br />

is to ensure the infrastructure elements.<br />

2. The <strong>Romania</strong>n Effort for the Implementation into the Information<br />

Society<br />

Information Society integrates the goals of the durable <strong>de</strong>velopment, based<br />

on social justice and equal chances, ecological protection, freedom, cultural<br />

diversity and innovative <strong>de</strong>velopment, reorganization of the industry and<br />

business environment.<br />

The measurement elements used to quantify the Information Society in<br />

<strong>Romania</strong> ren<strong>de</strong>r a powerful ascen<strong>din</strong>g trend of diminution of the existing gaps<br />

between <strong>Romania</strong> and other European countries, and reveal a pronounced<br />

<strong>de</strong>velopment of the IT&C field.<br />

In or<strong>de</strong>r to <strong>de</strong>velop the Information Society as a fundamental instrument of<br />

the Knowledge Society, in accordance with the Lisbon Strategy and within<br />

the broa<strong>de</strong>r context of the European legal framework, the <strong>Romania</strong>n<br />

government established a series of governance strategic goals in the IT&C<br />

field.<br />

On the further si<strong>de</strong> of these strategic goals, within the <strong>Romania</strong>n Ministry<br />

of Communications and Information Society a <strong>de</strong>dicated central directorate<br />

is established, the Intermediary Body for Information Society Promotion, this<br />

has as main mission the management of the projects fun<strong>de</strong>d by the Structural<br />

Funds, Axis 3: IT&C for private and public sectors, the Increase of the<br />

Economic Competitiveness.<br />

IT&C reformulates the fundamentals of the economy, tra<strong>de</strong>, education,<br />

investments, and practically every aspect of the social and human life.<br />

<strong>Romania</strong> acts to stimulate all the measures that are meant to create<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Information technology and communications –<br />

the progress toward the information society 25<br />

the fundamentals for the expression Information Society, accor<strong>din</strong>g to the EU<br />

policy. IT&C for private and public sectors comprises three key areas<br />

of intervention, each of them structured on operational programs, as follows:<br />

- Supporting the IT&C Use intends to promote the broadband access and<br />

to strengthen the IT&C infrastructure, as well as the public access to it,<br />

especially in rural and small urban areas.<br />

- Developing and Increasing the Efficiency of Mo<strong>de</strong>rn Electronic Public<br />

Services have in view to support the economic competitiveness and to<br />

encourage the interactions between citizens and public institutions by fully<br />

improvement and use of the potential of the IT&C and its related applications.<br />

- Sustaining the e-Economy intends to make the companies more efficient<br />

by reorganizing all the processes on information system basis and to bring<br />

in systems that use mo<strong>de</strong>rn IT&C. This foundation will be an innovation<br />

enabler that will support the <strong>de</strong>cision making process, the e-Commerce<br />

<strong>de</strong>velopment, and the exten<strong>de</strong>d use of the on-line business training<br />

applications.<br />

3. Features of the Information Society<br />

In the last years, the fast <strong>de</strong>velopment of IT&C had a growing impact on<br />

the society and the global economy, bringing in front fundamental changes<br />

of the manufacture and distribution mo<strong>de</strong>ls, of the tra<strong>din</strong>g conditions, labor<br />

force employment and day-to-day life. The global economy is presently part<br />

of a transition process from the industrial society to a new set of rules that lead<br />

to the appearance of the so called Information Society.<br />

The transition to the Information Society is given by the very powerful<br />

dynamism of a new type of economy where the digital technologies make the<br />

access, processing, storing and transmitting information easier and more<br />

affordable.<br />

This great amount of available information generates opportunities of their<br />

exploitation by creating new products and services, <strong>de</strong>veloping new activities<br />

and increasing the number of jobs. The new economy specific to the<br />

Information Society transforms the digital information into social and<br />

economical value, making new industries, modifying the existing ones and<br />

<strong>de</strong>eply affecting all the citizens’ life.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


26 Cristea Dumitru<br />

The features of the Information Society could be expressed from different<br />

perspectives, from global to individual:<br />

- From political point of view, Information Society is a <strong>de</strong>mocratic one;<br />

- From administrative point of view, Information Society provi<strong>de</strong>s new<br />

<strong>de</strong>velopment opportunities for business and public administration;<br />

- from social point of view, Information Society gives to the population<br />

an easy access to education by <strong>de</strong>veloping the IT&C infrastructure;<br />

- From legal point of view, Information Society changes the very nature<br />

of the work, making conditions for the specific activities of the<br />

information era to unfold;<br />

- From economical point of view, Information Society <strong>de</strong>termines the<br />

growth of the business potential and of the productivity;<br />

- From cultural point of view, Information Society is a knowledge society,<br />

ensuring the sponsorship of the human values (tradition, religion, human<br />

relations etc.);<br />

- From individual point of view, Information Society rends valuable<br />

the intelligence with small costs.<br />

4. Dimensions of the Information Society<br />

Making an objective assessment of the Information Society impact over the<br />

social life, we assert that Information Society has obvious expressions at the<br />

most levels of the social and human activity. We have i<strong>de</strong>ntified a significant<br />

series of dimensions of the Information Society, as follows:<br />

- technological – infrastructure, services, applications<br />

- economical – the new digital economy<br />

- political and administrative – e-Governance<br />

- social – life standards<br />

- cultural – culture-technology interaction<br />

- legal – specific legislation<br />

These dimensions do not exclu<strong>de</strong> some issues mainly <strong>de</strong>termined by a low<br />

level of individual (and to a certain extent, of the society) adaptation to the<br />

conditions of the new economy. A faster and better adaptation could be built<br />

on an increased individual trust in organization and society, in the meantime<br />

with getting the necessary abilities to access the information and to use it<br />

efficiently.<br />

Despite the difficulty to analyze the unavoidable possible issues, it is consent<br />

over the transition of the mo<strong>de</strong>rn society toward the Information Society. Part<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Information technology and communications –<br />

the progress toward the information society 27<br />

of the futurologists forecasted a society based on telecommunications, virtual<br />

companies and remote working activities based on electronic communication,<br />

and easy and free access to information. Today we can affirm that the<br />

predictions were wrong in time, but exact in content, and some evolutions<br />

could prove them.<br />

Thus, the experience shows that the new technologies lead to economic growth<br />

and making of new jobs (there are more than 6 millions direct jobs in<br />

the companies running their activity on the Internet and consi<strong>de</strong>rable positive<br />

indirect effects).<br />

IT&C <strong>de</strong>velopment, within the flexible work context, is a productivity driving<br />

factor and makes possible a long term powerful and non-inflationist economic<br />

<strong>de</strong>velopment. This economic <strong>de</strong>velopment should be harmonized with the<br />

cultural heritage preservation, combining the digital culture with the<br />

advantages of the telecommunications.<br />

5. The Nature of the Inter-Human Relations in the Information Society<br />

Changing the nature of the work and organizations is one of the transit<br />

conditions toward the Information Society. Work is no longer <strong>de</strong>pen<strong>de</strong>nt of a<br />

certain field of activity and is also ma<strong>de</strong> of information in is nature. As a<br />

consequence, there is a need to perform activities such as gathering,<br />

processing, storing, modifying, creating and exchanging the information. As a<br />

conclusion, we could draw up the human information process completed of<br />

three distinct stages: i<strong>de</strong>ntification of the information needs, information<br />

location, and use of information. This “status quo” is <strong>de</strong>termined by the<br />

distribution of the knowledge and information insi<strong>de</strong> the organizations<br />

collaborated with a steady activity of diverse sources information gathering.<br />

The Information Society will have an infrastructure allowing every social<br />

entity to participate in the information social existence. This infrastructure will<br />

inclu<strong>de</strong> at the same time transport networks and information services, public<br />

users, private users and remote employee users.<br />

Introducing new IT&C might be a risk factor for the employed persons who<br />

could have a feeling of threat. In<strong>de</strong>ed, the IT&C brings resistance, since it can<br />

change the mind sets, the organizational culture, and can influence the real<br />

value of the skills.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


28 Cristea Dumitru<br />

In our opinion, the information importance will influence the social division in<br />

the meantime with the knowledge society. New social structures will appear<br />

composed of individuals not mentally able or without the necessary skills to<br />

use the information in their working process, eventually becoming the new<br />

unemployed persons. Information Society needs a large qualified working<br />

force, and as an immediate effect people should learn how to work with<br />

information. That will represent a major test for the educational institutions of<br />

the society, since every mature individual has to know at least three languages:<br />

an internationally largely used foreign language, the information language,<br />

and the artistic language.<br />

Information Society gives to each individual the possibility to receive<br />

information from various fields and to engage <strong>de</strong>bates. That individual<br />

could assume some <strong>de</strong>mocratic responsibilities in the so called cybernetic<br />

<strong>de</strong>mocracy.<br />

New technologies open opportunities for new i<strong>de</strong>as and new personal opinions.<br />

IT&C allows people to use new channels of communications for worldwi<strong>de</strong>,<br />

faster and easier social interactions. People will exchange information on<br />

fields of mutual interest that will lead to the enlargement and enrichment of the<br />

social life and quality of life, through the information advantages obtained via<br />

remote contacts. IT&C also enables people to adapt to different social aspects<br />

(family, religion, work, free time, civic responsibilities etc.) lea<strong>din</strong>g to the<br />

individual personality <strong>de</strong>velopment.<br />

Electronic gathering and exchange data will <strong>de</strong>termine a radical constriction of<br />

the traditional services with a consequent release of the working force and an<br />

increase of the unemployment level, if appropriate absorption programs are not<br />

foreseen. Multimedia and computer networks bring an unprece<strong>de</strong>nted<br />

flexibility in the classical education, with a simultaneous time and space<br />

in<strong>de</strong>pen<strong>de</strong>nce of the learning activity. The availability of the information and<br />

the role of the communication in the global and local networks will lead to a<br />

new variety of facility related to the educational process:<br />

- subjects could solve their homework using the available information;<br />

- subjects could ask questions in or<strong>de</strong>r to better know the world (geography,<br />

history, civilization, culture etc.);<br />

- subjects could discuss interactively each other;<br />

- didactic material is linked to a vast information support electronically<br />

available;<br />

- information is updated with minimum costs;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Information technology and communications –<br />

the progress toward the information society 29<br />

- subjects could organize their activity more efficiently, without any time<br />

constraints.<br />

The multimedia networks prove to be a viable solution in or<strong>de</strong>r to solve the<br />

educational issue of the dispersed and geographically isolated population,<br />

because the transportation to school, university or training centre is no longer<br />

necessary. IT&C can remove all the existing barriers in the adults’ education,<br />

allowing them to follow a process of education without interrupting their<br />

professional or private life.<br />

6. IT&C – Support for the Information Society<br />

Information Society is a business of most importance for the governments<br />

of the <strong>de</strong>mocratic states even it is still perceived with a surrealistic aura<br />

by the or<strong>din</strong>ary people. In European Union the <strong>de</strong>velopment objectives<br />

to be fulfilled in or<strong>de</strong>r to access the Information Society were already <strong>de</strong>fined.<br />

These objectives are <strong>de</strong>signed to increase the living standard by using<br />

the advanced technologies, to grant the equal access of the people to the<br />

education and training promoted by the Information Society, to <strong>de</strong>velop the<br />

legal framework nee<strong>de</strong>d for the implementation of the Information Society,<br />

and to ensure a sustainable <strong>de</strong>velopment of the Information Society.<br />

Making an analysis of the key factors with their convergence almost fully<br />

<strong>de</strong>fining a society of information, it is easy to observe that the IT&C represents<br />

the functional element for the correct implementation of the Information<br />

Society and for the transition to the new technological era and to the new<br />

economy.<br />

This new economy should be un<strong>de</strong>rstood in the sense of economic activities<br />

transformation that take place meanwhile the digital technologies make easier<br />

and cheaper the access, process and storage of the information. In this context<br />

at least three way of <strong>de</strong>scribing the new economy could be <strong>de</strong>fined, as follow:<br />

- digital economy<br />

- network economy<br />

- information-based economy<br />

The free flow of information is essential for the <strong>de</strong>velopment of the<br />

Information Society. The rapid evolution of the IT&C created an<br />

unprece<strong>de</strong>nted flow of information for the human society. As the information<br />

is even more available on Internet, it is still difficult to be accessed by the<br />

people who have insufficient infrastructure and training to make use of it.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


30 Cristea Dumitru<br />

IT&C could be a catalyst for the societal <strong>de</strong>velopment, but it could be as well a<br />

driving factor of the digital exclusion, specific to the vulnerable groups.<br />

Presently, IT&C represents the most important industrial sector of the<br />

transition from the society based on mass production to the Information<br />

Society featured by globalization, flexibility and mobility. The unique impact<br />

of the IT&C consists in the role played for the economy and society<br />

transformation as a whole. The technologies and the global networks of<br />

communications transform the economical activities and <strong>de</strong>termine the<br />

increase of the productivity, new economical opportunities and, consequently,<br />

new jobs. This perspective is valid both for the <strong>de</strong>veloping and the <strong>de</strong>veloped<br />

countries, only if a permissive legislative framework exists in or<strong>de</strong>r to take<br />

advantage of the new opportunities. The <strong>de</strong>velopment of the IT&C industry in<br />

the last years was an exponential one, maybe the most spectacular in the<br />

history of industrial changes.<br />

For the implementation of the Information Society vision, we believe three<br />

major stages should be covered. These stages have the following main goals:<br />

- Employment of the IT&C and Information Society components in every<br />

single <strong>de</strong>velopment sector of the society;<br />

- Obtaining a sustainable <strong>de</strong>velopment of the Information Society;<br />

- Active participation at the <strong>de</strong>bates on Information Society and the<br />

<strong>de</strong>velopment, and continuous assessment of IT&C impact over the<br />

<strong>de</strong>velopment.<br />

In or<strong>de</strong>r to employ IT&C in the entire society, basic information systems<br />

should be <strong>de</strong>veloped using the appropriate IT&C. It is also necessary to have<br />

functional e-services tailored in such a way that the use of up-to-date<br />

technology being accessible, trustful and transparent.<br />

Accor<strong>din</strong>g to the estimations, the IT&C industry is <strong>de</strong>veloping with more than<br />

5% faster than the other industrial sectors, getting a major contribution to the<br />

general economic growth. The huge amount of information changes the way<br />

the markets function, leads to the reorganization of the economic activities and<br />

make new opportunities, the use of the available information eventually<br />

creating the prosperity.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Information technology and communications –<br />

the progress toward the information society 31<br />

7. Ren<strong>de</strong>ring the Concept of Network Enabled Capability Valuable for<br />

the Civilian Society<br />

Network Enabled Capability (NEC) offers <strong>de</strong>cisive advantage through the<br />

timely provision and exploitation of information and data to enable effective<br />

<strong>de</strong>cision-making and agile actions. This concept is <strong>de</strong>veloped and un<strong>de</strong>r<br />

implementation in the armed forces of the NATO member states, and presently<br />

there are efforts for its adaptation for the EU military component.<br />

In our opinion, NEC represents the expression of the NATO military and<br />

political <strong>de</strong>cision-makers’ efforts for a holistic translation of the military<br />

phenomenon into the Information Society age. However, NEC concept is not<br />

isolated from the civilian society, having rezoning components to its needs.<br />

We appreciate the fact that the experience stored by the military experts in<br />

NEC field should be ren<strong>de</strong>red valuable accor<strong>din</strong>gly, in or<strong>de</strong>r to reveal the path<br />

toward the Information Society.<br />

NEC will be implemented through the coherent and progressive <strong>de</strong>velopment<br />

of equipment, software, processes, structures, and individual and collective<br />

training, un<strong>de</strong>rpinned by the <strong>de</strong>velopment of a secure, robust and extensive<br />

network of networks. NEC has three overlapping and mutual <strong>de</strong>pen<strong>de</strong>nt<br />

dimensions, all of which will require continued to achieve its full realization.<br />

The NEC core is ma<strong>de</strong> of a network of networks to distribute information.<br />

A networked information environment will provi<strong>de</strong> a capability to acquire,<br />

generate, distribute, manipulate and utilize information.<br />

In a generic networked information environment information is gathered from<br />

a variety of sources, enters the network, is managed and after exploited lea<strong>din</strong>g<br />

to a <strong>de</strong>cision to achieve a particular outcome. Whatever the <strong>de</strong>sired outcome,<br />

the first step will be to acquire the appropriate information and then use<br />

the network to make it available to the planners and <strong>de</strong>cision makers.<br />

Decisions makers, at all levels, will need to i<strong>de</strong>ntify what information is<br />

required and available to support their <strong>de</strong>cisions and know how to obtain it. As<br />

now, they also have to know, when a <strong>de</strong>cision needs to be ma<strong>de</strong>, and how long<br />

they can afford to wait for more information. In essence, <strong>de</strong>cision makers will<br />

still need to know how much information is required to make the optimal<br />

<strong>de</strong>cision, whilst avoi<strong>din</strong>g the risk of procrastination. The key to NEC is<br />

effective information management. The availability and use of information has<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


32 Cristea Dumitru<br />

always been essential, but we have not always been as effective as we should<br />

be at making it available.<br />

As newer information systems are introduced, the function of information<br />

management will grow in importance and effective information management<br />

tools will become a key enabler. Decision support tools will help to reduce<br />

the cognitive workload of <strong>de</strong>cision makers but, in the majority of situations,<br />

a person will still make the final <strong>de</strong>cision. Decision support tools will help<br />

to assist in fin<strong>din</strong>g information, structure and present information in the most<br />

appropriate manner, and combine disparate types of information to draw<br />

inferences for presentation to <strong>de</strong>cision maker. Networks are now<br />

<strong>de</strong>monstrating the ability to move information around quicker, and make it<br />

available to more people – often simultaneously. The potential advantage of<br />

this is recognized within NEC. To maximize the benefits of being able to share<br />

information, it is essential that common standards are <strong>de</strong>veloped and processes<br />

established to automate information sharing.<br />

The people dimension of NEC focuses on the requirement to educate and train<br />

all personnel so that they can use their skills, knowledge and experience to<br />

exploit it and to contribute to NEC future <strong>de</strong>velopment. People will need to<br />

learn how to share and find information from multiple sources and then use<br />

that information to plan and then make <strong>de</strong>cisions. Whilst it is true that we have<br />

always nee<strong>de</strong>d this skill, in future NEC will provi<strong>de</strong> network-based<br />

information management and <strong>de</strong>cisions support tools to help with the process.<br />

Training will be required to build trust and confi<strong>de</strong>nce between people across<br />

organizations who may have to collaborate on a distributed and temporary<br />

basis. Certain skills will be generic to all users, like IT&C fundamental skills,<br />

and elements of information management and information exploitation. In our<br />

opinion, there will also be a need for specialists in some areas, for example<br />

Computer Network Defence, to help to reduce the vulnerabilities of NEC and<br />

ensure continued confi<strong>de</strong>nce in the security and accuracy of information. The<br />

education process will need to emphasize the cumulative benefit of NEC to all<br />

customers, rather than to each individual.<br />

The ultimate benefit of NEC is the ability to generate better actions to realize<br />

better effects and thus lead to success. In the short term, as network capability<br />

improves, shared information will become more readily available. Routine<br />

tasks will be automated and new standard operating procedures and working<br />

practices will enable higher tempo <strong>de</strong>cision-making processes. With the ability<br />

to reach to a broad range of information sources, we will be able to <strong>de</strong>velop a<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Information technology and communications –<br />

the progress toward the information society 33<br />

better shared un<strong>de</strong>rstan<strong>din</strong>g of the situation. This will enable improvements to<br />

the quality and tempo of <strong>de</strong>cision-making, which in turn will lead to more<br />

coherent, concurrent and responsive actions, resulting in more timely and<br />

appropriate effects. The benefits chain shows how the fundamental NEC<br />

benefits are related. Each contributes to the next, resulting, ultimately in better<br />

effects in the operating space.<br />

As well as benefits, NEC will pose significant challenges. The primary<br />

challenge is to fully incorporate the human dimension in the <strong>de</strong>velopment of<br />

NEC. All our people will require appropriate education and training to utilize<br />

increasingly available information. They will need to use all available system<br />

tools to exploit information, and they will need time to adapt to a more open<br />

culture, requiring greater sharing and trust between colleagues and partners.<br />

The procedural and technical challenges should not be un<strong>de</strong>restimated.<br />

Capability <strong>de</strong>velopment will often be complex and will require the integration<br />

of new and legacy systems. This will require more flexible acquisition<br />

processes. These challenges will be accompanied by the need to avoid<br />

information overload and guarantee a robust network. The growing threat from<br />

cyber attacks, to which we will become more vulnerable as our <strong>de</strong>pen<strong>de</strong>nce on<br />

the network increases, must also be contained through new measures. Financial<br />

constraints will necessitate careful prioritization and rigorous balance of<br />

investment <strong>de</strong>cisions. Although significant, these challenges should be viewed<br />

against a backdrop of evolutionary long term NEC <strong>de</strong>velopment.<br />

8. Conclusions<br />

The features of Information Society are pointed out by the following reasons:<br />

a) Information Society evolves from the present society.<br />

b) New technologies will be found in many aspects of the day to day life,<br />

without noticing nonetheless an information revolution. A normal evolution<br />

is given by introducing IT&C accor<strong>din</strong>g to the existing needs and<br />

opportunities.<br />

c) IT&C should be seen as a way of <strong>de</strong>velopment and optimization of the<br />

human activity, by avoi<strong>din</strong>g the technological <strong>de</strong>terminism.<br />

d) The <strong>de</strong>velopment of Information Society should have a <strong>de</strong>ep<br />

anthropocentric character, although the organizations have mainly a techno<br />

centric character.<br />

e) Internet is one of the Information Society’s expressions, being both a<br />

source of documentation and inspiration.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


34 Cristea Dumitru<br />

f) Main issues to address refer to:<br />

- Working legislation;<br />

- Copyrights;<br />

- Improvement of population’s level of knowledge;<br />

- Development of the information infrastructure;<br />

- Searching for new forms and rules of the educational process and of<br />

the involved institutions;<br />

- Impact attenuation between geographical dispersion and the<br />

transportation of the working force;<br />

- Provi<strong>din</strong>g the involvement conditions of the population within the<br />

process of Information Society’s establishment and <strong>de</strong>velopment.<br />

The implementation of the Information Society requires a close cooperation<br />

among aca<strong>de</strong>mic, governmental, military, and business environment.<br />

University research could be the key of success for the new technology<br />

implementation at individual, organizational, and society level.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 35<br />

INFORMATION SOCIETY BEYOND<br />

PESSIMISM AND OPTIMISM<br />

Henrieta Anişoara ŞERBAN 1 , Claudiu ŞERBAN 2<br />

Abstract. This study investigates the role and the stakes of the concept of Information<br />

Society, nowadays. Anthony Gid<strong>de</strong>ns or Ulrich Beck approach a rather optimistic vision<br />

in what concerns this concept, although seen not in i<strong>de</strong>alistic terms and within the context<br />

of contemporary postmo<strong>de</strong>rn society, where the technological information is consi<strong>de</strong>red<br />

in our westernized societies to be similar as role and importance with the steam power<br />

within the societies of the industrial revolution. This concept of Information Society<br />

should be studied with the i<strong>de</strong>ological complex context of globalization stirring up the<br />

optimism<br />

and<br />

the pessimism of certain positions beyond which incontestably remains the stake<br />

of information as power as it appeared clearly in the working documents from the World<br />

Summit on Information Society in 2003and 2005 and most certainly in 2009, too.<br />

Keywords: Information Society, i<strong>de</strong>ology, globalization, World Summit on Information<br />

Society<br />

1. Introduction<br />

Could Information Society go beyond the optimism and the pessimism they trigger<br />

toward a more <strong>de</strong>mocratic reality And which are the interests and the stakes related<br />

to a settlement of the Information Society The stakes and the interests orient this<br />

theoretical approach, and not a sterile feverish cataloguing of some points of view,<br />

either optimistic or pessimistic. Thus, the apparent orientation toward the optimism<br />

stirred up by the subject is in fact nuanced by the selected i<strong>de</strong>as presented,<br />

characterized by a mo<strong>de</strong>rate, rational realistic and sensible optimism, if any,<br />

extremely suitable in emphasizing these stakes and interests animated by the race of<br />

globalization.<br />

2. Information Society: Revolutionized or Runaway<br />

Information Society has revolutionized our world. This is a clearly different one from<br />

that anticipated by the foun<strong>din</strong>g fathers of the mo<strong>de</strong>rn society, namely the great<br />

figures of enlightenment who had a straightforward i<strong>de</strong>a of the ends concerning the<br />

industrial revolution (related mainly to the control of nature for human benefit) and<br />

from the anticipations of the Marxist view on the change of history itself, as well for<br />

the benefit of the human being, and why not, seen in or<strong>de</strong>r to control even the future.<br />

1 Senior Researcher, Institute of Philosophy and Psychology „Constantin Rădulescu-Motru”<br />

of the <strong>Romania</strong>n Aca<strong>de</strong>my<br />

2 Physicist, RONEXPRIM Bucharest<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


36 Henrieta Anişoara Şerban, Caludiu Şerban<br />

Such preliminary consi<strong>de</strong>rations bring this approach closer to the perspective<br />

sustained by Anthony Gid<strong>de</strong>ns, but also by Ulrich Beck, accor<strong>din</strong>g to which<br />

technological information represents for contemporary societies something similar to<br />

the power of the steam for the societies of the industrial revolution. At present, this is<br />

an i<strong>de</strong>a that we consi<strong>de</strong>r already common heritage in the consciousness of the people,<br />

“freed” of its complex philosophical sources, into the <strong>de</strong>pths of society.<br />

Meanwhile, one can notice that we are far from mastering our fate, well beyond the<br />

rather abstract perimeter <strong>de</strong>signed by the <strong>de</strong>mocratic citizenship’s freedoms and<br />

rights, while the world we inhabit is far from being or<strong>de</strong>red, escaping human control<br />

in several occasions.<br />

These two authors present two truths simultaneously sustainable: on the one hand, it<br />

is about the revolutionary power of computerized and technological information, as<br />

well as of that of technology itself, that could be interpreted in the sense of a<br />

humanity currently inscribed on a direction of progress (that is not necessarily a linear<br />

one, a simplistic progress without obstacles, turns or regress), and on the other hand<br />

we relate to a world where not only the future, but also the present are characterized<br />

much more by the uncertainties than by control. Both observations are inclu<strong>de</strong>d in the<br />

phrase runaway world, proposed by Anthony Gid<strong>de</strong>ns. 3<br />

This perspective acquires interesting meanings the moment one un<strong>de</strong>rstands that this<br />

is not solely a remark, “Oh, the world we live in is characterized by uncertainties,”<br />

but it is to un<strong>de</strong>rstand the fact that the source of the uncertainties seems strictly linked<br />

to the very progress of knowledge.<br />

Thus, nowadays dilemma would be that the world seems more difficult to unhid<strong>de</strong>n<br />

than during the hegemony of the optimism induced by Enlightenment and,<br />

meanwhile that it seems that the very attempts to comprehend only add to the<br />

uncertainties, emphasizing the present-day value, for instance, of the Socratic<br />

philosophy, Lucian Blaga’s philosophy and of the scientific discoveries of the<br />

quantum physics in the 20th century.<br />

For A. Gid<strong>de</strong>ns, this line of reasoning sends to the introduction of the concept of<br />

„risk” in sociology, in correlation with the i<strong>de</strong>a of uncertainty, a concept with<br />

interesting philosophical dimensions, too. He comments on two types of uncertainties<br />

or risks - „external” and „manufactured.”<br />

Accor<strong>din</strong>gly to the vision sustained by Gid<strong>de</strong>ns the world evolved from one of the<br />

„external” risks toward one of the “manufactured” risks. Briefly put, the “external”<br />

risk originated in the external world, in nature and tradition (in the realm of the usual<br />

3<br />

See Anthony Gid<strong>de</strong>ns, Mo<strong>de</strong>rnity and Self-i<strong>de</strong>ntity. Self and Society in the Late Mo<strong>de</strong>rn Age,<br />

Cambridge, Polity Press, 1991, Anthony Gid<strong>de</strong>ns, The Transformation of Intimacy. Sexuality,<br />

Love and Eroticism in Mo<strong>de</strong>rn Societies, Cambridge, Polity Press, 1994 and A. Gid<strong>de</strong>ns,<br />

presentation on the BBC radio, available at http://news.bbc.co.uk/hi/english/static/events/reith_99/<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Inforrmation society beyond pessimism and optimism 37<br />

forms of manifestation and action). The “manufactured” risk poses the question of the<br />

effects that human action has on nature, on social world, and even on the emotions<br />

that we experience in the contemporary world in a strict correlation with the<br />

phenomenon of globalization.<br />

Interesting is the fact that the British sociologist extends the <strong>de</strong>finition of<br />

globalization beyond the aspects concerning the systematic ten<strong>de</strong>ncy of the Western<br />

society to spread throughout the world, and beyond the impact of the global electronic<br />

market or the free market, inclu<strong>din</strong>g the changes, the series of changes that modify<br />

the manner in which people live nowadays, where the revolution observed in<br />

communications is consi<strong>de</strong>red a more important factor than the mere economic one.<br />

Another author preoccupied by the risk society is Ulrich Beck 4 . He analyzes, as<br />

Gid<strong>de</strong>ns does, the society of late mo<strong>de</strong>rnity as a “risk society.” Nevertheless, for this<br />

author, more apparently than with Gid<strong>de</strong>ns, the society of late mo<strong>de</strong>rnity, although it<br />

is as well characterized by a progress and a dynamics influenced by technology and<br />

by the informational globalization, it has a significant potential of producing<br />

catastrophic risks.<br />

Unlike Gid<strong>de</strong>ns, Ulrich positions mass media as an agent of a maximal importance<br />

within the processes unveiling risks, as well as in relationship with the processes of<br />

the social contestation of knowledge, which by itself induces risks, or with the<br />

processes correlated with the social challenges caused by the „ risk society.”<br />

Paradoxically, his i<strong>de</strong>as tend to be rather ignored by the researchers from media<br />

studies and risk communication, as well as by the specialists in environment and<br />

ecology. In a similar manner as with Gid<strong>de</strong>ns, the analysis of the „ reflexive<br />

mo<strong>de</strong>rnity” sends to an analysis of the conditions of contemporary society offering<br />

valuable coor<strong>din</strong>ates for the investigation that could be capitalized upon by the mass<br />

communication specialists, too.<br />

Gid<strong>de</strong>ns recalls significant <strong>de</strong>tails in this respect, such as the fact that the first satellite<br />

was launched by the end of the 60s, by the United States, although it was just an<br />

experimental satellite and only afterwards, there were the hundreds of satellites<br />

revolving around the Earth. On the one hand, the United States launched their first<br />

artificial satellite, Explorer 1, at 31 st of January 1958.<br />

On the other hand, it is extremely interesting to notice that the first satellite ever, was<br />

called Sputnik 1 and launched in fact by the Soviet Union at 4 th of October 1957. This<br />

observation opens a parallel discussion about the technology and Information Society<br />

as i<strong>de</strong>ological and propagandistic tools and about the interests gui<strong>din</strong>g knowledge.<br />

Gid<strong>de</strong>ns’s affirmation indicates simultaneously a Western protochronism and the<br />

Western attitu<strong>de</strong> toward East. One may say that even the most objective scientists are<br />

influenced by this cultural hegemony characterized by a <strong>de</strong>meaning attitu<strong>de</strong> of the<br />

4 Vezi mai ales Ulrich Beck, World Risk Society, Polity Press, 1999.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


38 Henrieta Anişoara Şerban, Caludiu Şerban<br />

West toward the East that set the context of their socialization and have difficulties in<br />

associating the progress of information and technology with the backward East.<br />

The changes brought about by globalization affected also our emotions, our sense<br />

of self, the personal lives, the marriage and the family, the friendship and, actually, all<br />

the sectors of everyday life.<br />

The technological changes, the impact of science and scientific innovation are as well<br />

to be consi<strong>de</strong>red, provi<strong>de</strong>d they affect people lives at present, and they also have a<br />

huge potential of influence in the global future. The technological changes do not<br />

suppose just the hegemony of global technological information or the endowment of<br />

all the offices with PCs, but also the emergence of a new social class, specific for<br />

Information Society: the class of the “wired workers.”<br />

This class is different both from the former class of workers and from the new middle<br />

class. They are neither clerks and they are different from the other traditional classes,<br />

entertaining complex political views, rather left-wing oriented on certain subjects, and<br />

right-wing oriented in what it concerns others. Thus, the technological change<br />

imposes a change of the class structure of Western societies, changes that seem to<br />

transfer to the other countries, these with <strong>de</strong>mocracies more recently set on the path of<br />

<strong>de</strong>mocratization, in relationship with the <strong>de</strong>gree of technological <strong>de</strong>velopment. Such<br />

ten<strong>de</strong>ncies are imposing global Western-like changes.<br />

Gid<strong>de</strong>ns notices also that science itself tends to become global. He comments<br />

the aspect that scientific innovation affects the lives of the people more directly and<br />

more universally than before. In this respect the current technological age is also a<br />

cultural age.<br />

As a foundation for this i<strong>de</strong>a of cultural age one may observe that, nowadays, there<br />

are many more scientists than before, and that they are to a greater extent connected<br />

due to the globalization of communication. At present, science does not function in<br />

the same insulation from everyday life as a generation ago.<br />

Again, for Gid<strong>de</strong>ns, science has become a sort of tradition. The more alert rhythm<br />

registered by the innovations and by science, generally, is an outcome<br />

of the globalization of the economic life, while the impact triggered<br />

by communication <strong>de</strong>termines people to be more interrogative and to engage in more<br />

interrogative and dialogical relations with science and technology.<br />

These are not entirely a different world as before, and people do not <strong>de</strong>pend anymore<br />

on experts to filter the discoveries for them, because they have to know right now and<br />

to be ready to react right now, although to a different extent than a scientist, all<br />

engaged in this turmoil of science and technology. Everyone learns from experience<br />

the abstract and philosophical principle of Karl Popper stating that science, as a<br />

particular form of the critical thought, is not based on the accumulation of certainties,<br />

but on the courage to question everything, and on the ability to either sustain or<br />

dismantle arguments, accor<strong>din</strong>gly to the case.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Inforrmation society beyond pessimism and optimism 39<br />

Science is built on quick sand, theories are merely the most a<strong>de</strong>quate explanations of<br />

the moment, scientists having the role to either rationally and a<strong>de</strong>quately criticize or<br />

replace these theories and not to sustain them at all costs, as most of our fellows<br />

already know, from experience in what concerns contemporary world. As an<br />

example, people do not raise children and teenagers as 50 years ago. The rules and<br />

interdictions are nuanced and changed. Critical attitu<strong>de</strong> becomes to a greater extent a<br />

normal part of everyday life.<br />

Tradition and customs <strong>de</strong>termine now our lives less than before. People can live<br />

together without facing the same social reactions as a generation ago. Neither<br />

bachelors nor spinsters are at present cast outsi<strong>de</strong> the system. Marriage and love are<br />

now a part of the greater puzzle of uncertainties that has engulfed the entire human<br />

existence during the current age of the global information.<br />

Yet, it is not the globalization of the information that is inducing uncertainty and<br />

confusion, but the fact that everything appears much more complex and much<br />

nuanced than before. The globalization of the information <strong>de</strong>creases the redundant<br />

character of the information that becomes both nuanced and entropic.<br />

The questions raised un<strong>de</strong>r such circumstances are related to the manner in which<br />

people should answer to this entropy, to this “manufactured” world of uncertainty,<br />

artificially created. We are not fighting anymore against the uncertainty provoked by<br />

the natural forces, but with that <strong>de</strong>termined by the more reputable force of the<br />

“manufactured” uncertainty released by the technological and information<br />

globalization, and then, only as a consequence of these two, by the globalization of<br />

the Western life style and of free market economy.<br />

Meanwhile, we should emphasize the question of how we should conceive the role of<br />

the governments in answering these changes. Anthony Gid<strong>de</strong>ns appreciates that at the<br />

level of daily life one should notice the phenomenon by which lives are daily<br />

reshaped at an emotional level (see marriage, family, and raising children as examples<br />

of emotional reconfigurations). Sexual relationships either heterosexual or<br />

homosexual, as well as friendship, are submitted to changes at the emotional level<br />

and they are interesting mostly because they generate “untraditionalized” relations, or<br />

post-traditional relations, that co-exist within an intricate fabric of benefices and<br />

advantages, where the opening toward the other and the structuring and the<br />

maintaining of the relationship occupy the central place.<br />

Within this perspective of the opening toward the other we un<strong>de</strong>rstand today as well<br />

the human intimacy, based on this sort of opening where both the relationship based<br />

on trust and the activation of trust replaces almost entirely the passive performance of<br />

the traditional roles. And the return to a more traditional system, notices Gid<strong>de</strong>ns, is<br />

not expectancy except for the cases of fundamentalists or of people living within a<br />

more traditional culture and society, less affected by these contemporary changes.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


40 Henrieta Anişoara Şerban, Caludiu Şerban<br />

Although such people and cultures exist, the transformations triggered by the<br />

information societies and by the information and technological globalization are<br />

taking place already at a global level. Returning to the example of the traditional<br />

family, and of the transformations experienced by the families nowadays, the author<br />

un<strong>de</strong>rlines that certain traditional elements are <strong>de</strong>finitely ten<strong>din</strong>g to be maintained<br />

(such as, we would say, the role of mother, or certain traditions, for instance, to take a<br />

weekend meal in the family, or the close family relationships).<br />

3. The Democracy of Emotions and the “Good Conductors of Information”<br />

Gid<strong>de</strong>ns approaches the topic of the emergence of the <strong>de</strong>mocracy of emotions,<br />

as a manifestation of a specific contemporary civic culture and civic life<br />

complementary to the traditional ones and ad<strong>de</strong>d to the current <strong>de</strong>mocratic life from<br />

the public sphere.<br />

We would explain these by the metaphor of the “laboratory” represented by the<br />

family life during late mo<strong>de</strong>rnity. This “laboratory” is the place for the<br />

implementation of the late mo<strong>de</strong>rn <strong>de</strong>mocratic values with relevance in the<br />

actualization and realization of the rights of women or of these of children, the new<br />

masculine roles, the rights of homosexuals and lesbians, or even the ecologist values.<br />

Within these contemporary families that are successfully lasting, the good<br />

relationships flourish, relationships between/among peers, based on communication,<br />

active trust, the capacity to respect the opinions of another person, all extremely<br />

valuable elements, both for personal life and for the public life, in <strong>de</strong>mocracy.<br />

These aspects may appear as far too optimistic and they may especially trigger critical<br />

reactions expressed more or less on the lines of the i<strong>de</strong>as voiced by<br />

Jean Baudrillard in his work named In the Shadow of the Silent Majorities. 5<br />

The majorities are rather absent with this author, for the mass absorbs all the social<br />

energy, but no longer refracts it nor reflects it more like a black hole of the social.<br />

It is characterized by unbearable silence, uninterested by information and just “good<br />

conductors of information.” Also, majorities do not have conscience and are without<br />

unconscious, therefore there is nothing further the i<strong>de</strong>a of engagement or civic spirit.<br />

Within the Information Society the mass just enjoys the spectacle of politics, the<br />

ecstasy of communication. In their lack of civism these majorities are interpreted as<br />

terrorists. Baudrillard consi<strong>de</strong>rs that any revolutionary or progressive message was<br />

hijacked by the media and the state, becoming now just a communication<br />

communicating itself.<br />

5 Jean Baudrillard, In the Shadow of the Silent Majorities [A l'ombre <strong>de</strong>s majorités<br />

silencieuses] Semiotext(e), 1978, ed.a 2a, 2007.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Inforrmation society beyond pessimism and optimism 41<br />

In our view, this criticism is a metaphor un<strong>de</strong>rlining that the so-called “silent”<br />

majorities have often their own agenda, based on jouissance rather than on the civic<br />

sentiment of a fulfilled duty, more difficult to be disciplined than the Enlightenment<br />

majorities or than the mo<strong>de</strong>rn ones. Postmo<strong>de</strong>rn majorities might just have their own<br />

agenda and consi<strong>de</strong>r more the values related to resistance, particularity, refusal of<br />

state, sometimes on bases of un<strong>de</strong>r-education, poverty, lack of civic and political<br />

culture, but not necessarily.<br />

Most often the attitu<strong>de</strong> of resistance transcends levels of education and economic<br />

well-being, in a postmo<strong>de</strong>rn need to turn toward more or less well articulated and<br />

un<strong>de</strong>rstood neo-anarchist views, in front of the disappointments related to the limited<br />

power of <strong>de</strong>mocracy to eradicate corruption and poverty, less successful in instituting<br />

itself as a regime of human dignity.<br />

From this perspective, the lament about the so-called <strong>de</strong>clines of contemporary<br />

either Western or <strong>Romania</strong>n society is with more clarity a sterile one. Hedonism, the<br />

characteristic fingerprint of the contemporary culture is post-moral and it is only<br />

reasonable to see it composed, from a perspective sustained by Gilles Lipovetsky 6 , of<br />

the composition of two “opposed ten<strong>de</strong>ncies.” On the one hand, we have the ten<strong>de</strong>ncy<br />

to relax and give in to the immediate pleasure: sex, drugs, pornography, craves for the<br />

accumulation of objects and media programs (“consumerism”).<br />

As a manifestation of the individualist cult, this manner of manifestation,<br />

this hedonism, un<strong>de</strong>rmines the value of work, sustaining the phenomena of<br />

<strong>de</strong>-socialization and marginalization of the ethnic group members of the metropolis<br />

areas and suburbs. As well, the obsession of quality and excellence is consi<strong>de</strong>red an<br />

expression of hedonism: related to the time management and to the management of<br />

the body, but also in attaining professionalism (first of all, obviously, in profession,<br />

and then, in every enterprise). These two forms of manifestation for hedonism are not<br />

mutually exclusive.<br />

Lipovetsky exposes the new portrait of the sinner, the “zapper,” rather anxious<br />

and stressed out than with a guilty conscience. For this character, duty is but<br />

an option among so many, and, the lack of a “happy face” or presenting his person<br />

out of shape are the real sins.<br />

This author points also to the apathy of the Western contemporary <strong>de</strong>mocracies.<br />

He i<strong>de</strong>ntifies in the <strong>de</strong>centralized mobilization of contemporary <strong>de</strong>mocracies<br />

the complementary elements proving that, at present, the citizen has the position<br />

of the sports supporter both against public life and the moral dimension of politics.<br />

The same citizen of the present times tends to gather diverse competences unrelated<br />

directly (or necessarily) to the public life – the citizen became a jurist and a lobbyist.<br />

6 Gilles Lipovetsky, Le Crépuscule du <strong>de</strong>voir (The Twilight of Duty) , Gallimard, Paris, 1992,<br />

passim.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


42 Henrieta Anişoara Şerban, Caludiu Şerban<br />

As a consequence, the <strong>de</strong>mocracy that such a citizen promotes is a “more mo<strong>de</strong>st<br />

<strong>de</strong>mocracy,” benevolent, ethical and narcissistic, yet, “dialogic.” “Mo<strong>de</strong>st<br />

<strong>de</strong>mocracy” is therefore characterized by dialogue and by the proliferation of the<br />

ethical co<strong>de</strong>s and committees.<br />

Ernesto Laclau points out to the matter of the bleak versus optimistic perspectives<br />

on the Information Society in the chapter entitled „The Politics of Mass Media” 7<br />

in terms of the question „Information Society: salvation or damnation”.<br />

The author approaches the perspective of the effects of emancipation that Information<br />

Society may have. He shows that the mo<strong>de</strong>rn Enlightenment discourse conceives<br />

communication as free and undistorted, consi<strong>de</strong>ring at the same time that it has also a<br />

powerful emancipator effect. Yet, this effect needs to be protected from antimonopoly<br />

regulations, a critical education in what concerns the media and through<br />

heavily, ethically biased discourses, consi<strong>de</strong>ring such requirements, and also the<br />

rather anarchical character of the Internet and intra-net networks a greater attention<br />

for the critical analyses of media in schools, public <strong>de</strong>bate and scholarly <strong>de</strong>bates<br />

might make a difference.<br />

The unregulated access to mass communication <strong>de</strong>vices and the unveiling of the<br />

distortions present in all the forms of communication are perceived as manners to<br />

enlighten the “oppressed” and help them see the “light.” For Laclau, transparency<br />

(communicational, institutional and political) and revolution are two faces of the<br />

same coin in the discourse of mo<strong>de</strong>rnity.<br />

On the other hand, the author notices that there is no absolute free and undistorted<br />

communication, the paradigm of constructivism, consi<strong>de</strong>ring that all messages<br />

circulated through media are discursively constituted, in and through the powerknowledge<br />

complexes, points to the serious <strong>de</strong>mand both for undistorted messages<br />

and for the act of freeing of the essentially human aspirations from the repressive<br />

forms of power unfol<strong>de</strong>d and perpetuated through mass media that nevertheless<br />

remain.<br />

For this reason one has to ask which could be the field for the strategies of resistance,<br />

disagreement and pragmatic experimentation in what mass media is concerned, so<br />

that the current state of affairs to change further more in an closer agreement with the<br />

values we cherish Which is the potential for a mobilization of the subjugated forms<br />

of knowledge, for the confrontational situation of the different values and for the<br />

advancement of the new political projects<br />

During the last <strong>de</strong>ca<strong>de</strong>s the answer to these questions was extremely pessimistic.<br />

Thus, the theories about media manipulation flourished during the 60s and the 70s,<br />

when media was <strong>de</strong>scribed as the almighty force of social control, capable of<br />

7 Ernesto Laclau, „The Politics of Mass Media”, în Jacob Torfing, New Theories of Discourse:<br />

Laclau, Mouffe and Žižek, Oxford, Blackwell, 1999, pp.210-224.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Inforrmation society beyond pessimism and optimism 43<br />

imposing a tight i<strong>de</strong>ological domination over the population. In<strong>de</strong>ed present day<br />

theories still sustain the possibility that media impe<strong>de</strong>s somehow on the progress of<br />

the internalization of the political values that proved crucial for <strong>de</strong>mocracy, such as<br />

freedom and equality, by promoting nationalism, racism and sexism and by a<br />

naturalization of the current state of affairs, justifying the totalitarian ten<strong>de</strong>ncies, the<br />

lack of freedom and inequality.<br />

Nevertheless, the fragmentation of the public today in such a multitu<strong>de</strong> of types of<br />

public allows for a relatively efficient resistance in front of the dominant effects of<br />

media configuration, by allowing more room for personalized interpretations and<br />

meanings. The content of the messages disseminated through the hegemonic media<br />

structures are only partially fixed.<br />

As a consequence, there is always a surplus of meaning and a multiplicity of voices,<br />

<strong>de</strong>stabilizing the dominant meanings, provi<strong>din</strong>g material for the articulation of new<br />

ones, involved in the alternative political projects.<br />

The intellectuals in many countries have now a cheaper access to the means of text<br />

reproduction and mass communication <strong>de</strong>vices. Within this context, a computer<br />

mediated communication could have the hoped <strong>de</strong>mocratic potential, although the<br />

realization of this aim <strong>de</strong>pends heavily on the progress of the interactive forms of<br />

communication and on the <strong>de</strong>gree of either political empowerment or<br />

disempowerment of the people throughout the world.<br />

Against this extremely optimistic vision, the author calls the attention for the fact that<br />

capitalism, mass media and technology combined to support the concentration of<br />

money, control and facilities in the hands of the multinational mass media<br />

corporations. These negative <strong>de</strong>velopments are to be met with resistance, on all the<br />

levels, and to be counter weighted by alternative forms of relation and alternative<br />

media networks.<br />

Even so, to the extent mass media corporations become more and more <strong>de</strong>termined to<br />

capture the minds and the hearts of the types of public, the more the messages<br />

reticulated gain the form of generalized noise, emptied of meaning, triggering a<br />

generalized lack of trust and attention from the numerous types of public.<br />

As well against of the optimism related to the computer age, Laclau notices that<br />

the new and computer-mediated forms of communication tend to produce<br />

an ambiguous effect, offering not only the autonomy and diversity to an increasing<br />

selection for choice, but also new forms of surveillance and control.<br />

The control of the Internet has proved to be difficult up to this point, but not<br />

necessarily an emancipator, since the lack of censorship has mainly facilitated an<br />

intense circulation of discriminating and abusive texts. With time, we consi<strong>de</strong>r that<br />

the Internet shall either sustain or infirm both the thesis of the freedom of expression<br />

and that of the goodness of the human nature of the (neo-) anarchism. Meanwhile,<br />

neither the totalitarian fears, nor the hopes of emancipation related to the emergence<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


44 Henrieta Anişoara Şerban, Caludiu Şerban<br />

of the Information Society are so clearly a fate in the absence of articulated grass root<br />

political projects.<br />

4. Globalization and the Information Society<br />

Returning to Gid<strong>de</strong>ns, Information Society is a powerful factor that reshapes national<br />

i<strong>de</strong>ntities. Globalization diminishes the economic power of the nation ren<strong>de</strong>red “too<br />

small to solve global problems.” Meanwhile, globalization creates as well pressure<br />

for local autonomies, regionalism and nationalism all over the globe, as a reputable<br />

fragmenting force.<br />

Globalization creates new regions, new cultural and economic areas unrelated to the<br />

national bor<strong>de</strong>rs. Catalonia both is and it is not a part of Spain, shows Gid<strong>de</strong>ns. The<br />

argument of the sociologist structures a plea for the „ cosmopolite nation.” Such a<br />

nation is characterized by the fact that it sustains its own i<strong>de</strong>ntity, its cultural past that<br />

it cherishes, without the „reflexes of jealous territoriality” encountered at the<br />

“traditional nations,” accepting a world of multiple sovereignty. These multiple<br />

sovereignties are at Gid<strong>de</strong>ns interpreted as positive effects. The solutions offered to<br />

the tense situations such as that in the North Ireland would never be implemented<br />

unless this fuzzy and/or multiple overeignty. The structure of the peace agreement is<br />

based on the fact that everyone can simultaneously be a citizen of the North Ireland,<br />

Ireland and Europe.<br />

Information Society needs to take globalization seriously based on the profound<br />

transformations marking contemporary world, transformations as profound as these<br />

during and following the 18 th century industrial revolution because it has to answer<br />

globalization at a global level and not only national or local one. This answer could<br />

be forged within a second wave of <strong>de</strong>mocratization, inscribed in the construction of<br />

the second wave of <strong>de</strong>mocratization, inscribed in the construction of the world<br />

information society.<br />

In a global Information Society, there is much more difficult to maintain a closed<br />

political system. In this respect, Gid<strong>de</strong>ns gives the example of Milosevič in Serbia,<br />

but one may find easily other examples for this reality, such as the tweeter revolution<br />

in the Republic of Moldova, where the anti-<strong>Romania</strong>n official versions of the events<br />

are already not so easily sustainable.<br />

We would make the argument that the difficulty to maintain a closed political system<br />

is a consequence of the effect of <strong>de</strong>mocratization triggered by the Kantian and<br />

Habermasian role of the global public sphere which, to a certain extent, and not in<br />

absolute terms, plays the role of an ethical, <strong>de</strong>mocratic and critical forum.<br />

Life in a global Information Society, explains Gid<strong>de</strong>ns, impe<strong>de</strong>s the less <strong>de</strong>mocratic<br />

governments to use old forms of symbolism and tradition as easily as a generation or<br />

two ago, even if some of the less <strong>de</strong>mocratic governments of the world rely on old<br />

forms of symbolism and tradition as much as a generation or two ago.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Inforrmation society beyond pessimism and optimism 45<br />

Kenneth Gergen in „The Saturated Self: Persons and Relationships in<br />

The Information Age” 8 , shoes that often we do not see the “costs” that come with the<br />

benefices of the new global technologies of the Information Society. There are<br />

multiple effects of the new communication technologies on social relations and<br />

personal i<strong>de</strong>ntity. Nowadays personal relationships are electronically mediated, thus<br />

more numerous. People tend to maintain more friendships than generations ago.<br />

Unlike Gid<strong>de</strong>ns, Gergen states that people do not realize that also the knowledge they<br />

have of the others becomes more and more fragmented and the relationships less and<br />

less substantial.<br />

His argument is that our attention for the others is mediated through television, emails<br />

and other new communication technologies with more relations, more obligations,<br />

less <strong>de</strong>pth and more stress. The more human i<strong>de</strong>ntity is solicited in multiple<br />

directions, the more relationships are diluted, and we suffer from „multiphrenia”<br />

termed after „schizophrenia.”<br />

In what concerns the costs and the benefits of this (global) Information Society,<br />

Andrei Codrescu 9 offers two emblematic perspectives worth presenting briefly.<br />

One the one hand, there is this enthusiasm related to technology in general, spiritually<br />

<strong>de</strong>scribed in the short story „The Dog with the Chip in His Neck.” There he<br />

emphasizes the progress toward a generalized connectivity and a communication<br />

man-machine and pet too, the conclusion of this approach being that to be a chip in<br />

somebody’s neck could become the highest compliment, since these <strong>de</strong>vices will<br />

<strong>de</strong>servedly arrive at the centre of human existence. In the next short story he provi<strong>de</strong>s<br />

though the opposite perspective.<br />

There is the horror and hate experienced by the human being in front of the machine,<br />

robot and computer, a monstrous intrusion un<strong>de</strong>rmining all humanity, workplaces<br />

(recall the luddits in England), etc. in relation to this second perspective one has to<br />

analyze the fear of globalized information and technology, seen as the most<br />

significant step toward the generalized, absolute and authoritarian control, for a<br />

dictatorship of a information and technology Big Brother, heral<strong>din</strong>g the end of the<br />

private sphere...But this subject is on the one hand, rich in itself and would <strong>de</strong>serve a<br />

separate discussion, and, on the other, it is already ero<strong>de</strong>d by the lament that<br />

surrounds it.<br />

As stated above, global Information Society should answer to the globalization in a<br />

global manner within the context of a second wave of <strong>de</strong>mocratization, where the<br />

Resolution of the General UN Assembly no. 56/183 from the 21 st of December 2001,<br />

8 Kenneth Gergen, „The Saturated Self: Persons and Relationships in The Information Age” în J.<br />

Arthur, Morality and Moral Controversies: Rea<strong>din</strong>gs in Moral, Social ans Political Philosophy,<br />

New Jersey, Prentice Hall, 2002, pp. 592-601.<br />

9 Andrei Codrescu, The Dog with the Chip in His Neck, St. Martin’s Press, New York, 1996, pp.<br />

85-88.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


46 Henrieta Anişoara Şerban, Caludiu Şerban<br />

supporting the realization of a World Summit on the Information Society 10 or<br />

WSIS, with two phases. The first took place at Geneva, during 10 -12 December<br />

2003, and the second in Tunis, 16 - 18 November 2005.<br />

The objective of the first phase was to outline a clear <strong>de</strong>claration of political will in<br />

what concerns the UN position related to the global Information Society. The<br />

intention was to i<strong>de</strong>ntify the steps to be followed in or<strong>de</strong>r to set the bases for a „<br />

global information society (with benefices) for all,” reflecting as much as possible of<br />

the interests at play there, too.<br />

To this end WSIS works involved almost 50 heads of state and government, as well<br />

as vice-presi<strong>de</strong>nts, 82 ministers, 26 vice- ministers, but also higher level<br />

representatives of the international organizations, from the private sector and from the<br />

civil society, offering political support for two documents: the Declaration of<br />

Principles from Geneva and Geneva Action Plan, adopted at 12 th of December 2003.<br />

The Summit and the collateral events gathered over 11,000 participants from 175<br />

countries. Geneva Action Plan was correlated with aspects such as the role of the<br />

governmental authorities and of all the stakehol<strong>de</strong>rs 11 in promoting information and<br />

communication technologies (ICT) for <strong>de</strong>velopment, the <strong>de</strong>velopment of the<br />

information and communication infrastructure, access to information and knowledge,<br />

buil<strong>din</strong>g capacities, increasing trust and security in using the ICTs, the stimulation of<br />

the information environment, promoting ICT applications (e-government, e-business,<br />

e-health, e-employment, e-environment, e-agriculture and e-science), promoting<br />

cultural and i<strong>de</strong>ntity linguistic and local substance diversity, the study of the relation<br />

among mass media and Information Society, the ethical dimensions of Information<br />

Society, as well as regional and international cooperation.<br />

In the second phase, the aim was setting off Geneva Action Plan. This event involved<br />

about 50 heads of state and government, also vice-presi<strong>de</strong>nts, 197 ministers, viceministers,<br />

plus higher level representatives of the international organizations, from the<br />

private sector and from the civil society, in total, more than 19,000 participants from<br />

174 countries, in or<strong>de</strong>r to find the necessary solutions and arrive at un<strong>de</strong>rstan<strong>din</strong>gs<br />

concerning good government, with the involvement of the civil society, business<br />

environments and of all the interested factors, using the Internet, with the analysis of<br />

the financing mechanisms to this end, as well as the continuation and further<br />

implementation of the documents from Geneva and Tunis.<br />

These steps advancing toward an even more connected world engages mechanisms of<br />

motivation in a <strong>de</strong>mocratic engagement and also in forming the partnerships of<br />

cooperation, responsible for the management of the challenges from this ICT sector.<br />

10 Vezi http://www.itu.int/wsis/basic/in<strong>de</strong>x.html<br />

11 This concept is not only boroughed from economy into the field od the theories of <strong>de</strong>mocracy<br />

with the reference to the awakened political i<strong>de</strong>ntity, to the individual acting as if he or she has a<br />

personal and personalized stake in the good and <strong>de</strong>mocratic society.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Inforrmation society beyond pessimism and optimism 47<br />

The main challenge is the digital dichotomy of the world and the main related<br />

question posed by the UN summits is the following: Is this digital dichotomy going to<br />

become a source of opportunities for all, and how The <strong>de</strong>dication of the world<br />

lea<strong>de</strong>rs is tested right now.<br />

The countries are to exploit the potential of the ICT, many of them already<br />

progressing in fulfilling the connectivity ends promoted by WSIS. Problems appear in<br />

adapting the mo<strong>de</strong>ls and the policies proposed by the UN at these summits, as well as<br />

in what concerns the capacity to adapt themselves of the creators of policies and<br />

regulations at the national and local level. There is a data base with proposals and<br />

public policies related to this matter that might be extremely useful, although it<br />

already indicates the sustained efforts necessary to alleviate the digital gap among the<br />

nations, in or<strong>de</strong>r to offer the universal access to the ICTs. There is some progress<br />

concerning the offer of assistance in <strong>de</strong>veloping specific abilities and capacities, in<br />

increasing awareness related to the security of the informational systems and in<br />

preparing the emergence of a more sure and emocratic environment for an even<br />

better connectivity of the global information society.<br />

In 2009, WSIS Forum is to reunite at Geneva, 18-22 May, exploring precisely what<br />

Gid<strong>de</strong>ns named the next wave of <strong>de</strong>mocratization, through up-to-date<br />

conceptualizations, for instance, in the attempt to analyze the implementation of the<br />

term „multi-stakehol<strong>de</strong>r”.<br />

in the good government, in the cosmopolite society, strictly connected with the<br />

global Information Society to which it relates with <strong>de</strong>votion.<br />

The accent should be placed on the stake of either accentuating, or alleviating the gap<br />

between poor and rich, aggravated by the gap between the informatized and<br />

uninformatized. There is the danger that with global Information Society and the<br />

fragmentation it triggers, the world of the rich people to become even more<br />

„insulated” and the other part to be hit even har<strong>de</strong>r by the „runaway world”.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


48 Henrieta Anişoara Şerban, Caludiu Şerban<br />

REFERENCES<br />

[1] Baudrillard, Jean, In the Shadow of the Silent Majorities, Semiotext(e), 1978, ed.a 2a, 2007.<br />

[2] Beck, Ulrich, World Risk Society, Polity Press, 1999.<br />

[3] Codrescu, Andrei, The Dog with the Chip in His Neck, St. Martin’s Press, New York, 1996.<br />

[4] Gergen, Kenneth „The Saturated Self: Persons and Relationships in The Information Age”<br />

in J. Arthur, Morality and Moral Controversies: Rea<strong>din</strong>gs in Moral, Social ans Political<br />

Philosophy, New Jersey, Prentice Hall, 2002.<br />

[5] Gid<strong>de</strong>ns, Anthony, Mo<strong>de</strong>rnity and Self-i<strong>de</strong>ntity. Self and Society in the Late Mo<strong>de</strong>rn Age,<br />

Cambridge, Polity Press, 1991.<br />

[6] Gid<strong>de</strong>ns, Anthony, The Transformation of Intimacy. Sexuality, Love and Eroticism in<br />

Mo<strong>de</strong>rn Societies, Cambridge, Polity Press, 1994.<br />

[7] Laclau, Ernesto „The Politics of Mass Media”, in Jacob Torfing, New Theories of<br />

Discourse: Laclau, Mouffe and Žižek, Oxford, Blackwell, 1999.<br />

[8] Lipovetsky, Gilles, Le Crépuscule du <strong>de</strong>voir (The Twilight of Duty) , Gallimard, Paris,<br />

1992.<br />

[9] http://www.itu.int/wsis/basic/in<strong>de</strong>x.html<br />

[10] http://www.itu.int/wsis/documents/background.asplang=en&c_type=res<br />

[11] http://www.itu.int/wsis/follow-up/in<strong>de</strong>x.html<br />

Henrieta Anişoara Şerban, PhD from the <strong>Romania</strong>n Aca<strong>de</strong>my in 2006, is<br />

scientific researcher III at the Institute of Political Science and International<br />

Relations and at the Institute of Philosophy and Psychology “Constantin<br />

Rădulescu-Motru” of the <strong>Romania</strong>n Aca<strong>de</strong>my, Bucharest. Research interests:<br />

philosophy of communication, political communication, (soft) i<strong>de</strong>ologies<br />

(feminism, ecologism, ironism). Authored books: Limbajul politic în <strong>de</strong>mocracy<br />

[Political Language in Democracy] in 2006 şi Paradigmele diferenţei în filosofia<br />

comunicării. Mo<strong>de</strong>rnism si postmo<strong>de</strong>rnism [The Paradigms of Difference in the<br />

Philosophy of Communication. Mo<strong>de</strong>rnism and Postmo<strong>de</strong>rnism] in 2007.<br />

Claudiu Şerban, physicist specialized in microscopy and spectrometry,<br />

preoccupied by the aspects related to the philosophy of science correlated with the<br />

quantum physics. Translation: Roy Sorensen, Experimentele mentale [Thought<br />

Experiments], in Construcţie şi <strong>de</strong>construcţie în filosofia americană<br />

contemporană [Construction and Deconstruction in Contemporary American<br />

Philosophy], coord. By Angela Botez, Henrieta Anişoara Şerban and Marius<br />

Drăghici, Bucharest, Editura Aca<strong>de</strong>miei, 2006, p.329-355.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 49<br />

L’UTILISATION DE L’INTELLIGENCE ARTIFICIELLE<br />

EN MANAGEMENT<br />

Ioan Constantin DIMA 1 , Leonardo BADEA 2 ,<br />

Résumé Dans les conditions <strong>de</strong> l’informatisation <strong>de</strong> la société humaine, les activités <strong>de</strong><br />

management opérationnel peuvent être efficiantisés par l’utilisation <strong>de</strong> l’intelligence<br />

artificielle. Ainsi, on a proposé un système expert, pour l’industrie métallurgique, pour<br />

l’activité <strong>de</strong> coulage <strong>de</strong>s pièces nécessaires pour l’industrie minière.<br />

Cinq mots-clef: système expert, intelligence artificielle, interface, moteur <strong>de</strong> chercher,<br />

implementation du système expert<br />

1. INTRODUCTION<br />

Le fonctionnement efficient <strong>de</strong>s systèmes intégrés <strong>de</strong> production est fondé<br />

sur le raisonnement artificiel, comme prémisse <strong>de</strong> simulation du raisonnement<br />

humain et <strong>de</strong> remplacement du rôle essentiel <strong>de</strong> l’expert dans un domaine concret.<br />

L’expression <strong>de</strong> système expert évoque généralement les nouvelles techniques<br />

<strong>de</strong> gestion dans les diverse domaines d’activité et qui maintenant sont assimilées<br />

par la notion « contenu d’une gestion <strong>de</strong> bases ».<br />

La notion <strong>de</strong> « système expert » se réfère à un programme qui utilise toutes<br />

les connaissances spécifiques aux divers domaines d’activité dans le procès<br />

<strong>de</strong> l’élaboration d’une résolution pour chaque problème qui peut intervenir dans<br />

un domaine bien défini. Donc le système expert Mise l’accumulation <strong>de</strong><br />

l’expérience et du raisonnement d’un expert humain pour son substitution. Cette<br />

accumulation représente le fon<strong>de</strong>ment <strong>de</strong> formation <strong>de</strong> la base <strong>de</strong> connaissances<br />

qui est une <strong>de</strong>s composantes <strong>de</strong> base <strong>de</strong>s ces systèmes.<br />

Le système expert est un système intelligent fondé sur la représentation<br />

symbolique<br />

<strong>de</strong> la connaissance, implémenté sur une structure hardware spécifique à<br />

l’application, qui traite une multitu<strong>de</strong> <strong>de</strong> connaissances pour résoudre <strong>de</strong>s<br />

problèmes spéciaux sur <strong>de</strong>s activités difficilement à examiner.<br />

Indépendamment <strong>de</strong> la définition du système expert, il y a quatre caractéristiques<br />

qui classifient un programme comme système expert: il travaille au niveau expert<br />

<strong>de</strong> compétence ; il utilise un mécanisme d’inférence pour réaliser la déduction;<br />

l’expertise effectuée est fondée sur les connaissances spécialement acquises;<br />

1 Prof. Univ. Dr. l’Université «Valahia», Targoviste, Roumanie<br />

2 Conf. Univ. l’Université «Valahia», Targoviste, Roumanie<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


50 Ioan Constantin Dima, Leonardo Ba<strong>de</strong>a<br />

la programmation <strong>de</strong> tels systèmes implique la présentation <strong>de</strong>s connaissances<br />

<strong>de</strong>s experts dans le domaine, ces connaissances peuvent être gardées dans la base<br />

<strong>de</strong> données pour l’utilisation prochaine.<br />

L’architecture <strong>de</strong> quelque système expert doit contenir minimum trois modules<br />

principaux, modules qui déterminent le soi-disant système essentiel. Dans la<br />

figure no. 1 on a représenté un système expert adapté aux nécessités relatives<br />

au management opérationnel.<br />

Figure no. 1<br />

La représentation <strong>de</strong> principe d’un système expert pour le management opérationnel<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


L’intelligence artificielle en management 51<br />

Les modules principaux du système expert sont:<br />

> la base <strong>de</strong> connaissances – représente la composante qui stocke les<br />

connaissances <strong>de</strong> spécialité permanentes du système, fournies par l’expert dans le<br />

domaine respectif. La base <strong>de</strong> connaissances est formée <strong>de</strong> la base <strong>de</strong> faits et la<br />

base <strong>de</strong> règles englobant les connaissances relative à la résolution d’un problème<br />

dans un domaine particulier, les connaissances étant formées <strong>de</strong> faits (l’ensemble<br />

<strong>de</strong> données relatives au problème) et règles (lois, métho<strong>de</strong>s et éléments <strong>de</strong><br />

raisonnement applicables aux faits) traitées par un moteur d’inférences afin <strong>de</strong><br />

réaliser un objectif sollicité par le problème approché.<br />

> la base <strong>de</strong> règles et la base <strong>de</strong> faits sont composantes élémentaires <strong>de</strong> la base<br />

<strong>de</strong> connaissances. La base <strong>de</strong> règles est formée <strong>de</strong> la multitu<strong>de</strong> <strong>de</strong> relations<br />

qui représentent les connaissances <strong>de</strong> l’expert et accomplit les significations<br />

suivantes: contient <strong>de</strong>s règles par lesquelles on spécifie les liens entre les faits;<br />

les règles utilisent les faits initiaux (connus) pour déduire <strong>de</strong>s faits nouveaux en<br />

vertu <strong>de</strong> procès inductifs et déductifs (lorsque les règles peuvent assurer la<br />

conduite et le contrôle <strong>de</strong> la manière dans laquelle autres règles sont appliquées,<br />

on souligne le concept métarègles). La base <strong>de</strong> faits contient tous les faits que le<br />

créateur du système a englobés dans celui-ci ou qui sont déduites pendant le<br />

raisonnement (le procès d’inférence). La base <strong>de</strong> faits est formée d’un ensemble<br />

<strong>de</strong> structures <strong>de</strong> données complexes chargées d’un certain sens, appelées<br />

génériquement « faits », relatives à un problème particulier pour lequel on<br />

<strong>de</strong>man<strong>de</strong> une résolution par le système d’une base <strong>de</strong> connaissances. Les faits<br />

représentent l’ensemble <strong>de</strong>s connaissances affirmatives nécessaires pour traiter le<br />

domaine approché;<br />

‣ le module d’acquisition <strong>de</strong> la connaissance permet la constitution <strong>de</strong> la base<br />

<strong>de</strong> connaissance du système. Régulièrement la connaissance spécifique au<br />

domaine est assumée <strong>de</strong>s experts humains par un spécialiste dans l’ingénierie <strong>de</strong><br />

la connaissance. Une autre modalité d’obtenir <strong>de</strong>s connaissances spécifiques<br />

au domaine est <strong>de</strong> générer automatiquement ces connaissances en utilisant <strong>de</strong>s<br />

diverses métho<strong>de</strong>s d’apprentissage;<br />

‣ Le moteur d’inférence est <strong>de</strong>stiné à l’exploitation <strong>de</strong> l’ensemble <strong>de</strong><br />

connaissances pour résoudre les problèmes et représente l’élément effectif <strong>de</strong><br />

traitement dans le système expert, qui, en commençant à partir <strong>de</strong>s faits (données<br />

d’entrée du problème) accélère les connaissances correspondantes <strong>de</strong> la base <strong>de</strong><br />

connaissances, en constituant ainsi <strong>de</strong>s raisonnements qui conduisent aux<br />

nouveaux faits appelés faits <strong>de</strong> sortie. En conclusion, le moteur d’inférence est un<br />

programme qui implémente <strong>de</strong>s algorithmes <strong>de</strong> raisonnements du type déductif<br />

(dirigé par les faits), inductif (dirigé par les buts) et mixte (caractérisé par le<br />

déroulement d’un raisonnement inductif, suivie par un raisonnement déductif),<br />

mais qui est indépendant <strong>de</strong> la base <strong>de</strong> connaissances;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


52 Ioan Constantin Dima, Leonardo Ba<strong>de</strong>a<br />

‣ Le mécanisme d’inférence constitue la partie exécutive du système expert<br />

qui utilise les connaissances codifiées <strong>de</strong> la base <strong>de</strong> connaissances pour former<br />

<strong>de</strong>s inférences et tirer <strong>de</strong>s conclusions. C’est un programme qui permet:<br />

l’exploitation <strong>de</strong>s bases <strong>de</strong> connaissances, la coor<strong>din</strong>ation du raisonnement pour la<br />

déduction <strong>de</strong>s nouveaux faits qui représentent la nouvelle base <strong>de</strong> connaissances<br />

du système, la construction dynamique du raisonnement et son explication,<br />

l’adoption <strong>de</strong>s décisions sur les règles qui doivent être déclenchées et <strong>de</strong> l’ordre<br />

dans laquelle elles s’appliquent, l’acquisition <strong>de</strong> nouvelles connaissances. Le<br />

mécanisme d’inférence est, en fait, le noyau d’un système expert qui exécute <strong>de</strong>s<br />

déductions dans le procès <strong>de</strong> résolution du problème par le parcours et<br />

éventuellement la modification et ajustement <strong>de</strong>s éléments <strong>de</strong> la base <strong>de</strong><br />

connaissances.<br />

Indépendamment <strong>de</strong> la manière <strong>de</strong> raisonnement utilisée, le cycle <strong>de</strong> base d’un<br />

moteur d’inférences comporte quatre étapes: la sélection extrait <strong>de</strong> la base <strong>de</strong><br />

règles et <strong>de</strong> la base <strong>de</strong> faits les informations caractéristiques au sous-domaine <strong>de</strong><br />

résolution du problème; le filtrage consiste dans la comparaison <strong>de</strong>s prémisses, les<br />

règles sélectionnées antérieurement avec les faits qui caractérisent le problème a<br />

résoudre, pour déterminer le sous-ensemble <strong>de</strong>s règles déclenchables; la<br />

résolution <strong>de</strong>s conflits est nécessaire lorsque <strong>de</strong> l’étape <strong>de</strong> filtrage ont résulté<br />

plusieurs règles déclenchables et doit être choisie une pour être exécutée;<br />

l’exécution proprement-dite d’une règle consiste dans l’addition d’une ou<br />

plusieurs faits dans la base <strong>de</strong> faits. Il est aussi possible que dans cette étape on<br />

fasse appel aux procédures externes respectivement à l’accès aux données aux<br />

processeurs <strong>de</strong> tables, ou aux questions mises à l’utilisateur.<br />

