Blacksmith Metalsmith Knifemaker Farrier Blacksmith ... - Pieh Tool

About the President
Many people ask me how I ended up selling horseshoes and blacksmith supplies.
Their second question usually is: "Why did you pick Camp Verde, Arizona?"
It's a simple story…
In 1960, seven years before I was born, my father Bill and mother Bonnie started
Centaur Forge, Ltd. I grew up knowing blacksmiths and shoers. Didn't everybody?
Dad and Mom's passion for taking care of the folks who depended upon them
brought them success in their business. They also made a lot of friends. As far as
my parents were concerned, 'caring' was a hundred and ten percent effort. It was
always their goal to provide the widest selection of products from books to anvils for
the best value. That stuck with me.
That passion for caring stuck with me when I joined the United States Air Force and became a safety
inspector on aircraft. After I separated from the military I continued as a metallurgical inspector in the
aerospace, fossil fuel and nuclear power industries worldwide.
When my father became seriously ill and died in 2000, I moved back to Wisconsin to help at the company.
Not long after, my mother also passed away. In the two years I worked at my parents' company, I realized
that there was more to my returning home than just helping out -- I was carrying on a forty-year family
tradition.
Everyday when I awakened I could hardly wait to get to the office. Centaur Forge's customers had become
my parents' friends, and their friends were quickly becoming my friends too. Just like my parents, I wanted
to be there for my friends when they needed me. I realized how much I loved this business.
When the company was sold, I went back to work at the Palo Verde Nuclear Generating Station in Arizona,
but I just could not walk away from the industry or the customers who had now become my friends. I asked
for and received loads of advice from a lot of folks. I prayed a lot. Then one day I visited Camp Verde.
Looking across the western landscape I thought, “You know Amy face it, you miss the blacksmith and
horseshoe supply business and the people. You like the wide-open spaces here. And the neighbors are
terrific. Dad and Mom would be very proud that I established a business and carried on the traditions they
practiced over four decades.” Just then there was this little voice that whispered out of nowhere. "You can
do it Amy, right here." And well, what can I say? Welcome to Pieh Tool Company, Inc!
Pieh Tool Company is my dream in the making. It is my 'thank you' to two of the most wonderful people I
ever knew, Bonnie and Bill Pieh.
My Chief Director and son, William Theodore, my staff and I look
forward to your visit at our store for a cup of coffee. Come see
what's new in the world of blacksmithing and horseshoeing. Our dog
and company mascot Ally, will be waiting at the door to greet you.
Until then, we are only a web page or a phone call away from your
horseshoeing and blacksmithing needs. If you're not near a computer,
just pick up the phone and dial toll free.
We'll be happy to hear from you and process your order in the same
prompt, friendly and efficient manner my parents did…and always at
the best prices in the industry.
Warmest regards,
Amy Pieh, President
b Pieh Tool Company, Inc.