L’apparition d’équipements informatiques et programmes performantes qui<br />

peuvent être achetés aux prix dérisoires permettent à chaque manager d’une<br />

firme industrielle <strong>de</strong> prendre en calcul l’utilisation <strong>de</strong> l’informatique sans<br />

assumer un risque financier trop grand. En pratique, il y a plusieurs modalités <strong>de</strong><br />

choisir et utiliser un système expert. Ainsi, un premier choix doit suivre la<br />

possibilité du système expert <strong>de</strong> couvre l’écart du temps « t » ce qui existe entre la<br />

durée nécessaire pour obtenir une réponse et la durée nécessaire pour former<br />

<strong>de</strong>s connaissances le moment où celui-ci est questionné .<br />

Le point <strong>de</strong> départ pour une certaine démarche a été la connaissance <strong>de</strong>s<br />

principales caractéristiques <strong>de</strong> la technologie <strong>de</strong> coulage, comme modalité <strong>de</strong><br />

familiarisation avec le procès proprement-dit d’exécution <strong>de</strong>s opérations<br />

nécessaires pour obtenir les pièces coulées dans la forme finie, aux coûts le plus<br />

réduits possible et dans les conditions <strong>de</strong> la minimisation <strong>de</strong>s risques d’apparition<br />

<strong>de</strong>s <strong>de</strong>faults.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


L’intelligence artificielle en management 53<br />

Ainsi, le coulage représente le procédé technologique <strong>de</strong> réalisation <strong>de</strong>s pièces<br />

<strong>de</strong>stinées aux outillages minières par la solidification du matériel fondu dans<br />

cavité d’une forme. Par comparaison avec les autres technologies, le coulage<br />

présente les avantages suivants: la possibilité d’obtenir <strong>de</strong>s pièces avec une<br />

configuration complexe, d’une forme le plus possible prochaine <strong>de</strong> la forme finie;<br />

la quantité réduite <strong>de</strong> l’addition <strong>de</strong> traitement; l’utilisation <strong>de</strong>s outillages <strong>de</strong><br />

construction simple et bon marché; la réutilisation par fusion <strong>de</strong>s déchets <strong>de</strong><br />

matériel qui résultent pendant le procès technologique ou la récupération partielle<br />

<strong>de</strong> la valeur <strong>de</strong>s rebuts; les coûts unitaires plus réduits <strong>de</strong>s pièces coulées que<br />

ceux accomplies par autres procédés etc. Parmi les inconvenances associées à ce<br />

procédé technologique, les plus fréquents sont: les probabilités élevées d’obtenir<br />

<strong>de</strong>s pièces avec défauts; les probabilités <strong>de</strong> résistance plus réduites envers les<br />

pièces forgées; véhiculer <strong>de</strong>s quantités appréciables <strong>de</strong> matériaux pour obtenir les<br />

pièces, etc.<br />

La confection <strong>de</strong>s formes représente l’opération d’impression du modèle <strong>de</strong><br />

coulage dans le mélange <strong>de</strong> formation. Apres son extraction il reste l’anguille<br />

dans lequel on coule le métal fondu pour obtenir les pièces. C’est l’opération<br />

principale du procès technologique pour obtenir les pièces coulées et conditionnes<br />

décisivement leurs paramètres <strong>de</strong> qualité. La confection <strong>de</strong>s formes peut être<br />

effectuée manuellement (dans <strong>de</strong>s cadres, dans le sol ou avec le calibre) ou<br />

mécanisé (par jet, par foulage avec membrane, par secouement et pressage, par<br />

perforation etc.).<br />

Chez S.C. UTILAJUL S.A. on utilise la forme classique <strong>de</strong> formation manuelle<br />

dans <strong>de</strong>s cadres caractérisée par coûts réduits afférents à la documentation,<br />

les matériaux <strong>de</strong> formation et les outils dans les conditions <strong>de</strong> la précision et <strong>de</strong> la<br />

qualité réduite <strong>de</strong>s surfaces coulées.<br />

Le séchage <strong>de</strong>s formes et <strong>de</strong>s noyaux représente l’opération par lequel ceux-ci<br />

sont sujets au chauffage pour éliminer l’eau contenue dans les mélanges <strong>de</strong><br />

formation et d’augmenter la capacité <strong>de</strong> liage <strong>de</strong>s liants. Par séchage on réalise<br />

une augmentation considérable <strong>de</strong> la résistance mécanique du mélange <strong>de</strong><br />

formation, mais aussi l’accroissement <strong>de</strong> la perméabilité et la limitation <strong>de</strong> la<br />

quantité <strong>de</strong>s gazes qui se développent dans les formes pendant le coulage. Chez<br />

S.C. UTILAJUL S.A., le sécheur en lit fluidisant est utilisée tandis pour le<br />

séchage <strong>de</strong>s noyaux que pour le séchage <strong>de</strong>s formes.<br />

L’assemblage <strong>de</strong>s formes afin d’être coulées consiste dans un tout unitaire <strong>de</strong>s<br />

semi-formes et <strong>de</strong>s noyaux. L’adossement <strong>de</strong>s noyaux dans la cavité <strong>de</strong> la forme<br />

est fait par les marques, et lorsqu’elles manquent ou sont trop longues, par les<br />

supports en bois. Apres l’assemblage <strong>de</strong>s formes et l’élaboration <strong>de</strong>s alliages suit<br />

le coulage proprement-dit dans les formes. La prise du métal fondu du poche à<br />

couler et sa conduite dans la cavité <strong>de</strong> la forme est faite par la ligne <strong>de</strong> coulage.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


54 Ioan Constantin Dima, Leonardo Ba<strong>de</strong>a<br />

Le décochage est l’opération par laquelle on sort la pièce du cadre <strong>de</strong> formation<br />

et on éloigne la majorité du mélange <strong>de</strong> formation <strong>de</strong> l’extérieur et le mélange<br />

<strong>de</strong> noyau dans les cavités intérieures <strong>de</strong>s pièces. Le décochage <strong>de</strong>s formes est<br />

effectué après le métal s’est solidifié et s’est rafraîchi à une température à laquelle<br />

ne peuvent pas apparaitre dangers <strong>de</strong> défauts, par un rafraîchissement plus rapi<strong>de</strong><br />

<strong>de</strong> la pièce en air.<br />

Le nettoyage est l’opération d’enlèvement du mélange <strong>de</strong> formation adhérent aux<br />

pièces coulées. D’habitu<strong>de</strong>, le nettoyage est exécuté dans plusieurs étapes:<br />

le nettoyage sommaire réalisé afin <strong>de</strong> la démasselotter; le nettoyage préliminaire<br />

qui consiste dans l’enlèvement avancé du mélange <strong>de</strong> formation sur la pièce; le<br />

nettoyage final qui est exécuté après traitements thermiques appliqués et consiste<br />

dans l’enlèvement <strong>de</strong> tous les matériaux qui se trouvent encore sur la surface <strong>de</strong> la<br />

pièce (mélange <strong>de</strong> formation resté ou oxy<strong>de</strong>s formés pendant le traitement<br />

thermique).<br />

Le nettoyage final mécanisé est réalisé chez S.C. UTILAJUL S.A. par les<br />

appareils <strong>de</strong> sablage qui dirigent un jet abrasif sur les pièces qui vont à être sujets<br />

à ce procès.<br />

Le démassolettage représente l’opération d’enlèvement <strong>de</strong>s masselottes et du<br />

réseau <strong>de</strong> coulage sur la pièce.<br />

L’ébarbage présuppose l’enlèvement <strong>de</strong>s bavures (le surplus <strong>de</strong> matériel qui<br />

apparait au plan <strong>de</strong> saturation <strong>de</strong> la forme) <strong>de</strong> la pièce coulée.<br />

Les traitements thermiques sont appliqués aux pièces coulées avec les buts<br />

suivants: l’élimination <strong>de</strong>s tensions internes apparues au coulage; le soulagement<br />

du traitement par ciselage; l’amélioration <strong>de</strong>s propriétés mécaniques lorsqu’on<br />

n’exécute plus autres traitements thermiques ou lorsqu’on suit la préparation <strong>de</strong> la<br />

structure afin d’obtenir <strong>de</strong>s propriétés meilleures aux traitements thermiques<br />

ultérieures.<br />

La probabilité <strong>de</strong> l’apparition <strong>de</strong>s <strong>de</strong>faults dans le coulage est plus élevée que dans<br />

les autres secteurs d’activité, raison pour laquelle le contrôle qualitatif doit<br />

se développer plus intensément. En tenant compte <strong>de</strong> cela, le contrôle qualitatif<br />

dans les fon<strong>de</strong>ries est <strong>de</strong> <strong>de</strong>ux types: le contrôle préliminaire, appliqué aux<br />

matériaux utilisés et aux opérations avant-coureurs au coulage <strong>de</strong> la pièce afin<br />

d’éliminer les possibilités d’apparition <strong>de</strong>s <strong>de</strong>faults, respectivement le contrôle<br />

final, qui est exécuté sur la pièce coulée et doit se développer en <strong>de</strong>ux étapes.<br />

Dans la première étape on suit la pièce en commençant du décochage et en<br />

passant par toutes les autres opérations pour dépister les éventuels défauts et pour<br />

adopter le plus rapi<strong>de</strong>ment possible les mesures correspondantes. Dans la<br />

<strong>de</strong>uxième étape, on exécute le contrôle sur les pièces, après que toutes les<br />

opérations pour obtenir la pièce brute coulée ont été finies, afin <strong>de</strong> retenir ces<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


L’intelligence artificielle en management 55<br />

pièces coulées qui ne correspon<strong>de</strong>nt pas aux traitements mécaniques,<br />

respectivement aux utilisation ultérieures.<br />

Ayant en vue ce que nous avons présenté avant, ensuite on a élaboré un système<br />

expert pour le management du procès technologique <strong>de</strong> coulage <strong>de</strong>s métaux<br />

chez. UTILAJUL S.A.<br />

Système expert pour le management du procès technologique <strong>de</strong> coulage <strong>de</strong>s<br />

métaux chez<br />

S.C. UTILAJUL<br />

/*LA BASE DE REGLES ET LA BASE DE FAITS*/ domains<br />

data_list=data_type* data_type=is(symbol,symbol);<br />

has(symbol,simbol);<br />

is in(symbol,symbol);<br />

is_on(symbol,symbol);<br />

is_by(symbol,symbol);<br />

cost(symbol,symbol);<br />

needs(symbol,symbol);<br />

predicates<br />

rule(integer,data_type,data_list,real) question(integer,data_type)<br />

clauses<br />

rule( 1 ,has(x,bad_form),<br />

[ison(x,sand_<strong>de</strong>posit)],l).<br />

rule(2,has(x,good_form),<br />

[is_by(x,mo<strong>de</strong>ls)],l).<br />

rule(2,has(x,good_form),<br />

[is_in(x,kernel)],l).<br />

rule(3,is(x,unsatisfactory),<br />

[has(x,bad form),<br />

has(x,reject)],l).<br />

rule(3,is(x,unsatisfactory),<br />

[has(x,badparameters)],l).<br />

rule(4,is(x,nice),<br />

[has(x, good_form),<br />

has(x,mechanical_<strong>de</strong>bate)], 1).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


56 Ioan Constantin Dima, Leonardo Ba<strong>de</strong>a<br />

rule(5,is(x,expensive),<br />

[cost(x,over_100)],l).<br />

rule(6,is(x,inexpensive),<br />

[cost(x,un<strong>de</strong>r_30)],l).<br />

rule(7,is(x,bad_part),<br />

[is(x,unsatisfactory),<br />

needs(x,repair)],l).<br />

rule(8,is(x,good_part),<br />

[is(x,inexpensive),<br />

has(x,processing)], 1).<br />

rule(8,is(x,bad_part),<br />

[is(x,nice),<br />

has(x,cleaning)], 1).<br />

rule(9,is(x,good_part),<br />

[is(x,good_parameters),<br />

has(x,heat treatment)], 1).<br />

rule(10,is(x,good_part),<br />

[is(x,expensive),<br />

has(x,processing),<br />

has(x,good_parameters)],l).<br />

question(l ,is_on(x,bad_part)):-<br />

write("Is",x," a bed part").<br />

question(2 ,i s_by(x,sand_<strong>de</strong>posit): -<br />

write("Is ",x," into the sand <strong>de</strong>posit").<br />

question(3,is_in(x,mixture):-<br />

write("Is ",x," in mixture").<br />

question(4,has(x,good_part):-<br />

Write("Has ",x," good part").<br />

question(5,cost(x,over_100)):-<br />

Write("Does it cost ",x," over 100").<br />

question(6,cost(x,un<strong>de</strong>r_30)):-<br />

Write("Does it cost ",x," un<strong>de</strong>r 30").<br />

question(7,needs(x,repair)):-<br />

Write("Needs ",x," repairs").<br />

question(8 ,has(x,<strong>de</strong>bate)): -<br />

Write("Has ",x," mechanical <strong>de</strong>bate").<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


L’intelligence artificielle en management 57<br />

question(9,has(x,heat_treatments)):-<br />

Write("Has ",x," heat treatments").<br />

question(10,has(x,found_line)):-<br />

Write("Has ",x," found line").<br />

question( 11 ,has(x,good processing)):-<br />

Write("Has ",x," good for processing").<br />

/* LE MOTEUR D’INFERENCE ET INTERFACE UTILISATEUR * domains<br />

intl=integer*<br />

file=<strong>de</strong>st inclu<strong>de</strong> "motor.kwl" database<br />

fact(data type) predicates<br />

proc user(char)<br />

startexp<br />

read_char(Char)<br />

interference(data_type,data list,intl,real)<br />

process rule(data_list,intl,integer)<br />

getresponse(symbol)<br />

validresponse(symbol,data_type,intl)<br />

get_first(data_list,data_type)<br />

<strong>de</strong>lete(datatype,data_list,data_list)<br />

process(data_type)<br />

check ans(symbol,symbol)<br />

add_fact(datatype)<br />

check_fact(intl,data_type)<br />

process_why(intl)<br />

display rule(integer) clearfacts addl(integer,intl,intl) repeat<br />

convert(symbol,data_type)<br />

clauses<br />

start_exp:-<br />

makewindow(l,7,7,"Expert system", 1,1,20,20), repeat,<br />

write("i-init, a-add facts"), nl, write("q-quit, r-run"), nl, write("Enter your option:<br />

(i/a/q/r)"), read_char(char), procjiser(char). procuser('q'). proc_user('i'):-write("Clear all<br />

facts "), read char(Resp), Resp='y', clear_facts,fail. proc_user('a'):-write("Enter a fact:"),<br />

readln(S), convert(S,T), add_fact(T), !,fail. procuser('r'):-write("What's your query"),<br />

readln(Query), convert(Query,Term), process(Term), !, fail, clear_facts: -<br />

retractall(fact(_)). add_fact(T):-not(fact(T)), asserta(fact(T)). add fact(_) :_wr i te ("F ac t already<br />

exists"), nl. convert(S,T):-<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


58 Ioan Constantin Dima, Leonardo Ba<strong>de</strong>a<br />

openwrite(<strong>de</strong>st,"convt.dat"), write(S), closefüe(<strong>de</strong>st), openread(<strong>de</strong>st, "convt.dat"),<br />

read<strong>de</strong>vice(<strong>de</strong>st),<br />

closefile(<strong>de</strong>st), read<strong>de</strong>vice(keyboard). process(Query):-<br />

interference(Query, [Query], [] ,Prob),<br />

write("Your question",Query,<br />

"has been proved with", Prob, "probability"). process(Query):-<br />

write("Your question", Query,<br />

"cannot be proved"). interference(Query,Cond,Rlst,P):-<br />

check_fact(Rl st ,Q uery),<br />

<strong>de</strong>lete(Query,Cond,NewCond),<br />

process j*ule(NewCond,Rlst,P). interference(Query,Cond,Rlst,P):-<br />

rule(Rno,Query,Condi,Prob),<br />

get_first(Condl,Q),<br />

addl(Rno,Rlst,Nrlst),<br />

interference(Q,Condl,Nrlst,Prob),<br />

<strong>de</strong>lete(Query,Cond,NewCond), P1 =(P+Prob)/2,<br />

process rule(NewCond,Rlst,Pl). process _mle([],_,_). process_rule(Cond,Rlst,P):-<br />

get_first(Cond,Q),<br />

interference(Q,Cond,Rlst,P). getresponse(R):-<br />

readln(Ask),<br />

check_ans(Ask,Rep), !,<br />

R=Rep. getresponse(_):-<br />

write("Try another answer, please"),<br />

getresponse(R). check ans(yes,Y). check_ans(y,Y). check_ans(n,N). check_ans(n,no).<br />

check_ans(w, Why). check ans(W,Why). check_fact(_,Fact): -<br />

fact(Fact),<br />

write("Using fact -".Fact), nl. check fact(Rl st,Fact): -<br />

question(_,Fact),<br />

getresponse(Response),<br />

validresponse(Response,Fact.Rlist). validresponse( Y,_, _): -add fact(Fact).<br />

validresponse(W,Fact,Rlst):-<br />

process_why(Rlst),!,<br />

check_fact(Rlist,Fact). process_why([]). process why([Head|Tail]):- !,<br />

process_why(Tail),<br />

display_rule(Head). display_rule(H):-<br />

rule(H,Prop,_,_),<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


L’intelligence artificielle en management 59<br />

write("Procesing rule",H,":",Prop), nl. addl(Mem,L,[Mem|L]). get_first([H|J,H).<br />

<strong>de</strong>lete(_,[],[]).<br />

<strong>de</strong>lete(Head,[Head|Tail],Tail)> !. <strong>de</strong>lete(Token,[Head|Tail],[Head|Result]):- !,<br />

<strong>de</strong>lete(Token,Tail,Result).<br />

repeat.<br />

repeat:-repeat.<br />

Le système expert pour l’amélioration du management opérationnel afférent<br />

aux pièces coulées est <strong>de</strong>stiné spécialement a l’assistance du personnel<br />

d’exploitation et <strong>de</strong> maintenance au diagnostic <strong>de</strong>s défauts complexes qui peuvent<br />

apparaitre pendant le développement <strong>de</strong> ce procès et a l’efficacité <strong>de</strong>s mesures<br />

techniquesqui doivent être entreprises après l’apparition <strong>de</strong>s dysfonctions<br />

respectives.<br />

Ce système a l’avantage d’exploiter la mémoire <strong>de</strong>s événements passés et<br />

l’expérience <strong>de</strong> plusieurs experts qui ont participé au fon<strong>de</strong>ment <strong>de</strong> la base <strong>de</strong><br />

connaissance du système, sans être comprise dans un système expert, ces<br />

connaissances ne peuvent être transmises à ceux qui assurent l’utilisation du<br />

système par la suite.<br />

Les mutations complexes qui se produisent dans le contexte industriel actuel ont<br />

déterminé les firmes à révolutionner les stratégies, <strong>de</strong> chercher l’innovation<br />

permanente pour la préservation et/ou gagner <strong>de</strong>s nouveaux segments <strong>de</strong> marché.<br />

Tout cela a lieu dans une pério<strong>de</strong> d’„explosion" <strong>de</strong>s systèmes informatique,<br />

en accentuant la nécessité <strong>de</strong> l’intégration <strong>de</strong> toutes les activités <strong>de</strong> la firme à l’ai<strong>de</strong><br />

<strong>de</strong> l’or<strong>din</strong>ateur. Comme option stratégique dans le domaine du management<br />

opérationnel l’informatisation <strong>de</strong> l’activité par l’utilisation du système expert<br />

représente une modalité pragmatique d’efficience qui doit être exploitée par la<br />

suite chez S.C. UTILAJUL S.A., par faute <strong>de</strong>s avantages incontestables tels que:<br />

la performance – les systèmes expert ne per<strong>de</strong>nt pas leurs connaissances avec<br />

le passage du temps, étant capables <strong>de</strong> labourer sans cesse; la possibilité d’être<br />

multipliés – on peut faire aisément plusieurs copies d’un système expert, tandis<br />

que la création <strong>de</strong> nouveaux experts humains représente un procès long et couteux;<br />

l’efficience – présuppose <strong>de</strong>s coûts réduits par comparaison avec l’effectuation<br />

<strong>de</strong>s expertises par les spécialistes humains; la consistance – actions similaires sont<br />

travaillées et traitées <strong>de</strong> la même manière; l’objectivité – le système est<br />

non-influençable par comparaison avec les experts humains qui peuvent être<br />

subjectifs ; la documentation - un système expert peut offrir une documentation<br />

permanente du procès <strong>de</strong> décision; vitesse <strong>de</strong> travail gran<strong>de</strong> etc.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


60 Ioan Constantin Dima, Leonardo Ba<strong>de</strong>a<br />

REFERENCES<br />

[1] I.C. Dima – « Utilizarea sistemelor expert in management » – (Maison Éditrice « Scrisul<br />

Românesc », Craiova, Roumanie, 1997);<br />

[2] I.C. Dima – « Managementul activităţii industriale » – (Maison Éditrice « <strong>Aca<strong>de</strong>mia</strong><br />

Română », Bucarest, Roumanie, 1999);<br />

[3] I.C. Dima – « Abordarea sistemică a logisticii » – (Maison Éditrice « Arves », Craiova,<br />

Roumanie, 2008).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 61<br />

DATA ALIGNING IN A SUPPLY CHAIN THROUGH GLOBAL<br />

DATA SYNCHRONIZATION STANDARDS<br />

AND EPC GLOBAL COORDINATED<br />

BY GLOBAL COMMERCE INITIATIVE<br />

Virgil POPA 1<br />

Abstract: The GDS vision it is focused around Master Data for “Article”, “Location”,<br />

and will be ad<strong>de</strong>d soon after that. Master Data represents a set of data that <strong>de</strong>scribes the<br />

specification and structure of each Product (or Article) and Locations (or Parts) involved<br />

in the supply chain processes, through key i<strong>de</strong>ntifiers, Global Tra<strong>de</strong> Item Number (GTIN)<br />

and Global Location Number (GLN), Serial Shipping Container Co<strong>de</strong> (SSCC).<br />

Global Registry of GS1 and interoperable Data Pool are the fundamental elements of the<br />

GDS process. The most important role of Global Registry oh GS1 is to make sure that the<br />

initial data are registered only one time, in one place. Data Pools allows the publication<br />

of certified standard data and the subscription to this data.<br />

Obtaining the benefits promised by ePC based on RFID will be possible if the networks<br />

solve also the inaccuracy data problem that exists today in the supply chains, mostly in<br />

retail.<br />

EPC GLOBAL <strong>de</strong>velops standards for the radio frequents where RFID will operate to<br />

assure the global alignment of labels and rea<strong>de</strong>rs.<br />

Key words: Supply Chain, Alignment, Efficient Consumer Response, Global<br />

Data Synchronization, Global Tra<strong>de</strong> Item Number (GTIN), Global Location<br />

Number (GLN), Serial Shipping Container Co<strong>de</strong> (SSCC), Global Commerce<br />

Initiative, RFID, EPC, Data Pools, Global Registry, Food Traceability, Data<br />

Traceability.<br />

The right moment for adapting a global systemic language in the fast moving<br />

consumer goods industry is now mature. From adopting and implementing<br />

these voluntary global systemic standards it will result benefices for the<br />

manufacturers and the suppliers, like income and productivity increasing,<br />

reducing working capital and the increasing consumer satisfaction. Especially<br />

Global Data Synchronization (GDS) will lead to a <strong>de</strong>creasing of the supply<br />

chain costs of 1.3%.<br />

A supply chain is optimized when the right quantity of products is available at<br />

the right place, at the right time. This dream can be reached now, by<br />

introducing GDS. The potential benefits are huge enormous. The industry can<br />

1 Prof. Ph. D. ECR Department Valahia University of Târgovişte<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


62 Virgil Popa<br />

substantially reduce (shrinkage) the waste and the costs, at the level of the<br />

supply chain links. This is the major benefit: better, faster and a lower price.<br />

The present reality is different. If the i<strong>de</strong>al is communicating instantly and<br />

facilitating exact data that are immediately un<strong>de</strong>rstood, what exists now is a<br />

slaw and expensive communication with information that is often incomplete,<br />

inexact and misun<strong>de</strong>rstood. Different language form a barrier for<br />

communication, creating a variety of costs: the time and money nee<strong>de</strong>d for the<br />

“translations”, the <strong>de</strong>lays caused by the required corrections, and the inevitable<br />

blanks and the data’s misun<strong>de</strong>rstan<strong>din</strong>g.<br />

If we could have a choice, we would all choose the “high speed business”<br />

instead of a supply chain with confusion and data misun<strong>de</strong>rstan<strong>din</strong>g. Now, this<br />

alternative can become reality. With the existing technology as the Internet and<br />

the platforms based on it, the firms from the fast moving consumer goods<br />

industry have the unique opportunity to increase the efficiency level in the<br />

industry and distribution of the fast moving consumer goods. Using the best<br />

practices in ECR (Efficient Consumer Response) like CPFR (Collaborative<br />

Planning, Forecasting and Replenishment), this technologies can help the firms<br />

to make the dream about working better, faster and at a lower price, become<br />

reality. It appears the need of a common language for all these to be real<br />

efficient. If we will fail to realize this, the confusion, complexity and the<br />

current misun<strong>de</strong>rstan<strong>din</strong>gs will increase.<br />

The potential benefits associated with the adaptation of the voluntary global<br />

standards will have an impact over a multitu<strong>de</strong> of logistic processes, command<br />

management, catalogues maintenances and the category management. These<br />

benefits have been i<strong>de</strong>ntified during the activity of <strong>de</strong>veloping the adaptation<br />

principles of the global standards and GDS.<br />

The basic buil<strong>din</strong>g blocks of Global Tra<strong>de</strong> Item Number (GTIN) and Global<br />

Location Number (GLN) have been around for a number of years whereas<br />

GDS is now being set in place. The GTIN is a single, unique number assigned<br />

to all products and services, so that these products and services can be easily<br />

and accurately i<strong>de</strong>ntified by everyone, regardless of country, region or<br />

continent. The GLN provi<strong>de</strong>s businesses with a globally accepted method of<br />

i<strong>de</strong>ntifying legal entities and locations, such as plants, offices, stores and any<br />

other shipping or receiving point. GDS is a process <strong>de</strong>signed to help keep<br />

everyone in the industry on the same page by ensuring that basic data such as<br />

item and party information stored by one company matches the correspon<strong>din</strong>g<br />

data in the systems of their business partners.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Data aligning in a supply chain through global data synchronization standards<br />

and EPC global coor<strong>din</strong>ated by global commerce initiative 63<br />

The <strong>de</strong>velopment of the business case rationale for GTIN/GLN/GDS led to a<br />

number of key conclusions:<br />

• Data synchronization is currently relatively un<strong>de</strong>r<strong>de</strong>veloped. This situation<br />

is impe<strong>din</strong>g further improvements in the supply chain.<br />

• Substantial benefits can be achieved. Even in the medium term, retailers<br />

and manufacturers can reduce their supply chain costs by 1 percent to 3<br />

percent, <strong>de</strong>pen<strong>din</strong>g on their current state. In addition, there will be a<br />

positive impact on revenues from the recommen<strong>de</strong>d improvements.<br />

• The long-term benefits are even greater, as these foundational standards<br />

enable the large-scale implementation of collaborative business processes<br />

such as Collaborative Planning, Forecasting and Replenishment.<br />

• The benefits range from productivity gains and working capital reduction<br />

to revenue gains and customer satisfaction.<br />

• Companies of all sizes will enjoy the benefits.<br />

• The i<strong>de</strong>ntification of the benefits makes it clear that the potential for<br />

improvement is comparable for manufacturers and retailers. The bottomline<br />

impact can be 10 percent to 15 percent for both.<br />

• To maximize the benefit potential, the industry must collaborate in or<strong>de</strong>r<br />

to improve end-to-end processes that involve item and party data<br />

exchange.<br />

• The implementation costs will vary consi<strong>de</strong>rably <strong>de</strong>pen<strong>din</strong>g on the current<br />

state and ambition of each company.<br />

• Data accuracy is an absolute prerequisite for successful data<br />

synchronization. Without it, the process will only add costs. The<br />

<strong>de</strong>velopment work also ma<strong>de</strong> clear the importance of taking a global<br />

approach. This global approach will result in less diversity in<br />

communication between existing tra<strong>din</strong>g partners (even locally), thereby<br />

reducing overhead. In addition, the ongoing growth of cross-regional<br />

tra<strong>din</strong>g within the industry will <strong>de</strong>mand a global system language. And<br />

while a global approach to standards will make international tra<strong>de</strong> easier<br />

and less prone to error, it will also provi<strong>de</strong> these benefits within<br />

organizations that operate across regions. These objectives are achievable,<br />

but ongoing lea<strong>de</strong>rship and communication will be required to increase the<br />

awareness of GCI-endorsed standards and the benefits associated with<br />

adoption and implementation. Joint implementation projects between<br />

manufacturers and retailers will build credibility, accelerate the realization<br />

of benefits and lead to critical mass. The journey to implementation will<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


64 Virgil Popa<br />

vary by company and can be mapped using the fin<strong>din</strong>gs of the business<br />

case. It provi<strong>de</strong>s the elements to build your company specific justification<br />

for investments in these standards.<br />

The GDS Network consists of:<br />

• Interoperable, certified Data Pools<br />

• A Global Registry; provi<strong>de</strong>d by GS1<br />

• A set of EAN.UCC Standards, ensuring that all supply chain partners<br />

use common product <strong>de</strong>scriptions and classification and the same message<br />

structures to exchange the data.<br />

Figure 1: The GCI Vision for GDS<br />

2. The Data Pool registers a product in<br />

the GS1 Global Registry and sends<br />

very basic information about the item.<br />

Registry<br />

3. The GS1 Global Registry holds<br />

this basic information about all<br />

items and the location of each<br />

items’ source Data Pool.<br />

Manufacturer<br />

1. A manufacturer will:<br />

•Align data internally<br />

•Prepare data for<br />

external publication in<br />

line with EAN.UCC<br />

standards<br />

•Publish item<br />

information to the<br />

source Data Pool<br />

•Synchronize changes<br />

to this date<br />

•Approve retailer<br />

requests to subscribe to<br />

date.<br />

5.The tra<strong>din</strong>g<br />

partners<br />

synchronize the<br />

item information<br />

between their<br />

respective Data<br />

P<br />

l<br />

Data<br />

pool Data<br />

pool<br />

Retailer<br />

6. The same process applies for<br />

synchronizing Party information,<br />

published by manufacturer or retailer,<br />

based on the GLN.<br />

4. A retailer will:<br />

•Search the GS1 Global<br />

Registry, via a selected<br />

Data Pool, for an item<br />

(by GTIN or by<br />

<strong>de</strong>scription) – the<br />

Registry returns the<br />

<strong>de</strong>tails of the items to the<br />

Data Pool<br />

• Request subscription<br />

to manufacturer data<br />

• Receive data and any<br />

subsequent changes<br />

• Align data with<br />

internal data.<br />

Source: ***, „An Integrated View of the Global Data Synchronisation Network and the<br />

Electronic Product Co<strong>de</strong> Network”, Global Commerce Initiative, IBM, 2004<br />

The GS1 Global Registry and the interoperable Data Pools are at the heart of<br />

the GDS process. Their roles and functions are distinct but complementary.<br />

The key role of the GS1 Global Registry is to ensure that original data is<br />

registered once, at one place. Data Pools provi<strong>de</strong> for the publication of<br />

certified standard data and subscription to this data.<br />

The Network works with the following principles:<br />

• The GS1 Global Registry and the Data Pools will be EAN.UCC certified<br />

• There is interoperability among all Data Pools and the GS1 Global<br />

Registry<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Data aligning in a supply chain through global data synchronization standards<br />

and EPC global coor<strong>din</strong>ated by global commerce initiative 65<br />

• One single point of entry into the Network by all participants<br />

• Only the Data Pools will communicate with the GS1 Global Registry<br />

• Only GDS EAN.UCC Business Messages will be used within the<br />

Network.<br />

RFID-based EPC will fail in supply chains built on inaccurate data.<br />

Delivering the benefits promised by RFID-based EPCs will only be possible if<br />

tra<strong>din</strong>g networks also address the issue of inaccurate data that perva<strong>de</strong>s today's<br />

supply chains, especially in the retail sector. There is little point in knowing<br />

that a case of goods with a particular EPC is spee<strong>din</strong>g its way through the<br />

system if you think it is toothpaste when it is actually shampoo. Since the EPC<br />

is a GTIN based number, synchronizing the meaning of the GTIN during the<br />

or<strong>de</strong>r management process is critical to ensuring accurate fulfilment of that<br />

or<strong>de</strong>r and downstream supply chain processes based on EPC scanning.<br />

Figure 2. RFID technology<br />

Antenna:<br />

In inductive systems, a wafer-thin wire, the antena, is wound<br />

around the memory chip. The antena is used to send the<br />

information stored on the chip as well as to receive signal<br />

pules from the RFID rea<strong>de</strong>r. The unit comprising chip and<br />

antenna is referred to as a TAG or transpon<strong>de</strong>r.<br />

Microchip:<br />

A microscopically small data carrier can store a whole range<br />

of information (e.g. manufacturer, product version, serial<br />

number, expiry date, etc.)<br />

Depen<strong>din</strong>g on the kind of application and the chip, storage<br />

units can be repeatedly rewritten.<br />

Power supply:<br />

The power required to send and read the stored information<br />

is taken from the rea<strong>de</strong>r, which transmits electromagnetic<br />

waves. These are intercepted by the TAG and converted into<br />

energy in the chip using a mini-transformer. Alternatively,<br />

there are also TAGs that have an active power supply<br />

Rea<strong>de</strong>r:<br />

id d b i t b tt i t i th t i i<br />

The RFID rea<strong>de</strong>r communicates with the TAG with no contact or line-of-sight requirement.<br />

Installed at every point in the value chain, these interfaces in<strong>de</strong>pen<strong>de</strong>ntly process the data read<br />

and communicate with external data processing applications (such as inventory management<br />

systems, storage management, etc.)<br />

Source: ***, EPC Global Tag Data Standard, Powered by GS1, Standard Specification ,<br />

2005<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


66 Virgil Popa<br />

Therefore, prior to the implementation of RFID rea<strong>de</strong>rs and tags, all retailers and<br />

their suppliers must adopt the single Global Data Synchronization (GDS) vision<br />

being promoted by the Global Commerce Initiative (GCI) 2 and EAN.UCC.<br />

EAN.UCC, the standards organization for retail, has not only <strong>de</strong>veloped a single<br />

standard for i<strong>de</strong>ntifying products, the Global Tra<strong>de</strong> I<strong>de</strong>ntification Number<br />

(GTIN), but also an infrastructure the Global Data Synchronization Network<br />

(GDSN)—to allow the retail industry to share data more easily. When fully<br />

implemented, GDS will allow <strong>de</strong>tailed data about products from any supplier<br />

anywhere in the world to be accessed by any retailer anywhere in the world,<br />

through a network of locally held databases of GTINs called data pools.<br />

Table 1: A different Shelf Ready Packaging (SRP) with GTIN & EPC Bare Data<br />

2 The Global Commerce Initiative (GCI) is a voluntary body created in October 1999 to improve<br />

performance of the international supply chain for consumer goods through the collaborative<br />

<strong>de</strong>velopment and endorsement of recommend standards and key business processes.<br />

GCI operates through an Executive Board composed of senior representatives of more than 45<br />

companies drawn equally from manufacturing and retailling and doing busines across continents<br />

organizations representating the interests of one million businesses, large and small.<br />

Four of the sporing bodies represent the interests of manufactures and retailers (AIM, CIES, GMA<br />

and FMI). Two sponsors (the ECR movements and VICS) <strong>de</strong>velop working tools for the<br />

collaborative management of the supply chain. The other two bodies are the principal standards<br />

organisations, EAN Interantional and the Uniform Co<strong>de</strong> Council, Inc. (UCC).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Data aligning in a supply chain through global data synchronization standards<br />

and EPC global coor<strong>din</strong>ated by global commerce initiative 67<br />

As with the barco<strong>de</strong>, a set of standards is emerging to govern the EPC data<br />

structure stored on RFID tags, so that a tag attached to a pallet by a supplier<br />

can be read and un<strong>de</strong>rstood when that pallet reaches the customer. The format<br />

of EPCs is governed by EPC global, an RFID standards <strong>de</strong>velopment joint<br />

venture between EAN International and Uniform Co<strong>de</strong> Council. EPC global is<br />

also <strong>de</strong>veloping standards for the radio frequencies at which RFID tags will<br />

operate to ensure global interoperability of tags and rea<strong>de</strong>rs.<br />

Electronic Product Co<strong>de</strong><br />

Figure 3. Structure of EPC: GTIN 14 Digits<br />

01 .0000A89 . 000 I 6 F . 00I69DC0<br />

Hea<strong>de</strong>r Domain Manager Object Class Serial Number<br />

8 bits 28 bits 24 bits 36 bits<br />

Determines the<br />

structure of the<br />

following series<br />

of numbers<br />

I<strong>de</strong>ntifies the<br />

company or entity<br />

responsible for<br />

maintaining the<br />

subsequent number<br />

Used to i<strong>de</strong>ntify an<br />

object class, which<br />

represents a group of<br />

products<br />

Unique object<br />

i<strong>de</strong>ntification<br />

Indicator Digit EAN.UCC Prefix Product Number<br />

Check Digit<br />

Source: ***, „Electronic Product Co<strong>de</strong>: RFID Drives The Next Revolution in Adaptive Retail<br />

Supply Chain Execution”, Global Exchange Services, 2004<br />

Deco<strong>din</strong>g the number:<br />

Hea<strong>de</strong>r-Used by rea<strong>de</strong>rs to <strong>de</strong>termine the type of data contained on the chip, ep.,<br />

64-bit EPC vs. 96-bit EPC.<br />

Domain Manager-EAN.UCC Company Prefix<br />

Object Class-Combination of Product Hierarchy Indicator (00+UPCI2, or<br />

0+EAN 13) and Product Number (balance of GTIN minus check digit)<br />

Serial number-Consecutive number for each item produced.<br />

Note: The GTIN check digits is not enco<strong>de</strong>d in an EPC.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


68 Virgil Popa<br />

RFID tags can be active, passive or semi-passive. Active tags inclu<strong>de</strong> a battery<br />

that powers the antenna to broadcast a signal to be picked up by the rea<strong>de</strong>r.<br />

Passive tags have no battery but draw power from the rea<strong>de</strong>r, which sends out<br />

electromagnetic waves that induce a current in the tag's antenna. Semi-passive<br />

tags use a battery to run the chip's circuitry, but communicate by drawing power<br />

from the rea<strong>de</strong>r. Active and semi-passive tags can be read up to 100 feet (30<br />

meters) away while passive tags can only be read from within 10 feet (3 meters).<br />

Active and semi-passive tags are also much more expensive. This means they are<br />

economical for tracking high-value goods that need to be scanned from a distance<br />

but are not suitable for tagging very low cost items.<br />

By applying accepted standards, RFID is compatible with any network. And RFID<br />

is of most benefit when used across the board by every single partner along the<br />

value chain - from the manufacturer to the branch manager, working together<br />

hand-in-hand for fast, secure, free-flowing and cost-saving processes.<br />

Table 2: Overview of Benefits for Manufacturer and Retailer<br />

CORPORATE<br />

MANAGEMENT<br />

CATEGORY<br />

/PROMOTION<br />

MANAGEMENT<br />

ADMINISTRA<br />

TIV DATA<br />

HANDING<br />

LOGISTICS<br />

MANUFACTURER<br />

• Simplified corporate reporting<br />

• Expand geographic retailer base<br />

• Eliminate IT system redundancy<br />

• Opportunity for shared service creation<br />

• Improve visibility/stock-level planning<br />

• Product posting/maximize retail exposure<br />

• Reduce time spent on complaints/disputes<br />

• Simplified and enhanced category reporting<br />

• Reduce product introduction lead time<br />

• Reduce product promotion lead time<br />

• Eliminate need for cross-reference tables<br />

• Fewer invoice disputes<br />

• Fewer write-offs<br />

• Reduce accounts receivable<br />

• Fewer sales or<strong>de</strong>r <strong>de</strong>fects<br />

• Simplified or<strong>de</strong>r tracking and tracing<br />

• Fewer return shipments<br />

• Improved rate of perfect or<strong>de</strong>rs<br />

• Fewer emergency or<strong>de</strong>rs<br />

• More accurate picking<br />

RETAILER<br />

• Simplified corporate reporting<br />

• Enable global sourcing<br />

• Corporate transparency/sales synergy<br />

• Eliminate IT system redundancy<br />

• Opportunity for shared service creation<br />

• Reduce need for local agents/intermediation<br />

• Expand supplier base<br />

• Corporate sourcing price transparency<br />

• Improve visibility/stock-level planning<br />

• Reduce time spent on complaints/disputes<br />

• Simplified and enhanced category reporting<br />

• Reduce product introduction lead time<br />

• Reduce product promotion lead time<br />

• Less catalogue maintenance<br />

• Eliminate need for cross-reference tables<br />

• Fewer invoice disputes<br />

• Fewer or<strong>de</strong>r <strong>de</strong>fects<br />

• Improved fill rate<br />

• Error-free shipment receiving<br />

• Fewer return shipments<br />

• Fewer backor<strong>de</strong>rs<br />

• Less excess/safety stock<br />

• Optimized location dispatch<br />

• Optimized short-term planning<br />

Source: ***, „Creating the business Case for Global Data Synchronising in Your<br />

Company”, Cap Gemini Ernst & Young, Global Commerce Initiative, 2002<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Data aligning in a supply chain through global data synchronization standards<br />

and EPC global coor<strong>din</strong>ated by global commerce initiative 69<br />

A GDS application in food traceability<br />

The Regulation 178/2002 on Food Safety<br />

The legal text says: “The traceability of food, feed, food-producing animals, and<br />

any other substance inten<strong>de</strong>d to be, or expected to be, incorporated into a food or<br />

feed shall be established at all stages of production, processing and distribution.<br />

Food and feed business operators shall be able to i<strong>de</strong>ntify any person from whom<br />

they have been supplied with a food, a feed, a food producing animal, or any<br />

substance inten<strong>de</strong>d to be, or expected to be, incorporated into a food or feed.<br />

To this end, such operators shall have in place systems and procedures, which<br />

allow for this information to be ma<strong>de</strong> available to the competent authorities on<br />

<strong>de</strong>mand. Food and feed business operators shall have in place systems and<br />

procedures to i<strong>de</strong>ntify the other businesses to which their products have been<br />

supplied. This information shall be ma<strong>de</strong> available to the competent authorities on<br />

<strong>de</strong>mand. Food or feed which is placed on the market or is likely to be placed on<br />

the market in the Community shall be a<strong>de</strong>quately labelled or i<strong>de</strong>ntified to<br />

facilitate its traceability, through relevant documentation or information in<br />

accordance with the relevant requirements of more specific provisions.”<br />

To assist material suppliers, manufacturers and retailers, EAN International has<br />

<strong>de</strong>fined key traceability principles and produced an implementation grid which<br />

links them to enabling technologies and relevant EAN•UCC standards. The four<br />

key traceability principles are:<br />

1. Unique i<strong>de</strong>ntification of products, logistic units and locations<br />

2. Traceability data capture and recor<strong>din</strong>g<br />

3. Links management and traceability data retrieval<br />

4. Traceability data communication<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


70 Virgil Popa<br />

TRACEABILITY<br />

PRINCIPLES<br />

UNIQUE<br />

IDENTIFICATION<br />

DATA CAPTURE AND<br />

RECORDING<br />

LINKS MANAGEMENT<br />

DATA<br />

COMMUNICATION<br />

Table 3: EAN•UCC Traceability Implementation Grid<br />

ENABLING<br />

AUTOMATED<br />

IDENTIFICATION<br />

AUTOMATED DATA<br />

CAPTURE<br />

ELECTRONIC DATA<br />

PROCESSING<br />

ELECTRONIC DATA<br />

INTERCHANGE<br />

EAN.UCC SYSTEM<br />

TOOLS<br />

GTIN, SSCC, GLN,<br />

APPLICATIONS<br />

IDENTIFIERS<br />

EAN/UPC,<br />

UCC/EAN-128<br />

SOFTWARE<br />

APPLICATIONS<br />

EANCOM / XML<br />

• Source: ***, ECR – Using Traceability in the Supply Chain to Meet<br />

Consumer Safety Expectations, ECR Europe, 2004<br />

•<br />

Traceability links management and retrieval<br />

In a majority of supply chains, products are tracked and traced by their production<br />

lot, which has un<strong>de</strong>rgone the same transformation (production process) and by<br />

their transport/storage path (distribution process).<br />

Figure 4 shows the use of EAN•UCC standards for i<strong>de</strong>ntifying locations (GLN),<br />

logistic units (SSCC – Serial Shipping Container Co<strong>de</strong>), manufacturing lots (AI<br />

10) and consumer units (GTIN) in a production environment. I<strong>de</strong>ntification<br />

management in a production environment.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Data aligning in a supply chain through global data synchronization standards<br />

and EPC global coor<strong>din</strong>ated by global commerce initiative 71<br />

Figure 4: The food supply chain with the EAN.UCC Standards for<br />

i<strong>de</strong>ntifying location logistic units & consumer units<br />

Source: ECR – Using Traceability in the Supply Chain to Meet Consumer Safety Expectations,<br />

ECR Europe, 2004<br />

Conclusions:<br />

The business cases <strong>de</strong>veloped either by ECR Europe, local EAN organizations or<br />

the Global Commerce Initiative have all shown the direct impact of the quality of<br />

the master data on the reliability of any supply chain process.<br />

The implementation of a master data synchronization process between all the<br />

partners, which may be involved in the traceability, withdrawal and recall<br />

processes, is crucial and highly recommen<strong>de</strong>d consi<strong>de</strong>ring the sensitivity aspect of<br />

these processes linked to consumer safety and the absolute need for accurate and<br />

fast procedures.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


72 Virgil Popa<br />

REFERENCES<br />

[1] Popa Virgil, „Mo<strong>de</strong>lul global ECR privind trasabilitatea pe lanţul <strong>de</strong> distribuţie”, Sesiunea<br />

<strong>de</strong> comunicări ştiinţifice a cadrelor didactice, a cercetătorilor şi a practicienilor „Contribuţia<br />

majoră a lui J.M. Juran la managementul calităţii”, Târgovişte, 4-5 iunie 2004, Editura „Valahia<br />

University Press”, 2004;<br />

[2] Popa Virgil, Ionescu Aurelian, „RFID and EPC drives the next revolution in supply chain<br />

managemenet” , Le VI- eme Seminaire International, Universitatea Valahia <strong>din</strong> Targoviste &<br />

CEDIMES, 2004;<br />

[3] Popa Virgil „Evoluţia ECR. Standardizarea globală în procesele <strong>de</strong> afaceri.”, Primul<br />

Simpozion ECR Aca<strong>de</strong>mic Partnership – România cu tema „Strategia ECR şi managementul<br />

lanţului logistic”, Târgovişte, 28-29 ianuarie 2005 Editura „Valahia University Press”, 2005;<br />

[4] Popa Virgil, Ionescu Aurelian, „Aplicaţii ale tehnologiei informaţiei şi comunicaţiilor în<br />

trasabilitatea produselor alimentare”, Simpozionul – Managementul calităţii produselor<br />

alimentare, Universitatea Valahia <strong>din</strong> Târgovişte, 17-18 iunie 2005, Editura „Valahia University<br />

Press”, 2005;<br />

[5] Popa Virgil, Ionescu Aurelian, „Strategic Alignment of Logistics Service Provi<strong>de</strong>rs with<br />

Supply Chain Management – ECR Europe Standards”, Seminaire international “ESPACES<br />

EUROPEENS”, Târgovişte, Octobre, 2008<br />

[6] *** „Creating the business Case for Global Data Synchronising in Your Company”, Cap<br />

Gemini Ernst & Young, Global Commerce Initiative, 2002<br />

[7] *** „Electronic Product Co<strong>de</strong>: RFID Drives The Next Revolution in Adaptive Retail<br />

Supply Chain Execution”, Global Exchange Services, 2004<br />

[8] *** „An Integrated View of the Global Data Synchronisation Network and the Electronic<br />

Product Co<strong>de</strong> Network”, Global Commerce Initiative, IBM, 2004<br />

[9] *** „ECR – Using Traceability in the Supply Chain to Meet Consumer Safety<br />

Expectations”, ECR Eurpe, 2004<br />

[10] *** „EPC: A Shared Vision for Transforming Business Processes”, Global Commerce<br />

Initiative, IBM, 2005<br />

[11] *** „EPC Global Tag Data Standard”, Powerd by GS1, Standard Specification , 2005<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 73<br />

CURRENT EVOLUTIONS AND IMPACT OF DIGITAL<br />

TECHNOLOGIES<br />

CLAUDIA IONESCU 1 , VASILE DUMITRAŞ 2<br />

Abstract. Various observers <strong>de</strong>scribe today's global economy as one in transition to a<br />

knowledge economy, as an extension of an information society. The transition requires<br />

that the rules and practices that <strong>de</strong>termined success in the industrial economy need<br />

rewriting in an interconnected, globalized economy where knowledge resources such as<br />

know-how and expertise are as critical as other economic resources. Accor<strong>din</strong>g to<br />

analysts of the knowledge economy, these rules need to be rewritten at the levels of firms<br />

and industries in terms of knowledge management and at the level of public policy as<br />

knowledge policy or knowledge-related policy. The digital and ICT revolutions are twin<br />

revolutions. Information and communications technology (ICT) refers to a broad field<br />

encompassing computers, communications equipment and the services associated with<br />

them. It inclu<strong>de</strong>s the telephone, cellular networks, satellite communication, broadcasting<br />

media and other forms of communication.<br />

Keywords: knowledge, economy, digital, society, revolution<br />

1. Introduction<br />

One of the many challenges facing the countries today is preparing their societies<br />

and governments for globalization and the information and communication<br />

revolution. Policy-makers, business executives, aca<strong>de</strong>mics, and or<strong>din</strong>ary citizens<br />

are increasingly concerned with the need to make their societies competitive in the<br />

emergent information economy. Technological breakthroughs have revolutionized<br />

communications and the spread of information. By the 1940s television was<br />

broadcasting both sound and visuals to a vast public. In 1943, the world’s first<br />

electronic computer was created. However, it was only with the invention of the<br />

microprocessor in the 1970s that computers became accessible to the public. In<br />

the 1990s, the Internet migrated from universities and research institutions to<br />

corporate headquarters and homes. All of these technologies <strong>de</strong>al with<br />

information storage and transmission. However, the one characteristic of<br />

computer technology that sets it apart from earlier analog technologies is that it is<br />

digital. Analog technologies incorporate a combination of light and sound waves<br />

to get messages across, while digital technology, with its system of discontinuous<br />

data or events, creates a universal mo<strong>de</strong>l to represent information that is expressed<br />

by almost anything using light and sound waves.<br />

1 <strong>Aca<strong>de</strong>mia</strong> <strong>de</strong> Studii Economice, Bucureşti<br />

2 Universitatea “Valahia” Târgovişte<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


74 Claudia Ionescu, Vasile Dumitraş<br />

To use an analogy, a digital world is a world united by one language, a world<br />

where people from across continents share i<strong>de</strong>as with one another and work<br />

together to build projects and i<strong>de</strong>as. More voluminous and accurate information is<br />

accumulated and generated, and distributed to an audience that un<strong>de</strong>rstands<br />

exactly what is said. This in turn allows the recipients of the information to use it<br />

for their own purposes, to create i<strong>de</strong>as and to redistribute more i<strong>de</strong>as. The digital<br />

and ICT revolutions are twin revolutions. Information and communications<br />

technology (ICT) refers to a broad field encompassing computers,<br />

communications equipment and the services associated with them. It inclu<strong>de</strong>s the<br />

telephone, cellular networks, satellite communication, broadcasting media and<br />

other forms of communication. Today, voice is translated into data packets, sent<br />

over networks to remote locations, sometimes thousands of kilometres away, and,<br />

upon receipt, translated back to voice. Even television is not immune to<br />

digitization. It is also possible to use the television to surf the Internet. The digital<br />

TV will allow people from different locations to chat with each other while<br />

watching a program. With everything becoming digital, television, voice<br />

telephony, and the Internet can use similar networks.<br />

2. The main characteristics of digital technology<br />

The main characteristics of digital technology are:<br />

Media Integrity. Data stored in analog formats cannot be reproduced without<br />

<strong>de</strong>gradation. The more copies ma<strong>de</strong>, the worse the copies get. Digital data, on the<br />

other hand, do not suffer such <strong>de</strong>terioration with reproduction. For instance,<br />

movies, vi<strong>de</strong>os, music and audio files in digital format can be copied and<br />

distributed with a quality that is as good as the original.<br />

Media Integration. One of the major limitations of many conventional<br />

technologies is their inability to combine media types. With digital data, it is easy<br />

to combine media. Thus, phones with vi<strong>de</strong>o, or interactive sound with pictures,<br />

become possible. Hence the term multimedia.<br />

Flexible Interaction. The digital domain supports a great variety of interactions,<br />

inclu<strong>din</strong>g one-on-one conferences, one-to-many broadcasts, and everything in<br />

between. In addition, these interactions can be synchronous and in real time.<br />

Transactions. The ability to combine the transactional capability of computers and<br />

computer networks with digital media is another interactive advantage of the<br />

digital domain. Placing an or<strong>de</strong>r and finalizing a transaction becomes as easy as<br />

filling in an electronic form and clicking a button.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Evolutions and impact of digital technologies 75<br />

Tailoring. Software <strong>de</strong>veloped for digital communications and interaction is<br />

<strong>de</strong>signed so that users may tailor their use of the tool and the media in a manner<br />

not possible with conventional analog technologies.<br />

Editing . The conventional alternatives for manipulating text, sound, images, and<br />

vi<strong>de</strong>o are almost always more cumbersome or limited than the new digital tools.<br />

Unlike the telephone, radio or television, the Internet is a many-to-many<br />

communication medium.<br />

The Internet is a network of networks. It is a global set of connections of<br />

computers that enables the exchange of data, news and opinion. Asi<strong>de</strong> from being<br />

a communications medium, the Internet has become a platform for new ways of<br />

doing business, a better way for governments to <strong>de</strong>liver public services and an<br />

enabler of lifelong learning. The Internet has become the fastest growing mass<br />

medium.<br />

3. Some of the consequences of the digital and ICT revolutions<br />

The progressive digitization of mass media and telecommunications content<br />

begins to blur earlier distinctions between the communication of information and<br />

its processing, as well as between people and machines. Digitization makes<br />

communications from persons to machines, between machines, and even from<br />

machines to persons as easy as it is between persons. Also blurred are the<br />

distinctions among information types: numbers, words, pictures, and sounds, and<br />

eventually even sensations, all might be stored, processed, and communicated in<br />

the same digital format.<br />

On a societal level, the digital and ICT revolutions make possible better and<br />

cheaper access to knowledge and information. This speeds up transactions and<br />

processes and reduces their cost, which in turn benefit citizens and consumers.<br />

The ability of ICTs to traverse time and distance allows human beings to interact<br />

with each other in new ways.<br />

Technological revolutions are all characterized by their pervasiveness, that is by<br />

their penetration of all domains of human activity, not as an exogenous source of<br />

impact, but as the fabric in which such activity is integrated.<br />

New technologies threaten existing power and economic relationships, and those<br />

that benefit from these old relationships put up barriers to the spread of the new<br />

technologies. Moreover, laws can <strong>de</strong>ter (or encourage) the spread of new<br />

technologies. For example, the lack of legal recognition for digital contracts and<br />

digital signatures is hol<strong>din</strong>g back electronic commerce.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


76 Claudia Ionescu, Vasile Dumitraş<br />

The establishment of property rights is one of the most crucial events along the<br />

technological frontier. It allows the market to unfold in a predictable way, and<br />

gives pioneers a hefty dose of ownership and security. Most important, perhaps,<br />

the creation of property rights also marks the difference between pioneers and<br />

pirates, between those whose claim on the new technology is legitimate and those<br />

whose claim is not.<br />

4. The main features of the information economy<br />

The information economy is global. A historically new reality, the global<br />

economy has the capacity to work as a unit in real time on a planetary scale.<br />

Corporations and firms now have a worldwi<strong>de</strong> base for skilled labour to tap.<br />

Capital flows freely between countries, and countries can utilize this capital in<br />

real time.<br />

However, some critics claim that a true global economy has yet to be achieved.<br />

Multinational corporations still maintain their assets and strategic command<br />

centers in their home nations, and capital is still limited by banking and finance<br />

laws.<br />

Even if globalization has not yet been fully realized, it will only be a matter of<br />

time before this happens. Globalization will be affected by government<br />

regulations and policies, which will affect international boundaries and the<br />

structure of the global economy.<br />

A second characteristic of the information economy is that it is highly productive.<br />

Productivity growth in the new economy sectors has ma<strong>de</strong> a significant<br />

contribution to economy-wi<strong>de</strong> productivity growth. Some critics argue that there<br />

is no relationship between profitability and investment in ICT.<br />

A third characteristic of the information economy is the change in the manner of<br />

obtaining profits. Now profits come from speed of innovation and the ability to<br />

attract and keep customers. Where before the winners were big corporations, now<br />

the winners are small, highly flexible groups that <strong>de</strong>vise great i<strong>de</strong>as, <strong>de</strong>velop<br />

trustworthy bran<strong>din</strong>g for themselves and their products, and market these<br />

effectively. The winning competitors are those who are first at provi<strong>din</strong>g lower<br />

prices and higher value through intermediaries of trustworthy brands. But the<br />

winning is temporary, and the race is never over. Those in the lead cannot stop<br />

innovating lest they fall behind the competition.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Evolutions and impact of digital technologies 77<br />

5. Information economy, knowledge economy, digital economy or network<br />

economy<br />

The terms information economy, knowledge economy, digital economy, or the<br />

network economy are used interchangeably. Various observers <strong>de</strong>scribe today's<br />

global economy as one in transition to a knowledge economy, as an extension of<br />

an information society. The transition requires that the rules and practices that<br />

<strong>de</strong>termined success in the industrial economy need rewriting in an interconnected,<br />

globalized economy where knowledge resources such as know-how and expertise<br />

are as critical as other economic resources. Accor<strong>din</strong>g to analysts of the<br />

knowledge economy, these rules need to be rewritten at the levels of firms and<br />

industries in terms of knowledge management and at the level of public policy as<br />

knowledge policy or knowledge-related policy.<br />

The initial foundation for the knowledge economy was first introduced in 1966 in<br />

the book The Effective Executive by Peter Drucker. The knowledge economy is a<br />

networked economy. The concept stresses the important role of links among<br />

individuals, groups and corporations in the new economy. It has been argued that<br />

networks have always been an i<strong>de</strong>al organizing tool due to their inherent<br />

flexibility and adaptability.<br />

A digital economy is an economy that is based on electronic goods and services<br />

produced by an electronic business and tra<strong>de</strong>d through electronic commerce. That<br />

is, a business with electronic production and management processes and that<br />

interacts with its partners and customers and conducts transactions through<br />

Internet and Web technologies.<br />

6. Electronic business<br />

Electronic Business, commonly referred to as eBusiness or e-Business, may be<br />

<strong>de</strong>fined as the utilisation of information and communication technologies (ICT) in<br />

support of all the activities of business. Commerce constitutes the exchange of<br />

products and services between businesses, groups and individuals and hence can<br />

be seen as one of the essential activities of any business. Hence, electronic<br />

commerce or eCommerce focuses on the use of ICT to enable the external<br />

activities and relationships of the business with individuals, groups and other<br />

businesses.<br />

In practice, e-business is more than just e-commerce. While e-business refers to<br />

more strategic focus with an emphasis on the functions that occur using electronic<br />

capabilities, e-commerce is a subset of an overall e-business strategy. E-commerce<br />

seeks to add revenue streams using the World Wi<strong>de</strong> Web or the Internet to build<br />

and enhance relationships with clients and partners and to improve efficiency.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


78 Claudia Ionescu, Vasile Dumitraş<br />

Often, e-commerce involves the application of knowledge management systems.<br />

E-business involves business processes spanning the entire value chain: electronic<br />

purchasing and supply chain management, processing or<strong>de</strong>rs electronically,<br />

handling customer service, and cooperating with business partners. Special<br />

technical standards for e-business facilitate the exchange of data between<br />

companies. E-business software solutions allow the integration of business<br />

processes. E-business can be conducted using the Web, the Internet, intranets,<br />

extranets, or some combination of these.<br />

The software used for computers merely reorganizes traditional work, which had<br />

been based on experience. This is done through the application of knowledge, in<br />

particular systematic, logical analysis. Setting up an IT structure is not enough. To<br />

maintain lea<strong>de</strong>rship in the new economy, the social position of knowledge<br />

professionals and the social acceptance of their values should be guaranteed.<br />

Technological <strong>de</strong>velopment, from better transportation and carrier services to the<br />

telephone and mass media, has created a smaller, more integrated world. Now, the<br />

ICT revolution is making the world even smaller and more integrated.<br />

Communications, tra<strong>de</strong> and employment, personal and political transactions are<br />

now occurring on a global scale, in real time, ignoring boundaries between states.<br />

The ICT revolution has transformed not only how (and where) goods are<br />

produced but also how commodities are exchanged. E-commerce is buying and<br />

selling over the Internet or any transaction conclu<strong>de</strong>d through an information<br />

network involving the transfer of ownership or rights to use goods or services.<br />

More precisely, it inclu<strong>de</strong>s all business transactions that use electronic<br />

communications and digital information processing technology to create,<br />

transform and re<strong>de</strong>fine relationships for value creation between organizations, and<br />

between organizations and individuals. The different types of e-commerce are:<br />

business-to-business (B2B); business-to-consumer (B2C); business-togovernment<br />

(B2G); consumer-to-consumer (C2C); and mobile commerce (mcommerce).<br />

7. Collaborative Working Environment<br />

A Collaborative Working Environment (CWE) supports people in their individual<br />

and cooperative work. Research in CWE involves organizational, technical, and<br />

social issues. An emerging category of computer software, collaboration<br />

platforms are unified electronic platforms that support synchronous and<br />

asynchronous communication through a variety of <strong>de</strong>vices and channels.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Evolutions and impact of digital technologies 79<br />

Collaboration platforms offer a set of software components and software services<br />

that enable individuals to find each other and the information they need and to be<br />

able to communicate and work together to achieve common business goals. The<br />

core elements of a collaboration platform are messaging (email, calendaring and<br />

scheduling, and contacts), team collaboration (file synchronization, i<strong>de</strong>as and<br />

notes, task management, full-text search), and real-time collaboration and<br />

communication (e.g., presence, instant messaging, Web conferencing, application/<br />

<strong>de</strong>sktop sharing, voice, audio and vi<strong>de</strong>o conferencing), and Social Computing<br />

tools (e.g., blog, tagging, shared bookmarks).Actually, the Collaboration<br />

platforms could be proprietary or open source or free software, and tend to be<br />

used in a wi<strong>de</strong>r information and communication environments, representing the<br />

collaboration platform one module or package more to be integrate in a bigger<br />

platform.<br />

8. Content management systems<br />

A content management system (CMS) is a computer application used to create,<br />

edit, manage, and publish content in a consistently organized fashion. CMSs are<br />

frequently used for storing, controlling, versioning, and publishing industryspecific<br />

documentation such as news articles, operators' manuals, technical<br />

manuals, sales gui<strong>de</strong>s, and marketing brochures. The content managed may<br />

inclu<strong>de</strong> computer files, image media, audio files, vi<strong>de</strong>o files, electronic<br />

documents, and Web content.<br />

9. Standardization<br />

OASIS (Organization for the Advancement of Structured Information Standards)<br />

is a not-for-profit consortium that drives the <strong>de</strong>velopment, convergence and<br />

adoption of open standards for the global information society. The consortium<br />

produces more Web services standards than any other organization along with<br />

standards for security, e-business, and standardization efforts in the public sector<br />

and for application-specific markets. Foun<strong>de</strong>d in 1993, OASIS has more than<br />

5,000 participants representing over 600 organizations and individual members in<br />

100 countries.<br />

The Consortium hosts two of the most wi<strong>de</strong>ly respected information portals on<br />

XML and Web services standards, Cover Pages and XML.org. OASIS was<br />

foun<strong>de</strong>d in 1993 un<strong>de</strong>r the name SGML Open as a consortium of vendors and<br />

users <strong>de</strong>voted to <strong>de</strong>veloping gui<strong>de</strong>lines for interoperability among products that<br />

support the Standard Generalized Markup Language (SGML). OASIS changed its<br />

name in 1998 to reflect an expan<strong>de</strong>d scope of technical work, inclu<strong>din</strong>g the<br />

Extensible Markup Language (XML) and other related standards.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


80 Claudia Ionescu, Vasile Dumitraş<br />

Electronic Business using eXtensible Markup Language, commonly known as e-<br />

business XML, or ebXML as it is typically referred to as, is a family of XML based<br />

standards sponsored by OASIS and UN/CEFACT whose mission is to provi<strong>de</strong> an<br />

open, XML-based infrastructure that enables the global use of electronic business<br />

information in an interoperable, secure, and consistent manner by all tra<strong>din</strong>g<br />

partners.<br />

The ebXML architecture is a unique set of concepts; part theoretical and part<br />

implemented in the existing ebXML standards work.<br />

The International Organization for Standardization (ISO) has approved the<br />

following five ebXML specifications as the ISO 15000 standard, un<strong>de</strong>r the general<br />

title, Electronic business eXtensible markup language:<br />

ISO 15000-1: ebXML Collaborative Partner Profile Agreement<br />

ISO 15000-2: ebXML Messaging Service Specification<br />

ISO 15000-3: ebXML Registry Information Mo<strong>de</strong>l<br />

ISO 15000-4: ebXML Registry Services Specification<br />

ISO 15000-5: ebXML Core Components Technical Specification, Version 2.01.<br />

10. Electronic Data Interchange<br />

Electronic Data Interchange (EDI) refers to the structured transmission of data<br />

between organizations by electronic means. The National Institute of Standards<br />

and Technology (NIST) <strong>de</strong>fines Electronic Data Interchange as the computer-tocomputer<br />

interchange of strictly formatted messages that represent documents<br />

other than monetary instruments. EDI implies a sequence of messages between<br />

two parties, either of whom may serve as originator or recipient. The formatted<br />

data representing the documents may be transmitted from originator to recipient<br />

via telecommunications or physically transported on electronic storage media.<br />

Even in this era of technologies such as XML web services, the Internet and the<br />

World Wi<strong>de</strong> Web, EDI is still the data format used by the vast majority of<br />

electronic commerce transactions in the world. The EDI standards were <strong>de</strong>signed<br />

to be in<strong>de</strong>pen<strong>de</strong>nt of communication and software technologies. EDI can be<br />

transmitted using any methodology agreed to by the sen<strong>de</strong>r and recipient. This<br />

inclu<strong>de</strong>s a variety of technologies, inclu<strong>din</strong>g mo<strong>de</strong>m (asynchronous, and<br />

bisynchronous), FTP, Email, HTTP, AS1, AS2, etc. It is important to differentiate<br />

between the EDI documents and the methods for transmitting them. When they<br />

compared the bisynchronous protocol 2400 bit/s mo<strong>de</strong>ms, CLEO <strong>de</strong>vices, and<br />

value-ad<strong>de</strong>d networks used to transmit EDI documents to transmitting via the<br />

Internet, some people equated the non-Internet technologies with EDI and<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Evolutions and impact of digital technologies 81<br />

predicted erroneously that EDI itself would be replaced along with the non-<br />

Internet technologies. These non-internet transmission methods are being replaced<br />

by Internet Protocols such as FTP, telnet, and E-mail, but the EDI documents<br />

themselves still remain.<br />

There are four major sets of EDI standards:<br />

• The UN-recommen<strong>de</strong>d UN/EDIFACT is the only international standard<br />

and is predominant outsi<strong>de</strong> of North America.<br />

• The US standard ANSI ASC X12 (X12) is predominant in North America.<br />

• The TRADACOMS standard <strong>de</strong>veloped by the ANA (Article Numbering<br />

Association) is predominant in the UK retail industry.<br />

• The ODETTE standard used within the European automotive industry.<br />

11. Top 10 technologies to watch over the next three years<br />

At the recent Gartner Symposium 2008 ITxpo, Gartner analysts presented their<br />

insights into the top 10 technologies and trends to rule the world in 2009.With<br />

emphasis on virtualization, organizations should also pay close attention to cloud<br />

computing, green IT, Business Intelligence (BI) and social software — among<br />

other strategic trends. These technologies impact the organization’s long-term<br />

plans, programs and initiatives. They may be strategic because they have matured<br />

to broad market use, or because they enable strategic advantage from early<br />

adoption.<br />

Gartner <strong>de</strong>finition: a strategic technology is one with the potential for significant<br />

impact on the enterprise in the next three years. Factors that <strong>de</strong>note significant<br />

impact inclu<strong>de</strong> a high potential for disruption to IT or the business, the need for a<br />

major dollar investment, or the risk of being late to adopt. Companies should<br />

factor these technologies into their strategic planning process by asking key<br />

questions and making <strong>de</strong>liberate <strong>de</strong>cisions about them during the next two years.<br />

Sometimes the <strong>de</strong>cision will be to do nothing with a particular technology. In<br />

other cases it will be to continue investing in the technology at the current rate. In<br />

still other cases the <strong>de</strong>cision may be to test/pilot or more aggressively<br />

adopt/<strong>de</strong>ploy the technology.<br />

Gartner analysts gave a crowd of IT lea<strong>de</strong>rs at the Gartner Symposium ITxpo 2008<br />

a list of the top 10 technologies that will provi<strong>de</strong> important strategic advantages to<br />

IT over the next three years. They encouraged the lea<strong>de</strong>rs to keep these<br />

technologies in mind as they formulate budgets and long-term plans. Companies<br />

should look at these 10 opportunities and evaluate where these technologies can<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


82 Claudia Ionescu, Vasile Dumitraş<br />

add value to their business services and solutions, as well as <strong>de</strong>velop a process for<br />

<strong>de</strong>tecting and evaluating the business value of new technologies as they enter the<br />

market.”<br />

The list in the presentation “Top 10 Strategic Technology Areas for 2009″ at the<br />

Orlando event contains:<br />

• Virtualization. Virtualization in storage and client <strong>de</strong>vices is also moving<br />

rapidly. In addition, such virtualization trends as data <strong>de</strong>duplication can<br />

significantly <strong>de</strong>crease the cost of storage <strong>de</strong>vices and media to hold<br />

information. Gartner notes that, <strong>de</strong>spite ambitious <strong>de</strong>ployment plans from<br />

many organizations, <strong>de</strong>ployments of hosted virtual <strong>de</strong>sktop capabilities will be<br />

adopted by fewer than 40% of target users by 2010.In the current economic<br />

slump, organizations can get more for implementing virtualization software<br />

rather than buying new servers. There are plenty of virtualization products on<br />

the market right now to help tight IT budgets.<br />

• Cloud Computing. With players like Amazon Web Services, Google Apps,<br />

IBM, HP and many others already in the cloud, cloud computing is another<br />

hot topic. As per Gartner, the key characteristics of cloud computing are:<br />

- SaaS capabilities<br />

- Delivery of services in a highly scalable and elastic fashion<br />

- Usage of Internet technologies and techniques to <strong>de</strong>velop and<br />

<strong>de</strong>liver the services<br />

- Designing for <strong>de</strong>livery to external customers<br />

- Some of the potential benefits of cloud computing inclu<strong>de</strong> cost<br />

savings and the built-in elasticity. These features allow for lower<br />

barriers to entry and quick scalability and growth.<br />

• Beyond Bla<strong>de</strong> Servers Just like it was predicted earlier this year, green IT is<br />

much hyped about, and servers will continue to evolve in 2009 beyond the<br />

bla<strong>de</strong> server stage that exists today. This evolution will simplify the<br />

provisioning of capacity to meet growing needs. It will also make it easier on<br />

the inventory of systems, eliminating the need to track and purchase various<br />

sizes and configurations. The result will be higher utilization because of<br />

lessened “waste” of resources that are in the wrong configuration, for example.<br />

• Green IT. Going hand in hand with growing beyond bla<strong>de</strong> servers, shifting to<br />

more efficient products can allow for a greener energy footprint. Multiple<br />

regulations are out there <strong>de</strong>signed to govern companies in buil<strong>din</strong>g data<br />

centers due to their impact on power grids and carbon emissions.<br />

• Web-Oriented Architectures. With the continuing emergence of Web-centric<br />

technologies and standards, Gartner expects that continued evolution of the<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Evolutions and impact of digital technologies 83<br />

Web-centric approach will enable its use “in an ever-broa<strong>de</strong>ning set of<br />

enterprise solutions during the next five years.”<br />

• Enterprise Mashups. Much in agreement with Forrester Research, Gartner<br />

believes that in 2009 enterprises may be taking mashups from Web 2.0 to<br />

Enterprise 2.0 levels “to augment their mo<strong>de</strong>ls for <strong>de</strong>livering and managing<br />

applications.” Through 2010, the enterprise mashups should experience<br />

significant <strong>de</strong>velopment in a search for potential benefit they may offer to<br />

enterprises.<br />

• Specialized Systems. Heterogeneous systems seem to be an emerging trend in<br />

high-performance computing to address the requirements of the most<br />

<strong>de</strong>man<strong>din</strong>g workloads. Gartner predicts that this approach will eventually<br />

reach the general-purpose computing market. Heterogeneous systems are<br />

viewed as specialized systems with the same single-purpose imitations of<br />

appliances, but the heterogeneous system is a server system, into which the<br />

owner installs software to accomplish its function.<br />

• Social Software and Social Networking. Social software - in all its shapes<br />

and forms of social networking, social collaboration, social media and social<br />

validation - is something organizations should consi<strong>de</strong>r along with mashups.<br />

Gartner thinks it’s better to adopt a social platform sooner, rather than later,<br />

because the greatest risk lies in failure to engage by coming too late to the<br />

party.<br />

• Unified Communications. Accor<strong>din</strong>g to Gartner, during the next five years<br />

the number of different communications vendors will be reduced by at least<br />

50% due to the increased capability of application servers. Hence, there could<br />

be a massive consolidation in the communications industry. Organizations<br />

must build careful, <strong>de</strong>tailed plans for all their communications functions’<br />

replacement and convergence.<br />

• Business Intelligence (BI). BI has the potential to positively impact a<br />

company’s business performance, dramatically improving its ability to<br />

accomplish its mission by making smarter <strong>de</strong>cisions at every level of the<br />

business, says Gartner. BI is particularly strategic due to its relation towards<br />

business managers and knowledge workers — the main organizational<br />

thinkers and <strong>de</strong>cision-makers. Provi<strong>din</strong>g them with appropriate BI tools will<br />

only make their jobs so much more effective and easier.<br />

Strategic technologies affect, run, grow and transform the business initiatives of<br />

an organization. Companies should look at these 10 opportunities and evaluate<br />

where these technologies can add value to their business services and solutions, as<br />

well as <strong>de</strong>velop a process for <strong>de</strong>tecting and evaluating the business value of new<br />

technologies as they enter the market.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


84 Claudia Ionescu, Vasile Dumitraş<br />

REFERENCES<br />

[1] Sam Lubbe, Documentation Standards for E-commerce Organisations (ISACA,<br />

INFORMATION SYSTEMS CONTROL JOURNAL, VOLUME 5, USA, 2003).<br />

[2] Carl Shapiro, Hal Varian, Information Rules: A Strategic Gui<strong>de</strong> to the Networked Economy<br />

(Harvard Business School Press, Boston, USA, 1999).<br />

[3] Aseem Prakash, Jeffrey A. Hart, Globalization and Governance (Routledge, London, UK,<br />

1999).<br />

[4] Ohmae Kenichi, The invisible continent: four strategic imperatives of the new economy<br />

(Harper Business, New York, USA, 2000).<br />

[5] Progress in making e-services accessible to all, National Audit Office UK,<br />

http://www.nao.gov.uk/pn/02-03/0203428.htm.<br />

[6] Carl Claunch, Dave Cearley, Top 10 Strategic Technology Areas for 2009 (ITxpo<br />

Symposium, Orlando, 2008).<br />

[7] Minimum technical standards for government websites, World Wi<strong>de</strong> Consortium (W3C),<br />

http://www.w3c.org.<br />

[8] Ken Stasiak, Web Application Security (ISACA, INFORMATION SYSTEMS CONTROL<br />

JOURNAL, VOLUME 6, USA, 2002).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 85<br />

SYSTEME CYBERNETIQUE UTILISE DANS L’ANALYSE<br />

DU SYSTEME NATIONAL D’EDUCATION<br />

Mariana MAN 1 , Vergil CIUREA 2<br />

1. Introduction<br />

L’approche systémique <strong>de</strong>s procès <strong>de</strong> management modèles réalisés en vertu<br />

<strong>de</strong> la connaissance approfondie du système étudié permet la consolidation<br />

<strong>de</strong>s décisions pour obtenir une bonne évolution du système, dans <strong>de</strong>s conditions<br />

<strong>de</strong> perturbations. Le modèle représente ainsi un instrument utile dans l’évaluation<br />

du système étudié.<br />

Dans l’élaboration <strong>de</strong>s modèles économiques-mathématiques, la théorie<br />

économique<br />

a un rôle très important parce qu’elle formule les catégories, les concepts et les lois<br />

objectives <strong>de</strong> la réalité économique. Seulement en s‘appuyant sur la théorie<br />

économique les modèles mathématiques peuvent représenter fidèlement<br />

les phénomènes économiques.<br />

On connait les types <strong>de</strong> modèles suivants : modèles verbaux-<strong>de</strong>scriptifs (utilisés<br />

dans toutes les disciplines non mathématisées) modèles mathématiques, modèles<br />

physiques, modèles analogiques (du type <strong>de</strong>s maquettes statiques ou dynamiques),<br />

modèles graphiques, etc.<br />

Dans le management scientifique, dans les <strong>de</strong>rniers décennies, les modèles sont<br />

utilisés dans toute la diversité <strong>de</strong> types qu’il y a, en s’exposant brièvement ainsi <strong>de</strong><br />

plus en plus la tendance d’utiliser surtout les modèles du type<br />

mathématique-cybernétique, spécialement a la suite <strong>de</strong> leur capacité <strong>de</strong> con<strong>de</strong>nser<br />

rigoureusement<br />

l’essentiel,<br />

ainsi que <strong>de</strong> leur possibilité d’être résous a l’ai<strong>de</strong> <strong>de</strong>s or<strong>din</strong>ateurs électroniques.<br />

L’utilisation <strong>de</strong>s modèles cybernétiques pour l’analyse du Système National<br />

d’Education nécessite l’élaboration d’une méthodologie complexe qui est fondée<br />

sur <strong>de</strong>s principes généraux <strong>de</strong> l’analyse <strong>de</strong>s systèmes cybernétiques-économiques,<br />

qui peuvent être formulés ainsi :<br />

• La tendance intégratrice <strong>de</strong> l’analyse complexe <strong>de</strong>s systèmes, fondée sur<br />

la synthèse <strong>de</strong>s métho<strong>de</strong>s du management scientifique, l’analyse et la diagnose<br />

<strong>de</strong>s systèmes ;<br />

1 Prof. Univ. dr., l’Université <strong>de</strong> Petroşani, Roumanie<br />

2<br />

Dr. l’Université « Alma Mater », Sibiu, Roumanie<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


86 Mariana Man, Vergil Ciurea<br />

• L’orientation <strong>de</strong> l’activité d’analyse vers les problèmes clef / pertinents <strong>de</strong>s<br />

systèmes ;<br />

• La nécessite d’une activité permanente d’analyse complexe <strong>de</strong>s systèmes ;<br />

• L’initiation et la coor<strong>din</strong>ation <strong>de</strong> l’analyse <strong>de</strong>s sous-systèmes à l’intérieur du<br />

système ;<br />

• L’application flexible <strong>de</strong>s solutions proposées dans le projet du nouveau<br />

système ;<br />

• L’adoption d’une organisation ouverte, participative ;<br />

• Le sondage et la valorisation <strong>de</strong>s relations interhumaines ;<br />

• La combinaison <strong>de</strong>s approches formalisées avec l’intuition et l’expérience <strong>de</strong>s<br />

gouverneurs<br />

• Le sondage <strong>de</strong>s aspects multidimensionnels <strong>de</strong>s problèmes approchés ;<br />

• L’analyse et la projection informationnelle-décisionnelle <strong>de</strong>s systèmes dès la<br />

phase d’investissements doit s’étendre dès celles en fonction aux formes<br />

spécifiques d’analyse et projection informationnelle – décisionnelle pour les<br />

systèmes futures.<br />

De la multitu<strong>de</strong> <strong>de</strong> modèles cybernétiques on peut utiliser Le modèle hiérarchique<br />

qui peut être défini par les variables suivantes :<br />

- Vecteur d’entrée (perturbation)<br />

ω(t) = (ω 1 (t), …, ω 2 (t) ΩR q (1)<br />

où : Ω représente l’ensemble <strong>de</strong>s entrées ;<br />

- Le vecteur <strong>de</strong> comman<strong>de</strong><br />

u(t)=(u 1 (t), ...,u p (t)) UR p (2)<br />

où : U représente l’ensemble <strong>de</strong>s comman<strong>de</strong>s admissibles ;<br />

- Le vecteur d’état :<br />

x(t)=(x 1 (t), ...,x m (t)) XR m (3)<br />

- où : X représente l’espace <strong>de</strong>s états ;<br />

- Le vecteur <strong>de</strong> sortie :<br />

y(t)=(y 1 (t),y 2 (t),...,y n (t)) YR n (4)<br />

où : Y représente l’espace <strong>de</strong>s sorties.<br />

Dans le modèle hiérarchique on introduit l’ensemble <strong>de</strong>s variables <strong>de</strong> coor<strong>din</strong>ation<br />

S={S 1 ,S 2i , ...,S ri ..., …} (5)<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systeme cybernetique utilise dans l’analyse du systeme national d’education 87<br />

Cette-ci est douée avec la relation d’ordre " > ", pour S 1 > S 2 et on apprécie que<br />

S 1 coor<strong>din</strong>e a S 2 ayant les propriétés suivantes : la réflexivité: S 1 > S 1 ; l’antisymétrie:<br />

Si> S2, S 2 > S 1 =>S1>S2; la transitivité: Si> S 2 , S 2 > S 3 =>S 1 > S 3 .<br />

On introduit aussi l’ensemble <strong>de</strong>s variables d’interaction (couplage).<br />

V={v 1 v 2 ,...,v i } (6)<br />

Cette-ci exprime la dépendance entre les sous-systèmes qui se trouvent au même<br />

niveau hiérarchique.<br />

Sur les ensembles ainsi définis on introduit les fonctions suivantes: la fonction<br />

d’entrée : η : ω:T-X Y<br />

Dans ce modèle, on introduit la fonction <strong>de</strong> coor<strong>din</strong>ation et la fonction<br />

d’interaction, ainsi, la fonction <strong>de</strong> coor<strong>din</strong>ation peut être décrite dans le schéma<br />

suivant aux <strong>de</strong>ux niveaux, (fig. no. 1)<br />

Figure no. 1 Les niveaux <strong>de</strong> la fonction <strong>de</strong> coor<strong>din</strong>ation<br />

Il résulte ainsi que f: T-Ω-S S. La fonction d’interaction (couplage) peut être<br />

introduite en partant <strong>de</strong> l’exemple <strong>de</strong>s <strong>de</strong>ux sous-systèmes qui se trouvent au même<br />

niveau hiérarchique. (fig. no. 2)<br />

Figure no. 2 Systèmes au même niveau hiérarchique<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


88 Mariana Man, Vergil Ciurea<br />

La fonction d’interaction (couplage) sera donc g: T – X V. Dans la figure 3 on<br />

représente les principales connexions dans le modèle hiérarchique :<br />

Figure no.3 Les principales connexions dans le modèle hiérarchique du système cybernétique<br />

Pour le Système National d’Education le modèle hiérarchique se présente ainsi :<br />

a) le vecteur d’entrée<br />

V i (t)={V 1 (t)...V j (t)... V n (t)} I R +<br />

V j (t) – le vecteur <strong>de</strong> l’ensemble d’entrée "j" dans le moment "t" ;<br />

I – l’ensemble <strong>de</strong>s vecteurs ensembles d’entrée;<br />

R + - l’ensemble <strong>de</strong>s numéros réels positifs.<br />

La composition du vecteur d’entrée peut être:<br />

• Le numéro <strong>de</strong>s chômeurs enregistrés avec le niveau d’éducation "i" (NS i ) ;<br />

• Le numéro total <strong>de</strong>s chômeurs enregistrés aux agences d’emploi (NS t );<br />

• Le numéro <strong>de</strong>s enfants inscrits dans l’enseignement préscolaire,<br />

indifféremment <strong>de</strong> l’âge (N cp ) ;<br />

• La population d’âge officiellement correspondante a l’enseignement<br />

préscolaire (P p ).<br />

• La population d’âge "i" comprise dans l’enseignement préscolaire (E i ) ;<br />

• La limite supérieure <strong>de</strong> l’âge officielle <strong>de</strong> scolarisation (n);<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systeme cybernetique utilise dans l’analyse du systeme national d’education 89<br />

• La population d’âge "i" (P;)<br />

• La rate <strong>de</strong> transition <strong>de</strong> l’enseignement primaire 'h' a l’enseignement<br />

secondaire inferieur "h+1" dans l’année scolaire "t"'(RT h,h +1 );<br />

• Le numéro <strong>de</strong>s élèves compris dans la première classe <strong>de</strong> l’enseignement<br />

secondaire inferieur "h+1" dans l’année scolaire "t+1"(E t+1 h+1,1);<br />

• Le numéro <strong>de</strong>s élèves qui répètent la première classe <strong>de</strong> l’enseignement<br />

secondaire inferieur "h+1" dans l’année scolaire "t+1" (R t+1 h+1,1);<br />

• Le numéro <strong>de</strong>s élèves compris dans la <strong>de</strong>rnière classe <strong>de</strong> l’enseignement<br />

primaire "f' dans l’année scolaire "t" (E t h, f);<br />

• Le numéro total <strong>de</strong>s élèves compris dans l’enseignement tertiaire dans l’année<br />

scolaire "t" (E t );<br />

• La population du groupe d’âge "a", le groupe officiel d’âge correspondante à<br />

l’enseignement tertiaire dans l’année scolaire "t" (P t a);<br />

• Le total <strong>de</strong> dépenses publiques pour l’éducation dans l’année financière "t"<br />

(TCP th ) ;<br />

• Le produit interne brut dans l’année financière "t" pour un certain niveau<br />

d’éducation (PIB t );<br />

• Le total <strong>de</strong>s dépenses privés pour le niveau d’éducation "h" dans l’année<br />

financière "t" (TCp t h);<br />

• Le produit interne brut dans l’année financière "t" pour le niveau d’éducation<br />

"h" (PIB t h);<br />

• Le niveau d’éducation conformément à la classification ISCED ;<br />

• etc.<br />

b) le vecteur <strong>de</strong> comman<strong>de</strong> (calcul)<br />

U c (t) = {U 1 (t) ... U j (t) ... U m (t)} U I sm<br />

U j (t) – le vecteur <strong>de</strong> comman<strong>de</strong> au moment "t";<br />

U – l’ensemble <strong>de</strong>s vecteurs <strong>de</strong> comman<strong>de</strong>;<br />

I sm – l’ensemble <strong>de</strong>s indicateurs statistiques – mathématiques.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


90 Mariana Man, Vergil Ciurea<br />

Quelque V j (t) peut avoir la forme :<br />

• Vi(t) x 100/1000<br />

Vj(t)<br />

• Vi(t)<br />

Vi(t -1)<br />

• Vi(t) . 100/1000 – 100/1000<br />

Vi(t -1)<br />

• Σ Vi(t)<br />

• Vi (t) – Vj (t)<br />

• Σ Vi(t) 100/1000<br />

Vj(t)<br />

• Etc.<br />

La composition du vecteur <strong>de</strong> comman<strong>de</strong> peut être:<br />

• NSi x 100<br />

NSt<br />

• Ncp x 100<br />

Pp<br />

n<br />

• Σ Ei x 100<br />

i=1 Pi<br />

• [(E t+1 h+1,1 – R t+1 h+1,1) / E t h, f] x 100<br />

• (E t / P t a) x 100<br />

• (TCP th/ PIB t ) x 100<br />

• (TCp th / PIB th ) x 100<br />

• Etc.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systeme cybernetique utilise dans l’analyse du systeme national d’education 91<br />

c) Le vecteur <strong>de</strong> sortie<br />

E e (t) ={E 1 (t), … E j (t), … E p (t) } )} E R +<br />

E j (t) – le vecteur <strong>de</strong>s ensembles d’entrée "j" au moment "t" ;<br />

E – l’ensemble <strong>de</strong>s vecteurs <strong>de</strong>s ensembles d’entrée;<br />

R – l’ensemble <strong>de</strong>s numéros réels positifs.<br />

La composition du vecteur <strong>de</strong> sortie peut être:<br />

• Le poids <strong>de</strong>s chômeurs enregistrés par niveaux d’éducation ( S i );<br />

• La rate brute d’inclusion scolaire <strong>de</strong>s enfants dans l’enseignement préscolaire<br />

(RB P );<br />

• La durée moyenne <strong>de</strong> fréquence <strong>de</strong> l’enseignement préscolaire (DMF P );<br />

• La rate <strong>de</strong> transition dans l’enseignement secondaire inferieur (RT t h, h+1 );<br />

• La rate brute d’inclusion dans l’enseignement tertiaire (RBC t );<br />

• Le pourcentage <strong>de</strong>s dépenses publiques pour éducation dans l’année<br />

financière "t" au niveau "h" d’éducation (CPIB t h) ;<br />

• Le pourcentage <strong>de</strong>s dépenses privés pour éducation dans PIB , dans l’année<br />

financière "t" pour le niveau d’éducation "h" (C p PIB th );<br />

• Etc.<br />

En utilisant le modèle présenté antérieurement on peut analyser les résultats <strong>de</strong><br />

l’éducation et <strong>de</strong> la formation professionnelle sur le marché <strong>de</strong> l’emploi, qui<br />

met en évi<strong>de</strong>nce les suivants :<br />

• Le poids <strong>de</strong> la population active (15- 64 années) , selon le niveau d’éducation<br />

Le poids <strong>de</strong> la population active est resté constant au niveau d’enseignement, en<br />

accroissant dans le cas <strong>de</strong> ceux avec un niveau réduit d’éducation. On maintient <strong>de</strong>s<br />

différences importantes par milieux <strong>de</strong> rési<strong>de</strong>nce.<br />

Le poids <strong>de</strong> la population active est resté relativement contant pour tous les niveaux<br />

d’éducation. La seule exception peut être remarquée dans le cas <strong>de</strong>s personnes qui<br />

on fini seulement l’enseignement primaire ou ceux sans étu<strong>de</strong>s.<br />

On maintient <strong>de</strong>s différences importantes par milieux <strong>de</strong> rési<strong>de</strong>nce. Ainsi, le poids<br />

<strong>de</strong>s personnes actives qui ont un niveau élevé d’éducation est sensiblement plus<br />

grand dans le milieu urbain. La situation est inverse dans le cas <strong>de</strong> la population<br />

active avec un niveau réduit d’éducation dans le milieu rural en comparaison avec<br />

le milieu urbaine.<br />

Le poids <strong>de</strong> la population active féminine <strong>de</strong> la groupe d’âge 15 - 64 années este<br />

plus élevé dans le cas <strong>de</strong> tous les niveaux d’éducation, a l’exception <strong>de</strong> celui<br />

professionnel, dans le cas <strong>de</strong> ce niveau on enregistre aussi les plus importantes<br />

différences selon les sexes.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


92 Mariana Man, Vergil Ciurea<br />

• La rate d’occupation <strong>de</strong> la population âgée <strong>de</strong> 15 - 64 années, selon les niveaux<br />

d’éducation.<br />

La rate d’occupation <strong>de</strong> la population âgée <strong>de</strong> 15 - 64 années n’a pas enregistré <strong>de</strong>s<br />

différences significatives. La plus importante diminution <strong>de</strong> la rate d’occupation<br />

continue à se produire dans le cas <strong>de</strong> la population avec <strong>de</strong>s étu<strong>de</strong>s primaires ou<br />

sans étu<strong>de</strong>s du milieu urbaine.<br />

Il y a encore <strong>de</strong>s différences significatives selon les milieux <strong>de</strong> résistance,<br />

spécialement parce que la zone rurale est caractérisée par une rate plus élevée<br />

d’occupation par les activités développées dans l’agriculture.<br />

Analysé en évolution, cet état <strong>de</strong> fait indique les difficultés <strong>de</strong> plus en plus gran<strong>de</strong>s<br />

rencontrées par les personnes qui vivent dans le milieu urbain avec un niveau réduit<br />

d’éducation pour trouver un emploi. On peut aussi remarquer le fait que la rate<br />

d’occupation <strong>de</strong> ceux avec <strong>de</strong>s étu<strong>de</strong>s <strong>de</strong> niveau secondaire supérieur (lycée, école<br />

d’arts et métiers ) a été diminuée aisément par comparaison avec l’année précé<strong>de</strong>nt.<br />

• La rate d’occupation <strong>de</strong> la population âgée <strong>de</strong> 15 - 24 années, par niveaux<br />

d’enseignement.<br />

La rate d’occupation <strong>de</strong>s jeunes âgées <strong>de</strong> 15 - 24 années est sensiblement<br />

inferieure par comparaison avec celle <strong>de</strong> la population avec l’âge <strong>de</strong> travail pour<br />

tous les niveaux d’éducation.<br />

Les plus basses rates d’occupation continue à être enregistrées dans le cas <strong>de</strong>s<br />

jeunes avec un niveau bas d’éducation mais aussi ceux avec étu<strong>de</strong>s <strong>de</strong> lycée.<br />

Les jeunes avec étu<strong>de</strong>s post-lycée avec ceux avec étu<strong>de</strong>s <strong>de</strong> niveau primaire ou<br />

sans étu<strong>de</strong>s enregistrent la plus importante évolution négative <strong>de</strong> la rate<br />

d’occupation.<br />

L’explication <strong>de</strong> cet état <strong>de</strong> fait et la même que celle présentée dans le cas <strong>de</strong><br />

l’indicateur précé<strong>de</strong>nt (la rate d’occupation <strong>de</strong> la population âgée <strong>de</strong> 15 -64<br />

années).<br />

• La rate du chômage aux jeunes âgés <strong>de</strong> 15 -24 années par niveaux d’éducation.<br />

La rate du chômage tend à affecter <strong>de</strong> plus en plus les jeunes âgés <strong>de</strong> 15-24 années<br />

avec un niveau réduit d’éducation ( gymnasial, primaire ou sans étu<strong>de</strong>s).<br />

La rate du chômage dans le cas <strong>de</strong>s jeunes du milieu urbain est plus élevée par<br />

comparaison avec le milieu rural. Cette différence a accru aisément. Pourtant, dans<br />

l’évaluation <strong>de</strong> cette situation. On doit tenir compte du fait que beaucoup <strong>de</strong> jeunes<br />

du milieu rural font partie <strong>de</strong> la population occupée dans l’agriculture. L’indicateur<br />

met en évi<strong>de</strong>nce l’adaptation encore insuffisante du Système National<br />

d’Enseignement aux <strong>de</strong>man<strong>de</strong>s <strong>de</strong> la place <strong>de</strong> l’emploi. Aussi, le phénomène du<br />

chômage aux jeunes reflète les réserves <strong>de</strong> plusieurs compagnies à employer force<br />

<strong>de</strong> travail sans expérience.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systeme cybernetique utilise dans l’analyse du systeme national d’education 93<br />

• La rate d’insertion <strong>de</strong>s étudiants qui ont fini <strong>de</strong>s divers niveaux d’éducation et<br />

formation professionnelle sur le marché <strong>de</strong> l’emploi.<br />

Cet indicateur représente un important étalon <strong>de</strong> l’efficience externe du système<br />

d’enseignement et formation et <strong>de</strong> l’impact <strong>de</strong>s diverses initiatives <strong>de</strong> reforme. La<br />

transition <strong>de</strong>s institutions d’enseignement à la vie active et l’intégration dans le<br />

travail <strong>de</strong>s jeunes représente un problème essentiel, avec un fort impact social et<br />

économique. Malheureusement, le manque <strong>de</strong>s systèmes <strong>de</strong> monitoring <strong>de</strong>s<br />

étudiants qui finissent <strong>de</strong>s différents niveaux d’éducation ou <strong>de</strong>s enquêtes<br />

spécialisées au niveau national ne permet pas une évaluation <strong>de</strong> l’efficience externe<br />

du système national d’enseignement.<br />

Les rates basses d’insertion <strong>de</strong>s étudiants qui finissent <strong>de</strong>s diverses formes<br />

d’enseignement et formation professionnelle initiale ont <strong>de</strong>s répercussions<br />

importantes sur la motivation pour participer a l’enseignement pendant toute la vie<br />

et, implicitement sur le développement du capital humain.<br />

L’analyse effectuée met en évi<strong>de</strong>nce le fait que la maintenance du système actuel<br />

d’enseignement <strong>de</strong> la Roumanie influence négativement la compétitivité et la<br />

prospérité nationale et peuvent être précisées quatre grands déficiences <strong>de</strong> celui-ci,<br />

à savoir : c’est un enseignement inefficient ; ce n’est pas un enseignement<br />

équitables ; sa qualité est faible.<br />

Ces déficiences sont complétées par le problème du déclin démographique qui a <strong>de</strong>s<br />

conséquences négatives sur l’éducation.<br />

Pour éliminer le plus possible ces déficiences ou diminuer leur effet négatif sont<br />

recommandées les mesures <strong>de</strong> restructuration suivantes: une nouvelle organisation<br />

<strong>de</strong>s cycles d’enseignement , parce que la structure actuelle <strong>de</strong> l’enseignement a <strong>de</strong>s<br />

déficiences majeures telles que: déconsidère l’éducation précoce ; fragmente<br />

l’enseignement obligatoire <strong>de</strong> 10 années par un examen national inutile, après 8<br />

années, etc. ; l’éducation précoce doit <strong>de</strong>venir bien public et on doit lui accor<strong>de</strong>r<br />

une attention spéciale, ayant en vue le fait que l’Etat a sous-évaluée et marginalisée<br />

systématiquement la plus importante pério<strong>de</strong> <strong>de</strong> l’éducation, l’éducation précoce,<br />

celle <strong>de</strong> la pério<strong>de</strong> 0 - 6 / 7 années; il est nécessaire qu’on implémente un<br />

curriculum flexible et centré sur les compétences nécessaires a se développer<br />

personnellement et a l’économie <strong>de</strong> la connaissance, parce que le curriculum actuel<br />

est vu par tous les facteurs impliqués dans le procès d’enseignement comme étant<br />

surchargé et avec une relevance basse pour la vie d’adulte et pour le marche du<br />

travail; on doit accélérer la décentralisation et la remise <strong>de</strong> l’école dans la<br />

communauté locale, en tenant compte du fait que le Système d’Enseignement <strong>de</strong><br />

Roumanie continue a être sur-centralisé, les unités d’enseignement n’ayant pas<br />

aucune compétence dans la construction <strong>de</strong> leur budget propre et aucune flexibilité<br />

dans son exécution, bien que l’allocation du budget pour l’enseignement a comme<br />

base les quotas défalquées <strong>de</strong> la TVA et est faite totalement non-transparent par le<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


94 Mariana Man, Vergil Ciurea<br />

Ministère <strong>de</strong>s Finances; il faut nécessairement qu’il y ait une reforme <strong>de</strong> politiques<br />

dans le domaine <strong>de</strong>s ressources humaines, parce que la salarisation <strong>de</strong>s ressources<br />

humaines est très mauvaise, et le prestige social du cadre didactique a été réduit<br />

dramatiquement ce qui fait que l’intérêt pour la carrière didactique soit réduit ; la<br />

stimulation <strong>de</strong> l’éducation permanente par prendre <strong>de</strong>s mesures concrètes, parce<br />

que la rate <strong>de</strong> participation a l’éducation pendant la vie situe la Roumanie dans la<br />

<strong>de</strong>rnière position <strong>de</strong> l’Europe, ce qui montre que, en Roumanie, l’enseignement<br />

permanente est comme inexistante ou c’est l’option d’une minorité consciente <strong>de</strong><br />

l’avantage compétitif qu’une telle éducation te donne ; etc.<br />

REFERENCES<br />

[1] I.C. Dima (Coordonnateur), Managementul învăţământului preuniversitar, (Maison Éditrice<br />

« Arves », Craiova, Roumanie, 2007);<br />

[2] M. Man, Eficienţa activităţii manageriale în învăţământul preuniversitar, (Maison Éditrice<br />

« Arves », Craiova, Roumanie, 2008).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 95<br />

SOME CONSIDERATIONS ABOUT THE IMPACT<br />

OF THE INTRODUCTION ICT<br />

IN THE ROMANIAN EDUCATION SYSTEM<br />

Mariana NICOLAE-BĂLAN 1 , Cornelia SCUTARU-UNGUREANU 2<br />

Abstract. Approximation, with fast steps, of the Information Society requires adaptation<br />

to new technologies to all sectors of activity. In this context, education has a particularly<br />

important role in stimulating the transition towards the Information Society, on the one<br />

hand, and on the other hand, should consi<strong>de</strong>r the orientation of the education system<br />

towards this. New information and communication technologies change the perspective<br />

on educational practice. Their implementation is consi<strong>de</strong>red one of the most important<br />

problems in at the beginning of this millennium. The paper presents some elements of<br />

the actions taken at European and national levels to implement new information<br />

technologies in the education system. Impact of implementation of specialized programs<br />

and computer-assisted education necessary to improve education in <strong>Romania</strong>,<br />

in the context of integration into European structures, as well as the need to continue<br />

reform of the education system is also analyzed in this paper.<br />

Keywords: education, Information Society, e-learning<br />

1. The general characterizes of the Information Society<br />

Information Society represents a new phase of human civilization, a new way<br />

of life quality education involving intensive use of IT in all spheres of human<br />

existence and activity, with a major economic and social impact.<br />

The technological progress in recent <strong>de</strong>ca<strong>de</strong>s has allowed the emergence<br />

of new services and multimedia applications.<br />

Developing of the new means of communication and technology of information<br />

is an important factor for increased economic competitiveness, opening new<br />

perspectives for better organization of labor force and creation of new jobs.<br />

Also, open the new perspectives for the mo<strong>de</strong>rnization of public services, health<br />

care, environmental management and the new ways of communication between<br />

the government and citizens. Also, wi<strong>de</strong> access to education and culture<br />

of all social classes, regardless of age or geographic location can be achieved with<br />

new technologies.<br />

1 PhD, Senior Researcher, Institute for Economic Forecasting, National Institute for Economic<br />

Research, <strong>Romania</strong>n Aca<strong>de</strong>my, (e-mail: mariana_prognoza@yahoo.com).<br />

2 PhD, Senior Researcher, Institute for Economic Forecasting, National Institute for Economic<br />

Research, <strong>Romania</strong>n Aca<strong>de</strong>my, Titular Member AOSR, (cscutaru@yahoo.com).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


96 Mariana Nicolae-Bălan, Cornelia Scutaru-Ungureanu<br />

The major changes in recent years (the exponential growth of mobile<br />

communications and Internet users, the contribution of the sector of Information<br />

and Communications Technology (ICT) to economic growth and job creation,<br />

etc.) supports the transition from the industrial era to "knowledge-based<br />

economy".<br />

In terms of integrating new technologies, the sociologist Peter Drucker said:<br />

"People that will result from the permutation of values, beliefs, economic<br />

and social structures of political systems and concepts, in other words,<br />

the concepts of the world, will be different by what could anyone imagine today.<br />

In some areas - and especially in society and its structure - the basic<br />

transformations have already taken place. The new society is practically<br />

a certainty, and is also a certainty that its primary resource will be knowledge<br />

"[“Human resources in the Information Society, www.computerworld.ro]<br />

Construction of the new mo<strong>de</strong>l of society raises issues such major socio-political -<br />

both national and international level- to mitigate the phenomenon of exclusion<br />

from the benefits of new technologies for some social categories<br />

and regions/geographical areas and social cohesion, to conservation<br />

and promotion of specific culture to each nation and local communities,<br />

to protection of citizen and consumer.<br />

Information Society is more than progress and applications of information<br />

technology and communications, this having the dimensions:<br />

• social, which refers to placing the items of the Information Society<br />

on health care and social protection, social <strong>de</strong>mocracy;<br />

• educational, which <strong>de</strong>velops competence in <strong>de</strong>sign and work<br />

in a computerized regime, intelligent management of processes (education<br />

and distance education, virtual libraries, e-Teaching, e-Learning);<br />

• environmental, with an impact on resource use and environmental<br />

protection;<br />

• cultural, with impact on the conservation and <strong>de</strong>velopment of heritage<br />

(museums, art galleries on the Internet, digitization of information: books<br />

digitized, the digitization of the national and international heritage);<br />

• economic, which on <strong>de</strong>velops new paradigms of the digital economy and<br />

knowledge-based economy (e-Commerce, e-banking, e-Learning,<br />

e-Money, e-Tra<strong>din</strong>g, business on the Internet, etc.).<br />

The mo<strong>de</strong>l of the future society – the Information Society - put before<br />

of the European Union issues of highest priority and urgency: a new regulatory<br />

framework, promoting a new culture of entrepreneurship and business,<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Some Consi<strong>de</strong>rations about the Impact of the Introduction ICT<br />

in the <strong>Romania</strong>n Education System 97<br />

achieving lea<strong>de</strong>rship in new technologies, educating and training of the citizens,<br />

implementation of new methods in business.<br />

In this context, the European Union, through its political and executive bodies has<br />

acted since 1993 through a series of strategic <strong>de</strong>cisions and programs.<br />

Applying digital technologies has become a vital factor in growth and insurance<br />

jobs in the new economy. Although Europe is a technological lea<strong>de</strong>r in many<br />

areas (e.g. mobile communications, digital television), in others - particularly<br />

in the use of the Internet - is lagging behind compared with the USA and Canada.<br />

As a result, the eEurope initiative aims to bring Europe in a position to benefit<br />

fully from the advantages of digital economy, to exploit its full technological<br />

priorities, and to increase the educational potential and entrepreneurial necessary.<br />

The Information Society will have a positive impact on the <strong>Romania</strong>n economy<br />

by contributing to the increase in productivity, to eliminate the inequalities,<br />

to <strong>de</strong>crease the unemployment, to increase the educational quality.<br />

In <strong>Romania</strong>, the use of ICT products in recent years has seen a dynamic increase,<br />

so in 2006, the number of Internet users per 1000 inhabitants was over 300<br />

and was about 12 percentage points higher in 2005.<br />

During January-November 2007, all seafarers on the Internet in <strong>Romania</strong> has<br />

increased by about two million people from the first eight months, to seven<br />

million users, respective 31.4% of the total population, estimated at 22.27 million<br />

inhabitants accor<strong>din</strong>g to Internet World Stats data.<br />

The rate of use of the Internet has increased: at the end of November 2007 was<br />

7.5 percentage points over the interval from January to August.<br />

After the first part of 2006, <strong>Romania</strong> was on the last place in the EU, compared<br />

to the rate of Internet penetration. On the end of November, <strong>Romania</strong> climbed<br />

two seats, before Poland, ranked last, with a rate of 29.6% and Bulgaria with 30%,<br />

and is coming to Malta, where the level is 31.7%.<br />

2. The Education in the Information Society<br />

The new information and communication technologies change the perspective<br />

on educational practice; their implementation is consi<strong>de</strong>red one of the most<br />

important issues at this end of century, built at the rank of national politics.<br />

Since 1986, at the International Colloquium at Stanford, <strong>de</strong>dicated to science<br />

and education issues, distinguish the major responsibilities for education to avoid<br />

the remaining ago of the <strong>de</strong>veloping to highly industrialized. The first suggestion<br />

advanced as a result of analysis the accumulated experience is that should be<br />

given absolute priority for all research problems related to introduce the computer<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


98 Mariana Nicolae-Bălan, Cornelia Scutaru-Ungureanu<br />

in education, emphasis being put on teacher training and recycling.<br />

In the "Declaration" of the Colloquium at Stanford is shown that the essential<br />

element between education and new information technologies is that the citizens<br />

must be trained to live in an Information Society.<br />

The problems of education are changing profoundly, the alternative<br />

at the strategies of insufficient and expensive knowledge is fin<strong>din</strong>g the ways that<br />

allow the beginners to use the unlimited access to culture.<br />

Proximity, with fast steps, by the Information Society requires adaptation to new<br />

technologies for all sectors of activity. In this context, education has a particularly<br />

important role in stimulating the transition towards the Information Society,<br />

on the one hand, and on the other hand, should consi<strong>de</strong>r the orientation<br />

of the education system towards the information society.<br />

The European Commission has started the pioneering action to use the new<br />

technologies in education some time ago, and the general objectives of European<br />

cooperation in this field were reflected in the resolutions of the Council of Europe<br />

1983 on the introduction the new information technologies in education<br />

(Decision, 2002, p. 3). Moreover, the recent policies in the European Union have<br />

emphasized the role of e-Learning in improving the innovation in education<br />

and training (Anon, 2001). The information technologies and communications<br />

which mediate learning are components of education and training. Action plans<br />

eEurope2002 and eEurope2005 adopted by the European Councils of Lisbon<br />

(2000), Stockholm (2001) and Barcelona (2002), i<strong>de</strong>ntified e-Learning as a top<br />

priority.<br />

The educational system is the main supplier of training. Universities<br />

and higher education institutions are key actors in the production<br />

and dissemination of knowledge, in social, pedagogical and technological<br />

<strong>de</strong>velopment research, training for tutors and trainers, in continuing professional<br />

<strong>de</strong>velopment. They use more and more e-Learning as a source of ad<strong>de</strong>d value<br />

for their stu<strong>de</strong>nts (Decision, 2002, p. 4).<br />

The impact of information technology and communication in society <strong>de</strong>termined<br />

a normal reaction in the educational systems too, implementing new information<br />

technologies being consi<strong>de</strong>red as one of the most important issues in late<br />

twentieth century and the beginning of the millennium 3. A confirmation is that,<br />

in the last <strong>de</strong>ca<strong>de</strong> have been organized at UNESCO a suite of international<br />

congress on "The computerization of education”. Reference axis has been<br />

a fin<strong>din</strong>g that preparing teachers for an Information Society is a key factor<br />

of success of the entire process of <strong>de</strong>velopment of human resources.<br />

In the paper "Training teachers in the European Union and the EFTA/EEA states”<br />

presents the structure and content of training courses. One of the most consistent<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Some Consi<strong>de</strong>rations about the Impact of the Introduction ICT<br />

in the <strong>Romania</strong>n Education System 99<br />

themes is the use of information technologies (IT). States need to review<br />

the process of training educators and reassessment of priorities in a society whose<br />

<strong>de</strong>velopment, especially technology, known strong acceleration.<br />

It may be said that since the `80 has triggered technological revolution<br />

in education. Application of computers was born unprece<strong>de</strong>nted hope for<br />

educational future approach. Technological fever was so high that, from the early<br />

years of the <strong>de</strong>ca<strong>de</strong>, have been launched government programs in many countries,<br />

concerned not lagging behind in this field. Gradually, most <strong>de</strong>veloped countries<br />

have introduced computers in schools, starting with the upper levels, then<br />

successively higher gra<strong>de</strong>s primary and secondary. Even in the absence<br />

of incentives from the government, a willingness to adapt IT to the needs<br />

of classrooms was so great that many schools have purchased their own initiative<br />

from IT. In the Netherlands, almost 50% of schools have acquired IT material<br />

to support banks and the local industry, even before the start of the first<br />

governmental programs introducing computers in education. It should be noted<br />

that without prior training of teachers for the operation of new IT<br />

in the teaching/learning, the progress can not be guaranteed.<br />

E-learning is thus a type of education which is done via the Internet. Training<br />

solutions based on Internet provi<strong>de</strong> faster results at lower cost, broa<strong>de</strong>r access<br />

to training and a clear responsibility for all participants in the training.<br />

In the current dynamic culture, organizations that implement the Web training<br />

give to the employees the opportunity to exploit their advantage in changing.<br />

Training via the Internet ensures accountability, accessibility and opportunity.<br />

It allows people and organizations to keep pace with the global economy which<br />

now growing speed Internet.<br />

The electronic systems can improve training methods and traditional training<br />

materials, such as discussions in the classroom, textbooks, CD-ROMs<br />

and computer training outsi<strong>de</strong> the Internet.<br />

In 1994, Al Gore <strong>de</strong>fined as the creation of lines of information as a central<br />

political project of the Clinton administration, which lead to the USA addition<br />

impulses to existing technological supremacy. A stated goal of USA policy was<br />

that, since 2010, all citizens age know to use with <strong>de</strong>xterity the computers, digital<br />

communications and digital television.<br />

The new informational technologies have a profound impact on how<br />

the information is obtained, which communicate on their training. New skills that<br />

accompany these technologies - technical, intellectual and social - are essential<br />

for life, work and active participation in a knowledge society.<br />

The breadth of these skills extends far beyond the "operating a computer” and<br />

are part of the “new basic skills”, such as languages, entrepreneurial spirit, use of<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


100 Mariana Nicolae-Bălan, Cornelia Scutaru-Ungureanu<br />

new technologies, and to be acquired through a process of learning throughout<br />

life. The firm strategies are nee<strong>de</strong>d that can provi<strong>de</strong> qualified labor force in this<br />

field and missing not only on the <strong>Romania</strong>n market, but also at European level.<br />

Thus, in 1999, there was a call for 800000 persons qualified in information<br />

technology sector, is expected to increase to 1700000 persons. Ability to use<br />

information technologies and communication is essential in many sectors,<br />

and the priority now is to <strong>de</strong>fine them clearly, so that education and training<br />

systems to integrate them into their programs.<br />

For improving education in <strong>Romania</strong>, in the context of <strong>Romania</strong> integration<br />

to the European structures, as well as the need to continue reform of the education<br />

system, the Ministry of Education, Research and Innovation has <strong>de</strong>fined<br />

the requirements of a program that inclu<strong>de</strong>s the most important activities<br />

necessary in the field of education and computerization computer-assisted.<br />

Thus, pre-university level, the education system computerized - SEI represent<br />

the materialization of the strategy MER for computerization of education. This is<br />

un<strong>de</strong>r the eEurope Action Plan prepared by the European community and being<br />

part of the initiative European e-Learning.<br />

Among the objectives of this program may be listed:<br />

• equipping all schools in <strong>Romania</strong> with complete IT solutions<br />

for the teaching/learning. As a result, secondary and high schools<br />

are equipped with computerized laboratories where can be teach<br />

the official program, and installed software allows activities in schools.<br />

• introduction of technology in education through specific projects inten<strong>de</strong>d<br />

for educational and administrative purposes such as the computerization<br />

of national examinations (admission in colleges, baccalaureate, etc.).<br />

Following the implementation of this program, each high school in <strong>Romania</strong><br />

are currently receiving at least one computerized educational platform for use<br />

in classroom teaching hours of mathematics, biology, physics, chemistry,<br />

<strong>Romania</strong>n, history, etc. Educational Platform system consists of a set of<br />

technology, computers, Internet, electronic multimedia educational content,<br />

methodology and training of teachers.<br />

The Program was run over three stages:<br />

i) phase I (pilot): 2001-2002 inclu<strong>de</strong>d, among others, provision of<br />

120 computer laboratories, educational Software, projects run by administrative<br />

support, evaluation of textbooks and electronic auction for the purchase of school<br />

textbooks in 2002, creating and Internet information management portal;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Some Consi<strong>de</strong>rations about the Impact of the Introduction ICT<br />

in the <strong>Romania</strong>n Education System 101<br />

ii) phase II of the SEI Program was conducted in 2003 and inclu<strong>de</strong>d<br />

installation and configuration of the 1100 computerized platforms, educational<br />

software, multimedia educational content: 80 lessons, 30000 questions to test<br />

electronic, training system administrators, improving the over 15000 professor,<br />

running projects such as administrative support: ADLIC (Admission to high<br />

schools and vocational schools in 2003 and the movement for the teaching staff);<br />

iii) phase III of the SEI Program aimed primarily complete computerization<br />

of high schools: 290 complete computerized platform, inclu<strong>din</strong>g: computers,<br />

servers, printer, scanner, connection equipment, Oracle AEL licenses, education<br />

Software, installation and configuration, training teachers, secretaries, system<br />

administrators.<br />

Following the implementation of this program, more than 7 million people<br />

are directly or indirectly involved: stu<strong>de</strong>nts, teachers, instructors, staff<br />

and parents. 2900000 more than 110000 stu<strong>de</strong>nts and teachers have access<br />

to the platform AEL e-Learning and teaching materials in electronic format. Also,<br />

<strong>Romania</strong>n pre-university education has 4780 computerized laboratories, 52000<br />

school teachers, 1700 multimedia AEL lessons, dictionaries, encyclopedias.<br />

But, the most important achievement is the revolution in the mentality<br />

of the school, in particular, and society in general. The school proved<br />

responsiveness, willingness to change and adjustment to European standards.<br />

Assimilation of new educational tools has reached a level of mass - an important<br />

asset strategies for educational medium and long term.<br />

For university education, the shift to computer-assisted learning (e-learning)<br />

allows a collaboration stu<strong>de</strong>nt-computer throughout the time, working directly<br />

with the teacher being complementary. In this way acquiring the application<br />

of knowledge is superior. Unfortunately, the information technology has done<br />

little in this area, e-learning is still based on the test-scale systems, so with a lower<br />

activation of the stu<strong>de</strong>nt. In the scientific and technical education domain, was<br />

a step forward in the applications type problems, because the normal programs<br />

can correct at least the final result of the problems indicated by the stu<strong>de</strong>nt.<br />

Evaluation using the computer will allow, first, increase the examine productivity<br />

growth (total examination time / number of stu<strong>de</strong>nts examined)<br />

and as a consequence and the volume of knowledge submitted. This evaluation<br />

presents the advantage to examine all the candidates with subjects with similar<br />

<strong>de</strong>grees of difficulty, to realize the concomitant and more rigorous assessment,<br />

with the possibility of repeated and corrections to the closest <strong>de</strong>gree requirement.<br />

But, at the same time, written examination and using the computer has<br />

the disadvantage, among others, in the absence of appropriate supervision, to copy<br />

the results to colleagues.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


102 Mariana Nicolae-Bălan, Cornelia Scutaru-Ungureanu<br />

In the case of computerized examinations, ad<strong>din</strong>g to the network computers<br />

to a printer or a record to a file on your computer, ensure the conservation<br />

and responses, as well as a written exam.<br />

Therefore, the shift from human examiner at electronic presents both a series<br />

of advantages, inclu<strong>din</strong>g:<br />

• increased of the efficiency in the process of evaluation by increasing<br />

the speed, which allows assessment of a higher volume of material, with greater<br />

frequency, and a greater number of candidates;<br />

• the objective, impersonal character;<br />

• the errors due to fatigue assessment, the examiner stress or emotions<br />

of it will disappear, leaving only those due to the state of computer;<br />

• the timidity and the emotiveness of candidates will diminish as a result<br />

of the relationship with an impersonal;<br />

• the secrecy of the subjects will be guaranteed, they are chosen<br />

by the computer even when the examination;<br />

• will be possible the nationally evaluation, where, accor<strong>din</strong>g<br />

to government programs, schools will be linked in a national or even international.<br />

Also, will be possible, the existence, in parallel with the classic textbook<br />

of a market for self programs.<br />

In this way, every educational institution will propose the tests that will allow<br />

of the candidates to check their own forces and to pursue the a<strong>de</strong>quate studies<br />

appropriate of the intellectual capacities that they possess.<br />

The possibility to storage the responses on the disks, allows replacement<br />

of records with a few boxes.<br />

Ones of the most important disadvantages are:<br />

• there are necessary the investments in computing technology to provi<strong>de</strong><br />

a suitable base material. The evolution of society will require, however, these<br />

investments;<br />

• who through a course based solely on examination on the computer may<br />

suffer a reduction in the ability of verbal expression, a loss of discussions habits<br />

of argument and counter argument, and earn a possible <strong>de</strong>gree of <strong>de</strong>humanization<br />

in a society in which the dimensions of communication tend to prevail.<br />

It is clear that, at least in a first stage, only certain areas will be possible<br />

or advisable computerized assessments, but the growth opportunities offered<br />

by science to increase their number.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Some Consi<strong>de</strong>rations about the Impact of the Introduction ICT<br />

in the <strong>Romania</strong>n Education System 103<br />

Switching to a new school will not do so without a response from some teachers,<br />

least willing to accept change, and from some stu<strong>de</strong>nts, virtually as traditional.<br />

For this reason, transformations must be introduced gradually <strong>de</strong>crease without<br />

the need and possibility of correcting errors in the course.<br />

These changes are strictly necessary and it is better to be conducted at a pace<br />

acceptable, only one required by a situation of lagging.<br />

In recent years a role of increasing returns to distance education via the Internet.<br />

Historically, the distance education means studying by correspon<strong>de</strong>nce,<br />

but the acceptance of current tend to be closer to the methods of transmission<br />

technology supported by audio, vi<strong>de</strong>o and (more frequently and more<br />

opportunities opening) through global computer networks.<br />

By this method of education ensure learning opportunities for broad categories<br />

of citizens, without interruption of their training. This is actually the main feature<br />

and that makes the system to be very viable for higher education cycles,<br />

for permanent education and vocational training and it potentially puts the most<br />

requested types of education systems of the future.<br />

A very good <strong>de</strong>finition, with operational value, is given by Council for Distance<br />

Education and Training: “The distance education involves the study<br />

and enrollment in a training institution which provi<strong>de</strong>s teaching materials<br />

prepared in a sequential and logical or<strong>de</strong>r for stu<strong>de</strong>nts to study on their own.<br />

At the end of each stage, the stu<strong>de</strong>nts sent by fax, mail or computer by qualified<br />

instructors, their work for correction, gra<strong>din</strong>g and guidance tutorials on the topic.<br />

The tasks corrected are return, this exchange provi<strong>din</strong>g a stu<strong>de</strong>nt-teacher<br />

personalized relationship" [The Council for Distance Learning and Training<br />

(CDLT), www.<strong>de</strong>tc.org/].<br />

By reference to traditional education, can emphasize some advantages<br />

of education at remotely via the Internet - may apply, at least for now,<br />

at university level education and training after the mo<strong>de</strong>l of open universities<br />

and at distance from the technological countries:<br />

• all the resources which are subject to the course may be available<br />

ubicuu;<br />

• the multiple ways to purchase the highest level in all fields of culture;<br />

• the audience is consi<strong>de</strong>rably increased; the distance education may<br />

inclu<strong>de</strong> stu<strong>de</strong>nts who can not attend the courses from the traditional system.<br />

The access to local, regional and national networks link stu<strong>de</strong>nts from different<br />

social, cultural, economic areas and varied experiences;<br />

• is facilitated the learning in one's own pace, in a fashion, procee<strong>din</strong>g<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


104 Mariana Nicolae-Bălan, Cornelia Scutaru-Ungureanu<br />

or hearing of courses can be ma<strong>de</strong> gradually and repeatedly. The computers<br />

incorporating various software packages extremely flexible, the stu<strong>de</strong>nt having<br />

a maximum control of information content;<br />

• the synchronous and asynchronous interaction between teacher<br />

and stu<strong>de</strong>nts can be complementary;<br />

• the technologies are interactive, allowing a total feedback in real time<br />

and formative and summative assessment, quantitative or qualitative in an easy<br />

way and by the best evaluators.<br />

Among the difficulties in implementation, which may be consi<strong>de</strong>red<br />

and limits of the new system, inclu<strong>de</strong>:<br />

• the high costs for <strong>de</strong>velopment the system, inclu<strong>din</strong>g expenses<br />

with technology (hardware and software);<br />

• transmission of information networking, maintenance, production<br />

of necessary materials;<br />

• the difficulty in supporting the implementation of the system,<br />

a consistent and sustained effort of stu<strong>de</strong>nts, teachers, brokers offering technical<br />

support and administrative staff;<br />

• the need for stu<strong>de</strong>nts to have experience in the field of computers.<br />

Maintaining own computer will probably be one of current responsibilities.<br />

• the stu<strong>de</strong>nts must be highly motivated to participate. The phenomenon<br />

of school abandonment is more common in distance learning than in traditional<br />

frameworks of education, inter-relationships are established relatively impersonal,<br />

making for easier the option for stu<strong>de</strong>nt.<br />

However, the experiences so far show that participants at the education through<br />

new technologies are familiar with the relative fast digital and relatively soon<br />

enter into the rhythm of natural transmission.<br />

A type of distance teaching-learning, which gains ground every day, is education<br />

by Internet which is consi<strong>de</strong>red the most promising form of eLearning.<br />

The support courses are stored on a computer in a specific form and a typical<br />

Internet browser, or in some rare cases, a special program, allow stu<strong>de</strong>nts<br />

to access information in their own pace of assimilation. The learning materials are<br />

presented in a form of multimedia, a structural mo<strong>de</strong>l in which access<br />

to information is achieved through multiple links from one page.<br />

The evolution towards the Information Society has resulted in profound changes<br />

in the services provi<strong>de</strong>d by libraries, with appropriate changes to this<br />

<strong>de</strong>velopment: changing the way to perceive the importance and role<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Some Consi<strong>de</strong>rations about the Impact of the Introduction ICT<br />

in the <strong>Romania</strong>n Education System 105<br />

of information, increasing the quantity of information available and diversification<br />

of their presentation formats, <strong>de</strong>velopment of information sector in the mo<strong>de</strong>rn<br />

economies, technology impact on all sectors of activity.<br />

This evolution has implications both on libraries and their staff, which should be<br />

ready to meet new challenges and to manage changes, consequently,<br />

on the information society. The information in electronic form is raised each<br />

individual, both in the workplace, in society and home. Libraries, structures infodocumentary<br />

with tradition, lies, in turn, on the trajectory of this information,<br />

having the potential to acquire, manage and disseminate in or<strong>de</strong>r to provi<strong>de</strong><br />

products and services tailored to the needs of the mo<strong>de</strong>rn user.<br />

In <strong>Romania</strong>, the transition to the Information Society is a priority objective<br />

of government or sectoral policies.<br />

And the level of education and learning, in or<strong>de</strong>r to connect to contemporary<br />

requirements, governmental programs for the following period, in synchrony with<br />

global trends, must lie on an important place achieving of the “educational<br />

society”, which effectively capitalize human resources through lifelong learning,<br />

increased the role of the expertise in <strong>de</strong>cision making, access generalized to any<br />

form of knowledge, exten<strong>din</strong>g the media, increased individual learning<br />

and personal emancipation. Strategy in <strong>Romania</strong>n higher education during 2002-<br />

2010, the Ministry of Education, Research and Innovation stated that "improving<br />

the teaching process can not be conceived without its computerization in a large<br />

extent, without switching to an education related to resources that is available”.<br />

In the context of rapid innovation in information technologies and their<br />

penetration in the workplace, communication, public services, in family, in leisure<br />

time, at the university level is consi<strong>de</strong>red that "the university is required to use<br />

these technologies, to participate to their innovation, to incorporate these<br />

technologies in training stu<strong>de</strong>nts to benefit as soon as the advantages offered by<br />

these technologies and to protect against unwanted consequences of their use,<br />

ignoring the challenges of information and communication technologies would<br />

amount to exclusion from the educational elite “.<br />

In this context, the <strong>Romania</strong>n universities, have become, over time, large systems,<br />

equipped with advanced and integrated into the global flow, can and should play<br />

an important role to satisfy the information needs of their users and for their<br />

initiating into the mo<strong>de</strong>rn process by information, in which the use of information<br />

and communication technologies play a crucial role.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


106 Mariana Nicolae-Bălan, Cornelia Scutaru-Ungureanu<br />

REFERENCES<br />

[1] Anon, A., Report on the European eLearning Summit 2001, (IBM International Education<br />

Centre, 10-11 May, 2001);<br />

[2] Clarke, A., Costello, M., Wright, T., The Role and Tasks of Tutors in Open Learning Systems,<br />

(Cambridge Publishing, 1985);<br />

[3] Cucoş, C. (coord.), Învăţământul <strong>de</strong>schis la distanţă, (Editura Universităţii „Alexandru Ioan<br />

Cuza”, Iaşi, România, 2004);<br />

[4] Farrell, G.M. The Development of Virtual Education: A Global Perspective,<br />

(The Commonwealth of Learning. http://www.col.org/virtualed/in<strong>de</strong>x.htm);<br />

[5] Hart, B., Going the Distance: Designing and Delivering Distance Education (Courseware,<br />

http://www.cs.odu.edu/~tele/iri/publications/paper6_98.html, 1998);<br />

[6] Maly, K. & alţii, Use of Web Technology for Interactive Remote Instruction, (online, 1998);<br />

[7] Neacşu, I., Meto<strong>de</strong> şi tehnici <strong>de</strong> învăţare eficientă, (Ed. Militară Bucuresti, 1990);<br />

[8] Drucker, P., Resursele umane în contextul Societăţii Informaţionale,<br />

(www.computerworld.ro, 2005);<br />

[9] Sloman, M., The e-Learning revolution, (Wimbledon: CIPD, 2001);<br />

[10] Commission of the European Communities, (2002), Decision of the European Parliament<br />

and of the Council adopting a multi-annual program (2004-2006) for the effective integration of<br />

Information an Communication Technologies (ICT) in education and training systems in Europe<br />

(eLearning Program), Brussels;<br />

[11] Distance Education Training Council (DETC). Report http://www.<strong>de</strong>tc.org/.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 107<br />

EDUCATION –<br />

ESSENTIAL ELEMENT IN HUMANITY DEVELOPMENT<br />

Liliana Denisa MARICESCU 1 , Dumitru GOLDBACH 2<br />

Abstract: An instrument more energetic than the technical norms<br />

is represented by the interdictions and limitations establishing when<br />

an activity, a product or a procedure presents the risk of causing a prejudice to the<br />

environment. If the probability of the risk achieving is too high, the interdiction of using<br />

the product or the procedure may be applied.<br />

One of the mo<strong>de</strong>rn techniques used currently in or<strong>de</strong>r to prevent or limit<br />

the harms caused to the environment is given by the obligation of getting<br />

a special authorization to <strong>de</strong>velop some certain activities or to use<br />

the products and services with ecological risk. This way, the public authorities as the<br />

representative in charge with the environment protection general interest, check the<br />

previous fulfilment of certain placement conditions, establish a series of technicalecological<br />

parameters of working, set up a control on the activity and the respecting of<br />

the norms that refer to the environment protection. From historical point of view, with<br />

regard to the European continent, the principle of previous authorization finds the origin<br />

in a Napoleon’s <strong>de</strong>cree from 1810, which aimed to protect the immediate neighbouring of<br />

an establishment. Later, the administrative authorization system of economic and social<br />

activities with negative impact on the environment quality expan<strong>de</strong>d gradually, becoming<br />

general after 1970.<br />

Keywords: education, ecological education, globalization, environment quality<br />

1. Introduction<br />

Education is a particular type of human action, an intervention or a directing,<br />

a fundamental category of pedagogy.<br />

Education differs from a historical period to another function on the material<br />

and spiritual conditions of the society. Education is a social phenomenon, humanspecific,<br />

that occurs at the same time with the society occurrence, out of a certain<br />

necessity specific to the latest – that of the man evolvement as a human being,<br />

workforce and social being. At the same time with the historical epoch succession<br />

1 Ph.D. candidate, Junior Researcher, Project Management – structural funds applicance,<br />

Management, Faculty of Economical Sciences, Field of Specialization - Management, Valahia<br />

University from Targoviste, <strong>Romania</strong><br />

2 Ph.D. candidate, Junior Researcher, Management, Faculty of Economical Sciences, Field of<br />

Specialization-Management, Valahia University from Targoviste, <strong>Romania</strong><br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


108 Liliana Denisa Maricescu, Dumitru Goldbach<br />

the i<strong>de</strong>al, mechanisms, contents, and finalities of education have changed, evolved<br />

and perfected. Education is thus submitted to the historical changes, it appeared<br />

along with the primitive commune society.<br />

Platon <strong>de</strong>fined education as being „the art of <strong>de</strong>veloping the good skills<br />

or of <strong>de</strong>veloping the native abilities for virtue of those who owe them”. Aristotle,<br />

in his work entitled „Politics”, consi<strong>de</strong>red that „education has to be an object<br />

of public surveillance, and not of the particular one”.<br />

Education is a term comprising teaching and learning some specific abilities,<br />

or, something less tangible, but more profound: the knowledge, thinking and<br />

wisdom distribution. Education has a fundamental purpose, that of transmitting<br />

the culture from a generation to another.<br />

The word education is of Latin origin, it <strong>de</strong>rives from the noun „educatio”,<br />

which means growing, fee<strong>din</strong>g, cultivation.<br />

Education is a culture of character, a habit against the nature, but it is also<br />

the only one thing that <strong>de</strong>stroys people. It is an art which makes the awareness<br />

migrate to the subconscious, it is a fact provi<strong>de</strong>d by school, by the virtue each<br />

of us has.<br />

Johann Amos Comenius, in his work “Didactica magna” consi<strong>de</strong>red that at birth,<br />

the nature en<strong>de</strong>avour the little baby only with “the science, morality and religion<br />

seeds”, they become a good of every person only through education. It results that<br />

in his conception, education is an activity that stimulates these “seeds”<br />

and, implicitly, an activity of administrating the humanizing process, man “cannot<br />

become man if not educated”.<br />

When he enterprises a <strong>de</strong>ed, the man first sees it with his mind eyes, judges<br />

the results, tries to un<strong>de</strong>rstand not only if it is of any uses but also if it causes<br />

any harm to anybody and then, he starts doing it. This means that man is a being<br />

endowed with judgment, a being who appreciates the quality of words and facts<br />

accor<strong>din</strong>g to reason and consciousness.<br />

The social life <strong>de</strong>velopment and the human experience enrichment, complicate the<br />

process of transmitting the accumulated experience, the educational process.<br />

The adult generations transmit to the younger ones not only the work experience,<br />

but also the language and the behavioural rules. This intentional process of<br />

mel<strong>din</strong>g the young generations is exactly what we un<strong>de</strong>rstand by the education in<br />

the primitive commune.<br />

2. Ecological Education<br />

Ecological Education (environment protection) is an essential component<br />

of the educational strategy of each civilized people, it is an essential component<br />

of the effort ma<strong>de</strong> in different countries in or<strong>de</strong>r to impose a higher efficacy<br />

to the education and in or<strong>de</strong>r to transform it into a national education factor.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Education – essential element in humanity <strong>de</strong>velopment 109<br />

The actual period crossed by humankind is one of adjustments to the forever<br />

changing conditions of the social, political and economical life.<br />

Within this context, <strong>Romania</strong> is at a turning point, that of becoming member of<br />

North Atlantic organization and of European Union. These <strong>de</strong>sires involve great<br />

efforts with regard to the harmonizing its inner mechanisms with those of these<br />

organizations, but also the active participation at the international division of work<br />

un<strong>de</strong>r the circumstances of globalization tends of the economy.<br />

The efforts done at macro level have undoubtedly correspon<strong>de</strong>nce in efforts done<br />

at microeconomical level, respectively the efforts of bigger or smaller enterprises<br />

to conform to the concurential economy requirements. No enterprises would<br />

succeed in coping with the laws of the free movement without a clear managerial<br />

politics, without strategies established on the basis of some clear analysis of the<br />

external economical environment, but also of the inner organizational one.<br />

On analyzing the possibility of buil<strong>din</strong>g a sustainable global economy from<br />

environmental point of view, we notice both obstacles and trumps. One of these<br />

trumps is the fact that we already know how does such an economy have to look<br />

like. We know how to build an economic system able to meet our needs, without<br />

<strong>de</strong>stroying the future of the next generations. The some global trends, which<br />

are already hea<strong>din</strong>g to the right direction, are the foundation we can build such<br />

an economy on.<br />

In a sustainable economy, the mortality and natality rates are in equilibrium,<br />

the soil erosion does not exceed the natural rate of the new soil forming,<br />

the <strong>de</strong>forestation does not exceed the planting of new trees, the fish capture does<br />

not exceed their regeneration capacity, and the water pumping does not exceed the<br />

annual rate of filling the watery basins. The number of plants and animals that are<br />

extincted is not superior to the evolution speed of the new species.<br />

These were the objectives admitted for the proposed theme 10 years ago,<br />

by the participants at the “Earth Summit” in Rio <strong>de</strong> Janeiro.<br />

Putting into practice of these objectives in the last <strong>de</strong>ca<strong>de</strong> was, however,<br />

completely insufficient. Ten years later the image is totally different. More and<br />

more people feel unsecure, threatened by forced beyond their power, exclu<strong>de</strong>d<br />

from the prosperity the globalization is assumed to bring along, alienated from<br />

their politicians and political process.<br />

The task the lea<strong>de</strong>rs of the world had to cope with at Johannesburg was<br />

the un<strong>de</strong>rstan<strong>din</strong>g of the way used in reaching the millennium <strong>de</strong>velopment<br />

targets:<br />

• poverty eradication;<br />

• standards of living improvement based on the sustainable <strong>de</strong>velopment<br />

mo<strong>de</strong>ls of consume and production;<br />

• make sure that the globalization benefits will be known by everybody<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


110 Liliana Denisa Maricescu, Dumitru Goldbach<br />

In or<strong>de</strong>r to reach these three objectives, EU fought for quantifiable targets,<br />

with monitoring programs and mechanisms, in plan implementation.<br />

On globalization, the summit at Johannesburg agreed on concrete actions<br />

in intensifying the role of sustainable <strong>de</strong>velopment products commerce, for<br />

example, by encouraging the green organic products commerce from the<br />

<strong>de</strong>veloping countries and, by meeting the international action for the common<br />

responsibility.<br />

Beyond the arrangements reflected in the official documents of the summit,<br />

Johannesburg got to increase the awareness and to summon up a great number<br />

of participants, inclu<strong>din</strong>g the ONG, authorities, businessmen, consumers and local<br />

administrations. The <strong>de</strong>velopment of a strategy to support the achievement<br />

of the proposed objectives is being tried.<br />

The strategic management, in different authors’ opinions, is generally consi<strong>de</strong>red<br />

“an assembly of <strong>de</strong>cisions and actions lea<strong>din</strong>g to the <strong>de</strong>velopment of a strategy<br />

that supports the enterprise objective achievement”.<br />

Strategic management represents the way in which the strategies (those <strong>de</strong>aling<br />

with this aspect) <strong>de</strong>termine objectives and make strategically <strong>de</strong>cisions. The<br />

strategy is the way used to reach objectives. Strategy is not a certain plan. Strategy<br />

is a plan concerning all si<strong>de</strong>s of an enterprise. “A strategy is dynamic: it covers all<br />

major aspects of an enterprise; a strategy is integrated ....” (Jauch Lawrence R and<br />

Glueck William F ,1988).<br />

“The process of simulated examining of present and future environment,<br />

of forming the organization’s objectives and of adopting implementation<br />

and controlling <strong>de</strong>cisions focused on these objectives in the present and future<br />

environment” (Higgins, 1983).<br />

“The science and art to mobilize, combine and engage resources with the view to<br />

increase efficiency and reduce uncertainty” (Koening Gerard, 1991).<br />

Delimiting and re<strong>de</strong>fining the limits between the public and private interest,<br />

as well as the politics efficiency on the environment protection will <strong>de</strong>pend at a<br />

great extend on the way an equilibrium between the two fundamental categories<br />

of interests will be achieved. The ownership right and its attributes, along with<br />

the correspon<strong>din</strong>g duties, must be clearly <strong>de</strong>fined, so that the owners to keep<br />

on playing their traditional role, knowing that their patrimony is protected on long<br />

term. In this direction, a clear and previous allowance could avert the eventual<br />

abuses and manipulations done behind and on behalf of the ecologic public<br />

interest.<br />

Interdictions and limitations are present as reglementation techniques<br />

of the environment protection and in international and communitarian law.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Education – essential element in humanity <strong>de</strong>velopment 111<br />

3. The impact of environment quality on the population health<br />

The environment where the humans live is first <strong>de</strong>fined by the quality of water,<br />

air, soil, dwellings, food ingested, as well as the quality of the environment where<br />

they <strong>de</strong>velop activities. The population health is in a tight connection with these<br />

factors, is influenced or <strong>de</strong>termined immediately or later by them.<br />

In being taken ill prevention <strong>de</strong>termined by the population explosion to some<br />

atmospheric pollutants, of a great importance is the prophylaxis. In this regard,<br />

it is taken into the view the maintenance of the toxic substances concentration<br />

below the level of maximum admitted concentration (MAC) from standards.<br />

The Agency for Environment Protection Dambovita, through the Monitoring,<br />

Synthesis and Coor<strong>din</strong>ation Bureau achieves the environment quality monitoring<br />

in or<strong>de</strong>r to maintain the atmospheric concentrations in accordance with the norms<br />

in force.<br />

The action of the environmental factors upon human health is very diverse.<br />

When the intensity of pollution is higher, its action on the organisms is<br />

immediate. Yet, most frequently, the action of the environmental factors is of low<br />

intensity, <strong>de</strong>termining a chronically action, in a long time, the quantification of the<br />

effect being hard to achieve. The atmosphere polluting produces diseases of<br />

respiratory, digestive, osteo-muscle, nervous and olfactive systems.<br />

Conclusions<br />

The modifying effects the man exercises on environment, have been more obvious<br />

as intensity and wi<strong>de</strong>ly spread lately, because of the industry <strong>de</strong>velopment. This is<br />

the main polluting source of the environment through the increase of<br />

technological process, which generates large quantities of impurities which are<br />

released into the air, water or are <strong>de</strong>posited on soil.<br />

Air polluting is a serious issue, with implications and effects on short, medium<br />

and long term. The air, as an environmental factor is submitted to an intense local<br />

polluting, especially in the urban area, because of the industrial production<br />

increase, of the traffic intensification and of the waste material burning. The<br />

effects of the air polluting can be direct, affecting the inhabitants health, and<br />

indirect, on fauna, vegetation and buil<strong>din</strong>g materials.<br />

The objectives and measures with the view to the improvement<br />

of the environmental air quality, in accordance with the quality standards, look<br />

for reducing the impact of the traffic upon the air quality in town, for <strong>de</strong>creasing<br />

the emissions coming from the individual heating systems, for assuring the control<br />

of emissions at the industrial sources and installing <strong>de</strong>polluting equipments<br />

at all sources with major impact.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


112 Liliana Denisa Maricescu, Dumitru Goldbach<br />

REFERENCES<br />

[1] Brislin, R.W. (1993). Un<strong>de</strong>rstan<strong>din</strong>g culture's influence on behavior. Fort Worth, TX:<br />

Harcourt Brace.<br />

[2] Bennett, J.M., Cultural marginality: I<strong>de</strong>ntitty issues in intercultural training. In M.R. Paige<br />

(Ed.), Education for the intercultural experience. (Yarmouth, ME: Intercultural Press,1993).<br />

[3] Bondrea Aurelian (1993), “Culture Sociology”, (E.) Fundaţiei România <strong>de</strong> Mâine,<br />

Bucureşti.<br />

[4] Savu Dana – Victoria “General Sociology”, (Ed.) Aca<strong>de</strong>my of Economics<br />

Studies,Bucharesti (1997).<br />

[5] Paige, R.M. (Ed.)., Education for the intercultural experience. (Yarmouth, Maine:<br />

Intercultural Press, 1993).<br />

[6] Wild J., Wild K., International Business: The Challenge of Globalization. (Bucharest,<br />

Pearson, 2008)<br />

[7] www.apmdb.ro<br />

[8] www.mmediu.ro<br />

[9] http://cgi.stanford.edu/~group-ccr/mt/mt-tb.cgi/997<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of Romanin Scientists<br />

ISSN 2067 - 2160 Spring – 2009 113<br />

POWER LINE COMMUNICATION (PLC) OVERVIEW<br />

Alexandru-Ionut CHIUŢA 1 , Cristina STANCU 2<br />

Abstract Power line Communications (PLC) – communications over the electricity<br />

distribution grid – has become an interesting topic in recent years. Although this<br />

technology has been in use for special applications for several <strong>de</strong>ca<strong>de</strong>s, such as street<br />

lighting, the communication is ma<strong>de</strong> exclusively in the narrowband range and<br />

transmission rates are low.<br />

In several European countries there exists an intensive interest to introduce Power Line<br />

Communication (PLC) network into operation for different purposes. These purposes<br />

represent different levels of traffic within the PLC network from a very weak level, when<br />

using the PLC network for some operational tasks of power distribution network up to<br />

very intensive traffic when using the PLC network for public access to Internet.<br />

Keywords: PLC, modulation<br />

1. Introduction<br />

One of the most important features of present data communication<br />

is its orientation on broadband services.At this time, the fast Internet access seems<br />

to be the most popular service but also other services, such as VoIP, Conferencing<br />

or Teleworking ,are gradually expan<strong>din</strong>g. To provi<strong>de</strong> this services it can be<br />

chosen from several solutions,such as using the existing telephone lines through<br />

digital subscriber lines (xDSL) or cable distributions via cable mo<strong>de</strong>ms (CATV),<br />

installing new optic fibres (PON), using wireless technologies (WLL, WLAN)<br />

or utilizing electrical power lines (PDSL, PLC).<br />

The electrical power distribution grid offers a big potential for fast and reliable<br />

communication services. PLC technology is far behind recent lea<strong>din</strong>g access<br />

methods (fiber optics, CATV,WLAN) regar<strong>din</strong>g transmission rates, services and<br />

<strong>de</strong>ployments, but has a critical advantage: power lines can be found in essentially<br />

all buil<strong>din</strong>gs and resi<strong>de</strong>nces, which cannot be said about other access methods.<br />

In or<strong>de</strong>r to implement a PLC solution we must un<strong>de</strong>rstand the critical properties<br />

of powerline channels,which are mainly influenced by cable losses and a high<br />

<strong>de</strong>gree of branching.Also we must take into consi<strong>de</strong>ration the fact that the existing<br />

power lines have not been <strong>de</strong>signed for transmitting signals with a high frequency<br />

component.<br />

1 Title: Prof., PhD ,Eng., Senior Researcher ,Faculty of Power Engineering, Politechnic University,<br />

Bucharest, <strong>Romania</strong>, Developing creativity Center AOSR.(chiuta@gmail.com)<br />

2 Stu<strong>de</strong>nt, Faculty of Power Engineering, Polytechnic University, Bucharest, <strong>Romania</strong>,<br />

(cristina.stancu86@gmail.com).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


114 Alexandru-Ionuţ Chiuţă, Cristina Stancu<br />

2. PLC Technology<br />

PLC is a technology that facilitates the broadband data transfer over the existing<br />

power line infrastructure (medium and low voltage) in or<strong>de</strong>r to provi<strong>de</strong> services<br />

like: Internet acces, VoIP and teleworking.<br />

This technology consists in superimposing a high frequency signal (from 1.6MHz<br />

to 30 MHz) over the normal low voltage signal with a standardized frequency of<br />

50-60Hz. See Figure 1 – The PLC signal.<br />

Fig.1 The PLC signal<br />

For the PLC System Architecture see Figure 2 [2].<br />

Fig.2 PLC System Architecture<br />

In Europe the mains network is typically divi<strong>de</strong>d into three sections with different<br />

voltage levels: The high voltage (Transmission Voltage), medium voltage<br />

(Primary Distribution Voltage) and the low voltage (Secondary Distribution<br />

Voltage) section. From a communication point of view not all parts of the mains<br />

distribution network are of equal interest. Especially the low voltage distribution<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Power Line Communication (PLC) Overview 115<br />

grid is of great interest as the “last-mile” to the customer. The low voltage<br />

“local loop access network” between the substation and the customer premises<br />

are often operated in a star shaped structure.<br />

The substation supplies the bus bar; the PLC-signal will also be applied to the bus<br />

bar. The physical connection from the substation to the backbone network<br />

can be realized by conventional communication links as fibre optics, radio relay<br />

links or broadband cables. Numerous - typically between three and ten - cables<br />

branch off the bus bar, which lead to the customer premises. Every cable supplies<br />

between tens and hundreds of households. Generally, these cables are laid into<br />

earth, only in some rural areas overhead lines can be found. The access networks<br />

ends at the house connection boxes turning into the in-house network. [1]<br />

Data receivers can be located in any of the buil<strong>din</strong>gs. Such a scenario exhibits<br />

a strong level of branching (that means a great number of reflections),<br />

hence strong cross-coupling effects between wires in a cable and also<br />

a nonstationary topology caused by plugging different household appliances into<br />

the network. These are the reasons of many problems that the PLC channel suffers<br />

from.<br />

The most important ones are:<br />

• Frequency-varying and time-varying attenuation of the medium.<br />

• Depen<strong>de</strong>nce of the PLC mo<strong>de</strong>l on locations, network topologies and terminated<br />

loads.<br />

• High interference due to noisy loads.<br />

• High, non-white background noise.<br />

• Various forms of impulse noise.<br />

• Issues of electromagnetic compatibility (EMC) that limit the available<br />

transmitted powers.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


116 Alexandru-Ionuţ Chiuţă, Cristina Stancu<br />

3. General Aspects of signal propagation<br />

3.1 Low pass Characteristic caused by cable losses<br />

Cables of the mains network are usually laid into earth; they are built for energy<br />

transfer with little losses, but are not optimal for data transfer.<br />

Multiple measurements showed that these cables have a strong low pass<br />

characteristic <strong>de</strong>pen<strong>din</strong>g on the type of cable, the length of the cable and the<br />

frequencies of the signal [2].<br />

The low pass characteristic is caused by dielectric losses in the insulation<br />

of the cable. This also explains why overhead lines do not show this low pass<br />

characteristic. In-house cables show few low pass characteristic, caused by short<br />

distances.<br />

The low pass characteristic of access networks limits the maximum distance<br />

to be overcome by PLC and on the other hand, it limits the maximum usable<br />

frequency. For better result we have to split up the available frequency range,<br />

in lower frequencies (below 10 MHz),which are used for access network, and<br />

higher frequencies between 10 MHz and 30 MHz, which are used for in-house<br />

networks.<br />

Also, it must be taken into consi<strong>de</strong>ration that for long distances in access networks<br />

PLC often only is possible with a reduced data rate or sometimes is not possible at<br />

all. The attenuation effects functionality of PLC-systems as, because of EMCcompatibility,<br />

transmitter power cannot be increased infinitely. If attenuation<br />

exceeds a certain value, the signal cannot be received at all.<br />

3.2. Signal propagation over the power line<br />

The low voltage “local loop access network” between the substation<br />

and the customer premises are often operated in a star shaped structure.<br />

From a communication point of view they have a similar structure as mobile radio<br />

networks consisting of cells and base stations.<br />

The” local loop access network” does not consist of point-to-point connections<br />

between substations and customer premises but represents a line bus with<br />

the distributor cables and the house service cables. A typical access network link<br />

between a substation and a customer (See Figure 3) consists of the distributor<br />

cable or a series connection of distributor cables with the characteristic impedance<br />

Z Li<br />

and the branching house connection cables with the characteristic impedance<br />

Z L, H<br />

.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Power Line Communication (PLC) Overview 117<br />

The house service cable ends at a house connection box. The in-house cabling<br />

follows, which is mo<strong>de</strong>led by termination impedance Z H<br />

(f). Each of the transitions<br />

at the connections between cables along the propagation path represents changes<br />

of impedance and causes reflections.<br />

Due to branches and reflection points the signal not only propagates on the direct<br />

connection between transmitter and receiver, but also additional propagation paths<br />

have to be consi<strong>de</strong>red. Those usually have longer ways and cause time <strong>de</strong>layed<br />

echoes. The result is multi-path signal propagation with frequency selective<br />

fa<strong>din</strong>g. In some extreme cases a set of frequencies may be wiped out completely.<br />

Another result of multi-path signal propagation is an extension of the impulse<br />

response of the channel consi<strong>de</strong>rably influencing the functionality of PLCsystems<br />

with high data rates, as generally the duration of the impulse response<br />

of the channel is greater than the duration of the transmitted symbol.<br />

Fig.3 Signal propagation over the power line “loop”[2]<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


118 Alexandru-Ionuţ Chiuţă, Cristina Stancu<br />

4. Modulation techniques for the PLC system<br />

4.1 The spread spectrum technique<br />

The basic i<strong>de</strong>a of spread spectrum (SS) systems is the use of the co<strong>de</strong> sequence<br />

that spreads narrowband signals over wi<strong>de</strong>r bandwidths [3]. This approach<br />

is suitable for the PLC environment because: it <strong>de</strong>creases narrowband<br />

interferences and selective attenuations.<br />

If we want to use these features, we need a large bandwidth expansion that may<br />

severely limit the maximum data rate.<br />

The use of the spread spectrum modulation technique leads to a multiple access<br />

technique [4] called the co<strong>de</strong>-division multiple access (CDMA) that allows<br />

several users, possibly with different rate <strong>de</strong>mands, to access the PLC channel<br />

simultaneously.<br />

There are basically three methods how the variable-rate CDMA can be<br />

implemented:<br />

1. Multimodulation, where different users use different modulation schemes;<br />

2. Multico<strong>de</strong>, where the so-called virtual users are <strong>de</strong>fined. These virtual users are<br />

transmitting at the same rate and are <strong>de</strong>tected by different receivers. Each physical<br />

user can have assigned one or more virtual users accor<strong>din</strong>g to its transmission<br />

rate;<br />

3. Variable sprea<strong>din</strong>g means that high-rate users transmit shorter modulated<br />

signals with a reduced sprea<strong>din</strong>g length.<br />

With the CDMA, an available bandwidth is open for each participant,<br />

so the access need not be coor<strong>din</strong>ated.<br />

On the other hand, if more participants become active, then higher mutual<br />

disturbances will arise. Therefore, a tra<strong>de</strong>-off between the quality of service<br />

and the number of active customers is essential.<br />

4.2 Multi-carrier modulation<br />

The orthogonal frequency division multiplexing (OFDM) transmission scheme<br />

is suitable for frequency-selective channels because of its ability to cope with<br />

this feature by divi<strong>din</strong>g the available bandwidth into N equally spaced<br />

narrowband subchannels [4 ]. A data stream is distributed to subcarriers<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Power Line Communication (PLC) Overview 119<br />

(each subcarrier is centered in one subchannel) and transmitted in parallel.<br />

To obtain a high spectral efficiency, the frequency responses of subcarriers<br />

are overlapping and orthogonal, hence the name OFDM.<br />

Due to a subchannels’ narrowband property, the attenuation and group <strong>de</strong>lay<br />

are constant within each channel.<br />

A substantial advantage of the OFDM is its adaptability, since it is possible<br />

to choose the optimum modulation scheme individually for each subchannel.<br />

It is also possible to fa<strong>de</strong> out the signal on some frequencies because of very bad<br />

conditions for transmission or regulatory restrictions [1].<br />

5. Advantages, Disadvantages & possible uses of PLC technology<br />

Advantages<br />

• Can be implemented in remote rural areas and resi<strong>de</strong>ntial homes<br />

• PLC has a fast data transmission rate<br />

• The PLC Network is flexible<br />

• Uses existing power line home wiring<br />

• Easy to install<br />

• PLC offers a peer to peer <strong>de</strong>ployment using a single Mo<strong>de</strong>m-Master<br />

• Implementing a PLC Project ,the companies expand their business<br />

portfolio<br />

• Multiple services can be provi<strong>de</strong>d using a single system<br />

Disadvantages<br />

• Can have transmission blocks and interference<br />

• The power line is <strong>de</strong>signed exclusively for power distribution<br />

• “Hostile” network environment - Power lines are often called hostile<br />

environments for networks because of the flux and change that can occur<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


120 Alexandru-Ionuţ Chiuţă, Cristina Stancu<br />

such as power surges, lightning, and brown outs. A power surge usually<br />

slows data transmission, and a brown out will affect the network <strong>de</strong>vices<br />

much like it affects other electrical appliances in your home. Lightning is<br />

viewed as noise by the system. Further, you risk permanent damage to<br />

your PC, printer, and other appliances connected to the power line network<br />

from lightning and power surges, since several power line networking<br />

technologies do not permit you to plug into a surge protector or power<br />

strip first.<br />

• Tied to outlets<br />

• No standard established<br />

5.3 Possible uses of PLC technology<br />

• Resource Sharing<br />

Home networking allows all users in the household to access the Internet<br />

and applications at the same time. In addition, files (not just data, but also<br />

audio and vi<strong>de</strong>o <strong>de</strong>pen<strong>din</strong>g on the speed of the network) can be swapped,<br />

and peripherals such as printers and scanners can be shared. There is no<br />

longer the need to have more than one Internet access point, printer,<br />

scanner, or in many cases, software packages.<br />

• Communications<br />

Home networking allows easier and more efficient communication<br />

between users within the household and better communication<br />

management with outsi<strong>de</strong> communications. Phone, fax, and e-mail<br />

messages can be routed intelligently. Access to the Internet can be attained<br />

at multiple places in the home with the use of terminals and Webpads.<br />

• Home Controls<br />

Home networking can allow controls within the house, such as<br />

temperature and lighting, to be managed though the network and even<br />

remotely through the Internet. The network can also be used for home<br />

security monitoring with network cameras.<br />

• Home Scheduling<br />

A home network would allow families to keep one master schedule that<br />

could be updated from different access points within the house and<br />

remotely through the Internet.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Power Line Communication (PLC) Overview 121<br />

• Entertainment/Information<br />

Home networks enable a plethora of options for sharing entertainment and<br />

information in the home. Networked multi-user games can be played as<br />

well as PC-hosted television games. Digital vi<strong>de</strong>o networking will allow<br />

households to route vi<strong>de</strong>o from DBS and DVDs to different set-top boxes,<br />

PCs, and other visual display <strong>de</strong>vices in the home. Streaming media such<br />

as Internet radio can be sent to home stereos as well as PCs.<br />

6. Conclusions<br />

This paper analyses the basic features an overview of the real transmission<br />

environment of outdoor power distribution lines and presents possibilities for<br />

mo<strong>de</strong>lling of information signal transmission in this environment by means of the<br />

PLC technology.<br />

Abbreviations<br />

CATV Cable Television<br />

CDMA Co<strong>de</strong> Division Multiple Access<br />

xDSL x Digital Subscriber Line<br />

MCM Multi Carrier Modulation<br />

OFDM Orthogonal Frequency Division Multiplexing<br />

PLC Power Line Communication<br />

HF High Frequency<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


122 Alexandru-Ionuţ Chiuţă, Cristina Stancu<br />

REFERENCES<br />

[1] IST Integrated Project No 507667 Opera, D4: “Theoretical postulation of PLC channel<br />

mo<strong>de</strong>l“ (http://www.ist-opera.org/drupal2/files/OP2_WP1_D4_v4.1.pdf);<br />

[2] G. Chouinard, Power-line Communications (PLC) or Broadband-over-Power-line (BPL) (2)<br />

(2004);<br />

[3] M.Gotz, M.Rapp, Characteristics and Their Effect on Communication System Design,<br />

IEEE Communications Magazine, April 2004, pp;<br />

[4] R. Roka, S. Dlhan, Mo<strong>de</strong>lling Of Transmission Channels Over The Low–Voltage Power<br />

Distribution Network, (Journal of Electrical Engineering, VOL. 56, NO. 9-10), 2005, 19;<br />

[5] Power line Communications Networking Comparison Tutorial<br />

http://plugtek.com/networking-comparison-tutorial.shtml;<br />

[6] Power line communication http://en.wikipedia.org/wiki/Power_line_communication.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 123<br />

USING TELEDETECTION IN AGRICULTURE – METHOD<br />

OF OPTIMIZATION FOR TECHNOLOGIES IN<br />

AGRICULTURAL AND HORTICULTURAL<br />

EXPLOITATIONS FOR CURRENT PROPERTY CONDITIONS<br />

Ioan MUNTEANU 1 , Gabriel M. LEŢ 2 , Roxana VINTILĂ 3<br />

Abstract. România are 238.391 Km2 şi o populaţie <strong>de</strong> 22,8 mil. locuitori, <strong>din</strong> care 45%<br />

în mediul rural. Agricultura <strong>de</strong>ţine 14,8 mil. hectare (62% <strong>din</strong> suprafaţa ţării). Numărul<br />

<strong>de</strong> proprietari este <strong>de</strong> circa 5,5 mil. (multiplicat <strong>de</strong> peste 2000 ori faţă <strong>de</strong> pre `89). Ne<br />

vom referi doar la aerofotointerpretarea activităţilor <strong>din</strong> peisajul agricol pe cele două<br />

grupuri: cele <strong>de</strong> nivelment al reliefului (agrar, horticol, agrosilvic) <strong>de</strong> planimetrie<br />

relativ-constante; precum şi a elementelor variabile (structura şi textura solului, condiţii<br />

<strong>de</strong> umiditate) ş.a. Monitorizarea şi cuantificarea se pot structura pe trei niveluri<br />

agroecosistemice (cereale pe ton gri, cu habitus lăptos şi granulaţie fină; plante<br />

prăşitoare, cu aspect aranjat ordonat şi granulaţie groasă; terenuri recent recoltate un<strong>de</strong><br />

textura este fină, ton luminos – <strong>de</strong>schis). CCE (Bruxelless, 05.07.2007) propune<br />

„Regulamentul privind acţiunile <strong>din</strong> perioada 2008-2013 prin intermediul aplicaţiilor <strong>de</strong><br />

tele<strong>de</strong>tecţie instituite în cadrul politicii agricole comune”, inclusiv în România.<br />

Keywords: ADAM, VALERI, APIA-CCE payments, agricole-ecosystems monitoring, tele<strong>de</strong>tection<br />

1. Introduction<br />

Tele<strong>de</strong>tection represent the process of long distance remote signal capture, emitted<br />

or remitted by object or processes and their analysis for obtaining information’s<br />

about object and their respective processes.<br />

As an EU member state – <strong>Romania</strong> has 238.391 km 2 and an estimated population<br />

of 22,8 millions inhabitants, from which 45% in rural areas. Agriculture held’s<br />

14,8 thousand hectares (62% from the country’s surface). After the historical<br />

moment of 1989, the country switches to a market economy by radically changing<br />

the status of propriety. The number of landowners is about 5.500.000<br />

(multiplied by 2000 times compare to preview period). Dominant are<br />

the agricultural exploitation, mixed horticultural, in vast majority practicing agrotechnologies<br />

of subsistence.<br />

1 Univ. Prof. PhD., Eng., Universitatea <strong>de</strong> Ştiinţe Agricole si Medicina Veterinara Bucureşti,<br />

– full member of the ASAS (carstea_asas@yahoo.com)<br />

2 PhD. Eng., Staţiunea <strong>de</strong> Cercetare-Dezvoltare Agricola Brăila<br />

- Full Member of Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists, Constanţa branch (let.gabriel@gmail.com)<br />

3 Phd. Eng., Institutul Naţional <strong>de</strong> Cercetare-Dezvoltare pentru Pedologie, Agrochimie şi Protecţia<br />

Mediului, Bucureşti – INCPA (office@icpa.ro)<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


124 Ioan Munteanu, Gabriel M. Leţ, Roxana Vintilă<br />

Between applications of tele<strong>de</strong>tection we will refer in this paper only<br />

at aero-photo-interpretation activities from the agricultural area on<br />

2 special groups of elements: those of level relief (agricultural, horticultural,<br />

and silviculture) and relatively constant landscaping; as also variable elements<br />

(soil structure and texture, humidity conditions) a.o. Monitoring<br />

and quantification can be structured on three asro-eco-systemic levels<br />

(grey tone grains, with fine granulation and milky habitus; wee<strong>de</strong>r plants,<br />

with thick granulation and or<strong>de</strong>red aspect; recently harvested terrains<br />

with fine texture, bright - light tone). The most recent regulations<br />

of the EU Commission (Bruxelles, 05.07.2007) proposes "Regulation regar<strong>din</strong>g<br />

actions in between 2008-2013 using télédétection applications<br />

used in convergence with common agricultural politics", inclu<strong>din</strong>g <strong>Romania</strong>.<br />

In our legislation, adapted by CCE aquis, we have the MAPDR or<strong>de</strong>r No. 152<br />

from 26.02.2004 regar<strong>din</strong>g Establishing the reference terms for the organization<br />

and functioning of the integrated system for administration and control.<br />

2. Background and approach<br />

The first applicative research from <strong>Romania</strong> (1974-1981), based on using<br />

satellites images and the first batch scanning data from technological satellites -<br />

LANDSAT type, had the following objectives: the way of land utilization,<br />

cultures in<strong>de</strong>xing; crops prognosis and supervising the processes of soil resources<br />

<strong>de</strong>gradation (erosion, salinity, floo<strong>din</strong>g, <strong>de</strong>sertification) a.o. The two big<br />

geo-morphological entities studied were from <strong>Romania</strong>n Plain,<br />

Brăila and Oltenia Plain (I. Munteanu, Maria Munteanu, C. Grigoras).<br />

Based on this operative data there were analyzed the causes for the apparition<br />

of an excess of humidity, for the validation of the general drainage<br />

of the studied area (N. Florea, 1982-1984). The satellite images were used<br />

in numerical (magnetic band strip) as well as photo visualized<br />

(black-white and color composite) on the 4,5,7, channels.<br />

Field information’s were the thematic charts (pedological, hidrogeological,<br />

vegetative, a.o.); aerial photos on panchromatic and infrared films<br />

(black-white and colored), culture plans and others.<br />

In the period 1976-1982 SCCASS Brăila solicited collaborations over the<br />

vegetative states of crops and over the hidro-ameliorative parameters for each soil<br />

type (Ghe. Marin and I. Vişinescu) and on field over the N-E Brăila Plain<br />

(G.M.Leţ, 1978-1980).<br />

Working procedures were used in convergence with the batch scanning<br />

data format: multispectral bands of 0.5-0.6 p, 0.6-0.7 p, 0.7-0.8 p, 0.8-0.11 p,<br />

respectively channels 4,5,6,7, of the stationary satellites.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Using tele<strong>de</strong>tection in agriculture – method of optimization for technologies<br />

in agricultural and horticultural exploitations for current property conditions 125<br />

The stages of the working method, with numerical data, on magnetic strip, were:<br />

- Computer display of echi-<strong>de</strong>nsito-metrical charts (1:24000 scale)<br />

on 40 grey levels from channel 6;<br />

- Training sample selection and their statistical conditioning on groups<br />

of phenomena;<br />

- Automated classification of data from the studied zone and selected<br />

classes display as alphanumerical maps;<br />

The initial working methods were: optico-visual analysis of the satellite data,<br />

based on photo-interpretation criteria: tone (color intensity), image structure<br />

and texture. There was a <strong>Romania</strong>n priority of N. Oprescu from the constructions<br />

institute of Bucharest.<br />

Resulting from the inter and multi disciplinary (from the countries:<br />

France, Argentina, Mexico, Estonia, Belgium) and <strong>Romania</strong> through collectives<br />

whom worked based on a unitary thematic, in the two biggest experiments:<br />

ADAM and VALERI.<br />

- ADAM Experiment (http://kali<strong>de</strong>os.cnes.fr):<br />

The ADAM project was aiming at the <strong>de</strong>velopment and evaluation of methods<br />

capable of exploiting high revisit frequency and high spatial satellite observations.<br />

The intensive experimental campaign conducted in 2000-2001 over wheat crops<br />

yiel<strong>de</strong>d a unique data base where frequent satellite observations at high spatial<br />

resolution in the solar and microwave domains were ma<strong>de</strong> concurrently to ground<br />

characterization of the soil and the canopy and their functioning. This inclu<strong>de</strong>s<br />

39 SPOT images, 15 Radar (ERS and Radarsat) images, soil permanent<br />

characterization, frequent canopy leaf area in<strong>de</strong>x, biomass, soil water and nitrogen<br />

contents, as measured over 42 sampling units. This intensive campaign<br />

was followed in 2002 and 2003 by lighter campaigns where a reduced number<br />

of ESUs were sampled, and a reduced number of SPOT scenes acquired.<br />

- VALERI experiment (http://147.100.66.194/valeri):<br />

Validation is mandatory to quantify the reliability of satellite biophysical products<br />

that are now routinely generated by a range of sensors. The VALERI project<br />

is <strong>de</strong>dicated to the validation of the products <strong>de</strong>rived from medium resolution<br />

satellite sensors (www. avignon.inra.fr/valeri/). It <strong>de</strong>scribes the sites used,<br />

and the methodology <strong>de</strong>veloped to get the high spatial resolution map<br />

of the biophysical variables consi<strong>de</strong>red, i.e. LAI, fAPAR and JCover that can<br />

be estimated from ground level gap fraction measurements.<br />

Sites were selected to represent, with the other validation projects,<br />

the large variation of biomes and conditions observed over the Earth's surface.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


126 Ioan Munteanu, Gabriel M. Leţ, Roxana Vintilă<br />

Each site is about 3x3 km 2 in size and should be flat and relatively homogeneous<br />

at the medium resolution scale. It is mainly based on concurrent use<br />

of local ground measurements and a high spatial resolution satellite image,<br />

generally SPOT-HRV. Local ground measurements should be representative<br />

of an elementary sampling unit (ESU) that has approximately the same size<br />

as a SPOT-HRV multispectral pixel. The ground measurements mainly consist<br />

of gap fraction measurements achieved with LAI-2000 measurements<br />

or hemispherical photographs. The ESUs are selected over the whole 3x3 km2 site<br />

in or<strong>de</strong>r to sample the vegetation types observed and to allow the <strong>de</strong>rivation<br />

of variograms. A transfer function is subsequently established over the ESUs<br />

to relate the ground measurements of the biophysical variables with those<br />

of the high spatial resolution satellite image. Finally, co-kriging is applied<br />

to generate the high spatial resolution map of the biophysical variables over the<br />

3x3 km2 area.<br />

Most recent research in our country was ma<strong>de</strong> by collectives from: INCPA<br />

Bucharest and INCCPT Fundulea (Roxana Vintila, I.Munteanu 200-2003).<br />

Tele<strong>de</strong>tection based control Ad<strong>de</strong>ndum for <strong>Romania</strong> at the Technical Common<br />

Specifications (CTS) for tele<strong>de</strong>tection based control (CWRS) for appliance,<br />

in 2008, of the Surface Paying Scheme (SAPS), as well as of direct national<br />

complementary payments (CNDP), and for un<strong>de</strong>r-privileged areas payments<br />

(LFA) are only two of the practical applications which are presently run by CTS<br />

norm no. 8451/2007 of EU. For each parcel enrolled for assistance in SAPS,<br />

the following main verifications are ma<strong>de</strong>:<br />

- the reported surface by the agricultural society;<br />

- <strong>de</strong>clared surface and type of culture based on the requests of regulations<br />

from payment groups <strong>de</strong>scription;<br />

- the eligibility of the agricultural parcel at 2008 level as it was <strong>de</strong>fined.<br />

All selected samples are verified if the Good Agricultural and Environmental<br />

Conditions (GAEC) are respected. All flagrant infringements, possible to appear<br />

from other parcels of the control sample, are to be reported based on CTS.<br />

3. Results and discussion<br />

First results drive to actions and organizationally measures essential for the Study<br />

of <strong>de</strong>sign-<strong>de</strong>velopment of complex land works in territorial improvements<br />

(irrigation-drainage-draining triad), as follows:<br />

1. Soil in<strong>de</strong>xing and terrain quality monitoring (excess of humidity, salting,<br />

aeolian <strong>de</strong>flation);<br />

2. Quality control of the agro-technical and mechanical works (ploughing<br />

horizon) for agricultural crops and the topography of meadow and wine yards;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Using tele<strong>de</strong>tection in agriculture – method of optimization for technologies<br />

in agricultural and horticultural exploitations for current property conditions 127<br />

3. Classification and charting the agricultural landscape (first perimeter was tested<br />

at Movila Miresii and Şuţeşti Brăila); also the natural eco-systems components<br />

(Crasnicol-Dunavăţ-Rezelu) from the Danube Delta.<br />

4. The regioning of the entire perimeter of the <strong>Romania</strong>n Plain (from the South-<br />

East to the South-West of the country), regar<strong>din</strong>g the danger estimation<br />

of the humidity excess, for <strong>de</strong>sign works of drainage-draining (fig. 1 and table 1)<br />

by I.Munteanu and colab. 1983.<br />

Fig. 1. Map of humidity excess from <strong>Romania</strong>n Plain and the Danube plain<br />

in spring 1981<br />

Table 1. Humidity excess from <strong>Romania</strong>n Plain in April-May 1981 (thousand ha)<br />

(based on LANDSAT-3 recor<strong>din</strong>gs)<br />

IRIGATED NON-IRIGATED<br />

WITH<br />

TOTAL<br />

NO. GEOGRAPHICAL UNIT<br />

EXCESS<br />

WITH<br />

TOTAL<br />

EXCESS TOTAL WITH<br />

EXCESS<br />

ha ha % ha ha % ha ha %<br />

1. Ialomiţa-Siret 1055 166 16 321 80 25 734 86 12<br />

2. Dâmboviţa-Ialomiţa 872 159 18 280 67 24 592 92 16<br />

3. O1t-Dâmboviţa 1422 139 10 297 30 10 1125 109 10<br />

4. Jiu-Olt 415 59 14 75 19 25 340 40 12<br />

5. Vest-Jiu 459 103 23 222 73 32 237 30 13<br />

TOTAL 4223 625 15 1195 269 22 3028 357 12<br />

Terrain using, in<strong>de</strong>xing and surveillance of agricultural cultures; crops prognosis,<br />

were a second major objective which <strong>de</strong>termined the adoption of tele<strong>de</strong>tection<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


128 Ioan Munteanu, Gabriel M. Leţ, Roxana Vintilă<br />

techniques as a rapid precise in<strong>de</strong>xing method for the way of agricultural terrains<br />

usage on different types of cultures as well as the i<strong>de</strong>ntification of the stage<br />

of execution of manual and mechanical current works. The studies done<br />

in the Brăila Plain (I. Munteanu, C. Răuţă 1988) had shown that the evaluations<br />

of red reflection (0.7-0.8 μ) and close infrared (0.8-1.1 μ) registered by satellites<br />

(see table 2) allow a satisfactory separation of the majority components from<br />

the researched agricultural landscape. Thus, lake water and swamps,<br />

which strongly absorb infrared radiation, appear with the lowest values<br />

(4.8 and 16.2), compared with the soya and sugar beet crops it presents<br />

high reflectance’s in red as well as in infrared:<br />

Table 2. Spectral band and reflectance<br />

0,5 - 0,6 μ 0,6 - 0,7 μ 0,7 - 0,8 μ 0,8 - 1,1 μ<br />

Lake water 27,6 26.4 24,4 4,8<br />

Swamp 25,1 24,2 39,1 16,2<br />

Corn 24,4 21,8 53,9 27,6<br />

Sugar beet 26,1 22,9 69.6 35,6<br />

Soya 26,0 22,0 79,0 44,0<br />

Lucerne 24,0 23,0 56,0 27,0<br />

Land 25,0 29,0 41,0 20,0<br />

These pioneering researches had certified the precision valences of tele<strong>de</strong>tection<br />

procedures from satellites followed by classification and automated mapping<br />

(of types of computers existent et that times) in the present example<br />

of Brăila county a sector of 40km 2 was monitored from which resulted that<br />

the precision of i<strong>de</strong>ntifying cultures varied between 90-95% for corn<br />

and between 50-90% for soya cultures.<br />

Conclusions<br />

Conclusion (1).<br />

Using the first satellite recor<strong>din</strong>gs proved (lasting for 3 <strong>de</strong>ca<strong>de</strong>s) an efficient<br />

procedure, capable of global repetitive monitoring/surveillance over large areas.<br />

This precision was compatible with that of the aerial photo assuring a satisfying<br />

reliability of the information’s obtained by this means.<br />

Conclusion (2).<br />

The national application of tele<strong>de</strong>tection control “Ad<strong>de</strong>ndum-2008, <strong>Romania</strong>”,<br />

through which there had been controlled over 90.000 farms agricultural,<br />

horticultural and mixed, which summed 485.000 parcels from 15 geographical<br />

areas. Those totaled a perimeter of 19.440km2. There had been used<br />

the digital land type with a plane face of 25-30m and of 5m altitu<strong>de</strong> precision.<br />

Thus, there had been justified the APIA county structures payments,<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Using tele<strong>de</strong>tection in agriculture – method of optimization for technologies<br />

in agricultural and horticultural exploitations for current property conditions 129<br />

with <strong>Romania</strong>n budgeted founds (CNDP) and of EU, through the scheme<br />

of unique payments per surface (SAPS).<br />

Conclusion (3).<br />

For 2008, around 84% farmers from Brăila County were programmed<br />

at the Agricultural Payments and Interventions Agency (APIA).<br />

In Brăila agriculture, this majority is of 12893 farmers for a total surface<br />

of 47.353,44 ha agricultural lands.<br />

REFERENCES<br />

[1] A. Canarache, A Soil-Management-Yield system: Case Study in Fundulea – Ileana area.<br />

(<strong>Romania</strong>n Soil Science Journal, XXXVI (1), p. 20-32, 2002)<br />

[2] Baret F., Vintila Roxana, C. Lazar si colab. The ADAM experiment: a data base to<br />

investigate high temporal revist frecquency at hight spaţial resolution for the monitoring of land<br />

surfaces. (INRA-CSE Asignon, France, 2003)<br />

[3] Bialousz S., Girard M.C. Wapolczynniki odbicia spektralnego gleb w pasmach pracy<br />

satelity LANDSAT (Fotointerpr. w geografii T. III(13), Katowice-Polska, 1978)<br />

[4] F. Baret, R. Vintila, C. Lazar, N. Rochdi, L. Prévôt, J.C. Favard, H. <strong>de</strong> FJoissezon, C.<br />

Lauvernet, E. Petcu, G. Petcu, P. Voicu, J. P. Denux, V. Poenaru, C Simota, O. Marloie, F. Cabot,<br />

P. Henry The ADAM experiment: a data base to investigate high temporal revisit frequency at<br />

high spatial resolution for the monitoring of land surfaces (2003)<br />

[5] Fre<strong>de</strong>ric Baret, Marie Weiss, Denis Allard, Sebastien Garrigue, Marc Leroy, Herve<br />

Jeanjean, R.Fernan<strong>de</strong>s, R.Myneni, J.Privette, J.Morisette, Herve Bahbot, Roland Bosseno, Gerard<br />

Dedieu, Carlos Di Bella, Benoit Duchemin, Marisa Espana, Valery Gond, Xing Fa Gu, Dominique<br />

Guyon, Camille Lelong, Philippe Maisongran<strong>de</strong>, Eric Mougin, Tiit Nilson, Frank Veroustraete,<br />

Roxana Vintila VALERI: a network of sites and a methodology for the validation of medium<br />

spatial resolution satellite products (2003)<br />

[6] Let G., Un <strong>de</strong>ceniu <strong>de</strong> la primele aplicaţii in agricultura ju<strong>de</strong>ţului Brăila folosind<br />

tele<strong>de</strong>tectia prin sateliţi. (Buletin informativ, AOS-R filiala Brăila, p. 3-4, 1986)<br />

[7] Marin Gh., Cercetări privind evoluţia regimului apelor freatice si solurilor in cursul<br />

exploatării amenajărilor <strong>de</strong> irigaţii <strong>din</strong> sistemul Terasa Brailei-nord (Cazasu). (Teză <strong>de</strong> doctorat,<br />

IANB, Bucureşti, 1981)<br />

[8] Munteanu I., Munteanu Maria, Grigoras C., Marin Ghe. Utilizarea inregistrarilor <strong>de</strong> pe<br />

sateliti pentru inventarierea excesului <strong>de</strong> umiditate <strong>din</strong> Campia Romana si Lunca Dunarii –<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


130 Ioan Munteanu, Gabriel M. Leţ, Roxana Vintilă<br />

Lucrarile Conferintei Nationale pentru Stinta Solului “geneza, clasificarea si cartografia solurilor”<br />

(Braila 30-07, 02-09 1982 Societatea Nationala Romana pentru <strong>Stiinta</strong> Solului nr.210/1983)<br />

[9] Munteanu I., Răuţă C. Tele<strong>de</strong>tectia in agricultura, present si perspective (Revista Stiinţă şi<br />

Tehnică, nr.12, 1988)<br />

[10] Or<strong>din</strong>ul MADR nr. 15/56/2008 pentru adoptarea măsurilor privind bunele condiţii agricole<br />

şi <strong>de</strong> mediu în România<br />

[11] Or<strong>din</strong>ul MADR nr. 246/2008 privind stabilirea modului <strong>de</strong> implementare, a condiţiilor<br />

specifice şi a criteriilor <strong>de</strong> eligibilitate, pentru aplicarea schemelor <strong>de</strong> plăţi directe şi plăţi naţionale<br />

directe complementare, în sectorul vegetal, pentru acordarea sprijinului aferent măsurilor <strong>de</strong><br />

agromediu şi zone <strong>de</strong>favorizate<br />

[12] Or<strong>din</strong>ul MADR nr.91/2008 privind modalitatea <strong>de</strong> acordare a plăţilor tranzitorii pentru<br />

tomate <strong>de</strong>stinate procesării şi aprobarea prim-procesatorilor<br />

[13] Or<strong>din</strong>ul MADR nr. 139/2008 privind modificarea anexei la Or<strong>din</strong>ul ministrului agriculturii<br />

şi <strong>de</strong>zvoltării rurale nr. 64/B/2008 privind aprobarea formularului <strong>de</strong> cerere <strong>de</strong> plată pentru<br />

schemele <strong>de</strong> sprijin pe suprafaţă pentru anul 2008<br />

[14] Or<strong>din</strong>ul MADR nr. 64/B/2008 privind aprobarea formularului <strong>de</strong> cerere <strong>de</strong> plată pentru<br />

schemele <strong>de</strong> sprijin pe suprafaţă pentru anul 2008<br />

[15] Or<strong>din</strong>ul MADR nr. 909/2007 pentru modificarea Or<strong>din</strong>ului MADR 549/2007 privind<br />

stabilirea modului <strong>de</strong> implementare, a condiţiilor specifice şi a criteriilor <strong>de</strong> eligibilitate, pentru<br />

aplicarea schemei <strong>de</strong> plăţi directe pe suprafaţă pentru culturi energetice<br />

[16] Or<strong>din</strong>ul MADR nr. 549/2007 privind stabilirea modului <strong>de</strong> implementare, a condiţiilor<br />

specifice şi a criteriilor <strong>de</strong> eligibilitate, pentru aplicarea schemei <strong>de</strong> plăţi directe pe suprafaţă<br />

pentru culturi energetice<br />

[17] Or<strong>din</strong>ul MADR nr. 355/2007 privind criteriile <strong>de</strong> încadrare, <strong>de</strong>limitarea şi lista unităţilor<br />

administrativ-teritoriale <strong>din</strong> zona montană <strong>de</strong>favorizată <strong>din</strong> România<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 131<br />

SOCIAL AND ETHICAL IMPLICATIONS OF MICRO AND<br />

NANOTECHNOLOGIES<br />

Zorica BACINSCHI 1 , Dorin LEŢ 2 , Andreea STANCU 3 , BOGDAN MOISĂ 4<br />

Abstract. This paper approaches technologies which gain more and more interest<br />

in the latest period, because they contribute to the accomplishment of some very important<br />

3rd millennium issues: soil pollution, water and air pollution, natural resources <strong>de</strong>pletion,<br />

<strong>de</strong>mographic growth, global worming. The technical posibilities and <strong>de</strong>vices of micro,<br />

nano, pico and even femto type open up new and revolutionary perspectives in science<br />

and applications. Research and <strong>de</strong>velopment of nanotechnologies implies controlled<br />

manipulation of nanostructures and their integration in materials, systems<br />

and architectures. Nanotechnologies have many applications in all fields of engineering<br />

and will contribute with certitu<strong>de</strong> at the amplification of the social effects of other<br />

technologies.<br />

Keywords: nanotechnologies, microtechnologies, ethical implications, legal issues, social<br />

implications<br />

1. Introduction<br />

Long time ago novelists consi<strong>de</strong>red the amazing possibilities of living beings<br />

much bigger or much smaller than us. Back in 50’s, the physicist Richard<br />

Feynman foresees the fabrication of machines much smaller than their makers.<br />

The human’s length scale, at slightly more than 10 0 m, remarkably fits right<br />

in the middle of the smallest subatomic particle, which is approximately 10 -26 m,<br />

and the extent of the observable universe, which is of the or<strong>de</strong>r of 10 26 m.<br />

The next Industrial Revolution is already here. Fourth generation nanotechnology<br />

(molecular manufacturing) will radically transform the world, and the people,<br />

of the 21st century. Whether that transformation will be peaceful and beneficial<br />

or horrendously <strong>de</strong>structive is unknown.<br />

1 Title: Prof., PhD, Eng., affiliation: Materials Engineering Faculty, “Valahia” University of<br />

Târgovişte, <strong>Romania</strong>, (bacinschizorica@yahoo.com)<br />

2 Title: PhD (ABD), Eng., Junior Researcher, affiliation: Multidisciplinary S&T Research Institute,<br />

“Valahia” University of Târgovişte, <strong>Romania</strong>, (ldorin@icstm.ro)<br />

3 Title: PhD (ABD), Eng., affiliation: Materials engineering PhD; Sectorial Operational Programme<br />

- Development of Human Resources, “Valahia” University of Târgovişte, <strong>Romania</strong>,<br />

(andreea.stancu@icstm.ro)<br />

4 Title: PhD (ABD), Eng., affiliation: Materials engineering PhD; Sectorial Operational Programme<br />

- Development of Human Resources, “Valahia” University of Târgovişte, <strong>Romania</strong>,<br />

(alexandru.moisa@otelinox.ro)<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


132 Zorica Bacinschi, Dorin Leţ, Andreea Stancu, Bogdan Moisă<br />

Even if nanotechnology carries great promise, unwise or malicious use could<br />

seriously threaten the survival of the human race.<br />

Healthy public and private policy can be built only upon a solid foundation<br />

of knowledge and tested i<strong>de</strong>as. Humanity needs better methods to exchange<br />

knowledge and to subject new i<strong>de</strong>as to effective intellectual scrutiny.<br />

Nanotechnology will allow control of the structure of matter within the broad<br />

limits set by physical laws. Other limits will be necessary to prevent abuses<br />

by individuals, groups and nations bent upon un<strong>de</strong>sirable ends.<br />

Global competitive forces and continuing progress in molecular sciences will lead<br />

ultimately to the realization of nanotechnology. Nanotechnology must<br />

be <strong>de</strong>veloped openly to serve the general welfare and the continued realization<br />

of the human potential.<br />

2. General Consi<strong>de</strong>rations<br />

Micro systems technologies, MST and especially microelectromechanical<br />

systems, MEMS, refer to <strong>de</strong>vices that have characteristic length of less than<br />

1mm but more than 1 μm, that combine electrical and mechanical components<br />

and that are fabricated using integrated circuit batch-processing technologies.<br />

This multidisciplinary field has witnessed explosive growth during the last <strong>de</strong>ca<strong>de</strong><br />

and the technology is progressing at a rate that far exceeds that of our<br />

un<strong>de</strong>rstan<strong>din</strong>g of the physics involved. Electrostatic, magnetic, electromagnetic,<br />

pneumatic and thermal actuators, motors, valves, gears, cantilevers, diaphragms,<br />

and tweezers of less than 100 μm size have been fabricated.<br />

These have been used as sensors for pressure, temperature, mass flow, velocity,<br />

sound and chemical composition, as actuators for linear and angular motions, and<br />

as simple components for complex systems such as robots, lab-on-a-chip, micro<br />

heat engines and micro heat pumps.<br />

Nanotechnology is “a branch of engineering that <strong>de</strong>als with the <strong>de</strong>sign<br />

and manufacture of extremely small electronic circuits and mechanical <strong>de</strong>vices built<br />

at the molecular level of matter.” The term has evolved over the years<br />

via terminology drift to mean "anything smaller than microtechnology".<br />

By taking advantage of quantum-level properties, it allows unprece<strong>de</strong>nted control<br />

of the material world, at the nanoscale, provi<strong>din</strong>g the means by which systems<br />

and materials can be built with exacting specifications and characteristics.<br />

Many materials, once they are individually reduced below 100 nanometers,<br />

tend to display unique characteristics based on quantum mechanical forces<br />

that are exhibited at that level. Due to these effects, materials may become extra<br />

conducting, be capable to transfer heat better, or have tailored mechanical<br />

properties.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social and ethical implications of micro and nanotechnologies 133<br />

Fig. 1. MST applications market integration in the last 5 years<br />

Fig. 2. Applications evolutionary scale for nanosystems<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


134 Zorica Bacinschi, Dorin Leţ, Andreea Stancu, Bogdan Moisă<br />

3. Technical Consi<strong>de</strong>rations<br />

The following <strong>de</strong>vices and capabilities appear to be both physically possible<br />

and practically realizable:<br />

• Programmable positioning of reactive molecules with ~0.1 nm precision<br />

• Mechanosynthesis at >10 6 operations/<strong>de</strong>vice • second<br />

• Mechanosynthetic assembly of 1 kg objects in 10 15 W/m 3<br />

• Macroscopic components with tensile strengths >5×10 10 Pa<br />

• Production systems that can double capital stocks in


Social and ethical implications of micro and nanotechnologies 135<br />

Fig. 3. Scientific domains convergence<br />

Potential benefits Potential threats<br />

Manufacturing<br />

Precision Manufacturing<br />

Material Reuse<br />

Miniaturization<br />

Medicine<br />

Pharmaceutical Creation<br />

Disease Treatment<br />

Nanomachine-assisted Surgery<br />

Environment<br />

Toxin Cleanup<br />

Recycling<br />

Resource Consumption Reduction<br />

4. Ethical, legal and Social Aspects - ELSA<br />

Weapons<br />

Miniature Weapons and Explosives<br />

Disassemblers for Military Use<br />

Rampant Nanomachines<br />

The Gray Goo Scenario<br />

Self Replicating Nanomachines<br />

Surveillance<br />

Monitoring<br />

Tracking<br />

Consi<strong>de</strong>ring the potential threats inherent in nanotechnology, we must seriously<br />

examine its potential consequences. Granted, nanotechnology may never become<br />

as powerful and prolific as envisioned by its evangelists, but as with any potential,<br />

near-horizon technology, we should go through the exercise of formulating<br />

solutions to potential ethical issues before the technology is irreversibly adopted<br />

by society. The ethics of <strong>de</strong>veloping nanotechnology must be examined<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


136 Zorica Bacinschi, Dorin Leţ, Andreea Stancu, Bogdan Moisă<br />

and policies to be created to aid in its <strong>de</strong>velopment so as to eliminate or at least<br />

minimize its damaging effects on society.<br />

Professional Issues<br />

• Currently, nanotechnology research is primarily fun<strong>de</strong>d by PNCDI<br />

and the FP7 so the research agenda is primarily controlled<br />

by the government<br />

• Since nanotechnology is being <strong>de</strong>veloped in many different fields,<br />

how can everyone’s principles be synchronized<br />

Ethical Issues<br />

• Nanotechnology will give us more “god-like” powers<br />

• It has the potential to eliminate other ethical issues (e.g., assembling beef<br />

instead of slaughtering cows, constructing cells rather than getting them<br />

from reproduction, etc.)<br />

• May lead to un<strong>de</strong>tectable surveillance; Right to privacy could<br />

be jeopardized<br />

• Do we have a duty to help and provi<strong>de</strong> for others with this technology<br />

Legal/Policy Issues<br />

• Since nanotechnology concerns many different fields, who should create<br />

and enforce policies regar<strong>din</strong>g its R&D<br />

• What international laws should be ma<strong>de</strong> regar<strong>din</strong>g the safe <strong>de</strong>velopment<br />

of nanotechnology And who can enforce them<br />

Along with the <strong>de</strong>velopment of Nanotechnology comes the necessity to <strong>de</strong>velop<br />

reasonable gui<strong>de</strong>lines, procedures, and laws in or<strong>de</strong>r to protect humanity from<br />

misuse of the technologies.<br />

A critical point will be reached, where technology will be able to enable complex<br />

molecular machines. Molecular assemblers and disassemblers could be <strong>de</strong>veloped<br />

from this technology, which would have great potential for both good and bad.<br />

The two greatest threats from <strong>de</strong>velopment of nanotechnology are catastrophic<br />

acci<strong>de</strong>nts and misuse.<br />

Nanotechnology research should be allowed to continue but with<br />

a non-government advisory council to monitor the research and help formulate<br />

ethical gui<strong>de</strong>lines and policies. Generally, nanomachines should NOT be <strong>de</strong>signed<br />

to be general purpose, self replicating, or to be able to use an abundant natural<br />

compound as fuel. Furthermore, complex nanomachines should be tagged with<br />

a radioactive isotope so as to allow them to be tracked in case they are lost.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social and ethical implications of micro and nanotechnologies 137<br />

It would be difficult to <strong>de</strong>ny the potential benefits of nanotechnology and stop<br />

<strong>de</strong>velopment of research related to it since it has already begun to penetrate many<br />

different fields of research. However, nanotechnology can be <strong>de</strong>veloped using<br />

gui<strong>de</strong>lines to insure that the technology does not become too potentially harmful.<br />

As with any new technology, it is impossible to stop every well fun<strong>de</strong>d<br />

organization who may seek to <strong>de</strong>velop the technology for harmful purposes.<br />

However, if the researchers in this field put together an ethical set of gui<strong>de</strong>lines<br />

(e.g. Molecular Nanotechnology Gui<strong>de</strong>lines) and follow them, then we should<br />

be able to <strong>de</strong>velop nanotechnology safely while still reaping its promised benefits.<br />

In not too many <strong>de</strong>ca<strong>de</strong>s humanity should have a manufacturing technology able<br />

to: Build products with almost every atom in the right place;<br />

Do so inexpensively; Make most arrangements of atoms consistent with physical<br />

law. Often called nanotechnology, molecular nanotechnology or molecular<br />

manufacturing, it will let us make most products lighter, stronger, smarter,<br />

cheaper, cleaner and more precise.<br />

5. Applications<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


138 Zorica Bacinschi, Dorin Leţ, Andreea Stancu, Bogdan Moisă<br />

Specific Design Gui<strong>de</strong>lines<br />

1. Any self-replicating <strong>de</strong>vice which has sufficient onboard information<br />

to <strong>de</strong>scribe its own manufacture should encrypt it such that any replication error<br />

will randomize its blueprint.<br />

2. Encrypted MNT <strong>de</strong>vice instruction sets should be utilized to discourage<br />

irresponsible proliferation and piracy.<br />

3. Mutation (autonomous and otherwise) outsi<strong>de</strong> of sealed laboratory<br />

conditions should be discouraged.<br />

4. Replication systems should generate audit trails.<br />

5. MNT <strong>de</strong>vice <strong>de</strong>signs should incorporate provisions for built-in safety<br />

mechanisms, such as: A) absolute <strong>de</strong>pen<strong>de</strong>nce on a single artificial fuel source<br />

or artificial "vitamins" that don't exist in any natural environment; B) making<br />

<strong>de</strong>vices that are <strong>de</strong>pen<strong>de</strong>nt on broadcast transmissions for replication or in some<br />

cases operation; C) routing control signal paths throughout a <strong>de</strong>vice,<br />

so that subassemblies do not function in<strong>de</strong>pen<strong>de</strong>ntly; D) programming termination<br />

dates into <strong>de</strong>vices, and E) other innovations in laboratory or <strong>de</strong>vice safety<br />

technology <strong>de</strong>veloped specifically to address the potential dangers of MNT.<br />

Development Principles<br />

1. Artificial replicators must not be capable of replication in a natural,<br />

uncontrolled environment.<br />

2. Evolution within the context of a self-replicating manufacturing system<br />

is discouraged.<br />

3. Any replicated information should be error free.<br />

4. MNT <strong>de</strong>vice <strong>de</strong>signs should specifically limit proliferation and provi<strong>de</strong><br />

traceability of any replicating systems.<br />

5. Developers should attempt to consi<strong>de</strong>r systematically the environmental<br />

consequences of the technology, and to limit these consequences to inten<strong>de</strong>d<br />

effects. This requires significant research on environmental mo<strong>de</strong>ls,<br />

risk management, as well as the theory, mechanisms, and experimental <strong>de</strong>signs<br />

for built-in safeguard systems.<br />

6. Industry self-regulation should be <strong>de</strong>signed in whenever possible.<br />

Economic incentives could be provi<strong>de</strong>d through discounts on insurance policies<br />

for MNT <strong>de</strong>velopment organizations that certify Gui<strong>de</strong>lines compliance.<br />

Willingness to provi<strong>de</strong> self-regulation should be one condition for access<br />

to advanced forms of the technology.<br />

7. Distribution of molecular manufacturing <strong>de</strong>velopment capability should<br />

be restricted, whenever possible, to responsible actors that have agreed to use<br />

the Gui<strong>de</strong>lines. No such restriction need apply to end products of the <strong>de</strong>velopment<br />

process that satisfy the Gui<strong>de</strong>lines.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social and ethical implications of micro and nanotechnologies 139<br />

Conclusions<br />

Conclusion (1)<br />

Nanotechnology's highest and best use should be to create a world of abundance<br />

where no one is lacking for their basic needs. Those needs inclu<strong>de</strong> a<strong>de</strong>quate food,<br />

safe water, a clean environment, better housing, medical care, education, public<br />

safety, fair labor, unrestricted travel, artistic expression and freedom from fear<br />

and oppression.<br />

High priority must be given to the efficient and economical global distribution<br />

of the products and services created by nanotechnology.<br />

Conclusion (2)<br />

Military research and applications of nanotechnology must be limited to <strong>de</strong>fense<br />

and security systems, and not for political purposes or aggression.<br />

Scientists <strong>de</strong>veloping and experimenting with nanotechnology must have a solid<br />

groun<strong>din</strong>g in ecology and public safety, or have someone on their team who does.<br />

All published research and discussion of nanotechnology should be accurate<br />

as possible, adhere to the scientific method, and give due credit to sources.<br />

Business mo<strong>de</strong>ls in the field should incorporate long-term, sustainable practices,<br />

such as the efficient use of resources, recycling of toxic materials, a<strong>de</strong>quate<br />

compensation for workers and other fair labor practices.<br />

Conclusion (3)<br />

Industry lea<strong>de</strong>rs should be collaborative and self-regulating, but also support<br />

public education in the sciences and reasonable legislation to <strong>de</strong>al with legal and<br />

social issues associated with nanotechnology.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


140 Zorica Bacinschi, Dorin Leţ, Andreea Stancu, Bogdan Moisă<br />

REFERENCES<br />

[1] “Nanotech is Novel; the Ethical Issues Are Not” by Chris MacDonald (www.thescientist.com)<br />

[2] “Mind the gap: science and ethics in nanotechnology” by Mnyusiwalla, Singer & Daar<br />

(www.utoronto.ca)<br />

[3] “The Ethics of Nanotechnology” by Andrew Chen (www.actionbioscience.org)<br />

[4] “Nanotechnology: Ethics, Environment and Health” by Dr. Ron Epstein<br />

(http://online.sfsu.edu)<br />

[5] “Ethical Administration of Nanotechnology” by Chris Phoenix (http://nanotech-now.com)<br />

[6] “Societal Implications of Nanoscience and Nanotechnology” National Science Foundation<br />

(http://itri.loyola.edu)<br />

[7] “The Ethics of Nanotechnology” (http://nanotech-now.com)<br />

[8] “Strategia <strong>de</strong> cercetare-<strong>de</strong>zvoltare in domeniile materiale noi, micro si nanotehnologii, in<br />

perspectiva integrarii in spatiul <strong>de</strong> cercetare european”<br />

[9] Thompson, S. E.; Parthasarathy, S. 2006. Moore's law: The Future of Si microelectronics.<br />

Materials Today 9:20-25<br />

[10] Sergey Edward Lyshevski, cartea „Nano- and microelectromechanical systems”; editura<br />

CRC Press; 2001<br />

[11] Nadim Maluf, Kirt Williams, cartea „An Introduction to Microelectromechanical Systems<br />

Engineering”; Editura Artech House; 2004<br />

[12] William N. Sharpe, Jr., „Handbook of Experimental Solid Mechanics”, Springer<br />

Science+Business Media, LLC, 2008<br />

[13] Salvatore Baglio, Salvatore Castorina, Nicolò Savalli, „Scaling Issues and Design of<br />

MEMS”, John Wiley & Sons Ltd, 2007<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 141<br />

ASPECTS OF FLAME RETARDANTS AND<br />

THEIR ROLE IN SOCIETY<br />

Elena Janina VILCEA 1 , Rodica Mariana ION 2<br />

Abstracts. Flame retardants are extremely important in a lot of industrial<br />

application, and their use has expan<strong>de</strong>d greatly. Among the most wi<strong>de</strong>spread are<br />

brominated flame retardants, low cost due and extremely effective at what they do.<br />

Reactive flame retardants - are usually introduced during the polymerization stage<br />

and copolymerized, together with other monomers, for example the main reactive<br />

retardants for polyesters are brominated retardants which are said to be 70% more<br />

efficient than chlorinated retardants. Flame retardants additive can be inorganic<br />

(hydrated alumina, antimony trioxi<strong>de</strong>, magnesium hydroxi<strong>de</strong>, phosphorus),<br />

halogenated compounds (chlorinated compounds and brominated compounds).<br />

This paper aims to make a review of the properties listed flame retardants, of their<br />

usefulness in society and the law governing their use.<br />

Keywords: flame retardants, classification of flame retardants, brominated retardants,<br />

properties of flame retardants.<br />

1. Introduction<br />

Flame Retardants are extremely important in protecting people and property<br />

from fire. Flame retardants are additives that can be ad<strong>de</strong>d to or applied<br />

as a treatment to organic materials such as plastics, textiles and timber.<br />

Flame retardants additives work by breaking one of the links that produce<br />

and support combustion: heat, fuel and air. They may quench a flame<br />

by <strong>de</strong>priving it of oxygen or may absorb heat and produce water, so reducing<br />

the temperature. Experience has shown that fire itself is not the real hazard:<br />

far more dangerous to people are the toxic by-products generated during<br />

combustion, and <strong>de</strong>nse smoke that prevents people from escaping in time.<br />

The control of these is becoming the <strong>de</strong>cisive factor in assessing flame<br />

retardant additives. Correct selection and utilization of the type of flame<br />

retardant <strong>de</strong>pen<strong>de</strong>nt on a number of criteria. The process is very complex and<br />

regards suitability, performance, health and safety, end of life and of course<br />

cost issues require consi<strong>de</strong>ration. The flame retardant must be compatible with<br />

1 Asist., Eng., Faculty of Engineering and Management of Technological Systems, Politehnica<br />

University of Bucharest, PhD., Faculty of Materials Engineering, Mechatronics and Robotics,<br />

Valahia University, Targoviste, România, elenaj.vilcea@yahoo.com<br />

2 Prof., Ph.D., M.Sc, Faculty of Materials Engineering, Mechatronics and Robotics, Valahia<br />

University, Targoviste, România, rodica_ion2000@yahoo.co.uk<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


142 Elena-Janina Vîlcea, Rodica-Mariana Ion<br />

the material it is to protect compromising the <strong>de</strong>sired mechanical properties of<br />

the material.<br />

It is also important that the flame retardant resin be stable throughout<br />

fabrication and processing and in<strong>de</strong>ed at end of life recycling. Health and<br />

safety concerns inclu<strong>de</strong> industrial safety, handling, consumer safety and<br />

environmental impact. Finally and usually most importantly the flame<br />

retardant material chosen should be cost effective.<br />

2. Classification and properties of flame retardants<br />

There are more than 175 different types of flame retardants. Two basic types<br />

of flame retardant chemicals used, together with some representative examples<br />

are listed below:<br />

A) REACTIVE FLAME RETARDANTS - imparts excellent flame retardancy to<br />

resins even when ad<strong>de</strong>d in a small amount and can be prevented from blee<strong>din</strong>g<br />

out; and a flame-retardant processed resin obtained with the flame retardant.<br />

The reactive flame retardant is, for example, an organophosphorus cyclic<br />

compound which is represented by the following general formula (1) and has at<br />

least one unsaturated group at ends of R1 to R4. The flame-retardant processed<br />

resin is obtained by solidifying a resin composition containing this<br />

organophosphorus cyclic compound and then reacting the compound by heating or<br />

irradiation with a radiation.<br />

(1)<br />

These are mainly relevant to thermosetting resins, such as unsaturated<br />

polyesters and epoxies. For polyesters, the main reactive retardants are<br />

HET acid (based on chlorine) or dibromoneopentyl glycol (DBNPG).<br />

Brominated flame retardants are said to be 70% more efficient than HET acid<br />

(which has also become expensive). With epoxies, the best system (on present<br />

evi<strong>de</strong>nce) appears to be reactive phosphorus organic compounds, which are<br />

toxicologically harmless in fire and are chemically linked to the resin matrix,<br />

so that mechanical and chemical properties are not affected.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Aspects of flame retardants and their role in society 143<br />

B) ADDITIVE FLAME RETARDANTS - are more frequently used and are<br />

very numerous, <strong>de</strong>pen<strong>din</strong>g on the precise conditions in which the additive is<br />

expected to operate (and also the <strong>de</strong>sired cost level). Types of additive flame<br />

retardants are presented below:<br />

a) INORGANICS<br />

1) Aluminium trihydrate - hydrated alumina Al(OH) 3 - is the most wi<strong>de</strong>ly used<br />

flame retardant additive in volume terms, representing 43% of all flame retardant<br />

chemicals in volume (but only about 29% in value). As well as flame retar<strong>din</strong>g<br />

and smoke suppressing, it is an economical filler/exten<strong>de</strong>r. In a fire, it un<strong>de</strong>rgoes<br />

an endothermic <strong>de</strong>hydration with a two-fold action, simultaneously absorbing<br />

the heat energy nee<strong>de</strong>d to sustain combustion and releasing water<br />

vapour, which dilutes the combustion gases and toxic fumes. It is used mainly<br />

in unsaturated polyesters in the buil<strong>din</strong>g/construction industry, and in cable<br />

sheathing compounds. Use is limited by a maximum processing temperature of<br />

about 200°C, and the high loa<strong>din</strong>g nee<strong>de</strong>d to achieve good flame retardant<br />

performance can be <strong>de</strong>trimental to mechanical and electrical properties.<br />

2) Aluminium trihydroxi<strong>de</strong> - this chemical begins to <strong>de</strong>compose at temperatures<br />

above 180°C, with an endothermic reaction that absorbs 1-2 kJ/g of energy.<br />

This has the effect of <strong>de</strong>creasing the rate of heat release from a burning polymer<br />

filled with aluminium trihydroxi<strong>de</strong>, also <strong>de</strong>creasing the time to ignition and<br />

surface spread of flame.<br />

3) Antimony trioxi<strong>de</strong> - this material has a synergistic effect with most<br />

halogenated, flame retardants. It is also used in plasticized PVC because of its<br />

synergy with chlorine. Antimony oxi<strong>de</strong> should not be used if translucency is<br />

required. In some cases ferric oxi<strong>de</strong> is used in its place, for similar physical<br />

properties but improved electrical properties. It has been shown by extensive<br />

research to be non-carcinogenic.<br />

4) Magnesium hydroxi<strong>de</strong> - it is temperature stable to 332°C, allowing processing<br />

with a wi<strong>de</strong> variety of thermoplastics and use where aluminium trihydrate<br />

is not sufficiently stable. It is used particularly in cable sheathing, polypropylene<br />

and polyami<strong>de</strong>s.<br />

5) Phosphorous compounds - influence chemical reactions taking place on the<br />

surface and so the <strong>de</strong>gradation pathway of the material. Upon heating they<br />

<strong>de</strong>compose to phosphoric acid which when con<strong>de</strong>nsed causes the material to char.<br />

Some phosphorous flame retardants can also act in the gas phase as radical traps<br />

but it is less common.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


144 Elena-Janina Vîlcea, Rodica-Mariana Ion<br />

b) HALOGENATED COMPOUNDS - act chemically in the gas phase during<br />

combustion. The halogen component (typically bromine or chlorine) trap<br />

the high energy H. and OH. radicals produced on heating of the material.<br />

The performance of such halogenated flame retardants, particularly brominated<br />

compounds is <strong>de</strong>pen<strong>de</strong>nt upon the chemical composition of material.<br />

1) Chlorinated compounds such as chlorinated paraffins<br />

2) Brominated Flame Retardants contain more than 75 different chemicals<br />

and that flame retardants can be divi<strong>de</strong>d into three distinct classes:<br />

1.1) Aromatics, inclu<strong>din</strong>g tetrabromobisphenol-A, (TBBA), polybrominated<br />

diphenyl ethers (PBDEs) and Polybrominated biphenyls (PBBs)<br />

1.2) Aliphatics, which tend to have limited use<br />

1.3) Cycloaliphatics, such as hexabromocyclodo<strong>de</strong>cane (HBCD)<br />

The major types used in the Flame Retardant industries are:<br />

• Poly Brominated Diphenyl Ethers (PBDEs) – They are synthesised via the<br />

catalytic bromination of diphenyl ether; Most wi<strong>de</strong>ly known are the commercially<br />

marketed members of the PBDE family, penta-BDE and octa-BDE and <strong>de</strong>ca-BDE;<br />

They exist in a mixture of isomers with their names being <strong>de</strong>rived from the<br />

dominant isomer or the average bromine content. Penta-BDE is usually provi<strong>de</strong>d<br />

as a mixture of 24-38% tetra-brominated diphenyl ether and 50-60% pentabrominated<br />

diphenyl ether. It is used mainly in polyurethane foams such as in<br />

furniture and car interiors.<br />

• Hexabromocyclodo<strong>de</strong>cane (HBCD) - is produced by the bromination<br />

of cyclodo<strong>de</strong>cane in a batch process; it is used in polystyrene and the textile<br />

industry. Applications inclu<strong>de</strong> upholstered furniture, automobile interiors, and<br />

insulation blocks in buil<strong>din</strong>g, textile coatings and electrical and electronic<br />

equipment.<br />

• Tetrabromobisphenol-A (TBBA) - gra<strong>de</strong>s available for use with most resins<br />

except polyami<strong>de</strong>s, PVC, rigid and flexible PU foams; can be used as an additive<br />

or reactive flame retardant i.e. chemically bound to polymer structure during<br />

processing. It is most often used in its reactive form in epoxy resins, unsaturated<br />

polyesters and polycarbonates in electronic and electrical applications. In plastics<br />

such as ABS, TBBA tends to be additive with loa<strong>din</strong>gs of up to 16% 15, which<br />

results in a higher potential for losses to the environment<br />

• Polybrominated biphenyls (PBBs) – used with applications predominantly<br />

in textiles and fabrics. Research was carried out into the toxicity of PBBs<br />

and it was found that they have properties and toxicological effects similar<br />

to that of polychlorinated biphenyls (PCBs). (PCBs are recognised as one of the<br />

12 most toxic groups of chemicals worldwi<strong>de</strong>).<br />

• Polybrominated diphenyl oxi<strong>de</strong> (PBDO) compounds: Suitable for most plastics,<br />

except PS foam.<br />

• Dibromoneopentyl glycol (DBNPG): Reactive flame retardant containing 60%<br />

aliphatic bromine. Thermosetting polyester resins can be formulated with this<br />

over a wi<strong>de</strong> range of compositions to provi<strong>de</strong> a broa<strong>de</strong>r selection of resin<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Aspects of flame retardants and their role in society 145<br />

properties than are available with anhydri<strong>de</strong> flame retardants. Resins formulated<br />

with types of DBNPG have high chemical and flame resistance, minimal thermal<br />

discolouration and excellent light stability. It can also be used with polyurethane<br />

rigid foams.<br />

• Dibromostyrene and <strong>de</strong>rivatives: inclu<strong>de</strong>s graft copolymers with polypropylene;<br />

recommen<strong>de</strong>d with ABS and styrenes, most engineering thermoplastics,<br />

unsaturated polyester resins and polyurethane foams; not recommen<strong>de</strong>d for PVC,<br />

PS foam and rigid PU foam.<br />

• Hexabromocyclodo<strong>de</strong>cane: high impact polystyrene and polyolefins, PS foam.<br />

• Pentabromobenzyl acrylate (<strong>de</strong>veloped for engineering thermoplastics and now<br />

in full production by Dead Sea Bromine Group): can be polymerized<br />

or copolymerized in the extru<strong>de</strong>r, giving UL 94 V-0 ratings without loss of<br />

physical or mechanical properties in host resins such as nylon 6 and 66,<br />

PBT and polycarbonate.<br />

• Tetrabromobisphenol A: gra<strong>de</strong>s available for use with most resins, except<br />

polyami<strong>de</strong>s, PVC, rigid and flexible PU foams.<br />

• Tetrabromophthallic anhydri<strong>de</strong> and <strong>de</strong>rivatives: used mainly with thermosetting<br />

resins and PUs; also PVC and thermoplastic elastomers.<br />

• Tribromoneopentyl alcohol (TBNPA): is reactive flame retardant containing<br />

more than 70% aliphatic bromine. It is exceptionally stable and is particularly<br />

suitable where thermal, hydrolytic and light stability are required. It is highly<br />

soluble<br />

in polyether polyols, making it particularly suitable for use in polyurethane<br />

polymers.<br />

• Tribromophenol and <strong>de</strong>rivatives: used with ABS and styrenes, polycarbonate,<br />

polyami<strong>de</strong>, PS and PU foams and thermosetting resins; not suitable with<br />

polyolefins and PVC.<br />

• Intumescent flame retardants: producing a thick insulating layer with good<br />

resistance to erosion by fire and hot gases. Some low-toxicity alternatives<br />

to antimony trioxi<strong>de</strong> in halogenated polymer systems work synergistically to form<br />

a char in conjunction with halogenated polymers. During combustion the vapour<br />

phase changes the flame chemistry to inhibit fire growth by removing free radicals<br />

which support combustion. Additional effects in the con<strong>de</strong>nsed phase produce<br />

carbonaceous char is formed which further retards flame propagation and reduces<br />

the amount of smoke and carbon monoxi<strong>de</strong> during combustion. Gra<strong>de</strong>s are<br />

thermally stable up. to 200°C (392°F), suitable for brominated polyesters, PVC<br />

and halogenated polyethylene, or thermally stable in all polymer systems.<br />

• Zinc borate: In ultrafine gra<strong>de</strong>s with surface areas from 10 to 15 m2/g and<br />

thermally stable up to 290°C (554°F), functions mainly in the con<strong>de</strong>nsed phase,<br />

promoting the formation of a char, which can be enhanced by the finer particle<br />

size. Gra<strong>de</strong>s are also suitable for use in translucent halogenated polyester resin<br />

systems, to improve fire performance while retaining clarity, and/or with a<br />

refractive in<strong>de</strong>x of 1.59 (similar to that of glass and many polyester resins).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


146 Elena-Janina Vîlcea, Rodica-Mariana Ion<br />

c) ORGANIC PHOSPHOROUS COMPOUNDS<br />

• Phosphate esters such as triphenyl phosphate, others combined with halogen<br />

compounds.<br />

d) NITROGEN BASED COMPOUNDS<br />

• Melamines:<br />

i) Pure melamine - 2,4,6-triamino-1,3,5 triazine<br />

ii) Melamine <strong>de</strong>rivatives such as:<br />

- Melamine borate (MB) - melapur® MB<br />

- Melamine phosphate (MP) - Melapur® MP<br />

- melamine polyphosphate(MpolyP)- melapur® 200<br />

- melamine cyanurate (MC) (eg: Melapur ® MC XL, MC 50, MC 25, MC 15)<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Aspects of flame retardants and their role in society 147<br />

iii) Melamine homologues (melam, melem, melon) have higher thermal<br />

stability compared to pure melamine and melamine cyanurate; Melam, melem and<br />

melon are believed to act in general in the same way as melamine only at higher<br />

temperature.<br />

Type of melamine homologues The formula Appearance<br />

Melam - (1,3,5- triazine-2,4,6-<br />

triamine-n - (4,6-diamino-1,3,5-<br />

triazine-2-yl)<br />

fine, light white-grey<br />

pow<strong>de</strong>r thermal<br />

<strong>de</strong>composition at 400ºC<br />

Melem (-2,5,8-triamino 1,3,4,6,7,9,9b<br />

- Heptaazaphenalene) [1502-47-2]<br />

fine, light yellow pow<strong>de</strong>r<br />

thermal <strong>de</strong>composition at<br />

500ºC<br />

Melon (poly [8-amino-<br />

1,3,4,6,7,9,9b- Heptaazaphenalene-<br />

2,5-diyl)imino]<br />

fine, yellow pow<strong>de</strong>r.<br />

Melting Point and thermal<br />

<strong>de</strong>composition above 500ºC<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


148 Elena-Janina Vîlcea, Rodica-Mariana Ion<br />

Another classification of flame retardants are presented also in table below:<br />

3. Legislation<br />

Legislation will always play the most important role in influencing industry<br />

activities. In Europe, the legislation goes back to the 1990 EC Directive<br />

90/128/EEC - a positive list of authorized monomers. The Commission<br />

is now publishing its first list of additives that will require testing for migration<br />

in food-contact applications in a Directive due to be ratified during 1999.<br />

Dr Luigi Rossi of the EC said that the listed additives would need to be tested<br />

to show that the plastic compounds in which they are used comply<br />

with EC legislation for materials in contact with food. The process of listing<br />

restricted additives will thereafter be continued by means of amendments<br />

to the Directive 90/128/EEC.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Aspects of flame retardants and their role in society 149<br />

Summary of relevant environmental legislation is presented in the below table:<br />

Type Regulation Notes<br />

Food<br />

contact<br />

Flame<br />

retardants<br />

EC Directive<br />

90/128/EEC<br />

EC Directive<br />

International<br />

Programme of<br />

Chemical Safety<br />

(IPCS)<br />

environmental<br />

health criteria<br />

German Chemicals<br />

Banning (Dioxin)<br />

Or<strong>din</strong>ance<br />

Positive list of authorized monomers. The<br />

Commission is now publishing its first list of<br />

additives which will require testing for migration in<br />

food-contact applications in a Directive<br />

Proposed Directive on polybrominated<br />

diphenylethers has not progressed<br />

Recommends safety levels and handling/disposal for<br />

special brominated FRs<br />

Revised 1994 to inclu<strong>de</strong> brominated and chlorinated<br />

dioxins/furans: limits up to 10ppb to July 1999 and<br />

1ppb afterwards on certain tetra and penta BDDs and<br />

BFDs and up to 60ppb to July 1999 and 5ppb after on<br />

total levels of specified hexa, penta and tetra BDDs<br />

and BDFs.<br />

Type Regulation Notes<br />

Cadmiumbased<br />

pigments<br />

Solvents/<br />

volatile<br />

organic<br />

compounds<br />

Waste and<br />

recycling<br />

Directive<br />

(91/338/EEC)<br />

European Union<br />

VOC Solvent<br />

Emissions<br />

Directive<br />

Directive on<br />

Packaging and<br />

Packaging Waste<br />

(94/62/EC)<br />

End of Life<br />

Vehicles (ELV)<br />

Directive EC<br />

31/7/96<br />

Waste Electrical<br />

and Electronic<br />

Equipment<br />

(WEEE) Directive<br />

Harmonizes regulations on use of cadmium-based<br />

pigments, limiting use. Cadmium-based pigments<br />

may not be used in plastics materials where there are<br />

other satisfactory substitutes.<br />

Seeks to reduce VOC emissions from solvent using<br />

installations by 657% by 2007, based on 1990 levels.<br />

By 2001, to recycle at least 15% of each material in<br />

the packaging waste stream and 24-45% of the<br />

totality of packaging materials; 50-65% of packaging<br />

waste must be recovered.<br />

Restriction of use of heavy metals in car components;<br />

Recycling of end-life vehicles to 80% by 2006 and<br />

85% by 2015; Entitles consumers to free take-back of<br />

end-of-life vehicles by 2006<br />

Aims to control the use of certain materials and<br />

encourage re-use and recycling of all electrical and<br />

electronic components.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


150 Elena-Janina Vîlcea, Rodica-Mariana Ion<br />

The i<strong>de</strong>al flame retardant does not yet exist. Neither BFRs nor their halogen-free<br />

alternatives satisfy all the <strong>de</strong>mand of the i<strong>de</strong>al flame retardant.<br />

Technical and cost barriers are likely to slow industry progression in the short<br />

term. However, as the performance and applicability of alternative flame retardant<br />

improve, availability and cost issues will be less of a hindrance.<br />

The available toxicological databases are ina<strong>de</strong>quate to truly un<strong>de</strong>rstand the risk<br />

of many of these chemicals.<br />

REFERENCES<br />

[1] Environmental Aspects of Flame Retardants in Textiles - Report for Austrian Standards<br />

Institute Consumer Council, April 1999<br />

[2] http://www.specialchem4polymers.com<br />

[3] http://www.ciba.com<br />

[4] http://www.acsh.org<br />

[5] http://www.specialchem.com<br />

[6] Ian Molyneaux, Sina Ebnesajjad, “Environmental Aspects of PTFE Based Laminates in<br />

Relation to halogen - free”<br />

[7] Dr. Deborah Rice, John James, “Brominated Flame Retardants”, Third annual report to the<br />

Maine Legislature, January 2007<br />

[8] Rachel Cahill, “Green chemistry and the producer: flame retardants”, MRes Project, 2004<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 151<br />

SUPPORT MATERIALS IN ARCHAEOMETALLURGY.<br />

COIN ANALYSIS<br />

Irina DUMITRIU 1 , Rodica Mariana ION 2 ,<br />

Radu Claudiu FIERASCU 3 , Marian NEATA 4<br />

Abstract. Archaeometallurgy is the study of metalworking structures, tools,<br />

waste products and finished metal artefacts, from the Bronze Age to the recent past.<br />

It can be used to i<strong>de</strong>ntify and interpret metal working structures in the field and, during<br />

the post-excavation phases of a project, metal working waste products, such as slags,<br />

crucibles and moulds. In this paper, we have analyzed several <strong>Romania</strong>n coins from early<br />

XX century. Our study <strong>de</strong>monstrates that EDXRF (energy-dispersive X-ray fluorescence)<br />

can be used effectively for the non<strong>de</strong>structive numismatic analysis; optical microscopy<br />

was used, being able to observe the presence of corrosion products such as cuprite<br />

and chloro-argyrite, and the effect of the <strong>de</strong>gradation phenomena on the coin surface.<br />

The method can easily be used to analyze coins, indifferently their age, their composition<br />

and their state.<br />

Keywords: archaeometallurgy, EDXRF, coin artefacts<br />

1. Introduction<br />

A new scientific field, which combines the technologies of many disciplines, has<br />

progressively grown in importance: Archaeometry. The analysis of elemental<br />

composition of ancient coins has generated a lot of interest in recent years as it<br />

can provi<strong>de</strong> valuable information on different aspects of life, politics, society,<br />

religion, art, culture, economy and metallurgy of minting time [1-3].<br />

The <strong>de</strong>velopment of non-<strong>de</strong>structive physical methods of analysis has opened new<br />

windows for the study of archaeological objects. The data obtained by the<br />

application of these methods can help the archaeologists to answer specific<br />

questions concerning dating, technology, provenance and authenticity of the<br />

objects that the traditional methods cannot solve. X-ray fluorescence is probably<br />

one of the earliest and most wi<strong>de</strong>ly used methods for elemental analysis of ancient<br />

coins [1,2]. This is related with the characteristics of the method like<br />

1 Scientifical Researcher III, PhD stu<strong>de</strong>nt, ICECHIM Bucharest / Valahia University, FIMMR<br />

Faculty, <strong>Romania</strong> (dumitriu.irina@yahoo.com)<br />

2 Prof., PhD, Scientifical Researcher I, Valahia University, FIMMR Faculty / ICECHIM Bucharest,<br />

<strong>Romania</strong> (rodica_ion2000@yahoo.co.uk).<br />

3 Scientifical Researcher, PhD stu<strong>de</strong>nt, ICECHIM Bucharest / Valahia University, FIMMR Faculty,<br />

<strong>Romania</strong> (radu_claudiu_fierascu@yahoo.com).<br />

4 Scientifical researcher, PhD stu<strong>de</strong>nt, University of Bucharest, Chemistry Faculty, PROTMED<br />

Department, <strong>Romania</strong>, (neatamarian@yahoo.com).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


152 Irina Dumitriu, Rodica Mariana Ion, Radu Claudiu Fierascu, Marian Neata<br />

non-<strong>de</strong>structive nature, the possibility to analyze a great number of elements in a<br />

wi<strong>de</strong> concentration range, fast analysis, good analytical parameters, etc. However,<br />

one must bear in mind that during totally non<strong>de</strong>structive measurements of ancient<br />

metals (without any preparation of the sample) the accuracy of the results can be<br />

influenced by a number of factors like the existence of corrosion products, surface<br />

enrichment or <strong>de</strong>pletion of some elements, etc. [1–3].<br />

In this paper, several <strong>Romania</strong>n coins from XIX th -early XX th century are analysed,<br />

by means of the combined use of optical stereo microscopy, and energy dispersive<br />

X-ray fluorescence (EDXRF) technique. This latter analytical technique has been<br />

used to <strong>de</strong>termine the micro-chemical nature and structure of the corrosion<br />

for i<strong>de</strong>ntifying the <strong>de</strong>gradation mechanisms and for tailoring conservation<br />

procedures [4-7].<br />

2. Experimental<br />

2.1. Samples<br />

All the coins were collected from various personal collections, inclu<strong>din</strong>g<br />

the authors’ ones. From all the coins, for discussion were chosen nine, spread over<br />

76 years, all <strong>Romania</strong>n coins (Figure 1). Their characteristics are presented in<br />

Table 1.<br />

a b c<br />

d e f<br />

g h i<br />

Fig. 1. The coins analyzed in the study. (a – coin #1, b – coin #2, c – coin #3, d – coin #4, e – coin<br />

#5, f – coin #6, g – coin #7, h – coin #8, i – coin #9)<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Support materials in archaeometallurgy. Coin analysis 153<br />

Coin<br />

number<br />

Table 1) Characteristics of the analysed coins<br />

Weight<br />

(g)<br />

Diameter<br />

(mm)<br />

1 9.2612 30<br />

2 9.4345 30<br />

Front<br />

inscription<br />

10 bani<br />

1867<br />

<strong>Romania</strong><br />

– 500 lei –<br />

Royal<br />

effigy<br />

5 6.0202 26 20 lei<br />

6 7.0072 25<br />

12 6.3554 25<br />

13 6.3132 25<br />

15 4.6419 25<br />

29 3.2695 21<br />

30 2.3695 18<br />

Good for<br />

2 lei<br />

Good for<br />

2 lei<br />

Good for<br />

2 lei<br />

5 bani<br />

1867<br />

Good for<br />

1 leu<br />

<strong>Romania</strong><br />

1913 5<br />

bani<br />

Back<br />

inscription<br />

<strong>Romania</strong> –<br />

Royal<br />

effigy<br />

Michael I<br />

king of<br />

<strong>Romania</strong>ns<br />

Michael I<br />

portrait<br />

<strong>Romania</strong>n<br />

Kingdom<br />

1943<br />

<strong>Romania</strong><br />

1924<br />

Royal<br />

effigy<br />

1932<br />

unreadable<br />

unreadable<br />

<strong>Romania</strong> –<br />

Royal<br />

effigy<br />

<strong>Romania</strong><br />

1925<br />

Carol I<br />

rege al<br />

romaniei<br />

Colour<br />

Dark<br />

brown<br />

yellow<br />

Dark<br />

silvery<br />

Reddish<br />

Silvery<br />

Silvery<br />

Black<br />

Probably<br />

brown<br />

argintiu<br />

Observation<br />

-<br />

Green and<br />

reddish<br />

stains,<br />

probable<br />

year - 1940<br />

-<br />

Green<br />

stains<br />

Green<br />

stains–<br />

probable<br />

year-1920<br />

Black<br />

stains–<br />

probable<br />

yaer - 1920<br />

Stained,<br />

<strong>de</strong>formed<br />

Fully<br />

stained<br />

Pata pe<br />

aprox 50%<br />

<strong>din</strong> fata<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


154 Irina Dumitriu, Rodica Mariana Ion, Radu Claudiu Fierascu, Marian Neata<br />

2.2. Apparatus<br />

XRF is a relatively new technique, used in many fields of work:<br />

forensic investigation, environmental protection, the control of the contaminated<br />

soils and liquids, and many others. This is happening for several reasons.<br />

In contrast with other analytical techniques, XRF benefits from simple, essentially<br />

hazard-free, sample preparation. It is non-<strong>de</strong>structive, very rapid<br />

and is inexpensive in terms of cost per analysis. Appropriate sensitivity<br />

(lower limits of <strong>de</strong>tection, LLD), analysis accuracy and reproducibility are critical<br />

when consi<strong>de</strong>ring an analytical technique. In addition, a system should be robust,<br />

offer straightforward calibration and be easy to use.<br />

The method allows the <strong>de</strong>termination of the elements ‘heavier’ then<br />

Na (Z = 11) to U (Z = 92). It is a fast, non-<strong>de</strong>structive method, based<br />

on the excitation of each element by an X-ray beam, followed by an emission<br />

of a specific X radiation (an X radiation with a specific wavelength). In the case<br />

of a typical XRF system, the photons emitted by the X-ray source are absorbed<br />

in the first 10–100 μm of the object surface, <strong>de</strong>pen<strong>din</strong>g on the <strong>de</strong>nsity<br />

of the material and on the X-ray beam energy.<br />

By XRF it can be <strong>de</strong>termined the elements in a concentration range from<br />

100 mg/kg to 100%.<br />

The apparatus used is a PW4025 – MiniPal – Panalytical type EDXRF<br />

Spectrometer (Figure 2).<br />

Fig. 2. PW4025 EDXRF spectrometer.<br />

The XRF <strong>de</strong>terminations have been carried out in Helium atmosphere,<br />

for a period of 300 seconds, without any filter, at 30 kV and automatic current<br />

intensity, by the use of a 3.6 μm Mylar tissue. The concentrations were calculated<br />

automatic by the spectrometer’s software.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Support materials in archaeometallurgy. Coin analysis 155<br />

Due to the semiquantitative characteristic of the method used, it must<br />

be remembered that the results will be affected by the patina layer. However,<br />

the major constituents will clearly gave the composition of the coin, while<br />

the minor and trace elements are important in or<strong>de</strong>r to draw conclusions regar<strong>din</strong>g<br />

the corrosion phenomenon that appears on the coins, correlated with<br />

the environment the coins were kept.<br />

The surface morphology characterisation of coins has been carried out using<br />

an optical stereomicroscope Carl Zeiss Jena.<br />

3. Results and discussions<br />

In Table 2 are presented the results obtained for the coins analyzed, showing only<br />

major constituents.<br />

Table 2) Major constituents of the analyzed coins (EDXRF results)<br />

Coin Cu (%) Sn (%) Zn (%) Ni (%) Pb (%) Ag (%)<br />

1 88.4 5.3 - - - -<br />

2 74.4 - 24.3 - - -<br />

3 - - 85.1 - - -<br />

4 74.9 - - 9.54 - -<br />

5 66.6 - - 11.2 - -<br />

6 69.3 - - 16.6 - -<br />

7 79.1 7.5 - - - -<br />

8 58.8 - - 4.48 - -<br />

9 5.64 14.2 - - 6.11 58.5<br />

From the EDXRF results the coins can be divi<strong>de</strong>d in five categories, accor<strong>din</strong>g<br />

to their alloy composition: copper/tin alloys, copper/zinc alloys, zinc coins,<br />

copper/nickel alloys and silver-based alloys. The minor and trace elements<br />

discovered (Na, Al, Si, Cl, sometimes Fe) have two explanations: some of them<br />

are native in the ores, others are due to the corrosion products appeared<br />

on the surface of the coins (Cl, S) [8, 9].<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


156 Irina Dumitriu, Rodica Mariana Ion, Radu Claudiu Fierascu, Marian Neata<br />

In figure 3 are presented some representative surface characteristic obtained<br />

by optical stereomicroscopy for the five groups of coins.<br />

a<br />

b<br />

c<br />

d<br />

e<br />

Fig. 3. Surface characteristics of the analysed coins obtained by stereomicroscopy. a) Cu/Sn alloys<br />

– coin #7, b) Cu/Zn alloys – coin #2, c) Zn coins – coin #3, d) Cu/Ni alloys – coin #4, e) Ag –<br />

based alloy – coin #9;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Support materials in archaeometallurgy. Coin analysis 157<br />

From the surface characteristics, we can observe the presence of what we suppose<br />

to be copper corrosion products such as cuprite and chloro-argyrite (supposition<br />

based on the chlorine <strong>de</strong>tection by a semi-quantitative XRF analysis, performed<br />

on the coins) and the effect of the <strong>de</strong>gradation phenomena on the coin surface.<br />

One can also observe the metal core.<br />

The cuprite layer is consi<strong>de</strong>red to be acting as an electrolytical membrane<br />

allowing the transport of anions such as Cl - and O 2- , inward and outward.<br />

The accumulation of chlori<strong>de</strong> ions can be interpreted as an autocatalytic reaction<br />

that facilitates the oxidation of copper resulting also in an accumulation<br />

of chlori<strong>de</strong> ions and in the formation of cuprite and cuprous chlori<strong>de</strong>s [10].<br />

The Ag-Cu contact induces the less noble metal to become anodic in a couple<br />

strongly conductive to corrosion, and a preferential dissolution of copper occurs<br />

in the less noble anodic areas.<br />

These factors can induce the selective corrosion phenomena of copper by chlorine<br />

due to the cyclic reaction that is commonly <strong>de</strong>fined as bronze disease.<br />

Chlorine also corro<strong>de</strong>s silver during the archaeological burial in the soil [11].<br />

The presence of the copper islands in the silver alloys is a common feature<br />

of the silver-copper alloys, due to the low solubility of silver in copper<br />

and vice versa at room temperature [12].<br />

The solubility of copper in silver is about 8-10% at 780º C (eutectic temperature)<br />

and practically nil at room temperature. During the solidification<br />

in the Cu-Ag system, each component separates into a nearly pure state<br />

and has respective supersaturated solid solution. Therefore, dispersed copper<br />

islands are formed in the silver matrix whose size is influenced by cooling<br />

parameters.<br />

The precise i<strong>de</strong>ntification of the corrosion products is to be ma<strong>de</strong> based<br />

on our previous experience [13] and will be the subject of another study.<br />

Conclusions<br />

The combined EDXRF-optical microscopy investigation was carried out on<br />

<strong>Romania</strong>n coins. Silver, copper, zinc and tin are found to be the main constituents<br />

of the coins and their elemental compositions have been <strong>de</strong>termined. The presence<br />

of minor/trace elements like Pb, Co, Cl and S has also been <strong>de</strong>termined. Our study<br />

clearly <strong>de</strong>monstrates that EDXRF can be used effectively for the analysis of<br />

ancient numismatics non<strong>de</strong>structively. We established experimentally the use of<br />

EDXRF for the analysis of the coins.<br />

The use of EDXRF for the study of coin artefacts looks promising, and our group<br />

hopes to establish a proper procedure for the analysis, restoration<br />

and conservation of the metal artefacts in generally and of the coin artefacts,<br />

especially.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


158 Irina Dumitriu, Rodica Mariana Ion, Radu Claudiu Fierascu, Marian Neata<br />

REFERENCES<br />

[1] F. He, P.J. Van Espen, Anal. Chem. 63 2237, (1991);<br />

[2] A.C. Mandal, S. Santra, D. Mitra, M. Sarkar, D. Bhattacharya, S. Bose Majum<strong>de</strong>r, Ind. J.<br />

History Sci. 38 (4) 351(2003).<br />

[3] A.C. Mandal, S. Santra, D. Mitra, M. Sarkar, D. Bhattacharya, Curr. Sci. 85 134(2003).<br />

[4] J. Condamin and M. Picon, Methods of Chemical and Metallurgical Investigation of<br />

Ancient Coinage, E.T. Hall & D.M. Metcalf (eds.), London, 1972, 49-66;<br />

[5] F. Schweizer, Analysis of ancient coins using a point source linear X-ray spectrometer: a<br />

critical review, in Methods of Chemical and Metallurgical Investigation of Ancient Coinage, E.T.<br />

Hall & D.M. Metcalf (eds.), Royal Numismatics Society, London, 1972, 153.<br />

[6] M. Cowell, Royal Numismatics Society Special Publication, 30 (1998) 448.<br />

[7] G.E. Gigante, S. Ridolfi, P. Ricciardi and M. Colapietro, Cultural Heritage Conservation<br />

and Environmental Impact Assessment by Non-<strong>de</strong>structive Testing and Micro-analysis, A.A.<br />

Balkema Publishers, London, 2005, 1-11.<br />

[8] R.-M. Ion, D. Boros, M.-L. Ion, I. Dumitriu, R.C. Fierascu, C.Radovici, C. Bercu, Proc. of<br />

6 th Int. Simp. Mechatronics and mechanical engineering, microtechnologies and new materials,<br />

Targoviste, 21-25 (2008);<br />

[9] R.M. Ion, I. Dumitriu, D. Boros, D. Isac, M.L. Ion, R.C. Fierascu and A. Catangiu,<br />

Metalurgia International, 13(8) 43 (2008).<br />

[10] Robbiola, J.M. Blengino and C. Fiaud, Corros. Sci., 40 2083 (1998).<br />

[11] D.A. Scott, Metallography and microstructure of ancient and historic metals, The Getty<br />

Conservation Institute, Los Angeles, 1991, 37.<br />

[12] A. Addicks, Silver in industry, Reinhold, New York, 1940, 405.<br />

[13] – R.-C. Fierascu, I. Dumitriu, M.-L. Ion, A. Catangiu and R.–M. Ion -European Journal of<br />

Science and Theology, March 2009, Vol.5, No.1, 17-28;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 159<br />

COMMUNICATION ETHICS.<br />

THE SACRALITY OF COMMUNICATION<br />

Marian PUIESCU 1 , Ştefan FLOREA 2<br />

Abstract. The article represents a religious approach of the <strong>de</strong>velopment of<br />

communication phenomenon, in a century and a millennium when “communicating” is a<br />

profound relational and social necessity. Communication is a natural human act,<br />

onthologically necessaryand practically fundamental, which represents not just the<br />

reaction to the immediate necessity, but, especially, an own manner to impart something<br />

of its onthology. The novelty of the ethic perspective of the Church takes about the holistic<br />

integration of communication, as a sacred act in the process of going <strong>de</strong>eply into social<br />

communion an cohesion, but also talks about going <strong>de</strong>eply into some ethic principles and<br />

about creating an integrative vision on the communication act as a relational,<br />

social and sacred act.<br />

Keywords: Ethic, Sacrality, Communication, Communion<br />

1. Introduction<br />

Called to reveal “the signs of God’s words” [1], the Church consi<strong>de</strong>rs communication<br />

as very important, the main sign of our life, which is the most important<br />

gift we received from God, that is why she: “sees in man, in every man, the living<br />

image of God himself, image that finds and is called to search for a more<br />

profound un<strong>de</strong>rstan<strong>din</strong>g in Christ, the perfect image of God, God’s man<br />

discoverer for humans and of man for himself” [2].<br />

In the third millennium society we can see the special raising of communication,<br />

this way of human connection that shows the man as a rational human being.<br />

The Church confesses that the man has been created by God after His image, for<br />

an endless resemblance with Him, and the rational ability to communicate is a part<br />

of what we call to be ”God’s image”.<br />

Firtstly, we must say that act of communication is a profoundly religious one,<br />

the Son of God Incarnated is also called Logos, reason, but the term also means<br />

communication and relational imparting. [3]<br />

The Church itself is also corpus, where communication is fundamental. In other<br />

words between communication an communion is a strong and inseparable<br />

connection.<br />

All Church’life is the communication of the Trinity in the Holy Spirit, as the Holy<br />

Spirit is imparting the plenitu<strong>de</strong> of the divine life pf Father and Son. God himself<br />

1 Conf., PhD, Faculty of Theology, University of Valahia-Târgovişte, <strong>Romania</strong><br />

2 Asist., PhD, Faculty of Theology, University of Valahia-Târgovişte, <strong>Romania</strong><br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


160 Marian Puiescu, Ştefan Florea<br />

acts, in the history of re<strong>de</strong>mption, as a communicating reality, as a communion of<br />

Persons (The Holy Trinity), where communication is of perfect value.<br />

The man, being mad after God’s image-the Trinity is the profound need for<br />

communication, giving love and sacrifice.[4] That is why, communicating is also<br />

a human and divine act. The whole biblical universe is sacrifice, love and<br />

communicating. Everybody communicates and is communicated, consuming our<br />

self in the sacrifice of interpersonal imparting. Communication is a natural human<br />

act, that represents not just the reaction to the necessity of the immediate, but<br />

more that this a personal way of imparting something from the own ontology.<br />

When it communicates, the human being is imparting someing from its being, it<br />

lets out of the <strong>de</strong>pths of the soul, a kind of the personal special energy, but<br />

sensible, than wears a personal sign. The relationship with the neighbor becomes a<br />

real “Jacob’s lad<strong>de</strong>r”, if we don’t see ourselves competing with our neighbor for<br />

noting, but we stay close to each other, united if we become aware of the fact that<br />

we are a part of the same mystical body of Jesus Christ. [5]<br />

2. The sacred shape of communication<br />

For the human being, communicating is as natural as eating, drinking, or resting,<br />

because the act of communicating is a feature of created beings, of course, as the<br />

person participates more and more in the relational act, communication becomes<br />

more profound, offering, in fact, a way of getting to knowledge, un<strong>de</strong>rstan<strong>din</strong>g<br />

and love.<br />

The Church is a community based on communication that leads to communion, is<br />

a communicating event. Jesus Christ himself, the Incarnated Son of God “for us<br />

and our re<strong>de</strong>mption”, is called by Saint John, the apostle, as “Logos” that is<br />

”reason”, ‘word” (cf. John 1,1-14).<br />

Jesus Christ is consi<strong>de</strong>red to be “the perfect communicator” [6] who “through<br />

incarnation. He became one with those who should have received his message,<br />

expressed by words and by whole life total communication is giving the whole of<br />

yourself, un<strong>de</strong>r the impulse of love; but, Jesus communication is for real spirit and<br />

life”. [7]<br />

From his perspective, the Christian theology consi<strong>de</strong>rs communication<br />

a sacred act, an act that puts together the human being with this neighbour, with<br />

the world and with God. Communication is also a way of expressing the human<br />

creativity of expressing the ability to show ”God’s image” in man. Every man<br />

communicates in a personal manner, because the act of communication is full of<br />

personal energies, full of that special, ontological and human sign.<br />

Communication must be an act of projecting man’s dignity and not an humiliating<br />

act, because man’s dignity is a part of the divine image. [8]<br />

In the beginning of a new century and millennium we can notice the fact that the<br />

act of communication has got new forms and because of the human creativity,<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Communication ethics. The sacrality of communication 161<br />

because of the technology, communication because a special mark of our time.<br />

The world where we live received a specific i<strong>de</strong>ntity because of communication,<br />

because of the <strong>de</strong>velopment of this act and of means of it.<br />

Communication <strong>de</strong>velops the relationship between people, that is why,<br />

communication has to serve the communion, the profound study of the common<br />

values of our world.<br />

This is what makes communication a means of imparting the treasure of wisdom,<br />

personal variety and knowledge of humanity. It was said, not just by chance, that<br />

“the first areopag of our time is the communication world, able to unite the world,<br />

making it a global village as they use to say. [9]<br />

The relation between communication and communion comes out better from the<br />

etymology of word “communication” which means “becoming participant”,<br />

“imparting”, “that is transmitting a content which unites”. [10]<br />

Communication is exteriorizing through words something of the human being, an<br />

act that has a strong effect on our society and, this reality is based on words not<br />

only the ontological perspective but also from the relational one. [11]<br />

Communicating means offering something of the human person, means giving a<br />

special part of what a man is.<br />

This is all about those special created energies of a person, energy full of specific<br />

i<strong>de</strong>ntity and gui<strong>de</strong>d by the creational difference of the personal alterity.<br />

Communication by specific means can be effective for education and cultural<br />

enrichment, for commercial activity and political involvement, but also for<br />

dialogue and intercultural un<strong>de</strong>rstan<strong>din</strong>g. [12]<br />

3. The world – tops of communication<br />

We must specify the fact that the world itself is space, support and means of<br />

communication of man with his neighbor and with God. In all His creation God<br />

addresses to man, the world was ma<strong>de</strong> in or<strong>de</strong>r to wait for man’s arrival, that is<br />

why man was created at the end, after everything was ready to support his<br />

existence. Through this world, God talks about Himself, through His works man<br />

is endowed with the ability to read, to see and to un<strong>de</strong>rstand His message.<br />

The world is rational, “suggestive reason”, that is why the rational man can<br />

un<strong>de</strong>rstand this rational world, a world that we must see as a certain language, the<br />

means by which man can un<strong>de</strong>rstand the message that God sends to him, the<br />

world getting meaning just as a mystery, as an instrument. “God gave to peoplethe<br />

possibility to think and speak because He – though about their reasons and He<br />

gave them to them, creating first a plastic covering for their level. In this<br />

everything finds its meaning”. [13]<br />

The world is, in this sense, a special language, by which God can be un<strong>de</strong>rstood, it<br />

is the divine messenger who must be apprehen<strong>de</strong>d by humanity. Talking about<br />

world’s rationality we must specify that when we say rationality we un<strong>de</strong>rstand<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


162 Marian Puiescu, Ştefan Florea<br />

“the clear manner in which a person communicates to another person, for the<br />

accomplishment and the <strong>de</strong>velopment of a communion between them.” [14]<br />

Because God is Trinity of Persons, is Love, is the space where dialogue takes<br />

place, the world, He is the space of love. The divine love created the world out of<br />

nothing and the same love shines in it and speaks to the man. Being god’s gift to<br />

us, love shows itself to the world, it is a love word addressed by God to us and the<br />

climax of this love message is represented by Christ.<br />

World’s aim, as God’s dialogue with us, is to get an answer.<br />

Thus, the world is also our means to communicate with God and nature mediates<br />

the answer we address to Him. God communicates with us by world’s rational<br />

structure, and we, the rea<strong>de</strong>rs, un<strong>de</strong>rstand His message “working, as much as<br />

possible, in the material creation through which God communicates Himself.”<br />

[15]<br />

God’s gift, His word to us, the world is transformed by man and becomes a<br />

sacrifice for gratitu<strong>de</strong> to God, like an Eucharist. Through this we participate, in a<br />

certain way in the continuous process of world creation. [16]<br />

Through the Holy Spirit, man can practice his role of creator by activating those<br />

“alternative virtualities multiple and passive”.[17] Man’s role is also to n<strong>de</strong>rstand<br />

nature’s reason (logoi), as means of practicing his free will. By what the man<br />

creates, as created and creative being, the world is offered to God and becomes<br />

the substance of sacrifice.<br />

Man receives the gift (the world) of God, acts on the world, impregnates it with<br />

his power, makes it human, keeps the love it has from God and offers this love to<br />

God, a love impregnated with humanity. But, also by the Holy Spirit, the world is<br />

the space of inter-human dialogue. Because in this world, man does good or arms<br />

his neighbor, here he can grow or fall spiritually or moral.<br />

At the same time, nature is a gift for all the people, not for one or some, and in<br />

or<strong>de</strong>r to accomplish his mission in this world man must act together with his<br />

neighbors, and not by himself. Then, God offers us his gifts as a tie of<br />

interpersonal love, as means of achieving human unity, He communicates with us<br />

through this world. The world offered to God must be given to Him by the human<br />

community by its right management and by creation within it. But, what matters,<br />

is that our gift to Him is well received if it better expresses us the more our world<br />

is humanized, but this <strong>de</strong>pends on the direct relation with the level of spirituality<br />

of each man and on the profundity of human communion.<br />

Communication, like other human actions and activities, must be gui<strong>de</strong>d by some<br />

rules that ensures its fi<strong>de</strong>lity to truth, correctness, sincerity, social utility etc., in<br />

other words it is gui<strong>de</strong>d by a specific ethics. The Church <strong>de</strong>veloped and went<br />

<strong>de</strong>eply into the principles formulated by the society, giving them a religious<br />

perspective.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Communication ethics. The sacrality of communication 163<br />

But, what can the Church and religion bring new here The novelty of the ethic<br />

perspective of the Church talks, on one hand, about the holistic integration of<br />

communication and as a sacred act, in the process of going <strong>de</strong>eply into social<br />

cohesion and communion and, on the other hand, specifying and <strong>de</strong>veloping some<br />

ethic principles and creating an integrating vision of the communication act, as a<br />

social, relational and sacral act.<br />

We can ask the question: what the human and divine space of communication<br />

needs as origin and finality, of ethic regulation Firstly we must mention that man<br />

is a created being ”good and beautiful” and with the aim of becoming perfect, but,<br />

in the course of history happened the sin acci<strong>de</strong>nt, with its entire dark universe<br />

which <strong>de</strong>falcated the human existential itinerary towards many sense holocaust<br />

and labirinthical <strong>de</strong>viations from the beautiful and right way of perfection.<br />

Thus, the sin sign and of the existential <strong>de</strong>viation from reality, it can also be<br />

discovered in the act of communication. And instead of becoming always a means<br />

of inter-personal communication it van also become a means of sprea<strong>din</strong>g not<br />

good, beautiful and <strong>de</strong>sirable things, but also of what is bad, dark and repulsive.<br />

As from the man’s heart come out good and bad things, the act of communication<br />

can also transmit moral values, or can communicate manifestations, acts or bad<br />

thoughts. To protect the human being from this negative informational attack, to<br />

save the beauty of the divine image in man, the good and the beauty, that exists<br />

and must be manifested, in every man, the Church proposes an ethic vision on<br />

communication.<br />

The same thing is taken into account by the human society, the state, aiming, at<br />

least, at the existence of a space in wich at least, minimally, we can have a<br />

socially right and effective communication.<br />

4. The Ethics of communication<br />

The human communication must submit to an ethical system that ensures the<br />

correctness of communication and its fi<strong>de</strong>lity to its own aim, that is the full<br />

manifestation of humanity, respecting its own values.<br />

Communication is a sacred and an ethic act. Because man must communicate<br />

values, that is what enriched and enriches him and is useful to the progress of our<br />

society and to the common good, that is ”the ensemble of social life conditions<br />

that allow groups and individuals reach perfection in a plenary and easier way”.<br />

[18]<br />

Human communication must serve justice, liberty and truth, contributing to the<br />

promotion of man’s dignity and to his personal buil<strong>din</strong>g up so that this sacred act<br />

also becomes a witness of the spiritual, cultural and social grounds of humanity.<br />

Communication supporting man’s good, is an important help that man has<br />

nowadays, only if it is based on truth, built on justice, fed and animated by love<br />

and put to practice un<strong>de</strong>r the auspices of liberty. [19]<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


164 Marian Puiescu, Ştefan Florea<br />

That is way supporting the communication ethics, the Church does nothing but<br />

protect the dignity of the human being, in an epoch in which globalization can be<br />

advantage, for man’s good, it is used properly.<br />

We need morality in the communication act in or<strong>de</strong>r not to alter the human being,<br />

his exteriorization and in or<strong>de</strong>r not to create false virtual and paralel worlds, that<br />

can offer to man a new and treacherous slavery.<br />

Solidarity, co-operation, peace, harmony, virtual respect and love are<br />

the main values of communication, from ecclesiastic vision, that must be<br />

promoted, sustained and <strong>de</strong>veloped, so that communication could really be a<br />

bin<strong>de</strong>r of humanity and could help the spiritual, cultural and social progress. The<br />

danger of communication, far this times man, is that of submitting this field to the<br />

consumption era rules, to materialism, to libertinage, to aggressivness and to<br />

violence, making of this space blessed by God a topos of darkness, of evil and of<br />

disunion. Communication is a key element of the world of our time can contribute<br />

to the good of our society, bringing relief, offering trust and truth.<br />

The common good of our society can be promoted by a strict communication<br />

must firstly consi<strong>de</strong>r the fi<strong>de</strong>lity towards truth, he must be aware of the fact that<br />

he is transmitting correctly what he has to transmit, without distorting,<br />

transforming, reducing or exten<strong>din</strong>g the information, so that it doesn’t correspond<br />

to the transmitter intervention. Taking care of man’s dignity, the communicator<br />

must pay attention that what he transmits is not immoral, aggressive or to wound<br />

the human rights, in other words communication must heave public and private<br />

utility. This doesn’t mean that the private interest is over the public one in the<br />

informing act, but we must take into account, in every circumstance, the dignity of<br />

the human being.<br />

Communication must have as main aim inter-human relation, the cultural<br />

edification, man’s own perfection and social effectiveness, so that the mistaken<br />

use of communication places it in the immortality area.<br />

The act of communication as a fundamental human act but, also, as means of<br />

divine expression is sacred act, this results from the unaffectedness of the<br />

phenomenon and from its aim, that is why is an impiety to use this mans,<br />

rationally and spiritually, in unjust and not proper to human vocation purposes.<br />

Ethic rules are went to save the sacrality of communication, to protect the dignity<br />

of this human and divine act and, in the end to save the dignity of man as a being<br />

created after God’s image. Communication ethics aim to protect God’s creation<br />

from falsity, lie, misrepresentation, or from any <strong>de</strong>ficiency which can alter its<br />

value. In this way, persons have a huge responsibility, but media is, also, much<br />

more responsible because it can have a good or a bad influence upon an<br />

impressive number of people. That is why, the act of communication implies a<br />

great responsibility being a real Jacob lea<strong>de</strong>r or a way to humiliate the human.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Communication ethics. The sacrality of communication 165<br />

The Church proposes, in the communication ethics field, the evangelistic ethics,<br />

the Christian morals, that has no other purpose than man’s perfection, his<br />

salvation, so the Christian ethics of communication is nothing but a practice use of<br />

the evangelic spirit, of the Christian doctrine.<br />

Christianism, as a religion based on Word, has a great respect for any word we<br />

transmit to the others, outsi<strong>de</strong> of us, qualifies, one way or another, that human<br />

personality.<br />

The ethic of communication is an ethic of connection, an ethic of the word, an<br />

instrument of saving a minimum of social and communitary functionality. There<br />

is no communion without communication, and there is no society without<br />

communion, and as man is a political being [20], communion being,<br />

communication fundamentally qualifies him, contributing to his placement related<br />

to God, the Creator. [21]<br />

Conclusions<br />

The informational society, to <strong>de</strong>velop itself in an useful way to man<br />

and society, has to respect a certain ethic co<strong>de</strong>, which can quarantee<br />

a minimum of effectiveness and morality. Communication is for Christianism a<br />

sacred act, both thanks to the fact that God is Trinity of Person and<br />

communication is the base and the promoter of communion and because the man<br />

created after God’s image, has received communion and communication from the<br />

very act of creation, as a natural gift.<br />

Man is a social being (zoon politikon), of communion and of interval, mediator<br />

between material and spiritual, that is why communicating is for him a natural act,<br />

and the salvation or the damnation of man’s human dignity stands on<br />

communication’s fi<strong>de</strong>lity to the truth. In all the universe, communication ins<br />

fundamental, we could say that is in creation’s nature to communicate that is why,<br />

both by creation, and by purpose, communication is a sacred act.<br />

Man’s re<strong>de</strong>mption or perfection is also based on the quality of the communication<br />

act and here we can see the great importance of this natural, created act.<br />

Society proposes a certain ethics, in or<strong>de</strong>r to protect the dignity of the human<br />

being and the quality of the communication act and the Church is promoting<br />

some specific ethic principles which representa doctrinary exteriorization or a<br />

practice way of action for the evangelic principles.<br />

The novelty of Church’s vision on communication points to the fact that sees it as<br />

a real means of perfection, or re<strong>de</strong>mption that man has and as a sacred act which<br />

<strong>de</strong>serves all our care and attention and implies not just an immediate<br />

responsibility, but especially an eshatologic one.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


166 Marian Puiescu, Ştefan Florea<br />

REFERENCES<br />

[1] N. Mihăiţă, Christian Mision (Asa, Bucharest, 2001), p.36.<br />

[2] ***, Social Doctrine of the Church, Compedium, (EARCB, Bucharest, 2006), Vol.II, p.70<br />

[3] O. Clement, Bartolomeu I, Truth and liberty (Deisis, Sibiu, 1997), p.61<br />

[4] V. Lossky, Mystical Theology of the Oriental Church (Anastasia, Bucharest, 1933), p. 144.<br />

[5] Th. Baconski, Jacob and the Angel (Humanitas, Bucharest, 1997).<br />

[6] C. Chinez, The Sacramentality of Social Communication (Presa Bună, Iaşi, 2008), p.15.<br />

[7] Pontifical Concile for Social Communication, Communio et Pprogression (AAS, Vatican,<br />

1971), p.1.<br />

[8] Irinee of Lyon, Against of the Heresies (Cerf, Paris, 1985), col.382-383.<br />

[9] John Paul II, Fast Development, (Presa Bună, Iaşi, 2005), p.4.<br />

[10] D. Iannota, The Communication trough Symbol and Image (Effata, Cantalupa, Torino,<br />

2004), p.15.<br />

[11] F. Cereti, The Communication in Dialogue and Electronic Culture (Elledici, Torino, 2000),<br />

p.27.<br />

[12] Pontifical Concile for Social Communication,The Etichs into Internet (AAS, Vatican,<br />

2002), p.2.<br />

[13] M. Bielavski, Father Dumitru Stăniloae. A Philocalic Vision about World (Deisis, Sibiu,<br />

1999), p.285.<br />

[14] Ibi<strong>de</strong>m, p.351.<br />

[15] J. Zizioulas, The Eucharistical Vision of the World and Contemporany Human Being, Rev.<br />

Contacts, 57, 83 (1967).<br />

[16] D. Stăniloae, Orthodox Dogmatic Theology (EIBMBOR, Bucharest, 1997), Vol.II, p.359.<br />

[17] J. Breck, Sacred Gift of the Life (Patmos, Cluj-Napoca, 2001), p.12.<br />

[18] ***, The Vatican II Concile (EARCB, Bucharest, 1999), p.26.<br />

[19] ***, The Enciclics (EARCB, Bucharest, 2008), p.167.<br />

[20] J. Breck, op.cit., p.269.<br />

[21] Ch. Yannaras, The Liberty of the Ethics (Anastasia, Bucharest, 2002), p.12.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 167<br />

SCIENTIFIC KNOWLEDGE<br />

AND EDUCATION EPISTEMOLOGY<br />

Ciulei TOMIŢĂ 1<br />

Abstract. Epistemology is the philosophy branch which studies knowledge origin,<br />

sources and validity. This tries to answer to questions as which is true and how could we<br />

know Because the Epistemology study <strong>de</strong>als with aspects as knowledge foundation and<br />

the characteristic of various methods to learn the certain truth,<br />

this is placed, near Metaphysics, in the centre of the education process [1].<br />

Keywords: education, epistemology, the pragmatic theory, the coherence theory, epistemic<br />

reflection.<br />

1. Introduction<br />

Along human history it was clearly discovered that there were false accepted<br />

beliefs, once, as being true. How could anyone say that some beliefs are true,<br />

while others are false What criteria could we use Could we ever be certain that<br />

the truth was discovered Most people agree that tradition, instinct and powerful<br />

feelings are ina<strong>de</strong>quate as tests of truth.<br />

The universal agreement is, likewise, doubtful (…). The philosophers mainly built<br />

upon three tests of truth: the correspon<strong>de</strong>nce theory, the coherence theory, the<br />

pragmatic theory.<br />

The correspon<strong>de</strong>nce theory is a test which uses the agreement with the fact<br />

as a standard in judgement. Accor<strong>din</strong>g to this theory, the truth is in concordance<br />

with the objective reality.<br />

For example, the clause there is a lion in the classroom can be verified through an<br />

empirical investigation. If the judgement corresponds with the facts, it is true; if<br />

not, it is false. The critics of the correspon<strong>de</strong>nce theory <strong>de</strong>alt with tree main<br />

objections. First, they asked: how could we compare i<strong>de</strong>as with reality, as we only<br />

know our own experiences and we cannot get out of our experiences in or<strong>de</strong>r to<br />

compare i<strong>de</strong>as with reality in its “pure” state and, in the second place, they<br />

observed that the correspon<strong>de</strong>nce theory seemed, likewise, to make the general<br />

supposition that the sensorial data are clear and exact. And, in the third place, the<br />

critics showed that the theory is ina<strong>de</strong>quate because we had i<strong>de</strong>as that did not have<br />

a concrete existence, which we could make comparisons to, beyond human<br />

thoughts.<br />

1 PhD, Faculty of Juridical, Social and Political Studies, Valahia University of Târgoviște,<br />

<strong>Romania</strong><br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


168 Tomiţă Ciulei<br />

Many ethics, logics and mathematics cogitations belong to this category.<br />

The coherence theory places trust in the consistence or the harmony<br />

of all judgements. Accor<strong>din</strong>g to this test a judgement is true if it is consistent with<br />

other judgements which had been previously accepted as true.<br />

The proponents of the coherence theory show, for example, that an assertion is<br />

often judged as being true or false on the grounds that this is or not in harmony<br />

with what they had already <strong>de</strong>ci<strong>de</strong>d as being true [2]. The critics of the coherence<br />

approach observed that the false thinking systems could have an internal<br />

consistence as large as the true systems.<br />

They preten<strong>de</strong>d, thus, that the theory failed because it did not make the difference<br />

between the consequent truth and the consequent error.<br />

The pragmatic theory shows that there is nothing as the static and the absolute<br />

truth. The pragmatists reject the correspon<strong>de</strong>nce theory because of their belief that<br />

humans know only their own experience.<br />

Moreover, they ignore the coherence theory, because it is formal and rationalist,<br />

in a world in which we could not know anything about substances, essences or<br />

ultimate reality. For the pragmatist thinkers the test of truth lies in its utility, its<br />

applicability or its satisfactory consequences [3].<br />

The traditionalists observed a series of dangers in this test of truth, this pointing to<br />

relativism, meaning it could be a truth for all different epistemic subjects.<br />

Likewise, critics asserted that what can be used, in the limiting area of human<br />

experience, can be <strong>de</strong>lusive compared to what we see as external reality,<br />

embed<strong>de</strong>d in the sole essence of the universe.<br />

2. Knowledge theory and education theory<br />

This recourse in epistemology is necessary for the knowledge theory,<br />

as in Metaphysics, and is the basis of human activity and thinking. The education<br />

systems <strong>de</strong>al with knowledge and therefore epistemology is a primary <strong>de</strong>terminant<br />

of educational opinions and practices.<br />

Epistemology has a direct influence on education in many ways. For example, the<br />

presumptions on the importance of different sources of knowledge will certainly<br />

reflect in curricular accents.<br />

An education system which is based on naturalist premises and which consi<strong>de</strong>rs<br />

science as a primordial source of knowledge will have, undoubtedly, a curriculum<br />

and curricular materials which substantially differ, in certain aspects, from those<br />

of a religious school which sustains that revelation is the source of true<br />

knowledge.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Scientific knowledge and education epistemology 169<br />

Epistemological presumptions regar<strong>din</strong>g knowledge communication from a<br />

person or a thing to another person will influence, likewise, the teaching<br />

methodology and the teacher’s function in the educational context.<br />

As a result, the teachers should un<strong>de</strong>rstand epistemological presumptions before<br />

their affective actions.<br />

On the other hand, our problem is that we could not make assumptions<br />

about reality before having a theory about attaining the truth. Moreover, a theory<br />

about truth cannot evolve without having first a concept of reality. The circular<br />

nature of the reality-truth dilemma is not, certainly, among the easiest aspects<br />

of philosophical thinking, but because of its existence, we are obliged to be aware<br />

of it.<br />

The conclusion of metaphysics-epistemology dilemma is that all humans live on<br />

their belief in some fundamental convictions that they have chosen. Different<br />

individuals make different choices of belief in metaphysics-epistemology<br />

continuity and, thus, have different philosophical positions [4].<br />

Epistemology or knowledge theory is that segment of philosophical research<br />

which is looking for i<strong>de</strong>ntifying the reason and the nature of truth and knowledge<br />

and it is maybe the most important part of philosophy, for educators [5].<br />

While the metaphysics question is what is it and the axiological one is what is<br />

good, the epistemological question is how could we know [6] This is a criterion<br />

request, a claim of proves, a request in explaining the criterion that justifies the<br />

assertion or the <strong>de</strong>mand that you know.<br />

Thereby, the epistemological question researches not only what we know<br />

(the product), but also how we get to know it (the process). But all those questions<br />

are still prece<strong>de</strong>d, by a logical question, could we know The answers to that<br />

question gave us three categories of attitu<strong>de</strong>s used in the i<strong>de</strong>ntification of<br />

epistemological positions, and configured the epistemology history from Locke<br />

and Hume to Imm. Kant.<br />

For the first situation, the answer is Yes, we may even know and, moreover, we are<br />

certain of this thing. This is the answer of the dogmatism, an epistemological<br />

position which claims that in or<strong>de</strong>r to know, we should first have certain<br />

knowledge that meet two criteria: they are certain, not questionable, and must not<br />

be <strong>de</strong>ducted from other previous knowledge [7].<br />

The second answer to this question is given by scepticism, an answer that <strong>de</strong>nies<br />

the possibility of having any knowledge, any kind of knowledge. Finally, the third<br />

answer is Yes, we may know, but we may never have that certain of knowledge<br />

that the dogmatic pretends and says it is possible [8].<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


170 Tomiţă Ciulei<br />

This is an epistemological (fallible) point of view which <strong>de</strong>nies the validity of<br />

certain and unreckoning premises before another knowledge which we can assert<br />

it exists. When we <strong>de</strong>clare that the possession of some certain knowledge is,<br />

unlikely, if not impossible, but still, at the same time, we sustain having certain<br />

basis knowledge, we could say that the adherents of this point of view have<br />

knowledge they cannot be absolutely certain of.<br />

The contemporary philosophy, instead, admits almost completely [9], that we may<br />

know our reality. But how The i<strong>de</strong>alist discovers many ways of knowledge,<br />

but the best and the surest, he thinks, is to put the basis on that part of human<br />

nature which accords with divine nature: the mind.<br />

For an i<strong>de</strong>alist, as knowledge is i<strong>de</strong>as and i<strong>de</strong>as are products of the mind, hence,<br />

knowledge is a product of the mind, a product which comes from the mental<br />

processes of intuition and rationalizing (thinking). Thereby, as intuition or<br />

thinking may generate knowledge, the i<strong>de</strong>alist is an epistemological dogmatic.<br />

His traces may be hid<strong>de</strong>n in time, hard to trace, almost invisible, but he knows<br />

they exist somewhere and is certain he will recognize them when he discovers<br />

them.<br />

As a conclusion, epistemology is a task of philosophy which implies i<strong>de</strong>ntification<br />

and examination of knowledge and truth criteria, which<br />

are sufficient for precisely guaranteeing this we know and this is the truth [10].<br />

What you have when you say you know, when you have earned the right to say<br />

that, how you have got to attain what you know are key-questions in epistemology<br />

and education.<br />

3. Education epistemology<br />

Regar<strong>din</strong>g education epistemology, we should mention that: pedagogy as a system<br />

of education sciences has a rich suite of epistemological premises. There are two<br />

currently relevant premises:<br />

- epistemic reflection (the critical self consciousness of the pedagogic<br />

knowledge process, this being a compulsory instrument of searching<br />

the pedagogical truth);<br />

- integrative vision (agreeing with the cognitive pedagogic process,<br />

with the new elements of knowledge and human practice or, else, valorising<br />

the results of contemporary sciences in the pedagogical knowledge system).<br />

These two premises, not the only ones, assert that education may also be<br />

explained on the grounds of other sciences, regar<strong>din</strong>g the epistemic capacity<br />

of pedagogy, so that almost all pedagogical concepts meet their changes.<br />

Otherwise, no science is always the same.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Scientific knowledge and education epistemology 171<br />

We are amazed by the manner in which they look for the concepts changing afore<br />

some problems raised by the pedagogy evolution itself, as a process of asking and<br />

answering the questions from which the knowledge as a set of clauses in<br />

education result.<br />

These clauses compose selectively the pedagogical scientific theory, which is a<br />

global or <strong>de</strong>tailed representation of the educational facts accor<strong>din</strong>g to some<br />

<strong>de</strong>veloping epistemological methods.<br />

The history of any science regards the <strong>de</strong>velopment of its cognitive structures.<br />

The limited space of this material does not allow us to refer wi<strong>de</strong>ly<br />

to the epistemological characteristic of the education knowledge process.<br />

It is obvious that pedagogy knows an insertion in the theoretic configuration<br />

of an era, in certain thinking mo<strong>de</strong>ls.<br />

The characteristics of this epistemology would justify the assigning of a distinct<br />

area in the <strong>Romania</strong>n pedagogy research, regar<strong>din</strong>g the educative scientific facts’<br />

production, their classification, their explaining, their reformulating and realising<br />

some a<strong>de</strong>quate experiments and measurements to the education manifestations.<br />

In or<strong>de</strong>r to un<strong>de</strong>rstand the process of educational actions’ productions we can not<br />

refer to a single pedagogical dimension, the pedagogical research methodology,<br />

even than this is a varied methodology, sensible to novelty, bringing a coefficient<br />

of malleability and a mo<strong>de</strong>rate analytical rigour.<br />

This dimension must be correlated with other dimensions of the educational<br />

theory, amongst we can place epistemology.<br />

This relation between epistemology and methodology was not, explicitly, in the<br />

education researchers’ attention. The examination of some pedagogical trends by<br />

researchers, in chronological or<strong>de</strong>r, or<strong>din</strong>arily – neotomism and personalism,<br />

existentialism and pragmatism – does not refer, even briefly,<br />

to different epistemological trends as logical empirics, scientific rationalism,<br />

genetic epistemology, phenomenology, critical rationalism, operationalism etc.<br />

How can we characterize the current evolution of pedagogy<br />

We are in a transition moment which generates conceptual difficulties, by various<br />

reinterpretations and by proliferation of terminological researches etc.<br />

There is not a rule of epistemic behaviour, the validity and the objectivity of<br />

educational actions’ research. This behaviour regards:<br />

a. the epistemic point of view of the researcher;<br />

b. the social interests which pedagogical research represent;<br />

c. the concordance of the point of view resulted from the pedagogical research<br />

process with the political directions of the society that we build.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


172 Tomiţă Ciulei<br />

Accor<strong>din</strong>g to one or the other condition, in the process of education research there<br />

are some negative aspects regar<strong>din</strong>g misinterpreting the objectivity of pedagogical<br />

information to the subjectivity of those who research a problem of educational<br />

practice.<br />

The potential judgements on some facts or sequences of objective reality, some<br />

explanations that humans give to those, a beginning of clarifying the observed or<br />

experimented facts are confirmations to an epistemic attitu<strong>de</strong> (correct or false) of<br />

the researcher in pedagogy.<br />

We may ask ourselves if it is not necessary to distinguish between the positive<br />

subjectivity in the process of pedagogical research (accor<strong>din</strong>g to a social interest<br />

or to a correct stated purpose) and the negative subjectivity (the preconceived<br />

interest or purpose they follow in their research).<br />

We consi<strong>de</strong>r that in or<strong>de</strong>r to be scientific, the researcher’s attitu<strong>de</strong> is characterized<br />

by his sincere striving to realize a profound pedagogical knowledge, using<br />

methods and techniques a<strong>de</strong>quate to epistemic mo<strong>de</strong>ls and correct methodological<br />

standards; through them the researcher in pedagogy expresses his active position<br />

as a subject of knowledge. From this point of view, two other conditions (we add<br />

them to the previous ones) are <strong>de</strong>finitive to a scientific pedagogical attitu<strong>de</strong>:<br />

a. the researcher is not driven by extra-scientific intentions (his personal interest,<br />

animosity and prejudices toward some people and scientific pedagogical results);<br />

b. the researcher should admit that the truth about the educational information<br />

is a synthesis and a hypothesis of restoring the cognitive results about education<br />

with the meaning that the explanations for educational facts are not <strong>de</strong>finitive;<br />

they are, always, limited, partial, relative. In conclusion, accor<strong>din</strong>g to A. Schaff<br />

words, we appreciate that the progress in knowledge and its evolution<br />

are not possible unless they <strong>de</strong>velop every time, concrete forms of the subjective<br />

element [11].<br />

Conclusions<br />

In the history of pedagogy evolution we distinguish the empirical state,<br />

of education factual chronic, of presenting i<strong>de</strong>as and directions of research<br />

regar<strong>din</strong>g educational actions, and the need to analysing the pedagogical concepts<br />

and theories, and the methods of scientific knowledge in education seems slight<br />

or absent. Or, the process of education knowledge as a human activity type cannot<br />

make an appeal to the general epistemology data.<br />

Pedagogic scientific knowledge is a process of disclosing the origin and the<br />

cognitive evolution of education, having as a result getting some knowledge<br />

expressed by pedagogic language.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Scientific knowledge and education epistemology 173<br />

On their turn, these become objects of knowledge [12]:<br />

What should we follow in the process of education knowledge<br />

a. to reproduce education in its manifestations more a<strong>de</strong>quately;<br />

b. to explain and un<strong>de</strong>rstand education as a human specific action;<br />

c. to anticipate the <strong>de</strong>velopment of this action in time, and project it in the<br />

future.<br />

These purposes have implications for the teaching process of education<br />

knowledge, inclu<strong>din</strong>g the elaboration of pedagogical instruction programs of some<br />

human collectivities.<br />

Changing the meaning of education philosophy, seen as a i<strong>de</strong>alistic pedagogic<br />

orientation, with the meaning of philosophic pedagogy consi<strong>de</strong>red as “full of<br />

quotes – beautiful literary sentences, but taken from the concrete reality of<br />

instructive-educative phenomenon, to be researched with scientific methods” or<br />

with an education philosophy in the quality of conception for humans and of<br />

methodological “basis” of pedagogical investigation which expresses a lack of<br />

cognitive maturity of pedagogy as a variant of science philosophy.<br />

Or, the way in which pedagogy advances is given by its epistemology,<br />

whose object is the process of knowledge associated with the critical study of<br />

education research results (scientific pedagogical facts, concepts, notions, laws,<br />

theories, judgements and pedagogical arguments, scientific knowledge methods).<br />

This association of pedagogy epistemology with analytic philosophy of education<br />

is a characteristic of the education domain sciences as an open dynamic system<br />

of knowledge, ma<strong>de</strong> of a global conception on education, pedagogical scientific<br />

language, investigation methods and techniques of educational facts, mo<strong>de</strong>ls<br />

of educational practice, testing criteria and thinking operations regar<strong>din</strong>g stored<br />

pedagogical information, etc. in conclusion, “such a study is not separated from<br />

the tight link of education with cultural values and experience built-up<br />

by our society” [13].<br />

This assignation is useful, in or<strong>de</strong>r not to resume pedagogical epistemology<br />

to methodology of education research or other dimensions of it, as, for example,<br />

the axiological dimension of education sciences. For all those hypostases,<br />

education and instruction are concepts in which a synthesis of knowledge<br />

regar<strong>din</strong>g humans is produced.<br />

The theory of education is such a concept, resulted from a reciprocal correction<br />

of education science history with education science philosophy. For this reason,<br />

the education philosophy term is used improperly. We see that in some pedagogy<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


174 Tomiţă Ciulei<br />

papers which speak about an education philosophy concerning the i<strong>de</strong>al<br />

and purpose of education.<br />

“We <strong>de</strong>al with an ill formulated and treated problem, through a language and<br />

artificial abuse, without the technical apparatus of philosophy which is categorical<br />

opposed to forced introduction of a science in a prefabricated philosophical<br />

background” [14].<br />

In or<strong>de</strong>r to un<strong>de</strong>rstand, in this context, the process of the education content,<br />

we should explain a casual event. Otherwise, it means to <strong>de</strong>duce a statement<br />

and which <strong>de</strong>scribes it from universal laws and certain singular statements about<br />

initial conditions (Randbe<strong>din</strong>gungen) [15].<br />

We casualy explained, for example, tearing of a thread, and we said that the thread<br />

had a tearing force of 1 kilo and it hung up 2 kilos. This explanation contains<br />

more components: first „every time a thread is stressed with a bur<strong>de</strong>n above its<br />

resistance of tearing, it will break” – a statement that has the character of a nature<br />

law; second, singular statements (there are two in this example) <strong>de</strong>scribe a<br />

particular case: “for this thread, the resistance of tearing is 1 kilo” and the “hung<br />

up of this thread was 2 kilos” [16]<br />

There are two different ways which supply together a complete casual<br />

explanation:<br />

1. universal statements, hypotheses, laws of nature and<br />

2. singular statements which <strong>de</strong>scribe a particular case, which they call<br />

“initial conditions”.<br />

From the universal statements in connection with initial conditions we can <strong>de</strong>duce<br />

the singular statement: “this thread will tear”. We call this statement a specific<br />

or singular prediction [17].<br />

The initial conditions <strong>de</strong>scribe what we usually call,<br />

the cause (the fact that the cause of the tearing of a thread with a resistance<br />

of 1 kilo, was the hung up of a bur<strong>de</strong>n of 2 kilos), and the prediction, is what we<br />

call the effect [18].<br />

The causality principle is the assertion that any event can be casually explained,<br />

<strong>de</strong>ductively predicted. As we un<strong>de</strong>rstand the word maybe, this assertion is either<br />

a tautology (an analytical statement) or an assertion about reality (a synthetic<br />

statement).<br />

If maybe indicates a logical possibility, the assertion is tautological, because we<br />

can find universal statements and initial conditions for any prediction, from which<br />

this can be <strong>de</strong>rived. (If these universal statements were tested<br />

and substantiated in other situations it is, of course, another problem.)<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Scientific knowledge and education epistemology 175<br />

If maybe means that world is governed by strict laws, that this is built as if every<br />

event is a particular case of universal law, then the statement is synthetic,<br />

but beyond falsification.<br />

As a result, we may formulate a simple methodological rule, which is mostly<br />

analogue to the causality principle (this can be consi<strong>de</strong>red as its metaphysic<br />

correlation), “the rule is not to cease looking for laws, of a unitary theoretical<br />

system and not to abandon trying to explain from a casual point of view any event<br />

which we can <strong>de</strong>scribe” [19].<br />

This rule should lead the teacher in everything he does.<br />

REFERENCES<br />

[1] In or<strong>de</strong>r to un<strong>de</strong>rstand the knowledge process you should also see T. Ciulei, De Sensu.<br />

Încercare istorico-metodologică asupra empirismului în efortul gnoseologic (De Sensu. A<br />

historical-methodological essay on empirics in gnoseological effort), (Lumen, Iaşi, 2006) pp. 11-<br />

19.<br />

[2] Ibi<strong>de</strong>m, pp. 333-352.<br />

[3] Ibi<strong>de</strong>m, pp. 352-353.<br />

[4] G.R.Knight, Issues and alternatives in educational philosophy (Oxford University Press,<br />

1989) p. 22.<br />

[5] Ibi<strong>de</strong>m, p. 24.<br />

[6] T.Ciulei, op. cit., pp. 11-12.<br />

[7] Ibi<strong>de</strong>m, pp. 82-91.<br />

[8] Ibi<strong>de</strong>m, pp. 114-137.<br />

[9] The exceptions come from the existentialist philosophy, and especially from K. Jaspers and<br />

S. Kierkegaard. See also G.F.Kneller, Existentialism and Education, (John Wiley and Sons Inc.,<br />

New York, 1964) pp. 58-66.<br />

[10] C.J.Brauner, and H.W.Bums, Problems in Education and Philosophy, (Prentice-Hali,<br />

Fondations of Education Series, 1962) pp. 11-15.<br />

[11] G.F.Kneller, op. cit., p. 66.<br />

[12] M.Calin, Consi<strong>de</strong>raţii privind epistemologia educaţiei (Consi<strong>de</strong>rations regar<strong>din</strong>g education<br />

epistemology), in Revista <strong>de</strong> Pedagogie (Pedagogy Magazine), nr.3/1987.<br />

[13] Ibi<strong>de</strong>m.<br />

[14] Ibi<strong>de</strong>m.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


176 Tomiţă Ciulei<br />

[15] K.R.Popper, Logica stiinţei (The science logic), (Scientific and Encyclopaedic Publishing<br />

House, Bucharest, 1981) pp. 97-99.<br />

[16] A clearer analysis of this example, where we can distinguish two laws and two initial<br />

conditions, is: „For any thread with a structure data S (<strong>de</strong>termined by the material, thickness, etc.)<br />

there is a bur<strong>de</strong>n w or the thread will tear every time it will be stressed by a bigger bur<strong>de</strong>n than W”<br />

and „For any thread the structure S1, the bur<strong>de</strong>n w1 is 1 kg”. These are the two general laws. The<br />

two initial conditions are: „This is a thread with the structure S”, and „the bur<strong>de</strong>n which will be<br />

hung up is 2 kg”. See, K.R.Popper, op. cit, pp. 100-101.<br />

[17] The term „prediction” (Prognose), as it is used here, gather statements about the past<br />

(„retro-utterances”) and even the „given” statements, which we want to explain („explicanda”).<br />

See, K.R.Popper, The Poverty of Historicism (London, 1945) p. 133.<br />

[18] T.Ciulei, op. cit., pp. 333-345.<br />

[19] K.R. Popper, Logica stiintei (The science logic), ed. cit., p. 104.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 177<br />

THE COMPETENCES OF THE NATIONAL BANK<br />

OF ROMANIA REGARDING THE AUTHORIZATION<br />

OF CREDIT INSTITUTIONS<br />

Rada POSTOLACHE 1<br />

Abstract. Within the banking field there is the principle of unique authorization, that is<br />

of a juridical act issued by a competent authority of a state – in <strong>Romania</strong>, the National<br />

Bank – with the observance of the access conditions provi<strong>de</strong>d by the law and regar<strong>din</strong>g<br />

the procedure as well as the ground and form conditions. The authorization issued by the<br />

Central Bank of a state provi<strong>de</strong>s the quality of credit institution and allows the<br />

performing of all the activities which characterize the latter. Any authorized credit<br />

institution belonging to one of the European Union’s member states may perform its<br />

banking activity on the territory of whichever member state, in a direct way or through<br />

branch banks. This represents a mutual acknowledgement, enforced by the principle<br />

which requires that the credit institution in question should be supervised by the<br />

competent authority from its state of origin, given the fact that there is no possibility to<br />

absolutely harmonize the various practices and banking laws applied by the EU’s<br />

member states. In the present work, there shall be analyzed the mechanism through which<br />

the National Bank of <strong>Romania</strong> authorizes credit institutions - physical persons, against<br />

the backround of the Unique European Banking Market.<br />

Keywords: unique authorization, mutual acknowledgement, access conditions to the banking<br />

activity, banking evi<strong>de</strong>nce<br />

1. Introduction<br />

Dans la présente recherche, nous nous somme proposé l’approche d’un sujet très<br />

actuel, d’intérêt public, mais insuffisamment approfondi dans la littérature<br />

juridique <strong>de</strong> spécialité – l’autorisation <strong>de</strong>s institutions <strong>de</strong> crédit. Nous avons<br />

orienté notre étu<strong>de</strong> vers les aspects juridiques <strong>de</strong> fond <strong>de</strong> cette thématique,<br />

notamment:<br />

a. les caractéristiques fondamentales du domaine, apparemment contradictoires<br />

– liberté et contrôle; le contrôle – déterminé par l’intérêt publique, prend la<br />

forme <strong>de</strong> l’observation et <strong>de</strong> la surveillance du domaine par l’unique autorité<br />

compétente dans le domaine – la Banque Nationale <strong>de</strong> la Roumanie;<br />

b. les principes selon lesquels on autorise <strong>de</strong>s institutions <strong>de</strong> crédit, dans<br />

le contexte du Marché Bancaire Unique Européen, principes utilisés aussi<br />

dans le droit interne;<br />

1 Lecturer PhD, Faculty of Juridical, Social and Political Sciences, Valahia University of<br />

Târgovişte, <strong>Romania</strong> (radapostolache@yahoo.com).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


178 Rada Postolache<br />

c. l’autorisation <strong>de</strong>s institutions <strong>de</strong> crédit, conformément au système juridique<br />

roumain – avec l’observation <strong>de</strong>s conditions <strong>de</strong> fond et <strong>de</strong> forme <strong>de</strong> celle-ci,<br />

correspondant a chaque étape - la constitution et le fonctionnement,<br />

inclusivement la publicité <strong>de</strong> l’acte d’autorisation.<br />

Nous avons analysé finalement le régime juridique spécial <strong>de</strong> l’autorisation <strong>de</strong>s<br />

institutions <strong>de</strong> crédit par la Banque Centrale <strong>de</strong> l’État, essentiellement distinct du<br />

régime commun, applicable aux sociétés commerciales, selon la Loi no. 31/1990;<br />

il s’agit d’un régime engendré également, par la libre circulation <strong>de</strong>s personnes<br />

et par l’intérêt public, le domaine bancaire se situant a la confluences<br />

<strong>de</strong>s domaines d’intérêt majeur.<br />

Tous ces aspects sont présentés ci-<strong>de</strong>ssous et structurés en <strong>de</strong>ux parties: liberté<br />

et contrôle dans le domaine bancaire; l’autorisation <strong>de</strong>s institutions <strong>de</strong> crédit.<br />

Faute <strong>de</strong>s approches doctrinaires, nous avons fondé nos observations sur<br />

l’interprétation <strong>de</strong>s réglementations juridiques dans le domaine.<br />

2. Liberté et contrôle dans le domaine bancaire<br />

2. 1. La liberté d’entreprendre dans le domaine bancaire<br />

Le domaine bancaire est soumis à l’Ordonnance d’urgence du Gouvernement no.<br />

99/2006 relative aux institutions <strong>de</strong> crédit et a l’adéquation du capital social [1],<br />

et à la loi no. 312/2004 concernant le statut <strong>de</strong> la Banque Nationale <strong>de</strong> la<br />

Roumanie[2].<br />

La Banque centrale <strong>de</strong> l’état et les institutions <strong>de</strong> crédit représentent les éléments<br />

composants <strong>de</strong>s domaines complètement différents – public et privé.<br />

Après l’année 1990, à force <strong>de</strong>s bases juridiques crées, les institutions <strong>de</strong> crédit,<br />

<strong>de</strong> simples exécutants jusqu'à ce moment-la, sont <strong>de</strong>venues <strong>de</strong> véritables<br />

opérateurs sur le marché financier bancaire, avec capacité juridique complète,<br />

réalisant, prioritairement, <strong>de</strong>s opérations <strong>de</strong>stinées à attirer <strong>de</strong>s dépôts du public,<br />

à accor<strong>de</strong>r <strong>de</strong>s crédits au compte propre et aussi à gérer les instruments <strong>de</strong><br />

payement, qui représentent d’ailleurs leur raison d’être (opérations essentielles).<br />

La Banque Nationale <strong>de</strong> la Roumanie (B.N.R.) a regagné son statut <strong>de</strong> banque<br />

centrale <strong>de</strong> l’état, largement autonome, légiférée, ayant pour objectif fondamental<br />

d’assurer et <strong>de</strong> préserver la constance <strong>de</strong>s prix [3]; BNR surveille le<br />

fonctionnement pru<strong>de</strong>nt du système bancaire, sans dénaturer le jeu <strong>de</strong> la<br />

concurrence et le principe fondamental du droit privé – la liberté <strong>de</strong> volonté <strong>de</strong>s<br />

parties concernant la responsabilité <strong>de</strong>s engagements juridiques assumés.<br />

Liberté et contrôle, notions apparemment contradictoires, coexistent et<br />

caractérisent, dans la même mesure, le domaine bancaire, pour <strong>de</strong>s raisons qui<br />

visent l’intérêt public.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The competences of the National Bank of <strong>Romania</strong> regar<strong>din</strong>g<br />

the authorization of credit institutions 179<br />

Les opérations et les contrats bancaires doivent satisfaire l’exigence <strong>de</strong> la liberté<br />

d’entreprendre, <strong>de</strong> la célérité et <strong>de</strong> la sûreté, exigence caractérisée,<br />

essentiellement, par:<br />

- la dérégulation <strong>de</strong> l’activité, définie comme une élimination <strong>de</strong>s contraintes<br />

imposées aux institutions <strong>de</strong> crédit dans le secteur commercial, la régulation <strong>de</strong>s<br />

pratiques bancaires se produisant sur l’effet <strong>de</strong> la concurrence;<br />

- la multiplication, la diversification et la publication <strong>de</strong>s services offerts par les<br />

institutions <strong>de</strong> crédit;<br />

- l’informatisation <strong>de</strong> la technique bancaire, qui a rendu les services bancaires<br />

plus divers, leur déroulement plus rapi<strong>de</strong> et a déterminé aussi l’efficacité <strong>de</strong> leur<br />

acceptation, la promptitu<strong>de</strong> <strong>de</strong>s échanges et la vitesse <strong>de</strong> la communication<br />

d’informations, et aussi la mondialisation <strong>de</strong>s échanges économiques. Tôt, en<br />

Roumanie, la banque sans guichet et la banque au domicile, seront une forme<br />

suprême <strong>de</strong> l’évolution <strong>de</strong> technique bancaire et <strong>de</strong> la mo<strong>de</strong>rnisation du système<br />

bancaire national;<br />

- l’internationalisation <strong>de</strong>s échanges bancaires; la liberté <strong>de</strong>s institutions <strong>de</strong><br />

crédit et <strong>de</strong>s prestations <strong>de</strong> services représente un principe fondamental décidé par<br />

le Traité <strong>de</strong> Rome. Conformément aux réglementations bancaires actuelles, les<br />

banques roumaines ont la possibilité <strong>de</strong> se fixer et <strong>de</strong> réaliser <strong>de</strong>s activités<br />

n’importe où, dans l’espace communautaire [4].<br />

2.2. Le contrôle dans le domaine bancaire<br />

Le mon<strong>de</strong> bancaire se situe à la confluence <strong>de</strong>s domaines économiquement et<br />

socialement vibrants. La santé du système bancaire conditionne la vitalité même<br />

<strong>de</strong> l’économie. Puisqu’elles travaillent avec l’argent <strong>de</strong>s clients, les banques sont<br />

obligées <strong>de</strong> protéger les intérêts financiers <strong>de</strong> ceux-ci.<br />

La surveillance <strong>de</strong>s institutions <strong>de</strong> crédit est étroitement liée à la gestion du risque<br />

du système bancaire, et assez largement réglementée dans l’Ordonnance<br />

d’urgence du Gouvernement no. 99/2006 et dans la Loi no. 312/2004 relative au<br />

statut <strong>de</strong> la Banque Nationale <strong>de</strong> la Roumanie (Chapitre V, articles 25-26). La<br />

sphère du contrôle englobe toutes les composantes du système bancaire – les<br />

banques, les coopératives <strong>de</strong> crédit, les banques d’économies pour le domaine<br />

locatif, les banques <strong>de</strong> crédit hypothécaire, les entités émettrices <strong>de</strong> monnaie<br />

électronique. C’est la Banque Nationale <strong>de</strong> la Roumanie qui doit prévenir et<br />

contrecarrer les risques, actions qui visent la constitution, le fonctionnement, les<br />

modifications, dans la situation <strong>de</strong>s banques, tout aussi comme la cessation <strong>de</strong><br />

celles-ci.<br />

L’essentiel <strong>de</strong>s rapports entre la Banque Centrale et les institutions <strong>de</strong> crédit est<br />

défini dans l’énoncé normatif suivant: „La Banque Nationale <strong>de</strong> la Roumanie<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


180 Rada Postolache<br />

représente l’autorité compétente au sujet <strong>de</strong> la réglementation, l’autorisation et la<br />

surveillance pru<strong>de</strong>ntielle <strong>de</strong>s institutions <strong>de</strong> crédit” (article 4 O.U. no. 99/2006).<br />

Ici, „la régie” ne peut avoir la signification <strong>de</strong> la subor<strong>din</strong>ation ou du système<br />

pyramidal <strong>de</strong>s banques, qui restent indépendantes.<br />

3. L’autorisation <strong>de</strong>s institutions <strong>de</strong> crédit<br />

3.1. Les principes <strong>de</strong> l’autorisation<br />

Conformément au droit communautaire [5], l’autorisation d’une institution <strong>de</strong><br />

crédit a pour fon<strong>de</strong>ment :<br />

- le principe <strong>de</strong> la non discrimination, selon lequel les banques <strong>de</strong>s états membres<br />

(y compris leurs démembrements), quelle que soit la constitution <strong>de</strong> la<br />

participation à leur capital social, ont <strong>de</strong>s conditions équivalentes d’accès et<br />

d’exercice <strong>de</strong> la qualité d’institution <strong>de</strong> crédit, elles ne bénéficient pas d’un<br />

traitement moins favorable que celui applicable aux banques autochtones et à<br />

leurs démembrements; elles peuvent choisir leur siège n’importe où dans l’espace<br />

communautaire;<br />

- le principe <strong>de</strong> l’autorisation unique, dans l’état membre où se trouve son siège<br />

statuaire, une sorte <strong>de</strong> „passeport” attribué aux institutions <strong>de</strong> crédit, valable dans<br />

l’espace communautaire grâce à la reconnaissance mutuelle <strong>de</strong>s institutions <strong>de</strong><br />

crédit ainsi crées; l’institution <strong>de</strong> crédit qui a été autorisée dans un état membre<br />

UE, pourra réaliser son activité bancaire sur le territoire <strong>de</strong> tout autre état membre,<br />

le fait qu’elle a la possibilité <strong>de</strong> créer <strong>de</strong>s succursales ou <strong>de</strong>s agences dans le cadre<br />

<strong>de</strong> celles-ci est peu significatif.<br />

L’autorisation unique représente, conformément à la loi, l’acte administratif qui<br />

émane <strong>de</strong> l’autorité compétente <strong>de</strong> l’état d’origine (chez nous, la Banque<br />

Nationale <strong>de</strong> la Roumanie), tout en respectant la procédure, les conditions <strong>de</strong> fond<br />

et <strong>de</strong> forme prévues par la loi (conditions d’accès), elle confère également la<br />

qualité d’institution <strong>de</strong> crédit et permet l’exercice <strong>de</strong>s activités spécifiées;<br />

- le principe <strong>de</strong> la surveillance <strong>de</strong> l’institution <strong>de</strong> crédit par l’autorité compétente<br />

dans l’état d’origine ou le principe home country control, qui permet le contrôle<br />

<strong>de</strong>s institutions par les états sur le territoire <strong>de</strong>squels elles ont leur siège social,<br />

puisqu’il n’existe pas la possibilité d’harmoniser parfaitement les diverses<br />

pratiques et législations bancaires <strong>de</strong>s pays membres UE.<br />

La liberté <strong>de</strong> fixation n’ importe où dans l’espace communautaire ne peut dépasser<br />

le droit <strong>de</strong> l’autorité dans le domaine, <strong>de</strong> surveiller [6] les institutions <strong>de</strong> crédit, et<br />

détermine par conséquent la nécessité d’une attention consolidée, qui suppose<br />

inclusivement l’harmonisation et l’implémentation <strong>de</strong>s normes relatives à la<br />

consolidation <strong>de</strong>s comptes;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The competences of the National Bank of <strong>Romania</strong> regar<strong>din</strong>g<br />

the authorization of credit institutions 181<br />

- e principe <strong>de</strong> la coopération entre les organismes <strong>de</strong> surveillance et <strong>de</strong><br />

réglementation <strong>de</strong>s états membres, très lié au principe <strong>de</strong> la surveillance <strong>de</strong><br />

l’institution <strong>de</strong> crédit par l’autorité compétente dans l’état d’origine, qui déplace le<br />

centre <strong>de</strong>s préoccupations du pays hôtesse dans le pays d’origine, pour les<br />

activités <strong>de</strong> toute banque dans l’espace communautaire.<br />

Les principes précisés ci-<strong>de</strong>ssus n’ont pas une signification absolue, il existe<br />

certaines restrictions attachées à l’ordre public et à la sécurité publique, leur<br />

détermination étant laissée dans la compétence <strong>de</strong>s états membres. Les autorités<br />

<strong>de</strong>s états membres ont la possibilité <strong>de</strong> conserver certaines mesures d’intérêt<br />

général au sujet <strong>de</strong>s succursales, celle-ci étant d’ailleurs la solution relevée dans<br />

l’O.U. no. 99/2006.<br />

Toutes ces règles se retrouvent aussi dans notre système <strong>de</strong> droit, fon<strong>de</strong>ment<br />

juridique essentiel <strong>de</strong>s compétences <strong>de</strong> la Banque Centrale.<br />

3.2. L’autorisation <strong>de</strong>s institutions <strong>de</strong> crédit personnes juridiques roumaines<br />

La libre circulation <strong>de</strong>s personnes n’a pas la signification d’une entrée<br />

discrétionnaire et sans coûts sur le marché bancaire, et cela pour <strong>de</strong>s raisons qui<br />

tiennent du client <strong>de</strong> la banque et aussi <strong>de</strong> l’intérêt général. Conformément à<br />

l’article 32 O.U. no. 99/2006, „Les institutions <strong>de</strong> crédit, personnes juridiques<br />

roumaines, peuvent se constituer et fonctionner ayant comme élément principal<br />

l’autorisation émise par la Banque Nationale <strong>de</strong> la Roumanie”. La Banque<br />

Nationale <strong>de</strong> la Roumanie réglemente, autorise et surveille pru<strong>de</strong>mment les<br />

institutions <strong>de</strong> crédit (article 4 O.U. no. 99/2006).<br />

Il faut souligner que la Banque Nationale <strong>de</strong> la Roumanie a une compétence <strong>de</strong><br />

réglementation exclusive – elle établit par <strong>de</strong>s réglementations [7] et notifie à la<br />

Commission Européenne, les conditions dans lesquelles elle peut octroyer une<br />

autorisation et la documentation attachée à la <strong>de</strong>man<strong>de</strong> d’autorisation, tout en<br />

respectant les conditions minimales prévues dans l’O.U. no. 99/2006 [article 10<br />

alinéa (2)].<br />

Entités soumises à l’autorisation/notification. La loi opère avec trois catégories<br />

d’entités: institutions <strong>de</strong> crédit roumaines; institutions <strong>de</strong> crédit <strong>de</strong>s états membres<br />

UE ; institutions <strong>de</strong> crédit <strong>de</strong>s états étrangers. Ce sont les banques et/ou leurs<br />

démembrements qui sont soumis à l’autorisation ou à la notification, selon le cas,<br />

<strong>de</strong> la Banque Nationale <strong>de</strong> la Roumanie:<br />

a. les banques roumaines, y compris les succursales [8] <strong>de</strong> celles-ci <strong>de</strong><br />

Roumanie. Dans l’espace communautaire, les banques roumaines peuvent<br />

opérer directement ou par <strong>de</strong>s succursales, <strong>de</strong>vant accomplir les exigences<br />

établies par la législation <strong>de</strong> l’état membre, <strong>de</strong>stinées à protéger l’intérêt<br />

général. L’ouverture <strong>de</strong> celles-ci doit uniquement être notifiée à B.N.R. Les<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


182 Rada Postolache<br />

banques roumaines peuvent ouvrir <strong>de</strong>s succursales dans les pays étrangers,<br />

avec la condition d’avoir l’approbation préalable <strong>de</strong> B.N.R., conformément<br />

à la <strong>de</strong>man<strong>de</strong> documentée selon la loi spéciale (article 81);<br />

b. les succursales <strong>de</strong>s banques <strong>de</strong>s états membres. L’ouverture <strong>de</strong> celles-ci doit<br />

seulement être notifiée à B.N.R., les banques <strong>de</strong>s états membres peuvent<br />

également opérer en Roumanie par <strong>de</strong>s représentations, dont l’ouverture doit<br />

être notifiée à B.N.R.; elles ont une activité limitée à <strong>de</strong>s actes <strong>de</strong> recherches<br />

du marché, <strong>de</strong> représentation et <strong>de</strong> publicité, et n’ont la capacité d’effectuer<br />

aucune <strong>de</strong>s activités soumises aux dispositions <strong>de</strong> l’O.U. no. 99/2006;<br />

c. les succursales <strong>de</strong>s banques étrangères. Leur ouverture doit être autorisée<br />

par B.N.R.; les banques étrangères peuvent opérer en Roumanie par <strong>de</strong>s<br />

représentations, dont la compétence est limitée aux actes et opérations ci<strong>de</strong>ssus<br />

mentionnées.<br />

L’autorisation concerne aussi <strong>de</strong>s situations spéciales: la fusion, la division ou la<br />

transformation d’une entité dans une institution <strong>de</strong> crédit.<br />

L’autorisation <strong>de</strong> constitution <strong>de</strong> la banque. À la procédure <strong>de</strong> droit commun,<br />

instituée par la Loi no. 31/1990 au sujet <strong>de</strong>s sociétés commerciales [9], l’on ajoute<br />

la condition <strong>de</strong> l’autorisation par la Banque Nationale <strong>de</strong> la Roumanie, dans les<br />

conditions <strong>de</strong> la loi spéciale. L’autorisation se réalise en <strong>de</strong>ux étapes successives,<br />

respectivement: l’approbation <strong>de</strong> la constitution <strong>de</strong> la banque antan que société<br />

par actions et l’autorisation du fonctionnement <strong>de</strong> la banque ainsi constituée.<br />

Il faut que l’autorisation <strong>de</strong> constitution soit obtenue avant la réalisation <strong>de</strong>s<br />

formalités prévues par la Loi no. 31/1990 pour la constitution proprement dite <strong>de</strong><br />

la banque.<br />

Celle-ci propose le contrôle <strong>de</strong> la documentation concernant les éléments<br />

constitutifs <strong>de</strong> l’entité soumise à l’autorisation: le patrimoine, les organes <strong>de</strong><br />

direction, l’objet d’activité. Dans la loi spéciale, celles-ci sont réglementées antan<br />

que „conditions minimales d’autorisation” (articles 10-17) visant:<br />

a. les fonds propres ou le niveau minimal du capital social initial;<br />

b. la qualification et l’expérience professionnelle <strong>de</strong>s personnes auxquelles<br />

on remet <strong>de</strong>s responsabilités d’administration et/ou <strong>de</strong> direction <strong>de</strong><br />

l’institution <strong>de</strong> crédit, en qualité d’administrateurs, directeurs, membres du<br />

conseil <strong>de</strong> surveillance ou du directorat;<br />

c. la viabilité <strong>de</strong> la banque, appréciée conformément au plan d’activité à une<br />

étu<strong>de</strong> <strong>de</strong> faisabilité (le type d’opérations prévues à être déployées [10],<br />

clientèle, le segment <strong>de</strong> marché, la nature <strong>de</strong>s ressources financières<br />

utilisées, l’organisation, l’estimation du bilan, <strong>de</strong>s résultats financiers etc.);<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The competences of the National Bank of <strong>Romania</strong> regar<strong>din</strong>g<br />

the authorization of credit institutions 183<br />

d. les actionnaires qui possé<strong>de</strong>ront <strong>de</strong>s participations qualifiées; B.N.R.<br />

vérifie si la distribution du capital entre ceux-ci assure le développement et<br />

la stabilité <strong>de</strong> l’institution <strong>de</strong> crédit;<br />

e. le siège <strong>de</strong> l’institution <strong>de</strong> crédit.<br />

La Banque Nationale <strong>de</strong> la Roumanie a l’autorité <strong>de</strong> <strong>de</strong>man<strong>de</strong>r n’importe quelle<br />

autre information ou documentation supplémentaire, si celles présentées sont<br />

incomplètes ou insuffisantes pour l’évaluation <strong>de</strong> l’accomplissement <strong>de</strong>s<br />

conditions prévues afin d’accor<strong>de</strong>r l’autorisation.<br />

L’internationalisation et la certitu<strong>de</strong> <strong>de</strong>s services bancaires imposent la<br />

consultation, par B.N.R., <strong>de</strong>s autorités compétentes d’un état membre, et aussi <strong>de</strong><br />

la Commission Nationale <strong>de</strong>s Valeurs Mobilières ou <strong>de</strong> la Commission <strong>de</strong><br />

Surveillance <strong>de</strong>s Assurances afin d’établir <strong>de</strong>s rapport fermes [11] entre<br />

l’institution <strong>de</strong> crédit soumise à l’autorisation et autres personnes physiques ou<br />

juridiques – conformément aux participations ou au pouvoir <strong>de</strong> contrôle sur celleci.<br />

C’est la Banque Centrale qui déci<strong>de</strong> au sujet <strong>de</strong> la <strong>de</strong>man<strong>de</strong> d’autorisation dans<br />

l’intervalle <strong>de</strong> 4 mois dès sa réception, au sens qu’elle approuve la constitution <strong>de</strong><br />

l’institution <strong>de</strong> crédit ou bien en rejette la <strong>de</strong>man<strong>de</strong> et communique au sollicitant,<br />

par écrit, sa décision.<br />

L’autorisation a la validité <strong>de</strong> la permission accordée aux fondateurs <strong>de</strong> procé<strong>de</strong>r à<br />

la constitution proprement dite <strong>de</strong> la banque, antan que société commerciale par<br />

actions, dans les conditions <strong>de</strong> la Loi no. 31/1990.<br />

L’autorisation <strong>de</strong> fonctionnement <strong>de</strong> la banque. Selon le droit interne, l’institution<br />

<strong>de</strong> crédit est obligée <strong>de</strong> solliciter l’autorisation <strong>de</strong> fonctionnement avant <strong>de</strong><br />

commencer son activité, la compétence exclusive d’octroi appartenant à B.N.R.<br />

L’autorisation doit être sollicitée dans un intervalle <strong>de</strong> 2 mois dès la date quand on<br />

a communiqué l’approbation <strong>de</strong> constitution, pério<strong>de</strong> dans laquelle le sollicitant<br />

fera également la constitution proprement dite <strong>de</strong> la banque. On attachera à la<br />

<strong>de</strong>man<strong>de</strong> d’autorisation <strong>de</strong> fonctionnement les documents qui attestent la<br />

constitution légale <strong>de</strong> la banque.<br />

S’il apparaît <strong>de</strong>s modifications du projet initial, la Banque Nationale <strong>de</strong> la<br />

Roumanie doit faire une nouvelle évaluation, dont la conclusion peut<br />

inclusivement révoquer la décision d’autoriser la constitution <strong>de</strong> la banque, dans<br />

l’hypothèse où ces modifications s’opposent aux normes d’autorisation.<br />

B.N.R. peut interdire, restreindre ou conditionner certaines activités ou même<br />

subordonner l’octroi <strong>de</strong> l’autorisation à la réalisation <strong>de</strong>s engagements assumés<br />

par la banque sollicitante. L’approbation n’est pas nécessaire pour les activités<br />

connexes (liées aux activités principales).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


184 Rada Postolache<br />

L’autorisation <strong>de</strong> fonctionnement a comme effet le droit <strong>de</strong> l’institution <strong>de</strong> crédit<br />

<strong>de</strong> pratiquer les activités pour lesquelles elle a été autorisée, même si celle-ci a<br />

acquit personnalité juridique au moment <strong>de</strong> son immatriculation dans le registre<br />

du commerce.<br />

La rejette <strong>de</strong> la <strong>de</strong>man<strong>de</strong> d’autorisation. La <strong>de</strong>man<strong>de</strong> d’autorisation peut être<br />

rejetée uniquement en raison <strong>de</strong>s situations expressément réglementées (art. 38):<br />

a. la documentation présentée est incomplète ou n’est pas dressée<br />

conformément aux dispositions légales en vigueur;<br />

b. l’institution <strong>de</strong> crédit ne dispose pas <strong>de</strong> fonds propres séparés ou le capital<br />

initial se situe sous le niveau minimal fixé par la Banque Nationale <strong>de</strong> la<br />

Roumanie;<br />

c. la forme juridique est autre que celle prévue pour la catégorie <strong>de</strong><br />

l’institution <strong>de</strong> crédit que l’on vise constituer;<br />

d. l’évaluation du plan d’activité présenté révèle l’incapacité <strong>de</strong> l’institution<br />

<strong>de</strong> crédit d’assurer la réalisation <strong>de</strong>s objectifs assumés dans les conditions<br />

<strong>de</strong> l’observation <strong>de</strong>s exigences précisées dans la présente ordonnance<br />

d’urgence et dans les réglementations applicables;<br />

e. la qualité <strong>de</strong>s personnes qui assurent l’administration et/ou la direction <strong>de</strong><br />

l’institution <strong>de</strong> crédit ne satisfait pas les prétentions <strong>de</strong> la Banque<br />

Nationale <strong>de</strong> la Roumanie; la réputation ou l’expérience professionnelle <strong>de</strong><br />

celles-ci n’est pas adéquate à la nature, au volume ou à la complexité <strong>de</strong><br />

l’activité <strong>de</strong> l’institution <strong>de</strong> crédit ou bien elles ne répon<strong>de</strong>nt pas à<br />

l’obligation d’assurer un management pru<strong>de</strong>nt et soli<strong>de</strong>;<br />

f. la qualité <strong>de</strong>s actionnaires/membres <strong>de</strong> l’institution <strong>de</strong> crédit ou la<br />

distribution du capital entre ceux-ci ne répond pas aux exigences prévues<br />

dans l’Ordonnance d’urgence no. 99/2006 et dans les réglementations<br />

émises conformément à celle-ci;<br />

g. les rapports fermes entre l’institution <strong>de</strong> crédit et autres personnes<br />

physiques ou juridiques ou les dispositions légales, les mesures<br />

administratives dans la juridiction d’un état tiers qui gouverne une ou<br />

plusieurs personnes physiques ou juridiques avec lequel l’institution <strong>de</strong><br />

crédit a <strong>de</strong>s relations constantes ou <strong>de</strong>s difficultés dans l’application <strong>de</strong>s<br />

dispositions et <strong>de</strong>s mesures mentionnées sont <strong>de</strong> nature à empêcher<br />

l’exercice efficace <strong>de</strong> la surveillance pru<strong>de</strong>ntielle;<br />

h. avant avoir gagné l’approbation <strong>de</strong> constitution, les fondateurs ont fait <strong>de</strong>s<br />

communications publiques au sujet du fonctionnement <strong>de</strong> l’institution <strong>de</strong><br />

crédit;<br />

i. on ne respecte pas autres conditions prévues par la loi ou par les<br />

réglementations émises pour l’application <strong>de</strong> celle-ci.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The competences of the National Bank of <strong>Romania</strong> regar<strong>din</strong>g<br />

the authorization of credit institutions 185<br />

En ce qui concerne les nécessites économiques du marché, celle-ci ne peuvent être<br />

jamais un critère d’évaluation [article 38 alinéa (2)].<br />

Le retrait <strong>de</strong> l’autorisation. L’autorisation octroyée est valable pour une pério<strong>de</strong><br />

indéterminée et ne peut être transférée à une autre entité. La Banque Nationale <strong>de</strong><br />

la Roumanie a la capacité <strong>de</strong> retirer [12] l’autorisation à une banque roumaine ou<br />

à une succursale <strong>de</strong> Roumanie, à une institution <strong>de</strong> crédit ayant le siège à<br />

l’étranger, dans les situations suivantes (article 39):<br />

a. les actionnaires ou les membres <strong>de</strong> l’institution <strong>de</strong> crédit renoncent à<br />

l’autorisation, décidant la dissolution et l’annulation <strong>de</strong> l’institution <strong>de</strong><br />

crédit, action possible uniquement si la banque n’est pas dans une <strong>de</strong>s<br />

situations qui permettent le déclenchement <strong>de</strong> la faillite.<br />

On impose aussi la condition <strong>de</strong> l’existence du plan qui éteint l’actif et<br />

annule le passif;<br />

b. antan que sanction, conformément à l’article 229, alinéa (1) lettre e);<br />

c. pour les raisons suivantes:<br />

- l’institution <strong>de</strong> crédit n’a pas commencé l’activité pour laquelle elle a<br />

été autorisée dans l’intervalle d’une année dès l’octroi <strong>de</strong> l’autorisation<br />

ou a cessé son activité <strong>de</strong>puis plus <strong>de</strong> 6 mois;<br />

- on a fourni <strong>de</strong>s informations fausses ou on a utilisé n’importe quel autre<br />

moyen illégal afin d’obtenir l’autorisation;<br />

- l’institution <strong>de</strong> crédit ne rempli plus les conditions conformément<br />

auxquelles on a octroyé l’autorisation;<br />

- l’institution <strong>de</strong> crédit ne possè<strong>de</strong> plus <strong>de</strong> fonds propres suffisants ou il<br />

y a <strong>de</strong>s éléments qui déterminent la conclusion que dans une brève<br />

pério<strong>de</strong> celle-ci ne pourra plus respecter ses obligations envers les<br />

déposants ou autres créditeurs, et surtout, elle est incapable <strong>de</strong> garantir<br />

la sûreté <strong>de</strong>s fonds/instruments financiers qui lui ont été confiés.<br />

La décision <strong>de</strong> retrait sera argumentée et communiquée à la banque, à la filiale ou<br />

succursale, selon le cas, par écrit, et on fera connaître au public par publication<br />

dans le Moniteur Officiel <strong>de</strong> la Roumanie IVe Partie et aussi dans <strong>de</strong>ux<br />

publications <strong>de</strong> circulation nationale. Elle produit <strong>de</strong>s effets dès le moment <strong>de</strong> la<br />

publication ou ultérieurement, selon la spécification <strong>de</strong> la décision. À partir <strong>de</strong><br />

cette date, on défend à la banque <strong>de</strong> s’engager dans n’importe quelle opération<br />

financière, et elle ne pourra réaliser d’autres activités que celles qui concernent la<br />

liquidation. La liquidation <strong>de</strong> la banque commence à ce moment-la.<br />

La procédure d’autorisation est la même pour les institutions <strong>de</strong> crédit étrangères<br />

comme pour les institutions émettrices <strong>de</strong> monnaie électronique, entités<br />

spécialisées.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


186 Rada Postolache<br />

La cessation <strong>de</strong> droit <strong>de</strong> l’autorisation. L’autorisation d’une institution <strong>de</strong> crédit<br />

cesse <strong>de</strong> droit sa validité dans les situations décrites ci-<strong>de</strong>ssous:<br />

a. par la fusion ou la division <strong>de</strong> l’institution <strong>de</strong> crédit qui en détermine<br />

l’annulation;<br />

b. par la transformation <strong>de</strong> l’institution <strong>de</strong> crédit dans un autre type<br />

d’institution <strong>de</strong> crédit;<br />

c. comme suite a une décision <strong>de</strong> déclenchement <strong>de</strong> la procédure <strong>de</strong> faillite<br />

<strong>de</strong> l’institution <strong>de</strong> crédit.<br />

L’évi<strong>de</strong>nce et la publicité <strong>de</strong>s institutions <strong>de</strong> crédit. Les instituions <strong>de</strong> crédit qui<br />

fonctionnent en Roumanie dans les conditions <strong>de</strong> l’O.U. no. 99/2006 sont mises en<br />

évi<strong>de</strong>nce par la Banque Nationale <strong>de</strong> la Roumanie dans le registre <strong>de</strong>s institutions<br />

<strong>de</strong> crédit (le registre bancaire), accessible aux personne intéressées, réglementé<br />

par le Règlement <strong>de</strong> la Banque Nationale <strong>de</strong> la Roumanie no. 1/2007 relatif aux<br />

institutions <strong>de</strong> crédit [13], inspiré par le droit bancaire européen. Il s’agit en effet<br />

d’une exigence ajoutée à celle <strong>de</strong> droit commun, réglementée par la Loi no.<br />

26/2000 au sujet du registre du commerce, qui prévoit l’enregistrement général<br />

<strong>de</strong>s commerçants dans le registre <strong>de</strong>s commerçants personnes juridiques.<br />

Inclusivement les succursales ouvertes en Roumanie par les institutions <strong>de</strong> crédit<br />

<strong>de</strong>s états membres ou <strong>de</strong>s états tiers sont soumises à l’enregistrement.<br />

La nécessité du système spécial d’évi<strong>de</strong>nce et <strong>de</strong> publicité <strong>de</strong>s institutions <strong>de</strong><br />

crédit est fondée sur l’activité d’intérêt public, réalisée par ces <strong>de</strong>rnières – le<br />

commerce avec la monnaie. Par conséquent, il s’impose une évi<strong>de</strong>nce <strong>de</strong>s<br />

commerçants – institutions <strong>de</strong> crédit, qui soit publique, particulière et organisée<br />

différemment par rapport au système général d’évi<strong>de</strong>nce <strong>de</strong>s commerçants [14].<br />

„L’évi<strong>de</strong>nce particulière dont il est question, renvoie essentiellement au fait, qu’il<br />

existe la possibilité <strong>de</strong> l’institution <strong>de</strong> crédit d’exercer actuellement et<br />

effectivement sa capacité spéciale d’usage” [15]. L’enregistrement dans le<br />

Registre bancaire vise exclusivement la publicité, puisque, à partir <strong>de</strong> ce momentla,<br />

les informations mentionnées dans le registre <strong>de</strong>viennent opposables par<br />

rapport aux tiers.<br />

Outre l’enregistrement <strong>de</strong>s institutions <strong>de</strong> crédit dans le Registre bancaire, B.N.R.<br />

a aussi l’obligation <strong>de</strong> notifier à la Commission Européenne:<br />

- toute autorisation octroyée, excepté celles octroyées aux institutions émettrices<br />

<strong>de</strong> monnaie électronique, afin que le nom <strong>de</strong> l’institution <strong>de</strong> crédit soit précisé<br />

dans la liste <strong>de</strong>s institutions <strong>de</strong> crédit réalisée et actualisée par la Commission<br />

Européenne, qui est publiée dans le Journal Officiel <strong>de</strong> l’Union Européenne (36);<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The competences of the National Bank of <strong>Romania</strong> regar<strong>din</strong>g<br />

the authorization of credit institutions 187<br />

- les mesures préventives <strong>de</strong>stinées à protéger les intérêts <strong>de</strong>s déposants, <strong>de</strong>s<br />

investisseurs et <strong>de</strong> toutes les autres personnes bénéficiaires <strong>de</strong>s services fournis<br />

par l’institution <strong>de</strong> crédit d’un autre état membre, qui a une succursale ou fournit<br />

<strong>de</strong>s services directement en Roumanie et qui ne respecte pas les dispositions<br />

légales adoptées en Roumanie, et dont la compétence appartient à la Banque<br />

Nationale <strong>de</strong> la Roumanie [article 63 alinéa (1)].<br />

Conclusions<br />

Dans le domaine bancaire communautaire opère le principe <strong>de</strong> l’autorisation<br />

unique – l’acte juridique qui émane <strong>de</strong> l’autorité compétente <strong>de</strong> l’état d’origine –<br />

chez nous, la Banque Nationale <strong>de</strong> la Roumanie - et qui remplit les conditions<br />

d’accès prévues par la loi – procédure, conditions <strong>de</strong> fond et <strong>de</strong> forme.<br />

L’institution <strong>de</strong> crédit autorisée dans un état <strong>de</strong> l’Union Européenne pourra<br />

réaliser son activité bancaire sur le territoire <strong>de</strong> n’importe quel autre état membre,<br />

directement ou par l’intermè<strong>de</strong> <strong>de</strong>s succursales. Il s’agit d’une reconnaissance<br />

mutuelle, complétée par le principe <strong>de</strong> la surveillance <strong>de</strong> l’institution <strong>de</strong> crédit par<br />

l’autorité compétente <strong>de</strong> l’état d’origine, puisqu’il n’existe pas la possibilité <strong>de</strong><br />

concilier parfaitement les diverses pratiques et législations bancaires <strong>de</strong>s pays<br />

membres <strong>de</strong> l’Union Européenne. „La transmission” d’une institution <strong>de</strong> crédit <strong>de</strong>s<br />

états membres <strong>de</strong> l’Union Européenne rend possible la conservation <strong>de</strong> celle-ci<br />

dans la sphère <strong>de</strong> surveillance <strong>de</strong> la banque centrale <strong>de</strong> l’état d’origine (1).<br />

La constitution et le fonctionnement d’une institution <strong>de</strong> crédit, personne<br />

juridique roumaine, sont strictement conditionnés <strong>de</strong> leur autorisation par la<br />

Banque Centrale <strong>de</strong> la Roumanie, dont le régime juridique est réglementé,<br />

unitairement, par l’Ordonnance d’urgence du Gouvernement no.99/2006, dans<br />

l’esprit <strong>de</strong>s Directives du domaine. L’autorisation a un régime juridique spécial,<br />

en raison <strong>de</strong> son mécanisme complexe, parfois à la limite <strong>de</strong> la pathologie.<br />

L’autorisation vise le parcours entier d’une institution <strong>de</strong> crédit – constitution,<br />

fonctionnement, y compris les modifications dans sa situation. B.N.R. contrôle<br />

toute entité personne juridique roumaine et toute entité bancaire <strong>de</strong>s états tiers ou<br />

membres qui n’a pas „un passeport européen” (2).<br />

La liberté d’entreprendre ne peut transgresser <strong>de</strong>s domaines fondamentaux pour<br />

l’intérêt public. L’internationalisation du système bancaire rend claire la nécessite<br />

<strong>de</strong> consoli<strong>de</strong>r le contrôle pru<strong>de</strong>ntiel afin d’éviter les crises internationales et le<br />

combat contre le lavage <strong>de</strong>s capitaux. Ainsi, les Banques Centrales auront<br />

certainement le même rôle important – réglementation, autorisation et surveillance<br />

pru<strong>de</strong>ntielle pour un système bancaire équilibré, soli<strong>de</strong> (3).<br />

Dans l’espace bancaire communautaire, les banques centrales agiront d’une<br />

maniere concertee, sous la forme <strong>de</strong>s notifications [article 69 alinea (3)], <strong>de</strong>s<br />

consultations (article 37), <strong>de</strong> l’information [ex. Article 60 alinea (3), article 63,<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


188 Rada Postolache<br />

65, 194], <strong>de</strong> la surveillance consoli<strong>de</strong>e (article 176) ou <strong>de</strong> la cooperation avec<br />

d’autres autorites competentes (article 184 et les suivants) (4).<br />

REFERENCES<br />

[1] M. Of., Iere Partie, no. 1027 du 27 décembre 2006, dénommée, <strong>de</strong> suite, O.U. no. 99/2006.<br />

[2] M. Of., Iere Partie, no. 582 du 30 juin 2004.<br />

[3] Pour <strong>de</strong>s approfondissements, R. Postolache, Droit bancaire (Maison d’Edition Le livre<br />

universitaire, Bucarest, 2006), pp. 28-29.<br />

[4] St. Pie<strong>de</strong>lièvre, Droit bancaire (PUF, Paris, 2003), pp. 17-18.<br />

[5] La Directive 2006/48/CE du Parlement Européen et du Conseil relative a l’accès a l’activité<br />

et a la réalisation <strong>de</strong> l’activité par les institutions <strong>de</strong> crédit et la Directive 2006/49/CE du Parlement<br />

Européen et du Conseil relative a l’adéquation du capital <strong>de</strong>s firmes d’investissements et <strong>de</strong>s<br />

institutions <strong>de</strong> crédit, le Journal Officiel <strong>de</strong> l’Union Européenne no. L. 177 du 30 juin 2006.<br />

[6] L’application du principe home country control.<br />

[7] Le Règlement <strong>de</strong> la Banque Nationale <strong>de</strong> la Roumanie no. 11/2007 concernant<br />

l’autorisation <strong>de</strong>s institutions <strong>de</strong> crédit, personnes juridiques roumaines, et <strong>de</strong>s succursales <strong>de</strong>s<br />

institutions <strong>de</strong> crédit <strong>de</strong>s états tiers, situées en Roumanie, M. Of., Iere Partie, no. 837 du 6<br />

décembre 2007.<br />

[8] La succursale – „toute unité opérationnelle dépendante juridiquement d’une institution <strong>de</strong><br />

crédit ou d’une institution financière, qui en effectue directement toutes ou quelques-unes <strong>de</strong>s<br />

activités” (article 7, point 31 O.U. no. 99/2006).<br />

[9] Republiée, M. Of., Iere Partie, no. 1066 du 17 novembre 2004.<br />

[10] Dans la limite <strong>de</strong>s prevoyences <strong>de</strong>s articles 18-21 O.U. no. 99/2006.<br />

[11] Dans l’acception <strong>de</strong> l’article 7 point 15) O.U. no. 99/2006.<br />

[12] Pour <strong>de</strong>s approfondissements, L. Bercea, La constitution <strong>de</strong>s societes bancaires, RDC, 12,<br />

122-123 (2001).<br />

[13] M. Of., Iere Partie, no. 119 du 16 février 2007.<br />

[14] L. Bercea, œuvre citée, pp. 148-155.<br />

[15] Ibi<strong>de</strong>m.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 189<br />

THE NORMATIVE LANGUAGE<br />

MIHAI GRIGORE 1<br />

Abstract. The present study aims to carry out a theoretical-practical approach of the<br />

legal language used for the complex process of proposing, elaborating and drafting<br />

normative acts, by the persons who take part to the legislative process and by<br />

the specialists within the central and local public administration who are involved as well<br />

in this essential activity.<br />

Keywords: legal language, the language of law, legal terminology, jurilinguistics, legislative<br />

technique.<br />

Language represents an entity which uses the complex system of the speech,<br />

insi<strong>de</strong> of which has established its own co<strong>de</strong> and system. To a certain extent,<br />

each language resorts to the complexity which characterizes organizational<br />

systems – phonology, morphology, syntax, stylistics – creating thus<br />

a terminological network of meanings, after it has parted form the lexical<br />

resources of common language with the view to express notions<br />

and conceptualize systems typical to the specialized field [1]. A language such<br />

as the legal one uses all the formal systems of the speech, but also<br />

a terminological network comprising specific notions.<br />

When it comes to law rules and their implementation, in the broad meaning<br />

of the word, a key part is undoubtedly played by the legal language.<br />

Legal language (that is the terminology and phraseology of the normative act)<br />

is based on the legal technique [2].<br />

Professor Jean-Louis Bergel has tried to find out whether there is a specific<br />

language of law, in other words a specific way of expressing the legal thought<br />

and reality, which is set apart from the common language and only borrows the<br />

latter’s exterior elements. The answer is yes, so we can consequently speak about<br />

the existence of a legal terminology, legal vocabulary and other instruments<br />

which enable the expression and communication of law rules [3].<br />

Terminology means all the terms specific to a science, art, discipline [4].<br />

In the field of Law, legal concepts can be accurately expressed only by means<br />

of a<strong>de</strong>quate terms. This is how legal terminology and legal semantics emerge [5].<br />

The interdisciplinary approach of the legal language has led to the appearance<br />

of two new research fields - legal linguistics and legal semiotics. From a linguistic<br />

point of view, the field of legal semiotics <strong>de</strong>als with the <strong>de</strong>scription of the legal<br />

1 Lecturer, PhD, Faculty of Legal, Social and Political Sciences, VALAHIA University,<br />

Targoviste, <strong>Romania</strong> (mgrigore73@yahoo.com).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


190 Mihai Grigore<br />

discourse and text, using both grammar books and specialized dictionaries<br />

as reference elements. Within <strong>Romania</strong>n bibliography [6], the first semiotic mo<strong>de</strong>l<br />

to be applied to the legal discourse can be found in a study focused on the typical<br />

Law argumentation. Strictly speaking, legal linguistics presupposes examining<br />

the two essential components of the language of Law - the legal vocabulary<br />

and discourse – the field of legal linguistics being established in accordance<br />

to the general linguistics and the science of Law.<br />

The discipline called Legal Linguistics or Jurilinguistics [7] was elaborated<br />

by Gérard Cornu, Jean-Clau<strong>de</strong> Gémar and Louis Jolicoeur in France, having<br />

as object of study the legal language un<strong>de</strong>r its two <strong>de</strong>fining aspects:<br />

legal terminology and legal discourse. The field of Legal Linguistics has began<br />

to be introduced in <strong>Romania</strong> through studies and researches with interdisciplinary<br />

character which examine the way in which Law uses language and its resources<br />

in or<strong>de</strong>r to build a specialized language such as the legal one.<br />

Within the <strong>Romania</strong>n bibliography, the notion of legal linguistics is attested<br />

by a study <strong>de</strong>dicated to jurists and carried out by Barbu Berceanu. Accor<strong>din</strong>g<br />

to the author, the object of this discipline is represented by “the linguistic activity<br />

in the field of Law, focusing on the words with legal signification, specific<br />

to the legal existence”; legal linguistics has nothing to do with the “impact of Law<br />

in the field of linguistics, since Law provi<strong>de</strong>s a legal value to words irrespective<br />

of the field where they are applied”. Thus, the activity of legal linguistics inclu<strong>de</strong>s<br />

the study of legal terminology – “both the terminology used by the public and the<br />

restrictive one, used by specialists and Law practitioners […], with the view<br />

of choosing the most economic and suitable terms (in terms of semantic category<br />

and inflectional possibilities) and the most scientific <strong>de</strong>finition”. Legal linguistics<br />

has also the task of elaborating legal dictionaries [8].<br />

François Térré, a professor who studied the auxiliary sciences of Law,<br />

has also mentioned legal linguistics, legal semiology and legal semantics [9].<br />

He has emphasized that the <strong>de</strong>velopment of legal linguistics is naturally connected<br />

to the analysis of semantics – a part of linguistics which <strong>de</strong>als with the vocabulary<br />

and the meaning of words. At the same time, semantics represents a historic study<br />

of the words meaning, with all the variations produced in time. In the field<br />

of Law, the preoccupation for semantics is optional [10] .<br />

Fer<strong>din</strong>and <strong>de</strong> Saussure, the foun<strong>de</strong>r of semiology, consi<strong>de</strong>red that semiology<br />

is a part of social psychology, “a science which studies the life of signs within<br />

the social life”. Saussure <strong>de</strong>fined the sign by means of only two entities:<br />

the signifier and the signified [11].<br />

Given the obvious role played by the sign within legal life, the appearance<br />

of legal semiology has been a natural event. The major difficulty encountered<br />

by this field of knowledge consists in the fact that, in or<strong>de</strong>r to match its objectives<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The normative language 191<br />

and be functional, the notion of “sign” must be clearly <strong>de</strong>fined, while in the field<br />

of legal doctrine there are unfortunately some hesitations about that [12].<br />

It is commonly agreed that semiology and semiotics must not be confoun<strong>de</strong>d,<br />

as a result of two major differences: on the one hand, even if semiotics represents<br />

the sign par excellence, it encompasses all the evocated signs, and not only<br />

the language, while on the other hand, even if semiotics regards the language,<br />

it presents it in its relations with logics. At a first analysis, general semiotics can<br />

be consi<strong>de</strong>red the study of all the relations mentioned above, the comparative<br />

study of logics and language and therefore the comparative study of scientific<br />

language. From this perspective, legal semiotics consists in the study<br />

of the relations between Law, Logics and Language [13].<br />

Legal vocabulary represents the basic language stock of a language which is used<br />

within the legal field. Legal vocabulary is ma<strong>de</strong> up of three main components:<br />

1. (literal) legal terms 2. words from common language and 3. words from other<br />

scientific disciplines [14].<br />

Legal vocabulary frequently uses a part of the word stock typical to common<br />

language. Volens nolens, jurists currently resort more often to words coming from<br />

other science fields, especially if they are connected to legal regulations.<br />

Thus, jurists have to learn the meaning of words and expressions such as<br />

“integrated circuits”, “social security”, “master <strong>de</strong>gree”, “management” a.s.o.<br />

The main features of legal terminology and its dynamics are:<br />

- the appearance of new terms (usually borrowed or word-to-word<br />

translated – calques) which represent legal institutions recently introduced in the<br />

<strong>Romania</strong>n Law: Ombudsman (Avocatul poporului), NGO Non-Governmental<br />

Organization (ONG Organizaţie non-guvernamentală) emergency or<strong>din</strong>ance<br />

(ordonaţă <strong>de</strong> urgenţă), organized crime (crimă organizată), stand by contract<br />

(contract stand by), leasing contract (contract <strong>de</strong> leasing), malpraxis insurance<br />

(asigurare <strong>de</strong> malpraxis);<br />

- the introduction in the <strong>Romania</strong>n law of terms or expressions mentioned<br />

by dictionaries before 1990 and regar<strong>din</strong>g exclusively the foreign legislation:<br />

know-how contract (contract <strong>de</strong> know-how), immovability (imovabilitate), a.s.o.;<br />

- the expansion of the meaning which some legal terms within specialized<br />

dictionaries have (for instance, the term piracy – initially restricted to the air<br />

and sea piracy - has now a broa<strong>de</strong>r applicability, inclu<strong>din</strong>g also the field<br />

of informatics and audio-visual);<br />

- the restriction of the meaning – it can be noticed at the Latin expression<br />

restitutio in integrum (which currently signifies almost only the restitution of<br />

the possessions confiscated during the communist regime to their real<br />

possessors);<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


192 Mihai Grigore<br />

- the reintroduction in use of some terms or expressions belonging to<br />

“bourgeois Law” [15]: concession; [public] domain; Court of Appeal a.s.o.;<br />

- the disappearance from use of some terms/expressions belonging to<br />

socialist Law: socialist cooperatives; socialist nationalization; socialist state<br />

organisation.<br />

Technical language – popular language. In the process of drawing up acts,<br />

the lawmaker is confronted with a double contradictory condition: on the one<br />

hand, he has the duty to make sure that legal concepts are accurately<br />

communicated and adapted to the social environment, resorting thus to a popular<br />

language, that is to a language that everyone can un<strong>de</strong>rstand, while on the other<br />

hand he has to be precise and rigorous, so that any citizen can un<strong>de</strong>rstand exactly<br />

the provisions of law, resorting thus to a technical language [16].<br />

Given the dialectic connection between the dynamics of social life and<br />

the legislation’s need for improvement which takes into account all social<br />

transformations, the evolution of legal language is a complex process,<br />

not <strong>de</strong>prived of contradictions.<br />

Two of these contradictions have a particular importance from a practical point<br />

of view, both for the jurists and linguists: (1) precision versus flexibility<br />

in expressing legal norms and (2) technical (specialized) precision versus<br />

accessibility of legal norms.<br />

(1) In or<strong>de</strong>r to be clearly un<strong>de</strong>rstood, since it has a less obvious influence upon the<br />

legal language, the first contradiction must be analyzed in connection<br />

to an essential law principle – creating a balance between the stability and<br />

mobility of legal regulations [17].<br />

Consequently, the legislative technique takes into account both linguistic methods<br />

for insuring a precise clear speech, and the manners aimed to maintain<br />

the “flexibility” of law.<br />

The contradiction between the requirements of stability and mobility when<br />

it comes to expressing law norms <strong>de</strong>termines, on a linguistic scale,<br />

the coexistence between some elements which reflect a conservative behaviour<br />

(archaisms, obsolete formulae and syntactic patterns) and other elements which<br />

are dynamic and updated (terminological innovations, changes of meaning,<br />

creation of new complex syntactic units, reorganization of lexical-semantic fields<br />

and so on).<br />

(2) The second contradiction (technical precision versus accessibility) –<br />

which has brought about the question “Whom are laws written for” – is due to<br />

the heterogeneous nature of rea<strong>de</strong>rs (specialists within the filed and non<br />

specialists).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The normative language 193<br />

As for the <strong>Romania</strong>n Law, the lawmaker’s preoccupation for a simple<br />

and accessible speech has a long tradition, being attested – implicitly or explicitly<br />

– by the first law provisions.<br />

The attempt to find an answer to the question “Whom are laws written for”,<br />

has generated arguments both in favour of consi<strong>de</strong>ring the legal language<br />

a professional specialized one, and in favour of coming up with a language which<br />

can be easily un<strong>de</strong>rstood by law subjects when it comes to rea<strong>din</strong>g legal acts.<br />

The first category of arguments recommends the use of specialized terminology<br />

capable to satisfy the need of precision, cohesion and stability which are typical<br />

to any specialized language and opposed to the common one.<br />

On the other hand, the second category of arguments based on the Roman Law<br />

principle “Nemo censetur ignorare legem” consi<strong>de</strong>rs that lawfulness can be<br />

maintained only if the legal language which regulates it is accessible to everyone.<br />

Thus, the language of law and its co<strong>de</strong>s must be easily un<strong>de</strong>rstood by citizens.<br />

And thus, the lawmaker must resort to common language.<br />

Bentham required that law used only “terms which are familiar to people”.<br />

Furthermore, while elaborating his explicative works which finally culminated<br />

with the French Civil Co<strong>de</strong>, in 1804, Cambacérès was clearly asserting:<br />

“The lawmaker works for the people; above all, he must communicate with the<br />

people: his mission is accomplished after he has been un<strong>de</strong>rstood” [18].<br />

Yet, it must not be ignored the fact that, in common language, the meaning<br />

of words may change and that many words have more meanings at the same time.<br />

Other times, words of common language have a confusing obscure meaning.<br />

When such words are used in or<strong>de</strong>r to express legal concepts, without resorting<br />

to methods which assign only one meaning (always the same) to each one<br />

of them, the effect is that of uncertainty and confusion, whereas in principle<br />

the formula which characterizes the legal concept must be fix, clear and precise.<br />

The last result can be obtained only if law is expressed in a technical language.<br />

This type of language encompasses a limited number of words specific to law,<br />

such as: mortgage, fi<strong>de</strong>jussion, usufruct and so on. But apart from the words<br />

above, the technical language of law is also based on the common one.<br />

The lawmaker can even loan new terms to common language, which become<br />

technical through a process of simplifying and fixing their meaning [19].<br />

Contemporary jurists (just like those from the antique Rome) have proved that<br />

normative acts must be based on the common lexical stock, but in an improved<br />

variant of the latter, so that the scientific meaning of words can be reached.<br />

Ihering, a reputed German jurist of the late 19 th century, consi<strong>de</strong>red that<br />

“the lawmaker has to think like a philosopher and talk like a peasant”.<br />

It can be thus stated that jurists strongly uphold the dictum which Romans applied<br />

empirically – any science means a well done language.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


194 Mihai Grigore<br />

In fact, just like any other science, Law is characterized by a specific language but<br />

without having at the same time the technical character of exact sciences.<br />

Social science in continuous transformation, just like the social evolution that<br />

it embodies, Law always needs new terms which it finds in the common language.<br />

The will for innovation without consi<strong>de</strong>rable logical grounds cannot abolish what<br />

tradition proved to be a benefit gained forever.<br />

Practical science at the same time, Law is applied every single day, a fact which<br />

would not be possible without a terminology that everyone un<strong>de</strong>rstands.<br />

The legal vocabulary has to meet particular requirements concerning the quality<br />

of the legal norm and its communication. The quality of the legal norm - which is<br />

a behavioral one, whose observance is insured by state restrictions –<br />

is accomplished if the legal norm evinces certain essential features, such<br />

as cohesion, organization, precision and clarity. For this reason, any legal norm<br />

must be expressed using clear precise words, with a well <strong>de</strong>termined meaning.<br />

If a legal norm were expressed using ambiguous words, incompletely <strong>de</strong>fined<br />

or unclear, then it would become uncertain; the lawmaker who elaborated<br />

it cannot guarantee that the addressees will un<strong>de</strong>rstand the same thing;<br />

furthermore, those who apply the legal norm in question will be tempted to<br />

provi<strong>de</strong> particular meanings to it, setting it thus apart from the lawmaker’s will,<br />

albeit imperfect. In other words, when a legal norm is drafted, the legal<br />

vocabulary must to be used in such a way that facts which are to be established<br />

from a legal point of view are firstly translated in a legal language, in or<strong>de</strong>r<br />

to look for the applicable legal solution afterwards, and not the other way round<br />

[20].<br />

Consequently, the legal language must be clear and precise, but at the same time<br />

flexible, given the fact that Law, which is in a ceaseless transformation, often<br />

needs new terms for keeping up with the strong dynamics of day to day life.<br />

This is why the lawmaker must always look for clear non ambiguous terms, with<br />

a well <strong>de</strong>fined content, whereas if terms have several meanings which may lead<br />

to various interpretations, the lawmaker himself can start to elaborate some<br />

accurate <strong>de</strong>finitions.<br />

Actually, the possibility for the lawmaker to start drawing up <strong>de</strong>finitions has been<br />

anticipated ever since the Roman period. Thus, in its 50 th book, the Roman<br />

Digeste inclu<strong>de</strong>s a special chapter which ren<strong>de</strong>rs the most important legal<br />

<strong>de</strong>finitions (De verborum significatione) [21].<br />

Precise and clear, legal terms must have a limited meaning, but without avoi<strong>din</strong>g<br />

nuances. Creation of life, the legal language must take into account the evolution<br />

of social reality and the dynamics of terminological reality. Of course,<br />

it is obvious that certain notions such as solidarity, responsibility, condition, term<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The normative language 195<br />

must have a certain legal precision and a well <strong>de</strong>fined applicability field -<br />

the legal one.<br />

In or<strong>de</strong>r to find the best legal linguistic formula, Fr. Gény suggests taking into<br />

account three elements: (1) the selected word must have an intermediary function,<br />

being a communication instrument; (2) the legal language must meet the purposes<br />

of law, in or<strong>de</strong>r to overcome the obscurity of common language and (3) the extent<br />

to which legal language is used (the use) and sometimes its etymology.<br />

At the same time, the legal language must evince a minimal literary beauty,<br />

without falling into scholasticism, whereas the phrase structure must be logically<br />

coor<strong>din</strong>ated so as to remove any possibility of interpretation based on sophisms.<br />

The importance of legal vocabulary is equally major when it comes to the issue<br />

of communicating a legal norm. The latter represents a requirement generated<br />

by the key role of the norm itself, that is to be known, observed and applied. On<br />

the other hand, the communication in question is imposed by the principle nemo<br />

censetur ignorare legem, accor<strong>din</strong>g to which no one can <strong>de</strong>fend himself<br />

by claiming that he does not know the law.<br />

In conclusion of the present analysis on the legal language specialization,<br />

we consi<strong>de</strong>r that, given the fact that the process of the legal language<br />

un<strong>de</strong>rstan<strong>din</strong>g by non specialists is quite complex and controversial,<br />

the most realistic and a<strong>de</strong>quate perspective would be: “the language of legislative<br />

acts cannot be i<strong>de</strong>ntical either with the common one, in front of which becomes<br />

more abstract, or with the language within legal literature which, from theoretical<br />

reasons, is highly specialized.” [22].<br />

REFERENCES<br />

[1] Anon, A., Report on the European eLearning Summit 2001, (IBM International Education<br />

Centre, 10-11 May, 2001);<br />

[2] G. Ron<strong>de</strong>au, Introduction à la terminologie (Gaëtan Morin, Québec, 1983) p. 25.<br />

[3] F. Gény, Science et technique en droit privé positif (Recueil Sireý, Paris, 1921) Tome III,<br />

p. 449.<br />

[4] J.- L. Bergel, Théorie générale du droit (Dalloz, Paris, 2003) 4-ème édition, p. 222.<br />

[5] F. Marcu, Marele dicţionar <strong>de</strong> neologisme, („Saeculum” Publ. House, Bucharest, 2006)<br />

VIII edition<br />

[6] As a result of legal terminology and semantics, a word used in connection to the legal field<br />

has always a specific signification. As a rule, words used within legal terminology are taken form<br />

the common vocabulary, but they are provi<strong>de</strong>d with a certain legal signification which sets them<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


196 Mihai Grigore<br />

apart from the common meaning, converting them in in<strong>de</strong>pen<strong>de</strong>nt elements of the legal<br />

terminology. The birth of legal terminology is therefore the result of a process which involves<br />

modifying the common meaning of words by means of a semantic legal re-conversion<br />

(J.-L. Bergel, quoted works, p. 223).<br />

[7] Gh. Mihai, Elemente constructive <strong>de</strong> argumentare juridică (Aca<strong>de</strong>miei Publ. House,<br />

Bucharest, 1982). For that purpose, see A. Stoichiţoiu-Ichim, Semiotica discursului juridic,<br />

(Universităţii Publ. House, Bucharest, 2001).<br />

[8] The term jurilinguistics (fr., jurilinguistique) was created after the mo<strong>de</strong>l offered by terms<br />

such as: ethnolinguistics, psycholinguistics, sociolinguistics [G. Cornu, Linguistique juridique<br />

(Montchrestien, Paris, 2005) 3-ème édition, p.13].<br />

[9] B. Berceanu, Dreptul şi limba. Ştiinţa dreptului şi lingvistica. Succinte consi<strong>de</strong>raţii<br />

teoretice şi aplicative, in „Legal Studies and Researches”, no. 3, pp. 247–266 (1981).<br />

[10] F. Térré, Introduction générale au droit (Dalloz, Paris, 2003) 6-ème édition, pp. 367-368.<br />

[11] Ibi<strong>de</strong>m, p. 367.<br />

[12] F. <strong>de</strong> Saussure, Cours <strong>de</strong> linguistique générale (Bibliothèque Scientific Payot, Paris, 1995)<br />

p. 52.<br />

[13] F. Térré, quoted works, p. 368.<br />

[14] G. Kalinowski, Introduction à la logique juridique. Eléments <strong>de</strong> sémiotique juridique,<br />

logique <strong>de</strong>s normes et logique juridique (R. Pichon et R. Durand-Auzias, Paris, 1965) p. 35.<br />

[15] J.-L. Bergel, quoted works, p. 224.<br />

[16] This was the name used by the communist regime before the 90s.<br />

[17] M. Eliescu, Spre un nou Cod Civil. Câteva probleme <strong>de</strong> tehnică legislativă,<br />

in „Legal Studies and Researches”, no.4, p.611 (1968).<br />

[18] I. Ceterchi (coord.), Legislaţia şi perfecţionarea relaţiilor sociale (Aca<strong>de</strong>miei Publ. House,<br />

Bucharest, 1976) p. 23.<br />

[19] Apud Mihail Eliescu, quoted works, p. 612.<br />

[20] Ibi<strong>de</strong>m, p. 612.<br />

[21] J.-L. Bergel, quoted works, p. 225<br />

[22] D. Daube, Roman law: Linguistic, Social, and Philosophical Aspects (E<strong>din</strong>burgh, 1969)<br />

p. 135.<br />

[23] C. Reteşan, Unele aspecte ale limbajului actelor legislative, in: I. Ceterchi (coord.),<br />

quoted works, p. 235.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 197<br />

SPECIFIC FORMS OF CONSENT<br />

IN THE FIELD OF LIBERALITIES<br />

Ilioara GENOIU 1 , OLIVIAN MASTACAN 2<br />

Abstract. By lege lata, the consent represents one of the validity conditions which each<br />

and every juridical act must meet. Yet, when it comes to the field of liberalities, the<br />

consent evinces a series of specific features. While on the one hand the dolus (fraudulent<br />

and <strong>de</strong>ceiving intent) – which is one of the vices of consent – basically takes the form<br />

of mislea<strong>din</strong>g behaviour or suggestion, on the other hand, when it comes to the will, only<br />

the testator’s consent must abi<strong>de</strong> by the specific validity requirements provi<strong>de</strong>d by law.<br />

Thus, the present work aims to carry out a brief analysis of the validity conditions<br />

applying to the consent, and also to point out the specific forms taken by the latter,<br />

by lege lata, in terms of liberalities.<br />

Keywords: consent; vices of consent; dolus; mislea<strong>din</strong>g behavior; suggestion.<br />

1. A general presentation of consent<br />

1.1. The <strong>de</strong>finition of consent<br />

The consent represents a ground condition of the juridical act, general and<br />

essential at the same time, which consists in expressing the <strong>de</strong>cision to conclu<strong>de</strong><br />

the act in question[1]. Specialized juridical literature has assigned the following<br />

two meanings to the term “consent”: a) unilateral manifestation of will, that is<br />

the will expressed by one of the parties involved in the bilateral or multilateral<br />

juridical act, or by the author of the unilateral act; b) will agreement between<br />

the parties, in the case of bilateral or multilateral juridical acts.<br />

1.2. Validity conditions applying to consent<br />

In or<strong>de</strong>r to be valid, the consent must totally meet the following conditions[2]: a)<br />

it must be given by a person with a<strong>de</strong>quate reasoning faculties; b) it must be<br />

expressed with the intention to produce legal effects; c) it must be stated;d) it must<br />

not be altered by any vice of consent.<br />

1.2.1. The consent must be given by a person with a<strong>de</strong>quate reasoning<br />

faculties<br />

The relative presumption concerning the existence of mental judgment, which is<br />

fully necessary for conclu<strong>din</strong>g juridical acts, applies only for persons with full<br />

1<br />

Lecturer, PhD, Faculty of Legal, Social and Political Sciences, VALAHIA University,<br />

Targoviste, <strong>Romania</strong> (ilioaragenoiu20@yahoo.fr).<br />

2 Lecturer, PhD, Faculty of Legal, Social and Political Sciences, VALAHIA University,<br />

Targoviste, <strong>Romania</strong> (ghili_m@yahoo.com).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


198 Ilioara Genoiu, Oliviu Mastacan<br />

power of exercise. On the contrary, persons un<strong>de</strong>r the age of 14 and those un<strong>de</strong>r<br />

judicial interdiction are consi<strong>de</strong>red not to have a<strong>de</strong>quate reasoning faculties.<br />

And on the other hand, the un<strong>de</strong>r age persons between 14 and 18 are consi<strong>de</strong>red to<br />

have a judgement in course of formation, so that they can conclu<strong>de</strong> civil juridical<br />

acts either personally or with the approval of legal tutors and/or the tutorial<br />

authority[3].<br />

Besi<strong>de</strong>s the legal incapacities mentioned above, there also natural ones applying<br />

in situations which involve individuals with full power of exercise who are<br />

temporarily <strong>de</strong>prived of their reasoning faculties as a result of being in a state of<br />

drunkenness, hypnosis, somnambulism, rage, a.s.o.<br />

1.2.2. The consent must be expressed with the intention to produce legal<br />

effects<br />

The consent is valid only if ma<strong>de</strong> in a state of juridical commitment, that is with<br />

the intention to produce juridical effects and, more precisely, to create, modify or<br />

rescind a civil juridical relation.<br />

On the contrary, no consent will be consi<strong>de</strong>red to have been validly expressed if:<br />

a) it was given as a joke (jocandi causa);<br />

b) the expression of one’s will was ma<strong>de</strong> out of friendship, courtesy or pure<br />

complacency;<br />

c) the consent was given with a mental reserve (reservatio mentalis) known by the<br />

person who benefits from it;<br />

d) the addressee of the will statement knows that the latter was not ma<strong>de</strong> with the<br />

purpose to establish a juridical commitment;<br />

e) the person who gave the consent conditioned it to his pure will (“I take upon<br />

myself the commitment only if I please”);<br />

f) the manifestation of will is extremely vague.<br />

1.2.3. The consent must be stated<br />

The legal subjects’ inner will has juridical value only if is externalized, that is<br />

externally manifested, in one of the following ways: words, acts or gestures.<br />

The parties are free to choose how to manifest their will, since the principle which<br />

applies to the externalization of consent is that of mutual agreement. Specialized<br />

literature and jurispru<strong>de</strong>nce have acknowledged that the manifestation of one’s<br />

will in or<strong>de</strong>r to conclu<strong>de</strong> juridical acts may be not only express, but also tacit.<br />

Even if in principle silence is not synonymous to a consent, it nonetheless<br />

acquires this value (qui tacit consentire vi<strong>de</strong>tur) in the following circumstances:<br />

a) when the law clearly provi<strong>de</strong>s for this possibility;<br />

b) when the parties, through their express will, assign this value to silence;<br />

c) when, accor<strong>din</strong>g to tradition, silence means acceptance.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Specific forms of consent in the field of liberalities 199<br />

1.2.4. The consent must not be altered by any vice of consent<br />

The consent may be consciously affected in terms of its intellectual contents<br />

through error and dolus, or in terms of its free character through violence and<br />

lesion. We shall now carry out a brief analysis regar<strong>din</strong>g the vices of consent.<br />

A) Error<br />

The error represents a vice of consent consisting in the false representation of<br />

reality in the mind of the person who conclu<strong>de</strong>s the juridical act. Specialized<br />

literature provi<strong>de</strong>s for two criteria of classifying the error:<br />

a) consi<strong>de</strong>ring the nature of the reality erroneously presented, there may be ma<strong>de</strong><br />

a distinction between by fact error – the false representation of a state or actual<br />

situation at the conclusion of a juridical act – and by law error – the false<br />

representation of the existence or the text of a juridical norm.<br />

b) consi<strong>de</strong>ring the consequences it brings about, the error may take the following<br />

forms: error-obstacle, error-vice and harmless error.<br />

- the error-obstacle, also called <strong>de</strong>structive error of will, consists in the false<br />

representation in respect to the nature of the juridical act or the i<strong>de</strong>ntity taken by<br />

the object of the juridical act in question. The error-obstacle triggers the sanction<br />

of absolute nullity of the juridical act, given the fact that there is no juridical will<br />

in the process[4].<br />

- the error-vice, which is less serious than the error-obstacle, involves<br />

the substantial features of the object within the juridical act, but also the i<strong>de</strong>ntity<br />

or the essential attributes of the person who gives the consent. The error-vice<br />

comprises only one element - a psychological one - and the cause quite hard to<br />

prove which is the false representation of reality.<br />

In or<strong>de</strong>r to speak about this type of error, the following conditions must be met:<br />

- the element involved by the error and which led to the conclusion of the act must<br />

be a <strong>de</strong>terminant one, that is if the true reality would have been known in the first<br />

place, the juridical act would have never been conclu<strong>de</strong>d;<br />

- in the case of bilateral acts by onerous title, it is necessary for the other party to<br />

have known that the element involved by the error is the <strong>de</strong>terminant reason for<br />

the conclusion of the juridical act.<br />

The sanction applied for the error-vice is the relative nullity of the juridical act.<br />

- the harmless error occurs in non essential circumstances and does not influence<br />

the validity of the juridical act conclu<strong>de</strong>d. For instance, the area of the rented flat<br />

is narrower, a case which requires a smaller price for the rent and not the nullity of<br />

the juridical act.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


200 Ilioara Genoiu, Oliviu Mastacan<br />

B) Dolus (<strong>de</strong>ceptive fraudulent intent)<br />

Dolus signifies mislea<strong>din</strong>g someone, by resorting to illegal means, in or<strong>de</strong>r to<br />

convince him to conclu<strong>de</strong> a juridical act which otherwise would have not<br />

conclu<strong>de</strong>d.<br />

Dolus comprises two elements, a subjective and an objective one, a fact which<br />

makes it easier to prove. The subjective (intentional) element which characterizes<br />

dolus consists in the intention to mislead someone so as to <strong>de</strong>termine that person<br />

to conclu<strong>de</strong> a juridical act. On the other hand, the objective (material) element<br />

consists precisely in resorting to <strong>de</strong>ceiving means, typical to illegal acts, so as to<br />

mislead someone.<br />

In or<strong>de</strong>r to be consi<strong>de</strong>red a vice of consent, the dolus must meet the following<br />

conditions: a) it must be <strong>de</strong>terminant for the conclusion of the juridical act, that is<br />

to involve essential and <strong>de</strong>cisive elements in regard to the contracting party whose<br />

consent was vitiated; b) it must be generated by the other contracting party.<br />

As a rule, in the case of bilateral and multilateral acts, the dolus must come from<br />

the other contracting party. The dolus may affect the consent even in the case of<br />

unilateral acts, taking the form of mislea<strong>din</strong>g behavior or suggestion.<br />

The vitiation of consent by dolus triggers the sanction of relative nullity of<br />

the juridical act conclu<strong>de</strong>d.<br />

C) Violence<br />

Violence represents a vice of consent which means threatening someone so as to<br />

frighten and <strong>de</strong>termine him to conclu<strong>de</strong> a juridical act which otherwise would<br />

have not conclu<strong>de</strong>d.<br />

Just like dolus, violence is ma<strong>de</strong> up of two elements:<br />

- the objective element which consists in making threats against somebody’s<br />

person (life or physical safety), patrimony (the existence and integrity of assets),<br />

or moral system (honor, honesty or feelings).<br />

- the subjective element which consists in inducing a fear in or<strong>de</strong>r to <strong>de</strong>termine<br />

the victim of the violence to conclu<strong>de</strong> a civil juridical act which otherwise would<br />

have not been conclu<strong>de</strong>d.<br />

In or<strong>de</strong>r to be consi<strong>de</strong>red a vice of consent, violence must meet two conditions<br />

altogether: a) it must be illegitimate, unjust; b) it must be <strong>de</strong>terminant for<br />

the conclusion of the juridical act.<br />

As a rule, the vitiation of consent by violence triggers the relative nullity of<br />

the juridical act.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Specific forms of consent in the field of liberalities 201<br />

D) Lesion<br />

Lesion represents a vice of consent which involves the material loss suffered by<br />

one of the parties of a juridical act, as a result of the obvious disproportion in<br />

terms of value between the parties’ counter performance.<br />

Lesion comprises only one element, that is the obvious disproportion in terms of<br />

value between the parties’ counter performance.<br />

In or<strong>de</strong>r to speak about lesion, the following conditions must be met:<br />

a) the lesion must be a direct consequence of the conclusion of the juridical act;<br />

b) the lesion must exist in relation to the conclusion of the juridical act;<br />

c) the disproportion in terms of value between counter performances must be<br />

evi<strong>de</strong>nt.<br />

Lesion can be invoked only by the un<strong>de</strong>r age persons with restricted power of<br />

exercise, that is by the persons between 14 and 18. At the same time, the acts<br />

which risk to be annulled because of the lesion must meet the following<br />

conditions altogether:<br />

a) be administrative acts;<br />

b) be conclu<strong>de</strong>d by an un<strong>de</strong>r age person with restricted power of exercise, alone,<br />

without the approval of the legal tutor;<br />

c) be harmful for the un<strong>de</strong>r age person;<br />

d) be by onerous title.<br />

The vitiation of consent by lesion triggers a double sanction: the act is rescin<strong>de</strong>d<br />

on legal <strong>de</strong>mand and one of the counter performances is diminished or increased,<br />

as the case may be.<br />

2. Specific forms of consent in the field of the donation contract<br />

The consent given by the parties of the donation contract must abi<strong>de</strong> by the<br />

requirements of the Common. But contrary to the Common Law, the parties’<br />

consent in the field of the donation contract must be expressed, as an exception<br />

from the principle of mutual agreement, in a solemn form, that is by means of an<br />

authentic act. Yet, solemnity does not also characterize the manual gift which,<br />

albeit a liberality and variety of donation, is a real act. Even if legal requirements<br />

imposed by the Common Law provi<strong>de</strong> that no consent must be vitiated, in<br />

the field of liberalities this happens mostly by dolus. Less frequent is the consent<br />

vitiated by error or violence. The error as vice of consent may regard the donator’s<br />

i<strong>de</strong>ntity, the donated good or the cause of the donation[5].<br />

In the field of liberalities at large, dolus takes the form of mislea<strong>din</strong>g behavior and<br />

suggestion. It is hard to make a clear distinction between the two forms, given<br />

the fact that they have points in common, in terms of the activities resorted to and<br />

the purpose looked for.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


202 Ilioara Genoiu, Oliviu Mastacan<br />

The mislea<strong>din</strong>g behavior occurs when the donee resorts to <strong>de</strong>ceiving procedures<br />

and fraudulent brutal direct means in or<strong>de</strong>r to gain the donator’s confi<strong>de</strong>nce,<br />

<strong>de</strong>ceive his good faith and <strong>de</strong>termine him to dispose on his behalf. The illegal<br />

means and procedures which characterize mislea<strong>din</strong>g behavior are of a wi<strong>de</strong><br />

variety. Let us remind a few: the sequestration of the donator, the taping of his<br />

phone calls, the intimidation of his relatives and friends by means of offences,<br />

abuse of influence or power, groundless promises etc. against them.<br />

Suggestion consists in resorting to indirect means with a hid<strong>de</strong>n, elaborated and<br />

<strong>de</strong>ceiving character (e.g.: tricks, false assertions about the donator’s relatives<br />

and friends, speculations upon the donator’s views or feelings etc.), in or<strong>de</strong>r to<br />

induce to the donator the i<strong>de</strong>a of instituting a liberality which otherwise he would<br />

not have instituted out of his own initiative.<br />

Specialized literature[6], that we agree with, consi<strong>de</strong>rs that dolus as mislea<strong>din</strong>g<br />

behavior does not occur if the person who generated it is <strong>de</strong>prived of judgment.<br />

Thus, as a result of their incompatibility, the absence of judgment and mislea<strong>din</strong>g<br />

behavior cannot appear together.<br />

It is consi<strong>de</strong>red <strong>de</strong>prived of judgment that person who is unable to realize the<br />

consequences of his <strong>de</strong>eds. On the contrary, mislea<strong>din</strong>g behavior can be caused<br />

only by the person who consciously resorts to fraudulent means in or<strong>de</strong>r to<br />

<strong>de</strong>termine the donator to make a donation on his behalf. Therefore,<br />

the incompatibility between the two is completely evi<strong>de</strong>nt.<br />

The vitiation of the donator’s consent triggers the relative nullity of the donation<br />

contract. In or<strong>de</strong>r for this to happen, the fraudulent means and procedures resorted<br />

to must have been undoubtedly <strong>de</strong>termined the donator to make a donation.<br />

Consequently, the liberality must be annulled only if it is proved that dolus<br />

generated the donator’s will to donate. The gravity of the dolus can be assessed<br />

only by the court.<br />

Contrary to the Common Law, dolus attracts the rescission of the donation<br />

contract even if it comes form another person than the beneficiary of the liberality<br />

inter vivos.<br />

3. Specific forms taken by the consent in the field of the will[7]<br />

Given the fact that the will is a juridical unilateral act, only the testator’s consent<br />

must observe the requirements of the Common Law. In principle, when in comes<br />

to the field of the will, the testator’s consent may be vitiated by error, dolus or<br />

violence. Lesion cannot be encountered as vice of consent in the field of the will,<br />

even if the testator is an un<strong>de</strong>r age person of 16 years old, since violence applies<br />

only for bilateral juridical acts, commutative and by onerous title.<br />

Although in theory they are perfectly plausible in respect to wills, error and<br />

violence are less frequently encountered in practice.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Specific forms of consent in the field of liberalities 203<br />

The error can trigger the vitiation of the consent and the rescission of the will in<br />

the following circumstances:<br />

- it affects the legatee’s i<strong>de</strong>ntity or essential attributes (e.g.: the testator thought<br />

that the legatee was his child outsi<strong>de</strong> the marriage);<br />

- it affects the fundamental ground of the will (e.g.: the testator <strong>din</strong> not know he<br />

had blood relations; if he had known, he would have not instituted other legatees).<br />

Even if from a contractual point of view the second condition presented above<br />

does not trigger the nullity of the contract, in the case of the will, which is an<br />

unilateral juridical act, such ground triggers its nullity[8].<br />

In theory, the will can be rescin<strong>de</strong>d as a result of the testator’s consent being<br />

vitiated by physical or moral violence. But in practice, this hypothesis is not<br />

possible, given the fact that the testator, whose consent was vitiated by violence,<br />

has the possibility to revoke his will subsequently.<br />

The most frequent vice of consent in respect to wills is dolus which may take the<br />

form of mislea<strong>din</strong>g behavior or suggestion[9]. The vitiation of the testator’s<br />

consent occurs when the legatee (or third party) resorts to <strong>de</strong>ceiving ways in or<strong>de</strong>r<br />

to gain the testator’s confi<strong>de</strong>nce and <strong>de</strong>termine him to make a will which he<br />

would have not done out of his own initiative[10].<br />

As briefly pointed before, mislea<strong>din</strong>g behavior occurs when someone makes use<br />

of <strong>de</strong>ceiving procedures and fraudulent brutal direct means (such as the<br />

sequestration of the disposing party, the taping of his phone calls, the intimidation<br />

of his relatives and friends etc.) in or<strong>de</strong>r to gain the testator’s confi<strong>de</strong>nce, <strong>de</strong>ceive<br />

his good faith and <strong>de</strong>termine him to make a will his behalf. On the other hand,<br />

suggestion consists in resorting to indirect means with a hid<strong>de</strong>n, elaborated and<br />

<strong>de</strong>ceiving character (e.g.: tricks, false assertions about the legitimate heirs,<br />

speculations upon the testator’s views or feelings etc.) in or<strong>de</strong>r to induce to the<br />

testator the i<strong>de</strong>a to institute a liberality which otherwise he would not have<br />

instituted.<br />

Mislea<strong>din</strong>g behavior and suggestion trigger the rescission of the will only if they<br />

altered the testator’s consent, that is if without their presence in the first place the<br />

testator would have never instituted a liberality. Thus, mislea<strong>din</strong>g behavior and<br />

suggestion taken separately do not constitute a ground for rescin<strong>din</strong>g the will[11].<br />

The simulated affection towards the testator and the interested performance of<br />

certain services or cures on his behalf do not trigger the nullity of the will[12],<br />

if they did not <strong>de</strong>termine the testator to institute a liberality. At the same time,<br />

<strong>de</strong>ceiving actions must not be confoun<strong>de</strong>d with true and natural compassion or<br />

support showed by people, which are by no means the result of the fraudulent<br />

mislea<strong>din</strong>g behavior or suggestion.<br />

In conclusion, in or<strong>de</strong>r to speak about dolus in respect to wills, the following<br />

conditions must be met altogether[13]:<br />

a) the use of fraudulent <strong>de</strong>ceiving actions;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


204 Ilioara Genoiu, Oliviu Mastacan<br />

b) the intention to mislead the testator in bad faith;<br />

c) fraudulent actions resulting in altering the testator’s will, that is <strong>de</strong>termining<br />

him to make a disposal which he would have not done out of his own initiative.<br />

Given the fact that will is an unilateral act, the condition for the dolus to come<br />

from the other party must not be met here, since dolus may come from any other<br />

person[14].<br />

The Notary Public’s assessment, inclu<strong>de</strong>d in the authentic will and mentioning<br />

that the testator’s consent was not vitiated on drafting his last will act, represents a<br />

proof until the contrary evi<strong>de</strong>nce, given the fact that it may be questioned with<br />

any kind of evi<strong>de</strong>nce[15].<br />

When it comes to wills with complex contents which comprise several<br />

in<strong>de</strong>pen<strong>de</strong>nt juridical acts, the consent may be only partially vitiated, so that some<br />

testamentary clauses may be annulled as a result of the vitiation while others rest<br />

perfectly valid. But if instead of vitiated the consent is absent, then the will<br />

becomes completely null, as it is completely unconceivable for the testator’s<br />

judgment to exist in respect to certain testamentary clauses and lack in respect to<br />

others. Therefore, when it comes to wills with complex contents, the court has a<br />

difficult task, that is to establish not only the existence of the vice of consent,<br />

but also its influence upon the entire last will act.<br />

If the testator’s consent was vitiated, there will be applied the sanction of relative<br />

nullity. The prescription term (of 3 years) required for the rescission of the will as<br />

a result of the testator’s consent being vitiated, starts from the opening of the<br />

inheritance.<br />

Conclusions<br />

In respect to all juridical acts, comprising liberalities which can be inter vivos or<br />

mortis causa, the consent represents a general and essential validity condition,<br />

alongsi<strong>de</strong> with capacity, object and cause. Accor<strong>din</strong>g to the Common Law,<br />

the consent is valid only if it comes from a person with a<strong>de</strong>quate reasoning<br />

faculties, is expressed with the intention to produce juridical effects, is clearly<br />

stated and is not altered by any vice of consent. Similarly, in the field of<br />

liberalities, the disposing person’s will must abi<strong>de</strong> by the requirements mentioned<br />

above.<br />

When it comes to the will, contrary to the Common Law, only the testator’s<br />

consent must observe the above conditions altogether, as a result of the unilateral<br />

character evinced by the last will act.<br />

The donator and testator’s will is most frequently vitiated by dolus which takes<br />

the form of mislea<strong>din</strong>g behavior and suggestion that are quite difficult to set apart,<br />

given the fact that they have common points in terms of the actions resorted<br />

to and the purpose looked for.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Specific forms of consent in the field of liberalities 205<br />

Last, in the field of liberalities, dolus may also come from another person than<br />

the beneficiary, contrary to the Common Law which provi<strong>de</strong>s that <strong>de</strong>ceiving<br />

fraudulent actions must come from the guilty contracting party. This <strong>de</strong>rogation is<br />

justified by the free character of the donation contract and will.<br />

REFERENCES<br />

[1] See for example: Gh. Beleiu, Drept civil român. Introducere în dreptul civil. Subiectele<br />

dreptului civil, (Universul Juridic Publ. House, Bucharest, 2001), VII edition revised and amen<strong>de</strong>d<br />

by: Marian Nicolae and Petrică Truşcă, p. 146; P. Truşcă, Drept civil. Introducere în dreptul civil.<br />

Persoana fizică. Persoana juridică, (Universul Juridic Publ. House, Bucharest, 2005), III edition<br />

revised and amen<strong>de</strong>d, p. 124; A. Cojocaru, Drept civil. Partea generală, (Lumina Lex Publ.<br />

House, Bucharest, 2000), p. 187; G. Boroi, Drept civil. Partea generală. Persoanele, (Hamangiu<br />

Publ. House, Bucharest, 2008), III edition revised and amen<strong>de</strong>d, p. 210.<br />

[2] Specialized literature upholds this view almost unanimously. See for example: T. Pop,<br />

Drept civil român. Teoria generală, (Lumina Lex Publ. House, Bucharest, 1993), pp. 133-134; I.<br />

Dogaru, Elementele dreptului civil, Introducere în dreptul civil. Subiectele dreptului civil, (Şansa<br />

Publ. House, Bucharest, 1993), vol. I, pp. 154-155; Şt. Răuschi, Drept civil. Partea generală.<br />

Persoana fizică. Persoana juridică, (Publ. House of the Foundation „Chemarea” Iaşi, 1993), p. 86<br />

and the followings; E. Poenaru, Drept civil. Teoria generală. Persoanele, (Dacia Europa Nova<br />

Publ. House, Lugoj, 2001), pp. 109-110; D. Lupulescu, Drept civil. Introducere în dreptul civil,<br />

(Lumina Lex Publ. House, Bucharest, 1998), pp. 103-104. There are also authors who consi<strong>de</strong>r<br />

that the observance of only three conditions insures the validity of the consent. For that purpose,<br />

see M. Mureşan, Drept civil. Partea generală, (Cordial-Lex Publ. House, Cluj-Napoca, 1996), pp.<br />

127-128, who consi<strong>de</strong>rs that only the last three conditions mentioned must be totally met for<br />

insuring the validity of the consent. At the opposite si<strong>de</strong>, there are also authors who add one more<br />

condition to those four already mentioned, accor<strong>din</strong>g to which the consent must be serious and<br />

precise. For that purpose, see A. Ionaşcu, Tratat <strong>de</strong> drept civil. Partea generală, (Aca<strong>de</strong>miei Publ.<br />

House, Bucharest, 1967), p. 264. As to us, we agree with the view most upheld.<br />

[3] In respect to the capacity of conclu<strong>din</strong>g juridical acts, see I. Genoiu, Raportul juridic, (C.H.<br />

Beck Publ. House, Bucharest, 2007), pp. 88-96.<br />

[4] See: Tr. Ionaşcu, Tratat <strong>de</strong> drept civil, (1967), I volume, p. 202; I. Rucăreanu, Viciile <strong>de</strong><br />

consimţământ, în Tratat <strong>de</strong> drept civil. Teoria generală, (Aca<strong>de</strong>miei Publ. House, Bucharest,<br />

1967), vol. I, p. 283; A. Cojocaru, quoted works, p. 195; Gh. Beleiu, quoted works, p. 150, G.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


206 Ilioara Genoiu, Oliviu Mastacan<br />

Boroi, quoted works, p. 216. There has also been stated the opinion accor<strong>din</strong>g to which the<br />

sanction applicable for the vitiation by error-obstacle is the relative nullity. For that purpose, see<br />

D. Cozma, Teoria generală a actului juridic civil, (Ştiinţifică Publ. House, Bucharest, 1969), p.<br />

156.<br />

[5] See: C. Hamangiu, I. Rosetti-Bălănescu, Al. Băicoianu, Tratat <strong>de</strong> drept civil român, (All<br />

Publ. House, Bucharest, 1998), III volume, p. 436; C. Murzea, E. Poenaru, Donaţia şi testamentul.<br />

De la doctrină la jurispru<strong>de</strong>nţă, (Hamangiu Publ. House, Bucharest, 2007), p. 28.<br />

[6] See Gh. Beleiu, quoted works, p. 153; Tribunal of Hunedoara County, Decision No.<br />

98/1982 in R.M.L. No. 2/1983, p. 63.<br />

[7] For the specificity of dolus in the field of the will, see I. Genoiu, Drept succesoral, (C.H.<br />

Beck Publ. House, Bucharest, 2008), pp. 108-109.<br />

[8] See I. Adam, A. Rusu, Drept civil. Succesiuni, (All Beck Publ. House, Bucharest, 2003), p.<br />

163.<br />

[9] M. Eliescu, Moştenirea şi <strong>de</strong>voluţiunea ei în dreptul R.S.R., (Aca<strong>de</strong>miei R.S.R. Publ.<br />

House, Bucharest, 1966), p. 178.<br />

[10] See: M. Eliescu, quoted works, pp. 178-179; St. Cărpenaru, Dreptul <strong>de</strong> moştenire, in Fr.<br />

Deak, St. Cărpenaru, Drept civil. Contracte speciale. Dreptul <strong>de</strong> autor. Dreptul <strong>de</strong> moştenire,<br />

(Bucharest University, 1983), p. 430; D. Chirică, Drept civil. Succesiuni, (Lumina Lex Publ.<br />

House, Bucharest, 1996), pp. 76-78; Fr. Deak, Tratat <strong>de</strong> drept succesoral, (Universul Juridic Publ.<br />

House, Bucharest, 2002), II Edition, updated and completed, p. 171.<br />

[11] Supreme Court of Justice (S.C.J.), Civil Department, Decision No. 1160/1992, regar<strong>din</strong>g<br />

Law Issues within the <strong>de</strong>cisions taken by the S.C.J. between1990-1992, p. 145.<br />

[12] S.C.J., Civil Department, Decision No. 2447/1991, in Law No. 7/1992, pp. 78-79.<br />

[13] See: Fr. Deak, quoted works, p. 171; I. Adam, A. Rusu, quoted works, p. 165.<br />

[14] This exception from the Common Law is consecrated by the legal doctrine and<br />

jurispru<strong>de</strong>nce also in regard to the field of the donation contract which is a bilateral juridical act.<br />

Actually, this exception is justified by the free character of the act in question and not by its<br />

unilateral or bilateral structure. See M. Eliescu, quoted works, p. 179.<br />

[15] C.A.B. (Court of Arbitration Bucharest), Civil Department, Decision No. 532/1994, in<br />

Decisions Register 1993-1998, p. 84.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 207<br />

THE COST OF IMPLEMENTING THE LOGISTIC STUDY<br />

INTO THE COMPANY<br />

Vergil CIUREA 1 , George BAICOIANU 2<br />

Abstract. The use of the method of comparisons in time and space has led to<br />

the conclusion that the problematic of the material and human efforts ma<strong>de</strong> by<br />

the implementation of logistics in the company must be based upon a logistic project<br />

drawn up for the entire company, a project mobilising a numerous personnel for a long<br />

period and which <strong>de</strong>mands the intervention of the logistic operators and managers of<br />

logistics, whose activity is also necessary after implementing this project in the company.<br />

1. Introduction<br />

The use of the method of analysis and synthesis corroborated with the method<br />

of comparison in time and space highlights that the accomplishment of a logistic<br />

project and its implementation into the company, inclu<strong>din</strong>g the establishment<br />

of costs it creates, needs a multitu<strong>de</strong> of activities which may be structured thusly:<br />

. ACTIVITIES AIMING THE ACCOMPLISHMENT OF AN IMMEDIATE<br />

PROFITABILITY<br />

Such activities are based upon three principles, such as: consi<strong>de</strong>ration<br />

of globalising the operations as work technique, meaning the <strong>de</strong>termination<br />

of the priority of the processes in relation to their component operations;<br />

intensification of the concerns of coor<strong>din</strong>ating the information with<br />

the technological operations; synchronising the immediate individual<br />

objectives with the finality of the logistic project. See Fig. 1.<br />

Priority of the<br />

processes<br />

Problems<br />

Coordonarea pe<br />

bază <strong>de</strong><br />

informaţii<br />

<strong>de</strong> producţie şi<br />

tehnologice<br />

Solutions<br />

Fig. 1.<br />

Synchronising the individual objectives with the logistic finality<br />

1 PhD. „Alma Mater” University of Sibiu, <strong>Romania</strong><br />

2 Graduand „Valahia” University of Targoviste, <strong>Romania</strong><br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The cost of implementing the logistic study into the company 208<br />

a) Priority of the process in relation to the component operations<br />

The study of any operation must take into account its site – first of all – within<br />

the process it is part of and therefore within the flow where it belongs to.<br />

For accomplishing an efficient logistic change, it is recommen<strong>de</strong>d to use some<br />

questionnaires, the filling of which shall offer answers to the following questions:<br />

Do you always provi<strong>de</strong> the coherence of the operational with the strategic<br />

Do you thoroughly know the representation of the flows Have you repositioned<br />

the functions Have you performed the necessary upstream and downstream<br />

standardisations Are you pru<strong>de</strong>nt enough in framing the informational system<br />

of the company Have you communicated the data you have for drawing up<br />

the logistic project<br />

The answers to such a questionnaire allow the separate analysis of each operation,<br />

as well as the analysis of the way of their being within the flow they form.<br />

b) Coor<strong>din</strong>ating the information with the technological operation<br />

One of the major causes for the occurrence of the primary disfunctionality - which<br />

shall be improved and even eliminated by the logistic project - consists in<br />

the disaccord between information and technological operation, meaning not<br />

harmonising the information with the technological operation which these refer to.<br />

The factors acting over the logistic flow are multiple, and the downstream<br />

activities are tributary to the coherence established between the information<br />

available at a given moment and the effective accomplishment the flow ren<strong>de</strong>rs.<br />

c) Synchronising the individual objectives with the logistic finalities<br />

The objectives that have an individual feature within the company are not always<br />

adapted to the specific of the logistic activity. They often ignore the impact they<br />

have onto the client's or company’s interest. Another failure occurs when there<br />

happens a change in the composition of a full or<strong>de</strong>r formed by standardised<br />

products, a fact raising special problems for the product programming service.<br />

The resolution of such disfunctionalities supposes the establishment of real<br />

objectives, as well as the intensification of the capacity of communication<br />

between the compartments belonging to various functions of the company.<br />

ACTIVITIES WHICH CONSIDER LOGISTICS AS A MEANS OF<br />

INTRODUCING THE PROGRESS INTO THE COMPANY<br />

The thorough analysis of a logistic system needs its structured representation,<br />

which allows the anticipation of the logistic system reaction to the changes it will<br />

un<strong>de</strong>rgo. Any structured representation supposes the covering of three stages,<br />

such as: 1 st Stage has as aim the retention of the logistic variables of the system,<br />

the selection of which, as well as observance possibility and measure, lead to<br />

the optimum representation of the logistic system; 2 nd Stage consists in creating<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


209 Vergil Ciurea, George Baicoianu<br />

some patterns of costs attached to each physical variable retained in the previous<br />

stage; 3 rd Stage allows the pre<strong>de</strong>termination of the influence of various<br />

parameters over the system’s behaviour and, therefore, the pattern it represents.<br />

a) Choosing the logistic variables<br />

In or<strong>de</strong>r to choose the logistic variables, it is necessary to know the elements<br />

of the logistic system. Let us take into account the example of a central warehouse<br />

of finished products charged with supplying the regional warehouses. It is tried to<br />

change its configuration. The objective aimed is therefore to <strong>de</strong>crease of operating<br />

costs of the central warehouse. In or<strong>de</strong>r to attain this objective, two elements shall<br />

be studied – which become logistic variables – such as: flows that shall <strong>de</strong>termine<br />

the necessary human and material means of manutention at the entrance as well as<br />

at the exit; size of stocks that <strong>de</strong>termine the necessary storage volumes and<br />

surfaces. Each of these two elements must be quantified into representative units<br />

of the real activity.<br />

b) Patterns of costs<br />

The patterns of costs consist in representing the cost variables of the logistic<br />

operations, by starting from the logistic elements retained as logistic variables.<br />

The transportation costs occurred by supply, indicated in lei/t, can be<br />

theoretically represented by the straight line equation:<br />

C t =a + bx (1)<br />

In fact, the transportation cost is actually represented by a family of equations,<br />

each one of them referring to a certain transported quantity.<br />

Total distribution costs. The total cost of the warehouses within a<br />

distribution system is set accor<strong>din</strong>g to the formula:<br />

C anual = a + bQ (2)<br />

where:<br />

Q represents the annual tonnage distributed by the warehouse.<br />

The same result is obtained by using a linear regression performed over the<br />

assembly of the warehouses, by taking into account two coor<strong>din</strong>ates, such as: the<br />

quantity sold annually by the warehouse; the operating cost (Fig. 2).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The cost of implementing the logistic study into the company 210<br />

Cost<br />

Warehouse 1<br />

∗<br />

∗<br />

∗<br />

∗<br />

∗<br />

∗ ∗ ∗ ∗<br />

∗ ∗ ∗<br />

∗<br />

∗<br />

Warehouse 3<br />

C annually = a+bQ<br />

Warehouse 2<br />

Legend<br />

a — fixed costs<br />

b — variable cost / ton<br />

q = 0<br />

Costs per entire country<br />

Quantity<br />

Fig. 2 The coor<strong>din</strong>ates of the total distribution costs.<br />

The representation in figure no. 2 highlights a class of homogenous warehouses,<br />

the global costs of which are approximated by a straight-line and two “abnormal”<br />

warehouses. Additionally, it may be observed the simple study of the “cost per<br />

ton" is insufficient for grasping the particularities of these warehouses. Therefore,<br />

the accomplishment of such patterns of costs becomes an additional means of<br />

study and analysis, by highlighting the class of homogenous warehouses and by<br />

discovering the abnormal points which a veridical explanation must be found for.<br />

The monthly cost occurred by the operation of a warehouse may be calculated<br />

with the formula:<br />

C monthly =A + B· Q<br />

where: (3)<br />

Q represents the tonnage monthly transiting the warehouse.<br />

The <strong>de</strong>termination of this linear pattern supposes the evaluation of two parts:<br />

a fixed part (for a given activity level) and a variable part (<strong>de</strong>termined by<br />

the managing tasks, administrative management tasks, surfaces, expenses<br />

occurred by the structure and system of information).<br />

c) Influence of representative parameters<br />

The logistic study is influenced by the representative parameters: frequency<br />

of <strong>de</strong>liveries and price of the products. The two parameters are represented by<br />

the Histograms of or<strong>de</strong>rs, accomplished by volumes or weight. They influence<br />

the <strong>de</strong>cision of direct <strong>de</strong>livery from the factory or through warehouses.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


211 Vergil Ciurea, George Baicoianu<br />

The or<strong>de</strong>rs to be directly <strong>de</strong>livered (they have sufficient tonnages or volumes)<br />

represent an important part of the total tonnages or volumes, but occupy a<br />

relatively small pon<strong>de</strong>rosity in the total or<strong>de</strong>r. Warehouses are therefore<br />

necessary, the number of which must be set and the position of which must be<br />

stipulated.<br />

. ACTIVITIES OCCURRED BY THE ELABORATION OF THE<br />

LOGISTIC PROJECTS<br />

Any logistic operator must respond to two interlocutors: to a client in the logistic<br />

chain, whom he/she cannot respond to unless they have a certain <strong>de</strong>gree of<br />

autonomy and only within the logistic regulations and procedures established and<br />

within the capacities they have; to a certain hierarchic position that must rethink<br />

its role for keeping the autonomies and for focusing the actions over <strong>de</strong>termining<br />

the capacities, formation, control, management, by exceptions and periodical<br />

recurrences of the major, strategic options. Such an evolution is attained only by<br />

the logistic <strong>de</strong>marche, which fundamentally changes the connections between<br />

various agents, the ratios with the hierarchical echelons and modalities of<br />

exchanging information.<br />

Any logistic project comprises four phases, such as: a phase for evaluating the<br />

performance level aimed for; a phase for evaluating the current performance<br />

level; a phase for <strong>de</strong>fining the various scenarios of evolution; a phase for<br />

planning in time the chosen scenario. See Fig 3.<br />

1 st Phase 2 nd Phase<br />

Logistic performance<br />

Logistic performance<br />

Target<br />

Pf<br />

Performance level<br />

aimed<br />

Pa<br />

Current performance<br />

level<br />

a.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The cost of implementing the logistic study into the company 212<br />

3 rd Phase<br />

4 th Phase<br />

Costs<br />

1<br />

Pa<br />

Choosing the<br />

evolution scenario<br />

2<br />

3<br />

Pf<br />

Logistic<br />

performance<br />

Pa<br />

Pf<br />

Planning stages<br />

in time and<br />

separating them<br />

Level of the structure<br />

T 1 T 2 T 3<br />

Time<br />

b.<br />

Fig. 3. The phases of the logistic project (a, b)<br />

The logistic projects un<strong>de</strong>rstood as an assembly of logistic <strong>de</strong>marches<br />

have an impact over the structure as well as over the company's culture. The<br />

structural changes have led to modifying the contents of some positions in the<br />

company and to creating new rules in the dialogue and exchanges with the logistic<br />

suppliers and provi<strong>de</strong>rs. The thorough cultural changes of structures are those<br />

performed on time. They keep the role as engine of logistics and encumber the<br />

occurrence of some restrictions at a given time, in the way of applying certain<br />

competitive logistics in practice.<br />

REFERENCES<br />

[1] Dima I.C., Sistemul logisticii firmei (Tehnica Publishing House, Bucharest, <strong>Romania</strong>, 1997).<br />

[2] Auzony, X. Le management du service comercial. (Éditions D’organisation, Paris, France, 1996)<br />

[3] Avril, P. Le pilotage <strong>de</strong> l’incertain dans la distribution. (Ed. D’organisation, Paris, France<br />

1995).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 213<br />

SYSTEMATIC APPROACH OF COMPANY’S LOGISTICS<br />

Dragos PANAGOREŢ 1 , Andreea COJOACA 2<br />

Abstract. By using the theory of systems applied to the logistics activity, it is possible<br />

to treat it as a system along with its components and relations created between them.<br />

Thusly, logistics is <strong>de</strong>fined as being that company’s/institution’s/organisation’s function<br />

of making available a product/service/work to the client/beneficiary/purchaser when<br />

and where it is nee<strong>de</strong>d and of the best price, so that the manufacturer/provi<strong>de</strong>r/supplier<br />

obtains a profit, and the consumer is satisfied.<br />

1. INTRODUCTION<br />

By using the quantitative and qualitative analysis, as well as the comparative<br />

theory, it may be noted suppliers have ultimately changed the distribution,<br />

even imposing special rules, being triggered by the change in the clients’<br />

structure.<br />

The structure of the scientific <strong>de</strong>marche is:<br />

STUDY OF THE PHYSICAL DISTRIBUTION LOGISTICS<br />

a) Full recomposition of the physical distribution structures<br />

From a logistical point of view, the physical distribution structures are subject<br />

to three types of changes, such as: geographical redistribution of its physical<br />

entities; expansion of the physical entities; specialisation of the physical<br />

entities.<br />

A stronger integration of the distribution infrastructure into the production<br />

operations leads to positive results. For their most important clients, suppliers<br />

can therefore suggest the implementation of an advanced storage for<br />

respon<strong>din</strong>g thusly to the fragmentation of the supply batches.<br />

These storages replace the supplier’s warehouse of finished products and that<br />

of client’s components. The storage shall have a dual role and namely:<br />

adjustment role between the supplier’s production and client’s consumption<br />

and repartition role between the client’s various consumption points.<br />

For these reasons, the techniques of shared logistics are used, appealing to<br />

logistic operators outsi<strong>de</strong> the company, suggesting the specialisation of the<br />

units of logistic operations as a solution for treating various distribution<br />

operations with maximum efficiency, accor<strong>din</strong>g to the nature of the product,<br />

1 Graduand “Valahia” University of Targovişte<br />

2 Graduand “Valahia” University of Targovişte<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


214 Dragos Panagoret, Andreea Cojoaca<br />

its life and type of operations to be accomplished.<br />

b) A more severe management of logistic costs<br />

Distributors’ concern of controlling their logistic costs or clients’ <strong>de</strong>sire of<br />

better knowing the composition of a franco price trigger the supplying<br />

companies to accor<strong>din</strong>gly organise their record. The improvement of the<br />

distribution logistics implies a more gradated knowledge of the structure of<br />

costs.<br />

The interest for each product line is thusly attained, even separately for each<br />

product of imputing it the related logistic costs. The resources and means are<br />

often common, although their use differs accor<strong>din</strong>g to each product.<br />

The calculation of the “Direct product profit” of agencies in the great<br />

distribution and of the suppliers is significant for attempting to find different<br />

solutions from one product to another.<br />

An advantage is thusly created, consisting in: obtaining more important or<strong>de</strong>rs;<br />

increasing the market segment occupied; assigning a larger space in<br />

storehouses; arguments for stronger negotiations etc.<br />

The structure and evolution of a distributor’s tasks are factors <strong>de</strong>termining<br />

a thorough study of the logistic costs elements (See Fig. 1.). Three more<br />

important cost items are basically discovered and namely: general expenses<br />

5%; logistic expenses 20%; expenses with purchased materials 75%.<br />

For this, the calculation of the indicator is necessary: Direct product cost<br />

(DPC) and Direct product profit (DPP). The evaluation of the logistic cost<br />

to be imputed to a product needs two types of initial databases: the database of<br />

the product (weight, size, packaging type, features of the selling unit etc.);<br />

database of the distribution (the range of operations, the cost of operations<br />

etc.) (See Fig. 2).<br />

Structure<br />

of costs<br />

General expenses 5% (size) 3<br />

Logistic expenses<br />

Expenses with<br />

purchased materials<br />

20%<br />

75%<br />

Possibilities of discount<br />

(size) 1<br />

Cost elements with great possibilities of shortterm<br />

discount<br />

(size) 2<br />

Cost elements the discount of which has<br />

already been broadly reviewed<br />

Fig. 1. Correlation structure of costs – Possibilities of discount<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systematic approach of company’s logistics 215<br />

The mo<strong>de</strong>l represents a formalisation of all logistic stages the product passes<br />

through and is completed by calculating the following DPC indicators –<br />

the assembly of logistic costs likely to be affected to a certain segment in<br />

the logistic chain, generally the distributor of a product or commercial<br />

references; DPP – gross contribution of DPC to the result of a distribution<br />

entity, for a product or commercial reference.<br />

Database of the product<br />

Database of the<br />

distribution<br />

Flow assumptions<br />

Mo<strong>de</strong>l<br />

DPC/DPP Calculation<br />

Fig. 2. The calculation DPC/DPP<br />

Depen<strong>din</strong>g on the volume of <strong>de</strong>mand and DPP obtained, the commercialised<br />

products are classified into four categories: by taking into account the great<br />

volume represented by appeal products, the company accepts to bear the<br />

logistic costs proportionally risen by the gross margin obtained; at each sold<br />

unit, the i<strong>de</strong>al product generates an important direct large profit; the product<br />

contributing to logistic costs sufficiently low for generating an interesting<br />

direct profit, but in lower volumes; the product with problems is in too low<br />

volumes and implies very high logistic costs (See Fig. 3).<br />

Strong <strong>de</strong>mand<br />

Low DPP<br />

(high logistic<br />

costs)<br />

Appeal product<br />

Contributing<br />

product<br />

I<strong>de</strong>al<br />

product<br />

Products<br />

with<br />

problems<br />

High DPP<br />

(low logistic costs)<br />

Weak <strong>de</strong>mand<br />

Fig. 3. Classification of products by Demand/DPP criterion<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


216 Dragos Panagoret, Andreea Cojoaca<br />

STUDY OF THE PRODUCTION LOGISTICS<br />

a) Using the method of “Just-in-Time” (Juste-à-Temps)<br />

Used for the first time in Japan, the organisation Juste-à-Temps (JAT) aims<br />

to satisfy the needs of various participants intervening in the process of making<br />

a product available exactly at a time when this is requested.<br />

The supply, production or <strong>de</strong>livery are driven only when <strong>de</strong> <strong>de</strong>mand for that<br />

respective product is signalled.<br />

Obtaining some positive results as consequence of applying the “JAT” method<br />

as well as maintaining them in time must be based on a series of actions<br />

referring to: maintenance; change of series; location of workshops; conception<br />

of the product; quality of the product; relations between the participants<br />

to the production-<strong>de</strong>livery process.<br />

The “JAT” method <strong>de</strong>termines the participation of logistics with full rights<br />

to organising the production, which generates certain problems to the flow<br />

of materials, components and products, as well as to managing the<br />

technological operations.<br />

b) Synchronising the production flows<br />

Synchronisation implies the attempt of a better coor<strong>din</strong>ation of production<br />

operations in time, with the aim of reducing the response intervals<br />

of the production and minimising the stocks materialised into the semi-finished<br />

products, that are in standby or in course of being manufactured.<br />

An efficient synchronisation of the flows is obtained by a previous<br />

simplification of the flows intra and between workshops and by the good<br />

connection of the flows in between them. The simplification actions lead to<br />

rethinking the hyper-specialisation of the workshops. For minimising people’s<br />

movement, cars are not placed in-line anymore, but in “U”. All other flows<br />

related to the flows of components and products are affected, especially those<br />

concerning machines. Their replacement (using a new machine, management,<br />

disposal of the old machinery) generates a flow the administration of which is<br />

indispensable to the coor<strong>din</strong>ating assembly. The SMED (Single Minute<br />

Exchange of Dye) method allows a complex approach of this issue.<br />

On the one hand, the connection of the flows implies an interrelation stronger<br />

than that introduced by methods of managing the traditional production, and on<br />

the other hand, the reduction of the risk related to the complexity of the flows.<br />

The perfect connection <strong>de</strong>mands the application of a perfectly tuned system<br />

of information transmission. It is good to use the Kanban system, which<br />

controls the start of manufacture, by means of the labels transmitted from one<br />

downstream workshop to an upstream one. When starting to manufacture in<br />

the various workshops of the factory, respectively at the supplier, the i<strong>de</strong>al<br />

synchronisation <strong>de</strong>mands to be procee<strong>de</strong>d so that the components of the<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systematic approach of company’s logistics 217<br />

product are available at the <strong>de</strong>sired moment.<br />

c) Rethinking the stocks<br />

Rethinking the stocks implies the existence of some key points of the stocks<br />

and namely: Their right i<strong>de</strong>ntification; the attempt of eliminating the stocks<br />

before using them; when a stock is justified, this must be maintained; the<br />

justification of the existence of stocks right before using them.<br />

The formation of stocks shall be done after setting certain warning indicators,<br />

regar<strong>din</strong>g the supply activity, by previously covering a process in three<br />

successive stages:<br />

Stage I – when it is found out there is an area affected by risk or real<br />

incertitu<strong>de</strong>. The “absurd” stock is eliminated, meaning the one which does not<br />

cover any risk anymore. This is the case of stocks (called hardly saleable<br />

stocks) of products or components which do not have any operational or<br />

commercial life anymore and survive by generating insurance costs, used<br />

surface and management, without any possible income, just as the material<br />

stocks formed without any commercial advantage and which can be given up<br />

when the supplier may consent to <strong>de</strong>liveries in smaller and more frequent<br />

quantities.<br />

Stage II – consists in the activity of reducing the risks and uncertainties,<br />

where each <strong>de</strong>tected area is the object of a precise study for <strong>de</strong>termining the<br />

risk occurring in such an area;<br />

Stage III – of evaluating the stock level as the cheapest alternative for a<br />

situation where other solutions are more expensive at the time of the analysis,<br />

the formation and accomplishment of stocks shall only be done after covering<br />

the stages previously stipulated, and the compliance of the contents of key<br />

points leads to an efficient management of the stock.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


218 Dragos Panagoret, Andreea Cojoaca<br />

STUDY OF THE PURCHASE AND SUPPLY LOGISTICS<br />

a) The supplier’s logistic audit<br />

The evaluation of a supplier’s capacity of dominating its logistics is the more<br />

important as the clients’ requests in this domain are restrictive and precise.<br />

Evaluating the product<br />

price<br />

Evaluating a supplier’s<br />

product<br />

Evaluating the product<br />

quality<br />

Evaluating performances<br />

of the product<br />

Fig. 4. Logistics – the criterion of evaluating a supplier<br />

The selection of such a supplier goes through the homologation process. When<br />

the evaluation of the supplier’s quality becomes a logistic dimension,<br />

this is transformed into a factor for choosing the supplier. It in<strong>de</strong>ed allows<br />

the i<strong>de</strong>ntification of the risk related to the supplier’s logistics. A product<br />

cannot be obtained anymore only accor<strong>din</strong>g to the quality and price<br />

evaluations.<br />

A supplier’s logistic evaluation is based on the existence of a questionnaire,<br />

containing questions referring to i<strong>de</strong>ntifying the supplier, the evaluation<br />

of supplier’s supply logistics, evaluation of the supplier’s production logistics,<br />

evaluation of the warehouse of finished products – packages – shipment<br />

and evaluation of the supplier’s distribution logistics (fig. 4.).<br />

b) Localising suppliers and transportations for the purchase<br />

The use at a large scale of the franco purchases has limited the logistics<br />

in the domain of purchase for supplies. However, there are two phenomena<br />

triggering the analyses related to localising suppliers and transportations<br />

indicated by purchases: researching the synergy between the physical<br />

distribution and supply, appealing more and more to the logistic<br />

operators’ service, which offers the possibility of rethinking the supply<br />

circuits (fig. 5.).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Systematic approach of company’s logistics 219<br />

Warehouse<br />

Supermarket 1<br />

Supermarket 3<br />

Supermarket 2<br />

Factory<br />

Fig. 5. The connection transportation of purchases – transportation of <strong>de</strong>livery<br />

c) Reviewing prices<br />

The study of the synergy between the supply and distribution reclaims<br />

quantified sizes of prices for being able to allow the choice from several<br />

possible variants.<br />

These reviews have highlighted in multiple cases that the industrial supplier<br />

gained a substantial part of its margins from the transportation operations for<br />

sale. Opposite to this ten<strong>de</strong>ncy, clients require information about two prices:<br />

a franco price and a price when exiting the factory.<br />

The comparison of the two prices <strong>de</strong>mands the buyer to have available<br />

elements about the transportation of the products, by knowing the exit price.<br />

d) Conditioning and packaging<br />

The ways of handling a supplier’s <strong>de</strong>liveries are multiple, <strong>de</strong>pen<strong>din</strong>g on<br />

clients’ location. The more or less good accomplishment of initial conditioning<br />

and packaging acts directly over the internal management costs of the client<br />

company.<br />

Or, suppliers do not always pay that much attention to the conditioning<br />

and packaging issues, from the point of view of their operational use.<br />

Conditioning is the responsibility reserved to marketing. Packaging is best led<br />

by production people whom see in it an easy source for reducing prices of<br />

recurrence <strong>de</strong>man<strong>de</strong>d of them for not affecting what seems to be as essential.<br />

The upstream specification of packaging and over-packaging, as much as<br />

possible, shall avoid the managements, stock ruptures and further<br />

reconditioning, all of which generate “ad<strong>de</strong>d costs”.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


220 Dragos Panagoret, Andreea Cojoaca<br />

REFERENCES<br />

[1] Dima I.C. Logistica firmei, (Didactic and Pedagogic R.A. Publishing House, Bucharest,<br />

<strong>Romania</strong>, 1996.);<br />

[2] Paul<strong>de</strong>n, S Ameliorer les <strong>de</strong>lais <strong>de</strong> livraison (Éditions D’organisation, Paris, France,<br />

1995);<br />

[3] Lacrampe, S. La logistique commerciale (Éditions D’organisation, Paris, France,<br />

1990) ;<br />

[4] Dima I.C. Management logistic (Didactic & Pedagogic R.A. Publishing House,<br />

Bucharest, <strong>Romania</strong>, 1996).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 221<br />

SOCIAL ENTERPRISE<br />

Gabriel CROITORU 1 , Vasile CUMPĂNAŞU 2 , Daniel MIHAI 3<br />

Abstract. This article consi<strong>de</strong>rs the methodological challenge of quantifying the social<br />

value generated through social enterprise activity. It argues that in the context<br />

of increasing enthusiasm for social enterprise as a mechanism for <strong>de</strong>livering social<br />

services and for tackling social exclusion, it is increasingly necessary to be able to value<br />

social impacts. Further it will be necessary to be able to assess the potential creation<br />

of social value from different investments in social enterprise. Specifically, this article<br />

consi<strong>de</strong>rs methodology of social return on investment (SROI). SROI has become<br />

increasingly promoted in both policy and practice in the United States and<br />

the United Kingdom. This article consi<strong>de</strong>rs the <strong>de</strong>velopment of this methodology and<br />

draws on lessons from international <strong>de</strong>velopment to highlight the limitations of the<br />

current use of SROI.<br />

Keywords: Social Change, Social Entrepreneurship, Social Innovation, Social Finance<br />

The importance to the European economy and society of co-operatives, mutual<br />

societies, associations, foundations and social enterprises (which together are<br />

sometimes referred to as the Social Economy) is now receiving greater<br />

recognition at Member State and European levels. Not only are they significant<br />

economic actors, they also play a key role in involving their members and<br />

European citizens more fully in Society.<br />

Social Economy enterprises are helping to meet the <strong>de</strong>mands of a changing<br />

Europe. They are important sources of entrepreneurship and jobs in areas where<br />

traditional "investor driven" enterprise structures may not always be viable.<br />

Social enterprises are social mission driven organizations which tra<strong>de</strong> in goods or<br />

services for a social purpose. Their aim to accomplish targets that are social and<br />

environmental as well as financial is often referred to as having a triple bottom<br />

line. Social enterprises are profit-making businesses set up to tackle a social or<br />

environmental need.<br />

Many commercial businesses would consi<strong>de</strong>r themselves to have social<br />

objectives, but social enterprises are distinctive because their social or<br />

environmental purpose is central to what they do. Rather than maximising<br />

1 university rea<strong>de</strong>r PhD. of Valahia University of Targoviste, Faculty of Economical Sciences,<br />

Targoviste, <strong>Romania</strong>, croitoru_gabriel2005@yahoo.com<br />

2 university drd. of Valahia University of Targoviste, Faculty of Economical Sciences, Targoviste,<br />

<strong>Romania</strong>, cumpanasu_cezar@yahoo.com<br />

3 university drd. of Valahia University of Targoviste, Faculty of Economical Sciences, Targoviste,<br />

<strong>Romania</strong>, dannillmihai@yahoo.com<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social Enterprise 222<br />

sharehol<strong>de</strong>r value, their main aim is to generate profit to further their social and<br />

environmental goals.<br />

Therefore some commentators <strong>de</strong>scribe them as 'not-for-profit' as their profits are<br />

not (at least primarily) distributed to financial investors. Others dislike the term as<br />

it suggests they have an unbusiness like attitu<strong>de</strong>.<br />

An ingenious solution to this quandary is to call them for 'more-than-profit'.<br />

It could be that the profit (or surplus) from the business is used to support social<br />

aims (whether or not related to the activity of the business, as in a charity shop),<br />

or that the business itself accomplishes the social aim through its operation, for<br />

instance by employing disadvantaged people (social firms) or len<strong>din</strong>g to<br />

businesses that have difficulty in securing investment from mainstream len<strong>de</strong>rs.<br />

Social enterprises are generally held to comprise the more businesslike end of the<br />

spectrum of organisations that make up the third sector or social economy.<br />

A commonly-cited rule of thumb is that their income is <strong>de</strong>rived from the business<br />

tra<strong>din</strong>g rather than from subsidy or donations.<br />

The term 'social tra<strong>de</strong>rs' can be used to <strong>de</strong>scribe the people who establish and<br />

manage social enterprise organisations.<br />

A social enterprise is a business with primarily social objectives whose surpluses<br />

are principally reinvested for that purpose in the business or in the community,<br />

rather than being driven by the need to maximise profit for sharehol<strong>de</strong>rs and<br />

owners.<br />

Within this <strong>de</strong>finition, social enterprises can take on a variety of legal forms,<br />

inclu<strong>din</strong>g:<br />

- unincorporated associations<br />

- trusts<br />

- limited companies<br />

- some industrial and provi<strong>de</strong>nt societies such as community benefit societies.<br />

Social enterprises also need to consi<strong>de</strong>r whether or not to set themselves up as a<br />

charity, which has a number of benefits, inclu<strong>din</strong>g significant tax reliefs, but<br />

comes with increased regulation and less flexibility.<br />

Social enterprise is a different way of doing business. A social enterprise is a<br />

business that tra<strong>de</strong>s for a social purpose. The social aims of the business are of<br />

equal importance to its commercial activities, and this combination is often<br />

referred to as the ‘double bottom line’.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social Enterprise 223<br />

Like any business, a social enterprise focuses on generating an income through<br />

the sale of goods and services to a market but the ad<strong>de</strong>d value of a social<br />

enterprise comes from the way in which it uses its profits to maximise social,<br />

community or environmental benefits.<br />

Both social enterprise and business planning come with their own sets of jargon<br />

and terminology. Wherever practical, we have attempted to explain the meaning<br />

of any jargon that you should expect to encounter. We have also inclu<strong>de</strong>d <strong>de</strong>tails<br />

of some websites containing ‘jargon-busting’ information within the Resources<br />

section. The social enterprise sector is both vibrant and <strong>de</strong>veloping.<br />

The Future of Social Enterprise consi<strong>de</strong>rs the confluence of forces that is shaping<br />

the field of social enterprise, changing the way that fun<strong>de</strong>rs, practitioners,<br />

scholars, and organizations measure performance.<br />

We trace a growing pool of potential fun<strong>din</strong>g sources to solve social problems,<br />

much of it stemming from an intergenerational transfer of wealth and new wealth<br />

from financial and high-tech entrepreneurs. We examine how these organizations<br />

can best access the untapped resources by <strong>de</strong>monstrating mission performance and<br />

then propose three potential scenarios for how this sector might evolve:<br />

Consolidation: In this scenario, fun<strong>din</strong>g will keep growing in a gradual, linear<br />

fashion and organizations will compete for resources by <strong>de</strong>monstrating<br />

performance. The sector will consolidate, with some efficient organizations<br />

gaining scale, some merging and then growing, and some failing to achieve either<br />

scale or efficiency and eventually shutting down.<br />

Entrepreneurial: In a more optimistic future, existing and new enterprises will<br />

apply strategies to achieve and <strong>de</strong>monstrate performance, improving efficiency<br />

and effectiveness and attracting new fun<strong>din</strong>g sources.<br />

More organizations will enter a reformed, competitive field of social change with<br />

new entrepreneurial mo<strong>de</strong>ls, established traditional organizations, and innovative<br />

fun<strong>din</strong>g strategies fueling wi<strong>de</strong>spread success.<br />

Expressive: Rather than focusing exclusively on performance, fun<strong>de</strong>rs and<br />

organizations may view their investment as an expressive civic activity. As much<br />

value is placed on participating in a cause as on employing concrete measures of<br />

impact or efficiency. In this scenario, fun<strong>din</strong>g will flow as social entrepreneurs<br />

experiment with new mo<strong>de</strong>ls based on a range of individual priorities and<br />

relationships.<br />

As the traditional nonprofit sector broa<strong>de</strong>ns to inclu<strong>de</strong> a range of social enterprise<br />

mo<strong>de</strong>ls, the social sector faces three major transformations:<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social Enterprise 224<br />

Changes in the flow of funds, due to commercial activity by socially min<strong>de</strong>d<br />

organizations as well as growing philanthropic sources, especially the vast sums<br />

of anticipated intergenerational wealth transfer and new wealth from financial and<br />

high-tech entrepreneurs<br />

A shift in the role of government, both in terms of responsibility and<br />

distribution of resources, as traditional mo<strong>de</strong>ls of grant fun<strong>din</strong>g give way to<br />

market competition in which nonprofit and for-profit entities compete for<br />

government contracts and consumer subsidies<br />

A transformation of i<strong>de</strong>as on how to allocate resources and what results to<br />

expect as philanthropy is increasingly viewed as a social “investment,” especially<br />

as more potential fun<strong>de</strong>rs with entrepreneurial backgrounds enter the<br />

philanthropic market.<br />

In the face of these challenges, the functional questions for nonprofit lea<strong>de</strong>rs and<br />

social entrepreneurs are how to acquire resources, how to build successful<br />

organizations, and how to achieve impact – and for those actors and<br />

intermediaries who support the sector with fun<strong>din</strong>g and expertise, how to advance<br />

all three goals. In response to these questions, the social enterprise literature is<br />

awash with claims of groundbreaking innovation, from venture philanthropy to<br />

corporate social responsibility, which offer the equivalent of philanthropic “silver<br />

bullets.”<br />

Data trends, however, suggest a somewhat different story, one of steady but not<br />

remarkable growth influenced by major <strong>de</strong>mographic and political changes, and<br />

accompanied by a wealth of new mo<strong>de</strong>ls whose potential has not yet been fully<br />

explored.<br />

In fact, many innovative approaches and mo<strong>de</strong>ls that have emerged over the last<br />

10 years remain in their infancy and await a “quantum” push to exhibit<br />

wi<strong>de</strong>spread benefit.<br />

Given the apparent challenges and opportunities in <strong>de</strong>signing, fun<strong>din</strong>g, staffing,<br />

and measuring social change organizations, what does the future hold for this<br />

sector Among a broad range of possibilities, several distinct scenarios may<br />

emerge from the current transition occurring within social enterprise. The <strong>de</strong>gree<br />

to which social enterprise organizations can achieve, measure, and communicate<br />

performance is located on the vertical axis, while the amount of fun<strong>din</strong>g they can<br />

attract is located on the horizontal axis.<br />

The Small Business Service (SBS) and Business Link should be able to assist any<br />

enterprise that requires access to market-oriented business knowledge and skills in<br />

areas such as marketing, use of ICT and financial management, regardless of how<br />

any surplus that is generated is to be distributed. Moreover, to be competitive,<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social Enterprise 225<br />

socially owned businesses should have an opportunity to access to high quality<br />

advice and assistance similar to privately owned enterprises.<br />

Even ‘not-for-profit’ organisations have support needs in terms of business skills<br />

and advice (such as competencies in financial reporting and control) that Business<br />

Link may, in principle, be in a position to address.<br />

However, it can be argued that typical small business support needs have<br />

distinctive characteristics in social enterprises that require specialised assistance.<br />

One example is in marketing, where the image of social enterprises among<br />

mainstream customers presents a particular challenge. Another is with respect to<br />

human resource management, where the extent to which social enterprises rely on<br />

unpaid, volunteer staff can lead to tensions between volunteers and professional<br />

managers.<br />

A further example is where management <strong>de</strong>cisions may be directly accountable to<br />

those subject to them (i.e. employees), which means that appropriate support<br />

provision must inclu<strong>de</strong> advisers with knowledge and experience relevant to<br />

participatory management styles.<br />

Even finance issues have additional dimensions in the case of social enterprises,<br />

for example the skills associated with completing fun<strong>din</strong>g bids.<br />

Conclusions<br />

Significant changes are occurring in the field of social enterprise, inclu<strong>din</strong>g major<br />

<strong>de</strong>velopments in the flow of fun<strong>din</strong>g, growing but often untapped philanthropic<br />

resources, and a shift in the role of government, as well as new social investment<br />

mo<strong>de</strong>ls and impact measurement tools. All of these phenomena are occurring<br />

against a larger backdrop of <strong>de</strong>mographic and market change as boundaries blur<br />

among the traditional nonprofit, for-profit, and public-sector silos. Currently, the<br />

sector remains on the brink of several possible futures, inclu<strong>din</strong>g consolidation,<br />

entrepreneurial growth, and expressive experimentation.<br />

The scenario that unfolds over the next 20 years will <strong>de</strong>pend largely on the ability<br />

of social enterprise lea<strong>de</strong>rs to make a leap forward in thought and action to<br />

capitalize on the abundant potential for social change.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Social Enterprise 226<br />

REFERENCES<br />

[1] Amin A, Cameron A and Hudson R, Welfare as work (The Potential of the UK Social<br />

Economy’, Environment and Planning, Volume 31, pp 2033- 2051, 1999).<br />

[2] Birkhoelzer K., Local Regeneration and Social Capital, (The Third System as Innovative<br />

Force’, Paper presented to the 4th European Network Conference in E<strong>din</strong>burgh, Scotland,<br />

September 7 th -9 th , 2000).<br />

[3] DTI, The Small Business Service: a Public Consultation (Department of Tra<strong>de</strong> and<br />

Industry, URN 99/815, 1999).<br />

[4] Joseph Rowntree Foundation, Support for the <strong>de</strong>velopment of community-based credit<br />

unions’ (Social Policy Research Fin<strong>din</strong>gs, No.38, June, 1993).<br />

[5] OECD, Social Enterprises, (Organisation for Economic Co-operation and Development,<br />

1999).<br />

[6] Small Business Service, Small Business Service and Social Enterprise, (Pages from the SBS<br />

Website – www.businessadviceonline.com, 2001).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 227<br />

INTERCULTURAL COMMUNICATION PERFECTING –<br />

HARMONIZING FACTOR WITHIN GLOBALIZATION<br />

Ionuţ BARBU 1 , Cosmin Mihai BUCUR 2<br />

Abstract: The economic globalization represents the free movement of the capital along with<br />

the increasing domination of the global financial markets and of multinational corporations<br />

upon the national economies. The globalization process <strong>de</strong>termines an increasing mobility<br />

of the human capital, thus occurring an overlapping of different cultures within a certain<br />

space. The intercultural communication represents the relationships established between<br />

persons or groups belonging to different cultures. Each of us, either managers or employs has<br />

to know how to get along with persons coming from different cultures, how to <strong>de</strong>al with the<br />

problems resulting from this differentiation and, to know how to survive within a culture<br />

which is not i<strong>de</strong>ntical to his own. In these situations, the manager’s role is very important and<br />

especially <strong>de</strong>terminant for the good management of the crises situations.<br />

Keywords: intercultural communication, organization, culture, globalization<br />

1. Introduction<br />

Globalization increases the integration and inter<strong>de</strong>pen<strong>de</strong>nce of international, national<br />

and local business and stakehol<strong>de</strong>r communities across economic, political<br />

and cultural spheres.<br />

In today’s knowledge based economy, an increasing number of companies are much<br />

more aware of the importance of investing in human capital and its strategic role<br />

in companies’ growth in the global economy. Employees are no longer regar<strong>de</strong>d<br />

as unavoidable expenses but assets that can be leveraged to enhance<br />

the organization’s capabilities and create competitive advantages in the marketplace.<br />

In particular, investing in the communication skills of organizational staff at different<br />

levels can improve the organization’s overall efficiency, lower the operation costs<br />

1 Ph.D. candidate, Sectorial Orperational Programe – Human Resources Development, Management,<br />

Faculty of Economical Sciences, Field of Specialization-Management, Valahia University from<br />

Targoviste, <strong>Romania</strong><br />

2 Ph.D. candidate, Sectorial Orperational Programe – Human Resources Development, Management,<br />

Faculty of Economical Sciences, Field of Specialization-Management, Valahia University from<br />

Targoviste, <strong>Romania</strong><br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


228 Ionuţ Barbu, Cosmin-Mihai Bucur<br />

and more importantly, generate more business potential as well as more profits for<br />

the respective organization.<br />

Senior management of multinational companies always needs to monitor<br />

performance of different units across the globe. In markets which grow rapidly,<br />

<strong>de</strong>mand for educated staff is very high and company might not be able to hire<br />

technical people who also possess excellent language or communication skills.<br />

Cultural differences between different regions also make it difficult for managers<br />

located at headquarter to get accurate information about the domestic business<br />

environments from some local managers.<br />

Likewise, local managers have hard time reporting to headquarter the nuances of<br />

domestic situations. If local managers can <strong>de</strong>velop better communication skills and<br />

overcome language and cultural barriers, management at headquarter will be able to<br />

un<strong>de</strong>rstand the ever changing situations in local markets more precisely and rapidly.<br />

As a result, they can make better judgement, capture more business opportunities<br />

around the globe and therefore gain more profit for the company. It also saves<br />

management’s time on communicating with their team members and the costs<br />

involved.<br />

2. Communication and globalization within society<br />

The new global economy of the twenty-first century has transformed<br />

the economic, social, educational and political landscape in a profound and in<strong>de</strong>lible<br />

manner. It is composed of a trilogy of interactive forces that inclu<strong>de</strong> globalization,<br />

tra<strong>de</strong> liberalization and the information technology and communications revolution.<br />

Globalization has melted national bor<strong>de</strong>rs, free tra<strong>de</strong> has enhanced economic<br />

integration and the information and communications revolution has ma<strong>de</strong> geography<br />

and time irrelevant.<br />

The role and functions of entrepreneurship in the new global economy have taken on<br />

ad<strong>de</strong>d significance and face compoun<strong>de</strong>d challenges. We live in a challenging<br />

environment of rapidly changing economic events, where the private sector has<br />

become the most important engine of economic growth and the public sector has<br />

shrunk in importance and influence.<br />

Entrepreneurs are <strong>de</strong>fining the new rules of engagement on the economic landscape<br />

as they come to grips with contemporary challenges and new opportunities. In this<br />

new environment, entrepreneurs need to articulate a pragmatic vision, exercise<br />

effective lea<strong>de</strong>rship and <strong>de</strong>velop a competent business strategy.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Intercultural communication perfecting – Harmonizing factor within globalization 229<br />

They should create the synergies that will allow them to integrate the interactive<br />

ingredients of the new economy in or<strong>de</strong>r to enhance their competitive advantage.<br />

Their business strategy should embrace flexibility, a quick response time and a<br />

proactive approach to economic opportunities.<br />

Today’s organizations and companies are <strong>de</strong>aling more and more in a global scenario.<br />

People are no longer constrained by bor<strong>de</strong>rs or distance and as a result, globalization<br />

has meant a fundamental change in who, where and why people do business. The<br />

people that do these organizations tick are increasingly based in remote locations in<br />

foreign countries or drawn from a rich mix of cultural backgrounds.<br />

The need for effective and clear intercultural communication is becoming vital in<br />

assuring success in the today’s globalized workplace.<br />

There is a question that raises: what is intercultural communication It has many<br />

<strong>de</strong>finitions but fundamentally it looks at how people, from different cultural/natural<br />

backgrounds, en<strong>de</strong>avour to communicate or work together.<br />

Intercultural communication in its most basic form refers to an aca<strong>de</strong>mic field<br />

of study and research. It seeks to un<strong>de</strong>rstand how people from different countries<br />

and cultures behave, communicate and perceive the world around them.<br />

The fin<strong>din</strong>gs of such aca<strong>de</strong>mic research are then applied to 'real life' situations such<br />

as how to create cultural synergy between people from different cultures within an<br />

organization.<br />

There are many researchers, who naturally all have different <strong>de</strong>finitions<br />

of 'intercultural communication'. For example Karlfried Knapp <strong>de</strong>fines "'Intercultural<br />

communication, as being “the interpersonal interaction between members of different<br />

groups, which differ from each other in respect of the knowledge shared by their<br />

members and in respect of their linguistic forms of symbolic behaviour" [12].<br />

There are also many <strong>de</strong>finitions <strong>de</strong>veloped by other researchers, such as Edward T.<br />

Hall, Geert Hofste<strong>de</strong>, Harry C. Triandis, Fons Trompenaars, Clifford Geertz<br />

and Shalom Schwartz.<br />

Another <strong>de</strong>finition of intercultural communication is provi<strong>de</strong>d by O. Kovbasyuk (2)<br />

who affirms that “In its most general sense, international communication occurs when<br />

a member of one culture produces a message for consumption by a member<br />

of another culture.<br />

More precisely, international communication is communication between people<br />

whose cultural perceptions and symbol systems are distinct enough<br />

to alter the communication event”. In spite of the fact that this phenomenon is being<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


230 Ionuţ Barbu, Cosmin-Mihai Bucur<br />

researched by scholars from the whole world for many years, it still remains timely<br />

and causes controversies and discussions.<br />

The theories <strong>de</strong>veloped by the researchers have been applied to many fields such as<br />

business, management, marketing, advertising and website <strong>de</strong>sign. An organization<br />

becomes more and more international, many companies need to know how well<br />

to <strong>de</strong>velop their structure, to manage their staff and communicate with customers.<br />

Intercultural communication gives them an insight into the areas they need to address<br />

or un<strong>de</strong>rstand. Intercultural communication theories are now also used within<br />

the education, health care and other public services due to growing multicultural<br />

populations.<br />

Every organization has its own unique culture even though they may not have<br />

consciously tried to create it. Rather it will have been probably created<br />

unconsciously, based on the values of the top management or the foun<strong>de</strong>rs or core<br />

people who build and/or direct that organization.<br />

Over time individuals (particularly the organization’s lea<strong>de</strong>rs) attempt to change the<br />

culture of their organizations to fit their own preferences or changing marketplace<br />

conditions.<br />

This culture then influences the <strong>de</strong>cision-making processes, it affects styles<br />

of management and what everyone <strong>de</strong>termines as success. When an organization<br />

is created it becomes its own world and its culture becomes the foundation on which<br />

the organization will exist in the world.<br />

People's actions in organizations are not always 'their own' but are largely influenced<br />

by the socialization processes of the specific culture to which they belong.<br />

Interpreting and un<strong>de</strong>rstan<strong>din</strong>g organizational culture is an important activity for<br />

managers and consultants, because it affects the strategic <strong>de</strong>velopment, productivity<br />

and learning at all levels. Cultural assumptions can both enable<br />

and constrain what organizations are able to do. The job of the consultant<br />

is to provi<strong>de</strong> a method and a structure for organization so that the organization<br />

to be able to surface the most relevant cultural assumptions.<br />

A key role for culture is to differentiate the organization from others and provi<strong>de</strong><br />

sense of i<strong>de</strong>ntity for its members. Cultures do not have to be logical or consistent;<br />

in fact, they seldom are and can appear quite chaotic to the outsi<strong>de</strong>r. It can also have<br />

subgroups with different cultures and with varying agendas. A strong culture is one<br />

that is internally consistent, wi<strong>de</strong>ly shared and makes it clear what it expects and how<br />

it wishes people to behave.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Intercultural communication perfecting – Harmonizing factor within globalization 231<br />

There are some intercultural communication principles that gui<strong>de</strong> the process<br />

of exchanging meaningful and unambiguous information across cultural boundaries,<br />

in a way that preserves mutual respect and minimizes antagonism. For these<br />

purposes, culture is a shared system of symbols, beliefs, attitu<strong>de</strong>s, values,<br />

expectations, and norms of behaviour. It refers to coherent groups of people whether<br />

resi<strong>de</strong>nt wholly or partly within state territories, or existing without resi<strong>de</strong>nce<br />

in any particular territory.<br />

Two factors have raised the importance of this topic:<br />

- improvements in communication and transportation technology have ma<strong>de</strong><br />

it possible for previously stable cultures to meet in unstructured situations,<br />

e.g. the internet opens lines of communication without mediation, while budget<br />

airlines transplant or<strong>din</strong>ary citizens into unfamiliar milieux. Experience proves that<br />

merely crossing cultural boundaries can be consi<strong>de</strong>red threatening, while positive<br />

attempts to interact may provoke <strong>de</strong>fensive responses. Misun<strong>de</strong>rstan<strong>din</strong>g may be<br />

compoun<strong>de</strong>d by either an exaggerated sensitivity to possible slights,<br />

or an exaggerated and over-protective fear of giving offence;<br />

- some groups believe that the phenomenon of globalization has reduced cultural<br />

diversity and so reduced the opportunity for misun<strong>de</strong>rstan<strong>din</strong>gs, but characterizing<br />

people as a homogeneous market is simplistic. One product or brand only appeals<br />

to the material aspirations of one self-selecting group of buyers, and its sales<br />

performance will not affect the vast multiplicity of factors that may separate<br />

the cultures.<br />

Today's manager increasingly has to work in international and cross cultural<br />

environments. Within the context of the globalized organization, intercultural<br />

communication looks at how people communicate (verbally and non-verbally),<br />

manage, work together, approach <strong>de</strong>adlines, negotiate, meet, greet, build relations etc.<br />

Working in the globalized world economy is proving to have a positive effect<br />

on individuals and companies. As people are forced to think outsi<strong>de</strong> the box, they<br />

<strong>de</strong>velop greater interpersonal skills, flex their creative muscle and learn new ways<br />

of doing things.<br />

Communication is the basic concept in explaining globalization. Globalization can be<br />

observed as the worldwi<strong>de</strong> expansion of a functionally differentiated society through<br />

international communication.<br />

In this society, since the 17 th century, intercultural communication has assumed the<br />

form of a mo<strong>de</strong>rnist ethnocentrism based on values such as knowledge, pluralism and<br />

individualism.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


232 Ionuţ Barbu, Cosmin-Mihai Bucur<br />

During the 20 th century, historical changes created the necessity for new forms of<br />

intercultural communication.<br />

In the last <strong>de</strong>ca<strong>de</strong> of that century, a trans-cultural form of communication based on<br />

dialog was proposed as a basis for the cross-cultural adaptation, a creation of<br />

multicultural i<strong>de</strong>ntities and a construction of a hybrid multicultural society.<br />

However, this trans-cultural form creates paradoxes and difficulties in intercultural<br />

communication, mixing the preservation of cultural difference with the search for<br />

synthesis. Consequently, a new form of intercultural dialogue, <strong>de</strong>aling with<br />

incommensurable differences and managing conflicts is nee<strong>de</strong>d to create coor<strong>din</strong>ation<br />

among different cultural perspectives.<br />

Intercultural communication between peoples is an integral attribute of the human<br />

society <strong>de</strong>velopment. Not a single country, even the one consi<strong>de</strong>red most powerful<br />

in political and economical aspect, can meet cultural and aesthetic requests and needs<br />

of the humankind without applying to the world cultural heritage, spiritual heritage<br />

of other countries and peoples.<br />

The mo<strong>de</strong>rn world is <strong>de</strong>veloping towards globalization. In this regard, the issue about<br />

the role and place of international communication become an integral part of life both<br />

for the humankind in general, as well as for the individual.<br />

Societies and implicitly organizations have no choice of either to participate in the<br />

process of globalization or not, but the character of their participation is shaped by<br />

specific social, cultural, economic and political conditions.<br />

This complex multi-level process of mediation between the global and local issues,<br />

being an inherent character of communication, promises to change not only the<br />

context, but also the nature of intercultural communication. Thus, the question about<br />

the place of intercultural communication is ambiguous.<br />

Managers working in multinational companies carry out their organizational goals<br />

through multicultural teams. Performance of multicultural teams can be examined<br />

from an intercultural communication perspective. Executives, managers, management<br />

consultants, and educators interested in improving multicultural team performance<br />

need to know about intercultural competence and how it affects team performance.<br />

This article provi<strong>de</strong>s a working <strong>de</strong>finition of high-performance multicultural teams<br />

and outlines the challenges multicultural teams face. It also aims to highlight<br />

the characteristics of high-performance multicultural teams, the common challenges<br />

of multicultural teams and the sources of these challenges.<br />

Organizational approaches to international organizations have evolved from<br />

multinationalism to globalization, being necessary a more sophisticated and well-<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Intercultural communication perfecting – Harmonizing factor within globalization 233<br />

trained management to cope with the complexities of the organization’s involvement<br />

in multiple foreign markets. Managers from various cultures/ countries must be<br />

successfully mel<strong>de</strong>d together at each corporate location, inclu<strong>din</strong>g the corporate<br />

headquarters, to maximize overall benefits to the corporate network.<br />

The need to <strong>de</strong>velop the multicultural multinational organizations to compete in the<br />

global marketplace effectively is the logical next step in the evolution of the global<br />

organization.<br />

As global competition intensifies, it is becoming necessary for organizations<br />

to establish strong intercultural relationships with a culturally diverse set of<br />

employees, interorganizational partners as well as customers. In or<strong>de</strong>r to manage<br />

these relationships effectively, organizations need a means to un<strong>de</strong>rstand and improve<br />

global intercultural communications.<br />

The complexity of intercultural communications requires management to un<strong>de</strong>rstand<br />

the nature of domains of global relationships and the level of complexity when<br />

attempting to communicate with multiple partners having unique national and<br />

organizational cultures.<br />

In addition to the normal pressures of man-management, managers are now required<br />

to <strong>de</strong>al with challenges, friction and misun<strong>de</strong>rstan<strong>din</strong>gs emanating from cross cultural<br />

differences. Effective management in the mo<strong>de</strong>rn environment necessitates cross<br />

cultural competency in or<strong>de</strong>r to get the best out of a multicultural team.<br />

Intercultural communication is of importance to international organization as it<br />

examines how people from different cultures, beliefs and religions come together<br />

to work and communicate with each other.<br />

Demands for intercultural communication skills are increasing as more and more<br />

organizations go global or international. They realize that there are barriers<br />

and limitations when entering a foreign territory. Without the help of intercultural<br />

communication they can unknowingly cause confusion and misun<strong>de</strong>rstan<strong>din</strong>gs.<br />

For these intercultural businesses to breach the cultural barriers encountered when<br />

stepping into foreign grounds it is vital for them to fully un<strong>de</strong>rstand the cultural<br />

differences that exist so as to prevent damaging business relations due to intercultural<br />

communication gaps.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


234 Ionuţ Barbu, Cosmin-Mihai Bucur<br />

Conclusions<br />

Working in the globalized world economy is proving to have positive effects on<br />

individuals and organizations. The need for intercultural communication skill<br />

is obvious – everybody is working in an interconnected global economy and it is<br />

important to build good relationships with people from other cultures. This leads to<br />

better business and connections.<br />

The goal of business managers is to maximize the potential revenue of the business<br />

and minimize its costs. The pursuit of a multicultural workforce should not be viewed<br />

as anything other than good business. It is a good business because<br />

it provi<strong>de</strong>s the organization with a valuable internal resource that can be leveraged<br />

to a competitive advantage. Effectively managing disputes minimizes costs.<br />

These techniques may level the playing field through fairness and accommodation of<br />

differing communication needs, thereby enriching the corporate lives of those<br />

affected.<br />

The structural transformation of the new global economy has not been confined<br />

to economic parameters. It is equally pervasive in the way people live, learn, work,<br />

invest, provi<strong>de</strong> the health care, and exercise the <strong>de</strong>mocratic responsibilities, influence<br />

the formulation of public policy and communicate with each other. The rapidity<br />

of change and the magnitu<strong>de</strong> of structural transformation are hallmarks of this<br />

economic structural transformation – a pace of change that is unprece<strong>de</strong>nted<br />

in the history of mankind (Gera and Mang, 1998). The information and<br />

communication technology of the 21th century has ma<strong>de</strong> possible the contraction<br />

of time and space.<br />

Cross cultural communication is about <strong>de</strong>aling with people from other cultures<br />

in a way that minimises misun<strong>de</strong>rstan<strong>din</strong>gs and maximises your potential to create<br />

strong cross cultural relationships.<br />

We live in an increasingly complex world. One element of this complexity<br />

is the mixing of different cultures, languages and faiths. Within the business world<br />

intercultural communication is vital for success.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Intercultural communication perfecting – Harmonizing factor within globalization 235<br />

REFERENCES<br />

[1] Asante, M.K., & Gudykunst, W.B. (Eds.), Handbook of international and intercultural<br />

communication. (Newbury Park, CA: Sage, 1989);<br />

[2] Barna, L.M., Stumbling blocks in intercultural communication. In L. A. Samovar & R. E. Porter<br />

(Eds.), Intercultural communication: A rea<strong>de</strong>r (Belmont, California: Wadsworth, 1991);<br />

[3] Bennett, J.M., Cultural marginality: I<strong>de</strong>ntity issues in intercultural training. In M.R. Paige (Ed.),<br />

Education for the intercultural experience. (Yarmouth, ME: Intercultural Press,1993);<br />

[4] Bochner, S., Cultures in contact: Studies in cross-cultural interaction. (New York: Pergamon<br />

Press,1982);<br />

[5] Brislin, R.W., Cross-cultural encounter: Face to face interaction. (New York: Pergamon Press<br />

1987);<br />

[6] Brislin, R.W. (1993). Un<strong>de</strong>rstan<strong>din</strong>g culture's influence on behaviour. Fort Worth, TX:<br />

Harcourt Brace;<br />

[7] Chen, G-M., & Starosta, W.J. (1998). Foundations of intercultural communication. Boston,<br />

MA: Allyn & Bacon;<br />

[8] Condon, J. & Yousef, F., An introduction to intercultural communication. (New York:<br />

Macmillan,1985);<br />

[9] Gudykunst, W.B., & Kim, Y.Y., Communicating with strangers: An approach to intercultural<br />

communication (4th ed.). (New York, NY: McGraw-Hill, 2003);<br />

[10] Hanvey, R., Cross-cultural awareness: An attainable global perspective. (New York: Global<br />

Perspectives in Education, 1975);<br />

[11] Kim, Y.Y., Communication and cross-cultural adaptation: An integrative theory. (Clevedon,<br />

England: Multilingual Matters, 1988);<br />

[12] Knapp K., Enninger W., Analyzing Intercultural Communication. (N.Y., Mouton <strong>de</strong> Gruyter,<br />

1987);<br />

[13] Kohls, L.R., & Knight, J.M., Developing intercultural awareness. (Yarmouth, ME: Intercultural<br />

Press, 1994);<br />

[14] Kovasyuk O., Communicating across cultures. A textbook. ( KSAEL, Khabarovsk, 2002);<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


236 Ionuţ Barbu, Cosmin-Mihai Bucur<br />

[15] Lustig, M., & Koester, J., Intercultural competence: Interpersonal communication across<br />

cultures. (New York, NY: Harper Collins, 1993);<br />

[16] Pan Suk Kim, Globalization of Human Resource Management: A Cross-Cultural Perspective<br />

for the Public Sector (Journal article by Public Personnel Management, Vol. 28, 1999);<br />

[17] Paige, R.M. (Ed.)., Education for the intercultural experience. (Yarmouth, Maine: Intercultural<br />

Press, 1993);<br />

[18] Ruben, B.D., The study of cross-cultural competence: Traditions and contemporary issues.<br />

(International Journal of Intercultural Relations, 13, 229-240, 1989);<br />

[19] Stier J, “Going international – Becoming Intercultural”. Pedagogic Communication (1)(<br />

School of Education, Växjö University, 2002);<br />

[20] Wild J., Wild K., International Business: The Challenge of Globalization. (Bucharest, Pearson,<br />

2008);<br />

[21] http://cgi.stanford.edu/~group-ccr/mt/mt-tb.cgi/997;<br />

[22] http://www3.interscience.wiley.com/journal/95016309/abstractCRETRY=1&SRETRY=0.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 237<br />

THE ROLE OF UNIVERSITIES IN INTEGRATING<br />

THE CORPORATE SOCIAL RESPONSIBILITY CONCEPT<br />

Gabriela-Elena MIHĂILĂ (PĂUNESCU) 1 ,<br />

Gilda NICULESCU 2 , Corina-Mihaela POPESCU 3<br />

Abstract. The corporate social responsibility is, in our vision, a requirement of strategic<br />

planning, in or<strong>de</strong>r to achieve the economic and social progress, an initiative on<br />

sustainable <strong>de</strong>velopment. This progress cannot be conceived outsi<strong>de</strong> the educational<br />

progress that aims to form professionals able to have a pro-active approach to these<br />

fields of activity. Since the CSR practice in <strong>Romania</strong> is seen at European level as been<br />

mainly used for commercial reasons that for ethical ones, the approach of CSR as<br />

strategic planning tool is an essential challenge at national level .In or<strong>de</strong>r to achieve this<br />

objective, we consi<strong>de</strong>r that an a<strong>de</strong>quate organizational framework needs to be created in<br />

or<strong>de</strong>r to achieve the national strategic objectives by involving organisations from<br />

economic, educational and social environment on a voluntary basis and ensuring the<br />

transparency and credibility of pro-active organisations in view of obtaining a well<strong>de</strong>served<br />

competitive advantage. The role of the universities could be that of a catalyst of<br />

the integration of CSR in what is concerning buil<strong>din</strong>g skills and competences to support<br />

the theoretical knowledge.<br />

Key words: CSR, strategic planning, sustainable <strong>de</strong>velopment, social <strong>de</strong>velopment.<br />

1. Introduction<br />

The inter<strong>de</strong>pen<strong>de</strong>nce between university and socio-economic environment<br />

is unanimously recognized and accepted. The efficiency of the economic activity<br />

is <strong>de</strong>finitely influenced by the education that <strong>de</strong>termines qualification,<br />

professional and cultural training of the workforce.<br />

The national economic environment is labelled by the reduced correlation<br />

of the „offer” and educational products with the requirements of the labour<br />

market. The disparity between these two sectors has a direct effect upon<br />

the <strong>de</strong>velopment of the human resources in view of an optimum integration<br />

on the labour market and as a consequence, upon the growth and economic<br />

<strong>de</strong>velopment.<br />

1 PhD studies within Sectoral Operational Program Human Resources Development financed from<br />

the ESF, Doctoral School, VALAHIA University Targoviste, <strong>Romania</strong>,<br />

paunescugabriela@yahoo.com.<br />

2 PhD studies, Doctoral School, VALAHIA University Targoviste, <strong>Romania</strong>, gildanic@yahoo.com<br />

3 PhD studies, Doctoral School, VALAHIA University Targoviste, <strong>Romania</strong>,<br />

corina_x75@yahoo.com<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


238 Gabriela-Elena Mihăilă (Păunescu), Gilda Niculescu, Corina-Mihaela Popescu<br />

The European Union consi<strong>de</strong>rs that CSR is a viable way to achieve the objective<br />

set up at the European Council in Lisbon, from 2000, that of „to become the most<br />

competitive and dynamic economic system in the world, able to sustain economic<br />

<strong>de</strong>velopment” [1].<br />

The European Union also sustains the mo<strong>de</strong>rnization of the educational systems<br />

in all Member States in or<strong>de</strong>r to grant the assimilation of the required<br />

competences for running businesses in a innovation driven society<br />

and the availability to provi<strong>de</strong> training methods [2].<br />

Thus, at European level there is a sustained concern to find the most appropriate<br />

framework to <strong>de</strong>fine CSR and to set up indicators by which CSR<br />

can be transparently assessed.<br />

This concern that takes place at European level is going to materialize<br />

by the publication of the ISO 26000 standard regar<strong>din</strong>g the corporate social<br />

responsibility. The main goal of this standard is to foster assuming social<br />

and environmental responsibilities on the basis of common concepts, <strong>de</strong>finitions<br />

and assessment methods. The ISO 26000 standard is <strong>de</strong>veloped in close<br />

cooperation with governmental organizations, employer’s associations and tra<strong>de</strong><br />

unions, associations of consumers and non-governmental associations from<br />

all over the world [3].<br />

The United Nations, European Union and Organization for Cooperation<br />

and Economic Development are three of the most important institutions involved<br />

in the preparation of a <strong>de</strong>finitive framework for CSR.<br />

Through the Innovation and Competitiveness Programme, the European Union<br />

invites the European enterprises to present in their reports the modalities in which<br />

they contribute to the achievement of the Lisbon’s objectives.<br />

At national level, accor<strong>din</strong>g to the site ResponsabilitateSociala.ro, periodically<br />

updated with profiles of responsible companies, study cases, articles<br />

of professionals and news there are registered in the category of responsible<br />

companies a number of 46 companies, out of which 39 are active in education.<br />

This site contains information regar<strong>din</strong>g CSR programs realised by<br />

the companies that are activating in <strong>Romania</strong>, their strategies used and the<br />

achieved results.<br />

The CSR programs are meant to promote a cause, to do marketing related<br />

to a cause, social marketing, to do charity, community volunteering, to promote<br />

social responsible business practices.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The role of universities in integrating the corporate social responsibility concept 239<br />

Out of the 117 displayed study cases, 35 are on education, 21 in environment<br />

protection, 42 on social, 7 on culture and 5 on human right protection. From their<br />

analysis it can be noticed the ten<strong>de</strong>ncy of using this concept for commercial<br />

reasons, this being also the main accuse at European level to the slow start of CSR<br />

in <strong>Romania</strong> [4].<br />

It is worth mentioning that, in our opinion, the social responsibility it is not just<br />

a simple tactic for image buil<strong>din</strong>g, a publicity offer or a charity act but<br />

an essential feature for the <strong>de</strong>velopment of human resources, of the institutions<br />

that will lead to a long term success for those organizations that are directly linked<br />

to the economical and social performances of their communities.<br />

From the displayed study cases we have noticed the project CSR – „From theory<br />

to practice”. This program has started in 2004 and is taking place every year<br />

during March – May. This is a contest that aims to familiarize graduating stu<strong>de</strong>nts<br />

with the requirements of the business environment. Within the contest,<br />

on the basis of the themes proposed by the companies involved in the program,<br />

the stu<strong>de</strong>nts have to prepare economic projects. In or<strong>de</strong>r to realize these projects,<br />

they need to interact with representatives of real companies.<br />

The project „From theory to practice” has won during the Award Festival<br />

Bucharest Business Week 2007m the „Prize for the best social responsibility<br />

program” at the Education category. The program has been recognized as being<br />

the most important social program from Brasov area that is supporting the young<br />

people.<br />

The company Integrator Soft has been awar<strong>de</strong>d to the Gala of Business<br />

Excellence 2008, organized by the Brasov Chamber of Commerce and Industry<br />

for the creative way of applying the social responsibility concept. The winners<br />

of the Gala have received their prizes in money, offered by Integrator Soft.<br />

They have had, also the opportunity to set up meetings with the representatives<br />

of the participant companies. In the same time, they have received diplomas<br />

and recommendation letter from the organizers, that ad<strong>de</strong>d value to their expertise<br />

[5].<br />

This proves the fact that collaboration between companies and universities can<br />

have profitable and visible effects on short term for graduates and on long term<br />

for the economic and social environment.<br />

Analysing the above-mentioned website, we have noticed that the promotion<br />

of CSR at national level is focused mainly on exchanging experiences<br />

and creation of good practices gui<strong>de</strong>lines. We consi<strong>de</strong>r that this practice<br />

is welcomed.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


240 Gabriela-Elena Mihăilă (Păunescu), Gilda Niculescu, Corina-Mihaela Popescu<br />

We do sustain the necessity of implementing of a coherent planning process,<br />

at national level, based on viable objectives in or<strong>de</strong>r to solve the acute problems<br />

for universities, businesses and society and also to create an a<strong>de</strong>quate<br />

organizational framework.<br />

We will approach below CSR as a strategic planning tool, the proposal<br />

of an organizational framework to foster planning, CSR as a management mo<strong>de</strong>l<br />

and proposals for promoting the transparency and credibility.<br />

2. CSR – planning tool for the long term <strong>de</strong>velopment<br />

The integration of CSR at national level as tool for long term <strong>de</strong>velopment having<br />

direct results in education, represents in our view, an important factor of social<br />

<strong>de</strong>velopment and support of the scientific and economic progress.<br />

Thus, we sustain the necessity of realising partnerships among companies –<br />

universities – non-governmental organisations on a voluntary basis. Using this<br />

cooperation, it should be prepared a long term strategy for the training<br />

of specialists able to:<br />

• Pro-active approach economic, social and environmental <strong>de</strong>velopment;<br />

• Know the needs but also the local, national, European and world<br />

<strong>de</strong>velopment trends;<br />

• Efficiently cooperate within interdisciplinary teams;<br />

• Access European funds to support these actions using the minimum<br />

of resources from the companies and obtaining maximum of benefits<br />

for it and at local and national level.<br />

We consi<strong>de</strong>r competences as being products of the universities and companies.<br />

Also consi<strong>de</strong>r that real progress, the business community, universities,<br />

governments and civil society should work together through new partnerships,<br />

dynamic.<br />

Extent that they will be able to create a framework to analyze organizational<br />

stakehol<strong>de</strong>rs to meet their needs on a strategic <strong>de</strong>velopment<br />

and to convince stakehol<strong>de</strong>rs of the benefits of their involvement could lead to<br />

the chance of success of this approach.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The role of universities in integrating the corporate social responsibility concept 241<br />

3. CSR – the framework<br />

In or<strong>de</strong>r to set up CSR as a planning tool to sustain the long term economic<br />

and social <strong>de</strong>velopment, we consi<strong>de</strong>r essential the creation of an appropriate<br />

organizational framework for:<br />

• A coherent strategic plan for achieving specified objective;<br />

• A transparent and credible promotion of the actions, meant to ensure a long<br />

term competitive advantage to the organisations that will involve themselves<br />

to achieve the CSR’ objectives;<br />

• Provi<strong>din</strong>g the possibility to measure the organisations behaviour;<br />

• Monitoring, assessment and control of the achievement of the objectives;<br />

• Refining the strategic objectives on the basis of the evolutions of the society<br />

or external factors.<br />

In this regard, we propose to set up a CSR National Alliance (CSRNA) to activate<br />

in education and training, of a network type and that will have a multi-actors<br />

approach that will engage itself to achieve strategic objectives and unify social<br />

responsible organisations on voluntary basis. The creation of such a network,<br />

inspired after a European mo<strong>de</strong>l [6], could join companies, social partners,<br />

education environment and representatives of interested ministries and gave them<br />

the opportunity to initiate projects at national level, to meet both the national but<br />

also the European priorities.<br />

In our opinion, CSRNA could be established using the mo<strong>de</strong>l<br />

of the European Alliance for CSR, alliance that was launched in March 2006<br />

by the European Commission.<br />

In or<strong>de</strong>r to realize the strategic planning, in our view, it would be necessary<br />

to set up a Managing Board of CSRNA, composed of representatives<br />

of the organisations that joined this association, representatives of ministries<br />

responsible to i<strong>de</strong>ntify the main problems, directions and fields of actions.<br />

The involvement of regional <strong>de</strong>velopment councils and advisory structures<br />

on the problems of education and training in such a structure would be in our<br />

opinion, an necessary approach.<br />

Analysing the relevant setting up legislation of the ministries related to economy<br />

and education, we have conclu<strong>de</strong>d that their involvement in the strategic planning<br />

of CSR could provi<strong>de</strong> coherence and substance to the planning process.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


242 Gabriela-Elena Mihăilă (Păunescu), Gilda Niculescu, Corina-Mihaela Popescu<br />

These institutions are:<br />

• Ministry of Labour, Family and Equal Opportunities (MMFES) and<br />

respectively the Directorate for Corporate Social Responsibility (DRSC)<br />

within the ministry, that i<strong>de</strong>ntify and elaborate CSR policies;<br />

• Ministry of Education, Research and Innovation (MECI) and respectively,<br />

the National Agency for Qualification in Higher Education and Partnership<br />

with Social and Economic Environment (ACPART).<br />

To support our statement, we mention that MMFES fosters the active partnership<br />

among the public sector, civil society’ organisations, companies, customers<br />

and suppliers, employees and their representatives, international organisations,<br />

local and national authorities. In this regard, the ministry is editing newsletters,<br />

organizing workshops, exhibits and other similar actions within the country<br />

and abroad. The dissemination and workshop organization expenditure<br />

can be fun<strong>de</strong>d from the budgetary allocations approved by the ministry [7].<br />

ACPART, the other institution has the role of implementing the <strong>de</strong>velopment<br />

policies and strategies of the Ministry of Education and Research. Its mission<br />

is to promote the openness policy of higher education institutions towards<br />

the socio-economic environment by initiating cooperation actions among higher<br />

education institutions, businesses and other institutions to <strong>de</strong>velop specific<br />

partnerships, research of the labour force market, and <strong>de</strong>velopment<br />

of the entrepreneurship universities in <strong>Romania</strong> and know-how transfer [8].<br />

In or<strong>de</strong>r to achieve its mission, ACPART cooperates with the Ministry of Labour,<br />

Family and Equal Opportunities, with national entities having responsibilities<br />

in what is concerning quality insurance in higher education and with other social<br />

partners.<br />

4. Setting up the Actions Groups of CSRNA<br />

In or<strong>de</strong>r to solve the i<strong>de</strong>ntified problems, the exchange of experience,<br />

good practices manuals we propose to set up Action Groups using the European<br />

mo<strong>de</strong>l of the CSR offices. The action should have the role of transforming<br />

an abstract strategy in measurable objectives.<br />

The foun<strong>din</strong>g of these Action Groups could be realized at the initiative of one<br />

or more companies by generating projects to meet the i<strong>de</strong>ntified problems,<br />

having a specific action area and well-<strong>de</strong>fined goal, objectives and <strong>de</strong>adline.<br />

These projects could be financed from European funds, on a competitive base.<br />

The project co-or<strong>din</strong>ators could publicly <strong>de</strong>bate the key objectives and expected<br />

results in or<strong>de</strong>r to implement the project together with their partners within<br />

the group (companies, universities, public authorities, social partners).<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The role of universities in integrating the corporate social responsibility concept 243<br />

The main feature of these action groups should be: facilitation of solving<br />

the i<strong>de</strong>ntified problems and exchange of experience, preparing good practices<br />

manuals for the cooperation among business, aca<strong>de</strong>mic and social partners<br />

in or<strong>de</strong>r to enhance the efficiency of the efforts of all actors involved in a certain<br />

CSR theme.<br />

5. CSR- management mo<strong>de</strong>l<br />

In or<strong>de</strong>r to approach CSR as a planning tool of the long term <strong>de</strong>velopment<br />

for obtaining the socio-economic progress, CSRNA should <strong>de</strong>fine certain<br />

elements specific to the strategic management.<br />

This could be:<br />

• Definition of the vision;<br />

• Definition of the mission and the conditional components for achieving the<br />

vision;<br />

• Adopting the fundamental values that will inclu<strong>de</strong> the ethical coor<strong>din</strong>ates<br />

that will be applied for different action lines when implementing the<br />

strategy;<br />

• Definition of the strategic objectives and formulating policies required to be<br />

applied to achieve the objectives;<br />

• Setting up the performance key indicators that will ensure progress control<br />

for the achievement of the strategic objectives;<br />

• Implementation of the strategy (action plans, programs, <strong>de</strong>adlines, allocation<br />

of resources, preparation of reporting and monitoring procedures);<br />

• Monitoring, assessment and control in or<strong>de</strong>r to ensure the achievement of<br />

the strategic objectives, to refine it on the basis of the evolutions of the<br />

society or external factors.<br />

Registering to CSRNA, by joining on a voluntary basis could mean<br />

the recognition as a socially responsible organisation. The recognition <strong>de</strong>gree<br />

could be induced on the basis of the involvement and results obtained. Promotion<br />

of the results should be granted at a higher central level after an external audit<br />

mission to certify the results.<br />

In this regard, we will <strong>de</strong>tail the elements that we consi<strong>de</strong>r to be essential in or<strong>de</strong>r<br />

to ensure transparency and credibility.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


244 Gabriela-Elena Mihăilă (Păunescu), Gilda Niculescu, Corina-Mihaela Popescu<br />

6. Modalities of assuring the transparency and credibility in CSRNA<br />

It is worth mentioning the following important elements as part of the alliance:<br />

coherence in organizing, transparency and credibility. Transparency is a<br />

condition of an efficient communication, both at the Central Directorate and<br />

working groups level and within the organizations involved in the economical and<br />

social level.<br />

Credibility needs an agreement between the assumed objectives, achieved<br />

activities and results obtained. Practically, an agreement between the <strong>de</strong>clarations<br />

and actions of the involved partners, is necessary.<br />

In or<strong>de</strong>r to promote a policy of transparency and credibility in the CSRNA<br />

activity, we propose:<br />

• to <strong>de</strong>fine an ethic co<strong>de</strong> to settle: the principles gui<strong>din</strong>g the partnership<br />

in its actions, the rights and obligations of the involved institutions,<br />

the rights and obligations of the CSR actions beneficiars, to publish and<br />

promote the ethic co<strong>de</strong> among employees, partners, communities;<br />

• to elaborate periodical social reports to show transparently the strategic<br />

objectives aimed, achieved progress, difficulties encountered, solutions<br />

forecasted. The social reports are a proof of transparency and meet the<br />

public needs to know what are the actions taken;<br />

• to audit the achieved activities;<br />

• to publish the evaluating reports, to specify the CSR principles, to<br />

specify the public that elaborated the reports;<br />

• to evaluate the economic and social impact of the achieved actions;<br />

• to publish the results of the achieved programmes.<br />

Assuring the recognition as a socialy-responsable organization might have<br />

the following benefic effects upon the involved ones[10].<br />

For economic entities:<br />

• qualitative improvement of the labour force with effects upon<br />

the investments in employees training, in their becoming familiar to the<br />

environment, in increasing the efficiency thanks to an accor<strong>din</strong>gly - trained<br />

labour force;<br />

• a favourable image creating, image which could contribute to increasing<br />

the economical entity profit both by influencing its customers and by<br />

fi<strong>de</strong>lizing the valuable employees, by increasing the appurtenance <strong>de</strong>cree to<br />

their organization;<br />

• creating a healthy social environment where the business occur.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The role of universities in integrating the corporate social responsibility concept 245<br />

For universities<br />

• increasing the educational services qualities which can induce to society more<br />

trust in education and professional training and, in those universities that get<br />

involved, especially.<br />

• fi<strong>de</strong>lizing the valuable employees, by increasing their appurtenance <strong>de</strong>cree<br />

to the organization;<br />

• it can make it possible the institutional appreciation by achieving some<br />

superior quality indicators.<br />

For the social environment<br />

By the active implication in the generation of change process the social environment<br />

could contribute to: the social cohesion growing, the struggling against of exclusion,<br />

unemployment, <strong>de</strong>mographic difficulties and <strong>de</strong>velopment<br />

Taking into account that an efficient communication with the end the sensitivity<br />

of civil society as regards the organizations that are involved in CSR followed by<br />

a communication of civil society feed-back to organizations, could have<br />

spectacular effects in the constructive engagement of these.<br />

For that the benefit effects predicted can be achieved, it is consi<strong>de</strong>red<br />

to be necessary that the public opinion to be correct informed and sensibilized by<br />

these organizations that make an effort concerning this subject.<br />

Sensibilization of public opinion found to be with a low level in this country,<br />

could be a on the point of starting. It is measure that the <strong>Romania</strong>n rely<br />

on the responsible companies could <strong>de</strong>termine their gra<strong>de</strong> <strong>de</strong>velopment of social<br />

implication and responsibility.<br />

The local community should have to be awareness that can use CSR like<br />

an instrument to involve the companies actively local to the community life.<br />

We could take as the Kingdom of Great Britain’s example where, one in five<br />

consumers boycott the products of a company that cannot be associated with<br />

a good cause.<br />

The economic entities should have to be awareness the hol<strong>din</strong>g some good<br />

relationships with these communities as part of which <strong>de</strong>velop their activity can<br />

help to counteract some unforeseen matters, the conflicts and hostilities<br />

avoidance, the making a better environment for their own employers,<br />

the conscription and keeping their employees and no last instance at the<br />

strengthening some business relationships with people and companies from<br />

respective zone.<br />

For that the corporative social responsibility to have success should have<br />

to be involves also the employees of the CSRNA component organizations.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


246 Gabriela-Elena Mihăilă (Păunescu), Gilda Niculescu, Corina-Mihaela Popescu<br />

By the implication to employers it is un<strong>de</strong>rstood: information, consulting,<br />

the employers participation from the university environment – like main<br />

knowledge suppliers, the ones from the economic environment –<br />

like beneficiaries, users and trainers of competences for graduates but like active<br />

supporters of social responsibilities. The implication into the social actions about<br />

the competences and abilities training can offer the emotional satisfaction and can<br />

rise the respect themselves of employers, because this is a question that<br />

themselves effects or interest directly the employers or the ones closed to them.<br />

7. The position of universities in their integration in CSR<br />

The position which could assume the universities themselves should be that<br />

to contribute to ensure the consi<strong>de</strong>ring and transparency of social responsibility<br />

draft. The European Union invites both the universities and the European<br />

enterprises at the objectives carrying out. The Lisbon Collaboration between the<br />

university environment and the economic one could ensure the complementarily<br />

and efforts efficiency.<br />

The position of universities in the CSR integration, in this situation, could be such<br />

as:<br />

• Participant in the i<strong>de</strong>ntification the main issues and directions, action areas<br />

for the promoting to concept of social responsibility;<br />

• Active participant to form specialists able to proactively tackle the CSR<br />

fields: economic, social, environment protection as part of workshops;<br />

• Information and sensibilization the public opinion concerning<br />

the importance of social implication of organizations;<br />

• Information and sensibilization the public opinion concerning the essential<br />

participation of this in the growing of social implication scale<br />

and responsabilization of organizations.<br />

Conclusions<br />

By the Commission Programme for innovation and competitiveness (CIP),<br />

EU invites the European enterprises to perform in their reports the mo<strong>de</strong>s<br />

in which contribute to carrying out objectives from Lisbon. Invariably, EU<br />

supports the important participation of universities for reaching the Lisbon<br />

objectives<br />

and usage potential of these for the economic growth generation and social<br />

cohesion.<br />

The universities can open, by promoting of social responsibilities, un<strong>de</strong>r above<br />

circumstances, the reconciliation pathway between the organizational social<br />

<strong>de</strong>velopment, the continuous improving of competitiveness level<br />

and the community <strong>de</strong>velopment.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


The role of universities in integrating the corporate social responsibility concept 247<br />

Making the organizational structure called by us CSRNA, could be,<br />

in our opinion, to contribute to the economic and social progress achievement<br />

and the support of sustainable <strong>de</strong>velopment due to the following aspects.<br />

• It contributes to encourage of active partnership between public sector,<br />

civil society organizations, companies, customers and suppliers,<br />

their employees by benefits which could obtain the involved partners;<br />

• It offers measure possibility of enterprises behaviour, cost, ensures<br />

the comparability and in<strong>de</strong>pen<strong>de</strong>nce;<br />

• It offers possibility of coherent <strong>de</strong>velopment and long – term of economic<br />

and social environment;<br />

• It comes to meet the European ten<strong>de</strong>ncies in the CSR field;<br />

• It comes to meet the <strong>de</strong>velopment of a professional background that<br />

to inclu<strong>de</strong> the specific qualifications to the CSR field;<br />

• It comes to meet the Eurostat efforts to make in<strong>de</strong>xes for the performances<br />

measurement in the field.<br />

Creating this structure, relied on the voluntary participation, could be to stimulate<br />

the organizations due to visibility of efforts settled down and the universities<br />

could be more motivated to assume its parts of catalyst, motor of process activity<br />

of change which we are convinced that they themselves can assume.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


248 Gabriela-Elena Mihăilă (Păunescu), Gilda Niculescu, Corina-Mihaela Popescu<br />

REFERENCES<br />

[1] http://www.euractiv.com/en/innovation/growth-jobs-relaunch-lisbon-strategy/article-<br />

131891<br />

[2] European Parliament Resolution of 13 March 2007 on corporate social responsibility<br />

enterprises: a new partnership (2006/2133 (INI)43)<br />

[3] http://www.iso.org/iso/<br />

[4] http://www.responsabilitatesociala.ro/csr-in-romania.html<br />

[5] http://www.responsabilitatesociala.ro/companii/integrator-soft.html<br />

[6] http://www.acpr.ro/nou/in<strong>de</strong>x.php/View-document-<strong>de</strong>tails/17-Alianta-Europeana-pentru-<br />

CSR-Corporate-Social-Responsibility-Responsabilitatea-Sociala-a-Corpora.html<br />

[7] HG nr.381/2007 (4), privind organizarea şi funcţioarea Ministerului Muncii, Familiei şi<br />

Egalităţii <strong>de</strong> Şanse, publicat în MOF nr. 287- 02/05/2007<br />

[8] HG nr. 1357/2005 (3), privind înfiinţarea, organizarea şi funcţionarea Agenţiei Naţionale<br />

pentru Calificările <strong>din</strong> Învăţământul Superior şi Parteneriat cu Mediul Economic şi Social-<br />

ACPART<br />

[9] http://www.euractiv.ro/uniunea-europeana/articles|displayArticle/articleID_11632/Comisia-<br />

Europeana-vrea-sa-faca-<strong>din</strong>-Europa-un-pol-<strong>de</strong>-excelenta-in-CSR.html<br />

[10] Luminiţa, OPREA, Responsabilitate Socială Corporatistă (Tritonic, Bucureşti, România,<br />

2005), pp. 56-57.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 249<br />

IMPACT OF GLOBALIZATION OVER THE RECRUITMENT<br />

AND SELECTION PROCESSES OF HUMAN RESOURCES<br />

Nicoleta Valentina MĂRĂCINARU (FLOREA) 1<br />

Abstract. Due to <strong>de</strong>velopments in technology, <strong>de</strong>mographic changes and globalization,<br />

the world of work is changing. In conditions in which competition is increasingly fierce,<br />

on a labour market in continuous <strong>de</strong>velopment, human resources must adapt quickly<br />

to a world into globalization process to face any challenges. Thus, by adopting mo<strong>de</strong>rn<br />

techniques, through internet access, labour becomes every day more and more<br />

<strong>de</strong>man<strong>din</strong>g in terms of employee-employer relationship. Impact of globalization and ITC<br />

on the process of recruitment and selection are the consequence of achieving the<br />

flexibility and capability of reaction of employees. Thus, the labour market is using new<br />

methods of recruitment and selection to increase efficiency and improve working<br />

conditions, reducing stress, time and costs of recruitment and selection and wi<strong>de</strong>ning the<br />

geographical area of recruitment and selection.<br />

Key words: Recruitment, selection, globalization, communication, technology<br />

1. Introduction<br />

Globalization is a phenomenon of the mo<strong>de</strong>rn era.[20] Mutations in human<br />

resource management are the response to the external environmental changes<br />

of the organization.<br />

In the context of globalization, human resources management becomes the main<br />

tools and means by which the organizations can ensure competitive advantage<br />

and strategic <strong>de</strong>cisions of the managers must reflect a commitment<br />

to the people.[19] Today recruitment and selection processes are highly<br />

influenced by complex phenomenon such as migration of labour from Eastern<br />

Europe, the European internal market, competition and short <strong>de</strong>velopment,<br />

<strong>de</strong>velopments in technology, <strong>de</strong>mographic changes, globalization, the impact<br />

of ITC on HR employment, emergence of new professions, global division<br />

of labour and the appearance of multinational companies.<br />

2. Education and culture influence over the recruitment and selection<br />

processes<br />

When a company wants to extend its activities in another country should consi<strong>de</strong>r<br />

the criteria on which selection is ma<strong>de</strong>, otherwise will have difficulties during<br />

personnel recruitment and selection. A study realized at the 18 western<br />

companies, that operate in Russia, showed that personality and experience are<br />

1 Ec. PhD. tr. , University Valahia of Targoviste, <strong>Romania</strong>, floreanicol@yahoo.com<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


250 Nicoleta Valentian Mărăcinaru(Florea)<br />

the main criteria for selection. Therefore criteria such as certificates and diplomas<br />

mattered less in comparison with honesty, ambition, team spirit, availability<br />

and ability to learn.<br />

In the international context, multinational companies establish the "equivalent<br />

criteria" of recruitment and selection due to differences between the educational<br />

and cultural specificity of each country.<br />

For example, in Germania, average age of graduation superior economic studies<br />

is 25-26 years, compared with Japan and <strong>Romania</strong>, where graduates available<br />

in the labour market are from 22 years. In Spain the managers of the host country<br />

are graduated in law or economics, in Germany are graduated of technical higher<br />

education or PhD in engineering, and in the UK the studies are irrelevant because<br />

they are not giving importance in obtaining certificates and diplomas.<br />

In Europe, the studies regar<strong>din</strong>g the practices of recruitment and selection<br />

of human resources by multinational companies have highlighted a number<br />

of differences. Companies from France, Britain and Italy one of the most<br />

important criteria for selection is language skills. In Germany are preferred<br />

the candidates with a solid training in the technical field. In Spain are preferred<br />

the young people and it’s avoi<strong>de</strong>d hiring of candidates graduated of an elitist<br />

school and nationality of candidates is a very important criteria.<br />

In the Netherlands, Germany and France graduating of an elitist schools<br />

is consi<strong>de</strong>red as an employment atuu. If an American company will open<br />

a subsidiary in these countries will meet strong resistance from the employees<br />

of its subsidiary, because U.S. consi<strong>de</strong>r relevant only the experience.<br />

Misun<strong>de</strong>rstan<strong>din</strong>g of differences between educational systems in various countries<br />

may create obstacles in the recruitment and selection of employees, using the<br />

equivalence.<br />

3. The appearance of multinational companies,<br />

strategic alliances and experience of these last <strong>de</strong>ca<strong>de</strong>s, confirms that the greatest<br />

benefits were obtained by those enterprises which have managed to integrate<br />

the latest achievements in science and technology in their own organizations<br />

and promoted at the same time high standards for training personnel.[14]<br />

Today multinational corporations are a massive presence in the global economy,<br />

they internationalized services and production. Global corporations are positive<br />

forces for <strong>de</strong>velopment and economic prosperity. [7] Multinational companies<br />

have brought policies on human resources and also new methods of recruitment<br />

and selection. In the multinational companies, recruitment and selection acquire<br />

a strategic character, because the promotion strategy and the values of mother<br />

company in the host country is provi<strong>de</strong>d by managers and employees<br />

of subsidiaries .<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Impact of globalization over the recruitment and selection processes of human resources 251<br />

That’s why international organizations may adopt one of the following<br />

orientations:<br />

Ethnocentric orientation -the management of subsidiaries is provi<strong>de</strong>d<br />

by managers expatriates, forced the mother organization. They want full control<br />

over subsidiaries and ensure that the mother company's strategy is properly<br />

implemented at its subsidiaries. [11] Failure in the recruitment and selection<br />

process of expatriates employees is one of the issues that accompany these<br />

processes, the main reason being that organizations that adopt this approach does<br />

not require additional criteria for recruiting and selecting the employees who will<br />

work in the subsidiaries . The most frequently causes of failure are: reduced<br />

adaptability to new cultural context , family problems, responsibilities too large,<br />

the inability to communicate with employees. In such circumstances,<br />

"failure is perceived as a premature return of expatriate staff from the host country<br />

in the mother country».[11] Poor results are due to inadaptation of this staff<br />

on specific culture of the host country. The costs of errors in the selection process<br />

are direct (rewards, training costs) and indirect (lack of productivity, low market<br />

share, failure in the relationship with local authorities).<br />

Polycentric orientation -subsidiary managers and employees are recruited<br />

and selected from the host country.<br />

The main advantages that this approach entails:<br />

-are eliminated cultural and linguistic barriers;<br />

- are eliminated the problems related by family mobility of employees;<br />

- are eliminated the costs allocated for cultural training of staff;<br />

-motivation is less costly.<br />

As disadvantages:<br />

-inter-conflicts between the staff in branches and the mother-company;<br />

-divergences of strategic guidance which must be adopted at local level.<br />

Geocentric orientation - in the opinion of specialists in human resources this<br />

orientation represents the best way to hold key posts in a multinational<br />

organization, not taking into account the nationality of personnel. [5]<br />

Advantages:<br />

-recruitment can choose the employees between mother-company and the<br />

employees existing at the branches;<br />

-employees with <strong>de</strong>velopment potential can always move from one branch to<br />

another within the company;<br />

-the staff has a high <strong>de</strong>gree of mobility and adaptability to various conditions,<br />

gaining a greater experience .<br />

Regiocentric orientation – involves the transfer employees of a multinational<br />

organization to certain geographical regions. The main disadvantage of this<br />

approach is the limited career prospects for employees of subsidiaries, which can<br />

access quite difficult at the head region. In essence it should be noted that<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


252 Nicoleta Valentian Mărăcinaru(Florea)<br />

recruitment and selection of human resources in the multicultural context is one of<br />

the most important challenges faced by multinational companies, factors with<br />

great impact on this activity being cultural particularities of the labour market of<br />

the host country and availability of human resources.<br />

4. Competition<br />

- multinational companies may face in the labour market with a very intense<br />

competition. For example, Japanese companies pay a lot to attract those<br />

candidates (male) who are graduates of Tokyo University, recruiting them since<br />

the faculty. For multinational companies is a competitive advantage employment<br />

in banking field of female as managers, because they are consi<strong>de</strong>red very good<br />

financial advisors. In China the main method of recruitment is the personal<br />

relationships and in the U.S. the main criteria for selection is accor<strong>din</strong>g to job<br />

requirements. In conclusion, we can mention the fact that multinational<br />

organizations should un<strong>de</strong>rstand the cultural specification of each country,<br />

because those are influencing the efficiency and effectiveness of recruitment and<br />

selection. [11]<br />

5. The strategic role of human resources <strong>de</strong>partment by aligning the<br />

processes of recruitment and selection to the vision and goals of the<br />

organization<br />

- in small and medium enterprises there is not a <strong>de</strong>partment of human resources to<br />

<strong>de</strong>velop processes for recruitment and selection and manager is directly involved<br />

in selecting employees through an intuitive management; in large and<br />

multinational firms recruitment process requires large expenses and long time in<br />

choosing suitable candidates.<br />

The Department has strategic role in the organization:<br />

-forecast staffing needs;<br />

-human-resource planning by analyzing the objectives the organization [3];<br />

-planning purposes;<br />

-methods used in <strong>de</strong>termining the necessary human resources;<br />

-estimating human resource requirements based on labour productivity;<br />

-post-analysis and of the tasks for job <strong>de</strong>scriptions;<br />

-specifications drafting of personnel (through the behaviours, knowledge and<br />

skills nee<strong>de</strong>d in employment candidates job);<br />

- recruitment content of personnel;<br />

-using marketing methods to attract an a<strong>de</strong>quate number of properly potential<br />

employees for the job;<br />

-using internal and external sources to cover the requirements vacancies;<br />

-using different methods and techniques for recruiting;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Impact of globalization over the recruitment and selection processes of human resources 253<br />

-using new recruiting techniques to attract a large number of candidates (e.g.<br />

on-line recruitment, international recruitment);<br />

-using new methods and techniques of selection (the Internet);<br />

-achieving interviews with a specialized team consisting of economists,<br />

sociologists and psychologists (without discriminating) to un<strong>de</strong>rstand better the<br />

behaviour and thinking of each candidate;<br />

The recruitment and selection should be ma<strong>de</strong> public and be conducted by an<br />

experienced team involving the head of Human Resources Department, head of<br />

the post directly concerned, people specializing in selection and at least a<br />

sociologist and a psychologist to evaluate psychologically the candidates.<br />

The role of the team involved in the processes of recruitment and selection<br />

consists of:<br />

-objectivity in choosing a candidate for employment;<br />

-using techniques of non-discrimination during selection;<br />

-using marketing methods into recruitment process to find more candidates;<br />

-content of the recruitment announce must fulfil the following criteria:<br />

<strong>de</strong>scription of organization, job duties and a more clear <strong>de</strong>scription<br />

of the "i<strong>de</strong>al" person for the job without discrimination, procedure<br />

for submission of application, the <strong>de</strong>adline and information about the website<br />

of the organization.<br />

6. Legislative changes<br />

- candidates should not be discriminated in recruitment and selection processes, so<br />

that the legislation comes to support the candidates by laws, that require<br />

organizations to make no discrimination, by the National Council against<br />

Discrimination, by ONGs activity and by the courts, abolishing the company or<br />

impose fines.<br />

7. Economic and social changes<br />

- different factors led to new trends, from full-time employment to atypical work<br />

conditions, for example, work from home, part-time contracts, along with<br />

outsourcing services and contracting with external collaborators. The function<br />

of human resources as the financial and accounting have not escaped<br />

of the phenomenon of outsourcing. it may go even further, to organizations that<br />

do not have a <strong>de</strong>partment of human resources.[18] Outsourcing of recruitment<br />

and selection processes may be one of the services chosen by the company<br />

to focus on activities that knows better to make. This is supported by well-known<br />

authors in the field of management, such as Tom Peters which urge companies<br />

to focus on what they know to do better. But an organization must give a special<br />

attention to the recruitment and selection processes, even if they are outsourced,<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


254 Nicoleta Valentian Mărăcinaru(Florea)<br />

to be sure that human resources needs of the organization is satisfied with a more<br />

efficient manner as possible. [9]<br />

8. Market, technology and organisational dynamics<br />

influence significantly the management of human resources. Today the European<br />

internal market is becoming stronger by removing many barriers between<br />

countries. Also, if we take into consi<strong>de</strong>ration: increased traffic of goods,<br />

communications, media, cultural and consumer policy, free choice of employment<br />

and resi<strong>de</strong>nce stability, it can say that we are witness to the essential events,<br />

that will give to significant mutations. This go to standardization, and favours<br />

the growth of the market dynamics. Changes regar<strong>din</strong>g markets and personal<br />

achievement, lead inevitably to a new qualitative and quantitative application<br />

personnel and to increased <strong>de</strong>mands on staff <strong>de</strong>velopment.<br />

E-recruitment-Now recruitment is on-line and the access of candidates<br />

in the selection process can be done from different geographic areas, based<br />

on competence and knowledge in the field. 76% of top 500 European companies<br />

have a space for recruiting corporate web site, accor<strong>din</strong>g to a study published<br />

in Recruitsoft. Only 47% of them have a special section for young graduates.[21]<br />

Changes in technology have given rise to a new concept that human resource<br />

management must face: the organization that learns. Continuous changing<br />

in technology and knowledge have led to a modificated approach of human<br />

resources. Many managers and experts have found that learning organization<br />

is more able to survive and progress into insecure conditions of the present.<br />

In the future, one of the major conditions of the organization in will be the<br />

recognition of the role of human resources. A increasingly number of specialists<br />

and experts recognize that, the success of a company is established by a series<br />

of "skills". Gaining competitive advantage on account of human resources should<br />

be a goal of all mo<strong>de</strong>rn companies. Unfortunately, their role is not recognized<br />

in all organizations. A set of rules should be respected in or<strong>de</strong>r to obtain<br />

competitive advantage on account of employees:<br />

- resources must be valuable, people are a source of competitive advantages when<br />

they engage efficiently and effectively in achieving the company objectives;<br />

- human resources must be rare - their knowledge, skills and abilities are not equal<br />

to those employees of other competitors;<br />

- resources must be organized because good results can be achieved when talent<br />

is combined and <strong>de</strong>veloped in the workplace.<br />

Maybe the most important thing is the need to <strong>de</strong>velop capabilities and a flexible<br />

workforce able to face the XXI century, the globalization, the new technologies,<br />

the changes, the <strong>de</strong>velopment of human resources and the cost which always<br />

changes .<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Impact of globalization over the recruitment and selection processes of human resources 255<br />

Vi<strong>de</strong>o CV is a new form of selection of candidates. Vi<strong>de</strong>o CV is a revolutionary<br />

instrument, <strong>de</strong>signed to support the application of computer users with their<br />

professional profile to appropriate jobs and to create a net advantage from<br />

classical methods. Vi<strong>de</strong>o CV it’s an easily mean for candidates to seek direct<br />

ways of communication with employers.<br />

This new technology allows the specialists to provi<strong>de</strong> through vi<strong>de</strong>o resume,<br />

to registered users, to talk about them, about their professional training, in a more<br />

eloquent, more efficient, more direct and more personal way.<br />

Neural networks- behave as mo<strong>de</strong>ls of computation, flexible, able to analyze<br />

and to capture the complexity of quantitative or qualitative data structures. Neural<br />

networks mo<strong>de</strong>l is a promising direction in increasing the validity<br />

of psychological selection. One of the advantages of this mo<strong>de</strong>l is the efficiency<br />

compared to conventional methods and the disadvantage is it an area<br />

insufficiently <strong>de</strong>pth of the theoretical and difficult to approach to less familiar<br />

with these types of calculation. [13]<br />

Computer testing – is a psychological ai<strong>de</strong>d testing and is one of the most used<br />

applications of computers in psychology of recruitment. These laborious<br />

procedures for analysis and interpretation have aroused the interest<br />

of psychologists for this technological application.<br />

Since the beginning of using computers in work psychology have been a number<br />

of obvious advantages that this technology brings: maximum objectivity,<br />

maximum standardization; training optimization; automatic recor<strong>din</strong>g of results;<br />

reducing stress examination; saving resources (time, paper); technological<br />

flexibility.<br />

Testing on the internet is a computerized testing form that take place on-line and<br />

the control of the examination is transferred to the program. Forms through<br />

which the Internet can intermediate collection of relevant information<br />

for selection are: interviews, letters of reference, a typical exercise center<br />

for evaluation. personality tests and performance tests. [1] The Internet offers<br />

great opportunities in psychological evaluation, but raise a number of issues such<br />

as: impact of technology, safety tests, the effects of environmental, cultural<br />

or ethical aspects, authentification subjects, control of conditions test, control<br />

of practice and equality of access.<br />

New methods for recruiting and selection: speed-dating (brief meeting between<br />

the candidate and those responsible for human resources for a brief discussion,<br />

no affinity), city game (games to crack the enigma-targeted candidates),<br />

online games (for army, police force or secret services), Vi<strong>de</strong>o CV, internet<br />

testing, neural networks, campus managers(young employees sent to university<br />

in or<strong>de</strong>r to attract new candidates), business-game (game tests that put candidates<br />

in certain business situations), creative contests (contests launched<br />

by organisations un<strong>de</strong>r shortage of staff), cooptation (young employees become<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


256 Nicoleta Valentian Mărăcinaru(Florea)<br />

"parents" of stu<strong>de</strong>nts from last year), discovery day (organization presents various<br />

jobs for future candidates in faculties or head office), job hunt (festive meeting,<br />

held in the morning by presenting a series of games that bring in valuable skills<br />

of candidates), traineeship (organization offers to young people training and<br />

seminars to highlight and improve their skills), and package (organization offers<br />

packages to young graduating employees which consist of phones, laptops and<br />

motivating salaries).[17]<br />

Conclusions<br />

The main consequence, with impact on human resources management, is that<br />

more and more employees requires jobs or tasks increasingly more varied and<br />

interesting. Because of this, human resources management must have a policy<br />

of personal value-oriented, and this policy must begin with a rigorous selection.<br />

In the same time, there must be the assurance that all human resource<br />

management activities are conducted in compliance with the legal requirements<br />

and evaluation activities which are <strong>de</strong>pen<strong>din</strong>g on their contribution to achieve<br />

organisational objectives. As the company must be flexible, to adapt the work,<br />

to anticipate <strong>de</strong>velopments in the market economic system, so the human resource<br />

management must be flexible, too. Human resources management requires<br />

<strong>de</strong>velopment and evaluation in at least five areas[10]:<br />

- humanization job;<br />

- performance-related rewards;<br />

- flexible work programs;<br />

- plans for flexible rewards;<br />

- career planning.<br />

Several contemporary trends put its imprint on the context of human resources:<br />

globalization, the mo<strong>de</strong>rn trend of organization to obtain competitive advantages<br />

through people; the impact of information; i<strong>de</strong>ntifying the importance of change<br />

management; affirming the role of human resources in intellectual capital<br />

<strong>de</strong>velopment; influence of reengineering and total quality management on human<br />

resource management; impact of cost pressures on human resources policy;<br />

employees with investment power and autonomy to act in the interests<br />

of the company; access to knowledge.<br />

Proposals<br />

Growth of international inter<strong>de</strong>pen<strong>de</strong>nces and globalization of markets has led<br />

the last two <strong>de</strong>ca<strong>de</strong>s to an internationalization of business organizations.<br />

As a result of this globalization, the organization has to face a number of issues<br />

such as: integrating organizational commitments from abroad, the organization's<br />

management, control over foreign subsidiaries and international tax policy.<br />

Internationalisation does not only mean expan<strong>din</strong>g the activities of national<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Impact of globalization over the recruitment and selection processes of human resources 257<br />

management abroad, it means an increase in complexity and mo<strong>de</strong>rnization<br />

of human resource management. They are motivated by the multitu<strong>de</strong><br />

of functions and activities which have become international, tasks generated<br />

by heterogeneous economies of the countries, increasing risks due to personal<br />

and financial causes. Human Resources Management must solve a series<br />

of operational problems that reduce recruitment costs and increase the quality<br />

of selection and hiring competent candidates, preparation, direction, adaptation<br />

and integration of new employee in the organization and re-employment abroad.<br />

To gain competitive advantage, the organization needs to choose "the right man<br />

at the right place and the right time"[10],processes based on candidates<br />

competencies, by a team well trained, specialized in the field, objectively<br />

and without prejudice and it’s must using the latest techniques in the processes<br />

of recruitment and selection.<br />

Besi<strong>de</strong>s traditional methods of recruitment and selection organization and must<br />

use the latest methods to attract a sufficient number of candidates, to retain<br />

the performance ones, such as:<br />

speed-dating, city game, online games, Vi<strong>de</strong>o CV, internet testing, neural<br />

networks, campus managers, business-game, creative contests, cooptation,<br />

discovery day , job hunt, traineeship , and package.[17]<br />

Acknowledgement<br />

Uniunea Europeană, Ministerul Muncii, Familiei şi Protectiei Sociale<br />

AMPOSDRU, Fondul Social European POS DRU 2007-2013, Instrumente<br />

Structurale 2007 – 2013, Ministerul Educaţiei, Cercetării şi Inovării OIPOSDRU,<br />

Scoala Doctorală, Universitatea Valahia Targoviste.<br />

Abbreviations HR - human resources.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


258 Nicoleta Valentian Mărăcinaru(Florea)<br />

REFERENCES<br />

[1] Bartram D., Internet recruitment and Selection: Kising frogs to find Princes, International<br />

Journal of Selection and Assesment, 8(4), 2000;<br />

[2] Chaşovschi Carmen, Albu Otilia , Changes envisaged in the work of human resource<br />

management in the next period, Facultatea <strong>de</strong> Ştiinţe Economice şi Administraţie Publică;<br />

[3] Cole G.A., Personnel Management, Editura CODECS, Bucuresti, 2000;<br />

[4] Comanescu Mihaela, European Management, Editura Economica, Bucuresti, 1999 ;<br />

[5] Dowling P. Schuller R., Welch D.E., International dimensions of human resource<br />

management. Second Edition, Wadsworth Publishing Company, Belmont, California, 1993;<br />

[6] Farmer Richard, Advances in International Comparative Management,Vol.I, Editura Jal,<br />

Press Greenwich Connectitut, London, 1984;<br />

[7] Gilpin Robert, The world economy in the XXI century, The challenge of global capitalism,<br />

Editura Polirom, 2004;<br />

[8] Joffre P, Comprendre la modialisation <strong>de</strong> l’entreprise, Economica, Paris, 1994;<br />

[9] Malcolm Martin si Jackson Tricia, Personnel Practice, Editura CODECS, Bucuresti, 2008;<br />

[10] Manolescu Aurel , Human Resources Management, Editura Economică, Bucureşti, 2001;<br />

[11] Marinas Cristian, Compared Human Resources Management, teza <strong>de</strong> doctorat, ASE,<br />

Bucuresti, 2006 ;<br />

[12] Pell Arthur R., Human Resources Management, Editura Curtea Veche, Bucuresti, 2008;<br />

[13] Popa Marian, Introduction to work psychology, Editura Polirom, Iasi, 2008 ;<br />

[14] Pricop Mihai, Tantau Adrian, Globalization and the organisational strategy, Agentia<br />

Eficient, Bucuresti, 2001;<br />

[15] Toffler Alvin, Power in motion, Editura Antet, Bucuresti, 1995;<br />

[16] Sherman Arthur, Bohlan<strong>de</strong>r George, Snell Scott, Managing Human Resources, South -<br />

Western College Publishing, International Thomson Publishing, 1998;<br />

[17] New techniques of recruitment for organizations, www.metiers.be;<br />

[18] Finances, accounting and human resources: new territories for outsearching,<br />

externalisationrh.blogspot.com;<br />

[19] Influences of globalization on human resource management, stiri.rol.ro<br />

[20] Contemporary Globalisation, www.uvvg.ro;<br />

[21] E-recruitment, www.journaldunet.com.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

ISSN 2067 - 2160 Spring – 2009 259<br />

INTERACTIV ROLE OF INFORMATION<br />

Gabriel I. NĂSTASE 1 , Dragoş Ionuţ NĂSTASE 2<br />

Abstract. In nature, between the biotic and abiotic there are certain types of interactions<br />

that generates one of their strange behavior. The study of these interactions requires an<br />

interdisciplinary approach.<br />

Keywords: Information, interaction, biotic and abiotic systems<br />

The existence of interactions between the biotic (living systems) and abiotic<br />

(non-viable systems), components of the environment, means at one time<br />

occurrence of a certain kind of relationship between these concerns at the<br />

interface of disciplines like biology, physics, ecology, hydraulic, cybernetics,<br />

biotechnology, thermodynamics, etc.<br />

Issues such systems is required for interactions in the environment and to find<br />

the answer in the energy and the information systems. This behavior can be<br />

<strong>de</strong>fined in terms of simple or complex phenomena that these systems they<br />

generate.<br />

Here and the difficulty of explaining, to find the calculation of mathematical<br />

relationships or i<strong>de</strong>ntifying them.<br />

In other words, to <strong>de</strong>epen knowledge on the behavior of energy in support<br />

of information systems biotic and abiotic, assumes the role of information<br />

in un<strong>de</strong>rstan<strong>din</strong>g the interactions that occur between these systems and<br />

the environment.<br />

Meanwhile, a hydrothermaldynamics want to explain the <strong>de</strong>finition of or<strong>de</strong>r<br />

in these systems, the specific phenomena of the two sciences, and other<br />

sciences studying systems with many components (subsystems).<br />

The most studied examples of or<strong>de</strong>r or disor<strong>de</strong>r in the sequence in or<strong>de</strong>r are:<br />

the structures of the thermal conductive fluid or not, the electroconductive<br />

fluid at high temperatures, instability thermalelastic, crystal growth, lasers,<br />

chemical reactions, <strong>de</strong>formation of thin plates, aerospace engineering,<br />

1 Associate Professor „Dimitrie Cantemir” Christian University Faculty of Finance, Banking and<br />

Accountancy, correspon<strong>din</strong>g member of Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists<br />

2 Engineer <strong>Romania</strong>n Authority for Nuclear Activities -Institute for Nuclear Research – Pitesti<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


260 Gabriel I. Năstase, Dragoş Ionuţ Năstase<br />

computers, formation recognition by machine, safe systems of unreliable<br />

elements.<br />

In classical thermodynamics, in the case of static equilibrium or irreversible<br />

processes, the link between different levels of micro and macro states system<br />

and replace the or<strong>de</strong>r with the mess being ma<strong>de</strong> by entropy. In all other<br />

sciences, entropy is taken place, ultimately the information.<br />

Addressing this issue without claiming to exhaust (but, only to launch several<br />

new hypotheses to explain in terms of hydrothermaldynamics of relationships<br />

between environmental factors), I tried to set new coor<strong>din</strong>ates in the field of<br />

interface between hydrodynamics , thermodynamics and information theory in<br />

the living (biotic) and non-viable (abiotic).<br />

Phenomena generated by the interaction of environmental factors have a large<br />

area of coverage. Thus, living matter (the biotic) implies a certain structure<br />

that carries the attributes of life and that <strong>Romania</strong>n scientist Eugen Macovski<br />

has called a bio structure.<br />

Dead material (abiotic systems) "born" in nature (rocks, natural crystals, etc..),<br />

Sometimes the creation of exclusive rights (alloys, synthetic crystals,<br />

polymers, machinery, plant, computers etc..) Shows another feature of its<br />

structure. Between the biotic and abiotic relationships are inter<strong>de</strong>pen<strong>de</strong>nt<br />

extremely varied and complicated.<br />

Each structure of biotic systems, belongs to a certain level of complexity<br />

which is a certain amount of information and organized it into programs<br />

capable of becoming involved in the structure, an appropriate amount of<br />

energy and specific.<br />

This shows that solving problems of ecological and environmental protection<br />

requires the participation of scientists and specialists from the various<br />

branches of human concerns: biology, agricultural sciences, pedology and<br />

practically the whole range of technical sciences. Interdisciplinary nature of<br />

the concerns in solving these problems is more than obvious.<br />

Information theory has not elucidated, so far, the complete mathematical<br />

mechanism of generation of information but was able to explain the different<br />

ways rigorous application of the results obtained only in telecommunications.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Interactive role of Information 261<br />

Exten<strong>din</strong>g the theory of information was more technical, especially in<br />

cybernetics, electronics and informatics.<br />

In the interaction of components of ecosystems, a role play information and<br />

energy. In biotic systems, bioinformatics is essential, she participated in<br />

the structuring process, that of becoming, and the communication between<br />

these systems.<br />

General issues of information we govern, the existing material and spiritual,<br />

can be investigated both through mathematical disciplines, as well as in the<br />

other disciplines (psychology, ecology, economics, etc.).<br />

The paper addresses an issue of the interdisciplinary theoretical foundation<br />

which we have brought new contribution, in this work.<br />

Applicative aspects presented in the paper, is partly the result of our concerns,<br />

and may be an argument in explaining theories addressed.<br />

Assumptions and <strong>de</strong>fining essential content of the paper<br />

Currently, global environmental problems and environmental protection have<br />

become priority concerns for all makers of nations and international<br />

organizations specialized, since you can not conceive the <strong>de</strong>velopment of<br />

<strong>de</strong>mographic evolution of mankind outsi<strong>de</strong> the influence of environment.<br />

Demographic explosion, triggered in the mid 20th century, should not be<br />

un<strong>de</strong>rstood as being uniformly distributed over the entire surface of the Earth.<br />

It is especially the least <strong>de</strong>veloped countries and those in <strong>de</strong>veloping countries<br />

at the time, concentrated especially in continents like Asia and Africa. Most of<br />

these countries benefited from greater accessibility to medicamentaţie and<br />

antidăunători (at that time appeared and powerful class of antibiotics<br />

penicillin).<br />

Substantial support in this direction they have given and international<br />

organizations, achieving the eradication of diseases. This increase in population<br />

must be less on account of raising living standards and more on improving<br />

nutrition. Population growth has occurred later, as industrial <strong>de</strong>velopment,<br />

the results of "green revolution", the application of specific technologyintensive<br />

farming, chemical fertilizers, irrigation, genetic revolution that has<br />

been created, mainly hybrids of corn.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


262 Gabriel I. Năstase, Dragoş Ionuţ Năstase<br />

Explanation of this recession should be sought in the events that have place<br />

since 1989. In this context, it referred to stem conflicts in areas with high<br />

<strong>de</strong>nsity of population (between India and Pakistan, the Gulf war)etc., the<br />

disintegration of the Soviet empire (which induced a reduction of the<br />

population in Eastern countries) and the occurrence of droughts and<br />

<strong>de</strong>vastating floods in various parts of the globe. A particular attention should<br />

be paid to the state in which the terrestrial globe today in relation to the<br />

situation at mid-century, just as a result of socio-economic <strong>de</strong>velopment.<br />

During 1960-2009 it was found that a growing world population of 2,3 times<br />

correspon<strong>de</strong>d to an increase of 6 times the gross domestic product, 5 times the<br />

use of fossil fuels, 3 times the consumption of timber.<br />

Meanwhile, in food production has increased almost 3 times the consumption<br />

of cereals and the release of all fish.<br />

At the same time raised above, agricultural production per capita increased<br />

from 1.25 times and was an arable land <strong>de</strong>creased by nearly 2-fold, compared<br />

with the existing situation in the mid 20th century. these increases have<br />

excee<strong>de</strong>d the limits but suportasbilitate environment. Chemical fertilizers<br />

whose use has grown continuously, which is increasingly challenged by<br />

biologists, have soils that have an increased limit of saturation, which can not<br />

get something extra, and oceanic fishing excee<strong>de</strong>d pace already natural<br />

regeneration of fish stocks [8].<br />

As a result, they can highlight the following aspects:<br />

• alarming increase in the consumption of fossil fuels as a result of intense<br />

combustion, led to the release into the atmosphere huge amounts of carbon<br />

dioxi<strong>de</strong>. This has led, among others, along with other pollutants, the<br />

occurrence of the greenhouse effect and the expansion of <strong>de</strong>sert areas;<br />

• diminishing green areas as a result of <strong>de</strong>forestation ma<strong>de</strong> irrational, has,<br />

inter alia, a reduction in the concentration of oxygen in the atmosphere, and<br />

a <strong>de</strong>creased ability of regeneration. All these actions because of <strong>de</strong>forestation,<br />

led to land <strong>de</strong>gradation (eg in the agricultural sector were removed from<br />

the circuit important areas of topsoil) and amplification of torrential leaks;<br />

• overexploitation of natural resources and environmental pollution have led in<br />

time to emaciation flora and fauna and biological diversity of Earth, with the<br />

track in time nebănuite yet;<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Interactive role of Information 263<br />

• use of water resources, especially fresh water, in economic activities<br />

(especially industrial) led to emaciation reserves planet. If you will not find<br />

solutions to reduce water consumption for economic, mankind is likely to<br />

remain without water consumption required to feed both people and animals<br />

and to increase the cultivation of plants and vegetables.<br />

Humanity now faces a crisis economic and general relationships between<br />

environmental and economic <strong>de</strong>velopment of this end of the millennium.<br />

In these crises are mainly generated by the following factors:<br />

• dominance relations conflict, a competition between "strong and weak"<br />

within and between human societies for access to resources and basic needs;<br />

• reducing the values to some components expressing increasing quantity and<br />

greatness;<br />

• Information processing, knowledge and progress technical objects of<br />

property or means of domination and the exercise of power;<br />

• limiting participation in discussion of strategies and action plans and<br />

influence of [9].<br />

It is citizens in public life in terms of property and riches they have therefore<br />

necessary that strategies and action plans for sustainable <strong>de</strong>velopment in<br />

the economy, to become operational.<br />

Application should have different able to ensure a stable balance [10]<br />

mechanisms, instruments and eco technology between the components that<br />

<strong>de</strong>fine the concept of sustainable <strong>de</strong>velopment (economic <strong>de</strong>velopment,<br />

technological <strong>de</strong>velopment, environmental protection and social protection).<br />

Need to address interdisciplinary<br />

Of those listed above, it follows three major objectives that should be fulfilled<br />

to optimize human activity and to save the entire system of biotic extinction:<br />

a. untainted preservation of the environment and the prohibition of polluting<br />

activities in or<strong>de</strong>r to avoid environmental <strong>de</strong>gradation;<br />

b. a substantial reduction of consumption by burning fossil fuels, enhancing<br />

control over exploitation of timber resources, to enable the regeneration ability<br />

in time and not to go to soil <strong>de</strong>gradation (eg, through uncontrolled<br />

<strong>de</strong>forestation);<br />

c. reductions of water for other needs than those necessary physiological<br />

creatures. Water and light are essential elements of life and should be<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


264 Gabriel I. Năstase, Dragoş Ionuţ Năstase<br />

consi<strong>de</strong>red first, biological sources. Danger that should be avoi<strong>de</strong>d before they<br />

no longer have what we eat, to dispense drinking water, which would<br />

inevitably lead to the extinction of life.<br />

Solving the problems of interdisciplinary specialists assume from their<br />

communication skills and knowledge in the area to enable them to i<strong>de</strong>ntify the<br />

most effective solutions.<br />

This inclu<strong>de</strong>s training in time. Unfortunately, educational establishments, even<br />

those that form the ecological, have a capacity of training quasi unilateral.<br />

As in any field but especially in the ecology and environmental analysis are to<br />

the finest <strong>de</strong>tail, and operations summary, with the conclusion, materialized in<br />

various forms: from the <strong>de</strong>finitions indicators base of different phenomena.<br />

Thus, eco sphere (from the Greek oikos - house, root word ecology), is <strong>de</strong>fined<br />

as all [5], and the live-non live interaction at the planetary, or whole<br />

ecosystems ecosystem is a unit resulting from interactions between biotic<br />

community and habitat (biotope) them on a well <strong>de</strong>fined spatial unit.<br />

Biotope should be un<strong>de</strong>rstood as a limited area (forest, river, steppe, lake, sea),<br />

i.e. all ecological factors constituting the external (physical factors, chemical,<br />

geological and climatic) in which different species of live plants, animals and<br />

micro-forming biocenose.<br />

Biocenose, in turn, means all living organisms (biotic systems), characterized<br />

by a specific composition (biodiversity) due to the existence of inter<strong>de</strong>pen<strong>de</strong>nt<br />

phenomena (of which the nutrition is essential), but also brought together by<br />

mutual attraction exerted by factors abiotic (physical environment) biotope<br />

characteristics respectively.<br />

Whole living organisms which constitute biocenose consists essentially<br />

of:autotrophe creatures (plant capable of photosynthesis and chimiosyntesis),<br />

which convert inorganic matter into organic matter to the world live prepare<br />

and feed themselves; creatures heterotrophe, organizations which manufactures<br />

single-and food, whereas a ready prepared take (consume creatures<br />

autotrophe).<br />

They are all macro-consumers (consisting of ierbivore animals, carnivore and<br />

omnivore animals, inclu<strong>din</strong>g man) and micro-consumers (saprophytic<br />

organisms that <strong>de</strong>compose <strong>de</strong>ad organic matter, retaining their part - that<br />

recompose - and return the rest as mineral products, to prepare a new course<br />

for creatures autotrophe).<br />

Buil<strong>din</strong>g functional ecosystems with the two essential components - the<br />

synthesis of organic matter (represented by all organisms autotrofe, producing<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Interactive role of Information 265<br />

organic matter of life and potential energy) and the analysis and utilization of<br />

organic matter (consisting of all heterotrophes, this component using potential<br />

energy and mineral matter returned items that have entered into the<br />

composition of living matter) - ensure restoration of mineral fund living<br />

environments.<br />

Ecology is the biological discipline which has as its field of study the<br />

interaction between living organisms (in the range of creatures at<br />

superindividual, group) and their living environment. In other words, ecology<br />

provi<strong>de</strong>s both an integrated picture of all forms of existence of matter and its<br />

interactions with the environment.<br />

In ecology, shows that the main phenomena of inter<strong>de</strong>pen<strong>de</strong>nce in the<br />

biocenoses are fee<strong>din</strong>g. All living organisms (biotic systems) living on the<br />

others, while consumer and food, in a sequence in which food travels from the<br />

primary trophic (plants) and consumers to peak on a pyramid (Pyramid<br />

eltoniene): the producers (plants), primary consumers (ierbivore, insects),<br />

tertiary consumers (carnivores, birds) to a lower peak and consumers (animals<br />

that feed on carnivores, hawks, eagles, parasites), are in a relatively small<br />

number of copies. It can thus <strong>de</strong>duce that the life cycles of biocenose no<br />

concept of waste. Waste individuals from a trophic level (inclu<strong>din</strong>g <strong>de</strong>ath, are<br />

subject to biological <strong>de</strong>gradation micro-consumers), individuals become food<br />

for other trophic levels. Thus, at the climax (relative stability) of an ecological<br />

factors constituent "cooperate" in harmony, making a perfectly synergistic.<br />

Ecosystems can therefore be consi<strong>de</strong>red as systems of reference synergistic,<br />

science has self- organization or self-structuring systems, regardless of their<br />

nature (physical, chemical, biological, social), based on working together,<br />

cooperation organic components or subsystems constituents [4]. Formation<br />

synergistic that science, by the german physicist Hermann Haken in the early<br />

70s, leaving, in fact, the research of Ilya Prigogine, which show that life is not<br />

outsi<strong>de</strong> the natural or<strong>de</strong>r, but appears as an expression of processes the self<br />

generated just because of this [3], [7].<br />

Information on environmental movement<br />

What characterized the biotic systems essentially in relation to other<br />

components of ecosystems is cyclical movement, continuing the species<br />

individuals (birth, growth, maturity period, <strong>de</strong>ath), but their mobility and in<br />

space during life, <strong>de</strong>pen<strong>din</strong>g on the characteristics of these species. Even<br />

plants present forms of fluid motion in the space outsi<strong>de</strong> the ground, which can<br />

be regar<strong>de</strong>d simply as a medium in which they are fixed. Movement biotic<br />

systems takes place in the fluid (water, air) in which they live and through<br />

which "communicate" in different ways with other biotic and <strong>de</strong>tect sources of<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


266 Gabriel I. Năstase, Dragoş Ionuţ Năstase<br />

food, water, etc. peril. In other words, biotic systems are endowed with<br />

specific capabilities of information and communication you use continuously<br />

throughout the period of life [1].<br />

Three main types of information characterizing the biotic (living matter) in<br />

individuals of species [6]:<br />

a. genetic information, hereditary, is the huge amount of information that is<br />

inclu<strong>de</strong>d in all skills that are transmitted from generation to generation<br />

individual species. Following this information, the seed "know" how and un<strong>de</strong>r<br />

what circumstances, germ and <strong>de</strong>velop, the female "knows" how to care and<br />

chickens, animals "know" and how to seek food, water sources, to protect from<br />

hazards etc.. b. energy information, energy processes associated with biotic<br />

system, open system, ma<strong>de</strong> a continuous exchange of energy with the<br />

environment in which he lives, from the processing power, mainly from food<br />

and environmental disposal of residual energy. This complex processes occur<br />

endo and exo energy, such as entropy, the thermal component of their plays a<br />

crucial role. Thus it follows as a consequence of the interaction energypermanent<br />

information [2].<br />

c. Information related communication with the environment and other systems<br />

of biotic ecosystem, a process taking place, also on a continuous basis<br />

throughout the life of the biotic systems. In every moment of life, the sense<br />

organs and the extra-sensory own bio-field in interaction with environmental<br />

energy fields, biotic system to inform and take in their own needs and limits<br />

the possibilities with which nature endowed the measures to ensure their<br />

existence (for purchasing food to avoid factors that may endanger the life,<br />

reproduction, etc.). Such information is received as a force specific impulse,<br />

which is likely to stimulate a response from the receiver. Developments within<br />

the meaning of the work, the concept of extension is bio-field biotic systems to<br />

more general notion of field. It can be represented as a liability, such as<br />

synergistic, cooperative, emissions extra-sensory functions may cover, in<br />

whole or in part, emitting electromagnetic nature or gravity and which<br />

contributes, along with the other senses to adapt to environmental conservation<br />

and <strong>de</strong>fault species.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


Interactive role of Information 267<br />

Defining the essential content of the paper Synthesized of the above, it can be<br />

seen that:<br />

a. The premises is the ambient fluid through which the heat exchange<br />

processes result in energy (food-residues) of biotic systems.<br />

b. The study of the biotic interactions between them and their life can be:<br />

• supraindividual level (population, biocenose, biosphere) in the overall<br />

behavior of the biotic systems, in relation to the environment in which they<br />

live;<br />

at the individual species, as bio-field relationship between them, respectively,<br />

between energy and environmental fields.<br />

c. By their capacities bio-<strong>de</strong>tection (essential attribute of living matter), the<br />

biotic receives through the sense organs (the interface) or by the extra-sensory<br />

information on the nature referred to in § 1.3 / c, through which (biological<br />

limits duration of life of individuals species) take appropriate measures to<br />

survive.<br />

d. Information is propagated between the point of emission (environmental or<br />

biotic systems) and receiver (the biotic) fluid spaces in environmental (air,<br />

water), but also by physical fields.<br />

Regardless of how propagation (convection or undulatory) or its nature, study<br />

the role of interactive information fluents between environmental and biotic<br />

systems, requires a synthetic theoretical approach. This study is <strong>de</strong>dicated to<br />

the next chapter (the second), from the theoretical movement of fluids and rest,<br />

as<br />

the average carrier information is then presented in sequence, elements<br />

of similarity and analogy with the propagation of information, regardless<br />

the nature (physical, chemical, electromagnetic them un<strong>de</strong>r different forms of<br />

manifestation: electricity, light, radio etc..) and the summary results.<br />

Consecutive this chapter we address the appropriate methods of calculation<br />

and we substantiate a number of theoretical <strong>de</strong>velopments. Theoretical aspects<br />

of the issues addressed lea<strong>din</strong>g to the conclusion that both biotic systems and<br />

structures of the components of the abiotic environment can be attributed<br />

qualities are characterized by an apparent dualism-energy information. Thus,<br />

we found that these systems can be called generic energy-informational<br />

systems, and phenomena generated by these systems can be called<br />

information-energy phenomena.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


268 Gabriel I. Năstase, Dragoş Ionuţ Năstase<br />

REFERENCES<br />

[1] Botnariuc, N., The evolution of biological systems supra-individuals, Bucharest University<br />

Publishing House, 1999, p. 91-97.<br />

[2] Constantinescu, P., Synergy, Genesis and information systems, Technical Publishing<br />

House, Bucharest, 1990<br />

[3] Georgescu, A., Synergistic, a new synthesis of science, Technical Publishing House,<br />

Bucharest, 1987.<br />

[4] Haken, H., Synergetics, Editure Sprinager Verlag, Berlin, New York, Tokyo, 1978.<br />

[5] Măruţă, A., Chiriac, V., Current Problems of water in agriculture and food, Editura Ceres,<br />

1981.<br />

[6] Măruţă, A., Bio-geo-physical Publishing Company "<strong>Romania</strong>n Athenaeum, Ecological<br />

University, Bucharest, 1995.<br />

[7] Nastase, I., G., The role of interactive information Rapanui Publishing House, Bucharest,<br />

2002, p. 7-9.<br />

[8] Purice, I. Synergistic, a meta-science, No Power magazine. 2, 1987.<br />

[9] Va<strong>din</strong>eanu, A., I. Sustainable Development Theory and Practice, Bucharest University<br />

Publishing House, 1998.<br />

[10] Va<strong>din</strong>eanu, A., Black C., Lisievici, P., Sustainable Development II - Mechanisms and<br />

instruments, Bucharest University Publishing House, 1999.<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists Spring – 2009 269<br />

Authors’ In<strong>de</strong>x Volume 2<br />

Page<br />

BACINSCHI Zorica 131<br />

BADEA Leonardo 49<br />

BĂICOIANU George 207<br />

BARBU Ionuţ 227<br />

BUCUR Cosmin Mihai 227<br />

CHIUŢĂ Alexandru-Ionut 113<br />

CIUREA Vergil 85, 207<br />

COJOACĂ Andreea 213<br />

CROITORU Gabriel 221<br />

CUMPĂNAŞU Vasile 221<br />

DIMA Ioan Constantin 49<br />

DRĂGHICI Marius Augustin 13<br />

DUMITRAŞ Vasile 73<br />

DUMITRIU Irina 151<br />

DUMITRU Cristea 23<br />

FIERASCU Radu Claudiu 151<br />

FLOREA Ştefan 159<br />

GENOIU Ilioara 197<br />

GOLDBACH Dumitru 107<br />

GOLU Mihai 7<br />

GRIGORE Mihai 189<br />

ION Rodica Mariana 141, 151<br />

IONESCU Claudia 73<br />

LEŢ Dorin 131<br />

LEŢ Gabriel M. 119<br />

MAN Mariana 85<br />

MĂRĂCINARU (FLOREA)Nicoleta Valentina 249<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected


National Scientific Session of the Aca<strong>de</strong>my of <strong>Romania</strong>n Scientists Spring – 2009 270<br />

MARICESCU Liliana Denisa 107<br />

MĂSTĂCAN Olivian 197<br />

MIHAI Daniel 221<br />

MIHĂILĂ (PĂUNESCU)Gabriela-Elena 237<br />

MOISĂ Bogdan 131<br />

MUNTEANU Ioan 123<br />

NĂSTASE Dragoş Ionuţ 259<br />

NĂSTASE Gabriel I. 259<br />

NEATA Marian 151<br />

NICOLAE-BĂLAN Mariana 95<br />

NICULESCU Gilda 237<br />

PANAGOREŢ Dragoş 213<br />

POPA Virgil 61<br />

POPESCU Corina-Mihaela 237<br />

POSTOLACHE Rada 177<br />

PUIESCU Marian 159<br />

SCUTARU-UNGUREANU Cornelia 95<br />

ŞERBAN Claudiu 35<br />

ŞERBAN Henrieta Anişoara 35<br />

STANCU Andreea 131<br />

STANCU Cristina 113<br />

TOMIŢĂ Ciulei 167<br />

VASILESCU Oana 13<br />

VÎLCEA Elena Janina 141<br />

VINTILĂ Roxana 123<br />

Copyright © Editura Aca<strong>de</strong>miei <strong>Oamenilor</strong> <strong>de</strong> Știință <strong>din</strong> România, 2009<br />

Watermark Protected

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!